CN113839913A

CN113839913A - Interactive information processing method, related device and storage medium

Info

Publication number: CN113839913A
Application number: CN202010589237.3A
Authority: CN
Inventors: 符德恩
Original assignee: Tencent Technology Shenzhen Co Ltd
Current assignee: Tencent Technology Shenzhen Co Ltd
Priority date: 2020-06-24
Filing date: 2020-06-24
Publication date: 2021-12-24
Anticipated expiration: 2040-06-24
Also published as: CN113839913B

Abstract

The embodiment of the application provides an interactive information processing method, a related device and a storage medium, wherein the method comprises the following steps: the method comprises the steps that a first terminal sends first interactive information to a second terminal, and the first interactive information is displayed in a first display mode; sending at least one first virtual resource to a second terminal, wherein the first virtual resource is selected on an interactive interface of the first terminal; second interaction information is sent to a second terminal; and if at least one first virtual resource meets a preset condition, displaying the second interaction information in a second display mode, wherein the second display mode is different from the first display mode. The scheme can intuitively display the interactive information on the interactive interface and improve the interactive efficiency and the interactive effect between audience users and anchor users.

Description

Interactive information processing method, related device and storage medium

Technical Field

The embodiment of the application relates to the technical field of cloud services, in particular to an interactive information processing method, a related device and a storage medium.

Background

In a video website, a barrage function is generally provided for a video, the barrage function supports personalized size setting, and audience users can see the color and personalized size of the barrage after publishing the barrage aiming at the video. The barrage has certain broadcast ability, especially when using the barrage in the live broadcast field, can carry out public flattening, the demonstration of no differentiation with numerous audience users at the barrage that the live broadcast room sent, and all audience users can both be at live broadcast room equal, the differentiation of no interact with the anchor user. The paying user presenting the gift in the live broadcast room sends a bullet screen in the live broadcast room after presenting the gift, the anchor user visually identifies the paying user, and then feedback is carried out to the paying user in the live broadcast room.

In the process of research and practice of the prior art, the inventors of the embodiments of the present application found that, due to the timeliness of the live broadcast barrage and the concurrency of the number of barrages, a anchor user needs to pay attention to read each barrage to find a paying user presenting a gift from a concurrent barrage stream, which results in low interaction efficiency and missing some barrages of paying users. In addition, the anchor user cannot locate the sender of the bullet screen. Even if the gift is given by the paying user, the bullet screen sent by the paying user interacts with the main broadcasting user equally and non-differentially in the live broadcasting room as other audience users. The bullet screen sent by the paying user has no difference with the display mode of other audience users. Therefore, based on the current broadcast-type barrage stream, the interaction between the anchor user and the audience user is inefficient.

Disclosure of Invention

The embodiment of the application provides an interactive information processing method, an interactive information processing device and a storage medium, which can enable a anchor user to focus on interactive information of a specific audience user, reduce information search pressure of the anchor user, improve interaction efficiency and interaction effect with the specific audience user, and reduce probability of missing the interactive information of the specific audience user.

In a first aspect, from the perspective of a first terminal where an audience user is located, an embodiment of the present application provides an interactive information processing method, where the method is performed by the first terminal, and the method includes:

the first interactive information is sent to a second terminal and is displayed in a first display mode;

at least one first virtual resource is sent to the second terminal, wherein the first virtual resource is selected on an interactive interface of the first terminal;

sending second interaction information to the second terminal;

and if at least one first virtual resource meets a preset condition, displaying the second interaction information in a second display mode, wherein the second display mode is different from the first display mode.

In one possible design, the preset condition includes at least one of:

the validity period of at least one type of the first virtual resource is within a preset time, at least one type of the virtual resource is a specific virtual resource, the value of at least one type of the first virtual resource exceeds a first preset threshold, the total value of the first virtual resource exceeds a second preset threshold, or the number of the first virtual resources exceeds a third preset threshold.

In one possible design, zoom in, sharpen, highlight, background deepen, color change, or animation.

In one possible embodiment, the second display mode is obtained by at least one of:

based on a type of the first virtual resource, a value of the first virtual resource, a validity period of the first virtual resource, or user data of the first viewer user.

In a possible design, after the displaying the second interactive information in the second display manner, the method further includes:

receiving third interactive information, wherein the third interactive information is sent from the second terminal based on the incidence relation between the second interactive information and the first audience user;

and displaying the second interactive information and the third interactive information in a session mode on the interactive interface in an associated manner.

In one possible design, the second display mode includes a first display period, a second display period, a first display size, and a second display size, the first display period corresponds to the first display size, and the second display period corresponds to the second display size; the ending time of the first display period is earlier than the starting time of the second display period, and the first display size is larger than the second display size;

the displaying the second interactive information in a second display mode includes:

acquiring the real-time display duration of the second interactive information;

when the real-time display duration is within the first display time period, displaying the second interaction information on the interaction interface according to the first display size within the first display time period;

and when the real-time display duration is within the second display time period, displaying the second interactive information on the interactive interface according to the second display size within the second display time period.

In a possible design, before the interactive interface displays the first display information and the second interactive information in a conversational manner in an associated manner, the method further includes:

determining fourth interactive information, wherein the fourth interactive information refers to information to be displayed on the interactive interface and is sent by a third terminal where a second audience user is located;

acquiring a first display time interval of the third interactive information and a second display time interval of the fourth interactive information;

hiding at least one piece of fourth interaction information according to the overlapping time interval of the first display time interval and the second display time interval.

In one possible design, hiding at least one piece of the fourth interaction information according to an overlapping period of the first display period and the second display period includes:

determining an overlap period of the first display period and the second display period;

and hiding at least one piece of fourth interaction information if the proportion of the overlapping time interval in the first display time interval is greater than a preset proportion.

In a possible design, after the obtaining of the at least one first virtual resource sent by the first terminal, the method further includes:

determining a target display duration according to the actual value of the first virtual resource;

setting a prompt identifier on the first virtual resource, wherein the prompt identifier is used for prompting that the second interaction information is sent within the target display duration;

and sending second interactive information to the second terminal.

In a second aspect, from a perspective of a second terminal, an embodiment of the present application provides an interactive information processing method, where the method includes:

receiving first interactive information sent by a first terminal, and displaying the first interactive information in a first display mode;

receiving at least one first virtual resource sent by the first terminal, wherein the first virtual resource is selected on an interactive interface of the first terminal;

receiving second interaction information sent by the first terminal;

In one possible design, the preset condition includes at least one of:

In one possible design, the method further includes:

receiving a first message, wherein the first message is input by an anchor user aiming at second interaction information in at least one interaction information displayed by the interaction interface;

determining a first audience user sending the second interactive information according to the incidence relation between the second interactive information and the first audience user;

and sending third interactive information to the first terminal.

In one possible design, after the sending the third interaction information to the first terminal, the method further includes:

and displaying the second display information and the third interactive information in a session mode on an interactive interface in an associated mode.

