KR102104647B1 - Method of integrating and managing information of manufacturer, mart, family affiliate and customer and server using the same - Google Patents

Abstract

The present invention, in a method for integrating and managing information of a manufacturer, a mart, a family affiliate, and a customer, and a server using the same, (a) a server, a place to sell information about the manufacturer and goods manufactured by the manufacturer Obtaining information about a mart to provide; (b) the server acquiring information on a candidate group of affiliates, which is a company that is locally related to the mart recommended by a user who purchases a predetermined item from the mart; And (c) when the server selects at least one specific affiliate candidate among the affiliate candidate groups based on predetermined criteria, designates the specific affiliate candidate as the family affiliate of the mart, and the point system of the mart and the family affiliate A method of including and managing a point system by matching them. According to the present invention, by integrating and managing information of manufacturers, marts, family affiliates, and customers, it is possible to assist customers, marts, and family affiliates to secure and maintain customers and increase sales, and related marts on a regional basis And managing family affiliates as a single living zone, thereby revitalizing the local economy, providing integrated point systems to marts and family affiliates that have difficulty building point systems, and allowing customers to use integrated points in various marts and family affiliates I can apply.

Description

METHOD OF INTEGRATING AND MANAGING INFORMATION OF MANUFACTURER, MART, FAMILY AFFILIATE AND CUSTOMER AND SERVER USING THE SAME}

The present invention relates to a method for integrating and managing information of a manufacturer, a mart, a family affiliate, and a customer, and a server using the same, and more specifically, a server, a place to sell information about the manufacturer and goods manufactured by the manufacturer Acquiring information about a mart to provide a service, acquiring information about a candidate group of affiliates, which is a company based on a regional basis with the mart recommended by a user who purchases a predetermined item from the mart, and according to a predetermined criterion. By selecting at least one specific affiliate candidate among the affiliate candidate groups, the specific affiliate candidate is designated as a family affiliate of the mart, and the point system of the mart and the point system of the family affiliate are matched and managed and a server using the same It is about.

When a new product is released, the manufacturer promotes advertisements and events to promote the new product. It is not easy to promote new products, especially in small manufacturers, because such promotional activities are expensive. In addition, the cost of advertising does not directly affect the customer.

On the other hand, large marts attract customers by using a membership system and brand power that provides benefits such as point accumulation. On the other hand, non-brand local marts have difficulty establishing a system to manage their membership system, and as time goes by, customers are taken away by large marts.

Likewise, in the food industry, service industry, and sales industry, there are limitations in that it is not easy for individual businesses and small corporations to promote and secure customers compared to franchises of famous brands.

Accordingly, the present inventor integrates and manages information of manufacturers, marts, and family affiliates (restaurant, service and sales) and customers, helping manufacturers and marts and family affiliates to secure and maintain customers and increase sales. In this regard, we would like to propose a way to revitalize the local economy by managing related marts and family affiliates on a regional basis as a single living zone.

Accordingly, the present invention aims to solve all of the above-mentioned problems.

In addition, another object of the present invention is to assist in securing and maintaining customers of manufacturers, marts, and family affiliates and increasing sales by integrating and managing information of manufacturers, marts, family affiliates, and customers.

In addition, another object of the present invention is to revitalize the local economy by managing the related mart and family affiliates on a regional basis as a single living zone.

In addition, another object of the present invention is to provide an integrated point system to mart and family affiliates that are difficult to build a point system, and to support customers to use integrated points in various mart and family affiliates.

The representative configuration of the present invention for achieving the above object is as follows.

According to an aspect of the present invention, in a method of integrating and managing information of a manufacturer, a mart, a family affiliate, and a customer, (a) a server, information about the manufacturer and a place to sell goods manufactured by the manufacturer Obtaining information about a mart to provide; (b) the server acquiring information on a candidate group of affiliates, which is a company that is locally related to the mart recommended by a user who purchases a predetermined item from the mart; And (c) when the server selects at least one specific affiliate candidate among the affiliate candidate groups based on predetermined criteria, designates the specific affiliate candidate as the family affiliate of the mart, and the point system of the mart and the family affiliate A method is provided that includes; matching and managing a point system.

According to another aspect of the present invention, in a server that integrates and manages information of a manufacturer, a mart, a family affiliate, and a customer, for a mart for providing information about the manufacturer and a place to sell goods manufactured by the manufacturer A communication unit acquiring information and acquiring information on a candidate group of affiliates, which is a company locally associated with the mart recommended by a user who purchases a predetermined item from the mart; And selecting at least one specific affiliate candidate among the acquired affiliate candidate groups based on predetermined criteria, designating the specific affiliate candidate as the family affiliate of the mart, and matching the point system of the mart and the point system of the family affiliate. A server comprising a processor for managing is provided.

In addition to this, another method, apparatus, system for implementing the present invention, and a computer-readable recording medium for recording a computer program for executing the method are further provided.

According to the present invention, by integrating and managing information of manufacturers, marts, family affiliates, and customers, it is possible to help manufacturers, marts, and family affiliates secure and maintain customers and increase sales.

In addition, it is possible to revitalize the regional economy by managing related marts and family affiliates on a regional basis as one living zone.

In addition, it is possible to provide integrated point systems to mart and family affiliates that are difficult to build a point system, and to support customers to use integrated points in various mart and family affiliates.

