JP6007574B2 - Product information providing system and product information providing method - Google Patents

Description

  The present invention relates to a product information providing system and a product information providing method for providing product information corresponding to a product photographed by a mobile terminal via a network.

  It is known that a camera of a mobile terminal captures the URL of a website that provides product information by photographing the two-dimensional code added to the product package using the mobile terminal. Yes.

  Patent Literature 1 discloses a product information provision terminal device that can provide product information. The product information providing terminal device includes an imaging unit, a product information acquisition unit, and a display unit. The product information acquisition unit acquires product information related to a product included in the captured image captured by the imaging unit. The display unit superimposes and displays the product information acquired by the product information acquisition unit in the real space.

JP 2011-253324 A

  The invention of Patent Document 1 aims to provide product information about products displayed in a store in real time. However, in the product information providing system disclosed in Patent Document 1, for example, providing an evaluation about a product by a general consumer (so-called word-of-mouth information) as product information is not considered.

  The present invention has been created from the above background, and an object of the present invention is to provide a product information providing system and a product information providing method capable of providing evaluation of products by general consumers as product information.

[1] In one form of the product information knowledge providing system according to the present invention, a mobile terminal, a product information providing server that transmits product information that is product information via a network, and evaluation of the product by a general consumer A product information provision system comprising a consumer provision information storage server for accumulating consumer provision information included therein, wherein the portable terminal includes a photographing unit for photographing a marker added to the commodity, and the photographing unit. Based on the photographed marker, a client-side transmission unit that transmits a product information request signal that requests information about the product captured by the imaging unit, and product information transmitted by the product information providing server is received. A client-side receiving unit; and a display unit that displays the product information received by the client-side receiving unit together with the product. The server obtains an evaluation about the product as word-of-mouth information from the server-side receiving unit that receives the product information request signal transmitted by the client-side transmitting unit and the consumer-provided information stored in the consumer-provided information storage server A word-of-mouth information acquisition unit, a word-of-mouth information extraction unit that extracts word-of-mouth information that is word-of-mouth information that does not include predetermined information from the word-of-mouth information acquired by the word-of-mouth information acquisition unit, and the server-side reception unit based on the received item information request signal, and a pre-Symbol server-side transmission unit transmitting the specific reviews on the products marker is added as product information.

According to the product information providing system, in the mobile terminal, the imaging unit of the mobile terminal images the marker added to the product, so that the client-side transmission unit of the mobile terminal
A product information request signal based on the marker attached to the product is transmitted. On the other hand, in the product information providing server, the server side receiving unit of the product information providing server receives the product information request signal transmitted from the mobile terminal, and the word-of-mouth information acquisition unit of the product information providing server stores the consumer provided information. The evaluation about the product by a general consumer is acquired from a server as word-of-mouth information. Then, based on the product information request signal, the server-side transmission unit of the product information providing server transmits the word-of-mouth information about the product to which the marker is added as the product information, which is the review information acquired by the review information acquisition unit. . For this reason, in the mobile terminal, the client-side receiving unit of the mobile terminal receives word-of-mouth information about the product to which the marker imaged by the imaging unit is added as product information, so the display unit of the mobile terminal, together with the product, An evaluation of a product by a general consumer is displayed as product information. Therefore, it is possible to provide an evaluation about a product by a general consumer as product information.
Moreover, according to the said product information provision system, the server side transmission part of a product information provision server transmits specific word-of-mouth information which does not contain predetermined information as product information. For this reason, word-of-mouth information including predetermined information is not transmitted from the product information providing server, and for example, word-of-mouth information including undesirable information can be prevented from being displayed as product information on the mobile terminal.

[2] According to an example of the product information providing system, the product information providing server includes a word-of-mouth information temporary storage unit that stores the specific word-of-mouth information, and the server-side transmission unit is connected to the word-of-mouth information temporary storage unit. The stored specific word-of-mouth information is transmitted as product information.

According to the product information providing system, the server-side transmitting unit of the product information providing server transmits the specific word-of-mouth information stored in the word-of-mouth information temporary storage unit of the product information providing server as product information. For this reason, it becomes possible to reduce the frequency with which the word-of-mouth information acquisition unit of the product information provision server acquires word-of-mouth information from the consumer provision information storage server.

[3] One form of the product information providing system according to the present invention includes a mobile terminal, a product information providing server for transmitting product information as product information via a network, and evaluation of the product by a general consumer. A product information provision system comprising a consumer provision information storage server for accumulating consumer provision information, wherein the mobile terminal photographs a marker attached to the product, and the photographing unit A client-side transmission unit that transmits a product information request signal that requests information about the product imaged by the imaging unit, and a client that receives the product information transmitted by the product information providing server based on the marker Word-of-mouth information that includes predetermined information from the word-side information received by the client-side receiving unit and the client-side receiving unit as product information A product information request signal transmitted by the client-side transmitting unit, the product information providing server comprising: a specific review information extracting unit that extracts specific review information that is a report; and a display unit that displays the specific review information together with a product. Received by the server-side receiving unit, the word-of-mouth information acquisition unit for acquiring the evaluation of the product as word-of-mouth information from the consumer-provided information stored in the consumer-provided information storage server, and the server-side receiving unit A server-side transmission unit that transmits the word-of-mouth information about the product to which the marker is added, as word-of-mouth information acquired by the word-of-mouth information acquisition unit based on a product information request signal.

[4] One embodiment of a product information providing system according to the present invention includes a mobile terminal and a consumer-provided information storage server that stores consumer-provided information including word-of-mouth information that is an evaluation of a product by a general consumer. The product information providing system, wherein the mobile terminal captures the marker attached to the product and the product photographed by the photographing unit based on the marker photographed by the photographing unit. A client-side transmitter that transmits a product information request signal for requesting information on the client, a client-side receiver that receives product information transmitted by the consumer-provided information storage server, and a client-side receiver that receives the product information as product information A specific word-of-mouth information extraction unit that extracts specific word-of-mouth information that is word-of-mouth information that does not include predetermined information And a display unit to display a specific reviews with product, the consumer provides the information storage server, and the server-side receiving unit that receives the product information request signal the client-side transmitting unit transmits, said server side receiving section A server-side transmission unit that transmits word-of-mouth information about the product to which the marker is added as consumer information based on the received product information request signal.

