CN201508565U - Emporium or supermarket customer flow quantity calculating apparatus adopting RFID technology - Google Patents
Emporium or supermarket customer flow quantity calculating apparatus adopting RFID technology Download PDFInfo
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- CN201508565U CN201508565U CN2009202095551U CN200920209555U CN201508565U CN 201508565 U CN201508565 U CN 201508565U CN 2009202095551 U CN2009202095551 U CN 2009202095551U CN 200920209555 U CN200920209555 U CN 200920209555U CN 201508565 U CN201508565 U CN 201508565U
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Abstract
The present utility model discloses an emporium or supermarket customer flow quantity calculating apparatus adopting an RFID technology. The apparatus comprises RFID labels identifying target objects and an RFID label reader-writer for reading or writing in label information, wireless communication is performed between the RFID labels and the RFID label reader-writer through an RFID antennae, the RFID labels and the RFID label reader-writer are all installed in emporiums or supermarkets, and the RFID antennae and the RFID label reader-writer are electrically connected. When the distance between a label and the reader-writer is in a certain range, the label receives radiofrequency signals sent by the reader-writer, and transmits the data information (passive labels ) storied in a chip by the energy obtained by induction currents, or actively transmitting signals (active labels) of a certain, the reader-writer reads the information, decodes the information and sends the information to a central information systems for processing relevant data, and thus, calculating of one person-time customer flow quantity is completed. Through long-term large-quantity calculation, statistical data of customer flow quantity can be obtained.
Description
Technical field
The utility model relates to a kind of device of adding up customer flow, particularly relate to a kind of in the market or the supermarket utilize the device of RFID stroke analysis customer flow.
Background technology
RFID technology (radio-frequency (RF) identification Radio Frequency Identification technology) is a kind of non-contact automatic identification technology that utilizes radio communication to realize.Rfid system is formed and is comprised:
The RFID label: be made up of coupling element and chip, each RFID label has unique electronic code, attached to identifying destination object on the object, is commonly called as electronic tag or intelligent label.
RFID tag read-write equipment: read the equipment of (can also write sometimes) label information, can be designed to hand-held or fixed, or adopt modular form to be integrated in certain application system.
RFID antenna: between RFID label and RFID tag read-write equipment, transmit radiofrequency signal.
The RFID principle of work: when RFID label and read write line at a distance of in certain limit the time, the RFID label receives the radiofrequency signal that read write line sends, rely on the energy that induction current obtained to send out the product information (passive label or passive label) that is stored in the chip, perhaps initiatively send the signal (active label or active tag) of a certain frequency; After read write line reads information and decoding, deliver to CIS and carry out the relevant data processing.
Concerning market or supermarket; carry out the customer flow statistics through regular meeting; the customer flow statistics is crucial; the statistics customer flow has following benefit: (1). and statistics is day/monthly average client number at present; compare with historical record; following condition of sales is estimated, be can be used as the important evidence of market or supermarket marketing decision-making.(2). statistics is also grasped client and be accustomed to track route in market or supermarket, is convenient to adjust sales counter, and shelf and commodity are put layout, adjust the strategy of Commdity advertisement propaganda in good time, and this will be very beneficial for the sale of all kinds of commodity.(3). statistics is also grasped client to all kinds of sales counters, and the degree of concern of shelf and commodity is so that production marketing strategy etc. is adjusted in market or supermarket.At present common method is to carry out the customer flow of fixed place and time statistics of counting by the attendant, do like this and wasted a lot of manpowers, and statistics is also not necessarily accurate.
Client during (supermarket) commodities purchased, more and more uses aids such as hand-push shopping cart or shopping basket in the market.Need a kind of the RFID technology be combined with these carriers, form the system that in market or the supermarket customer flow is added up.
The utility model content
At the problems referred to above, fundamental purpose of the present utility model be to provide a kind of in the market or the supermarket utilize the device of RFID stroke analysis customer flow, the RFID technology is combined with existing market or supermarket stationary installation, form the system that client is carried out the customer flow statistics.
The utility model solves above-mentioned technical matters by following technical proposals: a kind of in the market or the supermarket utilize the device of RFID stroke analysis customer flow, described device comprises: described device comprises: pass through the communication of RFID antenna wireless between RFID label, the RFID tag read-write equipment of read/write label information, described RFID label and the RFID tag read-write equipment of sign destination object, described RFID label and RFID tag read-write equipment are installed in market or the supermarket, and described RFID antenna and RFID tag read-write equipment are electrically connected.
Wherein, described RFID label is fixed on the shopping cart or on the shopping basket.
Wherein, on the fixture that described RFID tag read-write equipment is fixed on the shelf in market or supermarket or client's passage is other.
Wherein, described RFID tag read-write equipment is integrated in the liquid crystal advertising device in market or supermarket.
