KR102451983B1 - Method and system for providing consumer survey based on government-provided vouchers - Google Patents

Abstract

A method for providing a voucher-based service is provided. A voucher-based service providing method according to an embodiment of the present invention comprises the steps of: executing, in a user terminal, a service-only application of a first service among a plurality of services available as a voucher; The step of receiving the voucher application information on the step, the user terminal, automatically transmitting the voucher application data to the voucher relay service server using the input voucher application information, the user terminal, the voucher relay service server Receiving a voucher application result from the user terminal, based on the received voucher application result, may include the step of displaying a service screen for providing the first service on the service-only application. .

Description

Method and system for providing public voucher-based consumer evaluation survey relay service

The present invention relates to a method for providing professional services that dramatically improves accessibility in providing professional services for small business owners and the like so that even those who are vulnerable to writing tasks such as filling out application documents can easily receive professional services.

Government support projects are underway to support economically vulnerable groups such as small business owners. Government-funded projects include voucher-based projects that provide access to a variety of professional services. For example, there is a government-funded project where you can get a voucher that can be used for one or more professional services by paying a co-pay of a portion of the total amount of the voucher.

However, since the documents required to apply for such a government-supported project are complicated, it is difficult for those who are vulnerable to paperwork such as small business owners to apply for the above-mentioned government-supported project. In addition, since the application documents are complicated, it is difficult to create a business that supports a small amount. Therefore, in a business that supports the use of professional services based on a voucher, it is requested to provide an application for professional service use that considers the class vulnerable to written work and a method of cost settlement using a voucher.

Korean Patent Publication No. 10-2086996 (Registered on March 4, 2020)

The technical task to be achieved through some embodiments of the present invention is an automated system and method for increasing the accessibility of small businesses by facilitating the process of using the professional service through a government support project that supports the cost of using the professional service based on a voucher is to provide

Another technical task to be achieved through some embodiments of the present invention is automation to make it easy to use the professional service even in a situation where there is no prior action such as an application for a government support project that supports the cost of using the professional service based on a voucher to provide a system and a method therefor.

Another technical task to be achieved through some embodiments of the present invention is that, in providing a professional evaluation service for a service provided by a small business, automated processing of the payment of a service fee and the consideration paid to the consumer evaluation group It is to provide a system and a method for supporting the same.

Another technical task to be achieved through some embodiments of the present invention, in providing a professional evaluation service for the service of the small business, to provide a system and method for maximally simplifying the payment or settlement of the cost of the small business.

Another technical task to be achieved through some embodiments of the present invention is that, in providing a professional evaluation service for the service of a small business, the price paid to the evaluation group of the service is again distributed in the commercial area where the business office of the small business is located. Accordingly, to provide a system and a method for allowing the business cost of the government-supported business to contribute to the increase in sales of the small business as a result.

In order to solve the above technical problem, a method for providing a voucher-based service according to an embodiment of the present invention comprises the steps of: executing, in a user terminal, a service-only application of a first service among a plurality of services available as a voucher; A step of receiving, by a user terminal, voucher application information on the service-only application; and automatically transmitting, by the user terminal, voucher application data to a voucher relay service server using the input voucher application information; receiving, by the terminal, a result of the voucher application from the voucher relay service server; It may include the step of displaying.

In one embodiment, the voucher-based service providing method includes, before receiving the voucher application result, based on the input voucher application information, displaying a list of available vouchers on the service-only application. may include more.

In one embodiment, the voucher-based service providing method includes, before receiving the voucher application result, automatically calculating an expected estimate of the first service based on the input voucher application information; The method may further include presenting any one of a plurality of available vouchers on the service dedicated application based on the calculated estimated estimate.

In one embodiment, the voucher-based service providing method includes, before receiving the voucher application result, for each of at least some of a plurality of available vouchers, a voucher subsidy and a user self-pay on the service-only application It may further include the step of displaying on the.

In one embodiment, the method for providing the voucher-based service includes: for each of at least some of the plurality of available vouchers, displaying an increase in revenue of the user when the first service is used as much as the voucher subsidy may further include.

In an embodiment, the predicted revenue increase may be calculated based at least in part on the input voucher application information.

In an embodiment, the first service is a consumer evaluation survey service for a product or service provided by a merchant, and the input voucher application information is information about the demographic composition of a consumer evaluation group to participate in the consumer evaluation survey service may include.

In an embodiment, the first service is a consumer evaluation survey service for a product or service provided by the user, and the input voucher application information is based on the demographic composition of the consumer evaluation group to participate in the consumer evaluation survey service. information about the user, and the displaying of the predicted revenue increase of the user may include presenting a demographic composition of the consumer evaluation group that maximizes the predicted revenue increase of the user.

In one embodiment, the voucher relay service server automatically collects electronic documents on the Internet, and the voucher relay service server evaluates information on products or services provided by the user from the collected electronic documents. and, the voucher relay service server, based on a determination that an index calculated based on the extracted evaluation information exceeds a threshold, sending a message suggesting the use of a consumer evaluation survey service to the user terminal Further comprising the step of, the message, may include information about the voucher available to the user.

In an embodiment, the extracting of the evaluation information may include performing a sentiment analysis on the electronic document, and as a result of the sentiment analysis, if a ratio of negative opinions exceeds a preset ratio, determining that the indicator exceeds a threshold.

In an embodiment, the first service is a consumer evaluation survey service for a product or service provided by a merchant, and the method for providing a voucher-based service includes determining that an item ordered on an e-commerce application of a consumer's terminal is determined by the consumer evaluation survey. determining whether or not the ordered item is the target of the consumer evaluation survey, determining whether the user of the consumer's terminal meets the evaluation group selection criteria of the consumer evaluation survey; , The voucher relay service server may include the step of receiving an evaluation opinion on the ordered item from the consumer's terminal.

In an embodiment, the method for providing a voucher-based service includes: after an order is completed on the e-commerce application, displaying a UI inducing a user of the consumer's terminal to participate in the consumer evaluation survey on the e-commerce application may further include.

In an embodiment, displaying the UI on the e-commerce application may include displaying the UI on a transaction review input screen on the e-commerce application.

In one embodiment, the step of automatically setting an initial input value of the evaluation opinion input screen for the consumer evaluation survey based on the contents input by the user of the consumer's terminal on the transaction review input screen on the e-commerce application; may include more.

In an embodiment, the method for providing a voucher-based service includes, after an order is completed on the e-commerce application, based on a transaction review input by a user of the consumer's terminal on the e-commerce application, participating in the consumer evaluation survey The method may further include determining whether to display a UI leading to do so on the e-commerce application.

In one embodiment, the e-commerce application is a food delivery ordering application, and the voucher-based service providing method includes receiving a signal that the delivery of the ordered food is complete and after a preset time elapses after the food delivery ordering application receives a signal , in response to the detection of the movement of the consumer terminal in which the food delivery order application is running, may further include the step of displaying a UI for inputting an evaluation opinion on the ordered food.

In one embodiment, the first service is a consumer evaluation survey service for a product or service provided by a merchant at an offline sales office, and the voucher-based service providing method includes a consumer's terminal sending a request to confirm a visit to the business office. and, after the merchant's terminal confirms the fact of the consumer's visit, activating a UI for writing a consumer evaluation opinion on the consumer's terminal.