According to the product information providing system, in the mobile terminal, the imaging unit of the mobile terminal captures the marker attached to the product, so that the client-side transmission unit of the mobile terminal adds the marker attached to the product. A product information request signal based on the above is transmitted. On the other hand, in the consumer-provided information storage server, the server-side receiving unit of the consumer-provided information storage server receives the product information request signal transmitted from the mobile terminal, and based on the product information request signal, the consumer-provided information The server-side transmission unit of the storage server transmits the word-of-mouth information about the product to which the marker is added as product information. For this reason, in the mobile terminal, the client-side receiving unit of the mobile terminal receives word-of-mouth information about the product to which the marker imaged by the imaging unit is added as product information, so the display unit of the mobile terminal, together with the product, An evaluation of a product by a general consumer is displayed as product information. Therefore, it is possible to provide an evaluation about a product by a general consumer as product information.
Moreover, according to the said product information provision system, the display part of a product information provision server displays the specific word-of-mouth information which does not contain predetermined information with a product. For this reason, it is possible to prevent word-of-mouth information including unfavorable information from being displayed as product information on the mobile terminal.

[5] One form of the merchandise information providing method according to the present invention is a consumer that accumulates merchandise information corresponding to merchandise photographed by a mobile terminal and consumer-provided information including evaluation of the merchandise by a general consumer. A product information providing method provided from a provided information storage server via a network, wherein the mobile terminal captures a marker added to the product, and the mobile terminal is captured in the capturing step. A client-side transmission step of transmitting, to the product information providing server, a product information request signal for requesting information about the product photographed in the photographing step based on the marker, and the product information providing server includes the client-side transmission. A server-side receiving step of receiving the product information request signal transmitted in the step, and the product information providing server But from the consumer provides information storing server, and reviews information acquiring step of acquiring the evaluation of the product as reviews, the commodity information server is, the reviews from the review information obtained by the obtaining step, a predetermined a specific reviews and information extraction step of extracting specific reviews a review information does not include information, the commodity information server is based on the product information request signal received by the server side receiving step, the previous SL marker A server-side transmission step of transmitting the specific word-of-mouth information about the added product as product information; and a client-side reception step of receiving the product information transmitted by the mobile terminal in the server-side transmission step; Goods received by the mobile terminal in the client-side receiving step And a display step of displaying the goods along with the broadcast.

  According to the product information providing method, the mobile terminal captures the marker added to the product and transmits a product information request signal based on the marker added to the product. The merchandise information providing server receives the merchandise information request signal transmitted from the portable terminal, and acquires the evaluation about the merchandise by the general consumer as word-of-mouth information from the consumer provided information storage server. Then, based on the product information request signal, the product information providing server transmits the word-of-mouth information about the product to which the marker is added as the product information, which is the word-of-mouth information acquired from the consumer-provided information storage server. For this reason, in order for a portable terminal to receive the word-of-mouth information about the goods with which the photographed marker is added as goods information, a portable terminal displays evaluation about goods by a general consumer as goods information with goods. Therefore, it is possible to provide an evaluation about a product by a general consumer as product information.

[6] In one form of the product information providing method according to the present invention, product information corresponding to a product photographed with a mobile terminal is converted into consumer-provided information including word-of-mouth information that is an evaluation of the product by a general consumer. A product information providing method provided via a network from a consumer-provided information storage server for storing, wherein the mobile terminal captures a marker attached to the product, and the mobile terminal captures the image A client-side transmission step of transmitting a product information request signal for requesting information about the product photographed in the photographing step based on the marker photographed in the step; and A server-side receiving step for receiving the product information request signal transmitted in the transmitting step, and the consumer-provided information storage The server transmits the word-of-mouth information about the product to which the marker is added as product information based on the product information request signal received in the server-side reception step, and the mobile terminal A client-side reception step for receiving the product information transmitted in the server-side transmission step, and the mobile terminal that is the word-of-mouth information that does not include predetermined information from the word-of-mouth information received in the client-side reception step The specific word-of-mouth information extraction step for extracting word-of-mouth information, and the display step for displaying the product together with the specific word-of-mouth information by the portable terminal.

  According to the product information providing method, the mobile terminal captures the marker added to the product and transmits a product information request signal based on the marker added to the product. The consumer-provided information storage server receives the product information request signal transmitted from the mobile terminal, and transmits word-of-mouth information about the product to which the marker is added as product information based on the product information request signal. For this reason, in order for a portable terminal to receive the word-of-mouth information about the goods with which the photographed marker is added as goods information, a portable terminal displays evaluation about goods by a general consumer as goods information with goods. Therefore, it is possible to provide an evaluation about a product by a general consumer as product information.

  The present invention provides a merchandise information providing system and a merchandise information providing method capable of providing, as merchandise information, an evaluation of merchandise by a general consumer.

It is a figure regarding 1st Embodiment of this invention, and is a block diagram of a merchandise information provision system. The block diagram which shows schematic structure of the mobile telephone terminal of the embodiment. The block diagram which shows schematic structure of the base station of the embodiment. The block diagram which shows schematic structure of the merchandise information provision server of the embodiment. The block diagram which shows schematic structure of the SNS server of the embodiment. It is a figure which shows an example of the goods to which the marker is added, and is an external view of the goods to which the AR marker is added. The flowchart which shows the flow of the word-of-mouth information storage process which the merchandise information provision server of the embodiment performs. The flowchart which shows the flow of the word-of-mouth information transmission process which the merchandise information provision server of the embodiment performs. The flowchart which shows the flow of the merchandise information provision method of the embodiment. The schematic diagram which shows an example of the usage condition of the mobile telephone terminal in the merchandise information provision system of the embodiment. It is a figure which shows an example of the display mode of the merchandise information in the mobile telephone terminal of the embodiment, and is a schematic diagram of a display unit that displays word-of-mouth information together with merchandise. It is a figure regarding 2nd Embodiment of this invention, and is a block diagram of a merchandise information provision system. The flowchart which shows the flow of the merchandise information provision method of the embodiment.

