CN115860877A - Product marketing method, device, equipment and medium - Google Patents
Product marketing method, device, equipment and medium Download PDFInfo
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Abstract
The invention discloses a product marketing method, a product marketing device, product marketing equipment and a product marketing medium. The method comprises the following steps: providing the identification information and the selection control of the plurality of products to a user through a product management page, and determining a target product selected by the user; acquiring current product information corresponding to a target product; filling the current product information into a product display page template to obtain a current product display page corresponding to the target product; and displaying the current product display page. According to the embodiment of the invention, the product which needs to be known by the user can be determined through the interactive operation between the product management page and the user, and the current product display page for displaying the product which needs to be known by the user can be automatically generated based on the current product information corresponding to the product which needs to be known by the user, so that the current product information corresponding to the product is provided for the user through the current product display page, the user can conveniently know the product, and the labor cost, the time cost and the maintenance cost in the product marketing process are reduced.
Description
Technical Field
The present invention relates to the field of computer technologies, and in particular, to a method, an apparatus, a device, and a medium for product marketing.
Background
The user can freely select to buy different products according to the purchase demand degree of the user on various products. In order to discover or develop user needs, and to let users know about products and then purchase products, most businesses will market products.
In related technologies, technicians usually analyze products of an enterprise and compile product display pages corresponding to the products. And providing the product information for the user through the product display page corresponding to each product. However, the product types are numerous, the data size is huge, the writing workload is large, and a large amount of labor cost and time cost are consumed. Moreover, the product display page needs to be rewritten manually and continuously according to the product information change, and the maintenance cost is high.
Disclosure of Invention
The invention provides a product marketing method, a product marketing device and a product marketing medium, which are used for solving the problems that a large amount of labor cost and time cost are consumed and the maintenance cost is high in a product marketing scheme in the related technology.
According to an aspect of the present invention, there is provided a product marketing method including:
providing identification information and selection controls of a plurality of products to a user through a product management page, and determining a target product selected by the user;
acquiring current product information corresponding to the target product;
filling the current product information into a product display page template to obtain a product display page corresponding to the target product;
and displaying the product display page.
According to the technical scheme of the embodiment of the invention, the product which needs to be known by the user can be determined through the interactive operation between the product management page and the user, and the current product display page for displaying the product which needs to be known by the user can be automatically generated based on the current product information corresponding to the product which needs to be known by the user, so that the current product information corresponding to the product is provided for the user through the current product display page corresponding to the product, the user can conveniently know the product, and the labor cost, the time cost and the maintenance cost in the product marketing process are reduced.
Optionally, before providing the identification information and the selection control of the multiple products to the user through the product management page and determining the target product selected by the user, the method further includes:
acquiring current product information corresponding to each product; wherein the current product information includes: a product function chart, a current product advantage chart and/or a product scene chart;
and storing the current product information corresponding to each product into a preset database.
According to the technical scheme of the embodiment of the invention, the product function chart, the current product advantage chart and the product scene chart corresponding to each product can be obtained, so that the current product display page for displaying each product can be automatically generated based on the product function chart, the current product advantage chart and the product scene chart corresponding to each product.
Optionally, the obtaining current product information corresponding to the target product includes:
and acquiring current product information corresponding to the target product from current product information corresponding to each product stored in the preset database according to the identification information of the target product.
According to the technical scheme of the embodiment of the invention, the current product information corresponding to the product which needs to be known by the user can be quickly acquired from the current product information corresponding to each product stored in the database according to the identification information of the product which needs to be known by the user, so that the current product display page for displaying the product which needs to be known by the user and corresponding to the product can be automatically generated based on the current product information corresponding to the product which needs to be known by the user.
Optionally, the filling the current product information into a product display page template to obtain a current product display page corresponding to the target product includes:
and filling a current product function chart, a current product advantage chart and/or a product scene chart corresponding to the target product into the product display page template according to the chart filling position in the product display page template to obtain a current product display page corresponding to the target product.
According to the technical scheme of the embodiment of the invention, the current product display page for displaying the product which needs to be known by the user can be automatically generated based on the current product function chart, the current product advantage chart and the product scene chart which correspond to the product which needs to be known by the user.
