KR20060083926A - Advertisement system using of a lotto number and method of the same - Google Patents

Abstract

The present invention relates to an advertising system using a lottery number and an advertising method thereof, wherein the lottery lottery numbers corresponding to a plurality of times are printed and distributed on a predetermined portion of an advertisement booklet distributed to consumers, and the lotto lottery ticket of the advertisement booklet is distributed to the customer. The purpose of the present invention is to provide an advertising system using the lottery number and its advertising method to maximize the effect of the advertisement by allowing the user to pay for the prize by checking whether or not the prize is won after registering by accessing the advertisement / lottery server using a computer terminal. There is this.

Applying the present invention, by increasing the consumer's attention to the contents of the advertisement by registering the lottery lottery described in the advertising booklet, it is possible to receive a payout when winning the lottery lottery, so the management of the advertising booklet is also improved, the lottery lottery When registering, the registration information can be transmitted to the mobile phone along with the advertisement text, so that the consumer again encounters the advertisement contents, thereby increasing the effectiveness of the advertisement and having a large advertisement effect at a relatively small cost.

Description

Advertising system using lotto number and its advertising method {ADVERTISEMENT SYSTEM USING OF A LOTTO NUMBER AND METHOD OF THE SAME}

1 is a schematic diagram of an advertising system using a lottery number according to a first embodiment of the present invention;

Figure 2 is a perspective view showing an advertising booklet configured in the advertising system using the lotto number according to the first embodiment of the present invention,

Figure 3 is a block diagram showing the configuration of the advertisement / lottery providing server configured in the advertising system using the lottery number according to the first embodiment of the present invention,

4 is a diagram illustrating an advertisement registration state of the advertisement system using the lottery number according to the first embodiment of the present invention;

5 is a diagram illustrating a state of inputting consumer information through an advertisement system using lotto numbers according to the first embodiment of the present invention;

6 is a view showing a database configuration state of the advertisement / lottery providing server in the advertising system using the lottery number according to the first embodiment of the present invention,

7 and 8 are flowcharts showing the signal flow of the advertisement system using the lottery numbers according to the first embodiment of the present invention;

9 is a schematic diagram showing a schematic configuration of an advertising system using a lottery number according to a second embodiment of the present invention;

10 is a view showing a data transmission state of the advertising system using the lottery number according to the second embodiment of the present invention;

11 is a diagram illustrating an information output state transmitted to a consumer mobile phone through an advertisement system using a lottery number according to a second embodiment of the present invention;

12 is a flowchart illustrating a signal flow of an advertisement system using the lottery numbers according to the second embodiment of the present invention.

* Description of the symbols for the main parts of the drawings *

A1 ~ An: Consumer computer terminal, CLPS: Ad / lottery server,

M1-Mn: consumer cell phone, 100: advertising booklet,

102: advertising unit, 104: lottery number base,

106: Serial number book.

The present invention relates to an advertising system using a lottery number and an advertising method thereof, and more particularly, to print and distribute a lotto lottery number corresponding to a plurality of times in a predetermined portion of an advertisement booklet distributed to a consumer, and the lotto of the advertisement booklet. When the lottery ticket is registered by accessing the advertisement / lottery server using the customer's computer terminal, the lottery number can be checked in the future and the prize money can be paid. will be.

As is well known, due to the recent development of information and communication technology, the development of information providing technology that provides real-time information to various subscribers through at least one host server through a remote data communication network is actively underway.

Recently, a variety of affiliates, affiliates or merchants in connection with the purchase of various products, or marketing of the products, and corporate marketing has emerged a reserve system that provides a reserve when purchasing products. However, unlike the intention of the reserve system, the reserve grant amount is too insignificant compared to the purchase amount, so the effect of marketing is almost none, and rather, the adverse effect due to the inadequate reserve grant amount is concerned.

In addition, in the case of most online advertising companies that provide cyber money in return for various advertisements and finance the advertisements, they face financial difficulties due to the above problems.

Particularly, in the case of a specific credit card merchant, the purchaser's consumption is induced through various event events, for example, a discount event, under the condition of using the credit card.However, due to such a small discount event, the purchaser is motivated to visit the merchant. There was a problem that it was too small, and there was a problem that the merchant cannot perform a small discount event all year round for financial reasons.

Therefore, in order to induce continuous buyer consumption, it is necessary to effectively activate the advertisement of the company, the development of a breakthrough service for the activation is urgently needed.

SUMMARY OF THE INVENTION The present invention has been made in view of the above-described prior art, and prints and distributes a lotto lottery number corresponding to a plurality of times in a predetermined portion of an advertisement booklet distributed to consumers, and distributes the lotto lottery ticket of the advertisement booklet to a customer computer terminal. The purpose of the present invention is to provide an advertisement system using the lottery number and its advertising method for maximizing the effect of advertisement by accessing the advertisement / lottery providing server and registering it by checking whether or not the winner is thereafter. .

Another object of the present invention is to print and distribute a lotto lottery number corresponding to a plurality of times in a predetermined portion of the advertisement booklet distributed to consumers, and to distribute the lotto lottery ticket of the advertisement booklet to the advertisement / lottery providing server using a customer computer terminal If you register online, you can check whether you win or not, and then distribute the winnings to a certain share of the total number of registered lottery lottery numbers. The purpose is to provide an advertising system and an advertising method used.

