JP2016091421A - Signage information display system and information display method - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a signage information display system configured to display digital signage display information to be displayed by user operation, on a mobile terminal, and to improve convenience of a user, and a method thereof.SOLUTION: A signage information display system includes a signage terminal, a signage server, a mobile terminal, and a position analysis server. The signage terminal includes a touch panel display device. The mobile terminal includes position information transmission means. The position analysis server includes: a position information database storing a position and an ID of a signage terminal in association with a URL of an index display screen corresponding to each signage terminal; and means of specifying a signage terminal corresponding to position information of the mobile terminal, to transmit the URL of the index display screen to the mobile terminal. The signage server includes: means for transmitting a position or the like of the signage terminal to the position analysis server; and means for transmitting a content to the signage terminal and the mobile terminal.SELECTED DRAWING: Figure 2

Description

  The present invention relates to a system and method for changing contents displayed on a digital signage by a user's operation and displaying the contents on a user's portable terminal.

  In recent years, electronic advertisements have been displayed on large display panels and the like in public facilities such as stores, general facilities, and stations. This electronic advertisement is displayed via a network such as the Internet and is known as digital signage. In digital signage, images such as advertisements are transmitted at regular intervals to a large display installed in a building or a small display installed in a train.

  In addition, interactive digital signage is known, in which advertisement images are displayed on a small display installed at a storefront, etc. at regular intervals, and the content displayed on the display can be changed by a user operation. It has been. Patent Document 1 discloses a digital signage in which information is interactive with digital signage that is apt to be one-way such as content presentation by a user operating a touch panel display. For example, one of the content information menus provides a format for requesting quotations for products or services provided by the home center, and the user creates a predetermined request for quotation simply by operating the touch panel according to the menu displayed on the touch panel display. can do.

  In addition, a technique is known in which not only the user sees the content displayed on the digital signage, but also the content is displayed on the user's portable terminal by the user's operation. For example, Patent Document 2 discloses a technology such as a signage search server that uses the location information of a mobile terminal possessed by a user and can seamlessly display the continuation of the information displayed on the display device on the mobile terminal. ing. Thereby, the convenience of the user is improved and the advertisement message can be accurately and efficiently transmitted to the user.

Registered Utility Model No. 3175932 Japanese Patent No. 4951050

  In Patent Document 1, by providing digital signage with bidirectional information, it is possible to provide a detailed service according to user needs. However, when the user leaves the digital signage, the information cannot be displayed on the user's portable terminal or the like, which may be inconvenient when it is desired to confirm the contents later.

  Patent Document 2 discloses a technology such as a signage search server that can be displayed on a mobile terminal by using the location information of the mobile terminal that the user has in the content of the content presented on the digital signage. The information displayed on the digital signage is unidirectional, and the user cannot select and display information that is really necessary. Therefore, in digital signage having bidirectionality with the user, a technology that can display information displayed by the user's operation on the user's portable terminal is further desired.

  In view of the above problems, an object of the present invention is to display digital signage display information displayed by a user's operation on a user's mobile terminal, thereby improving user convenience and more effective advertising. Provided is a signage information display system and information display method.

  1 of the present invention includes a plurality of signage terminals, a plurality of signage servers that are transmitted to the signage terminal and displayed on a screen, a portable terminal having a GPS function, and a position analysis server that receives position information of the portable terminal; In the signage information display system, the signage terminal includes means for changing display contents by a user operation, and the portable terminal transmits position information to the position analysis server. Transmitting means; and means for requesting content transmission to the signage server, wherein the location analysis server receives the location and ID of the signage terminal from the signage server, and the URL of an index display screen corresponding to each signage terminal; , And a positional information database that stores them in association with each other, and receives the positional information. The signage terminal specifying means for reading and specifying the signage terminal corresponding to the position information from the position information database, and the URL of the index display screen corresponding to the signage terminal are transmitted to the mobile terminal and displayed on the screen. Means for displaying the content, the content database storing the content of the index display screen, the position and ID of the signage terminal, and the index display screen corresponding to each signage terminal. A signage database that stores URLs in association with each other, a position and ID of the signage terminal, a transmission unit that transmits a URL of an index display screen to the position analysis server, and a content transmission request transmitted from the portable terminal And the portable terminal And means for displaying on the screen by transmitting the content, a signage information display system comprising: a.

  According to a second aspect of the present invention, in the signage information display system according to the first aspect of the present invention, a URL of a screen having a position information transmission mark is further stored in the signage database, and the signage server is connected to the signage terminal. When the screen change request is received, the signage database is read, and only when the screen to be changed is the URL of the screen with the position information transmission mark, the position and ID of the signage terminal and the index display screen A signage information display system that transmits a URL to the position analysis server.