In one embodiment, the voucher-based service providing method further comprises, after the step of transmitting the visit fact confirmation request, the merchant's terminal displaying the visit confirmation request and a sales record matching the visit confirmation request Including, but the visit confirmation request may include information about the time of the consumer's visit and the service used by the consumer.

In one embodiment, the voucher-based service providing method includes, based on a determination that the consumer's terminal is located within a preset range from the sales office, deactivating the UI for writing the consumer evaluation opinion on the consumer's terminal may include more.

In order to solve the above technical problem, the voucher-based consumer evaluation survey relay service providing method according to another embodiment of the present invention, the application running in the merchant's terminal, the consumer evaluation survey application data to the consumer evaluation survey relay platform server sending, by the platform server, transmitting whether the voucher is subject to payment to the merchant's terminal, and the merchant's terminal displaying the consumer evaluation survey progress screen based on whether the received voucher is subject to payment transmitting, by the consumer's terminal, an evaluation opinion on the merchant's service to the platform server, and the platform server sending a report including a result of analyzing the evaluation opinion of a plurality of consumers of the merchant The steps of providing to a terminal, the platform server transmitting information for paying the consumer with local currency of the region to which the merchant's office belongs, to the consumer's terminal; Completion of use of the local currency paid to the consumer It may include the step of recording the fact by the platform server.

In one embodiment, the service of the merchant is a catering business, and the method of providing a service for relaying consumer evaluation surveys based on the voucher includes the evaluation opinions of a plurality of consumers who provided evaluation opinions regarding the food provided by the merchant, and the plurality of The method may further include automatically generating a review opinion on the eating habits of the first consumer based on a result of comparing the evaluation opinions of the first consumer among consumers.

1 is a diagram for explaining the structure and operation method of a voucher-based professional service relay platform according to an embodiment of the present invention.
2 is a diagram for explaining the structure and operation method of a voucher-based consumer evaluation survey service relay platform according to another embodiment of the present invention.
Figure 3 is a flowchart of a voucher-based consumer evaluation survey relay method according to another embodiment of the present invention.
FIG. 4 is a diagram for describing step S100 described with reference to FIG. 3 in more detail.
5 and 6 are exemplary user interface screens that a merchant may use to apply for a consumer evaluation survey service regarding their product or service, such as in step S100 described with reference to FIG. 3 .
FIG. 7 is a diagram for describing step S130 described with reference to FIG. 4 in more detail.
8 and 9 are exemplary user interface screens that a consumer may use to apply for participation in a consumer evaluation group in step S400 described with reference to FIG. 3 .
FIG. 10 is a diagram for explaining in more detail step S400 described with reference to FIG. 3 .
11 is a diagram for describing the step S500 described with reference to FIG. 3 in more detail.
12 is an exemplary user interface screen that may be used by the consumer to request confirmation of the fact that the consumer has visited the merchant's office and used the product or service in step S500 described with reference to FIG. 3 .
13 is an exemplary user interface screen that a merchant may use to confirm the consumer's visit fact confirmation request.
14 is an exemplary user interface screen that a consumer may use to input an evaluation opinion on a product or service of a merchant, in step S500 described with reference to FIG. 3 .
15 is an exemplary user interface screen that a consumer can use to receive a payment for participating in a consumer evaluation group in step S700 described with reference to FIG. 3 .
16 is a flowchart illustrating an exemplary method for determining when to automatically offer a voucher-based consumer rating survey service to a merchant, in some embodiments of the present invention.
17 is a diagram for explaining an exemplary computing device capable of implementing a voucher-based professional service relay platform server according to some embodiments of the present invention.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. Advantages and features of the present invention and methods of achieving them will become apparent with reference to the embodiments described below in detail in conjunction with the accompanying drawings. However, the technical idea of the present invention is not limited to the following embodiments, but may be implemented in various different forms, and only the following embodiments complete the technical idea of the present invention, and in the technical field to which the present invention belongs It is provided to fully inform those of ordinary skill in the art of the scope of the present invention, and the technical spirit of the present invention is only defined by the scope of the claims.

In adding reference numerals to the components of each drawing, it should be noted that the same components are given the same reference numerals as much as possible even though they are indicated on different drawings. In addition, in describing the present invention, if it is determined that a detailed description of a related known configuration or function may obscure the gist of the present invention, the detailed description thereof will be omitted.

Unless otherwise defined, all terms (including technical and scientific terms) used herein may be used with the meaning commonly understood by those of ordinary skill in the art to which the present invention belongs. In addition, terms defined in a commonly used dictionary are not to be interpreted ideally or excessively unless clearly defined in particular. The terminology used herein is for the purpose of describing the embodiments and is not intended to limit the present invention. In this specification, the singular also includes the plural, unless specifically stated otherwise in the phrase.

In addition, in describing the components of the present invention, terms such as first, second, A, B, (a), (b), etc. may be used. These terms are only for distinguishing the elements from other elements, and the essence, order, or order of the elements are not limited by the terms. When it is described that a component is “connected”, “coupled” or “connected” to another component, the component may be directly connected or connected to the other component, but another component is between each component. It should be understood that elements may be “connected,” “coupled,” or “connected.”

As used herein, "comprises" and/or "comprising" refers to the presence of one or more other components, steps, operations and/or elements mentioned. or addition is not excluded.

Hereinafter, some embodiments of the present invention will be described in detail with reference to the accompanying drawings.

First, with reference to FIG. 1, the structure and operation method of a voucher-based professional service relay platform according to an embodiment of the present invention will be described.

1, the voucher-based professional service relay platform 11 (hereinafter, "relay platform 11") is an automated platform so that small business owners 20 can easily and conveniently receive expert services and consulting. can provide The small business owner 20 is a professional service performer ( 40) You can use a variety of professional services provided by RO.

At this time, the relay platform 11 utilizes the subsidy resources provided by the subsidy voucher provider 30 to alleviate the economic burden required for the small business 20 of the economically vulnerable class to receive expert services so that the expert services can be used. We can provide an automated platform that

In some embodiments, the subsidy voucher provider 30 may be, for example, a government, a local government, a public institution, a semi-public institution, or the like, an institution that issues public funds to support the economically disadvantaged class. In addition, in some embodiments, the subsidy voucher provider 30 may be various entities wishing to support small businesses using various financial resources having monetary value, such as cash, gift certificates, and vouchers.

An exemplary procedure using the voucher-based professional service relay platform according to the present embodiment will be described with reference to FIG. 2 .

First, the small business 20 may access the relay platform 11 and apply for a professional service. If there is a self-pay requirement for using the professional service, a procedure for payment of a set self-pay can also be performed on the relay platform 11 .

When the professional service application of the small business 20 is completed, the relay platform 10 may connect to the server of the subsidy voucher provider 30 and act on behalf of the subsidy voucher application process. The proxy of the application process may be automatically performed through a program installed in the relay platform 10 server.

When there is an application for a subsidy voucher from the relay platform 10, the subsidy voucher provider automatically or manually reviews and evaluates the contents to determine whether to provide the voucher, and, if appropriate, notify the relay platform 11 server of the provision of the voucher. have.

