KR20000054703A - The internet ad. method guaranteed effectiveness of advertising on commission and the payment of advertising fee system - Google Patents

Abstract

PURPOSE: An internet advertisement agency method guaranteeing advertisement effects, and an advertisement cost payment system are provided so that efficiency of the internet advertisement can be maximized, by guaranteeing the ad effect to an advertiser, and giving some price to an advertisement agency site, netizens and a host. CONSTITUTION: An advertiser registers various information of his/her web site and services, and ad contract conditions on an ad agency server(50). A host inserts the ad of the advertiser registered on the ad agency server(50) to other web sites. A netizen visits the web site of the advertiser through the ad, and satisfies some activity requirements of the advertiser. Then, the host and netizen are supplied with some price from an ad agency company in which the advertiser has deposited ad costs in advance. Meanwhile, when the advertiser is not satisfied with the ad effects, he/she can change the ad contract conditions.

Description

Advertising Effectiveness Guaranteed Internet Advertising Mediation Method and Payment System {THE INTERNET AD. METHOD GUARANTEED EFFECTIVENESS OF ADVERTISING ON COMMISSION AND THE PAYMENT OF ADVERTISING FEE SYSTEM}

Internet advertising overcomes the one-way limitation of off-line advertising. When Internet advertisements appeared for the first time, many expectations were raised due to the advantage of interactiveness, but as time goes by, it is evaluated that it does not have a great effect compared to the advertising expenses. The purpose is to maximize the efficiency of resources and increase the reliability of Internet advertising by establishing new alternatives to these Internet advertising techniques and payment methods that are inefficient but flowing inefficient.

The present invention relates to a method of advertising intermediation and payment system for advertising on a computer network. More specifically, when an advertiser wants to advertise registers their service contents and advertisement conditions on an advertisement mediation homepage, the host advertises according to the contents. The advertising mediation method and advertising payment system on a computer network that will be put on their homepage to earn advertising revenue.

Until now, on-line advertising brokerage methods and payment methods have been changed in various ways and have been tried. First, there are Pay-Per-Impression advertisement and Pay-Per-Click advertisement method that pays the advertisement fee only to the website operator in proportion to the number of times the banner advertisement is displayed on the website and the number of impressions or clicks on the advertisement. This way, because all advertising revenue goes to the website owner, and there is no benefit to the netizen seeing the ad, the clickthrough rate is low, so it's inevitable to advertise. When you click on an ad or sign up as a member of an advertised site, there is an advertising method that gives a website visitor a reward or prize. The limitations of this type of advertising are limited to the members of the website where the advertising targets are displayed, which not only limits the speed and scope of the ad expansion, but also allows the netizens of the viewers to make certain profits on the web. It is difficult to advertise to the target audience desired by the advertiser because it is concentrated on the hunter. In recent years, in order to expand this limited advertising area and to promote more aggressive Internet advertising, an ad brokerage site distributes the ad code to several other websites and provides a somewhat rewarding reward to netizens who click on the ad and the website owner who loaded the ad. At the same time, there has been an expansion of mediation and payment methods. However, this approach can attract netizens who want to receive a certain amount of rewards by clicking on the ads, but the advertisers who want to advertise are not interested in their websites and services, but only in the form of rewards. Netizens are more likely to spend most of their advertising costs, so it may be a good idea to follow traditional advertising.

Therefore, the present invention breaks away from the existing passive internet advertising system, introduces an active advertising system, has rapid scalability, and at the same time, the advertising costs are only available when the netizens of the target audience desired by the advertisers perform certain activities on the advertiser's website. Spending can maximize the effectiveness of Internet advertising by guaranteeing advertising effectiveness to advertisers and by rewarding advertising brokers, netizens, and hosts who promote and display ads on the web.

1 is a schematic configuration diagram of an advertisement mediation service for performing an advertisement mediation method on a computer network according to the present invention;

Figure 2 is a general flow diagram illustrating the advertising mediation method on a computer network according to the present invention.

Figure 3 is a flow chart for explaining in detail the advertiser brokerage site advertiser registration step of the advertiser shown in FIG.

Figure 4 is a flow chart illustrating in detail the steps of the advertiser shown in Figure 2 manages the advertising status in the advertising mediation site.

Figure 5 is a flow chart for explaining in detail the subscription step of the advertising brokerage site of the netizen shown in FIG.