  According to a third aspect of the present invention, in the signage information display system according to the first or second aspect of the present invention, the position information transmission means by the user's operation of the portable terminal is a gyro sensor included in the portable terminal by an operation of shaking the portable terminal. This is a signage information display system that is executed using

  4 of the present invention is the signage information display system according to any one of 1 to 3 of the present invention, wherein the signage terminal has a GPS function and is movably installed, and the signage according to the movement The position and ID of the terminal are transmitted to the signage server, the signage server receives the position and ID of the signage terminal, updates the signage database, and transmits the position and ID of the signage terminal to the position analysis server. The position analysis server is a signage information display system that receives the position and ID of the signage terminal and updates the position information database.

  According to a fifth aspect of the present invention, in the signage information display system according to any one of the first to fourth aspects of the present invention, the location analysis server further stores the content of the regional information, the location and the content URL in association with each other. The index display screen that is displayed on the mobile terminal by the location analysis server is a comprehensive index display screen that includes items of regional information related to the location of the mobile terminal. This is a signage information display system.

  According to a sixth aspect of the present invention, in the signage information display system according to any one of the first to fifth aspects of the present invention, the signage terminal includes an imaging unit, and transmits the captured image to the signage server. This is a signage information display system.

  7 of the present invention is a plurality of signage terminals, a plurality of signage servers that transmit content information to the signage terminal and display on the screen, a portable terminal having a GPS function, and a position that receives position information of the portable terminal A signage information display method in a signage information display system including an analysis server, wherein the signage server stores the content and the content of the index display screen in a content database; and the signage terminal, A step of changing display contents by a user operation, a step of storing the signage server in the signage database in association with the position and ID of the signage terminal and the URL of the index display screen corresponding to each signage terminal; The signage A step of transmitting a position and ID of the signage terminal and a URL of an index display screen to the position analysis server; a step of transmitting position information by a user operation; and Receiving the position information of the portable terminal, reading out the signage terminal corresponding to the position information from the position information database, and specifying the index display corresponding to the signage terminal; Transmitting the URL of the screen to the mobile terminal and displaying it on the screen; transmitting the content transmission request selected from the index display screen by the user's operation to the signage server; The signage server receives the content transmission request A signage information display method comprising the steps of: displaying on the screen by transmitting the contents to the portable terminal.

  According to the signage information display system and the information display method of the present invention, the display information of the digital signage displayed by the user's operation is displayed on the user's portable terminal, thereby improving the convenience for the user and more effective. Promotional advertising can be realized.

It is the schematic which shows the structure of the signage information display system which is one Embodiment of this invention. 1 is a block diagram showing an overall configuration of a signage information display system according to an embodiment of the present invention. It is a flowchart which shows the whole flow of the signage information display system which is one Embodiment of this invention. It is explanatory drawing which shows an example of the usage condition of the signage information display system of this invention. It is a sequence diagram which shows the flow of the information transmitted / received between the signage server which is one Embodiment of this invention, a signage terminal, a portable terminal, and a position analysis server. It is an image figure of the home screen displayed on the signage terminal which is one Embodiment of this invention. It is an image figure of the content screen displayed on the signage terminal which is one Embodiment of this invention. It is an image figure of the screen displayed on the portable terminal which is one Embodiment of this invention. It is an image figure of the screen displayed on the portable terminal which is one Embodiment of this invention.

  Embodiments of the present invention (hereinafter referred to as “examples”) will be described below with reference to the drawings. In the following drawings, common parts are denoted by the same reference numerals, and duplicate descriptions for the same reference numerals are omitted.

[System configuration]
First, the structure of the signage information display system according to the present embodiment will be described with reference to FIGS. FIG. 1 is a schematic diagram showing the configuration of the signage information display system of the present embodiment, and FIG. 2 is a block diagram showing the overall configuration of the signage information display system of the present embodiment. The signage information display system 100 according to the present embodiment includes a plurality of signage terminals 10, a plurality of signage servers 20 that transmit contents to the signage terminal 10 and display them on a screen, a portable terminal 40 having a GPS function, and a portable terminal 40. And a position analysis server 30 that receives the position information. In the block diagram of FIG. 2, for simplicity, only one signage terminal 10 and one signage server 20 are shown and described. The position analysis server 30, the signage terminal 10, and the signage server 20 are connected to a network 50 such as the Internet, and the mobile terminal 40 is connected to the network 50 via a server (not shown) of a mobile terminal company.

  In FIG. 1, three signage terminals 10 are set at a specific position (small store, large mass retailer, complex general facility, public facility, etc.), but any number may be installed. Moreover, although the signage terminal 10 of the present invention may be installed at a fixed place, it is installed movably in the present embodiment.

  As shown in FIG. 2, the signage terminal 10 includes a display unit 11 and an input unit 12 that are touch panel display devices, a control unit 13, a storage unit 14, a communication unit 15, a power supply 16, a GPS reception unit 17, and an output unit 18. Consists of including. Moreover, you may provide the imaging part (not shown) which images a user with a camera. In this embodiment, the GPS receiver 17 is provided. However, when the signage terminal 10 is installed at a fixed location, the GPS receiver 17 may not be provided.

