KR20140093845A - Region advertisement system with online mode - Google Patents

Abstract

The present invention relates to an online local advertisement system. The present invention includes: an online local advertisement server (30) which configures a site by generating the site through authentication of selected template by type when requesting the site after subscribing to each site realized by first (40-1) to m^th (40-m where m is a natural number of at least 2) web servers through a communication network (20) from each of first to n^th user terminals (10-1 to 10-n where n is a natural number of at least 2). If the user of the first to n^th user terminal are advertisers, a site is configured to advertise on a site of wanted region after subscribing the site realized by the first to m^th web servers.

Description

[0002] Region advertisement system with online mode [

The present invention relates to an on-line local advertisement system, and more particularly, to an on-line local advertisement system for creating a site so that even a beginner who is unfamiliar with the production of a site or an editor can operate the site.

It takes a long time to create a homepage when building most homepages, and the cost is also getting a lot. Until now, the domestic online advertising system has become the nationwide advertisement, not the desired local advertisement. These online advertising systems and sites do not provide the desired living information services in the area, and the site that manages them is also less effective.

It is possible to build a homepage only by subscribing and subscribing to the homepage. In addition, the advertisements used in these homepages also require a function of selecting the desired area of the whole city, county or county of Eup, Myeon-dong, and provide real-time chat service and various life information services for smooth communication between members .

As a result, in the area of technology, we are contributing to the improvement of the living environment by reducing the garbage that is sprinkled indiscriminately such as flyers and advertisement, which is the only advertising method of offline advertisers. Development is required.

In other words, the economic and industrial importance of development of this technology brings a deep impression to all the specific people living in the non-specific area by combining rapid service information and various services and events that lead the community among the residents. It is estimated that OCMS will soon develop into a preferred emotion. In addition, residents feel intimacy with "OCMS", which provides fresh information and services for me only by knowing me. A strong community connected with people who are similar to me is a strong royal for the system. . It is estimated that they will be satisfied with the service that responds quickly and professionally to the needs and questions of the customers, and will depend on "OCMS" and become a necessary element to live. Also, it is expected that the system will be more activated as the environment is improved by greatly reducing the consumption of advertising flyers or booklets through the site.

Currently, there is no active local advertising system in Korea. In case of CPC / CPM advertisement in Korea, the most effective advertisement system that simultaneously exposes advertisements on a portal site is provided. Due to the activation of the site and the number of entrants, Competition by keywords is so fierce and advertising costs are so high that even if sales are generated, they see a deficit, so small startups are turning away. Also, there is no preparation for cases where you want to advertise only in the area. In addition, in case of domestic CPC / CPM advertisement, there is no provision for the case where there is no number of the site inflow, the advertisement cost is low, the sales are low compared to the advertisement,

The need for development of these technologies is that the time required for site creation takes a considerable amount of time, and the cost is also high. Most of the advertisements used in the advertisement part of the site are not advertised only in the area desired by the user, , And it is not possible to provide various kinds of living information services on such sites, and the site that manages them is also less effective. Therefore, it is possible to construct a site by subscribing to and subscribing to the site. Advertisements used in these sites are also required to select the functions of the local areas such as Eup, Myeon-dong, Additional provision is required.

[Related Technical Literature]

1. System and method for dynamic homepage creation through automatic generation of server side script (Patent Application No. 10-2001-0002488)

2. METHOD AND SYSTEM FOR AUTOMATIC AUTOMATICALLY USING THE HOME PAGE (Patent Application No. 10-2000-0034979)

SUMMARY OF THE INVENTION The present invention has been made to solve the above-mentioned problems, and it is an object of the present invention to provide an on-line local advertisement system for creating a site so that even a novice user who is not familiar with the use of the site or the editor can produce the site.

In addition, the present invention is intended to provide an online local advertisement system for providing a system in which users who live in the area can use all the services provided by subscription of a member corresponding to a site.

In addition, the present invention can reduce the cost of advertisement by advertisers nationwide or the area, and increase the utilization of the advertisement as a local advertisement, so that the residents of each apartment can easily purchase and exchange goods To provide an on-line local advertisement system.

In addition, the present invention is to provide an online local advertisement system for providing a system capable of discussing or meeting all work occurring in the area through real-time chatting among members of respective sites.

