KR20150020487A - Method and apparatus of providing information using active icon - Google Patents
Method and apparatus of providing information using active icon Download PDFInfo
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- KR20150020487A KR20150020487A KR20130097417A KR20130097417A KR20150020487A KR 20150020487 A KR20150020487 A KR 20150020487A KR 20130097417 A KR20130097417 A KR 20130097417A KR 20130097417 A KR20130097417 A KR 20130097417A KR 20150020487 A KR20150020487 A KR 20150020487A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0257—User requested
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0267—Wireless devices
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q50/00—Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
- G06Q50/10—Services
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
- G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
- G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
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Abstract
A method and apparatus for providing information using an active icon are disclosed. An information providing method according to an embodiment of the present invention includes an update information acquiring step of acquiring an active icon and linkage information from an information providing terminal of an information provider, an update information request receiving step of receiving an active icon update information request from the receiver terminal of the information receiver, And an update information providing step of transmitting the active icon update information in response to the active icon update information request.
Description
The present invention relates to an information providing method and apparatus, and more particularly, to a method and apparatus for providing information using an active icon in a personal portable terminal.
Traditionally, providers providing goods or services have been promoting the goods or services they provide through various means. For example, advertising activities have been actively conducted using printed materials such as newspapers, magazines, brochures, or offline communication events such as sponsorships, seminars, and promotional programs, and communication media such as radio, television, and cable.
2. Description of the Related Art [0002] In recent years, as technologies related to mobile devices that can be carried by individuals have been dramatically developed and spread widely, interest in providing products and services related information using mobile devices has been increasing.
The mobile device is portable and can be connected to a network represented by the Internet, so that it is possible to more effectively provide the individual information to the individual from the viewpoint of the information provider at a lower cost than the conventional method.
Conventionally, a method of transmitting information to a mobile device by using a push from a server has been mainly used. However, since it is necessary to agree the user of the mobile device with respect to information provision and install related applications, There is a problem that the effect of providing information according to the information provided by the information provider and the acceptability of the audience is limited.
SUMMARY OF THE INVENTION It is an object of the present invention to provide a method and apparatus for effectively transmitting information on goods or services through a portable mobile device.
Another object of the present invention is to provide a method and apparatus for connecting a provider providing information on a product or a service and a receiver accommodating information on a product or service to minimize customized information on the receiver to minimize inconvenience of the receiver, .
In one aspect of the present invention, an information providing method according to an embodiment of the present invention includes: acquiring an active icon and linkage information from an information providing terminal of an information provider; acquiring update information from the receiver terminal of the information receiver, And an update information providing step of transmitting active icon update information in response to the active icon update information request, wherein the active icon includes a time information including time information including the text information set by the information provider It is an image that changes according to the flow.
The update information acquiring step may include receiving the active icon and the linkage information from the information providing terminal, and setting the update information based on the received active icon and the linkage information.
Wherein the update information providing step comprises the steps of: confirming the setting of the active icon and the linkage information; confirming the receiver terminal; activating an active icon based on the confirmed receiver's terminal, the active icon and the setting of the linkage information; Determining the linkage information, and setting the update information with the active icon and the linkage information that have been determined.
Wherein the linkage information includes information on a goods or service to be provided to the receiver terminal when the active icon corresponding to the linkage information is selected by the receiver at the receiver terminal, Or at least one of them.
The active icon update information request may include identification information of the receiver terminal or identification information of the receiver.
The confirmation of the receiver terminal or the receiver may be performed using the identification information of the receiver terminal or the identification information of the receiver.
The active icon update information request can be made by touching the icon of the application installed in the receiver terminal.
The information providing method includes the steps of acquiring the active icon selection information of the receiver from the receiver terminal, providing a service or function according to the linkage information to the receiver terminal, and storing the receiver's selection information As shown in FIG.
From the viewpoint of the recipient who receives the information, it is possible to easily acquire the personalized information without the procedure of installing the app to receive the information. In terms of the information provider, it is possible to improve the acceptance of information by enhancing the acceptance of information, and it is possible to easily update the information to be provided and to provide the information to be provided to the audience at a desired time.
1 is a flowchart illustrating an information providing method according to an embodiment of the present invention.
