KR20050092062A - System and method for trading knowledge - Google Patents

Abstract

The present invention allows a seller to open a predetermined dedicated knowledge trading site (brand knowledge shop) to sellers of a certain level or higher, thereby encouraging the trading of advanced knowledge, and thereby activating the trading of advanced knowledge. A knowledge transaction service system and method.

The present invention includes a knowledge database for storing knowledge data, a knowledge register for receiving knowledge data from a knowledge seller and storing the knowledge data in the knowledge database, and the knowledge data stored in the knowledge database in response to a predetermined request from a knowledge purchaser. Provides the knowledge purchaser to the knowledge purchaser and charges the knowledge purchaser, a rating processor for calculating the rating of the knowledge seller according to a predetermined criterion, and the knowledge seller if the rating of the knowledge seller is equal to or greater than a predetermined first criterion. Grant a right to open a dedicated knowledge trading site including a brand image, and if the level of the knowledge seller is less than a predetermined second criterion includes a brand knowledge shop processing unit to deprive the knowledge seller of the right to open the dedicated knowledge trading site Knowledge Provide future service system.

According to the present invention, it is possible to set up a dedicated knowledge trading site (brand knowledge shop) in favor of a superior knowledge seller, thereby inducing the activation of knowledge trading and the enhancement of the traded knowledge.

Description

System and Method for Trading Knowledge

The present invention relates to a knowledge transaction service system and method for mediating knowledge transactions on the Internet, and more particularly, to provide a predetermined knowledge trading site (brand knowledge shop) to sellers of a certain level or higher among sellers of knowledge. The present invention relates to a knowledge trading service system and method for encouraging the trading of advanced knowledge and thereby activating the trading of advanced knowledge.

In particular, the present invention provides a study on the criteria for allowing a knowledge seller to open the dedicated knowledge trading site and a criterion for depriving the knowledge seller who has already opened the dedicated knowledge trading site from the authority to open the dedicated knowledge trading site. Through the establishment of the dedicated knowledge trading site to the knowledge seller who actively conducts knowledge trading through the standard to propose a more advanced knowledge trading is made.

According to the prior art, there is provided a service system for mediating various types of transactions such as documents, video files, and the like on the Internet. In such a knowledge trading system, when a knowledge seller registers knowledge in the knowledge trading system, the knowledge buyer pays a certain price and purchases the knowledge. The knowledge trading system then provides the knowledge buyer with the remaining amount excluding the constant fee. In addition, excellent knowledge sellers are preferentially provided by providing rewards such as giving a certain mark to sellers with high sales performance among knowledge sellers.

However, through this kind of preferential policy, it is difficult to induce the activation of knowledge trade and to induce high-level knowledge trade, and in reality, knowledge trade is not actively performed.

Applicants' research shows that only a few of the knowledge sellers who sell knowledge at a knowledge trading site sell high-quality knowledge of a certain quality or higher, and the actual knowledge trade is centered on these advanced knowledge. In addition, the knowledge sales of these advanced knowledge sellers account for most of the total knowledge sales. Therefore, if you build a knowledge sales site centered on knowledge sellers who sell advanced knowledge and have excellent sales results, knowledge trading is not only activated, but also quality buyers can purchase high quality knowledge. It is expected to activate the transaction.

Thus, the present invention utilizes certain criteria to select superior knowledge sellers, to provide such knowledge sellers with some form of dedicated knowledge sales site, and also from some knowledge sellers provided with such dedicated knowledge sales sites by some criteria. Provide technical ideas about whether to deprive a site of a dedicated knowledge sales site and how to implement this method specifically.

The present invention has been made to improve the prior art as described above, it is possible to open a dedicated knowledge trading site (brand knowledge shop) preferentially excellent knowledge sellers, thereby enabling the activation of knowledge trading and upgrading of the knowledge traded An object of the present invention is to provide a knowledge transaction service method and apparatus for inducing.

It is still another object of the present invention to provide a knowledge trading service method and apparatus for encouraging the activities of knowledge sellers of a certain size and level and enhancing their fidelity to induce the activation of knowledge trading and the enhancement of the traded knowledge. .