  The display unit 11 displays the content sent from the signage server 20. When the power supply 16 is turned on, first, home content is displayed on the display unit 11. In this embodiment, the display unit 11 has a touch panel input device provided on the display screen, and the user can directly input on the screen corresponding to the displayed content. The screen switching operation can be easily performed by performing input using the touch panel. However, the input unit is not limited to this, and for example, a unit for performing input such as a keyboard or a switch may be provided.

  In this way, since the user can display the page that the user wants to view by operating the touch panel of the display unit 11 of the signage terminal 10, both information can be displayed on the digital signage that tends to be one-way only for content presentation. Can have tropism. The content displayed on the display unit 11 is received from the signage server 20 via the receiving unit of the communication unit 15, and when the screen is changed, the request for the screen change is made by operating the display unit 11. It is sent to the signage server 20 via 15 transmission units. As the communication means of the communication unit 15, for example, the Internet is used.

  The control unit 13 includes a CPU, a nonvolatile memory that holds a control program for operating the CPU, a volatile memory used for the operation of the CPU, and other circuits necessary for the operation. Control of each unit and the entire signage terminal 10 is performed. In particular, in this embodiment, transmission / reception of information between the signage terminal 10 and the signage server 20 is controlled.

  The memory | storage part 14 operate | moves so that it may memorize | store while updating the information of the content displayed, ID (terminal number etc.) of the signage terminal 10, and the positional information (GPS information) installed as needed. If there is an imaging unit, the captured video, date and time, etc. are stored while being updated as needed. The storage unit 14 stores a program for receiving content information from the signage server 20 and changing the display screen. The signage terminal 10 ID and location information stored in the storage unit 14 and the displayed screen information are sent to the signage server 20 via the communication unit 15 as needed. When the signage terminal 10 includes an imaging unit, the video is sent to the signage server 20, and the user and passerby of the signage terminal 10 can be monitored in real time, and the effect of preventing crime in advance and the effect of suppressing crime are effective. is there.

  The GPS receiver 17 receives a signal supplied from a satellite positioning system (GPS), and periodically acquires its current position information (latitude and longitude) based on the signal. The position information is stored in the storage unit 14 while being updated as needed, and is sent to the signage server 20 via the communication unit 15.

  The output unit 18 includes an output terminal such as a terminal for inserting a memory card for storing data stored in the storage unit 14 or a USB terminal. In addition, the configuration may be such that these data and images can be printed via the output unit 18.

  There are a plurality of signage servers 20 corresponding to each signage terminal 10. In FIG. 1, there are three signage servers 20 corresponding to the three signage terminals 10. Each signage server 20 has a content database 21 that stores a plurality of contents, and transmits the contents to the signage terminal 10 to be displayed on the screen.

  As shown in FIG. 2, the signage server 20 includes a content database 21, a signage database 210, an input unit 22, a control unit 23, a storage unit 24, a communication unit 25, a power supply 26, a display unit 27, and an output unit 18. Is done. In this embodiment, the content database 21 and the signage database 210 are connected to be provided outside the signage server 20, but may be provided inside. Further, it may be configured to connect to an external database 211 that stores and updates local weather, disaster information, suspicious person information, and the like as needed. In this embodiment, it is connected to an external database 211, and the weather information on the content is updated as needed. The input unit 22, the communication unit 25, the power supply 26, the display unit 27, and the output unit 18 are configured in the same manner as those described in the general server and the signage terminal 10, and thus description thereof is omitted.

  In the content database 21, a plurality of content files (HTML files) corresponding to advertisements, in-store maps, and the like for small-scale stores and large-volume stores where the signage terminal 10 is installed are stored while being updated as needed. The content database 21 also stores one index display screen (HTML file) listing content items related to each signage terminal 10 while being updated as needed. This index display screen is created for display on the mobile terminal 40, and it can be displayed on the mobile terminal 40 or displayed (stored) among the contents displayed on the signage terminal 10 of each store. Contents items are listed. The HTML file of the index display screen includes the URL of the content link destination, the title of the content, and an explanatory text. The user can select content to be viewed from a plurality of content items on the index display screen displayed on the portable terminal 40, send a content request to the signage server 20, and receive and view the content.

  The signage database 210 stores the position and ID of the signage terminal 10 and the URL of the index display screen corresponding to each signage terminal 10 in association with each other. The signage terminal 10 ID and position information are received from the signage terminal 10 via the communication unit 25 and stored while being updated as needed. Such information is updated when the position of the signage terminal 10 moves or whenever the display on the display unit 11 of the signage terminal 10 changes. In this embodiment, the signage database 210 further stores a URL of a screen with a position information transmission mark. Thereby, only when the signage terminal 10 changes the display to the screen with the position information transmission mark, the signage server 20 transmits the position and ID of the signage terminal 10 and the URL of the index display screen to the position analysis server 30. It can be a system. The signage database 210 may be configured integrally with the content database 21.

