KR20000026493A - Method for acquiring buying information - Google Patents

Abstract

PURPOSE: A method for acquiring buying information is provided to obtain exact buying information by an instant question investigation and to analyze a satisfaction degree of a consumer with regard to the goods and the propensity to consume of the client when a client enters an electronic commerce system to buy goods. CONSTITUTION: A method for acquiring buying information comprises the steps of: checking whether a client registering at an electronic commerce system(100) requires a price sanction; if yes, simultaneously driving a preservation supporting module(10) and an electronic sanction supporting module(20) to perform a price sanction with regard to the purchasing goods, wherein while the price sanction is performed, a question investigation screen associated with the buying goods is output in order to acquire buying information of the client; analyzing a client satisfaction degree with regard to corresponding goods and the propensity to consume of a corresponding client on the base of information input through the screen; storing the analyzed information to a database in connection with a web; and connecting the stored contents in the data base(40) to an on-line statistics processing supporting module(30) to analyze the propensity to consumption or the satisfaction degree with regard to all consumers.

Description

How to Acquire Purchase Information

BACKGROUND OF THE INVENTION 1. Field of the Invention [0001] The present invention relates to a web database and statistical analysis and data mining integration technology in an electronic commerce system. In particular, an electronic commerce (cyber shopping mall) system using a web allows a customer to purchase goods through a website. In this case, by directly investing the goods purchase information from the customer and storing them in the database, and the statistics, analysis and integration of the information stored in the database to manage the purchase information acquisition method to build an international competitive e-commerce system It is about.

Most operating systems of currently developed electronic commerce systems are developed in foreign countries, and it is difficult for the operating systems of electronic commerce systems developed by domestic technology to obtain necessary information while having many inconveniences and risks. In addition, until now, since the e-commerce system was designed and developed from the seller's point of view, there was a problem such as not being able to receive objective product analysis information focused on customer taste.

In addition, in the conventional e-commerce system as described above, since a survey was obtained to consumers to obtain purchase information, there was a problem that the consumer did not properly remember the information about the purchase.

Therefore, in order to solve the above problems, the future e-commerce system goes beyond publishing a product catalog and analyzes the relationship between products and customers, establishes marketing strategies, and integrates dynamically to respond to changing needs of customers. There is a need for an e-commerce system that must be evolved into a system and that can be conveniently used by customers, commodity suppliers, e-commerce operators, and distributors, while also providing timely information.

According to the present invention, when a registered customer who has registered as a member enters an electronic commerce system and purchases an item and requests an electronic payment, at the same time, a survey is obtained to obtain information about the purchased product and stored in a database. Based on the contents stored in the database linked with the data, it is possible to analyze the customer's consumption tendency and consumer's satisfaction with the product, and the obtained data can be linked with the statistical processing support module so that it can be used as a statistical processing resource in the future. The purpose is to provide a method for obtaining purchase information.

In order to achieve the above object, the present invention includes a first step of determining whether a customer who has purchased any article requests payment for the customer registered in the electronic commerce system; As a result of the determination, when the payment request is made, the security support module and the electronic payment support module are simultaneously operated to perform the payment for the purchased item, while the payment is performed, to purchase the customer's purchase information. A second step of outputting a survey screen associated with the article; A third step of analyzing a consumption tendency of the corresponding customer and customer satisfaction with the corresponding product based on the information input through the survey screen; A fourth step of storing the information analyzed in the third step in a database linked with the web; And a fifth step of analyzing content stored in the database in an on-line statistical processing support module to analyze consumption propensity or product satisfaction for all consumers.

1 is a flowchart illustrating a method of obtaining purchase information in an electronic commerce system according to an embodiment of the present invention.

2 is a schematic structural diagram of an electronic commerce system for implementing the present invention.

** Explanation of symbols for the main parts of the drawings **

100: e-commerce system 10: security support module

20: electronic payment support module 30: on-line statistical processing support module

40: database

Hereinafter, a method of obtaining purchase information in an electronic commerce system according to the present invention will be described in detail with reference to the accompanying drawings.