Another object of the present invention is to effectively establish a standard for granting and depriving the establishment of a dedicated knowledge trading site (brand knowledge shop), thereby maintaining a group of excellent knowledge sellers in the dedicated knowledge trading site. It is an object to provide a method and apparatus.

Another object of the present invention is to display a certain mark for the knowledge registered in the brand knowledge shop of the knowledge traded on the knowledge trading site, so that users can easily check the reliable knowledge, more than a certain level of knowledge trade By doing so, it activates the knowledge trade.

In order to achieve the above object and to solve the problems of the prior art, the present invention provides a knowledge database for storing knowledge data, a knowledge register for receiving knowledge data from a knowledge seller and storing the knowledge data in the knowledge database, from a knowledge purchaser. A knowledge providing unit for providing the knowledge purchaser with the knowledge data stored in the knowledge database in response to a predetermined request and charging the knowledge purchaser, a rating processing unit calculating the grade of the knowledge seller according to a predetermined criterion, and the knowledge seller If the rating is equal to or greater than a predetermined first criterion, the knowledge seller is given authority to open a dedicated knowledge trading site including a brand image. If the rating is less than a predetermined second criterion, the knowledge seller is provided with the dedicated knowledge. On the trading site Transaction Services provides the knowledge system that includes a brand shop processing knowledge to deprive the settings right. In the knowledge transaction service system, the first criterion is higher than the second criterion, and the first criterion and the second criterion may be such that the rank of the knowledge seller is located between the first criterion and the second criterion. This is determined.

Knowledge trading service method for mediating a predetermined knowledge transaction according to one aspect of the present invention, receiving the knowledge data from a knowledge seller and storing the knowledge data in a predetermined knowledge database, in response to a predetermined request from a knowledge buyer Providing the knowledge buyer with the knowledge data stored in the knowledge database and charging the knowledge buyer, calculating a rating of the knowledge seller according to a predetermined criterion, wherein the rating of the knowledge seller is greater than or equal to a predetermined first criterion If the knowledge seller is authorized to open a dedicated knowledge trading site including a brand image, and if the grade of the knowledge seller is less than a predetermined second criterion, depriving the knowledge seller of the right to open the dedicated knowledge trading site; And the dedicated knowledge trading site If a registered knowledge data is retrieved by the knowledge of the buyer, and a step for adding a predetermined marker to the retrieved knowledge data.

Hereinafter, with reference to the accompanying drawings will be described an embodiment of the present invention;

1 is a diagram illustrating a network connection of a knowledge transaction system according to the present invention.

The knowledge seller 101 and the knowledge purchaser 102 are connected to the Internet 104 using a predetermined terminal and to the knowledge transaction system 103 connected to the Internet 104. The knowledge seller 101 registers the knowledge he / she wants to sell in the knowledge transaction system 103, and the knowledge buyer 102 uses the directory method or the keyword search method. Search for, find the knowledge you want and then buy the knowledge. The price paid for the purchase of the knowledge is transferred to the knowledge seller 101. This conventional knowledge trading method can be implemented using a method that is general in the art to which the present invention pertains to a detailed description thereof.

2 is a block diagram showing the internal configuration of the knowledge trading system according to the present invention.

The knowledge trading system 200 of the present invention includes a knowledge register 201, a knowledge database 202, a knowledge provider 203, a rating processor 204, and a brand knowledge shop processor 205.

The knowledge register 201 receives the knowledge data from the knowledge seller and stores the knowledge data in the knowledge database 202. In this case, the knowledge seller may input the necessary information related to the knowledge registered by the knowledge seller into the knowledge transaction system 200 to be stored in the knowledge database 202.