1 is a configuration diagram of an entire system including a server that integrates and manages information of a manufacturer, a mart, a family affiliate, and a customer according to an embodiment of the present invention,
2 is a configuration diagram of an entire system for explaining a case where a specific affiliate is overlapped and interlocked as a family affiliate of each of the first region and the second region according to an embodiment of the present invention
Figure 3 is a table for explaining a point system that can be set by each mart and affiliates according to an embodiment of the present invention,
4 is an exemplary view for explaining a method of updating a geographical boundary of a living area according to an embodiment of the present invention.

For a detailed description of the present invention, which will be described later, reference is made to the accompanying drawings that illustrate, by way of example, specific embodiments in which the invention may be practiced. These examples are described in detail enough to enable those skilled in the art to practice the present invention. It should be understood that the various embodiments of the present invention are different, but need not be mutually exclusive. For example, certain shapes, structures, and properties described herein may be implemented in other embodiments without departing from the spirit and scope of the invention in relation to one embodiment.

In addition, it should be understood that the location or placement of individual components within each disclosed embodiment can be changed without departing from the spirit and scope of the invention. Therefore, the following detailed description is not intended to be taken in a limiting sense, and the scope of the present invention, if appropriately described, is limited only by the appended claims, along with all ranges equivalent to those claimed. In the drawings, similar reference numerals refer to the same or similar functions across various aspects.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings in order to enable those skilled in the art to easily implement the present invention.

1 is a complete system including a server 100 that integrates and manages information of a manufacturer 200, a mart 300, a family affiliate 400, and a customer (user; 500) according to an embodiment of the present invention. It is a schematic diagram.

Referring to FIG. 1, the entire system according to an embodiment of the present invention may include a server 100, a manufacturer 200, a mart 300, a family affiliate 400, and a user 500.

First, the server 100 integrates and manages information of a manufacturer 200, a mart 300, a family affiliate 400, and a user 500, which will be described later, and a manufacturer 200, a mart 300, and a family affiliate ( 400) and the user 500 may serve as an intermediary so that each of the server 100 can perform an activity for profit.

Next, the manufacturer 200 includes a manufacturer of items that can be provided in the mart 300, such as food, household goods, and home appliances, and can be provided or provided in the mart 300 through the server 100. It is possible to provide the user 500 with a predetermined point coupon for the goods of the company.

Next, the mart 300 includes a distributor that sells groceries, household goods, and home appliances, and in the present invention, a local mart operated by a private business or a small corporation, not a affiliated mart of a famous brand, that is, a local mart It may mean, but is not limited to.

Next, the family affiliate 400 is associated with the mart 300 on a regional basis, and includes stores such as catering, service and sales. In the present invention, it is first determined that the affiliate candidate group recommended by the purchasing customer 500 of the mart 300 is related to the mart 300 on a regional basis, and the specific affiliate candidate having validity by the server 100 is It may be selected as a family affiliate 400 of the mart 300.

Next, the user 500 refers to a customer who directly uses the mart 300 and the family affiliate 400, and the manufacturer 200 purchases the goods manufactured by the manufacturer 200 through the mart 300. This also applies to customers.

Hereinafter, referring to FIG. 1, the server 100 and the server 100 according to the present invention integrate and manage information of a manufacturer 200, a mart 300, a family affiliate 400, and a user 500. The method will be described in more detail.

Specifically, the server 100 may include a communication unit 110 and a processor 120.

First, the communication unit 110 or the server 100 serves to obtain information about the manufacturer 200 and information about the mart 300 to provide a place to sell goods manufactured by the manufacturer 200. Can be done.

For example, it is possible to propose to the manufacturer 200 and the mart 300 to join the entire system operated by the server 100 through the communication unit 110, and this process is directly performed by an administrator who operates the server 100. It may be performed.

When the subscription of the manufacturer 200 and the mart 300 is made, the server 100 directly communicates with the server 100 to the terminal of the manufacturer 200 and the terminal of the mart 300, and supports information exchange. You can install or support the application.

Illustratively, the application may include additional software supporting communication connection between the server 100 and the manufacturer 200, communication connection between the server 100 and the mart 300, or the manufacturer 200 and the mart 300. Each may include applications that provide various functions.

Next, the communication unit 110 or the server 100 is for the affiliate candidate group, which is a company that is locally related to the mart 300 recommended by the user 500 who purchases a predetermined item from the mart 300. Information can be obtained.

Here, the user 500 includes a customer who purchases a predetermined item from the mart 300, and the user 500 provides the server 100 through the cashier of the mart 300 or the promotion on the web / app. By subscribing to the first application, it may be included in the entire system according to the present invention.

Next, the processor 120 or the server 100 selects at least one specific affiliate candidate among the affiliate candidate groups based on predetermined criteria, designates a specific affiliate candidate as the family affiliate 400 of the mart 300, and It is possible to perform the function of matching and managing the point system of 300 and the point system of family affiliate 400.

At this time, the family affiliates 400 linked to the mart 300 may be classified into industry-specific categories and managed in a predetermined database. For example, a Korean restaurant, Western restaurant, cafe, bakery, liquor restaurant, spa restaurant, It may be divided into categories such as fitness centers and accessory stores.

In the state in which the database is managed as described above, when the processor 120 or the server 100 selects a specific affiliate candidate, (i) a determination as to whether the mart 300 is the same or similar to the administrative area to which it belongs, (ii) Determining whether the mart 300 belongs to a predetermined radius, (iii) determining whether the number of family affiliates 400 of a specific category corresponding to the affiliate candidate group is below a predetermined threshold, and (iv) a predetermined radius of the affiliate candidate group It may be selected based on at least some of the determination as to whether the number of public transportation passing both within and within a predetermined radius of the mart 300 is above a predetermined threshold.

