JP2003076375A - Method, device, and program for providing site utilizing content - Google Patents

Abstract

PROBLEM TO BE SOLVED: To increase accesses to a web site from users. SOLUTION: A site management device 10 discloses MIDI (musical instrument digital interface) data of a musical piece, which has been generated by a user, through the web site on the basis of a contract with a management group for managing copyright of the musical piece. Each user can download and utilize the disclosed MIDI data without pay. The site management device 10 collects the use condition of the web site into use data 16 and reports it to the management group. A maker which sells a sound source for reproducing the MIDI data pays the charge for advertisement to put a banner advertisement in the web site. A site manager pays the charge for license from the charge for advertisement to the management group.

Description

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a site providing method, a providing apparatus and a providing method for providing a site for allowing a user to use music data and various other contents.

[0002]

2. Description of the Related Art Conventionally, various data formats have been used for communication and recording of music data. Of these, the most widely used data format is MIDI (Mu
sicalInstrument Digital Interface) is known. Data created according to this MIDI standard
It is called MIDI data.

It is assumed that a user, who is not the author, converts a piece of music into MIDI data. Then, when the user intends to use the MIDI data beyond the scope of private use, the user must obtain a license from the author in advance. However, at present, many authors have copyright trust agreements with management organizations that manage copyrights. In this case,
The user must obtain the license from the management organization, not from the author. Usually, the management organization gives a license to this user on condition that the user pays the license fee.

For example, if a user creates MIDI data for a song and publishes the MIDI data through a website on the Internet without obtaining permission from the copyright holder of the song, the action is as follows. It violates the public transmission right of the copyright holder. Even if the user publishes the created MIDI data on the website free of charge, a license from the copyright holder is still required.

[0005]

However, it is troublesome not only for the user but also for the management organization that it is necessary for the user to individually obtain a license each time the created MIDI data is disclosed. This is an unfavorable procedure. In addition, considering the required license fee, the user is forced to restrict the disclosure of MIDI data through the website. If the disclosure of MIDI data is restricted in this way, the website becomes unattractive to the user.

[0006] Therefore, a site providing method capable of increasing access from a user to a website,
It is an object of the present invention to realize the providing device and the providing program.

[0007]

In order to solve the above problems, the present invention adopts the following configurations.

That is, the content utilization site providing method of the present invention is characterized by causing a server computer connectable to client computers of a plurality of users to execute the following procedure. In these procedures, users who have content that requires a license from the right holder for use beyond the scope of private use are requested by users who have no right to use the content and wish to send this content. In this case, the acquisition procedure for acquiring this content, the retention procedure for retaining the acquired content in a state in which it can be transmitted to the user in response to a request from each user, and the content acquired in the acquisition procedure A creation procedure for creating usage data including the information shown and the number of requests from the user for the content, and the usage data created by the creation procedure are obtained from the right holder or the usage permission of the content. It consists of at least a notification procedure for notifying the vendor who provides the necessary license fee. The usage data is notified to at least one of the right holder and the trader.

With such a configuration, the vendor such as the manufacturer provides the license fee. Therefore, the operator of the site providing apparatus, based on the license obtained from the management organization by paying the license fee, The content transmitted from the user can be published on the content utilization site. Therefore, the user can publish the content to the content use site and use the published content free of charge. The content may be various data such as music, photographs, movies, programs, and the like. Also, this content is
The user manages music that is managed by the management organization as the right holder.
It may be data recorded as IDI or another data format.

The content utilization site providing method of the present invention is based on a request from a trader who wants to pay an advertisement fee and issue an advertisement to a server computer connectable to client computers of a plurality of users. A method of providing a content usage site for transmitting data including an advertisement to a user in response to a request from the user, wherein when the number of requests from the user made in a unit period increases, The server computer is caused to execute a procedure of providing a service to the server computer.

With such a configuration, the advertisement fee decreases as the number of requests from the user increases. Therefore, in order to increase the number of requests from the user, the trader has various types of content usage sites and users. Will provide information. Therefore, the content use site becomes attractive to the user. The request may be a request from a browser or may be a request by e-mail or the like.

