KR102217948B1 - Review management system based on NFC technology - Google Patents

Abstract

When receiving an identification value corresponding to an NFC tag from a user device, the review management system according to an embodiment of the present invention transmits an order and review request signal for a company corresponding to the identification value to the user device, and A server that delivers the received order or review information to the seller device, a seller device that delivers the company information corresponding to the NFC tag to the server, and receives and displays an order generation or review registration generation signal received from the server, and an NFC tag Is detected, transmits the identification value corresponding to the tag to the server, receives an order and review request signal provided from the server, displays an order and review request screen according to the received order and review request signal, and When the order or review information is input by, the user device may transmit the input order or review information to the server.

Description

NFC-based review management system {Review management system based on NFC technology}

The present invention relates to a review management system based on NFC technology. More specifically, the present invention relates to a system that performs a review registration request in response to an NFC tag being detected, and registers and manages the content of a registered user's review through it.

With the widespread use of mobile devices and the development of internet communication technology, most users have made it a daily life to search for reviews before visiting offline stores such as restaurants and cafes. However, in recent years, as the number of false reviews written by advertisements for receiving manuscript fees has increased, it has become difficult for most consumers to distinguish between actual reviews written by actual customers and false advertisement reviews. In addition, even if it is a review written by a real customer without the intention of advertising, it is difficult to apply the reviews of a specific person of a company such as a restaurant as it is because individual tastes and tastes are different, and accordingly, most consumers will meet their needs. I am having a very hard time searching for a good company.

On the other hand, as a related prior document, there is published patent publication 10-2013-0011145 (an advertisement method and an advertisement server using reviews).

An object of the present invention is to establish a review registration system based on NFC technology based on actual visiting customers in order to prevent false reviews written by receiving manuscript fees. In addition, in order to prevent damage caused by the reviews of users with different inclinations or tastes, the present invention is to classify reviews of other users with similar inclinations or tastes to provide company information satisfactory to the user.

When receiving an identification value corresponding to an NFC tag from a user device, the review management system according to an embodiment of the present invention transmits an order and review request signal for a company corresponding to the identification value to the user device, and A server that delivers the received order or review information to the seller device, a seller device that delivers the company information corresponding to the NFC tag to the server, and receives and displays an order generation or review registration generation signal received from the server, and an NFC tag Is detected, transmits the identification value corresponding to the tag to the server, receives an order and review request signal provided from the server, displays an order and review request screen according to the received order and review request signal, and When the order or review information is input by, the user device may transmit the input order or review information to the server.

Various embodiments of the present invention prevent false reviews written for advertisements or black consumers with malicious intent to write reviews and provide review registration rights only to real customers, so users are confused and damaged by false reviews. It has the effect of minimizing.

In addition, various embodiments of the present invention recommend companies based on reviews of users having similar personal tastes and criteria that are considered important when evaluating companies, so that users can search for companies that are satisfactory with a higher probability.

1 is a diagram showing the configuration of a review management system according to an embodiment of the present invention.
2 is a block diagram showing the configuration of a server according to an embodiment of the present invention.
3 is a block diagram showing the configuration of a review registration management unit according to an embodiment of the present invention.
4 is a block diagram showing the configuration of an evaluator matching unit 135 according to an embodiment of the present invention.
5 is a diagram illustrating an example of a review registration request page performed in a user device according to an embodiment of the present invention.
6 is a flowchart illustrating a process of registering a review in an NFC-based review management system according to an embodiment of the present invention.

In the present invention, various modifications may be made and various embodiments may be provided, and specific embodiments will be illustrated in the drawings and described in detail.

However, this is not intended to limit the present invention to a specific embodiment, it is to be understood to include all changes, equivalents, and substitutes included in the spirit and scope of the present invention. In describing each drawing, similar reference numerals have been used for similar elements.

When an element is referred to as being'connected' or'connected' to another element, it is understood that it may be directly connected or connected to the other element, but other elements may exist in the middle. Should be. On the other hand, when a component is referred to as being'directly connected' or'directly connected' to another component, it should be understood that there is no other component in the middle.

