KR20110074309A - Providing initial screen for contents provider server with common format - Google Patents

Abstract

PURPOSE: An initial screen providing method of a contents provider server having a common format is provided to unify a menu screen or an initial screen into a common format in access to the contents provider server. CONSTITUTION: A network interface unit(45) receives contents from the server of a plurality of contents providers. A user interface unit(47) receives user input for selection of one of icons showing the contents provider. A controller(50) controls the connection of the server of a contents provider corresponding to the selected icon. A display unit(44) displays one or more icons showing the contents provider. The display unit displays the initial screen of a common format with access to the server.

Description

How to provide initial screen of content provider server with common format {PROVIDING INITIAL SCREEN FOR CONTENTS PROVIDER SERVER WITH COMMON FORMAT}

The present invention relates to a network TV that can be provided with various contents through an internet network.

More specifically, the present invention relates to a method for providing an initial screen initially displayed when a user accesses a content provider server through a network TV according to a predetermined format. By providing the content providers with a tool for editing the initial screen and using the tool to edit the initial screen, it is possible to provide users with an initial screen in a common format.

As digital-based digital TV technology has been developed and commercialized in existing analog broadcasting, various types of products such as real-time broadcasting, contents on demand (GOD), games, and news can be obtained by using the internet network connected to each home in addition to the existing radio media. It is now possible to provide content services to users.

An example of providing a content service using the Internet network may be an Internet Protocol TV (IPTV). The IPTV refers to transmitting a variety of information services, moving picture content and broadcasting to a user's television using a high-speed Internet network.

Recently, the concept of broadband TV, web TV, etc. has been proposed as a form of network TV which has been further developed in such IPTV. Unlike a conventional IPTV, a broadband TV or a web TV has a plurality of content providers, and a user can individually access a plurality of content providers to receive various VODs, games, and video call services provided by the content providers. have.

The user accesses the content provider server through the network TV and receives the content. However, since the initial screen displayed for the first time when accessing the content provider server is different for each content provider server, it is difficult for the user to use a menu, and a network operator or a content provider that provides the initial screen may not be able to edit the initial screen. It takes time.

The present invention has been made to solve the above problems, and an object of the present invention is to provide a method for unifying a menu screen or an initial screen provided when a content provider server is connected to a common format.

Another object of the present invention is to provide a tool for editing an initial screen, and to provide a method for allowing an initial screen editor to efficiently edit an initial screen having a common format.

According to one embodiment of the invention, a display device connectable to a network is provided. The display apparatus may include a network interface unit connected to a server of a plurality of content providers providing an initial screen of a format common to other content providers to receive content; A user interface to receive a user input for selecting one of the icons representing the content provider; A controller configured to control access to a server of a content provider corresponding to the selected icon; And a display unit for displaying at least one icon representing the content provider and connecting to a server of the content provider to display an initial screen of the common format.

According to an embodiment of the present invention, a method for providing an initial screen of a display device connectable to a network is provided. The method includes displaying an icon representing a plurality of content providers providing an initial screen of a common format; Receiving a user input of selecting one of the icons representing the content provider; Accessing a server of a content provider corresponding to the selected icon; And displaying an initial screen of the common format.

According to the present invention, it is possible to provide convenience to a user by unifying a menu screen or an initial screen provided when accessing a content provider server in a common format.

In addition, the present invention provides a tool for editing the initial screen, so that the initial screen editor can efficiently edit the initial screen having a common format.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 shows a network configuration of a network TV system according to an embodiment of the present invention.

Referring to FIG. 1, a system of a network TV according to an embodiment of the present invention may include a network operator 10, at least one contents provider (CP) 20, and at least one network TV 30. And they are connected to each other by a network such as the Internet.

The network operator 10 provides the network TV 30 with the base software necessary for the contents provided by the content provider 20 to operate normally in the network TV 30 or the software necessary for the network TV 30 to operate. In addition, the content provider 20 also provides hardware information of the network TV 30 necessary for the content to be normally executed on the network TV 30.

For example, the network operator 10 provides a basic screen frame for providing contents provided by the content providers to the network TV 30, and the user selects the content, inputs various commands, or displays the output accordingly. It provides a user interface for doing so. In addition, the network operator 10 also serves to provide data for updating the firmware or software of the network TV 30. The network operator 10 may be the same subject as the manufacturer of the network TV 30.

