KR101751924B1 - Method and system for retargeting mobile advertisement to TV viewer - Google Patents

Method and system for retargeting mobile advertisement to TV viewer Download PDF

Info

Publication number
KR101751924B1
KR101751924B1 KR1020150139834A KR20150139834A KR101751924B1 KR 101751924 B1 KR101751924 B1 KR 101751924B1 KR 1020150139834 A KR1020150139834 A KR 1020150139834A KR 20150139834 A KR20150139834 A KR 20150139834A KR 101751924 B1 KR101751924 B1 KR 101751924B1
Authority
KR
South Korea
Prior art keywords
mobile device
sound wave
product
advertisement
mobile
Prior art date
Application number
KR1020150139834A
Other languages
Korean (ko)
Other versions
KR20170051554A (en
Inventor
김태현
Original Assignee
주식회사 사운들리
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 주식회사 사운들리 filed Critical 주식회사 사운들리
Priority to KR1020150139834A priority Critical patent/KR101751924B1/en
Priority to PCT/KR2016/010812 priority patent/WO2017061725A1/en
Publication of KR20170051554A publication Critical patent/KR20170051554A/en
Application granted granted Critical
Publication of KR101751924B1 publication Critical patent/KR101751924B1/en

Links

Images

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/254—Management at additional data server, e.g. shopping server, rights management server
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/254—Management at additional data server, e.g. shopping server, rights management server
    • H04N21/2542—Management at additional data server, e.g. shopping server, rights management server for selling goods, e.g. TV shopping

Abstract

According to an embodiment of the present invention, there is provided a method of controlling a mobile device, comprising: sensing a sound wave output from a TV displaying an image including a product; Collecting usage information indicating whether the mobile device is in use; And determining a product to be advertised to the mobile device based on the detected sound wave detection information on the sound wave and the usage information of the mobile device, wherein the sound wave detection information includes a sound wave output from the TV And the usage information of the mobile device includes mobile device usage data indicating whether the mobile device is used by a viewer, wherein the usage information of the mobile device includes retouching history information indicating a history of the mobile advertisement, May be provided.

Description

[0001] The present invention relates to a method and system for retargeting mobile advertisements to TV viewers,

The present invention relates to a method and system for retargetting mobile advertisements to TV viewers.

Description of the Related Art [0002] Conventional TV advertising techniques are disclosed using sound waves of a non-audible band. For example, Korean Patent Registration No. 1363454 (Apr. 20, 2014) (a system for providing a user-customized advertisement based on sound signals output from a TV, a method for providing a user-tailored advertisement, and a computer- Media) discloses a technique using a sound wave of a non-audible band.

The TV advertisement technology disclosed in the Korean Patent Registration Gazette is a technique of performing a tailored advertisement for a viewer who actually watches TV, but there may be a problem that the viewer who uses the mobile device can not distinguish whether the viewer is using the mobile device while the TV is on have.

According to an embodiment of the present invention, there is provided a method and system for retouching a mobile advertisement, which can precisely grasp which product is exposed to a viewer among the products exposed through a TV and provide it to a viewer.

According to an embodiment of the present invention, there is provided a method of retouching a mobile advertisement that can accurately grasp what a product is exposed to a viewer and provide to a viewer, among products exposed through a TV, and an advertisement decision server do.

According to an embodiment of the present invention, there is provided a mobile device used in a method and system for retouching a mobile advertisement that can precisely grasp which product is exposed to a viewer among products exposed through a TV and provide the viewer with a viewer .

According to an embodiment of the present invention, there is provided a program for executing a method of retouching a mobile advertisement that can accurately grasp a product exposed from a viewer through a TV and provide the viewer with a viewer.

According to an embodiment of the present invention, there is provided a method of controlling a mobile device, comprising: sensing a sound wave output from a TV displaying an image including a product; Collecting usage information indicating whether the mobile device is in use; And determining a product to be advertised to the mobile device based on the detected sound wave detection information on the sound wave and the usage information of the mobile device, wherein the sound wave detection information includes a sound wave output from the TV And the usage information of the mobile device includes mobile device usage data indicating whether the mobile device is used by a viewer, wherein the usage information of the mobile device includes retouching history information indicating a history of the mobile advertisement, May be provided.