[0012]

DETAILED DESCRIPTION OF THE INVENTION A site providing apparatus according to an embodiment of the present invention will be described below with reference to the drawings.

<System Configuration> As shown in FIG.
This site providing device 10 is
It can be connected to the client devices 20 of a plurality of users, and is also connected to the management organization side device 30 and the plurality of maker side devices 40, respectively.

The client device 20 is composed of a personal computer, a workstation, etc.,
It has a storage device in which a WWW (World Wide Web) browser program is installed. On the other hand, the site providing device 10, the management group side device 30, and each maker side device 4
Each of 0s is composed of a computer such as a workstation or a mainframe. The operator of the site providing device 10 (hereinafter referred to as the site operator) may be an Internet service provider or a non-profit organization composed of a plurality of users. And this site providing device 10 is
Provide a content usage site, which is a website for using data.

The management group device 30 is operated by a management group that manages the copyright of music. This management organization has a copyright trust agreement with the author of the song, and grants a license for the song to those who wish to use the song, subject to payment of the license fee. This management organization is equivalent to the right holder.

Note that this management organization has a collective contract with the site operator regarding the use of a plurality of songs. This collective agreement stipulates that the site operator obtains a license for a specified number of songs under the control of the management organization, provided that the site operator pays a predetermined license fee to the management organization. is doing. Specifically, when the user creates MIDI data of a piece of music under the control of the management organization, the site operator can publish the MIDI data using the site providing device 10. However, the release must be done within the range not exceeding the predetermined number (the number of songs) specified in the collective contract.

The maker device 40 is operated by a maker that manufactures and sells a sound source for reproducing MIDI data. The manufacturer pays the advertisement fee to the site operator on condition that the advertisement is posted on the content usage site. And, the site operator, from this advertisement fee,
Spending the license fee that should be paid to the management organization.

The site providing device 10 will be further described below. In the storage device of the site providing device 10, as schematically shown in FIG. 2, a site providing program 11, web data 12, a user table 13, and M.
IDI data table 14, download table 1
5, first usage data 16 and second usage data 17
Is stored. Site provision program 11 is W
It has a WW server program module and various server-side program modules. The site providing program 11 provides the content use site by using the HTML data and the web data 12 described in a script language or the like.

FIG. 3 is a schematic diagram showing the data format of the user table 13. This user table 13 is shown in FIG.
It has a large number of records of the format shown in. The record in this user table 13 is “User I
Each field of "D", "password", and "user attribute information" is provided.

The "user ID" field stores the user ID uniquely assigned to each user. In the "password" field, a password corresponding to the user ID and predetermined by the user is stored. In the "user attribute information" field, various kinds of information regarding the user such as the user's contact information are stored.

<MIDI Data Transmission / Reception Processing> FIG. 4 is a flowchart showing MIDI data transmission / reception processing by the site providing program 11. The process of the flowchart of FIG. 4 is started by the user operating the client device 20 to connect to the site providing device 10. The user can upload the MIDI data created by himself / herself through this MIDI data transmission / reception process. Then, another user can download the uploaded MIDI data by this MIDI data transmission / reception process.

In the first S001, the site providing device 10
Displays an authentication screen on the monitor of the client device 20. FIG. 5 is a schematic diagram showing this authentication screen. The user inputs the user ID and password in the “user ID” and “password” fields on the authentication screen displayed on the monitor of the client device 20, respectively. Then, the site providing device 10 acquires the user ID and password input by the user from the client device 20, and then refers to the user table 13 (FIG. 3) based on the acquired user ID and includes the user ID. Specify the record.

In next step S002, the site providing device 10
Terminates the process if the record in the user table 13 cannot be specified in S001. On the other hand, when the site providing apparatus 10 can specify the record in S001, the site providing apparatus 10 determines whether the information stored in the “password” field of the specified record and the password acquired in S001 match. If the site providing device 10 determines that the passwords match, the site providing device 10 determines that the authentication has been properly performed, and the process is performed in S003.
If there is no match, the process ends.