The content provider 20 generates various contents that can be provided on the network, configures the contents in a format that can be reproduced on the network TV 30, and provides contents according to the request of the network TV 30. The content according to the invention can be any multimedia content that can be serviced via a network.

According to an embodiment, the content provided by the content provider 20 may be provided by the content provider 20 directly to the network TV 30 through the Internet, or through the network operator 10 to the network TV 30. May be provided.

The network TV 30 may be equipped with dedicated firmware for reproducing, searching, displaying a list, and the like of each content provider 20. The firmware may be installed in the network TV 30 during the manufacturing process of the network TV 30, or may be downloaded and installed by the user from the content provider 20 or the network operator 10 during use.

The firmware of the network TV 30 may be referred to as a program for playing or executing content provided by the content provider 20. The firmware may vary depending on the type of content provided by the content provider 20. For example, when the content provider 20 is a VOD provider, the firmware may be a VOD playback program. When the content provider 20 is an AOD or MOD service provider, the content provider 20 may be an AOD or MOD playback program. If the content provider 20 is a video telephone operator, it may be a video telephone program.

The network TV 30 receives the content from the content provider 20 to play or execute the content. The network TV 30 of the present invention includes any display device equipped with a network module such as a TV, a broadcast receiving device such as a set-top box, a network phone, or the like. Although the present specification describes a broadcast receiving device having a broadcast receiving function as an example, embodiments of the present invention can be applied to any display device capable of network connection, and all of them are included in the scope of the present invention.

In more detail, the content provider 20 may be a provider of making or distributing various contents to be provided to the network TV 30. The content provider 20 may include a TV station, a radio station, a VOD operator, an AOD operator, a game operator, a video phone service provider, a weather information provider, a photo related service provider, and the like.

The TV station refers to a conventional terrestrial or cable broadcasting station. The broadcasting station may create and store a program that users can watch and convert it digitally.

The radio station provides audio content and may provide only audio content with or without video content.

VOD operators and AOD operators have different characteristics from TV stations and radio stations. In other words, in the case of VOD or AOD, it saves the broadcasting program, movie, and music that I want and then plays it for viewing. For example, if there is a broadcast program that was not properly viewed because there is no time to watch the current broadcast program, it is possible to access a site that provides such a broadcast service and download the file or play it immediately.

The AOD provider provides a streaming service of audio content.

Music On Demand (MOD) service provider allows me to download and listen to the music I want.

The video telephony provider provides a relay service for making a video call with a user of another network TV through the network. Weather providers provide weather information for various locations, and photo service providers provide tools for editing and storing photos.

In addition, the content provider 20 may provide various services to the network TV through the Internet, such as a packet filter (PF) server, an EPG service provider, an electronic content guide (ECG) service provider, and a portal server operator. It can be any server operator.

The PF server is serviced by a company that manages all broadcasting information and location information provided by the content provider. This service mainly contains broadcasting time or location information necessary for broadcasting and information that users can access.

The EPG service provides EPG information so that a user can search a broadcast program by time zone and grasp by channel.

The ECG service provides the user with the information of the content that the content provider has, the location and access authority of the access server. In other words, it is an electronic program guide that provides detailed information on the content and the function to easily access the server having the content.

The portal server is a web service provided by each broadcasting station. When the portal server receives a request from the user terminal, the portal server connects to the broadcasting server or the web server of the service provider. The role of the portal server is to search for a list of programs provided by each broadcasting station or a content provider providing a content service.

The network TV 30 basically has a network interface capable of accessing the network, receives an IP address, receives and processes a data packet through the network, and stores or plays the data packet when the data packet is multimedia data such as video or audio. have.

The network TV 30 may operate to transmit the user's requirements in both directions while processing the multimedia data. In addition, the user input unit such as a remote controller or an operation button for controlling the network TV 30 is preferably provided with buttons for controlling the network TV, that is, buttons for selecting various menus.

Hereinafter, the configuration and operation of the above-described network TV 30 will be described in detail. 2 is a block diagram showing the configuration of a network TV 30 according to an embodiment of the present invention.

The network TV 30 may have a function of receiving a broadcast signal in the form of an RF signal through a radio or a cable through the broadcast receiver 41 in addition to a function of receiving content through a network.

As shown in FIG. 2, the network TV 30 according to an exemplary embodiment of the present invention includes a broadcast receiver 41, a demultiplexer 42, a video signal processor 43, a display 44, and a network interface unit. 45, an OSD generator 46, a user interface 47, a storage interface 48, a storage 49, an external signal input 39, and a controller 50.