Wherein, described liquid crystal advertising device comprises working procedure control and carries out the central processing unit of processing data information; The LCDs of display image; Drive the driver module of described LCDs; In have the built-in memory device of RFID label information, extensive stock advertising message, ad playing pattern information; The interfaces for external devices module; For whole device provides the power module of necessary power supply, described LCDs, interfaces for external devices module and driver module all are electrically connected with described central processing unit, and LCDs is electrically connected with described driver module.
Wherein, described RFID tag read-write equipment and described central processing unit are electrically connected.
Principle of work of the present utility model is as follows:
When the RFID label is installed on shopping cart or the shopping basket, on the fixture that the RFID tag read-write equipment is installed on the shelf in market or supermarket or client's passage is other, its principle of work is as follows:
Client has promoted to install the shopping cart of RFID label, or carrying the shopping basket that the RFID label has been installed, near the integrated fixedly liquid crystal advertising device of RFID tag read-write equipment, when both degree of closeness reach setting range with interior situation under, the RFID tag read-write equipment is read the data of RFID label, with the data message writing information disposal system of reading, finish the statistic processes of a customer flow.
The RFID label is installed in client's passage takes up on the shelf, and the RFID tag read-write equipment is installed on the shopping cart or on the shopping basket, its principle of work is as follows:
The RFID label is installed in client's passage takes up on the shelf, at (or on shopping basket) on the hand-push shopping cart RFID tag read-write equipment has been installed.The same reason when the RFID tag read-write equipment recognizes the RFID label in the certain distance scope, with the RFID label data information writing information disposal system of reading, is finished the statistic processes of a customer flow.
Positive progressive effect of the present utility model is: provided a kind of practically, the method for customer flow statistics is carried out in the market of technology maturation or supermarket.
Description of drawings
Fig. 1 is two kinds of preferred implementation structural representations of the present utility model;
Fig. 2 is the utility model structural representation of two kinds of embodiments in addition.
Embodiment
Provide the utility model preferred embodiment below in conjunction with accompanying drawing, to describe the technical solution of the utility model in detail.Fig. 1 is two kinds of preferred implementation structural representations of the present utility model, the utility model comprises: pass through 3 wireless telecommunications of RFID antenna between the RFID label 1 of sign destination object, RFID tag read-write equipment 2, RFID label 1 and the RFID tag read-write equipment 2 of read/write label information, RFID label 1 and RFID tag read-write equipment 2 are installed in market or the supermarket, and RFID antenna 3 and RFID tag read-write equipment 2 are electrically connected.
Be the explanation of each module among Fig. 1 below:
(1) the .RFID label 1: be made up of coupling element and chip, each RFID label has unique electronic code, attached to identifying destination object on the object;
(2) the .RFID tag read-write equipment 2: the module that reads (can also write sometimes) label information;
(3) the .RFID antenna 3: transmit radiofrequency signal between RFID label and read module;
(4). central processing unit 4: device working procedure control center, processing data information center;
(5). built-in memory device 5: facility database, in have RFID label information etc.;
(6). interfaces for external devices module 6: device data information memory or plug-in device interface;
(7). power module 7: for whole device provides necessary power supply.
RFID tag read-write equipment 2 and central processing unit 4 are electrically connected, and built-in memory device 5 and interfaces for external devices module 6 are electrically connected with central processing unit 4 respectively, and this part belongs to prior art, does not describe in detail at this.
Below be two kinds preferred embodiment:
Embodiment one: RFID label 1 is installed on shopping cart or the shopping basket, takes up on the shelf and RFID tag read-write equipment 2 is installed in client's passage.
Embodiment two: RFID label 1 is installed on the other or shelf of client's passage, and RFID tag read-write equipment 2 is installed on the shopping cart or on the shopping basket.
Concrete which kind of embodiment of selecting should be taken all factors into consideration according to the actual conditions in market or supermarket itself.
In embodiment one, client has promoted to install the shopping cart of RFID label 1, or carrying the shopping basket that RFID label 1 has been installed, when passing by client's passage that RFID tag read-write equipment 2 has been installed or shelf, when both degree of closeness reach setting range with interior situation under, RFID tag read-write equipment 2 is read the data of RFID label 1, with the data message writing information disposal system of reading, finishes the statistic processes of a customer flow.
In embodiment two, RFID label 1 is installed in client's passage takes up on the shelf, and RFID tag read-write equipment 2 is being installed on the hand-push shopping cart or on the shopping basket.With embodiment one, when RFID tag read-write equipment 2 recognizes RFID label 1 in the certain distance scope,, finish the statistic processes of a customer flow with the RFID label 1 data message writing information disposal system of reading.
