KR102179304B1 - System and method for providing location based service - Google Patents

Abstract

A system and method for providing a location-based service are disclosed. The mobile terminal includes a location information acquisition unit that obtains the location information of the mobile terminal, a message reception unit that receives a notification message for a video message transmitted by another mobile terminal from the location-based service server-the video message and the notification message include shooting location information And, the shooting location information indicates the location of a specific offline store-, a location check unit that determines whether the mobile terminal is located near the offline store using the shooting location information and the mobile terminal is located near the offline store And a display control unit for acquiring video data of a video message from a location-based service server and outputting a part of the video.

Description

System and method for providing location based service}

The present invention relates to a system and method for providing a location-based service.

Due to the revitalization of Internet shopping malls, overseas direct purchases, and mobile shopping, sales of offline stores such as department stores and shopping malls, which are conventional purchasing platforms, have decreased. The actual online purchase market will grow increasingly. Since offline stores require more operating costs than operating online shopping malls, price competitiveness of the same product is lower than that of online shopping malls. In addition, offline stores display fittings using mannequins in the case of clothes in terms of promotion, so it is difficult to expect a promotional effect unless you visit them in person. In addition, since offline stores are difficult for buyers to visit easily, it is difficult to induce impulsive purchases of customers like online shopping malls that direct purchase through advertisements on the Internet.

In other words, there is no significant difference in sales between the offline store and the online store. However, in the case of impulsive purchase, online stores can easily induce impulsive purchase through an advertisement link on the Internet or through a mobile purchase link on a smartphone, but offline stores require direct visits even if a buyer has an impulsive purchase desire. Therefore, there is a problem that it is difficult for the purchase impulse to lead to actual purchase.

The present invention proposes a location-based service providing system and method capable of inducing impulsive purchase in an offline store by sharing a video taken at an offline store with acquaintances and inducing a customer to visit the corresponding offline store directly.

According to an aspect of the present invention, a mobile terminal providing a location-based service is disclosed.

The mobile terminal according to an embodiment of the present invention includes a location information acquisition unit that obtains location information of the mobile terminal, a message receiving unit that receives a notification message for a video message transmitted from another mobile terminal from a location-based service server-the video message And the notification message includes photographing location information, and the photographing location information indicates a location of a specific offline store -, a location for determining whether the mobile terminal is located near the offline store using the photographing location information. And a display control unit for acquiring video data of the video message from the location-based service server and outputting a part of the video when the identification unit and the mobile terminal are located near the offline store.

The display controller cuts the moving picture data, extracts a partial section or image from the moving picture data, and outputs the extracted partial section or image together with an alarm.

The location check unit determines whether the mobile terminal is located in the vicinity of the offline store again using the photographing location information, and the display control unit determines whether the mobile terminal is located in the vicinity of the offline store again. It outputs a portion of the video more than the video displayed when it was located near an offline store.

The display control unit outputs more parts of the video as the mobile terminal is located again near the offline store and approaches the offline store closer than the previous time.

If the mobile terminal is the other mobile terminal, further comprising a camera unit for generating a video through photographing, and a message generator for generating the video message including the photographing location information by using the video.

The location check unit determines whether the mobile terminal is located in the vicinity of the offline store and then leaves again using the photographing location information, and the mobile terminal is located again in the vicinity of the offline store. When is out, further comprising an analysis unit for analyzing whether or not wandering near the offline store, the display control unit when the mobile terminal is roaming the offline store, the location-based service It is obtained from the server and printed.

The analysis unit analyzes the change in location for a predetermined time using the location information of the mobile terminal, and when the mobile terminal repeatedly moves for a predetermined time or more at a predetermined speed or less within a preset radius based on the offline store, the It is determined that the mobile terminal is wandering around the offline store.

The surrounding parking lot information includes location information of a parking lot closest to the offline store, parking available time information, or distance information from the offline store.

The display control unit outputs the entire video when the mobile terminal enters the offline store.

