CN114742576A - Information pushing method and device and electronic equipment - Google Patents

Abstract

The information pushing method, the information pushing device and the electronic equipment, which are disclosed by the embodiment of the disclosure, can display a first information identifier and first associated information on a first platform page of a target platform, wherein the first associated information can indicate a first preset operation mode for acquiring a first authority certificate, when a trigger operation aiming at the first information identifier is detected, the associated page can be displayed, and the target platform can generate first prompt information in response to the detection that an operation mode executed aiming at the associated page is matched with the first preset operation mode; then, when a second page showing the target platform is returned, first prompt information used for indicating that the current account of logging in the target platform and the first permission credential are bound can be shown on the page of the second platform. In this way, because the first information identifier and the first associated information are displayed at the same time, the user is more motivated to browse the first information indicated by the first information identifier, and the user is also motivated to execute the first preset operation on the associated page.

Description

Information pushing method and device and electronic equipment

Technical Field

The present disclosure relates to the field of internet technologies, and in particular, to an information pushing method and apparatus, and an electronic device.

Background

With the development of science and technology, the functions of terminal applications are more and more improved, for example, people can browse information by using the terminal applications, certainly, the applications can also push some advertisement information to users for watching, if the users are interested in the advertisement information, the users can enter the detailed pages of the advertisement information, and if the users are not interested in the advertisement information, the advertisement information can also be closed.

Disclosure of Invention

This disclosure is provided to introduce concepts in a simplified form that are further described below in the detailed description. This disclosure is not intended to identify key features or essential features of the claimed subject matter, nor is it intended to be used to limit the scope of the claimed subject matter.

The embodiment of the disclosure provides an information pushing method and device and electronic equipment, which can display first associated information while displaying a first information identifier, so that a user can have a greater incentive to browse first information, and the probability of browsing the first information can be improved.

In a first aspect, an embodiment of the present disclosure provides an information pushing method, including: displaying a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier on a first platform page of a target platform, wherein the first associated information is used for indicating a first preset operation mode for acquiring a first authority certificate; the first platform page of the target platform is used for playing a first video; in response to detecting a trigger operation for the first information identifier, displaying the associated page, wherein the associated page is used for displaying first information indicated by the first information identifier; and when a second platform page showing the target platform is returned, showing first prompt information in the second platform page, wherein the target platform generates first prompt information in response to detecting that an operation mode executed aiming at the associated page is matched with the first preset operation mode, and the first prompt information is used for indicating that the current account logged in the target platform is bound with the first authority certificate.

In a second aspect, an embodiment of the present disclosure provides an information pushing apparatus, including: the system comprises a first display unit, a second display unit and a third display unit, wherein the first display unit is used for displaying a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier on a first platform page of a target platform, and the first associated information is used for indicating a first preset operation mode for acquiring a first authority certificate; the first platform page of the target platform is used for playing a first video; the second display unit is used for displaying the associated page in response to the detection of the trigger operation for the first information identifier, wherein the associated page is used for displaying the first information indicated by the first information identifier; and a third display unit, configured to display first prompt information in a second platform page when the second platform page displaying the target platform is returned, where the target platform generates first prompt information in response to detecting that an operation manner executed for the associated page matches the first preset operation manner, and the first prompt information is used to indicate that a current account logged in the target platform is bound to the first permission credential.

In a third aspect, an embodiment of the present disclosure provides an electronic device, including: one or more processors; a storage device, configured to store one or more programs, where when the one or more programs are executed by the one or more processors, the one or more processors implement the information pushing method according to the first aspect.

In a fourth aspect, the disclosed embodiments provide a computer-readable medium, on which a computer program is stored, which when executed by a processor, implements the steps of the information pushing method as described above in the first aspect.

According to the information pushing method, the information pushing device and the electronic equipment, the first information identifier and the first associated information can be displayed on the first platform page of the target platform, the first associated information can indicate a first preset operation mode for acquiring the first authority certificate, when the trigger operation aiming at the first information identifier is detected, the associated page can be displayed, and the associated page can be used for displaying the first information; then, when a second page for displaying the target platform is returned, first prompt information can be displayed on the page of the second platform, the target platform generates first prompt information in response to detecting that the operation mode executed for the associated page is matched with the first preset operation mode, and the first prompt information can be used for indicating that the current account for logging in the target platform is bound with the first authority credential. In this way, because the first information identifier and the first associated information are displayed at the same time, the user is more motivated to browse the first information indicated by the first information identifier, and the user is also motivated to execute the first preset operation on the associated page.

Furthermore, the page of the target platform can play a video, that is, the first information identifier and the first associated information are also displayed when the first video is displayed, so that the user can know the obtained authority credential in the process of watching the first video, the user can operate according to the indication of the first associated information more actively, and the probability that the first information is browsed by the user is correspondingly improved.

Drawings

The above and other features, advantages and aspects of various embodiments of the present disclosure will become more apparent by referring to the following detailed description when taken in conjunction with the accompanying drawings. Throughout the drawings, the same or similar reference numbers refer to the same or similar elements. It should be understood that the drawings are schematic and that elements and features are not necessarily drawn to scale.