On the basis of above two kinds of basic embodiments, can extend other two kinds of embodiments. the inner a lot of positions in present supermarket or market, fixedly liquid crystal advertising device all has been installed, with RFID device and these fixedly the liquid crystal advertising device combine, when playing Commdity advertisement, also can realize the statistics of customer flow, can also develop some other application.
Loading special LCD screen advertisement device on hand-push shopping cart, also is to carry out the excellent means that products propaganda is promoted.Equally also can carry in the LCD screen advertisement device at shopping cart, the integrated rfid technology realizes the demand that customer flow is added up.
Embodiment three: RFID tag read-write equipment 2 is integrated in the fixed liquid crystal advertiser device, RFID label 1 is installed on shopping cart or the shopping basket.
Embodiment four: RFID tag read-write equipment 2 is integrated in shopping cart or the brilliant advertisement machine device of shopping basket carrier fluid, RFID label 1 is installed on client's passage side or the shelf.
Fig. 2 is the structural representation of these two kinds of embodiments, is the explanation of each module among Fig. 2 below:
(1) the .RFID label 1: be made up of coupling element and chip, each RFID label has unique electronic code, attached to identifying destination object on the object;
(2) the .RFID tag read-write equipment 2: the module that reads (can also write sometimes) label information;
(3) the .RFID antenna 3: transmit radiofrequency signal between RFID label and read module;
(4). central processing unit 4: liquid crystal advertising device working procedure control center, processing data information center;
(5). LCDs 9: the image display interfaces of liquid crystal advertising device;
(6). display driver is touched piece 8: the screen display that drives display screen 9 under the control of central processing unit;
(7). built-in memory device 5: liquid crystal advertising device database, in have the RFID label information, extensive stock advertising message, ad playing pattern information etc.;
(8). interfaces for external devices module 6: liquid crystal advertising device data information memory or plug-in device interface;
(9). power module 7: for whole liquid crystal advertising device provides necessary power supply.
RFID tag read-write equipment 2 is connected electrically on the central processing unit 4, is subjected to the control of central processing unit 4, because this piece of lcd technology belongs to prior art, does not describe in detail at this.
In described in the above each embodiment, when RFID label 1 and RFID tag read-write equipment 2 degrees of closeness reach setting range with interior situation under, RFID tag read-write equipment 2 is read the data of RFID label 1, central processing unit carries out analyzing and processing to this data message, deposit the result in the device memory device, just finished the statistic processes of a customer flow.
Some other technical matters also comprises:
Flow statistic device needs to handle the problem that a plurality of RFID labels read simultaneously.Solving flow of the people when big, a plurality of RFID labels may need the problem discerned simultaneously.
Flow statistic device also need be resolved the problem of single label continuous several times identification.Refer to that client may rest on market or certain position, supermarket, and make RFID tag read-write equipment continuous several times discern the data message of single RFID label.
Regularly (such as every month) flow information of market (supermarket) all flow statistic devices record is gathered, just can obtain very detailed customer flow distribution situation.
The flow information method of summary:
(1). by the interfaces for external devices of device, the data in the device internal memory devices are copied.
(2). when device possesses the data wireless transfer capability (such as the WIFI technology), can the data in the device internal memory devices be sent to the server in market (supermarket) with the mode of wireless transmission.
More than show and described ultimate principle of the present utility model and principal character and advantage of the present utility model.The technician of the industry should understand; the utility model is not restricted to the described embodiments; that describes in the foregoing description and the instructions just illustrates principle of the present utility model; under the prerequisite that does not break away from the utility model spirit and scope; the utility model also has various changes and modifications; these changes and improvements all fall in claimed the utility model scope, and the claimed scope of the utility model is defined by appending claims and equivalent thereof.
Claims (6)
- One kind in the market or the supermarket utilize the device of RFID stroke analysis customer flow, it is characterized in that: described device comprises: pass through RFID antenna (3) wireless telecommunications between the RFID label (1) of sign destination object, RFID tag read-write equipment (2), described RFID label (1) and the RFID tag read-write equipment (2) of read/write label information, described RFID label (1) and RFID tag read-write equipment (2) are installed in market or the supermarket, and described RFID antenna (3) and RFID tag read-write equipment (2) are electrically connected.
- 2. according to claim 1 in the market or the supermarket utilize the device of RFID stroke analysis customer flow, it is characterized in that: described RFID label (1) is fixed on the shopping cart or on the shopping basket.
- 3. according to claim 1 and 2 in the market or the supermarket utilize the device of RFID stroke analysis customer flow, it is characterized in that: on the fixture that described RFID tag read-write equipment (2) is fixed on the shelf in market or supermarket or client's passage is other.
- 4. according to claim 1 and 2 in the market or the supermarket utilize the device of RFID stroke analysis customer flow, it is characterized in that: described RFID tag read-write equipment (2) is integrated in the liquid crystal advertising device in market or supermarket.