Optionally, after storing the current product information corresponding to each product in a preset database, the method further includes:
and acquiring product updating information, and updating a current product function chart, a current product advantage chart and/or a current product advantage chart corresponding to each product according to the product updating information.
According to the technical scheme of the embodiment of the invention, the current product function chart, the current product advantage chart and the current product advantage chart corresponding to the product can be updated in time according to the product updating information after the current product function chart, the current product advantage chart and the current product advantage chart corresponding to the product are changed.
Optionally, the method further includes:
and providing the current product activity information and the current popular product information to the user through the product management page.
According to the technical scheme of the embodiment of the invention, the current product activity information and the current popular product information can be intuitively provided for the user through the interactive page, so that the user can know the preferential activity of the product at the current moment and the popular product at the current moment conveniently, and the attention of the user is attracted.
Optionally, the method further includes:
providing identification information and selection controls of a plurality of associated websites to the user through the product management page, and determining a target associated website selected by the user;
acquiring a website home page address of the target associated website;
and opening the website home page of the target associated website according to the website home page address of the target associated website.
According to the technical scheme of the embodiment of the invention, the interaction with the target user can be carried out through the test configuration page, the website which is required to be accessed by the user and is associated with the product is determined, the website home page of the website is automatically opened, and the user experience is improved.
According to another aspect of the present invention, there is provided a product marketing device including:
the product determining module is used for providing the identification information and the selection control of a plurality of products to a user through a product management page and determining a target product selected by the user;
the information acquisition module is used for acquiring current product information corresponding to the target product;
the page generation module is used for filling the current product information into a product display page template to obtain a current product display page corresponding to the target product;
and the page display module is used for displaying the current product display page.
According to another aspect of the present invention, there is provided an electronic apparatus including:
at least one processor;
and a memory communicatively coupled to the at least one processor network;
wherein the memory stores a computer program executable by the at least one processor, the computer program being executable by the at least one processor to enable the at least one processor to perform the method of marketing a product according to any of the embodiments of the present invention.
According to another aspect of the present invention, there is provided a computer readable storage medium storing computer instructions for causing a processor to implement the product marketing method according to any one of the embodiments of the present invention when executed.
According to the technical scheme of the embodiment of the invention, the identification information and the selection control of a plurality of products are provided for a user through a product management page, and a target product selected by the user is determined; then obtaining current product information corresponding to the target product; filling the current product information into a product display page template to obtain a current product display page corresponding to the target product; and finally, displaying a current product display page, solving the problems that in a product marketing scheme in the related technology, a large amount of labor cost and time cost can be consumed, and the maintenance cost is high, determining the product which needs to be known by the user through interactive operation between a product management page and the user, and automatically generating a current product display page for displaying the product which needs to be known by the user according to current product information corresponding to the product which needs to be known by the user, so that the user can know the product conveniently by providing the current product information corresponding to the product for the user through the current product display page corresponding to the product, and the beneficial effects of reducing the labor cost, the time cost and the maintenance cost in the product marketing process are achieved.
It should be understood that the statements in this section do not necessarily identify key or critical features of the embodiments of the present invention, nor do they necessarily limit the scope of the invention. Other features of the present invention will become apparent from the following description.
Drawings
In order to more clearly illustrate the technical solutions in the embodiments of the present invention, the drawings required to be used in the description of the embodiments are briefly introduced below, and it is obvious that the drawings in the description below are only some embodiments of the present invention, and it is obvious for those skilled in the art that other drawings can be obtained according to the drawings without creative efforts.
Fig. 1 is a flowchart of a product marketing method according to an embodiment of the present invention.
Fig. 2 is a flowchart of a product marketing method according to a second embodiment of the present invention.
Fig. 3 is a flowchart of a product marketing method according to a third embodiment of the present invention.
Fig. 4 is a schematic structural diagram of a product marketing device according to a fourth embodiment of the present invention.
Fig. 5 is a schematic structural diagram of an electronic device implementing a product marketing method according to an embodiment of the present invention.
Detailed Description
In order to make the technical solutions of the present invention better understood, the technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
It should be noted that the terms "object," "first," "second," and the like in the description and claims of the present invention and in the drawings described above are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used is interchangeable under appropriate circumstances such that the embodiments of the invention described herein are capable of operation in other sequences than those illustrated or described herein. Furthermore, the terms "comprises," "comprising," and "having," and any variations thereof, are intended to cover a non-exclusive inclusion, such that a process, method, system, article, or apparatus that comprises a list of steps or elements is not necessarily limited to those steps or elements expressly listed, but may include other steps or elements not expressly listed or inherent to such process, method, article, or apparatus.
