KR100861243B1 - System for providing copyrighted video data and method thereof - Google Patents

Abstract

 The present invention relates to a method and system for servicing video data whose copyright holder has been approved for distribution.

In a configuration, the method according to the invention comprises the steps of: receiving a video upload request from a user device; In response to the upload request, calling a copyright holder selection list pre-generated by the copyright holder's request; Providing a web page capable of selecting a copyright holder by using the called copyright holder selection list; Receiving copyright holder selection information sent from the user device; And inserting a copyright holder identifier into the video data based on the transmitted copyright holder selection information.

Video, copyright, encoding, media file server, UCC

Description

Copyrighted video data service system and method thereof {SYSTEM FOR PROVIDING COPYRIGHTED VIDEO DATA AND METHOD THEREOF}

1 is a diagram schematically illustrating a service system of moving image data in the related art.

2 is a block diagram showing the overall configuration of a video data service system according to the present invention.

3 is a block diagram illustrating an overview of providing copyright holder selection in a video platform system according to an embodiment of the present invention.

4 is a block diagram showing a detailed configuration for selecting a copyright holder according to an embodiment of the present invention.

5 is a block diagram showing a detailed configuration for storing a video file in a video service system according to an embodiment of the present invention.

6 is a flowchart illustrating an outline of a video service method according to an exemplary embodiment of the present invention.

7 is a flowchart illustrating the copyright holder selection step in more detail in the embodiment of the present invention.

8 is a flow chart illustrating in more detail the advertisement insertion step in an embodiment of the present invention.

9 is a flowchart illustrating a video data service method according to another embodiment of the present invention.

FIG. 10 is a flowchart illustrating in more detail a configuration of performing a copyright search in another embodiment of the present invention. Referring to FIG.

The present invention relates to a system and method for displaying a copyright holder in a video data service. More specifically, the present invention relates to a system and a method for providing revenue to both the video distributor and the original author by sharing the original data with respect to the video data that the copyright holder has previously approved for distribution in sharing the video data. .

In the conventional moving picture data service system, moving picture data is stored in a specific file server and distributed in the news site, portal site, blog, personal homepage, or the like by distributing access information of the moving picture data.

Such video data has been provided only by a few users or professional data providers because of the large data volume compared to the image data. However, in recent years, as the transmission speed of the Internet line is increased and the video recording apparatus is popularized, distribution of video files photographed by general users rather than experts is activated. In particular, video data taken by general users under the name of User Created Content (UCC), or video data edited from existing video data, is a content that can be used by many people for the purpose of delivering news information as well as personal promotions. It is developing.

1 is a diagram schematically illustrating a service system of moving image data in the related art.

The video data service system illustrated in FIG. 1 includes a video recording apparatus 10 and 20 of a video provider, a video data editing apparatus 11, a video platform server 30, a video distribution server 40, and a video receiving client 50 and 51. , 52).

The video provider may directly transmit the captured video to the video platform server 30 by using the owning apparatuses 10 and 20. Alternatively, the captured video data is edited using the editing apparatus 11 and transmitted to the video platform server 30.

The video platform server 30 stores the transmitted video data and provides the video distribution server 40 with access information for accessing the video data. The video platform server 30 and the video distribution server 40 may be operated on separate systems or integrated systems.

The video distribution server 40 may be a portal or a news site, and recently, may be operated by a service site that distributes videos professionally. The video distribution server 40 provides the access information of the video content together with the text and the image content so that the client 50, 51, 52 stores the video stored in the video image platform server 30 through the video content access information. Allow them to appreciate it.

The user can watch the video using a professional video viewing program installed in the client (50, 51, 52). In addition, recently, a technology has been developed for encoding and providing a video to a flash file having a “flv” extension generated by a built-in video player so that a user can watch a video even without a specific video viewing program.

Unlike general video files, the Flash files provide various editing functions such as special effects and overlay functions, and can easily insert links or advertisements that move to other sites. Make it possible.

