KR101503994B1 - Socical Commerce Platform System Based Panorama Virtual Reality - Google Patents

Abstract

The panorama virtual reality-based social commerce platform system converts raw data implemented with a 3D data authoring tool into virtual reality modeling language (VRML) data, A data conversion unit for extracting and converting virtual reality data; A virtual reality content generation unit for generating object content and spatial content from the VRML data converted from the data conversion unit and receiving panoramic virtual reality data to generate panoramic virtual reality contents; A sensor unit installed in the store to detect variation information of the environmental condition of the store space; A sensor network service platform for analyzing the fluctuation information input from the sensor unit and generating event contents; And an interlocking service device for uploading the object content, the spatial content, and the panoramic virtual reality content from the virtual reality content generating section to the local or the web and transmitting the uploaded image to the connected user terminal, And provides a function menu to the user terminal to perform environment and status information of the elements constituting the store, and to perform reservation and payment accordingly.

Description

[0001] The present invention relates to a panorama virtual reality based social commerce platform system,

The present invention relates to a panorama virtual reality based social commerce platform system, and more particularly, to a panorama virtual reality based social commerce platform system using a three-dimensional panorama virtual reality (PVR).

Panorama Virtual Reality (PVR) has virtually no restrictions on the application areas.

PVR can solve this problem in places where it is difficult to express with ordinary photographs. Compared to general graphic 3D, the production cost is low, there is no separate installation program, and it is very convenient to operate. Applying PVR to the place you want to promote can bring synergy effect.

Using the PVR, the cyber model house can give the impression that it is actually visited in the internet space, and it can transmit the information about the actual construction site and the surrounding area by using the air VR, and information about the equilibrium .

With PVR and 3D graphics technology, it is possible to realize a PVR that is completed with 3D graphics on a construction site that is not currently constructed.

You can preview the place you want to travel in a panorama. As a whole, Flash or General VR shows a schematic diagram of a tourist destination, and if you click on the link, you can preview the places you want to visit via PVR.

The cyber campus tour can provide realistic information about school facilities such as classrooms, auditoriums, gymnasiums, and libraries from the school front.

A recent social commerce site is a combination of a joint purchase site and a social network. When the minimum purchase amount set for each product is achieved, a huge discount such as a half price can be obtained, thereby allowing consumers to actively share their friends through a social network Let them participate in the purchase. Social commerce sites also run incentive programs that earn cash or points when an invited friend makes a purchase or purchases a product.

Consumer purchase and evaluation on social commerce site. Reviews and other activities can be automatically reflected on the consumer's social network and shared with friends.

100% of the contents constituting the current social commerce site are 2D images, and there are problems such as poor composition of contents, divergence of character substituting for consumers, simple information provision, and frequent disconnections on the Internet.

The social commerce site has a simple text and jpg image, introducing the interior of the store, the way and the menu, etc., and it is uneven in comparison with the rapidly growing domestic and foreign social commerce market and it does not reflect the needs of consumers.

Accordingly, it is an object of the present invention to provide a panoramic virtual reality-based social commerce platform system using a three-dimensional panoramic virtual reality.

According to an aspect of the present invention, there is provided a panoramic virtual reality-based social commerce platform system for converting raw data implemented as a 3D data authoring tool into virtual reality modeling language (VRML) data A data converter for extracting and converting the panoramic virtual reality data from the image data acquired from the camera using the universal panorama program;

A virtual reality content generation unit for generating object content and spatial content from the VRML data converted from the data conversion unit and receiving panoramic virtual reality data to generate panoramic virtual reality contents;

A sensor unit installed in the store to detect variation information of the environmental condition of the store space;

A sensor network service platform for analyzing the fluctuation information input from the sensor unit and generating event contents; And

And an interlocking service device for uploading the object content, the spatial content, and the panoramic virtual reality content from the virtual reality content generation section to the local or the web and controlling the transmission to the connected user terminal, And provides a function menu to the user terminal to perform environment and status information of the elements constituting the store and to perform reservation and payment accordingly.