(First embodiment)
As shown in FIG. 1, the product information providing system 10 includes a mobile phone terminal 20 as a mobile terminal, a base station 30, a product information providing server 40, and an SNS server 50 that is a consumer provided information storage server. The product information providing system 10 provides the product information corresponding to the product photographed by the mobile phone terminal 20 from the SNS server 50 to the mobile phone terminal 20 via the IP network 11. The IP network 11 is configured by a network including the Internet.

  The mobile phone terminal 20 is used, for example, by a user who wants to acquire information on products displayed at a store. The mobile phone terminal 20 transmits a product information request signal for requesting information about the product to the base station 30.

  The base station 30 is connected to the IP network 11. The base station 30 relays communication between the mobile phone terminal 20 and the product information providing server 40 connected to the IP network 11.

  When the product information providing server 40 receives the product information request signal, the product information providing server 40 transmits product information that is product information via the IP network 11. Further, the product information providing server 40 acquires word-of-mouth information as product information from the SNS server 50 connected to the IP network 11.

  The SNS server 50 is configured by a server used for SNS (Social Networking Service) such as Facebook (registered trademark) or Twitter (registered trademark). The SNS server 50 stores consumer-provided information that is information provided by general consumers. The consumer-provided information includes word-of-mouth information that is an evaluation of a product by a general consumer.

  The word-of-mouth information is transmitted to the SNS server 50 from, for example, the digital device 12 connected to the IP network 11 via the base station 30 or the digital device 13 connected to the IP network 11 without passing through the base station 30. Accumulated in the server 50.

  As shown in FIG. 2, the mobile phone terminal 20 includes an antenna 21, a transmission unit 22 as a client-side transmission unit, a reception unit 23 as a client-side reception unit, a photographing unit 24, an operation unit 25, a display unit 26, a storage A unit 27 and a control unit 28.

  The transmission unit 22 is configured by a wireless transmission module. The transmission unit 22 is used to transmit a call function of the mobile phone terminal 20 and a product information request signal. The transmission unit 22 transmits the product information request signal as a radio wave using the antenna 21 to the base station 30.

  The receiving unit 23 is configured by a wireless reception module. The receiving unit 23 is used for receiving a call function of the mobile phone terminal 20 and product information. The receiving unit 23 receives the product information transmitted from the base station 30 using the antenna 21.

The photographing unit 24 is configured by a camera. The photographing unit 24 is used for photographing a product. The imaging unit 24 images the marker added to the product by imaging the product.
The operation unit 25 is configured by a user interface such as a touch panel. The operation unit 25 is used for operation of the mobile phone terminal 20 by the user.

  The display unit 26 is configured by a display using liquid crystal, organic EL, or the like. The display unit 26 is used for displaying captured products and displaying product information. The display unit 26 displays product information along with the product.

  The storage unit 27 includes a memory. The storage unit 27 is used for storing a program executed by the control unit 28 and storing information necessary for executing the program. The storage unit 27 stores an application program for acquiring product information.

  The control unit 28 is configured by an integrated circuit that controls each unit of the mobile phone terminal 20. Based on the marker imaged by the imaging unit 24, the control unit 28 causes the transmission unit 22 to transmit a product information request signal that requests information about the product imaged by the imaging unit 24. When the receiving unit 23 receives the product information, the control unit 28 uses the AR (Augmented Reality) to display the product information received by the receiving unit 23 on the display unit 26 together with the product. At this time, the control unit 28 causes the display unit 26 to display product information corresponding to the marker added to the product photographed by the photographing unit 24.

  The mobile phone terminal 20 configured as described above takes a product by the photographing unit 24 and transmits a product information request signal to the base station 30 by the transmission unit 22. Furthermore, the mobile phone terminal 20 receives the product information from the base station 30 at the receiving unit 23 and displays the product information at the display unit 26.

As illustrated in FIG. 3, the base station 30 includes an antenna 31, a transmission unit 32, a reception unit 33, a communication unit 34, and a control unit 35.
The transmission unit 32 includes a transmitter that is a telecommunication device that sends out information. The transmission unit 32 is used to transmit a call function of the mobile phone terminal 20 and product information. The transmission unit 32 transmits the product information to the mobile phone terminal 20 as a radio wave using the antenna 31.

  The receiving unit 33 includes a receiver that is a telecommunication device that receives information. The receiving unit 33 is used for receiving a call function of the mobile phone terminal 20 and a product information request signal. The receiving unit 33 receives the product information request signal transmitted from the mobile phone terminal 20 using the antenna 31.

  The communication unit 34 is configured by a network interface that is a telecommunication device. The communication unit 34 is used for communication with the product information providing server 40 via the IP network 11.

  The control unit 35 is configured by a control device that controls each unit of the base station 30. When the receiving unit 33 receives the product information request signal, the control unit 35 causes the communication unit 34 to transmit the received product information request signal. In addition, when the communication unit 34 receives the product information, the control unit 35 causes the transmission unit 32 to transmit the product information received by the communication unit 34.

  The base station 30 configured as described above receives the product information request signal from the mobile phone terminal 20 by the receiving unit 33, and transfers the product information request signal to the product information providing server 40 by the communication unit 34. Further, the base station 30 receives the product information from the product information providing server 40 through the communication unit 34, and transfers the product information to the mobile phone terminal 20 through the transmission unit 32.

  As shown in FIG. 4, the product information providing server 40 includes a server-side receiving unit, a server-side transmitting unit, a communication unit 41 as a word-of-mouth information acquisition unit, a storage unit 42 as a word-of-mouth information temporary storage unit, and specific word-of-mouth information. It has the control part 43 as an extraction part.