However, as described above, the more the video sharing is activated by the conventional video data service system, the more frequently the copyright infringement occurs. Moreover, if a video material produced directly by a media agency such as a newspaper company or a broadcasting station is freely shared through other video sites through the video platform server 30, others will ride freely on the effort of the copyright holder who has worked or produced.

Therefore, the conventional video data service system is always in danger of being sued for copyright infringement.

In addition, due to such copyright infringement concerns, the operator of the video platform server 30 may not be able to stably operate the revenue model of the video data service system. This is because the operator of the video platform server 30 enjoys the advertising revenue inserted in the video data instead of providing the storage location and access function of the video data.

However, if copyright infringement occurs, the operator of the video platform server 30 also obtains profit in an illegal manner, so there is a risk of paying an unfair advantage or damages caused by copyright infringement.

Until now, such a video data service system deletes video content by investigating individual video data or reporting a user. However, this video data service system consumes a lot of time and resources.

The present invention provides a video data service system and a method which can create a stable profit model by preventing the infringement of copyright in order to solve the problems of the prior art described above.

In addition, the present invention obtains the distribution approval from the copyright holder in advance, displays the original copyright holder of the video data, and also distributes part of the advertising revenue inserted at the time of distribution to the original copyright holder, thereby reducing the risk of accusation caused by copyright infringement. Provided are a system and method for enabling video data sharing.

In accordance with another aspect of the present invention, a video data service system includes: a data receiver configured to receive video data requested for upload from a user device; A copyright holder selection providing unit for providing a user device with a screen on which a copyright holder can be selected for the video data based on a pre-stored copyright holder list; A copyright holder identifier inserter which inserts an identifier of the copyright holder into the video data in response to the copyright holder selection information transmitted from the user device; And a media file storage unit for storing a video having the copyright holder identifier inserted therein.

The video data service system may further include a copyright holder list generation unit connected to the copyright holder selection providing unit and generating and updating the copyright holder list at the request of the copyright holder system.

Here, the copyright holder identifier may include at least one of a name of the copyright holder, a logo, and link information leading to a specific internet address designated by the copyright holder.

On the other hand, the video data service method according to the invention, receiving a video upload request from the user device; In response to the upload request, calling a copyright holder selection list pre-generated by the copyright holder's request; Providing a web page capable of selecting a copyright holder by using the called copyright holder selection list; Receiving copyright holder selection information sent from the user device; Inserting a copyright holder identifier into the video data based on the transmitted copyright holder selection information; And storing the video data in which the copyright holder identifier is inserted and providing access information of the stored video data.

The video data service method may further include: retrieving advertisement information in response to copyright holder selection information; And inserting the searched advertisement into the video data.

Here, the step of receiving a video data upload request may include searching for the existence of the copyright holder of the requested video upload, and the step of providing a copyright selection web page may include a web page including a list of copyright holders including the found copyright holder. It may also include providing.

DETAILED DESCRIPTION Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings so that those skilled in the art may easily implement the present invention. As those skilled in the art would realize, the described embodiments may be modified in various different ways, all without departing from the spirit or scope of the present invention. In the drawings, parts irrelevant to the description are omitted in order to clearly describe the present invention, and like reference numerals designate like parts throughout the specification.

Throughout the specification, when a part is "connected" to another part, this includes not only "directly connected" but also "electrically connected" with another element in between. . In addition, when a part is said to "include" a certain component, which means that it may further include other components, except to exclude other components unless otherwise stated.

2 is a block diagram showing the overall configuration of a video data service system according to the present invention.

The user device 11 uploads the captured video data or the edited data of the existing video data to the video platform system 100 through a network. The uploaded video is encoded and stored in a specific format (eg, the "flv" file format) as described above.

Meanwhile, the video platform system 100 registers information about the copyright holder in response to a request of the copyright holder system 500. The copyright holder system 500 may generally be a broadcasting station capable of providing a video source, but is not limited to a specific subject. The copyright holder system 500 accesses the moving picture platform system and registers in advance that distribution of the moving picture data, which is the original author, is approved only under certain conditions. The specific condition may be a method of inserting an identifier of the copyright holder in a video or inserting a link leading to a site designated by the copyright holder.

