JP2009205493A - Message display system, portable terminal, program, and portable device - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a message display system which efficiently delivers a message and enhances effect by message delivery. <P>SOLUTION: If a portable terminal declares acquisition of a message stored in an information processor 401 for storing a message in association with attribute information of the message, the portable terminal acquires member information recorded in a member information storage means 154 recorded in the portable terminal, searches the information processor 401 based on the acquired member information, acquires a message associated with the attribute information that the member information belongs to, and displays the acquired message on the portable terminal. <P>COPYRIGHT: (C)2009,JPO&INPIT

Description

  The present invention relates to a message display system, a portable terminal, a program, and a portable device.

  A technique for providing an advertisement to a user by transmitting advertisement information to a mobile phone is already known.

  In a conventional advertisement providing system using a mobile phone, advertisement information is registered in a database of an information management server in advance, and an exchange that relays communication between a plurality of base stations transmits the advertisement information to the mobile phone via the base station. Information is provided by transmitting and displaying on a display of a mobile phone (see, for example, Patent Document 1).

JP 2000-224658 A

  However, in order to increase the effect of attracting customers through advertisements, it is important to provide advertisement information to people who need advertisements in a timely manner. However, in the conventional system, a recipient who receives the advertisement information is required. In order to receive advertisement information regardless of whether the advertisement is of the genre, there is a problem that the effect of attracting customers cannot be expected much even if the advertisement information is transmitted.

  The present invention has been made in view of the above, and provides a message display system, a portable terminal, a program, and a portable device capable of efficiently delivering a message and enhancing the effect of message delivery. For the purpose.

  In order to solve the above-described problems and achieve the object, a message display system according to a first aspect of the present invention includes message storage means for storing attribute information that is a delivery target of the message in association with the message. Acquisition of the message by an information processing device, message acquisition declaration means for declaring acquisition of the message stored in the message storage means, member information storage means for recording member information, and message acquisition declaration means Is acquired, the message storage means is searched based on the member information acquired by the acquisition means, the acquisition means for acquiring the member information recorded in the member information storage means, and the member information is Message acquisition means for acquiring the message associated with the attribute information to which the attribute information belongs; And message display means for displaying the message acquired by tell message acquisition unit, and a portable terminal having a, characterized in that it comprises.

  The invention according to claim 2 is the message display system according to claim 1, wherein the message creating means for creating the message to be stored in the message storage means, the member information storage means for storing the member information, Create a group that searches the member information stored in the member information storage unit according to the condition of the message delivery target created by the message creating unit and associates the message with the attribute information of the member information that meets the condition And means.

  According to a third aspect of the present invention, in the message display system according to the second aspect, the message storage means associates the message with the attribute information to be distributed and sets a URL (Uniform Resource Locator) to the message. The message acquisition unit searches the message storage unit based on the member information acquired by the acquisition unit, and the message and URL associated with the attribute information to which the member information belongs. The message display means displays the message acquired by the advertisement message acquisition means, and associates the URL with the displayed message.

  According to a fourth aspect of the present invention, in the message display system according to the third aspect, the operation means for selecting and operating the displayed message, and the URL associated with the message selected and operated by the operating means. Access means for accessing the corresponding WEB site, and WEB display means for displaying a WEB page of the WEB site accessed by the access means.

  According to a fifth aspect of the present invention, in the message display system according to the second aspect, the operation means for selecting and operating the displayed message, and the acquisition means when the message is selected and operated by the operating means. Search means for searching for the member information stored in the member information storage means based on the acquired member information; and display means for displaying information relating to the member information searched by the search means It is characterized by that.

  The portable terminal of the invention according to claim 6 is a message acquisition declaration for declaring the acquisition of the message stored in the message storage means for storing the attribute information to be delivered of the message in association with the message. Means for acquiring the member information recorded in the member information storage means when the acquisition of the message is declared by the message acquisition declaration means. A message acquisition unit that searches the message storage unit based on the member information acquired by the acquisition unit and acquires the message associated with the attribute information to which the member information belongs, and the advertisement message acquisition unit And message display means for displaying the message acquired by That.