Another object of the present invention is to print and distribute a lotto lottery number corresponding to a plurality of times in a predetermined portion of the advertisement booklet distributed to consumers, and to distribute the lotto lottery ticket of the advertisement booklet to the advertisement / lottery providing server using a customer computer terminal When you log in, you automatically make an inquiry about the advertisement that the lottery lottery is printed, receive the answer and confirm the match, and then register the lottery lottery, and then check whether or not you have won and pay the winnings. The purpose of the present invention is to provide an advertising system using the lottery numbers and its advertising method for maximizing the effect.

Another object of the present invention is to print and distribute a lotto lottery number corresponding to a plurality of times in a predetermined portion of the advertisement booklet distributed to consumers, and to distribute the lotto lottery ticket of the advertisement booklet to the advertisement / lottery providing server using a customer computer terminal If you register by accessing, you can send a short message combining the lottery registration information and advertisement information to the mobile phone of the consumer, and then check whether or not you win the prize and pay the winnings. Its purpose is to provide a system and an advertising method thereof.

In order to achieve the above object, according to a preferred embodiment of the present invention, the consumer computer terminal for registering the lottery lottery number described in the advertisement booklet through the data communication network; Receives the lottery number and the unique serial number information written on the page of the advertisement booklet from the consumer computer terminal, and determines whether to register according to the information of the connected consumer according to a pre-processed routine, and if the member is a login authentication An advertisement / lottery providing server for identifying a registrant who has registered a lottery number, comparing the lottery information and the serial number transmitted by the consumer with the prestored serial number, and performing registration processing; A plurality of first to Nth lotto lottery registration terminals for registering the lottery number with a financial company that releases the lottery lottery number by inputting the lottery lottery number according to the lottery lottery information registered in the advertisement / lottery providing server; An advertisement system using a lottery number is provided, which comprises a lottery ticket release financial server that receives and processes the lottery lottery information from the first to Nth lotto lottery registration terminals.

Preferably, the consumer computer terminal is provided with an advertising system using a lotto number, characterized in that it comprises a wired / wireless buyer terminal (PC, PDA, mobile phone, car GPS terminal).

Preferably, the advertisement / lottery providing server is provided with an advertising system using a lottery number, characterized in that the database further stores the information of the consumer and lottery lottery registration information, serial number is stored therein.

Preferably, the advertising booklet is described with a unique serial number, and each lotto lottery ticket number is provided with an advertisement system using a lottery number, characterized in that one by one for each page.

Preferably, the advertisement / lottery providing server is a communication module for receiving the identification information, lottery number information, serial number information transmitted through the consumer computer terminal, and performs data transmission and reception to transmit the registration status; A registrant information manager configured to manage and store the lottery lottery number and serial number information by using the consumer identification information provided through the consumer computer terminal as registrant information when registering lottery tickets; A lottery ticket release management unit interworking with the registrant information management unit to manage information on the lottery lottery information of the registrant; A lottery number processing unit that manages lottery registration, lottery result, and winning number information of the lottery registered by the registrant in association with the lottery release management unit; A winning processing unit configured to draw a lottery by a predetermined period using a lottery number for each registrant registered in the lottery release management unit, and to notify the registrant according to whether or not the lottery has been won; A registrant information DB for storing registrant information provided from the consumer computer terminal; A lottery release information DB for storing lottery lottery registration information for each registrant in association with the registrant information DB 18a; A lottery number processing DB for storing release processing information off-line for a lottery number input by a registrant; A winning information DB for storing the winning information of the registrant and the winning payment information; It is composed of a control unit that receives the lottery registrant's personal information, registered lottery number information and serial number information, registers the lottery number, releases the lottery number, and pays the winnings to the registrant according to the winning or not. Provided is an advertising system using a lotto number.

On the other hand, the present invention is a process for logging in by transmitting the ID and password information from the consumer computer terminal to the advertisement / lottery providing server to register the lottery lottery number provided in the advertising booklet; Receiving, by the advertisement / lottery providing server, serial number information of a page in which the lottery lottery number of a specific round described in the advertisement booklet is received from the consumer computer terminal, and extracting advertisement information linked with the serial number from a database; Comparing, by the advertisement / lottery providing server, whether the serial number described in the advertisement information exists in the database; Receiving a lotto lottery number from the consumer computer terminal when a corresponding serial number exists as a result of the determination of the advertisement / lottery providing server; Extracting, by the advertisement / lottery providing server, the lottery information printed on the same advertisement surface as the corresponding serial number through the lottery number from a database; Determining, by the advertisement / lottery providing server, whether the lotto lottery number associated with the serial number matches the lottery lottery number transmitted from the consumer computer terminal; If the lottery lottery number associated with the serial number matches the lottery lottery number transmitted from the consumer computer terminal, registering the lottery lottery number with the corresponding consumer information by the advertisement / lottery server; The advertisement / lottery providing server is provided with an advertising method using a lottery number, characterized in that consisting of a process of paying the winnings by checking whether or not the lottery when the lottery comes.

Preferably, as a next step of the advertisement information extraction process, the advertisement / lottery providing server selects any one of a plurality of pre-produced query in accordance with the content of the advertisement information to transmit to the consumer computer terminal; Determining whether the answer information of the consumer is the correct answer by receiving the answer information from the consumer computer terminal and comparing the correct answer information with previously stored answer information; If the answer information of the corresponding advertisement of the consumer is not correct answer information, the advertisement / lottery providing server transmitting the answer mismatch information to the consumer computer terminal and stopping the lotto lottery registration; If the answer information of the advertisement / lottery providing server, if the response information of the corresponding advertisement is correct information, the advertising method using a lottery number further comprising the step of receiving a lotto lottery number from the consumer computer terminal. do.