6 is a flow chart for explaining in detail the step of taking the advertising code shown in FIG.

Figure 7 is a flow chart for explaining in detail the minimum activity condition completion step desired by the advertiser shown in FIG.

8 is a flow chart for explaining in detail the accumulated accumulation step shown in FIG.

Figure 9 is a flow chart for explaining in detail the reserve check and reserve payment request step shown in FIG.

FIG. 10 is a diagram illustrating an advertiser registration screen displayed on advertiser computer terminals 10-1 to 10 -N shown in FIG. 1.

FIG. 11 is a diagram illustrating an advertisement status management screen displayed on advertiser computer terminals 10-1 to 10-N shown in FIG.

Ad mediation method on a computer network according to the present invention for achieving the above object is at least one homepage and at least one netizens computer terminal, at least one advertiser computer terminal and advertiser server, advertising mediation server, email server And a communication line connecting the home page with each computer terminal, an advertisement mediation server, an advertiser server, and an e-mail server. In the advertisement mediation method on the computer network configured as described above, the advertiser registration step for the advertiser to register various information about the advertiser website and the advertisement contract conditions through the computer terminal in the advertisement mediation server and the advertiser is registered with the computer terminal Ad status management stage, which manages the advertisement status, netizens display ads registered on ad mediation site on website, netizens visit advertiser website and use advertiser service through ad mediation site, netizens are different netizens Visiting the advertiser's website through the website of the advertiser and using the advertiser service and netizens satisfying the schedule activity conditions desired by the advertiser characterized in that it comprises a step of receiving a certain reward from the advertiser through the advertising brokerage company.

The computer-readable recording medium according to the present invention for achieving the above object, the advertisement of the advertiser is displayed by at least one or more netizens computer terminal, at least one advertiser computer terminal, advertiser server, netizens At least one web server, an advertisement media server, an email server, on which web documents are stored, and a communication line connecting each computer terminal, web server, advertisement media server, advertiser server, and email server. In a computer-readable recording medium in which a program for mediating advertisements on a computer network is programmed, an advertiser registers various information and terms of an advertisement contract on his / her website and services, and the advertiser is required to understand the advertisement status and change the terms of the advertisement contract. Advertiser server, where computer terminal and advertiser member information is stored, The netizens computer terminal for accessing the host server and the advertisement brokerage server and managing the reserve and storing the information about the host server containing the advertisements distributed by the advertisement brokerage site, the advertiser website and the service, and the terms of the advertisement contract Advertisers may access and change the stored content from time to time, and allow the network to distribute the stored advertisements to the general website, and the advertiser website through the advertisement mediation site and other websites containing advertisements distributed by the mediation site. When the visitor satisfies certain schedule activity conditions, the advertiser can send an e-mail containing the contents of the advertisement brokerage server, the netizen password, and various guides for the advertisement brokerage site, which are programmed to pay the advertisement fee pre-deposited from the advertiser. E-mail server and each computer terminal It characterized in that it comprises a communication line connecting the advertiser server, host server, advertising intermediary server and e-mail server

Hereinafter, exemplary embodiments of the present invention will be described with reference to the accompanying drawings.

1 is a schematic configuration diagram of an advertisement mediation system for performing an advertisement mediation method on a computer network according to the present invention, wherein a plurality of advertisers' computer terminals 10-1 to 10-N are connected through an Internet communication line 30; It is connected with the advertisement mediation server 50, the plurality of netizens computer terminals (20-1 ~ 20-N) and the plurality of netizens homepage (40-1 ~ 40-N) via the Internet communication line 30 It is connected to the advertisement mediation server 50 and a plurality of advertiser servers (70-1 ~ 70-N), the advertisement mediation server 50 is connected to the email server 60, the email server 60 Is connected to a plurality of netizens computer terminal (20-1 ~ 20-N) through the communication line (30). The plurality of advertiser servers 70-1 to 70-N are connected to the advertisement mediation server 50 and the plurality of netizen computer terminals 20-1 to 20-N through a communication line 30. At this time, the plurality of advertisers computer terminals (10-1 ~ 10-N) and a plurality of netizens computer terminals (20-1 ~ 20-N), advertising intermediary server 50, e-mail server 60, a plurality of advertisers Servers 70-1 to 70-N are provided with a communication interface such as a modem for connecting to the Internet communication line 30 and appropriate software. In addition, the advertisement mediation server 50 includes an advertisement brokerage program, a web server and a database server. The database includes an advertiser database for applying for advertisement, a netizen database for receiving an advertisement brokerage service, and an advertisement status for each advertiser. It consists of a database that processes the netizens reserve status.