  The program of the invention according to claim 7 is a message acquisition declaration function for declaring acquisition of the message stored in the message storage means for storing the attribute information to be delivered of the message in association with the message. And an acquisition function for acquiring member information stored in the member information storage means when the message acquisition declaration function is declared, and the message based on the member information acquired by the acquisition function. The storage unit is searched, and a message acquisition function for acquiring the message associated with the attribute information to which the member information belongs and a message display function for displaying the message acquired by the advertisement message acquisition unit are executed on a computer. It is characterized by making it.

  The portable device of the invention according to claim 8 is a message acquisition for declaring the acquisition of the message stored in the message storage means for storing the attribute information to be distributed for the message in association with the message. When the acquisition of the message is declared by the declaration function and the message acquisition declaration function, based on the acquisition function for acquiring the member information stored in the member information storage means, and the member information acquired by the acquisition function A computer having a message acquisition function for searching the message storage means and acquiring the message associated with the attribute information to which the member information belongs, and a message display function for displaying the message acquired by the advertisement message acquisition means Including an IC chip storing a program to be executed And wherein the door.

  According to the present invention, when the acquisition of the message stored in the message storage unit of the information processing apparatus that stores the attribute information to be delivered for the message in association with the message is declared by the mobile terminal, The terminal acquires the member information recorded in the member information storage means possessed by the mobile terminal, searches the message storage means based on the acquired member information, and associates with the attribute information to which the member information belongs. The acquired message is acquired, and the acquired message is displayed on the mobile terminal. As a result, only the message associated with the attribute information to which the member information stored in the portable terminal belongs can be displayed on the portable terminal, that is, only the message required by the recipient on the message receiving side is received. As a result, the message can be efficiently distributed to the portable terminal, and the effect of message distribution can be enhanced.

  Exemplary embodiments of a message display system, a portable terminal, a program, and a portable device according to the present invention will be explained below in detail with reference to the accompanying drawings.

[First Embodiment]
A first embodiment of the present invention will be described with reference to FIGS.

(System overview)
FIG. 1 is an explanatory diagram illustrating an overview of a system according to the first embodiment. As shown in FIG. 1, a mobile phone terminal 100, which is a mobile terminal, communicates via a mobile phone base station 200 using a mobile phone frequency band (for example, an 800 MHz band or a 1.5 GHz band). Therefore, a function to play a role as a mobile phone and a function to play a role as a prepaid card in the product sales system 300 that is a service system that uses a frequency band of proximity contactless communication (for example, 13.56 MHz band) are provided. ing.

  In addition, the mobile phone terminal 100 according to the present embodiment can be connected to the advertisement distribution system 400 and the WEB server 500 that stores information such as HTML documents and images by Internet communication via the mobile phone base station 200.

  That is, the user of the mobile phone terminal 100 can carry out Internet communication and a telephone call using the functions of the mobile phone terminal 100 by possessing one mobile phone terminal 100, and in addition, as a prepaid card You can use the function to shop at stores.

(Description of ad delivery system)
The advertisement distribution system 400 includes an advertisement message database server (hereinafter referred to as an advertisement message DB server) 401, a member database server (hereinafter referred to as a member DB server) 402, and a management personal computer (hereinafter referred to as management) that are information processing apparatuses. 403).

  The advertisement message DB server 401, the member DB server 402, and the management PC 403 are general personal computers. FIG. 2 is a module configuration diagram of a general personal computer. A general personal computer includes a CPU (Central Processing Unit) 1001 that performs information processing, a ROM (Read Only Memory) 1002 that is a read-only memory storing a BIOS, and a RAM (Random Access Memory) that stores various data in a rewritable manner. 1003, HDD (Hard Disk Drive) 1004, which functions as various databases and stores various programs, and stores information using the storage medium 1010, distributes information to the outside, and obtains information from the outside A medium reading device 1005 such as a CD-ROM drive for communication, a communication control device 1006 for communicating information with other external computers via a network, a CRT for displaying processing progress and results to the operator (Cathode Ray Tube) or LCD (Liquid Crystal Display) display unit 1007, And an input unit 1008 which is a pointing device such as a keyboard and a mouse for an operator to input commands and information to the CPU 1001. The bus controller 1009 arbitrates data transmitted and received between these units. Works.

