JP5629363B1 - Questionnaire counting device, method, and program - Google Patents

Abstract

[PROBLEMS] To enable instant analysis from any point of view, from any age group, gender distinction, regionality, etc. anytime and anywhere. A questionnaire totaling apparatus that collects, analyzes, and outputs questionnaires via a communication network (IP network) to which a plurality of user terminals are connected is a member attribute acquired in advance by member registration. Select user terminals of multiple members who have the intended member attributes from the list, send a short email containing the URL to the selected user terminals at once, and guide to the questionnaire response screen linked to the URL. It includes a control unit that collects and outputs the results obtained by analyzing the questionnaire responses. [Selection] Figure 1

Description

  The present invention relates to a questionnaire counting apparatus, method, and program for collecting, analyzing, and outputting questionnaires via a communication network to which a plurality of user terminals are connected.

  For example, Patent Document 1 discloses an information providing method capable of effectively developing an advertising activity for a user who has been accessed by clicking an advertisement URL in an e-mail.

  According to the technique disclosed in Patent Document 1, first, the information center receives an email including at least one URL-containing information including URL (Uniform Resource Locator) and identification information for identifying the customer and the email. Send to the communication terminal. Next, in the communication terminal that has received the e-mail, the customer browses a Web (World Wide Web) page by selecting a desired URL from URLs displayed on the screen. Next, the information center receives the URL content information selected and transmitted by the customer, performs customer analysis by data mining etc. based on this information, and transmits it to a group of customers extracted by a certain standard. A new URL is selected, and a new electronic mail containing the selected URL is retransmitted.

JP 2002-99813 A

  As disclosed in Patent Document 1, electronic mail has been frequently used for collecting information from customers, promoting sales, and the like. However, there is a limit to the amount of e-mail addresses that can be collected, and from the viewpoint of personal information, etc., only about 30% of the expected number of people can be registered in any industry. In addition, e-mail addresses are often changed one after another due to customer's convenience due to changes in mobile phone carriers (telecommunications carriers), spam mails, etc., and collected e-mail addresses become unknown. As a result, a large amount of e-mail has not arrived.

  By the way, since July 13, 2011, it has become possible to carry in simple mail (SMS: Short Mail Service) between carriers. However, when the applicant sent a short mail as a test using currently distributed software, an event was found in which about 20% of the transmission targets could not be transmitted due to a transmission error or the like. In particular, as disclosed in Patent Document 1, when a URL is included in a message, an event that the message cannot be transmitted without using a dedicated line has also been found. That is, if a URL is included in a short mail, an event that the short mail cannot be transmitted without using a dedicated line frequently occurs.

  On the other hand, in recent marketing markets, market analysis, advertisements, etc. using Twitter (registered trademark) and Facebook (registered trademark) have been actively performed. However, these Web services are difficult to analyze from the viewpoint of age group, gender distinction, regionality, and the like. In particular, Twitter (registered trademark) is not suitable for analysis from the above viewpoint because there are many points that depend on the mood of the participating members at that time, and Facebook (registered trademark) is similar to Twitter (registered trademark), Participating members are biased, including generations, and are not suitable for analysis from the above viewpoint. In addition, the number of objects that can be answered is just another application, and there is no immediate effect. For this reason, the emergence of questionnaire counting methods that can be easily analyzed from the viewpoint of age group, gender distinction, regionality, etc., anytime, anywhere has been desired.

  The present invention has been made to solve the above-described problems, and can be easily and instantaneously analyzed from the viewpoint of age group, gender distinction, regionality, etc. anytime, anywhere, a questionnaire counting device, And a method and a program.

  In order to solve the above-described problems, the present invention is a questionnaire totaling apparatus that collects, analyzes, and outputs questionnaires via a communication network to which a plurality of user terminals are connected, and is acquired in advance by member registration Selecting the user terminals of a plurality of members having the intended member attributes from the selected member attributes, sending a short mail including a URL to the selected user terminals, and answering the questionnaire linked to the URL It is characterized by having a control unit that guides to a screen, collects questionnaires, aggregates, and outputs results obtained by analyzing questionnaire responses.

  In the present invention, the control unit transmits the result via the communication network to the requested user terminal.

  In the present invention, the control unit determines a usage state of a telephone number from response information obtained by automatic call, and transmits the short mail by limiting to the telephone number that is currently valid. And

  In the present invention, the control unit identifies a telecommunications carrier to which the telephone number belongs, and follows a transmission procedure of the identified telecommunications carrier, via a dedicated line laid for each telecommunications carrier. The short mail is transmitted.

  In the present invention, the control unit updates and outputs the result in real time each time the questionnaire answer is acquired.

  In the present invention, the control unit collectively transmits the short mail before and after the event occurrence for obtaining the questionnaire response, and processes and outputs the result obtained before and after the event occurrence. To do.

  The present invention also relates to a questionnaire totaling method for collecting and analyzing questionnaires via a communication network to which a plurality of user terminals are connected, and intended members among member attributes acquired in advance by member registration A step of selecting the user terminals of a plurality of members having attributes, a step of sending a short mail including a URL to the selected user terminals, and a questionnaire by guiding to a questionnaire response screen linked to the URL Collecting, aggregating, and outputting results obtained by analysis.