The advertisement requester system 600 requests an advertisement to be inserted into the video data encoded by the video platform system 100. The advertisement may be inserted before and after the video in the form of an image or as a still image before playing the video. Alternatively, a link may be inserted leading to a site that is the source of an advertisement during video playback.

The video platform system 100 may match the advertisement request received from the advertisement requester system 600 with the copyright holder display request received from the copyright holder system 500 to insert the copyright holder display and / or the advertisement.

In addition, the video platform system 100 provides a screen for the user device 11 to select a copyright holder before uploading video data and encoding the uploaded video data. The user device 11 may encode and store the video data in the video platform system only when the copyright holder is selected or the copyright of the user is authenticated.

The copyright holder selection step may provide a list of all copyright holders stored in advance, or provide only a copyright holder list which is a candidate by extracting a copyright holder keyword from a still image of moving image data.

When the user device 11 selects a copyright holder, an identifier indicating the copyright holder and an advertisement matching the copyright holder are inserted into the video and encoded. The encoded video data may be stored in the video platform system 100, and the stored video data may be distributed by the video distribution server 300 and shared on the network.

The video distribution server 300 may be any web space in which link information for accessing the stored video data may be posted in an HTML manner.

By the above-described configuration, the copyright holder can not only insert an identifier into the video data in which the copyright is owned in advance, but also insert a link leading to a site operated by the copyright holder, thereby preventing misunderstanding of the source. . In addition, the copyright holder can receive a certain percentage of the revenue generated by the advertisement inserted in the distributed video.

In addition, the operator of the video platform system 100 can distribute only the video that has been pre-approved by the copyright holder, and can receive stable advertisement revenue without the risk of copyright infringement.

Hereinafter, a detailed configuration of a video service system according to an embodiment of the present invention will be described with reference to the accompanying drawings.

3 is a block diagram illustrating an overview of providing copyright holder selection in a video platform system 100 according to an embodiment of the present invention.

The video platform system 100 according to the embodiment of the present invention includes a video data receiving unit 110, a copyright holder selection providing unit 120, a copyright holder list generating unit 130, a copyright holder identifier inserting unit 140, and an advertisement inserting unit 150. ), And the media file storage unit 160. 3 shows a configuration for selecting a copyright holder and inserting the identifier of the copyright holder. Further configuration and detailed configuration will be described in more detail below.

The video data receiving unit 110 provides a page for receiving video data from the user device 11 in a web page or the like. The reception of the video data may be performed on the web, or may be implemented by installing a dedicated upload program or an agent on the user device 11.

When the upload request is received from the video data receiving unit 110, the copyright holder selection providing unit 120 provides the user device with a list for selecting a copyright holder. When the user device 11 selects the copyright holders listed on the copyright holder list screen and proceeds to the next step, the user device 11 may transmit the selected copyright holder information to the video platform system 100.

On the other hand, the copyright holder may not be selected on the screen provided by the copyright holder selection providing unit 120, the detailed processing in this case will be described later.

The copyright holder list generation unit 130 manages and updates the copyright holder list provided to the copyright holder selection providing unit 120. The copyright holder list may continue to increase the number of copyright holders when the distribution approval is confirmed by the registration request of the new copyright holder.

The copyright holder identifier inserting unit 140 inserts the identifier of the selected copyright holder into the encoded video data. The copyright holder identifier may be a logo image or text predefined by the copyright holder, and may be inserted as an image before or after the video or may be overlaid on the video. In addition, it may be inserted in the form of a watermark over the entire video, and when the logo is clicked in the video may be in the form of a link leading to a site operated by the copyright holder. Identifier insertion in such a video is possible, for example, when the video is encoded in a "flv" file format, which is a kind of flash file using a codec developed by ON2 Technologies in the United States.

The advertisement inserting unit 150 inserts previously stored advertisement information into the video data in association with the copyright holder identifier or independently. The advertisement data may be inserted according to the advertisement classification previously designated by the copyright holder, or may be inserted or randomly inserted based on a tag which is video summary information designated by the advertiser. Advertising data can also be inserted in the form of images, overlays, watermarks, and links when encoded using codecs developed by ON2 Technologies.