  In such a personal computer, when the operator turns on the power, the CPU 1001 activates a program called a loader in the ROM 1002, and loads a program for managing the hardware and software of the computer called OS (Operating System) from the HDD 1004 into the RAM 1003. Start the OS. Such an OS activates a program, reads information, and stores information in response to an operator's operation. As a representative OS, Windows (registered trademark) and the like are known. These operation programs running on the OS are called application programs. The application program is not limited to one that runs on a predetermined OS, and may be one that causes the OS to execute some of the various processes described below, or constitutes predetermined application software, an OS, or the like. It may be included as part of a group of program files.

  Here, the advertisement message DB server 401 and the member DB server 402 store an advertisement message management program in the HDD 1004 as an application program. The member DB server 402 stores a member management program in the HDD 1004 as an application program. Further, the management PC 403 stores a management program in the HDD 104 as an application program.

  In general, application programs installed in the HDD 1004 of a personal computer include various optical disks such as CD-ROM and DVD, various magnetic disks such as various magneto-optical disks and flexible disks, and various types of systems such as semiconductor memories. The operation program recorded in the storage medium 1010 such as a medium and recorded in the storage medium 1010 is installed in the HDD 104. Therefore, a portable storage medium 1010 such as an optical information recording medium such as a CD-ROM or a magnetic medium such as an FD can also be a storage medium for storing an application program. Furthermore, the application program may be imported from the outside via the communication control device 1006 and installed in the HDD 1004, for example.

  In the advertisement message DB server 401, when an advertisement message management program operating on the OS is started, the CPU 1001 executes various arithmetic processes according to the advertisement message management program, and controls each unit intensively. In the member DB server 402, when a member management program operating on the OS is started, the CPU 1001 executes various arithmetic processes according to the member management program to centrally control each unit. In addition, when a management program that runs on the OS is activated, the management PC 403 performs various arithmetic processes according to the management program, and centrally controls each unit. Of the various types of arithmetic processing executed by the CPU 1001 of the advertisement message DB server 401, member DB server 402, and management PC 403, the characteristic processing of this embodiment will be described below.

  The advertisement message DB server 401 stores the advertisement message in the HDD 1004 in association with the distribution target group. Here, the HDD 1004 of the advertisement message DB server 401 implements message storage means. Further, the advertisement message DB server 401 stores the URL of the link destination (WEB site) in the HDD 1004 in association with the advertisement message. FIG. 3 is a schematic diagram illustrating an example of an advertisement message stored in the advertisement message DB server 401. As shown in FIG. 3, the advertisement message is associated with a distribution target, a distribution target URL, and the like.

  Further, the advertisement message DB server 401 groups target persons who distribute the advertisement message and stores them in the HDD 1004. Here, a group creation means is realized. For example, male / female, age group, region, purchase status. FIG. 4 is a schematic diagram illustrating an example of a group stored in the advertisement message DB server 401. As shown in FIG. 4, the group is obtained by associating the member number of the member applicable to the advertising message target person for each condition of the advertising message target person.

  The member DB server 402 stores member information in the HDD 1004. Here, member information storage means is realized. FIG. 5 is a schematic diagram illustrating an example of member information stored in the member DB server 402. Member information includes a member number, name, gender, age, address, preference, point value, point history, and the like.

  The management PC 403 creates advertisement messages and groups to be stored in the advertisement message DB server 401.

  Here, creation of an advertisement message and a group will be described with reference to FIG. As shown in FIG. 6, the user creates an advertising message (for example, “What a discount for this Friday!”) Using the management PC 403, and distributes the created advertising message to a distribution target and a URL (Uniform Resource Locator). And the like are stored in the advertisement message DB server 401 (step S1: message creation means).