Example one
Fig. 1 is a flowchart of a product marketing method according to an embodiment of the present invention. The present embodiment is applicable to marketing products of an enterprise, and the method may be implemented by a product marketing device, which may be implemented in hardware and/or software, and may be configured in an electronic device, in a case where current product information is provided to a user through a current product display page. As shown in fig. 1, the method includes:
Optionally, the plurality of products are all products of an enterprise. The product management page is a page for interacting with a user, acquiring information related to a product input by the user or providing the information related to the product to the user.
Optionally, the step of providing the identification information and the selection control of the plurality of products to the user through a product management page, and determining the target product selected by the user includes: displaying identification information and a selection control of a plurality of products on a product management page; when the clicking operation of a user on a first selection control is detected, determining a product to which the first selection control belongs as a target product selected by the user.
Optionally, the identification information of the product is information for uniquely identifying the product. The identification information is different for different products. The identification information of the product may be a name of the product. The selection control of a product is a control for inputting a product selection operation for the product.
Alternatively, the target product is a product that the user needs to know. The user can browse the identification information and the selection control of each product displayed on the product management page and click the selection control of the product needing to be further understood. The first selection control is one of the selection controls clicked by the user on each product displayed on the product management page. When the electronic equipment detects that a user clicks the first selection control, the electronic equipment can determine that the user needs to know the product to which the first selection control belongs, and then the product to which the first selection control belongs is determined as the target product selected by the user.
And 102, acquiring current product information corresponding to the target product according to the identification information of the target product.
Optionally, before providing the identification information and the selection control of the plurality of products to the user through the product management page and determining the target product selected by the user, the method further includes: acquiring current product information corresponding to each product; wherein the current product information includes: a current product function chart, a current product advantage chart and/or a current product advantage chart; and storing the current product information corresponding to each product into a preset database.
Therefore, the current product function chart, the current product advantage chart and the current product advantage chart corresponding to each product can be obtained, and the current product display page for displaying each product is automatically generated based on the current product function chart, the current product advantage chart and the current product advantage chart corresponding to each product.
Optionally, the current product information corresponding to the product is the latest various types of information for describing the product. The current product information corresponding to the product includes: a current product function chart, a current product advantage chart, and/or a current product advantage chart. The current product function chart is the latest visualization chart for describing the function of the product. The current product advantage chart is the latest visualization chart used to describe the advantages of the product. The current product advantage chart is the latest visualization chart for describing usage scenarios of products.
Optionally, obtaining current product information corresponding to each product includes: and acquiring current product information corresponding to each product uploaded by a target user. The target user may be a business person who manages the product. And the target user uploads the current product information corresponding to each product to the electronic equipment through the terminal equipment. The electronic equipment acquires current product information corresponding to each product, and correspondingly stores the identification information of each product and the current product information corresponding to each product into a preset database. The preset database is a database for storing current product information corresponding to a product.
Optionally, the obtaining, according to the identification information of the target product, current product information corresponding to the target product includes: and according to the identification information of the target product, acquiring the current product information corresponding to the target product in the current product information corresponding to each product stored in the preset database according to the identification information of the target product.
Therefore, the current product information corresponding to the product which needs to be known by the user can be quickly acquired from the current product information corresponding to each product stored in the database according to the identification information of the product which needs to be known by the user, and the current product display page for displaying the product which needs to be known by the user is automatically generated based on the current product information corresponding to the product which needs to be known by the user.
Optionally, obtaining, according to the identification information of the target product, current product information corresponding to the target product from current product information corresponding to each product stored in the preset database according to the identification information of the target product, includes: inquiring target identification information which is the same as the identification information of the target product in the identification information of each product stored in the preset database; and if the target identification information is inquired, acquiring current product information corresponding to the target identification information, and determining the current product information corresponding to the target identification information as the current product information corresponding to the target product.
Optionally, if the target identification information is not queried, sending a preset error prompt message to the terminal device of the target user; and the preset error prompt information is used for prompting that the current product information corresponding to the target product cannot be acquired.
