JP2012108897A - Container for commercial product, terminal device and server device - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide useful information for a consumer in a situation that a commercial product has been completely passed to the consumer.SOLUTION: A container 11 for a commercial product comprises an embedded information section in which container-related information regarding the container 11 for the commercial product is embedded in a concealed area from the outside, the container-related information is read into or transmitted to a terminal device 12, and the read container-related information and positional information obtained by a positional information obtaining section of the terminal device 12 are transmitted from the terminal device 12 to a server device 13. Information is transmitted from the server device 13 to the terminal device 12 according to the container-related information and the positional information transmitted from the terminal device 12.

Description

  The present invention relates to a product container that is a container for a product such as a beverage, a terminal device or a server device that processes information embedded in the product container, and the like.

  Conventionally, there has been an information processing system that efficiently acquires customer information in a purchasing process until a customer reaches purchase of a product, and that can be used without manually analyzing the acquired customer information (see Patent Document 1). . This system includes image acquisition means such as a CCD camera, and information acquisition means for reading various information such as product information and personal information from a barcode or a non-contact type IC. When product information is read from a barcode or non-contact IC provided on the product, an image related to the product is displayed. In addition, the customer who picks up the product is imaged using the imaging means. Then, the customer information is generated by associating the captured image, the product information read from the product held by the customer, and the operation history. Then, the generated customer information is transmitted to the information storage device, subjected to image analysis, and then stored in the customer information database. In addition, the information storage device performs information distribution including product information and advertisement information to the information processing device by wireless multiplex communication.

  In addition, there is a product data input device that can further reduce the psychological and physical workload of an operator during registration work (see Patent Document 2). The product data input device includes: a reading unit that reads product data indicating a product; a photographing unit that captures an image of the reading area of the product data by the reading unit; and a hand shape included in the captured image Determining means for determining whether or not the hand shape represents a key code corresponding to a key for inputting related information related to the input of product data, and the hand shape included in the photographed image is the key code. Transmitting means for transmitting the key code represented by the hand shape and the read product data to a host device that processes the product data in accordance with the key code when it is determined that the hand shape is represented. The product data input device characterized by the above.

JP 2009-251952 A (first page, FIG. 1 etc.) JP 2010-218446 A (first page, FIG. 1 etc.)

  However, conventionally, there has been no technology for providing an information providing service to a user after purchasing a product. In other words, the embedded information section such as a barcode has been conventionally attached only to an area that can be seen by humans even before the purchase of the product. The embedded information section was not attached to the area where reading is possible or easy to read.

  Therefore, for example, it is possible to easily read the information in the embedded information section such as a barcode at the stage of lining up in the store or at the stage of distribution of the product. It was difficult. In addition, it is difficult to give a privilege such as giving valid information only to a consumer who has purchased a product reliably.

  The merchandise container of the first invention is a merchandise container, and is a merchandise container having an embedded information portion in which container-related information, which is information related to a merchandise container, is embedded in an area concealed from the outside. Yes, the container related information is read into the terminal device or transmitted to the terminal device, and the container related information is a product container transmitted from the terminal device to the server device.

  With this configuration, it is possible to provide a product container that provides effective information to the consumer in a situation where the product has surely passed to the consumer.

  Further, the product container of the second invention is a product container, and an embedded information section in which container related information, which is information related to the product container, is embedded in two or more locations on the surface of the product container. The container-related information is read by the terminal device or transmitted to the terminal device, and the container-related information is the product container transmitted from the terminal device to the server device.

  With this configuration, it is possible to provide a product container that provides effective information to the consumer in a situation where the product is delivered to the consumer with a high probability.

  Moreover, the terminal device of this 3rd invention is 1 which the information acquisition part which acquired 1 or 2 or more container related information from the container for goods with respect to 1st or 2nd invention, and the information acquisition part acquired Or the transmission part which transmits two or more container relevant information to a server apparatus, the receiving part which receives information from a server apparatus according to transmission of the container relevant information in a transmission part, and the output which outputs the information which the receiving part received A terminal device.

  With such a configuration, it is possible to provide effective information to the consumer in a situation where the product is delivered to the consumer with a high probability.

  The terminal device according to the fourth aspect of the present invention further includes a position information acquisition unit for acquiring position information with respect to the third aspect of the invention, and the transmission unit receives the position information and one or more container-related information. The receiving unit is a terminal device that receives information from the server device in response to the transmission of position information and one or more container-related information in the transmitting unit.

  With this configuration, it is possible to specify the consumption place of the product.

  Further, according to the terminal device of the fifth aspect of the invention, in contrast to the fourth aspect of the invention, the receiving unit is a terminal device that receives different information according to the position information transmitted by the transmitting unit.

  With such a configuration, it is possible to provide the consumer with effective information according to the position where the consumer exists in a situation where the product is delivered to the consumer with a high probability.

  The terminal device of the sixth invention further comprises a user information storage unit capable of storing user information, which is information relating to the user of the terminal device, as compared with any one of the third to fifth inventions, and a transmission unit Is a terminal device that also transmits user information to the server device.

  With this configuration, it is possible to easily grasp the consumption state of the product, for example, what attribute value the consumer has.

  Further, according to the seventh aspect of the present invention, in contrast to the sixth aspect of the invention, the receiving unit is a terminal device that receives different information according to the user information transmitted by the transmitting unit.

  With such a configuration, it is possible to provide the consumer with effective information corresponding to the consumer's information (attribute value, etc.) in a situation where the product is delivered to the consumer with a high probability.

  The terminal device according to the eighth aspect of the invention relates to any one of the third to seventh aspects of the invention, a screen information storage unit that can store screen information that is information related to a screen for inputting predetermined information to the user, When the information acquisition unit acquires one or more pieces of container related information, the screen output unit outputs the screen using the screen information, the reception unit receives a user input to the screen, and the transmission unit receives the reception unit. Is a terminal device that also transmits input information, which is information corresponding to the input received by the server device, to the server device.

  With this configuration, information such as user needs and consumption status can be collected.

  Further, according to the terminal device of the ninth aspect of the invention, in contrast to the eighth aspect of the invention, the receiving unit is a terminal device that receives different information depending on whether or not the transmitting unit has transmitted input information.

  With this configuration, information such as user needs and consumption status can be collected with high probability.

  The server device according to the tenth aspect of the present invention provides container related information, or container related information and position information, or container related information and user information, or container related information with respect to any of the third to eighth inventions. An information storage unit that stores information to be transmitted to the terminal device in association with the position information and the user information, and a transmission that specifies a destination to which part or all of the transmission information is to be transmitted in association with the container related information A transmission destination information storage unit that can store destination information, a server side reception unit that receives transmission information including container related information from the terminal device, and a part or all of the transmission information received by the server side reception unit A storage unit that accumulates in the storage unit, a search unit that acquires information corresponding to the transmission information from the server side reception unit from the information storage unit, and a server side transmission unit that transmits the information acquired by the search unit to the terminal device Server device A.

  With such a configuration, it is possible to provide effective information to the consumer in a situation where the product is delivered to the consumer with a high probability.

The server device of the eleventh aspect of the invention receives the transmission information storage unit that can store the transmission information that is the information transmitted from the terminal device and the server side reception unit, relative to the tenth invention. The server apparatus further includes an information transfer unit that transmits part or all of the transmission information to a transmission destination indicated by transmission destination information corresponding to container-related information included in the transmission information.
With such a configuration, in a situation where the product is delivered to the consumer with a high probability, information about the consumer can be transmitted to an appropriate partner such as the manufacturer of the product.
The merchandise container of the twelfth aspect of the invention is a merchandise container, and is a merchandise container having one or more embedded information sections in which container-related information that is information relating to the merchandise container is embedded. The container related information is read into the terminal device or transmitted to the terminal device, and the container related information is a product container transmitted from the terminal device to the server device.
With this configuration, it is possible to provide a product container that provides effective information to consumers before or after purchasing the product.
Further, the terminal device of the thirteenth aspect of the invention relates to the twelfth aspect of the invention, an information acquisition unit that acquires one or more container-related information from a product container, A transmission unit that transmits two or more container-related information to the server device, a reception unit that receives information from the server device in response to transmission of the container-related information in the transmission unit, and an output unit that outputs the information received by the reception unit Is a terminal device.
With this configuration, it is possible to provide effective information to consumers.
Further, the terminal device of the fourteenth aspect of the invention further comprises a position information acquisition unit for acquiring position information with respect to the thirteenth aspect of the invention, and the transmission unit is related to the position information and one or more containers. The information is transmitted to the server device, and the receiving unit is a terminal device that receives information from the server device in response to the transmission of the positional information and one or more container-related information in the transmitting unit.
With this configuration, it is possible to specify the purchase place of the product or the consumption place of the product.
Further, according to the fifteenth aspect of the present invention, in relation to the fourteenth aspect of the invention, the receiving unit is a terminal device that receives different information according to the position information transmitted by the transmitting unit.
With such a configuration, it is possible to provide effective information according to the position where the consumer exists to the consumer.
The terminal device according to the sixteenth aspect of the present invention further includes a user information storage unit capable of storing user information, which is information related to the user of the terminal device, with respect to any of the thirteenth to fifteenth aspects of the invention. The transmitting unit is a terminal device that transmits user information to the server device.
With this configuration, it is possible to easily grasp the consumption state of the product, for example, what attribute value the consumer has.
According to the seventeenth aspect of the present invention, in contrast to the sixteenth aspect of the invention, the receiving unit is a terminal device that receives different information according to the user information transmitted by the transmitting unit.
With this configuration, it is possible to provide the consumer with effective information corresponding to the consumer information (attribute value, etc.).