  Further, the user inputs the conditions of the advertising message target person for group creation using the management PC 403 (step S2), and searches for member information stored in the member DB server 402 (step S3).

  When the user receives the search result of the member DB server 402 (member's membership number that meets the conditions) using the management PC 403 (step S4), the search results (member's membership number that meets the conditions) are grouped and advertised. The message is stored in the message DB server 401 (step S5).

(Description of mobile phone terminal)
First, the mobile phone terminal 100 will be described. FIG. 7 is a front view showing a schematic configuration of the mobile phone terminal 100. As shown in FIG. 7, the mobile phone terminal 100 is a portable terminal having a non-contact communication function. In addition to the telephone rod antenna 102, the cellular phone terminal 100 includes a non-contact communication antenna 103 inside the terminal. The non-contact communication antenna 103 is formed of a copper wire coil having 2 to 3 turns. The non-contact communication terminal provided on the IC chip 151 is configured to be connected directly or indirectly to the end portions A1 and A2 of the non-contact communication antenna 103.

  As shown in FIG. 7, the non-contact communication antenna 103 may be wired around the inside of the casing 101 of the mobile phone terminal 100 or may be wired around the IC chip 151. The contactless communication antenna 103 performs proximity contactless communication using a band of 13.56 MHz, which is different from normal wireless communication of a mobile phone.

  The mobile phone terminal 100 according to the present embodiment performs settlement processing with various authentication devices by this non-contact communication. The configuration of the mobile phone terminal 100 as shown in FIG. 7 is an example, and the configuration is not limited to this as long as the configuration can realize the present invention.

  Note that the rod antenna 102 is an antenna used for a wireless telephone, and is not used for non-contact communication of the IC chip 151 because it is provided in a normal mobile phone.

  On one side of the casing 101 of the mobile phone terminal 100, a display unit 104 that displays various information using a color liquid crystal display or the like is provided. On the same plane as the display unit 104, an input unit 105 in which a keypad, an operation selection button, and the like are arranged is provided, and power on / off, display selection, operation determination, or character input can be performed. Yes. These are similar to the functions of a normal mobile phone. Although not shown in particular, it goes without saying that the mobile phone terminal 100 includes various elements necessary for the mobile phone such as a microphone and a speaker.

  Here, FIG. 8 is a block diagram showing a functional configuration of the mobile phone terminal 100. As shown in FIG. 8, the mobile phone terminal 100 includes an IC chip 151 that functions as a wireless module, an application unit 152 that stores an application that is executed in proximity contactless communication, and a mobile phone that exhibits a mobile phone function. A module 160, a display unit 104, an input unit 105, and a non-contact communication antenna 103 are provided. The mobile phone module 160 includes a memory 161 that stores various data.

  The IC chip 151 built in the mobile phone terminal 100 includes an application controller unit 153 that controls the execution of the application unit 152 and a data storage unit that stores various data used when executing the application stored in the application unit 152 154 is provided. The data storage unit 154 of the IC chip 151 stores a member number 154a that is member information. Here, member information storage means is realized.

  In the present embodiment, as applications stored in the application unit 152 of the IC chip 151, an application for using the mobile phone terminal 100 as a prepaid card, an application for receiving an advertisement message from the advertisement distribution system 400, An application that is a general WEB browser for browsing a WEB page described by a portable HTML (Hyper Text Markup Langage) distributed by Internet communication via the mobile phone base station 200 is stored. Note that the application unit 152 may be provided in the IC chip 151.

