KR100783795B1 - Hot-key management server and player to receive digital broadcasting signal for dynamically updating hot-key mapping data and mathod thereof - Google Patents

Abstract

The present invention provides a hot-key management server capable of dynamically updating hot-key mapping data including hot-keys provided in a remote control for a digital broadcast receiving and reproducing apparatus, and channel information mapped thereto, and a digital broadcasting receiving and reproducing apparatus. The present invention relates to a method of updating key mapping data, wherein a plurality of digital TV broadcaster operators, for example, cable TV broadcaster operators (SO) or satellite broadcaster operators or terrestrial broadcaster operators, are operating hot-key management servers according to the present invention. It is possible to generate revenue from exercising program placement rights on keys.

Hot-Key Mapping Data, Updates, Hot-Key Management Servers, Digital Broadcast Receiving Devices

Description

Hot-key management server and player to receive digital broadcasting signal for dynamically updating hot-key mapping data and mathod approximately}

1 is a diagram illustrating a digital broadcasting system according to the present invention.

Figure 2 is an example showing a remote control for a digital broadcast receiving playback apparatus used in the present invention,

3 is a schematic structural block diagram of a hot-key management server according to an embodiment of the present invention;

4 is a schematic structural block diagram of a digital broadcast receiving and reproducing apparatus according to an embodiment of the present invention;

5 is an example of a display screen according to a remote control hot-key input in a digital broadcast receiving playback apparatus;

6 is another embodiment of a display screen according to a remote control hot-key input in a digital broadcasting reception playback apparatus;

7 is an example for explaining a process of moving and selecting a broadcast channel displayed by a digital broadcast reception / reproduction apparatus;

8 is an example for explaining a process of moving and selecting a channel group displayed by a digital broadcasting reception / playback apparatus;

9 is a flowchart illustrating a method for updating hot-key mapping data executable in a hot-key management server according to an embodiment of the present invention.

10 is a flowchart illustrating a method for updating hot-key mapping data executable in a digital broadcast receiving / playback apparatus according to an embodiment of the present invention.

The present invention relates to a digital broadcasting system, and in particular, a hot-key management server capable of dynamically updating hot-key mapping data including hot-keys provided in a remote controller for a digital broadcasting reception and reproducing apparatus and channel information mapped thereto. And a digital broadcast receiving and reproducing apparatus and a method for updating hot-key mapping data.

Digital broadcasting refers to digital broadcasting of a broadcast signal and transmitted as a digital signal, and it is possible to provide a multi-channel program according to compression modulation technology. Current analog broadcasts use different modulation schemes for TV, voice, and data broadcasts, while digital broadcasts use the same modulation scheme. Accordingly, the ease of introduction of a new service such as a multimedia service or an interactive service by one broadcast wave and the diversification effect of a reception type can be expected.

Recently, the Ministry of Information and Communication approved the broadcasting permission to 57 of the 70 digital TV stations that applied for broadcasting permission in the region, and the remaining 13 stations decided to permit the adjustment after adjusting the station location and antenna configuration. Thus, digital broadcasting stations in the metropolitan area, metropolitan city and metropolitan area were approved for broadcasting, and most digital broadcasting stations in the city and county areas were allowed to enter the national orbit. In addition, the Ministry of Information and Communication plans to provide digital signal processor (DSP) to total cable operators (SO) to retransmit HDTV to facilitate digital broadcasting reception. In addition, in order to resolve the astigmatism in radio shade areas, the broadcasting reception environment will be investigated and continuous improvement will be made. As a result, viewers from all over the country can enjoy high-definition stereoscopic HD broadcasting along with the full-fledged digital broadcasting, and the virtual channel function of digital broadcasting allows them to watch the same channel in any region.

However, due to the multiple channels of digital broadcasting, viewers may experience inconvenience in channel selection. On the other hand, program providers are expected to see a drop in revenue due to less exposure to their broadcasting channels, as regulations on channel placement and duplication are expected to tighten. In addition, digital TV broadcasters are unlikely to expect additional revenue from channel placement.

SUMMARY OF THE INVENTION The present invention has been proposed in this context, and an object of the present invention is to provide a digital TV broadcaster to obtain additional revenue through a channel assignment right for a hot-key provided in a remote control for a digital broadcast receiving and reproducing apparatus, and to provide a program provider. Is to provide a technology that can increase sales by increasing the frequency of exposure of the program by pressing the remote control hot-key of the viewer.

A further object of the present invention is to provide a technique for differently arranging channels for the same hot-key for each group of digital broadcasting receiving subscribers.

It is a further object of the present invention to provide a technology for allowing a digital broadcasting viewer to obtain a plurality of broadcasting program information corresponding to a hot-key provided in a remote controller through a digital broadcasting reception and reproducing apparatus.

Still another object of the present invention is to provide a technology for allowing a digital broadcasting viewer to obtain a plurality of broadcasting program information that does not correspond to a hot-key provided in the remote controller through the digital broadcasting reception and playback apparatus.

Hot-key management server according to an aspect of the present invention for achieving the above object, the hot-key including hot-key identification information and channel information mapped to the hot-key provided in the remote control for the digital broadcast reception playback device A storage unit for storing mapping data, a data update processor for updating hot-key mapping data stored in the storage unit when the hot-key management server operator inputs a channel update command for at least one hot-key, and a data update processor And a data transmission processing unit for generating the transmission data including the hot-key mapping data updated by the data transmission unit and transmitting the generated transmission data to the digital broadcasting reception and playback apparatus.