  If the signage terminal 10 has an imaging unit, the storage unit 24 receives and stores the captured video, date and time, etc., as necessary. The storage unit 24 stores a program for controlling the signage server 20, and particularly stores a program that receives a content request from the signage terminal 10 or the portable terminal 40 and transmits the content. In addition, a program for transmitting the signage terminal 10 ID and position information and the index display screen URL to the position analysis server 30 is stored. In this embodiment, the signage terminal 10 is read only when the signage database 210 is read after receiving a screen change request from the signage terminal 10 and the screen to be changed is a URL of a screen with a position information transmission mark. A program for transmitting the location and ID of the URL and the URL of the index display screen to the location analysis server 30 is stored.

  The control unit 23 controls the respective units and the entire signage server 20 in the same manner as the control unit 13 of the signage terminal 10. In particular, in the present embodiment, the content database 21 is updated, the content is read, the information is read from the external database 211, and information is transmitted and received between the signage server 20 and the signage terminal 10, the position analysis server 30, and the portable terminal 40. Control the program.

  In this embodiment, only when the signage terminal 10 receives a request to change the screen to the screen with the position information transmission mark, the position and ID of the signage terminal 10 and the URL of the index display screen are sent to the position analysis server 30. However, the present invention is not limited to this, and the signage server 20 transmits the URL of the index display screen to the position analysis server 30 even when the screen change request is received from the signage terminal 10. It may be.

  As shown in FIG. 1, for example, one position analysis server 30 exists for three signage terminals 10 and three signage servers 20. A plurality of signage terminals 10 and signage servers 20 may be provided. As shown in FIG. 2, the position analysis server 30 includes a position information database 31, an input unit 32, a control unit 33, a storage unit 34, a communication unit 35, a power source 36, a display unit 37, and an output unit 38. . Similar to the signage server 20, in this embodiment, the location information database 31 is provided outside the location analysis server 30, but may be provided inside. In addition, it may be configured to connect to a region information content database 310 in which a certain region (position) and content of the region information are stored in association with each other. In this embodiment, the position analysis server 30 is configured to be connected to the regional information content database 310. Thereby, the user can obtain not only the information displayed on the signage terminal 10 but also information around the position of the user. The input unit 32, the communication unit 35, the power source 36, the display unit 37, and the output unit 38 are configured in the same manner as those described in the general server and the signage terminal 10, and thus description thereof is omitted.

  The position information database 31 stores the positions and IDs of a plurality of signage terminals, and URLs of index display screens including content information corresponding to each signage terminal. The signage terminal 10 ID, the location information, and the URL of the content index display screen are received from the signage server 20 via the communication unit 35 and updated as needed.

  The regional information content database 310 stores content (HTML file) of regional information (information on small stores, large mass retailers, complex general facilities, public facilities, etc.). Also, a certain region (position) and its content URL are stored in association with each other, and an HTML file of a comprehensive index display screen including information around a certain region is updated and stored as needed. This comprehensive index display screen is created by receiving the location information of the mobile terminal and then extracting the content URL of the peripheral information from the regional information content database 310 by the control unit 33 and listing those items. In addition, when the signage terminal ID and position information and the URL of the index display screen are transmitted from the signage server 20, the comprehensive index display screen is updated including information on the signage terminal 10 as needed. The HTML file of this comprehensive index display screen includes the URL of the content link destination, the title of the content, and an explanatory text. The regional information content database 310 may be integrated with the position information database 31.

  The storage unit 34 stores a program for controlling the position analysis server 30, and in particular, controls for specifying the signage terminal 10 corresponding to the position information transmitted by the user operation of the mobile terminal 40 from the position information database 31. The program is stored. Control for extracting peripheral information contents corresponding to the position information transmitted by the user operation of the mobile terminal 40 from the regional information content database 310 and enumerating those items to create a comprehensive index display screen The program is stored. Further, the storage unit 24 receives the location of the signage terminal, the ID, and the URL of the content index display screen from the signage server 20, and transmits the URL stored in the location information database 31 and the URL of the index display screen to the portable terminal 40. The program to be displayed on the screen is stored.

  The control unit 33 controls the above-described units and the entire position analysis server 20 in the same manner as the control unit of the signage terminal 10 or the signage server 20. Particularly in this embodiment, when the position information of the portable terminal 40 is transmitted by the user's operation under the control of the signage terminal specifying unit 331 included in the control unit 33, the position information of the portable terminal 40 is transferred from the position information database 31. The corresponding signage terminal 10 is read and specified. Further, content information (URL) of peripheral information corresponding to the position information transmitted by the user operation of the portable terminal 40 is extracted from the regional information content database 310, and the items are listed to display a comprehensive index display screen (HTML). Create Further, the control unit 33 controls the update of the position information database 31 and the transmission / reception of information between the position analysis server 20 and the signage server 20 or the portable terminal 40.