FIG. 2 is an overall flowchart illustrating an advertisement mediation method on a computer network according to the present invention. FIG. 3 is a flowchart illustrating the advertiser registration step T12 shown in FIG. 2, and FIG. 4 is shown in FIG. Flow chart for explaining in detail the advertisement status management step (T13), Figure 5 is a flow chart for explaining in detail the registration step (T14) of the advertising mediation site of the netizens shown in Figure 2, Figure 6 is the advertising code shown in FIG. Flow chart for explaining in detail the taking step (T16), Figure 7 is a flow chart for explaining in detail the minimum activity condition completion step (T19) desired by the advertiser shown in Figure 2, Figure 8 is a reserve accumulation step shown in FIG. 9 is a flowchart illustrating the reserve confirmation and reserve payment request step T21 shown in FIG. 2 in detail.

2 to 10 and 11 will be described in detail with respect to advertising mediation method on a computer network according to the present invention.

As shown in FIG. 2, in steps T10 and T11, an advertiser who wants to advertise through an advertisement brokerage company operates his or her computer terminals 10-1 to 10 -N so that the advertisement brokerage server 50 can be used. ). In the advertiser registration step (T12) shown in Figure 2 when the advertiser is not the advertiser of the advertising brokerage company completes the new advertiser registration after completing the new advertiser registration by operating their computer terminals (10-1 ~ 10-N) advertising brokerage The company confirms this and then formally approves as an advertiser.

That is, in the advertiser registration step (T12), as shown in Figure 3, when the advertiser operates the computer terminals 10-1 to 10-N and clicks the agreement agreement folder T121 as shown in Figure 10 The same advertiser registration screen is displayed on the advertiser's computer terminals 10-1 to 10-N. Subsequently, in step T122, the advertiser manipulates his computer terminals 10-1 to 10-N so that the minimum activity of the netizens for paying the advertiser company name, the advertiser's website URL, the desired advertisement cost, the advertisement image, the advertisement start date, and the advertisement fee. As shown in Fig. 10, the conditions required for the advertiser registration are input. Subsequently, in step T123, the advertisement intermediation server 50 compares the advertiser site URL input as described above with the advertiser site URL registered in the database and stores the same if it does not match with each other. Subsequently, in steps T125 to T127, when the advertiser deposits the advertising fee into the account of the advertising agency, and the advertising broker confirms the deposit of the advertising fee set in the contract with the advertiser, the advertiser is approved as a new advertiser of the advertising agency. Ends.

On the other hand, in the advertisement status management step (T13) shown in Figure 2, the registered advertisers operate their computer terminals (10-1 ~ 10-N) membership and membership activities according to the advertising contract and the advertising expenses paid for it , And displays information such as remaining advertising costs from the advertisement mediation server 50 to the computer terminals 10-1 to 10-N of the advertiser. And by operating his computer terminal (10-1 ~ 10-N) at his or her own decision to enter or stop the advertising contract with the advertising brokerage agency in the advertising brokerage server 50 Perform

That is, as shown in FIG. 4, in step T131, the advertiser manipulates his computer terminals 10-1 to 10-N and clicks the member registration and activity view folder, and the advertisement mediation server 50 is shown in FIG. The member registration and activity view screen as shown in the display on the advertiser computer terminal (10-1 ~ 10-N). On the other hand, as shown in Figure 4, in step T132, the advertiser manipulates his computer terminal (10-1 ~ 10-N) and clicks on the paid advertisement and remaining advertisement cost viewing folder advertising broker server 50 The paid advertisement cost and the remaining advertisement cost viewing screen as shown in FIG. 11 are displayed on the advertiser computer terminals 10-1 to 10-N. At this time, in step T133, the advertiser determines the advertising effect by looking at the membership registration and activity status, the paid advertising cost and the remaining advertising cost. Subsequently, in step T134, when the advertiser determines that there is no advertisement effect, the advertiser operates the computer terminals 10-1 to 10-N to click the advertisement stop folder to apply for advertisement stop to the advertisement mediation server 50. . Subsequently, in steps T1341 to T1342, the advertisement mediation server 50 receives the advertisement suspension application, and then the advertisement brokerage company withdraws the remaining advertisement fee to the advertiser and terminates the advertisement contract. On the other hand, in step T135, the advertiser manipulates the computer terminals 10-1 to 10-N to increase the effect of the advertisement on their site, and clicks the advertisement condition change folder to change the advertisement condition to be changed in the advertisement mediation server 50. Re-register. In the step T136 shown in FIG. 4, when the advertiser is satisfied with the advertisement effect, the advertiser manipulates his computer terminals 10-1 to 10-N to click on the advertisement status satisfaction folder. At this time, in step T137, the advertisement intermediation server 50 screens whether or not the advertisement cost of the advertiser remains. If the advertising costs remain, the advertising contract is automatically maintained. If the advertising costs remain, the advertiser decides whether to continue or stop the advertising. If the advertiser wants to continue advertising, the advertiser deposits the advertising fee into the account of the advertising agency (T138), the advertising agency confirms the deposit (T1381) and the advertising contract is extended (T139).