Preferably, the step of pre-connecting the advertisement short message (SMS) corresponding to the advertisement content printed by each page (by serial number) distributed by the advertisement / lottery providing server by each serial number; Registering, by the advertisement / lottery providing server, a lottery number, extracting an advertisement short message corresponding to the serial number from a database, and creating a short message (SMS) to be transmitted together with the lottery registration information of the corresponding consumer; The advertisement / lottery providing server is provided with an advertising method using a lottery number, characterized in that it further comprises the step of transmitting the short message to the mobile phone of the consumer.

EMBODIMENT OF THE INVENTION Hereinafter, 1st Embodiment of this invention is described in detail with reference to drawings.

1 is a schematic diagram of an advertising system using a lottery number according to the first embodiment of the present invention, Figure 2 is a booklet configured in the advertising system using a lottery number according to the first embodiment of the present invention One perspective view.

Referring to this, the advertisement system using the lottery number according to the first embodiment of the present invention prints and distributes a lotto lottery number corresponding to a plurality of times in a predetermined portion of the advertisement booklet distributed to consumers, and the lotto of the advertisement booklet. If the lottery is registered by accessing the advertisement / lottery providing server using a customer computer terminal, it is an advertisement system using a lottery number to maximize the effect of the advertisement by enabling the payment of the winnings after confirming the winning.

In addition, the present invention prints and distributes a lotto lottery number corresponding to a plurality of times in a predetermined portion of an advertisement booklet distributed to consumers, and connects the lotto lottery ticket of the advertisement booklet to the advertisement / lottery providing server using a customer computer terminal. If the registration is made, the winner will be checked in the future, and the lottery ticket number of the winning number will be distributed to a certain share of the total number of consumers who registered the lottery lottery numbers. It is an advertising system.

In addition, the present invention prints and distributes a lotto lottery number corresponding to a plurality of times in a predetermined portion of an advertisement booklet distributed to consumers, and connects the lotto lottery ticket of the advertisement booklet to the advertisement / lottery providing server using a customer computer terminal. If you do, the query automatically prints the relevant lottery lottery, and after receiving the answer to confirm the match, and then register the lottery lottery, and then check whether or not to win the prize to pay the winning effect Advertising system using the lottery numbers to maximize.

That is, the advertisement system using the lotto number according to the first embodiment of the present invention includes an advertisement unit 102 which prints advertisement information on each advertisement surface inside the advertisement booklet 100; A lotto number description section 104 in which a lotto number of a specific round is written in the bottom margin of the advertisement section 102; In the bottom margin of the advertising section 102, a serial number description section 106 is provided which describes a unique serial number that can be identified by the server.

Therefore, the advertisement system using the lottery number according to the first embodiment of the present invention is to receive the winnings depending on whether or not to win in the future by registering the lottery number provided in the advertising booklet 100 to the server. As a result, since the advertisement information can be advertised to consumers more efficiently, the advertisement effect becomes very high.

To this end, the advertisement system using the lottery number according to the first embodiment of the present invention is provided with the consumer computer terminals (A1 to An) for the consumer to register the lottery lottery number described in the advertisement booklet 100 through a data communication network. It should be noted that the consumer computer terminals A1 to An can be replaced with various terminals such as wired / wireless purchaser terminals (including PCs, PDAs, mobile phones, and vehicle GPS terminals).

In addition, the consumer / lottery server (CLPS) which receives the lottery number and the unique serial number information described in the page of the advertisement booklet from the consumer computer terminals A1 to An and performs the registration processing of the lottery number, the consumer The computer terminals A1 to An are connected via a data communication network so as to be accessible.

The advertisement / lottery providing server CLPS determines whether to register as a member through the information of the connected consumer according to a preprocessed routine, and if the member is a member, to identify the registrant who registered the lottery number. In addition, registration processing is performed after comparing the serial number stored in advance with the lottery information and the serial number transmitted by the consumer to determine whether they match. Accordingly, the advertisement / lottery providing server CLPS further includes databases DB1 and DB2 for storing the consumer's information, the lottery lottery registration information, and the serial number information, respectively.

On the other hand, in the advertising system using the lottery number according to the first embodiment of the present invention, according to the lotto lottery information registered in the advertisement / lottery providing server (CLPS), input the lottery lottery number to the financial company to release the lottery lottery A plurality of first to Nth lotto lottery registration terminals B1 to Bn for registering the lottery number are provided, and the lotto lottery information is received from the first to Nth lotto lottery registration terminals B1 to Bn and registered. A lottery ticket release bank (LIS) is provided. Since the first to Nth lotto lottery registration terminals B1 to Bn and the lottery release finance server LIS are well known technologies, detailed description thereof will be omitted.

Accordingly, in the advertisement system using the lottery number according to the first embodiment of the present invention, the advertisement / lottery providing server (CLPS) is provided with the lottery lottery information transmitted and registered from the consumer terminals A1 to An. The lotto lottery number is registered, and the purchase lotto lottery number is marked on the OMR card offline, and the purchase agent process is performed through the first to Nth lotto lottery registration terminals B1 to Bn. Therefore, it will be processed to pay the corresponding prize to the consumer for the winning number in the future lottery results.