  Further, the program of the present invention is a program for selecting a user terminal of a plurality of members having an intended member attribute from among the member attributes acquired in advance by member registration in the computer, and for the selected user terminal. A procedure for sending a short mail including a URL in a batch and a procedure for performing a questionnaire collection by guiding to a questionnaire response screen linked to the URL, aggregating, and outputting a result obtained by analysis And

  According to the present invention, it is possible to provide a questionnaire totalizing apparatus, method, and program capable of instantaneously analyzing from any point of view, such as age group, sex, and regionality, anytime and anywhere. .

It is a figure which shows the connection form of the questionnaire totalization apparatus of embodiment of this invention. It is a block diagram which shows the structure of the questionnaire totalization apparatus of embodiment of this invention. It is a figure which shows an example of the reason identification information returned from the exchange of FIG. It is a figure which shows an example of the data structure of telephone number use log | history information DB of FIG. It is a figure which shows an example of the data structure of the pattern table of FIG. It is an operation | movement flowchart of the questionnaire totalization apparatus of embodiment of this invention. It is a figure which shows the output style of the questionnaire totalization apparatus of embodiment of this invention. It is a figure which shows an example of the data format of the sample URL produced | generated by the SMS assembly part of FIG.

  DETAILED DESCRIPTION Hereinafter, embodiments for carrying out the present invention (hereinafter simply referred to as embodiments) will be described in detail with reference to the accompanying drawings. Note that the same number is assigned to the same element throughout the description of the embodiment.

(Configuration of the embodiment)
FIG. 1 is a diagram illustrating an example of a connection form of the questionnaire totalization apparatus according to the present embodiment. According to FIG. 1, the questionnaire totalization apparatus 10 of this embodiment is connected to an open network (IP: Internet Protocol network 30) such as the Internet together with a company server 80. A plurality of user terminals 50 are further connected to the IP network 30 and the public / dedicated network 60 so that a user who has contracted in advance can view short mails distributed by the questionnaire counting device 10. It has become.

  The questionnaire totalization apparatus 10 of this embodiment also has a function as a self-supporting telephone number investigation apparatus. For example, a telephone of the other party is provided for all telephone numbers of the telephone 40 such as a fixed telephone and a mobile phone existing in Japan. Make a call without ringing, and the specified phone number is “currently used (valid), unused (new invalid), previously unused (invalid), guiding the destination phone number (transfer) ), “Convenience cancellation guidance is in progress (conventional cancellation)” and the like are periodically checked to generate telephone number history information and store it in a DB (Data Base) described later.

  Moreover, the questionnaire totalization apparatus 10 of this embodiment further reads the telephone number history information from the DB, connects to the exchange with either voice or non-restricted digital information transmission capability, and makes a call response based on the previous call. The information on the current call is determined with reference to the information, and the call response information collected by the call based on the determined current call condition is set to at least one of the telecommunications carrier, the telephone number group, and the terminal. A function that analyzes the call response information that has been patterned in advance and determines the nearest telecommunications carrier when the phone number is used by the number portability service along with the validity of the phone number. Also have. Details will be described later.

  The questionnaire totalization apparatus 10 according to the present embodiment sends a short mail including a URL to which identification information for identifying a user is added to a user terminal 50 having a specified telephone number according to the above-described telephone number survey and determination results. Send to the questionnaire response screen linked to the URL. The designated telephone number is a telephone number assigned to each user terminal 50 possessed by a customer who has signed an application use contract in advance.

  Specifically, the questionnaire totalization apparatus 10 of the present embodiment collects reason identification information returned from a switch (not shown) connected to an ISDN (Integrated Service Digital Network) network 20 when a telephone number is transmitted for a predetermined period. Then, the above-described DB is constructed. The questionnaire totalization apparatus 10 according to the present embodiment refers to this DB to check the change in the usage status of the telephone number of the designated telephone 40, and when the usage status determined here is determined to be “valid”, A message created for the telephone number is sent to the user terminal 50, and if it is determined that the transfer guidance is in progress, a short mail created for the user terminal 50 is sent to the user terminal 50 as the destination. To do.

  The short mail created here has an embedded URL including encrypted identification information for identifying the user, and the user terminal 50 clicks the URL embedded in the received short mail. By doing so, the user is directed to a company homepage (company server 80) including an advertisement screen or a questionnaire response screen for the advertisement. The questionnaire totalization apparatus 10 of the present embodiment selects a plurality of member user terminals 50 having an intended member attribute from among the member attributes acquired in advance by member registration, and sends a URL to the selected user terminal 50. A short mail containing “” is sent all at once, and the questionnaire is collected by guiding to a questionnaire response screen linked to the URL.

  Specifically, the information written on the questionnaire response screen by the user is captured, and the written information is analyzed from the viewpoint of age group, sex, regionality, etc. by data mining or the like. Further, the user managed by the customer at the stage of access from the user terminal 50 can be specified by the encrypted identification information. Of course, at the time of member registration, it goes without saying that attribute information such as a telephone number, an address concerning the person, sex, and age is registered. Therefore, it is possible to create a mechanism that eliminates the need for an ID or password for access that is generally adopted. In this way, it is possible to collect questionnaires that can confirm the identity and avoid third-party interference regardless of an ID or password that is bothersome and difficult to manage.