  The information system according to the present invention can provide effective information to consumers.

Conceptual diagram of information system 1 according to Embodiment 1 Block diagram of the information system Flow chart for explaining the operation of the terminal device Flow chart for explaining the operation of the server device Figure showing the provided information management table Figure showing the same destination information management table Figure showing the same transmission information management table The figure which shows the container 11 for the goods Figure showing the same transmission information management table The figure which shows the container 11 for the goods The figure which shows the container 11 for the goods The figure which shows the container 11 for the goods The figure which shows the container 11 for the goods Block diagram of an information system according to the second embodiment Flow chart for explaining the operation of the server device Figure showing the provided information management table The figure which shows the container 11 for the goods Overview of the computer system in the above embodiment Block diagram of the computer system

Hereinafter, embodiments of an information system and the like will be described with reference to the drawings. In addition, since the component which attached | subjected the same code | symbol in embodiment performs the same operation | movement, description may be abbreviate | omitted again.
(Embodiment 1)

  In this embodiment, a product having an embedded information part (for example, a barcode or an IC tag) in which information (for example, a product name or manufacturer) related to a product container is embedded in an area concealed from the outside. A container for use will be described. The information in the embedded information part is read or transmitted to the terminal device, and the information is transmitted from the terminal device to the server device.

  A terminal device that acquires information from a container for goods, transmits the acquired information to the server device, receives information from the server device in response to the transmission, and outputs the information is also described.

  Further, a server device that receives and stores information from the terminal device and transmits the stored information to the manufacturer of the product container will be described.

FIG. 1 is a conceptual diagram of an information system 1 in the present embodiment. In FIG. 1, after a manufacturer manufactures a product, it is transported and arranged in a store. And after a consumer purchases goods, a consumer is a conceptual diagram of the information system 1 which can acquire information by performing predetermined | prescribed operation | movement mentioned later.

  The information system 1 includes one or more commodity containers 11, one or more terminal devices 12, and a server device 13. The terminal device 12 is, for example, a barcode reader, a camera-equipped mobile terminal, or the like.

FIG. 2 is a block diagram of the information system 1 in the present embodiment.
The product container 11 includes an embedded information unit 111.

  The terminal device 12 includes an information acquisition unit 121, a user information storage unit 122, a screen information storage unit 123, a position information acquisition unit 124, a screen output unit 125, a reception unit 126, a transmission unit 127, a reception unit 128, and an output unit 129. It has.

  The server device 13 includes a transmission information storage unit 131, an information storage unit 132, a transmission destination information storage unit 133, a server side reception unit 134, a storage unit 135, a search unit 136, a server side transmission unit 137, and an information transfer unit 138. To do.

  The product container 11 is a product container. The product may be anything such as foods such as beverages, cup noodles and sweets, and daily necessities such as cosmetics, medicines and detergents. The product may be anything as long as it is transferred or lent to the consumer, such as one product containing two or more pouches. The material for the commodity container 11 may be any material such as a can, PET, or paper. The product container 11 is a product container having an embedded information section 111 in which container-related information, which is information related to the product container, is embedded in an area concealed from the outside. The concealed area refers to the back of the container lid, the inside of the container, the bottom of the container, the surface of the container concealed by an opaque seal, etc., the surface or the inside of a sachet in an opaque large bag, etc. is there. The area concealed from the outside is preferably an area that cannot be seen from the outside at the time of sale (in a situation where they are lined up on the product shelf). In addition, the area hidden from the outside is particularly preferably an area filled with merchandise. The area concealed from the outside is, for example, an area inside a container of a product, such as an area in contact with juice in a container containing juice, a bottom surface or a side surface inside the cup noodle container. When the embedded information unit 111 is present in the region filled with the product, the embedded information unit 111 is usually displayed after the product is consumed.

  In the embedding information unit 111 constituting the product container 11, container related information that is information related to the product container is embedded. The container related information includes, for example, a product name, a manufacturer name, a product ID, a manufacturer ID, and the like. The embedded information unit 111 is, for example, a barcode, an IC tag, an AR marker, a QR code (registered trademark), or the like. The embedded information unit 111 may be anything as long as information is embedded. The embedded information unit 111 may have a function of actively transmitting embedded information, or may be passively read like a barcode.

  The terminal device 12 is, for example, a barcode reader, a camera-equipped mobile terminal, or the like. The terminal device 12 is a consumer terminal of the product.

  The information acquisition unit 121 constituting the terminal device 12 acquires one or more container related information from the product container 11. Here, acquisition refers to reception or reading. The information acquisition unit 121 is a barcode reader, a camera photographing unit, an IC tag receiving module, a wireless communication unit, or the like.

  The user information storage unit 122 can store user information that is information related to the user of the terminal device 12. User information includes user identification information, user attribute values, and the like. The user identification information includes a user name, a user ID, a mobile phone number, and the like. The attribute value includes gender, age, hobby, and preference.

  The user information storage unit 122 is preferably a non-volatile recording medium, but can also be realized by a volatile recording medium. The process in which user information is memorize | stored in the user information storage part 122 is not ask | required. For example, user information may be stored in the user information storage unit 122 via a recording medium, and user information transmitted via a communication line or the like is stored in the user information storage unit 122. Alternatively, the user information input via the input device may be stored in the user information storage unit 122.

  The screen information storage unit 123 can store screen information. The screen information is information related to a screen for inputting predetermined information to the user. The screen information storage unit 123 is preferably a non-volatile recording medium, but can also be realized by a volatile recording medium. The process in which screen information is memorize | stored in the screen information storage part 123 is not ask | required. For example, the screen information is acquired by the information acquisition unit 121 from the embedded information unit 111 of the product container 11. The screen information may be any data structure, data description method, or implementation method such as HTML or a program.

  The position information acquisition unit 124 acquires position information. The position information acquisition unit 124 is a GPS receiver or the like. However, the position information acquisition unit 124 may be anything as long as it has a function of acquiring the position of the terminal device 12. The position information is usually (latitude, longitude) or (latitude, longitude, altitude), but may be any information as long as it indicates the position.

  The screen output unit 125 outputs a screen using the screen information in the screen information storage unit 123 when the information acquisition unit 121 acquires one or more pieces of container related information. Here, the output is usually a display on a display, but projection using a projector, printing on a printer, sound output, transmission to an external device, accumulation in a recording medium, other processing devices and others It may be considered that the concept includes the delivery of processing results to the above program.

  The screen output unit 125 may be considered as including or not including an output device such as a display. The screen output unit 125 may be implemented by output device driver software, or output device driver software and an output device.

  The accepting unit 126 accepts user input on the screen. The user input is, for example, a request for a product, a consumption situation, an impression after consumption, and the like. Here, reception means reception of information input from an input device such as a keyboard, mouse, touch panel, reception of information transmitted via a wired or wireless communication line, recording on an optical disk, magnetic disk, semiconductor memory, or the like. It is a concept including reception of information read from a medium. The input means may be anything such as a numeric keypad, keyboard, mouse or menu screen. The accepting unit 126 can be realized by a device driver for input means such as a numeric keypad and a keyboard, control software for a menu screen, and the like.

  The transmission unit 127 transmits one or more container-related information acquired by the information acquisition unit 121 to the server device 13. In addition, the transmission unit 127 transmits transmission information including one or more container-related information to the server device 13. The transmission information is one or more container related information. Further, the transmission information may be one or more pieces of container related information, and one or more pieces of information among position information, user information, and input information. The input information is information corresponding to the input accepted by the accepting unit 126. The transmission unit 127 is usually realized by a wireless or wired communication unit, but may be realized by a broadcasting unit.