Figure 3 is a block diagram showing the configuration of the advertisement / lottery providing server configured in the advertising system using the lottery number according to the first embodiment of the present invention.

Referring to this, the advertisement system using the lottery number according to the first embodiment of the present invention is provided with an advertisement / lottery providing server (CLPS), the advertisement / lottery providing server (CLPS) is a communication module and a registrar therein It consists of an information management unit, a lottery release management unit, a lottery number processing unit, a winning processing unit, a registrant information DB, a lottery release information DB, a lottery number processing DB, a winning information DB, and a control unit.

More specifically, reference numeral 4 denotes a communication module for receiving the purchaser identification information, the lottery number information, and the serial number information transmitted through the consumer computer terminals A1 to An, and performing data transmission / reception to transmit the registration status. Indicates.

Reference numeral 6 denotes a registrant information management unit which manages to store and match lottery lottery number and serial number information by using consumer identification information provided through the consumer computer terminals A1 to An as registrant information when registering lottery tickets.

Reference numeral 8 denotes a lottery ticket release management unit that interoperates with the registrant information management unit 6 to manage information on the lottery lottery information, and reference numeral 10 denotes a lottery ticket registered by the registrant in association with the lottery ticket release management unit 8. It indicates a lottery number processing unit for managing whether the lottery, the lottery result, the winning number information.

In addition, reference numeral 12 denotes a winning processing section for drawing a lottery by a predetermined period using a lottery number for each registrant registered in the lottery ticket release management section 8, and notifying the registrant according to whether or not the drawing is successful. In this case, the winning processing unit 12 has a built-in processor which can collectively extract which winner has been won by inputting the lottery number.

On the other hand, reference numeral 18a denotes a registrant information DB for storing registrant information provided from the consumer computer terminals A1 to An, and reference numeral 18b denotes a registrant lottery lottery registration information in association with the registrant information DB 18a. Lottery ticket release information DB.

Reference numeral 18c denotes a lottery number processing DB for storing off-line release processing information on the lottery numbers input by the registrant, and reference numeral 18d denotes a winning information DB which stores the registrant's winning information and the winning payment information.

Reference numeral 20 is a control unit that receives the lottery registrant's personal information, registered lottery number information and serial number information, registers the lottery number, releases the lottery number, and pays the winnings to the registrant according to the winning or not. Indicates.

On the other hand, the control unit 20 when transmitting and registering the lotto lottery number information from the consumer computer terminals (A1 to An), and transmits the query information about the advertising content of the advertising booklet 100, the lotto lottery number is printed, The response information to the question information is received, and the final registration process can be performed by determining whether the answer is correct. If the answer is not correct, the registrant's lotto lottery number may be processed so that it is not registered, and through this, it is desirable for the registrant to read the advertisement contents once again.

In addition, the control unit 20 is distributed because a plurality of copies of the advertising booklet 100 is printed the same lotto lottery number, in order to reduce the advertising costs of advertisers, if there are a plurality of registrants registered for the same lotto lottery number, the winnings It is also possible to divide payments by the number of registrants.

4 is a diagram illustrating an advertisement registration state of the advertisement system using the lotto number according to the first embodiment of the present invention.

Referring to this, in the advertisement system using the lotto number according to the first embodiment of the present invention, the consumer computer terminals A1 to An convert the lotto lottery numbers 2a and 2b described in the advertisement booklet 100 into the consumer. The advertisement / lottery server (CLPS) is provided with the personal information, and it is determined which consumer has registered for which number of lottery lottery numbers.

Therefore, in the advertisement system using the lottery number according to the first embodiment of the present invention, a plurality of consumers (100a to 100n) of the lottery lottery numbers described in one booklet (100) at each time interval are lottery tickets. The registration / registration server (CLPS) is registered at the time of registration (usually one week), and the advertisement / lottery server (CLPS) registers the information so that the winner can be paid to the winner after the lottery lottery. do.

5 is a view showing a consumer information input state through the advertising system using the lottery number according to the first embodiment of the present invention, Figure 6 is a view of the advertising system using the lottery number according to the first embodiment of the present invention A diagram showing a database configuration state of the advertisement / lottery providing server.

Referring to this, the advertisement system using the lottery number according to the first embodiment of the present invention is shown in FIG. 5 when a consumer accesses the advertisement / lottery server CLPS using the consumer computer terminals A1 to An. The registrant authentication window 30 as shown is output.

The registrant authentication window 30 outputs an ID and password input field 32 for confirming whether or not the connected consumer inputs personal information, and the personal information of the consumer is notified of the winner at the time of winning and the gender, This is to provide consumer research information by region and age.

On the other hand, while the consumer registers the lottery lottery ticket described in the advertisement booklet 100 through the consumer computer terminals A1 to An, the advertisement / lottery providing server CLPS may receive a new ID and password to give the consumer an ID and password. Upon receiving the information, the winner will be notified of the winning prize through the personal information, and will provide the consumer research information by gender, region, and age for the advertiser, and pay the prize money.

Therefore, the advertisement / lottery providing server CLPS accounts for the ID and password through the personal information transmitted from the consumer computer terminals A1 to An, and stores the information to construct the DB table 34.

In addition, the advertisement / lottery server CLPS configures the DB table 34 by registering the lottery lottery data 2 transmitted from the consumer computer terminals A1 to An together with the personal information.