(i) As an example of judgment, if the mart 300 is located in Yeoksam-dong, Gangnam-gu, Seoul, (i) the partner candidates are located in Yeoksam-dong, the administrative district to which the mart 300 belongs, or located in Seocho-dong, Nonhyeon-dong, Dogok-dong, etc. In this case, the family affiliate 400 may be selected. Of course, you could choose a family affiliate based on a narrower administrative area, or vice versa.

In addition, as an example of (ii) determination, if the affiliate candidate group is located within a radius of 1.5 km from the mart 300, the family affiliate 400 may be selected.

In addition, (iii) as an example of the judgment, if the family affiliates 400 linked to the mart 300 are allowed only up to 5 stores for each category, the family affiliates 400 of the specific category corresponding to the candidate group of affiliates If the number is four stores, the candidate group for the affiliate may be selected as the family affiliate 400.

In addition, as an example of (iv) judgment, when the number of public transports passing both within a radius of 500 m of the affiliate candidate group and within a radius of 500 m of the mart 300 is three or more, selecting the affiliate candidate group as the family affiliate 400 In the case, if one subway line passing through both a radius of 500m and 500 of the mart 300 is within a radius of 4 and the number of bus routes is 4, the partner group may be selected as a family affiliate 400 will be.

If there are multiple candidates for affiliates, the final family affiliates 400 may be selected in consideration of weights for each of the judgments (i) to (iv).

On the other hand, in acquiring information about the affiliate candidate group, in the state where the first application provided by the processor 120 or the server 100 is installed in the terminal of the user 500, the processor 120 or the server 100 is By requesting the user 500 to recommend an affiliate candidate group through the communication unit 110, information on the affiliate candidate group may be obtained from the user 500.

Specifically, with reference to the information of the user 500, a mobile phone number corresponding to the user 500 may be sent to a text message requesting recommendation of the candidates for the affiliate, or a push notification may be transmitted through the first application.

Upon receiving such a request, the user 500 recommends the affiliate candidate group through the affiliate recommendation interface of the first application or the website operated by the server 100, or text message, mail or phone to the administrator of the server 100 You may be able to recommend candidates for affiliates by contacting them, for example.

On the other hand, if a specific affiliate candidate among the affiliate candidate groups recommended by the users 500 is designated as the family affiliate 400 of the mart 300, the processor 120 or the server 100 may recommend the user (500) recommending the specific affiliate candidate ) To a given point.

The points provided at this time may have a value of cash, and when the user 500 purchases goods from the mart 300 or the family affiliate 400 or uses the service, the points may be used instead of at least a part of the payment amount. .

Next, in a state in which the second application provided by the processor 120 or the server 100 is installed in the terminal of the manufacturer 200, the processor 120 or the server 100 causes the manufacturer 200 to be a user ( It will be able to support 500) to send advertisements or coupons for specific products manufactured by the manufacturer 200.

For example, when the manufacturer 200 manufactures a convenience food called "○○ rice bowl", the advertisement for the ○○ rice bowl is transmitted to the terminal of the user 500 or provided to the first application of the user 500 terminal. Will be able to.

Through this, the present invention supports direct customers, that is, users 500, to promote a specific product without incurring large expenses such as TV or flyer advertisement, and in particular, a small manufacturer that is difficult to advertise for new products. (200) can be easily supported to promote.

In addition, the manufacturer 200 may provide a coupon that can be applied when the user 500 purchases “○○ rice bowl” at the mart 300 to the first application of the user 500 terminal, and the coupon is “○ ○ bowl "may be configured with points that can be discounted by a predetermined amount upon purchase, and may be applied to the item" ○○ bowl "when calculated at the terminal of the mart 300.

As described above, the manufacturer 200 assists the user 500 to use the coupon to purchase the product of the manufacturer 200, thereby promoting the product through the coupon to the manufacturer 200 and attracting direct customers. It is possible to enable the user 500 to promote the cost through the coupon (that is, the cash value of the point) as a direct benefit.

On the other hand, when it is determined that a specific item is not in stock in the mart 300 or that there is no inventory, the processor 120 or the server 100 requests the user 500 to request a specific item in the mart 300. Can help.

For example, when the user 500 visits the mart 300 to use the coupon of "○○ rice bowl", but the "○○ rice bowl" is not put in the mart 300, the user 500 is not provided. 1 through the item request interface of the application, you may request to put "○○ rice bowl" into the corresponding mart 300, or you may directly request the manager of the mart 300.

In general, in the mart 300, when a new product is released, the user is worried about whether to put the product in stock, but the manufacturer 200 who manufactures the new product provides a promotional item or visits the mart 300 three times. If you find the product, you will be in stock.

In the present invention, within the system provided by the server 100 according to the present invention, the user 500 who is aware of the corresponding product by advertisement or coupon of the manufacturer 200 manufacturing the product, the mart 300 By inducing them to request the product, they can assist the manufacturer 200 to promote their product at a lower cost than to advertise on other media or to provide promotional items to an unspecified number of people.

In addition, the mart 300 can secure the customer and increase the sales by inputting the goods desired by the user 500, and the user 500 can purchase the goods at a discounted amount. ), The mart 300 and the user 500 can all benefit directly.