The media file storage unit 160 stores a copyright holder identifier and / or encoded video data into which an advertisement is inserted. Information (URL or link information) for accessing the stored encoded video data is transmitted to a web server of the video platform system 100 so that it can be published or copied by another user device or video distribution server 300. This allows access to external systems.

4 is a block diagram showing a detailed configuration for selecting a copyright holder according to an embodiment of the present invention.

The video data receiving unit 110 illustrated in FIG. 3 includes a video data receiving module 111, a web server module 112, and a member authentication module 113. The module and the module described below may be implemented by separate hardware, but may also be implemented by a program installed on one hardware.

Here, the web server module 112 provides a web page that the user device can access through the web. The user device may perform operations such as member registration, member authentication, and uploading a video based on the screen displayed on the web page.

The video data receiving module 111 performs a function of receiving a corresponding video when a user uploads a video request from the user device.

The member authentication module 113 manages the members who can use the video platform system and manages the login of the members. In addition to the user device to upload a video, the member authentication module 113 may also perform registration and authentication of the copyright holder and the advertisement requestor in association with the copyright holder system and the advertisement request system.

The copyright holder selection providing unit 120 illustrated in FIG. 3 includes a copyright presence determination module 121 and a copyright holder selection module 122.

The copyright existence determination module 121 determines whether a separate copyright holder exists in the uploaded video data. In detail, the copyright determination module 121 may determine whether the video is a directly photographed video or an edit of a video broadcast on a TV or the like by examining metadata of the transmitted video data. The metadata is data that provides basic information about a moving picture, and includes information such as a shooting date and time, an identifier of a shooting device, and a moving picture time. Therefore, it is possible to determine the edited video when the photographing date or the identifier of the photographing apparatus does not exist by examining the metadata. In addition, even if the identifier of the photographing apparatus does not exist among the identifiers of the photographing apparatus registered in advance, the original author may determine that the video data exists separately.

On the other hand, the copyright determination module 121 may match the pre-registered copyright by searching for the still image of the video and extracting the text. For example, an optical character reading (OCR) may be performed by scanning a specific area of a center portion or a corner of a still image of a moving image to match with a registered copyright holder. This is because a title of a program or a logo of a broadcasting station is often inserted into a compilation of a moving picture broadcasted by a broadcasting station.

The copyright holder selection module 122 may call the copyright holder list and provide it to the web page according to the determination of the copyright existence determination module 121. Here, the copyright holder list may provide only a candidate list matched according to the result of the optical character reading of the copyright determination module 121.

The copyright holder list generation unit 130 shown in FIG. 3 includes a copyright holder list database 131 and a list updating unit 132.

The copyright holder list database 131 stores a list of copyright holders who have approved distribution. The copyright holder list database 131 may match and store the identifier corresponding to the copyright holder and the advertisement information.

The list updating unit 132 receives a copyright holder request registration from the copyright system through the web server, and updates the copyright holder list database 131 in response to the request registration.

The encoding server 200 inserts the copyright holder identifier and the advertisement data transmitted from the copyright holder identifier inserting unit 140 and the advertisement inserting unit 150 into the encoded data. The encoding server 200 may install an on-to-technology server encoding program and encode the received video into a flash-based “flv” file. Flash-based video data does not require a separate player, there is an advantage that the player skin and video editing, image or link can be inserted.

5 is a block diagram showing a detailed configuration for storing a video file in a video service system according to an embodiment of the present invention.

The video data platform system 100 may further include a media file server 161, an image server 162, and a DB server 170.

The media file server 161 temporarily stores the video received from the video data receiving module 111 or stores the video data encoded by the encoding server 180. The encoded video data is stored in the media file server 161 to transmit the video data by an external request.

The image server 162 may store a part of the still image of the moving image data and use the same as reference material of an image or index of each play time.

The DB server 170 may include a plurality of databases, and may store information about a member and link information about encoded video data. In addition, information for matching the copyright and the video or video call statistics information may be stored. The copyright holder list database 131 described above may be implemented in one device physically with the DB server 170.