For example, if the lottery lottery number data 2 is "2, ㅧ ㅧ, ㅧ ㅧ, ㅧ ㅧ, ㅧ ㅧ, ㅧ ㅧ", the personal information of each consumer registered for the lottery lottery number is matched together and the advertisement The lotto lottery number data (2) is registered in the / lottery providing server (CLPS), the DB table 34 is classified and stored by the registrant's name and phone number, the registrant ID.

In addition, since the lotto lottery number registered in the advertisement / lottery providing server (CLPS) and the personal information of the registrant is updated every week, the DB table 34 has the personal information information of the registrant associated with the lottery lottery number It is classified by week and stored in a large number.

The function and operation of the advertising system using the lottery number according to the first embodiment of the present invention having the above-described configuration will be described in detail with reference to the accompanying drawings.

7 and 8 are flowcharts illustrating a signal flow of the advertisement system using the lottery numbers according to the first embodiment of the present invention.

First, through the advertisement system using the lottery number according to the first embodiment of the present invention, the consumer uses the consumer computer terminals A1 to An to register the lottery lottery number provided in the advertisement booklet 100. Connect to the advertisement / lottery server (CLPS).

Then, the advertisement / lottery providing server CLPS receives ID and password information from the corresponding consumer computer terminals A1 to An and compares the previously stored ID and password information to determine whether the corresponding consumer is a member.

If it is determined that the consumer connected to the advertisement / lottery providing server CLPS is not a member, the member account information is provided to the corresponding consumer computer terminals A1 to An to receive the member's personal information and perform an account. If this is done, the advertisement / lottery server CLPS receives ID and password information from the consumer computer terminals A1 to An again and executes login.

When the login is performed to the advertisement / lottery providing server CLPS from the consumer computer terminals A1 to An, the advertisement / lottery providing server CLPS is connected to the corresponding advertisement booklet from the consumer computer terminals A1 to An. The serial number information of the page in which the lottery lottery number of the specific round described in 100) is received, and the advertisement information associated with the serial number is extracted from the database.

The advertisement / lottery server CLPS determines whether the serial number described in the advertisement information exists in the database. That is, if the serial number does not exist, the corresponding consumer does not attempt to register the lottery through the advertisement booklet 100, but determines that the lottery registration is attempted by inputting a random serial number.

In addition, as a result of the determination of the advertisement / lottery providing server CLPS, when the corresponding serial number exists, the lottery lottery number is received from the consumer computer terminals A1 to An. At this time, the advertisement / lottery providing server (CLPS) extracts the lottery information printed on the same advertisement surface as the serial number through the lottery lottery number from the database.

The advertisement / lottery server CLPS determines whether the lottery lottery number associated with the serial number matches the lottery lottery number transmitted from the consumer computer terminals A1 to An, and if it does not match, the advertisement. The lottery providing server CLPS transmits the lottery number mismatch information to the consumer computer terminals A1 to An to cancel the lottery lottery registration.

On the other hand, if the lottery lottery number associated with the serial number matches the lottery lottery number transmitted from the consumer computer terminals A1 to An, the advertisement / lottery server (CLPS) determines the corresponding lottery lottery number. Register with information.

And, the advertisement / lottery providing server (CLPS) to check whether or not the lottery, if the lottery day arrives to pay the winnings.

8 is a flowchart illustrating another signal flow of the advertisement system using the lotto number according to the first embodiment of the present invention.

Referring to this, when the advertisement system using the lottery number according to the first embodiment of the present invention registers the lottery lottery number described in the advertisement booklet 100 in order to increase the concentration of advertisements of consumers, the corresponding lottery lottery number is described. After querying the advertisement contents of the advertisement booklet 100 and determining whether the answer of the consumer is the correct answer, the lottery lottery number input by the corresponding consumer may be registered.

First, through the advertisement system using the lottery number according to the first embodiment of the present invention, the consumer uses the consumer computer terminals A1 to An to register the lottery lottery number provided in the advertisement booklet 100. Connect to the advertisement / lottery server (CLPS).

Then, the advertisement / lottery providing server CLPS receives ID and password information from the corresponding consumer computer terminals A1 to An and compares the previously stored ID and password information to determine whether the corresponding consumer is a member.

If it is determined that the consumer connected to the advertisement / lottery providing server CLPS is not a member, the member account information is provided to the corresponding consumer computer terminals A1 to An to receive the member's personal information and perform an account. If this is done, the advertisement / lottery server CLPS receives ID and password information from the consumer computer terminals A1 to An again and executes login.

When the login is performed to the advertisement / lottery providing server CLPS from the consumer computer terminals A1 to An, the advertisement / lottery providing server CLPS is connected to the corresponding advertisement booklet from the consumer computer terminals A1 to An. The serial number information of the page in which the lottery lottery number of the specific round described in 100) is received, and the advertisement information associated with the serial number is extracted from the database.

The advertisement / lottery providing server CLPS selects one of a plurality of pre-produced queries according to the corresponding advertisement information and transmits the selected query to the consumer computer terminals A1 to An, and transmits the response information. It is determined whether the answer information of the consumer is the correct answer by comparing with the correct answer information received from the consumer computer terminals A1 to An.

If the answer information of the corresponding advertisement of the consumer is not the correct answer information, the advertisement / lottery providing server CLPS transmits the answer mismatch information to the consumer computer terminals A1 to An to stop registering the lottery lottery.