In one possible design, before the receiving the first message, the method further includes:

displaying at least one virtual resource on the interactive interface, wherein the at least one virtual resource comprises a first virtual resource sent by the first terminal;

determining a display mode of the first interaction information as the second display mode according to the first virtual resource and user data of a first audience user in the first terminal, wherein the second display mode comprises display duration and display size;

and displaying the second interactive information on the interactive interface in the second display mode.

In one possible design, the determining, according to the first virtual resource and the user data of the first viewer user, that the display mode of the first interactive information is the second display mode includes:

determining the display duration of the second interactive information according to the actual value of the first virtual resource and the level of the first audience user;

and determining the display size of the second interactive information according to the display duration of the second interactive information, wherein the display size is reduced along with the shortening of the display duration.

In one possible design, the display duration includes a first display period and a second display period, the display size includes a first display size and a second display size, the first display period corresponds to the first display size, and the second display period corresponds to the second display size; the ending time of the first display period is earlier than the starting time of the second display period, and the first display size is larger than the second display size;

acquiring the real-time display duration of the second interactive information;

In one possible design, the displaying the second interactive information in the second display mode includes:

and when the display duration of the second interactive information on the interactive interface reaches the display duration, releasing the resource for displaying the second interactive information in the interactive interface.

In one possible design, the user data further includes user behavior data and user interest data; before the third interaction information is sent to the first terminal through the server, the method further includes:

monitoring a plurality of audience users joining the interactive interface;

acquiring user behavior data and user interest data of each audience user, wherein the user behavior data comprises virtual resource sending records and historical added interactive interface records of the audience users in a historical time period;

determining the first viewer user from the plurality of viewer users based on user behavior data;

setting a specific flag to the first viewer user.

In one possible design, after the setting of the specific flag for the first viewer user, the method further includes:

receiving a third message from the server, where the third message is used to indicate that the first terminal has a behavior of sending virtual resources to the second terminal;

acquiring an interaction template matched with the first audience user according to the user behavior data and the user interest data of the first audience user;

the sending of the third interactive information to the first terminal through the server includes:

after the first virtual resource from the first audience user is displayed on the interactive interface, acquiring the third interactive information based on the interactive template;

and sending the third interactive information to the first terminal, and displaying the third interactive information on the interactive interface in the second display mode.

monitoring entry of the first audience user into the interactive interface;

and displaying the first audience user and prompt information on the interactive interface, wherein the prompt information is used for prompting that the audience user with a specific mark enters the interactive interface.

In a third aspect, from a server side, an embodiment of the present application provides an interactive information processing method, where the method includes:

receiving second interactive information, wherein the second interactive information is sent by a first audience user in a first terminal on an interactive interface;

acquiring an incidence relation between the second interaction information and the first audience user;

sending the second interaction information and the association relation to a second terminal;

receiving third interaction information sent by the second terminal based on the incidence relation;

and sending the third interactive information to the first terminal.

In one possible design, the method further includes:

detecting the acquisition behavior of the first audience user in a first virtual resource in the interactive interface;

and when the acquisition behavior of the first audience user meets the condition of sending the first virtual resource to the anchor user, sending a second message to the second terminal, wherein the second message is used for indicating the first terminal to send the first virtual resource to the second terminal.

In a fourth aspect, an embodiment of the present application provides an interactive information processing apparatus, which has a function of implementing the interactive information processing method provided in the first aspect. The functions can be realized by hardware, and the functions can also be realized by executing corresponding software by hardware. The hardware or software includes one or more modules corresponding to the above functions, which may be software and/or hardware.

In one possible design, the interactive information processing apparatus includes a processing module, a transceiver module, and a display module, and the processing module is configured to control the transceiver module and the display module to perform:

the receiving and sending module is used for sending first interaction information to the second terminal and displaying the first interaction information in a first display mode;

the transceiver module is further configured to send at least one first virtual resource to the second terminal, where the first virtual resource is selected on an interaction interface of the first terminal;

the transceiver module is further configured to send second interaction information to the second terminal;

and the processing module is used for controlling the display module to display the second interactive information in a second display mode if at least one first virtual resource meets a preset condition, wherein the second display mode is different from the first display mode.

In one possible design, the preset condition includes at least one of:

In one possible design, after the display module displays the second interactive information in the second display manner, the processing module is further configured to:

receiving third interactive information through the transceiver module, wherein the third interactive information is sent by the second terminal based on the incidence relation between the second interactive information and the first audience user;

and controlling the display module to perform associated display on the second interactive information and the third interactive information in a session mode on the interactive interface.

the display module is specifically configured to:

acquiring the real-time display duration of the second interactive information;

In one possible design, before the interactive interface displays the second interactive information, the processing module is further configured to:

acquiring a first display time interval of the second interactive information and a second display time interval of the fourth interactive information;

In one possible design, the processing module is specifically configured to:

In a possible design, after the transceiver module obtains at least one first virtual resource sent by the first terminal, the processing module is further configured to:

and sending second interaction information to the second terminal through the transceiver module.

In a fifth aspect, an embodiment of the present application provides an interactive information processing apparatus having a function of implementing the interactive information processing method corresponding to the second aspect. The functions can be realized by hardware, and the functions can also be realized by executing corresponding software by hardware. The hardware or software includes one or more modules corresponding to the above functions, which may be software and/or hardware.

In one possible design, the interactive information processing apparatus includes:

the receiving and sending module is used for receiving first interaction information sent by a first terminal and displaying the first interaction information in a first display mode;

the transceiver module is further configured to receive at least one first virtual resource sent by the first terminal, where the first virtual resource is selected on an interaction interface of the first terminal;

the transceiver module is further used for receiving second interaction information sent by the first terminal;

and the processing module is used for controlling the transceiver module to display the second interactive information in a second display mode if at least one first virtual resource meets a preset condition, wherein the second display mode is different from the first display mode.

In one possible design, the preset condition includes at least one of:

In one possible design, the processing module is further configured to:

receiving a first message through the transceiver module, wherein the first message is input by an anchor user aiming at second interaction information in at least one interaction information displayed on an interaction interface;

and sending third interaction information to the first terminal through the server side through the transceiver module.

In one possible design, after the transceiver module sends the third interaction information to the first terminal, the display module is further configured to:

In one possible design, the interactive information processing apparatus further includes a display module, and the processing module, before the transceiver module receives the first message, is further configured to:

displaying at least one virtual resource on the interactive interface through the display module, wherein the at least one virtual resource comprises a first virtual resource sent by the first terminal;

determining that the display mode of the first interaction information is the second display mode according to the first virtual resource and the user data of the first audience user, wherein the second display mode comprises display duration and display size;

and displaying the second interactive information on the interactive interface in the second display mode through the display module.

the display module is specifically configured to:

acquiring the real-time display duration of the second interactive information;

In one possible design, the processing module is specifically configured to:

determining the display duration and the display mode of the second interactive information according to the actual value of the first virtual resource and the grade of the first audience user;

In one possible design, the display module is specifically configured to:

In one possible design, the user data further includes user behavior data and user interest data; before the transceiver module sends the third interaction information to the first terminal, the processing module is further configured to:

monitoring a plurality of audience users joining the interactive interface;

setting a specific flag to the first viewer user.