In one embodiment, the transmission data generated by the data transmission processing unit of the hot-key management server may follow the PSIP / SI standard. For example, the data transmission processing unit may be implemented to include the updated hot-key mapping data in the Private Data Section of the PSIP / SI standard and broadcast it. According to this embodiment, the digital broadcast reception playback apparatus checks the version of the hot-key mapping data included in the private data section of the PSIP / SI standard that is broadcast, and if a new version of the hot-key mapping data exists, the hot-key It can be implemented to update the mapping data.

According to this aspect, the digital TV broadcaster can obtain a profit for exercising the program placement right for the hot-key while operating the hot-key management server according to the present invention. In other words, a digital TV broadcaster can arrange a channel for home shopping hot-key as 'Hyundai Home Shopping' through a contract with Hyundai Home Shopping program provider. In addition, a digital TV broadcaster can change the channel for home shopping hot-key from 'Hyundai Home Shopping' to 'GS Home Shopping' through a contract with GS Home Shopping program provider. In addition, the digital TV broadcaster can change the channel of Hyundai Home Shopping from CH100 to CH200. On the other hand, the program provider can obtain additional revenue while increasing the frequency of his program exposure by pressing the remote control hot-key of the viewer.

The hot-key management server according to an additional aspect of the present invention further includes a subscriber information processing unit for grouping a plurality of digital broadcast receiving subscribers according to a predetermined criterion and storing in a storage unit, and the data update processing unit comprises a hot-key management server. When the operator inputs a channel update command for at least one hot-key for each digital broadcast receiving subscriber group stored in the storage unit, the operator updates the hot-key mapping data stored in the storage unit, and the data transmission processing unit is updated by the data update processing unit. And generating transmission data including hot-key mapping data and subscriber identification information and transmitting the same to the digital broadcasting reception and playback apparatus.

According to this aspect, the hot-key management server may group and manage digital broadcast receiving subscribers according to a predetermined criterion, and may different channel information on the hot-key even with the same hot-key for each subscriber group. In other words, the hot-key management server maps the 'Hyundai Home Shopping' channel as the channel for home shopping hot-keys for Seocho-dong subscribers, and the 'GS Home Shopping' channel as the channel for home shopping hot-keys for Banpo-dong subscribers. Can be mapped. In one embodiment, the criteria for grouping subscribers to digital broadcasts may be their location, occupation, age, interests, and the like. In addition, in one embodiment, the hot-key management server may change the Hyundai home shopping channel from CH100 to CH200.

According to an additional aspect of the present invention, if a data transmission processing unit receives a hot-key update confirmation request message from a digital broadcasting reception / playback apparatus, the hot-key mapping data is read from the storage unit to provide a hot-key for the digital broadcasting reception / playback apparatus. Check whether the key mapping data is updated, and as a result, when the hot-key mapping data is updated, a hot-key update response message including the updated hot-key mapping data and subscriber identification information is generated and transmitted to the digital broadcasting reception and playback apparatus. Characterized in that.

According to this aspect, the hot-key management server may transmit an update response message to the digital broadcast reception / playback device according to an update confirmation request from the digital broadcast reception / playback device. In one embodiment, the hot-key update confirmation request message includes at least message header information, digital broadcast receiving subscriber identification information and hot-key mapping data version information. Accordingly, the hot-key management server may check whether the hot-key mapping data of the corresponding digital broadcasting receiver is updated based on the subscriber identification information and the hot-key mapping data version information included in the hot-key update confirmation request message. It is.

According to a further aspect of the present invention, the hot-key mapping data stored in the storage unit may further include channel group information mapped to the hot-key provided in the remote controller for the digital broadcast reception playback apparatus. Accordingly, the digital broadcasting viewer can obtain a plurality of broadcasting program information corresponding to the hot-key provided in the remote controller through the digital broadcasting reception and playback apparatus.

According to a still further aspect of the present invention, the hot-key mapping data stored in the storage unit may further include channel group information that is not mapped to a hot-key provided in the remote controller for the digital broadcast reception playback apparatus. Accordingly, the digital broadcasting viewer can obtain a plurality of broadcasting program information not assigned to the remote control hot-key for the digital broadcasting receiving and reproducing apparatus through the digital broadcasting receiving and reproducing apparatus.

The foregoing and further aspects of the present invention will become apparent from the following examples. Hereinafter, the present invention will be described in detail with reference to the accompanying drawings so that those skilled in the art can easily understand and reproduce the present invention.

1 is an example of a digital broadcasting system according to the present invention. As shown, the digital broadcasting system according to the present invention includes a hot-key management server 210, a digital TV broadcasting system, and a digital broadcasting receiving and reproducing apparatus 300.

The hot-key management server 210 is a device that generates / stores / updates hot-key mapping data and transmits the hot-key mapping data to the digital broadcasting reception / reproduction apparatus 300. In one embodiment, hot-key management server 210 is an operating system and pointing device, such as a conventional CPU, memory, keyboard as input device and display as output device, and preferably a graphical user interface, for example, A mouse is supported and can be implemented with communication devices such as a LAN card or a modem for communication.

