JP4360473B1 - Learning and advertising system, learning and advertising device, learning and advertising method, and computer program - Google Patents

Abstract

Provided is a learning and advertising device that provides a sticky note function that can attach a sticky note image to learning content at an arbitrary timing and can support learning and advertisement using the learning content.
Means for receiving the character information to be displayed on the sticky note and the reproduction stop time information corresponding to the sticking position of the sticky note to the learning and advertising device 1 that supports learning and advertisement using the learning content of the moving image; A database that registers the received character information and reproduction time information in association with each other, a learning unit calculation unit that calculates a learning unit based on the information in the database, and an advertisement that uses learning content based on the information in the database Advertising status calculation means for calculating status, and sticky image data for displaying character information and reproduction time information registered in the database, and a sticky note image associated with the character information and reproduction time information, to the communication device 3 Means for transmitting.
[Selection] Figure 4

Description

  The present invention relates to a learning / advertising system, a learning / advertising device, a learning / advertising method, and a computer program that support learning and advertisement using a sticky note function that can attach a sticky note image to learning content at an arbitrary timing. .

  An electronic education system using the Internet has been proposed (for example, Patent Document 1). The electronic education system according to Patent Document 1 includes an electronic education server, and a student terminal and an education provider terminal are connected to the electronic education server via the Internet. The electronic education server stores learning content uploaded from the education provider terminal in a database. The electronic education server is configured to receive a student inquiry request from the student terminal, generate learning content according to the proficiency level of each student, and transmit the learning content to the student terminal. According to the electronic education system according to Patent Document 1, it is possible to provide an education service according to the proficiency level of the students.

  In addition, the learning content is posted as an advertisement on a video posting site. The number of accesses to posted learning content is posted on the video posting site. The advertiser can grasp the advertisement status from the number of accesses.

On the other hand, sticky note software that displays a sticky note image at an appropriate place on a desktop screen and can input characters into the displayed sticky note image has been put into practical use.
JP-A-11-282826

However, in the conventional electronic education system, although the learner can view the learning content, there is a problem that it is not possible to write a memo by attaching a sticky note like a learning book.
There is a similar problem with video posting sites. In addition, the video posting site has a problem that the learner can be attracted only by the content of the learning content. Furthermore, in the video posting site, the advertisement status can be grasped by the number of accesses to the learning content, but there is a problem that the advertisement situation cannot be grasped accurately.
Furthermore, in various systems related to conventional learning contents, there has been no idea of linking learning and advertisement by the sticky note function.

  The present invention has been made in view of such circumstances, and provides a sticky note function capable of attaching a sticky note image to learning content at an arbitrary timing, issues a learning unit according to the use state of the sticky note, and An object of the present invention is to provide a learning / advertising system, a learning / advertising device, a learning / advertising method, and a computer program capable of supporting learning and advertising using learning content by being configured to calculate an advertising situation. And

  Another object of the present invention is to provide a learning and advertising system capable of calculating an advertising situation in which the quality of advertising of learning content is evaluated by calculating the number of characters input to a sticky note image.

  Another object of the present invention is to provide a learning and advertising system capable of calculating an advertising situation having reproduction time axis information of learning content by calculating an advertising situation for each attachment position of a sticky note image. .

  Another object of the present invention is to provide a sticky note function for creating a writing sticky note created by a learner himself writing characters and a quote sticky note created by quoting a writing sticky note of another learner, An object of the present invention is to provide a learning and advertising system capable of improving the convenience of learning using learning contents and supporting learning and advertisement more effectively.

  Another object of the present invention is to provide a learning and advertising system capable of calculating an advertising situation from two different viewpoints by calculating the information amount of a written sticky note and the information amount of a quote sticky note. is there.

  Another object of the present invention is to calculate an advertisement situation in which the quality of advertisement of learning content is evaluated from the two different viewpoints by calculating the number of written characters on a written sticky note and the number of written characters on a quoted sticky note. It is to provide a learning and advertising system that can.

  Another object of the present invention is to calculate the amount of information on a written sticky note and the amount of information on a quoted sticky note for each sticky sticking position, thereby changing the advertising situation having the playback time axis information of learning content to the two different points. It is to provide a learning and advertising system that can be calculated from one viewpoint.

  Another object of the present invention is to increase the learning motivation of the learner by configuring so as to issue more learning units with the written sticky note than with the quote sticky note, and more effectively learning and advertising. It is to provide a learning and advertising system that can support the above.

  Another object of the present invention is to improve the convenience of learning and to support learning and advertisement more effectively by configuring so that the color density of a sticky note image increases as the number of citations of a written sticky note increases. It is to provide a learning and advertising system that can.

  Another object of the present invention is to improve the convenience of learning by configuring so that the color density of a character displayed on a sticky note image is higher or the character is thicker as the number of citations of a written sticky note is larger. Another object of the present invention is to provide a learning and advertising system that can support learning and advertisement more effectively.

  Another object of the present invention is to provide a learning and advertising system capable of improving learning motivation and supporting learning and advertisement more effectively by performing completion certification according to the usage status of sticky note images. It is to provide.

  Another object of the present invention is to provide a learning and advertising system capable of improving the convenience of learning and supporting learning and advertisement more effectively by configuring the created sticky notes so that keywords can be searched. There is to do.

The learning and advertising system according to the present invention includes a communication device that receives moving image data or audio data for learning and advertisement, and reproduces the received moving image data or audio data, and learning and advertisement using the moving image data or audio data. A learning and advertising system that supports a learning and advertising device, wherein the communication device accepts writing of a sticky note with the input device and the video data or audio data during playback, Means for pausing the reproduction of the moving image data or audio data, and the reproduction position when the reproduction is paused, and obtaining reproduction stop time information for reproducing the moving image data or audio data from the middle means, character information to be displayed on the tag with respect to the moving image data or audio data, a receiving unit that receives at the input device, the received sentence And means for transmitting the information and the acquired reproduction stop time information, the learning and advertising apparatus includes means for receiving the character information and the playback stop time information transmitted from the communication device, the moving image data or audio data Learning content identification information for identification, learner identification information for identifying the learner who created the sticky note, a database for registering the received character information and reproduction stop time information in association with each other, and registered in the database Based on learning content identification information, learner identification information, and character information, the learner is registered for each character information registered in association with learner identification information of one learner who is learning the moving image data or audio data. by adding a predetermined unit to be applied to, Manabu for calculating the learning unit indicating the progress of learning using the moving image data or audio data A unit calculating means, and means for notifying the learning unit calculated by the learning unit calculating means to the communication apparatus, based on the learning content identification information registered in said database, and character information, the video for the ad Advertising status calculation means for calculating an advertising status including the number of character information associated with learning content identification information of specific moving image data or audio data in order to evaluate the degree of viewing of data or audio data; character information and the reproduction stop time information are registered in association with, and a means for transmitting the tag image data for displaying a tag image to the character information is displayed, further, the communication device, the Means for receiving character information, reproduction stop time information and tag image data transmitted from the learning and advertising device; and the received character information and tag image data Means for displaying a sticky note image having characters according to the character information, and when the displayed sticky note image is selected by the input device , reproduction stop time information received together with the selected sticky note image , And means for reproducing moving image data or audio data from the middle based on moving image data or audio data.

In the learning and advertising system according to the present invention, the advertising situation calculation means associates with learning content identification information of specific moving image data or audio data based on learning content identification information and character information registered in the database. Means for calculating the number of characters based on the received character information.