Optionally, after storing the current product information corresponding to each product in a preset database, the method further includes: and acquiring product updating information, and updating a current product function chart, a current product advantage chart and/or a current product advantage chart corresponding to each product according to the product updating information.
Therefore, after the current product function chart, the current product advantage chart and the current product advantage chart corresponding to the product are changed, the current product function chart, the current product advantage chart and the current product advantage chart corresponding to the product stored in the preset database can be updated in time according to the product updating information.
Optionally, the product update information includes a new current product function chart, a current product advantage chart and/or a current product advantage chart corresponding to the product to be updated. The product to be updated is a current product function chart, a current product advantage chart and/or a product which needs to be updated according to the current product advantage chart. Obtaining product update information, including: and acquiring the product updating information uploaded by the target user.
Optionally, updating the current product function chart, the current product advantage chart and/or the current product advantage chart corresponding to each product according to the product update information includes: and replacing the current product function chart, the current product advantage chart and/or the current product advantage chart corresponding to the product to be updated in the preset database with the new current product function chart, the current product advantage chart and/or the current product advantage chart corresponding to the product to be updated.
And 103, filling the current product information into a product display page template to obtain a current product display page corresponding to the target product.
Optionally, the filling the current product information into a product display page template to obtain a current product display page corresponding to the target product includes: and filling a current product function chart, a current product advantage chart and/or a current product advantage chart corresponding to the target product into the product display page template according to the chart filling position in the product display page template to obtain a current product display page corresponding to the target product.
Therefore, the current product display page for displaying the product which needs to be known by the user can be automatically generated based on the current product function chart, the current product advantage chart and the current product advantage chart which correspond to the product which needs to be known by the user.
Optionally, the current product display page is a product display page generated at the current time. The product display page is a page for displaying current product information corresponding to a product, so that the current product information corresponding to the product is provided for a user, and the user can know the product conveniently. The product display page template may be a product display page written by a technician that does not contain current product information.
Optionally, the current product information corresponding to the product includes: a current product function chart, a current product advantage chart, and/or a current product advantage chart. The device interaction script template includes a chart fill location. The chart fill locations include: a current product function chart fill location, a current product advantage chart fill location, and/or a current product advantage chart fill location. The current product function chart fill location is a fill location for filling the current product function chart. The current product advantage chart fill location is a fill location for filling the current product advantage chart. The current product advantage chart fill location is a fill location for filling the current product advantage chart. And according to the graph filling position in the product display page template, filling a current product function graph, a current product advantage graph and/or a current product advantage graph corresponding to the target product into the product display page template to obtain a current product display page corresponding to the target product.
Optionally, according to a graph filling position in a product display page template, filling a current product function graph, a current product advantage graph and/or a current product advantage graph corresponding to the target product into the product display page template to obtain a current product display page corresponding to the target product, including: filling the current product function chart corresponding to the target product to a current product function chart filling position in a product display page template; filling the current product advantage chart corresponding to the target product to a filling position of the current product advantage chart in a product display page template; and filling the current product advantage chart corresponding to the target product to a filling position of the current product advantage chart in the product display page template.
And 104, displaying the current product display page.
Optionally, a current product display page corresponding to the target product is displayed, so that a current product function chart, a current product advantage chart and a current product advantage chart corresponding to the target product are provided to the user through the current product display page corresponding to the target product, and the user can know the function, advantage and use scene of the target product conveniently.
Optionally, the method further includes: and providing the current product activity information and the current popular product information to the user through the product management page. The current product activity information may be information related to a product activity at the current time. The product activity may be a product's coupon activity. The current hot product information may be information related to a hot product at the current time. The hot product may be one or more products that are sold above a preset sales threshold.
Therefore, the current product activity information and the current popular product information can be intuitively provided for the user through the interactive page, so that the user can know the preferential activity of the product at the current moment and the popular product at the current moment conveniently, and the attention of the user is attracted.
Optionally, providing the current product activity information and the current popular product information to the user through the product management page includes: generating a carousel graph for displaying the current product activity information and the current popular product information; and displaying the carousel map on the product management page so as to provide the current product activity information and the current popular product information to the user.