  The application controller unit 153 of the IC chip 151 has a function of executing an application stored in the application unit 152. For example, when receiving a radio wave for proximity non-contact communication transmitted from the merchandise sales system 300 via the non-contact communication antenna 103, the application controller unit 153 uses the prepaid card as the mobile phone terminal 100 stored in the application unit 152. Run the application for use as. In addition, at a predetermined timing after activation of the mobile phone terminal 100, the application controller unit 153 executes an application for receiving an advertisement message from the advertisement distribution system 400 stored in the application unit 152. The predetermined timing is, for example, the timing of “confirmation of the number of points”. Here, message acquisition declaring means for declaring message acquisition is realized. Further, when browsing of the Internet is instructed, the application controller unit 153 executes an application that is a WEB browser stored in the application unit 152.

(Get advertising message)
Next, a case where an application for receiving an advertisement message from the advertisement distribution system 400 stored in the application unit 152 is executed as described above will be described.

  FIG. 9 is a sequence diagram showing a flow of advertisement message acquisition. As shown in FIG. 9, when an application for receiving an advertisement message from the advertisement distribution system 400 is activated, the application controller unit 153 reads the member number 154a from the data storage unit 154 in the IC chip 151 (step S11). When the member number 154a is acquired (step S12: acquisition unit), the application controller unit 153 transmits the acquired member number 154a to the advertisement message DB server 401 (step S13).

  The advertisement message DB server 401 searches for the advertisement message and URL of the group to which the member with the member number 154a belongs (step S14).

  Thereafter, the application controller unit 153 acquires the advertisement message and URL search result of the group to which the member with the member number 154a belongs (step S15: message acquisition means), and records the advertisement message and URL in the memory 161 (step S16). ), The advertisement message and URL recorded in the memory 161 are displayed on the display unit 104 (step S17: message display means).

  FIG. 10 is a front view showing a display example. In the example shown in FIG. 10, in the screen state where “confirmation of the number of points” is being performed, an advertising message M “What a discount of 2 this Friday!” That matches the attribute of the member who owns the mobile phone terminal 100 is displayed on the display unit. 104. The displayed advertisement message M is associated with a URL acquired at the same time as the advertisement message.

(Obtaining information from the WEB site)
Next, acquisition of information from the WEB site will be described. In the present embodiment, the advertisement message M displayed on the display unit 104 of the mobile phone terminal 100 is selected and operated by the input unit 105, so that the WEB site corresponding to the URL associated with the advertisement message M is displayed on the display unit. 104 can be displayed.

  Here, FIG. 11 is a sequence diagram showing a flow of information acquisition from the WEB site. As shown in FIG. 11, when the advertisement message M displayed on the display unit 104 of the mobile phone terminal 100 is selected and operated by the input unit 105 (operation means), the application controller unit is assumed to be instructed to browse the Internet. Reference numeral 153 activates an application which is a WEB browser stored in the application unit 152. When an application that is a WEB browser is activated, the application controller unit 153 accesses the WEB site (WEB page) of the WEB server 500 of the company or the sponsor company corresponding to the URL associated with the advertisement message M (step S21: access). Means), a WEB page is displayed on the display unit 104 of the mobile phone terminal 100 (step S22: WEB display means). Here, it is assumed that the WEB page P1 as shown in FIG. 12 is displayed on the display unit 104 of the mobile phone terminal 100. WEB page P1 shown in FIG. 12 is a page for downloading coupons. When the coupon link L on the WEB page P1 is selected and operated by the input unit 105, the application controller unit 153 accesses the WEB site (WEB page) of the WEB server 500 corresponding to the URL associated with the coupon link L ( In step S23, the WEB page is displayed on the display unit 104 of the mobile phone terminal 100 (step S24). FIG. 13 is an example of a WEB page P2 displayed on the display unit 104 of the mobile phone terminal 100. The WEB page P2 is a coupon corresponding to the coupon link L in the WEB page P1. Such a WEB page P2 or the URL thereof is stored in the memory 161 of the mobile phone module 160 or the data storage unit 154 of the IC chip 151 (step S25). When the web page P2 or the URL thereof is recorded in the data storage unit 154 of the IC chip 151, a radio wave for proximity non-contact communication transmitted from the product sales system 300 by holding the mobile phone terminal 100 over the product sales system 300 is transmitted. Upon reception, the application controller unit 153 reads the web page P2 or its URL and displays it on the display unit 104 of the mobile phone terminal 100 (step S26). Further, when the WEB page P2 or the URL thereof is recorded in the memory 161 of the mobile phone module 160, the application controller unit 153 is stored in the data storage unit 154 of the IC chip 151 according to the selection by the predetermined input unit 105. The web page P2 or its URL is read and displayed on the display unit 104 of the mobile phone terminal 100 (step S26).