By the above-described configuration, the user device 11 is provided with a function of selecting a copyright holder to display the video data in order to upload the video data. The video platform system operator can be free from the problem of copyright infringement by inserting an identifier of the copyright holder who has been approved for distribution in the video uploaded by the user. The pre-registered copyright holder can share the video with its identifier inserted to the public to be sure of the source of the video, and can also receive the advertising revenue generated by the video call.

6 is a flowchart illustrating an outline of a video service method according to an exemplary embodiment of the present invention.

In operation S100, the video data platform system receives a video data upload request for a video service according to an exemplary embodiment of the present invention. The video data upload request is generated in response to an upload operation of a video stored in a user device of a member by providing a web page or a dedicated program capable of uploading a video to a logged in member.

In response to the video data upload request, the video data platform system calls a copyright holder selection list for selecting a copyright holder (S200). The copyright holder selection list is a list of copyright holders who have approved distribution of a video or its edited copyright under the condition of inserting a copyright identifier, and can be continuously updated as a new copyright holder is registered.

In operation S300, the video data platform system receives copyright holder selection information from the user device. The selection information is generated by the user device selecting a copyright holder on a web page screen in which the copyright holder is listed. On the other hand, there is a case where the copyright holder cannot be selected depending on the copyright holder of the moving picture. Details of the processing in this case will be described later.

When the copyright holder is selected, an identifier of the copyright holder corresponding to the selected copyright holder is inserted into the video data (S400). In operation S500, an advertisement may be inserted into the video data.

When the copyright holder identifier or advertisement is inserted, the video data is encoded and stored (S600). Although the copyright holder identifier or the advertisement insertion is indicated separately from the encoding step in FIG. 6, it will be apparent to those skilled in the art that the insertion step may be performed during the encoding step of the video data.

7 is a flowchart illustrating the detailed steps of the copyright holder selection step in the embodiment of the present invention.

In operation S310 for selecting a copyright holder, the video platform system provides a copyright holder selection screen. The copyright holder selection screen is preferably provided to the user device as a web page in which a copyright holder can be selected using a list of registered copyright holders.

The user of the user device selects and transmits the copyright holder of the video data he / she wants to upload among the copyright holders displayed on the web page, and the video platform system receives copyright holder selection information (S320).

On the other hand, there is a case where the copyright holder of the video data to be uploaded does not exist in the list or a separate copyright holder does not exist. In this case, the user device may not perform the selection of the copyright holder or may enter another copyright holder and proceed to the next step.

In operation S330, the video data platform system determines whether the copyright holder has been selected on the list, and if so, inserts the copyright holder identifier by matching the identifier of the selected copyright holder (S350, S400).

On the other hand, if the copyright holder is not selected on the list is confirmed whether the copyrighted work of the uploading member (S340). Whether or not it is a master's work can be determined using the shooting date and time and the shooting identifier included in the metadata of the video data. The method of judging one's own work may include a method of inputting or selecting a model name of a photographing device and comparing it with a photographing device identifier extracted from meta information, and there may be a method of allowing only video data having an identifier of a pre-certified photographing device. have.

If it is confirmed that the copyrighted work, the identifier of the copyright holder may be inserted (S400). The identifier of the copyright holder may be a member ID, a name, a nickname, or the like, and may be omitted depending on the member's selection.

If the work is not own or other works, the upload may be stopped according to the operation policy of the video platform system, or it may be judged as unknown by the copyright holder and proceeded to the encoding and storage step.

8 is a flowchart illustrating the advertisement insertion step in more detail in an embodiment of the present invention.

After providing the copyright holder selection screen in step S300, it is determined whether the copyright holder is selected in step S510. If the copyright holder is selected, it is searched whether an advertisement previously matched with the selected copyright holder exists (S530). The matching of the advertisement may be performed by an engine that matches the advertisement classification designated by the copyright holder and the video classification designated by the advertisement requester. If there is no classification, the matching may be performed randomly or sequentially.