The terms used in the present application are only used to describe specific embodiments, and are not intended to limit the present invention. Singular expressions include plural expressions unless the context clearly indicates otherwise. In the present application, terms such as'comprise' or'have' are intended to designate the presence of features, numbers, steps, actions, components, parts, or combinations thereof described in the specification, but one or more other features It is to be understood that the presence or addition of elements or numbers, steps, actions, components, parts, or combinations thereof, does not preclude in advance.

1 is a diagram showing the configuration of a review management system according to an embodiment of the present invention.

The review management system according to an embodiment of the present invention may include a server 100, a user device 200, and a seller device 300.

First, the server 100 may have a seller account and a user account, and the seller account information may include information on identification values for each of a plurality of NFC tags. Accordingly, when the server 100 according to an embodiment of the present invention receives the NFC tag identification value received from the user device 200 when the NFC tag is detected by the user device 200, the seller account or company information corresponding to the identification value You can search. Further, the server 100 may transmit an order and review request signal for a company corresponding to the NFC tag identification value received from the user device 200 back to the user device 200. Thereafter, the user device 200 may display an order and review request page of a corresponding company on the screen in response to an order and review request signal received from the server 100. Thereafter, when an order or review content is inputted by the user to the user device 200, the user device 200 transmits it to the server 100. After that, when the order information is received, the server 100 transmits the order information to the seller device 300 as it is, In the case of a review registration request, the content of the review requested for registration is reviewed before posting. According to various embodiments, the server 100 may also transmit a notification to the seller device 300 whenever review content is registered.

2 is a block diagram showing the configuration of a server according to an embodiment of the present invention.

The server 100 according to an embodiment of the present invention may include a communication unit 110, a storage unit 120, and a control unit 130.

First, the communication unit 110 may use a network to transmit and receive data between a user device and a server, and the type of the network is not particularly limited. The network may be, for example, an Internet Protocol (IP) network that provides a service for transmitting and receiving large amounts of data through an Internet Protocol (IP) or an All IP network integrating different IP networks. In addition, the network includes a wired network, a wireless broadband (Wibro) network, a mobile communication network including WCDMA, a high speed downlink packet access (HSDPA) network and a mobile communication network including a long term evolution (LTE) network, and LTE advanced (LTE-A). ), a mobile communication network including 5G (Five Generation), a satellite communication network, and a Wi-Fi network, or at least one or more of them may be combined.

The communication unit 110 according to an embodiment of the present invention may perform communication with the user device 200 and the seller device 300. For example, the communication unit 110 may receive information on whether NFC tagging has occurred and identification value information of the NFC tag provided from the user device 200. In addition, the communication unit 110 may transmit the content of the order or review received from the user device to the seller device 300.

The storage unit 120 may include, for example, an internal memory or an external memory. The internal memory includes, for example, volatile memory (e.g., dynamic RAM (DRAM), static RAM (SRAM), synchronous dynamic RAM (SDRAM), etc.)), non-volatile memory (e.g., OTPROM (one time programmable ROM), programmable ROM (PROM), erasable and programmable ROM (EPROM), electrically erasable and programmable ROM (EEPROM), mask ROM, flash ROM, flash memory (such as NAND flash or NOR flash), hard drive, Alternatively, it may include at least one of a solid state drive (SSD).

External memory is a flash drive, for example, compact flash (CF), secure digital (SD), micro secure digital (Micro-SD), mini secure digital (mini-SD), extreme digital (xD), It may further include a multi-media card (MMC) or a memory stick. The external memory may be functionally and/or physically connected to the electronic device through various interfaces.

The storage unit 120 according to an exemplary embodiment of the present invention may store information about an identification value of an NFC tag for each company, information on an order and review request page for each company, information on a seller account, information on a user account, and information on an evaluator blacklist. In addition, according to various embodiments, the storage unit 120 may store information on propensity of an evaluator, information on average ratings for each company, information on a user's company visit history, and the like.

The controller 130 may also be referred to as a processor, a controller, a microcontroller, a microprocessor, a microcomputer, or the like. Meanwhile, the control unit may be implemented by hardware, firmware, software, or a combination thereof.