Among the above components, the broadcast receiver 41, the demultiplexer 42, and the image signal processor 43 receive a broadcast signal and process the broadcast signal in a form that can be output to the display 44 through various processes. Can be configured.

When the content is digital broadcast, the digital broadcast signal is transmitted in the form of a packetized transport stream by time division multiplexing the video signal, the audio signal and the additional data.

The broadcast receiver 41 may include an antenna for receiving a broadcast signal transmitted from the outside, and a tuner for tuning a broadcast signal having a frequency band corresponding thereto according to a tuning control signal of the controller 50 to be described later; It may include a demodulator (demodulator) for outputting the broadcast signal of the tuned specific channel in the form of a transport stream through a VSB (Vestigial Sideband) demodulation process and error correction process.

In addition, the broadcast signal received through the broadcast receiver 41 is divided into various types of additional data defined by the demultiplexer 42 as a video signal, an audio signal, and PSIP (Program and System Information Protocol) information, and the like. Is output.

The video data separated by the demultiplexer 42 is processed by the image signal processor 43 and displayed on the display 44.

In this case, the video signal processor 43 includes an MPEG-2 decoder and a scaler for converting video data to match the vertical frequency, resolution, aspect ratio, etc., of the output standard of the display 44.

The display unit 44 may use various types of displays, such as digital light processing (DLP), liquid crystal display (LCD), plasma display panel (PDP), and the like.

The audio signal is processed by a voice signal processor (not shown) and output to the speaker, which may include an AC-3 decoder.

On the other hand, the additional data included in the additional data separated by the demultiplexer 42 is stored in the storage device 49 through the storage interface 48 to be described later.

The storage device 49 may be implemented by an electrically erasable programmable read-only memory (EEPROM) or the like.

The user interface unit 47 is a means for receiving a request command from a user, and generally includes an infrared receiver for receiving an infrared signal input through a remote controller or a local key input unit provided at one side of the panel.

The network interface unit 45 receives contents or data from the content provider 20 or the network operator 10 through a network. That is, content such as broadcasts, games, VODs, broadcast signals, and the like, which are provided from a content provider through a network, are received. In addition, the network interface unit 45 also receives the update information and the update file of the firmware provided by the network operator 10.

The OSD generator 46 generates a menu screen for receiving a user's determination signal in the form of an OSD.

That is, the OSD generator 46 may display information related to the content received through the network interface 45 through the display.

The external signal input unit 39 is an interface capable of receiving input from another playback device such as a DVD player, a game machine, or the like. Another playback device may be connected to the external signal input unit 39 to output the multimedia stored in the playback device to the display unit 44.

The controller 50 performs overall operation control according to the command input from the user interface 47. The controller 50 receives and executes an update file of software, that is, firmware, of the content provider 20 received from the network operator 10.

According to an embodiment, the broadcast reception device 40 according to the present invention may output a 3D image. The menu screen of the broadcast reception device 40 may be provided in 3D, and the content provided by the content provider 20 may also receive and output 3D content.

Additional components are required to output 3D images. 3 illustrates a configuration of a broadcast receiving apparatus capable of processing a 3D image according to an embodiment of the present invention. The operation of the remaining components except for the 3D formatter 38 is the same as that of FIG. 2.

As shown in FIG. 3, a 3D formatter 38 is disposed at an output terminal of the image signal processor 48. The 3D formatter 38 converts the image processed by the image signal processor 48 into a 3D image and transmits the image to the display unit 44. According to an embodiment, the OSD generator 46 may include a separate 3D formatter for converting the OSD output to 3D.

The configuration shown in FIG. 3 is only one embodiment, and various known techniques may be used for 3D image processing.

4 and 5 illustrate an example of a remote controller for controlling the network TV 30 of FIG. 2 or 3. The remote controller may transmit a control signal to the controller 50 through a wireless signal receiver such as an RF signal or an infrared signal which may be included in the user interface 47 of the network TV 30. The remote controller described with reference to FIGS. 4 to 6 is a remote controller responding to a user's gesture as well as a user's button input.

In the present embodiment, the operation recognition remote control 51 may transmit and receive a signal with the network TV 30 according to the RF communication standard. As shown in FIG. 4, a pointer 53 may be displayed on the network TV 30 at a point where the motion recognition remote controller 51 points.