  As described above, according to the present embodiment, the acquisition of the advertisement message stored in the HDD 1004 of the advertisement message DB server 401 that stores the advertisement message in association with the group to which the advertisement message is distributed can be performed by the mobile phone. When declared by the terminal 100, the mobile phone terminal 100 acquires the member information recorded in the data storage unit 154 in the IC chip 151 included in the mobile phone terminal 100, and based on the acquired member information. The HDD 1004 of the advertisement message DB server 401 is searched, an advertisement message associated with the group to which the member information belongs is acquired, and the acquired advertisement message is displayed on the mobile phone terminal 100. Thereby, only the advertising message associated with the group to which the member information stored in the mobile phone terminal 100 belongs can be displayed on the mobile phone terminal 100, that is, a receiver on the receiving side of the advertising message is required. Since only the advertisement message to be received can be received, the advertisement message can be efficiently distributed to the mobile phone terminal 100, and the effect of the advertisement message distribution can be enhanced.

[Second Embodiment]
Next, a second embodiment of the present invention will be described with reference to FIGS. Note that the same parts as those of the second embodiment described above are denoted by the same reference numerals and description thereof is also omitted.

  In the first embodiment, a coupon is downloaded by accessing the WEB site (WEB page) of the WEB server 500 of the company or sponsor company. In the present embodiment, point subtraction / coupon acquisition is performed without connecting to the WEB site.

  In the present embodiment, as applications stored in application section 152, an application for using mobile phone terminal 100 as a prepaid card, an application for receiving an advertisement message from advertisement distribution system 400, and a mobile phone base station An application for exchanging points is stored in addition to an application that is a general WEB browser for browsing a WEB page described by portable HTML distributed by Internet communication via 200.

  Moreover, in this Embodiment, member DB server 402 memorize | stores point exchange coupon information other than member information. FIG. 14 is a schematic diagram illustrating an example of point exchange coupon information stored in the member DB server 402. As point exchange coupon information, the exchangeable coupon is matched for every point.

  Here, FIG. 15 is a sequence diagram showing a flow of information acquisition from the member DB server 402. As shown in FIG. 15, when the advertisement message M displayed on the display unit 104 of the mobile phone terminal 100 is selected and operated by the input unit 105 (operation unit), the application controller unit 153 is stored in the application unit 152. Starts an application for exchanging existing points. When an application for exchanging points is activated, the application controller unit 153 displays a “point exchange number designation screen” as shown in FIG. 16 on the display unit 104 of the mobile phone terminal 100. When the “exchange point number” is selected and operated by the input unit 105, the application controller unit 153 notifies the member DB server 402 of the “exchange point number” to search for exchangeable coupons (step S31: search means). ). Thereafter, when the application controller unit 153 acquires the “exchangeable coupon list” from the member DB server 402, the application controller unit 153 displays a “exchangeable coupon list screen” as shown in FIG. 17 on the display unit 104 of the mobile phone terminal 100. (Step S32: Display means). When the “exchange coupon” is selected and operated by the input unit 105, the application controller unit 153 notifies the member DB server 402 of the “exchange coupon” and requests the point subtraction corresponding to the “exchange coupon”. (Step S33). Thereafter, when the application controller unit 153 acquires “coupon information” and “point subtraction result” from the member DB server 402 (step S34), the application controller unit 153 displays a “coupon screen” on the display unit 104 of the mobile phone terminal 100 (step S35). ). FIG. 18 is an example of a coupon screen displayed on the display unit 104 of the mobile phone terminal 100. The coupon screen is a coupon corresponding to the “coupon to be exchanged” selected in the “exchangeable coupon list screen” of FIG. As shown in FIG. 10, when the number of points before the coupon exchange is “980 points” on the “confirm point number” screen, the coupon shown in FIG. 18 is “100 points”. Based on the “subtraction result”, the point number is “880 points” on the “confirm point number” screen after the coupon exchange shown in FIG.