In addition, the present invention can provide information on travel information, cooking information, cheek information, broadcasting & entertainment information, taste information, childcare information, festival information, bank information, movie information, book information, System for providing an online local advertisement system.

However, the objects of the present invention are not limited to the above-mentioned objects, and other objects not mentioned can be clearly understood by those skilled in the art from the following description.

In order to achieve the above object, the on-line local advertisement system according to the embodiment of the present invention may be configured to receive from each of the first to nth user terminals (10-1 to 10-n, n is a natural number of 2 or more) When a site is registered in each site implemented by the first web server 40-1 to the m-th web server 40-m, m is a natural number of 2 or more, sites are created by approval according to the selected template type An on-line local advertisement server 30 for allowing the site to be configured; (40-1) to the (m-1) th web server 40-m when the users of the first to n-th user terminals 10-1 to 10-n are advertisers. The site is configured so that the site can be advertised on the site of the desired area after the site is registered.

In the online local advertisement system according to another embodiment of the present invention, when the users of the first to n-th user terminals 10-1 to 10-n are members of respective apartments, And is used as a place for information exchange and communication between members through a real-time chat service provided on the local advertisement server 30, and is provided with a function of providing various living information services and searching for information necessary for living.

Also, in the online local advertisement system according to another embodiment of the present invention, when the users of the first to n-th user terminals 10-1 to 10-n are online and offline advertisers, The web site is configured to advertise its own business type to a site in a desired area after joining the integrated management site provided by the on-line local advertisement server 30.

In addition, in the online local advertisement system according to another embodiment of the present invention, the on-line area advertisement server 30 may connect the solution with the building technology so that when the offline companies need a homepage, And the site is constructed by approval after the template is selected.

In addition, the on-line area advertisement server 30 can be used by the local residents as a first utilization mode, as a chat system, and can realize a group opening function. In a second utilization mode, a site administrator, And the third utilization mode, it implements the barter exchange which is a fair marketplace, the direct exchange market function in the area, and the fourth utilization mode which is a transportation service, a festival, a finance, a finance, a quotation, Realizes information bulletin board function such as real estate, government office, etc., and implements the message sending service function between the local residents as the fifth utilization mode with the note service, and the sixth utilization mode, Service function is implemented. In the seventh utilization mode, a discount coupon providing site is provided, and convenience service is provided by providing a discount coupon from a partner company. In the eighth utilization mode, And provides the data transfer service to the local residents when transferring or transferring data.

The on-line local advertisement system according to the embodiment of the present invention provides an effect that a site can be produced so that even a novice user who is unfamiliar with the production of a site or an editor can operate it.

In addition, the on-line local advertisement system according to another embodiment of the present invention provides a system that allows users residing in the area to use all the services provided by membership of a member corresponding to a site.

In addition, the on-line local advertisement system according to another embodiment of the present invention can reduce the cost obtained by advertisers in advertisements nationwide or in the area and enhance the availability of the advertisement for the area, A system for purchasing exchange can be provided.

In addition, the on-line local advertisement system according to another embodiment of the present invention can provide a system capable of discussing or meeting all work happening in the area through real-time chatting among members of the respective sites.

In addition, the on-line local advertisement system according to another embodiment of the present invention can provide travel information, cooking information, cooking information, broadcasting & entertainment information, taste information, childcare information, festival information, Information, book information, employment information, and the like.

1 is a diagram illustrating an online local advertisement system according to an embodiment of the present invention.
2 to 4 are reference views showing specification information of an online local advertisement server used in the online local advertisement system of FIG.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, a detailed description of preferred embodiments of the present invention will be given with reference to the accompanying drawings. In the following description of the present invention, detailed description of known functions and configurations incorporated herein will be omitted when it may make the subject matter of the present invention rather unclear.

In the present specification, when any one element 'transmits' data or signals to another element, the element can transmit the data or signal directly to the other element, and through at least one other element Data or signal can be transmitted to another component.

1 is a diagram illustrating an online local advertisement system according to an embodiment of the present invention. 2 to 4 are reference views showing the specification information of the online local advertisement server 30 used in the online local advertisement system of FIG. 1 to 4, the online local advertisement system includes first to n-th user terminals 10-1 to 10-n, n is a natural number of 2 or more, a communication network 20, an online local advertisement server 30, And the first web server 40-1 to the mth web server 40-m, m are two or more natural numbers.