The knowledge database 202 stores the knowledge traded by the knowledge trading system and additional information related to the knowledge. The additional information includes a title of the knowledge, information on a knowledge seller who registered the knowledge, a directory (category) (field) to which the knowledge belongs, the price of the knowledge, the cumulative sales number of the knowledge, the number of inquiry of the knowledge, Buyers 'evaluation scores for knowledge, buyers' evaluation comments on the knowledge (text data), a brief description of the knowledge, and the like. The information on the knowledge seller who registered the knowledge includes the ID of the knowledge seller, the credit rating of the knowledge seller, the sales rating of the knowledge seller (which will be described later in detail), and other knowledge registered by the knowledge seller. Information, such as whether the knowledge seller has opened a dedicated knowledge trading site (brand knowledge shop) according to the present invention. Knowledge database 202 according to the present invention, Oracle, Sybase, Microsoft's SQL server can be implemented using a commercial database management system.

The knowledge provider 203 provides the knowledge buyer with the knowledge data stored in the knowledge database and charges the knowledge buyer in response to a predetermined request from the knowledge buyer. The knowledge purchaser searches for knowledge through a directory method or a keyword search method using the knowledge provider 203, searches for additional information related to the searched knowledge, and then purchases the knowledge. The purchase of the knowledge is performed by clicking a predetermined button on the web page provided to the knowledge buyer, so that the knowledge provider 203 performs a certain charging for the knowledge buyer. The charging amount may be a selling price of the knowledge stored in correspondence with the purchased knowledge, and the performing of the charging may use a charging method that is used universally in the technical field to which the present invention belongs. For example, credit settlement or mobile phone settlement on the Internet is used.

The rating processor 204 calculates the rating of the knowledge seller according to a predetermined criterion. According to an embodiment of the present invention, the rating processor 204 calculates a sales score that is a cumulative sum of a value obtained by multiplying the number of knowledge data sold by the knowledge seller to the knowledge buyer's evaluation score on the knowledge data. Calculate the grade of the knowledge seller based on the sales score. That is, it is assumed that three pieces of knowledge data registered by the knowledge seller A are KD1, KD2, and KD3, and evaluation scores of the knowledge buyers are EV1, EV2, and EV3, respectively, for the knowledge data. Further, if the number of sales of the respective knowledge data is SN1, SN2 and SN3, the sales score is EV1 * SN1 + EV2 * SN2 + EV3 * SN3. Since the knowledge buyers' evaluation scores are evaluated by the knowledge buyers for each knowledge, the knowledge buyers can also be viewed as the credit rating of the knowledge buyers.

According to one embodiment of the invention, the evaluation score (credit degree) of the knowledge buyer is generated by the purchaser of each purchase of the knowledge of the value from 1 to 5 once. If a plurality of knowledge buyers evaluate one knowledge, the average of each knowledge buyer's evaluation becomes the evaluation score.

In the present invention, the sales grade is largely divided into five grades. A "Zinc" grade is a grade of a knowledge seller who first subscribes to the knowledge transaction service system according to the present invention. If the cumulative sales score of the knowledge seller is less than 50, the knowledge seller continues to be at the "Zinc" grade. The cumulative sales score is a value obtained by adding up the product of the credit and the number of sales of each sold knowledge. For example, if 30 cumulative sales of knowledge with a credit rating of 1.5 are accumulated, the cumulative sales score is 45. The credit rating is a value evaluated by the purchaser of the knowledge from 1 to 5 for each knowledge. Thus, the creditworthiness of a knowledge is the average of the ratings of buyers who have purchased the knowledge.

If the knowledge seller has a cumulative sales score of 50 or more, the knowledge seller has a "Bronze" rating. If the knowledge seller has a cumulative sales score of 150 or more, the knowledge seller has a "Silver" rating, and the knowledge seller has a cumulative sales score of 250. If it is above, the knowledge seller is rated "Gold".

In addition, as a knowledge seller of "Gold" grade, if the number of knowledge sold in one month is more than a certain number (for example, 30), the knowledge seller is "Platinum" grade. For example, if one knowledge is sold 30 times in one month, the knowledge seller sells 30 knowledge in one month. By considering the number of knowledge sold in one month, the degree of activity of the knowledge seller is considered in the rating. In other words, it records a certain amount of knowledge sales and at the same time gives the seller a "Platinum" rating.

The rating processor 204 calculates and stores the number of knowledge data that the knowledge seller registers in the knowledge database 202 and sells. The number of knowledge data registered and sold in the knowledge database 202 is set up as described below. It is taken into account when granting authority.