According to another embodiment of the present invention, an advertisement decision server for determining a mobile advertisement to be retargeted to a TV viewer

Determining a product to be advertised to the mobile device based on the sound wave detection information detected by the mobile device owned by the viewer and the usage information of the mobile device; A program for causing a computer to execute a method for determining a mobile advertisement, the sound wave detection information including sound wave reception history data indicating a history of receiving a sound wave output from the TV, The mobile device usage data indicating whether or not the mobile device is used by the mobile device.

According to another embodiment of the present invention,

Sensing a sound wave output from a TV displaying a video including a product;

Collecting usage information indicating whether the mobile device is in use; And transmitting sound wave detection information sensed by the mobile device owned by the viewer and usage information of the mobile device to the advertisement determination server, the program comprising the steps of:

Wherein the sound wave detection information includes sound wave reception history data indicating a history of receiving a sound wave output from the TV, and the usage information of the mobile device includes mobile device usage data indicating whether the mobile device is used by a viewer A computer-readable medium on which a program is recorded can be provided.

According to one or more embodiments of the present invention, it is possible to precisely grasp which product is exposed to viewers based on the sound transmission / reception technology and data used by the mobile device, and provide the mobile advertisement to the viewers.

FIG. 1 is a diagram for explaining a system for retouching a mobile advertisement to a TV viewer according to an embodiment of the present invention. Referring to FIG.
FIG. 2 is a diagram for explaining a method for the advertisement determination server 7 to determine a mobile advertisement to be retargeted to the mobile device 5. FIG.
3 is a diagram for explaining a method of retouching a mobile advertisement to a TV viewer according to an embodiment of the present invention.

BRIEF DESCRIPTION OF THE DRAWINGS The objects, features and advantages of the present invention will become readily apparent from the following preferred embodiments with reference to the accompanying drawings. However, the present invention is not limited to the embodiments described herein but may be embodied in other forms. Rather, the embodiments disclosed herein are provided so that the disclosure can be thorough and complete, and will fully convey the scope of the invention to those skilled in the art. In this specification, when an element is referred to as being on another element, it means that it can be formed directly on the other element, or a third element may be placed therebetween.

The terminology used herein is for the purpose of illustrating embodiments and is not intended to be limiting of the present invention. In the present specification, the singular form includes plural forms unless otherwise specified in the specification. The terms "comprises" and / or "comprising" used in the specification do not exclude the presence or addition of one or more other elements.

Hereinafter, the present invention will be described in detail with reference to the drawings. In describing the specific embodiments below, various specific details have been set forth in order to explain the invention in greater detail and to assist in understanding it. However, it will be appreciated by those skilled in the art that the present invention may be understood by those skilled in the art without departing from such specific details. In some instances, it should be noted that portions of the invention that are not commonly known in the description of the invention and are not significantly related to the invention do not describe confusing reasons for explaining the present invention.

Referring to FIG. 1, a system for retargeting a mobile advertisement to a TV viewer according to an exemplary embodiment of the present invention (hereinafter, referred to as a 'mobile advertisement retouching system') includes a TV receiver 1, a mobile device 5, an advertisement decision server 7, an advertisement server 9, and a product advertisement schedule DB 11.

A television receiver (TV) (hereinafter, referred to as 'TV') 1 can output a broadcast image and a sound wave. In this embodiment, a commercial product (for example, product placement) may be included in the broadcast image, and a sound wave may include a sound wave of a non-audible range.

Techniques for outputting sound waves in the non-audible range on the TV 1 include, for example, Korean Patent Registration No. 1363454 (Apr. 20, 2014) (a system for providing a user-customized advertisement based on sound signals output from a TV, And a computer-readable recording medium on which the MIM service program is recorded).

In this specification, the term 'non-audible band' means a frequency band that can not be perceived by human beings if the sound volume is below a certain sound level within a sound band, and 'audible band' , Where the non-audible range may vary depending on the intensity of the sound pressure of the outputted sound. A detailed description of the " non-audible spectrum " is shown in FIG. 8 of the disclosure of Korean Patent Laid-Open Publication No. 2015-0049411 (May 5, 2015).

In the present specification, the mobile device 5 is a device capable of receiving a message and outputting a video and a voice, such as a smart phone, a smart watch, a tablet PC, a PDA phone, and the like. Here, a smartphone refers to a device capable of providing not only a telephone call but also functions provided by a personal computer (PC). The smart watch is a device that provides not only functions provided by a general clock but also improved functions The tablet PC means a portable PC (personal computer) equipped with a touch screen as a main input device, and the PDA phone means a personal digital assistant (PDA) (Personal Digital Assistant) equipped with a mobile communication module.