When the payment of the subsidy voucher for the professional service requested by the small business 20 is confirmed, the professional service performer 40 to provide the service requested by the small business 20 may be selected. Determining the professional service performer 40 to provide the service is automatically performed through a program installed in the relay platform 11 server, based on the list of professional service performers 40 registered in advance in the relay platform 11 . can be performed with In addition, determining the professional service performer 40 to provide the service is determined by the operator of the relay platform 11 or the small business 20 directly on the relay platform 11 of the professional service performers 40 It may be performed by various methods, such as a method of browsing and selecting a list.

When the performer 40 to provide the professional service is selected, the professional service performer 40 may provide the service requested by the small business owner 20 to the small business owner 20 . Depending on the type of service requested by the small business owner 20 , the process of providing the service may be performed on the relay platform 11 . In addition, the service may be provided by facing the small business owner 20 and the professional service performer 40 offline.

When the provision of the service is completed, the small business 20 and/or the professional service performer 40 inputs the fact that the service provision has been completed on the relay platform 11, and the settlement process may be performed. Specifically, the relay platform 11 may use the voucher resources provided from the subsidy voucher provider 30 to pay the professional service performer 40 for service provision. Also, the relay platform 11 may automatically notify the small business 20 and/or the subsidy voucher provider 30 of the payment of the service provision price.

Through the voucher-based professional service relay platform according to the above-described embodiment, it is possible to automate the entire process of application and use of the professional service using the resources of the subsidy voucher provider. As a result, by eliminating the inconvenient process of preparing the complex documents that economically vulnerable groups such as small business owners who are not accustomed to writing work must have in order to apply for government-funded projects, the complicated procedure helps small business owners to apply for government-supported projects. The problem of being located in the blind spot of In addition, by simplifying the application and selection process for government-funded projects, a relatively small amount of subsidy can be provided to more beneficiaries as a subsidy voucher provider such as the government. On the other hand, beneficiaries such as small business owners can frequently apply for and use smaller subsidies to receive various professional services necessary for the advancement of their own businesses.

Next, with reference to FIG. 2, the structure and operation method of the voucher-based consumer evaluation survey service relay platform according to another embodiment of the present invention will be described.

Referring to FIG. 2 , the voucher-based consumer evaluation survey service relay platform 10 (hereinafter, “relay platform 10”) is an automated platform so that small businesses 20 and the like can easily and conveniently receive consumer evaluation survey services. can provide The small business owner 20 may be a merchant who sells products or provides services online/offline. For example, the small business owner 20 may be a merchant who runs a catering business in an offline sales office.

The small business 20, through the voucher-based consumer evaluation survey service relay platform according to this embodiment, performs an objective evaluation by the consumer evaluation group for the product or service it provides, and the result from the relay platform 10 can be provided.

At this time, the relay platform 10 may provide an automated platform that allows small businesses to use the consumer evaluation survey service by utilizing the subsidy resources provided by the subsidy voucher provider 30 .

As described above with respect to the embodiment described with reference to FIG. 1 , the subsidy voucher provider 30 executes public funds to support economically vulnerable groups, such as the government, local governments, public institutions, semi-public institutions, etc. It may be an institution that does business, or various entities wishing to support small businesses using various financial resources with monetary value, such as cash, gift certificates, and vouchers.

The consumer evaluation group 50 may be a plurality of consumers who have previously registered their intention to participate in consumer evaluation on a specific region, a specific category of product, a specific type of service, and the like on the relay platform 10 . The consumer evaluation group 50, after the specific small business 20 applies for a consumer evaluation survey service for his/her product or service on the relay platform 10, the relay platform 10 post-recruited multiple numbers through advertisements, etc. may be consumers of To this end, the relay platform 10 may provide a user interface that consumers can use to apply for participation in the evaluation group.

An exemplary procedure using the voucher-based consumer evaluation survey service relay platform according to the present embodiment will now be described with reference to FIG. 2 .

First, the small business 20 may access the relay platform 10 and apply for a consumer evaluation survey service. The small business 20 may directly set the details of the consumer evaluation survey service on the relay platform 10 .

Specifically, the small business 20 may directly set a product, service, menu, etc. desired for consumer research. The relay platform 10 may provide a function that allows the small business 20 to input details such as descriptions of consumer research target products, services, menus, and the like, photos, and videos.

In addition, the small business 20 may directly set the demographic composition of the consumer evaluation group according to the person's wishes. For example, by directly setting the composition ratio according to gender, the composition ratio according to age, the composition ratio according to the type or number of evaluation campaigns participated in the past, etc. Targeting can be specified in detail.

When applying for a consumer evaluation survey service, the small business 20 may designate a cost burden for the consumer evaluation survey service. The small business 20 may use the above service at their own expense, but on the relay platform 10, using the subsidy voucher of the subsidy voucher provider 30, such as the government or local government, indicates that they want to conduct a consumer evaluation survey You may. If there is a co-payment requirement in the subsidy voucher, the payment procedure for the prescribed co-payment may also be performed on the relay platform 10 .

When the application for the consumer evaluation survey service of the small business 20 is completed, the relay platform 10 can connect to the server of the subsidy voucher provider 30 and act on behalf of the subsidy voucher application process, and the subsidy voucher provider can view the contents Voucher provision may be determined by automatic or manual screening and evaluation, and if appropriate, the voucher provision may be notified to the relay platform 11 server.

When the payment of the subsidy voucher for the consumer evaluation survey service requested by the small business 20 is confirmed or the small business 20 pays the cost of the consumer evaluation survey service, the selection procedure of the consumer evaluation group 50 may be started. The consumer evaluation group 50 may be automatically performed through a program installed in the relay platform 10 server based on a pool of consumer evaluation groups registered in advance in the relay platform 10 . The consumer evaluation group 50 may be composed of a plurality of consumers who have finally accepted participation in the evaluation group on the relay platform 10 from among the consumer evaluation group candidates selected by the relay platform 10 .

After the consumer evaluation group 50 is selected, each consumer constituting the consumer evaluation group 50 visits the business office of the small business 20 and uses the product or service designated by the small business 20 as the consumer evaluation target. . For example, if the small business 20 is a person who operates a restaurant, and the consumer evaluation target is specific menus sold by the small business 20, the consumer belonging to the consumer evaluation group 50 visits the store of the small business 20, and the small business ( 20) provides the menus to consumers, so that a consumer belonging to the consumer evaluation group 50 evaluates the specific menus. At this time, for an objective and accurate evaluation, the evaluation procedure in advance so as not to reveal the fact that a member of the consumer evaluation group 50 visits the store of the small business owner 20 , as the consumer evaluation group 50 , has visited for evaluation. It is preferable to set

After the consumer belonging to the consumer evaluation group 50 completes the use of the evaluation target product or service provided by the small business 20 , the consumer may input an evaluation opinion on the evaluation target on the relay platform 10 .

When the input of the evaluation opinion of the consumer evaluation group 50 is completed, the relay platform 10 may automatically generate an analysis report based on the evaluation opinion of the consumer evaluation group 50 and provide it to the small business owner 20 . In some embodiments, the analysis report, for example, may be provided to the small business 20 together with a quantitative business area analysis result report that may be provided from a commercial area information database. In this case, the small business owner 20 can review the evaluation opinion about his or her product or service and the analysis result of the surrounding commercial area, the small business 20 from multiple perspectives.