According to another aspect of the present invention, a method for providing a location-based service performed by a mobile terminal is disclosed.

A method for providing a location-based service according to an embodiment of the present invention includes obtaining location information of the mobile terminal, receiving a notification message for a video message transmitted from another mobile terminal from a location-based service server-the video message and The notification message includes photographing location information, and the photographing location information indicates a location of a specific offline store-, determining whether the mobile terminal is located near the offline store using the photographing location information, and And when the mobile terminal is located near the offline store, obtaining video data of the video message from the location-based service server and outputting a part of the video.

The outputting of a part of the moving picture includes cutting the moving picture data and extracting a partial section or image from the moving picture data, and outputting the extracted partial section or image together with an alarm.

Determining whether the mobile terminal is located in the vicinity of the offline store again using the photographing location information, and when the mobile terminal is located in the vicinity of the offline store again, it must have been located near the offline store previously. The step of outputting a portion of the video more than the video that was output at the time is further included.

The step of outputting the more part of the video includes outputting more part of the video as the mobile terminal is located again near the offline store and approaches the offline store closer than the previous time.

Before the step of receiving the notification message from the location-based service server, generating a video by the other mobile terminal through photographing, obtaining the location information of the other mobile terminal, and the other mobile terminal using the video And generating the video message including the photographing location information and transmitting the generated video message to the location-based service server.

Determining whether or not the mobile terminal is located in the vicinity of the offline store again using the photographing location information, and when the mobile terminal is located again in the vicinity of the offline store and then leaves the corresponding offline store Analyzing whether or not to roam, and when the mobile terminal is roaming near the offline store, obtaining and outputting information about the surrounding parking lot of the offline store from the location-based service server.

In the analyzing step, by analyzing the location change for a predetermined time using the location information of the mobile terminal, the mobile terminal repeatedly moves for a predetermined time or more at a predetermined speed or less within a preset radius based on the offline store. In this case, it is determined that the mobile terminal is roaming near the offline store.

According to another aspect of the present invention, a system for providing a location-based service is disclosed.

The location-based service providing system according to an embodiment of the present invention generates a video message including photographing location information indicating the location of a specific offline store, and transmits the video message to a second user terminal, the video A location-based service server that receives a message and transmits a notification message notifying that the video message is transmitted to the second user terminal to the second user terminal-the notification message includes the photographing location information-and the photographing location Using the information, it is determined whether or not it is located near the offline store, and when it is located near the offline store, the video data of the video message is obtained from the location-based service server, and a part of the video is output. Includes 2 user terminals.

The present invention can induce impulsive purchase in an offline store by sharing a video taken at an offline store with acquaintances to direct a customer to a corresponding offline store.

1 is a diagram schematically illustrating a configuration of a location-based service providing system.
FIG. 2 is a flow chart illustrating a method for providing a location-based service performed in the system for providing a location-based service of FIG. 1.
3 is a diagram schematically illustrating a configuration of a mobile terminal that performs a method for providing a location-based service.
4 is a diagram illustrating a screen outputting information about parking lots around a destination.

In the present invention, various modifications may be made and various embodiments may be provided. Specific embodiments are illustrated in the drawings and will be described in detail through detailed description. However, this is not intended to limit the present invention to a specific embodiment, it is to be understood to include all changes, equivalents, and substitutes included in the spirit and scope of the present invention.

In describing the present invention, when it is determined that a detailed description of a related known technology may unnecessarily obscure the subject matter of the present invention, a detailed description thereof will be omitted. In addition, numbers (eg, first, second, etc.) used in the description of the present specification are merely identification symbols for distinguishing one component from another component.

In addition, in the present specification, when one component is referred to as "connected" or "connected" to another component, the one component may be directly connected or directly connected to the other component, but specially It should be understood that as long as there is no opposing substrate, it may be connected or may be connected via another component in the middle.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings. In describing the present invention, the same reference numerals will be used for the same means regardless of the drawing numbers in order to facilitate the overall understanding.