The digital TV broadcasting system includes a satellite broadcasting system 250, a terrestrial broadcasting system 260, and a cable broadcasting system 270. The digital TV broadcasting system may exchange data with the digital broadcasting reception and playback apparatus 300 through a broadcasting channel and a return-path channel. Here, the digital TV broadcasting system may be implemented separately or integrally with the hot-key management server 210.

The digital broadcast reception and playback apparatus 300 receives broadcast program information and various information on channels that are input from a digital TV broadcasting system. Here, it should be interpreted as being implemented separately or integrally with the digital TV monitor and the set-top box that receives and reproduces the digital broadcast stream.

2 is an example showing a remote controller for a digital broadcast receiving and reproducing apparatus used in the present invention. As shown in the figure, the remote control for the digital broadcast reception playback apparatus according to the present embodiment is provided with a hot-key 11. Accordingly, even if the user does not know the channel number, the user can watch the desired digital broadcast simply by pressing the hot-key. In the present embodiment, only the home shopping, movies, sports, and news is illustrated as a hot-key 11 provided in the remote control for the digital broadcasting reception and playback apparatus. It should be construed that it can include a variety of hot-keys, such as broadcasting stations.

3 is a schematic structural block diagram of a hot-key management server according to an embodiment of the present invention. As shown, the hot-key management server 210 according to the present embodiment is the operation unit 211, the display unit 212, the storage unit 213, the data transmission and reception unit 214 and the control unit 215 Include.

The operation unit 211 is implemented by means for inputting a user's operation command and data. In one embodiment, the operation unit 211 may be implemented as a keypad, a touch panel, a handwriting input means, a voice recognition means, and the like made of numeric keys and function keys. The display unit 212 displays characters, graphics, and the like. In one embodiment, the display unit 212 may be a liquid crystal display device.

The storage unit 213 stores an execution program and related data. In one embodiment, the storage unit 213 may be implemented as a storage device such as an external memory card, for example, a smart media card or a memory stick, in addition to a hard disk drive and a flash memory which are relatively large memories.

In an exemplary embodiment, the storage unit 213 may include hot-key mapping data 2131 including hot-key identification information and channel information mapped to a hot-key provided in a remote controller for a digital broadcasting reception and playback apparatus, and digital. Broadcast receiving subscriber information (2132). Here, the hot-key identification information may be implemented with an IR code.

Furthermore, the hot-key mapping data stored in the storage unit 213 may further include channel group information mapped to the hot-key provided in the remote controller for the digital broadcast reception / playback apparatus. For example, the hot-key mapping data may include 'Hyundai Home Shopping', 'GS Home Shopping', 'CJ Home Shopping', 'Uri Home Shopping', and 'Agriculture Home Shopping' as channel information mapped to the home shopping hot-key. . Accordingly, the digital broadcasting viewer can obtain a plurality of home shopping broadcasts through the digital broadcast receiving and reproducing apparatus only by pressing the home shopping hot-key. In addition, the digital broadcast viewer may select any one of a plurality of home shopping broadcasts through a remote controller or a graphic user interface.

Furthermore, the hot-key mapping data stored in the storage unit 213 may further include channel group information that is not mapped to the hot-key provided in the remote controller for the digital broadcast reception / playback apparatus. For example, even if the hot-key provided in the remote control for a digital broadcasting receiver is only 'home shopping', 'sports', 'news' and 'movie', the hot-key mapping data is 'medical', 'leisure', Channel group information regarding 'religion' may be included. Accordingly, the channel group information of the hot-key mapping data may be more than that of the hot-key provided in the remote controller for the digital broadcast reception / playback apparatus.

In one embodiment, the channel group information may include group information including channel group identification information, hot key identification information, and option information, and channel information including at least one channel identification information, channel attribute information, and option information. .

Here, the channel group identification information is information for distinguishing channel groups such as 'religion', 'doc', 'home shopping', and 'leisure'. The hot-key identification may be implemented with an IR code. The option information included in the group information includes at least an order between channel groups. The order between the channel groups defines the screen display order of the channel groups to be displayed on the channel group screen window of the digital broadcasting reception and playback apparatus.

Meanwhile, the channel identification information included in the channel information is information for distinguishing broadcasting programs such as 'Hyundai Home Shopping', 'GS Home Shopping', 'CJ Home Shopping', 'Uri Home Shopping', and 'Agricultural Home Shopping'. The channel identification information may be the same as the channel identification information provided by the electronic program guide (EPG). The channel attribute information is information for notifying a digital broadcasting reception / playback apparatus whether a corresponding channel is a color key assignment channel, a fixed channel, an advertisement channel or a general channel. The option information included in the channel information may be a priority among channels, a channel name, a logo, an image, and the like.

The data transmitting / receiving unit 214 exchanges a message regarding hot-key updating with a digital broadcast receiving / reproducing apparatus via a network. In one embodiment, the network is implemented by any one of a satellite broadcasting system, a terrestrial broadcasting system, and a cable broadcasting system, and may relay data communication through a broadcasting channel or a return pass channel with a digital broadcasting reception and playback apparatus.

The controller 215 may be implemented as a central processing unit (CPU), a chip module in which ROM, RAM, and peripheral devices are integrated. The central processing unit performs various processing by executing control programs and data stored in the ROM or the RAM. The blocks 2152 and 2154 constituting the control unit 215 may be implemented by program code.