In the learning / advertising system according to the present invention, the advertising status calculation means is configured to identify learning content of specific moving image data or audio data based on learning content identification information, character information, and playback stop time information registered in the database. The number of character information associated with the information is calculated for each reproduction time of the moving image data or audio data divided by unit time .

Learning and advertising system according to the present invention, the learning and advertising device, in response to a request from the communication device, the learner identification information different from the learner as one learners using said communication device Citation registration means is provided for quoting the learning content identification information, character information, and reproduction stop time information associated with each other and registering them in the database in association with the learner identification information of one learner .

In the learning and advertising system according to the present invention, the advertising situation calculation means associates with learning content identification information of specific moving image data or audio data based on learning content identification information and character information registered in the database. Te, means for calculating the number of character information cited registered in association with a particular video data or learning content identification information of the audio data, means for calculating the number of character information registered regardless of the reference It is characterized by providing.

In the learning and advertising system according to the present invention, the advertising situation calculation means associates with learning content identification information of specific moving image data or audio data based on learning content identification information and character information registered in the database. The means for calculating the number of characters based on the character information registered by quoting and the number of characters based on the character information registered without quoting in association with the learning content identification information of specific moving image data or audio data. And means for calculating.

In the learning / advertising system according to the present invention, the advertising status calculation means is configured to identify learning content of specific moving image data or audio data based on learning content identification information, character information, and playback stop time information registered in the database. Means for calculating the number of character information quoted and registered in association with information for each reproduction time of the moving image data or audio data divided by unit time, and learning content identification information of specific moving image data or audio data And a means for calculating the number of character information registered without quoting for each reproduction time of the moving image data or audio data divided by unit time .

In the learning and advertising system according to the present invention, the predetermined unit to be given to the learner for each character information registered without quoting is the predetermined unit to be given to the learner for each character information registered by citation. It is characterized by being larger than

In the learning and advertising system according to the present invention, the database registers the number of times the character information and the reproduction stop time information are cited in association with the character information and the reproduction stop time information. The advertising device is characterized in that as the number of times cited is increased, the tag image data of the tag image having a higher color density is transmitted.

In the learning and advertising system according to the present invention, the database registers the number of times the character information and the reproduction stop time information are cited in association with the character information and the reproduction stop time information. The advertising device is characterized in that the higher the number of times cited is, the higher the color density of the character displayed on the sticky note image or the information for thickening the character is transmitted.

In the learning / advertising system according to the present invention, the learning / advertising device has a means for authorizing the completion of learning based on the number of character information registered in the database, and if the completion is authorized, the completion is authorized. Means for transmitting information to the communication device.

In the learning and advertising system according to the present invention, the communication device includes means for transmitting a search keyword, and the learning and advertising device includes means for receiving a search keyword transmitted from the communication device, and the received search keyword. And searching for character information including the search keyword from the database, and transmitting the character information obtained by the search and reproduction stop time information associated with the character information to the communication device. It is characterized by the above.

Learning and advertising equipment according to the present invention is a learning and advertising a device to support the learning and advertising using the moving image data or audio data for learning and the advertisement and displays the tag by about the moving image data or audio data character information to, and display means for receiving a reproduction stopping time information for playback at the moving image data or audio data, the moving image data or learning content identification information for identifying the audio data, the received character information Learner identification information for identifying a learner who created a sticky note to be performed, a database for registering the received character information and reproduction stop time information in association with each other, learning content identification information registered in the database, and learner identification information and based on the character information, is registered in association with the moving image data or the learner identification information of one learner has learned voice data By adding the predetermined unit should be given to the learner for each character information, a learning unit calculating means for calculating a learning unit indicating the progress of learning using the moving image data or audio data, calculates the learning unit means for notifying the learning unit calculated by means to the communication device, the learning content identification information registered in the database, and based on the character information, the degree to which the moving image data or audio data is viewed for advertising In order to evaluate, the advertisement situation calculation means for calculating the advertisement situation including the number of character information associated with the learning content identification information of the specific video data or audio data, and the character information registered in association with the database and reproduction stopping time information, and further comprising a means for transmitting tag image data for displaying a tag image to the character information is displayed And features.

A computer program according to the present invention causes a computer having a database, a computer program for supporting the learning and advertising using the moving image data or audio data for learning and advertising, to the computer, sticky note with respect to video data or audio data Receiving the character information to be displayed on the screen and the reproduction stop time information for reproducing the moving image data or audio data from the middle; the learning content identification information for identifying the moving image data or audio data; Learner identification information for identifying a learner who has created a sticky note for displaying information, a registration step for registering the received character information and reproduction stop time information in association with each other in the database, and learning content identification registered in the database Based on information, learner identification information and text information , By adding the predetermined unit should be given to the learner for each character information registered in association with the learning identification information of one learner has learned the movie data or audio data, the video Based on the learning unit calculation step for calculating the learning unit indicating the progress of learning using the data or the audio data, the learning content identification information registered in the database , and the character information, the moving image data or audio for advertisement to evaluate the extent to which data is viewed, characterized in that to perform the advertisement status calculation step of calculating an advertisement circumstances, including the number of character information associated with a particular video data or learning content identification information of the audio data And

The computer program according to the present invention is configured to identify learning contents associated with learner identification information of another learner different from one learner between the registration step and the learning unit calculation step. information, quoted character information and the playback stop time information, to execute the steps of registering in the database in association with the learning identification information of one learner, further, the ad status calculation step is registered in the database A step of calculating the number of quoted and registered character information in association with learning content identification information of specific moving image data or audio data based on the learned content identification information and character information; scan be calculated in association with the learning content identification information of the audio data, the number of characters information registered regardless of the reference Characterized in that it is executed and-up.

The computer program according to the present invention is configured to identify learning contents associated with learner identification information of another learner different from one learner between the registration step and the learning unit calculation step. Quoting information, character information, and reproduction stop time information, and executing the step of registering in the database in association with learner identification information of one learner, and for each character information registered without quoting The predetermined unit to be given to the learner is characterized in that it is larger than the predetermined unit to be given to the learner for each character information that is registered by citation .

In the present invention, the communication device receives moving image data or audio data for learning and advertisement, and reproduces the received moving image data or audio data. Learning and advertisement are performed by reproducing moving image data or audio data.
The communication device accepts character information related to moving image data or audio data and reproduction time information for reproducing the moving image data or audio data from the middle, and transmits the received character information and reproduction time information. The character information is information related to characters displayed on the sticky note, and the reproduction time information is information corresponding to the sticking position of the sticky note. The learning and advertising device receives character information and playback time information, and registers each received information in a database. The above-described registration process corresponds to an operation of attaching a sticky note to moving image data or audio data.
The learning and advertising device transmits, to the communication device, sticky image data for displaying character information and reproduction time information registered in the database and a sticky note image associated with the character information and reproduction time information. The communication device receives character information, reproduction time information, and tag image data, displays a tag image having characters related to the character information based on the received character information and tag image data, and is associated with the character information. Based on the playback time information, the video data or audio data is played back from the middle. The display and reproduction processing described above corresponds to an operation of confirming characters written on a sticky note by referring to moving image data or voice data to which a sticky note is attached.

  On the other hand, the learning and advertising device calculates a learning unit based on information registered in the database, and issues a learning unit by notifying the communication device of the calculated learning unit. In addition, the learning and advertising device calculates the advertisement status based on information registered in the database.

  In this way, providing a sticky note function to a communication device and issuing a learning unit according to the use of the sticky note, it is possible to improve the convenience of learning and the learner's willingness to learn, and promote the use of the sticky note function, The advertising effect can also be improved. In addition, since the advertisement situation corresponding to the use of the tag function is calculated, the advertisement situation can be calculated more accurately than when the advertisement situation is calculated based on the number of accesses. The advertisement status is used for calculation of advertisement fees, analysis of advertisement effects, and the like.