On the other hand, the server 100 according to the present invention, by interlocking with the terminal of each mart 300 to obtain inventory information of each mart 300 through the communication unit 110, for the new product of the manufacturer 200 If the new product is not put in a specific mart 300 that is associated with the user 500 receiving the coupon on a regional basis, the specific mart 300 may be assisted in getting the new product.

Next, the third application and the fourth application provided by the processor 120 or the server 100 are installed in the terminal of the mart 300 and the terminal of the family affiliate 400, respectively, the processor 120 or the server At least one specific user 500 associated with the mart 300 and the family affiliate 400 on a regional basis through the third application and the fourth application, respectively, allows the mart 300 and the family affiliate 400 to be 100. ) To send advertisements or events.

For example, referring to FIG. 1, a regional boundary including family affiliates 400 associated with the mart 300 on a regional basis is set, such as reference numeral Z1, and the mart 300 located in the corresponding region and Family affiliates 400 may send advertisements or events to at least one user 500 located in Z1. Here, the at least one user 500 located in Z1 may be a user 500 currently located in Z1, or may be a user 500 having a high frequency of using Z1 inside as a living hall even if not currently located in Z1.

For example, users 500 who sign up for the first application through the mart 300 of Z1 frequently use the mart 300 of Z1 or have a high local association with the mart, so the processor 120 or the server (100) is the user 500 is associated with the mart 300 on a regional basis, and is stored and managed in a database, so that even if the user 500 is located outside the Z1 mart 300 and family of Z1 Affiliates 400 may support sending advertisements and events.

Here, the user 500 may obtain a predetermined point or a given prize according to watching an advertisement or participating in an event. At this time, the point or the prize given to the user 500 is an advertiser's mart 300 or a family affiliate 400.

Meanwhile, the processor 120 or the server 100 sets the mart 300 and the family affiliates 400 to not transmit advertisements and events to users 500 who are not related on a regional basis, and the advertisement or event By limiting the number of times that can be transmitted in units of a predetermined period, it is possible to support the users 500 to avoid inconvenience due to unnecessary advertisements and events.

Next, with reference to FIG. 2, a case in which a specific affiliate 400 is overlapped and interlocked as a family affiliate of each of the first region Z1 and the second region Z2 will be described.

FIG. 2 illustrates a case in which a specific affiliate 400 is overlapped and interlocked as a family affiliate 400-1, 400-2 in each of the first region Z1 and the second region Z2 according to an embodiment of the present invention. It is a configuration diagram of the entire system for explanation.

Specifically, referring to FIG. 1, in supporting a specific affiliate 400 to transmit an advertisement or an event through a fourth application, the first mart belonging to the specific affiliate 400 in the first region Z1 ( 300-1) and the second mart (300-2) belonging to the second area (Z2), each family affiliates (400-1, 400-2) are overlapped and interlocked, the processor 120 or the server 100 ), Allows a specific affiliate 400 to be associated with the first user group 500-1 or the second mart 300-2, which is geographically related to the first mart 300-1, or the second mart 300-2. At least one user group is selected from the second user group 500-2, or some users belonging to the at least one user group are selected so that advertisements or events can be transmitted. It may be possible to limit the number of times that can be transmitted in units of a predetermined period. In addition, a specific cost may be charged to the specific affiliate 400 as an opposite benefit to provide such merits, but is not limited thereto.

For example, if the number of persons corresponding to the first user group 500-1 is 3000 and the number of persons corresponding to the second user group 500-2 is 4000, (i) the first user group 500-1 ) It may be set to send advertisements or events to 3,000 people, (ii) 4000 users of the second user group (500-2), or (iii) (i) and (ii), and in some cases, Among (i), (ii), and (iii), a specific affiliate 400 may be set to transmit advertisements or events to some users who want to target with reference to the user age group, gender, and affiliate usage performance.

At this time, the processor 120 or the server 100 may limit the number of times an advertisement or event can be transmitted for a predetermined period of time, and may also set a percentage of people capable of transmitting advertisements or events by time.

For example, if the ratio of the number of people who can transmit advertisements or events per hour is 1000 people / day, it may be possible to send advertisements or events to 1000 people every day, or to send advertisements or events to 7000 people every 7 days. will be. At this time, the number of times the user 500 receives an advertisement or event for a predetermined period of time is also limited, so that only a specific user can continue to receive the advertisement or event so that there is no inconvenience.

Next, a description will be given of a method of applying the coupon benefit provided by the manufacturer 200 to the user 500 in the mart 300.

Specifically, when information about a product group that a specific user 500 wants to purchase and identification information of a specific user 500 are obtained through the terminal of the mart 300, the processor 120 or the server 100 may With reference to the identification information, when each coupon for a specific item corresponding to at least a part of the group of items obtained in the coupon box corresponding to the specific user 500 exists, each benefit included in each coupon is respectively By applying to the purchase amount of a specific article of the specific user 500 will be able to support to reflect or reflect in the total purchase amount of the product group to be paid.

For example, the A1 coupon (100p) for the A1 product (1000 won) of the manufacturer A in the coupon box of the specific user 500, the A2 coupon (500p) for the A2 product (2500 won), the B product (2200) of the manufacturer B When there is a B coupon (1100p) for the C) and a C coupon (500p) for the C product (5000 won) of the manufacturer C, a specific user 500 is the A1 product (1000 won), the B product (2200 won), It can be assumed that D products (3000 won) and E products (4500 won) are to be purchased.

