KR20060030151A - The mobile membership card management service and the system using the personal mobile communication terminals - Google Patents

Abstract

The present invention is to enable the integrated management of the membership card (member card) using a personal mobile communication terminal, each operator is a member to join the mobile membership card management service system of the present invention as member stores and membership management and mobile membership It is provided with a useful tool for the management of the card, and users (members) can sign up as members in each affiliated store and receive a mobile membership card so that they can manage it on the wireless Internet through not only wired Internet but also a personal mobile communication terminal. The present invention relates to a mobile membership card management service and a system thereof.

Personal mobile communication terminal, mobile membership card, mobile membership card management service system, mileage service, callback UL, callback number, wink, hot number, Page Plus, WiBro, WLAN, WAP, embedded software, short message service (SMS)

Description

The mobile membership card management service and the system using the personal mobile communication terminals}

1 is a block diagram of a mobile membership card management service system of the present invention.

Figure 2 is an exemplary view showing the progress of the mobile membership card management service of the present invention.

Figure 3a is an exemplary view showing that the operator to set the ID and password 310 in the process of signing up the merchant membership in the mobile membership card management service system of the present invention, and provides the basic information (320).

Figure 3b is an exemplary view showing that the operator provides the mobile membership card management information 330 in the process of joining the merchant membership to the mobile membership card management service system of the present invention.

4 exemplarily shows that information of a merchant is stored and managed in the database 132 of the present invention.

FIG. 5 is a diagram exemplarily illustrating a process in which a user registers as a member of each affiliated store and issues a mobile membership card. FIG.

FIG. 6 is a diagram illustrating a process in which a member inquires and searches his mobile membership card using his personal portable communication terminal. FIG.

FIG. 7 is a view exemplarily illustrating a process in which a member views and searches his / her mobile membership card via an affiliated store's Internet site or through the Internet site of the present invention; FIG.

FIG. 8 is a diagram exemplarily illustrating a process in which a member purchases a product or uses a service and receives mileage service at each affiliated store; FIG.

9 is a view showing an exemplary menu screen after each affiliate log in using the mobile membership card management tool provided by the mobile membership card management service system of the present invention.

10 is a view showing an example of a process for each member to look up member information and record the use history using the mobile membership card management tool provided by the mobile membership card management service system of the present invention.

The present invention is to integrate and manage the membership card (Membership Card, membership card) existing in a variety of forms to conveniently check and use using a personal mobile communication terminal in more detail, the mobile membership card management service system By integrating and managing membership cards of various operators, users can manage their membership cards with their personal mobile communication terminals, and operators can access their mobile membership card management service system according to the present invention. It relates to a mobile membership card management service that can manage and its system.

In general, membership card is a membership card used by a certain operator to manage their customers and members and provide certain benefits. This is a membership card, which is based on the member's identification, membership management, purchase of products or use of services, and Used to manage Mileage Services that provide benefits.

Membership cards vary greatly in material, information storage form, and size depending on each service provider. First, depending on the material, there is a case of using a plastic plate such as a credit card, a high-quality paper material similar to a business card, and a relatively thick but non-high-grade paper material. In the form of information storage, information is stored using magnetic stripe (MS) or IC chip, and information is directly written on the card and stickers are used. In some cases. In addition, since the size is the same size as credit cards or business cards, there are various sizes, such as those that can be stored in wallets, etc.

The role of membership cards is so diverse that they can be used to purchase products or use services from various companies affiliated with one membership card, or they can only be used with affiliates. In addition, the presenter may benefit from the presenter simply by presenting his / her membership card, regardless of whether he is a member, or when he / she is used to verify his / her identity due to the information entered or stored on the membership card. Points according to the frequency of use of the service are accumulated and stored and used for mileage services, or simply display points with stickers or the like to provide mileage services.

The membership card is used as a way for the operator to check and manage his or her membership, and the user obtains the profit of the mileage service such as earning various benefits such as points or cash according to the purchase of the product or the use of the service, The membership card is used to obtain special services or benefits such as free admission and discounts.

However, these membership cards must be carried by the user at the time of use and presented to confirm. Even if you are not required to verify your identity, you must prove your membership by presenting your membership card to the operator in order to receive benefits under your membership card. Therefore, users have to carry with them various membership cards at all times.

In addition, membership cards, such as credit cards, unless the usage history or user's information is separately managed, the lost use history, etc. are also invalidated together with the loss of benefits for a long time disappears. In particular, if the use frequency is indicated on the sticker or the membership card itself, information on the membership card cannot be confirmed when it is lost.In case of re-issuance, it is necessary to repeat the cumbersome procedures such as providing user information for the reissue of the membership card. do.

