KR20010044689A - The system and method for dealing goods using of a lottery over network - Google Patents

Abstract

PURPOSE: A system and method for an electronic shopping mall through a lottery are provided to activate an electronic commercial transaction by enabling a subscriber who purchases a specified amount of a merchandise coupon to independently participate in a lottery, and by enabling the subscriber to purchase another article relevant to the amount in case of wining a specific article in the lottery. CONSTITUTION: Subscriber terminals(A1-An) are respectively equipped with a modem for connecting a data communication network. The subscriber terminals(A1-An) generate a false signal for purchase and lottery participation on a specific article. A goods providing server mediates the data communication network, and connects to a lottery management web site provided from a lottery shopping management system. Therefore, the server confirms the subscriber preference on each article. A lottery shopping management server forms a common gateway interface for inputting/outputting data. The server stores the subscriber information and shopping/lottery information by subscribers. A credit settlement server is linked with all sorts of financing servers(BS1-BSn). The server performs an account transfer and a credit settlement. The server is equipped with all sorts of security programs.

Description

Electronic shopping mall system and method through lottery method {THE SYSTEM AND METHOD FOR DEALING GOODS USING OF A LOTTERY OVER NETWORK}

The present invention relates to an electronic shopping mall system and a method through a lottery method, and more particularly, to provide a specific article through a lottery in the state that at least one or more subscribers are secured for a particular article through a network. An electronic shopping mall system and a method through a lottery method.

As is well known, as the spread of computers is recently activated, online financial settlement is actively performed, and commerce using the Internet is actively progressing. Such internet financial transactions and e-commerce remove the restrictions on shopping areas and shopping targets that could not be achieved by existing commerce, and thus, promote commerce.

The use of the electronic commerce through the Internet is expanding day by day due to the convenience of easily eliminating the time and space constraints existing between commerce companies and customers.

Hereinafter, the conventional electronic commerce method will be described in more detail.

The conventional electronic commerce method includes a web browser that allows a subscriber who desires remote electronic commerce to output a screen of an electronic commerce system using a data communication network, and a modem that physically connects the web browser and a data communication network described later. With the terminal provided, an electronic commerce web server for transmitting the order and product search request data generated in the web browser of the subscriber terminal to the electronic commerce operator side. In addition, it transmits data on electronic commerce information (products, price, quantity, various events) to a plurality of subscribers in conjunction with the electronic commerce web server, and authentication password and electronic commerce request signal (product search and Provided is an e-commerce operation server that is authorized and processed.

In addition, there is provided a financial company for withdrawing a predetermined payment amount from the general account and credit account of the subscriber in the e-commerce transaction and pays to the e-commerce management server.

Therefore, the conventional electronic commerce system may be a search for the various goods provided from the electronic commerce operating server and the order signal of the goods through the data communication network that the subscriber is formed through the web server, the electronic The commerce management server can perform payment and delivery for the goods ordered by the subscriber through the identification of the account verification and authentication password from the financial company and the authentication server in a trading relationship with the subscriber.

However, the conventional electronic commerce system simply transmits an order request signal to an electronic commerce management server using the data communication network, and the electronic commerce management server pays and sends the goods ordered by the user. It is only a system, it is extremely limited that can induce curiosity and purchase desire of the user (E-commerce), the e-commerce operation server and the user (User) only 1: 1 order, payment, sending out do.

In addition, there are a number of e-commerce companies that market by way of payment of prizes and prizes by lottery, but it is very unlikely that the prizes will be drawn into prizes. If you do not have a lottery ticket for the prize you want, and you do not need a prize, there is a problem that must be paid.

SUMMARY OF THE INVENTION The present invention has been made in view of the above-described circumstances of the prior art, and in order to reduce marketing costs and distribution margins to subscribers through a data communication network, a specific article is obtained through a lottery with a plurality of subscribers secured. Allows subscribers who purchase a certain amount of gift vouchers to participate in the lottery on their own, and even if they win a particular prize, they can purchase other items of the same price and draw repeatedly for a preset number of times. The purpose of the present invention is to provide an electronic shopping mall system and a method through a lottery method to facilitate the activation of electronic commerce by participating in the.