In the case of implementation by firmware or software, an embodiment of the present invention may be implemented in the form of a module, procedure, or function that performs the functions or operations described above. The software code may be stored in a memory and driven by the control unit. The memory may be located inside or outside the user terminal and the server, and may exchange data with the controller through various known means.

The control unit 130 according to an embodiment of the present invention includes an evaluator qualification check unit 131, a review registration management unit 132, an evaluator characteristic extraction unit 133, an evaluator characteristic-based adjustment unit 134, an evaluator matching unit 135, a travel schedule-based recommendation unit 136, and a reward processing unit 137. It can be configured to include.

First, the evaluator qualification check unit 131 may evaluate the evaluator qualification with respect to a user account requesting a review registration. For example, the evaluator price check unit 131 may determine that the evaluator is not qualified for a user account recognized as a black consumer or a user account in which a suspicious report of unfair evaluation has occurred or a number of reports of suspicious unfair evaluation is more than a preset number. According to various embodiments of the present disclosure, the evaluator qualification checker 131 may check the evaluator qualification of the corresponding user in a step prior to transmitting the review request signal to the user device 200, and then skip the transmission of the review request signal. Alternatively, the evaluator qualification check unit 131 may check the review written by a user who does not have the evaluator qualification through the step of checking the evaluator information after receiving the review information transmitted from the user device, and delete it.

In addition, the evaluator qualification check unit 131 may check NFC tag information from the user device 200 and determine whether the user has actually visited the store. Accordingly, the evaluator qualification verification unit 131 may prevent false reviews from being written without visiting an actual store through this.

In addition, the evaluator qualification verification unit 131 may collect the user's location information together with the NFC tag information, and based on this, determine whether the store information indicated by the NFC tag identification value and the store location where the user is actually located match. I can. The evaluator qualification check unit 131 may grant an evaluator qualification and transmit a review request signal to the user device only when it is determined that the current location of the user and the store information indicated by the NFC tag identification value match.

According to various embodiments of the present disclosure, the evaluator qualification check unit 131 may verify the evaluator qualification for a user according to various other criteria and determine whether to transmit a review request signal based on this.

The review registration management unit 132 may determine whether to register a review by evaluating the suitability of a review requested for registration by a user account. The review registration management unit 132 will be described in more detail with reference to the drawing shown in FIG. 3.

3 is a block diagram showing the configuration of a review registration management unit according to an embodiment of the present invention.

The review registration management unit 132 may include a review registration request unit 132a, a review review unit 132b, a review posting unit 132c, and a review classification unit 132d.

The review registration request unit 132a may control to transmit a review registration request signal to the user device 200 in response to receiving a signal indicating that an NFC tag has been detected and an NFC tag identification value from the user device 200. In addition, when a review registration request is made to the user device 200, the review registration request unit 132a may transmit information on a review registration request page including items such as simple reviews, detailed reviews, and photos to the user device side.

The review registration request unit 132a may check the NFC tag identification value received from the user device according to various embodiments of the present disclosure, and then transmit a different type of review registration request page for each company corresponding to the checked NFC tag identification value to the user device. At this time, the review registration request page for each company may be previously written in various numbers according to the company's request, and accordingly, the review registration request unit 132a registers a suitable review based on user account information, the time zone where the NFC tag occurred, and the NFC identification value. The request page may be selected and provided to the user device 200.

For example, the review registration request unit 132a may determine the age range, gender, and number of visits to a corresponding company of the user of the user device that performed the NFC tag based on the user account information. In response to such information, the review registration request unit 132a may select and provide a review registration request page corresponding to the user's age group, gender, or number of visits from among review registration request pages prepared for each age group, gender, or number of visits. . More specifically, for example, when it is determined that the user has visited a corresponding store for the first time, the review registration request unit 132a may control to further display a page including an additional description unlike a user who has visited two or more times.

According to various embodiments of the present disclosure, the review registration request unit 132a may evaluate a user account in more various ways and select information on a review registration request page corresponding thereto.