In the management of membership cards, the existing membership card management tool was simply used as a management tool for operators to identify members and manage membership cards for each operator, and from the user's point of view, the membership card management card was integrated. There is no service provided to manage.

In other words, in some cases, you can access each provider's site through the Internet and check their own usage.In most cases, you can receive your details in the mail or contact each provider separately. It is to be recognized. In addition, when writing directly on the membership card or by attaching a sticker or the like, the usage history is invalidated in case of loss, and due to poor management, frequent frictions between the two may be caused.

Therefore, from the user's point of view, various types of membership cards existing by each operator can be managed in one integrated form, minimizing the risk of loss or theft of others, and at the same time, membership management and membership that are useful to each operator. At this point, a method for managing cards is required.

As mentioned above, existing membership cards exist in a variety of forms according to the operators, and since the integrated management is difficult, the user should always carry each membership card issued by each operator, and the loss or theft of others. Has the risk. In addition, operators also need useful management tools for systematic membership management and membership card management.

Therefore, in the present invention, a mobile membership card management service system is introduced to provide a method for integrated management of membership cards existing in various forms.

The operator joins the affiliated member to the mobile membership card management service system of the present invention, and the management tool for various membership card management functions such as membership management, mobile membership card issuance and mileage service, and the mobile membership card management service system of the present invention. It is provided through. In addition, membership cards are issued and managed on the Internet or mobile, thereby minimizing the costs associated with issuing and managing existing types of membership cards and enabling systematic management.                         

The user can be issued a mobile membership card through the mobile membership card management service system of the present invention when the user has registered as a member in each affiliate store, and accesses his / her mobile by wirelessly or wirelessly to the mobile membership card management service system of the present invention. You can check and manage your membership card. Therefore, when using it, you can easily present your mobile membership card to various operators through your own personal mobile communication terminal, so you can easily store and manage your membership card for each operator (merchant), and the risk of losing your membership card or others Minimize the risk of stealing.

Accordingly, an object of the present invention is to contribute to convenient and efficient systematic management and safety of membership cards by linking the simple portability and various functions of the personal portable communication terminal, which is a necessity of life, with membership card management.

In addition, the purpose is to contribute to the activation and development of the mobile communication market by using personal mobile communication terminal for membership card management.

As described above, the mobile membership card management service system 130 is first constructed as shown in FIG. 1 to provide a mobile membership card management service. The mobile membership card management service system includes a database 132 and various servers (eg, a management function of operators (120, hereinafter affiliated stores) and users (110, hereinafter members) who have subscribed to the use of the service of the present invention and mobile membership card management). 131). The database 132 of the present invention stores and manages various kinds of information, and the server 131 is used for exchanging various kinds of information and sending a short message service (SMS).

The present invention can provide a service through the process as shown in FIG. First of all, each operator is a member of the mobile membership card management service system of the present invention as a member registration step (s1) to the mobile membership card management service system provided with a mobile membership card management tool suitable for him, each user of each Receive a mobile membership card by signing up as a member of the merchant, each merchant sends an SMS to inform the fact that each member receives the step (s2), the mobile in the process of the member to purchase the merchant's goods or services Membership card presentation step (s3), the member confirms the member when the purchase of the product or the use of the service, and confirms the member to provide the mileage service, etc. to the member and confirms to the member (s4) do.

The mobile membership card management service system of the present invention provides a member with useful tools for member management, mobile membership card management, mileage service management, and the like. It provides useful tools for checking usage history.

In order to use the mobile membership card management service of the present invention, each operator is registered as an affiliated member (s1), and FIGS. 3A and 3B illustrate an exemplary process of joining an affiliated member of each operator.

As shown in FIG. 3A, each operator sets up an ID and password 310 for membership and provides sincere operators by providing basic information 320 such as a business name, a representative name, a name of a person in charge, an address, a contact number, and a business registration number. This information is stored in the database 132 of the present invention is used as data for each affiliated store management.

In addition, each operator selects a member registration condition 331 for the mobile membership card issuance, an image 332 of the mobile membership card, a condition 333 of the mileage service, and the like, as shown in FIG. 3B. You will be provided with the appropriate management tool for your mobile membership card.

Membership conditions 331 may be presented in a variety of conditions according to the business use of each merchant. These membership conditions can be classified according to the scope of the user's personal information registration, as shown in Figure 3b by classifying each merchant may be able to select a level suitable for their business purposes.