  The receiving unit 128 receives information from the server device 13 in response to the transmission of the container related information in the transmitting unit 127. In addition, the reception unit 128 receives information from the server device 13 in response to transmission of transmission information by the transmission unit 127. In addition, it is preferable that the information received by the receiving unit 128 differs depending on the position information transmitted by the transmitting unit 127. In addition, it is preferable that the information received by the receiving unit 128 differs depending on the user information transmitted by the transmitting unit 127. Here, the information received by the receiving unit 128 is information that can be enjoyed and used effectively by consumers, such as detailed explanation of products, how to use products, animation in 3D CG, and event information of dealers. That is preferred. The receiving unit 128 is usually realized by a wireless or wired communication means, but may be realized by a means for receiving a broadcast.

  The output unit 129 outputs information received by the receiving unit 128. The output unit 129 may or may not include an output device such as a display or a speaker. The output unit 129 can be implemented by output device driver software, or output device driver software and an output device.

  The transmission information storage unit 131 constituting the server device 13 can store a part or all of transmission information that is information transmitted from the terminal device 12. Here, the transmission information includes container related information, and may include position information and input information. The transmission information storage unit 131 is preferably a non-volatile recording medium, but can also be realized by a volatile recording medium. The process in which transmission information is stored in the transmission information storage unit 131 does not matter. However, normally, the storage unit 135 described later stores part or all of the transmission information in the transmission information storage unit 131.

  The information storage unit 132 associates container-related information, or container-related information and position information, or container-related information and user information, or container-related information, position information, and user information, and transmits information to the terminal device 12. Storing. The information to be transmitted to the terminal device 12 is, for example, a 3D CG animation, store event information, a method of using a product, etc., as described above. The information storage unit 132 is preferably a nonvolatile recording medium, but can also be realized by a volatile recording medium. The process in which information is stored in the information storage unit 132 does not matter.

  The transmission destination information storage unit 133 can store the transmission destination information in association with the container related information. The transmission destination information is information for specifying a transmission destination of part or all of the transmission information. The destination information includes a mail address of a contact address to the manufacturer of the product, a FAX number, a mail address of a contact address to the manufacturer of the product container 11, a FAX number, and the like. The transmission destination information storage unit 133 is preferably a non-volatile recording medium, but can also be realized by a volatile recording medium. The process of storing the transmission destination information in the transmission destination information storage unit 133 does not matter.

  The server-side receiving unit 134 receives transmission information including container related information from the terminal device 12. The server-side receiving unit 134 is usually realized by wireless or wired communication means, but may be realized by means for receiving broadcasts.

  The storage unit 135 stores part or all of the transmission information received by the server-side reception unit 134 in the transmission information storage unit 131. The storage unit 135 can be usually realized by an MPU, a memory, or the like. The processing procedure of the storage unit 135 is usually realized by software, and the software is recorded in a recording medium such as a ROM. However, it may be realized by hardware (dedicated circuit).

  The search unit 136 acquires information corresponding to the transmission information from the server side reception unit 134 from the information storage unit 132 using the container related information received by the server side reception unit 134. The search unit 136 can usually be realized by an MPU, a memory, or the like. The processing procedure of the search unit 136 is usually realized by software, and the software is recorded in a recording medium such as a ROM. However, it may be realized by hardware (dedicated circuit).

  The server side transmission unit 137 transmits the information acquired by the search unit 136 to the terminal device 12. The server-side transmission unit 137 is usually realized by a wireless or wired communication unit, but may be realized by a broadcasting unit.

The information transfer unit 138 transmits the information related to the transmission information received by the server side reception unit 134 to the transmission destination indicated by the transmission destination information corresponding to the container related information included in the transmission information. The information related to transmission information is information that can be processed and configured from transmission information, for example, part or all of transmission information, or information obtained by statistically processing transmission information. Specifically, first, the information transfer unit 138 reads the transmission destination information corresponding to the container related information included in the transmission information from the transmission destination information storage unit 133. Next, information related to the transmission information received by the server-side receiving unit 134 is transmitted to the transmission destination indicated by the read transmission destination information. The information transfer unit 138 can be usually realized by a wireless or wired communication means.
Next, the operation of the information system 1 will be described. First, operation | movement of the terminal device 12 is demonstrated using the flowchart of FIG.

  (Step S <b> 301) The information acquisition unit 121 determines whether or not the container related information embedded in the embedded information unit 111 has been acquired from the product container 11. If container related information etc. are acquired, it will go to step S302, and if container related information etc. are not acquired, it will return to step S301. Container-related information or the like is, for example, only container-related information, container-related information and other information related to products, container-related information, and screen information.

  (Step S302) The information acquisition unit 121 determines whether screen information is present in the container related information acquired in step S301. If screen information exists, go to step S303, and if not, go to step S306. When screen information exists, the information acquisition unit 121 accumulates the screen information in the screen information storage unit 123.

  (Step S303) The screen output unit 125 reads the screen information in the screen information storage unit 123, and outputs the screen using the screen information. This screen is, for example, a screen that prompts the user to input an impression of a product, a proposal regarding the product, or the like.

  (Step S304) The receiving unit 126 determines whether or not a user input to the screen has been received. If an input is accepted, the process goes to step S305, and if no input is accepted, the process goes to step S316.

  (Step S305) The transmission unit 127 acquires input information corresponding to the input accepted in step S304. Normally, information input by the user is input information.

  (Step S306) The position information acquisition unit 124 acquires position information.

  (Step S <b> 307) The transmission unit 127 reads user information from the user information storage unit 122.

  (Step S <b> 308) The transmission unit 127 configures transmission information from the container related information, position information, user information, and input information, and transmits the transmission information to the server device 13. The transmission information includes container-related information, but may not include other information.

  (Step S <b> 309) The reception unit 128 determines whether information or the like has been received from the server device 13 in response to transmission of transmission information by the transmission unit 127. If information etc. are received, it will go to step S310, and if information etc. are not received, it will return to step S309.

  (Step S310) The output unit 129 outputs the information received by the receiving unit 128. Here, the information to be output is information obtained by removing screen information from received information or the like.

  (Step S311) The screen output unit 125 determines whether the information received in step S309 has screen information. If there is screen information, the process goes to step S312, and if not, the process ends.

  (Step S312) The screen output unit 125 acquires screen information in the information received in step S309, and outputs the screen using the screen information.

  (Step S313) The receiving unit 126 determines whether or not a user input to the screen has been received. If an input is accepted, the process goes to step S314, and if no input is accepted, the process goes to step S317.

  (Step S314) The transmission unit 127 acquires input information corresponding to the input accepted in step S313.

  (Step S315) The transmission unit 127 transmits the input information acquired in step S314 to the server device 13. Only such input information may be called transmission information. The process returns to step S311.

  (Step S316) The receiving unit 126 determines whether or not a timeout has occurred. If it is time-out, the process goes to step S306. If it is not time-out, the process returns to step S304.

  (Step S317) The reception unit 126 determines whether or not a timeout has occurred. If it is timed out, the process ends. If it is not timed out, the process returns to step S313.

  Next, operation | movement of the server apparatus 13 is demonstrated using the flowchart of FIG.

  (Step S <b> 401) The server-side receiving unit 134 determines whether transmission information including container related information has been received from the terminal device 12. If the transmission information is received, the process goes to step S402, and if the transmission information is not received, the process goes to step S406.

  (Step S402) The storage unit 135 stores a part or all of the transmission information received in step S401 in the transmission information storage unit 131.

  (Step S403) The search unit 136 acquires container-related information from the transmission information received in step S401.

  (Step S404) The search unit 136 acquires, from the information storage unit 132, information corresponding to the transmission information received by the server side reception unit 134, using the container related information acquired in step S403. In such a case, it is preferable that the search unit 136 obtains different information depending on whether or not input information is included in the transmission information. In addition, it is preferable that the search unit 136 obtains different information depending on position information in the transmission information. Further, it is preferable that the search unit 136 obtains different information depending on user information in the transmission information.

  (Step S <b> 405) The server side transmission unit 137 transmits the information acquired by the search unit 136 to the terminal device 12. The process returns to step S401.

  (Step S <b> 406) The server-side receiving unit 134 determines whether input information has been received from the terminal device 12. If input information is received, it will go to step S407, and if input information is not received, it will go to step S408.

  (Step S407) The storage unit 135 stores the input information received in step S406 in the transmission information storage unit 131 in association with the container related information received from the same terminal device 12 before receiving the input information. To do. Such input information also constitutes transmission information. Go to step S403.

  (Step S <b> 408) The information transfer unit 138 determines whether it is time to transfer information related to transmission information. If it is the transfer timing, the process goes to step S409, and if it is not the transfer timing, the process returns to step S401. Note that the transfer timing is, for example, a predetermined time or a case where a predetermined amount or number of data (information on transmission information) is accumulated.