  As shown in FIG. 2, the questionnaire totalization apparatus 10 according to the present embodiment is configured by a control unit 100, a storage unit 200, an operation unit 300, and a display unit 400 in terms of hardware. The The control unit 100 follows the questionnaire totalization program (the program of the present embodiment) allocated and stored in the program area 201 of the storage unit 200, and when the telephone number is transmitted via the calling side switch 21, the control unit 100 The use status of the designated telephone number is determined based on the reason identification information (reason display) returned from the exchange connected to the. When it is determined that the usage status of the designated telephone number is “valid”, a short mail created with the telephone number as the destination is transmitted to the user terminal 50, and it is determined that “transfer guidance is being performed”. Then, the created short mail is transmitted to the user terminal 50 with the addressed transfer destination telephone number as the destination. The short mail transmitted here includes a URL to which identification information for identifying the user is added. Further, the identification information may further include a screen management number uniquely assigned to the advertisement screen or the questionnaire response screen.

  For this reason, the questionnaire totalization program executed by the control unit 100 includes a call control unit 101, a telephone number usage status determination unit 102, an attribute acquisition unit, as shown in FIG. 103, an SMS (short mail) assembly control unit 104, a questionnaire totaling unit 105, and a communication network interface unit 106. In addition to the program area 201 in which the above-described questionnaire totalization program is allocated and stored in a partial area of the storage unit 200, a telephone number use history information DB 202, a pattern table (TBL) 203, and a member attribute DB 204 is allocated and stored. The member attribute DB 204 stores attribute information such as gender, place of residence, age, GPS position information, and occupation for each member. The data structure of the telephone number use history information DB 202 and the pattern table 203 will be described later.

  The call control unit 101 collects JT-Q931 (Layer 3) information, which will be described later, using a call control message with the caller-side exchange 21, and outputs the collected information to the telephone number usage status determination unit 102. The telephone number usage status determining unit 102 obtains a nationwide effective telephone number including a telephone number not listed in the telephone directory by automatic calling via the ISDN network 20, and reason identification information indicating the usage status of the telephone number , And the transfer destination telephone number are stored in the storage unit 200 as the telephone number use history information DB 202 together with the survey date. For this reason, the telephone number usage status determination unit 102 is connected to the ISDN network 20 via the calling control unit 101 and the calling side exchange 21. Based on the collected reason identification information, the telephone number usage status determination unit 102 indicates that the designated telephone number is “currently used (valid), unused (new invalid), or unused from before. (Invalid), guides the transfer destination telephone number (transfer), cancels convenience (cancels convenience) ", etc., and outputs to the SMS assembly generation unit 104 described later.

  The telephone number usage status determination unit 102 also refers to the call response information collected by the previous call, analyzes the call response information collected by the current call, and changes due to the telephone number continuous use service It also has a function to determine the telecommunications carrier closest to the telephone number. Specifically, referring to the pattern table 203, the call response information collected by the current call is analyzed from the previously collected call response information, and the latest electric number of the telephone number changed by the number portability service is analyzed. Determine the carrier.

  The telephone number usage status determination unit 102 further converts the call response information collected by re-calling into call response information (FIG. 5) pre-patterned for at least one of the telecommunications carrier, the telephone number group, and the terminal device. 4), it is determined whether the telephone number is valid. For example, a telephone number pattern by telecommunications carrier, a call setting pattern based on the transmission capability of voice or unrestricted digital information, a response message, a generation source indicating the network location where the response message occurred, and a reason display information element The call response information is analyzed to determine whether the telephone number is valid. Alternatively, a telephone number pattern for each telecommunications carrier, a call setup pattern based on the transmission capability of voice or unrestricted digital information, a response message, a generation source indicating the network location where this response message occurred, and a reason display information element By analyzing the call response information, it is determined whether or not the telephone number is valid.

  The attribute acquisition unit 103 includes information required for analysis (for example, gender, place of residence, age, GPS position information, occupation, etc.) from information input from the individual user terminals 50 at the time of member registration by the user. And the like are grouped for each attribute and registered in the member attribute DB 204 assigned to a predetermined area of the storage unit 200. Prior to the occurrence of a questionnaire counting event due to a TV advertisement or the like, the attribute input from the operation unit 300 by the administrator is retrieved and the member attribute DB 204 is referenced to obtain the telephone numbers of the user terminals 50 grouped for each attribute. To the telephone number usage status determination unit 102.

  The SMS assembly generation unit 104 takes in a short mail created by operating the operation unit 300. The message creator operates the operation unit 300 to input the message and the delivery destination (phone number designated by the contractor) in the input fields according to a template prepared in advance. This template is a tool whose operation has been confirmed by Android (registered trademark), which is one of OS (Operating System) of mobile phones. A method of creating and transmitting a simple message is well known, and not only the above-described Android (registered trademark) but also tools (registered trademark) and Windows (registered trademark) provide tools in the same manner.

  The SMS assembly generation unit 104 embeds a URL to which identification information for identifying the user is further added to the created short mail. As the identification information, for example, a job ID (number of continuous numbers 0 to 99, 999, 999) automatically issued at the time of short mail batch transmission, and a record number (0 to 9) of a file corresponding to a designated telephone number. , 999) is used. Among these, the record number is used as identification information (ID) for specifying the user corresponding to the individual telephone number at the time of batch transmission. A screen management number uniquely assigned to the questionnaire response screen may be added as the identification information. Here, it is assumed that the number of jobs that can be registered is one billion, the number of telephone numbers per job is 10,000, and the maximum number of digits of identification information is nine digits.