  In the present invention, the advertisement status calculation means includes means for calculating the number of characters based on the character information registered in the database. Accordingly, it is possible to calculate the advertisement status evaluated based on the number of characters written on the tag.

  In the present invention, the advertisement status calculation means calculates the amount of character information or playback time information for each playback time indicated by the playback time information registered in the database. That is, the advertising status of each part on the playback axis of the learning content is calculated. Accordingly, it is possible to calculate an advertisement situation having the reproduction time axis information of the learning content.

  In the present invention, the quoting registration means of the learning and advertising device is associated with user identification information of another user different from the one user of the communication device in response to a request from the communication device. The character information and the reproduction time information that have been stored are quoted and registered in the database in association with the user identification information of one user. That is, the content of a sticky note created by another person can be cited and a sticky note having the content can be registered as its own sticky note.

  In the present invention, the advertisement status calculating means includes means for calculating the amount of information of a sticky note registered as a quote (hereinafter referred to as a quote sticky note), and a sticky note written and registered without reference (hereinafter referred to as a written sticky note). And means for calculating the amount of information. Accordingly, it is possible to calculate the advertisement status evaluated from two different viewpoints, that is, the information amount of the written sticky note and the information amount of the quoted sticky note.

  In the present invention, the number of characters of the quotation tag and the number of characters of the writing tag are calculated. Accordingly, it is possible to calculate an advertisement situation in which the quality of the advertisement of the learning content is evaluated from two different viewpoints of the information amount of the written sticky note and the information amount of the quoted sticky note.

  In the present invention, the information amount of the quotation tag and the information amount of the writing tag are calculated for each reproduction time. Therefore, it is possible to calculate an advertisement situation in which the advertisement situation having the reproduction time axis information of the learning content is evaluated from two different viewpoints of the information amount of the written sticky note and the information amount of the quote sticky note.

  In the present invention, the learning unit given by sticky note writing registration is higher than the learning unit given by sticky note citation registration. Therefore, it is possible to encourage the learner to write a tag.

  In the present invention, the greater the number of times the tag is quoted, the higher the color density of the tag image associated with the tag. Therefore, useful sticky notes become conspicuous and the convenience of learning is improved.

  In the present invention, the greater the number of times a sticky note is quoted, the higher the color density of the character displayed on the sticky note image associated with the sticky note or the thicker the character. Therefore, useful sticky notes become conspicuous and the convenience of learning is improved.

  In the present invention, the completion of learning is certified based on the information registered in the database, and when the completion is certified, the fact that the completion is certified is transmitted to the communication device. Accordingly, it is possible to improve the learning motivation of the learner and to improve the advertising effect.

  In the present invention, the learning and advertising device searches the character information including the search keyword based on the search keyword transmitted from the communication device, corresponds to the character information obtained by the search, and the character information. The attached time information is transmitted to the communication device. That is, the created tag can be searched for by keyword.

  In the present invention, learning and advertisement using learning contents can be supported by a sticky note function that can attach a sticky note image to learning contents at an arbitrary timing.

  In the present invention, it is possible to calculate an advertisement situation in which the quality of advertisement of learning content is evaluated.

  In the present invention, it is possible to calculate an advertisement situation having reproduction time axis information of learning content.

  In the present invention, the convenience of learning using learning content is improved by the sticky note function for quoting written sticky notes created by other learners, and learning and advertisement can be supported more effectively. .

  In the present invention, the advertisement situation can be calculated from two different viewpoints, that is, the information amount of the written sticky note and the information amount of the quoted sticky note.

  In the present invention, it is possible to calculate an advertisement situation in which the quality of advertisement of learning content is evaluated from the two different viewpoints.

  In the present invention, it is possible to calculate the advertisement situation having the reproduction time axis information of the learning content from the two different viewpoints.

  In the present invention, the learner's willingness to learn can be improved, and learning and advertisement can be supported more effectively.

  In the present invention, the greater the number of times the written tag is quoted, the higher the color density of the tag image, so that the convenience of learning is improved and learning and advertisement can be supported more effectively.

  In the present invention, the greater the number of times the written sticky note is quoted, the higher the color density of the character displayed on the sticky note image or the thicker the character, so the convenience of learning is improved and learning is more effectively performed. And can support advertising.

  In the present invention, by completing the completion according to the usage state of the tag image, the learner's willingness to learn can be improved, and learning and advertisement can be supported more effectively.

  Another object of the present invention is to make a keyword search for the created tag, so that the convenience of learning is improved and learning and advertisement can be supported more effectively.

Hereinafter, the present invention will be described in detail with reference to the drawings illustrating embodiments thereof.
FIG. 1 is a block diagram schematically showing a configuration of a learning support system according to an embodiment of the present invention. A learning support system according to an embodiment of the present invention includes a learning content transmitting device 2 that transmits learning content for learning and advertisement, for example, moving image data or audio data, and a communication device that receives and reproduces the transmitted learning content. 3 and a learning and advertising device 1 connected to the communication device 3 and the learning content transmitting device 2 via the communication network N and supporting learning and advertisement using the learning content.

FIG. 2 is a block diagram illustrating the configuration of the learning and advertising device 1 and the communication device 3.
The learning and advertising device 1 is a computer including a control unit 10 that controls the entire device, for example, a CPU (Central Processing Unit). The control unit 10 includes a ROM 11 that stores a program necessary for the operation of the computer, a RAM 12 that temporarily stores information generated in accordance with the calculation, and a recording that records the computer program 40 according to the embodiment of the present invention. An external storage device 13 that reads a computer program 40 from a medium 4, for example, a CD-ROM, and an internal storage device 14 such as a hard disk that stores the computer program 40 read by the external storage device 13 are connected. The control unit 10 reads out the computer program 40 from the internal storage device 14 to the RAM 12 and executes various arithmetic processes, thereby implementing the training plan creation support method described later according to the present invention. The learning and advertising device 1 includes an input device 15 such as a keyboard and a mouse, a display device 16 such as a liquid crystal display or a CRT display, and a communication interface 18, and the communication interface 18 is connected via a communication network N. A plurality of communication devices 3 and a learning content transmission device 2 are connected.
Further, the learning and advertising device 1 includes a sticky note DB 17 necessary for realizing a sticky note function that can attach a sticky note image to learning content at an arbitrary timing, and a learning content DB 19 that stores learning content as necessary. . The learning content transmitting device 2 may be configured to directly transmit the learning content stored in the learning content DB 21 to the communication device 3. However, the learning content is stored in the learning content DB 19 of the learning and advertising device 1 to be used as the learning content. You may comprise so that it may transmit to the communication apparatus 3 via the advertising apparatus 1. FIG.
Furthermore, the learning and advertising device 1 includes a user DB (not shown) in which attribute information such as a learner ID, password, date of birth, etc. of a learner registered as a user is associated and registered.

  The communication device 3 is a computer including a control unit 30 that controls the entire device, for example, a CPU. The basic configuration of the communication device 3 is the same as that of the learning and advertising device 1. The control unit 30 includes a ROM 31, a RAM 32, an external storage device 33, an internal storage device 34, an input device 35, a display device 36, and a communication interface 37. Is connected. A learning and advertising device 1, a learning content transmitting device 2, and a plurality of communication devices 3 are connected to the communication interface 37 via a communication network N.

