JP2001357288A - System and method for product advertisement, and recording medium recorded with control program thereof - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a system and a method for product advertisement which advertise a new product when a demand for repurchase of an electrical produce arises. SOLUTION: Product life information I10 is sent from a transmission part 13 of an electrical product 10 to a store terminal 20 through a communication line NW. The store terminal 20 receives the product life information I10 by a reception part 23 through the communication line NW, decides the life of the electrical product 10 according to the product life information I10, sale time information, and life information, and sends electronic mail of new product guide information I20 on the same category with the electrical product 10 from a transmission part 24 to the electronic mail address of a customer terminal 30 registered when the product was purchased in the case that the life of the product approaches the limit. The customer terminal 30 receives the electronic mail of the new product guide information I20 by a reception part 33 and displays it on a monitor 34. The new product guide information I20 shows the kind, type, and price of an electrical product 10.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a product advertising system and a product advertising method, and more particularly, to a store in which a customer needs to grasp in advance a product demand expected on the customer side via a communication line such as the Internet, and efficiently advertise the product. And a product advertising method for the same.

[0002]

2. Description of the Related Art In a conventional product advertising method performed via a communication line such as the Internet, a new product guide is transmitted from a store to a customer via a communication line based on customer information registered in advance. You.

[0003] Conventionally, a product advertising system for implementing this type of product advertising method is, for example, as shown in FIG.
It has a customer terminal 1, a store terminal 2, and a communication line (for example, the Internet) NW to which these are connected.
In this product advertising system, the store terminal 2 stores e-mail address information on the customer's Internet NW and purchased product information including the date of purchase of the product, and stores the information for a certain year from the date of purchase of the product. When the month has elapsed, it is determined that there is a high possibility that a replacement demand for a product already purchased will occur on the customer side, and new product information is sent to the customer terminal 1 by e-mail.
Via the Internet NW to promote the product.

[0004]

However, in the above-mentioned conventional product advertising system, new product guide information is transmitted from the shop terminal 2 to the customer terminal 1 after a certain period of time has elapsed from the date of purchase of the product. The new product guide information is sent to the customer terminal 1 in a timely manner when a product fails on the customer side.
Is rarely sent to For this reason, the store sometimes loses the opportunity to sell a new product, and unnecessary new product guide information is often transmitted from the store terminal 2, resulting in a waste of hardware resources. there were.

The present invention has been made in view of the above circumstances, and connects a customer terminal, a store terminal, and an electric product to a communication line, and advertises a new product at a time when a replacement demand is most generated on the customer side. The purpose of the present invention is to provide a product advertising system and a product advertising method for performing product advertising in a timely manner.

[0006]

Means for Solving the Problems To solve the above problems, the invention according to claim 1 relates to a product advertising system,
An electric product provided at the customer's home, a store terminal provided at the store, a customer terminal used by the customer, and a communication line to which the electric product, the customer terminal and the store terminal are connected. The electronic product includes first transmission means for transmitting product life information indicating a cumulative use period of the electric product to the store terminal via the communication line; First receiving means for receiving the product life information via a line, and a customer terminal of a customer who owns the electric product registered at the point of sale of the electric product with new product guide information of the same category as the electric product A second transmitting means for transmitting the new product guidance information via the communication line, the customer terminal receiving the new product guidance information via the communication line, and displaying the new product guidance information. Display means for It is characterized in that.

According to a second aspect of the present invention, there is provided the product advertising system according to the first aspect, wherein the store terminal includes point-of-sale information indicating a point of sale of the electric product, and useful life information serving as a criterion for determining a life. Is stored in advance, and the life of the electric product is determined based on the product life information, the point of sale information, and the useful life information. If it is determined that the life of the electric product is near, the new product guidance information is provided to the customer terminal. Is transmitted.

[0008] The invention according to claim 3 relates to the product advertising system according to claim 1 or 2, wherein the new product guide information includes:
The electronic mail is transmitted to the customer terminal.

According to a fourth aspect of the present invention, there is provided the product advertising system according to the first, second or third aspect, wherein the communication line uses the Internet.