  Although there are two portable terminals 40 in the example shown in FIG. 1, there may be a plurality of portable terminals. The portable terminal 40 may be any portable terminal 40 as long as it has a GPS function and a display function. In this embodiment, a so-called smartphone will be described as an example of the portable terminal 40. The portable terminal 40 is operated by the user and transmits position information to the position analysis server 30. The mobile terminal 40 (smartphone) includes a display unit 41 and an input unit that are touch panel display devices, a control unit 43, a storage unit 44, a communication unit 45, a power source 46, a GPS reception unit 47, and an output unit 48. . Since each component is configured in the same manner as that described for a general mobile terminal or signage terminal 10, detailed description thereof will be omitted, and only characteristic parts will be described.

  Similarly to the signage terminal 10, the portable terminal 40 receives a signal supplied by the satellite positioning system (GPS) at the GPS receiver 47 and periodically acquires current position information based on the signal. The position information is stored in the storage unit 44 while being updated as needed, and is sent to the position analysis server 30 by the position information transmission means. In this embodiment, the location information transmitting means downloads a dedicated application (software program) for transmitting location information to the mobile terminal 40, performs an operation of shaking the mobile terminal 40, and uses the gyro sensor of the mobile terminal 40. The position information is transmitted to the position analysis server 30. The position information transmitting means is not limited to this, and the position information may be transmitted by inputting the address of the position analysis server 30 by, for example, a screen operation of the input unit or a button operation.

  The display unit 41 displays the index display screen transmitted from the position analysis server 30 after the position information is transmitted by the position information transmitting means. In the present embodiment, the comprehensive index display screen including the URL of the area information is displayed, but only the URL of the signage information index display screen may be displayed. As described above, only the content URLs that can be displayed on the portable terminal 40 or that are suitable for display are listed on the general index display screen. A content is selected from the index display screen displayed on the display unit 41 by a user operation, and a content transmission request is sent to the signage server 20 via the communication unit 45. When the content is received from the signage server 20, the content is displayed on the display unit 41. This selection of content and transmission of a content transmission request are performed by, for example, tapping a content item displayed on the touch panel.

  The storage unit 44 stores the application, the URL of the general index display screen sent from the position analysis server 30, a program for controlling the entire mobile terminal 40, and the like. Similar to the signage terminal 10, the control unit 43 controls each unit and the entire mobile terminal 40. Particularly in the present embodiment, the control unit 33 controls transmission / reception of information between the mobile terminal 40 and the position analysis server 30 or the signage server 20.

[System flow and usage example]
Next, the flow and usage examples of the signage information system 100 according to the present invention will be described with reference to FIGS. FIG. 3 is a flowchart showing the flow of the signage information system 100. Each step in FIG. 3 is abbreviated as S10, S11,... In FIG. FIG. 4 is an explanatory diagram showing an example of a usage mode of the signage information system 100, and FIG. 5 shows a flow of information transmitted and received between the signage server 20, the signage terminal 10, the mobile terminal 40, and the position analysis server 30. FIG. Numbers (1), (2),... Shown in FIGS. 4 and 5 correspond to each other.

  The virtual arrow shown in FIG. 4 shows an image in which the content displayed on the signage terminal 10 is displayed on the screen of the mobile terminal 40 when the user shakes the mobile terminal 40. Actually, the content displayed on the signage terminal 10 is not directly transmitted to the portable terminal 40, but via the signage server 20 and the position analysis server 30 as shown in the sequence diagram of FIG. 5. Sent.

  6 and 7 are an image diagram of a home screen and a content screen image displayed on the signage terminal 10, respectively. FIGS. 8A to 8D, 9 </ b> A, and 9 </ b> B are image diagrams of screens displayed on the mobile terminal 40. In the present embodiment, a case where the signage terminal 10 is installed at a store in a supermarket will be described as an example.

[Step 10]
When the power is turned on at the input unit 12 of the signage terminal 10, the signage information system 100 is started (S10). At this time, as shown in FIGS. 4 and 5, the signage terminal 10 ID, position information (GPS information), and a home screen content transmission request are sent to the signage server 20 (1). When the signage server 20 receives the transmission request, the home screen content is sent to the signage terminal 10, and the ID and position information of the signage terminal 10 are sent to the position analysis server 30 (2).

  FIG. 6 is an example of home screen content 112 displayed on the touch panel 11 of the signage terminal 10. The home screen content is displayed on the main screen 110, for example, the advertisement and bargain information for the day is displayed. On the horizontal sub-screen 111, for example, operation guidance such as enlargement or reduction of characters on the screen is displayed. In addition to the main screen content, a plurality of types of content (seven types in this embodiment) can be displayed. For example, the contents related to the supermarket of the present embodiment are information on the production area of the product, a sales floor map, a daily recipe, and a recommended product. In addition, content 114 such as date and time content 115, local weather / disaster information, suspicious person information, and the like obtained from the external database 211 may be displayed.

[Step 11]
Next, by selecting a specific content screen 113 from the home screen content 112 displayed on the touch panel 11 of the signage terminal 10, the display of the main screen 110 and the sub screen 111 is changed (S11). The selection of the content screen is performed when the user taps the icon 113 on the touch panel 11. At this time, as shown in FIGS. 4 and 5, the signage terminal 10 ID and position information, and a transmission request for the selected screen content (URL) are sent to the signage server 20, and the signage terminal 10 ID and position are sent to the signage database 210. Information is stored (3).