In addition, the relay platform 10 may automatically perform settlement according to the completion of the consumer evaluation survey service. Specifically, the relay platform 10 may use the voucher resources provided from the subsidy voucher provider 30 to pay each consumer of the consumer evaluation group 50 a price for participating in the evaluation group. In addition, the relay platform 11 may automatically notify the small business 20 and/or the subsidy voucher provider 30 of the payment of the consideration for participating in the evaluation group.

In some embodiments, the consideration paid to the evaluation team may be paid in local currency that can be used only in a specific region or a specific commercial area. The price paid to the evaluation group may be, for example, local currency that can be consumed only in the region or commercial area where the small business 20 is located. In addition, the consideration may be real money such as cash or paper gift certificates, or electronic money such as points.

Through the voucher-based consumer evaluation research service relay platform according to the above-described embodiment, it is possible to automate the entire process of application and use of the consumer evaluation research service utilizing the resources of the subsidy voucher provider. Due to the relay platform, small business owners and the like can avoid the complicated document preparation process for subsidy application. In addition, by automating the process of recruiting and selecting a consumer evaluation group and paying for the process, objective and accurate consumer evaluation opinions on products or services provided by small business owners can be provided to small business owners. Furthermore, small business owners can use the consumer evaluation opinions for promotional materials or to derive improvement points for products and services. In addition, the consumer evaluation opinion may be used to review a transition to another industry that can more faithfully satisfy the needs of consumers using the corresponding commercial area.

So far, the structure and operation method of the relay platform according to some embodiments of the present invention have been described with reference to FIGS. 1 and 2 . Hereinafter, a voucher-based consumer evaluation survey relay method according to another embodiment of the present invention will be described with reference to FIGS. 3 to 16 .

3 is a flowchart of a voucher-based consumer evaluation survey service relay method according to an embodiment of the present invention. However, this is only a preferred embodiment for achieving the object of the present invention, and some steps may be added or deleted as necessary.

Each step of the voucher-based consumer evaluation survey service relay method shown in FIG. 3 is, for example, a voucher-based consumer evaluation survey relay platform 10, a small business terminal (not shown), a consumer terminal (not shown), a subsidy voucher provider server (not shown) ) may be performed by a computing device such as In other words, each step of the voucher-based consumer evaluation survey service relay method may be implemented with one or more instructions executed by a processor of a computing device. First steps included in the voucher-based consumer evaluation survey service relay method may be performed by a first computing device, and second steps of the method may be performed by a second computing device.

In understanding each operation of the voucher-based consumer evaluation survey service relay method according to the present embodiment, reference may be made to the contents described with reference to FIGS. 1 and 2 . In addition, the technical idea reflected in each operation of the voucher-based consumer evaluation survey service relay method according to this embodiment may also be reflected in the configuration and operation of the voucher-based consumer evaluation survey relay platform 10 described with reference to FIG. .

Referring to FIG. 3 , the voucher-based consumer evaluation survey service relay method according to this embodiment includes the step of applying for a voucher-based consumer evaluation survey service in the merchant's terminal (S100), the consumer evaluation survey relay platform server of the application A step of replying to the result to the merchant terminal (S200), the step of displaying the start of the consumer survey evaluation on the merchant's terminal (S300), the step of the consumer applying for participation in the consumer evaluation group on the consumer terminal (S400), the evaluation group is selected The consumer who uses the merchant's service enters an evaluation opinion on the consumer terminal (S500), the consumer evaluation relay platform server generates a consumer evaluation report and provides it to the merchant (S600), the consumer evaluation relay platform server uses the voucher as a resource It may include a step of paying a price to the consumer (S700), and a step of calculating the result of using the voucher (S800), and the like.

First, the step (S100) of applying for a voucher-based consumer evaluation survey service in the merchant's terminal will be described in more detail with reference to FIG. 4 .

Step S100 may be initiated by the merchant running (S110) the consumer evaluation survey relay application on the merchant's terminal.

Then, the merchant may fill in information for the application of the consumer evaluation survey on the application (S130). Information for applying for consumer evaluation survey may include products, services, menus, etc. desired for consumer survey. Furthermore, the application information may include descriptions of consumer research target products, services, menus, and the like, as well as data such as photos and videos. A user interface for entering the information may be provided on the consumer rating survey relay application.

5 and 6 are exemplary user interfaces that may be provided on a consumer rating survey relay application for entering information for application for consumer rating surveys.

Referring to FIG. 5 , basic information about a store (sales office) for conducting a consumer evaluation survey may be registered. The basic store information may include a store name, franchise status, business registration number, store view image, store address, business type, and the like. In addition, a user interface for registering consumer evaluation research target products, services, menus, etc. may be provided. For example, a menu name, a menu image, and a price may be input through the user interface.

Referring to FIG. 6 , a user interface may be provided for specifying details regarding a consumer rating survey campaign. Specifically, a user interface may be provided that allows the merchant to directly set the period of the consumer evaluation survey, the number of desired evaluation groups, the profile of the target consumer, and the like. A merchant applying for a consumer evaluation survey may directly set the profile or demographic composition of the consumer evaluation group, such as the composition ratio by gender, the composition ratio by age, and the composition ratio according to the type or number of evaluation campaigns participated in the past. can In this way, you can target and designate a consumer evaluation group that meets the main customer base of your product or service in detail.

In some embodiments, the merchant applying for the consumer rating survey may directly specify the details of the opinion to be sought from the consumer rating group. For example, if you are particularly interested in the opinions of consumers regarding the degree of spiciness of food offered by a merchant, you can set such evaluation items yourself.

The description with reference to FIG. 4 is continued again.

In step S130, when the merchant completes the input of the application information, the application information may be automatically transmitted to the relay platform server through the application.

In step S150, information on subsidy vouchers that can be used for the consumer evaluation survey campaign applied by the merchant may be received from the relay platform and displayed in the application running on the merchant's terminal. The step S150 will be described in more detail with reference to FIG. 7 .

The step S150 may include a step S151 of calculating an expected estimate of the consumer evaluation research service based on the consumer evaluation research application information input in the step S130 . Specifically, based on the period of the consumer evaluation survey, the desired number of members of the evaluation group, the profile of the target consumer, etc. input in step S130 , an estimated estimate reflecting the cost required for the consumer evaluation survey service may be calculated. In one embodiment, step S151 may be performed in the relay platform server.

Next, in step S153, information on available vouchers may be provided from the relay platform server to the merchant's terminal. The information may include the amount of available vouchers, terms of use, whether overlapping with other vouchers can be used, the rate or amount of self-pay, and the like.

In step S155 , some vouchers suitable for the estimated estimate calculated in step S151 may be determined among the available vouchers. In one embodiment, only vouchers with an amount equal to or greater than the estimated estimated estimated amount may be determined as suitable vouchers. In another embodiment, a method for procuring the estimated amount of money by combining a plurality of small amount vouchers may be presented.

In step S157, the amount of one or more vouchers and self-pay conditions determined in step S155 may be displayed on the merchant's terminal.

In step S161 , based on the consumer evaluation research application information input in step S130 , a predicted revenue increase expected to be caused by the consumer evaluation research campaign may be calculated. Revenue growth forecasts are predicted or simulated based on the size and composition of the consumer evaluation group, the price and margin of the product or service subject to consumer evaluation, and the price and margin of the product or service that is expected to generate sales in conjunction with the product or service subject to consumer evaluation. can be In addition, revenue increase data observed in similar cases of a consumer evaluation survey campaign conducted in the past through a relay platform may be used for the revenue increase forecast simulation.