[0010] The invention according to claim 5 relates to a product advertising system, comprising: an electric product provided at a customer's home; a repair center terminal provided at a repair center; A customer terminal used by the customer; and a communication line to which the electric product, the customer terminal, the store terminal, and the repair center terminal are connected. And self-diagnosis means for self-diagnosing the degree and extent of the failure, and transmitting the failure information indicating the location and extent of the failure and the product life information indicating the cumulative use period of the electrical product to the repair center terminal via the communication line. The repair center terminal includes first transmission means for receiving the failure information via the communication line, and repair information including information on a repair fee and a repair period for repairing the failure. First transmission means for transmitting the stacking information to the customer terminal via the communication line, and product promotion request information of a new product in the same category as the failed electric product to the sales terminal via the communication line Second to send
Transmitting means, and second receiving means for receiving, from the customer terminal, repair request information of the failed electrical product via the communication line, wherein the dealer terminal includes the product via the communication line. Third receiving means for receiving the advertisement request information, and a customer of the customer who owns the electric product registered at the point of sale with new product guide information of the same category as the electric product described in the product advertisement request information A third transmitting means for transmitting to the terminal via the communication line, the customer terminal comprising: a fourth receiving means for receiving the repair quotation information and the new product guide information via the communication line; A fourth transmission means for transmitting the repair request information to the repair center terminal via a line, and a display means for displaying the repair estimate information and the new product guide information are provided.

According to a sixth aspect of the present invention, there is provided the product advertising system according to the fifth aspect, wherein the repair center terminal includes sales time point information indicating a point of sale of the electric product and life time information serving as a criterion for determining a life. Is stored in advance, the life of the electrical product is determined based on the failure information, the point of sale information, and the life information.If it is determined that the life of the electrical product is near, the product advertisement request information is transmitted to the communication line. And transmitting the information to the store terminal via the Internet.

[0012] The invention according to claim 7 relates to the product advertising system according to claim 5 or 6, wherein the dealer terminal transmits the new product guide information in response to receiving the product advertising request information. It is characterized by.

[0013] The invention according to claim 8 relates to the product advertising system according to claim 5, 6, or 7, wherein the new product guide information is transmitted to the customer terminal using an electronic mail. .

[0014] The ninth aspect of the present invention provides the fifth, sixth, and seventh aspects.
Or the product communication system according to item 8, wherein the communication line uses the Internet.

According to a tenth aspect of the present invention, there is provided a product advertising method, comprising: an electric product provided at a customer's home; a store terminal provided at a store; a customer terminal used by the customer; In a product advertising system including an electric product, a communication terminal to which a customer terminal and a store terminal are connected, the electric product sells product life information indicating a cumulative use period of the electric product through the communication line. The product life information transmission process to be transmitted to the store terminal, and the store terminal responds to the reception of the product life information, and the new product guide information of the same category as the electric product is registered at the point of sale of the electric product. A new product guide information transmitting process for transmitting to the customer terminal of a customer who owns the electrical product via the communication line, and a new product guide information display process for displaying the new product guide information by the customer terminal are performed. It is characterized in.

According to an eleventh aspect of the present invention, there is provided the product advertising method according to the tenth aspect, wherein the new product guidance information transmitting process includes the point of sale information indicating the point of sale of the electric product and the life time of the electric appliance. Lifetime information serving as a criterion is stored in advance, and the product life information, the point of sale information and the life of the electric product are determined based on the life time information, and when it is determined that the life of the electric product is near, The new product guidance information is transmitted to a customer terminal.

According to a twelfth aspect of the present invention, there is provided the product advertising method according to the tenth or eleventh aspect, wherein the new product guide information is transmitted to the customer terminal using an electronic mail.

The invention according to claim 13 is the invention according to claims 10 and 1
13. The product advertising method according to 1 or 12, wherein the communication line uses the Internet.