  The communication unit 41 includes a network interface that is a telecommunication device. The communication unit 41 is used for communication with the base station 30 via the IP network 11. The communication unit 41 is used for communication with the SNS server 50 via the IP network 11.

  The storage unit 42 includes a storage device that stores word-of-mouth information. The memory | storage part 42 memorize | stores temporarily the word-of-mouth information which is evaluation about the goods by a general consumer as goods information. The word-of-mouth information is stored, for example, in CSV (Comma-Separated Values) format.

  The control unit 43 is configured by an integrated circuit that controls each unit of the product information providing server 40. The control unit 43 causes the communication unit 41 to acquire word-of-mouth information. When the communication unit 41 acquires word-of-mouth information, the control unit 43 stores the word-of-mouth information acquired by the communication unit 41 in the storage unit 42. Furthermore, when the communication unit 41 receives the product information request signal, the control unit 43 is word-of-mouth information stored in the storage unit 42 based on the product information request signal received by the communication unit 41, and the mobile phone terminal The word-of-mouth information corresponding to the product photographed at 20 is transmitted to the communication unit 41.

  The product information providing server 40 configured as described above acquires word-of-mouth information from the SNS server 50 by the communication unit 41 and stores the word-of-mouth information in the storage unit 42. Further, the product information providing server 40 receives the product information request signal from the base station 30 by the communication unit 41 and transmits the word-of-mouth information to the base station 30 by the communication unit 41 in response to the product information request signal.

As illustrated in FIG. 5, the SNS server 50 includes a communication unit 51, a storage unit 52, and a control unit 53.
The communication unit 51 is configured by a network interface that is a telecommunication device. The communication unit 51 is used for communication with the product information providing server 40 via the IP network 11.

  The memory | storage part 52 is comprised by the memory | storage device which memorize | stores consumer provision information. The consumer-provided information includes word-of-mouth information acquired by the product information providing server 40. The word-of-mouth information is, for example, a comment or a tweet posted by a general consumer in SNS, or the number of evaluation supporters by a general consumer.

  The control unit 53 is configured by an integrated circuit that controls each unit of the SNS server 50. The control unit 53 causes the communication unit 51 to acquire consumer provision information. When the communication unit 51 acquires consumer provision information, the control unit 53 stores the consumer provision information acquired by the communication unit 51 in the storage unit 52. Further, the control unit 53 causes the communication unit 51 to transmit the word-of-mouth information in order for the product information providing server 40 to acquire the word-of-mouth information.

  The SNS server 50 configured as described above acquires word-of-mouth information from the digital devices 12 and 13 (see FIG. 1) by the communication unit 51 and stores the word-of-mouth information in the storage unit 52. Furthermore, the SNS server 50 transmits word-of-mouth information to the product information providing server 40 through the communication unit 51 in response to a request from the product information providing server 40.

With reference to FIG. 6, an example of a product for acquiring product information using the mobile phone terminal 20 will be described.
The product 60 includes a package that wraps the contents (not shown). The AR marker 61 is added to the product 60 by printing the AR marker 61 on the package of the product 60. The AR marker 61 functions as a marker indicating the type of the product 60. The marker varies depending on the product.

  With reference to FIG. 7, the word-of-mouth information storage process executed by the product information providing server 40 will be described. The word-of-mouth information storage process is repeatedly executed periodically, for example, at regular time intervals (for example, 24 hour intervals).

  As illustrated in FIG. 7, first, the product information providing server 40 acquires the word-of-mouth information stored in the SNS server 50 using the communication unit 41 (word-of-mouth information acquisition step S11). In this word-of-mouth information acquisition step S11, the control unit 53 of the SNS server 50 extracts, for example, consumer provision information to which a predetermined tag is added from the consumer provision information accumulated in the storage unit 52, and This consumer-provided information is transmitted as word-of-mouth information. Then, the product information providing server 40 acquires the word-of-mouth information when the communication unit 41 of the product information providing server 40 receives the word-of-mouth information transmitted from the SNS server 50. In this way, the product information providing server 40 acquires word-of-mouth information from the SNS server 50.

  Next, the product information providing server 40 extracts specific word-of-mouth information that is word-of-mouth information that does not include predetermined information from the word-of-mouth information acquired in the word-of-mouth information acquisition step S11 by the control unit 43 (specific word-of-mouth information extraction step) S12).

  And the merchandise information provision server 40 accumulate | stores the specific word-of-mouth information extracted by specific word-of-mouth information extraction step S12 in the memory | storage part 42 (word-of-mouth information storage step S13). In this word-of-mouth information storage step S13, the product information providing server 40 temporarily stores the word-of-mouth information acquired in the word-of-mouth information acquisition step S11.

  With reference to FIG. 8, the word-of-mouth information transmission process executed by the product information providing server 40 will be described. The word-of-mouth information transmission process is executed when the merchandise information providing server 40 receives the merchandise information request signal.

  As shown in FIG. 8, first, the product information providing server 40 retrieves predetermined word-of-mouth information from the word-of-mouth information stored in the storage unit 42 based on the received product information request signal by the control unit 43. (Word of mouth information retrieval step S21). The word-of-mouth information searched in this word-of-mouth information search step S21 is word-of-mouth information about a product corresponding to the marker photographed by the mobile phone terminal 20.

  Next, the product information providing server 40 causes the control unit 43 to extract the word-of-mouth information searched in the word-of-mouth information search step S21, that is, word-of-mouth information about the product corresponding to the marker photographed by the mobile phone terminal 20 (word-of-mouth information extraction step). S22).

  Then, the product information providing server 40 uses the communication unit 41 to transmit the word-of-mouth information extracted in the word-of-mouth information extraction step S22 as product information (word-of-mouth information transmission step S23).

  With reference to FIG. 9, the merchandise information provision method by the merchandise information provision system 10 of this embodiment is demonstrated. This product information providing method is based on the premise that the product information providing server 40 has finished executing the word-of-mouth information storage process.

  As shown in FIG. 9, first, the mobile phone terminal 20 photographs a product by the photographing unit 24 (photographing step S31). In this photographing step S31, the mobile phone terminal 20 photographs the marker added to the product together with the product.