Meanwhile, as shown in FIG. 2, in step T10 and step T11, an advertiser service is visited through a netizen and an advertisement brokerage site that wants to post an advertisement of a company that has registered an advertisement on the advertisement brokerage site on the web. Netizens who want to use the operation of their computer terminals (20-1 ~ 20-N) to connect to the mediation server (50).

In the member registration step T14 illustrated in FIG. 2, netizens who are not members of the advertisement brokerage company operate their computer terminals 20-1 to 20 -N to input information required for new member registration. After that, the advertisement mediation server 50 generates a random member password and sends it to the new member through the e-mail server 60, and stores the information.

That is, in the registration step (T14), as shown in Figure 5, the netizens operate their computer terminals (20-1 ~ 20-N) to click on the agreement agreement folder (T141) to enter the e-mail address The subscription form is displayed on the netizens computer terminals 20-1 to 20-N. Subsequently, in step T142, the netizen manipulates his computer terminals 20-1 to 20-N to input his e-mail address to the advertisement mediation server 50. Subsequently, in steps T143 to T144, the advertisement intermediation server 50 compares the input e-mail address with the e-mail address registered in the database, and generates an arbitrary password if the ad intermediary server does not match. . Subsequently, in step T145, the password arbitrarily generated by the advertisement mediation server 50 is sent to the corresponding email address through the email server 60, and then the member email address and the password are transmitted to the advertisement mediation server 50. To complete the membership process.

Subsequently, in step T15 illustrated in FIG. 2, the netizens registered as members of the advertisement brokerage company operate their computer terminals 20-1 to 20 -N, and the advertisement is registered in the advertisement brokerage server 50. Search for.

Meanwhile, in the step of taking the advertisement code shown in FIG. 2 (T16), the advertisements suitable for the user are searched for the advertisements by operating the netizens' own computer terminals 20-1 to 20-N as described above. Select. At this time, the advertisement mediation server 50 transmits the unique code number of the advertisement selected by the netizens to the netizens computer terminals 20-1 to 20-N, the netizens received the advertisement code is their computer terminal 20-1. ~ 20-N) to post the ad code on their homepage or promote other netizens homepage (40-1 ~ 40-N).

That is, as shown in FIG. 6, in step T161, the netizen operates the computer terminals 20-1 to 20-N to select an advertiser and an advertisement suitable for the user. Subsequently, in step T162, the advertisement intermediation server 50 transmits the unique code number of the selected advertisement to the netizens computer terminals 20-1 to 20-N. Subsequently, in step T163, the netizen who has the advertisement unique number received from the advertisement mediation server 50 operates his computer terminal 20-1 to 20-N to display an advertisement on his or her homepage, or to the homepage of another netizen. Promote the unique code of the advertisement on 40-1 to 40-N.

On the other hand, in step 17 shown in Figure 2, in the web surfing step (T10), the netizens website 40-1 ~ of other netizens carrying the unique advertisement or ad code accidentally assigned by the ad mediation server 50 40-N), the user's computer terminals 20-1 to 20-N are operated to click on advertisements there, and access advertiser servers 70-1 to 70-N.

Subsequently, in the advertiser home page visit step T18 illustrated in FIG. 2, the netizens who came through the advertisement mediation server 50 and the netizens who came through the homepages 40-1 to 40-N of the netizens have their own computer terminals 20. -1 ~ 20-N) to register as a member in the advertiser server (70-1 ~ 70-N) and at the same time, the advertising mediation server received the member email information from the advertiser server (70-1 ~ 70-N) 50 generates a password for each member and sends it to the corresponding member through the e-mail server (60).