Optionally, the method further includes: providing identification information and selection controls of a plurality of associated websites to the user through the product management page, and determining a target associated website selected by the user; acquiring a website home page address of the target associated website; and opening the website home page of the target associated website according to the website home page address of the target associated website.
Therefore, interaction can be carried out between the test configuration page and the target user, the website which is required to be accessed by the user and is associated with the product is determined, the website home page of the website is automatically opened, and user experience is improved.
Optionally, the plurality of associated websites are a plurality of official websites related to the product.
Optionally, providing, by the product management page, the identification information and the selection control of the multiple associated websites to the user, and determining a target associated website selected by the user, includes: displaying identification information and a selection control of a plurality of associated websites on a product management page; when the clicking operation of the user on the second selection control is detected, determining the associated website to which the second selection control belongs as the target associated website selected by the user.
Optionally, the identification information of the associated website is information for uniquely identifying the associated website. The identification information of different associated websites is different. The identification information of the associated website may be a name of the associated website. The selection control of the associated website is a control for inputting an associated website selection operation for the associated website.
Optionally, the target associated website is a website associated with a product that the user needs to visit. The user can browse the identification information and the selection control of each associated website displayed on the product management page and click the selection control of the associated website to be accessed. The second selection control is one of the selection controls clicked by the user on each associated website displayed on the product management page. When the electronic equipment detects that the user clicks the second selection control, the electronic equipment can determine that the user needs to access the associated website to which the second selection control belongs, and then determine the associated website to which the second selection control belongs as the target associated website selected by the user.
Optionally, the electronic device stores a website home page address of each associated website. And acquiring the website home page address of the target associated website from the website home page addresses of the associated websites, and then opening the website home page of the target associated website according to the website home page address of the target associated website.
According to the technical scheme of the embodiment of the invention, the identification information and the selection control of a plurality of products are provided for a user through a product management page, and a target product selected by the user is determined; then obtaining current product information corresponding to the target product; filling the current product information into a product display page template to obtain a current product display page corresponding to the target product; and finally, displaying a current product display page, solving the problems that in a product marketing scheme in the related technology, a large amount of labor cost and time cost can be consumed, and the maintenance cost is high, getting the product which can be determined through interactive operation between a product management page and a user, and automatically generating a current product display page corresponding to the product which the user needs to know based on current product information corresponding to the product which the user needs to know, so that the user can conveniently know the product by providing the current product information corresponding to the product for the user through the current product display page corresponding to the product, and the beneficial effects of reducing the labor cost, the time cost and the maintenance cost in the product marketing process are achieved.
Example two
Fig. 2 is a flowchart of a product marketing method according to a second embodiment of the present invention. Embodiments of the invention may be combined with various alternatives in one or more of the embodiments described above. As shown in fig. 2, the method includes:
Wherein the current product information includes: a current product function chart, a current product advantage chart, and/or a current product advantage chart.
And 204, acquiring current product information corresponding to the target product from the current product information corresponding to each product stored in the preset database according to the identification information of the target product.
And step 205, filling the current product information into a product display page template to obtain a current product display page corresponding to the target product.
And step 206, displaying the current product display page.
According to the technical scheme of the embodiment of the invention, the current product information corresponding to the product which needs to be known by the user can be quickly acquired from the current product information corresponding to each product stored in the database according to the identification information of the product which needs to be known by the user, and then the current product display page for displaying the product which needs to be known by the user is automatically generated based on the current product information corresponding to the product which needs to be known by the user, so that the labor cost, the time cost and the maintenance cost in the product marketing process are reduced.
EXAMPLE III
Fig. 3 is a flowchart of a product marketing method according to a third embodiment of the present invention, which includes the following steps:
Wherein the current product information includes: a current product function chart, a current product advantage chart, and/or a current product advantage chart.
And step 303, providing the current product activity information and the current popular product information to the user through the product management page.
And step 306, acquiring current product information corresponding to the target product from current product information corresponding to each product stored in a preset database according to the identification information of the target product.
And 307, filling the current product information into the product display page template to obtain a current product display page corresponding to the target product.
And 308, displaying the current product display page.
According to the technical scheme of the embodiment of the invention, the product which needs to be known by the user can be determined through the interactive operation between the product management page and the user, and the current product display page for displaying the product which needs to be known by the user can be automatically generated based on the current product information corresponding to the product which needs to be known by the user, so that the current product information corresponding to the product is provided for the user through the current product display page corresponding to the product, the user can conveniently know the product, and the beneficial effects of reducing the labor cost, the time cost and the maintenance cost in the product marketing process are achieved.