First, registration of a user's personal mobile communication terminal number can be set as an essential element in the present invention. This allows each user to sign up for the membership, issue a mobile membership card, send SMS according to the usage history, and allow each user to inquire information such as usage history using their personal mobile communication terminal. For sake. Therefore, regardless of the class, the input of the personal mobile communication terminal number can be set in a common condition.

Type A is an example in which a case where registration of other information is not required except for a personal mobile communication terminal number. This is a case where identity verification and age are not important when issuing a mobile membership card, and when a member can use the service to purchase a product or use a service and receive mileage service by simply presenting the mobile membership card. do.

Example type B is a case where basic information such as name and address is required in addition to type A information, and it is a case where the necessity of identity verification is more important than type A when signing up and issuing a mobile membership card.

Example C is a case where verification of a social security number is required in addition to the information of type B. This is a case where the identification of the minor is important due to the identification or other necessity, and the social security number is encrypted and stored in the database 132 of the present invention to prevent the risk of personal information leakage.

In addition, each operator can choose to set a password. The setting of the password is selected when the loss of the personal mobile communication terminal prevents the use of the mobile membership card by another person and when the necessity of identity verification is more important when the mobile membership card is used. After setting the password, the user must enter a password to view his mobile membership card.

In addition to the setting and configuration of the optional conditions of membership, each element such as name, personal mobile communication terminal number, address, social security number, etc. may be individually selected and combined. Therefore, the above-mentioned rating of the personal information registration is one of the preferred examples for the convenience of information management.

In the selection 332 of the mobile membership card, the image of the mobile membership card may be used by attaching an image of each affiliate store. You can also set the default type to select it and add the merchant name or other information. As shown in the example of FIG. 3B, if a basic form is presented, the merchant selects an image suitable for itself, and the name and other information of the affiliate store are added to the selected image.

A barcode may be added to the image of the mobile membership card. When the barcode is added, each member uses the mobile membership card to help to perform a member's information or input a user's information directly through the barcode inquiry machine. Can give

In the mileage service selection 333, the type of mileage service determined by each operator is selected. There are various types of mileage services such as earning a certain percentage of points according to the purchase amount of goods, and providing free use opportunities when using a certain number of times. For example, a type A may be classified into a point earning type according to the purchase amount, and a type B providing a free use opportunity depending on the number of times of use. This classification can be presented in various ways to suit the business use of each merchant, of course.

The information of each affiliated store is stored and managed in the database 132 of the present invention as shown in FIG. 4, and the management tools suitable for each affiliated store and the user (member) are provided.

A user using an affiliated store registered as a member in the mobile membership card management service of the present invention registers a member according to the membership registration condition of each affiliated store as shown in FIG. 5 (s2).

As described above, according to the member registration conditions (331, 420) selected by the merchant, the user provides his or her personal mobile communication terminal number and other necessary information required by the merchant. The merchant selects the menu of the new subscription 910 on the management tool provided by the mobile membership card management service system of the present invention as shown in FIG. 9 to input user information and approves the membership and issuance of the mobile membership card. In order to confirm this to the member, the SMS may be requested to be sent. If the membership registration, mobile membership card issuance approval and SMS transmission is approved, the contents are stored in the database 132 of the present invention, the fact is sent to the member by SMS.

The member can confirm the above fact through the SMS received by his personal mobile communication terminal, and use the Call Back URL or the Call Back Number added to the SMS as shown in FIG. In addition, you can access your wireless membership card anytime, anywhere by accessing the wireless site of the present invention through a mobile address such as Wink (Wireless Internet Numbers for Contents), Hot Number, and Page +. You can check the usage history and merchant information.

In addition, as shown in the example of FIG. 7, the above information may be inquired and confirmed through an internet site of each affiliated store or by a wired connection to an internet site of the mobile membership card management service system of the present invention.

The identity verification procedure in the process of the user accessing the mobile membership card management service system of the present invention may vary depending on the characteristics of the terminal used for access and the Internet network to be used.

In the process of accessing the wireless site of the present invention through a personal mobile communication terminal such as a mobile phone or a PDA terminal, a separate identity verification procedure is not required. This is because when connected to a wireless site due to the characteristics of the personal mobile communication terminal, the server 131 may search for the number of the connected personal mobile communication terminal and extract and display the user's information.