The hot-key mapping information processing unit 2152 is a data update processing unit for updating hot-key mapping data stored in the storage unit 213 when the hot-key management server operator inputs a channel update command for at least one hot-key ( 2152a), and a data transmission processor 2152b for generating transmission data including the updated hot-key mapping data and transmitting the same to the digital broadcast reception / reproduction apparatus.

 In one embodiment, the data transfer processor 2152b may be implemented to include the updated hot-key mapping data in the Private Data Section of the PSIP / SI standard for broadcasting. According to this embodiment, the digital broadcast reception playback apparatus checks the version of the hot-key mapping data included in the private data section of the PSIP / SI standard that is broadcast, and if a new version of the hot-key mapping data exists, the hot-key It can be implemented to update the mapping data.

In one embodiment, the transmission data generated by the data transmission processing unit of the hot-key management server may follow the PSIP / SI standard. For example, the data transmission processor may be implemented to broadcast the updated hot-key mapping data by including it in the Private Data Section of the PSIP / SI standard. According to this embodiment, the digital broadcast reception playback apparatus checks the version of the hot-key mapping data included in the private data section of the PSIP / SI standard that is broadcast, and if a new version of the hot-key mapping data exists, the hot-key It can be implemented to update the mapping data.

Hereinafter, the channel update command for the hot-key will be described. For example, suppose that a digital TV broadcasting company broadcasts 'Hyundai Home Shopping' and 'GS Home Shopping' through real channels 56 (virtual channel 15) and 66 (virtual channel 25), respectively. When a digital TV station operator changes a channel for home shopping hot-key from 'Hyundai Home Shopping' to 'GS home shopping' through a contract with GS Home Shopping program provider, in one embodiment, the channel update command for hot-key is It may be a home shopping hot-key and an update command including a real channel before change and a real channel after change. In another embodiment, the channel update command for the hot-key may be an update command including a home shopping hot-key and a virtual channel before change and a virtual channel after change. In another embodiment, the channel update command for the hot-key may be an update command including a home shopping hot-key, a pre-change station name and a post-change station name. Meanwhile, when the hot-key mapping data stored in the storage unit 213 includes channel group information, in one embodiment, the channel update command for the hot-key includes changing, adding, and deleting channel information. It may be an update command.

In one embodiment, if a hot-key update confirmation request message is input from the digital broadcasting reception / playback apparatus, the data transmission processing unit 2152b reads the hot-key mapping data from the storage unit 213 to perform the hot-key mapping data. When the hot-key mapping data is updated as a result, the hot-key update response message including the updated hot-key mapping data may be generated and transmitted to the digital broadcasting reception and playback apparatus. Accordingly, the hot-key management server may transmit the hot-key update response message to the digital broadcast reception / playback device according to the update confirmation request input from the digital broadcast reception / playback device.

According to an additional characteristic aspect of the present invention, the controller 215 may further include a subscriber information processor 2154 for grouping a plurality of digital broadcast receiving subscribers according to a predetermined criterion and storing them in the storage unit 213. In one embodiment, the criteria for grouping the digital broadcast receiving subscribers in the subscriber information processing unit 2154 may be the subscriber's region, occupation, age, interest, and the like.

In this case, when the hot-key management server operator inputs a channel update command for at least one hot-key for each digital broadcasting receiving subscriber group stored in the storage unit, the data update processing unit 2152a stores the hot-stored in the storage unit 213. Update the key mapping data. In one embodiment, the channel update command for the hot-key for each digital broadcasting receiving subscriber group may be an update command including the selected group information and the hot-key, the real channel before the change and the real channel after the change. In another embodiment, the channel update command for the hot-key for each digital broadcasting receiving subscriber group may be an update command including the selected group information and the hot-key, the virtual channel before the change and the virtual channel after the change. In another embodiment, the channel update command for the hot-key may be an update command including a home shopping hot-key, a pre-change station name and a post-change station name.

In one embodiment, when a hot-key update confirmation request message is input from the digital broadcasting reception / playback apparatus, the data transmission processing unit 2152b reads the hot-key mapping data from the storage unit 213 to the digital broadcasting reception / playback apparatus. Check whether the hot-key mapping data is updated, and if the hot-key mapping data is updated, generate an update response message including the updated hot-key mapping data and subscriber identification information and transmit the updated response message to the digital broadcasting reception / playback apparatus. It can be implemented to. Here, the hot-key update confirmation request message includes at least message header information, digital broadcast receiving subscriber identification information, and hot-key mapping data version information. Accordingly, the hot-key management server may check whether the hot-key mapping data of the corresponding digital broadcasting receiver is updated based on the subscriber identification information and the hot-key mapping data version information included in the hot-key update confirmation request message. It is.

4 is a schematic structural block diagram of a digital broadcast receiving and reproducing apparatus according to an embodiment of the present invention. As shown, the digital broadcast reception playback apparatus 300 according to the present embodiment includes a remote control receiver 310, a user interface 320, a memory 330, a broadcast receiver 340, and a broadcast playback unit. And a data transmission / reception unit 360 and a control unit 370.

The remote control receiver 310 receives and decodes a remote control signal emitted from a remote controller, which is a remote controller, and outputs the signal to the controller 370. The user interface 320 may combine various function keys for inputting a user's operation command, for example, a play / stop key, a forward key, a reverse key, a volume up key, a volume down key, or a combination of one or a plurality of functions thereof. It may be implemented as a key button unit including a composite function key.

