JP2003228674A - Method for supplying advertisement publicizing information associated with merchandise in stock - Google Patents
Method for supplying advertisement publicizing information associated with merchandise in stockInfo
- Publication number
- JP2003228674A JP2003228674A JP2002062673A JP2002062673A JP2003228674A JP 2003228674 A JP2003228674 A JP 2003228674A JP 2002062673 A JP2002062673 A JP 2002062673A JP 2002062673 A JP2002062673 A JP 2002062673A JP 2003228674 A JP2003228674 A JP 2003228674A
- Authority
- JP
- Japan
- Prior art keywords
- stock
- advertisement
- merchandise
- information associated
- information
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Landscapes
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
Description
【発明の詳細な説明】
【0001】
【発明の属する技術分野】本発明は“ビジネス方法の発
明”の分野に属し、広告の供給方法に関する
【0002】
【従来の技術】従来の技術としては、人間が適宜更新し
た在庫商品関連情報を広告に掲載し、コンピューターネ
ットワークを介して配信する方法が価格.comのウェ
ブサイトで知られていた。
【0003】
【発明が解決しようとする課題】コンピューターネット
ワークを介して配信する広告に在庫商品関連情報を掲載
する場合、従来の技術では在庫商品関連情報を自動収集
する手段がなく、人間による更新に頼っていた。
【0004】本発明は、最新でしかもより詳しい在庫商
品関連情報を“コンピューターネットワークを介して配
信する広告”に自動で載せる手段を提供することを目的
としている。
【0005】
【課題を解決するための手段】自動在庫把握手段が最新
の在庫商品関連情報の把握に努めると共に、その情報を
広告供給手段に自動で提供する。
【0006】
【発明の実施の形態】まず、店舗の在庫管理ソフトウェ
アが逐次在庫商品の残数・残重量・品質保持期限などの
データ(在庫商品関連情報)を把握し記憶する。広告配
信業者のサーバー(自動在庫把握手段)はインターネッ
トを利用してこの最新の在庫商品関連情報の収集に努
め、各店舗の在庫管理ソフトウェアから収集した情報を
データベースサーバーに記憶する。一方、インターネッ
トで広告配信業者のウェブサイトにアクセスしてくる広
告受給者に対しては、表示を希望する販売店及び商品を
特定する条件を入力させる。広告配信業者のサーバーは
その条件に該当する販売店における該当する商品の在庫
商品関連情報をデータベースサーバーから抽出すると共
に該当販売店の広告も抽出し、最終的にインターネット
を介して前記広告受給者に抽出した“在庫商品関連情
報”と“販売店の広告”を併せて配信(返答)する。
【0007】
【発明の効果】本発明により、広告受給者が最新でより
詳しい在庫商品関連情報を知れるようになる。結果とし
て広告受給者、販売店それぞれに以下に挙げる有利な効
果が得られる。
【0008】在庫のない店にわざわざ足を運ぶといっ
た無駄が避けられる(広告受給者)
【0009】在庫の状況を問い合わせる時間・労力が
不要になる(広告受給者)
【0010】在庫の問い合わせに応対する時間・労力
が大幅に軽減できる(販売店)Description: BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention belongs to the field of "invention of business method" and relates to a method of supplying advertisements. Price is the method of posting inventory-related information, which is updated by humans as appropriate, in advertisements and distributing it through computer networks. com website. [0003] In the case of listing inventory-related information in an advertisement distributed via a computer network, there is no means for automatically collecting inventory-related information in the prior art, and the information is updated by humans. I relied on it. [0004] It is an object of the present invention to provide a means for automatically placing the latest and more detailed inventory-related information in an "advertisement delivered via a computer network". [0005] The automatic stock grasping means works to grasp the latest stock product related information and automatically provides the information to the advertisement supply means. First, store inventory management software sequentially grasps and stores data (stock item related information) such as the remaining number, remaining weight, and quality retention period of stock items. The server of the advertisement distributor (automatic stock grasping means) strives to collect the latest stock item related information using the Internet, and stores the information collected from the stock management software of each store in the database server. On the other hand, the advertisement recipient who accesses the website of the advertisement distributor on the Internet is required to input a condition for specifying a store and a product desired to be displayed. The server of the advertisement distributor extracts from the database server the inventory-related information of the corresponding product in the store corresponding to the condition, and also extracts the advertisement of the corresponding store, and finally sends the advertisement receiver via the Internet to the advertisement receiver. The extracted “stock item related information” and the “advertisement of the store” are distributed (responded) together. According to the present invention, the advertisement recipient can be informed of the latest and more detailed information related to stocked goods. As a result, the following advantageous effects can be obtained for each of the advertisement recipient and the store. [0008] The waste of having to go to a store that has no inventory can be avoided (advertisement recipient). [0009] The time and effort required to inquire about the status of inventory is eliminated (advertisement recipient). Time and labor can be greatly reduced (dealers)
Claims (1)
報の把握に努めると共にその情報を記憶し、“コンピュ
ーターネットワーク経由で得た広告受給者の要求”に応
じて前記自動在庫把握手段から必要な在庫商品関連情報
を情報抽出手段が抽出し、抽出した情報を前記コンピュ
ーターネットワークを介して前記広告受給者に配信する
広告の供給方法Claims: 1. An automatic stock grasping means strives to grasp the latest stock-related information, stores the information, and responds to the "request of an advertisement recipient obtained via a computer network". An advertisement supply method in which information extraction means extracts necessary inventory-related information from automatic inventory grasping means and distributes the extracted information to the advertisement recipient via the computer network.
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
JP2002062673A JP2003228674A (en) | 2002-02-01 | 2002-02-01 | Method for supplying advertisement publicizing information associated with merchandise in stock |
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
JP2002062673A JP2003228674A (en) | 2002-02-01 | 2002-02-01 | Method for supplying advertisement publicizing information associated with merchandise in stock |
Publications (1)
Publication Number | Publication Date |
---|---|
JP2003228674A true JP2003228674A (en) | 2003-08-15 |
Family
ID=27751214
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
JP2002062673A Pending JP2003228674A (en) | 2002-02-01 | 2002-02-01 | Method for supplying advertisement publicizing information associated with merchandise in stock |
Country Status (1)
Country | Link |
---|---|
JP (1) | JP2003228674A (en) |
Cited By (2)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
JP2009003840A (en) * | 2007-06-25 | 2009-01-08 | Rakuten Inc | Information providing device and method, program, and information providing system |
JP2011528822A (en) * | 2008-07-18 | 2011-11-24 | マイクロソフト コーポレーション | Request-driven advertising |
-
2002
- 2002-02-01 JP JP2002062673A patent/JP2003228674A/en active Pending
Cited By (2)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
JP2009003840A (en) * | 2007-06-25 | 2009-01-08 | Rakuten Inc | Information providing device and method, program, and information providing system |
JP2011528822A (en) * | 2008-07-18 | 2011-11-24 | マイクロソフト コーポレーション | Request-driven advertising |
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