As described above, according to the present invention, it is possible to expect a virtuous circulation structure of a consumer, a merchant, and a commerce company, and a PVR and a sensor network SC based on a killer SC are realized.

The present invention introduces a sensor network in a company space that is a target of a 3D PVR so that a user views the PVR and grasps sensing information by pressing a link (air tag) of detailed spaces, Interest and purchase of the product.

The present invention can be applied to a company that is obtained from a company's sensor (such as a vision camera or surrounding music) on its own social network (facebook or twitter) through a communication module (RFID) It has the effect of uploading and recording live information realistically.

The present invention can be expanded to a genuine viral marketing, a marketing promotion with little marketing cost, a new distribution channel, and also has an effect of contributing to market formation and security improvement in utilization of various sensor information.

The present invention can grasp the importance of qualitative expansion rather than the increase in the amount of product information, and can aim at a niche market, and diversify access and settlement methods through expansion of the platform, thereby focusing on sales expansion (mobile commerce).

The present invention is expected to expand the market thanks to the growth of mobile devices and SNS such as smart phones. In the environment of real-time purchasing and information circulation, customer-seller relationship-type customer marketing evolves.

FIG. 1 is a view illustrating a configuration of a panoramic virtual reality-based social commerce platform system according to an embodiment of the present invention.
2 is a view showing a social commerce site incorporating virtual space technology according to an embodiment of the present invention.
3 and 4 are views showing an example of implementing a virtual space according to an embodiment of the present invention.
FIG. 5 is a diagram for explaining a method for indirectly experiencing a virtual space technology using a panorama virtual reality-based social commerce platform system according to an embodiment of the present invention in real time by a customer and reserving a table desired by the client in real time.
FIG. 6 is a diagram illustrating a method of constructing a panoramic virtual reality-based social commerce platform system according to an embodiment of the present invention.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings so that those skilled in the art can easily carry out the present invention. The present invention may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. In order to clearly illustrate the present invention, parts not related to the description are omitted, and similar parts are denoted by like reference characters throughout the specification.

The existing social commerce site is devoted to the business model of the joint purchasing style. By integrating the virtual space technology, the customer can indirectly experience the space in real time and develop a system that reserves the table desired by the customer in real time, It is possible to provide a convenient content that satisfies the needs as much as possible.

FIG. 1 is a view illustrating a configuration of a panoramic virtual reality-based social commerce platform system according to an embodiment of the present invention.

The panorama virtual reality based social commerce platform system 100 according to the embodiment of the present invention includes a data conversion unit 110, a virtual reality content generation unit 120, a data storage unit 130, a sensor unit 140, A service platform 150, an interworking service apparatus 160, and a user database unit 180. And a user terminal 170 connected to the interworking service apparatus 160 through a web page or an application to receive a virtual space of a virtual reality.

The data conversion unit 110 converts raw data implemented by a three-dimensional data authoring tool (for example, 3D Studio, 3D Photo VR Editor, etc.) into Virtual Reality Modeling Language (VRML) data.

The data converter 110 extracts the panoramic virtual reality data from the image data acquired from the camera and converts the panoramic virtual reality data.

Here, the panoramic virtual reality data is converted into panoramic virtual reality data by stiching image data obtained by rotating the camera (for example, a plurality of photograph data photographed while rotating the camera) with a universal panorama program.

The data conversion unit 110 transmits the converted VRML data and the panoramic virtual reality data to the virtual reality content generation unit 120.

The virtual reality content generation unit 120 receives the VRML data from the data conversion unit 110 and analyzes the object data. The virtual reality content generation unit 120 generates a virtual reality content by rotating, editing, setting a trigger, And generates content.

The virtual reality contents generation unit 120 receives the VRML data from the data conversion unit 110 and sets the octree space division of the spatial data, the view point animation setting, the object link, the billboard, the gravity value, Thereby generating spatial content.

The virtual reality content generation unit 120 converts the object content and the spatial content into an Html file so that the object content and the spatial content can be provided on the web, and stores the converted Html file in the data storage unit 130.