1 is a schematic diagram showing an electronic shopping mall system through a lottery method according to an embodiment of the present invention;

Figure 2 is a block diagram showing the configuration of the electronic shopping mall system through a lottery method according to an embodiment of the present invention,

3 is a view showing a website of the electronic shopping mall system through a lottery method according to an embodiment of the present invention,

4 exemplarily shows a drawing method according to an embodiment of the present invention;

5 is a diagram illustrating an example of a table memory of an electronic shopping mall system through a lottery method according to an embodiment of the present invention;

6 is a flowchart illustrating a signal flow of an electronic shopping mall system through a lottery method according to an embodiment of the present invention.

* Description of the symbols for the main parts of the drawings *

A1-An: subscriber terminal, BS1-BSn: financial server,

CSS: Credit settlement server, GPS: Product provision server,

LSMS: Lottery Shopping Management Server, DB1: First Database,

DB2: Second database.

In order to achieve the above object, according to a preferred embodiment of the present invention in the electronic commerce system built a communication module capable of transmitting and receiving product data and payment data of the electronic commerce in the state where at least one or more data communication network is established, A web browser and subscriber terminal capable of converting and outputting a web document therein, and a modem for communicating and connecting the data communication network, respectively, to generate a purchase and lottery participation intention signal for a specific product in real time; One or more subscriber terminals; A web browser capable of converting and outputting a web document therein and a modem for communicating the data communication network are provided, respectively, to generate a real-time supply signal for a specific product, and a shopping mall server via the data communication network. At least one product providing server for performing input / output of data on a product order signal and a subscriber's preference for each product; The subscriber's purchase signal and lottery signal for a specific product and product supply data of a product provider are registered in real time through the data communication network, product image and information provision of a product provider, real-time product search and multiple products of multiple subscribers. A lottery shopping management server having a lottery algorithm and a data storage means therein to allow the purchase of multiple subscribers to and the payment of goods through a joint or single lottery; An electronic shopping mall system is provided through a lottery method comprising a credit settlement server for authenticity confirmation and payment verification of the product provider and subscriber through the network.

Preferably, the lottery algorithm of the lottery shopping management server restricts the number of participants when the subscribers who purchase a particular product selects a joint lottery, and immediately executes the lottery when checking the lottery so that the result can be checked. There is provided an electronic shopping mall system through a lottery method.

On the other hand, the present invention is provided with an electronic shopping mall system having a communication module that can be connected to the at least one subscriber terminal and at least one product provider terminal in a state in which at least one data communication network is established, the transaction in real time An e-shopping method for performing the following steps, comprising: a subscriber signing up for a purchase and a drawing of a product; Searching for the presence or absence of a product that the subscriber wants to purchase; Performing payment by the subscriber in the hope of purchasing a gift certificate of a specific amount; The subscriber generating a purchase signal for a specific product and participating in a lottery due to the purchase; Lottery by the subscriber due to a purchase signal for a specific prize; A process of changing the prize by the winning subscriber; Determining whether all lotteries for the predetermined number of times granted to a single gift certificate have been performed; If all the lottery is done, there is provided an electronic shopping method through the lottery method, characterized in that the process consisting of the delivery of the purchase product and the winning product.

Preferably, the process of performing the lottery is characterized in that the lottery proceeds only when a certain number of participants is reached, the lottery proceeds, and the lottery proceeds immediately alone.

More preferably, in the process of performing the lottery, if a particular subscriber fails to win continuously for a predetermined number of times, the designated product is provided. The subscriber designates the specific product and proceeds with payment. There is provided an electronic shopping method through a lottery method characterized in that the database can be databased by linking the information and the purchased product information.

EMBODIMENT OF THE INVENTION Hereinafter, this invention is demonstrated in detail with reference to drawings.

1 is a schematic diagram illustrating an electronic shopping mall system through a lottery method according to an embodiment of the present invention.

Referring to this, the electronic shopping mall system 2 through the lottery method according to the present invention is unspecified, such as access through a search engine on a data communication network or direct access through input of a website address of the electronic shopping management system. In the state of being publicly accessible through the subscriber's terminal, the management of the products, the shopping and the lottery for the plurality of subscribers 10 and the product providing system 12 is performed.

In addition, the electronic shopping mall system 2 through the lottery method receives and registers a member subscription to the subscriber 10 on a data communication network, and the subscriber 10 is issued a gift certificate for a specific amount of money to purchase a desired product. When the subscriber 10 directly designates the purchased goods or participates in the joint lottery, the lottery is executed and the result is notified and the prize is delivered to the winner.