1 is a diagram schematically illustrating a configuration of a system for providing a location-based service.

Referring to FIG. 1, a system for providing a location-based service includes a location-based service server 10, a first user terminal 20 and a second user terminal 30.

The location-based service server 10 relays a video message including photographing location information between the first user terminal 20 and the second user terminal 30 or provides information on parking lots around the requested destination. In the following description, it is assumed that the first user terminal 20 generates a video message including photographing location information and transmits the generated video message to the second user terminal 30.

For example, if the location-based service server 10 receives a video message including information on the photographing location requested to be transmitted from the first user terminal 20 to the second user terminal 30, after storing the video message , A notification message including photographing location information may be transmitted to the second user terminal 30. In addition, the location-based service server 10 provides the video data included in the video message to the second user terminal 30 at the request of the second user terminal 30 or to the destination of the second user terminal 30. Information about parking lots around the set offline store may be provided to the second user terminal 30.

The first user terminal 20 generates a video message including photographing location information indicating the location of a specific offline store, and provides the generated video message so that the generated video message is provided to the second user terminal 30 as a location-based service. It is transmitted to the server 10.

The second user terminal 20 receives a video message including information on the photographing location generated by the first user terminal 20 through the location-based service server 10. In particular, when the second user terminal 20 is located near the corresponding offline store or enters the corresponding offline store using the photographing location information, the second user terminal 20 stores the video data of the video message as a location-based service server. It can be obtained and output from (10).

A method of providing a location-based service performed in such a location-based service providing system will be described later in more detail with reference to FIG. 2.

FIG. 2 is a flowchart illustrating a method of providing a location-based service performed in the location-based service providing system of FIG. 1.

In step S211, the first user terminal 10 generates a video message including photographing location information. For example, a user of the first user terminal 10 may shoot a video while shopping at a specific offline store. In this case, the first user terminal 10 may acquire location information of the corresponding offline store, and generate a video message including photographing location information indicating the location of the corresponding offline store and captured video data. Here, the location information of the offline store may be obtained not only through GPS, but also through a Wi-Fi function and a mobile communication function provided in the first user terminal 10.

In step S212, the first user terminal 20 transmits the video message to the location-based service server 10 as the user requests the second user terminal 30 to transmit the video message.

In step S213, the location-based service server 10 stores the video message as it receives the video message from the first user terminal 20, and then extracts the shooting location information included in the video message, and extracts the extracted shooting location information. The included notification message is transmitted to the second user terminal 30. That is, the location-based service server 10 sends a notification message informing that the first user terminal 20 requests to transmit a video message to the second user terminal 30 to the second user terminal 30 together with the shooting location information. Can be transmitted. In this case, the user of the second user terminal 30 may not check or ignore the notification message, for example, and the second user terminal 30 may extract photographing location information from the notification message.

In step S214, the second user terminal 30 uses the photographing location information included in the notification message received from the location-based service server 10 to determine whether the second user terminal 30 is located near the corresponding offline store. Judge For example, when the second user terminal 30 is located within a preset radius based on the location of the corresponding offline store, the second user terminal 30 is located near the corresponding offline store. It can be determined that it is located.

In step S215, when the second user terminal 30 is located near the corresponding offline store, the second user terminal 30 requests video data.

In step S216, the location-based service server 10 transmits the video data included in the video message to the second user terminal 30 according to the request of the second user terminal 30.

In step S217, the second user terminal 30 outputs a part of the video as it receives the video data. For example, the second user terminal 30 may extract a partial section or image from the video data as it is located near a corresponding offline store, and output the extracted video section or image along with an alarm. In this case, the second user terminal 30 may output a part of the video by cutting the video data at random or at regular intervals.