The review review unit 132b may perform an operation of reviewing review information received by requesting registration from the user device 200. The review review unit 132b may specifically determine the composition of the review information received from the user device 200, and for each item such as a simple review (eg, consisting only of ratings), detailed reviews (eg, including text), and photos. Other audits can be conducted. First, the review review unit 132b may determine whether a photo requested to be registered in review information is a suitable photo, for example. The suitability may be evaluated based on the presence or absence of a relationship with the service provided by the company. In addition, the review review unit 132b may determine whether inappropriate terms such as profanity are used in the review contents.

The review posting unit 132c may determine whether to post a corresponding review according to whether the review content evaluated by the review review unit 132b is appropriate. In addition, according to various embodiments of the present disclosure, the review posting unit 132c may control to delete only the inappropriate terms and post the reviews with respect to reviews in which inappropriate terms such as profanity are used. Alternatively, the review posting unit 132c may control to limit posting of a review itself including an inappropriate term.

The review classification unit 132d may classify the registered review contents according to items. The review information classified by item by the review classification unit 132d may be used to acquire information about propensity of the evaluator later.

The review classification unit 132d may calculate, for example, statistics for each item of an evaluation target company for previously registered review information. For example, when performing an evaluation on a restaurant, the review classification unit 132d calculates evaluation scores for evaluation items such as taste, atmosphere (landscape), parking, service, price, quantity, cleanliness, accessibility, and freshness, respectively, based on the review contents. Can be calculated. In addition, the review classification unit 132d may classify content that is mainly reviewed on a specific evaluation item, such as a review article mainly evaluating atmosphere and a review mainly evaluating service based on the review contents. Furthermore, the review classification unit 132d may calculate a company evaluation data and a recommendation list based on review contents classified by a specific topic or evaluation item. For example, the review classification unit 132d may cluster reviews only for restaurants that sell pasta, and calculate evaluation criteria considered important by evaluators, similarities between positive evaluators, and the like, for the corresponding review contents.

As such, the review registration management unit 132 may include a review registration request unit 132a, a review review unit 132b, a review posting unit 132c, and a review classification unit 132d, and review information registration and pre-registration according to various embodiments not described above. It is possible to perform a classification operation on the reviewed information.

Next, the remaining configuration of the control unit 130 shown in FIG. 2 will be described. First, the evaluator feature extraction unit 133 determines whether or not there are excessive positive evaluation indexes based on reviews and rating information previously registered by the evaluator. Scale) can be calculated. For example, the evaluator feature extraction unit 133 may evaluate whether the positive evaluation is excessive or small compared to the standard based on the average and standard deviation of the overall rating given by the user (evaluator). In other words, the evaluator characteristic extraction unit 133 may determine a case where the evaluator's evaluation is positively evaluated or negatively evaluated at a level outside the average range, and a numerical value for the degree of deviating from the average (e.g., positive evaluation index ) Can be calculated.

When it is determined that the evaluation characteristics of the user (evaluator) (eg, whether excessively positive evaluation is performed) are outside the average range based on the result value calculated by the evaluator characteristic extraction unit 133 The rating given by the user can be adjusted and provided with a standardized score. For example, when the user assigns all review ratings in the range of 8 to 10 points, the evaluator characteristic-based adjustment unit 134 may calculate a standardized score that is reduced by 2 points from the score given by the user during standardized conversion. Conversely, in the case of a user who is evaluated as stingy for positive evaluation (e.g., a user whose positive evaluation index is below the average range), when converting the rating score given by the corresponding evaluator into a standardized score, It can be calculated by increasing the score.

The evaluator matching unit 135 may analyze a user's disposition based on review information registered by the user. In addition, the evaluator matching unit 135 may perform an operation of analyzing the dispositions of various users, matching other users having similar dispositions to a specific user, and recommending a list of companies that have been positively evaluated by the other users.

The evaluator matching unit 135 will be described with reference to FIG. 4.

4 is a block diagram showing the configuration of an evaluator matching unit 135 according to an embodiment of the present invention.

As shown in FIG. 4, the evaluator matching unit 135 according to an embodiment of the present invention may include a disposition classifying unit 135a and a disposition-based recommendation unit 135b.