On the other hand, the lottery made in the electronic shopping mall system (2) through the lottery method is possible to participate when purchasing a specific product through a gift certificate, freely lottery only the number of predetermined lottery given to the subscriber in the electronic shopping mall system (2) To participate in. The lottery is divided into a joint lottery and a single lottery. The joint lottery consists of a certain number of subscribers' participation and the single lottery is a lottery where a single subscriber can participate in the lottery immediately.

At this time, the payment for the purchased product of the subscriber 10 is made of a gift certificate, the gift certificate can be paid when the subscriber 10 performs the payment through the credit settlement system (14).

Meanwhile, the electronic shopping mall system 2 through the lottery method is supplied with a product to be sold in the electronic shopping mall system 2 in association with the product providing system 12 on a data communication network. Provides product sales information to the product providing system 12 and makes a product order due to the preference of the product. The product providing system 12 supplies a product ordered from the electronic shopping mall system 2 and sells the product in real time. Information and search is possible.

In more detail, the electronic shopping mall system 2 through the lottery method manages the personal information of the subscriber through the subscriber management area 4 provided therein, the status of gift voucher, the product designation information of the subscriber, and the result of the lottery. Manage various personal information and shopping information related to.

On the other hand, the electronic shopping mall system (2) through the lottery method manages the gift voucher status, the product designation information of the subscriber through the shopping mall management area (6) interlocked with the subscriber management area (4) provided therein, Overall management of the shopping mall, such as the product status and sales status flowed from the product providing system 12 is performed.

In addition, the electronic shopping mall system 2 using the lottery method drives the lottery algorithm through the lottery area 8 interlocked with the subscriber management area 4 and the shopping mall management area 6 provided therein. Manage the prizes, and manage the prize delivery information of the winner.

At this time, the lottery algorithm consists of a lottery through a variety of games in accordance with a predetermined winning rate, the game system at the time of single lottery, for example, slot machines, ladder games, etc. The results can be immediately confirmed the game.

Preferably, the lottery method made in the electronic shopping mall system 2 through the lottery method is largely divided into a single lottery and a joint lottery, for example, the single lottery has a lower probability of winning than the joint lottery, but the subscriber 10 immediately results. The lottery can be confirmed, and the joint lottery is made when the probability of winning is high and the number of subscribers exceeds the predetermined number.

More preferably, the lottery in the electronic shopping mall system 2 through the lottery method is a probability that a single subscriber 10 who participated in the lottery wins at least once if the number of lotteries (eg n times) corresponds to the lottery more than 100 times. It is set to% to increase the lottery participation rate of the subscriber 10, the activation of the shopping mall for it. In addition, the increase in the lottery participation rate is to activate the online marketing and banner advertising for various products.

Figure 2 is a block diagram showing the configuration of the electronic shopping mall system through a lottery method according to an embodiment of the present invention.

Referring to this, the electronic shopping mall system according to the present invention is provided with at least one subscriber terminal (A1 ~ An) therein, the subscriber terminal (A1 ~ An) is a wired / wireless data communication network Built-in modems or LAN cards to access specific websites through, as well as web protocols implemented in their internal browsers, such as Secure Hypertext Transfer Protocol (HTTPS) and wireless webs implemented in wireless web browsers. Each wired / wireless communication module for a protocol such as WAP (Wireless Application Protocol) is provided.

In other words, since the subscriber terminals A1 to An can be portable terminals such as mobile phones, the subscribers can access the electronic shopping mall server through the portable terminal to sufficiently view and purchase various information on shopping and lottery.

That is, the subscriber terminals A1 to An access various lottery shopping management websites which are constructed and provided in the lottery shopping management system 2 desired through various terminals to view various product information, and pay for the products. As a result it is possible to receive a discount of the purchase price through the lottery.

In addition, the lottery shopping management system is provided with at least one product providing server (GPS) therein, the product providing server (GPS) is provided with the same communication module as the subscriber terminal (A1 ~ An) By accessing the lottery shopping management website provided by the lottery shopping management system 2 through a data communication network, the user can confirm subscriber preferences for each product by reading various product sales information, and supply products from the lottery shopping management system. Take the order and supply the product.

On the other hand, the data communication network of the same figure is relayed between the subscriber terminal (A1 ~ An), the product providing server (GPS) and the lottery shopping management server (LSMS) to relay various data such as specific shopping information, lottery information, product request data The data communication network generally refers to various wired and wireless data networks such as wired internet network, wired telephone network, cable network, web TV, Internet TV, PCS, and cellular phone.