The brand knowledge shop processing unit 205 grants the knowledge seller a right to open a dedicated knowledge transaction site including a brand image when the rating is greater than or equal to a predetermined first criterion, and the rating is less than or equal to the predetermined second criterion. A process of depriving the knowledge seller of the right to establish the dedicated knowledge transaction site is performed. The first criterion is higher than the second criterion, and the first criterion and the second criterion are defined so that the rating of the knowledge seller can be located between the first criterion and the second criterion. Opening and closing a dedicated knowledge trading site (brand knowledge shop) as a criterion can put load on the system by repeatedly opening and closing a brand knowledge shop for knowledge sellers on the border line. . In addition, since knowledge sellers who once exceeded the criteria often meet the criteria again even if they fall short of the criteria, the system load can be reduced and fixed by allowing a certain margin between the criteria between opening and closing the brand shop. It is possible to activate a knowledge transaction by obtaining a large number of knowledge sellers above the level.

In the present invention, the dedicated knowledge trading site is also referred to as a "brand knowledge shop" because the brand knowledge is included in the dedicated knowledge trading site provided to the knowledge seller. As such, when a dedicated knowledge trading site is opened, the brand image can be included, so that the knowledge seller can build credit for the knowledge buyer through his brand and operate a more enterpriseized knowledge sales service. Will be. The configuration of the brand knowledge shop will be described in detail later with reference to the drawings of FIG. 3.

The brand knowledge shop processing unit 205 may (a1) sell the knowledge seller with a predetermined first score or more, and the knowledge seller sells the predetermined number or more for a month, or (a2) the knowledge seller sells the product. If the number of knowledge data being used is more than a predetermined second number, the knowledge seller is given authority to open a dedicated knowledge trading site including a brand image. In other words, a knowledge seller who satisfies the above conditions is notified that the establishment of a dedicated knowledge trading site is possible, and a request from the knowledge seller is received, whereby a web page of a dedicated knowledge trading site containing a predetermined brand image is displayed. Provide the knowledge seller.

In addition, the brand knowledge shop processing unit 205 may (b1) the knowledge seller when the sales score of the knowledge seller is less than or equal to a predetermined second score, and (b2) the number of knowledge data being sold by the knowledge seller is less than or equal to a predetermined third number. Process to deprive the user of the right to open the dedicated knowledge trading site. In other words, if the knowledge seller who opens the dedicated knowledge trading site satisfies the above conditions, the user will be notified in advance via e-mail or the like that the dedicated knowledge trading site opened to the knowledge seller will be abolished. Delete the web page of the dedicated knowledge trading site from the trading system. However, even in this case, the knowledge seller does not delete the knowledge being sold, and the knowledge seller may sell the knowledge in the same manner as the knowledge seller of the normal grade.

According to an embodiment of the present invention, when the sales grade is "Platinum" or the number of knowledge data currently sold by the knowledge seller registered in the knowledge database 202 is 30 or more, the brand knowledge shop processing unit 205 may perform the knowledge seller. Authority to open a brand knowledge shop. In addition, when the sales grade of a knowledge seller who has already opened a brand knowledge shop drops to "Gold" or the number of knowledge data being sold becomes 20 or less, the brand knowledge shop processing unit 205 opens a brand knowledge shop from the knowledge seller. Deprive of authority. In the present invention, by setting a predetermined buffer interval between the opening and closing standards of the brand knowledge shop, the brand knowledge shop was established so that the brand knowledge shop can be maintained even if the knowledge sales activity falls to some extent. . The reason for setting the constant buffer interval is that the study results of the inventors of the present invention revealed that even if a knowledge seller who satisfies a certain criterion temporarily loses the knowledge sales activity, there is an active knowledge sales activity thereafter. to be. Therefore, according to the present invention, the knowledge sellers who have been active in the active knowledge sales activities can maintain the brand knowledge shop even if the knowledge sales activity temporarily drops, thereby increasing the credit for the knowledge sellers to the knowledge buyers, thereby continuing the active knowledge sales. You can make the activity happen.

3 is a diagram showing an example of a web page of a dedicated knowledge trading site (brand knowledge shop) according to the present invention.