Example four
Fig. 4 is a schematic structural diagram of a product marketing device according to a fourth embodiment of the present invention. The apparatus may be configured in an electronic device. As shown in fig. 4, the apparatus includes: a product determination module 401, an information acquisition module 402, a page generation module 403, and a page display module 404.
The product determining module 401 is configured to provide, through a product management page, identification information and a selection control of a plurality of products to a user, and determine a target product selected by the user; an information obtaining module 402, configured to obtain, according to the identification information of the target product, current product information corresponding to the target product; a page generating module 403, configured to fill the current product information into a product display page template, to obtain a current product display page corresponding to the target product; and a page display module 404, configured to display the current product display page.
According to the technical scheme of the embodiment of the invention, the identification information and the selection control of a plurality of products are provided for a user through the product management page, and the target product selected by the user is determined; then obtaining current product information corresponding to the target product; filling the current product information into a product display page template to obtain a current product display page corresponding to the target product; and finally, displaying a current product display page, solving the problems that in a product marketing scheme in the related technology, a large amount of labor cost and time cost can be consumed, and the maintenance cost is high, getting the product which can be determined through interactive operation between a product management page and a user, and automatically generating a current product display page corresponding to the product which the user needs to know based on current product information corresponding to the product which the user needs to know, so that the user can conveniently know the product by providing the current product information corresponding to the product for the user through the current product display page corresponding to the product, and the beneficial effects of reducing the labor cost, the time cost and the maintenance cost in the product marketing process are achieved.
In an optional implementation manner of the embodiment of the present invention, optionally, the product marketing device further includes: the current product information acquisition module is used for acquiring current product information corresponding to each product; wherein the current product information includes: a current product function chart, a current product advantage chart and/or a current product advantage chart; and the current product information storage module is used for storing the current product information corresponding to each product into a preset database.
In an optional implementation manner of the embodiment of the present invention, optionally, the information obtaining module 402 is specifically configured to: and according to the identification information of the target product, acquiring the current product information corresponding to the target product in the current product information corresponding to each product stored in the preset database according to the identification information of the target product.
In an optional implementation manner of the embodiment of the present invention, optionally, the page generating module 403 is specifically configured to: and filling a current product function chart, a current product advantage chart and/or a current product advantage chart corresponding to the target product into the product display page template according to the chart filling position in the product display page template to obtain a current product display page corresponding to the target product.
In an optional implementation manner of the embodiment of the present invention, optionally, the product marketing device further includes: and the information updating module is used for acquiring product updating information and updating a current product function chart, a current product advantage chart and/or a current product advantage chart corresponding to each product according to the product updating information.
In an optional implementation manner of the embodiment of the present invention, optionally, the product marketing device further includes: and the information providing module is used for providing the current product activity information and the current popular product information to the user through the product management page.
In an optional implementation manner of the embodiment of the present invention, optionally, the product marketing device further includes: the website providing module is used for providing the identification information and the selection control of a plurality of associated websites to the user through the product management page and determining a target associated website selected by the user; the address acquisition module is used for acquiring the website home page address of the target associated website; and the home page opening module is used for opening the website home page of the target associated website according to the website home page address of the target associated website.
With regard to the apparatus in the above-described embodiment, the specific manner in which each module performs the operation has been described in detail in the embodiment related to the method, and will not be elaborated here.
The product marketing device can execute the product marketing method provided by any embodiment of the invention, and has corresponding functional modules and beneficial effects for executing the product marketing method.
EXAMPLE five
Fig. 5 shows a schematic structural diagram of an electronic device 10 that can be used to implement the product marketing method of the embodiment of the present invention. The components shown herein, their connections and relationships, and their functions, are meant to be exemplary only, and are not meant to limit implementations of the inventions described and/or claimed herein.