The user may move or rotate the motion recognition remote controller 51 up, down, left, and right. The pointer 53 displayed on the network TV 30 corresponds to the movement of the motion recognition remote controller 51. FIG. 5 illustrates a bar in which the pointer displayed on the network TV 30 moves in response to the movement of the motion recognition remote controller 51.

As shown in FIG. 4, when the user moves the motion recognition remote controller 51 to the left side, the pointer displayed on the network TV 30 also moves to the left side correspondingly. In the present embodiment, the motion recognition remote controller 51 may include a sensor capable of determining a movement. Information about the movement of the motion recognition remote controller 51 sensed by the sensor of the motion recognition remote controller 51 is transmitted to the network TV 30. The network TV 30 determines the operation of the motion recognition remote controller 51 from the information regarding the movement of the motion recognition remote controller 51 and calculates the coordinate value of the pointer 53 corresponding thereto.

Accelerometers, gyro sensors, or geomagnetic sensors may be used as sensors that can determine movement.

4 and 5 illustrate an example in which the pointer 53 displayed on the display 49 moves in response to the up, down, left, or right rotation of the motion recognition remote controller 51. The moving speed or the moving direction of the pointer 53 may correspond to the moving speed or the moving direction of the motion recognition remote controller 51.

In this embodiment, the pointer displayed on the network TV 30 is set to move in response to the operation of the motion recognition remote controller 51. As another example, a predetermined command may be input to the network TV 30 in response to an operation of the operation recognition remote controller 51. That is, when moving forward and backward of the motion recognition remote controller 51, the size of the image displayed on the network TV 30 may be enlarged or reduced.

6 is an internal block diagram of the interface unit 47 of the network TV 30 of FIG. 1 and the operation recognition remote control 51 of FIG.

Referring to the drawings, the above-described network TV 30 may include a coordinate value calculator 115 and a wireless communication unit 111. The coordinate value calculator 115 may be included in the controller 50 described above. The wireless communication unit 111 may be included in the user interface unit 47 described above. The wireless communication unit 111 may include an RF module 112 or an IR module 113.

On the other hand, the operation recognition remote control 51, the wireless communication unit 120, the user input unit 130, the sensor unit 140, the output unit 150, the power supply unit 160, memory 170, the controller 180 It may include.

The wireless communication unit 120 transmits and receives a signal with the network TV 30. In the present embodiment, the motion recognition remote controller 51 may include an RF module 121 capable of transmitting and receiving a signal with the interface unit 40 of the network TV 30 according to the RF communication standard. In addition, the operation recognition remote controller 51 may include an IR module 123 capable of transmitting and receiving a signal with the interface unit 40 of the network TV 30 according to the IR communication standard.

In the present embodiment, the motion recognition remote control 51 transmits a signal containing information on the operation of the motion recognition remote control 51 to the network TV 30 through the RF module 121. In addition, the operation recognition remote control 51 may receive a signal transmitted from the network TV 30 through the RF module 121. In addition, the operation recognition remote controller 51 may transmit a command regarding power on / off, channel change, volume change, etc. to the network TV 30 through the IR module 123 as necessary.

The user input unit 130 may be configured as a keypad or a button. The user may input a command related to the network TV 30 by the operation recognition remote controller 51 by manipulating the user input unit 130. When the user input unit 130 includes a hard key button, the user may input a command related to the network TV 30 to the motion recognition remote controller 51 through a push operation of the hard key button. When the user input unit 130 includes a touch screen, the user may input a command related to the network TV 30 with the motion recognition remote controller 51 by touching a soft key of the touch screen. In addition, the user input unit 130 may include various kinds of input means that the user can operate, such as a scroll key or a jog key, and this embodiment does not limit the scope of the present invention.

The sensor unit 140 may include a gyro sensor 141 or an acceleration sensor 143 as a motion sensor. The gyro sensor 141 may detect the movement of the motion recognition remote controller 51. For example, the gyro sensor 141 may sense information about an operation of the motion recognition remote controller 51 based on the x, y, and z axes. The acceleration sensor 141 may sense information regarding a moving speed of the motion recognition remote controller 51. The output unit 150 may output a video or audio signal corresponding to an operation or a signal transmitted from the network TV 30 to the user input unit 130. The user may recognize whether the user input unit 130 is manipulated or whether the network TV 30 is controlled through the output unit 150.

For example, the output unit 150 is an LED module 151 that is turned on when the user input unit 130 is manipulated or a signal is transmitted and received with the network TV 30 through the wireless communication unit 120, the vibration module 153 generating vibration. ), A voice output module 155 for outputting audio, or a display module 357 for outputting an image.