That is, as shown in FIG. 7, in step T180, the advertiser servers 70-1 to 70-N announce whether the visitor is a member, and the visiting netizens visit their computer terminals 20-1 to 20. -N) is input to indicate whether or not according to the advertiser server (70-1 ~ 70-N). Subsequently, in step T181, netizens who want to register on the advertiser site manipulate their computer terminals 20-1 to 20-N to provide personal information required by the advertiser to the advertiser server 70-1 to 70-N. Register at Subsequently, in step T182, the advertiser's server 70-1 to 70-N registers the e-mail address of the registered member, the referrer who posted the advertisement to access the advertiser's site, and the advertiser's unique number. In step T183, the advertisement mediation server 50 stores the information received from the advertiser servers 70-1 through 70-N in a database. In step T184, the advertisement mediation server ( 50) determines whether the member subscribed to the advertiser server (70-1 ~ 70-N) is included in the list of existing subscribers of the advertising broker company compared with the stored member email address database. If the e-mail address of the member transmitted to the server is not stored in the existing data, the advertisement intermediation server 50 generates a random member password (T185) and uses the advertisement brokerage company through the e-mail server 60. Advertising Ship (T186) members, including the password in the opening address to your e-mail address.

Meanwhile, at the completion of the minimum activity condition desired by the advertiser shown in FIG. 2 (T19), the netizen operates the computer terminals 20-1 to 20-N to access the advertiser servers 70-1 to 70-N. Then, perform the minimum activity that advertiser wants in advertiser site.

And in the accumulation accumulation step (T20) shown in Figure 2, the advertiser server (70-1 ~ 70-N) transmits the email information of the member with the minimum activity enough to receive the reserves to the advertisement mediation server 50, The advertisement mediation server 50 accumulates the reserves paid by the advertiser in search of the reserves of the members corresponding to the email information in the member database. At the same time, the remaining total advertising cost of the advertiser is also reduced by the amount of the reserves, so that the advertiser can see his / her advertisement status in real time as shown in FIG.

In the reserve confirmation and payment request step (T21) shown in Figure 2, the netizens operate their computer terminals (20-1 ~ 20-N) to access the mediation server, check their reserves and continue the reserves You can accumulate or apply for reserve payment.

That is, as shown in FIG. 9, in step T211, the netizen can check his own reserve by accessing the advertisement mediation server 50 by operating his computer terminals 20-1 to 20-N. The netizens who have confirmed the decision to continue to accumulate or withdraw the reserve, and if the decision to withdraw the reserve to operate the computer terminal (20-1 ~ 20-N) to pay the confirmed reserve The intermediate server 50 registers (T213). At this time (T214), the advertisement mediation server 50 receives the reserve payment application and compares the accumulated reserve amount of the reserve application member with the minimum allowable reserve amount previously determined by the advertisement brokerage company. If the reserve amount of the member applying for the reserve is less than the minimum reserve amount from the advertising brokerage company, the non-depositable message is output through the netizens' computer terminals (20-1 ~ 20-N) and the reserve is accumulated continuously (T212). Otherwise, if the reserve payment conditions are sufficiently satisfied, the process proceeds to step T215. Subsequently, in step T215, the advertisement mediation server 50 outputs a message that the reserves are paid to the computer terminals 20-1 to 20-N of the netizens who can reserve the reserve, and the advertisement brokerage company requests the member to request the reserve payment. Withdraw the reserve. The membership database reduces the amount withdrawn from the member's reserves.

Therefore, the present invention breaks away from the existing passive internet advertising system, introduces an active advertising system, has rapid scalability, and at the same time, the advertising costs are only available when the netizens of the target audience desired by the advertisers perform certain activities on the advertiser's website. Spending can maximize the effectiveness of Internet advertising by guaranteeing advertising effectiveness to advertisers and by rewarding advertising brokers, netizens, and hosts who promote and display ads on the web.