The memory 330 stores an execution program and related data, and preferably, a hot-key mapping including hot-key identification information and channel information mapped to a hot-key provided in a remote controller for a digital broadcasting reception / playback apparatus. The data is saved. In an embodiment, the memory 330 may be implemented as a ROM or a RAM, or may be implemented as a hard disk or a flash memory having a relatively large memory capacity as an auxiliary storage device.

The broadcast receiving unit 340 receives a broadcast stream transmitted from any one of a satellite broadcast system, a terrestrial broadcast system, and a cable broadcast system, and may include a tuner and a demodulator. The broadcast reproducing unit 350 processes and reproduces a broadcast stream output from the broadcast receiving unit 340 and may include an AC-3 decoder, an MPEG-2 decoder, and a display processing unit. In the preferred embodiment, the broadcast reproducing unit 350 is implemented not only to reproduce the broadcast stream but also display various channel information on the screen as well as the broadcast under the control of the broadcast control unit 371 when a hot-key is pressed.

The data transmitting / receiving unit 360 exchanges a message regarding a hot-key update with a digital broadcast receiving / reproducing apparatus through a network. In one embodiment, the network is implemented by any one of a satellite broadcasting system, a terrestrial broadcasting system, and a cable broadcasting system, and may relay data communication through a broadcasting channel or a return pass channel with a digital broadcasting reception and playback apparatus.

The controller 370 may be implemented as a central processing unit (CPU), a chip module in which ROM, RAM, and peripheral devices are integrated. In one embodiment, the control unit 370 controls the broadcast receiving unit 340 and the broadcast playback unit 350 according to an operation signal input from the remote control receiver 310 or the user interface 320, the broadcast control unit 371. And a hot-key mapping information processing unit 373.

According to a characteristic aspect of the present invention, the hot-key mapping information processing unit 373 includes a hot-key update confirmation unit 373a for confirming whether transmission data is input from a hot-key management server, and a hot-key update confirmation unit ( And a hot-key update processing unit 373b for updating the hot-key mapping data stored in the memory 330 with the hot-key mapping data included in the transmission data input from 373a.

In one embodiment, the transmission data may be included in the Private Data Section of the PSIP / SI standard and broadcasted. Accordingly, the hot-key update confirmation unit 373a checks the version of the hot-key mapping data included in the private data section of the broadcasted PSIP / SI standard, and if a new version of the hot-key mapping data exists, the hot-key It can be implemented to update the mapping data.

In one embodiment, the hot-key update confirmation unit 373a periodically checks a hot-key update confirmation request message including message header information, subscriber identification information, and hot-key mapping data version information at the time of device initialization or device operation. It can be implemented to generate and send to the hot-key management server and to receive a hot-key update response message from the hot-key management server in response. In this embodiment, when the hot-key update response message is input from the hot-key update confirmation unit 373a, the hot-key update processing unit 373b receives the magnetic information through the subscriber identification information included in the hot-key update response message. If the identification information is self-information, the hot-key mapping data stored in the memory 330 may be updated with the hot-key mapping data updated in the hot-key update response message.

5 is an example of a display screen according to a remote control hot-key input in a digital broadcasting reception playback apparatus.

In the present embodiment, hot-key mapping data stored in the digital broadcasting reception / playback apparatus is mapped one-to-one with hot-keys and channel information. As shown in FIG. 5, when the home shopping hot-key press signal is input from the remote controller while the entertainment program is being played on the screen, the digital broadcasting reception / playback apparatus tunes the broadcast channel mapped one-to-one with the corresponding home shopping hot-key. Play the broadcast program on the screen.

FIG. 6 is another embodiment of a display screen according to a remote control hot-key input in a digital broadcast reception / playback apparatus, and FIG. 7 is an example for explaining a process of moving and selecting a broadcast channel displayed by the digital broadcast reception / playback apparatus. FIG. 8 is an example for explaining a process of moving and selecting a channel group displayed by a digital broadcast receiving / reproducing apparatus.

In the present embodiment, the hot-key mapping data stored in the digital broadcast reception / playback apparatus includes channel group information mapped to the hot-key provided in the remote control for the digital broadcast reception / playback apparatus, and the hot-key provided in the remote control for the digital broadcast reception / playback apparatus. Channel group information that is not mapped to the key may be included.

In one embodiment, the channel group information may include group information including channel group identification information, hot key identification information, and option information, and channel information including at least one channel identification information, channel attribute information, and option information. . Here, the channel group identification information is information for distinguishing channel groups such as 'religion', 'doc', 'home shopping', and 'leisure'. The option information included in the group information includes at least an order between channel groups. The order between the channel groups defines the screen display order of the channel groups to be displayed on the channel group screen window of the digital broadcasting reception and playback apparatus. Meanwhile, the channel identification information included in the channel information is information for distinguishing a broadcast program. The channel attribute information is information for notifying a digital broadcasting reception / playback apparatus whether a corresponding channel is a color key assignment channel, a fixed channel, an advertisement channel, or a general channel. The option information included in the channel information may be a priority among channels, a channel name, a logo, an image, and the like.

As shown in FIG. 6, the digital broadcasting reception / playback apparatus according to the present embodiment is a hot-key mapped with a corresponding home shopping hot-key when a home shopping hot-key press signal is input from a remote controller, for example, while an entertainment program is being played on a screen. The broadcasting channel having the highest priority in the mapping data is tuned to play the home shopping broadcasting program on the broadcasting screen window 610.