According to a fourteenth aspect of the present invention, there is provided a product advertising method, comprising: an electrical product provided at a customer's home; a repair center terminal provided at a repair center; In a product advertising system including a customer terminal used by the customer and a communication line to which the electric product, the customer terminal, the store terminal, and the repair center terminal are connected, when the electric product breaks down, The self-diagnosis process of self-diagnosing the location and the degree of the failure, and the electronic product through the communication line the failure information indicating the location and the degree of the failure and the product life information indicating the cumulative use period of the electrical product Failure information and product life information transmission processing to be transmitted to the repair center terminal, and repair estimate information including information on a repair fee and a repair period for the repair center terminal to repair the failure. A repair quotation information transmitting process for transmitting to the customer terminal via the communication line, and the repair center terminal transmitting product promotion request information of a new product in the same category as the failed electric product via the communication line to the sales outlet A product advertisement request information transmitting process for transmitting to a terminal, a repair request information receiving process for receiving the repair request information of the failed electric product from the customer terminal via the communication line from the customer terminal, and the dealer terminal A new product that transmits new product guide information of the same category as the electric product described in the product promotion request information to the customer terminal of the customer who owns the electric product registered at the point of sale via the communication line. Guidance information transmission processing, a repair request information transmission processing in which the customer terminal transmits the repair request information to the repair center terminal via the communication line, And the repair estimate information display processing of customer terminal displays the repair estimate information, the customer terminal is characterized by performing a new product guidance information display processing for displaying the new product guide information.

According to a fifteenth aspect of the present invention, there is provided the product advertising method according to the fourteenth aspect, wherein the product advertising request information transmitting process includes a step in which the repair center terminal sends the point-of-sale information indicating a point of sale of the electric product and a life time. Lifetime information serving as a criterion is stored in advance, and the product life information, the point of sale information and the life of the electric product are determined based on the life time information, and when it is determined that the life of the electric product is near, The product advertisement request information is transmitted to the store terminal via a communication line.

According to a sixteenth aspect of the present invention, there is provided the product advertising method according to the fourteenth or fifteenth aspect, wherein the shop terminal responds to the reception of the product advertising request information, and the new product guide through the communication line. It is characterized by transmitting information.

The invention according to claim 17 is the invention according to claims 14 and 1
According to the product advertising method described in 5 or 16, the new product guide information is transmitted to the customer terminal using an electronic mail.

The invention according to claim 18 is the invention according to claims 14 and 1
According to the product advertising method of item 5 or 16, the communication line uses the Internet.

According to a nineteenth aspect of the present invention, there is provided a computer-readable recording medium having a computer.
10. A control program for realizing the function of the product advertising system according to claim 7, 8 or 9, or a computer.
A control program for executing the product advertising method described in 1, 12, 13, 14, 15, 16, 17 or 18 is recorded.

[0025]

Embodiments of the present invention will be described below with reference to the drawings. First Embodiment FIG. 1 is a configuration diagram showing an electrical configuration of a product advertising system according to a first embodiment of the present invention. As shown in the figure, the product advertising system of this embodiment includes an electric product 10, a store terminal 20, a customer terminal 30, and a communication line NW such as the Internet to which these are connected. The electric appliance 10 is, for example, a VCR, a personal computer, a CD player, a television, or the like provided in a customer's home. A recording medium (for example, a read-only memory, hereinafter, referred to as a “ROM”) on which a control program for operating is recorded.
A first transmission unit (for example, a transmission unit) 13 for transmitting the product life information I10 representing the cumulative use period of the electric product 10 to the store terminal 20 via the communication line NW.
It has. The transmission unit 13 has an hour meter or the like that integrates the energization time of the electrical product 10 and digitizes it, and generates product life information I10.

The store terminal 20 is constituted by an information processing device such as a workstation provided in the store, for example, and a CPU 21 for controlling the whole store terminal 20 and a ROM 22 in which a control program for operating the CPU 21 are recorded. , First receiving means (for example, receiving unit) 2
3 and a second transmission unit (for example, a transmission unit) 24. The receiving unit 23 receives the product life information I10 via the communication line NW. The store terminal 20 is an electric appliance 1
0 is stored in advance, and life time information serving as a life criterion is stored in advance, and product life information I10,
The electric appliance 1 based on point-of-sale information and lifetime information
If the life of the electrical product 10 is determined to be near, the new product guide information I20 of the same category as the electrical product 10 is transmitted from the transmission unit 24 to the customer using electronic mail via the communication line NW. Transmit to terminal 30.

The customer terminal 30 is constituted by an information processing device such as a personal computer used by the customer, and controls the CPU 31 and C which control the entire customer terminal 30.
The new product information I via the communication line NW and the ROM 32 in which a control program for operating the PU 31 is recorded.
The second receiving means (for example, receiving e-mail 20)
A receiving unit) 33 and a display unit (for example, a monitor) 34 for displaying the new product guide information I20. The customer terminal 30 is used by a customer who owns the electric product 10 registered at the point of sale of the electric product 10.