In step S218, the second user terminal 30 determines whether the second user terminal 30 is located in the vicinity of the corresponding offline store again by using the photographing location information. For example, if the second user terminal 30 is located in the vicinity of the offline store once (step S214), and then moves out of the vicinity of the offline store and is located near the offline store again after a certain time, the second user terminal 30 2 It can be determined that the user terminal 30 is located again near the corresponding offline store.

In step S219, when the second user terminal 30 is again located near the corresponding offline store, it outputs a part of the video. In this case, the second user terminal 30 may output a part of the video more than the video that was output when the second user terminal 30 was previously located near the offline store. For example, the second user terminal 30 may be located again near a corresponding offline store, and may output more parts of a video as the second user terminal 30 approaches the offline store closer than the previous time. In this case, the second user terminal 30 may extract a part of the video data or an image more than the previous time, or extract a video section longer than the previous time.

In step S220, the second user terminal 30 determines whether or not the second user terminal 30 is located in the vicinity of the corresponding offline store again and then exits.

In step S221, when the second user terminal 30 is located in the vicinity of the corresponding offline store again and then leaves, it analyzes whether to wander around the corresponding offline store. That is, the second user terminal 30 may analyze a change in the location for a predetermined time using the location information of the second user terminal 30.

In step S222, the second user terminal 30 determines whether to wander around the corresponding offline store. For example, when the second user terminal 30 repeatedly moves for a predetermined time or more at a predetermined speed or less within a preset radius based on the corresponding offline store, it may be determined that the second user terminal 30 is roaming near the corresponding offline store.

In step S223, when it is determined that the second user terminal 30 is roaming near the corresponding offline store, the second user terminal 30 requests information about the surrounding parking lot of the destination offline store to the location-based service server 10. For example, when the second user terminal 30 roams near a corresponding offline store, the user of the second user terminal 30 may not park the vehicle at the destination and roam around. So, in this case, since the user of the second user terminal 30 is looking for an alternative parking lot near the destination, the second user terminal 30 provides the user with information about the parking lot around the offline store as final destination information. It is possible to request information about parking lots around the offline store from the location-based service server 10.

In step S224, the location-based service server 10 obtains parking lot information around the destination and provides it to the second user terminal 30.

In step S225, the second user terminal 30 outputs information about parking lots around the offline store. For example, FIG. 4 is a diagram illustrating a screen in which information about parking lots around a destination is output. As shown in FIG. 4, the second user terminal 30 receives the location information of the parking lot closest to the destination from the location-based service server 10, information about the available parking time, and information about the distance to the destination and outputs it on a map. I can.

In step S226, the second user terminal 30 determines whether the second user terminal 30 enters the corresponding offline store.

In step S227, when the second user terminal 30 enters the offline store, the entire video is output.

3 is a diagram schematically illustrating the configuration of a mobile terminal that performs a method for providing a location-based service.

3, the mobile terminal 100 includes a camera unit 110, a location information acquisition unit 120, a message generating unit 130, a message receiving unit 140, a location checking unit 150, and a display control unit 160. ) And an analysis unit 170.

The camera unit 110 generates a video through photographing.

The location information acquisition unit 120 acquires location information of the mobile terminal 100. For example, the location information acquisition unit 120 may include a GPS module, a Wi-Fi module, a mobile communication module, and the like, and may acquire current location information of the mobile terminal 100 by using this.

The message generating unit 130 generates a video message including information on a photographing location by using the generated video. For example, a user of the mobile terminal 100 may take a video while shopping at a specific offline store. In this case, the message generator 130 may receive current location information from the location information acquisition unit 120 and generate a video message including photographing location information indicating the location of a corresponding offline store and photographed video data.

The message receiving unit 140 receives a notification message for a video message transmitted from another mobile terminal from the location-based service server 10. Here, the notification message is a message notifying that another mobile terminal requests to transmit a video message to the mobile terminal 100, and includes photographing location information.

The location checking unit 150 determines whether the mobile terminal 100 is located near a corresponding offline store by using the photographing location information included in the notification message. For example, when the mobile terminal 100 is located within a preset radius based on the location of the corresponding offline store, the mobile terminal 100 may determine that the mobile terminal 100 is located near the corresponding offline store. have.