Also in step S161, the predicted revenue increase may be displayed on the merchant's terminal together with the amount and/or self-pay of the available vouchers. The merchant compares and reviews the estimated revenue growth with the deductible that must be put into the consumer ratings survey campaign to select any one of a plurality of vouchers with different deductible requirements, or whether to use the consumer ratings survey service. can decide

On the other hand, in step S163, the consumer evaluation group configuration information that maximizes the predicted profit increase may be simulated and presented to the merchant's terminal. The predicted profit increase of a merchant according to the progress of the consumer evaluation survey campaign may vary depending on the number of target consumers, gender, age, and the like. In step S163, a cost-effective consumer research evaluation campaign design may be aided by simulating and presenting to merchants the demographic composition of the consumer evaluation group that maximizes the predicted revenue growth.

The description with reference to FIG. 4 is continued again.

After the information on the available voucher is received and displayed in the merchant's terminal in steps S151 to S163, the merchant's selection for the voucher is input in step S170, and the information about the selection is transmitted to the relay platform server do.

Up to now, the step S100 shown in FIG. 3 has been described in detail with reference to FIGS. 4 to 7 . Hereinafter, the description of steps S200 to S800 is continued with reference to FIG. 3 again.

In step S100, after the application information for the consumer evaluation survey service and the voucher is transmitted from the merchant's terminal to the relay platform server, in step S200, the relay platform server processes the application information.

Specifically, in step S200, the relay platform server on behalf of the merchant may act for the voucher application process against the subsidy voucher provider. The proxy of the application process may be automatically performed through a program installed in the relay platform server. The relay platform server may obtain the voucher application result from the subsidy voucher provider. The relay platform server may transmit the voucher application result to the merchant's terminal, and the merchant's terminal may display the result.

In step S300, based on the voucher application result provided from the relay platform server, a screen for the progress of the consumer evaluation survey service may be displayed on the merchant's terminal. The screen may include information such as information that a merchant should refer to in order to proceed with the consumer evaluation research campaign, and information such as the progress status or progress rate of the consumer evaluation research campaign. On the other hand, if the voucher application is rejected, a list of other vouchers available for application may be displayed on the merchant's terminal, or information that can be referred to for re-application may be provided to the merchant's terminal.

Meanwhile, in step S400 , the consumer may inquire the consumer evaluation survey campaigns on his/her terminal and apply for participation in the consumer evaluation group.

When a consumer signs up for a consumer evaluation survey relay platform, he or she can register one or more frequently visited commercial areas. 8 is a diagram illustrating an exemplary user interface that allows a consumer to register three frequently visited commercial areas.

When membership registration is completed, stores (sales offices) of merchants who are conducting a consumer evaluation survey campaign in the commercial area registered by the consumer can be inquired from the consumer's terminal. The consumer may view information about stores that are conducting a consumer evaluation survey campaign through their terminal. For example, information such as a business type of a store in which a campaign is in progress, a type of product or service provided in the store, and menu information when the store is a restaurant may be provided to the consumer. In addition, information about a product or service designated as the subject of a consumer evaluation survey may be provided to the consumer.

The consumer may select a store to participate in the consumer evaluation research campaign as an evaluation team based on the information, and apply for participation in the campaign on his/her terminal. FIG. 9 is a diagram illustrating an exemplary user interface in which information about stores in which a consumer evaluation survey campaign is in progress is displayed on a consumer terminal, and may be used to apply for participation in a consumer evaluation group through the consumer terminal.

On the other hand, in some embodiments of the present invention, the recruitment and application of the consumer evaluation group is, in addition to the consumer evaluation survey relay platform or dedicated application, a product order application, a food delivery order application, a reservation application that is being serviced by the merchant himself or a third party (hereinafter, collectively referred to as an "e-commerce application"), and the like. Some embodiments in which the recruitment, application, and input of evaluation opinions of the consumer evaluation group are performed through the e-commerce application will be described in more detail with reference to FIG. 10 .

When any user using the e-commerce application completes the order procedure for any product or service on the e-commerce application (S410), the process of inducing the user to participate in the consumer evaluation group for the product or service can be initiated.

When the order procedure for any product or service is completed (S410), it may be determined whether the ordered item is a product or service subject to consumer evaluation research (step S420). For example, whether a product or service handled in the e-commerce application is a target of consumer evaluation may be stored in a database. Alternatively, information about the ordered product or service may be provided from the e-commerce application provider to the consumer evaluation research relay platform server, and the relay platform server may determine whether the ordered item is the consumer evaluation research target product or service.

If the ordered item is the target of the consumer evaluation survey, in step S430 , it may be determined whether the user who ordered the item in the e-commerce application meets the consumer evaluation group selection criteria. For example, it may be determined whether the gender, age, past order history, etc. of the orderer match a profile preset by the merchant at the time of application for the consumer evaluation survey service.

If the orderer meets the criteria for selecting the consumer evaluation group, the orderer may be determined as a candidate for the consumer evaluation group in step S440 .

In step S450, a user interface for inducing participation in the consumer evaluation group may be displayed on the transaction review input screen of the e-commerce application provided to the orderer. For example, after a certain user (“User A”) orders a product under consumer rating survey (“Product A”) on an e-commerce application and receives Product A, then User A on the e-commerce application A screen for inputting a transaction review or user review regarding A may be provided. According to some embodiments of the present invention, on the review input screen of the e-commerce application, a phrase guiding that a user can participate in a consumer evaluation group to provide an evaluation opinion on product A and obtain an evaluation price, a participation application button, etc. A UI object may be added.

When a consumer who has ordered a product for which a consumer evaluation survey is in progress applies for participation in a consumer evaluation group on the e-commerce application, a consumer evaluation opinion input screen may be displayed in step S460 . The consumer evaluation opinion input screen may be provided in the e-commerce application, or may be provided through a separate web page or an application separately driven from the e-commerce application.

The initial value of the consumer evaluation opinion input screen may be automatically set based on the content already input by the user on the review input screen of the e-commerce application (step S470). Specifically, among the evaluation opinion items required in the consumer evaluation research campaign, there may be items that overlap with the review input items of the e-commerce application. In the case of overlapping items, by setting the initial value by reflecting the contents already entered by the user into the e-commerce application, the user's discomfort or rejection, which may be caused by requesting the user's opinion on the same evaluation item more than once, is felt. can solve

On the other hand, in some embodiments, in the above-described steps (S430 to S450), it is determined whether a consumer who has ordered a product or service in the e-commerce application meets the criteria for selecting a consumer evaluation group, and a UI for inducing participation in the evaluation group is provided to the orderer. In the display, the contents of the review input by the orderer on the e-commerce application may be considered. In detail, based on whether the review input by the orderer on the e-commerce application is positive or negative, it may be determined whether the orderer meets the criteria for selecting a consumer evaluation group. For example, it may be assumed that, among the evaluation opinions obtained so far through the consumer evaluation survey campaign, positive opinions are overwhelmingly majority, and negative opinions are not sufficiently secured. In this case, it may be desirable to expand the opinions of consumers who have negative opinions on the consumer evaluation target. In some embodiments of the present invention, whether to select the orderer as a consumer evaluation group by reflecting the contents of the review input by the orderer on the e-commerce application in order to supplement the area where the number of evaluation opinions is insufficient in the consumer evaluation research campaign can be decided

Up to now, several embodiments in which the recruitment, application, and input of evaluation opinions of the consumer evaluation group are performed through the e-commerce application have been described with reference to FIG. 10 . Hereinafter, the description of steps S500 to S800 is continued with reference to FIG. 3 again.