The virtual reality content generation unit 120 receives the panoramic virtual reality data from the data conversion unit 110 and controls the color and brightness of the panoramic virtual reality data, the teleport setting between the panoramic virtual reality data, the caption setting, , A left-right auto-rotation, and an image zoom-in / zoom-out function.

The virtual reality content generation unit 120 converts the generated panorama virtual reality content into an Html file so as to be displayed on the web, and stores the converted Html file in the data storage unit 130.

The sensor unit 140 is equipped with a plurality of sensors to detect the feature information of the place where the sensor is installed.

For example, the sensor unit 140 senses characteristic information such as temperature, pressure, gravity, brightness, sound, position, motion, and the like.

The sensor network service platform 150 is configured to generate the three-dimensional event contents of the feature information input from the sensor unit 140, that is, the environmental state and the change state of the actual space. The sensor network service platform 150 analyzes the feature information of the sensor, .

The sensor network service platform 150 is an environment in which environmental conditions such as temperature, humidity, and illumination are fluctuated (increased or decreased), environmental conditions such as when the on / off operation state of a door or a window is changed, An event content is generated through setting change of numerical information and setting of a subtitle according to a variation.

The sensor network service platform 150 converts the generated event content into an Html file for display on the web.

The interworking service apparatus 160 uploads the event contents, the panoramic virtual reality contents, the object contents, and the space contents to manage them to be provided locally or on the web.

The interlocking service device 160 detects the user terminal 170 connected to the local or the web and controls to transmit the event content, the panoramic virtual reality content, the object content, and the spatial content to the user terminal 170 and output it.

Here, the user terminal 170 has a built-in viewer program capable of displaying the event content, the panoramic virtual reality content, the object content, and the spatial content.

The interworking service apparatus 160 transmits the event data generated in accordance with the variation of the three-dimensional object contents and the spatial contents generated from the virtual reality contents generation unit 120 and the variation of the environmental state of the real space from the sensor network service platform 150 If detected, each detected event data is analyzed.

The interworking service device 160 analyzes the event data and generates event content according to variations of three-dimensional object contents and spatial contents and variations of environmental conditions of actual spaces from the sensor network service platform 150. [

The interworking service device 160 converts the generated event content into an Html file so that the generated event content can be displayed on the web, and transmits the converted Html file to the user terminal 170 to be output.

The user database unit 180 stores a database of changes in environmental conditions and operating conditions of a space in which the sensor unit 140 is installed from the sensor network service platform 150 and stores the database in a database and provides the stored statistics to the user terminal 170 .

FIG. 2 is a view showing a social commerce site incorporating virtual space technology according to an embodiment of the present invention, and FIGS. 3 and 4 are views showing an example of implementing a virtual space according to an embodiment of the present invention.

When the user terminal 170 accesses the interworking service apparatus 160 through a web page or an application, the user terminal 170 can select a desired store, for example, a cafe through a web page of the social commerce.

Hereinafter, for convenience, the social commerce site is selected as a cafe.

On the web page of the user terminal 170, the state of the cafe can be implemented as a panoramic virtual reality to monitor the state of the closing operation.

When the selection control signal of the 'monitoring' link button is received on the web page of the user terminal 170, the interlocking service device 160 transmits the image of the inside of the shuttle taken by the vision camera every 30 minutes to the user terminal 170 And outputs it.

This allows the user to monitor the real-time table situation or the condition of the patient and utilize them for reserving the pre-table.

4, in the case of a wine bar, the interlocking service device 160 stores user history information such as a user ID and a name, an order menu, a date, a time, and a seat information when the user previously used the wine bar .

When the wine bar is realized as a panoramic virtual reality on the web page of the user terminal 170 and the mouse moves through the mouse scroll or the keyboard direction key to the position where the drink is previously eaten, Information can be confirmed.

The user terminal 170 can view a reservation menu for reserving the seat of a wine bar, a navigation menu for navigating the wine bar, an orderable food and wine, You can select the main menu of one of the order menu to order food and wine. When the main menu is selected, the submenus included in the main menu are displayed.

If the user chooses the type of wine, they can view social reviews left by previous users, and review these social reviews to refer to wine selection.