- 5. according to claim 4 in the market or the supermarket utilize the device of RFID stroke analysis customer flow, it is characterized in that: described liquid crystal advertising device comprises working procedure control and carries out the central processing unit (4) of processing data information; The LCDs of display image (9); Drive the driver module (8) of described LCDs (9); In have the built-in memory device (5) of RFID label (1) information, extensive stock advertising message, ad playing pattern information; Interfaces for external devices module (6); The power module (7) of necessary power supply is provided for whole device, described LCDs (5), interfaces for external devices module (6) and driver module (8) all are electrically connected with described central processing unit (4), and described LCDs (9) is electrically connected with described driver module (8).
- 6. according to claim 5 in the market or the supermarket utilize the device of RFID stroke analysis customer flow, it is characterized in that: described RFID tag read-write equipment (2) and described central processing unit (4) are electrically connected.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2009202095551U CN201508565U (en) | 2009-09-11 | 2009-09-11 | Emporium or supermarket customer flow quantity calculating apparatus adopting RFID technology |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2009202095551U CN201508565U (en) | 2009-09-11 | 2009-09-11 | Emporium or supermarket customer flow quantity calculating apparatus adopting RFID technology |
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| Publication Number | Publication Date |
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| CN201508565U true CN201508565U (en) | 2010-06-16 |
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| Application Number | Title | Priority Date | Filing Date |
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| CN2009202095551U Expired - Fee Related CN201508565U (en) | 2009-09-11 | 2009-09-11 | Emporium or supermarket customer flow quantity calculating apparatus adopting RFID technology |
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Cited By (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101950440A (en) * | 2010-09-06 | 2011-01-19 | 耿直 | Passenger traffic/flow monitoring method and system |
| CN103473840A (en) * | 2013-09-23 | 2013-12-25 | 沈阳天目科技有限公司 | Passenger flow counting system and method having personnel distinguishing function based on wireless network |
| CN104463285A (en) * | 2014-12-26 | 2015-03-25 | 苏州众天力信息科技有限公司 | Passenger flow analysis system based on RFID |
| CN105260901A (en) * | 2015-11-24 | 2016-01-20 | 北京云镜元谱信息科技有限公司 | RFID-based intelligent store real-time data map |
| CN105809243A (en) * | 2015-01-19 | 2016-07-27 | 关卡系统股份有限公司 | Device and method for adaptive cycle counting |
| CN106022401A (en) * | 2016-05-06 | 2016-10-12 | 天津工业大学 | Supermarket consumer density determining system |
| US20220051310A1 (en) * | 2020-08-17 | 2022-02-17 | Qualcomm Incorporated | Methods Using Electronic Shelf Labels To Improve Item Gathering In Store And Warehouse Systems |
-
2009
- 2009-09-11 CN CN2009202095551U patent/CN201508565U/en not_active Expired - Fee Related
Cited By (10)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101950440A (en) * | 2010-09-06 | 2011-01-19 | 耿直 | Passenger traffic/flow monitoring method and system |
| CN101950440B (en) * | 2010-09-06 | 2015-04-29 | 成都奥克特科技有限公司 | Passenger traffic/flow monitoring method and system |
| CN103473840A (en) * | 2013-09-23 | 2013-12-25 | 沈阳天目科技有限公司 | Passenger flow counting system and method having personnel distinguishing function based on wireless network |
| CN103473840B (en) * | 2013-09-23 | 2016-03-16 | 沈阳天目科技有限公司 | Based on wireless network, there is passenger flow counting system and the method that personnel distinguish function |
| CN104463285A (en) * | 2014-12-26 | 2015-03-25 | 苏州众天力信息科技有限公司 | Passenger flow analysis system based on RFID |
| CN104463285B (en) * | 2014-12-26 | 2018-04-27 | 苏州众天力信息科技有限公司 | A kind of passenger flow analysis system based on RFID |
| CN105809243A (en) * | 2015-01-19 | 2016-07-27 | 关卡系统股份有限公司 | Device and method for adaptive cycle counting |
| CN105260901A (en) * | 2015-11-24 | 2016-01-20 | 北京云镜元谱信息科技有限公司 | RFID-based intelligent store real-time data map |
| CN106022401A (en) * | 2016-05-06 | 2016-10-12 | 天津工业大学 | Supermarket consumer density determining system |
| US20220051310A1 (en) * | 2020-08-17 | 2022-02-17 | Qualcomm Incorporated | Methods Using Electronic Shelf Labels To Improve Item Gathering In Store And Warehouse Systems |
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Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C14 | Grant of patent or utility model | ||
| GR01 | Patent grant | ||
| C17 | Cessation of patent right | ||
| CF01 | Termination of patent right due to non-payment of annual fee |
Granted publication date: 20100616 Termination date: 20130911 |