Claims (7)

At least one homepage, at least one netizens computer terminal, at least one advertiser computer terminal and an advertiser server, an advertisement media server, an e-mail server, and each of the computer terminals, an advertisement media server, an advertiser server, In the mediation method of advertising on a computer network comprising an email server and a communication line connecting the homepage where the advertisement is displayed, Advertiser registration step in which the advertiser registers various information about the advertiser's website and services and the advertisement contract terms through the computer terminal to the advertisement mediation server; After the netizens display and promote the advertisement of the advertiser registered on the advertisement brokerage site on the website, if another netizen visits the advertiser website through the advertisement and satisfies the desired activity condition of the advertiser, the advertisement brokerage company is Host compensation payment step of receiving a certain compensation through, If netizens visit the advertiser's website through the advertisement brokerage site and other websites containing advertisements distributed by the advertisement brokerage site and satisfy certain schedule conditions of the advertiser, the netizen compensation is paid by the advertiser through the advertisement brokerage company. The payment stage, When an internet broker visits the advertiser's website through the advertisement brokerage site and other websites containing the advertisements distributed by the advertisement brokerage site and satisfies certain desired activity conditions, the advertisement brokerage company receives a certain compensation from the advertiser. Compensation payment stage, Advertisement mediation method and advertising payment system on a computer network, characterized in that the advertiser comprises the advertising status management step of managing the advertising status and advertising spending status made by the advertising brokerage company through a computer terminal in real time. According to claim 1, The advertiser registration step, the advertiser enters a variety of information and advertising contract conditions for advertising their website and services by operating the computer terminal in the advertisement mediation server, and later advertises by depositing advertising costs When the brokerage company confirms this, it is formally approved as an advertiser and the advertisement is started through the advertisement brokerage company. The method of claim 1, wherein the schedule activity conditions desired by the advertiser may be determined by the advertiser in advance in the advertiser registration step through his computer terminal, and the advertiser frequently manages the activity conditions through his computer terminal in the advertisement status management step. Advertising mediation method and advertising payment system on a computer network, characterized in that the changeable. The method according to claim 1 or 3, wherein the advertisement status management step allows the advertiser to manage the advertisement status in real time through his or her computer terminal, and the advertiser advertises the advertisement exposure status, the member activity status, and the advertisement payment status. Ad mediation method on a computer network, characterized in that the access to the mediation server can be viewed in real time, and if you are not satisfied with the status of the advertisement, you can change the advertising conditions or withdraw the remaining advertising costs among the advertising costs previously deposited in the advertising brokerage company; Advertising Payment System. According to claim 2, when the advertiser deposits an advertising fee to the advertising agency, the advertising agency receives a certain fee from the advertising fee deposited by the advertiser whenever there is a netizen that satisfies the desired activity conditions of the advertiser, On the computer network, the advertiser rewards a certain amount of the advertising fee deposited by the advertising brokerage company to the netizens who visit the advertiser's website through the advertisement and the advertisement that satisfies the desired activity condition. Mediation method and payment system. At least one netizen computer terminal and at least one advertiser computer terminal, at least one host server, an advertisement broker server, one or more advertiser servers, an email server, and each of the computer terminals, host server, advertisement broker server, In the computer network advertising media recording medium comprising a communication line connecting the advertiser server and the email server, Advertiser computer terminal for registering advertisers' various information and advertising contract terms and conditions of advertisement and changing contract terms, Advertiser server that stores member information of advertiser, Netizens computer terminal for the netizens to access the advertiser server and the advertising intermediary server to manage membership activities and reserves, Host server containing the advertisements distributed by the mediation site, It stores various information about the advertiser's website and service and the terms of the advertisement contract, and the advertiser can access and change the stored contents from time to time, and let the network distribute the stored advertisement to the general website, and the advertisement brokerage site and the advertisement. If you visit the advertiser's website through another website containing the advertisements distributed by the brokerage site and satisfy the desired activity condition, the advertisement brokerage server is programmed to pay the pre-deposited advertisement fee from the advertiser. Includes an e-mail server capable of sending e-mails containing netizen passwords and advertisement brokerage information to the netizens, and a communication line connecting each computer terminal, an advertiser server, a host server, an ad mediation server, and an e-mail server. Internet advertising media recording medium on a computer network, characterized in that configured to. According to claim 6, The mediation server, the netizens operate their computer terminal to access the advertiser server, and then perform the minimum activity enough to receive advertising costs from the advertiser server if the advertiser wants the appropriate member activities on the advertiser site Receiving the member's e-mail information received from the member database corresponding to the e-mail information accumulating the advertising costs characterized in that the advertiser accumulate the payment.