1 is a flowchart illustrating a method for acquiring purchase information in an electronic commerce system according to an embodiment of the present invention, and it is determined whether a customer who purchases a certain item requests payment for a customer registered in the electronic commerce system. Determining first steps (S11, S12); As a result of the determination, when the payment request is made, the security support module and the electronic payment support module are simultaneously driven to perform the payment for the purchased item, while the payment is performed, to purchase the customer's purchase information. A second step (S13, S14) of outputting a survey screen associated with the article; A third step (S15) of analyzing the consumption tendency of the corresponding customer and the customer satisfaction with respect to the product based on the information input through the survey screen; A fourth step (S16) of storing the information analyzed in the third step in a database linked with the web; It may be configured to include a fifth step (S17-S19) for analyzing the contents stored in the database linked to the on-line statistical processing support module to analyze the consumption propensity, product satisfaction or changes to all consumers.

FIG. 2 is a configuration diagram of an electronic commerce system for implementing the present invention. The electronic commerce system includes modules for supporting general electronic commerce and a database 40 for storing product information and customer information. And, the security support module 10 for protecting the customer information, the electronic payment support module 20 to perform the payment for the transaction price electronically, and also stores the purchase information obtained from the customer in the database or It may be configured to include an on-line statistical processing support module 30 that can collect the information of the database to statistically process the customer's taste changes and customer satisfaction.

Referring to the operation of the present invention as described above based on the drawings as follows.

When a customer registered as a member of the e-commerce system receives a desired service such as a product catalog, purchases a desired product (S11), and then requests a payment (S12), the e-commerce system sets-based to settle the price of the product. The security support module 10 is driven (S13) to maintain security for customer information. At the same time, the electronic payment support module 20 is driven (S13) to enable the bank to be connected to request payment by credit card or on-line.

Therefore, after receiving the user's credit through a credit card or a certification authority (VAN company) connected to the electronic payment support module 20, it is possible to finally receive a payment from the bank. If the above electronic payment is approved after the user purchases the product, the purchase confirmation of the product is delivered to the user, and the purchased product is requested to be delivered through affiliated distributors and logistics companies. You will get it.

Meanwhile, the electronic commerce system reads the information related to the purchased goods from the database at the same time as the security support module 10 and the electronic payment support module 20, and displays a survey screen (S14), thereby providing customer purchase information. It can be obtained directly at the time of purchase. At this time, the e-commerce system analyzes the customer's consumption tendency and product satisfaction based on the information input through the survey screen (S15), and stores the analyzed result in a database linked with the web (S16). To be able. Therefore, the present invention can obtain more accurate purchase information by directly obtaining information about the purchase from the consumer when the purchase of the consumer occurs.

And if you want later on-line statistical data (YES branch of S17), by driving the on-line statistical processing support module 30 (S18), the data stored in the database to the on-line statistical processing In conjunction with the support module, it is used to analyze the customer's consumption propensity and product satisfaction or changes (S19).

According to the present invention as described above by investigating the customer satisfaction using the purchase information obtained in the e-commerce system, it is possible to obtain the effect of improving productivity, such as the company can directly collect customer opinions and contribute to the development of the next new product There is an advantage to that.

Claims (1)

A first step of determining, with respect to the customer registered in the electronic commerce system, whether the customer who purchased any item requests payment; As a result of the determination, when the payment request is made, the security support module and the electronic payment support module are simultaneously driven to perform the payment for the purchased item, while the payment is performed, to purchase the customer's purchase information. A second step of outputting a survey screen associated with the article; A third step of analyzing a consumption tendency of the corresponding customer and customer satisfaction with the corresponding product based on the information input through the survey screen; A fourth step of storing the information analyzed in the third step in a database linked with the web; And a fifth step of analyzing contents stored in the database in an on-line statistical processing support module to analyze consumption propensity or product satisfaction for all consumers.