  FIG. 3 is an explanatory diagram conceptually showing the record layout of the tag DB 17. The table (file) of the sticky note DB 17 includes a plurality of columns (fields) such as “sticky ID”, “learner ID”, “creation date”, “learner ID of original sticky note”, “creation date of original sticky note”, “Learning content ID”, “Number of citations”, “Reproduction stop time information”, “Text information”, “Color”, “Advertiser ID”, “Link”, “Advertiser image ID”, “Advertiser image display” It is composed of “start position, height, width”, and each row (record) has information stored in each column.

The “tag ID” column stores a numerical value unique to each of a plurality of tags. As will be described later, there are two types of sticky notes: a written sticky note that a learner inputs by himself / herself, and a quote sticky note that is quoted from a sticky note created by another person as his / her own sticky note. A tag ID is attached. The “learner ID” column stores learner identification information for identifying the creator of each tag, for example, a numerical value in association with the corresponding tag ID.
The “creation date” column stores the creation date of the tag. In the case of a written sticky note, the creation date is the date when the learner entered a character to create a sticky note. The “original sticky note learner ID” column stores the learner ID of the creator of the original original sticky note quoted in the case of a quote sticky note, and stores “NULL” in the case of a written sticky note. Yes. The “original tag creation date and time” column stores the creation date and time of the original quoted tag when the tag is a quoted tag, and “NULL” when it is a written tag.
The “learning content ID” column stores learning content identification information for identifying learning content associated with a tag. The “quotation count” column stores the number of times the corresponding tag is cited.

  The “playback stop time information” column stores playback stop time information for playing back the learning content from the middle. The reproduction stop time information is information indicating a reproduction position when the learner stops reproduction of the learning content, and is information corresponding to a sticky tag attaching position with respect to the learning content. The “character information” column stores character information indicating characters displayed on the sticky note image, the “color” column stores the color of the sticky note, and the “advertiser ID” column indicates the advertiser of the learning content. The identification information for identifying is stored, the “link” column stores the URL related to the advertiser, and the “advertiser image ID” is an image for displaying the advertiser's logo mark, trademark, etc. on the tag. Identification information to be identified is stored, and “display start position, height, width of advertiser image” stores information regarding the display position and size of the image.

FIG. 4 is a conceptual diagram showing a learning and advertisement support method using sticky notes. First, an advertiser who provides learning content for learning and advertisement logs in to the learning and advertising device 1 using the learning content transmitting device 2 and sets a unit for receiving the advertisement support service. Then, the advertiser pays an advertisement fee corresponding to the number of issued units to the sticky note service provider. For example, when 1000 units are set with 100 yen per unit, the advertiser pays 100,000 yen to the tag service provider. Hereinafter, the unit is referred to as an advertiser setting unit. The advertiser setting unit is linked to the learning unit given when the learner learns the learning content using the tag. For example, when 3 learning units are given to the learner, 3 units are subtracted from the advertiser setting unit as the advertising fee. In addition, the advertiser can set the number of units necessary for completing the learning content. For example, when the completion authorization unit is set to 10 units, the completion of 100 learners can be expected. The number of credits for completion may be set as appropriate in consideration of the number of learners who want to keep in the learning content and time. Various setting contents are stored in the internal storage device 14 of the learning and advertising device 1.
Then, the advertiser stores the prepared learning content in the learning content DB 21 of the learning content transmission device 2 and sets the learning content to be transmittable. Note that the learning content may be uploaded to the learning content DB 19 of the learning and advertising device 1 as necessary. Hereinafter, in order to simplify the description, a case where learning content is transmitted from the learning and advertising device 1 will be described.

  On the other hand, a learner who has performed user registration of the learning and advertising device 1 can log in to the learning and advertising device 1 using the communication device 3. When the learner selects the desired learning content after logging in, the learning and advertising device 1 transmits the data of the learning content reproduction screen 101 to the communication device 3 and causes the display device 36 to display the data.

FIG. 5 is a schematic diagram illustrating an example of the learning content playback screen 101. The learning content playback screen 101 is configured to include a learning content display unit 102 on which learning content of moving images is displayed. Below the learning content display unit 102, a time code slider 103 for displaying the reproduction time and operating the reproduction position, a cue button 104a, and a reproduction button 104b are provided. One side of the learning content display unit 102 in the horizontal direction ( On the right side, a sticky note image display unit 105 for sequentially displaying sticky note images 106 attached in the vicinity of the learning content reproduction time, and a sticking button 107 for sticking a sticky note image are provided.
Further, a title display unit 113 for displaying the title of the learning content is displayed at the top of the learning content playback screen 101, and sticky note images 181, 182, 183 created by a plurality of learners registered as users at the bottom.・ Shared sticky note tab 108 for sharing and displaying, My sticky note tab 109 for displaying a sticky note image written or quoted by one logged-in learner himself, sticky note images 181, 182 , 183... Are updated.
Furthermore, a representative image 111 of learning content is displayed on the other side (left side) in the horizontal direction of the learning content display unit 102. In addition, a learning unit acquisition status display unit 112 is provided below the representative image 111. The learning unit acquisition status display unit 112 displays the acquired learning unit of one logged-in learner and the remaining number of learning units necessary for completion certification in a pie graph. In addition, the learning content completion authorization unit and the currently acquired learning unit are displayed as numbers such as “0/10”.

  Note that the learning content reproduction screen 101 described above is an example, and other functions for improving learning and advertising effects may be provided in the learning content reproduction screen 101. For example, a best learner list in which learners are arranged in descending order of sticky note writing may be provided on the learning content reproduction screen 101.

  FIG. 6 and FIG. 7 are flowcharts showing processing procedures of the control units 10 and 30 related to writing sticky notes and issuing learning units. When the control unit 30 of the communication device 3 accepts writing of a sticky note with the input device 35 during reproduction of the learning content, specifically, when the paste button 107 is clicked with the pointer P, the learning content Playback is paused (step S11). And the control part 30 acquires the reproduction | regeneration stop time information of learning content (step S12). Next, the control unit 30 receives the character information to be displayed on the tag with the input device 35 (step S13).

  FIG. 8 is a schematic diagram showing an example of the learning content playback screen 101 that is accepting input of character information. When the paste button 107 is pressed, the sticky note image 106 displayed on the sticky note image display unit 105 becomes a sticky note for character input. The sticky note image 106 includes a text input field 106a and a cursor indicating the input position of character information. 106b and a determination button 106c are displayed. The learner can input character information to the sticky note image 106 with the input device 35 of the communication device 3.

  Next, the control unit 30 determines whether or not the enter button 106c is operated on the input device 35 (step S14). When it determines with the determination button 106c not being operated (step S14: NO), the control part 30 returns a process to step S13, and receives character information continuously. When it is determined that the enter button 106c has been operated (step S14: YES), the control unit 30 learns the character information received in step S13 and the reproduction stop time information acquired in step S12 via the communication network N. It transmits to the advertising device 1 (step S15).

  The control unit 10 of the learning and advertising device 1 receives the character information and the reproduction stop time information transmitted from the communication device 3 (step S16). And the control part 10 registers each information shown in FIG. 3, such as learner ID, character information, and reproduction | regeneration stop time information, in sticky note DB17 (step S17).

  Next, the control unit 10 determines whether or not the learner is in a state where learning has been completed, that is, whether or not a learning unit necessary for completion certification has been acquired (step S18). When it determines with it being in a completion state (step S18: YES), the control part 10 transmits the image data for displaying that it has completed via the communication network N to the communication apparatus 3, and the communication apparatus 3 The display device 36 displays that it has been completed (step S19), and the process ends.