In the previous embodiment, a web page of a dedicated knowledge trading site (brand knowledge shop) as shown in FIG. 3 is provided to a knowledge seller who satisfies certain criteria by the brand knowledge shop processing unit 205. The brand image 301 identifies each knowledge seller. In this way, by providing a brand capable of identifying each brand knowledge shop to each brand knowledge shop, the trust of the knowledge buyers is increased, and the knowledge seller also sells his own dedicated sales. Since you can sell your knowledge using your own brand in the space, you can actively conduct knowledge trading. The brand image 301 receives the logo image data of a certain ratio or size from the knowledge seller, and converts the image into a brand image of the predetermined size. The brand image 301 is also exposed to the main page and the sub page of the brand knowledge shop.

In addition, the knowledge registered in the brand knowledge shop may be sold preferentially by exposing it in the form of a "recommended brand knowledge shop" on a directory search screen or a keyword search screen used by users of the knowledge trading service system. To induce.

Each brand knowledge shop may belong to a certain directory (category). The brand knowledge shop specialized directory 302 displays a directory to which the corresponding brand knowledge shop belongs. One brand knowledge shop may be included in one or more directories, and the directory may allow users to easily identify the fields to which the knowledge sold in the brand knowledge shop belongs. In addition, in the search screen of the users, the knowledge belonging to the directory is searched when the search is limited to the directory field. In this case, when knowledge belonging to the brand knowledge shop is searched, the knowledge is displayed in preference to other knowledge.

The brand knowledge shop includes various pieces of information related to the brand knowledge shop as shown in FIG. 3, wherein the publishing knowledge 303 represents the number of knowledge data that the knowledge seller has registered and sold in the knowledge database 202. "Best Seller" indicates the number of knowledge data whose cumulative sales count is a certain number or more, and "Total Sales" indicates the total cumulative sales count of knowledge to date (if one knowledge has been sold N times, this is N circuits). Counts). "Total Revenue" indicates the sales revenue to which knowledge has been sold so far. The brand knowledge shop sales grade 304 indicates a sales grade of "Zinc", "Bronze", "Silver", "Gold" and "Platinum", as described above.

In addition, a brand-based domain may be provided for each brand knowledge shop to allow access to the brand knowledge shop through the domain. For example, a domain name such as "http://km.naver.com/etoos" may be provided for the brand knowledge shop of FIG. 3.

4 is a diagram illustrating an example of a web page that provides a search service in a dedicated knowledge trading site according to the present invention.

The knowledge purchaser may search for the desired knowledge by using the search box 401 on the web page of the corresponding brand knowledge shop as shown in FIG. 4. When the user enters a search word in the search box 401 and presses a "search" button, the knowledge transaction service system searches for the corresponding knowledge and provides it to the user. The search method of such knowledge may use a search method that is generally used in the art.

The present invention supports package purchase 402, which assists a knowledge purchaser to purchase all the knowledge registered in the brand knowledge shop at once. The knowledge trading service system stores the total number of registered knowledges (the number of sales) and the price information when purchasing the entire registered knowledge at a time in a predetermined database for the registered knowledges of each brand knowledge shop. It is displayed through CGI on the Brand Knowledge Shop web page. The price in the case of purchasing the entire knowledge registered in one brand knowledge shop at a time is first used when the input from the knowledge seller of the brand knowledge shop is input. If the knowledge seller does not input the above information, the price calculated according to the criteria determined by the knowledge transaction service system is displayed. For example, the knowledge transaction service system may determine a price of discounting a certain percentage from the total price of the knowledge registered in the corresponding brand knowledge shop as the package purchase price. When the knowledge purchaser requests to purchase a package, the knowledge transaction service system provides all of the knowledge registered in the corresponding brand knowledge shop to the knowledge purchaser and charges accordingly.

According to another embodiment of the present invention, rather than selling all the knowledge data registered in the brand knowledge shop in one package, the knowledge seller selects some of the knowledge registered in the brand knowledge shop to construct a package can do. In this case, several packages may be sold in one brand knowledge shop.