In addition, if the answer information of the advertisement / lottery providing server (CLPS) is the correct answer information, the lotto lottery number is received from the consumer computer terminals A1 to An. At this time, the advertisement / lottery providing server (CLPS) extracts the lottery information printed on the same advertisement surface as the serial number through the lottery lottery number from the database.

The advertisement / lottery server CLPS determines whether the lottery lottery number associated with the serial number matches the lottery lottery number transmitted from the consumer computer terminals A1 to An, and if it does not match, the advertisement. The lottery providing server CLPS transmits the lottery number mismatch information to the consumer computer terminals A1 to An to cancel the lottery lottery registration.

On the other hand, if the lottery lottery number associated with the serial number matches the lottery lottery number transmitted from the consumer computer terminals A1 to An, the advertisement / lottery server (CLPS) determines the corresponding lottery lottery number. Register with information.

And, the advertisement / lottery providing server (CLPS) to check whether or not the lottery, if the lottery day arrives to pay the winnings. Therefore, the advertising system using the lottery number according to the first embodiment of the present invention through the process of Figure 8 can be more attention to the advertising content to a large number of consumers who have distributed the advertising booklet 100, the advertising effect is large. .

Although not shown, the advertisement system using the lottery number according to the first embodiment of the present invention provides the advertisement / lottery by printing the same lottery lottery number on the same page of the advertisement booklet 100 distributed to a plurality of consumers. When the number of registrants who register the lottery lottery number with the server CLPS increases, it is preferable to distribute the winnings by the number of registrants to pay the winnings to each registrant.

That is, the advertising system using the lottery numbers according to the first embodiment of the present invention may print and distribute all the different lottery lottery numbers even on the same page of the advertisement booklet 100 distributed to a plurality of consumers. For the sake of simplicity, according to the number of registrants who register the lottery lottery number with the advertisement / lottery server (CLPS) by printing the same lottery lottery number on the same page, the prize money is distributed to the respective registrants. can do.

EMBODIMENT OF THE INVENTION Hereinafter, the 2nd Example of this invention is described in detail with reference to drawings.

9 is a schematic diagram showing a schematic configuration of an advertisement system using a lotto number according to a second embodiment of the present invention.

Referring to this, the advertisement system using the lotto number according to the second embodiment of the present invention prints and distributes a lotto lottery number corresponding to a plurality of times in a predetermined portion of the advertisement booklet distributed to consumers, and the lotto of the advertisement booklet. When the lottery is registered by accessing the advertisement / lottery server using the customer's computer terminal, the short message combining the lottery registration information and the advertisement information can be transmitted to the mobile phone of the corresponding consumer, and the winner can be paid after confirming the winning. It is an advertising system using lotto numbers to maximize the effect of advertising.

That is, the advertisement system using the lottery number according to the second embodiment of the present invention, the advertisement content of the page so as to be associated with the serial number corresponding to the page of each advertisement booklet 100 in the advertisement / lottery providing server (CLPS) in advance When a simple short message (for example, chicken is chicken chicken) is stored in a database in advance, and when registering a lotto lottery number of a consumer as in the first embodiment, the advertisement short message of the page with the registration information of the consumer By transmitting to the mobile phone (M1 ~ Mn) to the advertising content on the mobile phone screen once again to increase the attention to the advertising system.

To this end, the advertisement system using the lotto number according to the second embodiment of the present invention is provided with the consumer computer terminals (A1 to An) for the consumer to register the lotto lottery number described in the advertisement booklet 100 through a data communication network. It should be noted that the consumer computer terminals A1 to An can be replaced with various terminals such as wired / wireless purchaser terminals (including PCs, PDAs, mobile phones, and GPS terminals for vehicles).

In addition, the consumer / lottery server (CLPS) which receives the lottery number and the unique serial number information described in the page of the advertisement booklet from the consumer computer terminals A1 to An and performs the registration processing of the lottery number, the consumer The computer terminals A1 to An are connected via a data communication network so as to be accessible.

The advertisement / lottery providing server CLPS determines whether to register as a member through the information of the connected consumer according to a preprocessed routine, and if the member is a member, to identify the registrant who registered the lottery number. In addition, after comparing the lottery information and serial number transmitted by the consumer with the previously stored serial number, the registration process is performed, and the advertisement short message stored in advance in association with the serial number is combined with the lottery registration information. Transfer processing is performed to the mobile phones M1 to Mn. Accordingly, the advertisement / lottery providing server CLPS further includes databases DB1 and DB2 for storing the information of the consumer, the lotto lottery registration information, the consumer mobile phone information, and the serial number information, respectively.

On the other hand, in the advertising system using the lottery number according to the second embodiment of the present invention, according to the lottery lottery information registered in the advertisement / lottery providing server (CLPS), by inputting the lottery lottery number to the financial company to release the lottery lottery A plurality of first to Nth lotto lottery registration terminals B1 to Bn for registering the lottery number are provided, and the lotto lottery information is received from the first to Nth lotto lottery registration terminals B1 to Bn and registered. A lottery ticket release bank (LIS) is provided. Since the first to Nth lotto lottery registration terminals B1 to Bn and the lottery release finance server LIS are well known technologies, detailed description thereof will be omitted.

In addition, the advertisement system using the lottery number according to the second embodiment of the present invention is connected to the advertisement / lottery providing server (CLPS), the short message transmitted from the advertisement / lottery providing server (CLPS) the consumer's mobile phone ( Short message sending server (SMSS) for transmitting to M1 ~ Mn is provided, the mobile for relaying the data transmitted from the short message sending server (SMSS) through the mobile communication to the mobile phone (M1 ~ Mn) of the consumer A communication repeater (MCD) is provided.