In addition, the location check unit 150 determines whether the mobile terminal 100 is again located near the corresponding offline store using the photographing location information. For example, if the mobile terminal 100 is once located near an offline store, then moves out of the vicinity of the offline store, and then is located near the offline store again after a certain time, the positioning unit 150 It can be determined that (100) is located again near the corresponding offline store.

When the mobile terminal 100 is located near a corresponding offline store, the display control unit 160 obtains and requests video data from the location-based service server 10, and outputs a part of the video. For example, as the mobile terminal 100 is located near a corresponding offline store, the display control unit 160 may extract a partial section or image from the video data and output the extracted video section or image together with an alarm. In this case, the display control unit 160 may output a part of the video by cutting the video data at random or at regular intervals.

In addition, the display control unit 160 outputs a part of the video when the mobile terminal 100 is located again near the corresponding offline store. In this case, the second user terminal 30 may output a part of the video more than the video that was output when the second user terminal 30 was previously located near the offline store. For example, the display control unit 160 may be located again near the corresponding offline store, and may output more part of the video as the offline store approaches the previous time. In this case, the display control unit 160 may extract more sections or images from the video data than the previous time, or extract a video section longer than the previous time.

In addition, when the mobile terminal 100 wanders around a corresponding offline store, the display control unit 160 requests, obtains, and outputs information about parking lots around the offline store from the location-based service server 10.

In addition, when the mobile terminal 100 enters a corresponding offline store, the display control unit 160 outputs the entire video.

The analysis unit 170 analyzes whether or not the mobile terminal 100 is roaming near the corresponding offline store when the mobile terminal 100 is again located near the corresponding offline store and then leaves. That is, the analysis unit 170 may analyze a change in location for a predetermined time using the location information of the mobile terminal 100. For example, when the mobile terminal 100 repeatedly moves for a predetermined time or more at a predetermined speed or less within a preset radius based on the corresponding offline store, the analysis unit 170 may move the mobile terminal 100 near the corresponding offline store. It can be judged as wandering.

Meanwhile, a method for providing a location-based service according to an embodiment of the present invention may be implemented in the form of a program command that can be executed through various electronic information processing means and recorded in a storage medium. The storage medium may include program instructions, data files, data structures, etc. alone or in combination.

The program instructions recorded in the storage medium may be specially designed and configured for the present invention, or may be known and usable to those skilled in the software field. Examples of storage media include magnetic media such as hard disks, floppy disks and magnetic tapes, optical media such as CD-ROMs and DVDs, and magnetic-optical media such as floptical disks. hardware devices specially configured to store and execute program instructions such as magneto-optical media and ROM, RAM, flash memory, and the like. Further, the above-described medium may be a transmission medium such as an optical or metal wire, a waveguide including a carrier wave for transmitting a signal specifying a program command, a data structure, or the like. Examples of the program instructions include not only machine language codes such as those produced by a compiler, but also a device that processes information electronically using an interpreter, for example, high-level language codes that can be executed by a computer.

The above-described hardware device may be configured to operate as one or more software modules to perform the operation of the present invention, and vice versa.

Although the above has been described with reference to preferred embodiments of the present invention, those of ordinary skill in the relevant technical field can variously modify the present invention within the scope not departing from the spirit and scope of the present invention described in the following claims. It will be appreciated that it can be modified and changed.

