JP2018060270A - Member management system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To facilitate management of members as players who have registered as members of a game parlor.SOLUTION: A management device 6 displays a list of members included in both of trade areas (C1, C2) of a self game parlor and the trade areas (D1, D2) of another game parlor, when a worker operates to select the trade area. Therefore, the management device 6 can specify the member included in both of trade areas of the self game parlor and the trade areas of the another game parlor, and can facilitate determination such that whether a DM is delivered to either member.SELECTED DRAWING: Figure 29

Description

  The present invention relates to a member management system.

  In game stores, information on members who are registered members is stored in a management device for member management, and a technique for efficiently managing members has been proposed. For example, Patent Document 1 describes that a trade area is displayed on a map and members are managed.

JP 2008-90440 A

  Here, there is a demand for analyzing a member as member management and determining a region to send DM (direct mail) according to the analysis result. For example, it may be desirable to increase the frequency of visits to the store rather than the competitor stores, and to send DMs to members at addresses close to both the store and the competitor stores. However, the technique described in Patent Document 1 has a problem that it is difficult to specify a member based on the positional relationship with a competitor store, and it is difficult to determine to which member a DM is to be sent.

  The present invention has been made in view of the above-described circumstances, and an object thereof is to provide a member management system capable of facilitating member management.

  According to the invention described in claim 1, when the employee operates to select a trade area, a list of members included in both the trade area of the own store and the trade area of the other store is displayed. Members included in both trade areas of other stores can be specified, and it can be made easier to determine to which member the DM is to be shipped. In addition, since the business area of the own store and the other store's business area are displayed on the map in a state where at least one of the own store and the other store is divided into a plurality of areas, for example, the list after excluding members too far from the own store It is possible to display a list by excluding members who are considered to be less effective even if DM is sent out. That is, by making it easy to select a member to be displayed as a list, it is possible to easily manage the member as a result.

1 is an overall configuration diagram showing an embodiment of the present invention. Front view of gaming machine Functional block diagram showing the configuration of the management device The figure which shows the effect measurement color classification setting screen The figure which shows a part of the effect measurement color classification setting screen The figure which shows a part of the effect measurement color classification setting screen The figure which shows the effect measurement color classification setting screen Diagram showing map analysis screen The figure which shows the effect measurement color classification setting screen Figure showing the effect measurement list screen Figure showing the effect measurement list screen Figure showing a part of the effect measurement list screen Figure showing a part of the effect measurement list screen Figure showing the list of population and number of members by region Diagram showing highlighting mode Diagram showing highlighting mode Diagram showing how to select or cancel a trade area plan Diagram showing map analysis screen Figure showing the yen trade area display setting screen Diagram showing map analysis screen A figure showing the yen trade area-member list screen A figure showing the yen trade area-member list screen Figure showing a part of the map analysis screen Diagram showing map analysis screen Diagram showing map analysis screen Diagram showing map analysis screen A figure showing the yen trade area-member list screen A figure showing the yen trade area-member list screen Figure showing a part of the map analysis screen Diagram showing map analysis screen

  Hereinafter, an embodiment in which the present invention is applied to a member management system for managing a member who is a player who has registered as a member in a game store will be described with reference to the drawings. FIG. 1 schematically shows the overall configuration of the member management system. A lending device 2 and a data display device 3 are installed in the game store (amusement hall) corresponding to the gaming machine (slot machine) 1. These gaming machine 1, lending device 2 and data display device 3 are connected to a relay device 4. The relay device 4 is connected to the management device 6 via the LAN 5. The management device 6 is installed, for example, in a management room in the amusement store, and corresponds to a keyboard 7a and a mouse 7b (both corresponding to operation means), a monitor 8 (special display means, member information display means, and trade area display means). ) And a printer (not shown). The keyboard 7a and the mouse 7b are operated by a game shop employee (hereinafter, simply referred to as an employee) to set a region to be described later and to select the region on the map. As will be described later, the monitor 8 is a map based on the map information, the game history information or population information of the member who has registered as a member at the game store, and the address included in the area selected by the employee. Display a list of member information. The amusement store is also equipped with a POS (premium exchange device, not shown) for exchanging premiums, a checkout device (not shown) for adjusting the balance of an IC card (recording medium), and the like. The POS and the payment device are also connected to the management device 6 via the LAN 5. Although omitted in FIG. 1, hundreds of gaming machines 1 are managed by the management device 6. In the present embodiment, since the gaming machine 1 is a slot machine, the gaming value (game medium) is a medal. If the gaming machine 1 is a pachinko machine, the gaming value is a pachinko ball.

  FIG. 2 shows a front view of the gaming machine 1. The gaming machine 1 includes a reel 10 that can be viewed through the display window 9, an activated line display unit 11 that shows an activated winning line, a display panel 12, a credit button 13 that inserts a credit medal, and a payment of a credit medal. A settlement button 14, a medal slot 15, a start lever 16, a left stop button 17, a middle stop button 18, a right stop button 19, a payout number display unit 20, a credit number display unit 21, a tray 22 and the like. .

  When the start lever 16 is operated with a medal inserted (when the game start operation is performed), the gaming machine 1 extracts one random number from the generated random numbers and executes an internal lottery. If there is a winning combination, a flag corresponding to the internal winning combination is established and each reel 10 is started (rotated). When each stop button 17-19 is operated in this state, the corresponding reel 10 Stop rotation. Subsequently, based on a stop table (not shown) for determining the stop position of each reel 10 according to the flag of the internal winning combination, stop control including so-called pull-in control (slip control) (Control to stop display with winning symbol or lost symbol according to the type of winning combination flag). The pull-in control is a control capable of pulling a symbol within a predetermined pull-in range (up to four symbols at the maximum) from the time point when the operation of each of the stop buttons 17 to 19 is detected and stopping it. When the symbol corresponding to the internal winning combination flag does not exist within the drawing range, the symbol cannot be drawn on the winning line and stopped, so that a winning is not generated and so-called missing is made.

The gaming machine 1 transmits the following game signals.
Out signal = pulsed transmission of the number of bet medals (three) for consumption of bet medals in response to the game start operation. The management device 6 specifies the number of out signals × 1 as out (consumption value, number of used media). Note that the corresponding portion is also pulse-transmitted during replay.
A safe signal = pulse transmission every time a medal is given (paid out). The management apparatus 6 specifies the number of safe signals × 1 as safe (winning value, number of payout media). Even when the replay winning combination is won, the medals used in the game are pulse-transmitted.
The level is transmitted when the BB (big bonus) signal = BB state. The management device 6 identifies the BB signal reception period as the BB state.
The level is transmitted when the RB (regular bonus) signal = RB state. The management device 6 identifies the RB signal reception period as the RB state.