In one possible design, the processing module, after setting the specific flag for the first viewer user, is further configured to:

receiving a third message from the server through the transceiver module, where the third message is used to indicate that the first terminal has a behavior of sending a virtual resource to the second terminal;

after the display module displays the first virtual resource from the first viewer user on the interactive interface, the processing module is further configured to:

acquiring the third interaction information based on the interaction template;

monitoring entry of the first audience user into the interactive interface;

and displaying the first audience user and prompt information on the interactive interface through the display module, wherein the prompt information is used for prompting that the audience user with a specific mark enters the interactive interface.

In a sixth aspect, an embodiment of the present application provides an interactive information processing apparatus having a function of implementing the interactive information processing method provided corresponding to the third aspect. The functions can be realized by hardware, and the functions can also be realized by executing corresponding software by hardware. The hardware or software includes one or more modules corresponding to the above functions, which may be software and/or hardware.

the receiving and sending module is used for receiving second interactive information, and the first interactive information is sent by a first audience user in the first terminal on an interactive interface;

the processing module is used for acquiring the association relation between the second interaction information and the first audience user; sending the second interaction information and the association relation to a second terminal through the transceiver module;

the transceiver module is further configured to receive third interaction information sent by the second terminal based on the association relationship; and sending the third interactive information to the first terminal.

In one possible design, the processing module is further configured to:

and after the first audience user meets the condition of sending the first virtual resource to the anchor user, sending a second message to the second terminal through the transceiver module, wherein the second message is used for indicating the first terminal to send the first virtual resource to the second terminal.

A further aspect of the embodiments of the present application provides a terminal comprising at least one connected processor, a memory, a transceiver and a display, wherein the memory is used for storing a computer program, and the processor is used for calling the computer program in the memory to execute the method of the first aspect.

And a terminal is provided comprising at least one connected processor, memory, transceiver and display, wherein the memory is adapted to store a computer program and the processor is adapted to invoke the computer program in the memory to perform the method of the second aspect.

And a server is provided, comprising at least one connected processor, a memory, and a transceiver, wherein the memory is used for storing a computer program, and the processor is used for calling the computer program in the memory to execute the method of the third aspect.

The transceivers may be replaced by separate receivers and transmitters, and the deployment manner is not limited in the embodiments of the present application. The transceiver may also be replaced with an input-output unit.

Yet another aspect of the embodiments of the present application provides a computer-readable storage medium including instructions that, when executed on a computer, cause the computer to perform the method of the above aspects.

According to an aspect of the application, a computer program product or computer program is provided, comprising computer instructions, the computer instructions being stored in a computer readable storage medium. The computer instructions are read by a processor of a computer device from a computer-readable storage medium, and the computer instructions are executed by the processor to cause the computer device to perform the methods provided in the various possible designs of the first, second or third aspect described above.

Compared with the prior art, the scheme provided by the embodiment of the application has the following technical effects:

the second interactive information is sent after the first virtual resource is sent by the first terminal, so that the second interactive information is linked due to the sending of the first virtual resource and is specifically displayed on the interactive interface, so that the second interactive information is distinguished from the first interactive information sent by the first audience user or the interactive information of other audience users (namely, the second interactive information is intuitively and distinctively displayed), the first audience user more intuitively focuses on the first interactive information sent by the first audience user, the interaction between the first audience user and the main broadcast user can be conveniently known in a barrier-free and real-time manner, and the interaction efficiency is improved.

The server establishes the association relationship between the second interaction information and the first audience user and provides the association relationship for the anchor user, so that the second terminal can determine the first audience user sending the second interaction information according to the association relationship between the second interaction information and the first audience user after the first interaction information sent by the first audience user on the interaction interface is displayed and after the anchor user sends a first message aiming at the second interaction information, namely, accurately identify and position the first audience user, and can directly interact with the first audience user, namely, send third interaction information to the first audience user. Therefore, the embodiment of the application can focus on the interactive information of the specific audience users, reduce the information searching pressure of the anchor users, improve the interactive efficiency and the interactive effect with the specific audience users, and reduce the probability of missing the interactive information of the specific audience users.

Drawings

Fig. 1 is a schematic diagram of a network topology of a communication system in an embodiment of the present application;

fig. 2a is a schematic flowchart of an interactive information processing method in an embodiment of the present application;

FIG. 2b is a diagram illustrating a relationship between a display period and a display size according to an embodiment of the present application;

FIG. 2c is a diagram illustrating a relationship between a display period and a display size according to an embodiment of the present application;

fig. 2d is a schematic diagram illustrating a display change of displaying the second interaction information after two adjacent virtual resources are transmitted in the embodiment of the present application;

fig. 3a is a schematic flowchart of an interactive information processing method in an embodiment of the present application;

FIG. 3b is a schematic diagram of an association relationship in an embodiment of the present application;

FIG. 4a is a schematic diagram of an interactive interface in an embodiment of the present application;

FIG. 4b is a schematic diagram of an interactive interface after gifting a gift in an embodiment of the present application;

FIG. 4c is a diagram illustrating a bullet screen change in the interactive interface after gifting a gift in an embodiment of the present application;

fig. 5 is a schematic flowchart of an interactive information processing method in an embodiment of the present application;

FIG. 6a is a schematic diagram of an interactive interface in an embodiment of the present application;

FIG. 6b is a schematic view of an interactive interface in an embodiment of the present application;

FIG. 6c is a schematic view of an interactive interface in an embodiment of the present application;

fig. 6d is a schematic diagram illustrating anchor user w sending a short message to viewer user a in the embodiment of the present application;

fig. 7a is a schematic flowchart of an interactive information processing method in an embodiment of the present application;

FIG. 7b is a flowchart illustrating an interactive information processing method according to an embodiment of the present application;

FIG. 8 is a diagram illustrating the generation of second interaction information based on an interaction template according to an embodiment of the present application;

FIG. 9a is a timing diagram illustrating a first display period and a second display period according to an embodiment of the present disclosure;

FIG. 9b is a timing diagram illustrating a first display period and a second display period according to an embodiment of the present disclosure;

FIG. 10 is a block chain system according to an embodiment of the present application;

fig. 11 is a schematic structural diagram of an interactive information processing apparatus 50 according to an embodiment of the present application;

fig. 12 is a schematic structural diagram of an interactive information processing apparatus 60 according to an embodiment of the present application;

fig. 13 is a schematic structural diagram of an interactive information processing apparatus 70 according to an embodiment of the present application;

fig. 14 is a schematic structural diagram of an entity device for executing the interactive information processing method in the embodiment of the present application;

fig. 15 is a schematic structural diagram of a mobile phone in an embodiment of the present application;

fig. 16 is a schematic structural diagram of a server in an embodiment of the present application.