Here, the communication network 20 is a communication network that is a high-speed period network of a large communication network capable of a large-capacity, long-distance voice and data service, and may be a next generation wired and wireless network for providing Internet or high-speed multimedia service. When the communication network 20 is a mobile communication network, it may be a synchronous mobile communication network or an asynchronous mobile communication network. As an embodiment of the asynchronous mobile communication network, a WCDMA (Wideband Code Division Multiple Access) communication network is exemplified. In this case, although not shown in the drawing, the communication network 20 may include a Radio Network Controller (RNC). Meanwhile, although the WCDMA network is exemplified, it may be a next generation communication network such as a 3G LTE network or a 4G network, or an IP network based on other IP. The communication network 20 includes first to nth user terminals 10-1 to 10-n, where n is a natural number of 2 or more, an online local advertisement server 30, and a first web server 40-1 to a mth web The server 40-m (m is a natural number of 2 or more), and other systems.

On the other hand, the on-line local advertisement server 30 includes a communication module 31, a control module 32, and a DB server 33. In this specification, a module may mean a functional and structural combination of hardware for carrying out the technical idea of the present invention and software for driving the hardware. For example, the module may mean a logical unit of a predetermined code and a hardware resource for executing the predetermined code, and it does not necessarily mean a physically connected code or a kind of hardware. Can be easily deduced to the average expert in the field of < / RTI >

The communication module 31 performs data transmission and reception with the first to nth user terminals 10-1 to 10-n through the communication network 20 under the control of the control module 32. [

The control module 32 is connected to the first web server 40-1 through the mth web server 40-m, where m is a natural number of 2 or more, through a direct cable to perform data transmission / reception.

The DB server 33 is a database server for managing the online regions of the selected template when subscribing to the respective sites implemented by the first web server 40-1 to the mth web server 40-m, m being two or more natural numbers The site is generated by approval of the type-specific manager operating the advertisement server 30, and stores the user terminal information and the configured site information which have made the site application when the site is configured. In the present specification, a DB may mean functional and structural combination of software and hardware for storing information corresponding to each database. The DB may be implemented as at least one table, and may further include a separate DBMS (Database Management System) for searching, storing, and managing information stored in the database. In addition, it can be implemented in various ways such as a linked-list, a tree, and a relational database, and includes all data storage media and data structures capable of storing information corresponding to a database

Each of the first to n-th user terminals 10-1 to 10-n and n is a natural number of 2 or more is connected to the first web server 40-1 through the online local advertisement server 30 connected to the communication network 20, When the site is registered in each site implemented by the m web server 40-m (m is a natural number of 2 or more), the site is managed by the administrator of each type operating the online local advertisement server 30 of the selected template And a site is formed.

On the other hand, when the users of the first to n-th user terminals 10-1 to 10-n are advertisers, the site members implemented by the first to n-th web servers 40-1 to 40- After signing up, it is desirable that the site be configured to advertise on the site of your choice.

The members of the users of the first to n-th user terminals 10-1 to 10-n are registered as members of the respective apartments. The members are registered in the real time chat service provided on the online local advertisement server 30 connected to the communication network 20 It can be utilized as a place for information exchange and communication between the users. In this case, the quality of the site service will be improved by providing various living information services, not only for searching for or finding the information necessary for living, but also receiving the desired living information.

When the users of the first to n-th user terminals 10-1 to 10-n are online and offline advertisers, they are registered in an integrated management site provided by the online local advertisement server 30 The homepage can be constructed so that the advertiser can advertise his /

For example, the users of the first to n-th user terminals 10-1 to 10-n can receive information on hardware shops, marts, hospitals, beauty salons, dry cleaners, computer A / S, Location registration (free) of businesses that can not advertise online, and advertisements for sale of discount items or products can be advertised at low cost.

As an additional function, the online local advertisement server 30 connects the solutions with the building technology so that when the offline companies need the homepage, when the site is requested at the integrated management site, And allows the site to be established by the administrator approval of the local advertisement server 30.

The online local advertisement server 30 can create a friendship meeting, an association, and the like by using an online chat system between local residents based on the OCMS-based site configuration. Also, the online local advertisement server 30 can provide SMS services such as resident centers, passbooks, To provide personalized services for individual users.