  Next, the cellular phone terminal 20 that has photographed the marker transmits a product information request signal using the transmission unit 22 (client-side transmission step S32). In this client-side transmission step S32, the mobile phone terminal 20 transmits a product information request signal for requesting information about the product photographed in the photographing step S31 based on the marker photographed in the photographing step S31. The mobile phone terminal 20 transmits the product information request signal to the product information providing server 40 via the base station 30 and the IP network 11 by transmitting the product information request signal to the base station 30.

  Next, the base station 30 receives the product information request signal transmitted in the client side transmission step S32 using the reception unit 33 (base station side reception step S33). The base station 30 transmits the product information request signal received in the base station side reception step S33 to the product information providing server 40 using the communication unit 34 (base station side transmission step S34).

  Next, the product information providing server 40 receives the product information request signal transmitted in the base station side transmission step S34 using the communication unit 41 (server side reception step S35). In this server side reception step S35, the product information providing server 40 receives the product information request signal from the mobile phone terminal 20 transmitted in the client side transmission step S32.

  Next, the product information providing server 40 executes word-of-mouth information transmission processing (server side transmission step S36). In this server-side transmission step S36, the product information providing server 40 is the word-of-mouth information acquired in the word-of-mouth information acquisition step S11 based on the product information request signal received in the server-side reception step S35, and is photographed in the photographing step S31. The word-of-mouth information about the product is sent as product information. The product information providing server 40 transmits the word-of-mouth information to the mobile phone terminal 20 via the IP network 11 and the base station 30 by transmitting the product information.

  Next, the base station 30 receives the word-of-mouth information transmitted in the server side transmission step S36 using the communication unit 34 (base station side reception step S37). In addition, the base station 30 transmits the word-of-mouth information received in the base station side reception step S37 using the transmission unit 32 to the mobile phone terminal 20 as product information (base station side transmission step S38).

  Next, the cellular phone terminal 20 receives the word-of-mouth information transmitted in the base station side transmission step S38 using the reception unit 23 (client side reception step S39). In this client side reception step S39, the cellular phone terminal 20 receives the word-of-mouth information transmitted as the product information from the product information providing server 40 in the server side transmission step S36.

  Then, the cellular phone terminal 20 simultaneously displays the word-of-mouth information received in the client side reception step S39 and the product photographed in the photographing step S31 using the display unit 26 (display step S40). In this display step S40, the mobile phone terminal 20 displays the word-of-mouth information received from the product information providing server 40 together with the product.

The operation of this embodiment will be described.
As shown in FIG. 10, when the mobile phone terminal 20 is held over the product 60 and the AR marker 61 added to the product 60 is photographed by the mobile phone terminal 20, the mobile phone terminal 20 A product information request signal for requesting information is transmitted. The merchandise information providing server 40 receives the merchandise information request signal from the mobile phone terminal 20, and transmits the word-of-mouth information about the merchandise 60, which is the word-of-mouth information acquired from the SNS server 50, as merchandise information. Then, the mobile phone terminal 20 receives the word-of-mouth information transmitted as the product information from the product information providing server 40 and displays the word-of-mouth information about the product 60 on the display unit 26.

  As illustrated in FIG. 11, for example, the display unit 26 displays the word-of-mouth information of the product being photographed on the product being photographed. In addition, for example, word-of-mouth information provided by a plurality of general consumers is displayed on the display unit 26 at the same time.

This embodiment has the following effects.
(1) The transmission unit 22 of the mobile phone terminal 20 transmits a product information request signal that requests information about the product photographed by the photographing unit 24 based on the marker photographed by the photographing unit 24. Further, the communication unit 41 of the product information providing server 40 receives the product information request signal transmitted by the transmission unit 22 of the mobile phone terminal 20. Further, the communication unit 41 of the product information providing server 40 acquires an evaluation of the product as word-of-mouth information from the consumer provided information accumulated in the SNS server 50. Furthermore, the communication unit 41 of the product information providing server 40 transmits the word-of-mouth information about the product to which the marker is added as the product information, which is the word-of-mouth information acquired by the communication unit 41 based on the product information request signal. The receiving unit 23 of the mobile phone terminal 20 receives the product information transmitted from the product information providing server 40, and the display unit 26 of the mobile phone terminal 20 displays the product information received by the receiving unit 23 together with the product. According to such a configuration, in the mobile phone terminal 20, the receiving unit 23 of the mobile phone terminal 20 receives the word-of-mouth information about the product to which the marker photographed by the photographing unit 24 is added as the product information. The display unit 26 of the telephone terminal 20 displays the evaluation of the product by the general consumer as product information together with the product. Therefore, it is possible to provide an evaluation about a product by a general consumer as product information.

  (2) The product information providing server 40 includes a storage unit 42 that stores the word-of-mouth information acquired by the communication unit 41, and the communication unit 41 transmits the word-of-mouth information stored in the storage unit 42 as product information. According to such a configuration, the communication unit 41 of the product information providing server 40 obtains the word-of-mouth information from the SNS server 50 as compared with the case where the communication unit 41 obtains the product information from the SNS server 50 each time the product information request signal is received. It is possible to reduce the frequency of performing.

  (3) The product information providing server 40 includes a control unit 43 that extracts specific word-of-mouth information, which is word-of-mouth information that does not include predetermined information, from the word-of-mouth information acquired by the communication unit 41. The communication unit 41 controls The specific word-of-mouth information extracted by the unit 43 is transmitted as product information. According to such a configuration, the word-of-mouth information including predetermined information is not transmitted from the product information providing server 40, and the mobile phone terminal 20 does not display, for example, word-of-mouth information including undesirable information as product information. Can be.