  The SMS assembly control unit 104 encrypts this identification information and outputs it to the communication network interface unit 106. The SMS assembly generation unit 104 uses, for example, 64 character types of alphanumeric lowercase symbols, expresses the job ID, the numerical value of the record number, and the screen management number in 64 bits, and encrypts the character string by replacing it with a character string. Shall be performed. For example, the number “8066504934” is expressed by a character string “hGTThg”. FIG. 8 illustrates a sample URL. In FIG. 8, q = xxxx after xxx is encrypted identification information.

  The questionnaire totalization unit 105 analyzes the captured information by data mining or the like, thereby performing analysis from the viewpoint of age group, gender distinction, regionality, and the like, and processes the results and outputs them to the display unit 400. Further, the analysis result may be transmitted to the user terminal 50 that has made the request via the communication network interface unit 106 and the IP network 30. At this time, the questionnaire totaling unit 105 may update and output in real time the results that are aggregated and analyzed each time a questionnaire response is acquired. Further, for example, as shown in FIG. 7 as an example of the output format, the questionnaire totaling unit 105 short-circuits before and after the occurrence of an event for acquiring a questionnaire, for example, when the SMS assembly generation unit 104 performs an advertisement. By sending a batch of emails, the questionnaire responses collected before and after the event occurrence may be processed and output.

  The communication network interface unit 106, when the telephone number usage status determination unit 102 determines that the designated telephone number actually exists and is “valid”, generates the SMS assembly / generation for the user terminal 50 with the telephone number as a destination. The short mail assembled by the unit 104 is transmitted via the public / dedicated network 60. In addition, when the telephone number usage status determination unit 102 determines that the designated telephone number is “in transfer guidance”, the SMS transfer generation unit is provided to the user terminal 50 with the guided transfer destination telephone number as a destination. The short mail assembled by 104 is transmitted via the public / dedicated network 60. By sending a short mail via the telecommunication carrier's dedicated line 22 (dedicated network 60) regardless of the public network, it is possible to send a short mail even in the event of congestion such as in the event or disaster. The advantage of being able to do is obtained.

  FIG. 3 shows a typical example of reason identification information (reason display) returned from an exchange not shown when a telephone number is transmitted on the ISDN network 20. The reason indication from the switch follows the basic call control procedure for circuit-switched calls defined in JT-Q931 by the TTC (Telephone and Telephone Technical Committee) standard based on CCITT (International Telegraph and Telephone Consultative Committee) recommendation. NTT publishes a reason display in technical data of INS (Information Network System) net service. The call control unit 101 collects JT-Q931 (Layer 3) information using a call control message with the exchange. The reason display from the exchange includes "001: missing number", "016: normal", "022: subscriber number change", "028: invalid number", etc. Are stored in the telephone number use history information DB 202 on the storage unit 200 and stored at the same time.

  In addition to “in-use telephone number” and “unused telephone number”, the reason display from the switchboard is broadly classified as “A: a telephone number that can be removed even if it is in use”, “B: unused. Even if it is a phone number (telephone number during message guidance for relocation), (telephone number during message guidance for contact) "," C: phone number during message guidance for wrong number message ", (guidance for messages not currently used) Phone number) ”,“ D: phone number that has been used this time from an unused phone number in the previous survey ”, and the like. The collected “telephone number”, “reason display”, “year / month / day”, “time”, and the like at the time of the collected investigation are stored in the storage unit 200, and the telephone number usage state determination unit 102 periodically performs this process. It can be constructed as the telephone number use history information DB 202 on the storage unit 200 by performing the operation as needed or as needed.

  FIG. 4 illustrates a data structure of the telephone number use history information DB 202. According to FIG. 4, (a) shows the result of the investigation of the telephone number “a” of the carrier A that exists (valid) in the investigations from the past to the present. (B) is the result of the investigation of the telephone number “b” of the carrier B that exists in the past and is in the relocation state (the relocation destination telephone number is “09063782475”) in the latest investigation on June 22, 2011. (C) is a survey result of the telephone number “c” of the carrier C that is “existing” in the past and sandwiches the “relocation” (the telephone number of the relocation destination is “080515157195”) and is currently missing. (D) is the result of the investigation of the telephone number “d” of the carrier D that has existed in the past but is currently missing. (E) is the result of the investigation of the telephone number “e” of the carrier E that has actually existed and missing numbers in the past and has existed for the past several months.

  Here, the case of FIG.4 (e) is illustrated, For example, the short mail created for the contract user (user terminal 50) which existed before February, 2010 and was registered in the system is transmitted. A supplementary explanation will be given. In this case, the user terminal 50 has been invalidated for 6 months or more from April 4, 2010, has existed since December 29, 2010, and is valid again. This means that the owner of the user terminal 50 has been changed. Therefore, the transmission of short mail should be prohibited. However, if it is judged only based on the most recent usage history about two months ago or the current usage status, a short mail is erroneously transmitted. However, as described above, such erroneous transmission of mail can be avoided by referring to the history of the past several years. However, if it is a contract user (user terminal 50) registered after December 29, 2010, transmission of a short mail is permitted.

  In addition, according to the “Act on the Appropriate Transmission of Specified E-mails (Specified E-mail Law)” established in 2002 and revised on June 6, 2008, e-mail without prior consent from the recipient All transmissions become spam and violate the law, and there is a risk of incidents such as information leaks. On the other hand, by referring to the history of the past few years by the above phone number history survey, it is temporarily prohibited to send a short mail addressed to a phone number that is invalid for more than 6 months and is currently valid on a mobile phone. Therefore, it is effective from the viewpoint of information leakage prevention as well as compliance with the above laws. Each carrier is not allowed to rent a phone number to a third party for 3 consecutive months on a landline phone or 6 months on a mobile phone when the phone is cancelled. In this case, the rules are limited to the same holder. Therefore, in the meantime, if the missing numbers continue, and if it is subsequently determined that they exist, it can be determined that the third party is using them.