First, the propensity classifier 135a may perform an operation of calculating the propensity and favorite taste information of the evaluator. In detail, the propensity classifying unit 135a may collect information about a user's hobbies, interests, and visited regions of major companies. More specifically, the propensity classification unit 135a can calculate the major visited areas for each company category when collecting information on the visited areas of the major companies through user reviews. For example, the major visited areas of cafes, major visited areas of pubs, You can calculate the major visited areas of fine dining restaurants. The propensity classifying unit 135a may refer to residence information and workplace location information, which are user information directly input from the user, to calculate the main visited region of the user.

The propensity classification unit 135a may also calculate user's taste information, taste information, and the like, based on collected data on elements that the user considers important when writing a review for a company. For example, when the user evaluates a cafe, the propensity classification unit 135a calculates the order of evaluation items that are considered important among evaluation items such as facilities such as chairs, taste of beverages, amount of beverages, price, accessibility, and atmosphere. can do. Furthermore, the propensity classifier 135a may determine whether there is a specific evaluation item with a degree of bias of the user's interest equal to or greater than a preset percentage, and may include and store evaluation item information considered important in the user's propensity information. . In order to evaluate the user's interest, the propensity classifier 135a may measure the user's interest by extracting a word mainly used based on the review information previously registered by the user and evaluating the number of times the extracted word is used.

In addition, the propensity classifier 135a may analyze the user's taste information, which may be performed based on taste test information previously input by the user. Also, according to various embodiments, a user may perform taste evaluation by selecting a view provided. Accordingly, the propensity classifier 135a may collect information evaluated in the above manner to obtain data on tastes felt by an individual. For example, the propensity classification unit 135a acquires data on the user's like/dislike information about spicy food, like/dislike information about raw food, and the degree of sensitivity to fishy smell, and based on this, the characteristics of the user's taste Can be extracted. According to various embodiments, the propensity classification unit 135a generates and provides a visually illustrated polygon graph by statistic of the user's taste characteristics or propensity characteristics information for each item, and classifies by clustering users with similar polygon shapes. can do.

According to various embodiments of the present disclosure, the propensity classifying unit 135a may perform a user propensity classification operation using more various methods.

The disposition-based recommendation unit 135b may perform an operation of matching other users similar to the user’s disposition. Furthermore, the propensity-based recommendation unit 135b may list a list of companies affirmed by similar-minded users and provide it as a recommendation list.

As described above, the evaluator matching unit 135 may include a disposition classifying unit 135a and a disposition-based recommendation unit 135b, and may perform a user disposition-based classification operation and a similar disposition user matching operation according to various embodiments.

When a travel schedule is input from the user, the travel schedule-based recommender 136 in the control unit 130 of FIG. 2 may perform an operation of calculating and providing a recommended list near a location to which the user will move in response to the travel schedule. According to various embodiments of the present disclosure, when the user inputs a travel schedule, the travel schedule-based recommendation unit 136 may support the user to input an expected location for each meal time period. Accordingly, the travel schedule-based recommendation unit 136 may recommend restaurants, cafes, and accommodations based on travel schedule information input by the user.

The reward processing unit 137 may perform an operation of providing a reward to a user who has registered a review. At this time, the type of reward is not particularly limited and may be provided in various forms. In addition, the reward processing unit 137 may determine a value of a reward to be provided by evaluating the type of a review registered by the user and a response of another user to the review. For example, the reward processing unit 137 may provide a reward having a larger value when registering a detailed review including a text or photo than when registering only a rating, which is a simple review. Accordingly, the reward processing unit 137 may provide an incentive for a user to register a review, thereby contributing so that a greater amount of review data can be obtained by more diverse users.

According to various embodiments, the controller 130 may perform various other operations. Although not shown in the drawing, when the NFC tag detection signal is received from the user device, the controller 130 may provide a page including a button item for requesting a review as well as an order to the user device side. Accordingly, when the user device 200 enters a restaurant and detects an NFC tag present at a table, for example, the user device 200 may display a page requesting an order or review on the screen of the user device 200.

The operation performed by the user device 200 will be described in more detail with reference to FIG. 5.

5 is a diagram illustrating an example of a review registration request page performed in a user device according to an embodiment of the present invention.