  (4) The product information providing method includes a product information providing server 40 that obtains word-of-mouth information from the SNS server 50, a server-side sending step S36 in which the product information providing server 40 sends the word-of-mouth information, and a mobile phone. The telephone terminal 20 includes a client-side reception step S39 for receiving word-of-mouth information. The product information providing method includes a display step S40 in which word-of-mouth information is displayed. According to such a configuration, since the mobile phone terminal 20 receives the word-of-mouth information about the product to which the photographed marker is added as the product information, the mobile phone terminal 20 is about the product by the general consumer along with the product. Is displayed as product information. Therefore, it is possible to provide an evaluation about a product by a general consumer as product information.

(Second Embodiment)
In the first embodiment, the word-of-mouth information acquired by the product information providing server 40 from the SNS server 50 is transmitted from the product information providing server 40 to the mobile phone terminal 20. In contrast, in the second embodiment, the word-of-mouth information is transmitted from the SNS server 50 to the mobile phone terminal 20 without going through the product information providing server 40. Hereinafter, the part changed from the structure of the said embodiment is demonstrated in detail, and description is abbreviate | omitted about the structure similar to the said embodiment.

  As shown in FIG. 12, the product information providing system 10 of this embodiment includes a mobile phone terminal 20 as a mobile terminal, a base station 30, and an SNS server 50 that is a consumer-provided information storage server. The base station 30 relays communication between the mobile phone terminal 20 and the SNS server 50 connected to the IP network 11. When the SNS server 50 receives the product information request signal, the SNS server 50 transmits product information that is product information via the IP network 11.

  The mobile phone terminal 20 of the present embodiment includes a control unit 28 (see FIG. 2) as a specific word-of-mouth information extraction unit. When the receiving unit 23 receives the word-of-mouth information, the control unit 28 extracts predetermined specific word-of-mouth information from the word-of-mouth information. The specific word-of-mouth information is, for example, word-of-mouth information including inappropriate words.

  The communication unit 34 (see FIG. 3) of the base station 30 of this embodiment is used for communication with the SNS server 50 via the IP network 11. In the base station 30, the product information request signal is received from the mobile phone terminal 20 by the receiving unit 33, and the product information request signal is transferred to the SNS server 50 by the communication unit 34. Further, the base station 30 receives the product information from the SNS server 50 through the communication unit 34, and transfers the product information to the mobile phone terminal 20 through the transmission unit 32.

  The SNS server 50 of the present embodiment includes a communication unit 51 (see FIG. 5) as a server-side receiving unit and a server-side transmitting unit. The communication unit 51 is used for communication with the mobile phone terminal 20 via the IP network 11. The control unit 53 is word-of-mouth information stored in the storage unit 52 based on the product information request signal received by the communication unit 51 when the communication unit 51 receives the product information request signal. Word-of-mouth information corresponding to the photographed product is transmitted to the communication unit 51. The SNS server 50 configured as described above receives the product information request signal from the base station 30 by the communication unit 51, and transmits the word-of-mouth information to the base station 30 by the communication unit 51 according to the product information request signal.

With reference to FIG. 13, the merchandise information provision method of this embodiment is demonstrated.
As shown in FIG. 13, first, the cellular phone terminal 20 images the product and the marker added to the product by the imaging unit 24 as in the imaging step S31 of the first embodiment (imaging step S51). .

  Next, the cellular phone terminal 20 that has photographed the marker transmits a product information request signal using the transmission unit 22 as in the client-side transmission step S32 of the first embodiment (client-side transmission step S52). In this client-side transmission step S <b> 52, the cellular phone terminal 20 transmits the product information request signal to the SNS server 50 via the base station 30 and the IP network 11 by transmitting the product information request signal to the base station 30.

  Next, the base station 30 receives the product information request signal transmitted in the client side transmission step S52 using the reception unit 33 (base station side reception) in the same manner as the base station side reception step S33 of the first embodiment. Step S53).

  Next, the base station 30 transmits the product information request signal received in the base station side reception step S53 to the SNS server 50 using the communication unit 34 (base station side transmission step S54).

  Next, the SNS server 50 receives the product information request signal transmitted in the base station side transmission step S54 using the communication unit 51 (server side reception step S55). In this server side reception step S55, the SNS server 50 receives the product information request signal from the mobile phone terminal 20 transmitted in the client side transmission step S52.

  Next, the SNS server 50 transmits the word-of-mouth information about the product photographed in the photographing step S51 as product information based on the product information request signal received in the server-side reception step S55 (server-side transmission step S56). In this server-side transmission step S56, the SNS server 50 transmits product information to the cellular phone terminal 20 via the IP network 11 and the base station 30.

  Next, the base station 30 receives the word-of-mouth information transmitted in the server side transmission step S56 using the communication unit 34 (base station side reception step S57). In addition, the base station 30 transmits the word-of-mouth information received in the base station side reception step S57 using the transmission unit 32 to the mobile phone terminal 20 as product information (base station side transmission step S58).

  Next, the cellular phone terminal 20 receives the word-of-mouth information transmitted in the base station side transmission step S58 using the reception unit 23 (client side reception step S59). In this client-side reception step S59, the mobile phone terminal 20 receives the word-of-mouth information transmitted as product information from the SNS server 50 in the server-side transmission step S56.

  Next, the mobile phone terminal 20 extracts specific word-of-mouth information, which is word-of-mouth information not including predetermined information, from the word-of-mouth information received in the client-side reception step S59 by the control unit 28 (specific word-of-mouth information extraction step S60). ).

  Then, the cellular phone terminal 20 simultaneously displays the specific word-of-mouth information extracted in the specific word-of-mouth information extraction step S60 and the product photographed in the photographing step S51 using the display unit 26 (display step S61). In this display step S61, the mobile phone terminal 20 displays the word-of-mouth information received from the SNS server 50 in the client side reception step S59 together with the product.

The operation of this embodiment will be described.
As shown in FIG. 10, when the mobile phone terminal 20 is held over the product 60 and the AR marker 61 added to the product 60 is photographed by the mobile phone terminal 20, the mobile phone terminal 20 A product information request signal requesting information is transmitted. The SNS server 50 receives the product information request signal from the mobile phone terminal 20, and transmits the word-of-mouth information about the product 60, which is the word-of-mouth information stored in the SNS server 50, as product information. Then, the mobile phone terminal 20 receives the word-of-mouth information transmitted as the product information from the product information providing server 40 and displays the word-of-mouth information about the product 60 on the display unit 26.