On the other hand, as a first utilization example of the online local advertisement server 30, a chat system can be used among local residents, and a club can be established. As a second utilization example of the on-line local advertisement server 30, it is possible to designate a site administrator, a passbook, a lieutenant, or the like separately as a character service. As a third application example of the on-line local advertisement server 30, it can be used as a bargain shop, a bargain shop in the area, or the like. The fourth utilization example of the online local advertisement server 30 is various information pages and can be used as an information bulletin board such as traffic, festival, finance, financial tech, quotes, real estate, government offices and the like. As a fifth utilization example of the online local advertisement server 30, it is possible to provide a note sending service to a local residents as a note service. As a sixth utilization example of the on-line local advertisement server 30, it is possible to provide a service that a plurality of people can purchase together with a joint purchase site. As a seventh application example of the on-line local advertisement server 30, a discount coupon providing site and a convenience coupon service provider can provide convenience coupons. Finally, as an eighth application example of the online local advertisement server 30, it is possible to provide a data transfer service to the residents of the area at the time of moving in or out by the previous entrance / exit service.

The OCMS-based on-line local advertisement system implemented by the on-line local advertisement server 30 integrally manages the living advertisement system, the real estate advertisement system, and the nationwide advertisement system, and the first to nth user terminals 10-1 to 10-n ) Advertisers can select and advertise the relevant region and advertisement date through the management system, and can provide convenience living services of more than 50 kinds to local residents through the site. As a first utilization example of the advertisement service provided here, it is possible to provide a guide service for the advertisement system with the advertisement guide. As a second use example of advertisement service, one-click system advertisement registration and recommended business type registration can be performed by advertisement registration. As a third use example of the advertisement service, it is possible to provide services such as living advertisement, real estate advertisement, nationwide advertisement, free location registration, guide guide, and the like. As a fourth example of the advertisement service, it is possible to provide a service for viewing only an advertisement based on account information. Specifically, the service provides period and charge information, a registered advertisement view, and a waiting advertisement confirmation service. As an example of the fifth use of the advertisement service, a service for the credit card payment service and the like is provided by electronic payment processing.

On the other hand, an OCMS-based on-line local advertisement system implemented by the on-line local advertisement server 30 can be provided as an integrated management system. Specifically, the online local advertisement server 30 is a core of the "OCMS " and manages various information, and provides a system for managing advertisement management, affiliate business management, marketing, and the like. , Easy to operate, and forms a management system that covers applications, proposals, etc. The first application example of the integrated management system is an advertisement system that provides management services for advertisement registration, removal, and closing. The second utilization example is an information system and provides a real-time update service for various kinds of information. A third utilization example of the integrated management system is to provide an affiliate job management service, The fourth application example of the integrated management system is to provide a solution homepage management service by homepage application service. 5 can be utilized eg operating system. In other cases be provided with OCMS based online local advertising system is the integrated management system, SMS management, billing management, revenue management, settlement management and statistical management could be carried out.

As a result of the expectation of the establishment of such an on-line local advertisement system, it is deeply impressed that a combination of various services and events that promptly transmit information to the specific people living in a specific area, Soon OCMS can be developed into a preferred emotion. In addition, residents feel intimacy with "OCMS", which provides fresh information and services for me only by knowing me. A strong community connected with people who are similar to me is a strong royal for the system. . We are satisfied with the service that responds quickly and professionally to our customers' needs and curiosity, we depend on "OCMS" and become a necessary element for living.

On the other hand, as an example of a range where revenue can be generated through an OCMS-based online local advertisement system implemented by the online local advertisement server 30, there are a real estate advertisement through a living advertisement system as a first example, It is possible to create. As a second example, a production delivery system is provided as a scope for generating revenue through an OCMS-based online local advertisement system implemented by the online local advertisement server 30, and a site solution is provided, Can be created. On the other hand, as a third example, a system for generating profit through an OCMS-based online local advertisement system implemented by the online local advertisement server 30 includes a flower delivery system, an education system, You can generate revenue through technology.