  The gaming machine 1 is provided with a BB combination, an RB combination, a small combination, and a replay combination as bonus combinations. The gaming machine 1 is provided with a total of five effective lines (three in the horizontal direction corresponding to the upper, middle, and lower stages of the display window 9, and two in the diagonal direction). When the symbols corresponding to the internal winning combination are arranged on any of these effective lines by the operation of the stop buttons 17 to 19, that is, the combination of symbols stopped and displayed on the effective lines is the internal winning combination. A prize is awarded when the combination of symbols corresponding to a combination matches. In the case of winning, a BB state or RB state is generated, or a corresponding number of coins are paid out (giving game value). The BB state ends when, for example, more than 300 coins are paid out, and the RB state ends when eight winnings are generated. In addition, the number of coins inserted per game in the BB state and the RB state is two.

  The gaming machine 1 can change the internal winning probability of the BB combination and the RB combination by changing the set value. The set value is adjustment information for adjusting the gaming performance of the gaming machine 1 and is divided into, for example, six levels of 1 to 6, and any one is selected and used by the employee. In the gaming machine 1, the larger the set value, the higher the probability of winning the bonus combination, and accordingly the greater the probability of winning, and the smaller the set value, the lower the probability of winning the bonus combination. The theoretical output rate becomes smaller. That is, the larger the set value, the more advantageous for the player, and the smaller the set value, the disadvantage for the player. Note that the small role probability is common to all settings, but it may be different, and the outage rate may be adjusted according to the small role probability or other conditions.

  As shown in FIG. 1, the lending device 2 issues a bill insertion slot 22 for a player to insert a bill, a card insertion slot 23 for a player to insert an IC card, and a ticket for the inserted IC card. A ticket issuing button 24, a hopper LED 25 indicating a state of a hopper (not shown) for discharging medals one by one to the medal discharge path, a payout nozzle 26 for paying medals to the tray 21 of the gaming machine 1, and the like.

The lending device 2 transmits the following game signals.
One pulse is transmitted for every five sales signals (corresponding to 100 yen). The management device 6 specifies the sales information by using the sales signal number × 100 as the sales amount and the sales signal number × 5 as the sales medal.
Card acceptance signal = When an IC card is accepted because the IC card has been inserted into the card insertion slot 23, the accepted IC card is transmitted in an identifiable manner. The management device 6 specifies that the player has inserted the IC card into the card insertion slot 23 by receiving the card acceptance signal.
Card acceptance cancellation signal = transmitted when the acceptance of an IC card is canceled due to the IC card being ejected from the card insertion slot 23. The management device 6 specifies that the player has ejected the IC card from the card insertion slot 23 by receiving the card acceptance cancellation signal.

  As shown in FIG. 1, the data display 3 includes an information display unit 27 for displaying various game data (the number of occurrences of BB state and RB state, the number of start times, the number of occurrences of ART, the average number of acquisitions, etc.) An operation unit 28 including a call button pressed by the player when calling the employee, a switching button pressed by the player when switching the game data displayed by the information display unit 27, an employee remote control possessed by the employee And a light receiving unit 29 for receiving a remote control signal from 30.

  FIG. 3 is a functional block diagram showing the configuration of the management device 6. The management device 6 transmits and receives various signals and various information to and from the control unit constituted by a microcomputer having a CPU, ROM, RAM, and I / O, the gaming machine 1, the lending device 2, and the data display 3. Part. The control unit relates to the present invention, and includes a member information storage unit 6a (corresponding to member information storage unit), a map information storage unit 6b (corresponding to map information storage unit), and a trade area information storage unit 6c (commercial area information storage unit). ), A sorting section 6d (corresponding to sorting means), a selection suppressing section 6e (corresponding to selection suppressing means), a special display section 6f (corresponding to special displaying means), and a member information display section 6g (member information) A trade area display section 6h (corresponding to a trade area display means).

  The member information storage unit 6a stores member information including information corresponding to the address of a member who is a player who has registered as a member at the game store in which the gaming machine 1 is installed (the address at which the game store can send DMs). To do. The map information storage unit 6b stores map information that is map information. The trade area information storage unit 6c stores trade area information which is information on the trade area of the own store and the trade area of other stores. The classifying unit 6d classifies the map according to a predetermined region (an administrative boundary selected by the employee described later or a region specified by a 1 km mesh) by an operation of the employee. The selection suppression unit 6e suppresses selection of a plurality of business areas of the own store or other stores by operating the keyboard 7a and the mouse 7b. Based on the map information and the trade area information, the special display unit 6f displays the trade area of the own shop and the trade area of the other shop on the map in a state where at least one of the own shop and the other shop is divided into a plurality of trade areas. The member information display unit 6g displays a list of members included in both the business area of the own store and the business area of other stores selected by operating the keyboard 7a and the mouse 7b. The trade area display section 6h displays a list of the trade areas of its own store and other shops on the same screen as the map displayed by the special display section 6f so that it can be selected by operating the keyboard 7a and the mouse 7b.

  The management device 6 receives a game signal (out signal, safe signal, BB signal, RB signal) from the gaming machine 1 and also receives a sales signal, a card acceptance signal, and a card acceptance release signal from the lending device 2, It has a function of managing game data (out, safe, difference medal, number of BBs, number of RBs, etc.) for each gaming machine 1 and personal data (number of visits, investment amount, game time, etc.) for each member. The management device 6 has the following function so that the employee can easily manage the member information. In the following, functions for facilitating employee management of members will be described.

  The management device 6 has an effect measurement color-coded display function, a member list display function, and a yen trade area display function as functions for facilitating employee management of members. Hereinafter, each function will be sequentially described.

(1) Effect Measurement Color Code Display Function, Member List Display Function The effect measurement color code display function and member list display function will be described with reference to FIGS. As shown in FIG. 4 to FIG. 8, the effect measurement color-coded display function is the number of members visiting the store for each administrative boundary or 1 km mesh (1 km square) area in the two specified periods (effect measurement period, comparison period). The map is displayed in different colors according to the increase / decrease value or increase / decrease rate of the number of visits to the store (information corresponding to the frequency of player visits) and the investment amount (information corresponding to the amount used by the player at the game store). This is a function for displaying values on a map or displaying a list of the total number of store visits, member visits, and investment amounts for each area for a specified period, as shown in FIGS. It is possible to visually grasp the effect measurement results for each area by the color-coded display and the list display, and to grasp the areas where the results are good or bad, which can be used for the trade area analysis. In addition, although not shown in the drawing, by comparing and displaying two screens, the areas displayed on the map are displayed in different colors according to the values to be counted for each period, and the respective periods are overlapped or arranged side by side for comparison. It becomes possible. As shown in FIG. 18, the member list display function is a function for displaying a list of member lists in the area selected on the map color-coded and displayed by the effect measurement color-coded display function.