2 is a flowchart illustrating a method for a server according to an embodiment of the present invention to acquire an active icon and linkage information of an affiliate shop.
3 is a flowchart illustrating a method of providing update information from a server to a receiver terminal in an information providing method according to an embodiment of the present invention.
4 is a flowchart illustrating an information providing method according to another embodiment of the present invention.
FIG. 5 is a representation of a specific embodiment of an information providing method according to an embodiment of the present invention together with each subject.
FIG. 6 shows a group of a plurality of tab-separated active icons displayed on the receiver terminal when the application is running.
While the present invention has been described in connection with certain exemplary embodiments, it is to be understood that the invention is not limited to the disclosed embodiments, but, on the contrary, is intended to cover various modifications and similarities. It should be understood, however, that the invention is not intended to be limited to the particular embodiments, but includes all modifications, equivalents, and alternatives falling within the spirit and scope of the invention.
DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, the present invention will be described in detail with reference to the accompanying drawings. In addition, numerals (e.g., first, second, etc.) used in the description of the present invention are merely an identifier for distinguishing one component from another.
Also, in this specification, when an element is referred to as being "connected" or "connected" with another element, the element may be directly connected or directly connected to the other element, It should be understood that, unless an opposite description is present, it may be connected or connected via another element in the middle.
Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings. In order to facilitate a thorough understanding of the present invention, the same reference numerals are used for the same means regardless of the number of the drawings.
The information providing method described below may be provided by a server connected to the Internet and / or the mobile communication network. The server performs the information providing method described below, and may be a plurality of servers linked to each other. Also, when implemented by a plurality of interworking servers, the management subjects of the respective servers may be different from each other. The information providing method according to an embodiment of the present invention can be performed by transmitting / receiving a message between a server and an information provider terminal, or between a server and an information receiver terminal. The message transmission / reception between the server, the provider terminal, and the receiver terminal can be performed through a wired / wireless communication network, and the communication protocol used for message transmission / reception can be selected and used without any particular restriction according to the wired / wireless communication network to be used.
An information provider is a person who provides information to the information receiver through a server. The information provided by the information provider is intended to be provided by the information provider to the information receiver and is not limited by its purpose, contents, and the like. In the following description of the embodiment, the information provider is assumed to be an affiliated member of the information providing service to which the information providing method according to the embodiment of the present invention is applied, and the information provided by the information provider is information on the goods / However, the present invention is not limited to this. The information provided by the information provider may be information provided incidentally to the sale of the goods or the service providing process, or may include a process of purchasing the goods beyond the simple provision of the information And providing a UI for proceeding with the settlement process. The information provider can provide information to the server or update the information stored in the server through a terminal accessible to the server.
The information receiver can transmit / receive information to / from the server through a receiver terminal that can be connected to the server by a wire / wireless communication network. The information receiver can acquire the information provided by the information provider through the receiver terminal and, depending on the embodiment, can purchase / use the goods / service related to the provided information. The receiver terminal may be a portable mobile device.
1 is a flowchart illustrating an information providing method according to an embodiment of the present invention.
The information providing method of FIG. 1 may be provided by a server, and the service providing server may acquire information to be provided by the information provider from the information provider (S110), receive an active icon update information request from the receiver terminal (S120) , And transmitting the active icon update information to the receiver terminal in response to the request (S130).
In the flowchart of FIG. 1, the franchise point is an information provider, for example, an information provider subscribed to an information providing service provided by a server. In S110, the linkage information associated with the active icon and the active icon is an example of information that the server obtains from the merchant. The active icon may be an icon displayed on the receiver terminal, and the linkage information may be information indicating the information, the function, and the UI to be provided to the receiver through the receiver terminal when the receiver selects the active icon displayed on the receiver terminal.
In one embodiment, the active icon update information request, which the server receives from the receiver terminal in S120, may include identification information of the receiver terminal or identification information of the receiver. The identification information of the receiver terminal may be a MAC address, a unique number assigned to the terminal, a telephone number associated with the terminal, etc., which can identify the receiver terminal requesting update information from other receiver terminals, ID ", " ID ", etc.) assigned to the recipient.