Detailed Description

The terms "first," "second," and the like in the description and in the claims of the embodiments of the application and in the drawings described above are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It will be appreciated that the data so used may be interchanged under appropriate circumstances such that the embodiments described herein may be practiced otherwise than as specifically illustrated or described herein. Furthermore, the terms "comprise" and "have," and any variations thereof, are intended to cover non-exclusive inclusions, such that a process, method, system, article, or apparatus that comprises a list of steps or modules is not necessarily limited to those steps or modules expressly listed, but may include other steps or modules not expressly listed or inherent to such process, method, article, or apparatus, such that the division of modules presented in the present application is merely a logical division and may be implemented in a practical application in a different manner, such that multiple modules may be combined or integrated into another system or some features may be omitted or not implemented, and such that couplings or direct couplings or communicative connections shown or discussed may be through interfaces, indirect couplings or communicative connections between modules may be electrical or the like, the embodiments of the present application are not limited. Moreover, the modules or sub-modules described as separate components may or may not be physically separated, may or may not be physical modules, or may be distributed in a plurality of circuit modules, and some or all of the modules may be selected according to actual needs to achieve the purpose of the embodiments of the present application.

The embodiment of the application provides an interactive information processing method, a related device and a storage medium, which can be used for interactive scenes of multi-person participation interaction, such as online live broadcast, online teaching, online game playing, online question answering, online conversation, group conversation and the like. The scheme can be used for a service side and a terminal side. In the interactive scenes such as online live broadcast, online teaching, online game playing, online question answering, live broadcast room conversation and the like, the terminal side comprises an interactive main scene and interactive participants, for example, in the live broadcast room conversation scene, the interactive main scene is a main broadcast client, the interactive participants are audience clients, and other interactive scenes are similar and are not described in detail. In a group session scenario, the terminal side includes a group owner and a group member, and in this scenario, the interaction interfaces of the group owner and the group member's clients may be the same or different, and specifically, the group owner and the group member may be distinguished by permission setting, which is not limited in the embodiment of the present application. The server is a third party providing the interactive service, and may be referred to as a server, an interactive platform, and the like, which is not limited in the embodiments of the present application. In the embodiment of the application, a terminal side (including a terminal where a main broadcasting user is located and a terminal where an audience user is located) and a service side are taken as examples respectively, and the terminal side and the service side are respectively provided with an interactive information processing device. The terminal where the audience user is located belongs to the client, and may also be called an audience terminal, a user terminal, an audience device, or the like. The terminal where the anchor user is located belongs to the client and can also be called an anchor terminal, a user terminal, an anchor device and the like. The embodiments of the present application are not limited thereto. In some embodiments, both the terminal side and the server side may be nodes in a blockchain system.

The embodiment of the present application relates to technologies such as Cloud computing, Cloud storage, a database management system, and big data in Cloud technology (Cloud technology), and is specifically described by the following embodiments:

the Cloud technology (Cloud technology) is based on a general term of a network technology, an information technology, an integration technology, a management platform technology, an application technology and the like applied in a Cloud computing business model, can form a resource pool, is used as required, and is flexible and convenient. Cloud computing technology will become an important support. Background services of the technical network system require a large amount of computing and storage resources, such as video websites, picture-like websites and more web portals. With the high development and application of the internet industry, each article may have its own identification mark and needs to be transmitted to a background system for logic processing, data in different levels are processed separately, and various industrial data need strong system background support and can only be realized through cloud computing.

Cloud computing (cloud computing) refers to a delivery and use mode of an IT infrastructure, and refers to obtaining required resources in an on-demand and easily-extensible manner through a network; the generalized cloud computing refers to a delivery and use mode of a service, and refers to obtaining a required service in an on-demand and easily-extensible manner through a network. Such services may be IT and software, internet related, or other services. Cloud Computing is a product of development and fusion of traditional computers and Network Technologies, such as Grid Computing (Grid Computing), Distributed Computing (Distributed Computing), Parallel Computing (Parallel Computing), Utility Computing (Utility Computing), Network Storage (Network Storage Technologies), Virtualization (Virtualization), Load balancing (Load Balance), and the like.

A distributed cloud storage system (hereinafter, referred to as a storage system) refers to a storage system that integrates a large number of storage devices (storage devices are also referred to as storage nodes) of different types in a network through application software or application interfaces to cooperatively work by using functions such as cluster application, grid technology, and a distributed storage file system, and provides a data storage function and a service access function to the outside. For example, the second terminal may store the user data of the viewer user and store the association relationship obtained from the server for cloud storage.

At present, a storage method of a storage system is as follows: logical volumes are created, and when created, each logical volume is allocated physical storage space, which may be the disk composition of a certain storage device or of several storage devices. The client stores data on a certain logical volume, that is, the data is stored on a file system, the file system divides the data into a plurality of parts, each part is an object, the object not only contains the data but also contains additional information such as data Identification (ID), the file system writes each object into a physical storage space of the logical volume, and the file system records storage location information of each object, so that when the client requests to access the data, the file system can allow the client to access the data according to the storage location information of each object.

Database (Database), which can be regarded as an electronic file cabinet in short, a place for storing electronic files, a user can add, query, update, delete, etc. to data in files. A "database" is a collection of data that is stored together in a manner that can be shared by multiple users, has as little redundancy as possible, and is independent of the application. For example, in the embodiment of the present application, the second terminal stores user data of the viewer user and stores an association relationship obtained from the server.

A Database Management System (DBMS) is a computer software System designed for managing a Database, and generally has basic functions such as storage, interception, security assurance, and backup. The database management system may be categorized according to the database models it supports, such as relational, Extensible Markup Language (XML); or classified according to the type of computer supported, e.g., server cluster, mobile phone; or classified according to the Query Language used, such as Structured Query Language (SQL), XQuery; or by performance impulse emphasis, e.g., maximum size, maximum operating speed; or other classification schemes. Regardless of the manner of classification used, some DBMSs are capable of supporting multiple query languages across categories, for example, simultaneously. For example, in the embodiment of the present application, after receiving the instruction of the anchor user, the second terminal may query the user data of the audience user from the database management system, and obtain the association relationship from the server.

Big data (Big data) refers to a data set which cannot be captured, managed and processed by a conventional software tool within a certain time range, and is a massive, high-growth-rate and diversified information asset which can have stronger decision-making power, insight discovery power and flow optimization capability only by a new processing mode. With the advent of the cloud era, big data has attracted more and more attention, and the big data needs special technology to effectively process a large amount of data within a tolerance elapsed time. The method is suitable for the technology of big data, and comprises a large-scale parallel processing database, data mining, a distributed file system, a distributed database, a cloud computing platform, the Internet and an extensible storage system. For example, the second terminal collects user data of audience users who have historically entered the interactive interface to participate in the interaction, and the like.