10: location-based service server
20: first user terminal
30: second user terminal
100: mobile terminal
110: camera unit
120: location information acquisition unit
130: message generator
140: message receiver
150: positioning unit
160: display control unit
170: analysis unit

Claims (17)

As a mobile terminal providing location-based services,
A location information acquisition unit that obtains current location information;
A message receiving unit that receives a notification message for a video message transmitted from another mobile terminal from a location-based service server-The video message and the notification message include video recording location information, and the video recording location information is the location of a specific offline store Represents -;
A location check unit that determines whether the current location information is located near the offline store using the video recording location information; And
When the current location information is located near the offline store, a mobile terminal including a display control unit for acquiring video data of the video message from the location-based service server and outputting a part of the video.
The method of claim 1,
Wherein the display control unit cuts the moving picture data, extracts a partial section or image from the moving picture data, and outputs the extracted partial section or image together with an alarm.
The method of claim 1,
The location check unit determines whether the current location information is located in the vicinity of the offline store again using the video recording location information,
The display control unit, when the current location information is located in the vicinity of the offline store again, outputs a part of the video more than the video displayed when the current location information was located near the offline store.
The method of claim 3,
The display controller is a mobile terminal, characterized in that the current location information is located in the vicinity of the offline store again, and outputs more part of the video as the closer to the offline store than the previous time.
delete The method of claim 1,
When the current location information is located in the vicinity of the offline store and then leaves again, further comprising an analysis unit that analyzes whether or not the offline store is roaming,
The display control unit
When wandering around the offline store, the mobile terminal, characterized in that for obtaining and outputting information about the parking lot around the offline store from the location-based service server.
The method of claim 6,
The analysis unit
The location information acquisition unit analyzes the change in the current location information acquired for a certain time, and the change in the location information moves repeatedly for a certain time or more at a certain speed or less within a preset radius based on the offline store. If indicated, the mobile terminal, characterized in that it is determined to roam around the offline store.
The method of claim 6,
The surrounding parking lot information includes location information of a parking lot closest to the offline store, parking available time information, or distance information from the offline store.
The method of claim 1,
And the display control unit outputs the entire video when it is determined that the offline store has been entered based on the current location information.
As a method for a mobile terminal to provide a location-based service,
Acquiring one's current location information;
Receiving a notification message for a video message transmitted by another mobile terminal from a location-based service server-The video message and the notification message include video recording location information, and the video recording location information indicates the location of a specific offline store. Indicates-;
Determining whether the current location information is located near the offline store using the video recording location information; And
When the current location information is located near the offline store, obtaining video data of the video message from the location-based service server, and outputting a part of the video.
The method of claim 10,
The step of outputting a part of the video,
Cutting the moving picture data and extracting a partial section or image from the moving picture data; And
And outputting the extracted partial section or image together with an alarm.
The method of claim 10,
Determining whether the current location information is located near the offline store again by using the video recording location information; And
When the current location information is located in the vicinity of the offline store again, the method further comprising outputting a part of the video more than the video that was output when the video was previously located near the location information of the video recording location. .
The method of claim 12,
The step of outputting some of the more videos,
And outputting a portion of more videos as the current location information is located again near the offline store and closer to the offline store than the previous time.
delete The method of claim 10,
Determining whether the current location information is located in the vicinity of the offline store and then exits;
Analyzing whether or not to roam the offline store when the current location information is located in the vicinity of the offline store and then leaves again; And
When wandering around the offline store, the method of providing a location-based service further comprising the step of obtaining and outputting information about the parking lot around the offline store from the location-based service server.
The method of claim 15,
The analyzing step,
When analyzing the location change of the current location information acquired for a certain period of time, and the location change indicating that the location change repeatedly moves for a certain time or more at a certain speed or less within a preset radius based on the offline store, near the offline store Location-based service providing method, characterized in that it is determined to be roaming.
In the location-based service providing system,
A first user terminal that generates a video message including video and video recording location information and transmits the video message to a location-based service server;
The location-based service server receiving the video message and transmitting a notification message notifying the reception of the video message to a second user terminal that is a recipient of the video message; And
Receiving the notification message from the location-based service server, using the video recording location information included in the notification message, to determine whether the current location is located near the video recording location information, and the video A location-based service providing system comprising a second user terminal that obtains the video related to the video capture location information from the location-based service server and outputs a part of the video when located near the location-based service server.

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