In addition, in a portable Internet network such as WiBro (Wireless Broadband Internet) or a wireless local area network (LAN), a unique number assigned to a terminal used in place of the number of a personal mobile communication terminal is used. IP (Internet Protocol) addresses can also be used to identify users.

On the other hand, when connecting by wire using a personal computer such as home or work, it can be made through the number of the personal mobile communication terminal or other identity verification procedure.

The program for inquiry on a personal mobile communication terminal may use a conventional wireless Internet browser, WAP (Wireless Application Protocol), and a virtual machine (VM) or embedded software (Embedded). S / W) may be used to enable the service in its own terminal.

In addition, in the user's information inquiry process, the database 132 of the present invention can be accessed in real time, and the information can be inquired. You can save.

That is, it is possible to access and search for its own information by accessing the mobile membership card management service system of the present invention in various ways depending on the characteristics of the terminal used by the user and the characteristics of the Internet network. At this time, the screen displayed by searching is provided to the user in the form of the example of FIG. 6 or 7 according to the characteristics of the site connected to the terminal.

6 illustrates that the member accesses the mobile membership card management service system of the present invention as a personal mobile communication terminal, selects 'view my mobile membership card' on the initial screen 610, and then 'mobile membership card list' 620. This is the case when 'Korean pizza' is selected in. At this time, since the merchant has selected a password setting as described above, the member enters the password set at the time of membership registration to query the mobile membership card of the Korean pizza.

7 is an exemplary screen when the mobile membership card management service system of the present invention is accessed using a personal computer. In this case, as shown above, through the personal mobile communication terminal number or other identity verification procedure, it is shown that the Korean pizza is selected from the list of his mobile membership card, his password is entered, and his mobile membership card is inquired.

Thus, in the present invention, the user (member) can not only look up and manage his mobile membership card not only through his personal computer but also through his personal mobile communication terminal, and also integrates the mobile membership card of various operators (merchants). It can provide a useful tool to manage.

As shown in the example of FIG. 8, when a member who registers as a member and receives a mobile membership card purchases or uses a service of a member store, the member presents his or her mobile membership card and according to the merchant, the mileage service or various other (S3)

Each merchant registers and approves such usage history or mileage service details through a management tool provided by the mobile membership card management service system of the present invention, and these details are stored and managed in the database 132 of the present invention. In addition, the member can be notified of the fact through SMS. (S4) The member can likewise check his / her usage history anytime and anywhere by the above method.

The process of using and managing the mobile membership card management service system of the present invention by members and franchisees in the process of purchasing a product or using a service will be described with reference to the accompanying drawings.

First of all, a user who has registered as a member of a merchant purchases a product or uses a service at the merchant. In the case of using the Korean pizza as shown in the example of the figure, the member presents the mobile membership card to the affiliated store through his personal mobile communication terminal as shown in the example of FIG. 6 to receive the mileage service after purchasing the pizza. In this case, the input of the password 630 corresponds to the case where the merchant selects the password input when setting the membership registration conditions as described above, and if the password is not selected, the mobile membership directly on the mobile membership card list screen 620. The card image screen 640 is moved to.

The affiliated store selects the search term 921 during member management from the menu as shown in the example of FIG. 9 after logging in by accessing the mobile membership card management service system of the present invention. The search conditions of the member inquiry can search for a member by inputting a personal mobile communication terminal number or name, a mobile membership card number, a member number, etc. according to the type of personal information selected in the member registration condition 331. As described above, when the mobile membership card presented by the user has an image such as a barcode, the member can be directly searched through the barcode inquiry machine.

In addition, since the member information is stored for each affiliate store in the database 132 of the mobile membership card management service system of the present invention, even if the member does not query the mobile membership card and present it to the affiliate store, the personal mobile communication terminal number or name, Membership inquiry is also possible with mobile membership card number and membership number. Therefore, if necessary, the member can confirm that the member is a member even if the member does not look up and present the mobile membership card in his personal mobile communication terminal through the above-described process, and the mileage service according to the purchase of the product or the use of the service It is possible to provide.

When a member is searched by the search condition, information 1010 about the member is provided as shown in FIG. 10. At this time, the member information provided is provided with personal information provided by each member according to the membership registration condition (331). When the merchant enters the usage history 1020 such as the price of the purchased product after confirming the member, the mileage is automatically calculated according to the condition 333 of the mileage service already selected, and the merchant confirms the usage history and then confirms the approval. It can also send SMS. At this time, SMS can be sent selectively, which is used when it is necessary to confirm the facts of use immediately to the member, and helps form mutual trust with the merchant.