Accordingly, it is possible to confirm the panoramic virtual reality before the visit by reserving the keyed liquor or the food left by the user through the user terminal 170, and reserving it in advance.

When the selection control signal of the 'history information' link button is received on the web page of the user terminal 170, the interworking service apparatus 160 transmits user history information including table information, order menu, time information, To the user terminal 170 and outputs the same.

Upon receiving the selection control signal of the link button of the 'pre-recording reservation' on the web page of the user terminal 170, the interlocking service device 160 records the state of the table used by the user for a preset time by the vision camera, Information to the user terminal 170 and outputs the information.

As shown in FIG. 3, when the number of each table is clicked on the whole store image, the virtual space of each table can be seen.

FIG. 5 is a diagram for explaining a method for indirectly experiencing a virtual space technology using a panorama virtual reality-based social commerce platform system according to an embodiment of the present invention in real time by a customer and reserving a table desired by the client in real time.

As shown in FIG. 5, when the user clicks the interest table # 2 in FIG. 3, the functional mode of the virtual reality view, the location reservation, the basic information, and the location transmission is output.

The basic information includes noise information and brightness information of the table, assuming that the table is located at a position 5M near the entrance, 10M to the toilet, and a place where couples frequently use, or a sound sensor or a light sensor. can do.

As shown in FIG. 5, the user terminal 170 can use the mouse or the arrow at the bottom of the screen to view the virtual space of each table, and to transmit the position and the position of the user himself / herself.

When the user terminal 170 confirms the virtual space and basic information and desires to reserve a table, it is possible to make a reservation immediately without the hassle of calling a cafe, so that the reservation is convenient to use.

Each table of the cabin is equipped with a sound sensor and a light sensor and is capable of performing Bluetooth or RF communication functions and is connected to the sensor network service platform 150.

The sound sensor and the illumination sensor measure the noise level and the illumination intensity at a predetermined time and transmit the measured noise intensity to the sensor network service platform 150.

The sensor network service platform 150 analyzes the noise information of the sound sensor and the brightness information of the light sensor, generates the event content, and transmits the event content to the interworking service apparatus 160.

The interworking service apparatus 160 uploads the event contents, the panorama virtual reality contents, the object contents, and the space contents.

The interworking service apparatus 160 receives the selection control signal of the link button of 'basic information' existing in the interest table on the web page of the user terminal 170, and transmits the noise information and the brightness information of the table to the user terminal 170, And outputs it.

For example, the user can directly book a preferred table in consideration of noise information and brightness information in the case of table reservation as well as menu purchase of a cap.

When the interlocking service device 160 receives the selection control signal of the link button of the 'place reservation' existing in the interest table on the web page of the user terminal 170, it performs the pre-reservation process of the corresponding table.

When the interlocking service device 160 receives the selection control signal of the link button of the 'spot recommendation mode' existing in the interest table on the web page of the user terminal 170, Meeting, and the like, and receives a selection control signal of one of the modes, it outputs the confirmation of the interest table to the user terminal 170.

The spot recommendation mode indicates a table in which the sensing information of the noise information and the brightness information is selected according to the preset sensing condition.

For example, when the user selects the date in the spot recommendation mode, the user can recommend a suitable table according to the user's purpose of meeting (sensing condition) in a manner of recommending a table with low noise and low brightness.

For example, it is assumed that a sound sensor is attached to each table of the cuff.

The sound sensor is connected to the sensor network service platform 150, measures noise information every 10 seconds, and transmits the noise information to the sensor network service platform 150.

The sensor network service platform 150 transmits the noise information to the interlocking service device 160 and provides the noise information to the link button of the 'noise information' existing in each table of the panoramic virtual reality.

The interworking service apparatus 160 accumulates and accumulates noise information of each table into a database in the user database unit 180, and provides database-based noise information.

When the selection control signal of the link button of the 'noise level information' is received on the web page of the user terminal 170, the degree of noise of the interest table can be confirmed in real time.

That is, the user terminal 170 may output a statistical value through the user database unit 180 to select the quietest table in the cafe.