The "get off from the brand knowledge shop" button and the like are provided only to the knowledge seller when the knowledge seller of the corresponding brand knowledge shop is logged in. The knowledge seller may remove the corresponding knowledge from the brand knowledge shop by checking the selection box displayed on the left side of the list of knowledge of FIG. 4 and clicking the "get out of the brand knowledge shop" button. The transaction service system then removes the corresponding knowledge from the knowledge database or records the information in the knowledge database that the corresponding knowledge was removed from the brand knowledge shop. In still another embodiment of the present invention, a knowledge seller provides a method of modifying information related to knowledge such as registering knowledge in a brand knowledge shop, adjusting a price, and the like. For example, a knowledge seller (manager) of a brand knowledge shop may manage an announcement in a corresponding brand knowledge shop, and adjust an arrangement order of knowledge registered in the brand knowledge shop.

5 is a diagram illustrating an example of a web page that provides detailed information about knowledge sold at a dedicated knowledge trading site according to the present invention. FIG. 5 illustrates a web page that provides a user with information about knowledge called "value investment methodology" registered in a dedicated knowledge trading site called "ETOOS."

The title 501 of the knowledge is displayed to identify the corresponding knowledge. Directory 502 includes a directory to which the knowledge belongs. Knowledges belonging to one brand knowledge shop can belong to different directories. In addition, a knowledge can belong to several directories. The knowledge registrant determines the directory to which the knowledge belongs, and the knowledge transaction service system may further include necessary logic to assist in determining the directory.

The price 503 is the selling price of the knowledge. According to an embodiment of the present invention, an upper limit may be placed on the selling price of the knowledge sold by a general knowledge seller, but the upper limit may not be set in the case of a certain knowledge seller. The same applies to the price floor.

The item valuation 504 receives the valuation of the knowledge from knowledge buyers of the knowledge "value investment methodology" and displays the average value. According to an embodiment of the present invention, the item evaluation may be used as credit information in the embodiment of obtaining the above-described sales grade. The evaluation gives the buyer a one-time evaluation opportunity. In addition, the evaluation is to be performed within a certain period after the purchase. In addition, when the purchaser evaluates to induce the purchaser's evaluation, a part of the knowledge purchase amount is returned to the purchaser who evaluated the purchaser. The evaluation is inputted with a numerical score from 1 to 5 and a textual evaluation text. In the case of placing an upper limit on the selling price of the knowledge, the knowledge trading service system may raise the upper limit further if the evaluation is good. According to another embodiment of the invention, said evaluation consists of -1, 0, 1, 2 and 3. In other words, by including the negative evaluation, if the quality of the sold knowledge is very poor, the buyer can perform a negative evaluation, so that the evaluation score may be reduced.

6 is a flowchart illustrating a procedure of a knowledge transaction service method according to the present invention.

In step 601, the knowledge transaction service system receives knowledge data from a knowledge seller and stores the knowledge data in a knowledge database.

In step 602, the knowledge transaction service system provides the knowledge buyer with the knowledge data stored in the knowledge database and charges the knowledge buyer in response to a predetermined request from the knowledge buyer.

In step 603, the knowledge transaction service system calculates the rank of the knowledge seller according to a predetermined criterion.

In step 604, the knowledge transaction service system determines whether the knowledge seller's grade is greater than or equal to a predetermined first criterion. If the grade of the knowledge seller is above a predetermined first criterion, the knowledge transaction service system grants the knowledge seller the authority to open a dedicated knowledge transaction site including a brand image in step 605.

If the level of the knowledge seller determined by the knowledge transaction service system in step 604 is less than or equal to a predetermined second criterion, the knowledge transaction service system deprives the knowledge seller of the authority to open the dedicated knowledge transaction site in step 606. . The first criterion is higher than the second criterion, and it is preferable that the first criterion and the second criterion are defined so that the grade of the knowledge seller can be located between the first criterion and the second criterion. .

According to an embodiment of the present invention, the knowledge transaction service system calculates the number of knowledge data that the knowledge seller is selling by registering in the knowledge database, and the number of knowledge data sold by the knowledge seller for the knowledge data. The sales score which accumulatively sums the value which multiplied the evaluation score of the said knowledge buyer is calculated.