Here, when a specific user 500 selects the items and goes to the checkout counter of the mart 300, through the terminal of the mart 300 such as a point of sales (POS) system, the specific user 500 wants to purchase items. You will be able to scan the information one by one.

Then, when the cashier of the mart 300 requests identification information to prove that the member is a member of the first application to the specific user 500 or when the corresponding request is displayed on the display of the unmanned checkout counter, a specific user through the terminal of the mart 300 Member authentication may be performed by scanning a multi-dimensional code (eg, barcode or QR code) containing the identification information of 500 or inputting identification information such as a member number and a phone number.

At this time, the processor 120 or the server 100, with reference to the obtained identification information, the A1 product (1000 won), B product selected by the specific user 500 to purchase in the coupon box of the specific user 500 (2200 won), D products (3000 won) and E products (4500 won) of A1 products (1000 won) and B products (2200 won) corresponding to A1 coupon (100p) and B coupon (1100p) benefits It can be applied to each purchase amount.

That is, the final purchase amount of the A1 product is 900 won, and the final purchase price of the B product is 1100 won, and the total purchase amount of the product group to be paid by a specific user 500 is the A1 product + B product + before the coupon is applied. D product + E product = 1000 won + 2200 won + 3000 won + 4500 won = 10700 won, A1 product + B product + D product + E product = 900 won + 1100 won + 3000 won + 4500 won = 9500 Will be won.

In this case, after each coupon is actually used by the user 500, the processor 120 or the server 100 may be settled in such a way that the manufacturer 200 charges the amount corresponding to the coupon.

As described above, if only the user's identification information is presented to use the coupon for each item, the coupons are automatically applied in real time through the server 100, so that the user can apply and calculate the coupon in the conventional mart coupon use system. It can reduce the hassle of showing each coupon to the cashier and scanning through the scanner one by one, or the cashier having to scan each discount code attached to each product or stored separately, and the manager of the mart 300 It is also possible to reduce labor costs for management, such as outputting coupons for goods of the company and placing them near the goods.

Next, the point system according to the present invention will be described in more detail with reference to FIG. 3.

3 is a table for explaining a point system that can be set by each mart and affiliate according to an embodiment of the present invention.

Specifically, the processor 120 or the server 100, (i) allows the mart 300 and the family affiliate 400, the amount of purchase when the user 500 uses the mart 300 or the family affiliate 400 You can support to set the point accumulation rate of each point where each point is accumulated.

For example, as shown in FIG. 3, if the point accumulation rate is set to 5% like the first mart, 50p may be accumulated when a user purchases 1000 won.

In addition, the processor 120 or the server 100 may use (ii) the percentage of points that can be used per purchase amount when using the accumulated points at the mart 300 or family affiliate 400 where the points are accumulated, and other marts When using the points accumulated from (300) or other affiliates (400) in the mart (300) or family affiliates (400), it is possible to support to set the percentage of third-party points that can be used per purchase amount.

For example, referring to FIG. 3, if the user's point usage rate is set to 20% like the first affiliate, even if the user 500 purchases 1000 won, even if the user 500's own holding points exceed the value of 200 won Only points worth 200 won, which is 20% of 1000 won, will be available.

In addition, if the third-party point usage rate is set to 10% like the first affiliate, when the user 500 purchases 1000 won, only the third-party generated points worth the value of 100 won held by the user 500 will be available.

On the other hand, the processor 120 or the server 100, (iii) when the points are used in the mart 300 or family affiliates 400 where the points are accumulated, the preferential conversion rate for points generated by the company, and other marts When using the points accumulated from (300) or other affiliates (400) in the mart (300) or family affiliates (400), it can support to set the inferior conversion rate for points generated by other companies.

For example, referring to FIG. 3, if the preferential conversion ratio is set to 100% as in the first mart, 1000p own generation points owned by the user 500 can be converted into 1000 won, where the user 500 When purchasing 1000 won at the first mart, the percentage of the company's points is 100%, so 1000p can be converted into a value of 1000 won and used.

In addition, if the inferior conversion rate is set to 70% like the first mart, 1000p third-party generated points owned by the user 500 can be converted to 700 won, and the user 500 purchases 1000 won from the first mart. City, the use rate of the company's points is 20%, so a point worth 200 won can be used, and 286p can be converted into a value of 200 won and used. Also, in this case, 800 won, which is the amount other than 200 won, may be settled using the points generated by the company.

Next, the processor 120 or the server 100 may include (i) a purchase frequency or purchase amount for a product group manufactured by a specific manufacturer 200, and (ii) a frequency or purchase amount for a specific mart 300. , (iii) a specific manufacturer 500, a specific mart 300, and a specific affiliate 400 for each specific user 500 whose visit frequency or purchase amount for the specific affiliate 400 meets each corresponding predetermined threshold. ) Designated as each regular customer, and each regular customer uses a specific manufacturer 200, a specific mart 300, and a specific affiliate 400, respectively, or a specific manufacturer 200, a specific mart 300, and It will be able to provide additional benefits when using each of the same affiliates 400 of each specific affiliate 400.

For example, when the user 500 frequently purchases □□ ramen manufactured by a specific manufacturer 200, the user 500 is designated as a regular customer of the specific manufacturer 200, and the user 500 When purchasing other goods of the corresponding manufacturer 200, it may be set so that points of 1.1 times the basic point accumulation rate are accumulated, or discount coupons of other manufacturers that manufacture ramen can be set to be provided at a higher frequency than other users. .