In some embodiments, the interactive information processing method is applied to an online live broadcast scene, and mainly relates to a server, at least one second terminal and at least one terminal where an audience user is located. In a communication system shown in fig. 1, a server is used to provide an interactive service, relay a message, etc. to an audience user and a main user and create an association between a barrage sent by the audience user and the audience user. The second terminal is used for creating an interactive interface, and the interactive interface is used for interaction between the audience users and the anchor users. The first terminal is a terminal where a first audience user is located, the third terminal is a terminal where a second audience user is located, and the first audience user and the second audience user can enter an interactive interface created by the second terminal through searching, subscribing and the like and participate in various interactions in the interactive interface. When the audience user and the anchor user interact in the interactive interface, the audience user can give gifts to the anchor user in the live broadcast room, and the barrage is sent to the anchor user after the gifts are given. After receiving the gifts of the audience users and detecting the barrage sent by the audience users in the background, the anchor user performs enhanced display on the barrage, selects any barrage displayed on the interactive interface by clicking, positions the audience users corresponding to the barrage based on the association relationship established by the server, and then sends the barrage to the audience users of the barrage so as to feed back the audience users giving the gifts. The second viewer user is the same, and will not be described again.

It should be particularly noted that the server related to the embodiment of the present application may be an independent physical server, a server cluster or a distributed system formed by a plurality of physical servers, or a cloud server providing basic cloud computing services such as a cloud service, a cloud database, cloud computing, a cloud function, cloud storage, a network service, cloud communication, a middleware service, a domain name service, a security service, a CDN, a big data and artificial intelligence platform. A terminal as referred to in embodiments of the present application may refer to a device that provides voice and/or data connectivity to a user, a handheld device having wireless connection capability, or other processing device connected to a wireless modem. For example, the terminal may be, but is not limited to, a smart phone, a tablet computer, a notebook computer, a desktop computer, a smart speaker, a smart watch, a personal digital assistant, and the like. The terminal and the server may be directly or indirectly connected through wired or wireless communication, and the application is not limited herein.

The embodiment of the application mainly provides the following technical scheme:

1. the server side obtains the incidence relation between the barrage and the audience users, if the audience users who send the gifts send the barrage, the barrage of the audience users is highlighted, and the anchor user can obtain an entrance which is in direct communication with the audience users corresponding to the barrage on the interactive interface based on the incidence relation.

2. When the audience user enters a live broadcast room, the server side or the audience side analyzes the historical behavior data of the audience user and selects the following audience users:

the high frequency interacts with the anchor and presents, historical anchor users presenting presents are similar to or associated with the anchor user, historical high frequency viewers audience users, gender, etc. of the live room.

After the selection, the server side or the audience side sets specific marks for the audience users, once the audience users have gift purchasing behaviors, the anchor user is notified, the anchor user is made to prepare for thank the audience users in advance, so that the audience users are quickly prepared to be fed back, the user experience is improved, and non-emotional feedback caused by the fact that the feedback given in a short time is based on a uniform template thank you is avoided.

3. The second terminal feeds back interaction information matched and suitable for the audience users to the audience users in advance according to the interest data (such as hobbies and concerned anchor types) of the audience users, so that each audience user receives warm feedback. In addition, after a specific audience user enters the live broadcast room, the anchor user can be reminded and displayed on the anchor side to wait for the gift presenting behavior of the audience user.

4. The second terminal searches for the bullet screen template matched with the bullet screen content sent by the audience user, so that diversification and interaction interestingness are realized.

5. At the audience user side, aiming at the barrage based on virtual resource linkage (for convenience of expression, the barrage is called linkage barrage in the follow-up process), the own linkage barrage of the audience user and the barrage of the anchor user can be only displayed on an interactive interface, and linkage barrages sent by other similar audience users in the same time period are filtered.

Referring to fig. 2a, an interactive information processing method provided in the embodiment of the present application is described below, and according to the embodiment of the present application, display of interactive information in an interactive interface of an audience user can be optimized to achieve personalized display and optimized display effect. The embodiment of the application comprises the following steps:

101. the first terminal sends first interactive information to the second terminal, and the first interactive information is displayed in a first display mode.

It can be understood that the first terminal sends the first interactive information to the second terminal through the server.

The first terminal is an end where the first audience user is located, belongs to the client, and may also be referred to as an audience end, an audience terminal, a user terminal, and the like. At least one audience terminal can send at least one piece of interactive information to the server terminal, and each audience terminal can send at least one piece of interactive information to the server terminal. The embodiment of the application does not limit the name of the equipment where the audience users are located, the number of audience terminals sending the interactive information and the number of the interactive information. The communication interaction between the first terminal and the second terminal may be based on a server-side relay.

For brief description, in the embodiments of the present application, the short-cut description that "the first terminal sends the first interaction information to the server and the server forwards the first interaction information to the second terminal" is that "the first terminal sends the first interaction information to the second terminal" or "the first terminal sends the first interaction information to the second terminal through the server", for other reasons, details are not described. And the terminal where each viewer user is located can be simply referred to as the viewer user, and other similar processes are not repeated.

The interactive information (e.g., the first interactive information, the second interactive information, etc.) in the embodiment of the present application may be a barrage, session information, chat messages, etc., which is not limited in the embodiment of the present application. Optionally, the interactive information may carry a user identifier of the viewer user, such as a user account, a user name, a viewer identifier, or a terminal identifier. The user identification is used for the server to identify which audience user the interactive information comes from. The number of the audience users sending the interactive information to the server side can be at least one, and the number of the interactive information sent by the same audience user can be at least one. The embodiments of the present application are not limited thereto.

In some embodiments, the first display mode may be a display mode of common interactive information, and may be the same as or different from a display mode of interactive information sent by another terminal. The first display mode may also be a specific display mode triggered based on a certain event (for example, the event that the first terminal sends the virtual resource to the second terminal). The first interaction information may be sent within an effective time or an invalid time after the first terminal sends the virtual resource to the second terminal, or may be sent by the first terminal in a scenario where the first terminal never sends the virtual resource to the second terminal. If the first interaction information can be sent within the effective time after the first terminal sends the virtual resource to the second terminal, the first display mode can be a specific display mode.

102. The second terminal receives the first interactive information sent by the first terminal and displays the first interactive information in a first display mode.

In the embodiment of the application, the display mode of the second terminal for displaying the first interactive information is not limited, and when the second terminal displays the first interactive information, the first display mode may be a general display mode or a specific display mode.

103. And the first terminal sends at least one first virtual resource to the second terminal.

And selecting the first virtual resource on an interactive interface of the first terminal.

It is understood that the first terminal transmits the at least one first virtual resource to the second terminal, i.e. the second terminal receives the at least one first virtual resource transmitted by the first terminal. After the first terminal sends the first virtual resource to the second terminal where the anchor user is located on the interactive interface, the first virtual resource is displayed on the display interface, and first interactive information is sent to the server side.