Referring to FIG. 3 , in step S500 , a consumer selected by the evaluation team and using the merchant's service may input an evaluation opinion in the consumer terminal.

Hereinafter, a process in which a consumer visits a merchant's offline store and uses the merchant's service inputs an evaluation opinion according to some embodiments of the present invention will be described with reference to FIG. 11 .

The step (S500) of the consumer inputting the evaluation opinion may be initiated by the consumer visiting the merchant's store (sales office) and using the merchant's service (step S510).

After using the merchant's service, the consumer may transmit a message requesting confirmation of the fact that he has visited the merchant's store through his/her user terminal (step S520). The visit fact confirmation request message may be delivered to the merchant's terminal through the relay service platform server. The visit fact confirmation request message may include identification information of a store visited by the consumer, information on the date and time the consumer visits the store, information on a product or service used by the consumer, and the like.

12 is an exemplary user interface screen that a consumer may use to request confirmation of the fact that the consumer has visited a merchant's store and used a product or service. Referring to FIG. 12 , after selecting a store visited by the consumer and a product or service used by the consumer on the screen, a visit confirmation request may be transmitted.

In step S530, the contents of the consumer's visit fact confirmation request may be displayed on the merchant's terminal. At this time, in the merchant's terminal, the sales record corresponding to the visit fact check request may be displayed together. The sales record may be recorded in the merchant's POS terminal. By displaying the contents of the consumer's visit confirmation request and the sales record corresponding to the visit request among the sales records recorded in the POS terminal of the merchant, the process of the merchant reviewing and confirming whether the consumer has visited can be performed smoothly have.

In step S540, an input for confirming the fact of the consumer's visit may be obtained from the merchant's terminal.

13 is an exemplary user interface screen that may be provided to the merchant's terminal to confirm the consumer's visit fact confirmation request by the merchant. Referring to FIG. 13 , information regarding a consumer's name, phone number, and whether or not a request is made for a visit is provided on the merchant terminal, and the merchant may confirm the consumer's request for visitation after reviewing the information.

After the fact of visit is confirmed by the merchant in step S540, a user interface for inputting an evaluation opinion to the consumer terminal may be activated in step S550.

In some embodiments of the present invention, in step S550 , a user interface for inputting an evaluation opinion may be activated only when the consumer's terminal is located outside a preset range from the merchant's store (sales office). In other words, when the consumer's terminal is located within a preset range from the merchant's store (sales office), the user interface for inputting the evaluation opinion may remain in an inactive state.

If a consumer can input a rating opinion while still staying in the merchant's store, the merchant is likely to notice that the consumer is a member of the consumer review group. In this case, it is possible that the quality of the product or service provided by the merchant to the general consumer who is not the consumer evaluation group and the consumer who is a member of the consumer evaluation group may not be maintained equally, so it may be a factor hindering an objective and accurate consumer evaluation investigation. have.

In some embodiments of the present invention, based on the GPS location information of the consumer terminal, the base station information, the surrounding WiFi AP information, etc., the consumer participating in the consumer evaluation group is allowed to input the evaluation opinion only after leaving the evaluation target store, so that the consumer It will be possible to improve the objectivity and accuracy of the evaluation survey results.

In step S560, the evaluation opinion of the consumer may be input on the consumer terminal. The consumer's evaluation opinion may include opinions on various detailed evaluation items set in advance. 14 is an exemplary user interface screen that may be used to enter a consumer rating opinion. Specifically, FIG. 14 is an exemplary user interface screen for inputting an evaluation opinion on a specific menu sold at a restaurant. Referring to FIG. 14 , opinions on evaluation items such as taste, quantity, price, menu diversity, serving time, staff friendliness, response speed, etc. of the menu subject to consumer evaluation, saltiness, spicy taste, degree of sweetness, etc. Detailed evaluation opinions, such as opinions on evaluation items, may be obtained through the user terminal.

In some embodiments, the detailed evaluation items may be configured and provided differently according to consumers. For example, evaluation items displayed to a consumer who visits a merchant's store and uses the merchant's product or service and a consumer who uses the merchant's product or service through delivery without visiting the merchant's store may be different from each other. An evaluation item for the friendliness of the store staff may be displayed to a consumer who visits the merchant's store, and an evaluation item regarding the friendliness of a telephone consultation staff or a waiting time for a call may be displayed to the consumer using a delivery order. As another example, evaluation items displayed to the consumer who first used the product or service of the specific merchant and the consumer who reused the product or service of the specific merchant may be different from each other. For example, a user interface for receiving an evaluation opinion comparing the product or service used with the past experience using the product or service may be additionally provided to a consumer who reuses a product or service of a specific merchant.

So far, an embodiment in which a consumer visits a merchant's offline store and uses the merchant's service and then inputs an evaluation opinion has been described with reference to FIG. 11 . In some other embodiments of the present invention, a user who orders food delivery on an e-commerce application may input an evaluation opinion on the delivered food. In this case, it is preferable to allow the orderer to input a consumer evaluation opinion after completing the meal with the delivered food.

In order for the orderer to input a consumer evaluation opinion after eating the delivered food, the user interface for inputting the customer evaluation opinion is activated only after a predetermined time has elapsed after a signal that the delivery of the ordered food is completed is generated. can Furthermore, after the predetermined time has elapsed, when a movement of the user terminal is detected, a user interface for inputting a consumer evaluation opinion may be activated. By allowing the input of the evaluation opinion only after a meal of the delivered food, it is possible to obtain a more faithful evaluation opinion. In addition, when the movement of the user terminal is detected (that is, when it is estimated that another activity is to be started after the end of the meal), a user interface for inputting a consumer evaluation opinion is provided on the user terminal, so that the delivery food orderer provides an evaluation opinion increase your chances of participating in

Up to now, the step ( S500 ) in which the consumer using the merchant's product or service inputs a consumer evaluation opinion through his or her terminal has been described in detail. Referring again to FIG. 3 , the description of steps S600 to S800 is continued.

Referring to FIG. 3 , in step S600 , after the collection of evaluation opinions on a product or service subject to consumer evaluation by a plurality of consumers selected as a consumer evaluation group is completed, analysis based on the consumer evaluation opinion by a relay platform server A report is generated and provided to the merchant. The report may be automatically generated by a program running on the relay platform server and provided to the merchant. In some embodiments, the analysis report may be provided to the merchant together with a quantitative market analysis result report, which may be provided from, for example, a market information database. This allows the merchant to review the evaluation opinion of his/her product or service and the analysis result of the surrounding commercial area from multiple perspectives.