FIG. 2 is a sequence diagram for explaining the operation of the product advertising system of this embodiment, and FIG. 3 is a diagram showing an example of new product guide information I20. The operation of the product advertising system of this embodiment will be described with reference to these drawings. As shown in FIG. 2, the product life information I10 is transmitted from the transmission unit 13 of the electric product 10 to the store terminal 20 via the communication line NW (step A1, product life information transmission processing). In the shop terminal 20, the product life information I10 is received by the receiving unit 23 via the communication line NW, and the life of the electric product 10 is determined based on the product life information I10, the point-of-sale information, and the useful life information (Step S10). A2) If it is determined that the service life is near, the e-mail of the new product guide information I20 of the same category as the electric product 10 is sent to the e-mail address of the customer terminal 30 registered at the time of product purchase.
4 (Step A3, new product guidance information transmission processing). In the customer terminal 30, the e-mail of the new product guidance information I20 is received by the receiving unit 33 and displayed on the monitor 34 (step A4, new product guidance information display processing). In the new product guide information I20, as shown in FIG.
The type, model, and price of 0 are displayed.

As described above, in the first embodiment,
Since the life of the electric product 10 is determined at the store terminal 20 based on the product life information I10 transmitted from the electric product 10, the new product guide information I20 is stored in the customer terminal 30 immediately before the replacement demand occurs on the customer side. To promote new products in a timely manner. Therefore, the sale of the new product is performed smoothly, and unnecessary new product guide information is not transmitted from the store terminal 20, and hardware resources are saved.

Second Embodiment FIG. 4 is a configuration diagram showing an electrical configuration of a product advertising system according to a second embodiment of the present invention, which is common to the elements in FIG. 1 showing the first embodiment. Are given the same reference numerals. In the product advertising system of this embodiment, instead of the electric product 10, the store terminal 20, and the customer terminal 30 in FIG. 1, an electric product 10A, a store terminal 20A, and a customer terminal 30A having different configurations are provided. Center terminal 4
0 is provided. In the electrical product 10A, the electrical product 1
In addition to the function of the CPU 1, the self-diagnosis means for self-diagnosing the location and the degree of the failure when the electric appliance 10 fails
1 and a ROM 12, and the transmission unit 13 transmits failure information I11 indicating the location and degree of the failure. The content of the failure information I11 is, for example, VH
There is a failure in the tape loading mechanism of the S deck.

In the store terminal 20A, instead of the reception unit 23 and the transmission unit 24 of the store terminal 20, a third terminal having a different configuration is used.
(For example, a receiving unit) 23A and a third transmitting unit (for example, a transmitting unit) 24A. The receiving unit 23A receives the product advertisement request information I40 transmitted from the repair center terminal 40 via the communication line NW. The transmitting unit 24A responds to the reception of the product advertisement request information I40,
Electric product 1 described in the product promotion request information I40
The new product guidance information I20 of the same category as that of 0A is transmitted to the customer terminal 30A via the communication line NW. Customer terminal 30
A is used by a customer who owns the electrical product 10A registered at the time of sale.

In the customer terminal 30A, a fourth receiving unit (for example, a receiving unit) 33A having a different configuration is provided in place of the receiving unit 33 of the customer terminal 30, and a fourth transmitting unit (for example, a transmitting unit) is provided. ) 35 are provided. Receiver 33
A is the new product guide information I20 and the repair estimate information I transmitted from the repair center terminal 40 via the communication line NW.
41 is received. The transmitting unit 35 transmits the repair request information I30 to the repair center terminal 40 via the communication line NW.
The monitor 34 displays repair estimate information I41 and new product guide information I20.

The repair center terminal 40 has a receiving unit 43 and a transmitting unit 44. The receiving unit 43 receives the failure information I11 via the communication line NW and
A receives the repair request information I30 of the failed electrical product 10A from A via the communication line NW. The receiving section 43 constitutes first and second receiving means. Transmission unit 44
Transmits, to the customer terminal 30A via the communication line NW, the repair quotation information I41 including the information on the repair price and the repair period for repairing the failure of the electrical product 10A, and a new product in the same category as the failed electrical product 10A. Product promotion request information I40 of the store terminal 20 via the communication line NW.
Send to A. The transmitting section 44 constitutes first and second transmitting means. The repair center terminal 40 previously stores point-of-sale information indicating the point of sale of the electric product 10A and life time information serving as a criterion for determining the life of the electric product 10A, and stores the failure information I1.
1. The life of the electrical product 10A is determined based on the point-of-sale information and the useful life information, and when it is determined that the life of the electrical product 10A is near, the product advertisement request information I40 is transmitted to the communication line NW.
To the store terminal 20A via the.

