JP2003030516A - Commodity with reward application qualification and rewarding method and system therefor - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a commodity with reward application qualification and a rewarding method and a system therefor related with the commodity with reward application qualification for allowing a consumer to apply for a reward without bearing any labor or cost. SOLUTION: This rewarding system 10 is characterized in that it is provided with an invitation system equipped with a receiving means 11 for receiving an identifier for identifying each merchandise with reward application qualification transmitted from a communicating terminal 20 personal information for specifying the applicant and a storage means 12 for storing the identifier and the personal information and a lottery system 13 for drawing lots based on the identifier stored in the storage means 12 of the invitation system.

Description

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a new prize-qualifying product, a prize-winning method, and a prize-winning system.

[0002]

2. Description of the Related Art When a mark or a bar code printed or engraved on a part of the packaging of a product is pasted on a postcard or the like and sent, a product which is eligible for a prize is offered which provides a variety of benefits to consumers by lottery. It is turning. The provider of such a product with a prize application qualification extracts the winning postcard from the application postcard to determine the winner, and gives the corresponding profit to the winner. However, this prize method
This will make it difficult for applicants to bear the trouble of sending barcodes and the like on postcards and the cost of purchasing postcards.If the winning probability is low, it will discourage consumers from applying and expect sales of products with prize application qualifications. The result will be contrary to.

[0003]

SUMMARY OF THE INVENTION An object of the present invention is to allow a consumer to apply for a prize without having to pay the trouble and expense, and a prize-qualifying product, and a prize-winning method and prize relating to the prize-qualifying product. It is to provide a system.

Another object of the present invention is to provide a prize prize qualifying product and a prize prize system in which the prize provider can reduce the labor and time required for organizing the application postcards, the space for storing the postcards, etc. and realize a low cost. Is to provide.

A further object of the present invention is to provide a prize system capable of collecting personal information of consumers who have applied and always confirming the application status.

[0006]

The product with a prize application qualification of the present invention may be a target for lottery of the prize by giving a purchaser of the product a predetermined application qualification for a prize as an additional profit. It is characterized in that an identifier for identifying individual products is attached.

The identifier includes numbers, national characters, symbols, figures, and other shapes that can be input from a communication terminal.
As a method of attaching an identifier to a product, a label with the identifier is attached to the exterior of the product or the identifier is engraved. Alternatively, a piece of paper with an identifier may be inserted in the package of the product, a product with the identifier in the instruction manual of the prize competition may be attached to the product, or distributed together with the product. The identifier is attached to the product in a manner that can be recognized by the consumer. It is possible to apply for a prize with this identifier as one unit, and a lottery is drawn for all the applied identifiers. Since each identifier corresponds to each applicant, when the selected identifier is determined, the winner is also determined.

[0008] The prize method of the present invention includes a step of receiving an identifier for identifying an individual item of a product qualified for prize application and personal information for specifying an applicant, which is transmitted from a communication terminal, and recording the identifier and the personal information. And a step of drawing a lottery for the recorded identifier.

The communication terminal may be any terminal as long as the applicant can transmit the above-mentioned identifier and necessary personal information by voice, characters, etc., such as a stationary phone, a facsimile, a mobile phone including PHS, and input / transmission of characters. Possible personal information terminals, communication terminals that are normally used such as personal computers can be cited.
The transmitted information is preferably automatically received by an electronic device having a reception function and automatically recorded in a storage device included in the electronic device having the reception function. When the transmitted information is output by voice or printed and received, the information is recorded manually. The winning identifier is determined by performing a lottery for all the recorded identifiers. Since each identifier corresponds to each applicant, the winner is also determined by determining the winning identifier.

[0010] The prize system of the present invention stores the identifier and the personal information, receiving means for receiving the identifier for identifying the individual commodities qualified for the prize and the personal information for specifying the applicant, which are transmitted from the communication terminal. And a lottery system for performing a lottery for a prize for the identifier stored in the storage means of the recruiting system.

The receiving means receives an identifier input and transmitted from a communication terminal such as a personal computer or a mobile phone of a consumer who has purchased a product with a prize application qualification. When the communication terminal is designed to automatically transmit personal information that can identify the owner, the receiving means simultaneously receives the identifier and the consumer identifying information as the identifier is input and transmitted. Since a different identifier is attached to each product, one consumer can qualify for the number of products purchased, and an application may be made for each identifier. When the communication terminal is a device that does not transmit the information that can identify the consumer, the consumer needs to input personal information that can identify the user, for example, an e-mail address, a name, etc., and transmit the personal information.

The identifier and the consumer's personal information received by the receiving means are stored and accumulated in the storage means. The personal information of the consumer may be classified and stored in regions, periods, sexes, ages, and other categories according to the purpose of sale of the product qualified for the prize application. By setting so that the stored information can be output at any time, it is possible to always check and grasp the application status. The stored information can also be used as market research materials for the product.

[0013] After the application period has elapsed, or at the set lottery date and time, the winning identifier is determined by performing a lottery on the stored identifier, and the applicant corresponding to the identifier is determined as the winner. To be done. It is also possible to notify applicants of the date and time of the lottery and hold a public lottery on the Internet or the like.