  When it determines with not being in a completion state (step S18: NO), the control part 10 determines whether an advertiser setting unit remains (step S20). When it is determined that no unit remains (step S20: NO), the control unit 10 transmits image data indicating that there is no advertiser setting unit to the communication device 3, and displays the image data on the display device 36 of the communication device 3. A message is displayed (step S21), and the process is terminated.

  When it determines with the advertiser setting unit remaining (step S20: YES), the control part 10 calculates a learning unit (step S22). For example, the control unit 10 calculates an acquired learning unit related to the learning content based on the learner's tag information registered in the tag DB 17. When the learner himself inputs a character to create a sticky note, 3 units are added to the acquired learning unit. Needless to say, a database in which acquired learning units are associated with learner IDs may be provided, and the learning units may be calculated. That is, the learning unit may be calculated based on information registered in the tag DB 17 or information that can be substantially identified with the information.

  Next, the control unit 10 determines whether or not the acquired learning unit has reached the completion authorization unit (step S23). When it is determined that the completion authorization unit has not been reached (step S23: NO), the control unit 10 subtracts 3 units from the advertiser setting unit and then displays an image for displaying the learning unit calculated in step S21. The data is transmitted to the communication device 3, the learning unit is displayed on the display device 36 of the communication device 3 (step S24), and the process ends.

  When it is determined that the completion authorization unit has been reached (step S23: YES), the control unit 10 subtracts the same number of issued learning units from the advertiser setting unit, and then performs completion authorization processing (step S25). ), Image data for displaying that the completion has been certified is transmitted to the transmission device, the fact that the completion has been certified is displayed on the display unit of the communication device 3 (step S26), and the processing is completed.

FIG. 9 is a schematic diagram showing an example of the learning content reproduction screen 101 showing a state where the sticky note writing and updating processes are finished. When the update button 110 is operated after writing the tag, the control unit 30 of the communication device 3 transmits an update request for requesting an update to the learning and advertising device 1. When the learning and advertising device 1 receives an update request, the learning and advertising device 1 reads the information related to the tag in the tag DB 17 at the time of receiving the update request, and transmits the information to the communication device 3 to update the learning content reproduction screen 101.
For example, when a sticky note image with “ABC” displayed as character information is written for 10 minutes when the reproduction is stopped and the update button 110 is operated, a sticky note image 184 with characters “ABC” is displayed on the shared sticky note tab 108. Is displayed.

  FIG. 10 is a flowchart illustrating a processing procedure of the control units 10 and 30 related to citation of a tag and issuance of a learning unit. When the control unit 30 of the communication device 3 accepts the quotation of the sticky note by the input device 35, specifically, it is displayed on the sticky note images 181, 182, 183... As shown in FIGS. When the “take” button 181a, 182a, 183a,... Is clicked, the control unit 30 of the communication device 3 transmits the request for quoting the tag image to the learning and advertising device 1 (step S31). The quote request includes, for example, a tag ID for identifying a quoted tag to be cited (hereinafter referred to as a cited tag).

  When receiving the citation request, the control unit 10 of the learning and advertising device 1 reads the reproduction stop time information and character information of the cited tag, the learner ID of the cited tag, the creation date and time, etc. from the tag DB 17 (step S32). ). And the control part 10 registers reproduction stop time information and character information into sticky note DB17 as new sticky note information of the learner who transmitted the quotation request (step S33). For example, as shown in FIG. 3, a case where a tag with a tag ID “003” is cited will be described. The tag ID of a tag that is newly created by quoting is “005”. In the “Learner ID” column, a learner ID of a learner who quotes a sticky note, for example, “001” is stored, and in the “Creation Date” column, the date and time when the citation is actually performed is “2008/06/04”. 9:05 "is stored. Also, the learner ID “004” that created the cited tag is stored in the “original tag learner ID” column, and the quoted tag creation date 2008/06 is stored in the “original tag creation date” column. / 03 9:00 "is stored.

  When the process of step S33 is completed, the same processes as steps S18 to S26 shown in FIG. 7 are executed in steps S34 to S42. However, the difference is that only the learning unit authorized in step S38 is one unit. That is, when a sticky note is written, three learning units are given, and when a sticky note is cited, one learning unit is given.

  FIG. 11 is a schematic diagram of the learning content playback screen 101 in a state in which my tag tab 109 is selected. On my sticky note tab 109, a sticky note image 191 of a writing sticky note and a sticky note image 192 of a quote sticky note are displayed. The sticky note images 191 and 192 of the writing sticky note and the quote sticky note are displayed in different colors. For example, a sticky note image 191 of a writing sticky note is displayed in orange, and a sticky note image 192 of a quote sticky note is displayed in green.

  FIG. 12 is a flowchart showing a processing procedure of the control units 10 and 30 relating to the display of the tag image and the reproduction of the learning content using the tag. The control unit 10 of the learning and advertising device 1 transmits learning content, tag image data, character information, reproduction stop time information, and the like to the communication device 3 (step S51). More specifically, the learning and advertising device 1 is configured to transmit location information indicating the location of the learning content to the communication device 3, and the communication device 3 downloads the learning content based on the predetermined information. Since this is a known technique, details are omitted.

The control unit 30 of the communication device 3 receives the learning content, the tag image data, the character information, and the reproduction stop time information (step S52), stores the learning content in the internal storage device 14, and has a character tag related to the character information. The image is displayed on the display device 36 (step S53).
In addition to the tag image data and character information, the control units 10 and 30 also transmit and receive color information for specifying the color of the tag image, font information for specifying the character mode displayed on the tag, and the like. Based on the color information and font information, the color and character mode of the tag image are determined.
Further, when the learning / advertising device 1 transmits an advertiser image and information related to the display start position, height, and width of the advertiser image, the control unit 30 of the communication device 3 receives the information. And the control part 30 displays an advertiser image (not shown) in the specific location on a tag image based on the received said information.

  Next, the control unit 30 determines whether or not specific sticky note images 181, 182, 183... Have been selected, specifically, whether or not a specific sticky note image has been clicked with the pointer P (step S54). . When it is determined that the tag images 181, 182, 183... Have been selected (step S 54: YES), the control unit 10 is based on the reproduction stop time information associated with the tag images 181, 182, 183. Then, the learning content is reproduced from the middle (step S55).

  When the process of step S55 is completed, or when it is determined that the sticky note images 181, 182, 183... Are not selected (step S54: NO), the control unit 10 determines whether or not the playback button 104b has been operated. Is determined (step S56). When it is determined that the play button 104b has been played (step S56: YES), the control unit plays the learning content from the beginning (step S57). When the process of step S57 is completed, or when it is determined that the reproduction button 104b is not reproduced (step S56: NO), the control unit 10 finishes the process.

When a learner menu 201 button (not shown) is operated on the learning content reproduction screen 101, the learner menu 201 screen is displayed.
FIG. 13 is a schematic diagram illustrating an example of the learner menu 201 screen. The learner menu 201 screen includes four items, a “my tag” item 202, a “learning unit acquisition content” item 203, a “menu” item 204, and a “completed content” item 205. In the “learning unit acquisition content” item 203, a representative image indicating the learning content for which the learning unit is being acquired is displayed, and in the “my sticky note” item 202, a sticky note written or quoted by the learner regarding the learning content. The sticky note image is displayed. In the “completed content” item 205, a representative image of learning content that has been certified for completion is displayed.