In the figure, the Lottery Shopping Management Server (LSMS) forms a Common Gateway Interface (CGI) 16 that inputs and outputs various data to the data communication network in front of the drawing.

On the other hand, the lottery shopping management server LSMS stores subscriber identification information provided from the subscriber terminals A1 to An, shopping information and lottery information for each subscriber in the first database DB1, and the first database DB1. ) Provides the various product information stored in the subscriber terminal (A1 to An). Then, the lottery algorithm stored in the second database DB2 is driven to draw a lottery based on the preset number of draws and the probability of winning.

In addition, the lottery shopping management server (LSMS) registers the information on the sales information of the product in accordance with the product sales information request signal provided from the product providing server (GPS) to be able to view and search, the product providing server (GPS) I place an order for a product.

In addition, the lottery shopping management server (LSMS) provides information such as shopping information, lottery information about the shopping, the winning rate, reduction and reduction costs or offer products at the time of the subscriber when the subscriber outputs information on a specific product, such as a pop-up window in advance By presenting through the subscriber to encourage shopping.

Preferably, the data communication network is provided with a credit settlement server (CSS) to which the subscriber terminals (A1 to An), the lottery shopping management server (LSMS), and the product providing server (GPS) are connected to perform various credit settlements. The credit settlement server CSS is linked with various financial servers BS1 to BSn to perform account transfer and credit settlement.

In addition, the credit settlement server (CSS) is equipped with a variety of security programs to identify the subscriber by a method such as comparing the random number data for the subscriber terminal, and also performs credit authentication for the subscriber.

3 is a view showing a website of the electronic shopping mall system through a lottery method according to an embodiment of the present invention.

Referring to this, when an unspecified number of subscribers access the website of the electronic shopping management server (LSMS) through the lottery method through the terminals A1 to An, the front page 20 corresponding to the website is displayed. Is displayed.

On the front page 20, an ID / password entry field 24 for identifying whether the connected subscriber 10 is a member is provided, and a product search field 26 for searching for posted goods, and The winning probability column 28 is provided for displaying the odds of winning by lottery, joint lottery, and prize.

Also, there is provided a gift certificate icon 32 which hyperlinks information on gift certificates for various amounts and products, and a subpager for making a payment.

In this case, a plurality of product files that can be read from the product DB is linked in the product search field 26, and a product output window for displaying the appearance and information on a specific product selected through the product search field 26. 30 is provided, and an icon 34 linking product information, a provider, and a lottery participating member information output through the product output window 30 is formed.

Preferably, the appearance of the goods output to the product output window 30 is displayed in a three-dimensional graphic, the product output window 30 is also possible to be divided into a plurality so that at least one or more products can be output. .

On the other hand, on the front page 20, the shopping information of the subscriber and My Shopping button 36 linked to each subscriber is provided, the lottery button 38 to link the lottery information of the subscriber is provided. Here, when the lottery button 38 is clicked, the game window 40 for executing the lottery is output in the form of an interface window. For example, the game window 40 corresponds to various games such as a slot machine.

In addition, the front page 20 is provided with a bulletin board / announcements / recommendation mall / winning status / products posted on the posting mall icons 22, respectively, the subscriber 10 is provided to be able to read in real time, If the bulletin board and the announcement icon is selected, the postings of the lottery shopping management server (LSMS) are output as a subpage, and the recommendation mall outputs a subpage for the direct purchase of a product not through a lottery in an e-commerce shopping mall. . On the other hand, the winning status is a sub-page that outputs the winning status through the joint and single lottery for a specific prize, the prize is not more than a certain number of participation of the subscriber 10 only for the prizes selected only for the joint lottery As a result, subpages that display the status of pending products are linked.

At this time, if you select the product icon among the posted mall icon 22 and want to check the number of lottery participants for a particular product for the joint lottery, you must sign up for a member of the e-commerce site and at the same time, receive a gift certificate of the corresponding amount through payment. You can limit this to only possible if you own.

4 is a diagram exemplarily illustrating a lottery method according to an embodiment of the present invention.

Referring to this, the lottery method shown in FIG. 4 is a drawing for describing only the joint lottery as an example. In the case of a single lottery, the lottery can be executed immediately and the result can be immediately confirmed, but the probability of winning may be somewhat lowered, and the winning Reductions in purchases may be somewhat higher.