In addition, if the monthly purchase amount of the user 500's fresh fruit juice specialty store A falls within the top 5% of all users, the user 500 is designated as a regular customer of the fresh fruit juice specialty store A, and the user 500 If you use the store specializing in fresh fruit juice, you will be able to offer discounts at every purchase point, or if you use other store specializing in fresh fruit juice, you will be able to provide a higher point accumulation rate than stores in other industries.

Next, the processor 120 or the server 100 supports the user 500 to set the mart 300 or the affiliate 400 as a favorite store that can receive additional benefits, but the user within a predetermined period ( Determine the rating of the user 500 according to the point accumulation rate of 500, and the number of stores of the mart 300 or affiliate 400 that the user 500 can set as a favorite store according to the rating of the user 500 Will be able to decide.

For example, when a user 500 uses a mart 300 or an affiliate 400 set as a favorite store, a separate discount or additional point accumulation benefit is provided for each purchase, and the first application The higher the point accumulation rate for a given period of time, the higher the rating of the user 500 and the more setting of the user 500 to select more favorite stores, the more excellent users will be able to support.

Next, a method of updating the geographical boundary of the living zone according to the present invention will be described with reference to FIG. 4.

4 is an exemplary diagram for explaining a method of updating a geographical boundary of a living area according to an embodiment of the present invention.

Specifically, when it is assumed that at least one mart 300 and family affiliates 400 that are associated with each other on a regional basis form one living zone, the processor 120 or the server 100 may include the mart 300 and The geographical boundary of the first living zone Z1 may be determined by referring to the location information of the family affiliate 400.

Illustratively, the edge of the sum of at least one administrative area including the mart 300 and the family affiliate 400 (for example, the area combining Yeoksam-dong and Seocho-dong) is determined as the geographical boundary of the first living zone (Z1), or , From the locations of the mart 300 and the family affiliate 400, it is possible to determine the edge of the first living zone Z1 as the edge of the area including a predetermined radius (eg, 1 km).

Here, referring to FIG. 4, a first mart group (first-first mart) and a first affiliate group (first-one affiliates, corresponding to a first living zone Z1) among a plurality of users 500 for a predetermined period of time. A specific user 500 having a frequency of visits to the 1-2 affiliates and the 1-3 affiliates) is equal to or greater than the first threshold value, and may be classified into the first living user group 500-1.

For example, the first mart group (first-1 mart) and the first affiliate group (first-1) corresponding to the first living zone Z1, even if they are not the users 500 residing in the first living zone Z1 A group of users 500 who have more than 80% of the number of visits to affiliates, 1-2 affiliates, and 1-3 affiliates) is 80% or more of the number of visits to mart 300 and affiliates 400 in the entire region. 500-1).

At this time, the second mart group corresponding to the second living zone Z2 located within a predetermined range of the geographic boundary of the first living zone Z1 among the outside areas of the first living zone Z1 (2-1 mart, 2nd mart) 2 Mart) and the 2nd affiliated group (2-1 affiliated, 2-2 affiliated, 2-3 affiliated) among the 2nd threshold, the frequency of visits of the first living area user group 500-1 is greater than or equal to the second threshold The geographical boundary of the first living zone Z1 may be updated by including the mart 300-2-1 and the specific second affiliate 400-2-2 in the first living zone Z1.

That is, referring to FIG. 4, among the external areas of the first living zone Z1, the frequency of visits of the first living zone user group 500-1 within the second living zone Z2 close to the first living zone Z1 is specified. The second mart (300-2-1) and a specific second affiliate (400-2-2) may be included in the first living zone (Z1).

Illustratively, the first mart group (the first-first mart) and the first affiliate group (the first-first affiliate, the first-2 affiliate) within the first living zone (Z1) of the first living zone user group 500-1 , 2-3 Mart (300-2-1) and 2-2 Affiliate (400-) of the 1st user group (500-1), when the average of the number of monthly visits to the 1-3 affiliate) is 5 times 2-2) If the average number of monthly visits for each is 3.5 or more, which is 70% of the 5 times above, 2-1 Mart (300-2-1) and 2-2 affiliates (400-2-2) are excluded. The geographical boundary of the first living zone Z1 may be updated by including it in one living zone Z1.

At this time, although the specific second mart 300-2-1 and the specific second affiliate 400-2-2 are included in the first living zone Z1, the specific second mart 300-2-1 and specific Geographical association between the second affiliate (400-2-2) and the rest of the second living zone (Z2) stores or the specific second mart (300-2-1) and specific second affiliate of the second living zone user group (500-2) Depending on the frequency of visits to (400-2-2), a specific second mart (300-2-1) and a specific second affiliate (400-2-2) may be managed in duplicate as a second living zone (Z2). There will be.

The embodiments according to the present invention described above may be implemented in the form of program instructions that can be executed through various computer components and can be recorded in a computer-readable recording medium. The computer-readable recording medium may include program instructions, data files, data structures, or the like alone or in combination. The program instructions recorded on the computer-readable recording medium may be specially designed and configured for the present invention or may be known and available to those skilled in the computer software field. Examples of computer-readable recording media include magnetic media such as hard disks, floppy disks, and magnetic tapes, optical recording media such as CD-ROMs, DVDs, and magneto-optical media such as floptical disks. media), and hardware devices specifically configured to store and execute program instructions such as ROM, RAM, flash memory, and the like. Examples of program instructions include not only machine language codes produced by a compiler, but also high-level language codes that can be executed by a computer using an interpreter or the like. The hardware device may be configured to operate as one or more software modules to perform processing according to the present invention, and vice versa.