Therefore, in the advertisement system using the lottery number according to the second embodiment of the present invention, the advertisement / lottery provision server CLPS receives the lottery lottery information transmitted and registered from the consumer terminals A1 to An. The lotto lottery number is registered, and the purchase lotto lottery number is marked on the OMR card offline, and the purchase agent process is performed through the first to Nth lotto lottery registration terminals B1 to Bn. Therefore, it will be processed to pay the corresponding prize to the consumer for the winning number in the future lottery results.

10 is a view showing a data transmission state of the advertising system using the lottery number according to the second embodiment of the present invention, Figure 11 is a consumer cell phone through the advertising system using the lottery number according to the second embodiment of the present invention Is a diagram illustrating an information output state transmitted to the network.

Referring to this, the advertisement system using the lottery number according to the second embodiment of the present invention provides the lottery lottery information and the serial number in the advertisement booklet 100 distributed by the consumer through the consumer computer terminals A1 to An / Attempting to register with the lottery ticket providing server (CLPS), ID information is transmitted by transmitting personal information including the mobile phone number of the consumer.

When the lottery lottery information and the serial number are transmitted to the advertisement / lottery providing server (CLPS), the advertisement / lottery providing server (CLPS) compares the lottery information and the serial number transmitted by the consumer with the previously stored serial number. After determining whether there is a match, registration processing is performed, and the advertisement short message stored in advance in association with the serial number is combined with the lottery registration information and transmitted to the mobile phones M1 to Mn of the consumer.

Then, as shown in FIG. 11, the consumer mobile phones M1 to Mn have the lottery registration information "Your lottery number is 2, × ×, × ×, × ×, × ×, × ×." The advertisement contents containing the lottery number “Thick chicken ○○ × × Chicken” will be output as SMS.

The function and operation of the advertising system using the lottery number according to the second embodiment of the present invention having the above-described configuration will be described in detail with reference to the accompanying drawings.

12 is a flowchart illustrating a signal flow of an advertisement system using the lottery numbers according to the second embodiment of the present invention.

First, the advertisement / lottery server (CLPS) stores in advance the advertisement short message (SMS) corresponding to the printed contents of each page distributed (by serial number) for each serial number.

In addition, through the advertisement system using the lotto number according to the second embodiment of the present invention, the consumer uses the consumer computer terminals A1 to An to register the lotto lottery number provided in the advertisement booklet 100. Connect to the advertisement / lottery server (CLPS).

Then, the advertisement / lottery providing server CLPS receives ID and password information from the corresponding consumer computer terminals A1 to An and compares the previously stored ID and password information to determine whether the corresponding consumer is a member.

If it is determined that the consumer connected to the advertisement / lottery providing server CLPS is not a member, the member account information is provided to the corresponding consumer computer terminals A1 to An to receive the member's personal information and perform an account. If this is done, the advertisement / lottery server CLPS receives ID and password information from the consumer computer terminals A1 to An again and executes login.

When the login is performed to the advertisement / lottery providing server CLPS from the consumer computer terminals A1 to An, the advertisement / lottery providing server CLPS is connected to the corresponding advertisement booklet from the consumer computer terminals A1 to An. The serial number information of the page in which the lottery lottery number of the specific round described in 100) is received, and the advertisement information associated with the serial number is extracted from the database.

The advertisement / lottery server CLPS determines whether the serial number described in the advertisement information exists in the database. That is, if the serial number does not exist, the corresponding consumer does not attempt to register the lottery through the advertisement booklet 100, but determines that the lottery registration is attempted by inputting a random serial number.

In addition, as a result of the determination of the advertisement / lottery providing server CLPS, when the corresponding serial number exists, the lottery lottery number is received from the consumer computer terminals A1 to An. At this time, the advertisement / lottery providing server (CLPS) extracts the lottery information printed on the same advertisement surface as the serial number through the lottery lottery number from the database.

The advertisement / lottery server CLPS determines whether the lottery lottery number associated with the serial number matches the lottery lottery number transmitted from the consumer computer terminals A1 to An, and if it does not match, the advertisement. The lottery providing server CLPS transmits the lottery number mismatch information to the consumer computer terminals A1 to An to cancel the lottery lottery registration.

On the other hand, if the lottery lottery number associated with the serial number matches the lottery lottery number transmitted from the consumer computer terminals A1 to An, the advertisement / lottery provider (CLPS) corresponds to the corresponding lottery lottery number. Register in conjunction with consumer information.

In that state, the advertisement / lottery server CLPS extracts an advertisement short message corresponding to the serial number from a database and creates a short message (SMS) to be transmitted along with the lottery registration information of the corresponding consumer.

The advertisement / lottery server CLPS transmits the short message to the mobile phones M1 to Mn of the consumer. Then, the consumer pays attention to the advertisement contents again through the lotto lottery registration information and the advertisement short message output through the mobile phones M1 to Mn.

 And, the advertisement / lottery providing server (CLPS) to check whether or not the lottery, if the lottery day arrives to pay the winnings.

On the other hand, the advertising system and the advertising method using the lottery number according to an embodiment of the present invention is not limited to the above embodiments, but various modifications can be made within the scope without departing from the technical gist.