According to an embodiment of the present invention, in step 605, if (a) the sales score of the knowledge seller is at least a predetermined first score and the knowledge seller has sold at least a predetermined first number for one month; or (b Only when the number of knowledge data being sold by the knowledge seller is greater than or equal to a predetermined second number, the knowledge seller is given authority to open a dedicated knowledge trading site (brand knowledge shop) including a brand image. Further, in step 606, if the knowledge score of the knowledge seller is less than or equal to a second predetermined score, and (b) the number of knowledge data being sold by the knowledge seller is less than or equal to a third predetermined number, Deprives you of the right to open a knowledge trading site.

As described above, in the present invention, it is difficult to open a brand knowledge shop by adding an "and" condition when granting the establishment authority of the brand knowledge shop and granting an "or" condition when depriving the establishment authority. By opening the knowledge store to a certain degree for the knowledge sellers opened, the knowledge sellers above a certain level can continue to be active.

In step 607, when the knowledge data registered in the dedicated knowledge transaction site is retrieved by the knowledge purchaser, the knowledge transaction service system adds a predetermined mark to the retrieved knowledge data. For example, a knowledge purchaser accesses the knowledge transaction service system of the present invention and searches for a desired knowledge through category search or keyword search. In this case, when the knowledge registered in the brand knowledge shop is searched, it is displayed in the search result that the knowledge is registered in the brand knowledge shop, thereby inducing the knowledge buyer to purchase the knowledge registered in the brand knowledge shop. The search results displayed during the search include a title of the searched knowledge, a brief description, a URL for a web page with the detailed description of the knowledge, and a brand image of the brand knowledge shop if the knowledge is registered in a brand knowledge shop. It is included and provided to the user. In addition, the exposure of the brand knowledge shop is provided to users through a directory browsing type search screen or a listing page that collects only a separate brand knowledge shop.

In the case of knowledge registered in a brand knowledge shop, the knowledge quality is high because the knowledge is sold by knowledge sellers with reliability. Therefore, by providing this information to knowledge buyers, they can provide knowledge buyers with high quality knowledge data and encourage them to attract more knowledge buyers to the knowledge sellers of the brand knowledge shops. Therefore, by reorganizing the knowledge sellers trading in the knowledge trading service system, focusing on the brand knowledge shop, knowledge trading can be further activated.

According to another embodiment of the present invention, when the knowledge included in the brand knowledge shop is included in the search result of the user, the knowledge included in the brand knowledge shop is displayed in preference to other knowledge. The priority display may be displayed above the position, or may be displayed by giving a priority to the knowledge.

According to another embodiment of the present invention, certain brand knowledge shops are displayed in search results and the like in preference to other brand knowledge shops. The predetermined brand knowledge shop may be a brand knowledge shop that has paid a predetermined advertising fee.

According to another embodiment of the present invention, a knowledge seller can provide certain knowledge free of charge, in which case it does not require evaluation from knowledge buyers, and the number of provisions is not included in the number of sales of the invention. Do not.

According to another embodiment of the present invention, in the case of knowledge sellers or knowledge sellers that do not meet certain criteria, the corresponding knowledge may be deleted from the knowledge transaction service system of the present invention. According to the researches of the inventors, the sales performance was very poor after the knowledge seller registered the knowledge. In addition, from a system perspective, the burden of maintaining this knowledge is very high. That is, a large amount of hardware storage space is required to hold such knowledge data and additional data, and also a lot of system resources are required to manage these data. Therefore, by arranging such inactive knowledge and knowledge sellers, and concentrating the system resources allocated to the inactive knowledge and knowledge sellers to the knowledge sellers with abundant knowledge sales activities, it is possible to efficiently utilize the overall system resources.