The power supply unit 160 supplies power to the operation recognition remote controller 51. The power supply unit 160 may reduce power waste by stopping power supply when the motion recognition remote controller 51 does not move for a predetermined time. The power supply unit 160 may resume power supply when a predetermined key provided in the operation recognition remote controller 51 is operated.

The memory 170 may store various types of application data required for controlling or operating the operation recognition remote controller 51. If the motion recognition remote control 51 transmits and receives a signal wirelessly through the network TV 30 and the RF module 121, the motion recognition remote control 51 and the network TV 30 transmits and receives a signal through a predetermined frequency band. . The controller 180 of the motion recognition remote controller 51 stores information on a frequency band or the like that can wirelessly transmit and receive a signal to and from the network TV 30 paired with the motion recognition remote controller 51 in the memory 170. And reference.

The controller 180 controls various items related to the control of the motion recognition remote controller 51. The controller 180 transmits a signal corresponding to a predetermined key operation of the user input unit 130 or a signal corresponding to an operation of the motion recognition remote controller 51 sensed by the sensor unit 140 through the wireless communication unit 120 through a network TV ( 30 may be transmitted to the wireless communication unit 111.

As described above, the network TV 30 calculates coordinate values of a wireless communication unit 120 capable of transmitting and receiving a signal wirelessly with the operation recognition remote controller 51 and a pointer corresponding to the operation of the operation recognition remote controller 51. The coordinate value calculator 115 may be provided.

The wireless communication unit 111 may transmit and receive a signal wirelessly with the operation recognition remote controller 51 through the RF module 112. In addition, the operation recognition remote controller 51 may receive a signal transmitted according to the IR communication standard through the RF module 112.

The coordinate value calculator 115 corrects a hand shake or an error from a signal corresponding to an operation of the motion recognition remote controller 51 received through the wireless communication unit 111 and displays a coordinate value of the pointer 53 to be displayed on the display 49. (x, y) can be calculated.

In addition, the operation recognition remote control 51 transmission signal input to the network TV 30 through the interface unit 40 is transmitted to the control unit 47 of the network TV 30. The controller 47 may determine the information on the operation of the operation recognition remote controller 51 and the key operation from the signal transmitted from the operation recognition remote controller 51, and control the network TV 30 correspondingly.

Hereinafter, a menu screen of the network TV 30 and a method of operating the same will be described.

The menu screen of the network TV 30 according to an embodiment of the present invention provides an operation mode for providing a menu so that the network TV 30 selects and connects one of a plurality of content providers (CPs). Hereinafter, the initial screen or the main screen when entering the netcast mode. The menu screen may include a plurality of icons 212 representing a plurality of content providers, and in some embodiments, may also include a background image 201 having a specific theme. 7 shows a menu screen of the network TV 30 according to an embodiment of the present invention.

The icons 212 are buttons for accessing a plurality of content provider servers, and a user may access a server of a selected content provider by selecting one of the icons 212 to receive a desired service. Preferably icon 212 may also be associated with background image 201. That is, the icon 212 may be composed of graphic objects that match the theme of the background image 212. For example, as illustrated in FIG. 7, the icons 212 may be displayed in the form of a billboard or a structure erected on a city street. The image displayed on the icon 212 may be provided by each content provider.

When selecting the icons 212, the user may use the motion recognition remote controller 51 described above with reference to FIGS. 4 to 6.

In FIG. 7, as an example of content providers, icons of content providers, such as natural geographic 202, weather information 203, netfly 204, pecasa 205, and youtube 206, are displayed.

Natural geographic 202 is a content provider that provides content related to natural sciences, weather information 203 is a content provider that provides weather information, netfly 204 provides movie-related content, and Pecasa 205 Denotes a content provider providing content related to a photo, and the yo-tube 206 is a content provider providing content related to a Video on Demand (VOD).

According to an embodiment, in addition to the above icons, various types and numbers of icons may be additionally displayed on the menu screen. Scroll bars 207a and 207b are disposed on the left and right sides of the icons 212 so that additional icons may be displayed when the user selects the scroll bars 207a and 207b.

When the user selects one of the icons 212, such as the netfly icon 204, the selected icon 204 is highlighted to distinguish it from other icons. When the selected icon 204 is highlighted, the arrow button of the gesture recognition remote controller is operated or when another icon is selected, the highlight can be moved to the selected icon. When the icon is selected and the ENTER button of the motion recognition remote controller or a button corresponding to the icon is pressed, the server accesses the server of the content provider corresponding to the selected icon and displays the initial screen of the content provider server.