  FIG. 14 is a flowchart illustrating a processing procedure of the control unit 10 according to the notification of the sticky note usage status. The control unit 10 of the learning and advertising device 1 reads information from the tag DB 17 (step S71). And the control part 10 calculates the number of writing sticky notes (step S72), and calculates the number of quotation sticky notes (step S73). Further, the control unit 10 calculates the total number of created sticky notes (step S74), and calculates the total number of issued units (step S75). The total number of units is obtained by multiplying the number of written sticky notes by 3 units, multiplying the number of quoted sticky notes by 1 unit, and adding the values obtained by multiplication.

Next, the control unit 10 calculates the number of written characters on the written sticky note based on the character information registered in the sticky note DB 17 (step S76). The number of written characters may be an average value of the number of written characters of all sticky notes, or may be the total number of written characters.
And the control part 10 calculates the number of description characters of a quotation tag based on the character information registered into tag DB17 (step S77).

  Next, the control unit 10 reads out the attribute of the learner who has acquired the learning unit from the user DB (step S78), and notifies the advertising situation having the information obtained in the processing of steps S71 to 78 (step S79). . For example, in response to a request from the learning content transmission device 2, the control unit 10 transmits image data for displaying the learning content provider menu 301 screen and the advertisement status to the learning content transmission device 2 through the communication network N. To do. A learning content provider menu 301 is displayed on the display device of the learning content transmitting device 2.

  FIG. 15 is a schematic diagram illustrating an example of a learning content provider menu 301 screen. The learning content provider menu 301 screen includes three items, a “learning content use status” item 302, a “learning / advertisement status” item 303, and a “learner attribute” item 304. The “learning content usage status” item 302 displays the access status to the learning content and the number of tags. The “learning / advertisement status” item 303 displays the current number of learners, the current number of issued units, the current number of completed students, and the total number of issued units set by the advertiser. Further, as the breakdown of the current number of units, the number of written sticky notes, the number of quoted sticky notes, the average number of characters of the written sticky notes and the quoted sticky notes are displayed.

  In the learning / advertising system, the learning / advertising device 1, the learning / advertising method, and the computer program 40 configured as described above, learning is performed by a sticky note function that can attach a sticky note image to learning content at an arbitrary timing. Learning and advertising using content can be supported.

  Further, the sticky note function for quoting written sticky notes created by other learners improves the convenience of learning using the learning content, and can support learning and advertisement more effectively.

  Further, the advertisement status can be calculated from two different viewpoints, that is, the information amount of the written sticky note and the information amount of the quoted sticky note.

  Furthermore, it is possible to calculate an advertisement situation in which the quality of advertisement of the learning content is evaluated from two different viewpoints, that is, the information amount of the written tag and the information amount of the quote tag.

  Furthermore, by constructing so that 3 learning units are given for writing sticky notes and 1 learning unit is given for quoting sticky notes, writing of sticky notes is promoted, and learning and advertisement can be supported more effectively.

  In the present invention, it is possible to improve the learning motivation of the learner and support learning and advertisement more effectively by configuring so as to authorize completion of learning.

(Modification 1)
The learning and advertising system according to Modification 1 is configured such that the higher the number of citations, the thicker the color density or thickness of the characters. Further, the sticky note having a higher number of citations is configured such that the color density of the sticky note becomes higher.

  FIG. 16 is a schematic diagram showing an example of a sticky note image displayed on my sticky note tab 109 according to the first modification. FIG. 16A shows a sticky note image displayed such that the color density of the character displayed on the sticky note image is higher and the character is thicker as the sticky note is cited more frequently.

Next, specific processing contents of the learning and advertising device 1 and the communication device 3 will be described.
The control unit 10 of the learning and advertising device 1 according to the modification 1 reads the character information, the reproduction stop time information, the citation count, and the like registered in the tag DB 17. And the control part 10 determines the font information of a character so that the color density of the character displayed on a tag image is high, and a character becomes thick, so that there are many citations. Next, the control unit 10 transmits character information, reproduction time information, font information, tag image data, and the like to the communication device 3.
The control unit 30 of the communication device 3 receives the character information, reproduction stop time information, and font information transmitted from the learning and advertising device 1. Then, the control unit 30 determines the color density and thickness of the character to be displayed on the tag image based on the received font information, and displays the tag image having the character related to the received character information on the learning content reproduction screen 101. .
In the learning and advertising system configured in this way, the higher the number of citations, the thicker the color density or thickness of the characters displayed on the tag.

  FIG. 16B shows a sticky note image displayed such that the color density of the sticky note image increases as the number of citations increases.

Next, specific processing contents of the learning and advertising device 1 and the communication device 3 will be described.
The control unit 10 of the learning and advertising device 1 according to the modification 1 reads the character information, the reproduction stop time information, the citation count, and the like registered in the tag DB 17. Then, the control unit 10 determines the color of the tag so that the color density of the tag image increases as the number of citations increases. Next, the control unit 10 transmits character information, reproduction time information, color density information, tag image data, and the like to the communication device 3.
The control unit 30 of the communication device 3 receives the character information, the reproduction stop time information, and the color density information transmitted from the learning / advertisement device 1. Then, the control unit 30 displays characters related to the received character information, and displays a sticky note image having a color density corresponding to the color density information on the learning content reproduction screen 101.
In the learning and advertising system configured as described above, the higher the number of citations, the higher the color density of the tag.

  In the learning / advertising system, the learning / advertising device 1, the learning / advertising method, and the computer program 40 according to Modification 1, the color density of the character displayed on the sticky note image increases as the number of quotations of the written sticky note increases. It is expensive and thick, making it easier to find useful sticky notes. Therefore, the convenience of learning is improved, and learning and advertisement can be supported more effectively.

  In addition, as the number of times the written sticky note is quoted increases, the color density of the sticky note image increases, and it becomes easier to find a useful sticky note. Therefore, the convenience of learning is improved, and learning and advertisement can be supported more effectively.

(Modification 2)
The learning and advertising system according to the modified example 2 is configured such that a keyword search can be performed on the created tag.

  FIG. 17 is a flowchart showing a processing procedure of the control units 10 and 30 relating to keyword search for sticky notes. The control unit 30 of the communication device 3 accepts the search keyword with the input device 35 and transmits the accepted search keyword to the communication device 3 (step S91).

  Then, the control unit 10 of the learning and advertising device 1 receives the search keyword (step S92), and searches the sticky note DB 17 for character information including the search keyword based on the received search keyword (step S93).

  Next, the control unit 10 transmits the tag image data, the character information obtained by the search, and the reproduction stop time information associated with the character information to the communication device 3 (step S94).

  The control unit 30 of the communication device 3 receives the tag image data, the character information, and the reproduction stop time information (Step S95), and based on the received tag image data, the character information, and the reproduction stop time information, the character related to the character information. Is displayed (step S96).

  Thereafter, the same processing as Steps S54 to 57 shown in FIG. 12 is executed in Steps S97 to S100.

  In the learning / advertising system, the learning / advertising device 1, the learning / advertising method, and the computer program 40 according to the modified example 2, since the created tag can be searched for by keyword, the convenience of learning is improved and the effect is improved. Learning and advertising can be supported.

  In the second modification, the tag is searched and displayed based on the search keyword input by the learner, but a recommendation function related to the tag display may be provided.

Specifically, the control unit 10 of the learning and advertising device 1 reads character information associated with the learner ID of the logged-in learner from the sticky note DB 17 and selects one or more words from the read character information. Extract. The word reflects the learner's interests and preferences. Moreover, the character information used for the word extraction is not limited to the information related to the learning content currently being learned, and character information related to other learning content used by the logged-in learner in the past may be used. .
Then, based on the extracted word or words, the control unit 10 searches for the tag information associated with the learning content currently being learned, and preferentially plays back the tag image that is highly relevant to the word. It is displayed on the screen 101.
In the learning and advertising system configured as described above, it is possible to preferentially display a tag image related to the user's interests and preferences. Therefore, the convenience of learning is improved and the advertising function is also improved.