FIG. 1 is a flow diagram of one embodiment of an information push method according to the present disclosure;

2A-2D are interface presentation diagrams according to some embodiments of information push methods of the present disclosure;

3A-3D are interface display diagrams of further embodiments of information push methods according to the present disclosure;

FIG. 4 is a schematic block diagram of one embodiment of an information pushing device according to the present disclosure;

FIG. 5 is an exemplary system architecture to which the information push method of one embodiment of the present disclosure may be applied;

fig. 6 is a schematic diagram of a basic structure of an electronic device provided according to an embodiment of the present disclosure.

Detailed Description

Embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. While certain embodiments of the present disclosure are shown in the drawings, it is to be understood that the present disclosure may be embodied in various forms and should not be construed as limited to the embodiments set forth herein, but rather are provided for a more thorough and complete understanding of the present disclosure. It should be understood that the drawings and embodiments of the disclosure are for illustration purposes only and are not intended to limit the scope of the disclosure.

It should be understood that the various steps recited in the method embodiments of the present disclosure may be performed in a different order, and/or performed in parallel. Moreover, method embodiments may include additional steps and/or omit performing the illustrated steps. The scope of the present disclosure is not limited in this respect.

The term "include" and variations thereof as used herein are open-ended, i.e., "including but not limited to". The term "based on" is "based, at least in part, on". The term "one embodiment" means "at least one embodiment"; the term "another embodiment" means "at least one additional embodiment"; the term "some embodiments" means "at least some embodiments". Relevant definitions for other terms will be given in the following description.

It should be noted that the terms "first", "second", and the like in the present disclosure are only used for distinguishing different devices, modules or units, and are not used for limiting the order or interdependence relationship of the functions performed by the devices, modules or units.

It is noted that references to "a", "an", and "the" modifications in this disclosure are intended to be illustrative rather than limiting, and that those skilled in the art will recognize that "one or more" may be used unless the context clearly dictates otherwise.

The names of messages or information exchanged between devices in the embodiments of the present disclosure are for illustrative purposes only, and are not intended to limit the scope of the messages or information.

Referring to fig. 1, a flow of one embodiment of an information push method according to the present disclosure is shown. The information pushing method can be applied to terminal equipment. The information pushing method shown in fig. 1 includes the following steps:

step 101, displaying a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier on a first platform page of a target platform.

Here, the first association information may be used to indicate a first preset operation manner for acquiring the first credential.

Here, a first platform page of the target platform is used to play the first video.

As an example, the first information identifier may be understood as a promotion identifier. For example, when an application, a business, etc. needs to be promoted, it may be promoted by using some platforms; in the process of popularization, introduction information (which can be understood as first information) convenient for displaying the advantages of the introduction information can be edited, and the content of the introduction information is usually more, so that more display pages are needed to completely display the introduction information, and at the moment, only the identification of the introduction information can be displayed, so that the display area needed in the process of needing can be reduced.

By way of example, the target platform may be understood as an information browsing platform with which a user may browse information (e.g., browse video information). For example, a user may register a login account of a target platform and may browse content published by other users, such as videos, articles, and the like, on the target platform. When the user browses the first video played on the first platform page of the target platform, the first platform page can also display the first information identifier and the first associated information. That is, the information identifier can be pushed in the process of browsing the first video by the user.

As an example, the first platform page may be any platform page of the target platform, and only when the first platform page is displayed, the first information identifier and the first associated information may be displayed together.

As an example, the first permission credential may be used to indicate a coupon credential that may be obtained by the account, such as a coupon volume, a repudiation volume, a virtual gift, and so on.

By way of example, the first permission credential may be understood as one permission credential that the target platform provides to the current login account.

As an example, the first association information may indicate a first preset operation manner of acquiring the first permission credential on the associated page. In a specific embodiment, the first preset operation mode may be set according to an actual situation, and a specific operation mode of the first preset operation mode is not limited herein. For example, the first preset operation manner may indicate how long the user browses the first information on the associated page, may indicate the user to input identity information on the associated page, may indicate the user to make an item purchase on the associated page, and the like.

As an example, in the process of browsing the first video by the user, the first information identifier and the first associated information are also displayed, so that the user can conveniently know how to acquire the first permission credential in the process of browsing the first video, and can have a greater incentive for browsing the first information corresponding to the first information identifier by the user.

And 102, in response to detecting the trigger operation aiming at the first information identifier, displaying the associated page.

Here, the association page may be used to present the first information indicated by the first information identifier. That is, the associated page may be understood as a page for presenting the first information.

As an example, when a trigger operation for the first information identifier is detected, it may be characterized that the user may want to browse the first information corresponding to the first information identifier, and then an associated page corresponding to the first information identifier may be presented.

And 103, when the second platform page of the target platform is returned to be displayed, displaying the first prompt information in the second platform page.

Here, the target platform may generate the first prompt information in response to detecting that the operation mode performed for the associated page matches the first preset operation mode.

Here, the first prompt message may be used to indicate that the current account of the login target platform is bound to the first permission credential.

As an example, when it is detected that the operation mode executed for the associated page matches the first preset operation mode, the user may be characterized to perform an operation on the associated page according to the first preset operation mode indicated by the first association information, at this time, the first prompt information may be displayed in the second platform page, and the first prompt information may prompt that the user has previously acquired the first permission credential.