  The questionnaire totalization apparatus 10 according to the present embodiment further reads the telephone number history information from the telephone number usage history information DB 202, and connects to the calling-side switch 21 with the transmission capability of either voice or non-restricted digital information. The call response information based on the call is determined with reference to the call response information based on the call, and the call response information collected by the call based on the determined condition of the current call is transmitted to the telecommunications carrier and the telephone number. Analyzes based on call response information that is pre-patterned for each group and terminal, whether the phone number is valid, and if the phone number by the number portability service is used It also has the function of determining the nearest telecommunications carrier.

  An example of the data structure of the pattern table 203 used for this purpose is shown in FIG. 5. Specifically, the determination result 10 a, the outgoing call at the time of (a) current call and (b) previous call are shown. Each data item of the call condition 10b and the call response information 10c is assigned and stored. Here, as a determination result 10a, a telecommunications carrier (A / B / C / D), a determination status (real / missing number / relocation / removal, etc.), a learning flag indicating whether or not a re-call (retry) is required (currently issued) Learning only as a call (prohibited: 0, allowed: 1)). In addition, as the telecommunications carrier A, for example, NTT Docomo (registered trademark), B, for example, e-mobile company (registered trademark), as C, for example, Softbank (registered trademark), as D, for example, KDDI (registered trademark) is assumed. Further, the call condition 10b includes a telephone number pattern and a call setting pattern, and the call response information 10c includes “response message”, “generation source”, “reason display value”, “new telephone number”, “billing result” "including.

  The questionnaire totalization apparatus 10 according to the present embodiment is connected to the exchanges 23, 24, and 25 prepared for each telecommunications carrier via the calling side exchange 21 provided between the dedicated lines 22 of the telecommunications companies. It may be connected. Although not shown in the figure, the line is also connected to the general public line switch for fixed telephones such as NTT (registered trademark) and the PHS switch such as air edge (registered trademark) via the calling side switch 21. Connecting. The questionnaire totalization apparatus 10 of the present embodiment collects data of a large number of subscriber telephone numbers regularly or collectively at any designated time, and all telephone number information existing in the country in the telephone number usage history information DB 202. Remember. That is, the telephone number distributed to the communication company that has been approved by the Ministry of Internal Affairs and Communications is stored in the telephone number use history information DB 202, and the telephone numbers allocated to fixed telephones, mobile telephone terminals, PHS terminals, etc. are valid (in use). / Investigate the most recent telecommunications carrier when using invalid (not used) and number portability services. These latest survey results are reflected in the telephone number use history information DB 202.

  The questionnaire totalization apparatus 10 according to the present embodiment performs a periodic survey such as once a month or once every two months. The contents to be investigated are “communication capability”, “response message” in accordance with the description of JT-Q931 “ISDN user / network interface layer 3” of TTC standard published by NTT East as a result of telephone number transmission on a digital telephone line, The call response information consisting of “reason display” and “generation source” is collected through the call-side exchange 21, and immediately after the collection, the telephone line is immediately disconnected. Therefore, there is no telephone conversation with the other party of the telephone number, and the telephone ring is not ringed. All the telephone numbers stored in the telephone number use history information DB 202 are examined, and call response information including a reason display is found corresponding to each telephone number. The number (new phone number) "and the like can be recorded in the phone number use history information DB 202 by a predetermined procedure. Furthermore, the telephone number usage history in the telephone number usage history information DB 202 is enriched by periodically conducting this investigation and accumulating telephone number change information.

  The applicant has found that there is a difference between the call answering information for each telecommunications carrier or a specific telephone number group, and there is a certain rule regarding the mobile phone number. In addition, when calling was repeated for all terminal models sold by each telecommunications carrier, it was also found that there was a difference in the call response information for each terminal model. It has also been found that there is a certain rule in the call response information when a call is made with the transmission capability set to “unrestricted” and when a call is made with “voice” set.

  From this, the applicant repeatedly made a call by experiment, collected response signals for telecommunications carrier judgment, and patterned them. Specifically, when the transmission capability is set to “unlimited” for the first call, “voice” is set for the second call, and the first call response information and the second call response information at this time are Patterned. Here, the reason why the transmission capability is set to “unrestricted” in the first call is because the terminal does not ring or does not receive a call. If the ringing and the incoming call rate are ignored, even if the call is “unlimited” after “voice”, patterning is possible, so that the same effect is naturally obtained.

  In some cases, the same effect can be obtained by making a call by selecting “voice” as the transmission capability and patterning the call response information. The call at this time is only once. For example, when the telephone number pattern is 0806271XXXX and the call response information is “response message: disconnection, generation source: RN, reason display: temporary failure”, the telephone number is valid (“real”) and the telecommunications business The person is limited to Company D. For example, when the call response information is “response message: disconnection, generation source: TN, reason display: no partner route”, the telephone number is valid and the telecommunications carrier is limited to company A. In addition, when the call response information is “response message: disconnection, generation source: TN, reason display: no subscriber”, the telephone number is valid (“real”), and the latest telecommunications carrier is limited to company D Is done. Further, when the call response information is “response message: disconnection, generation source: RN, reason display: other service or optional unavailable class”, the telephone number is invalid (“removal convenience”) and the latest telecommunication The company is limited to Company A. In this way, the applicant constructed the pattern table 203 by patterning the above-described rules from millions of experiments.