FIG. 5 is a sequence diagram for explaining the operation of the product advertising system of this embodiment, FIG. 6 is a diagram showing an example of repair estimate information I41, and FIG. 7 is repair request information I3.
It is a figure showing an example of 0. The operation of the product advertising system of this embodiment will be described with reference to these drawings. When the electrical product 10A fails, the location and degree of the failure are self-diagnosed by the electrical product 10A (self-diagnosis processing). Then, as shown in FIG. 5, the transmission unit 13 of the electric product 10A outputs the failure information I11 indicating the location and the degree of the failure and the product life information I1 indicating the cumulative use period of the electric product 10A.
0 is transmitted to the repair center terminal 40 via the communication line NW (steps B1 and B2, failure information and product life information transmission processing).

In the repair center terminal 40, the failure information I1
1. The life of the electrical product 10A is determined based on the point-of-sale information and the useful life information (step B3).
If it is determined that the life of 0A is near, the product promotion request information I40 of the new product in the same category as the electric product 10A is transmitted to the store terminal 20A via the communication line NW (step B4, product promotion request information transmission). processing). Also, the repair center terminal 40 transmits repair estimate information I41 including information on a repair fee and a repair period for repairing the failure of the electric product 10A to the customer terminal 30A via the communication line NW (step B5, repair estimate). Information transmission processing). In the customer terminal 30A, as shown in FIG. 6, the repair estimate information I41 is displayed on the monitor 34 (step B6, repair estimate information display processing).

At the store terminal 20A, in response to the reception of the product advertisement request information I40, new product guide information I20 of the same category as the electric product described in the product advertisement request information I40 is registered at the point of sale. It is transmitted to the customer terminal 30A of the customer who owns the electric product 10A via the communication line NW (step B7, new product guidance information transmission processing).
At the customer terminal 30A, similar to the first embodiment, new product guidance information I20 as shown in FIG. 3 is displayed (step B8, new product guidance information display processing). The repair request information I30 as shown in FIG. 7 is transmitted from the terminal 30A to the repair center terminal 4 via the communication line NW.
0 (step B9, repair request information transmission processing). In the repair center terminal 40, the repair request information I30 is received from the customer terminal 30A via the communication line NW (repair request information receiving process).

As described above, in the second embodiment,
Since the life of the electrical product 10A is determined by the repair center terminal 40 based on the product life information I10 and the failure information I11 transmitted from the electrical product 10A, the customer terminal 20A sends the replacement product immediately before the replacement demand occurs. The new product guidance information I20 is transmitted to the customer terminal 30A, and the advertisement of the new product can be performed in a timely manner. Therefore, the sale of a new product is smoothly performed, and unnecessary new product guide information is not transmitted, so that hardware resources are saved.

Although the embodiment of the present invention has been described in detail with reference to the drawings, the specific configuration is not limited to this embodiment, and there are design changes and the like that do not depart from the gist of the present invention. Is also included in the present invention. For example, in each embodiment, the product life information I10 is the electrical product 10, 1
For electrical products that are designed to output from 0A but do not have a function to output product life information, a unit has been added that outputs the product life information by integrating the energizing time of the electric product. By doing so, the present invention can be applied. In the second embodiment, the repair center terminal 4
When 0 is provided in the store, the communication line NW connecting the repair center terminal 40 and the store terminal 20A may be a LAN (local area network) provided in the store.

[0039]

As described above, according to the configuration of the present invention, the life of the electric product is determined at the store terminal based on the product life information transmitted from the electric product. The new product guidance information can be transmitted to the customer terminal immediately before the occurrence of the event, and the new product can be advertised in a timely manner. Therefore, it is possible to smoothly sell a new product, and it is possible to save hardware resources without transmitting unnecessary new product guidance information to a dealer terminal. In addition, since the repair center terminal determines the life of the electric product based on the product life information and the failure information transmitted from the electric product, the dealer terminal transmits the new product information immediately before the replacement demand occurs on the customer side. It can be sent to customer terminals, and new products can be promoted in a timely manner. Therefore, it is possible to smoothly sell a new product, and it is possible to save hardware resources without transmitting unnecessary new product guidance information to a dealer terminal.