The electronic shopping mall system through the lottery method according to the present invention is a system for reducing the marketing costs and the like to the subscriber 10, as shown in FIG. The odds of winning will basically exceed 100%.

In other words, when the competitor's selling price is about 110,000 won, the electronic shopping mall system 2 of the lottery method sets the selling price to about 100,000 won minus the marketing cost. At this time, when the cost of the product is 30% of the selling price, the margin ratio of the company through the electronic shopping mall system 2 through this lottery method is 20%.

Of course, each product has a different probability of winning according to the cost of the product, and also different probability of winning each subscriber with respect to the number of times the lottery is made. In addition, the selling price provided by the electronic shopping mall also has a different discount rate for each product.

5 is a diagram illustrating an example of a table memory of an electronic shopping mall system through a lottery method according to an embodiment of the present invention.

Referring to this, the product file 50 of the product DB, which stores at least one product data therein, includes product information (type / feature / price, etc.) A0001 provided therein, and participant information A0002. ), The average price per person (A0003), the lottery (A0004), the winning information (A0005), the delivery information (A0006) is divided into a table memory form.

In this case, the participant information (A0002) is registered the information of the participant who has purchased a plurality of gift certificates, the member of the participant information (A0002) because it is possible to research the preferences for each member by confirming the number of participants for a particular product Are linked in association with each member preference file 52.

With reference to the accompanying drawings, the function and operation of the electronic shopping mall system and the method through a lottery method according to an embodiment of the present invention of the above configuration will be described in detail.

6 is a flowchart illustrating a signal flow of an electronic shopping mall system through a lottery method according to an embodiment of the present invention.

Referring to this, when the at least one subscriber 10 attempts to access the corresponding website in order to conduct an electronic shopping mall commerce through the data communication network, the lottery shopping management server (LSMS) has a database. Data for the front page is received from the mobile station and displayed on the subscriber stations A1 to An. (First step; ST-1)

At the same time, the lottery shopping management server (LSMS) confirms whether or not the member 10 is connected to the subscriber 10, which inputs the ID and password of the member (subscriber / product provider) on the front page (20) In this way, the membership registration (registrant / non-registrant) is checked. (Second step; ST-2)

If the connected subscriber is not a registered member, first, an ID and a password to be used must be selected and the personal information of the subscriber is input. At this time, it is necessary to check whether the ID and password are duplicated. If the ID to be used is duplicated with the ID of the registrant, another ID must be entered. If not, the ID must be used. (Step 3; ST-3)

When the input of the ID and password is completed, the Lottery Shopping Management Server (LSMS) according to the present invention accounts for the subscriber's ID and password. (Fourth Step: ST-4)

In addition, in order to participate in the lottery shopping e-commerce, it is necessary to enter member information and register information for identification of subscribers. At this time, the member information generally consists of resident registration number / phone number / address / workplace information / account information. (Step 5; ST-5)

When the login is completed, the subscriber 10 can search a plurality of products participating in the e-commerce of lottery shopping on the website front page 20 (step 6: ST-6), and perform a search. When the information about the product is displayed. (Seventh step: ST-7)

At this time, if a particular subscriber 10 attempts to purchase a gift certificate due to a desire to purchase a specific product (step 8: ST-8), the subscriber pays the credit card for the corresponding gift certificate. You must pay via In this case, if the purchase of the gift certificate is not executed, the process may return to the product search step again. (Step 9: ST-9)

Then, after designating a specific product using the corresponding gift certificate, one can participate in the lottery to reduce the purchase price or to receive the winning prize, which is largely divided into a joint lottery and a single lottery.

Joint lottery is limited to the number of specific lottery, the lottery is carried out when the participation of the number of people involved, single lottery is a way that the subscriber who has selected the purchase of a specific product can participate in the lottery with the purchase of the product.

First, if a subscriber attempts to participate in a joint draw (step 10: ST-10), he must wait until the number of persons reaches the limit. However, the waiting time should not exceed 1 day. Therefore, when the number of participants is reached, each participant is notified of the lottery execution through an e-mail or a communication terminal (step 11: ST-11), and the prize is executed (step 12: ST-12). )

On the other hand, in the case of a single draw, if a specific prize is specified and a single draw icon is clicked (step 16: ST-16), the drawing is executed immediately (step 17: ST-17).