The number, size, position, and arrangement method of icons displayed on one screen may vary according to embodiments.

The icons 212 may include a name or an image for identifying each content provider, and may be embedded and sold in the network TV 30 sold by the manufacturer of the network TV 30. In addition, according to an embodiment, while the user purchases and uses the network TV 30, the network operator 10 of FIG. 1 receives an image to be used as an icon from the content provider 20 and transmits the image to the network TV 30. You can do it or update it. In addition, the network TV 30 may be directly connected to the server of the content provider 20 to download.

When the user selects one of the icons 212, the user accesses the corresponding content provider server, and the initial screen of the corresponding content provider is displayed.

When the user accesses the content provider 20 server through the network TV 30, the initial screen provided by the content provider 20 is displayed. According to the related art, the initial screen has a different format for each content provider 20.

According to an embodiment, the initial screen may be provided by the network operator 10 based on data provided by the content provider 20, or the content provider 20 may directly generate and provide the initial screen. When the network operator 10 provides the initial screen, the network TV 30 accesses the content provider 20 through the network operator 10. The initial screen is generated and provided by the content provider 20. The case is when the network TV 30 directly accesses the content provider 20 without passing through the network operator 10.

When the network operator 10 provides the initial screen, the network operator 10 must perform editing so that the network operator 10 can be properly displayed on the network TV 30 based on the data provided by the content provider 20. In addition, whenever the initial screen is updated, an operation of editing the initial screen must be performed again. Since the conventional initial screen editing is all done by hand, it causes a lot of business loss to the network operator 10.

In addition, even when the content provider 20 provides the initial screen, since the format of the initial screen is different for each content provider 20, not only does it take time to get used to the menu, but also the content provider 20 provides the initial screen. Occasionally, all of the menus are unavailable.

According to an embodiment of the present invention, all initial screens displayed when the content provider 20 is accessed may be provided in the same or regular format. As will be described later, by providing the initial screen editing program to the network operator 10 or the content provider 20 to set the initial screen by the program, to save labor and time required to edit the initial screen, It can provide users with improved menu accessibility.

8 shows an execution screen of an initial screen editing program according to an embodiment of the present invention.

The left window of FIG. 8 is a task window 31 displaying edits made by the network operator 10 or the editor of the content provider 20 (which will be an employee of the network operator 10 content provider 20 company). , The right window shows a menu 41 for the editor to edit the initial screen.

 As illustrated in FIG. 8, a common initial screen may be divided into a head area 32, a tap area 33, a content area 34, and a control area 35. That is, all of the initial screens edited by the initial screen editing program according to an embodiment of the present invention are configured as the above four areas.

The head area 32 is an area in which the name or company logo of the content provider 20 is displayed, the tab area 33 is an area in which a menu is displayed, and the content area 34 is information of contents provided by the content provider. The control area 35 is an area where a menu for controlling the initial screen, for example, a menu such as 'close' or 'shortcut' is displayed.

According to an embodiment of the present invention, the menu 41 includes a menu 42 for selecting a CP type, a menu 43 for editing a head area, a menu 44 for editing a tab area, and a content area for editing. And a function menu 58 for performing a function of publishing 53, exporting 54, and preview 55 with respect to the edited initial screen.

When the editor of the initial screen selects the CP type from the menu 42, the basic frame corresponding to the type is displayed in the window 31. The CP type is classified according to the type of content providing the content providers, and different basic frames are provided according to the CP type. This classification can be modified according to the embodiment, it is not limited to this embodiment.

In the head region menu 43, the background color 46, the background image 47, and the logo 48 of the head region 32 can be edited. When the background color button 46 is selected, a menu for selecting a background color may be displayed. If the background image button 47 is selected, a screen for browsing images to be used as a background image may be displayed. In addition, when the logo button 48 is selected, a screen for browsing images to be used as a logo may be displayed.

In the tab area menu 44, the number of tabs, that is, the number of menus 49 to be included in the tab, the background 50 of the tab area, and the font 51 can be edited. When the background button 50 or the font button 51 is selected, a menu for selecting a background or a font may be displayed.

The content area menu 45 includes a menu 52 for selecting a theme of the content area 34. In this embodiment, the theme refers to a background having several themes such as black and white. When the black is selected, the content area 34 has a black tone as a whole, and when the white is selected, the white as a whole is selected. You have a tone. This is merely an example, and the content area menu 45 may include any menu for editing the content area.