104-1, if at least one first virtual resource meets the preset condition, the first terminal sends second interactive information to the second terminal, and the second interactive information is displayed in a second display mode.

The second display mode is different from the first display mode. The second display mode is a specific display mode.

In some embodiments, the preset condition includes at least one of:

In some embodiments, the second display mode includes at least one of the following enhanced display modes:

zooming in, sharpening, highlighting, background darkening, color change, or animation;

the second display mode is obtained by at least one of the following items:

In some embodiments, the second display mode is a display attribute of the second interactive information on the interactive interface, and may include a color attribute, a shape attribute, an audio attribute, and the like. For example, taking the color attribute as an example, the barrage has color identification, when the audience user a sends a gift, the audience user a has multiple colors, and when the user B also sends the gift, the color of the audience user B can be identified in the barrage area, the audience user a and the audience user B can communicate with the anchor user w at the same time, the anchor can clearly identify the audience user a and the audience user B, and more than three audience users send the barrage in the same time period, which is referred to here and will not be described in detail. If the first display mode is the specific display mode, the description of the second display mode may be referred to for the features of the first display mode, which is not repeated herein.

In some embodiments, the second display mode includes a display duration and a display size.

The display duration is the display time of the interactive information (such as the second and third interactive information) to be specifically displayed on the interactive interface, and the interactive information to be specifically displayed is different from the interactive information displayed by other audience users only in the display duration. For example, a time attribute can be added to a barrage sent by the audience user a on the interactive interface, the time attribute starts timing when linked by the given virtual resources, the actual countdown state can be clearly seen in the barrage, the audience user a can know the time to communicate with the anchor user w, and can communicate with the anchor user w more effectively and clearly to the maximum extent, or the anchor user w can know the time to communicate with the audience user a in a targeted manner, so that the communication effect between the anchor user and the audience user is improved to the maximum extent, and the effect is clear.

The display size is the display size of the second interactive information on the interactive interface, and the second interactive information is displayed according to the display size and the interactive information of other audience users within the display duration. For example, when the bullet screen starts to change time in a linkage manner, the size of the bullet screen is larger than that of a common bullet screen, so that the bullet screen can be distinguished from other common bullet screens by areas, meanwhile, the bullet screen can be connected according to the time, and the area of the bullet screen can be changed to be smaller when the time is shorter. Therefore, the display size is reduced along with the reduction of the display duration, so that the special service is provided for the first audience user, the service experience of other audience users is guaranteed, and the interaction between the audience user and the anchor user is vivid and has fairness.

For example, in the embodiment of the present application, only two adjacent display periods are taken as an example to illustrate the display size change of the first interactive information in the two adjacent display periods, it can be understood that one display duration may be divided into at least two display periods, and the processing manner of the display size of the interactive information in other display periods is the same, which is not described herein again. For example, the second display mode includes a first display period, a second display period, a first display size, and a second display size, the first display period corresponds to the first display size, and the second display period corresponds to the second display size. The ending time of the first display period is earlier than the starting time of the second display period, and the first display size is larger than the second display size. The processing method for the display size of the interactive information generally includes: the display size is reduced following the shortening of the remaining effective display time period.

For example, fig. 2b is a schematic diagram illustrating a relationship between a display period and a display size.

In other embodiments, the processing manner for the display size of the interactive information may further be: and when the display duration is not finished, if the first audience user sends at least one virtual resource to the anchor user again, the new interactive information sent by the next first audience user can be specifically displayed, and the interactive information which is currently displayed in a specific manner is displayed in an enlarged manner or is about to enter the display size corresponding to the next display time interval.

For example, fig. 2c is a schematic diagram illustrating another relationship between the display period and the display size. As can be seen from the relationship diagram shown in fig. 2c, at transmission time 1, the first viewer user transmits the virtual resource 1 to the anchor user, and obtains the display period 1 of the specific display of this time. When the display period 1 is not finished, at the sending time 2, the first viewer user sends the virtual resource 2 to the anchor user, the display period 2 of the specific display at this time is obtained, the value of the virtual resource 2 is higher than that of the virtual resource 1, and therefore the display size corresponding to the display period 2 is larger than that corresponding to the display period 1. The method and the device do not limit the length of the display duration acquired by the virtual resources with different values. The second interactive information is "anchor is good", and as shown in fig. 2d, because a superposition effect is generated at the sending time 2, even if the remaining effective display duration still exists in the display period 1, the virtual resource 2 is linked at the sending time 2, so that the second interactive information "anchor is good" is triggered to be increased again when the display size is to be restored to the initial size.

For example, as shown in fig. 2d, a schematic diagram of a display change of displaying the second interaction information after two adjacent virtual resources are sent is shown in this embodiment.

104-2, the second terminal receives the second interaction information sent by the first terminal.

104-3, if at least one first virtual resource meets the preset condition, displaying the second interaction information by the second terminal in a second display mode.

It is understood that the second interactive information may also be specifically displayed in a display manner different from the second display manner at the second terminal. Or, the second terminal may only generally display the second interactive information. The examples of the present application are not limited thereto.

In embodiments of the present application, step 104-1 may occur before or after step 104-2, or step 104-1 may occur before or after step 104-3 and step 104-2 may occur after step 104-3.

In the embodiment of the application, the second interactive information is sent after the first virtual resource is sent by the first terminal, so that the second interactive information is linked due to the sending of the first virtual resource and is specifically displayed on the interactive interface, so that the second interactive information is distinguished from the first interactive information sent by the first audience user or the interactive information of other audience users (namely, the second interactive information is intuitively and distinctively displayed), the first audience user more intuitively focuses on the first interactive information sent by the first audience user, the barrier-free and real-time understanding of the interaction between the first audience user and the anchor user is facilitated, and the interactive efficiency is improved.

Correspondingly, at the second terminal, the second interactive information from the first terminal which sends the first virtual resource can be specifically displayed, for example, the second interactive information is distinguished from the interactive information of other audience users in a second display mode, so that the anchor user can more intuitively focus on the first interactive information sent by the specific audience user (for example, the first audience user which sends the first virtual resource to the anchor user), and further, the interaction between the anchor user and the specific audience user can be conveniently known in a barrier-free and real-time manner, and the interaction efficiency is improved.

In some embodiments, taking a first display period and a second display period as an example, the displaying the first interactive information by the second terminal in the second display mode includes:

acquiring the real-time display duration of the first interactive information;

when the real-time display duration is within the first display time period, displaying the first interaction information on the interaction interface according to the first display size within the first display time period;

and when the real-time display duration is within the second display time period, displaying the first interaction information on the interaction interface according to the second display size within the second display time period.

It can be understood that the interactive information in the embodiment of the present application may be implemented in a vector diagram manner when being displayed, a corresponding relationship between a display size displayed by the vector diagram and a display time period may be preset, and then a timer is introduced to time a display duration of the vector diagram in real time. When the timed time falls within a set display time interval, the data layer is triggered to re-render the display size of the vector diagram, the changed display size is obtained, and then the changed display size is pushed to the presentation layer, so that the control of the display size of the interactive information corresponding to the vector diagram in the interactive interface of the presentation layer can be realized.