In the case of a joint draw or a single draw, the winner can be recognized by checking the winners (Step 13: ST-13). In the case of a joint draw, the winners will be notified via e-mail or communication terminal.

On the other hand, if the subscriber wins, in order to change the prize, he / she can exchange the corresponding amount of money with another product or participate in the lottery again (Step 14: ST-14).

If you win or win the price of a particular prize, you can transfer the balance to the account of the subscriber or participate in the purchase of other prizes. Check. At this time, if you want to change the goods in the above step, but do not exchange for other goods to participate in the lottery, if you select another product to wait for the delivery of the goods. (Step 15: ST-15)

If, as a result of the joint and solo lottery, the subscriber who did not win the prize checks whether or not he has won during the preset number (n), the subscriber who does not have the preset number yet participates in the lottery and wins during the preset number of times. If not, the product is paid. (Step 18: ST-18)

In addition, since a single gift certificate is provided for n lottery participation, when the winning subscriber does not change the prize or selects another prize, the current lottery count is determined by determining whether the current lottery count is smaller than the preset number of prizes. If the number is less than the set number, the lottery will be entered again (step 19: ST-19), and if the draw has already been received for the predetermined number of times, the purchased goods and the winning items will be delivered to the subscriber. ST-20)

On the other hand, the electronic shopping mall system and the method through a lottery method according to an embodiment of the present invention is not limited to the above embodiments, various modifications can be made within the scope without departing from the technical gist.

As described above, according to the electronic shopping mall system and the method through the lottery method according to the present invention, the subscriber can purchase the corresponding product at a lower price than other shopping malls for a specific product, in the case of the shopping mall marketing costs such as advertising By reducing the number of subscribers to the electronic shopping mall can be activated.

Claims (6)

An electronic commerce system having a communication module configured to transmit and receive product data and payment data of an electronic commerce in a state in which at least one data communication network is established, A web browser and subscriber terminal capable of converting and outputting a web document therein, and a modem for communicating and connecting the data communication network, respectively, to generate a purchase and lottery participation intention signal for a specific product in real time; One or more subscriber terminals; A web browser capable of converting and outputting a web document therein and a modem for communicating the data communication network are provided, respectively, to generate a real-time supply signal for a specific product, and a shopping mall server via the data communication network. At least one product providing server for performing input / output of data on a product order signal and a subscriber's preference for each product; The subscriber's purchase signal and lottery signal for a specific product and product supply data of a product provider are registered in real time through the data communication network, product image and information provision of a product provider, real-time product search and multiple products of multiple subscribers. A lottery shopping management server having a lottery algorithm and a data storage means therein to allow the purchase of multiple subscribers to and the payment of goods through a joint or single lottery; Electronic shopping mall system through a lottery method comprising a credit settlement server for authenticity confirmation and payment authentication of the product provider and subscriber via the network. The method of claim 1, wherein the lottery algorithm of the lottery shopping management server restricts the number of participants when the subscribers who purchase a particular product selects a joint lottery, and immediately executes the lottery when selecting a single lottery. Electronic shopping mall system through a lottery method, characterized in that configured to check. An electronic shopping mall system is provided in which an electronic shopping mall system is constructed in which at least one data communication network has a communication module configured to connect the data communication network to at least one subscriber terminal and at least one product provider terminal. In the method, Signing up for subscription by a subscriber in order to purchase and draw a prize; Searching for the presence or absence of a product that the subscriber wants to purchase; Performing payment by the subscriber in the hope of purchasing a gift certificate of a specific amount; The subscriber generating a purchase signal for a specific product and participating in a lottery due to the purchase; Lottery by the subscriber due to a purchase signal for a specific prize; A process of changing the prize by the winning subscriber; Determining whether all lotteries for the predetermined number of times granted to a single gift certificate have been performed; If all the lottery is done, the e-shopping method through the lottery method, characterized in that the process consisting of delivering the purchases and prizes. The electronic shopping method according to claim 3, wherein the drawing process comprises a joint drawing in which a drawing takes place only when a certain number of participants is reached, and a drawing drawing in which drawing is made immediately. The method of claim 1, wherein a specified product is provided when a specific subscriber is not continuously won during a predetermined number of times in the drawing process. The method of claim 1, wherein, in the process of designating a specific product and making a payment, the subscriber makes a preference research on the product by linking the information of the subscriber with the purchased product information. Electronic shopping method through lottery method.