  As shown in FIG. 8, the above-mentioned administrative area is an area specified by three divisions, such as municipalities, large letters, and town-chomes. Since each area is different, even if there are many members, The acquisition rate is not always high. Population data by administrative sector published by the Statistics Bureau is data separated by five years, and the national census is conducted once every five years. Therefore, in the administrative sector area, populations of 15 years and older (male, female, all) The target of aggregation.

  In this case, the total population of the administrative community is the population (male, female, all) multiplied by the ratio of 15-19 year old population (39.65%) and the population over 20 years old (male, female) , All). The population by age is calculated as follows. The population of people in their 20s includes the population of 18-19 years old, the population of 15-19 years multiplied by the ratio of 18-19 years old, the population of 20-24 years old, and the population of 25-29 years old It is the sum. The population in their 30s is the total of the population aged 30 to 34 and the population aged 35 to 39. The population in their 40s is the total of the population aged 40 to 44 and the population aged 45 to 49. The population in their 50s is the total of the population aged 50 to 54 and the population aged 55 to 59. The population in their 60s is the total of the population aged 60 to 64 and the population aged 65 to 69. The population over 70s is the total of the population aged 70-74 and the population over 75 years old.

  In addition, some census unexamined and undisclosed (hidden area) survey results are included (population is expressed as 0). For example, if the latest census data is not downloaded to this system, the actual census The administrative boundaries of the survey data may not match the administrative boundaries of this system. On the other hand, the 1 km mesh area described above is an area in units of 1 km mesh (not shown), and since the areas are all the same, it is possible to accurately grasp the membership density. Population data by mesh published by the Statistics Bureau is only the total population, not data by age. In the area of 1km mesh, the ratio (approximately 0.868) of the total population of the national population published by the Statistics Bureau is the coefficient (population correction coefficient), and the value obtained by adding the coefficient to the total population is adopted as the population over 18 years old. Yes.

  The statistical data and boundary data (data indicating the boundaries of municipalities, etc.) used for color coding shown in FIG. 8 use data provided by the statistical office. The boundary data published by the Statistics Bureau is created based on the boundaries of the survey area set when the local government conducts the survey, so it does not match the actual administrative area used for address display etc. There is. For this reason, there are cases where a plurality of town chomes are provided together. In such a case, the area to be color-coded is widened, resulting in a difference in size from the adjacent area, and comparison is not easy. . In such an area, the character map created from the background map provided by the map analysis system may be effective. Character maps can be used only when options are set.

Hereinafter, the operation procedure of the effect measurement color-coded display and the operation procedure of the member list display will be described.
(A) Operation procedure of effect measurement color classification display The management device 6 displays the effect measurement color classification setting screen shown in FIG. 4 when the employee performs a predetermined operation. In this case, as shown in FIG. 8, which will be described later, the effect measurement color classification setting screen is displayed superimposed on the map analysis screen. In the effect measurement color classification setting screen, a comparison period, a color classification unit, a color classification range, and an aggregation target can be set. The meaning of each is shown below.

  Comparison period = either daily unit or monthly unit is selected. When the employee wants to execute effect measurement color coding, list display, and two-screen comparison display on a daily basis, the daily tab 31 is selected. On the other hand, if the employee wants to execute effect measurement color coding, list display, and two-screen comparison display on a monthly basis, the monthly tab 32 is selected. FIG. 4 illustrates the case where the monthly unit tab 32 is selected, but when the daily unit tab 31 is selected, the display illustrated in FIG. 5 is displayed. Regardless of which one of the daily unit and the monthly unit is selected, two periods of an effect measurement period and a comparative control period are set. The effect measurement period is a period during which the effect is measured, and the comparative control period is a comparative period.

  Color classification unit = any one of regional mesh (1 km mesh) and administrative boundaries is selected. Three types of administrative boundaries are selected: municipalities, large letters, and towns. When the character map option setting is on, character classification is added to the type of administrative boundaries. Census data is not available when character classification is selected in the administrative community. FIG. 4 illustrates a case where a regional mesh is selected.

  Color-coded range = either prefecture or trade area is selected. When a plurality of prefecture data has been purchased, the prefecture for color-coded display is selected. A trade area created by editing the trade area is selected as the trade area. FIG. 4 illustrates the case where the prefecture is selected, but when the trade area is selected, the display illustrated in FIG. 6 is displayed.

  Aggregation target = one of the number of members visiting the store, the number of member visits, and the investment amount are selected. The number of members coming to the store is the number of members who visited the store during the period, and the unit is people if color-coded according to the increase / decrease value. The number of member visits is the total number of members who visited the store during the period, and the unit is the number of times when color-coded display is performed according to the increase / decrease value. The investment amount is the total amount invested by the member within the period, and the unit is 1,000 yen if it is displayed in different colors according to the increase / decrease value. FIG. 4 illustrates a case where the number of member visits is selected.

  When the up arrow button 33 is clicked on the effect measurement color classification setting screen, as shown in FIG. 7, the display of the color classification unit, the color classification range, and the aggregation target is hidden, and the vertical direction of the entire screen is as much as the display is hidden. And the display is changed from the up arrow button 33 to the down arrow button 34. That is, the map display area is enlarged in FIG. Further, when the down arrow button 34 is clicked on the effect measurement color classification setting screen shown in FIG. 7, the display of the color classification unit, the color classification range, and the aggregation target is returned, and the display in the vertical direction of the entire screen is returned by the amount returned. While increasing the size, the display is changed from the down arrow button 34 to the up arrow button 33.

  When the on / off buttons 35a to 35e are clicked and set to on in the effect measurement color classification setting screen, the color classification display target is set (as the color classification display target), and the on / off buttons 35a to 35e are clicked and set to off. Then, the setting of the color-coded display target is canceled (excluded from the color-coded display target). In the present embodiment, the minimum value and the maximum value are acquired and automatically classified into five levels and displayed in different colors. Further, in the present embodiment, the configuration in which the color classification is performed in five sections by providing five on / off buttons 35a to 35e is illustrated, but the color classification is performed in four or less sections or six or more sections. May be.

  When the gradation button 36 is clicked on the effect measurement color classification setting screen, a gradation color selection screen (not shown) is displayed. By selecting a gradation color on the gradation color selection screen, it is possible to change the color used for color coding.