In step S700, a price for consumer evaluation activity may be paid to each of the consumers participating in the consumer evaluation group by the relay platform server. The above consideration may be paid using the voucher resources provided by the subsidy voucher provider. In some embodiments, the consideration paid to the evaluation team may be paid in local currency that can be used only in a specific region or a specific commercial area. The consideration paid to the evaluation group may be, for example, local currency that can be consumed only in the area where the merchant is located or within the commercial area. In addition, the consideration may be real money such as cash or paper gift certificates, or electronic money such as points. 15 is an exemplary user interface screen that may be provided to a consumer terminal in order to receive payment for an activity of a consumer evaluation group.

Although not shown, in some embodiments, feedback for each of the consumers participating in the consumer evaluation group may be provided in step S700 . For example, for consumers who have participated in a consumer evaluation research campaign for a restaurant, feedback on an individual consumer's eating habits may be automatically generated and provided. Specifically, if a plurality of consumers who provided evaluation opinions on the same food evaluated the food as salty, but one consumer evaluates the food as bland, it can be estimated that the consumer has a habit of eating salty food. . Accordingly, an appropriate feedback therefor can be automatically generated and provided.

In step S800, the result of using the subsidy voucher may be settled. For example, the details of the amount paid to the consumer evaluation group during the subsidy voucher resource by the relay platform server may be automatically notified to the subsidy voucher provider and the merchant. In addition, when the currency paid for evaluation to the consumer evaluation group has been used, the relay platform server may record the fact that the use has been completed.

Through the voucher-based consumer evaluation research service relay method according to the embodiments described with reference to FIGS. 3 to 15 so far, the entire process of application and use of the consumer evaluation research service utilizing the resources of the subsidy voucher provider can be automated. have. Due to the relay platform, small business owners and the like can avoid the complicated document preparation process for subsidy application. In addition, by automating the process of recruiting and selecting a consumer evaluation group and paying for the process, objective and accurate consumer evaluation opinions on products or services provided by small business owners can be provided to small business owners. Furthermore, small business owners can use the consumer evaluation opinion for promotional materials or to derive improvement points for products and services. In addition, the consumer evaluation opinion may be used to review the transition to another industry that can more faithfully satisfy the needs of consumers using the corresponding commercial area.

Hereinafter, with reference to FIG. 16 , a method for determining a time point for automatically proposing a voucher-based consumer evaluation survey service to a merchant will be described according to some other embodiments of the present invention. Steps S10 to S90 shown in FIG. 16 may be performed before step S100 of the embodiment described with reference to FIG. 3 .

Referring to FIG. 16 , electronic documents on the Internet may be automatically collected by the analysis server in step S10 .

In step S30 , sentiment analysis may be performed on a product or service of a previously registered merchant from the collected electronic documents. For sentiment analysis, analysis methods by various approaches known to those skilled in the art, such as knowledge-based sentiment analysis, statistical-based sentiment analysis, and hybrid analysis, may be utilized.

In step S50, from the result of the sentiment analysis, a ratio of negative opinions about the product or service registered in advance may be selected, and in step S70, it is determined whether the ratio of negative opinions exceeds a threshold. can be

If the percentage of negative comments exceeds the threshold, the merchant providing the product or service may be offered the use of a consumer rating survey service. Specifically, since a large number of negative opinions of consumers on the product or service are currently detected on the Internet, it is proposed to derive improvement points for the product or service by collecting the evaluation opinions of the consumer evaluation group through the consumer evaluation survey service. can The relay platform server may transmit a message containing the above-described content to the merchant's terminal so that the merchant can review the use of the consumer evaluation survey service at an appropriate time.

So far, with reference to FIGS. 1 to 16 , the structure and operation method of a voucher-based professional service relay method and a platform therefor according to some embodiments of the present invention have been described. Hereinafter, an exemplary computing device 1500 capable of implementing a relay platform server and a user terminal (eg, a terminal of a merchant and a consumer) according to some embodiments of the present invention will be described.

17 is a hardware configuration diagram illustrating an exemplary computing device 1500 capable of implementing a relay platform server and a user terminal according to some embodiments of the present invention.

17 , the computing device 1500 loads one or more processors 1510 , a bus 1550 , a communication interface 1570 , and a computer program 1591 executed by the processor 1510 . It may include a memory 1530 and a storage 1590 for storing the computer program 1591 . However, only the components related to the embodiment of the present invention are illustrated in FIG. 17 . Accordingly, those skilled in the art to which the present invention pertains can see that other general-purpose components other than those shown in FIG. 17 may be further included.

The processor 1510 controls the overall operation of each component of the computing device 1500 . The processor 1510 includes a central processing unit (CPU), a micro processor unit (MPU), a micro controller unit (MCU), a graphic processing unit (GPU), or any type of processor well known in the art. can be In addition, the processor 1510 may perform an operation on at least one application or program for executing the method according to the embodiments of the present invention. The computing device 1500 may include one or more processors.

The memory 1530 stores various data, commands, and/or information. The memory 1530 may load one or more programs 1591 from the storage 1590 to execute a method according to embodiments of the present invention. The memory 1530 may be implemented as a volatile memory such as RAM, but the technical scope of the present invention is not limited thereto.

The bus 1550 provides communication functions between components of the computing device 1500 . The bus 1550 may be implemented as various types of buses, such as an address bus, a data bus, and a control bus.

The communication interface 1570 supports wired/wireless Internet communication of the computing device 1500 . Also, the communication interface 1570 may support various communication methods other than Internet communication. To this end, the communication interface 1570 may be configured to include a communication module well known in the art.

According to some embodiments, the communication interface 1570 may be omitted.

The storage 1590 may non-temporarily store the one or more programs 1591 and various data.

The storage 1590 is a non-volatile memory such as a read only memory (ROM), an erasable programmable ROM (EPROM), an electrically erasable programmable ROM (EEPROM), a flash memory, a hard disk, a removable disk, or well in the art to which the present invention pertains. It may be configured to include any known computer-readable recording medium.

The computer program 1591 may include one or more instructions that, when loaded into the memory 1530 , cause the processor 1510 to perform methods/operations in accordance with various embodiments of the present invention. That is, the processor 1510 may perform the methods/operations according to various embodiments of the present disclosure by executing the one or more instructions.

In this case, the relay platform server and/or the user terminal according to some embodiments of the present invention may be implemented through the computing device 1500 .

So far, various embodiments of the present invention and effects according to the embodiments have been described with reference to FIGS. 1 to 17 . Effects according to the technical spirit of the present invention are not limited to the above-mentioned effects, and other effects not mentioned will be clearly understood by those skilled in the art from the following description.

The technical ideas of the present invention described with reference to FIGS. 1 to 17 so far may be implemented as computer-readable codes on a computer-readable medium. The computer-readable recording medium may be, for example, a removable recording medium (CD, DVD, Blu-ray disk, USB storage device, removable hard disk) or a fixed recording medium (ROM, RAM, computer-equipped hard disk). can The computer program recorded in the computer-readable recording medium may be transmitted to another computing device through a network such as the Internet and installed in the other computing device, thereby being used in the other computing device.

In the above, even though all the components constituting the embodiment of the present invention are described as being combined or operating in combination, the technical spirit of the present invention is not necessarily limited to this embodiment. That is, within the scope of the object of the present invention, all of the components may operate by selectively combining one or more.