As an example, the second platform page may also be any platform page of the target platform, and only when the second platform page is displayed, the first prompt message may also be displayed. For example, the second platform page may also play the first video, and of course, the second platform page may also play the second video.

That is, after the operation mode executed by the user on the associated page is matched with the first preset operation mode, the user may continue to return to the target platform for browsing, and at this time, when the page displayed when the user returns to the target platform, the page may be understood as the second platform page.

It should be noted that, after the user performs the operation on the associated page, the operation mode performed by the user and the first preset operation mode may be sent to the target platform, and the target platform may determine whether the operation performed on the associated page matches the first preset operation mode, and when the operation mode performed for the associated page matches the first preset operation mode, generate the first prompt information, and may send the first prompt information to the execution main body for displaying.

As an example, when the operation manner performed by the user includes a first preset operation manner, the operation manner performed by the user may be characterized to match the first preset operation manner. For example, the first preset operation mode indicates that the time for the user to browse the associated page is kept for a preset time (for example, 5 seconds), and if the time for the user to browse the associated page is not less than 5 seconds, the operation mode executed by the user may be characterized to be matched with the first preset operation mode.

In the related art, when the introduction information is displayed, only the introduction identifier corresponding to the introduction information is displayed, and thus, a user cannot pay more attention to the introduction information corresponding to the introduction identifier when seeing the introduction identifier in a process of browsing a platform page, so that the introduction identifier may not play a role of introduction.

It can be seen that, in the present application, a first information identifier and first associated information may be displayed on a first platform page of a target platform, where the first associated information may indicate a first preset operation mode for obtaining a first permission credential, and when a trigger operation for the first information identifier is detected, an associated page may be displayed, and the associated page may be used to display the first information; then, when a second page for displaying the target platform is returned, first prompt information can be displayed on the page of the second platform, and the target platform can generate first prompt information in response to detecting that the operation mode executed for the associated page is matched with the first preset operation mode, where the first prompt information can be used to indicate that the current account logged in to the target platform is bound with the first authority credential. In this way, because the first information identifier and the first associated information are displayed at the same time, the user is more motivated to browse the first information indicated by the first information identifier, and the user is also motivated to execute the first preset operation on the associated page.

Further, the page of the target platform of the application can play a video, that is, when the first video is displayed, the first information identifier and the first associated information are also displayed, so that the user can know the obtained authority credential in the process of watching the first video, and therefore the user can be more motivated to operate according to the indication of the first associated information, and the probability that the first information is browsed by the user is correspondingly improved.

For ease of understanding, the following description is made with reference to fig. 2A to 2C, fig. 2A may be understood as a schematic illustration showing a first platform page of a target platform, fig. 2B may be understood as a schematic illustration showing an associated page, and fig. 2C may be understood as a schematic illustration showing a second platform page of the target platform. In fig. 2A, content corresponding to the target platform may be displayed in the first platform page 201, and the dashed box 202 may be understood as the first associated information, and the oval box 203 may be understood as the first information identifier. For example, the content that can be recorded in the dashed box 202 is 'browse the first information for 5 seconds, and obtain the virtual article a', at this time, the user may click the first information identifier, at this time, the interface may be as shown in fig. 2B, at this time, the associated page may be displayed, and the first information may be displayed in the associated page. If the user returns to continue browsing the second platform page of the target platform after the browsing time on the associated page exceeds 5 seconds, at this time, as shown in fig. 2C, the interface may show the first prompt message 205 in the second platform page 204, and the first prompt message 205 may be used to prompt the user to obtain the virtual article a.

It should be noted that the platform content displayed on the first platform page may be the same as the platform content displayed on the second platform page. For example, when a user browses a picture a, a first information identifier and first associated information are displayed on a display interface, the display interface at this time can understand a first platform page, and when the display returns to display a second platform page, the interface also displays the picture a at this time, only that the second platform page may also display first prompt information to prompt that the user has obtained a first permission credential.

It should be noted that the specific display positions of the first information identifier and the first associated information in the first platform page may be defined according to actual situations, and the specific display positions of the first information identifier and the first associated information are not defined here. Correspondingly, the specific display position of the first prompt message in the second platform page may also be defined according to the actual situation, and the specific display position of the first prompt message is not defined here.

In some embodiments, upon returning to the third platform page showing the target platform, a second prompt message may be shown in the third platform page.

The target platform generates second prompt information in response to detecting that the operation mode executed for the associated page is not matched with the first preset operation mode.

Here, the second hint information may be used to indicate an incomplete binding of the current account of the login target platform with the first rights voucher.

As an example, when the user does not operate according to the first preset operation mode indicated by the first association information, when the user returns to the display target platform to continue browsing, the third platform page may be displayed, and the third platform page may include the second prompt information. For example, the first preset operation mode indicated by the first associated information is browsing the first information for 5 seconds, and if the user exits after only opening the associated page for 2 seconds, it may be characterized that the operation mode executed for the associated page is not matched with the first preset operation mode.