In addition, the digital broadcast reception and playback apparatus displays broadcast channel names included in the hot-key mapping data on the broadcast channel screen window 620. The digital broadcasting reception and playback apparatus may display a highlight while moving the list displayed on the broadcast channel screen window according to the remote control movement key manipulation signal, and display the screen of the corresponding channel when the remote control confirmation key press signal is input. In this case, when the broadcast channel name cannot be displayed because the broadcast channel name is long, the digital broadcast reception and playback apparatus may be implemented to display the full broadcast channel name using horizontal scrolling when the corresponding service is selected, such as the current EPG. On the other hand, the digital broadcast reception and playback apparatus is implemented to provide a page shift function as shown in FIG. 7 when the broadcast channel names included in the hot-key mapping data cannot be displayed on the broadcast channel screen window 620. Can be.

Meanwhile, as shown in FIGS. 6 and 7, the digital broadcast reception / reproducing apparatus allocates red and green colors when displaying the broadcast channel name on the broadcast channel screen window 620 according to the channel attribute information. Can be. In addition, the digital broadcast receiving and reproducing apparatus may assign and display an advertisement channel name and color on the advertisement screen window 650 when the corresponding channel is an advertisement channel according to the channel attribute information. In addition, the digital broadcast reception playback apparatus may display a banner advertisement, which is hard-coded in an application, in the advertisement window 660 when a home shopping hot-key press signal is input from the remote controller. In one embodiment, the digital broadcast receiving and reproducing apparatus may be implemented to execute an interactive advertisement using the advertisement window 660.

Meanwhile, as shown in FIG. 7, the digital broadcast reception and playback apparatus may be implemented to provide a page shift function. In a preferred embodiment, the digital broadcast receiving and reproducing apparatus may be implemented such that a fixed channel broadcast channel name is fixedly displayed without disappearing from the broadcast channel screen window 620 when the page is moved.

As shown in FIG. 6, the digital broadcasting reception and playback apparatus includes, for example, a channel group such as 'home shopping', 'doc', 'medical', 'leisure', and 'religion' when a home shopping hot-key press signal is input. The name list may be displayed on the channel group screen window 630. As shown in FIG. 8, the digital broadcasting reception and playback apparatus highlights the list displayed on the channel group screen window 630 according to the remote control movement key operation signal and highlights it. The mapped highest priority broadcast channel is tuned to play the broadcast program on the broadcast screen window 610. In addition, the digital broadcast reception and playback apparatus may be implemented to display the channel name list and the channel group list included in the corresponding channel group on the respective screen windows 620 and 630.

9 is a flowchart illustrating a method of updating hot-key mapping data executable in a hot-key management server according to an embodiment of the present invention.

As shown, in one embodiment, the hot-key mapping data update method executable in the hot-key management server is a hot-key identification information and a channel mapped to the hot-key provided in the remote control for the digital broadcast reception playback apparatus. Receiving hot-key mapping information including information (S901), generating and storing hot-key mapping data in a storage unit (S902), and transmitting and receiving transmission data including hot-key mapping data. Transmitting to the device (S903), checking whether a channel update command for at least one hot-key is input (S904), and if a channel update command for the hot-key is input, the hot-key Receiving the mapping data update information (S905), updating the hot-key mapping data stored in the storage unit (S906), generating transmission data including the updated hot-key mapping data, and transmitting the same to the digital broadcasting reception / playback apparatus. Includes the step (S907).

In one embodiment, the hot-key management server may be implemented to continuously broadcast the latest hot-key mapping data according to the PSIP / SI standard scheme. In such an embodiment, the hot-key management server may be implemented to broadcast the hot-key mapping data by including it in the Private Data Section of the PSIP / SI standard. Accordingly, the digital broadcast receiving playback apparatus checks the version of the hot-key mapping data included in the private data section of the broadcasted PSIP / SI standard and updates the hot-key mapping data if a new version of the hot-key mapping data exists. It can be implemented to.

According to an additional aspect of the present invention, a hot-key management server groups a plurality of digital broadcast receiving subscribers according to certain criteria and stores them in the storage. The updating of the hot-key mapping data according to this aspect may include updating the hot-key mapping data stored in the storage unit by receiving a channel information update command for at least one hot-key for each broadcast receiving subscriber group. It may further include. In other words, the hot-key management server maps the 'Hyundai Home Shopping' channel as the channel for home shopping hot-keys for Seocho-dong subscribers, and the 'GS Home Shopping' channel as the channel for home shopping hot-keys for Banpo-dong subscribers. Can be mapped. In this case, in operation 907, the updated hot-key mapping data is transmitted to the digital broadcasting reception playback apparatus. The transmission data including the updated hot-key mapping data and subscriber identification information is generated and transmitted to the digital broadcasting reception playback apparatus. It may further include.

According to an embodiment, in operation 907, the updated hot-key mapping data is transmitted to the digital broadcasting reception playback apparatus. When the hot-key update confirmation request message is input from the digital broadcasting reception playback apparatus, the updated hot-key mapping is updated from the storage unit. Reading the data to confirm whether the hot-key mapping data for the digital broadcast receiving playback apparatus has been updated; and if the hot-key mapping data for the digital broadcasting receiving playback apparatus is updated, the updated hot-key mapping data is updated. And generating a hot-key update response message including subscriber identification information and transmitting the generated hot-key update response message to the digital broadcasting reception / playback apparatus. The hot-key update confirmation request message input from the digital broadcast reception / playback apparatus may include message header information, subscriber identification information, and hot-key mapping data version information. Accordingly, the hot-key management server may check whether the hot-key mapping data of the corresponding digital broadcasting receiver is updated based on the subscriber identification information and the hot-key mapping data version information included in the hot-key update confirmation request message. have.