The mobile device 5 can sense the sound wave output from the TV displaying the image and collect usage information indicating whether the viewer 3 is using the mobile device 5 itself.

The mobile device 5 also transmits the sound wave detection information which senses the sound wave outputted from the TV 1 and the use information of the mobile device 5 to the advertisement decision server 7, It is possible to receive an advertisement determined from the outside.

The advertisement received by the mobile device 5 is based on the product advertisement schedule indicating the sound wave detection information and usage information of the mobile device 5 and the exposure time of the products included in the image output from the TV 1 and the type of the product .

The mobile device 5 can also display the mobile advertisement received from the outside (for example, the advertisement server 9) to the advertisement viewer 3. Here, the mobile advertisement may be displayed by, for example, a mobile advertisement retouching application described later, or may be displayed by another application (meaning any application installed and executed in the mobile device 5).

The mobile device 5 also provides information (for example, a URL) that can be viewed by connecting the advertisement to the advertisement server 9 with the advertisement of the product that has been retargeted to the user 5 from the advertisement decision server 7 Or may be provided with an advertisement for the retargeted goods directly from the advertisement server 9 to himself / herself.

The 'sound wave detection information' includes sound wave reception history data indicating a history according to the time when the mobile device 5 receives the sound wave output from the TV 1.

The 'usage information of the mobile device' may include data indicating whether the viewer 3 uses the mobile device 1.

The 'commodity advertisement schedule' includes commodity exposure data indicating the exposure time of the commodities included in the image output from the TV 1 and the type of commodity. 2 (a) schematically shows the product exposure data indicating the exposure time and the type of product included in the image output from the TV 1.

The 'sound wave reception history data' includes, for example, data indicating whether sound waves are received over time. FIG. 2 (b) schematically shows data indicating whether sound waves are received over time. Referring to FIG. 2 (b), the mobile device 5 can receive the time when the sound wave is received.

The 'mobile device usage data' may include, for example, data indicating whether the display unit (not shown) of the mobile device 1 is activated. Fig. 2 (c) is a graphical representation of data indicating whether the display unit is activated. Referring to FIG. 2 (c), it can be known at what time the display unit is activated.

The mobile device 5 according to one embodiment of the present invention includes at least a computer processor (not shown), a memory (not shown), a display portion, and a mobile advertising retouching application (computer program) .

The memory is a computer readable medium and the mobile advertising retouching application may be loaded into memory and executed under the control of a computer processor.

The mobile advertisement retouching application is a method of retouching a mobile advertisement to a viewer 3 who viewed a product exposed on a TV 1 image (hereinafter, referred to as 'a method of retouching a mobile advertisement'), Can be executed by the mobile device (5) in cooperation with the server (7).

For example, a method for retouching a mobile advertisement includes a step of detecting a sound wave output from the TV 1 displaying an image containing a product, a step of collecting usage information indicating whether the mobile device 5 is in use Transmitting the sound wave detection information sensed by the mobile device 1 and usage information of the mobile device 1 to the advertisement decision server 7 and receiving the mobile advertisement retested from the mobile device 5 from the outside .

The advertisement decision server 7 can determine the mobile advertisement to be retargeted to the mobile device 5 held by the viewer 3 who watches the goods exposed to the TV image. The mobile advertisement determined to be retargeted may be provided to the mobile device 5 by the advertisement server 9.

The advertisement decision server 7 can determine a product to be advertised to the mobile device 5 based on the sound wave sensing information sensed by the mobile device 5, the usage information of the mobile device 5, and the product advertisement schedule.

The advertisement determination server 7 receives the sound wave detection information and the usage information of the mobile device 5 from the mobile device 5 and stores the sound wave detection information and the usage information in the product advertisement schedule DB 7 It is possible to determine the mobile advertisement to be retargeted to the mobile device 5 by referring to the product advertisement schedule.

FIG. 2 is a diagram for explaining a method for the advertisement determination server 7 to determine a mobile advertisement to be retargeted to the mobile device 5. FIG.

(B) is a graph showing the product exposure data of the advertisement products exposed to the TV 1 by the mobile device 5, (C) schematically shows the usage information of the mobile device 5. In the example of FIG.