[Steps 12 and 13]
The signage server 20 receives the transmission request and transmits the selected content to the signage terminal 10 (4). The signage terminal 10 displays the changed content screen on the display unit 11. FIG. 7 is an image diagram of the changed content screen. At this time, the signage server 20 determines from the signage database 210 whether the URL of the content for which the transmission request has been received is a URL of a screen with a position information transmission mark (S12). As shown in FIG. 7, when the position information transmission mark 116 is displayed on the screen of the signage terminal 10 (in the case of YES), the signage server 20 detects the position and ID of the signage terminal 10. Then, the URL of the index display screen is transmitted to the position analysis server 30 (S13). When the position information transmission mark 116 is not displayed on the signage terminal 10 screen (in the case of NO), the signage server 20 displays the position and ID of the signage terminal 10 and the URL of the index display screen. Since it does not transmit to the position analysis server 30, even if the portable terminal 40 transmits position information, the desired information cannot be obtained. Details thereof will be described later.

  Accordingly, when the position information transmission mark 116 is not displayed on the screen of the signage terminal 10, the present system cannot be used, and the screen display change (S11) is resumed. In the present embodiment, as described above, the signage server 20 receives a transmission request for changing the screen with the position information transmission mark from the signage terminal 10, and the position analysis server 30 receives the position and ID of the signage terminal 10. Since the URL of the index display screen is transmitted, the user can view only necessary information on the screen on which the position information transmission mark 116 is displayed on the mobile terminal 40. The system of the present invention is not limited to this. For example, the position and ID of the signage terminal 10 and the URL of the index display screen are transmitted even after the power is turned on or when the position information transmission mark on the change screen is not attached. You may do it.

  In the present embodiment, as shown in FIG. 7, a case where the content of the recipe of dish name 1 is selected is shown. On the main screen 110, how to cook and ingredients are displayed, and in the empty space, information on the sales floor of the ingredients is displayed. In addition, the names of dishes are listed on the sub-screen 111. When a dish name icon is tapped, a method for making the dish is displayed. In addition, a position information transmission mark 116 and explanations 118 and 117 are displayed on the main screen 110. These may be displayed on the sub screen 111. Detailed explanation of the application can be read by tapping the icon 117. From these displays and explanations, when the user shakes the mobile terminal 40 at this location, the user can understand that the content including the content displayed on the screen is displayed on the mobile terminal 40.

[Step 14]
For example, when the user wants to display the content of the recipe with the dish name 1 on the mobile terminal 40 by looking at the specific content, an application for transmitting location information is downloaded and stored in the mobile terminal. And if the portable terminal 40 is shaken, as mentioned above, position information will be transmitted to the position analysis server 30 by the gyro sensor which the portable terminal 40 has (S14). 4 and 5, this corresponds to the step shown in (5). The position information of the portable terminal 40 may be transmitted by other methods.

[Step 15]
The position analysis server 30 receives the position information sent from the portable terminal 40 (S15), and specifies the signage terminal 10 corresponding to the position information from the position information database 31. Then, the URL of the corresponding index display screen of the signage terminal 10 is read from the position information database 31. In the present embodiment, content URLs of peripheral information corresponding to the location information of the mobile terminal 40 are further extracted from the above-described regional information content database 310, and the items and the URL of the index display screen of the signage terminal 10 are extracted. List as one item and create a comprehensive index display screen (HTML). The present invention is not limited to this, and only the URL of the index display screen of the signage terminal 10 may be read.

[Step 16]
Then, the position analysis server 30 transmits the URL of the comprehensive index display screen to the portable terminal 40 and displays it on the screen (S16). 4 and 5, this corresponds to the step (6). FIG. 8A is an example of a comprehensive index display screen displayed on the display unit 41 of the mobile terminal 40. The HTML file of the general index display screen includes a URL of the content link destination, an image, a title of the content, and an explanatory text. As shown in FIG. 8A, the general index display screen lists an item 410 indicating the content URL of peripheral information and an item 411 indicating the URL of the signage terminal 10 index display screen.

[Step 17]
When the user selects an item 411 indicating the URL of the index display screen of the signage terminal 10 from the general index display screen (FIG. 8A), the mobile terminal 40 transmits a transmission request for the selected content to the signage server 20. . Then, as shown in FIG. 8B, the index display screen of the enable terminal 10 is displayed. Further, when the user selects content from the index display screen (FIG. 8B), the portable terminal 40 transmits a transmission request for the selected content to the signage server 20 (S17). 4 and 5, this corresponds to the step shown in (7). In the present embodiment, description will be made by taking as an example a method of creating dish name 1 and a case where the content of the in-store map is selected.

[Steps 18 and 19]
The signage server 20 receives the content transmission request from the portable terminal 40, transmits the selected content to the portable terminal 40 (S18), and displays it on the screen. 4 and 5, this corresponds to the step (8). When the content is displayed on the portable terminal 40, a series of flows of the signage information system 100 ends (S19).