When the effect measurement tab 37 is selected on the effect measurement color classification setting screen, it is possible to set the condition range and note display when effect measurement color classification display is performed. The meaning of each is shown below.
Condition range = effect measurement color-coded condition is specified, a color for each condition is specified, and one of person / times / thousand yen and% is selected in the unit of the condition range. FIG. 4 illustrates a case where a red, yellow, light blue, blue, or green pattern is selected as the color designation for each condition. In FIG. 4, characters such as “red” and “yellow” are illustrated, but actually, the corresponding color is displayed in the box by color display. When person / time / thousand-yen is selected, the increase / decrease value is color-coded, and when% is selected, the increase / decrease rate is color-coded. The numerical value is designated by direct input with the keyboard 7a or increase / decrease with the mouse 7b. The increment or decrement of the numerical value is designated by selecting the unit button 39 with the mouse 7b (selecting one, ten, hundred or thousand).

The increase / decrease value is calculated according to the following formula by subtracting the total value for the comparison period from the total value for the effect measurement period to determine how much the total value for the effect measurement period has changed compared to the total value for the comparison period. .
Increase / decrease value = Total value of effect measurement period-Total value of comparison period

The rate of increase / decrease is calculated by the following calculation formula by dividing the increase / decrease value by the total value of the comparison control period to indicate how much the total value of the effect measurement period has changed with respect to the total value of the comparison period.
Increase / decrease rate = Increase / decrease value ÷ Aggregated value for comparison period × 100

  Note display = Number of members visiting during the measurement period, number of member visits, investment amount, number of members visiting the comparison period, number of member visits, investment amount, increase / decrease value, rate of increase / decrease, regular member, government name, census population, The numerical value of the item selected from the number of households is displayed on the map. Up to eight can be specified, and check-on / off after color-coded display can be performed.

  When the two-screen comparison tab 38 is selected on the effect measurement color classification setting screen, it is possible to set the condition range, the note display, and the presence / absence of a legend when performing the two-screen comparison display. In addition, when the mouse cursor is moved to the box 40 for the population notation, a message corresponding to the use of a population of 18 years or older (specifically, “population notation is 18 of the census data (Ministry of Internal Affairs and Communications Statistics Bureau)). Pop-up display of the message “I am using the population over the age of”.

  When the display button 41 is clicked while the effect measurement tab 37 is selected, as shown in FIG. 8, a legend of the condition values is displayed, and a map analysis screen in which effect measurement color coding is performed according to the set conditions is displayed. indicate. FIG. 8 exemplifies a case where the daily unit is selected as the comparison period, the administrative boundary is selected as the color classification unit, the trade area is selected as the color classification range, the number of member visits is selected as the aggregation target, and the increase / decrease value is color-coded. doing. In FIG. 8, the number of member visits during the effect measurement period, the number of member visits during the comparative period, and the increase / decrease value are displayed over the administrative boundary area on the map for each administrative boundary. Special information corresponding to the area is displayed over the display). Similarly, the number of members visiting the store, the investment amount, and the rate of change are also displayed superimposed on the map. In FIG. 8, for example, the range where the increase / decrease value is “−20” is shown in red, the range where the increase / decrease value is “−20 or more and less than 0” is shown in yellow, and the range where the increase / decrease value is “0 or more and less than 20” is light blue. The range where the increase / decrease value is “20 or more and less than 40” is shown in blue, and the range where the increase / decrease value is “40 or more” is shown in green. In FIG. 8, the red range is indicated by vertical and horizontal hatching, the yellow range is indicated by vertical hatching, the light blue range is indicated by horizontal hatching, and the blue range is indicated by downward rightward hatching. The green range is indicated by hatching in the upward direction.

  The range shown in red and yellow, where the increase / decrease value is negative, is the range where the number of visits to the member during the effect measurement period has decreased relative to the number of visits to the member during the control period, while the increase / decrease value is a positive range. The range indicated in light blue, blue and green is the range in which the number of visits to the member during the effect measurement period is increased relative to the number of visits to the member during the comparative period. In this way, the employee can easily grasp the range in which the number of visits to the member has decreased or increased by selecting the number of visits to the store as an aggregation target on the effect measurement color classification setting screen. Similarly, if the employee selects the number of store members and the investment amount as the target of aggregation on the effect measurement color classification setting screen, the employee can easily grasp the range where the number of store members and the investment amount have decreased or increased. Note that the map analysis screen illustrated in FIG. 8 can be printed not only on the monitor 8 but also on the monitor 8. In addition, it is possible to display a plurality of areas collectively in one area or to divide and display one area into a plurality of areas by an operation of an employee.

  When the list button 42 is clicked with the effect measurement tab 37 selected on the effect measurement color classification setting screen shown in FIG. 9, the effect measurement color classification is performed according to the setting conditions as shown in FIG. Display the effect measurement list screen showing the total results. The effect measurement list screen is also displayed superimposed on the map analysis screen.

  The target items displayed on the effect measurement list screen are the number of customers visiting the store, the number of visits to the store, the amount of investment, and the total number of members. Displays the rate of change. The display order is displayed in descending order of the increase / decrease value or increase / decrease rate of the aggregation target selected on the effect measurement color classification setting screen. In FIG. 10, since the color coding unit is the administrative world, the target of aggregation is the number of visiting customers, and the condition range is person / time / thousand yen, the increasing / decreasing value of the number of visiting members (in FIG. 10, 4 → 2 → In 1), the list is displayed as an example. If the color coding unit is the regional mesh, the aggregation target is the number of store members, and the condition range is%, the display is as shown in FIG. The list is displayed in descending order of the rate of increase / decrease of numbers (in FIG. 11, 100.00 → 33.33 → 27.27 →...). If the color coding unit is the regional mesh, the aggregation target is the number of visits to the member, and the condition range is person / time / thousand yen, the display illustrated in FIG. 12, the list is displayed as 26 → 18 → 14 →.

  When a list record is clicked, the map is moved to the corresponding area. The total value is the total value of the total results for each color classification unit and color classification range. When the CSV output button 51 is clicked on the effect measurement list screen, area list information (administrative name / mesh number, number of store members (effect measurement period, comparison period, increase / decrease value, increase / decrease rate), number of member visits (Effective measurement period, comparative control period, increase / decrease value, increase / decrease rate), investment amount (effectiveness measurement period, comparative control period, increase / decrease value, increase / decrease rate), total number of members (effect measurement period, comparative control period, increase / decrease value, increase / decrease rate) When the close button 52 is clicked on the effect measurement list screen, this screen is terminated.