In the above-mentioned prize system, a purchaser of a product with a prize application qualification can apply for a prize simply by inputting an identifier for the prize from a mobile phone, a personal computer or the like owned by the purchaser. You don't need to buy a postcard, peel off the label or cut the bar code and stick it on the postcard, write the address and other necessary information on the postcard, and send the postcard to the post. Will not diminish the willingness to apply. The purchaser of the product can apply for the sweepstakes with a mobile phone that he / she has in play.

Also for the prize provider side, since the received identifier and the personal information of the applicant are stored in the storage means in the system, there is no need to check and organize the applied postcard, and a space for saving the applied postcard. Since it is not necessary to prepare, the cost can be significantly reduced.

The lottery for the prize is conducted for the stored identifier. In the prize system of the present invention, it is possible to link the prize drawing system with the application system. In this case, the conditions for starting the lottery system, such as the date and time of the lottery, the passage of the recruitment period, etc. are set, and the computer is equipped with, for example, the generation and extraction of random numbers.
Alternatively, by utilizing the lottery processing function provided in the computer, fair and clear lottery can be automatically carried out without requiring manpower.

If the above-mentioned prize system is further provided with a notification means for notifying the applicant who has entered the prize-winning identifier that the prize has been won, if the sending means such as a telephone, an electronic mail, or a facsimile is provided, the winning notification is given. There is no need to create postcards. The winning notification is automatically notified to the applicant's communication terminal by telephone, e-mail, facsimile, or the like.

[0018] In the above system, in order to obtain a profit such as a prize, the consumer who receives the winning notification purchases the product with the identifier, as a proof that the label with the identifier and the packaging with the identifier are engraved. The condition may be that the cutout or the like is sent to the prize giver. As a result, it is possible to exclude giving a profit such as a prize to a false application. The consumer does not feel that the effort and cost are burdened if the sending of the label with the identifier or the like is for the profit of the winning. Furthermore, if it is not a condition to enter the address, name, etc. when applying, by requesting the applicant who received the notification of winning by telephone, e-mail, etc. to send a label with an identifier, etc., You can know the reliable shipping destination of the prize.

In the above-mentioned prize system, a Web server for providing a prize application site accessible from a consumer's communication terminal is provided in accordance with the setting of the prize, and the prize application screen is transmitted to each consumer's communication terminal to identify the prize. Also, if the consumer can easily input the applicant information, the number of applicants, that is, the sales of the product can be increased. When the applicant inputs necessary information such as an identifier and personal information on the prize application screen and transmits it, the inputted identifier and personal information can be received by the receiving means.

The following are the products of the present invention which are eligible for a prize,
The prize-winning method and the prize-winning system will be described in more detail by way of examples.

[0021]

BEST MODE FOR CARRYING OUT THE INVENTION The prize provider sets the sales period, sales area, etc. of the product eligible for the prize application, predicts the sales of the product qualified for the prize application, and sets the planned number of products to be released. To do. Prepare an identifier that can handle the number of products that exceed the set number of products to some extent.

As a preferred specific example of an identifier to be attached to a prize-qualified product of the present invention, a 4-digit x 4-digit number string consisting of 0000-0000 is to generate an identifier capable of identifying 100 million products. You can The numbers, symbols, alphabets, and figures are arbitrarily selected to generate the required number of identifiers.

FIG. 1 and FIG. 2 show an example of the appearance of the packaging of the product with the identifier. The product is a snack and is a trademark of "poly poly". The digital camera present campaign and the prize name are shown on the lower left front of the packaging 1 shown in FIG. 1, and the application ticket 2 with the application number: 9761-2654 is printed or attached as a label. The application number is different for each product and is an identifier for identifying each product. On the back surface of the package shown in FIG. 2, a description 3 of the application method of the prize is printed or attached as a printed label. Instead of the explanation 3, the purchaser can insert a piece of paper that describes the application rules and application method of the prize into the packaging of the product, attach it to the product, or distribute it with the product. May be provided. Items related to the application are attached to the product in a manner that the consumer can recognize.

In the explanatory note 3 shown in FIG. 2, the application site http://00101.pmag.net is described so that the purchaser can apply with a personal computer or a mobile phone.
It is possible to apply for a home phone or a mobile phone by registering the phone.

The explanatory note 3 shown in FIG. 2 also describes that a postcard can be applied, and includes the delivery address of the postcard, the delivery deadline, and necessary information. When applying for a postcard, the prize provider will enter the application number and necessary personal information into the computer, and if the application ticket is collected, the application number will correspond to the applicant. Because
You do not have to keep your application postcard. This is because the lottery for the prize may be performed on the application number input and stored in the storage unit 12.