  Such a “coupon screen” is stored in the memory 161 of the mobile phone module 160 or the data storage unit 154 of the IC chip 151 (step S35). When the “coupon screen” is recorded in the data storage unit 154 of the IC chip 151, when the mobile phone terminal 100 is held over the product sales system 300, a radio wave for proximity non-contact communication transmitted from the product sales system 300 is received. The application controller unit 153 reads out the “coupon screen” and displays it on the display unit 104 of the mobile phone terminal 100 (step S36). When the “coupon screen” is recorded in the memory 161 of the mobile phone module 160, the application controller unit 153 follows the selection by the predetermined input unit 105 and stores the “coupon screen” stored in the data storage unit 154 of the IC chip 151. "Screen" is read out and displayed on the display unit 104 of the mobile phone terminal 100 (step S36).

(Modification)
In each of the above-described embodiments, an example of a mobile phone terminal incorporating an IC chip 151 has been described. On the other hand, the mobile phone terminal may be configured to be mounted with a removable SIM (Subscriber Identity Module) equipped with an IC chip to realize the same function as described above.

  FIG. 20 is a front view showing a modification of the schematic configuration of the mobile phone terminal 100. As shown in FIG. 20, a mobile phone terminal 100 can be detachably mounted with a SIM (Subscriber Identity Module) 150, which is a small portable device (IC card) having a contact and non-contact communication function. When the SIM 150 is mounted, the non-contact communication terminal provided on the IC chip 151 of the SIM 150 is connected directly or indirectly to the end portions A1 and A2 of the non-contact communication antenna 103. ing.

  The non-contact communication antenna 103 can be wired around the inside of the casing 101 of the mobile phone terminal 100 as shown in FIG. 20 or around the mounting portion of the SIM 150. The end portions A1 and A2 of the non-contact communication antenna 103 can be used by being connected to the non-contact communication terminal of the SIM 150. The non-contact communication terminals of the SIM 150 are, for example, C4 and C8 terminals that are RFU terminals of the contact terminal plate of the SIM 150.

  Here, FIG. 21 is a block diagram showing a modification of the functional configuration of the mobile phone terminal 100. As shown in FIG. 21, the mobile phone terminal 100 includes a SIM 150 that functions as a wireless module, a mobile phone module 160 that performs a mobile phone function, a display unit 104, an input unit 105, and a non-contact communication antenna 103. And are provided. The mobile phone module 160 includes a memory 161 that stores various data.

  The IC chip 151 of the SIM 150 built in the mobile phone terminal 100 includes an application unit 152 that stores an application executed by proximity contactless communication, an application controller unit 153 that controls execution of the application unit 152, and an application unit. A data storage unit 154 that stores various types of data used when executing the application stored in 152 is provided. The data storage unit 154 of the SIM 150 stores a member number 154a that is member information.

It is explanatory drawing which shows the outline | summary of the system concerning 1st Embodiment. It is a module block diagram of a personal computer. It is a schematic diagram which shows an example of an advertisement message. It is a schematic diagram which shows an example of a group. It is a schematic diagram which shows an example of member information. It is a sequence diagram which shows the flow of preparation of an advertisement message and a group. It is a front view which shows schematic structure of a mobile telephone terminal. It is a block diagram which shows the function structure of a mobile telephone terminal. It is a sequence diagram which shows the flow of advertisement message acquisition. It is a front view which shows the example of a display. It is a sequence diagram which shows the flow of acquisition of the information from a WEB site. It is a front view which shows an example of a WEB page. It is a front view which shows an example of a WEB page. It is a schematic diagram which shows an example of the point exchange coupon information concerning the 2nd Embodiment of this invention. It is a sequence diagram which shows the flow of acquisition of the information from a member DB server. It is a front view which shows the example of a display. It is a front view which shows the example of a display. It is a front view which shows an example of a coupon screen. It is a front view which shows the example of a display after coupon exchange. It is a front view which shows the modification of schematic structure of a mobile telephone terminal. It is a block diagram which shows the modification of a function structure of a mobile telephone terminal.