For convenience of understanding, as shown in fig. 2D, fig. 2D may be understood as a page schematic diagram of the third platform page, and in fig. 2D, the rectangular frame 207 may be understood as the second prompt information display area. Of course, in a specific embodiment, a specific display position of the second prompt message 207 in the third platform page 206 may be set according to an actual situation, and the specific display position of the second prompt message 207 is not limited herein.

For further understanding of the present application, the description may be made with reference to fig. 2A-2D, where fig. 2A shows a first information identifier and first associated information, and after a user triggers the first information identifier, an associated page may be shown, and the first information may be shown in the associated page, at this time, the display interface may be shown in fig. 2B, and if an operation manner executed for the associated page matches a first preset operation manner, the display interface may show a second platform page and show first prompt information as shown in fig. 2C, and if the operation manner executed for the associated page does not match the first preset operation manner, the display interface may show a third platform page and show second prompt information as shown in fig. 2D.

It should be noted here that, a part of the same platform content may be displayed in each of the first platform page, the second platform page and the third platform page, for example, the first platform page, the second platform page and the third platform page all display the image B, only when the first platform page displays the image B, the first information identifier and the first associated information may also be displayed, and when the second platform page displays the image B, the first prompt information may also be displayed, and when the third platform page displays the image B, the second prompt information may also be displayed.

In some embodiments, the platform page of the target platform may include a first viewing control, at which time the first list is presented in response to detecting a triggering operation for the first viewing control.

Here, the first list includes a permission credential to complete the binding with the current account.

For example, a target platform may promote a lot of introduction information, and therefore different platform pages of the target platform may show different information identifiers, for example, a certain platform page of the target platform may show a second information identifier and second associated information corresponding to the second information identifier, and another platform page may show a third information identifier and third associated information corresponding to the third information identifier. Accordingly, the current account may bind multiple rights credentials.

As an example, a first view control is exposed on a platform page of the target platform, such that a user may be facilitated to view rights credentials that have been completely bound to the current account.

For convenience of understanding, for example, when the user browses the page a of the target platform, the page a may show the first information identifier and the first associated information, the user browses the page B of the target platform may show the second information identifier and the second associated information, and the user browses the page C of the target platform may show the third information identifier and the third associated information. That is, the current account may bind multiple rights credentials. And the platform page of the target platform can display the first viewing control, when the triggering operation aiming at the first viewing control is detected, the first list can be displayed, and the authority credentials bound with the current account can be displayed in the first list, so that the user can conveniently know the authority credentials obtained.

For further understanding of the present application, the description may be made with reference to fig. 3A-3B, where fig. 3A may be understood as a schematic illustration showing any platform page of a target platform, fig. 3B may be understood as a schematic illustration showing a first list, in fig. 3A, a dashed frame 301 may be understood as a first viewing control, when a user triggers the first viewing control 301, a display interface may be as shown in fig. 3B, and a first list 302 may be shown in the display interface, as can be seen, the first list 302 includes a permission credential a, a permission credential B, and a permission credential C. That is, the current login account has been bound with the permission credential a, the permission credential B, and the permission credential C, respectively.

In some embodiments, the platform page of the target platform may further include a second view control, at which point the second list may be presented in response to detecting a triggering operation for the second view control.

Here, the second list may include at least one rights credential that is not binding with the current account.

As an example, since the target platform may promote many pieces of introduction information, correspondingly, corresponding association information may be set for each piece of introduction information, and the authority credentials indicated by different association information may be different. Therefore, the second viewing control is arranged, so that the user can conveniently view the authority credentials which are not acquired, and the user can conveniently and conveniently acquire the authority credentials of the authorities.

In some embodiments, association information corresponding to the authority credential whose binding is not completed by the current account may also be presented.

As an example, the associated information may be used to indicate an operation manner for acquiring the permission credentials, so that the efficiency of acquiring the permission credentials by the user may be further accelerated by displaying the associated information.

For convenience of understanding, the description may be made with reference to fig. 3C and fig. 3D, fig. 3C may be understood as a schematic illustration showing any platform page of the target platform, fig. 3D may be understood as a schematic illustration showing a second list, in fig. 3C, the dashed box 303 may be understood as a second viewing control, when the second viewing control 303 is triggered by the user, the display interface may be as shown in fig. 3D, the second list 304 may be shown on the display interface, and the second list 304 includes the authority credential D, the authority credential E, the authority credential F, the associated information D, the associated information E, and the associated information F; while the associated information D may indicate how the credential D is obtained, the associated information E may indicate how the credential E is obtained, and the associated information F may indicate how the credential F is obtained. In this way, it is convenient for the user to conveniently bind the permission credential in the second list 304 with the current account.

In some embodiments, the first predetermined mode of operation includes at least any one of:

and when the browsing duration of the associated page is greater than a preset duration threshold, inputting identity identification information, completing the transaction of the commodity indicated by the associated page, and determining that the transaction is not changed.

As an example, the type indicated by the first information is different, and the operation manner indicated by the first association information may be different. For example, if the first information may only include introduction information for introducing a certain promotional activity, the first associated information may only indicate that the user browses information, and the first preset operation mode may be understood that browsing duration on the associated page is greater than a preset duration threshold; if the first association information further indicates that the user needs to browse and input the identity, the first preset operation mode may further include inputting the identity. If the first advertisement information requires the user to purchase some commodities, the first preset operation mode may further include completing a transaction for the commodities indicated by the associated page. That is, in the specific embodiment, the first preset operation manner may be determined according to a type of the first information.