The advertisement decision server 7 refers to the sound wave reception history data to know the time when the mobile device 5 has received the sound wave and refers the usage information of the mobile device 5 to the viewer 3 ) Can estimate the unused time. That is, the advertisement decision server 7 can know the time when the mobile device 5 is not used and the time when the sound wave is received, and when the time when the mobile device 5 is not used and the sound wave is received The time at which the time overlaps can be estimated as the time at which the viewer 3 actually watched the TV 1 (hereinafter, referred to as "TV actual viewing time").

The advertisement decision server 7 refers to the product exposure data to know the product advertised in the TV actual viewing time and determines the product as an object of the advertisement to be retargeted to the mobile device 5. [ In the example of FIG. 2, the advertisement determination server 7 will determine the 'oral' as the target of the advertisement to be retargeted to the mobile device 5. That is, the advertisement decision server 7 notifies the mobile device 5 of a product exposed while the mobile device 5 is not in use during the time when the mobile device 5 receives the sound wave output from the TV 1 It can be determined as a product to be advertised.

The advertisement server 9 can receive from the advertisement decision server 7 the identification information of the goods determined to be advertised to the mobile device 5 (information identifying the goods - for example, the ID of the goods).

The advertisement server 9 can provide the mobile device 5 with an advertisement for the goods having the identification information of the goods received from the advertisement decision server 7. [

The advertisement decision server 7 according to an embodiment of the present invention may include at least a computer processor (not shown), a memory (not shown), and a mobile advertising retouching server program (not shown) have.

The memory is a computer-readable medium, and the mobile advertising retouching server program can be loaded into memory and executed under the control of a computer processor.

The mobile advertisement retouching server program executes a method of retouching a mobile advertisement to a viewer 3 who has viewed a product exposed to the TV 1 image in cooperation with the mobile device 5 to execute the advertisement determination server 7 .

The mobile advertisement retouching server program can also provide an advertisement to the viewer 3 in association with the advertisement server 9 for retouching.

The mobile advertisement retouching server program can determine a mobile advertisement to be retargeted to the mobile device 5 owned by the viewer 3 who watches a product exposed to the TV image.

The mobile advertisement retouching server program can determine a product to be advertised to the mobile device 5 based on the sound wave detection information sensed by the mobile device 5, the usage information of the mobile device 5, and a product advertisement schedule.

The mobile advertisement retouching server program, when receiving the sound wave detection information and the usage information of the mobile device 5 from, for example, the mobile device 5, transmits the sound wave detection information, usage information, The user can determine the mobile advertisement to be retargeted to the mobile device 5 by referring to the stored product advertisement schedule.

3 is a diagram for explaining a method of retouching a mobile advertisement to a TV viewer according to an embodiment of the present invention.

Hereinafter, it is assumed that a method of retouching a mobile advertisement to a TV viewer according to an exemplary embodiment of the present invention is applied to the system of FIG. 1.

Referring to FIGS. 1 and 3, a method of retouching a mobile advertisement to a TV viewer according to an embodiment of the present invention is a method of retargeting a mobile advertisement to a TV receiver 1, A step S103 of collecting usage information indicating whether the mobile device 5 is in use or not, a step S103 of collecting usage information indicating whether the mobile device 5 is in use, (S105) of determining a product to be advertised to the mobile device 5 based on the usage information of the mobile device 5 and the usage information of the mobile device 5, and the step S105 (determining the product to be advertised to the mobile device 5) The step S107 of providing the advertisement for the advertisement to the mobile device 5 by the advertisement server 9 and the step S109 of outputting the advertisement for the goods provided from the advertisement server 9 by the mobile device 5 can do.

The step S105 (the step of determining a product to be advertised to the mobile device 5) is a step of determining whether or not the product exposure data, the sound wave reception history data and the product exposure data corresponding to the time included in the image output from the TV 1 ) With reference to all of the usage data of the user.

In step S105, for example, when the mobile device 5 receives the sound wave output from the TV 1 and determines that the product exposed while the mobile device 5 is not used is a product to be advertised to the mobile device Lt; / RTI >

The components and operations of the TV viewer according to an exemplary embodiment of the present invention will be described with reference to FIGS. 1 and 2. FIG.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is to be understood that the invention is not limited to the disclosed exemplary embodiments, but, on the contrary, Various modifications and variations are possible. Therefore, the scope of the present invention should not be limited to the described embodiments, but should be determined by equivalents to the scope of the appended claims, as well as the appended claims.