On the other hand, in order to utilize the OCMS-based on-line local advertisement system implemented by the on-line local advertisement server 30, the established homepage is provided free of charge through the local resident center, and a portion of the revenue Provide each local resident center or the ward office to contribute to local development. In order to inform that this information providing site has been created, it is possible to advertise through public relations materials and public offices, or to broadcast media or press PR marketing. The local residents center maintenance person updates real-time information occurring in the area, It is possible to regularly report the opinions of the participants.

In addition, characters and promotional items for promoting OCMS can be developed as an application method of the OCMS-based online local advertisement system implemented by the online local advertisement server 30, and when a search engine keyword is searched, It is possible to develop an active DB marketing marketing based on the information that analyzed the propensity and characteristics of the local residents by using the web position and the intelligent analysis system.

The OCMS-based on-line local advertisement system implemented by the on-line local advertisement server 30 provides a system capable of creating a homepage so that even a novice who is not familiar with the use of the website or the editor can operate, In addition to providing a system that can use all the services that are provided to the site, it is also possible to reduce the cost of advertising by advertisers nationwide or region, To provide a system for purchasing exchange. In addition, the OCMS-based on-line local advertisement system implemented by the on-line local advertisement server 30 provides a system capable of discussing and meeting all the work that takes place in the area through real-time chatting among the members of the home page, Through information, it will provide a system that can use travel information, cooking information, cookie information, broadcasting & entertainment information, taste information, childcare information, festival information, bank information, movie information, book information and employment information.

And,

The present invention can also be embodied as computer-readable codes on a computer-readable recording medium. A computer-readable recording medium includes all kinds of recording apparatuses in which data that can be read by a computer system is stored.

Examples of the computer-readable recording medium include a ROM, a RAM, a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device and the like, and also implemented in the form of a carrier wave (for example, transmission over the Internet) .

The computer readable recording medium may also be distributed over a networked computer system so that computer readable code can be stored and executed in a distributed manner. And functional programs, codes, and code segments for implementing the present invention can be easily inferred by programmers skilled in the art to which the present invention pertains.

As described above, preferred embodiments of the present invention have been disclosed in the present specification and drawings, and although specific terms have been used, they have been used only in a general sense to easily describe the technical contents of the present invention and to facilitate understanding of the invention , And are not intended to limit the scope of the present invention. It is to be understood by those skilled in the art that other modifications based on the technical idea of the present invention are possible in addition to the embodiments disclosed herein.

10-1 to 10-n: First to nth user terminals
20: Network
30: Online local ad server
31: Communication module
32: Control module
33: DB server
40-1 to 40-m: first to m-th web servers

Claims (1)

The first to n-th web servers 40-1 to 40-m, m (m-1) are connected to the first to n-th user terminals 10-1 to 10- An online local advertisement server 30 for generating a site by approval in accordance with a type of a template selected when a site is registered after each member site registration is implemented by two or more natural numbers) / RTI >
If the users of the first to n-th user terminals 10-1 to 10-n are advertisers, the sites implemented by the first web server 40-1 to the m-th web server 40- When a user of each of the first to n-th user terminals 10-1 to 10-n joins as a member of each apartment in order to be able to advertise on a site of a desired area after membership, the user is connected to the communication network 20 A function of searching for information necessary for living by providing various living information services and being utilized as a place for information exchange and communication between members through a real time chat service provided on the online local advertisement server 30, When the users of the n-th user terminals 10-1 to 10-n are on-line and off-line advertisers, the user is requested to join the integrated management site provided by the online local advertisement server 30 The online local advertisement server 30 constitutes a homepage so that the user can advertise his /
When the offline companies need a homepage, the template is selected when applying the site at the integrated management site. Then, the site is constructed by approval according to the application. In the first utilization mode, It can be used by residents, realizes the function of opening a club, and implements a text notification service function by designating a site administrator, a passbook or a general manager as a text service in a second utilization mode. In the third utilization mode, It implements information exchange functions such as barter, bargaining, direct dealing in the area, and fourth utilization mode, such as traffic, festival, finance, finance, market, real estate, government office, etc. In the fifth utilization mode, It implements the Send Message function between residents. In the 6th utilization mode, several people can purchase together by the joint purchase site. Service function is implemented. In the seventh utilization mode, a discount coupon providing site provides a convenient service by providing discount coupons of affiliates. In the eighth utilization mode, as a pre-entering / leaving service, data And provides an old service.

Images