The user terminal 170 can select and reserve a desired table through the above process.

For example, assume that RFID is installed in each table of the shuttle.

The interworking service device 160 may provide the table usage record and review information to the user terminal 170 using the RFID technology.

The user can use the NFC (Near Field Communication) function of the smartphone to social replicate the time or impressions using the table to the social commerce.

Accordingly, the user terminal 170 can view information related to the table (such as a user's comment, food information, etc.) from the social commerce web or an application through the link button of the corresponding table in the panoramic virtual reality image of the wine bar or restaurant .

FIG. 6 is a diagram illustrating a method of constructing a panoramic virtual reality-based social commerce platform system according to an embodiment of the present invention.

In the case of 3D PVR production, the social commerce target company shoots a plurality of panoramic 2D photographs using a general DSLR camera or the like in the indoor space (or outside).

The captured 2D image is converted into a 3D PVR through a stitching operation using a general panorama program.

The user terminal 170 is provided with a viewer program for viewing the 3D PVR.

The interworking service device 160 combines the converted 3D PVR with a general social commerce website and combines it with a web page of a smartphone application or a PC.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is to be understood that the invention is not limited to the disclosed exemplary embodiments, Of the right.

100: Social commerce platform system
110: Data conversion unit
120: Virtual Reality Content Generation Unit
130: Data storage unit
140:
150: Sensor network service platform
160: Interlocking service device
170: User terminal
180: User database part

Claims (10)

A method for converting raw data implemented by a 3D data authoring tool into virtual reality modeling language (VRML) data, extracting panoramic virtual reality data from image data acquired from a camera using a general panorama program, A conversion unit;
A virtual reality contents generation unit for generating object contents and spatial contents from the VRML data converted from the data conversion unit and receiving the panoramic virtual reality data to generate panoramic virtual reality contents;
A sensor unit installed in the store to detect variation information of the environmental condition of the store space;
A sensor network service platform for analyzing the variation information inputted from the sensor unit and generating event contents; And
And an interworking service apparatus for uploading the object content, the spatial content, and the panoramic virtual reality content from the virtual reality content generation unit,
The interworking service apparatus comprises:
Providing the user terminal with a function menu that shows the store as a virtual space, performs environment and status information of the components constituting the store, and performs reservation and settlement according to the environment,
When the selection control signal of the link button of 'history information' is received on the web page of the user terminal, user history information including table information, order menu, time information and impressions used by the user is transmitted to the user terminal,
When the selection control signal of the link button of the 'noise level information' is received on the web page of the user terminal, the database-converted noise information of the interest table is transmitted to the user terminal,
The interworking service apparatus comprises:
A table mode is selected and transmitted to the user terminal according to a predetermined sensing condition of the sensing information of the sensor unit on the web page of the user terminal,
When the selection control signal of the 'monitoring' link button is received on the web page of the user terminal, the vision camera transmits the video image of the inside of the cuff photographed every 30 minutes to the user terminal,
When a selection control signal of a link button of 'pre-recording reservation' is received on the web page of the user terminal, the vision of the table used by the user for a preset time is recorded by the vision camera, the recorded information is transmitted to the user terminal,
When a selection control signal of a link button of a 'spot recommendation mode' is received on the web page of the user terminal, a table position matching the sensing condition is selected as recommendation information according to the selection of a date or a social gathering, And transmits the generated virtual reality information to the user terminal. delete delete delete delete delete The method according to claim 1,
A user database unit for storing variations of environmental conditions and operating conditions of a space in which the sensor unit is installed from the sensor network service platform into a database and storing the data in the database as statistical values;
Based virtual reality-based social commerce platform system. The method according to claim 1,
The sensor network service platform generates a three-dimensional event content through a setting change of numerical information and a setting of a subtitle according to a variation of an environmental state and a variation state of a space input from the sensor unit, A panorama virtual reality based social commerce platform system that transforms into an Html file for display on the web. delete The method according to claim 1,
The interlocking service device is a panorama virtual reality based social commerce platform system in which social commerce is applied to a social commerce website or app that is combined with a panoramic virtual reality.

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