As shown in fig. 5, the electronic device 10 includes at least one processor 11, and a memory, such as a Read Only Memory (ROM) 12, a Random Access Memory (RAM) 13, and the like, which is connected to the at least one processor 11 in a network communication manner, wherein the memory stores a computer program that can be executed by the at least one processor, and the processor 11 can perform various suitable actions and processes according to the computer program stored in the Read Only Memory (ROM) 12 or the computer program built from the storage unit 18 into the Random Access Memory (RAM) 13. In the RAM 13, various programs and data necessary for the operation of the electronic apparatus 10 can also be stored. The processor 11, the ROM 12, and the RAM 13 are connected to each other via a bus 14. An input/output (I/O) interface 15 is also connected to bus 14.
A number of components in the electronic device 10 are connected to the I/O interface 15, including: an input unit 16 such as a keyboard, a mouse, or the like; an output unit 17 such as various types of displays, speakers, and the like; a storage unit 18 such as a magnetic disk, an optical disk, or the like; and a communication unit 19 such as a network card, modem, wireless communication transceiver, etc. The communication unit 19 allows the electronic device 10 to exchange information/data with other devices via a computer network such as the internet and/or various telecommunication networks.
The processor 11 may be a variety of general and/or special purpose processing components having processing and computing capabilities. Some examples of processor 11 include, but are not limited to, a Central Processing Unit (CPU), a Graphics Processing Unit (GPU), various specialized Artificial Intelligence (AI) computing chips, various processors running machine learning model algorithms, a Digital Signal Processor (DSP), and any suitable processor, controller, microcontroller, or the like. The processor 11 performs the various methods and processes described above, such as the product marketing method.
In some embodiments, the product marketing method may be implemented as a computer program tangibly embodied in a computer-readable storage medium, such as the storage unit 18. In some embodiments, part or all of the computer program may be loaded and/or installed onto the electronic device 10 via the ROM 12 and/or the communication unit 19. When the computer program is built into the RAM 13 and executed by the processor 11, one or more steps of the product marketing method described above may be performed. Alternatively, in other embodiments, the processor 11 may be configured to perform the product marketing method by any other suitable means (e.g., by way of firmware).
Various implementations of the systems and techniques described here above may be implemented in digital electronic circuitry, integrated circuitry, field Programmable Gate Arrays (FPGAs), application Specific Integrated Circuits (ASICs), application Specific Standard Products (ASSPs), system on a chip (SOCs), load programmable logic devices (CPLDs), computer hardware, firmware, software, and/or combinations thereof. These various embodiments may include: implemented in one or more computer programs that are executable and/or interpretable on a programmable system including at least one programmable processor, which may be special or general purpose, receiving data and instructions from, and transmitting data and instructions to, a storage system, at least one input device, and at least one output device.
The computer program for implementing the product marketing method of the present invention may be written in any combination of one or more programming languages. These computer programs may be provided to a processor of a general purpose computer, special purpose computer, or other programmable data processing apparatus, such that the computer programs, when executed by the processor, cause the functions/acts specified in the flowchart and/or block diagram block or blocks to be performed. A computer program can execute entirely on a machine, partly on a machine, as a stand-alone software package partly on a machine and partly on a remote machine or entirely on a remote machine or server.
In the context of the present invention, a computer-readable storage medium may be a tangible medium that can contain, or store a computer program for use by or in connection with an instruction execution system, apparatus, or device. A computer readable storage medium may include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any suitable combination of the foregoing. Alternatively, the computer readable storage medium may be a machine readable signal medium. More specific examples of a machine-readable storage medium would include an electrical connection based on one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.
To provide for interaction with a user, the systems and techniques described here can be implemented on an electronic device having: a display device (e.g., a CRT (cathode ray tube) or LCD (liquid crystal display) monitor) for displaying information to a user; and a keyboard and a pointing device (e.g., a mouse or a trackball) by which a user can provide input to the electronic device. Other kinds of devices may also be used to provide for interaction with a user; for example, feedback provided to the user can be any form of sensory feedback (e.g., visual feedback, auditory feedback, or tactile feedback); and input from the user may be received in any form, including acoustic, speech, or tactile input.
The systems and techniques described here can be implemented in a computing system that includes a back-end component (e.g., as a data server), or that includes a middleware component (e.g., an application server), or that includes a front-end component (e.g., a user computer having a graphical user interface or a web browser through which a user can interact with an implementation of the systems and techniques described here), or any combination of such back-end, middleware, or front-end components. The components of the system can be interconnected by any form or medium of digital data communication (e.g., a communication network). Examples of communication networks include: local Area Networks (LANs), wide Area Networks (WANs), blockchain networks, and the internet.