In S003, the site providing device 10 displays a menu screen on the monitor of the client device 20. As shown in FIG. 6, this menu screen has
Buttons for "upload" and "list of data" and banner advertisements of the manufacturer are displayed.

In next step S004, the site providing device 10
Waits for the occurrence of various events based on user operations. It should be noted that when the user clicks a desired one of the buttons displayed on the menu screen of FIG. 6 with the pointing device, the site providing apparatus 10 acquires the event generated by the operation.

In next step S005, the site providing device 10
Branches the process according to the content of the event acquired in S004. If this event is generated by pressing the "Upload" button in Fig. 6,
The process proceeds to S006, and if it is generated by pressing the "Data list" button in FIG. 6, the process is S0.
Go to 08.

In S006, the site providing device 10 displays the upload screen of FIG. 7 on the monitor of the client device 20. On this upload screen, the banner advertisement of the manufacturer is displayed. In addition, the user ID acquired in S001 is displayed in the "registrant" column on this upload screen. Further, in this upload screen, text boxes of "song name", "artist", "composer", "lyricist", and "file name" are displayed. Then, the user inputs the song title, artist, composer, and lyricist of the musical composition, which is the basis of the MIDI data created by the user, in the corresponding text box. Further, the user inputs the file name of the MIDI data created by himself / herself in the corresponding text box.

Further, the upload screen shown in FIG.
The "Compatible sound source" check box and the "Used device name" and "Device number" text boxes are displayed. Then, the user selects a sound source suitable for playing the MIDI data created by himself from the check boxes of “GS system”, “XG system”, “GM1” and “GM2” displayed as the corresponding sound sources. Check what is shown. It should be noted that the user checks the “other” check box if there is no corresponding sound source displayed. Further, the user inputs the device name and the device number of the sound source used to create the MIDI data in the text boxes of “device name” and “device number”, respectively. The information selected from the above "corresponding sound source", "used device name" and "device number" corresponds to the device information.

Then, the user clicks the "upload" button displayed in FIG. Then, the site providing device 10 sends the contents entered in the above text boxes and check boxes and the MIDI data indicated by the “file name” in FIG. 7 to the client device 2
Get from 0.

In the next step S007, the site providing device 10
Displays the upload completion screen of FIG. 8 on the monitor of the client device 20. On the upload completion screen, a banner advertisement of the manufacturer, a message to the user who uploaded the message, and a "return" button are displayed. When the "return" button is clicked, the site providing device 10 returns the process to S003. It should be noted that the site operator inspects the input contents and MIDI data on the screen of FIG. 7 acquired in S006. Then, the site operator operates the site providing device 10 to make up for any missing items to be input, and to add the MID.
The MIDI data table 14 is searched for the music code that is the code in the management organization of the music that is the basis of the I data.
Create a new record for.

FIG. 9 is a schematic diagram showing the data format of a record in the MIDI data table 14. This M
The records in the IDI data table 14 include a “data ID” uniquely given at the time of creation, an “upload date” indicating the date and time of creation, an “uploader” which is the user ID acquired in S001, and a site operator. It includes the "music code" that was identified by research. Further, the records of the MIDI data table 14 are the “song name”, “artist”,
It includes "composer", "lyricist", "device name" and "device number". In the field of “corresponding sound source”, “GS system”, “XG system”,
Among the check boxes of “GM1”, “GM2”, and “others”, the code indicating the check box of the user is stored.

On the other hand, in S008, since the data list is selected by the user, the site providing apparatus 10 determines that the MID
The data list screen of FIG. 10 is created based on the I data table 14 (FIG. 9) and is displayed on the monitor of the client device 20. Note that a banner advertisement of the manufacturer is displayed on this data list screen. In addition, each line of FIG. 10 corresponds to each record of the MIDI data table 14.
It corresponds respectively. “Data ID”, “User ID”, “Song name”, “Artist”, “Composer”,
Information acquired from the corresponding fields of the MIDI data table 14 is displayed in the "lyricist" and the "corresponding sound source". However, in the “registration date” of FIG. 10, only the information of the date extracted from the “upload date” of the MIDI data table 14 is displayed.

Further, in FIG. 10, "data ID input",
"Device name" and "Device number" text boxes,
Also, a "download" button is displayed. Then, while looking at this data list screen, the user sets the data ID of the desired MIDI data to “Data I
Input in the "D input" text box. Furthermore, the user inputs the device name and the device number of the sound source used to reproduce the MIDI data in the text boxes of “used device name” and “device number” in FIG. 10, respectively. Then, when the user clicks the “download” button in FIG. 10, the site providing device 10 acquires the data ID, the device name used, and the device number respectively entered in each text box. Then, the site providing device 10
Refers to the MIDI data table 14 (FIG. 9) and specifies the record including the acquired data ID.

In the next step S009, the site providing device 10
Creates the download screen of FIG. 11 based on the record specified in S008 in the MIDI data table 14 and displays it on the monitor of the client device 20.
On this download screen, a banner advertisement of the manufacturer is displayed.

The "data ID" shown in FIG. 11 includes
The data ID acquired in S008 is displayed.
Then, in the "registrant" of FIG. 11, the "uploader (user ID)" of the record specified in S008 in the MIDI data table 14 is displayed. In addition, “song name”, “artist”, “composer”, “lyricist”, and “corresponding sound source” in FIG. 11 are respectively acquired from the corresponding fields in the record specified in S008 of the MIDI data table 14. Information is being displayed.

Further, in FIG. 11, a "download" button is displayed. Then, when the user clicks the “download” button, the site providing device 10 transmits the MIDI data associated with the “data ID” displayed in FIG. 11 to the client device 20 of the user.

In the next S010, the site providing device 10
Adds a new record to the download table 15 and returns the process to S003. FIG. 12 is a schematic diagram showing the record format of the download table 15. The record of this download table 15 is “Data I
It includes fields of "D", "downloader", "download date", "device name used" and "device number". The “data ID” stores the data ID acquired in S008. "Downloader" has S00
The user ID acquired in 1 is stored. The “date and time of download” stores the date and time when the record was created. "Device name" and "device number"
The device name and the device number acquired in S008 are stored in the table.

As described above, when the user creates and uploads MIDI data by the MIDI data transmission / reception processing shown in FIG. 4, the MIDI data table 14
A new record is added to (FIG. 9). The site providing device 10 monitors the number of records in the MIDI data table 14 so as not to exceed the predetermined number (the number of songs) specified in the collective contract. When the number of records to be added exceeds the predetermined number, the site providing device 10 refers to the “upload date and time” of each record in the MIDI data table 14 and deletes the record having the oldest upload date and time. This prevents the number of records from exceeding a predetermined number. However, MID
The record deleted from the I data table 14 may be stored in another table (not shown).

When the user downloads the MIDI data by this MIDI data transmission / reception process, a new record is added to the download table 15 (FIG. 12).

<Aggregation process> MID created as described above
I data table 14 and download table 15
On the basis of the above, the site management device 10 executes the aggregation processing once a month for the aggregation target month (aggregation month).
Usage data 16 and second usage data 17 are created. Hereinafter, this aggregation processing will be described with reference to FIG.

In the first step S101, the site management device 10
Creates the first usage data 16 schematically shown in FIG. 14 with reference to the MIDI data table 14 and the download table 15. Specifically, the site management device 10 refers to the MIDI data table 14 (FIG. 9), and from the records, "data ID", "music code", "song name", "artist", "composer". And "lyricist" are extracted respectively and these are used data 1
6 in the corresponding field. Further, the site management device 10 refers to the download table 15 (FIG. 12) based on the “data ID”, and the “data I”
The number of records including "D" is counted. Then, the site management apparatus 10 sets the counted number of records as the “download number” related to the “data ID” of the usage data 16. These processes are performed on all the records in the MIDI data table 14.

At the next step S102, the site management device 10
Transmits the first usage data 16 created in S101 to the management group side device 30. The first usage data 16 may be transmitted by encrypted electronic mail.

In the next S103, the site management device 10
Creates the second usage data 17 schematically shown in FIG. 15 with reference to the MIDI data table 14 and the download table 15. Specifically, the site management device 10 refers to the MIDI data table 14 (FIG. 9), and from the records, "data ID", "music code", "song name", "artist", "composer". , “Songwriter”, “Corresponding sound source”, “Used device name” and “Device number” are respectively extracted and stored in corresponding fields of the usage data 17. Further, the site management apparatus 10 refers to the download table 15 (FIG. 12) based on the “data ID” and counts the number of records including this “data ID”. Then, the site management device 10 uses the counted number of records as the usage data 1
It is assumed that the “download number” related to the “data ID” of 7. These processes are performed on all the records in the MIDI data table 14.

In the next S104, the site management device 10
Transmits the second usage data 17 created in S103 to each maker side device 40, respectively. The second usage data 17 may be transmitted by an encrypted electronic mail.

<Modification> Immediately after the above-mentioned totalizing process, the process of the flowchart of FIG. 16 may be further executed. Note that, for the processing of this modification, the storage table of the site management device 10 stores the correspondence table 18 schematically shown in FIG. 17 in advance. This correspondence table 1
Reference numeral 8 associates each "maker" with the "device name" of the sound source sold by the maker.

In the first step S201 after the start of the flowchart of FIG. 16, the site providing apparatus 10 calculates the number of uploads and the number of downloads of the sound source for each device, and creates the device-specific data 19 schematically shown in FIG. To do.
Specifically, the site providing device 10 refers to all the records in the MIDI data table 14 (FIG. 9), and if the upload date and time is within the relevant aggregation month, corresponds to the “used device name”. Counted as the number of uploaded uploads. Then, as shown in FIG. 18, the site providing device 10 acquires the corresponding “upload count” for each “device name”. Furthermore, the site providing device 10
Refers to all the records in the download table 15 (FIG. 12), and when the download date and time falls within the total month, it counts as the number of downloads corresponding to the “used device name”. Then, as shown in FIG. 18, the site providing device 10 acquires the corresponding “download number” for each “device name”.

At the next step S202, the site providing device 10
Calculates the total number of uploads and the total number of downloads for each manufacturer based on the device-specific data 19 created in S201, and the manufacturer-specific total number data R schematically shown in FIG.
1 is created. That is, the site providing device 10 refers to the device-specific data 19 (FIG. 18) and refers to each manufacturer (company A, company B).
"The number of uploads" and "the number of downloads" corresponding to the "device name" manufactured by the manufacturer
Are totaled, and as shown in FIG. 19, the "total number of uploads" and the "total number of downloads" of the manufacturer are acquired.

In the next S203, the site providing device 10
Is the total number data R1 for each manufacturer created in S202 and the total number data R for each manufacturer created in the previous (one month ago) aggregation.
20 and the manufacturer's increase number data R2 schematically shown in FIG. 20 are created. Specifically, the site providing device 10 uses the previous and current total data R1 by manufacturer.
20, the “upload increase count” shown in FIG. 20 is calculated by subtracting the previous upload total count from the current upload total count for each manufacturer. Similarly, the site providing device 10 subtracts the previous total download count from the total total download count for each maker, and then, as shown in FIG.
Calculate the "download increase number" shown in.

In the next S204, the site providing device 10
The device-specific data 19 created in S201, the maker-specific total number data R1 created in S202, and the maker-specific increase number data R2 created in S203 are used by each maker-side device 40.
Send to. The person in charge of each maker can not only know the data about the company, but also the data about the other company.

Further, the site providing device 10 is the same as that shown in FIG.
After executing the processing of the flowchart of FIG. 6, the processing of the flowchart of FIG. 21 is executed. This process is individually executed for each maker to determine the advertisement fee of the maker.

In the first step S301, the site providing device 10
Refers to the “upload increase number” (N1) and the “download increase number” (N2) in the manufacturer-specific increase number data R2 (FIG. 20).

In the next step S302, the site providing device 10
Is the increased upload count (N1) referenced in S301,
If the download increase number (N2) is positive, the process proceeds to S303, and otherwise the process branches to S304.

In S303, the site providing apparatus 10 gives a privilege to the maker because both uploads and downloads related to the maker are increasing. That is, the site providing device 10 calculates the privilege amount β corresponding to the amount to be returned to the maker based on the following formula (1) β = (N1 + N2) × coefficient (1). The coefficient is set in advance. The process proceeds to S305.

On the other hand, in S304, the site providing device 10
Determines the privilege amount β for the manufacturer as β = 0. The process proceeds to S305.

In S305, the site providing apparatus 10 determines the advertisement fee α of the maker for the next month and ends the process.
Specifically, the site providing device 10 calculates based on the following equation (2) α (next month) = α (current month) −β. That is, the amount of money obtained by subtracting the privilege amount β from the advertisement charge for the current month of the manufacturer is determined as the advertisement charge for the next month. However, the manufacturer can use the above service (discount of the advertisement fee for the following month) based on this privilege amount β.
Instead of enjoying the service, other services may be selected.
Examples of this service are to post additional advertisements free of charge, so that the ad server that manages the advertisements determines the frequency of advertisements according to the value of β (so that the frequency increases as β increases). There are things to set. The maker can also accumulate the privilege amount β. The accumulated privilege amount is stored in the site providing device 10 and later returned to the manufacturer as various services.

The site providing apparatus 10 calculates the total amount of the advertising charges of all the makers after executing the processing of the flowchart of FIG. 21 for all the makers, and when the total amount is less than the license fee. , Site providing device 10
Displays a warning message on its monitor that the total advertising fee is less than the license fee.

Further, the site providing device 10 is the same as that shown in FIG.
After performing the processing of 1, the MIDI data table 14
Referring to (FIG. 9), the records of which the upload date is within the count month are counted, and the “uploader (user ID)” of the record is counted. Various services such as presenting tickets may be provided.

[0058]

According to the present invention configured as described above, it is possible to increase the access from the user to the website.

[Brief description of drawings]

FIG. 1 is a system configuration diagram of an embodiment of the present invention.

FIG. 2 is a schematic diagram showing a site providing device according to an embodiment of the present invention.

FIG. 3 is a schematic diagram showing a data format of a user table.

FIG. 4 is a flowchart of MIDI data transmission / reception processing.

FIG. 5 is a schematic diagram showing an authentication screen

FIG. 6 is a schematic diagram showing a menu screen.

[Figure 7] Schematic diagram showing the upload screen

[Figure 8] Schematic diagram showing the upload completion screen

FIG. 9 is a schematic diagram showing a data format of a MIDI data table.

FIG. 10 is a schematic diagram showing a data list screen.

FIG. 11 is a schematic diagram showing a download screen

FIG. 12 is a schematic diagram showing a data format of a download table.

FIG. 13 is a flowchart of the aggregation process.

FIG. 14 is a schematic diagram showing a format of first usage data.

FIG. 15 is a schematic diagram showing a format of second usage data.

FIG. 16 is a flowchart showing a process of a modified example.

FIG. 17 is a schematic diagram showing the data format of the correspondence table.

FIG. 18 is a schematic diagram showing the format of device-specific data.

FIG. 19 is a schematic diagram showing the format of total data by manufacturer.

FIG. 20 is a schematic diagram showing the format of increased number data by manufacturer.

FIG. 21 is a flowchart showing a process of a modified example.

[Explanation of symbols]

10 Site providing device 11 Site provision program 12 Web data 13 user table 14 MIDI data table 15 Download table 16 First usage data 17 Second usage data 20 client devices 30 Management group equipment 40 Manufacturer side device

   ─────────────────────────────────────────────────── ─── Continued front page    (72) Inventor Kazunari Hoshi             6 26-1 Minamioi, Shinagawa-ku, Tokyo Niff             Within T Co., Ltd. (72) Inventor Eiichi Nagahama             4-1, Kamiodanaka, Nakahara-ku, Kawasaki-shi, Kanagawa             No. 1 within Fujitsu Limited F-term (reference) 5D378 QQ01

Claims (8)

[Claims] 1. A method for providing a content use site, which is executed by a server computer connectable to client computers of a plurality of users, wherein content requiring a license by a right holder is required for use beyond the scope of private use. When a user who does not have the authority to use makes a request to send this content, the acquisition procedure for acquiring this content and the acquired content are requested according to the request from each user. A holding procedure for holding in a state where it can be transmitted to the user, information indicating the content acquired in the acquisition procedure, and
A creation procedure for creating usage data including the number of requests from the user regarding the content, and a license necessary for obtaining the usage rights created by the creation procedure from the right holder or the usage license of the content. A method of providing a content utilization site, characterized in that the server computer is caused to execute a notification procedure for notifying a provider of a fee. 2. The content utilization site providing method according to claim 1, wherein the content is data in which a copyrighted work managed by the right holder is described in a predetermined data format by the user. 3. The acquisition procedure acquires, together with the content, device information indicating a device for creating or using the content, and the notification procedure further includes the device information in the usage data. The method for providing a content utilization site according to claim 1 or 2. 4. Based on a request from a trader who wants to pay an advertisement fee and issue an advertisement to a server computer connectable to client computers of a plurality of users, data including the advertisement is sent from the user. In the method of providing a content usage site to be transmitted to the user in response to the request, the procedure for providing the service to the provider when the number of requests from the user made in a unit period increases, A method for providing a content use site, characterized by causing a server computer to execute the content use site. 5. A server computer that can be connected to client computers of a plurality of users, and a user who has content that requires a license from the right holder for use beyond the scope of private use without the authority of use. , When a request to send this content is made, an acquisition procedure for acquiring this content and a state in which the acquired content can be sent to the user in response to a request from each user A holding procedure for holding, a creation procedure for creating usage data including information indicating the content acquired in the acquisition procedure, and the number of requests from the user for the content, and a usage data created in the creation procedure. , Said right holder, or
A content use site characterized by comprising: a storage device storing a program for causing the server computer to execute a notification procedure for notifying a trader who provides a license fee necessary for obtaining a license to use the content. Providing device. 6. A server computer connectable to client computers of a plurality of users, and data containing the advertisement on the basis of a request from a trader who wants to pay an advertisement fee to the server computer to issue an advertisement. Is a content utilization site providing device having a storage device storing a program for transmitting to the user in response to a request from the user, wherein the program is the number of requests made by the user within a unit period. A content utilization site providing device, characterized in that the server computer is caused to execute a procedure of providing a service to the vendor when the number of services increases. 7. A content use site providing program executed by a server computer connectable to client computers of a plurality of users, the content requiring a license by a right holder for use beyond the scope of private use, When a user who does not have the authority to use makes a request to send this content, the acquisition procedure for acquiring this content and the acquired content are requested according to the request from each user. A holding procedure for holding in a state where it can be transmitted to the user, information indicating the content acquired in the acquisition procedure, and
A creation procedure for creating usage data including the number of requests from the user regarding the content, and a license necessary for obtaining the usage rights created by the creation procedure from the right holder or the usage license of the content. A content utilization site providing program for causing the server computer to execute a notification procedure for notifying a provider of a fee. 8. Based on a request from a trader who wants to pay an advertisement fee and issue an advertisement to a server computer connectable to client computers of a plurality of users, data including the advertisement is sent from the user. In the content usage site providing program to be transmitted to the user in response to the request, the procedure for providing the service to the vendor when the number of requests from the user made within the unit period increases, A content utilization site providing program characterized by being executed by a server computer.