  (Step S409) The information transfer unit 138 assigns 1 to the counter i.

  (Step S410) The information transfer unit 138 determines whether or not the i-th transmission destination information exists in the transmission destination information storage unit 133. If the i-th destination information exists, the process goes to step S411, and if not, the process returns to step S401.

  (Step S <b> 411) The information transfer unit 138 acquires the i-th transmission destination information from the transmission destination information storage unit 133.

  (Step S412) The information transfer unit 138 reads from the transmission destination information storage unit 133 one or more container related information paired with the i th transmission destination information.

  (Step S413) The information transfer unit 138 reads one or more pieces of transmission information including one or more pieces of container-related information acquired in step S412 from the transmission information storage unit 131.

  (Step S414) The information transfer unit 138 transmits the one or more pieces of transmission information read in step S413 to the transmission destination indicated by the i-th transmission destination information. Here, the information to be transmitted may be a result of statistical processing of one or more pieces of transmission information.

  (Step S415) The information transfer unit 138 increments the counter i by one. The process returns to step S410.

  In the flowchart of FIG. 4, the process ends when the power is turned off or the process ends.

  Hereinafter, a specific operation of the information system 1 in the present embodiment will be described. A conceptual diagram of the information system 1 is shown in FIG.

  Now, the information storage unit 132 of the server device 13 holds the provided information management table shown in FIG. The provided information management table is a table for managing information to be provided to consumers of products. The provided information management table manages one or more records having attribute values of “ID”, “container related information”, “position information”, “user information”, “input information”, “transmission time”, and “information to be transmitted”. Here, the “container related information” is the product name in the container, but may be anything as long as it is information related to the product container. Further, “position information”, “user information”, “input information”, and “transmission time” indicate conditions for acquiring information to be transmitted. In the record of “ID = 1”, when transmitting information to one user for the first time, “charA.gif” is transmitted, and when transmitting information for the second time, “charB.gif” is transmitted. When transmitting and transmitting information after the third time, it indicates that “charC.gif” is transmitted. In addition, in the record of “ID = 1”, there is an effect that by purchasing a product, information is collected, and a user who desires to collect information increases the willingness to purchase the product.

  Further, in the record of “ID = 2”, “information A.txt” is transmitted to the consumers of the position information whose position information is “range A”, and the consumers of the position information of “range B” are “Information B.txt” is transmitted. “Range A” and “Range B” are ranges specified by, for example, latitude and / or longitude. For example, “Range A” is “longitude> = 135 degrees east longitude”, and “Range B” is “longitude”. <135 degrees east longitude>.

  In the provided information management table, conditions for acquiring information to be transmitted are not limited to matching, but various conditions can be defined. For example, in the record of “ID = 6”, if the attribute value “satisfaction” in the input information transmitted from the terminal device 12 is 3 or more, the information to be transmitted is “information C. hm1”, and “satisfaction” If “degree” is less than 3, it indicates that the information to be transmitted is “information D. hm1”.

  In addition, it goes without saying that a condition using a plurality of attribute values can be defined in the provided information management table. For example, in the record of “ID = 7”, if the position information is “range X” and the user information is “under 20 years old”, the information to be transmitted is “A.mp3”, and the position information is “range” If the user information is “20 years or older”, the transmitted information is “B.mp3”, the position information is “range Y”, and the user information is “under 20 years old”. For example, if the information to be transmitted is “C.mp3”, the position information is “range Y”, and the user information is “20 years or older”, the information to be transmitted is “D.mp3”. This corresponds to the fact that there may be a difference in the taste of music depending on the region (position) where the product is consumed and the user attributes such as the age group.

  Further, it is assumed that the entity data corresponding to the attribute value of “information to be transmitted” in the provided information management table is held by the information storage unit 132.

  The transmission destination information storage unit 133 of the server device 13 holds the transmission destination information management table of FIG. The transmission destination information management table manages one or more records having attribute values of “ID”, “container related information”, “company name”, and “transmission destination information”. The “destination information” may be anything as long as it is information for identifying the other party, such as a mail address, an IP address, and a telephone number.

  Further, the transmission information storage unit 131 of the server device 13 holds a transmission information management table shown in FIG. The transmission information management table manages one or more records having “ID”, “user ID”, “transmission information”, and “transmission time”. The “transmission information” includes “container related information”, “position information”, “user information”, and “input information”. “User information” includes “sex”, “age”, and the like. “-” In FIG. 7 is NULL.

In this situation, the following four specific examples will be described based on the difference in the product container 11. The difference in the product container 11 is a difference in the location of the embedded information unit 111 in the product container 11. As described above, the embedded information unit 111 is embedded in a region hidden from the outside.
(Specific example 1)

  Specific Example 1 is a case where the embedded information unit 111 is present on the back surface of the lid of the product container 11. The product container 11 in such a case is shown in FIG. FIG. 8 shows a can of the trade name “Tea B”. An embedded information unit 111 exists on the back side of the lid of the “tea B” can. Further, the embedded information unit 111 is, for example, an IC tag. Here, it is assumed that information is not transmitted from the IC tag to the outside of the can until the lid of the “tea B” can is opened. Further, the embedded information section 111 stores container related information “tea B”.

  Then, it is assumed that the consumer who purchased “tea B” opened the lid in order to drink “tea B”.

  Next, the consumer receives the container related information “tea B” from the embedded information unit 111 at his / her terminal device 12. That is, the information acquisition unit 121 receives the container related information embedded in the embedded information unit 111 from the product container 11. Next, the information acquisition unit 121 determines that the screen information does not exist in the received container related information.

  Next, the position information acquisition unit 124 acquires position information (X5, Y5). Then, the transmission unit 127 reads the user information “user ID: 090-9999-8877, gender: male, age: 39 years old” from the user information storage unit 122 of the terminal device 12.

  Next, the transmission unit 127 transmits the transmission information “container-related information: tea B, position information: (X5, Y5), user ID: 090-9999-8877, gender: from the container-related information, position information, and user information. Male, age: 39 years old ”, and the transmission information is transmitted to the server device 13.

  Next, the server-side receiving unit 134 of the server device 13 receives transmission information including container related information from the terminal device 12.

  Next, the storage unit 135 searches the transmission information management table using the user ID “090-9999-8877” and the container related information “tea B” as keys, and the user ID “090-9999-8877” and the container related information. It is assumed that the number of records “1” matching “tea B” has been acquired. Then, the storage unit 135 adds 1 to the number of records “1” to calculate the number of transmissions “2”. Next, the storage unit 135 stores the received transmission information and the transmission count “2” in the transmission information storage unit 131. Then, a record of “ID = 40” in the transmission information management table of FIG. 9 is obtained.

Next, the search unit 136 acquires information corresponding to the transmission information from the information storage unit 132 using the container-related information “tea B” or the like in the received transmission information. Here, the search unit 136 determines that the position information: (X5, Y5) falls within the “range B”, and the container-related information “tea B” and the position information “range B” from the provided information management table of FIG. “Information to be transmitted” (information B.txt) of the record having “” is acquired.

  Next, the server-side transmission unit 137 transmits the information “information B.txt” acquired by the search unit 136 to the terminal device 12.

  Next, the reception unit 128 of the terminal device 12 receives the information “information B.txt” from the server device 13 in response to transmission of transmission information by the transmission unit 127. Then, the output unit 129 outputs the information “information B.txt” received by the receiving unit 128.

In this specific example, the consumer can obtain information only after purchasing the product at the stage of consumption. That is, the product provider can grasp that the product has been purchased and consumed. In addition, when position information or user information is transmitted to the server device 13, the provider of the product can grasp what kind of person purchases or consumes the product.
(Specific example 2)

  Specific Example 2 is a case where the embedded information unit 111 exists inside the product container 11. Here, the inside of the product container 11 is a side surface that is the inside of the product container 11. The product container 11 in such a case is shown in FIG. FIG. 10 shows a container with a trade name “Cosmetic F”. And the embedding information part 111 exists in the side surface inside the container of "cosmetics F". The embedded information unit 111 is, for example, a QR code (registered trademark). Here, the consumer cannot see the QR code until the consumer opens the lid of the “cosmetic F” container, consumes the product, and the QR code becomes visible. Further, the embedded information section 111 stores container related information “cosmetic F” and questionnaire screen information.

  Then, after the consumer consumes the cosmetic F and the QR code printed on the inner side surface of the container becomes visible, the consumer reads the QR code using the terminal device 12. Then, the information acquisition unit 121 acquires container-related information “cosmetic F” and questionnaire screen information from the QR code. Then, the information acquisition unit 121 temporarily stores screen information in the screen information storage unit 123.