Here, the advertisement classification designated by the copyright holder may include an advertisement product and an advertisement subject, and the video classification designated by the advertisement requestor may be a copyright holder or a summary tag of the video. In step S540, it is determined whether there is an advertisement that satisfies the matching result, and if there is, an advertisement is inserted in step S550.

If the copyright holder is not selected in step S510, it is determined whether the copyrighted work is his or her work in step S520. Since the method of determining the copyrighted work is described in detail in the embodiment of FIG. 7, the detailed method is omitted. If it is judged as an own work here, an advertisement is inserted in exchange for use of the video platform.

If the other works other than the own work, according to the policy of the video platform system operator, the procedure is terminated or data is encoded and stored without inserting an advertisement (S600).

9 is a flowchart illustrating a video data service method according to another embodiment of the present invention.

Hereinafter, an embodiment of the present invention further includes a configuration for determining whether or not the video data is copyrighted after uploading the video data and before selecting the copyright.

When the video data upload request is received in step S100, the video data platform system determines whether other copyright holders except the user exist (S710 and S720). As a method of determining the copyright holder, a method of optically reading the center or side edge of the still picture of moving picture data and checking whether there is a specific text (for example, a title of a program or a broadcasting station logo) can be used.

If other copyright holders other than the user are searched for, a selection list of searched copyright holders is provided (S730). If a program title is detected, a list of broadcasting stations that broadcast the program title may be provided. If a broadcasting station logo is detected, the broadcasting station may be provided as a copyright holder. When the user device selects a copyright holder from the provided selection list, an identifier of the copyright holder selected in step S400 is inserted.

If no other copyright holder is found, the process may be transferred to the advertisement insertion step (S500) without inserting the copyright holder identifier.

FIG. 10 is a flowchart illustrating in more detail a configuration of performing a copyright search in another embodiment of the present invention. Referring to FIG.

In the embodiment described with reference to FIG. 9, the configuration for determining the existence of other copyrights may be performed through a specific process as follows.

In step S711, the header or meta data of the video data is inspected. Usually, the header or meta data of the video data stores basic information related to the video. If the video is captured, it includes information such as the date and time of recording, the identifier of the photographing device, and the video time. If the recorded or edited moving picture data, the recording date and time, the identifier of the recording program, and the identifier of the editing program may be included.

Based on the header and the metadata, in step S712, it is determined whether the video to be uploaded is an edited video or a captured video. If it is determined here that the photographing data, it is checked in step S713 whether the work is own. Since the detailed method of confirming the copyrighted work has already been described above, further description will be omitted.

If it is judged that the edited item is the other person, since the other person is likely to be the copyright holder, the still image data is scanned (S721). In step S722, the center or side edges of the scanned still image are read optically to convert the image object into a text object. Through this step, the program title or broadcaster logo of the moving picture data can be extracted.

In operation S723, a copyright holder corresponding to the extracted text object is searched for. As described above, the name of a copyright holder or a broadcasting station for a specific program title may be extracted through previously stored information.

In operation S730, a selection list of searched copyright holders is provided, and the user device may select a copyright holder through the selection list. When the copyright holder selection is made, a copyright owner identifier or an advertisement may be inserted according to the above-described embodiment.

According to the present embodiment, the user device can arbitrarily select the copyright holder to select the wrong copyright holder, and provide convenience of the copyright holder selection to further activate the copyright holder display.

Although the embodiments of the present invention have been described in detail above, the scope of the present invention is not limited thereto, and various modifications and improvements of those skilled in the art using the basic concepts of the present invention defined in the following claims are also provided. It belongs to the scope of rights.

According to the above-described configuration of the present invention, the copyright infringement problem of the video provider or the video platform system operator can be solved by displaying the copyright holder who has previously approved the distribution on the video to be shared or distributed.

In addition, the copyright holder can prevent the confusion of the source by inserting their identifier or link information in the video to be shared, distributed, promote the self or use the UCC video to promote the delivery to their site.

In addition, since advertising revenue can be distributed in exchange for copyright approval, both copyright holders and video data platform operators can expect significant effects to enjoy stable advertising revenue.