According to an embodiment of the present invention, if the knowledge registered by a knowledge seller has not been sold in one case for six weeks or if the knowledge seller has not logged in to the knowledge transaction service system according to the present invention for three months, Delete the registered knowledge from the system. In addition, it initializes by resetting all of the sales grade, credit rating information, transaction details and the like related to the knowledge seller. According to another embodiment of the present invention, one week before the deletion of the knowledge data, the knowledge seller may be notified of this fact through an e-mail or the like. In addition, in the case of the knowledge seller of the brand knowledge shop of the present invention, the knowledge is not immediately deleted as described above, but the knowledge is deleted when the condition is satisfied after the right to establish a brand knowledge shop is deprived from the knowledge seller. .

In one embodiment of the present invention, the knowledge data is deleted from the knowledge database when the knowledge is not sold for a certain period of time for each knowledge.

Embodiments of the invention also include computer-readable media containing program instructions for performing various computer-implemented operations. The computer readable medium may include program instructions, data files, data structures, etc. alone or in combination. The medium or program instructions may be those specially designed and constructed for the purposes of the present invention, or they may be of the kind well-known and available to those having skill in the computer software arts. Examples of computer-readable recording media include magnetic media such as hard disks, floppy disks, and magnetic tape, optical media such as CD-ROMs, DVDs, and magnetic disks, such as floppy disks. Magneto-optical media, and hardware devices specifically configured to store and execute program instructions, such as ROM, RAM, flash memory, and the like. The medium may be a transmission medium such as an optical or metal wire, a waveguide, or the like including a carrier wave for transmitting a signal specifying a program command, a data structure, or the like. Examples of program instructions include not only machine code generated by a compiler, but also high-level language code that can be executed by a computer using an interpreter or the like.

The hardware device described above may be configured to operate as one or more software modules to perform the operations of the present invention.

According to the present invention, by providing an excellent knowledge seller preferentially to open their own dedicated knowledge trading site (brand knowledge shop), knowledge trading service method and apparatus for inducing the activation of knowledge trading and the enhancement of the traded knowledge Is provided.

In addition, according to the present invention, by encouraging the activities of knowledge sellers having a certain size and level and increasing their fidelity, it is possible to induce the activation of knowledge transactions and the enhancement of the traded knowledge.

In addition, according to the present invention, by effectively setting the criteria for granting and depriving the establishment of a dedicated knowledge trading site (brand knowledge shop), it is possible to maintain a group of excellent knowledge sellers on the dedicated knowledge trading site.

In addition, according to the present invention, by displaying a certain mark about the knowledge registered in the brand knowledge shop of the knowledge traded on the knowledge trading site, so that users can easily check the reliable knowledge, so that more than a certain level of knowledge is traded Thereby activating the knowledge trade.

As described above, the present invention has been described by way of limited embodiments and drawings, but the present invention is not limited to the above-described embodiments, which can be variously modified and modified by those skilled in the art to which the present invention pertains. Modifications are possible. Accordingly, the spirit of the present invention should be understood only by the claims set forth below, and all equivalent or equivalent modifications thereof will belong to the scope of the present invention.

1 is a diagram illustrating a network connection of a knowledge trading system according to the present invention.

Figure 2 is a block diagram showing the internal configuration of the knowledge trading system according to the present invention.

3 is a diagram showing an example of a web page of a dedicated knowledge trading site (brand knowledge shop) according to the present invention.

4 illustrates an example of a web page that provides a search service in a dedicated knowledge trading site according to the present invention.

FIG. 5 illustrates an example of a web page that provides detailed information about knowledge sold at a dedicated knowledge trading site in accordance with the present invention. FIG.

6 is a flowchart illustrating a procedure of a knowledge transaction service method according to the present invention.

<Explanation of symbols for main parts of the drawings>

201: Knowledge Register

202: Knowledge Database

203: Knowledge Provider

204 rating processing unit

205: brand knowledge shop processing unit

Claims (1)

In a knowledge transaction service system for mediating a predetermined knowledge transaction, A knowledge database for storing knowledge data; A knowledge register for receiving knowledge data from a knowledge seller and storing the knowledge data in the knowledge database; A knowledge provider for providing the knowledge buyer with the knowledge data stored in the knowledge database and charging the knowledge buyer in response to a predetermined request from the knowledge buyer; And Rating processing unit for calculating the rating of the knowledge seller according to a predetermined criterion Knowledge transaction service system comprising a.