  Next, the information acquisition unit 121 determines that screen information exists in the received container related information and the like.

  Next, the screen output unit 125 reads the screen information stored in the screen information storage unit 123 and outputs the screen using the screen information. This screen information is information on a screen that prompts the user to input a questionnaire for cosmetic F.

  Next, the user inputs a questionnaire. This input includes information of “satisfaction = 4”.

  And the reception part 126 receives the user's input with respect to a screen. Next, the transmission unit 127 acquires input information (including “satisfaction = 4”) corresponding to the accepted input. Next, the position information acquisition unit 124 acquires position information (X6, Y6). Next, the transmission unit 127 reads the user information “user ID: 080-3322-4444, gender: female, age: 25 years old” from the user information storage unit 122.

  Next, the transmission unit 127 transmits the transmission information “container-related information: cosmetic F, position information: (X6, Y6), user ID: 080-3322-4444, gender: from the container-related information, position information, and user information. Female, age: 25 years old, input information: satisfaction = 4..., And the transmission information is transmitted to the server device 13.

  Next, the server-side receiving unit 134 of the server device 13 receives transmission information including container related information from the terminal device 12.

  Next, the storage unit 135 searches the transmission information management table using the user ID “080-3322-4444” and the container related information “cosmetic F” as keys, and the user ID “080-3322-4444” and the container related information. It is assumed that the number of records “0” matching “cosmetic F” has been acquired. Then, the storage unit 135 adds 1 to the record number “0” to calculate the number of transmissions “1”. Next, the storage unit 135 stores the received transmission information and the transmission count “1” in the transmission information storage unit 131. Then, a record of “ID = 41” in the transmission information management table of FIG. 9 is obtained.

  Next, the search unit 136 acquires information corresponding to the transmission information from the information storage unit 132 using the container-related information “cosmetic F” or the like in the received transmission information. Here, the search unit 136 searches the provision information management table of FIG. 5 using the container related information “cosmetic F” and the input information “satisfaction = 4” as keys, and transmits “send” from the provision information management table of FIG. "Information" (information C. hm1) is acquired.

  Next, the server-side transmission unit 137 transmits the information “information C. hm1” acquired by the search unit 136 to the terminal device 12.

  Next, the receiving unit 128 of the terminal device 12 receives the information “information C.hml” from the server device 13 in response to the transmission information transmitted by the transmitting unit 127. Then, the output unit 129 outputs the information “information C. hm1” received by the receiving unit 128.

In this example, information can be obtained only after the consumer has consumed a certain amount of goods. That is, the merchandise provider can grasp that the consumption of the merchandise has been completed more than a certain amount. Moreover, when position information or user information is transmitted to the server device 13, the provider of the product can grasp what kind of person consumes the product and where.
(Specific example 3)

  Specific Example 3 is a case where the embedded information unit 111 is present at the bottom inside the product container 11. The product container 11 in such a case is shown in FIG. A QR code embedded information section 111 exists at the bottom inside the product container 11. In the embedded information unit 111, “food G” is embedded.

  Then, it is assumed that the embedded information unit 111 appears on the surface after the consumer of the “food item G” has consumed all of the product.

  Then, it is assumed that the consumer reads the QR code using the terminal device 12. Then, the information acquisition unit 121 acquires the container related information “food G” from the QR code.

  Next, the information acquisition unit 121 determines that the screen information does not exist in the received container related information.

  Next, the position information acquisition unit 124 acquires position information (X7, Y7). Next, the transmission unit 127 reads the user information “user ID: 080-3322-4444, gender: female, age: 25 years old” from the user information storage unit 122.

  Next, the transmission unit 127 transmits the transmission information “container-related information: food G, position information: (X7, Y7), user ID: 080-3322-4444, gender: from the container-related information, position information, and user information. Female, age: 25 years old ", and the transmission information is transmitted to the server device 13.

  Next, the server-side receiving unit 134 of the server device 13 receives transmission information including container related information from the terminal device 12.

  Next, the storage unit 135 searches the transmission information management table using the user ID “080-3322-4444” and the container related information “food G” as keys, and the user ID “080-3322-4444” and the container related information. It is assumed that the number of records “0” matching “food G” has been acquired. Then, the storage unit 135 adds 1 to the record number “0” to calculate the number of transmissions “1”. Next, the storage unit 135 stores the received transmission information and the transmission count “1” in the transmission information storage unit 131. Then, a record of “ID = 42” in the transmission information management table of FIG. 9 is obtained.

  Next, the search unit 136 acquires information corresponding to the transmission information from the information storage unit 132 by using the container-related information “food G” in the received transmission information. That is, it is assumed that the search unit 136 determines that the position information (X7, Y7) matches the “range Y”. In addition, the search unit 136 determines that “age: 25 years old” matches the user information “20 years old or older”.

  Then, the search unit 136 provides the information “D.mp3” to be transmitted among the records that match the container-related information “food G”, the position information “range Y”, and the user information “20 years or older” as shown in FIG. Acquired from the information management table.

  Next, the server side transmission unit 137 transmits the information “D.mp3” acquired by the search unit 136 to the terminal device 12.

  Next, the reception unit 128 of the terminal device 12 receives the information “D.mp3” from the server device 13 in response to the transmission information transmitted by the transmission unit 127. Then, the output unit 129 outputs the information “D.mp3” received by the receiving unit 128. The output here is preferably stored in a recording medium, but may be sound output or the like.

In this specific example, information can be obtained only after the consumer has consumed the product. That is, the product provider can grasp that the consumption of the product is almost completed. In addition, when position information or user information is transmitted to the server device 13, the provider of the product can grasp what kind of person consumed the product and where.
(Specific example 4)

  Specific Example 4 is a case where the embedded information unit 111 is the surface of the product container 11 but is hidden by an opaque seal. Here, the embedded information unit 111 is, for example, a QR code. The QR code stores container-related information “food material D”. Further, the product container 11 is a bag, an opaque seal is pasted on the surface thereof, and a QR code is printed thereunder.

  And suppose that the consumer purchased "food D" and peeled off the sticker stuck. Then, as shown in FIG. 12, a QR code appears on the surface of the commodity container 11.

  Then, according to the user instruction, the information acquisition unit 121 of the terminal device 12 reads the container related information “food D” from the QR code.

  Next, the information acquisition unit 121 determines that the screen information does not exist in the received container related information.

  Next, the position information acquisition unit 124 acquires position information (X8, Y8). Next, the transmission unit 127 reads the user information “user ID: 080-3322-4444, gender: female, age: 25 years old” from the user information storage unit 122.

  Next, the transmission unit 127 transmits the transmission information “container-related information: food material D, position information: (X8, Y8), user ID: 080-3322-4444, gender: from the container-related information, position information, and user information. Female, age: 25 years old ", and the transmission information is transmitted to the server device 13.

  Next, the server-side receiving unit 134 of the server device 13 receives transmission information including container related information from the terminal device 12.

  Next, the storage unit 135 stores the received transmission information in the transmission information storage unit 131. Here, the accumulated information is a record of “ID = 43” in FIG.

  Next, the storage unit 135 searches the transmission information management table using the user ID “080-3322-4444” and the container related information “food material D” as keys, and the user ID “080-3322-4444” and the container related information. It is assumed that the number of records “0” matching “Food D” is acquired. Then, the storage unit 135 adds 1 to the record number “0” to calculate the number of transmissions “1”. Next, the storage unit 135 stores the received transmission information and the transmission count “1” in the transmission information storage unit 131. Then, a record of “ID = 43” in the transmission information management table of FIG. 9 is obtained. At this stage, the attribute value “input information” in the record of “ID = 43” in the transmission information management table of FIG. 9 is NULL “−”.

  Next, the search unit 136 acquires information corresponding to the transmission information from the information storage unit 132 using the container-related information “food D” or the like in the received transmission information. Here, the search unit 136 searches the provision information management table in FIG. 5 using the container related information “food D” and the input information “none” as keys, and “information to be transmitted” from the provision information management table in FIG. Merchandise information.gif).

  Next, the server-side transmission unit 137 transmits the information “product information.gif” acquired by the search unit 136 and the screen information to the terminal device 12.

  Next, the reception unit 128 of the terminal device 12 receives the information “product information.gif” and the screen information from the server device 13 in response to transmission of the transmission information in the transmission unit 127. Then, the output unit 129 outputs the information “product information.gif” received by the receiving unit 128.

  Next, the screen output unit 125 determines that the received information or the like has screen information. Then, the screen output unit 125 outputs a screen from the screen information. This screen is a screen that accepts input from the user.

  Next, it is assumed that the user inputs information from the screen. And the reception part 126 receives the user's input "this is delicious ..." with respect to a screen. The transmission unit 127 acquires input information corresponding to the accepted input. Then, the transmission unit 127 transmits the acquired input information to the server device 13.