In some embodiments, the target platform may determine first association information corresponding to the first information identification based on a type of the first information corresponding to the first information identification.

As an example, different promotional entities (merchants, applications, etc.), the first type of information that needs to be presented to the user may be different; for example, some promotion entities may need to be downloaded by the user (therefore, the first information may include information for introducing the application function, and information on how the application is downloaded, logged in, etc.; correspondingly, the first association information may be used to indicate that the application is downloaded); some promotion subjects may only need to browse the introduction information created by the promotion subjects themselves (at this time, the first information may include information describing the promotion subjects, and correspondingly, the first association information may be used to indicate a duration for which the association pages need to be displayed). That is, different advertisement subjects may correspond to different first associated information.

In some embodiments, the target platform may determine whether the first information identifier meets the first preset condition by: it is determined whether the first information identifier is bound to the sharing identifier.

Here, the electronic device that displays the edit page corresponding to the first information binds the first information identifier and the sharing identifier in response to detecting a trigger operation for the sharing identifier.

Here, the editing page corresponding to the electronic device may include a sharing identifier, and the first information identifier may indicate the first information.

As an example, when the target platform receives the first information identifier, it may be determined whether the first information identifier is bound to the sharing identifier. If the first information identifier is bound with the sharing identifier, it can be understood that the first information identifier meets a first preset condition, so that when a certain platform page of the target platform displays the first information identifier, the first information identifier and the first associated information can be simultaneously displayed.

As an example, when a user edits the first information by using the electronic device of the edit page corresponding to the first information, a sharing identifier may be displayed on the edit interface, and after the user triggers the sharing identifier, it may be determined that the sharing identifier is bound to the first information identifier.

As an example, the target platform may generate the first association information after receiving the first information identifier and determining that the first information identifier is bound to the sharing identifier.

In some embodiments, the target platform pushes the first information identifier and the first associated information to the electronic device corresponding to the account which can meet the second preset condition.

In some embodiments, the target platform may determine the account satisfying the second preset condition by: and determining whether the account meets a second preset condition or not based on the number of the authority certificates bound to the account within the preset time.

It should be noted that the information related to the account is obtained and used after obtaining the authorization of the user of the account.

As an example, an account satisfying the second preset condition may be understood as an account that may bind the account with the first permission credential.

As an example, the target platform may only push the first prompt information identifier and the first associated information to the electronic device corresponding to the account satisfying the second preset condition, so that the first information identifier and the first associated information may be accurately delivered, and a conversion rate of the introduction information in the promotion process may be improved (the conversion rate may be understood as a ratio between the number of times of completing account binding and the number of times of displaying the information identifier).

In some embodiments, verification information may also be sent to the target platform, and it may be determined whether to present the third prompt information based on a verification result returned by the target platform.

Here, the verification information may include account information;

here, the third prompt message may include a message indicating that the current account of the login target platform is unbound from the first permission credential.

It should be noted that the above-mentioned account information is obtained and used after obtaining the user authorization of the account.

As an example, the verification information is sent to the target platform, so that the target platform can verify whether the behavior that the same user obtains the authority credential for multiple times exists according to the verification information, and thus, more accounts can be bound with the authority credential. For example, some accounts may have acquired the same rights credential multiple times in a short period of time, which may result in only a small number of accounts completing the binding for the rights credential.

As an example, the target platform may determine, according to the account information in the sent verification information, whether the account information has acquired the first permission credential more than twice within a preset time period, and if the account information has acquired the first permission credential more than twice, the target platform may release the binding with the first permission credential. Therefore, one account can be bound with the first authority certificate only once, and the first authority certificate can be bound with more accounts.

For further understanding of the solution of the present application, the following further illustrates that the mutual interaction between three parties is included in the present application, which can be understood as: interaction between information publishers, users, and platforms. When an information publisher needs to publish information, the information can be sent to the platform, and the platform can determine what platform page the information needing to be published is displayed on according to the information needing to be published, and can determine associated information corresponding to the information, and when the platform displays the platform page, the associated information can be displayed at the same time. The user can log in the platform to browse the content published on the platform by other users, the platform can determine that the information identification and the associated information of the information need to be pushed to the account according to the activity condition of the account for a period of time, and the associated information indicates the authority credential which can be acquired by the user. Therefore, when the user sees the associated information, the user can operate the associated information according to the preset operation mode indicated by the associated information, so that the information can be browsed by the user with a high probability, and meanwhile, the account of the user can be bound with the corresponding authority certificate provided by the target platform.

With further reference to fig. 4, as an implementation of the methods shown in the above-mentioned figures, the present disclosure provides an embodiment of an information pushing apparatus, which corresponds to the embodiment of the information pushing method shown in fig. 1, and which can be applied in various electronic devices.