(Modification 3)
The learning and advertising system according to the modified example 3 is configured to divide the playback time of the learning content into unit time, for example, one minute, and calculate the number of written sticky notes and the number of quoted sticky notes for each section. Yes.

  Specifically, the control unit 10 of the learning and advertising device 1 sets 0 to a variable T that indicates a segment of playback time. And the control part 10 is matched with the said learning content from sticky note DB17, Searches the written sticky | note with reproduction stop time T-T + (DELTA) T, and calculates the number of this written sticky. ΔT indicates the reproduction time of each section, for example, 1 minute. Next, a quotation tag with a reproduction stop time of T to T + ΔT is searched, and the number of the quotation tags is calculated.

  And the control part 10 sets the time of the next division to T, and performs the above-mentioned process repeatedly. When T reaches the total playback time of the learning content, the learning content transmitting apparatus 2 is notified of information on the advertisement status including the number of written sticky notes and the number of quote sticky notes calculated for each playback time category.

  FIG. 18 is an example of a graph showing the relationship between the playback time and the number of sticky notes. The horizontal axis represents the reproduction time of the learning and advertising device 1, and the vertical axis represents the number of written sticky notes or quote sticky notes. From the graph shown in FIG. 18, it becomes possible to grasp the advertising situation that cannot be known only from the number of accesses of the learning content. For example, it is possible to know which part of the learning content the learner is responding to. In FIG. 18, it can be seen that the learner shows some reaction at the time point of 10 minutes and the time point of 13 minutes.

Further, the advertisement effect can be known in more detail by referring to the number of written sticky notes and the number of quoted sticky notes. For example, the ratio between the number of written sticky notes and the number of quoted sticky notes may be calculated. The ratio of the number of quoted sticky notes to the number of written sticky notes is considered to be a numerical value of the learner's empathy. When the said ratio is more than a predetermined value, it can be heard that the learner shows sympathy and there is a possibility that content with high advertising effect is included. It also serves as an index for product development.
In addition, by referring to the ratio of the number of quoted sticky notes to the number of written sticky notes and the total number of each sticky note, it is possible to more accurately specify a portion with a high advertising effect.

  In the learning / advertising system, the learning / advertising device 1, the learning / advertising method, and the computer program 40 according to the modified example 3, the sticky note function is used to reflect the written sticky note and the quote sticky note on the time axis. It is possible to obtain advertisement status information that can grasp the learner's reaction.

  In the above-described embodiment and modification, the learning content of moving image data has been described. However, the present invention may be applied to learning content of audio data. The moving image data and audio data are not limited to moving image data and audio data in a narrow sense, and may be data that includes at least either moving image or audio. For example, learning content in which sound is added to a slide image is also included.

In the above-described embodiment and modification, the example in which the advertiser image of the learning content is displayed on the tag image has been described. However, the advertiser image displayed on the tag image is not necessarily the image of the advertiser of the learning content. There is no need, and the tag image may be regarded as an advertising medium separate from the learning content, and the advertisement image of another company may be displayed on the tag image.
Specifically, the learning and advertising device includes an advertisement DB and a content advertisement attribute DB. The advertisement DB registers an advertisement image of an advertiser that is not necessarily related to the learning content and an advertisement attribute of the advertisement image, for example, the type of product, the age of the consumer, sex, and the like in association with each other. The content advertisement attribute DB registers a learning content ID and an advertisement attribute in association with each other. Then, when transmitting the learning content and the tag image to the communication device, the control unit of the learning and advertising device specifies the advertising attribute associated with the learning content ID of the learning content using the content advertising attribute DB. Next, the control unit of the learning and advertising device specifies an advertisement image associated with the specified advertisement attribute using the advertisement DB. The control unit of the learning and advertising device transmits the specified advertising image when transmitting the tag image related to the learning content to the communication device. The control unit of the communication device displays the advertisement image transmitted from the learning and advertising device on the tag image.
In the learning and advertising system configured as described above, the tag image can function as an advertising medium separate from the learning content. For example, an advertising image of a stationery sales company can be posted on the learning content of the advertiser XX university, the learning content of the advertiser △ Δ university, or the like.

  Further, in the present embodiment, the completion authorization is performed only by the number of learning units acquired by the learner, but writing or quoting a sticky note may be an essential item.

  Furthermore, it should be thought that embodiment disclosed this time is an illustration and restrictive at no points. The scope of the present invention is defined by the terms of the claims, rather than the meanings described above, and is intended to include any modifications within the scope and meaning equivalent to the terms of the claims.

It is a block diagram which shows typically the structure of the learning assistance system which concerns on embodiment of this invention. It is a block diagram which shows the structure of a learning and advertisement apparatus and a communication apparatus. It is explanatory drawing which shows notionally the record layout of tag DB. It is a conceptual diagram which shows the learning and the advertisement support method using a tag. It is a schematic diagram which shows an example of a learning content reproduction | regeneration screen. It is a flowchart which shows the process sequence of the control part which concerns on writing of a tag and issuing of a learning unit. It is a flowchart which shows the process sequence of the control part which concerns on writing of a tag and issuing of a learning unit. It is a schematic diagram which shows an example of the learning content reproduction | regeneration screen in receiving the input of character information. It is a schematic diagram which shows an example of the learning content reproduction | regeneration screen which shows the state which completed the writing and update process of a tag. It is a flowchart which shows the process sequence of the control part which concerns on quotation of a tag, and issue of a learning unit. It is a schematic diagram of the learning content reproduction | regeneration screen in the state in which my sticky note tab was selected. It is a flowchart which shows the process sequence of the control part which concerns on the display of a tag image, and reproduction | regeneration of the learning content using a tag. It is a schematic diagram which shows an example of a learner menu screen. It is a flowchart which shows the process sequence of the control part which concerns on notification of a sticky note utilization condition. It is a schematic diagram which shows an example of a learning content provider menu screen. It is a schematic diagram which shows an example of the sticky note image displayed on my sticky note tab which concerns on the modification 1. FIG. It is a flowchart which shows the process sequence of the control part which concerns on the keyword search of a tag. It is an example of the graph which shows the relationship between reproduction time and the number of tag.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Learning and advertisement apparatus 2 Learning content transmission apparatus 3 Communication apparatus 10 Control part 17 Sticky note DB
30 Control Unit 35 Input Device 36 Display Device 4 Recording Medium 40 Computer Program N Communication Network

Claims (16)

