KR20010011235A - Method Of Lot Drawing And Informing The Result For Visitors At Internet Homepage - Google Patents

Abstract

PURPOSE: A guide and a draw method of internet homepage's visitors are provided to induce the visitation to an internet homepage by naturally drawing prizes for every internet homepage visitors without requiring the visitor to apply for participating in the prize drawing. CONSTITUTION: As an internet homepage visitor drawing and guiding process is executed, a homepage visitor's login file's IP(Internet Protocol) address is stored in a DB(11). A certain number of visitors are impartially selected from a list of homepage visitors whose informations are stored in the DB(12). A banner, which will announce the selected visitors' informations and their prize informations, is produced and displayed on a screen(13). A selected visitor identifies his/her selection status and inputs one's address to receive the prize(14). The inputted visitor's address and prize informations are stored in the DB(15).

Description

Method of Lot Drawing And Informing The Result For Visitors At Internet Homepage}

The present invention relates to a visitor lottery and guidance method of the Internet homepage, and according to the present invention, when a visit is made to the Internet homepage, the prizes are divided by the lottery for all the visitors. There is an effect that many people can visit the Internet homepage.

As the method used in the past, an instant lottery, a treasure hunt, a quiz, and the like are known.

The instant lottery is a method of instant notification of winning prizes hidden in the banner advertisement when the banner advertisement on the Internet homepage is clicked. The treasure hunt is the location of the treasure hidden on the advertiser's homepage. There are hints about the shape, number, etc., and remember these hints and enter the advertiser's homepage to find the treasure. You must register as a member. The quiz is a way to give a prize when you click on a banner ad and the quiz comes out.

The above-mentioned prior art lottery methods of the Internet visitors all enter a prize such that a visitor of an Internet homepage has an active intention to click on a banner advertisement, find a treasure, or take a quiz in order to win a prize. There is something in common that you should take action.

However, since the majority of Internet users who want only the information they really need, there is a need for a method of inducing a visit to the Internet homepage by naturally offering a free gift to all visitors who visit the Internet homepage regardless of the click for the prize. .

The present invention is to solve the problems of the prior art as described above, the object of the present invention is to naturally give a prize to all visitors of the Internet homepage irrespective of the separate action for the visitor of the Internet homepage to enter the prize We will provide a way to induce a visit to the relevant Internet homepage by drawing and guiding it.

1 is an operation flowchart of a visitor drawing and guiding method of an internet homepage according to the present invention;

Figure 2 is a program configuration for a visitor lottery and guidance method of the Internet homepage according to the present invention.

In order to achieve the above object, the visitor lottery and guidance method of the Internet homepage according to the present invention, for all visitors who are visiting the homepage regardless of the visitor's intention, the visitor of the IP address of the web log file or the ID of the member Database (a) the information; (B) a fair random drawing of N persons among the homepage visitors databased in the step (a); (C) creating a banner to announce the contents of the lottery visitors and the content of the prizes in step (b) to replace the advertising banner on the screen; (D) inputting the winner's information such as his / her address in order to receive the prize by the winning visitor who recognizes the winning fact; And storing (e) a database of information on the address, prizes, etc. of the winning visitor input in the step (d).

Hereinafter, a visitor lottery and guidance method of an internet homepage according to the present invention will be described in detail with reference to the accompanying drawings.

1 is a flowchart illustrating an operation of a visitor drawing and guiding method of an internet homepage according to the present invention.

First, the visitor lottery and guidance method of the Internet homepage according to the present invention is implemented several times at regular intervals or at arbitrary intervals.

For each trial, at the beginning of the trial, the website visitor is databased (step 11). The database visitor database is performed by extracting the IP address of the web log file into a database for all visitors visiting the homepage regardless of the visitor's intention. In the case of the homepage operated by the membership system, the ID of the currently visiting member is made into a database.

In this step, N persons are randomly drawn from among the database homepage visitors (step 12). Here, impartial lottery means that fairness must be ensured so that winners can be determined fairly during lottery.

In the above step, a banner (banner) for displaying the contents of the lottery visitors and the contents of the prizes is produced and displayed on the screen (step: 13). At this time, the size of the banner is preferably made to match the advertising standards already exist on the Internet homepage. The content of the lottery visitors may be notified of the IP address of the lottery visitor in the case of the non-member homepage, and the ID of the lottery member visitor in the case of the membership homepage. In addition, since the size of the banner is matched with an existing advertising standard, the position of the banner on the screen is set to the position of the existing advertising banner so that the existing advertising banner is a banner for notifying the content of the lottery visitors and the prizes. Replace with In addition, in order to emphasize that the winner and the prize guiding banner is displayed on the screen, techniques such as a winning congratulations bread parade and color change of the homepage may be used.

In addition, for a user who does not see the advertising banner, a small window may be displayed on all pages of the corresponding homepage for a predetermined time to inform the winners of the announcement.

The next step is that the winning visitor who recognizes the winning entry enters his / her address and the like for receiving the prize (step 14). This step is especially necessary for non-member homepages, since in the case of membership homepages, addresses based on the IDs of winning members have already been entered. Visitors who win at this stage enter their address by double-clicking their winning IP. At this time, check the IP that is double-clicked by mouse, so that the address cannot be entered if it does not match the winning IP. In addition, for the visitor who does not interfere with the next trial and does not want to win by knowing the winning prize, the time to input the winning visitor's address by double-clicking his IP may be limited to a certain time after the winner announcement. have.