This embodiment has the following effects.
(5) The transmission unit 22 of the mobile phone terminal 20 transmits a product information request signal for requesting information about the product photographed by the photographing unit 24 based on the marker photographed by the photographing unit 24. The communication unit 51 of the SNS server 50 receives the product information request signal transmitted by the transmission unit 22 of the mobile phone terminal 20. Furthermore, the communication part 51 of the SNS server 50 transmits the word-of-mouth information about the goods with which the marker is added among consumer provision information based on a goods information request signal as goods information. The receiving unit 23 of the mobile phone terminal 20 receives the product information transmitted by the SNS server 50, and the display unit 26 of the mobile phone terminal 20 displays the product information received by the receiving unit 23 together with the product. According to such a configuration, in the mobile phone terminal 20, the receiving unit 23 of the mobile phone terminal 20 receives the word-of-mouth information about the product to which the marker photographed by the photographing unit 24 is added as the product information. The display unit 26 of the telephone terminal 20 displays the evaluation of the product by the general consumer as product information together with the product. Therefore, it is possible to provide an evaluation about a product by a general consumer as product information.

  (6) The mobile phone terminal 20 includes a control unit 28 that extracts specific word-of-mouth information, which is word-of-mouth information that does not include predetermined information, from the word-of-mouth information received by the receiving unit 23 as product information. The specific word-of-mouth information extracted by the control unit 28 is displayed together with the product. According to such a configuration, the mobile phone terminal 20 can prevent, for example, word-of-mouth information including undesirable information from being displayed as product information.

  (7) In the product information providing method, the server side transmission step S56 in which the SNS server 50 transmits the word-of-mouth information as product information, the client-side reception step S59 in which the mobile phone terminal 20 receives the word-of-mouth information, and the word-of-mouth information are displayed. Display step S61. According to such a configuration, since the mobile phone terminal 20 receives the word-of-mouth information about the product to which the photographed marker is added as the product information, the mobile phone terminal 20 is about the product by the general consumer along with the product. Is displayed as product information. Therefore, it is possible to provide an evaluation about a product by a general consumer as product information.

  The present invention includes other embodiments other than the first embodiment and the second embodiment. Hereinafter, as other embodiments of the present invention, modifications of the above embodiment will be described. The following modifications can be combined with each other.

  -In 1st Embodiment, the control part 28 of the mobile telephone terminal 20 extracts the specific word-of-mouth information which is word-of-mouth information which does not contain predetermined | prescribed information similarly to 2nd Embodiment, and the display part 26 performs control. A configuration in which the specific word-of-mouth information extracted by the unit 28 is displayed together with the product may be employed.

  -In 1st Embodiment, although the control part 43 of the merchandise information provision server 40 extracts specific word-of-mouth information which is word-of-mouth information which does not contain predetermined | prescribed information from the word-of-mouth information which the communication part 41 acquired, specific word-of-mouth It is also possible not to extract information. That is, it is possible to adopt a configuration in which the communication unit 41 of the product information providing server 40 transmits all the word-of-mouth information acquired by the communication unit 41 as product information.

  -In 1st Embodiment, although the merchandise information provision server 40 is provided with the memory | storage part 42 which accumulate | stores the word-of-mouth information acquired with the communication part 41, the goods information provision server 40 may employ | adopt the structure which is not provided with the memory | storage part 42. it can. That is, it is possible to adopt a configuration in which the word-of-mouth information is not accumulated in the product information providing server 40 and the communication unit 41 of the product information providing server 40 transfers the word-of-mouth information acquired from the SNS server 50 as the product information.

  -In 1st Embodiment, although the communication part 41 of the merchandise information provision server 40 serves as the server side receiving part, the word-of-mouth information acquisition part, and the server side transmission part, the server side receiving part, the word-of-mouth information acquisition part, and the server The side transmission units can also be configured by different devices.

  -In 2nd Embodiment, although the control part 28 of the mobile telephone terminal 20 extracts specific word-of-mouth information which is word-of-mouth information which does not contain predetermined | prescribed information from the word-of-mouth information which the receiving part 23 received, specific word-of-mouth information Can be prevented from being extracted. That is, it is possible to adopt a configuration in which the display unit 26 of the mobile phone terminal 20 displays all the word-of-mouth information received by the receiving unit 23.

  -In 2nd Embodiment, although the communication part 51 of the SNS server 50 serves as the server side receiving part and the server side transmitting part, the server side receiving part and the server side transmitting part are each comprised by another apparatus. You can also.

  -In 1st Embodiment and 2nd Embodiment, although the mobile telephone terminal 20 image | photographs goods and displays goods information, a portable terminal can also be comprised with digital devices other than the mobile telephone terminal 20. FIG. As a mobile terminal other than the mobile phone terminal 20, for example, a digital device with a communication function such as a tablet terminal and a camera can be used.

  In the first embodiment and the second embodiment, the SNS server 50 stores consumer-provided information including word-of-mouth information. However, a consumer-provided information storage server may be configured by a server that is not used for the SNS. it can.

  -A product information providing system can be configured by a network that does not include the Internet. Further, the product information providing system can be configured by a wireless LAN access point that is a wireless station other than the base station 30 instead of the base station 30.

  DESCRIPTION OF SYMBOLS 10 ... Merchandise information provision system, 11 ... IP network (network), 20 ... Mobile phone terminal (mobile terminal), 21 ... Antenna, 22 ... Transmission part (client side transmission part), 23 ... Reception part (client side reception part) , 24 ... photographing section, 25 ... operation section, 26 ... display section, 27 ... storage section, 28 ... control section (specific word information extraction section), 30 ... base station, 31 ... antenna, 32 ... transmission section, 33 ... reception 34: Communication unit, 35 ... Control unit, 40 ... Product information providing server, 41 ... Communication unit (server side transmission unit, server side reception unit, word-of-mouth information acquisition unit), 42 ... Storage unit (word-of-mouth information temporary storage unit) ), 43 ... control unit (specific word-of-mouth information extraction unit), 50 ... SNS server (consumer-provided information storage server), 51 ... communication unit (server side transmission unit, server side reception unit), 52 ... storage unit, 5 ... control unit, 60 ... products, 61 ... AR marker (marker).