(Operation of the embodiment)
Hereinafter, the operation of the questionnaire totalization apparatus 10 of the present embodiment will be described in detail with reference to the flowchart of FIG.

  First, the control unit 100 (attribute acquisition unit 103) selects information necessary for analysis (for example, gender, residence, (Member attributes such as age, GPS position information, occupation) are acquired (step S101), grouped for each attribute, and registered in the member attribute DB 204 assigned to a predetermined area of the storage unit 200 (step S102).

  Next, for example, when a questionnaire totalization event due to TV advertisement or the like occurs (step S103 “YES”), the attribute acquisition unit 103 captures the attribute input from the operation unit 300 by the administrator prior to that and stores the member attribute DB 204 The telephone numbers of the user terminals 50 grouped for each input attribute are collectively acquired from the member attribute DB 204, and the telephone number information is output to the telephone number usage status determination unit 102 (step S104). .

  The telephone number usage status determination unit 102 operates in conjunction with the call control unit 101 to automatically dial an effective nationwide telephone number including a telephone number not listed in the telephone directory via the ISDN network 20. It is assumed that the telephone number use history information DB 202 including the reason display, the destination telephone number, and the survey date is constructed and stored in the storage unit 200. First, the telephone number usage status determination unit 102 uses the telephone number information DB 202 to specify a specified telephone number that is a transmission target of the short mail created by the SMS assembly generation unit 104, here the usage acquired by the attribute acquisition unit 103 in a lump. The telephone number of the person terminal 50 is extracted for each case. Subsequently, the telephone number usage status determination unit 102 refers to the telephone number usage history information DB 202 on the storage unit 200 and the pattern table 203 to read out and transmit telephone number usage history information of the specified telephone number for the past several years. The validity / invalidity determination of the target telephone number and the latest carrier determination are performed (step S105: telephone number usage status investigation).

  Specifically, the telephone number usage status determination unit 102 obtains call response information collected by a call based on the determined current call condition for each of at least one of a telecommunications carrier, a telephone number group, and a terminal. Based on the call response information patterned in advance, whether or not the telephone number is valid and the latest telecommunications carrier are determined. The telephone number usage status determination unit 102 further determines validity / invalidity of the telephone number based on the call response information stored in the pattern table 203. Similarly, the latest telecommunications carrier is determined. Here, call response information including “phone number pattern”, “call setting pattern”, “response message”, “generation source”, and “reason display” is used as a determination element. Here, the “telephone number pattern” refers to a group of telecommunications carriers or a telephone number group such as 0903101 *** or 0806071 ***. Further, as the “call setting pattern”, three kinds of transmission capabilities of voice (G711), unrestricted digital (32k), and unrestricted digital (G711) are used.

  For example, the telephone number (11 digits) pattern is “0808061XXXX” group and the current call result is “call setting pattern: voice, response message type: disconnection, generation source: RN, reason display: temporary failure” When the call result is “call setting pattern: unrestricted digital (32k), generation source: TN, reason display: no route to the other party”, the telephone number usage status determination unit 102 determines that the call is valid (actual). The telephone number usage status determination unit 102 determines that the most recent telecommunications carrier is company D (KDDI). Regardless of the telephone number pattern, the current call result is “call setting pattern: voice, response message: disconnection, generation source: RN, reason display: other service or optional non-provided class”. When the call result is “call setting pattern: voice, partner exchange response message: disconnection, generation source: RN, reason display: other service or optional unprovided class”, the telephone number usage status determination unit 102 is valid (actual) ) And the telecommunications carrier is determined to be company A (docomo).

  Also, regardless of the telephone number pattern, the current call result is “call setting pattern: voice, response message: disconnection, generation source: TN, reason display: missing number”, and the previous call result is “call setting pattern: non-calling”. In the case of “restriction (32k), generation source: TN, reason display: unprovided transmission capability designation”, the telephone number usage status determination unit 102 determines invalid (missing number), and the telephone number usage status determination unit 102 The telecommunications carrier is determined to be Company C (Softbank).

  When the telephone number usage status determination unit 102 determines that the specified telephone number is “valid” and the created short mail is determined to be deliverable (step S106 “YES”), the SMS assembly generation unit 104 displays the communication network interface unit. The short mail including the URL to which the identification information for identifying the user is added is collectively transmitted to the re-grouped user terminals 50 having the telephone numbers determined to be able to deliver the short mail via 106 (step S107). (Step S108). In step S107, the SMS assembly generation unit 104 has already embedded the URL with identification information for identifying the user added to the captured short mail, and has encrypted this identification information. In response to this, the communication network interface unit 106 transmits the short mail output from the SMS assembly generation unit 104 to the user terminal 50 having the corresponding destination via the public / dedicated network 60 according to the transmission procedure such as SIP. To do. The series of operations described above are repeatedly executed until extraction of all the re-grouped designated transmission target telephone numbers is completed.

  When the user clicks on the URL included in the short mail received by the user terminal 50 (step S109 “YES”), the user is directed to the company homepage, and the company server 80 receives the corresponding web page. The request is transmitted to the user terminal 50 requested through the IP network 30 (step S110). Here, the relevant Web page is a company advertisement screen or a questionnaire response screen for the advertisement. Then, when a user writes on the questionnaire response screen, the communication network interface unit 106 acquires the written content via the IP network 30 and transfers it to the questionnaire totaling unit 105 (step S111: questionnaire response acquisition).