As shown in fig. 4, the information push apparatus of the present embodiment includes: a first display unit 401, configured to display, on a first platform page of a target platform, a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier, where the first associated information is used to indicate a first preset operation mode for obtaining a first permission credential; the first platform page of the target platform is used for playing a first video; a second displaying unit 402, configured to display the associated page in response to detecting a trigger operation for the first information identifier, where the associated page is used to display the first information indicated by the first information identifier; a third displaying unit 403, configured to display first prompt information in a second platform page when the second platform page displaying the target platform is returned, where the target platform generates first prompt information in response to detecting that an operation manner executed for the associated page matches the first preset operation manner, where the first prompt information is used to indicate that a current account logged in the target platform is bound to the first permission credential.

In some embodiments, the apparatus further comprises a fourth display unit 404 for displaying a second prompt message in a third platform page when returning to the third platform page displaying the target platform; the target platform generates the second prompt message in response to detecting that the operation mode executed for the associated page is not matched with the first preset operation mode; the second prompt message is used for indicating that the current account logged in the target platform is not bound with the first authority certificate.

In some embodiments, the platform page of the target platform includes a first viewing control, and the apparatus further includes a fifth presentation unit 405, which, in response to detecting a trigger operation for the first viewing control, presents a first list, where the first list includes a credential of permission to complete binding with the current account.

In some embodiments, the platform page of the target platform includes a second viewing control, and the fifth presenting unit 405 is further configured to present a second list in response to detecting a triggering operation for the second viewing control, where the second list includes at least one permission credential that is not bound to the current account.

In some embodiments, the fifth display unit 405 is further specifically configured to: and displaying the associated information corresponding to the authority voucher which is not bound with the current account.

In some embodiments, the first predetermined mode of operation includes at least any one of: the browsing time of the first platform page is greater than a preset time threshold; inputting identity identification information; and finishing the transaction of the commodity indicated by the associated page.

In some embodiments, the target platform determines first association information corresponding to the first application identifier based on the presentation indication information corresponding to the first information identifier; the display indication information comprises information used for indicating the display mode of the first information identifier.

In some embodiments, the target platform determines whether the first information identifier meets a first preset condition by: determining whether the first information identifier is bound with a sharing identifier; the electronic device displaying the editing page corresponding to the first information binds the first information identifier and the sharing identifier in response to detecting a trigger operation for the sharing identifier, wherein the editing page corresponding to the electronic device includes the sharing identifier, and the first information identifier indicates the first information.

In some embodiments, the target platform pushes the first information identifier and the first associated information to an electronic device corresponding to an account satisfying a second preset condition.

In some embodiments, the target platform determines the account satisfying the second preset condition by: and determining whether the account meets a second preset condition or not based on the number of the bound authority certificates of the account in a preset time.

It should be noted that the information related to the account is obtained and used after obtaining the authorization of the user of the account.

In some embodiments, the apparatus further includes a verification unit 406, configured to send verification information to the target platform, where the verification information includes account information; and determining whether third prompt information is displayed or not based on a check result returned by the target platform, wherein the third prompt information is used for indicating that the current account logged in the target platform is unbound with the first authority certificate.

It should be noted that the above-mentioned account information is obtained and used after obtaining the user authorization of the account.

Referring to fig. 5, fig. 5 illustrates an exemplary system architecture to which the information push method of one embodiment of the present disclosure may be applied.

As shown in fig. 5, the system architecture may include terminal devices 501, 502, 503, a network 504, and a server 505. The network 504 may be the medium used to provide communication links between the terminal devices 501, 502, 503 and the server 505. Network 504 may include various connection types, such as wired, wireless communication links, or fiber optic cables, to name a few.

The terminal devices 501, 502, 503 may interact with a server 505 over a network 504 to receive or send messages or the like. The terminal devices 501, 502, 503 may have various client applications installed thereon, such as a web browser application, a search-type application, and a news-information-type application. The client application in the terminal device 501, 502, 503 may receive the instruction of the user, and complete the corresponding function according to the instruction of the user, for example, add the corresponding information in the information according to the instruction of the user.

The terminal devices 501, 502, 503 may be hardware or software. When the terminal devices 501, 502, 503 are hardware, they may be various electronic devices having a display screen and supporting web browsing, including but not limited to smart phones, tablet computers, e-book readers, MP3 players (Moving Picture Experts Group Audio Layer III, motion Picture Experts compression standard Audio Layer 3), MP4 players (Moving Picture Experts Group Audio Layer IV, motion Picture Experts compression standard Audio Layer 4), laptop portable computers, desktop computers, and the like. When the terminal devices 501, 502, 503 are software, they can be installed in the electronic devices listed above. It may be implemented as multiple pieces of software or software modules (e.g., software or software modules used to provide distributed services) or as a single piece of software or software module. And is not particularly limited herein.

The server 505 may be a server providing various services, for example, receiving an information acquisition request sent by the terminal device 501, 502, 503, and acquiring the presentation information corresponding to the information acquisition request in various ways according to the information acquisition request. And sends the relevant data of the presentation information to the terminal equipment 501, 502, 503.

It should be noted that the information processing method provided by the embodiment of the present disclosure may be executed by a terminal device, and accordingly, the information pushing apparatus may be disposed in the terminal device 501, 502, 503. In addition, the information processing method provided by the embodiment of the present disclosure may also be executed by the server 505, and accordingly, an information processing apparatus may be provided in the server 505.