10 is a flowchart illustrating a method for updating hot-key mapping data executable in a digital broadcast reception / playback apparatus according to an embodiment of the present invention.

As shown, in one embodiment, the hot-key mapping data updating method executable in the digital broadcasting receiving and reproducing apparatus includes the message broadcasting information, subscriber identification information, and hot-key mapping data version information. Creating a hot-key update confirmation request message and transmitting it to the hot-key management server (S911), and when a hot-key update response message is input from the hot-key management server (S912), the input hot-key update response is input. The subscriber identification information included in the message confirms whether the information is magnetic information (S913). As a result, if the magnetic information is updated, the hot-key mapping data stored as the updated hot-key mapping data included in the hot-key update response message is updated. It includes the step (S915).

In one embodiment, the step of generating a hot-key update confirmation request message to the hot-key management server (S911) is a hot-key update confirmation request message periodically when the digital broadcast reception playback apparatus is initialized or the device is driven. It can be implemented to generate and send.

In another embodiment, the hot-key mapping data updating method executable in the digital broadcasting reception and playback apparatus may include checking whether transmission data including the updated hot-key mapping data is input from the hot-key management server (S914). In operation S915, when the transmission data is input as a result of the checking, the hot-key mapping data stored in the memory is updated with the hot-key mapping data included in the transmission data.

In one embodiment, the hot-key management server may be implemented to continuously broadcast the latest hot-key mapping data according to the PSIP / SI standard scheme. In such an embodiment, the hot-key management server may be implemented to broadcast the hot-key mapping data by including it in the Private Data Section of the PSIP / SI standard. Accordingly, the digital broadcast receiving playback apparatus checks the version of the hot-key mapping data included in the private data section of the broadcasted PSIP / SI standard and updates the hot-key mapping data if a new version of the hot-key mapping data exists. It can be implemented to.

As described above, according to the present invention, the digital TV broadcasting company acquires additional revenue according to the channel allocation right exercise for the hot-key provided in the remote control for the digital broadcast receiving and reproducing apparatus, and the program provider receives the remote control hot-key of the viewer. Pressing has a useful effect of earning additional income while increasing its program exposure frequency.

In addition, the hot-key management server according to the present invention can manage the digital broadcast receiving subscribers grouped according to a certain standard, even if the same hot-key for each subscriber group can change the channel information for the hot-key, digital TV Broadcasting operators have a useful effect of broadening the channel placement exercise for hot-keys and quickly responding to the needs of viewers and program providers.

Further, according to the present invention, the digital broadcasting viewer can obtain a plurality of broadcasting program information related to the hot-key through the digital broadcasting reception and playback apparatus. Furthermore, the digital broadcasting viewer has a useful effect of acquiring a plurality of broadcasting program information which is not assigned to the remote control hot-key for the digital broadcasting receiving and reproducing apparatus through the digital broadcasting receiving and reproducing apparatus.

Although the present invention has been described with reference to the accompanying drawings, it will be apparent to those skilled in the art that many various obvious modifications are possible without departing from the scope of the invention from this description. Therefore, it should be interpreted by the claims described to include many such variations.

Claims (20)