  If the color coding unit is the administrative community (town chome) and the color coding range is a prefecture, the number of tabs is 1 and the tab name is town chome as shown in FIG. If the color classification unit is a regional mesh and the color classification range is a prefecture, the number of tabs is 1 and the tab name is mesh as shown in FIG. If the color classification unit is the administrative boundary (town chome) and the color classification range is the trade area, the number of tabs is 2 and the tab names are the trade area and town chome, as shown in FIG. Each list is displayed by switching between the trade area tab and the administrative boundary (town chome) tab. As described above, the employee can easily grasp a list of the ranges in which the number of members visiting the store, the number of visits to the store, and the investment amount are decreased or increased. In this case as well, the effect measurement list screen can be printed as well as being output to the monitor 8.

(A) Member list display operation procedure The management device 6 displays the area-specific population / member count list screen shown in FIG. 14 when an employee performs a predetermined operation. Target areas can be set on the regional population / membership list screen.

  Target area = prefecture of the target area is selected. The name of the prefecture you are purchasing is selected. The target area is selected from the regional mesh (1 km mesh) or the administrative world. Also in this case, three types of administrative boundaries are selected according to municipalities, large letters, and towns. When the character map option setting is on, character classification is added to the type of administrative boundaries. Census data is not available when character classification is selected in the administrative community. The member list display can be operated during the effect measurement color-coded display described above. When the area-specific population / membership list screen is displayed during the effect measurement color coding display, the color coding unit designated by the effect measurement color coding is selected as the target area (cannot be changed).

  When the scroll button 61 is clicked on the regional population / membership list screen, the mouse mode is switched to the scroll mode. The scroll mode is set at the initial display. When the area selection button 62 is clicked on the area-specific population / membership list screen, the mouse mode is switched to the area selection mode. When the target area is clicked on the map, the check of the check box of the corresponding area in the area list is switched. By clicking the target area on the map while referring to the member plot status on the map (selecting the divided area on the map), it is possible to select and cancel the area to be displayed in the member list. The range of prefectures selected in the target area can be selected.

  When the map selection state display button 63 is clicked on the area-specific population / membership list screen, the map selection state display is turned on. When the map selection state display is on, as shown in FIG. 15A, when an area is clicked and selected on the map, the selected area is highlighted by, for example, red hatching, and the area list is displayed. Check is turned on. As shown in FIG. 15B, for example, when an area highlighted by red hatching is clicked and selected, the highlighted display of the selected area is canceled and the area list check is turned off. become. As shown in FIG. 16, if the number of highlighted areas is large, it may take time until all the areas are highlighted.

  When the selection button 64 or the cancel button 65 is clicked on the area-specific population / membership list screen, the trade area registered by the trade area editing function is selected or canceled, and areas within the trade area are selected or canceled at once. As shown in FIG. 17, when a trade area plan is selected and the selection button 64 is clicked, the name of the selected trade area plan is changed (for example, changed from black to red), and the selected The area list corresponding to the trade area plan is checked. Then, when the trade area plan is selected and the cancel button 65 is clicked, the name of the selected trade area plan is changed (for example, changed from red to black), and corresponds to the canceled trade area plan. The area list check is turned off. Note that all selection / cancellation can be switched by turning on / off check boxes in the area list. In the area list, the administrative border mesh or administrative border list of the prefecture selected in the target area is displayed. Display in order of the number of regular members, reserve members, and withdrawal members. A record in which the check box in the leftmost column is on is selected. The item pattern to be displayed in the member list is selected as the item pattern.

  When the member list button 66 is clicked on the area-specific population / membership list screen, a map analysis screen is displayed as shown in FIG. 18, and the member list belonging to the area whose area list check box is on is displayed. Is displayed (a list of member information at addresses included in the selected region is displayed). In this case, the player information including information corresponding to the member's address is read, and the address is displayed in correspondence with the member number and the kanji name, although not shown. When the CSV output button 67 is clicked on the area-specific population / membership list screen, area list information (administrative world name / mesh number, regular member number, reserve member number, withdrawal member number, population, household, member / Population ratio) to a CSV file. When the close button 68 is clicked on the area-specific population / membership list screen, this screen is terminated.

(2) Yen Commercial Area Display Function The yen commercial area display function will be described with reference to FIGS. Yen trade area display function displays the store's own trade area and the trade area of other stores (competitor's trade areas) in a circle centered on the location of each store, and overlaps the store's own trade area with the other store's trade areas. This is a function of displaying a list from the trade area display and displaying a member list of members included in the trade area selected in the list.

  The management device 6 displays the circle trade area display setting screen shown in FIG. 19 when the employee performs a predetermined operation. The circle trade area display setting screen is provided with a store information setting field 69 for setting store information relating to a shop that is the target of the circle trade area display, and a distance setting field 70 for setting the distance (radius) of the circle business area display. ing. In the store information setting column 69, a list of store names and icons is displayed, each indicating whether or not to display the yen trade area, whether or not to display the circle face, and whether or not to display the number of members as a note. Selectable. In FIG. 19, the check boxes for parlor XXX and pachinko XXX are turned on, and for parlor XX, the circle color is blue, the circle face is filled, and the number of members is displayed. For pachinko XX, the color of the circle is red, the surface of the circle is filled, and the member number is not displayed as an example.

  In addition, the store information setting field 69 is provided with a “set all” check box 71. When the “set all” check box 71 is turned on / off, all the stores displayed in the list are checked. It is possible to collectively set on / off of the box, and it is possible to collectively set whether or not to be a target of yen trade area display. Further, the store information setting field 69 is provided with a store selection button 72 from the map. When the store selection button 72 is clicked from the map, the store displayed on the map is selected and displayed in the circle trade area display. Can be selected.

  In the distance setting column 70, 1 to 5 patterns can be set as the distance of the circle of trade area, and can be set by inputting a numerical value with the keyboard 7a or by increasing / decreasing the numerical value with the increasing / decreasing button. The unit buttons 73a to 73c can be set. By turning on the on / off buttons 74a to 74e for each pattern, the circle trade area is displayed. FIG. 19 illustrates a state in which the distance of the circle trade area is set in five patterns having a radius of 200 m, 400 m, 600 m, 800 m, and 1000 m. When the initial value button 73d is clicked, the distance value is returned to the default value when the system is introduced.