510 of FIG. 5 shows an operation of transmitting the identification value corresponding to the NFC tag to the server 100 as the user device 200 performs NFC tagging, and as a result, displaying information provided from the server 100 on the screen. . As shown in 510, the screen displayed on the user device 200 according to the NFC tag may include a button 511 to 1) place an order and 2) leave a review. At this time, when the user selects the leave a review button 511, a screen such as 520 may be displayed on the user device 200. According to various embodiments of the present disclosure, when the order button is selected, order information may be delivered to a seller using a user's portable device without calling an employee or moving directly to a counter to place an order.

As shown in the screen 520, the user device 200 may display a review input page corresponding to the selection of the Leave Review 511 button. The review input page may display an input window for inputting a picture together with a corresponding company name and an input window 521 for inputting a review. Thereafter, for example, when the user selects the input window 521 that enables the user to input the review, the user device 200 may display a screen such as 530. As illustrated in 530, the method of entering a review may include a simple review method of registering only simple information such as a rating, and a detailed review method of entering a review including text. Accordingly, a simple review input support window 531 and a detailed review input support window 532 may be displayed together on the screen 530.

6 is a flowchart illustrating a process of registering a review in an NFC-based review management system according to an embodiment of the present invention.

First, the NFC-based review management system may be configured to include a server 100, a user device 200, and a seller device 300.

First, the user device 200 may perform operation 605 of detecting an NFC tag. In this case, the NFC tag may be provided to an offline store, and thus may serve as a basis for proving that the user has directly visited the offline store. However, in addition to the NFC tag operation according to various embodiments of the present disclosure, an operation for obtaining an identification value using a beacon signal, an operation for photographing a QR code, and the like may be utilized. In this case, data such as an NFC tag or a QR code may be provided on a table, and in the case of a restaurant or cafe, it may be provided only when an order menu is provided. Accordingly, according to various embodiments of the present disclosure, only real customers who have paid more strongly can evaluate a corresponding company.

Thereafter, the user device 200 may perform operation 610 of transmitting the acquired NFC tag identification value to the server 100 when the NFC tag is detected. At this time, it may be assumed that an application for facilitating transmission and reception of information with the server 100 is already installed in the user device 200. That is, as operation 605 is performed, the user device 200 may operate to automatically execute an application supporting review registration and to transmit an NFC tag identification value to the server 100 that supports it.

Thereafter, the server 100 may perform operation 615 of searching for a company corresponding to the NFC tag identification value.

Thereafter, the server 100 may perform operation 620 of transmitting an order and review request signal of a corresponding company to the user device 200.

Accordingly, the user device 200 may receive a signal transmitted from the server 100 and perform operation 625 of displaying an order and review request screen of a corresponding company. An example of the screen displayed at this time is as shown in FIG. 5.

Thereafter, the user device 200 may perform operation 630 of confirming that an order or review by the user is input. When an order or review is input by the user, the user device 200 may perform operation 635 of transmitting the input information to the server 100. Thereafter, the server 100 may perform operation 640 of registering the received order information or review information. Thereafter, the server 100 may perform operation 645 of transferring the order or review information input by the user to the seller device 300. Accordingly, the seller device 300 may perform operation 650 of displaying order or review contents on the screen.

According to various embodiments of the present disclosure, the server 100 or the user device 200 of the present invention may support inputting a review after an NFC tag, even if it is not immediately input. For example, once the NFC tag is performed, the user device 200 may transfer all detected identification value items of the NFC tag to the server 100, and the server 100 may record it. Even if the user closes the order or review registration request screen displayed on the screen immediately with the NFC tag, if a review corresponding to the detected NFC tag is not written, the server 100 supports to re-register at any time at a later user request. I can.

In addition, according to various embodiments, the server 100 may restrict the review registration authority of the user device 200 so that a review can be registered only when an order and payment are performed. For example, the server 100 may transmit a review registration request signal to the user device 200 only when an order is placed on a screen provided by the NFC tag together with the NFC tag condition.