  Next, the server-side receiving unit 134 receives input information from the terminal device 12. The storage unit 135 stores the received input information in the transmission information storage unit 131 in association with the container related information received from the same terminal device 12 before receiving the input information. Here, the accumulated input information is the attribute value “input information” in the record of “ID = 43” in the transmission information management table of FIG.

  Next, the search unit 136 acquires information “recipe information.gif” to be transmitted from the records that match the container-related information “food D” and the input information “present” from the provided information management table of FIG.

  Next, the server side transmission unit 137 transmits the information “recipe information.gif” acquired by the search unit 136 to the terminal device 12.

  Then, the reception unit 128 receives information from the server device 13 in response to the transmission of the input information in the transmission unit 127. Next, the output unit 129 outputs the information received by the receiving unit 128.

  In this specific example, the consumer can obtain certain information after purchasing the product, and can obtain more effective information (in this case, recipe information) after inputting and transmitting the information. In addition, when position information or user information is transmitted to the server device 13, the provider of the product can grasp what kind of person purchases the product and where.

  As described above, according to the present embodiment, it is possible to provide a product container that provides effective information to the consumer in a situation where the product has almost certainly passed to the consumer.

  Further, according to the present embodiment, it is possible to collect information on what kind of consumer purchases or consumes a product.

  According to the present embodiment, the commodity container 11 may be as shown in FIG. The embedded information unit 111 does not appear on the surface at the time of sale, but may exist in a region exposed on the surface at the stage of purchase and consumption. In FIG. 13 (b), there is an embedded information section 111 (QR code) on the top surface of the cap of the can of the product container 11, but at the time of sale, it is hidden by a cup for drinking the beverage in the product container 11. And cannot be read.

  In the present embodiment, the information transfer unit 138 of the server device 13 performs statistical processing on transmission information or one or more pieces of transmission information through the processing from step S408 to step S415 at a predetermined timing. May be transmitted to the transfer destination. This also applies to other embodiments in this specification.

Further, the processing of the terminal device 12 and the server device 13 in the present embodiment may be realized by software. Then, this software may be distributed by software download or the like. Further, this software may be recorded and distributed on a recording medium such as a CD-ROM. This also applies to other embodiments in this specification.
(Embodiment 2)

  In the present embodiment, the product container has an embedded information section in which container related information, which is information related to the product container, is embedded at two or more locations on the surface of the product container. This point is different from the first embodiment.

The conceptual diagram of the information system 2 in the present embodiment is the same as that in FIG.
FIG. 14 is a block diagram of the information system 2 in the present embodiment.
The information system 2 includes one or more commodity containers 21, one or more terminal devices 22, and a server device 23.

  The product container 21 includes an embedded information unit 211. The product container 21 has two or more embedded information portions 211 in which container related information is embedded at two or more locations on the surface thereof. By having two or more embedded information sections 211, two or more container-related information of two or more embedded information sections 211 is acquired only when the product is free for the user, such as holding the product in hand and rotating it. Can be done. The container related information cannot be acquired from all the embedded information sections 211 unless the product is held in hand and rotated, for example, the two or more container related information exists on both the front and back surfaces of the product. Is preferred. That is, it is preferable that the product container 21 has two or more embedded information parts 211 so that all the embedded information parts 211 cannot be seen from any angle when a product is placed.

  The terminal device 22 includes an information acquisition unit 121, a user information storage unit 122, a screen information storage unit 123, a position information acquisition unit 124, a screen output unit 125, a reception unit 126, a transmission unit 227, a reception unit 128, and an output unit 129. To do.

  The server device 23 includes a transmission information storage unit 131, an information storage unit 132, a transmission destination information storage unit 133, a server side reception unit 234, a storage unit 235, a search unit 236, a server side transmission unit 137, and an information transfer unit 138. .

  The transmission unit 227 transmits the two or more container related information acquired by the information acquisition unit 121 to the server device 23. The transmission unit 227 may transmit transmission information having two or more container related information to the server device 13. The transmission information includes two or more container related information, or two or more container related information, and one or more information of position information, user information, and input information. The transmission unit 227 may transmit the second transmission information including the second container related information to the server device 13 after transmitting the first transmission information including the first container related information to the server device 13. . That is, the transmission unit 227 may transmit two or more pieces of transmission information at the same time, or may transmit at intervals. The transmitting unit 227 is usually realized by a wireless or wired communication unit, but may be realized by a broadcasting unit.

  The server-side receiving unit 234 receives transmission information including two or more container-related information from the terminal device 22. The server-side receiving unit 234 may receive two or more pieces of transmission information at the same time or may receive them with a time interval. The server-side receiving unit 234 is usually realized by a wireless or wired communication means, but may be realized by a means for receiving a broadcast.

  The accumulation unit 235 accumulates part or all of the transmission information received by the server-side reception unit 234 in the transmission information storage unit 131. The storage unit 235 can be usually realized by an MPU, a memory, or the like. The processing procedure of the storage unit 235 is usually realized by software, and the software is recorded in a recording medium such as a ROM. However, it may be realized by hardware (dedicated circuit).

The search unit 236 acquires information corresponding to two or more pieces of transmission information received by the server-side receiving unit 234 from the information storage unit 132. For example, in the search unit 236, when the server-side receiving unit 234 sequentially receives transmission information, all the transmission information (container-related information) for which information corresponding to the transmission information is searched is received by the server-side receiving unit 234. After that, information corresponding to two or more pieces of transmission information is acquired from the information storage unit 132.
Next, the operation of the information system 2 will be described. First, the operation of the terminal device 22 will be described. The operation of the terminal device 22 is substantially the same as the operation of the terminal device 12. However, the transmission unit 227 of the terminal device 22 transmits the container related information until the information acquisition unit 121 acquires two or more container related information from all the two or more embedded information units 211 included in the product container 21. Instead, it may be temporarily stored in a storage medium (not shown). In this case, for example, the embedding information unit 211 is embedded with information related to the number of the embedding information unit 211 included in the container related information and the product container 21, and the information acquisition unit 121 includes the container related information and the embedding information. The number of units 211 is acquired. Then, the transmission unit 227 does not transmit until the number of the container-related information acquired by the information acquisition unit 121 reaches the number of the embedded information units 211, and temporarily stores when the number of the embedded information units 211 is reached. The container related information of the number of the embedding information part 211 including the container related information that has been stored is transmitted to the server device 23.

  Next, operation | movement of the server apparatus 23 is demonstrated using the flowchart of FIG. In the flowchart of FIG. 15, the description of the same steps as those in the flowchart of FIG. 4 is omitted.

  (Step S1501) The search unit 236 is information including the container related information temporarily stored in the buffer, and acquires all the information including the user ID and the container related information included in the transmission information received in Step S402. Here, the search unit 236 may not be able to acquire information. Here, the search unit 236 may acquire all information that has some relationship with the user ID and the container related information. Information having some relationship with the container related information includes information having container related information that matches the container related information, information having container related information that partially matches the container related information, and the like.

  (Step S1502) The search unit 236 uses the container related information included in the transmission information received in Step S402 or the container related information included in the transmission information received in Step S402 and the information acquired in Step S1501. Information corresponding to the transmission information received by the server-side receiving unit 234 is acquired from the information storage unit 132. Here, the search unit 236 may not be able to acquire information.

  (Step S1503) The server-side transmitting unit 137 determines whether or not information is acquired in step S1502. If information is acquired, it will go to step S405, and if information is not acquired, it will return to step S401.

  Note that the processing is ended by powering off or interruption for aborting the processing in the flowchart in FIG.

  Hereinafter, a specific operation of the information system 2 in the present embodiment will be described. A conceptual diagram of the information system 2 is shown in FIG.

Now, the information storage unit 132 of the server device 13 holds the provided information management table shown in FIG. In FIG. 16, each record has two or more container related information. That is, after all the two or more container related information of each record is received, “information to be transmitted” in the record is transmitted to the terminal device 22. The selection method in the case where two or more “information to be transmitted” exists in the record is as described in the first embodiment.
(Specific example 1)

  FIG. 17 shows a commodity container 11. The merchandise container 11 has two embedded information sections 111. The embedded information part 111 is an embedded information part 111 (a) and an embedded information part 111 (b). The embedded information unit 111 (a) currently exists on the surface visible to the consumer, and the embedded information unit 111 (b) does not exist on the surface visible to the consumer, and is on the opposite side as viewed from the consumer. Exists. That is, when the product container 11 is placed, it is assumed that the embedded information part 111 (a) and the embedded information part 111 (b) cannot be seen at the same time. The embedded information part 111 is a QR code, the embedded information part 111 (a) has container related information “tea B · 1”, and the embedded information part 111 (b) has container related information “tea B”.・ 2 ”is stored.