In the hot-key management server capable of data communication via a network with a plurality of digital broadcast receiving playback apparatus, the hot-key management server is: A storage unit for storing hot-key mapping data including hot-key identification information and channel information mapped to a hot-key provided in a remote controller for a digital broadcast receiving and reproducing apparatus; A data update processor for updating hot-key mapping data stored in the storage unit when a hot-key management server operator inputs a channel update command for at least one hot-key; A data transmission processing unit for generating transmission data including the hot-key mapping data updated by the data update processing unit and transmitting the generated transmission data to the digital broadcasting reception and playback apparatus; Hot-key management server comprising a. The hot-key management server according to claim 1, wherein the hot-key mapping data stored in the storage unit further includes channel group information mapped to the hot-key provided in the remote controller for the digital broadcast reception / playback apparatus. . 3. The hot-key management according to claim 2, wherein the hot-key mapping data stored in the storage unit further includes channel group information not mapped to the hot-key provided in the remote controller for the digital broadcasting reception and playback apparatus. server. 3. The method of claim 2, wherein the channel group information includes group information including channel group identification information, hotkey identification information, and option information, and channel information including at least one channel identification information, channel attribute information, and option information. Featured hot-key management server. 5. The hot-key management server of claim 4, wherein the option information included in the group information includes an order between channel groups. The hot-key management server of claim 4, wherein the option information included in the channel information includes at least one of priority, channel name, logo, and image among channels. The hot-key management server according to claim 4, wherein the channel attribute information includes whether the corresponding channel is a fixed channel, a color key assignment channel, an advertisement channel or a general channel. The method of claim 1, wherein the data transfer processing unit: When a hot-key update confirmation request message is input from the digital broadcast receiving / reproducing apparatus, the hot-key mapping data is read from the storage unit to check whether the hot-key mapping data is updated, and as a result, the hot-key mapping data is updated. And generating a hot-key update response message including the updated hot-key mapping data and transmitting the generated hot-key update response message to the digital broadcast receiving and reproducing apparatus. The method of claim 1, wherein the hot-key management server is: And a subscriber information processing unit for storing a plurality of digital broadcasting subscribers according to a predetermined criterion and storing them in the storage unit. The data update processing unit updates the hot-key mapping data stored in the storage unit when the hot-key management server operator inputs a channel update command for at least one hot-key for each digital broadcast receiving subscriber group stored in the storage unit. And the data transmission processing unit generates the transmission data including the hot-key mapping data and the subscriber identification information updated by the data update processing unit, and transmits the transmission data to the digital broadcasting reception and playback apparatus. 10. The hot-key management server of claim 9, wherein the criterion for the subscriber information processing group to group the digital broadcasting receiving subscribers includes at least one of a subscriber's region, occupation, age, and interest. 10. The apparatus of claim 9, wherein when the data transmission processing unit receives a hot-key update confirmation request message from the digital broadcasting reception / playback apparatus, the hot-key mapping data is read from the storage unit and the hot-key mapping data is read out. Check if the key mapping data is updated, and if the hot-key mapping data is updated as a result, generate a hot-key update response message including the updated hot-key mapping data and subscriber identification information and transmit it to the digital broadcasting reception / playback apparatus. Hot-key management server, characterized in that. 12. The hot-key update confirmation request message input from the digital broadcast reception / playback apparatus includes at least message header information, digital broadcast reception subscriber identification information and hot-key mapping data version information. -Key Management Server. A digital broadcast receiving playback apparatus capable of data communication via a network with a hot-key management server, wherein the digital broadcasting receiving playback apparatus includes: A memory for storing hot-key mapping data including hot-key identification information and channel information mapped to a hot-key provided in a remote controller for a digital broadcasting reception and playback apparatus; A hot-key update confirmation unit for confirming whether transmission data has been input from the hot-key management server; A hot-key update processing unit for updating hot-key mapping data stored in the memory with hot-key mapping data included in transmission data input from the hot-key update confirming unit; Digital broadcast receiving playback device comprising a. The method of claim 13, wherein the hot-key update confirmation unit generates a hot-key update confirmation request message including message header information, subscriber identification information, and hot-key mapping data version information, and transmits the generated hot-key update confirmation message to the hot-key management server. In response, a hot-key update response message is input from the hot-key management server. The hot-key update processing unit confirms whether the information is magnetic information through the subscriber identification information included in the hot-key update response message, and if the result is the magnetic information, the hot-key mapping data included in the hot-key update response message. And updating the hot-key mapping data stored in the memory. A method for updating hot-key mapping data stored in a digital broadcast reception / playback apparatus executed in a hot-key management server capable of data communication through a network with a plurality of digital broadcast reception / playback apparatuses, Updating the stored hot-key mapping data when the hot-key management server operator inputs a channel update command for at least one hot-key; Generating transmission data including the updated hot-key mapping data and transmitting the generated transmission data to a digital broadcasting reception / reproducing apparatus; Hot-key mapping data update method comprising a. The method of claim 15, Checking whether the hot-key mapping data is updated by reading the stored hot-key mapping data when a hot-key update confirmation request message is input from the digital broadcasting reception / playback apparatus; Generating a hot-key update response message including the updated hot-key mapping data when the hot-key mapping data is updated, and transmitting the generated hot-key mapping response message to the digital broadcasting receiving and reproducing apparatus; Hot-key mapping data updating method further comprising. 16. The method of claim 15, wherein updating the hot-key mapping data comprises: Updating hot-key mapping data stored in the storage unit when the hot-key management server operator inputs a channel information update command for at least one hot-key for each broadcast receiving subscriber group; The step of transmitting the updated hot-key mapping data to the digital broadcast reception playback device includes: And generating and transmitting transmission data including the updated hot-key mapping data and subscriber identification information to a digital broadcasting reception / playback apparatus. 18. The method of claim 17, wherein transmitting the updated hot-key mapping data to a digital broadcast reception playback device comprises: Reading the stored hot-key mapping data when the hot-key update confirmation request message is input from the digital broadcast receiving / reproducing apparatus, and checking whether the hot-key mapping data for the digital broadcasting receiving / reproducing apparatus is updated; If the hot-key mapping data for the digital broadcast receiving playback apparatus is updated, a hot-key update response message including the updated hot-key mapping data and subscriber identification information is generated and transmitted to the digital broadcasting receiving playback apparatus. step; Hot-key mapping data updating method further comprising. In the hot-key mapping data update method executable in the digital broadcast receiving playback apparatus capable of data communication via a network with a hot-key management server, Confirming whether transmission data including the updated hot-key mapping data is input from the hot-key management server; Updating the hot-key mapping data stored in the memory with the hot-key mapping data included in the transmission data when the transmission result is input; Hot-key mapping data update method comprising a. 20. The method of claim 19, wherein the hot-key mapping data update method is: Generating a hot-key update confirmation request message including message header information, subscriber identification information, and hot-key mapping data version information, and transmitting the generated hot-key update confirmation message to a hot-key management server; Receiving a hot-key update response message from the hot-key management server; The subscriber identification information included in the input hot-key update response message confirms whether the information is magnetic information, and if the result is magnetic information, the hot-stored as the updated hot-key mapping data included in the hot-key update response message. Updating the key mapping data; Hot-key mapping data updating method further comprising.

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