It can be seen that, in the embodiment of the application, since the second interactive information is sent after the first virtual resource is sent by the first terminal, the second interactive information is linked due to the sending of the first virtual resource and is specifically displayed on the interactive interface, so that the second interactive information is distinguished from the interactive information of other audience users (i.e. the second interactive information is intuitively and distinctively displayed), and the first audience user more intuitively focuses on the second interactive information sent by the first audience user, thereby facilitating barrier-free and real-time understanding of the interaction between the first audience user and the anchor user, and further improving the interactive efficiency.

Optionally, in some embodiments of the application, on the basis that the first terminal specifically displays the second interactive information, the display of any interactive information appearing in the interactive interface of the first viewer user may be further optimized. The following are introduced separately:

(1) hiding the interactive information of the second audience user

In the same time period, when the bullet screens of a plurality of audience users are concurrent, in order to avoid mutual interference when the interactive information of the audience users and the bullet screens is displayed, before the interactive interface displays the second interactive information, the first terminal can further execute the following operations in the steps a-c:

a. and determining fourth interaction information.

The fourth interactive information refers to information to be displayed on the interactive interface, and is sent by a second audience user.

b. And acquiring a first display time interval of the second interactive information and a second display time interval of the fourth interactive information. And the second display time interval of the fourth interactive information can be acquired through the server.

c. Hiding at least one piece of fourth interaction information according to the overlapping time interval of the first display time interval and the second display time interval.

In some embodiments, hiding at least one piece of the fourth interaction information may be performed in the following manner, including:

Therefore, when most or all of the display periods of the interactive information of the two audience users overlap, mutual interference may occur when the interactive information of the two audience users are displayed according to respective display modes. In the embodiment of the application, whether the fourth interactive information interferes with the display effect of the second interactive information is determined by judging the proportion of the overlapping time interval to the first display time interval in advance so as to hide the fourth interactive information, so that on one hand, the mutual interference phenomenon generated when the interactive information of two audience users is displayed can be avoided; on the other hand, the interactive information displayed in linkage due to the virtual resources is displayed in a targeted manner aiming at each audience user, so that the display effect and the user experience can be improved.

For example, as shown in fig. 9a and 9b, in fig. 9a, the overlapping time period is t3-t2, and t3-t2 accounts for about 75% of the ratio of t3-t4, so if the first terminal displays the second interactive information and the fourth interactive information in the first display time period, the fourth interactive information interferes with the display effect of the second interactive information. Therefore, in this case, the first terminal may hide the third interactive information on the interactive interface of the first terminal. Similarly, the overlap period is t3-t2, and the proportion of t3-t2 in t1-t2 is about 80%. The third terminal displays the second interactive information and the fourth interactive information in a second display time interval, and the second interactive information interferes with the display effect of the fourth interactive information. Therefore, the third terminal can hide the second interactive information on the interactive interface of the third terminal.

In fig. 9b, the overlapping time period is t3-t4, and the ratio of t3-t4 to t3-t4 is 1, so the fourth interactive information must cause display interference to the second interactive information in the first display time period, and the first terminal can hide the fourth interactive information on the interactive interface of the first terminal in order to avoid causing display interference to the second interactive information. Similarly, the overlapping period is t3-t4, and the ratio of t3-t4 to t1-t2 is about 60%, and the second interactive information interferes with the display effect of the fourth interactive information. Therefore, the third terminal can hide the second interactive information on the interactive interface of the third terminal.

Therefore, through the operation, the display effect of the interactive information is not influenced when the interactive interfaces of different terminals display the interactive information to respective audience users.

(2) Prompting effective duration for sending second interactive information

After the first terminal sends and displays the first virtual resource to the second terminal (namely, the terminal where the anchor user is located) on the interactive interface and before sending the second interactive information to the second terminal, the first terminal can also determine the target display duration according to the actual value of the first virtual resource and set a prompt identifier on the first virtual resource. And the prompt identifier is used for prompting that the second interaction information is sent within the target display duration. The prompt identifier can be a countdown icon, a short message, an automatic playing voice control and the like, and the embodiment of the application does not limit the representation mode of the prompt identifier.

Therefore, the prompt identifier can effectively remind the first audience user of sending the first virtual resource and then sending the interactive information to the anchor user in time, so that the loss of interest caused by sending the first virtual resource is avoided, namely the sent interactive information does not have significance display after the target display duration is exceeded, but the interactive information is displayed in the same way as other common interactive information, so that the interactive information possibly disappears from an interactive interface quickly.

In some embodiments of the present application, if the first terminal sends the second interactive information to the second terminal, the third interactive information sent by the second terminal is received. Then, the server may perform some processing on the display of the second interactive information and the third interactive information. Specifically, as shown in fig. 3a, the embodiment of the present application includes:

201. and the first terminal sends the second interactive information to the server.

202. And the server receives the second interaction information.

The server is a third party providing the interactive service, and may be referred to as a server, an interactive platform, and the like, which is not limited in the embodiments of the present application.

203. And the server side acquires the association relation between the second interaction information and the first audience user.

In some embodiments, the association relationship may be presented in a list, a matrix, or the like, and may also be referred to as a mapping relationship and a corresponding relationship, and the name and the expression of the association relationship are not limited in the embodiments of the present application. As shown in fig. 3b, the association may comprise the content of the second interactive information, the user identification of the first viewer user.

204. And the server side sends the second interaction information and the association relation to a second terminal.

The second terminal is an end where the anchor user is located, belongs to the client, and may also be referred to as a terminal, a user terminal, and the like, which is not limited in this embodiment of the application. Roles may be interchanged between the anchor user and the viewer user. And the anchor user of the second terminal (for reference, the subsequent is simply called the anchor user, and the details of the similarity are not repeated). In the embodiment of the application, the server may sequentially and respectively send the second interaction information and the association relationship to the second terminal, and may also send the second interaction information and the association relationship to the second terminal at the same time.

In some embodiments, in the same interactive scene, the server may send the association relationship between the interactive information and the first audience user to the anchor user only when the first audience user sends the interactive information to the second terminal for the first time, and the second terminal may determine that the sender of the non-first-time interactive information is the first audience user directly according to the user identifier carried in the non-first-time interactive information and the association relationship obtained from the server for the first time when the subsequent first audience user sends the non-first-time interactive information to the second terminal. This can reduce the signaling overhead of the server. The method and the device for the interaction interface do not limit whether the first terminal enters the interaction interface of the anchor user for the first time, and during the interaction effective period of the interaction interface, the first terminal can quit the interaction interface and then rejoin the interaction interface. Considering the timeliness of the second terminal for storing various information of the audience users, the server can newly acquire an association relation for each audience user entering the interactive interface and send the association relation to the anchor user. Accordingly, step 203 is optional; if the second terminal already stores the association relationship. It is not necessary to rely on the server to obtain the first interaction in step 203, then in step 204, the server may only send the first interaction to the second terminal, and the association relationship may be sent or not sent, which is not limited in the embodiment of the present application.