  The questionnaire totaling unit 105 totals every time the content written in the questionnaire response screen is acquired, updates the result analyzed by data mining or the like in real time, and outputs the result to the display unit 400 (step S112). The questionnaire totaling unit 105 may transmit the analysis result to the member's user terminal 50 via the IP network 30 when requested, in addition to the display unit 400. In addition, as shown in FIG. 7 as an example of the output format, the questionnaire totaling unit 105 sends a short mail before and after the occurrence of an event for obtaining a questionnaire, for example, when the SMS assembly generation unit 104 performs a TV advertisement. By sending in a batch, the questionnaire responses acquired before and after the event may be aggregated, and the analysis results may be processed and output. An example of the questionnaire total result displayed on the display unit 400 at this time is shown.

  FIG. 7 (a) is an example of a questionnaire by age group, and FIG. 7 (b) is an example of a questionnaire by region. Processed and output as a graph. FIG. 7 (a) summarizes user responses before / after product advertisement (want to buy / trial / unnecessary) for each age group of 10, 20, 30, 40, and 50s, and according to FIG. The responses of the same users are tabulated by region of Kyushu, Shikoku, China, Kansai, and Tokyo. The questionnaire totalization unit 105 may update and output in real time the results of the totalization and analysis each time a questionnaire response is acquired, regardless of such processing. As described above, the questionnaire totaling unit 105 easily writes information written on the questionnaire response screens transmitted by the plurality of user terminals 50 from any time, anywhere from the viewpoint of age group, gender distinction, regional characteristics, etc. Analysis from is immediately possible.

  In the “phone number usage status survey” process in step S105, the questionnaire totalization apparatus 10 (control unit 100) of the present embodiment performs a survey determination based on the telephone number usage history information of the past several years that is periodically updated. Either a short mail is transmitted according to the result of the determination, or a short mail is transmitted based on the result of investigation and determination based on the most recent telephone number usage history information stored and stored in the telephone number usage history information DB 202, for example. May be used. According to the former, in order to determine the usage status from the phone number usage history information that accumulated the usage status of the specified phone number for a predetermined period, it is possible to obtain an invalid phone number that had been guided to transfer in the past. Since the transmission of sent short mails is prohibited, erroneous transmission and transmission errors can be avoided as much as possible. Further, according to the latter, it is possible to know the current state of invalidation or transfer due to the most recent usage status, and it is possible to control message transmission in the latest state. Furthermore, by referring not only to the most recent usage status but also to the telephone number usage history for a predetermined period, it becomes possible to control message transmission from the investigation results without omissions, thus further reducing the chances of erroneous transmission and transmission errors. be able to. This is because the applicant filed on April 6, 2012, published on May 23, 2013, Japanese Patent Application Laid-Open No. 2013-102414, and filed on December 16, 2010. This is described in detail in JP 2012-129869 A published on May 5.

(Effect of embodiment)
As described above, according to the questionnaire totalization apparatus 10 of the present embodiment, the control unit 100 determines the user terminals 50 of a plurality of members having the intended member attribute from among the member attributes acquired in advance by member registration. Select, send a short email containing the URL to the selected user terminal 50 at once, guide to the questionnaire response screen linked to the URL, collect the questionnaire, and output the result obtained by analyzing the questionnaire response . Therefore, since the attributes of the members are acquired in advance, when acquiring a questionnaire, it is possible to easily determine the age from anywhere at any time from the information written in the questionnaire response screens transmitted by the plurality of user terminals 50. Analysis from the viewpoint of class, gender distinction, regionality, etc. will be possible instantly. In addition, since a questionnaire is acquired based on member attributes registered in advance, the response rate is high. Therefore, market analysis or the like can be performed from a large number of questionnaire responses.

  In addition, the control unit 100 collectively transmits a short mail including a URL to which identification information for identifying the user is added to a specified telephone number to the user terminal 50 that is determined to be able to deliver the short mail. Guide to the questionnaire response screen linked to. Therefore, the created short mail is distributed only to a valid telephone number, so that the distribution of useless short mail can be reduced as much as possible. Further, according to the questionnaire totalization apparatus 10 of the present embodiment, the user Since registration is unnecessary, significant information can be efficiently provided to the user. In addition, the control unit 100 follows the telecommunications carrier (carrier) determined through the re-call and follows the transmission procedure designated by the telecommunications carrier, so that the dedicated line 22 ( A short mail is transmitted via the dedicated network 60). For this reason, short mail transmission errors can be reduced and the accuracy of short mail transmission can be improved.

  In addition, according to the questionnaire totalization apparatus 10 of this embodiment, the short mail produced by making the address phone number effective now into the destination is transmitted with respect to the user terminal 50, for example, it moves with a change of a communication carrier. When a message occurs, a message is created and transmitted according to the transmission procedure of the currently effective carrier. For this reason, erroneous transmission and transmission errors are avoided as much as possible, and a short mail can be accurately transmitted to the other party. Moreover, according to the questionnaire totalization apparatus 10 of this embodiment, it becomes an intermittent number of 3 months, for example with a fixed line telephone, and is used for a 3rd party after that, or for 6 months with a mobile phone. If the number used by a third party is repeated for more than one year after a missing number, transmission of a short mail addressed to the currently valid phone number is prohibited except for rental phones such as prepaid phones. Therefore, it is effective from the viewpoint of information leakage prevention as well as legal compliance. Each carrier is not allowed to rent a phone number to a third party for 3 consecutive months on a landline phone or 6 months on a mobile phone when the phone is cancelled. In this case, the rules are limited to the same holder. Therefore, in the meantime, if the missing numbers continue, and if it is subsequently determined that they exist, it can be determined that the third party is using them.