In the above, the present invention has been described by specific matters such as specific components, etc. and limited embodiments and drawings, which are provided to help the overall understanding of the present invention, but the present invention is not limited to the above embodiments , Those skilled in the art to which the present invention pertains can make various modifications and variations from these descriptions.

Therefore, the spirit of the present invention is not limited to the above-described embodiment, and should not be determined, and all claims that are equally or equivalently modified as well as the claims below will fall within the scope of the spirit of the present invention. Would say

100: server 110: communication unit
120: processor 200: manufacturer
300: Mart 400: Affiliate
500: user Z1: first area, first living zone
Z2: Area 2, Area 2

Claims (20)

In the method of integrating and managing information of manufacturers, marts, family affiliates, and customers,
(a) a server, obtaining information about a manufacturer and information about a mart to provide a place to sell goods manufactured by the manufacturer;
(b) the server acquiring information on a candidate group of affiliates, which is a company that is locally related to the mart recommended by a user who purchases a predetermined item from the mart; And
(c) When the server selects at least one specific affiliate candidate among the affiliate candidate groups based on predetermined criteria, the specific affiliate candidate is designated as the family affiliate of the mart, and the point system of the mart and the points of the family affiliate Matching and managing the system;
It includes,
Assuming that at least one of the marts and the family affiliates, which are related to each other on a regional basis, constitute one living zone,
The server determines the geographical boundary of the first living zone with reference to the location information of the mart and the family affiliate,
Among the plurality of users for a predetermined period, a specific user whose frequency of visits to the first mart group and the first affiliate group corresponding to the first living zone is greater than or equal to a first threshold is classified as a first living zone user group,
Among the second mart group and the second affiliate group corresponding to the second living zone located within a predetermined range of the geographical boundary of the first living zone among the external areas of the first living zone, the frequency of visits of the first living zone user group is second. And updating a geographical boundary of the first living zone by including a specific second mart above a threshold and a specific second affiliated company in the first living zone. According to claim 1,
The family affiliates linked with the mart are categorized into industry-specific categories and managed in a predetermined database.
In the step (c), in selecting the candidate for the specific affiliate, it is determined whether the mart is the same or similar to the administrative area to which the mart belongs, judges whether the mart belongs to a predetermined radius, and corresponds to the affiliate candidate group And selecting based on at least some of the determination as to whether the number of family affiliates of a specific category is below a predetermined threshold. According to claim 1,
In obtaining information about the affiliate candidate group, in a state in which the first application provided by the server is installed on the user's terminal, the server requests the user to recommend the affiliate candidate group, thereby allowing the affiliate from the user Get information about the candidates,
And if the specific affiliate candidate among the affiliate candidate groups is designated as the family affiliate of the mart, the server provides a predetermined point to the user who has recommended the specific affiliate candidate. According to claim 1,
With the second application provided by the server installed on the terminal of the manufacturer,
The server supports the manufacturer to transmit an advertisement or coupon for a specific product manufactured by the manufacturer to the user,
And if the specific item is not found in the mart or it is confirmed that there is no inventory, the server supports the user to request the specific item to the mart. According to claim 1,
In the state in which the third application and the fourth application provided by the server are respectively installed in the terminal of the mart and the terminal of the family affiliate,
The server enables the mart and the family affiliate to transmit advertisements or events to at least one specific user that is geographically associated with the mart and the family affiliate through the third application and the fourth application, respectively. Method characterized in that. The method of claim 5,
In supporting a specific affiliate to transmit the advertisement or the event through the fourth application,
When the specific affiliate is overlapped and interlocked as a family affiliate of each of the first mart belonging to the first region and the second mart belonging to the second region, the server causes the specific affiliate to be geographically based on the first mart. The advertisement or the advertisement may be selected by selecting at least one user group among the first user group associated with the second user group or the second user group associated with the second mart, or by selecting some users belonging to the at least one user group. Method for supporting the transmission of an event and limiting the number of times the specific affiliate can transmit the advertisement or the event in units of a predetermined period. According to claim 1,
When information about a product group that a specific user wants to purchase and identification information about the specific user are obtained through the terminal of the mart,
The server, if each coupon for a specific item corresponding to at least a part of the obtained product group in the coupon box corresponding to the specific user, with reference to the identification information, included in each of the coupons And applying each benefit to the purchase amount of each specific article, to support or reflect the total purchase amount of the article group to be paid by the specific user. According to claim 1,
The server, (i) the mart and the family affiliate, when the user uses the mart or the family affiliate, each point accumulation rate for each point that is accumulated per purchase amount, (ii) each of the accumulated points Percentage of use of the company's points that can be used per purchase amount when used in the mart or the family affiliate where the points are accumulated, and points that are accumulated in other marts or other affiliates can be used per purchase amount when used in the mart or the family affiliate Third-party point usage rate, (iii) When the accumulated points are used in the mart or the family affiliate where the points are accumulated, the preferential conversion ratio of points generated by the company and the points accumulated in other marts or other affiliates Or when used by the above family affiliates Wherein to help establish inferior in terms of percentage of the points. According to claim 1,
The server may include (i) purchase frequency or purchase amount for a product group manufactured by a specific manufacturer, (ii) frequency or purchase amount of a visit to a specific mart, and (iii) frequency or purchase amount of a visit to a specific affiliate. Designate each specific user that satisfies a predetermined threshold as a regular customer of each of the specific manufacturer, the specific mart, and the specific affiliate,