In addition, the server 100 may operate in different processes when the information received from the user device is order information and review information. When order information is input, for example, the server 100 may immediately transmit information on order details with an alarm notifying that an order has occurred to the seller device 300. On the other hand, when it is confirmed that the review information is input, the server 100 may perform an operation of reviewing the review content and posting the corresponding review instead of a process of immediately notifying the seller. In addition, according to various embodiments, the server 100 may transmit only a push notification indicating that there is a registered review instead of transmitting the entire review content to the seller device.

Although the present invention has been described in detail with reference to the above-described examples, those skilled in the art can make modifications, changes, and modifications to these examples without departing from the scope of the present invention. In short, in order to achieve the intended effect of the present invention, it is not necessary to separately include all functional blocks shown in the drawings or to follow all the sequences shown in the drawings as shown in the order shown. Note that it may fall within the range.

100: server
110: communication department
120: storage
130: control unit
131: Evaluator qualification verification unit
132: Review registration management department
133: evaluator feature extraction unit
134: Adjuster based on evaluator characteristics
135: evaluator matching unit
136: Travel itinerary-based recommendation unit
137: Reward processing unit
132a: Request for review registration
132b: Review Review Division
132c: Review post
132d: review category
135a: propensity classification unit
135b: propensity-based recommendation unit
200: user device
300: seller device

Claims (12)

Upon receiving the identification value corresponding to the NFC tag from the user device, it transmits an order and review request signal to the company corresponding to the identification value to the user device side, and transmits the order or review information received from the user device to the seller device. server;
A seller device that transmits company information corresponding to an NFC tag to the server, and receives and displays an order generation or review registration generation signal received from the server; And
When an NFC tag is detected, it transmits an identification value corresponding to the tag to the server, receives an order and review request signal provided from the server, and displays an order and review request screen according to the received order and review request signal. , When order or review information is input by a user, a user device that transmits the input order or review information to the server; includes,
The server
A communication unit that detects an NFC tag and performs communication with a user device and a seller device;
When the identification value corresponding to the NFC tag is received from the user device, it searches for a company corresponding to the identification value, controls to transmit an order and review request signal for the company to the user device, and orders received from the user device and Includes; a control unit that controls to transmit the review information to the seller device,
The control unit
An evaluation qualification verification unit that determines whether or not the account of the user requesting the review registration is qualified as an evaluator, but evaluates the qualification of the evaluator based on the previous review registration details of the user account and the number of reports of suspicion of unfair evaluation; And
Includes; a review registration management unit that determines whether to register a review of a review requested for registration by a user account,
The above evaluation qualification check
If it is determined that the store information indicated by the NFC tag identification value and the store location where the user is actually located match, the evaluator qualification is given,
The review registration management unit
A review review unit that determines whether abusive language is used in the review content; And
Including; a review posting unit that deletes the abusive language for a review in which the abusive language is used and posts a review, or restricts the posting of the review in which the abusive language is used,
The control unit
An evaluator characteristic extracting unit that measures a positive evaluation index calculated as a numerical value for a degree of an excessive degree of a positive evaluation of a corresponding user based on the review and rating information registered by the user, and the degree of the review and rating information registered by the user deviating from the average;
An evaluator characteristic-based adjustment unit for converting the review and rating information previously registered by the corresponding user into a standardized value based on the positive evaluation index of the user; further comprising,
The control unit
A reward processing unit that provides a reward to a user who has registered a review, but determines the value of the reward to be provided by evaluating the type of the review and the response of other users to the review; further includes,
The reward processing unit
If you register a review that includes text or photos than if you register only the rating, you will receive a larger reward.
The review registration management unit
Based on the user account information, the user's age group, gender, and number of visits to the company of the user device that performed the NFC tag is determined, and in response to the determination result, the user's A review management system, characterized in that for selecting and providing a review registration request page corresponding to an age group, gender, or number of visits. delete delete delete The method of claim 1,
The control unit
And an evaluator matching unit that calculates the user's taste information for each item, matches the user and other users having similar taste information for each item, and recommends a list of companies that the matched other users affirmatively evaluate to the user. Review management system. The method of claim 1,
The control unit
And a travel itinerary-based recommendation unit that recommends a company at the user's expected location for each time slot based on the travel itinerary information input by the user. delete delete delete delete delete delete

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