FIG. 3 is a diagram showing the configuration of the prize system of the present invention. The prize system 10 includes a receiving means 11 for receiving an application for a prize and a storage means 1 for storing the received application number and personal information of the applicant, such as an email address.
2, lottery means 1 to perform lottery for the stored application number
3. The notification means 14 is provided to send an email notifying the winner of the winning application number. The prize system 10 shown further comprises a Web server 15 that provides a Web site accessible from the communication terminal 20 such as the applicant's mobile phone or personal computer via the Internet.
The application screen is provided from the site b, and the receiving means 11 is set to receive the application by the applicant inputting and transmitting the application number. Such a web server 15 may be provided outside the prize system 10.

FIG. 4 shows a consumer communication terminal 20 (terminals A, B, C
-) Is an example of an application screen provided from the website by the Web server 15 displayed on the display screen of the mobile phone, and FIG. 5 is a diagram showing changes in the application screen displayed on the display screen. Is. When accessing the website, first, the digital camera present screen 21 is displayed. When the applicant selects GO, a screen 22 for inputting an application number is displayed as shown in FIG. When the applicant inputs the application number (for example, 9761-2654 in FIG. 1) and selects OK, a screen 23 for inputting the applicant's name is displayed next. Applicants enter their name, Liu Sakuyu
When OK is selected, a screen 24 for inputting a mail address is displayed next. When the applicant enters his or her e-mail address pori@xxx.ne.jp and selects OK, the confirmation screen 25 is displayed, and when OK is selected, the transmission is performed and the display 26 that the application is completed is displayed. . It is desirable to prepare an application screen for the second and subsequent applications in which the same applicant inputs different identification numbers. In this application screen, 1
Make it possible to omit the items entered the second time.

It is preferable that the application status can be retrieved at any time by the data retrieval means 30 such as a computer which is set to access the prize system shown in FIG. It is also possible to incorporate this data search means 30 into the prize system 10.

The lottery means 1 is set at the prize lottery date and time when the prize application period has passed or is set a plurality of times within the prize application period.
3 determines a winning person by performing lottery on the application numbers accumulated in the storage means 12 and determining the winning application number. In FIG. 3, the winner is an applicant from terminal C. The notification means 14 notifies the applicant of the terminal C of the winning of the prize by telephone, e-mail or facsimile.
As a premise to send prizes such as digital cameras to the winners,
It is preferable that a postcard with the description of the shipping address of the product and the attachment of the application ticket be sent. It becomes a proof that the product with the winning application number has been purchased, and it is possible to exclude giving a profit such as a prize to a false application, and to know a reliable destination of the prize.

According to the sweepstakes system of the present invention, the plan executor of the sweepstakes does not need to check or store the applied postcard, and the cost required therefor can be saved. Since the application number, which is an identifier, and the personal information of the applicant are input as electronic data, it is possible to always check and grasp the status of the prize application. The data can also be used in the future.

According to the prize system of the present invention, a consumer can easily apply immediately after purchasing a product with his / her own portable telephone even when he / she is out. Furthermore, there is no cost to purchase a postcard when applying, so you can apply easily. Therefore, consumers' willingness to purchase products is stimulated,
If your friends apply, you will want to apply as well, and you will buy more products.

[Brief description of drawings]

FIG. 1 is a front view of a package of a product with a prize application qualification according to the present invention.

FIG. 2 is a rear view of the packaging of the product according to the present invention, which is qualified for the prize application.

FIG. 3 is a diagram showing the configuration of a prize system of the present invention.

FIG. 4 is a diagram showing an example of an application screen displayed on the display screen of a mobile phone in the prize system of the present invention.

FIG. 5 is a diagram showing a series of changes in the application screen shown in FIG.

[Explanation of Codes] 1 ... Merchandise, 2 ... Application ticket, 3 ... Explanatory text, 10 ... Prize system, 11 ... Receiving means, 12 ... Storage means, 13 ... Lottery means, 14 ... Notification means, 15 ... Web server, 20 ... communication terminal, 30 ... data search means.

Claims (6)

[Claims] 1. A prize application qualification with an identifier for identifying an individual product, which is given to a purchaser of the product as an additional profit and is eligible for the prize, and which can be a target for lottery of the prize. Product. 2. A step of receiving an identifier transmitted from a communication terminal for identifying an individual item of a product eligible for a prize and personal information for identifying an applicant, a step of storing the identifier and the personal information, and the storage. And a method of performing a lottery for a prize based on the generated identifier. 3. Receiving means for receiving an identifier for identifying an individual product for which a prize application is qualified and personal information for specifying an applicant, which is transmitted from a communication terminal, and storage means for storing the identifier and the personal information. A sweepstakes system comprising a recruitment system equipped with the recruitment system and a lottery system for performing a lottery for the sweepstakes targeting the identifiers stored in the storage means of the recruitment system. 4. The prize system according to claim 3, wherein one of the recruiting system and the lottery system further comprises notification means for notifying an applicant who has input an identifier of the prize, that the prize has been won. Sweepstakes system. 5. The sweepstakes system according to claim 3 or 4, wherein the recruiting system can further input an identifier for identifying an individual item of the prize qualified product and personal information for specifying an applicant to the communication terminal. W to send the prize application screen
Sweepstakes system with eb server. 6. The prize system according to any one of claims 3 to 5, wherein the communication terminal is a portable terminal.