Claims (18)

delete In the online video data service system, A video data receiver configured to receive video data requested for upload from a user device; A copyright holder selection providing unit that provides a screen on which the copyright holder can be selected for the video data to the user device based on a pre-stored copyright holder list; A copyright holder identifier inserter for inserting a copyright holder's identifier into the video data in response to copyright holder selection information transmitted from the user device; A media file storage unit for storing a video having the copyright holder identifier inserted therein; And A copyright holder list generation unit, connected to the copyright holder selection providing unit, for generating and updating the copyright holder list at the request of the copyright holder system. Video data service system comprising a. The video data service system of claim 2, wherein the copyright holder identifier includes at least one of a copyright holder's name, a logo, and link information leading to a specific Internet address designated by the copyright holder. The video data service system of claim 2, further comprising an advertisement inserting unit inserting an advertisement into the video data. The video data service system of claim 4, wherein the advertisement inserting unit inserts a selected advertisement based on the selected copyright holder information. In the online video data service system, A video data receiver configured to receive video data requested for upload from a user device; A copyright holder selection providing unit that provides a screen on which the copyright holder can be selected for the video data to the user device based on a pre-stored copyright holder list; A copyright holder identifier inserter for inserting a copyright holder's identifier into the video data in response to copyright holder selection information transmitted from the user device; And Media file storage unit for storing the video inserted with the copyright holder identifier Including; The video data receiving unit, A member authentication module for managing a member who can upload video data; A video data receiving module for receiving video data from the user device; And Video data service system including a web server module that provides web pages for member authentication and video upload. The method of claim 6, The web server module further provides a web page for performing a copyright holder registration request. In the online video data service system, A video data receiver configured to receive video data requested for upload from a user device; A copyright holder selection providing unit that provides a screen on which the copyright holder can be selected for the video data to the user device based on a pre-stored copyright holder list; A copyright holder identifier inserter for inserting a copyright holder's identifier into the video data in response to copyright holder selection information transmitted from the user device; And Media file storage unit for storing the video inserted with the copyright holder identifier Including; The copyright holder selection providing unit, Copyright presence determination module for determining the copyright of the uploaded video data; And And a copyright holder selection module for selecting a copyright holder based on a determination result of the copyright determination module. The method of claim 8, And the copyright determination module determines whether or not to be copyright based on information recorded in metadata of uploaded video data. The method of claim 8, And the copyright determination module determines whether or not the copyright is based on the extracted text by reading an optical character from the still image of the uploaded video data. The method according to any one of claims 2 to 10, An encoding server for encoding the moving picture data including the copyright holder identifier in another format and transmitting the encoded data to the media file storage unit; And And a database server that stores access information of encoded video data stored in the media file storage. In the online video data service method, Receiving a request for uploading video data from a user device; In response to the upload request, calling a copyright holder selection list pre-generated by the copyright holder's request; Providing a web page capable of selecting a copyright holder by using the called copyright holder selection list; Receiving copyright holder selection information sent from the user device; Inserting a copyright holder identifier into the video data based on the transmitted copyright holder selection information; And Storing the video data in which the copyright holder identifier is inserted and providing access information of the stored video data. Video data service method comprising a. The method of claim 12, Retrieving advertisement information in response to copyright holder selection information; And And inserting a searched advertisement into the video data. The method of claim 12, If there is no copyright holder selection information, determining whether the video data is a copyrighted work based on information recorded in metadata. The method of claim 14, The information recorded in the metadata information includes a photographing device identifier, And inserting an identifier of a member who has performed the upload request if the video data is his own work. The method of claim 12, Receiving a video data upload request includes retrieving whether or not the copyright holder of the uploaded video exists. The step of providing a copyright selection web page includes providing a web page on which a list of copyright holders including the found copyright holder is posted. The method of claim 16, And the retrieving step is performed by comparing a portion of the still image data of the moving image data by reading an optical character and comparing the extracted text with previously stored text corresponding to the copyright holder. The method according to any one of claims 12 to 17, And encoding the video data with the copyright holder identifier in another format and storing the video data in a media file server.

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