  Further, a display button 75 is provided on the yen trade area display setting screen. When the display button 75 is clicked, a map analysis screen showing the yen trade area is displayed according to the setting conditions as shown in FIG. On the upper left side of the map analysis screen, the circle trade area display setting screen shown in FIG. 19 is displayed superimposed on the map analysis screen, and on the lower left side of the map analysis screen, the circle trade area-member count list screen shown in FIG. Overlapping display. That is, the employee can visually recognize the map analysis screen, the yen trade area display setting screen, and the yen trade area-member count list screen on the same screen. In the map analysis screen of FIG. 20, the circle trade area of the parlor XX is displayed for every 200 m radius, that is, including the note display of the number of members according to the five categories of radius 200 m, 400 m, 600 m, 800 m and 1000 m. The state where the circle of circles of ○○○ is displayed without a note display of the number of members for every 200 m radius is also illustrated. In FIG. 20, the circle trade areas of parlor XX are indicated by A1 to A5, and A1 to A5 correspond to the circle trade areas having radii of 200 m, 400 m, 600 m, 800 m, and 1000 m, respectively. B1 to B5 are shown, and B1 to B5 correspond to circles of trade with radii of 200 m, 400 m, 600 m, 800 m, and 1000 m, respectively. In other words, the management device 6 displays the circle trade area on the map in a state of being divided into a plurality of circles (every 200 m in the example of FIG. 20).

  As shown in FIG. 21, the circle business area list display field 76 for displaying a list of yen business areas is provided in the circle business area-membership list screen. In the yen trade area list display column 76, store names, radii, regular members, reserve members, and withdrawal members are displayed. A regular member is a player who has used a membership card even after registering, and a reserve member is a player who has registered but has never used a membership card. A player who has registered as a member but canceled the member registration. In FIG. 21, regarding the circle trade area of Parlor XX, in the circle trade area with a radius of 200 m, the regular members are “48”, the spare members are “0”, and the withdrawal members are “0”. In the circle trade area with a radius of 400 m, the case where the regular member is “130”, the reserve member is “0”, and the withdrawal member is “0” is illustrated. Is the same. As shown in FIG. 21, when all the check boxes are cleared in the yen trade area list display field 76 on the yen trade area-member count list screen, the total of all regular members, reserve members, and withdrawal members is “0”. When any check box is selected and selected, the total of the selected regular member, reserve member, and withdrawal member is displayed.

  The numbers of regular members, reserve members, and withdrawal members are displayed in correspondence with the map analysis screen shown in FIG. 20, and the number of members including the inner circle trade area is displayed in the outer circle trade area. In the map analysis screen shown in FIG. 20, “normal: 48” and “reserved: 0” are displayed inside the innermost circle trade area with a radius of 200 m, and outside the circle trade area with the radius of 200 m. “Regular: 178” and “Preliminary: 0” are displayed in the circle commercial area having a radius of 400 m. That is, inside the circle trade area with a radius of 400 m, there is a total of “48 people” as the number of regular members in the circle trade area with a radius of 200 m and “130 people” as the number of members in the circle trade area with a radius of 400 m. 178 ”is displayed. The same applies to circles of trade with radii of 600 m, 800 m, and 1000 m. FIG. 20 shows an example of displaying the number of regular members and reserve members on the map analysis screen, but in addition to this, the number of members withdrawn may be displayed. On the map analysis screen, the ratio of the map display members to be displayed in the circle of trade to all members is displayed at the lower end for each gender. FIG. 20 illustrates a case where the total number of regular members is “8985/10735”, male is “7907/9541”, and female is “1078/1194”. .

  Returning to FIG. 21, a list button 77 is provided on the yen trade area-membership list screen, and when the list button 77 is clicked, all of the items selected on the yen trade area display setting screen shown in FIG. Displays a list of Yen trading areas. Note that the list button 77 is selected during initial display.

  Further, a two-circle overlap button 78 is provided on the yen trade area-member count list screen, and when the two-circle overlap button 78 is clicked, as shown in FIG. , A list of two circles of business areas to be compared is displayed. That is, by setting one of the target store 1 and the target store 2 as the own store and setting the other as the other store, a list of both of the own store's yen trade area and the other store's yen trade area is displayed. FIG. 22 illustrates a case where a list of parlor XX circle business areas is displayed as the target store 1 and a list of pachinko XX circle business areas is displayed as the target store 2. The target store 1 and the target store 2 need to be different stores, and the same store cannot be set.

  Returning to FIG. 21, the yen trade area list check box 79 is provided on the yen trade area-membership list screen. When the yen trade area list check box 79 is turned on, all the checks in the list are turned on. When the yen trade area list check box is cleared, all the checks in the list are cleared.

  In addition, when the circle trade area check box is turned on in the circle trade area-membership list screen, the circle trade area for which the check box is selected is selected, and the selected circle trade area is distinguished from the circle trade area that has not been selected. The identification is displayed so as to be identification. That is, as shown in FIG. 23 showing a part of the map analysis screen, when the check box of the circle trade area with a radius of 800 m of the parlor XX is turned on, a circle trade area with a radius of 800 m of the parlor XX is selected, The selected circle trade area is identified and displayed so as to be distinguishable from the circle circle not selected (in FIG. 23, the area M1 to be identified and displayed is indicated by hatching). In this case, as long as the selected circle trade area can be identified from the circle circle that has not been selected, any identification display such as changing the color, shading, or the like may be used.

  Returning to FIG. 21, a scroll button 80 is provided on the yen trade area-member count list screen. When the scroll button 80 is clicked, the mouse mode is switched from the yen trade area selection mode to the scroll mode. The scroll mode is a mode in which the map can be scrolled by operating the mouse 7b. The scroll mode is used for initial display.

  In addition, a yen trade area selection button 81 is provided on the yen trade area-membership list screen, and when the yen trade area selection button 81 is clicked, the mouse mode is switched from the scroll mode to the yen business area selection mode. In the circle trade area selection mode, it is possible to select and cancel only the corresponding circle trade area, not the whole including the corresponding circle trade area and the inner circle trade area. When a circle trade area is clicked, if the clicked circle trade area is not selected (cancelled), it switches from the unselected state to the selected state, and if the clicked circle trade area is selected, it is selected. Switch from to release. If the clicked location is a location where the circle trade area overlaps, the circle trade area having a small store code or a small radius is selected and canceled.

  In addition, an item pattern 82 is selectable on the yen trade area-member count list screen, and the item pattern 82 to be displayed in the member list can be selected. The item pattern 82 is an item in which an employee can register items to be displayed in advance such as an address, age, and sex as an item pattern, and a member list is displayed according to the item pattern.