The active icon update information request of S120 may be made by the receiver driving a specific app installed in the receiver terminal. As a specific example, if a user touches a specific app icon of the terminal to start a specific app, the active icon update information request can be transmitted to the server while the corresponding app is running. At this time, the app may be an app installed in the terminal, which does not require downloading and installation of the audience, and in some cases, may be an app that can not be deleted or changed by the audience.
The active icon update information acquired from the server in step S130 by the receiver terminal includes link information between the active icon acquired by the server and the corresponding active icon from at least one merchant.
Hereinafter, specific examples related to the above-described S110 to S130 will be described.
2 is a flowchart illustrating a method for a server according to an embodiment of the present invention to acquire an active icon and linkage information of an affiliate shop.
The step S110 of the server acquiring the active icon and the linkage information of the merchant includes a step S112 of requesting an active icon and association information of the merchant, a step S114 of receiving the active icon and linkage information of the merchant in response to the request, And setting and storing the active icon and icon linkage information of the merchant (S116). At this time, step S112 of requesting the active icon and linkage information of the franchisee in the embodiment of FIG. 2 may be omitted depending on the embodiment. That is, regardless of the request from the server side, the merchant terminal can provide its active icon and linkage information to the server. In another embodiment, the request of S112 may be periodically requested by the server to the merchant terminal, and in one embodiment, the merchant may periodically provide the merchant with the server-side request.
There may be a plurality of active icons that the merchant terminal provides to the server in S114, and a plurality of information, functions, and services associated with one active icon may be provided. The update information can be set by combining the active icon and linkage information of the franchisee in S116. That is, according to the embodiment, there may be a plurality of active icons provided by the merchant, and the linkage information associated with each active icon may also be plural. When a merchant provides N active icons and the number of linkage information that can be linked to each active icon is M, the number of update information that can be set may be N X M.
3 is a flowchart illustrating a method of providing update information from a server to a receiver terminal in an information providing method according to an embodiment of the present invention.
In step S130 of FIG. 1 in which the server provides update information to the receiver terminal, step S132 of confirming the active icon and linkage information setting of the agent, step S134 of checking the request terminal or the receiver, And linkage information (S136), and setting and transmitting the active icon update information (S138).
The active icon and linkage information of the affiliate shop in S132 may be the update information set in the procedure of Fig. 2, and when the embodiment set by the update information in Fig. 2 is applied together, step S132 may be performed in a manner of confirming the update information . In the following embodiment described together with Fig. 3, the active icon and linkage information of the franchisee may be the update information to which the embodiment of Fig. 2 is applied.
The requesting terminal in step S134 is a receiver terminal requesting update information, and can check whether the receiver terminal or the receiver is a legitimate request. As described above, the identification information of the requesting terminal (consumer terminal) or the identification information of the receiver can be used as the request terminal / receiver identification.
The determination of the active icon and linkage information of the individual merchant to be transmitted in S136 may be determined in consideration of the receiver determined by the request terminal identification information and the receiver identification information. That is, the update information corresponding to the interested area of the receiver can be determined as the update information to be transmitted to the receiver based on the interested area of the receiver, the past product purchase history and the statistics.
4 is a flowchart illustrating an information providing method according to another embodiment of the present invention.
The information providing method performed by the server includes the steps of acquiring an active icon and linkage information of an affiliate shop from an affiliate terminal (information provider terminal) (S410), receiving an active icon update information request from an audience terminal (S420) (S440) of receiving the active icon information selected by the user, providing a service according to the linkage information (S450), and obtaining the statistical data (S460) .
The steps S410 to S430 correspond to S110 to S130 of FIG. 1, and the procedures of FIGS. 2 and 3 may be applied to steps S410 to S430 as described above.
When the steps S410 to S430 are briefly described in terms of the receiver terminal, when the user activates an application (which may be an application installed in the process of releasing the terminal as described above) installed in the receiver terminal, the receiver terminal transmits an active icon update information request message to the server And the server transmits update information to the receiver terminal in response to the request. The receiver terminal displays the update information acquired from the server on the screen. That is, the active icon transmitted by the server is displayed on the screen. As described above, the active icon can perform the information providing function to the receiver with the active icon itself. The active icon displayed on the screen may be a plurality of active icons obtained by the server from a plurality of merchants, and the receiver may select any one of the plurality of active icons. If the receiver selects any active icon - the selection behavior of the audience may be to touch the active icon - the audience terminal provides selection information to the server (S440).