As described above, the advertising system and the advertising method using the lottery number according to the present invention to increase the consumer's attention to the contents of the advertisement by registering the lottery lottery described in the advertising booklet, and receive the winnings when the lottery lottery registration As there is a possibility, the management of the advertisement booklet is also improved, and when registering the lottery lottery, the registration information can be sent to the mobile phone together with the advertisement text. It has the advantage of being effective in advertising.

Claims (8)

A consumer computer terminal for the consumer to register the lottery lottery number described in the advertisement booklet through a data communication network; Receives the lottery number and the unique serial number information written on the page of the advertisement booklet from the consumer computer terminal, and determines whether to register according to the information of the connected consumer according to a pre-processed routine, and if the member is a login authentication An advertisement / lottery providing server for identifying a registrant who has registered a lottery number, comparing the lottery information and the serial number transmitted by the consumer with the prestored serial number, and performing registration processing; A plurality of first to Nth lotto lottery registration terminals for registering the lottery number with a financial company that releases the lottery lottery number by inputting the lottery lottery number according to the lottery lottery information registered in the advertisement / lottery providing server; Advertising system using a lottery number comprising a lottery ticket release financial server for receiving and processing the lottery lottery information from the first to Nth lotto lottery registration terminal. The system of claim 1, wherein the consumer computer terminal comprises a wire / wireless purchaser terminal (PC, PDA, mobile phone, vehicle GPS terminal). According to claim 1, The advertisement / lottery providing server advertising system using a lottery number, characterized in that further comprises a database in which the information of the consumer, lottery lottery registration information, serial number is stored in advance. The advertisement system of claim 1, wherein the advertisement booklet has a unique serial number, and each lottery lottery number is listed one by one for each page. The communication module of claim 1, wherein the advertisement / lottery providing server receives the purchaser identification information, the lottery number information, and the serial number information transmitted through the consumer computer terminal, and transmits and receives data to transmit the registration status. ; A registrant information manager configured to manage and store the lottery lottery number and serial number information by using the consumer identification information provided through the consumer computer terminal as registrant information when registering lottery tickets; A lottery ticket release management unit interworking with the registrant information management unit to manage information on the lottery lottery information of the registrant; A lottery number processing unit that manages lottery registration, lottery result, and winning number information of the lottery registered by the registrant in association with the lottery release management unit; A winning processing unit configured to draw a lottery by a predetermined period using a lottery number for each registrant registered in the lottery release management unit, and to notify the registrant according to whether or not the lottery has been won; A subscriber information DB for storing registrant information provided from the consumer computer terminal; A lottery release information DB for storing lottery lottery registration information for each registrant in association with the registrant information DB 18a; A lottery number processing DB for storing release processing information off-line for a lottery number input by a registrant; A winning information DB for storing the winning information of the registrant and the winning payment information; It is composed of a control unit that receives the lottery registrant's personal information, registered lottery number information and serial number information, registers the lottery number, releases the lottery number, and pays the winnings to the registrant according to the winning or not. Advertising system using a lotto number. Transmitting the ID and password information from the consumer computer terminal to the advertisement / lottery providing server so as to register the lottery lottery number provided in the advertisement booklet and logging in; Receiving, by the advertisement / lottery providing server, serial number information of a page in which the lottery lottery number of a specific round described in the advertisement booklet is received from the consumer computer terminal, and extracting advertisement information linked with the serial number from a database; Comparing, by the advertisement / lottery providing server, whether the serial number described in the advertisement information exists in the database; Receiving a lotto lottery number from the consumer computer terminal when a corresponding serial number exists as a result of the determination of the advertisement / lottery providing server; Extracting, by the advertisement / lottery providing server, the lottery information printed on the same advertisement surface as the serial number through the lottery lottery number from a database; Determining, by the advertisement / lottery providing server, whether the lotto lottery number associated with the serial number matches the lottery lottery number transmitted from the consumer computer terminal; If the lottery lottery number associated with the serial number matches the lottery lottery number transmitted from the consumer computer terminal, registering the lottery lottery number with the corresponding consumer information by the advertisement / lottery server; The advertisement / lottery providing server advertises using the lottery number, characterized in that the process is made to pay the winnings by checking whether or not the lottery when the lottery arrives. The method of claim 6, wherein the advertisement / lottery providing server selects one of a plurality of pre-produced queries according to the advertisement information and transmits the selected query to the consumer computer terminal as a next step of the advertisement information extraction process. Process; Determining whether the answer information of the consumer is the correct answer by receiving the answer information from the consumer computer terminal and comparing the correct answer information with previously stored answer information; If the answer information of the corresponding advertisement of the consumer is not correct answer information, the advertisement / lottery providing server transmitting the answer mismatch information to the consumer computer terminal and stopping the lotto lottery registration; If the answer information of the advertisement / lottery providing server, the response information of the corresponding advertisement is correct answer information, the advertising method using a lottery number, characterized in that further comprising the step of receiving a lottery lottery number from the consumer computer terminal. The method of claim 6, further comprising: previously storing an advertisement short message (SMS) corresponding to an advertisement content printed on each page (by serial number) distributed by the advertisement / lottery providing server by each serial number; Registering, by the advertisement / lottery providing server, a lottery number, extracting an advertisement short message corresponding to the serial number from a database, and creating a short message (SMS) to be transmitted together with the lottery registration information of the corresponding consumer; The advertisement / lottery providing server advertising method using a lottery number, characterized in that it further comprises the step of transmitting the short message to the mobile phone of the consumer.

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