Explanation of symbols

DESCRIPTION OF SYMBOLS 100 Portable terminal 151 IC chip 150 Portable device 401 Information processing apparatus

Claims (8)

An information processing apparatus comprising message storage means for storing attribute information to be distributed for the message in association with the message;
When message acquisition declaration means for declaring acquisition of the message stored in the message storage means, member information storage means for storing member information, and acquisition of the message by the message acquisition declaration means Obtaining the member information recorded in the member information storage means, searching the message storage means based on the member information obtained by the obtaining means, and adding the attribute information to which the member information belongs to A portable terminal comprising: message acquisition means for acquiring the associated message; and message display means for displaying the message acquired by the advertisement message acquisition means;
A message display system comprising: Message creation means for creating the message to be stored in the message storage means;
Member information storage means for storing the member information;
A group that searches the member information stored in the member information storage unit according to the condition of the message delivery target created by the message creating unit, and associates the message with the attribute information of the member information that meets the condition Creating means;
The message display system according to claim 1, further comprising: The message storage means associates the message with the attribute information to be distributed and stores a URL (Uniform Resource Locator) in association with the message,
The message acquisition unit searches the message storage unit based on the member information acquired by the acquisition unit, acquires the message and the URL associated with the attribute information to which the member information belongs,
The message display means displays the message acquired by the advertisement message acquisition means and associates the URL with the displayed message.
The message display system according to claim 2, wherein: An operation means for selecting and operating the displayed message;
Access means for accessing a WEB site corresponding to the URL associated with the message selected and operated by the operation means;
WEB display means for displaying a WEB page of the WEB site accessed by the access means;
The message display system according to claim 3, further comprising: An operation means for selecting and operating the displayed message;
When the message is selected and operated by the operation means, search means for searching the member information stored in the member information storage means based on the member information acquired by the acquisition means;
Display means for displaying information related to the member information searched by the search means;
The message display system according to claim 2, further comprising: Message acquisition declaring means for declaring acquisition of the message stored in the message storage means for storing the attribute information to be delivered for the message in association with the message;
Member information storage means in which member information is recorded;
An acquisition unit for acquiring the member information recorded in the member information storage unit when acquisition of the message is declared by the message acquisition declaration unit;
A message acquisition unit that searches the message storage unit based on the member information acquired by the acquisition unit and acquires the message associated with the attribute information to which the member information belongs;
Message display means for displaying the message acquired by the advertisement message acquisition means;
A portable terminal comprising: A message acquisition declaration function for declaring acquisition of the message stored in message storage means for storing attribute information to be distributed for the message in association with the message;
When the message acquisition declaration function is declared to acquire the message, an acquisition function for acquiring member information stored in the member information storage means;
A message acquisition function for searching the message storage means based on the member information acquired by the acquisition function and acquiring the message associated with the attribute information to which the member information belongs;
A message display function for displaying a message acquired by the advertising message acquisition means;
A program that causes a computer to execute. A message acquisition declaration function for declaring acquisition of the message stored in message storage means for storing attribute information to be distributed for the message in association with the message;
When the message acquisition declaration function is declared to acquire the message, an acquisition function for acquiring member information stored in the member information storage means;
A message acquisition function for searching the message storage means based on the member information acquired by the acquisition function and acquiring the message associated with the attribute information to which the member information belongs;
A message display function for displaying a message acquired by the advertising message acquisition means;
An IC chip storing a program for causing a computer to execute
A portable device characterized by that.

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