Although acts are shown in a particular order in the drawings, it should not be understood that the acts must be performed in the specific order or sequential order shown, or that all depicted acts must be performed to obtain a desired result. In certain circumstances, multitasking and parallel processing may be advantageous. Moreover, the separation of the various components in the embodiments described above should not be construed as necessarily requiring such separation, and the program components and systems described may generally be integrated together into a single software product or packaged into multiple software products. It should be understood that there is

Although embodiments of the present invention have been described above with reference to the accompanying drawings, those of ordinary skill in the art to which the present invention pertains can practice the present invention in other specific forms without changing the technical spirit or essential features. can understand that there is Therefore, it should be understood that the embodiments described above are illustrative in all respects and not restrictive. The protection scope of the present invention should be interpreted by the claims below, and all technical ideas within the equivalent range should be interpreted as being included in the scope of the technical ideas defined by the present invention.

Claims (20)

executing a service-only application of a first service among a plurality of services available as a voucher in a user terminal;
receiving, by the user terminal, voucher application information on the service-only application;
automatically transmitting, by the user terminal, the voucher application data to the voucher relay service server using the input voucher application information;
receiving, by the user terminal, a voucher application result from the voucher relay service server; and
Displaying, by the user terminal, a service screen for providing the first service on the service-only application, based on the received voucher application result,
automatically collecting, by the voucher relay service server, electronic documents on the Internet;
extracting, by the voucher relay service server, evaluation information on a product or service provided by the user from the collected electronic document; and
Further comprising the step of transmitting, by the voucher relay service server, a message suggesting the use of a consumer evaluation survey service to the user terminal based on a determination that an index calculated based on the extracted evaluation information exceeds a threshold value ,
The message includes information about vouchers available to the user,
How to provide a voucher-based service. According to claim 1,
Prior to receiving the voucher application result,
Based on the input voucher application information, displaying a list of available vouchers on the service dedicated application;
further comprising,
How to provide a voucher-based service. According to claim 1,
Prior to receiving the voucher application result,
automatically calculating an expected estimate of the first service based on the input voucher application information; and
presenting any one of a plurality of available vouchers on the service-only application based on the calculated expected estimate;
further comprising,
How to provide a voucher-based service. According to claim 1,
Prior to receiving the voucher application result,
for each of at least some of the plurality of available vouchers, displaying the voucher subsidy and user deductible on the service-only application.
further comprising,
How to provide a voucher-based service. 5. The method of claim 4,
For each of at least some of the plurality of available vouchers, when the first service is used as much as the voucher subsidy, displaying an increase in revenue of the user
further comprising,
How to provide a voucher-based service. 6. The method of claim 5,
The revenue increase forecast is calculated based at least in part on the input voucher application information,
How to provide a voucher-based service. 7. The method of claim 6,
The first service is a consumer evaluation survey service for a product or service provided by a merchant;
The input voucher application information includes information about the demographic composition of the consumer evaluation group to participate in the consumer evaluation survey service,
The step of displaying the predicted revenue increase of the user comprises the step of presenting a demographic composition of the consumer evaluation group, such that the predicted revenue increase of the user is maximized.
How to provide a voucher-based service. delete According to claim 1,
The step of extracting the evaluation information,
performing sentiment analysis on the electronic document; and
Determining that the index exceeds a threshold when the ratio of negative opinions exceeds a preset ratio as a result of the sentiment analysis
containing,
How to provide a voucher-based service. According to claim 1,
The first service is a consumer evaluation survey service for a product or service provided by a merchant;
The voucher-based service providing method is,
determining, by the voucher relay service server, whether the item ordered on the e-commerce application of the consumer's terminal is the subject of the consumer evaluation survey;
determining, by the voucher relay service server, whether the user of the consumer's terminal meets the evaluation group selection criteria of the consumer evaluation survey, based on the determination that the ordered item is the target of the consumer evaluation survey; and
receiving, by the voucher relay service server, an evaluation opinion on the ordered item from the consumer's terminal
containing,
How to provide a voucher-based service. 11. The method of claim 10,
displaying, by the consumer's terminal, a UI that induces a user of the consumer's terminal to participate in the consumer evaluation survey on the e-commerce application after the order is completed on the e-commerce application;
further comprising,
How to provide a voucher-based service. 12. The method of claim 11,
Displaying the UI on the e-commerce application includes:
Displaying, by the consumer's terminal, the UI on a transaction review input screen on the e-commerce application;
How to provide a voucher-based service. 13. The method of claim 12,
automatically setting, by the consumer's terminal, an initial input value of the evaluation opinion input screen for the consumer evaluation survey, based on the contents input by the user of the consumer's terminal on the transaction review input screen on the e-commerce application;
further comprising,
How to provide a voucher-based service. 11. The method of claim 10,
After the consumer's terminal completes the order on the e-commerce application, based on the transaction review input by the user of the consumer's terminal on the e-commerce application, a UI inducing the user to participate in the consumer evaluation survey is displayed on the e-commerce application. Determining whether to display on the mouse application
further comprising,
How to provide a voucher-based service. 11. The method of claim 10,
The e-commerce application is a food delivery order application,
The voucher-based service providing method is,
The consumer's terminal receives the signal that the delivery of the ordered food is complete, and after a predetermined time has elapsed after the food delivery order application receives a signal that the food delivery order application is running, in the detection of the movement of the consumer's terminal In response, displaying a UI for inputting an evaluation opinion on the ordered food
further comprising,
How to provide a voucher-based service. According to claim 1,
The first service is a consumer evaluation survey service for a product or service provided by a merchant at an offline store,
The voucher-based service providing method is,
transmitting, by the consumer's terminal, a request to confirm the fact of visiting the business office to the merchant's terminal; and
After the merchant's terminal confirms the fact that the consumer has visited, activating a UI for writing a consumer evaluation opinion on the consumer's terminal
further comprising,
How to provide a voucher-based service. 17. The method of claim 16,
Displaying, by the merchant's terminal, the sales record matching the visit fact check request and the visit fact check request, after the step of transmitting the visit fact check request
further comprising,
The visit fact confirmation request includes information about the time of the consumer's visit and the service used by the consumer,
How to provide a voucher-based service. 17. The method of claim 16,
Deactivating the UI for writing the consumer evaluation opinion on the consumer's terminal based on a determination that the consumer's terminal is located within a preset range from the business office
further comprising,
How to provide a voucher-based service. Transmitting, by the terminal of the merchant in which the application is running, the consumer evaluation survey application data to the consumer evaluation survey relay platform server;
transmitting, by the platform server, whether the voucher is subject to payment to the merchant's terminal;
displaying, by the merchant's terminal, the consumer evaluation survey progress screen, based on whether the voucher is to be paid;
transmitting, by the consumer's terminal, an evaluation opinion on the service of the merchant to the platform server;
providing, by the platform server, a report including a result of analyzing evaluation opinions of a plurality of consumers to the merchant's terminal;
transmitting, by the platform server, information for paying the consumer with local currency of the region to which the merchant's business office belongs, to the terminal of the consumer; and
Comprising the step of the platform server recording the fact that the use of local currency paid to the consumer has been completed,
The merchant's service is a catering business,
Based on a result of comparing, by the platform server, the evaluation opinions of a plurality of consumers who provided evaluation opinions regarding the food provided by the merchant and the evaluation opinions of the first consumer among the plurality of consumers, the first consumer further comprising automatically generating a review opinion regarding the eating habits of
A method of providing a voucher-based consumer evaluation survey relay service.

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