The publishing 53 of the function menu 58 is a function for displaying the edited result screen to date, and the export 54 configures the initial screen to actually display the edited initial screen on the network TV 30. This function extracts and displays coordinates of objects. The preview 55 is a function for displaying a state in which the result screen edited to date is actually displayed on the network TV 30. The close 56 menu is for terminating the initial screen editing program.

9 to 15 illustrate basic frames of initial screens for each CP type in an initial screen editing program according to an embodiment of the present invention.

9 illustrates an initial screen edit screen when a CP type is selected as a movie.

In the window 31 of Fig. 9, a basic frame in the case where the CP type is a movie is displayed. According to an embodiment of the present invention, icons 61 representing respective movies are displayed in the content area 34, and each icon 61 may include a representative image and movie information representing each movie. The movie information may include a price of a movie content, a running time, a plot, and the like.

The window 31 of FIG. 9 is a screen displayed when the editor or the user selects the menu 1, and when the menus 2 and 3 are selected, other types of screens may be displayed.

Such a configuration is only one embodiment of the present invention, and may be variously modified, and modified embodiments are included in the scope of the present invention.

When the number of taps of the tap area menu 44 is changed to 5 as shown in FIG. 10, the number of menus of the tap area 33 is changed to five as in the window 31.

FIG. 11 illustrates a basic frame when the editor selects 'CP' as the CP type according to an embodiment of the present invention. As shown in the window 31, a plurality of photographic image icons 63 are displayed in the content area 34. As in FIG. 9, the editor can edit the initial screen using the edit menu 41.

The window 31 of FIG. 11 is a screen displayed when the editor or the user selects the menu 1, and when the other menus, that is, the menu 2 or the menu 3, are selected, a different type of screen may be displayed.

12 illustrates a basic frame screen when a CP type is selected as a radio according to an embodiment of the present invention.

As shown in the window 31 of FIG. 12, the tab area 33 is disposed on the left side, and the content area 34 is disposed on the right side. In the content area 34, a list 37 of a plurality of radio stations is arranged, and on the left side 36, a representative image of the selected station, for example, Station 4, and additional information are displayed.

FIG. 12 is a screen displayed when the editor or the user selects the menu 1. When the editor or the user selects the menu 2 or the menu 3, other types of radio content provider information may be displayed on the content area 34. FIG.

As in FIGS. 9 and 11, the editor can edit the initial screen using the edit menu 41.

FIG. 13 illustrates a basic frame screen when an editor selects CP type as weather according to an embodiment of the present invention.

As shown in the window 31 of FIG. 13, the tab area 33 is disposed on the left side, and the content area 34 is disposed on the right side thereof. The content area 34 may display icons 38 representing weather for each day of the week.

The menu 1 may be a menu for displaying the weather of the day of the week as shown in FIG. 13, and the menus 2 and 3 may be menus for displaying other weather, for example, a monthly or regional weather.

Similarly, the editor can edit the initial screen using the edit menu 41.

14 illustrates a basic frame screen when an editor selects a CP type as a TV show according to an embodiment of the present invention.

As shown in the window 31 of FIG. 14, icons 71 representing TV contents are displayed at the bottom of the content area 34, and a representative of the selected icon 75 is displayed at the top of the content area 34. The image 72 and the content information 73 may be displayed.

In FIG. 14, menu 1 may be a menu for displaying the latest TV content, and menus 2 and 3 may be menus for displaying a list of other contents.

Similarly, the editor can edit the initial screen using the edit menu 41.

FIG. 15 illustrates a basic frame screen when an editor selects CP type as UGC (also called User Generated Contents: UCC) according to an embodiment of the present invention.

As shown in the window 31 of FIG. 15, icons 81 representing respective contents may be displayed in the content area 34. The icon 82 selected by the editor may be displayed larger than other icons.

In FIG. 15, menu 1 may be a menu for displaying a popular video, and menus 2 and 3 may be menus for displaying a recent video, a related video, and the like.

Similarly, the editor can edit the initial screen using the edit menu 41.

16 illustrates a screen on which a publishing function is executed in an initial screen editing program according to an embodiment of the present invention. For example, while the initial screen editor selects and publishes a CP type as a photo as shown in FIG. 11, when the publish button 53 is selected, a screen as shown in FIG. 16 may be displayed. In other words, the publish function displays the initial screen reflecting the edited contents up to now.