  In this situation, it is assumed that the user A has purchased the product container 11 and its beverage (tea B) in FIG.

  Then, it is assumed that the user A notices that two QR codes are printed on the surface of the product container 11 after holding the product container 11 in his / her hand.

  Next, first, it is assumed that the user A brings the terminal device 22 close to the embedded information unit 111 (b) and reads the QR code of the embedded information unit 111 (b). Then, the information acquisition unit 121 of the terminal device 22 acquires the container related information “tea B · 2” embedded in the embedded information unit 111. The container-related information here is information having “product name”, “•”, and “QR code ID”.

  Next, the information acquisition unit 121 determines that the screen information does not exist in the acquired container related information and the like.

  Next, the position information acquisition unit 124 acquires position information (X9, Y9). Next, the transmission unit 127 reads the user information “user ID: 090-3333-4444, gender: male” from the user information storage unit 122.

  Then, the transmission unit 127 transmits the transmission information “user ID: 090-3333-4444, container-related information: tea B • 2, position information (X9, Y9), gender: male from the container-related information, position information, and user information. Is configured. Then, the transmission unit 127 transmits the transmission information “user ID: 090-3333-4444, container-related information: tea B • 2, position information (X9, Y9), gender: male” to the server device 23.

  Next, the server-side receiving unit 234 sends the transmission information “User ID: 090-3333-4444, Container-related information: Tea B • 2, Location information (X9, Y9), Gender: Receive "male".

  Next, the storage unit 135 stores the received transmission information in the transmission information storage unit 131 (here, a buffer). The transmission information storage unit 131 may include both a volatile recording medium (buffer) and a non-volatile recording medium. Also, the transmission information storage unit 131 has a transmission information management table (see FIG. 9 and the like for the structure).

  Next, the search unit 136 selects the container-related information “tea” from the received transmission information “user ID: 090-3333-4444, container-related information: tea B • 2, position information (X9, Y9), gender: male”. B.2 ”is acquired.

  The search unit 236 is information including the container-related information temporarily stored in the buffer, and includes the user ID “090-3333-4444” and the container-related information “tea B • 2” included in the received transmission information. All information having “tea B” (product name) is to be acquired. However, since information having “090-3333-4444” and “tea B” does not exist in the buffer, the information cannot be acquired.

  Next, the search unit 236 uses the container-related information “Tea B · 2” included in the received transmission information to obtain information corresponding to the transmission information received by the server-side receiving unit 234 as the information storage unit 132 (FIG. 16)). However, since there is no “information to be transmitted” that can be searched using only the container-related information “tea B · 2”, the search unit 236 cannot acquire information corresponding to the transmitted information.

  Next, the server-side transmission unit 137 determines that information has not been acquired.

  Next, it is assumed that the user A brings the terminal device 22 close to the embedded information unit 111 (a) and reads the QR code of the embedded information unit 111 (a). Then, the information acquisition unit 121 of the terminal device 22 acquires the container related information “tea B · 1” embedded in the embedded information unit 111.

  Next, the information acquisition unit 121 determines that the screen information does not exist in the acquired container related information and the like.

  Next, the position information acquisition unit 124 acquires position information (X10, Y10). Next, the transmission unit 127 reads the user information “user ID: 090-3333-4444, gender: male” from the user information storage unit 122. The position information (X9, Y9) and (X10, Y10) are usually the same or not significantly different.

  Then, the transmission unit 127 transmits transmission information “user ID: 090-3333-4444, container-related information: tea B · 1, position information (X10, Y10), gender: male from the container-related information, position information, and user information. Is configured. Then, the transmission unit 127 transmits the transmission information “user ID: 090-3333-4444, container-related information: tea B • 2, position information (X10, Y10), gender: male” to the server device 23.

  Next, the server-side receiving unit 234 sends the transmission information including the container related information from the terminal device 12 “user ID: 090-3333-4444, container related information: tea B · 1, position information (X10, Y10), gender: Receive "male".

  Next, the storage unit 135 stores the received transmission information in the transmission information storage unit 131 (here, a buffer). The transmission information storage unit 131 may include both a volatile recording medium (buffer) and a non-volatile recording medium.

  Next, the search unit 136 uses the container-related information “tea” from the received transmission information “user ID: 090-3333-4444, container-related information: tea B • 1, position information (X9, Y9), gender: male”. B.2 ”is acquired.

  The search unit 236 is information including the container-related information temporarily stored in the buffer, and includes the user ID “090-3333-4444” and the container-related information “tea B • 2” included in the received transmission information. Try to get all the information that has "Tea B". Then, the search unit 236 acquires “user ID: 090-3333-4444, container-related information: tea B • 2, position information (X9, Y9), gender: male”.

  Next, the search unit 236 uses the container-related information “Tea B · 1” included in the received transmission information and the container-related information “Tea B · 2” included in the acquired information, and receives the server-side receiving unit 234. Tries to obtain information corresponding to the transmission information received from the information storage unit 132 (see FIG. 16). Then, the search unit 236 searches the table of FIG. 16 for records having both the container-related information “tea B • 2” and “tea B • 1”, and searches for a record with “ID = 2”. Then, the search unit 236 acquires “information to be transmitted: information A.txt” corresponding to the attribute value “sex: male” used for the information search information in the transmission information from the record.

  Next, the server-side transmission unit 137 determines that the information “information A.txt” has been acquired. Then, the server side transmission unit 137 transmits the information “information A.txt” acquired by the search unit 136 to the terminal device 22.

  Next, the reception unit 128 receives information “information A.txt” from the server device 23 in response to transmission of transmission information by the transmission unit 127. Then, the output unit 129 outputs the information “information A.txt” received by the receiving unit 128.

  As described above, according to the present embodiment, two or more embedded information units 211 exist in the product container 21, and the container related information stored in the two or more embedded information units 211 is transmitted to the server device 23. Only when the terminal device 22 has received the information, the terminal device 22 can receive and output information from the server device 23. This makes it possible to provide effective information to the consumer in a situation where the product is delivered to the consumer with a high probability.

  Further, according to the present embodiment, after a product is purchased with high probability by a consumer, it is possible to collect information on what kind of consumer purchases or consumes the product.

In addition, according to this Embodiment, only when the container related information etc. which are stored in all the embedding information parts 211 which the container 21 for goods has transmitted to the server apparatus 23, the terminal device 22 is from the server apparatus 23. Information was received and output. However, when the product container 21 has three embedded information sections 211 and two or more of the embedded information sections 211 are transmitted to the server apparatus 23, the terminal apparatus 22 receives information from the server apparatus 23. May be received and output. However, only when the terminal device 22 transmits two or more container-related information or the like to the server device 23, the terminal device 22 can receive and output information from the server device 23.
(Embodiment 3)
In this embodiment, a product having an embedded information part (for example, a barcode or an IC tag) in which information (for example, a product name or manufacturer) related to a product container is embedded in an area that is not concealed from the outside. A container for use will be described. The information in the embedded information part is read or transmitted to the terminal device, and the information is transmitted from the terminal device to the server device. In addition, the area | region which is not concealed from the outside is the surface of the container for goods normally. The region that is not concealed from the outside is preferably a region that can be seen from the outside at the time of sale (in a situation where it is lined up on the product shelf). However, the region not concealed from the outside may be, for example, the bottom surface of the commodity container. The bottom surface of the commodity container is an area that can be seen by lifting the commodity container.
The conceptual diagram of the information system 3 in this Embodiment is the same as that of FIG. Such a conceptual diagram is transported and arranged in a store after a manufacturer manufactures a product. And after a consumer purchases goods, a consumer is a figure of the information system 3 which can acquire information by performing the predetermined | prescribed operation | movement mentioned later. In the conceptual diagram of the information system 3, the consumer may acquire information by performing a predetermined operation before the consumer purchases the product.
The third embodiment differs from the first embodiment in that the embedded information part of the product container is present in an area that is not concealed from the outside, and before the consumer purchases the product. In addition, information may be acquired by performing a predetermined operation.
The information system 3 includes one or more commodity containers 31, one or more terminal devices 12, and a server device 13.
The information system 3 may include one or more commodity containers 31, one or more terminal devices 22, and a server device 23.
The block diagram of the information system 3 in the present embodiment is different only in, for example, the reference numerals of the product container and the embedded information section in FIG. The product container 31 includes one or more embedded information units 311.
The product container 31 is a product container. The product may be anything such as foods such as beverages, cup noodles and sweets, and daily necessities such as cosmetics, medicines and detergents. The product may be anything as long as it is transferred or lent to the consumer, such as one product containing two or more pouches. Moreover, the material of the container 31 for goods is not ask | required, such as a can, PET, paper. The product container 31 is a product container having an embedded information section 311 in which container-related information that is information related to the product container is embedded in an area that is not concealed from the outside.
In the embedded information unit 311 constituting the product container 31, container related information that is information related to the product container is embedded. The container related information includes, for example, a product name, a manufacturer name, a product ID, a manufacturer ID, and the like. The embedded information unit 311 is, for example, a bar code, an IC tag, an AR code, a QR code, or the like. The embedded information unit 311 may be anything as long as information is embedded. The embedded information unit 311 may have a function of actively transmitting embedded information, or may be passively read like a barcode.
Further, the product container 31 may have two or more embedded information portions 311 in which container related information is embedded at two or more locations on the surface thereof. By having two or more embedded information units 311, two or more container-related information of two or more embedded information units 311 is acquired only when the product is free for the user, such as holding the product in hand and rotating it. Can be done. The container-related information cannot be acquired from all the embedded information sections 311 unless the product is held in hand and rotated, such as the two or more container-related information exists on both the front and back surfaces of the product. Is preferred. That is, the product container 31 preferably has two or more embedded information portions 311 so that all the embedded information portions 311 cannot be seen from any angle when a product is placed.
In addition, since operation | movement of the terminal device 12, the server apparatus 13, the terminal device 22, and the server apparatus 23 was already demonstrated, description is abbreviate | omitted.