Providing additional benefits when each of the regular customers respectively use the specific manufacturer, the specific mart, and the specific affiliate, or each of the same manufacturer, the specific mart, and the specific affiliate, respectively. How to feature. delete In the server that integrates and manages information of manufacturers, marts, family affiliates, and customers,
Acquire information about the manufacturer and information about a mart to provide a place to sell and sell goods manufactured by the manufacturer, and are associated on a regional basis with the mart recommended by a user who purchases a predetermined item from the mart. A communication unit that acquires information about a candidate group of affiliates that are businesses; And
Select at least one specific affiliate candidate among the acquired affiliate candidate groups according to predetermined criteria, designate the specific affiliate candidate as the family affiliate of the mart, and manage the point system of the mart and the point system of the family affiliate to match Processor;
It includes,
The processor,
Assuming that at least one of the marts and the family affiliates, which are related to each other on a regional basis, constitute one living zone,
The processor determines the geographical boundary of the first living zone with reference to the location information of the mart and the family affiliate,
Among the plurality of users for a predetermined period, a specific user whose frequency of visits to the first mart group and the first affiliate group corresponding to the first living zone is greater than or equal to a first threshold is classified as a first living zone user group,
Among the second mart group and the second affiliate group corresponding to the second living zone located within a predetermined range of the geographical boundary of the first living zone among the external areas of the first living zone, the frequency of visits of the first living zone user group is second. A server characterized in that the geographic boundary of the first living zone is updated by including a specific second mart above a threshold and a specific second affiliate in the first living zone. The method of claim 11,
The family affiliates linked with the mart are categorized into industry-specific categories and managed in a predetermined database.
In selecting the specific affiliate candidate, the processor determines whether the mart is the same or similar to the administrative area to which the mart belongs, determines whether it belongs within a predetermined radius from the mart, and of a specific category corresponding to the affiliate candidate group A server characterized by selecting based on at least a part of the judgment as to whether the number of family affiliates is below a predetermined threshold. The method of claim 11,
In acquiring information on the affiliate candidate group, the first application provided by the processor is installed in the user's terminal, and the processor requests the user to recommend the affiliate candidate group through the communication unit. Obtain information about the candidate candidate group from the user,
A server characterized in that when the specific affiliate candidate among the affiliate candidate groups is designated as the family affiliate of the mart, the processor provides a predetermined point to the user who has recommended the specific affiliate candidate. The method of claim 11,
With the second application provided by the processor installed in the terminal of the manufacturer,
The processor supports the manufacturer to transmit an advertisement or coupon for a specific product manufactured by the manufacturer to the user,
When it is confirmed that the specific item is not in stock in the mart or that there is no inventory, the processor is characterized in that the server to support the user to request the specific item to the mart. The method of claim 11,
In the state in which the third application and the fourth application provided by the processor are respectively installed in the terminal of the mart and the terminal of the family affiliate,
The processor enables the mart and the family affiliate to transmit advertisements or events to at least one specific user that is geographically associated with the mart and the family affiliate through the third application and the fourth application, respectively. Server characterized in that. The method of claim 15,
In supporting a specific affiliate to transmit the advertisement or the event through the fourth application,
When the specific affiliate is overlapped and interlocked as a family affiliate of each of the first mart belonging to the first region and the second mart belonging to the second region, the processor causes the specific affiliate to be geographically based on the first mart. The advertisement or the advertisement may be selected by selecting at least one user group among the first user group associated with the second user group or the second user group associated with the second mart, or by selecting some users belonging to the at least one user group. Server to support the transmission of an event, and to limit the number of times that the specific affiliate can transmit the advertisement or the event in units of a predetermined period. The method of claim 11,
When information about a product group that a specific user wants to purchase and identification information about the specific user are obtained through the terminal of the mart,
The processor, when each coupon for a specific item corresponding to at least a part of the obtained product group in the coupon box corresponding to the specific user, with reference to the identification information, included in each of the coupons Server by applying each benefit to the purchase amount of each of the specific items to reflect or reflect in the total purchase amount of the group of goods that the specific user should pay. The method of claim 11,
The processor, (i) the mart and the family affiliate, when the user uses the mart or the family affiliate, each point accumulation rate of the points are accumulated per purchase amount, (ii) each of the accumulated points Percentage of use of the company's points that can be used per purchase amount when used in the mart or the family affiliate where the points are accumulated, and points that are accumulated in other marts or other affiliates can be used per purchase amount when used in the mart or the family affiliate Third-party point usage rate, (iii) When the accumulated points are used in the mart or the family affiliate where the points are accumulated, the preferential conversion ratio of points generated by the company and the points accumulated in other marts or other affiliates Or when used by the above family affiliates Server, characterized in that the support so that you can set for the poor in terms of percentage points occurred. The method of claim 11,
The processor may include (i) purchase frequency or purchase amount for a product group manufactured by a specific manufacturer, (ii) frequency or purchase amount for a specific mart, and (iii) frequency or purchase amount for a specific affiliate. Designate each specific user that satisfies a predetermined threshold as a regular customer of each of the specific manufacturer, the specific mart, and the specific affiliate,
Providing additional benefits when each of the regular customers respectively use the specific manufacturer, the specific mart, and the specific affiliate, or each of the same manufacturer, the specific mart, and the specific affiliate, respectively. Server characterized. delete

Images