A communication device that receives moving image data or audio data for learning and advertisement, reproduces the received moving image data or audio data, and a learning and advertising device that supports learning and advertisement using the moving image data or audio data. A learning and advertising system,
The communication device
An input device;
Means for temporarily stopping the reproduction of the moving image data or the audio data when the input device accepts the writing of the sticky note during the reproduction of the moving image data or the audio data;
Means for indicating reproduction position when reproduction is paused, and obtaining reproduction stop time information for reproducing the moving image data or audio data from the middle ;
Accepting means for accepting text information to be displayed on the sticky note with respect to the moving image data or audio data at the input device ;
Means for transmitting the received character information and the acquired playback stop time information,
The learning and advertising device is:
Means for receiving character information and reproduction stop time information transmitted from the communication device;
A learning content identification information for identifying the moving image data or audio data, a learner identification information for identifying the learner who created the sticky note, a received character information and a reproduction stop time information in association with each other; ,
Characters registered in association with learner identification information of one learner who is learning the moving image data or audio data based on learning content identification information, learner identification information and character information registered in the database A learning unit calculating means for calculating a learning unit indicating a progress of learning using the moving image data or audio data by adding a predetermined unit to be given to the learner for each information ;
Means for notifying the communication unit of the learning unit calculated by the learning unit calculating means;
Based on the learning content identification information registered in the database and the character information, the learning content identification information of specific moving image data or audio data is used to evaluate the degree to which the moving image data or audio data for advertisement is viewed. Advertising status calculation means for calculating an advertising status including the number of associated text information ;
Means for transmitting character information and reproduction stop time information registered in association with the database, and tag image data for displaying a tag image on which the character information is to be displayed ,
Furthermore, the communication device includes:
Means for receiving character information, reproduction stop time information and tag image data transmitted from the learning and advertising device ;
Means for displaying a sticky note image having a character related to the character information based on the received character information and sticky note image data;
Means for reproducing the moving image data or the audio data from the middle based on the reproduction stop time information received together with the selected tag image and the moving image data or the audio data when the displayed tag image is selected by the input device ; A learning and advertising system comprising: The advertising status calculation means includes:
A means for calculating the number of characters based on character information associated with learning content identification information of specific moving image data or audio data based on learning content identification information and character information registered in the database. The learning and advertising system according to claim 1. The advertising status calculation means includes:
Based on the learning content identification information, character information, and playback stop time information registered in the database, the number of character information associated with the learning content identification information of specific moving image data or audio data is divided by unit time. The learning / advertising system according to claim 1 or 2, wherein the learning / advertising system is calculated for each reproduction time of the moving image data or audio data . The learning and advertising device is:
In response to a request from the communication device , learning content identification information, character information, and reproduction stop time information associated with learner identification information of another learner different from the one learner using the communication device quoted, learning and advertising according to any one of claims 1 to 3, characterized in that it comprises the cited registration means for registering in the database in association with the learning identification information of one learner system. The advertising status calculation means includes:
Based on the learning content identification information registered in the database and the character information, means for calculating the number of character information that is registered by citation in association with the learning content identification information of specific moving image data or audio data ;
The learning and advertisement according to claim 4, further comprising means for calculating the number of registered character information without quoting in association with learning content identification information of specific moving image data or audio data. system. The advertising status calculation means includes:
Means for calculating the number of characters based on the character information registered by citation registration in association with the learning content identification information of specific moving image data or audio data based on the learning content identification information and character information registered in the database ; ,
6. A means for calculating the number of characters based on character information registered without quoting in association with learning content identification information of specific moving image data or audio data. Learning and advertising system described in. The advertising status calculation means includes:
Based on the learning content identification information, character information, and reproduction stop time information registered in the database, the number of character information that is registered by quoting in association with the learning content identification information of specific moving image data or audio data , Means for calculating for each playback time of the video data or audio data divided by time ;
The number of character information registered without quoting in association with learning content identification information of specific moving image data or audio data is calculated for each reproduction time of the moving image data or audio data divided by unit time. The learning and advertising system according to any one of claims 4 to 6, further comprising: means. The predetermined unit to be given to the learner for each character information registered without quoting is larger than the predetermined unit to be given to the learner for each character information registered by citation. The learning and advertising system according to any one of claims 4 to 7. The database is
The number of times the character information and the reproduction stop time information are cited is registered in association with the character information and the reproduction stop time information,
The learning and advertising device is:
The learning and advertising system according to any one of claims 4 to 8, wherein sticky image data of a sticky note image having a higher color density is transmitted as the number of times cited is increased. The database is
The number of times the character information and the reproduction stop time information are cited is registered in association with the character information and the reproduction stop time information,
The learning and advertising device is:
The information for increasing the color density of the character displayed on the sticky note image or making the character thicker is transmitted as the number of times cited is increased. Learning and advertising system described in 1. The learning and advertising device is:
Means for authorizing completion of learning based on the number of character information registered in the database;
The learning and advertising system according to any one of claims 1 to 10, further comprising: a unit that transmits a notification of completion to the communication device when completion is recognized. The communication device
A means for sending search keywords,
The learning and advertising device is:
Means for receiving a search keyword transmitted from the communication device;
Means for searching the database for character information including the search keyword based on the received search keyword, and transmitting the character information obtained by the search and the reproduction stop time information associated with the character information to the communication The learning and advertising system according to any one of claims 1 to 11, wherein the learning and advertising system is transmitted to a device. A learning and advertising device that supports learning and advertising using moving image data or audio data for learning and advertising,
Moving image data or character information to be displayed on the tag by about the audio data, and means for receiving a reproduction stopping time information for playback at the moving image data or audio data,
Corresponds to learning content identification information for identifying the video data or audio data, learner identification information for identifying a learner who has created a sticky note for displaying received character information , received character information, and playback stop time information A database to register with,
Characters registered in association with learner identification information of one learner who is learning the moving image data or audio data based on learning content identification information, learner identification information and character information registered in the database A learning unit calculating means for calculating a learning unit indicating a progress of learning using the moving image data or audio data by adding a predetermined unit to be given to the learner for each information ;
Means for notifying the communication unit of the learning unit calculated by the learning unit calculating means;
Based on the learning content identification information registered in the database and the character information, the learning content identification information of specific moving image data or audio data is used to evaluate the degree to which the moving image data or audio data for advertisement is viewed. Advertising status calculation means for calculating an advertising status including the number of associated text information ;
Means for transmitting character information and reproduction stop time information registered in association with the database, and a sticky note image data for displaying a sticky note image on which the character information is to be displayed. Advertising device. A computer program for causing a computer having a database to support learning and advertisement using moving image data or audio data for learning and advertisement,
In the computer,
Receiving the character information to be displayed on the sticky note regarding the moving image data or the audio data, and the reproduction stop time information for reproducing the moving image data or the audio data from the middle;
Corresponds to learning content identification information for identifying the video data or audio data, learner identification information for identifying a learner who has created a sticky note for displaying received character information, received character information, and playback stop time information A registration step to register with the database,
Characters registered in association with learner identification information of one learner who is learning the moving image data or audio data based on learning content identification information, learner identification information and character information registered in the database A learning unit calculation step of calculating a learning unit indicating a progress of learning using the moving image data or audio data by adding a predetermined unit to be given to the learner for each information ;
Based on the learning content identification information registered in the database and the character information, the learning content identification information of specific moving image data or audio data is used to evaluate the degree to which the moving image data or audio data for advertisement is viewed. An advertisement situation calculating step for calculating an advertisement situation including the number of associated character information is executed . In the computer,
Between the registration step and the learning unit calculation step, the learning content identification information, the character information, and the reproduction stop time information associated with the learner identification information of another learner different from the one learner are cited. , Executing the step of registering in the database in association with the learner identification information of one learner,
Furthermore,
The Advertising status calculating step,
Based on the learning content identification information registered in the database and the character information, calculating the number of quoted and registered character information in association with the learning content identification information of specific video data or audio data;
Calculating the number of character information registered without quoting in association with learning content identification information of specific moving image data or audio data ;
The computer program according to claim 14 , wherein the computer program is executed . In the computer,
Between the registration step and the learning unit calculation step, the learning content identification information, the character information, and the reproduction stop time information associated with the learner identification information of another learner different from the one learner are cited. , Executing the step of registering in the database in association with the learner identification information of one learner,
Further, the predetermined unit to be given to the learner for each character information registered without quoting is larger than the predetermined unit to be given to the learner for each character information registered by citation. The computer program according to claim 14 .

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