This usage history is stored in the database 132 of the present invention, and the user can check it anytime and anywhere as described above. That is, as shown in FIG. 6, an image of a mobile membership card, merchant information, usage history, etc. may be immediately checked by using a personal mobile communication terminal thereof, or may be inquired using a personal computer as shown in FIG. 7.

As described above, the mobile membership card management service system of the present invention enables the convenience and integrated and systematic management of portable and management while retaining the function of the membership card by integrating a personal mobile communication terminal in the management of the membership card. To do that.

The membership card that was previously held by various merchants, such as a wallet, in the case of the mobile membership card management service system of the present invention provides a way to conveniently carry and use all membership cards with only a personal mobile communication terminal, lost Minimize risks such as theft by others.

In addition, by integrating and managing various membership cards through a single management tool, it is possible to induce a systematic and economical consumption behavior with the convenience of management.

Each operator is provided with a more convenient and systematic management tool in membership management. In other words, by providing a member management tool in connection with personal mobile communication terminal contributes to maintaining intimacy and trust with members. You can search your information anytime, anywhere through your personal mobile communication terminal, and by sending the usage history directly through SMS, users can trust each affiliated store. Induces an increase.

In addition, the management of membership cards through personal mobile communication terminals contributes to the activation of the mobile communication market by activating the use of personal mobile communication terminals.

Claims (8)

Mobile membership card management service system consisting of equipment such as database 132 and the server 131 to store and manage the information of merchants and members to use the mobile membership card management service of the present invention, Member registration step (s1) to each mobile operator's mobile membership card management service system, Member registration step (s2) of each user to the merchant, (S3) the mobile membership card presentation step in the process of purchasing a product or using a service; Mobile membership card management service and system using a personal mobile communication terminal, characterized in that the mobile membership card management service is made through the approval step (s4) of the use history. The method of claim 1, In step (s2) of each service provider subscription to the mobile membership card management service system of the present invention, As shown in the example of FIG. 3B, the range of personal information registration can be typed at the time of selecting the membership registration condition 331 or selected, or various combinations can be freely selected and a password can be selected. Image (332) of the mobile membership card can also choose the basic type, or you can choose your own image, The mobile membership card management service and system using a personal mobile communication terminal, characterized in that the selection of the mileage service (333) also includes freely selectable from various types of types. The method according to claim 1 and 2, A personal mobile communication terminal comprising adding a barcode to an image of a mobile membership card of a merchant so that the member can conveniently use it through a barcode inquiry machine when checking or inquiring a user's details. Mobile membership card management service and its system using. The method of claim 1, When a member who is issued a mobile membership card at each affiliated store sees his or her mobile membership card or inquires the member information, usage history, etc. according to the characteristics of the function of the terminal and the characteristics of the Internet network, A mobile membership card management service and system using a personal mobile communication terminal, comprising a method of identifying a user by a number and a method of recognizing the user using an IP address of the terminal. The method according to claim 1 and 4, Wireless Internet browsers such as WAP can be used for programs used by members in the process of retrieving their information using personal mobile communication terminals, and can be executed on a personal mobile communication terminal (VM). Including that you can also look up using embedded software, It includes accessing the user's information such as image, usage history, merchant information, etc. of the mobile membership card in real time from the database 132 of the present invention, or downloading and storing the information so that the information can be viewed offline. Mobile membership card management service and system using a personal mobile communication terminal, characterized in that. The method of claim 1, It allows the member to search for his or her own information such as the image of the mobile membership card, merchant information, usage history, etc. via a wired Internet network through a member's Internet site or access to the Internet site of the present invention. In this case, the identity verification is a mobile membership card management service and system using a personal cellular communication terminal, characterized in that it can be subjected to a personal cellular communication terminal number or other identity verification procedures. The method of claim 1, In the step of presenting the member's mobile membership card to the affiliated store (s3), the member can search and present through his or her personal mobile communication terminal as described above, or, if necessary, the number of the mobile terminal and the mobile membership card number. Mobile membership card management service and system using a personal mobile communication terminal, characterized in that it can be used to check the membership even if there is no presentation of the mobile membership card by using the membership query conditions, such as membership number, name. The method of claim 1, When the member is issued a mobile membership card at the affiliated store (s2) and the merchant purchases the product or uses the service and receives the mileage service and is approved (s4), the affiliated store may send an SMS to the member. Mobile membership card management service and system using a personal mobile communication terminal, characterized in that the mutual trust between the merchant and the member can be formed by informing the fact of the.

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