  In addition, a member list button 83 is provided on the yen trade area-number-of-members list screen. When the member list button 83 is clicked, the member members displayed on the map included in the circle business area selected in the list are displayed. Display a list. That is, as shown in FIG. 24, a circle trade area of 600 m in radius of parlor XX is selected on the circle trade area-member list screen, and the selected circle trade area can be distinguished from the circle trade area not selected. When the member list button 83 is clicked from the state where the information is displayed (in FIG. 24, the area M2 being identified and displayed is hatched), as shown in FIG. 25, it is included in the circle of trade with a radius of 600 m. The member list of the members displayed on the map is displayed. That is, the member list shown in FIG. 25 displays a list of member numbers and kanji names of “309” regular members in which addresses in the circle of trade with a radius of 600 m of the parlor XXX are registered. In FIG. 25, a DM print button 85, a print button 86, a personal information button 87, and a CSV button 88 are provided. When a target member is selected and the DM print button 85 is clicked, The DM for the selected member is printed and created. When the target member is selected and the print button 86 is clicked, a list including the selected member is printed, and when the personal information button 87 is clicked, the selected member is selected. When the personal information is displayed and the CSV button 88 is clicked, the personal information of the selected member is output to a CSV file.

Returning to FIG. 21, a close button 84 is provided on the yen trade area-member count list screen, and when the close button 84 is clicked, the yen trade area-member count list screen is terminated.
When the two-circle overlap button 78 is clicked on the circle trade area-membership list screen, the target store is selected, and the member list button 83 is clicked, the circle trade area and target of the target store 1 are displayed on the same screen as the map. A list of the circle business areas of the store 2 is displayed, and a member list of members existing in a portion where the two circle business areas overlap is displayed. That is, when the map analysis screen shown in FIG. 26 is displayed, the two-circle overlap button 78 is clicked on the circle trade area-member count list screen shown in FIG. 27, and the circle trade area-member count as shown in FIG. When the parlor XX is set as the target store 1 on the list screen, the circle commercial area with a radius of 600 m is selected, the pachinko XXX is set as the target store 2, and the circle commercial area with a radius of 800 m is selected, the map As shown in FIG. 29 showing a part of the analysis screen, an area where the circle trade area of parlor XXX with a radius of 600 m and the circle trade area of pachinko xxx with an radius of 800 m overlap is identified and displayed (in FIG. 29, identification display). (A hatched area M3 is shown). At this time, as long as the overlapping area can be identified from the non-overlapping area, any identification display such as changing the color, shading or the like may be used. In FIG. 26 and FIG. 29, the circle trade area of parlor XX is indicated by C1 and C2, and C1 and C2 correspond to the circle trade areas of radius 600m and 800m, respectively, and the circle trade area of pachinko XX is D1. D2 and D2, D1 and D2 correspond to the circles with a radius of 600 m and 800 m, respectively. The circle ABC circles of the slot ABC are indicated with E1 and E2, respectively. Correspond.

  When member list button 83 is clicked from this state, as shown in FIG. 30, the circle trade area of radius 600m of parlor OO and the circle trade area of radius 800m of pachinko OO are included in an overlapping area. The member list of the members displayed on the map is displayed. That is, in the member list shown in FIG. 30, the address of the area where the circle trade area with a radius of 600 m of parlor XXX and the circle trade area with a radius of 800 m of pachinko XX is registered is “15 people”. List the member's membership number and kanji name. As a result, the employee can specify the members included in both the circle commercial area of the parlor XX with a radius of 600 m and the circle commercial area of the pachinko XX with a radius of 800 m, and send the DM to any member. Such a determination can be made easier. 30 also includes a DM print button 85, a print button 86, a personal information button 87, and a CSV button 88, as in FIG. 25. Therefore, if the employee determines that the DM should be shipped, the DM print button is displayed. By clicking the button 85, the DM for the member can be easily printed and created.

  That is, if you send a DM to all of the “357” regular members whose addresses are registered in the 600m radius circle of your parlor ○○○, you will be far enough away from the pachinko ○○○ that is your competitor. DMs are also sent to regular members in other areas, that is, regular members who are not expected to send DMs but who are expected to visit the store, and there is room for improvement in terms of cost effectiveness. On the other hand, as in this embodiment, by specifying “15 people” whose address is registered in an area overlapping with the circle of circles with a radius of 800 m of the pachinko xxx out of the “357 people” described above, Regular members of the region that are not far from the competitor Pachinko ○○○, that is, regular members who are not expected to visit the store unless DM is shipped, in other words, own store by shipping DM DMs can be shipped to regular members who are expected to visit the store, and cost effectiveness can be improved.

  When one arbitrary circular business area is selected from the circular business area of the own store and the circular business areas of other stores, each of which is divided into a plurality of parts, and the member list button 83 is clicked, the selected own store A list of members included in the area overlapping with the circle business area of and other companies' circle business areas is displayed. Note that the number of target circles that can be selected for the target store is limited to one, and a plurality of circle commercial zones cannot be selected at the same target store at the same time. Specifically, when one trade area is selected and another business area in the same store is clicked with the mouse 7b, the selected one trade area is switched from the selected state to the unselected state. Thus, the other trade areas are switched from the unselected state to the selected state, thereby limiting the selectable circle business area of the target store to one. In this case, the circle business area that can be selected in both the target store 1 and the target store 2 may be limited to one, or the circle business area that can be selected only in either one may be limited to one. That is, it may be possible to suppress selection of a plurality of trade areas of the own store or other shops.

As described above, according to the present embodiment, the following effects can be obtained.
When an employee operates to select a trade area, a list of members included in both the trade area of the own store and the trade area of the other store is displayed, so it is included in both the trade area of the own store and the trade area of the other store. Members can be identified, and it can be made easier to determine to which member the DM is to be shipped. In addition, since the business area of the own store and the business area of the other store are displayed on the map in a state where at least one of the own store and the other store is divided into a plurality of areas, for example, members who are too far from the own store are excluded. For example, a list can be displayed by excluding members who are considered to be less effective even if DM is shipped. That is, by making it easy to select a member to be displayed as a list, it is possible to easily manage the member as a result.

In addition, since the selection of a plurality of trade areas of the own store or other shops is suppressed, there is a possibility that it is difficult to specify which trade area the employee is a member in the state where the member list is displayed. Can be suppressed. That is, by selecting and displaying only one circle business area for one store, it is possible to make it easy to understand the display contents even for employees who are not used to membership management.
In addition, since the list of the trade area of the own store and the trade area of the other store is displayed on the same screen as the map, the trade area of the own store and the trade area of the other store can be selected on the same screen as the map. This makes it easy to select a trade area.
In addition, since the list of the trade areas of the store and other stores is displayed so that the number of members included in each of the multiple trade areas can be specified, the trade area can be selected based on whether the number of members is large or small. And the effect of facilitating selection of the trade area can be further enhanced.

  In addition, the aggregated value, increase / decrease value, and rate of increase / decrease of the effect measurement period and comparison period for each item of store visitor count, member visit count, and investment amount are displayed by region and included in the region selected by the employee. The list of players' information at each address is displayed, so you can select which region's player information list to display while checking the number of members visiting the store by region, the number of member visits, and the investment amount. It is possible to make it easier to display information on players in the area desired by the employee. Thereby, it is possible to easily manage the membership of the player, and it is possible to easily select the area where the DM is sent or the area where the advertisement is performed.