[Brief description of the drawings]

FIG. 1 is a configuration diagram showing an electrical configuration of a product advertising system according to a first embodiment of the present invention.

FIG. 2 is a sequence diagram for explaining an operation of the product advertisement system of the first embodiment.

FIG. 3 is a diagram showing an example of new product guidance information I20.

FIG. 4 is a configuration diagram showing an electrical configuration of a product advertising system according to a second embodiment of the present invention.

FIG. 5 is a sequence diagram for explaining an operation of the product advertisement system of the second embodiment.

FIG. 6 is a diagram showing an example of repair estimate information I41.

FIG. 7 is a diagram showing an example of repair request information I30.

FIG. 8 is a configuration diagram showing an electrical configuration of a conventional product advertising system.

[Explanation of symbols]

10, 10A Electrical products 12, 22, 32 ROM (recording medium) 13, 24, 24A, 35, 44 Transmitter (transmitter) 20, 20A Retailer terminal 23, 23A, 33, 33A, 43 Receiver (receiver) ) 30, 30A customer terminal 34 monitor (display means) 40 repair center terminal NW communication line

──────────────────────────────────────────────────続 き Continued on the front page (51) Int.Cl. ⁷ Identification symbol FI Theme coat ゛ (Reference) G07F 17/40 G07F 17/40

Claims (19)