17 illustrates a screen on which an export function is executed in an initial screen editing program according to an embodiment of the present invention. For example, when the initial screen editor selects the CP type as UGC as shown in FIG. 15 or edits the file, and selects the export button 54, the screen shown in FIG. 17 may be displayed.

As shown in FIG. 17, in one window 91 of the screen on which the export function is executed, coordinates on the screen of each object constituting the initial screen are extracted and displayed. In addition, another window 92 may be provided with a menu for changing the resolution and a menu for selecting a source for configuring the initial screen.

The network operator 10 or the content provider 20 may automatically generate and display an initial screen based on coordinates, resolution information, and source information of the extracted objects as shown in FIG. 17. In addition, when the content provider 20 configures the initial screen through the above-described processes and then transmits the coordinate information, the resolution information, and the source information extracted using the export function to the network operator 10, the network operator 10 separately. The initial screen edited by the content provider 20 may be provided as it is to the network TV 30 without the work of the user. In addition, the user may be provided with an initial screen of a common format.

18 is a flowchart illustrating a method of providing an initial screen according to an embodiment of the present invention. The flowchart of FIG. 18 illustrates a process performed by the network TV 30 after the contents edited by the aforementioned initial screen editing program are provided to the network operator 10 or the content provider 20 and the initial screen is generated.

In step S11, when the netcast mode is driven in the network TV 30, a menu screen as shown in FIG. 7 is displayed. In step S12, when the user selects one of the content provider icons, the user accesses the content provider server selected in step S13. In step S14, an initial screen of the content provider server is displayed, and the initial screen has a common format for each CP type. The initial screen having a common format may be an initial screen edited by the method described with reference to FIGS. 9 to 15.

In the above-described embodiment, the basic frame and the editing method of the initial screens is only an embodiment, and may be variously modified and any method for providing an initial screen having a common format for each content provider may be used.

1 shows a network configuration of a network TV system according to an embodiment of the present invention.

2 is a block diagram showing the configuration of a network TV according to an embodiment of the present invention.

3 is a block diagram showing the configuration of a network TV that can implement a 3D image according to an embodiment of the present invention.

4 and 5 illustrate an example of a remote controller for controlling the network TV of FIG. 2.

6 is an internal block diagram of an interface unit of the network TV of FIG. 1 and an operation recognition remote controller of FIG. 3.

7 shows a menu screen of a network TV according to an embodiment of the present invention.

8 shows an execution screen of an initial screen editing program according to an embodiment of the present invention.

9 to 15 illustrate basic frames of initial screens for each CP type in an initial screen editing program according to an embodiment of the present invention.

16 illustrates a screen on which a publishing function is executed in an initial screen editing program according to an embodiment of the present invention.

17 illustrates a screen on which an export function is executed in an initial screen editing program according to an embodiment of the present invention.

18 is a flowchart illustrating a method of providing an initial screen according to an embodiment of the present invention.

Claims (10)

A display device connectable to a network, comprising: A network interface unit connected to a server of a plurality of content providers providing an initial screen of a format common to other content providers to receive content; A user interface to receive a user input for selecting one of the icons representing the content provider; A controller configured to control access to a server of a content provider corresponding to the selected icon; And And a display unit configured to display at least one icon representing the content provider and to access a server of the content provider to display an initial screen of the common format. The method of claim 1, And the initial screen of the common format includes at least one of a head area including a content provider name, a tab area including a menu, and a content area displaying content information. The method of claim 1, The initial screen of the common format has the same layout for each content provider type. 5. The method of claim 4, The content provider type includes at least one of a movie, a photo, a radio, a weather, a TV show, and a UGC. The method of claim 1, And the initial screen of the common format is a screen edited by each of the content providers. In the initial screen providing method of the display device connected to the network, Displaying an icon representing a plurality of content providers providing an initial screen of a common format; Receiving a user input of selecting one of the icons representing the content provider; Accessing a server of a content provider corresponding to the selected icon; And And displaying an initial screen of the common format. The method of claim 6, And the initial screen of the common format includes at least one of a head area including a content provider name, a tap area including a menu, and a content area displaying content information. The method of claim 6, The initial screen providing method of the common format has the same layout for each content provider type. The method of claim 8, The content provider type may include at least one of a movie, a photo, a radio, a weather, a TV show, and a UGC. The method of claim 6, The initial screen of the common format is a screen edited by each of the content providers.

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