  FIG. 18 shows an external appearance of a computer that executes the program described in this specification to realize the terminal device and the server device according to the above-described embodiment. The above-described embodiments can be realized by computer hardware and a computer program executed thereon. FIG. 18 is a schematic view of the computer system 340, and FIG. 19 is a diagram showing an internal configuration of the computer system 340. As shown in FIG.

  In FIG. 18, the computer system 340 includes a computer 341 including an FD drive 3411 and a CD-ROM drive 3412, a keyboard 342, a mouse 343, and a monitor 344.

  In FIG. 19, in addition to the FD drive 3411 and the CD-ROM drive 3412, the computer 341 stores an MPU 3413, a bus 3414 connected to the CD-ROM drive 3412 and the FD drive 3411, and a program such as a bootup program. A RAM 3416 for temporarily storing application program instructions and providing a temporary storage space; and a hard disk 3417 for storing application programs, system programs, and data. Although not shown here, the computer 341 may further include a network card that provides connection to the LAN.

  A program for causing the computer system 340 to execute the functions of the server device or the like of the above-described embodiment is stored in the CD-ROM 3501 or the FD 3502, inserted into the CD-ROM drive 3412 or the FD drive 3411, and further stored in the hard disk 3417. May be forwarded. Alternatively, the program may be transmitted to the computer 341 via a network (not shown) and stored in the hard disk 3417. The program is loaded into the RAM 3416 at the time of execution. The program may be loaded directly from the CD-ROM 3501, the FD 3502, or the network.

  The program does not necessarily include an operating system (OS), a third party program, or the like that causes the computer 341 to execute the functions of the server device or the like of the above-described embodiment. The program only needs to include an instruction portion that calls an appropriate function (module) in a controlled manner and obtains a desired result. How the computer system 340 operates is well known and will not be described in detail.

  In the above program, in a step of transmitting information, a step of receiving information, etc., processing performed by hardware, for example, processing performed by a modem or an interface card (processing performed only by hardware) is performed. Not included.

  Further, the computer that executes the program may be singular or plural. That is, centralized processing may be performed, or distributed processing may be performed.

  In each of the above embodiments, it is needless to say that two or more communication means (terminal information transmission unit, terminal information reception unit, etc.) existing in one device may be physically realized by one medium. .

In each of the above embodiments, each process (each function) may be realized by centralized processing by a single device (system), or by distributed processing by a plurality of devices. May be.
The present invention is not limited to the above-described embodiments, and various modifications are possible, and it goes without saying that these are also included in the scope of the present invention.

  As described above, the information system according to the present invention has an effect of providing effective information to consumers and is useful as an information system or the like.

1, 2, Information system 11, 21, 31 Product container 12, 22 Terminal device 13, 23 Server device 111, 211, 311 Embedded information unit 121 Information acquisition unit 122 User information storage unit 123 Screen information storage unit 124 Location information acquisition Unit 125 screen output unit 126 reception unit 127, 227 transmission unit 128 reception unit 129 output unit 131 transmission information storage unit 132 information storage unit 133 transmission destination information storage unit 134, 234 server side reception unit 135, 235 storage unit 136, 236 search Section 137 Server side transmission section 138 Information transfer section

Claims (17)

A container for goods, which is a container for goods, and has an embedded information section in which container-related information, which is information about the container for goods, is embedded in an area concealed from the outside, and the container-related information is a terminal device Or a container for merchandise in which the container-related information is transmitted from the terminal device to a server device. A container for merchandise, the container for merchandise having an embedded information part in which container-related information, which is information relating to the container for merchandise, is embedded at two or more locations on the surface of the container for merchandise, Is read into the terminal device or transmitted to the terminal device, and the container related information is transmitted from the terminal device to the server device. An information acquisition unit that acquires one or more container related information from the commodity container according to claim 1 or 2,
A transmission unit that transmits one or more container-related information acquired by the information acquisition unit to a server device;
In response to the transmission of the container related information in the transmitting unit, a receiving unit that receives information from the server device;
A terminal device comprising: an output unit that outputs information received by the receiving unit. It further comprises a location information acquisition unit that acquires location information,
The transmitter is
Transmitting the position information and the one or more container-related information to a server device;
The receiver is
The terminal device according to claim 3, wherein information is received from the server device in response to transmission of the position information and the one or more container-related information in the transmission unit. The receiver is
The terminal device according to claim 4, wherein received information differs according to position information transmitted by the transmitting unit. A user information storage unit that can store user information that is information related to the user of the terminal device;
The transmitter is
The terminal device according to claim 3, wherein the user information is also transmitted to a server device. The receiver is
The terminal device according to claim 6, wherein received information differs according to user information transmitted by the transmission unit. A screen information storage unit that can store screen information that is information about a screen for inputting predetermined information to the user;
A screen output unit that outputs a screen using the screen information when the information acquisition unit acquires one or more container-related information; and
A reception unit for receiving user input on the screen;
The transmitter is
The terminal device according to claim 3, wherein input information that is information corresponding to an input received by the receiving unit is also transmitted to the server device. The receiver is
The terminal device according to claim 8, wherein received information differs depending on whether or not the transmission unit has transmitted input information. Information storage unit that stores information to be transmitted to the terminal device in association with container-related information, or container-related information and position information, or container-related information and user information, or container-related information, position information, and user information When,
A transmission destination information storage unit capable of storing transmission destination information for specifying a destination to which part or all of transmission information is transmitted in association with the container related information;
A server-side receiving unit that receives transmission information including container-related information from the terminal device according to claim 3;
A storage unit that stores part or all of transmission information received by the server-side receiving unit in the transmission information storage unit;
A search unit from which the server-side receiving unit acquires information corresponding to transmission information from the information storage unit;
The server apparatus which comprises the server side transmission part which transmits the information which the said search part acquired to the said terminal device. A transmission information storage unit that can store transmission information that is information transmitted from the terminal device;
The information transfer part which transmits a part or all of the transmission information which the said server side receiving part received to the transmission destination which the transmission destination information corresponding to the container relevant information which the said transmission information has corresponds is further provided. The server apparatus of description. It is a product container, and is a product container having one or more embedded information portions in which container related information that is information related to the product container is embedded, and the container related information is read into a terminal device, Or the container for goods which is transmitted to a terminal device and the said container relevant information is transmitted to the server apparatus from the said terminal device. An information acquisition unit for acquiring one or more container related information from the commodity container according to claim 12,
A transmission unit that transmits one or more container-related information acquired by the information acquisition unit to a server device;
In response to the transmission of the container related information in the transmitting unit, a receiving unit that receives information from the server device;
A terminal device comprising: an output unit that outputs information received by the receiving unit. It further comprises a location information acquisition unit that acquires location information,
The transmitter is
Transmitting the position information and the one or more container-related information to a server device;
The receiver is
The terminal device according to claim 13, wherein information is received from the server device in response to transmission of the position information and the one or more container-related information in the transmission unit. The receiver is
The terminal device according to claim 14, wherein received information differs according to position information transmitted by the transmission unit. A user information storage unit that can store user information that is information related to the user of the terminal device;
The transmitter is
The terminal device according to claim 13, wherein the user information is also transmitted to a server device. The receiver is
The terminal device according to claim 16, wherein received information differs according to user information transmitted by the transmission unit.