  FIGS. 8C and 8D are examples of content display screens displayed on the display unit 41 of the mobile terminal 40. FIG. 8C is an image diagram in which the content of how to make the dish name 1 is displayed, and FIG. 8D is an image diagram in which the content of the in-store map is displayed. If the user wants to change the content, the steps from step 17 are repeated again. The index display screen and content displayed on the mobile terminal 40 are stored in the storage unit 44 of the mobile terminal 40 without disappearing from the screen of the mobile terminal 40 even when the user leaves the signage terminal 10. . Therefore, for example, shopping can be performed efficiently while looking at the in-store map displayed on the mobile terminal 40. There are also various advantages such as being able to buy only the necessary ingredients while looking at the contents of how to make dish 1.

  When the user selects the item 410 indicating the content URL of the peripheral information from the general index display screen (FIG. 8A), the portable terminal 40 sends a transmission request for the selected content to the position analysis server 30. Send to. In this way, peripheral information content can also be obtained (not shown).

  In the present embodiment, as described above, when the position information transmission mark 116 is not displayed on the screen of the signage terminal 10, the signage server 20 displays the position and ID of the signage terminal 10 and the index display screen. Are not transmitted to the position analysis server 30. Therefore, when the mobile terminal 40 transmits position information on a screen on which the position information transmission mark 116 is not displayed, a general index display screen (FIG. 9A) as shown in FIG. Is displayed. Even if the user selects the item 411 indicating the URL of the index display screen of the signage terminal 10, since the URL is not sent from the signage server 20, the connection cannot be made, and as shown in FIG. Is displayed. As described above, even when the position information transmission mark 116 is not displayed on the screen of the signage terminal 10, the portable terminal 40 may be a system that can obtain information.

  Furthermore, in the present embodiment, the case where the location analysis server includes the area information content database 310 has been described, but the present invention is not limited to this and may not be included. In that case, only the URL item 411 of the index display screen of the signage terminal 10 is displayed on the comprehensive index display screen (FIG. 8A) initially displayed on the mobile terminal.

  As described above, the signage information display system and the information display method of the present invention improve the convenience for the user by displaying the digital signage display information displayed by the user's operation on the user's portable terminal. be able to. Further, more effective advertising can be realized from the viewpoint of the advertisement providing side.

  Note that the signage information display system and information display method of the above-described embodiments are merely examples, and the configuration and method thereof can be changed as appropriate without departing from the spirit of the invention.

DESCRIPTION OF SYMBOLS 10 Signage terminal 11 Touch panel 17 Signage terminal GPS receiving unit 20 Signage server 21 Content database 30 Analysis server 31 Location information database 40 Portable terminal 41 Portable terminal display unit 47 Portable terminal GPS receiving unit 50 Network 100 Signage information display system 210 Signage Database 110 Main screen 111 Sub screen 112 Main screen icon 113 Content screen icon 310 Regional information content database 331 Signage terminal specifying unit

1 of the present invention includes a plurality of signage terminals, a plurality of signage servers that transmit contents to the signage terminal and display them on a screen, a portable terminal having a GPS function, and a position analysis that receives position information of the portable terminal And a signage information display system that enables bidirectional communication between the signage terminal and the signage server , wherein the signage terminal changes display contents by a user operation And the portable terminal includes position information transmitting means for transmitting position information to the position analysis server, and means for requesting content transmission to the signage server, wherein the position analysis server includes the signage server. From the location and ID of the signage terminal and the index display screen corresponding to each signage terminal And a signage terminal specifying means for receiving and specifying the position information from the position information database and reading the signage terminal corresponding to the position information from the position information database. And means for transmitting the URL of the index display screen corresponding to the signage terminal to the mobile terminal and displaying it on the screen, wherein the signage server stores the content and the content of the index display screen a content database, the position and ID of the signage terminal, the signage database in association with each URL of the index display screen corresponding to each signage terminal, the location and ID of the signage terminal, URL of the index display screen The position analysis server A signage information display system comprising: a transmitting means for transmitting; and a means for receiving a content transmission request transmitted from the portable terminal, transmitting the content to the portable terminal, and displaying the content on a screen. is there.

According to a second aspect of the present invention, in the signage information display system according to the first aspect of the present invention, a URL of a screen having a position information transmission mark is further stored in the signage database, and the signage server is connected to the signage terminal. when receiving the request of the screen changes from the reload signage database, only if the screen is a screen change is a URL of a screen with a mark of position information transmission, the position and ID of the signage terminal, the index display screen The signage information display system is characterized in that the URL is transmitted to the position analysis server.

According to a fifth aspect of the present invention, in the signage information display system according to any one of the first to fourth aspects of the present invention, the location analysis server further stores the content of the regional information, the location and the content URL in association with each other. includes a regional information content database who is the the position analyzing server the index display screen to be displayed on the portable terminal, and characterized by a comprehensive index display screen including the items of regional information associated with the position of said mobile terminal This is a signage information display system.