It should be understood that the number of terminal devices, networks, and servers in fig. 4 is merely illustrative. There may be any number of terminal devices, networks, and servers, as desired for implementation.

Referring now to fig. 6, shown is a schematic diagram of an electronic device (e.g., a terminal device or a server of fig. 5) suitable for use in implementing embodiments of the present disclosure. The terminal device in the embodiments of the present disclosure may include, but is not limited to, a mobile terminal such as a mobile phone, a notebook computer, a digital broadcast receiver, a PDA (personal digital assistant), a PAD (tablet computer), a PMP (portable multimedia player), a vehicle terminal (e.g., a car navigation terminal), and the like, and a stationary terminal such as a digital TV, a desktop computer, and the like. The electronic device shown in fig. 6 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present disclosure.

As shown in fig. 6, the electronic device may include a processing means (e.g., a central processing unit, a graphics processor, etc.) 601, which may perform various appropriate actions and processes according to a program stored in a Read Only Memory (ROM)602 or a program loaded from a storage means 508 into a Random Access Memory (RAM) 603. In the RAM603, various programs and data necessary for the operation of the electronic apparatus 600 are also stored. The processing device 601, the ROM602, and the RAM603 are connected to each other via a bus 604. An input/output (I/O) interface 605 is also connected to bus 604.

Generally, the following devices may be connected to the I/O interface 605: input devices 606 including, for example, a touch screen, touch pad, keyboard, mouse, camera, microphone, accelerometer, gyroscope, or the like; output devices 607 including, for example, a Liquid Crystal Display (LCD), a speaker, a vibrator, and the like; storage 608 including, for example, tape, hard disk, etc.; and a communication device 609. The communication means 609 may allow the electronic device to communicate with other devices wirelessly or by wire to exchange data. While fig. 6 illustrates an electronic device having various means, it is to be understood that not all illustrated means are required to be implemented or provided. More or fewer devices may alternatively be implemented or provided.

In particular, according to an embodiment of the present disclosure, the processes described above with reference to the flowcharts may be implemented as computer software programs. For example, embodiments of the present disclosure include a computer program product comprising a computer program carried on a non-transitory computer readable medium, the computer program containing program code for performing the method illustrated by the flow chart. In such an embodiment, the computer program may be downloaded and installed from a network via the communication means 609, or may be installed from the storage means 608, or may be installed from the ROM 602. The computer program, when executed by the processing device 601, performs the above-described functions defined in the methods of embodiments of the present disclosure.

It should be noted that the computer readable medium in the present disclosure can be a computer readable signal medium or a computer readable storage medium or any combination of the two. A computer readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples of the computer readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the present disclosure, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. In contrast, in the present disclosure, a computer readable signal medium may comprise a propagated data signal with computer readable program code embodied therein, either in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: electrical wires, optical cables, RF (radio frequency), etc., or any suitable combination of the foregoing.

In some embodiments, the clients, servers may communicate using any currently known or future developed network Protocol, such as HTTP (HyperText Transfer Protocol), and may interconnect with any form or medium of digital data communication (e.g., a communications network). Examples of communication networks include a local area network ("LAN"), a wide area network ("WAN"), the Internet (e.g., the Internet), and peer-to-peer networks (e.g., ad hoc peer-to-peer networks), as well as any currently known or future developed network.

The computer readable medium may be embodied in the electronic device; or may exist separately without being assembled into the electronic device.

The computer readable medium carries one or more programs which, when executed by the electronic device, cause the electronic device to: displaying a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier on a first platform page of a target platform, wherein the first associated information is used for indicating a first preset operation mode for acquiring a first authority certificate; the first platform page of the target platform is used for playing a first video; in response to detecting a trigger operation for the first information identifier, displaying the associated page, wherein the associated page is used for displaying first information indicated by the first information identifier; and when a second platform page showing the target platform is returned, showing first prompt information in the second platform page, wherein the target platform generates first prompt information in response to detecting that an operation mode executed aiming at the associated page is matched with the first preset operation mode, and the first prompt information is used for indicating that the current account logged in the target platform is bound with the first authority certificate.

Computer program code for carrying out operations for the present disclosure may be written in any combination of one or more programming languages, including but not limited to an object oriented programming language such as Java, Smalltalk, C + +, and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any type of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or the connection may be made to an external computer (for example, through the Internet using an Internet service provider).

The flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present disclosure. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and/or flowchart illustration, and combinations of blocks in the block diagrams and/or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.

The units described in the embodiments of the present disclosure may be implemented by software or hardware. Where the name of a unit does not in some cases constitute a limitation of the unit itself, for example, the first presenting unit 401 may also be described as a "unit presenting the first information identifier and the first associated information".

The functions described herein above may be performed, at least in part, by one or more hardware logic components. For example, without limitation, exemplary types of hardware logic components that may be used include: field Programmable Gate Arrays (FPGAs), Application Specific Integrated Circuits (ASICs), Application Specific Standard Products (ASSPs), system on a chip (SOCs), Complex Programmable Logic Devices (CPLDs), and the like.