1: TV 3: viewers
5: mobile device 7: advertisement decision server
9: Ad server 11: Product advertisement schedule DB

Claims (16)

The mobile device sensing a sound wave output from a TV displaying an image including a product;
Collecting usage information indicating whether the mobile device is in use by the mobile device; And
And determining, by the advertisement determination server, a product to be advertised to the mobile device based on the detected sound wave detection information for the sound wave and the usage information of the mobile device,
Wherein the sound wave detection information includes sound wave reception history data indicating a history of receiving sound waves output from the TV, and the usage information of the mobile device includes mobile device usage data indicating whether the mobile device is used by a viewer ,
The mobile device usage data
And data indicating whether or not the display unit of the mobile device is activated,
The step of determining a product to be advertised to the mobile device
The advertisement decision server refers to both the product exposure data according to time of the product, the information about the product exposed through the TV image, the sound wave reception history data, and the mobile device use data as,
Wherein the advertisement decision server is a step of determining a product exposed while the mobile device is not used as a product to be advertised to the mobile device during a time when the mobile device receives a sound wave output from the TV,
The sound wave reception history data
Wherein the data is data indicating whether a sound wave is received according to time. The method according to claim 1,
Wherein the sound wave output from the TV includes a sound wave of a non-audible range. delete delete delete 3. The method according to claim 1 or 2,
Further comprising the step of the advertisement server transmitting an advertisement for a product determined at the step of determining the advertisement to be a product to be displayed on the mobile device to the mobile device. To the advertisement decision server that determines the mobile advertisement to be retargeted to the TV viewer
Determining a product to be advertised to the mobile device based on the sound wave detection information detected by the mobile device owned by the viewer and the usage information of the mobile device; A program for executing a method for determining a mobile advertisement,
Wherein the sound wave detection information includes sound wave reception history data indicating a history of receiving sound waves output from the TV, and the usage information of the mobile device includes mobile device usage data indicating whether the mobile device is used by a viewer ,
The mobile device usage data
And data indicating whether or not the display unit of the mobile device is activated,
The step of determining a product to be advertised to the mobile device
Referring to both the product exposure data according to time of the product, the information about the product exposed through the TV image, the sound wave reception history data, and the mobile device use data
Determining a product exposed while the mobile device is not in use as a product to be advertised to the mobile device during a time when the mobile device receives a sound wave output from the TV,
The sound wave reception history data
And the data indicating whether or not the sound wave is received according to time. 8. The method of claim 7,
Wherein the sound wave output from the TV includes a sound wave of a non-audible range. delete delete delete 9. The method according to claim 7 or 8,
A method for determining a mobile advertisement to retarget to a viewer includes:
Wherein the information about the product determined in the step of determining the product to be advertised to the mobile device is transmitted to the advertisement server. On mobile devices
Sensing a sound wave output from a TV displaying a video including a product;
Collecting usage information indicating whether the mobile device is in use; And
And transmitting the sound wave detection information sensed by the mobile device owned by the viewer to the advertisement determination server, using the sound wave output from the TV,
Wherein the sound wave detection information includes sound wave reception history data indicating a history of receiving sound waves output from the TV, and the usage information of the mobile device includes mobile device usage data indicating whether the mobile device is used by a viewer ,
The mobile device usage data
And data indicating whether or not the display unit of the mobile device is activated,
The method
A mobile advertisement determined by referring to both the product exposure data on the product included in the TV image with time, the information on the product exposed through the TV image, the sound wave reception history data, and the mobile device usage data, Further comprising receiving by the mobile device,
The mobile advertisement, which the mobile device receives,
The time when the mobile device receives the sound wave output from the TV, the time when the mobile device is not used,
The sound wave reception history data
And the data indicating whether or not the sound wave is received according to time. 14. The method of claim 13,
Wherein the sound wave output from the TV includes a sound wave of a non-audible range. delete delete
KR1020150139834A 2015-10-05 2015-10-05 Method and system for retargeting mobile advertisement to TV viewer KR101751924B1 (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
KR1020150139834A KR101751924B1 (en) 2015-10-05 2015-10-05 Method and system for retargeting mobile advertisement to TV viewer
PCT/KR2016/010812 WO2017061725A1 (en) 2015-10-05 2016-09-27 Method and system for retargeting mobile advertisements to tv viewers

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
KR1020150139834A KR101751924B1 (en) 2015-10-05 2015-10-05 Method and system for retargeting mobile advertisement to TV viewer