  According to the questionnaire totalization apparatus 10 of the above-described embodiment, the questionnaire totalization apparatus 10 has been described as performing the telephone number usage status survey, the latest carrier determination, and the short mail transmission process alone. You may implement | achieve by processing each process by function distribution with another computer. In this case, since the questionnaire totalization apparatus 10 can entrust the processing for telephone number usage status investigation and the latest carrier determination to another computer (automatic telephone number investigation apparatus), the calculation load is reduced and the entire system is reduced. As a result, the throughput is improved.

  In addition, according to the questionnaire totalization apparatus 10 of this embodiment, it is also possible to make it possible for a third party to browse freely on a public homepage or the like as an alternative to the preliminary report on exits. In addition to the homepage, it is also possible to display in real time the results of the questionnaire, which is a summary of the election bulletins from the questionnaire on a public electronic bulletin board.

  As mentioned above, although this invention was demonstrated using embodiment, it cannot be overemphasized that the technical scope of this invention is not limited to the range as described in the said embodiment. It will be apparent to those skilled in the art that various modifications or improvements can be added to the above-described embodiments. Further, it is apparent from the scope of the claims that the embodiments added with such changes or improvements can be included in the technical scope of the present invention.

  DESCRIPTION OF SYMBOLS 10 ... Questionnaire totaling apparatus, 20 ... ISDN network, 21 ... Calling side exchange, 22 ... Dedicated line, 30 ... IP network, 40 ... Telephone, 50 ... User terminal, 60 ... Public network / dedicated network, 80 ... Corporate server DESCRIPTION OF SYMBOLS 100 ... Control part 101 ... Calling control part 102 ... Telephone number use condition determination part 103 ... Attribute acquisition part 104 ... SMS assembly production | generation part 105 ... Questionnaire totaling part 106 ... Communication network interface part 200 ... Storage unit 201 ... Program area 202 ... Telephone number use history information DB 203 ... Pattern TBL 204 ... Member attribute DB 300 ... Operation unit 400 ... Display unit

Claims (7)

A questionnaire counting device that collects, analyzes, and outputs questionnaires via a communication network to which a plurality of user terminals are connected,
Select the user terminals of a plurality of members having the intended member attribute from the member attributes acquired in advance by member registration,
SMS messages including URLs to which encrypted identification information specifying a user is specified with a telephone number as a destination addressed to the selected user terminal are sent together,
Conducting questionnaire collection to avoid a third party's interference by identifying a user by the identification information from the stage accessed from the user terminal by guiding to a company homepage including a questionnaire response screen linked to the URL,
Tally and
It has a control unit that outputs the results obtained by analyzing the questionnaire responses,
The questionnaire totalization apparatus , wherein the identification information is a number obtained by concatenating a job ID automatically issued when the SMS mails are collectively transmitted and a record number of a file corresponding to the telephone number . The controller is
Requesting Questionnaire device according to claim 1, characterized in that transmitting the result via the communication network to said user terminal had. The controller is
The questionnaire totaling apparatus according to claim 1 or 2, wherein the mail of the SMS is transmitted via a dedicated line laid for each telecommunications carrier. The controller is
Wherein each time to get the questionnaire, the questionnaire collection apparatus of any one of claims 1-3, characterized in that outputs the updating the results in real time. The controller is
The batch send the mail of the SMS before and after occurrence of an event to get the questionnaire responses, according to claim 1-4, characterized in that the output by processing the results obtained before and after the event occurrence Any one of the questionnaire totalization apparatus. A questionnaire counting method using a questionnaire counting device for collecting and analyzing questionnaires via a communication network to which a plurality of user terminals are connected,
Selecting the user terminals of a plurality of members having an intended member attribute from member attributes acquired in advance by member registration;
A step of collectively sending an SMS mail including a URL to which encrypted identification information for identifying a user is specified with a telephone number as a destination addressed to the selected user terminal;
Conducting questionnaire collection to avoid a third party's interference by identifying a user by the identification information from the stage accessed from the user terminal by guiding to a company homepage including a questionnaire response screen linked to the URL, And a step of outputting the result obtained by the aggregation and analysis,
The questionnaire totaling method characterized in that the identification information is a number obtained by concatenating a job ID that is automatically issued when the SMS mails are collectively transmitted and a record number of a file corresponding to the telephone number . On the computer,
A procedure for selecting user terminals of a plurality of members having an intended member attribute from among the member attributes acquired in advance by member registration;
A procedure for collectively sending an SMS mail including a URL to which encrypted identification information for identifying a user is specified with a telephone number as a destination addressed to the selected user terminal;
Conducting questionnaire collection to avoid a third party's interference by identifying a user by the identification information from the stage accessed from the user terminal by guiding to a company homepage including a questionnaire response screen linked to the URL, A program for executing and summing up and outputting a result obtained by analysis,
The program according to claim 1, wherein the identification information is a number obtained by concatenating a job ID that is automatically issued when the mails of the SMS are collectively transmitted and a record number of a file corresponding to the telephone number .

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