Claims (6)

A mobile terminal, a product information providing server that transmits product information as product information via a network, and a consumer-provided information storage server that stores consumer-provided information including evaluation of the product by a general consumer A product information providing system comprising:
The portable terminal is configured to photograph a marker attached to the product, and product information requesting information about the product photographed by the photographing unit based on the marker photographed by the photographing unit. A client-side transmitting unit that transmits a request signal; a client-side receiving unit that receives product information transmitted by the product information providing server; and a display unit that displays the product information received by the client-side receiving unit together with the product. ,
The product information providing server evaluates the product from a server side receiving unit that receives a product information request signal transmitted by the client side transmitting unit, and consumer provided information stored in the consumer provided information storage server. A word-of- mouth information acquisition unit that acquires word-of-mouth information, a specific word-of-mouth information extraction unit that extracts word-of-mouth information that is word-of-mouth information that does not include predetermined information from the word-of-mouth information acquired by the word-of-mouth information acquisition unit, and the server based on the product information request signal side receiving unit receives, the commodity information providing system and a server-side transmission unit transmitting the specific reviews on the product before Symbol marker is added as product information. The product information providing system according to claim 1,
The product information providing server includes a word-of-mouth information temporary storage unit for storing the specific word-of-mouth information,
The server-side transmission unit transmits the specific word-of-mouth information stored in the word-of-mouth information temporary storage unit as product information. A mobile terminal, a product information providing server that transmits product information as product information via a network, and a consumer-provided information storage server that stores consumer-provided information including evaluation of the product by a general consumer A product information providing system comprising:
The portable terminal is configured to photograph a marker attached to the product, and product information requesting information about the product photographed by the photographing unit based on the marker photographed by the photographing unit. Predetermined information is included from a client-side transmitter that transmits a request signal, a client-side receiver that receives product information transmitted by the product information providing server, and word-of-mouth information received as product information by the client-side receiver. A specific word-of-mouth information extraction unit that extracts specific word-of-mouth information that is not word-of-mouth information, and a display unit that displays the specific word-of-mouth information together with products ,
The product information providing server evaluates the product from a server side receiving unit that receives a product information request signal transmitted by the client side transmitting unit, and consumer provided information stored in the consumer provided information storage server. The word-of-mouth information acquisition unit acquired as the word-of-mouth information and the word-of-mouth information acquired by the word-of-mouth information acquisition unit based on the product information request signal received by the server side reception unit, and the product to which the marker is added A product information providing system comprising: a server-side transmitter that transmits the word-of-mouth information as product information. A product information providing system comprising a mobile terminal and a consumer-provided information storage server that stores consumer-provided information including word-of-mouth information that is an evaluation of a product by a general consumer,
The portable terminal is configured to photograph a marker attached to the product, and product information requesting information about the product photographed by the photographing unit based on the marker photographed by the photographing unit. From the client-side transmitter that transmits a request signal, the client-side receiver that receives the product information transmitted by the consumer-provided information storage server, and the word-of-mouth information received by the client-side receiver as product information, predetermined information A specific review information extracting unit that extracts specific review information that is not included, and a display unit that displays the specific review information together with a product ,
The consumer-provided information storage server includes a server-side receiver that receives a product information request signal transmitted by the client-side transmitter, and consumer-provided information based on the product information request signal received by the server-side receiver. A server-side transmission unit that transmits word-of-mouth information about the product to which the marker is added as product information. Product information providing method for providing product information corresponding to a product photographed on a portable terminal from a consumer provided information storage server that stores consumer provided information including evaluation of the product by a general consumer via a network Because
A photographing step in which the mobile terminal photographs a marker attached to the product;
Based on the marker imaged in the imaging step, the mobile terminal transmits a product information request signal for requesting information about the product imaged in the imaging step to a product information providing server;
A server-side receiving step in which the product information providing server receives the product information request signal transmitted in the client-side transmitting step;
The product information providing server acquires a review information about the product as word-of-mouth information from the consumer-provided information storage server,
The product information providing server extracts specific word-of-mouth information that is word-of-mouth information that does not include predetermined information from the word-of-mouth information acquired in the word-of-mouth information acquisition step; and
The commodity information server is, on the basis of the product information request signal received by the server side receiving step, the specific reviews, the server-side transmitting step of transmitting the product information for the product before Symbol marker is added When,
A client-side receiving step in which the mobile terminal receives the product information transmitted in the server-side transmitting step;
A product information providing method comprising: a display step in which the mobile terminal displays a product together with the product information received in the client side receiving step. Providing product information corresponding to a product photographed by a mobile terminal from a consumer-provided information storage server that stores consumer-provided information including word-of-mouth information that is an evaluation of the product by a general consumer via a network A method for providing product information,
A photographing step in which the mobile terminal photographs a marker attached to the product;
A client-side transmission step in which the mobile terminal transmits a product information request signal for requesting information about the product photographed in the photographing step based on the marker photographed in the photographing step;
A server-side receiving step in which the consumer-provided information storage server receives the product information request signal transmitted in the client-side transmitting step;
A server-side transmission step in which the consumer-provided information storage server transmits word-of-mouth information about the product to which the marker is added as product information based on the product information request signal received in the server-side reception step;
A client-side receiving step in which the mobile terminal receives the product information transmitted in the server-side transmitting step;
A specific word-of-mouth information extraction step for extracting specific word-of-mouth information, which is word-of-mouth information that does not include predetermined information, from the word-of-mouth information received in the client-side reception step,
A product information providing method, comprising: a display step in which the mobile terminal displays a product together with the specific word-of-mouth information .