7, a plurality of signage terminal, a plurality of the signage server to be displayed on the screen by sending a content to the signage terminal, a mobile terminal having a GPS function, position of receiving the location information of the portable terminal of the present invention analysis is configured to include a server, a, a signage information display method in signage information display system for enabling communication interactivity between the said signage terminal signage server, the signage server and the said content and storing the contents of the index screen in the content database, the signage terminal, and changing the display contents by the operation of the user, the signage server is the location and ID of the signage terminal, each signage terminal and the URL of the corresponding said index display screen Are stored in the signage database in association with each other, the signage server transmits the position and ID of the signage terminal and the URL of the index display screen to the position analysis server, and the portable terminal is operated by the user. Transmitting the position information by: the position analysis server receiving the position information of the mobile terminal, reading from the position information database and identifying the signage terminal corresponding to the position information; A location analysis server transmitting a URL of the index display screen corresponding to the signage terminal to the mobile terminal and displaying the URL on the screen; and a content selected by the mobile terminal from the index display screen by a user operation Send request to signage server Comprising the steps of signal, the signage server receives a request of the content transmission, and the step of displaying on the screen by transmitting the contents to the portable terminal, a signage information display method comprising a.

Claims (7)

A plurality of signage terminals; a plurality of signage servers that are transmitted to the signage terminal and displayed on a screen; a portable terminal having a GPS function; and a position analysis server that receives position information of the portable terminal. Signage information display system,
The signage terminal includes means for changing display contents by a user operation,
The portable terminal is
Position information transmitting means for transmitting position information to the position analysis server;
Means for requesting content transmission from the signage server,
The location analysis server
A location information database that receives the location and ID of the signage terminal and the URL of the index display screen corresponding to each signage terminal from the signage server and stores them in association with each other;
Signage terminal specifying means for receiving the position information and reading out and specifying the signage terminal corresponding to the position information from the position information database;
Means for transmitting a URL of the index display screen corresponding to the signage terminal to the mobile terminal and displaying the URL on the screen,
The signage server
A content database for storing the content and the content of the index display screen;
A signage database that stores the location and ID of the signage terminal in association with the URL of the index display screen corresponding to each signage terminal;
Transmitting means for transmitting the position and ID of the signage terminal and the URL of the index display screen to the position analysis server;
Means for receiving a content transmission request transmitted from the mobile terminal, transmitting the content to the mobile terminal and displaying the content on a screen;
A signage information display system characterized by comprising:   2. The signage information display system according to claim 1, wherein the signage database further stores a URL of a screen with a position information transmission mark, and the signage server receives a screen change request from the signage terminal. When the signage database is read and the screen to be changed is the URL of the screen with the position information transmission mark, the location and ID of the signage terminal and the URL of the index display screen are sent to the location analysis server. A signage information display system characterized by transmitting.   3. The signage information display system according to claim 1, wherein the position information transmitting means by a user operation of the portable terminal is executed using a gyro sensor of the portable terminal by an operation of shaking the portable terminal. A signage information display system characterized by that.   The signage information display system according to any one of claims 1 to 3, wherein the signage terminal has a GPS function and is movably installed, and the position and ID of the signage terminal are set according to the movement of the signage terminal. Transmitted to the signage server, the signage server receives the position and ID of the signage terminal, updates the signage database, transmits the position and ID of the signage terminal to the position analysis server, and the position analysis server A signage information display system that receives the position and ID of the signage terminal and updates the position information database.   5. The signage information display system according to claim 1, wherein the position analysis server further includes a region information content database in which region information content and a location and the content URL are stored in association with each other. The signage information display system is characterized in that the index display screen displayed on the portable terminal by the position analysis server is a comprehensive index display screen including items of area information related to the position of the portable terminal.   6. The signage information display system according to claim 1, wherein the signage terminal includes an imaging unit and transmits the captured image to the signage server. A plurality of signage terminals; a plurality of signage servers that transmit content information to the signage terminal to display on the screen; a portable terminal having a GPS function; and a position analysis server that receives position information of the portable terminal. A signage information display method in a signage information display system comprising:
The signage server storing the content and the content of the index display screen in a content database;
The signage terminal changing a display content by a user operation;
The signage server stores the location and ID of the signage terminal and the URL of the index display screen corresponding to each signage terminal in association with each other in the signage database;
The signage server transmitting the location and ID of the signage terminal and the URL of the index display screen to the location analysis server;
The portable terminal transmitting position information by a user operation;
The location analysis server receives the location information of the mobile terminal, and reads and identifies the signage terminal corresponding to the location information from the location information database;
The position analysis server transmitting the URL of the index display screen corresponding to the signage terminal to the mobile terminal to display on the screen;
Transmitting the content transmission request selected from the index display screen by the user's operation to the signage server;
The signage server receives the content transmission request, transmits the content to the mobile terminal, and displays the content on a screen;
A signage information display method characterized by comprising: