JP2003067634A - Call charge discount system by cm utilizing portable telephone medium - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a new advertisement medium unlike conventional ones with which CM information is freely accessed at any preferred time for an advertiser, to realize mitigation of call charge for portable telephone for a user utilizing the portable telephone, to enable the user to use the portable telephone to freely select the available service and to realize distribution of visual information with an additional value by moving images and sounds. SOLUTION: First, in order to make a person desiring the utilization freely select and use the service, by three kinds of distribution methods which are a CM information selection type, a CM information distribution type by time bands (menu selection type) and the CM information distribution type by the time bands (telephone number identification type), the user can freely and easily select and utilize the service. Then, the CM information with the additional value by the moving images and the sounds by MPEG and JAVA (R) is distributed.

Description

Description: BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a communication service industry, an information distribution provider, and an advertising industry. 2. Description of the Related Art Several patents have already been filed for the technology relating to the present invention, in which a commercial is broadcast between the time a call is made and the time the call is received. Patent disclosure for general telephones 1988-94758 Patent disclosure for public telephones Heisei 3-283965 Patent disclosure for mobile phones, PHS and car phones
Hei 10-210192 In particular, the application for this application is mainly for mobile phones (mobile communication services).
210192 is particularly similar to this, but according to the contents of these applications, it is a method of distributing a CM to only a specific subscriber who has made a subscription contract in advance by a predetermined transmission method. In this case, many people who have a mobile phone cannot use this discount service freely when they want to use it, and because of the method of forcibly distributing commercials for a certain time after making a call, urgent use It is very troublesome when using the telephone. In addition, the degree of appeal to users through distribution only by voice is weak. For these reasons, it is a major factor that telephones have not been used as CM distribution media even at present. [0003] An advertiser has realized an unprecedented new advertising medium in which the user can freely access the CM information at any time. Mobile phone users will be able to reduce their mobile phone charges. Enable mobile phone users to freely choose to use this service. Realization of visual and value-added information distribution by video and audio. [0004] A user connects to an information distribution provider via a mobile phone via the Internet.
Use of CM information can be selected on the Web screen. Two types of means for receiving the selected CM information are described below. [0005] CM information selection type distribution method will be described with reference to FIGS. 1 and 2 of the accompanying drawings. Here, there is an advantage that the user can freely select a CM of interest from a genre. Allows the user to select service use. If you do not wish to use the service, you can use the telephone service at a normal rate. If you wish to use the service, connect to the CM information distribution provider via the Internet. Call the service provision screen from the menu (the connection method differs for each carrier). Choose a genre of interest from the service provision screen of and decide. , A moving image or sound obtained by compressing a CM of a genre selected by a CM providing provider using MPEG or the like is supplied for a certain period of time. After distribution is completed (can be canceled on the way), the phone number input screen is displayed, enter the phone number you want to call and call. You can get a call service with discount service at. Method of Distributing CM Information by Time Zone (Menu Selection Type) The method will be described with reference to FIGS. Here, the CM to be distributed can be changed according to the time zone. As a result, it is possible to provide a service without a difference in the number of viewers. Furthermore, the operation is simpler because the user does not have to make an annoying choice. Allows the user to select service use. If you do not wish to use the service, you can use the telephone service at a normal rate. If you wish to use the service, connect to the CM information distribution provider via the Internet. Call the service provision screen from the menu (the connection method differs for each carrier). Choose a CM distribution service and decide. In this manner, a moving image or sound obtained by automatically compressing a CM by MPEG or the like is supplied for a certain period of time. After the distribution is completed (can be canceled in the middle), the phone number input screen is displayed, enter the phone number you want to call and call. You can get a call service with discount service at. Method of Distributing CM Information by Time Zone (Telephone Number Identification Type) This will be described with reference to FIGS. Here, the CM to be distributed can be changed according to the time zone. As a result, it is possible to provide a service without a difference in the number of viewers. Furthermore, the operation is simpler because the user does not have to make an annoying choice. Allows the user to select service use. If you do not wish to use the service, you can use the telephone service at a normal rate. If you wish to use the service, add the identification number of several digits specified by the carrier to the beginning of the telephone number you want to call and send it. Automatically connects to the CM information distribution provider via the Internet. After the connection, a moving image or a sound obtained by automatically compressing a CM by MPEG or the like is supplied for a certain period of time. (Cancellation can be canceled midway), after the CM distribution is completed, automatically call the first entered phone number and then talk. You can get a call service with discount service at. [0008] After the end of the call, the service usage information is charged by the CM information distribution provider and reported to the communication carrier. The communication carrier discounts the billing amount up to a certain amount at the time of calling charge based on the usage billing information. FIG.
Reference [0009] The advertisement fee is collected from the advertiser by the CM information distribution provider or the advertising agency and paid to the carrier. Referring to FIG. 7, it is technically possible to realize the present invention 100%. In particular, the possibility of the next generation large-capacity and high-speed communication network is further increased. However, the development of software and hardware to make this possible is beyond the scope of the present invention because of the closed technology unique to carriers and manufacturers and the scale of their development. Moreover, the technology differs for each carrier. In other words, the scope of the present invention is that a company or the like provides its advertising and promotion activities using a communication medium called a telephone, and a user who uses the service watches and listens for a certain period of time to receive a service of discounting a call charge. It is a business model of the methodology up to the point where it can be made. Therefore, the embodiment is established by the participation of a communication carrier and a mobile phone maker. According to the present invention, a user of a telephone communication service can receive a contract or a call service at a low price. By providing this service, the telecommunications carriers will differentiate their service levels from telecommunications carriers of other companies and increase their market share. Offers unprecedented CM effects to advertisers through a new advertising medium that allows CM information users to access CM information on their own initiative and to freely use CM information anywhere with a mobile terminal it can. C by video and audio
M enables visual and high value-added information distribution.

BRIEF DESCRIPTION OF THE DRAWINGS FIG. 1 is a flowchart of a CM information selection type distribution method. FIG. 2 is a CM information selection type distribution method image screen. FIG. 3 is a time zone CM information distribution method (menu selection type).
Flowchart [Figure 4] CM information distribution method by time zone (menu selection type)
Image screen [Figure 5] CM information distribution method by time zone (phone number identification type)
Flow chart [Figure 6] CM information distribution method by time zone (phone number identification type)
Image screen [Figure 7] CM information distribution organization related diagram

──────────────────────────────────────────────────の Continued on the front page (51) Int.Cl. ⁷ Identification symbol FI Theme coat ゛ (Reference) H04M 11/00 302 H04M 11/00 302 15/00 15/00 GZ F term (Reference) 5K015 AB01 AD01 AE01 GA01 GA09 5K024 AA77 CC11 FF01 FF05 GG01 GG06 HH01 HH03 5K025 AA08 BB00 CC00 DD06 EE16 EE24 FF17 FF40 GG10 GG24 JJ10 JJ12 JJ18 5K101 KK02 KK16 LL12 MM07 NN02 NN18 NN21 NN21 NN21NN48

Claims (1)

Claims 1. A client, in cooperation with a communication company (carrier) and an information distribution provider, distributes a CM using a communication medium called a mobile phone. Pay to the side. There is a business model in which a user who uses the CM distribution service can receive a service of discounting a call charge from a communication carrier side by viewing the CM for a certain period of time. Of course, the business rights of the provider who distributes the CM information to the mobile phone and the business of the advertising agency business are also included in the claims. In addition, using next-generation high-speed communication technology, information distribution using video and audio similar to TV commercials,
It also includes a function that allows the user to freely select the use of the distribution service.