In S450, the server can provide information, service, and function according to the linkage information of the selected active icon. The server may generate statistical data by storing the active icon selection information, and the generated statistical data may be used to determine update information to be transmitted to the corresponding receiver when requesting update information of the same receiver.
FIG. 5 is a representation of a specific embodiment of an information providing method according to an embodiment of the present invention together with each subject.
Referring to FIG. 5, information provision according to an embodiment of the present invention is performed through information exchange between the server 200, the information provider terminal 300, and the
The provider terminal 300 provides the server with linkage information indicating the information to be provided and the function to be provided when the active tag and the corresponding active tag are selected at the request of the server 200 or irrespective of the request of the server.
Meanwhile, the information providing method according to the embodiment of the present invention may be implemented in the form of a program command that can be executed through a variety of means for processing information electronically and recorded in a storage medium. The storage medium may include program instructions, data files, data structures, and the like, alone or in combination.
Program instructions to be recorded on the storage medium may be those specially designed and constructed for the present invention or may be available to those skilled in the art of software. Examples of storage media include magnetic media such as hard disks, floppy disks and magnetic tape, optical media such as CD-ROMs and DVDs, magneto-optical media such as floptical disks, magneto-optical media and hardware devices specifically configured to store and execute program instructions such as ROM, RAM, flash memory, and the like. The above-mentioned medium may also be a transmission medium such as a light or metal wire, wave guide, etc., including a carrier wave for transmitting a signal designating a program command, a data structure and the like. Examples of program instructions include machine language code such as those produced by a compiler, as well as devices for processing information electronically using an interpreter or the like, for example, a high-level language code that can be executed by a computer.
The hardware devices described above may be configured to operate as one or more software modules to perform the operations of the present invention, and vice versa.
The above-described embodiments include examples of various aspects. While it is not possible to describe every possible combination for expressing various aspects, one of ordinary skill in the art will recognize that other combinations are possible. Accordingly, it is intended that the invention include all alternatives, modifications and variations that fall within the scope of the following claims.
100 information receiver terminal
150 Applications installed in the terminal (app, app)
200 information providing server
300 information provider terminal
Claims (8)
An update information acquiring step of acquiring an active icon and linkage information from an information providing terminal of an information provider, the active icon being an image that changes with time, including text information set by the information provider;
An update information request receiving step of receiving an active icon update information request from the receiver terminal of the information receiver; And
And transmitting the active icon update information in response to the active icon update information request.
Receiving the active icon and the linkage information from the information providing terminal; And
And setting the update information into an information set in which the active icon and the linkage information are combined.
Confirming the setting of the active icon and the linkage information;
Confirming the receiver terminal;
Determining an active icon to be transmitted based on the confirmed receiver's terminal, the active icon and the setting of the linkage information, and the linkage information; And
And setting the update information with the active icon and the linkage information determined.
Wherein the linkage information includes information on a goods or service to be provided to the receiver terminal when the active icon corresponding to the linkage information is selected by the receiver at the receiver terminal, / RTI >
Wherein the active icon update information request includes identification information of the receiver terminal or identification information of the receiver.
Wherein the confirmation of the receiver terminal or the receiver is performed using the identification information of the receiver terminal or the identification information of the receiver.
Wherein the active icon update information request is made by touching an icon of an application preinstalled in the receiver terminal.
Obtaining the active icon selection information of the receiver from the receiver terminal as input;
Providing a service or a function according to the linkage information to the receiver terminal; And
And storing the selection information of the audience.
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KR20130097417A KR20150020487A (en) | 2013-08-16 | 2013-08-16 | Method and apparatus of providing information using active icon |
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KR20130097417A KR20150020487A (en) | 2013-08-16 | 2013-08-16 | Method and apparatus of providing information using active icon |
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KR20150020487A true KR20150020487A (en) | 2015-02-26 |
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KR20130097417A KR20150020487A (en) | 2013-08-16 | 2013-08-16 | Method and apparatus of providing information using active icon |
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