The computing system may include clients and servers. A client and server are generally remote from each other and typically interact through a communication network. The relationship of client and server arises by virtue of computer programs running on the respective computers and having a client-server relationship to each other. The server can be a cloud server, also called a cloud computing server or a cloud host, and is a host product in a cloud computing service system, so that the defects of high management difficulty and weak service expansibility in the traditional physical host and VPS service are overcome.
It should be understood that various forms of the flows shown above may be used, with steps reordered, added, or deleted. For example, the steps described in the present invention may be executed in parallel, sequentially, or in different orders, and are not limited herein as long as the desired result of the technical solution of the present invention can be achieved.
The above-described embodiments should not be construed as limiting the scope of the invention. It should be understood by those skilled in the art that various modifications, combinations, sub-combinations and substitutions may be made in accordance with design requirements and other factors. Any modification, equivalent replacement, and improvement made within the spirit and principle of the present invention should be included in the protection scope of the present invention.
Claims (10)
1. A method of marketing a product, comprising:
providing identification information and selection controls of a plurality of products to a user through a product management page, and determining a target product selected by the user;
acquiring current product information corresponding to the target product according to the identification information of the target product;
filling the current product information into a product display page template to obtain a current product display page corresponding to the target product;
and displaying the current product display page.
2. The method of claim 1, further comprising, prior to providing identification information and selection controls for a plurality of products to a user via a product management page and determining a target product selected by the user:
acquiring current product information corresponding to each product; wherein the current product information includes: a current product function chart, a current product advantage chart and/or a current product scene chart;
and storing the current product information corresponding to each product into a preset database.
3. The method according to claim 2, wherein the obtaining current product information corresponding to the target product according to the identification information of the target product comprises:
and acquiring current product information corresponding to the target product from current product information corresponding to each product stored in the preset database according to the identification information of the target product.
4. The method of claim 2, wherein the filling the current product information into a product display page template to obtain a current product display page corresponding to the target product comprises:
and filling a current product function chart, a current product advantage chart and/or a current product scene chart corresponding to the target product into the product display page template according to the chart filling position in the product display page template to obtain a current product display page corresponding to the target product.
5. The method of claim 2, further comprising, after storing the current product information corresponding to each product in a preset database:
and acquiring product updating information, and updating a current product function chart, a current product advantage chart and/or a current product scene chart corresponding to each product according to the product updating information.
6. The method of claim 1, further comprising:
and providing the current product activity information and the current popular product information to the user through the product management page.
7. The method of claim 1, further comprising:
providing identification information and selection controls of a plurality of associated websites to the user through the product management page, and determining a target associated website selected by the user;
acquiring a website home page address of the target associated website;
and opening the website home page of the target associated website according to the website home page address of the target associated website.
8. A product marketing device, comprising:
the product determining module is used for providing the identification information and the selection control of a plurality of products to a user through a product management page and determining a target product selected by the user;
the information acquisition module is used for acquiring current product information corresponding to the target product according to the identification information of the target product;
the page generation module is used for filling the current product information into a product display page template to obtain a current product display page corresponding to the target product;
and the page display module is used for displaying the current product display page.
9. An electronic device, characterized in that the electronic device comprises:
at least one processor;
and a memory communicatively coupled to the at least one processor network;
wherein the memory stores a computer program executable by the at least one processor to enable the at least one processor to perform the product marketing method of any one of claims 1-7.
10. A computer readable storage medium having stored thereon computer instructions for causing a processor to execute a method of marketing a product according to any one of claims 1-7.
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| CN202211673066.8A CN115860877A (en) | 2022-12-26 | 2022-12-26 | Product marketing method, device, equipment and medium |
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| CN202211673066.8A CN115860877A (en) | 2022-12-26 | 2022-12-26 | Product marketing method, device, equipment and medium |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN116756442A (en) * | 2023-04-19 | 2023-09-15 | 上海开荣生化科技集团有限公司 | Website interaction method and system for multi-stage products |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN116756442A (en) * | 2023-04-19 | 2023-09-15 | 上海开荣生化科技集团有限公司 | Website interaction method and system for multi-stage products |
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