[Claims] 1. An electrical product provided at a customer's home, a retailer terminal provided at a retail store, a customer terminal used by the customer, and the electrical product, the customer terminal, and the retailer terminal are connected. A communication line, wherein the electric product comprises: first transmission means for transmitting product life information indicating a cumulative use period of the electric product to the store terminal via the communication line; A terminal configured to receive the product life information via the communication line;
Receiving means for transmitting, via the communication line, new product guide information of the same category as the electric product to a customer terminal of a customer who owns the electric product registered at the point of sale of the electric product. Product, wherein the customer terminal comprises: second receiving means for receiving the new product guide information via the communication line; and display means for displaying the new product guide information. Advertising system. 2. The store terminal stores in advance sales point information indicating the point of sale of the electric product and life time information as a life criterion, and stores the product life information, sales point information, and life time information. 2. The product advertisement system according to claim 1, wherein the life of the electric product is determined based on the information, and when it is determined that the life of the electric product is near, the new product information is transmitted to the customer terminal. 3. The product advertising system according to claim 1, wherein the new product guide information is transmitted to the customer terminal using an electronic mail. 4. The product advertising system according to claim 1, wherein the communication line uses the Internet. 5. An electric appliance provided at a customer's home; a repair center terminal provided at a repair center; a dealer terminal provided at a dealer; a customer terminal used by the customer; A communication line to which a product, a customer terminal, a store terminal, and a repair center terminal are connected, wherein the electric product, when the electric product fails, self-diagnosis means for self-diagnosing the location and extent of the failure; The repair center terminal includes: a first transmission unit configured to transmit failure information indicating a location and a degree of a failure and product life information indicating a cumulative use period of the electrical product to the repair center terminal via the communication line. A first receiving unit that receives the failure information via the communication line; and repair estimation information including information on a repair fee and a repair period for repairing the failure via the communication line. First transmitting means for transmitting to a customer terminal, second transmitting means for transmitting product promotion request information of a new product in the same category as the failed electric product to the store terminal via the communication line, Second receiving means for receiving, from the customer terminal, repair request information of the failed electrical product via the communication line, wherein the dealer terminal receives the product advertisement request information via the communication line. Third receiving means, and connecting the communication line to a customer terminal of a customer who owns the electric product registered at the time of sale with new product guide information of the same category as the electric product described in the product advertisement request information. A third transmitting means for transmitting via the communication line, a fourth receiving means for receiving the repair quotation information and the new product guide information via the communication line; Product advertising system characterized by comprising: a fourth transmission means for transmitting the repair request information to a repair center terminal, and a display means for displaying the repair estimate information and new product guide information. 6. The repair center terminal stores in advance sales point information indicating a point of sale of the electric product and life time information serving as a life criterion, and stores the failure information, the sales time point information and the life time information in the repair information. 6. The life of the electric product is determined based on the information, and when it is determined that the life of the electric product is near, the product advertisement request information is transmitted to the store terminal via the communication line.
Product advertising system described. 7. The product advertising system according to claim 5, wherein the store terminal transmits the new product information in response to receiving the product advertising request information. 8. The product advertising system according to claim 5, wherein the new product guide information is transmitted to the customer terminal using an electronic mail. 9. The product advertising system according to claim 5, wherein the communication line uses the Internet. 10. An electric appliance provided at a customer's home,
In a product advertising system including a store terminal provided at a store, a customer terminal used by the customer, and a communication line to which the electric product, the customer terminal, and the store terminal are connected, wherein the electric product is A product life information transmission process of transmitting product life information indicating a cumulative use period of the electric appliance to the store terminal via the communication line, wherein the store terminal responds to the reception of the product life information, A new product guide information transmission process of transmitting, via the communication line, new product guide information of the same category as the electrical product to a customer terminal of a customer who owns the electrical product registered at the point of sale of the electrical product; A product advertising method, wherein the terminal performs a new product guidance information display process of displaying the new product guidance information. 11. The new product guide information transmitting process includes the step of: storing in advance the point of sale information indicating the point of sale of the electric product and life time information serving as a criterion for determining the life of the electric product; Determining a life of the electrical product based on point-of-sale information and useful life information, and transmitting the new product information to the customer terminal when determining that the life of the electrical product is near. Item 10. The product advertising method according to Item 10. 12. The product advertising method according to claim 10, wherein the new product guide information is transmitted to the customer terminal using an electronic mail. 13. The communication line according to claim 10, wherein the communication line uses the Internet.
13. The product advertising method according to 11 or 12. 14. An electric appliance provided at a customer's home,
The repair center terminal provided at the repair center, the store terminal provided at the store, the customer terminal used by the customer, and the electrical product, the customer terminal, the store terminal and the repair center terminal were connected. In a product advertising system including a communication line, when the electric product fails, a self-diagnosis process for self-diagnosing the location and extent of the failure of the electrical product, and a failure indicating the location and extent of the failure of the electrical product Failure information and product life information transmission processing for transmitting information and product life information indicating the cumulative use period of the electrical product to the repair center terminal via the communication line; and the repair center terminal is involved in repairing the failure. A repair quotation information transmitting process for transmitting repair quotation information including repair price and repair period information to the customer terminal via the communication line; A product advertisement request information transmission process of transmitting product advertisement request information of a new product of the same category as the failed electrical product to the dealer terminal via the communication line; and A repair request information receiving process of receiving the repair request information of the failed electric product via a communication line; and a new product guide information of the same category as the electric product described in the sales terminal in the product promotion request information. A new product guidance information transmission process of transmitting, via the communication line, to a customer terminal of a customer who owns the electrical product registered at the point of sale, and the customer terminal transmits the repair request information via the communication line. A repair request information transmitting process for transmitting to the repair center terminal; a repair quotation information displaying process for displaying the repair quotation information at the customer terminal; Product publicity method characterized by performing the new product guide information display processing for displaying the new product guide information. 15. The product advertisement request information transmitting process, wherein the repair center terminal stores in advance sales point information indicating a point of sale of the electric product and useful life information serving as a criterion of a life, and stores the product life information. Determining the life of the electrical product based on the point-of-sale information and the useful life information, and transmitting the product promotion request information to the dealer terminal via the communication line when determining that the life of the electrical product is near. 15. The product advertising method according to claim 14, wherein 16. The new product guide information transmitted through the communication line in response to the reception of the product advertisement request information, wherein the dealer terminal transmits the new product guide information.
Product advertising method described. 17. The product advertising method according to claim 14, wherein the new product guide information is transmitted to the customer terminal using an electronic mail. 18. The communication line according to claim 1, wherein the Internet is used.
The product advertising method according to 4, 15 or 16. 19. The computer according to claim 1, 2, 3,
A control program for realizing the function of the product advertising system described in 4, 5, 6, 7, 8 or 9, or a computer for controlling the product.
19. A recording medium characterized by recording a control program for executing the product advertising method according to 18.