In addition, if a certain time elapses after the announcement of the winner, the process of the winner authentication as described above may be performed at a separate site.

Particularly, in this stage, the winning visitor double-clicks his / her IP address, and then enters his / her own address. Active action is required in the present invention. Since only the winning visitor acts with certainty, it is distinctly different from the act of winning in the prior art. More specifically, in the present invention, only a few visitors who enter the address after entering the address after double-clicking, in the prior art the difference in that a large number of visitors must have an active application form in order to enter the winning have.

Nevertheless, in the present invention, by randomly drawing among the visitors and announcing the winners in the form of a banner, the advertisement effect can be enhanced by inducing visitors to watch the advertisement banner. In summary, in the present invention, since visitors of the Internet homepage can only know if they win by simply looking at the advertisement banner, they can win prizes without any special effort of the visitor, and all visitors are interested in the banner advertisement, There is an advantage to increase the advertising effect.

The final step of the method of drawing and guiding the visitor of the Internet homepage according to the present invention is a step of storing the database of information on the address, prizes, etc. of the winning visitor entered in the step (step 15). The prizes will be delivered later based on this database.

2 is a program configuration diagram for a visitor lottery and guidance method of an Internet homepage according to the present invention.

As a basic technology for implementing the method according to the present invention, the program control part requires CGI programming using the Perl language and the result output part requires web page design using HTML, DHTML, and JavaScript.

In the method of the present invention, the log analysis for the database of visitors and the fair lottery will be described.

Randomly draw N non-duplicate IP addresses from the access log. However, for websites that use DNS lookups, the hostname is drawn. The lottery can be done by using the cron of Unix several times per hour or by checking the time by the visitor's connection. Each site determines the lottery cycle, the period of the lottery, the period of entering the lottery information, and the like. The default value of the lottery period and the period of lottery information is lottery cycle.

For the winner output, when the user visits the website, if the user belongs to the winner's IP, the winner is displayed on the screen. The output method on the screen can be implemented in various ways according to the site, but basically, the advertisement banner existing on the website is replaced.

To enter the winner's information, the winner can enter his or her address by clicking on the winning IP on his computer. The winner information input screen is opened only when the winning IP and the visitor IP match. On the other hand, even if winning, if there is no input within the winning information input period, the winning is invalidated.

For the winner management, the administrator of each banner can access the banner management page and manage the input information. That is, the winning information in which the prizes are sent may be deleted one by one, or may be deleted by the drawing time or the drawing date.

In order to manage the prizes, the administrator of each banner should access the banner management page and input the prize information corresponding to each draw time. However, the prize information is previously stored separately in the database, and the manager may modify the other prizes while the basic prizes are determined for each draw time.

On the other hand, instead of presenting the winners by lottery by individual unit, the winners may be announced by group, and the winners may be checked by giving a prize to the person who first clicks among the individuals belonging to the winning group.

Use 'nslookup' or 'dig' to know the name server from the IP so you can database name servers from the visitor's IP address, draw N fair name servers from the database name servers, and win After advertizing the name server on the advertisement banner, and providing a prize to the first clicker among the visitors belonging to the name server, the group winning system can be implemented.

As described above, the visitor lottery and guide method of the Internet homepage according to the present invention, because the lottery is announced to all visitors, the visitor does not have to do a special action for the entry of the prizes, the winners and prizes By replacing the announcement with the existing advertising banner has the advantage that can double the advertising effect.

Claims (5)

(A) databaseing the visitor information of the IP address of the web log file, the name server, or the member's ID, for all visitors who are visiting the homepage regardless of the visitor's intention; A step (b) of randomly drawing N numbers among homepage visitors or name servers databased in the step (a); (C) creating a banner to announce the contents of the visitor or the name servers drawn in the step (b) and the prize contents and replacing the advertising banner on the screen; (D) inputting winner information such as an address of a winner or a visitor belonging to a name server who recognizes the winner to receive a prize; And And (e) storing and storing database information on the address and prizes of the winning visitors input in the step (d). The method of claim 1, How to draw and guide visitors to the Internet homepage, characterized in that it is carried out several times at regular intervals or at random intervals. The method of claim 1, The step (d) of inputting the winner information is limited to a predetermined time period from the step (c) of notifying the winner, and if there is no input of the winner information within a predetermined time after the announcement of the winner, the Internet homepage is characterized in that the winner is invalidated. How to draw and guide visitors. The method of claim 1, Step (d) of inputting the winner information, visitor lottery and guidance method of the Internet homepage, characterized in that to input the winner information on a separate site after a certain time from the step (c) to announce the winner. (A) databaseting the visitor information of the IP address of the web log file or the ID of the member, for all visitors visiting the homepage regardless of the visitor's intention; (B) a fair random drawing of N persons among the homepage visitors databased in the step (a); (C) creating a banner to announce the contents of the lottery visitors and the content of the prizes in step (b) to replace the advertising banner on the screen; (D) inputting the winner's information such as his / her address in order to receive the prize by the winning visitor who recognizes the winning fact; And A computer-readable recording medium having recorded thereon a program for executing step (e) of storing a database of information on an address and a prize of a winning visitor inputted in the step (d).