In the context of this disclosure, a machine-readable medium may be a tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. The machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. A machine-readable medium may include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any suitable combination of the foregoing. More specific examples of a machine-readable storage medium would include an electrical connection based on one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

The foregoing description is only exemplary of the preferred embodiments of the disclosure and is illustrative of the principles of the technology employed. It will be appreciated by those skilled in the art that the scope of the disclosure herein is not limited to the particular combination of features described above, but also encompasses other embodiments in which any combination of the features described above or their equivalents does not depart from the spirit of the disclosure. For example, the above features and (but not limited to) the features disclosed in this disclosure having similar functions are replaced with each other to form the technical solution.

Further, while operations are depicted in a particular order, this should not be understood as requiring that such operations be performed in the particular order shown or in sequential order. Under certain circumstances, multitasking and parallel processing may be advantageous. Likewise, while several specific implementation details are included in the above discussion, these should not be construed as limitations on the scope of the disclosure. Certain features that are described in the context of separate embodiments can also be implemented in combination in a single embodiment. Conversely, various features that are described in the context of a single embodiment can also be implemented in multiple embodiments separately or in any suitable subcombination.

Although the subject matter has been described in language specific to structural features and/or methodological acts, it is to be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or acts described above. Rather, the specific features and acts described above are disclosed as example forms of implementing the claims.

Claims (13)

1. An information pushing method, comprising:

displaying a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier on a first platform page of a target platform, wherein the first associated information is used for indicating a first preset operation mode for acquiring a first authority certificate, and the first platform page of the target platform is used for playing a first video;

in response to detecting a trigger operation for the first information identifier, displaying the associated page, wherein the associated page is used for displaying the first information indicated by the first information identifier;

and when a second platform page showing the target platform is returned, showing first prompt information in the second platform page, wherein the target platform generates first prompt information in response to the fact that the operation mode executed aiming at the associated page is matched with the first preset operation mode, and the first prompt information is used for indicating that the current account logged in the target platform is bound with the first authority certificate.

2. The method of claim 1, further comprising:

when a third platform page displaying the target platform returns, displaying second prompt information in the third platform page; the target platform generates the second prompt message in response to detecting that the operation mode executed for the associated page is not matched with the first preset operation mode; the second prompt message is used for indicating the unfinished binding of the current account logged in the target platform and the first authority certificate.

3. The method of claim 1, wherein the platform page of the target platform includes a first viewing control, and wherein the method further comprises:

in response to detecting a triggering operation for the first viewing control, presenting a first list, wherein the first list comprises a permission credential for completing binding with a current account.

4. The method of claim 1, wherein the platform page of the target platform includes a second viewing control, and wherein the method further comprises:

in response to detecting a triggering operation for the second view control, presenting a second list, wherein the second list comprises at least one permission credential that is not bound with the current account.

5. The method of claim 4, further comprising:

and displaying the associated information corresponding to the authority voucher which is not bound with the current account.

6. The method according to claim 1, wherein the first predetermined operation mode comprises at least any one of:

the browsing time of the first platform page is greater than a preset time threshold;

inputting identity identification information;

and completing the transaction of the goods indicated by the associated page.

7. The method of claim 1, wherein the target platform determines whether the first information identifier meets the first preset condition by:

determining whether the first information identifier is bound with a sharing identifier; wherein the content of the first and second substances,

the electronic equipment displaying the editing page corresponding to the first information binds the first information identifier and the sharing identifier in response to the fact that the triggering operation aiming at the sharing identifier is detected, wherein the editing page corresponding to the electronic equipment comprises the sharing identifier, and the first information identifier indicates the first information.

8. The method according to claim 1, wherein the target platform pushes the first information identifier and the first associated information to an electronic device corresponding to an account satisfying a second preset condition.

9. The method of claim 1, wherein the target platform determines the account satisfying the second preset condition by:

and determining whether the account meets a second preset condition or not based on the number of the bound authority certificates of the account in a preset time.

10. The method of claim 1, further comprising

Sending verification information to the target platform, wherein the verification information comprises account information;

and determining whether third prompt information is displayed or not based on a verification result returned by the target platform, wherein the third prompt information is used for indicating that the current account logged in the target platform is unbound with the first authority certificate.

11. An information pushing apparatus, comprising:

the system comprises a first display unit, a second display unit and a third display unit, wherein the first display unit is used for displaying a first information identifier meeting a first preset condition and first associated information corresponding to the first information identifier on a first platform page of a target platform, and the first associated information is used for indicating a first preset operation mode for acquiring a first authority certificate;

the second display unit is used for displaying the associated page in response to the detection of the trigger operation aiming at the first information identifier, wherein the associated page is used for displaying the first information indicated by the first information identifier;

and a third display unit, configured to display first prompt information in a second platform page when the second platform page displaying the target platform is returned, where the target platform generates first prompt information in response to detecting that an operation manner executed for the associated page matches the first preset operation manner, and the first prompt information is used to indicate that a current account logged in the target platform is bound to a first permission credential.

12. An electronic device, comprising:

one or more processors;

a storage device for storing one or more programs,

when executed by the one or more processors, cause the one or more processors to implement the method of any one of claims 1-10.

13. A computer-readable medium, on which a computer program is stored which, when being executed by a processor, carries out the method according to any one of claims 1-10.

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