Publications (2)

Publication Number Publication Date
KR20170051554A KR20170051554A (en) 2017-05-12
KR101751924B1 true KR101751924B1 (en) 2017-06-30

Family

ID=58487989

Family Applications (1)

Application Number Title Priority Date Filing Date
KR1020150139834A KR101751924B1 (en) 2015-10-05 2015-10-05 Method and system for retargeting mobile advertisement to TV viewer

Country Status (2)

Country Link
KR (1) KR101751924B1 (en)
WO (1) WO2017061725A1 (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20230038085A (en) 2021-09-10 2023-03-17 주식회사 링거스튜디오 Multimedia watermark embedding method using inaudible sound waves

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101855408B1 (en) * 2017-07-27 2018-06-08 주식회사 올댓제주아일랜드 Tour contents providing system

Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR100726079B1 (en) * 2005-12-15 2007-06-08 에스케이 텔레콤주식회사 Method for providing customer using pattern information on mobile terminal
KR101363454B1 (en) * 2013-04-19 2014-02-17 주식회사 사운들리 System and methood for providing personalized related advertisement based on sound signal of tv and computer readable medium recording mim service program

Family Cites Families (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101336338B1 (en) * 2012-01-17 2013-12-06 주식회사 포키비언 Image displaying device and method for determining watching state of viewer based on image inputted from camera
KR20140045205A (en) * 2012-10-08 2014-04-16 (주)코튼인터렉티브 Watching program information collecting method and system
KR20150106299A (en) * 2014-03-11 2015-09-21 주식회사 사운들리 System, method and recordable medium for providing related contents at low power

Patent Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR100726079B1 (en) * 2005-12-15 2007-06-08 에스케이 텔레콤주식회사 Method for providing customer using pattern information on mobile terminal
KR101363454B1 (en) * 2013-04-19 2014-02-17 주식회사 사운들리 System and methood for providing personalized related advertisement based on sound signal of tv and computer readable medium recording mim service program

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20230038085A (en) 2021-09-10 2023-03-17 주식회사 링거스튜디오 Multimedia watermark embedding method using inaudible sound waves

Also Published As

Publication number Publication date
WO2017061725A1 (en) 2017-04-13
KR20170051554A (en) 2017-05-12

Similar Documents

Publication Publication Date Title
US10101156B2 (en) Method and apparatus for determining spatial parameter based on image and terminal device
US7987478B2 (en) Methods, devices, and computer program products for providing unobtrusive video advertising content
JP2019175494A5 (en) Method, non-transitory computer readable medium and system for a television system
US20130091246A1 (en) Systems and methods for acquiring additional information regarding broadcast media events
US11232432B2 (en) Method for providing card recommendation information and device thereof
GB0704834D0 (en) Method of transmitting data in a communication system
EP3198549B1 (en) Method and device for outputting content and recording medium for executing the method
JPWO2015056742A1 (en) Visualization target effect measurement device
US20220129942A1 (en) Content output system, terminal device, content output method, and recording medium
TW200500925A (en) Terminal device, display system, display method, program, and recording medium
US20190394525A1 (en) Electronic apparatus and controlling method thereof
US20160140592A1 (en) Benefit awarding system, server device, and benefit awarding method
KR101751924B1 (en) Method and system for retargeting mobile advertisement to TV viewer
WO2014034195A1 (en) Content provision device, content provision method, program, information storage medium, broadcast station device, and data structure
CN104008494A (en) Watching record obtaining method, effectiveness evaluation method and devices for display information
CN114640877A (en) Information display method and device, electronic equipment and storage medium
KR102314647B1 (en) Method and device for processing an image and recording medium thereof
TWI384383B (en) Apparatus and method for recognizing gaze
US11134286B2 (en) Method and device for providing content
KR20170040611A (en) Method and system for retargeting mobile advertisement to TV viewer
KR20170040610A (en) Method and system for retargeting mobile advertisement to TV viewer
CN107302710B (en) Image display device and image display method
EP2856765B1 (en) Method and home device for outputting response to user input
KR101706667B1 (en) Method and system for sound wave at low power using a push message
CN106982375A (en) Information-pushing method, system and TV

Legal Events

Date Code Title Description
A201 Request for examination
E902 Notification of reason for refusal
AMND Amendment
E601 Decision to refuse application
AMND Amendment
X701 Decision to grant (after re-examination)
GRNT Written decision to grant