  Moreover, since the total result of the said area is displayed on the area divided on the map, the area where the player information is displayed can be easily selected. In addition, since employees set the areas to be classified, it is possible to manage the areas that the employee wants to manage collectively as a single group, and to realize classification that is easy for employees to manage. Can do.

  Since the number of members visiting the store, the number of visits to the store, and the investment amount are aggregated, DMs that cause willingness to visit stores are sent to players with less frequent store visits, and for players with low investment amounts Can send a DM that guides the introduction of a gaming machine that can satisfy the game even with a small investment amount, and can send a DM that is suitable for the tendency of the members. That is, by analyzing the number of members visiting the store, the number of visits to the store, and the amount of investment, it is possible to send a DM suitable for the characteristics of the member.

The present invention is not limited to the above-described embodiment, and can be modified or expanded as follows. Further, the following modifications may be combined in any way.
In the present embodiment, a game store is illustrated as a store, and a system for managing members who have registered as members of the game store is illustrated. However, in the present invention, if a product is sold or a service is provided. Included in the store. For example, a department store, an insurance agent, a rental shop, a movie theater, etc. can be exemplified as a store, and a system that manages members who have registered as a department store, an insurance agent, a rental shop, a movie theater, etc. It is also possible to apply to.

In this embodiment, a slot machine that uses medals is illustrated as the gaming machine 1, but it is also possible to correspond to a complete credit slot machine that consumes points without using medals. Of course, it is possible to correspond to a sealed pachinko machine.
In the present embodiment, the configuration in which the aggregated result of the area is displayed over the area segmented on the map is illustrated, but for example, the aggregated result is displayed in the area segmented on the map or as another window The total result may be displayed.

  In the present embodiment, the configuration of color-coded display based on the data on the map has been illustrated, but the data used for color may be changed. For example, in addition to or instead of color coding for effect measurement, color coding with data corresponding to population and population density, configuration to display numbers corresponding to population distribution on a map, membership distribution, population The structure etc. which color-code according to the ratio of the number of members is considered. By color-coding according to the ratio of members to the population, it is possible to grasp an area with few members relative to the population, select the area on the map, and determine the distribution of advertisements. In this configuration, members who have been narrowed down according to various conditions can be developed on the map, so that the map can be developed based on the results of narrowing down by age or narrowing down according to the favorite model, and strategies such as distribution of advertisements can be established. As described above, the color classification method is not limited to the method based on the comparison result of the designated period. The data corresponding to the population distribution can be data provided by a third party organization such as an administrative organization. As data corresponding to the population distribution, any data such as population density, male population and female population may be used.

In the present embodiment, the member registration is performed at the amusement store. However, the member registration may be performed by any method such as a configuration for performing registration on the Internet or using information registered in the chain store. Regardless of the method used to register as a member, this corresponds to registering as a member at an amusement store.
In the present embodiment, the configuration for displaying the number of members visiting the store, the number of visits to the store, and the investment amount is exemplified. However, only one of these pieces of information may be displayed, and other game histories are supported. A configuration may be adopted in which color classification is performed based on the information.

In the present embodiment, the configuration for determining the member to which the DM is sent has been illustrated, but a method for determining an area for sending the DM or performing an advertisement according to the member information may be employed.
In the present embodiment, the configuration in which the member's address is stored so that the DM can be shipped is exemplified, but the member's address need not necessarily be stored so that the DM can be shipped. I remember, but I don't have to remember how many. Even in this case, the distribution of members and the like can be managed.

In the present embodiment, the configuration in which the commercial area of the own store and the commercial area of the other store are divided by the radius is exemplified. For example, the commercial area is divided by an address such as a municipality, a distance by car, or a distance by foot. It is good also as a structure.
In the present embodiment, the configuration in which the two-circle overlapping window is superimposed on the map screen is illustrated, but the two-circle overlapping window may be displayed on a different screen from the map screen. That is, it is not necessary to display the map screen and the double-circle overlapping screen on the same screen.

In the present embodiment, the configuration in which a plurality of the trade areas of the own store and the trade areas of the other stores are displayed is exemplified. However, the configuration may be such that either one of the own store or the other stores is not divided into a plurality of trade areas.
In the present embodiment, the configuration in which the shopping area of the own store and the shopping area of the other store are selected one by one is illustrated. However, for example, a configuration in which at least one of the shopping area of the own store and the commercial area of the other store is selected may be used.

  In the present embodiment, the configuration for displaying the trade area of the competitor store as another store is illustrated, but the other store to be displayed is not limited to the competitor store. For example, the present invention is used when comparing stores in the same chain. It is also possible to apply.

  In the drawings, 1 is a gaming machine, 6a is a member information storage unit (member information storage unit), 6b is a map information storage unit (map information storage unit), 6c is a trade area information storage unit (trade area information storage unit), and 6e is a selection. Suppression unit (selection suppression unit), 6f is a special display unit (special display unit), 6g is a member information display unit (member information display unit), 6h is a trade area display unit (commercial area display unit), and 7a is a keyboard (operation unit). 7b is a mouse (operation means), and 8 is a monitor (special display means, member information display means, trade area display means).

Claims (5)

Member information storage means for storing member information including information on the address of a member who is a customer who has registered at a store that provides goods or services;
Map information storage means for storing map information which is map information;
A trade area information storage means for storing trade area information which is information on the trade area of the own store and the trade area of another store;
Based on the map information and the trade area information, special display means for displaying the trade area of the own shop and the other shop on a map in a state where at least one of the own shop and the other shop is divided into a plurality of trade areas;
Operation means operated by an employee to select a trade area;
A member management system comprising: member information display means for displaying a list of the members included in both the trade area of the own store selected by the operation means and the trade area of another store. The special display means displays on the map in a state where each of the trade area of the own store and the trade area of the other store is divided into a plurality of parts.
2. The member management according to claim 1, wherein the member information display means displays a list of the members included in both the trade area of the own store and the trade area of another store selected by the operation of the operation means. system.   The member management system according to claim 1 or 2, further comprising selection suppression means for suppressing the selection of a plurality of trade areas of the own store or other shops by the operation of the operation means.   On the same screen as the map displayed by the special display means, there is provided a trade area display means for displaying a list of the trade areas of the own store and other shops so as to be selectable by operation of the operation means. The member management system according to any one of claims 1 to 3.   5. The member management system according to claim 4, wherein the trade area display means displays a list of the trade areas of its own store and other shops so that the number of members included in each of the plurality of trade areas can be specified.

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