205. The second terminal receives the first message.

The first message is input by the anchor user aiming at second interaction information in at least one interaction information displayed by the interaction interface. It is to be understood that the interactive interface displays the at least one interactive message and at least one virtual resource. In some embodiments, the interactive interface may be a live broadcast room, a conversation room, a chat room, or the like, which is not limited in this embodiment.

The interactive information may be a barrage, session information, chat messages, and the like, which is not limited in the embodiment of the present application. The virtual resource can be a valuable article corresponding to a certain amount of money, such as a flower, an automobile, a bubble, an airplane and the like. The embodiment of the application does not limit the interactive information, the name of the virtual resource, the included content attribute and the like. Correspondingly, the area for displaying the interactive information in the interactive interface may be referred to as a bullet screen area, a conversation area, a discussion area, and the like, which is not limited in the embodiments of the present application.

The first message is an input for a first interaction information of the at least one interaction information, i.e. the first message indicates a first interaction information from the at least one interaction information.

The anchor user refers to a user who interacts or hosts a session on an interactive interface, for example, the anchor user may be a host of an application such as a chat room or a live broadcast room.

In the embodiment of the application, an association relationship may exist or may not exist between users who participate in interaction in the interactive interface. For example, the anchor user opens a live room to which a plurality of viewer users come by searching, and online interacts with the anchor user and other viewer users in the live room. For another example, the anchor user is a member of a group, the anchor user opens a live broadcast room, a plurality of members in the group go to the live broadcast room by clicking a link or searching, and online interaction is performed between the live broadcast room, the anchor user and other members. For another example, the anchor user is a member of a group, the anchor user opens a live broadcast room, and a plurality of members in the group or other groups go to the live broadcast room by clicking a link or searching, and perform online interaction with the anchor user and other members in the live broadcast room.

In some embodiments, the at least one interactive message may be from at least one audience user. For example, as shown in fig. 4a, taking the barrage of the live video room with interactive information as the main broadcast user w as an example, there are currently 100 barrages (e.g., sent by each audience user within 4 seconds) in the live video room, where there are 2 senders of the barrages (i.e., audience user a and audience user b) present gifts to the main broadcast user w before sending the barrages, and fig. 4a shows gifts "cars" presented by the audience user a. Since the second terminal sets the association relationship between the barrage and the present, after the present is given, when the audience user giving the present launches the barrage, the barrage of the audience user can be specifically displayed (e.g., enhanced display, highlight display, etc.), and the anchor user w can directly correspond to the barrage for the purpose of feedback (e.g., thank) of the audience user a and the audience user b. As shown in FIG. 4b, after the spectator user a finishes sending the gift "car", a barrage "is sent in the live broadcast room, which is a power of the item A! "the bullet screen is then displayed and the size of the bullet screen is increased in the live room. As time progresses, the barrage "shows the power of project A! "the remaining display time period is gradually reduced, and the size of the bullet screen is also reduced. In other embodiments, the bullet screen may be a part of the force of item A! "the remaining display duration of the bullet screen is gradually reduced, and while the size of the bullet screen is gradually reduced, the pixel value of the bullet screen is also reduced, for example, the bullet screen is more and more transparent, the background of the bullet screen is gradually blurred, the handwriting is more and more light, or the color of the bullet screen is more and more light, as shown in fig. 4c, the bullet screen is more and more transparent.

Therefore, through the processing mode, on one hand, the anchor user does not need to search the audience users who present the gifts from a plurality of audience users, but directly performs specific display on the barrage of the audience users who present the gifts; on the other hand, in an interactive scene with numerous bullet screens and a little passing through, the target (namely, the gift is presented, and the first audience who the anchor user wants to interact with) can be quickly positioned, so that the feedback can be timely carried out and the interaction efficiency can be improved.

In some embodiments, the anchor side acquires the gift, and then determines the display mode of the interactive information displayed on the anchor side according to the attributes of the gift and the gifting user, so as to distinguish the interactive information sent by different audience users, and facilitate the subsequent quick positioning of the object to be interacted. Specifically, before the second terminal receives the first message, as shown in fig. 5, the method further includes:

301. and the server detects the acquisition behavior of the first virtual resource of the first audience user in the interactive interface.

The acquiring action may include clicking on the virtual resource list, selecting a "purchase" virtual resource list, clicking on a "send" virtual resource list, and the like.

302. And when the acquisition behavior of the first audience user meets the condition of sending the first virtual resource to the anchor user, sending a second message to the second terminal.

The second message is used to instruct the first terminal to send the first virtual resource to the second terminal, that is, instruct the first viewer user to send the first virtual resource to the anchor user.

And the second terminal receives a second message from the server.

303. And the second terminal displays at least one virtual resource on the interactive interface.

Wherein the at least one virtual resource comprises the first virtual resource, and virtual resources other than the first virtual resource in the at least one virtual resource may be transmitted to the anchor user by at least one second viewer user. In this embodiment of the application, the terminal where the second audience user is located may be the first terminal (for example, when the first terminal supports the application dual-open function and the application multi-open function) or a third terminal other than the first terminal, and the second terminal where the anchor user is located may also be the first terminal (for example, when the anchor user and the audience user are simultaneously in a scenario where the terminal supporting the application dual-open function and the application multi-open function logs in), which is not limited in this embodiment of the application.

304. And the second terminal determines the display mode of the second interactive information to be a second display mode according to the first virtual resource and the user data of the first audience user.

In some embodiments, the determining, according to the first virtual resource and the user data of the first viewer user, that the display mode of the second interactive information is the second display mode includes:

determining the display duration and the display mode (such as color, shape and specific mark) of the first interactive information according to the actual value of the first virtual resource and the level of the first audience user (such as the interaction level of the live broadcast room and the account level of a live broadcast client);

and determining the display size of the first interactive information according to the display duration of the second interactive information, wherein the display size is reduced along with the shortening of the display duration.

305. And the second terminal displays the second interactive information on the interactive interface in a second display mode.

It can be seen that compared with the uniform and fixed barrage form in the prior art, the barrage of the audience user who has finished the present show is hard to be continuously concerned by the anchor user, and because all the barrage forms are the same, the information is easy to miss. In the embodiment of the application, the second terminal determines the display characteristics of the first interactive information according to the first virtual resource, and because the display characteristics of the first interactive information (e.g., the barrage) linked with the virtual resource are obviously different from those of other interactive information, that is, the first interactive information has significance, the anchor user can quickly focus on, i.e., identify the audience users presenting the virtual resource, quickly distinguish and locate different audience users, and can continuously and timely pay attention to the interactive information of the audience users presenting the gifts.

It should be noted that, in this embodiment, the same audience user may send multiple pieces of interaction information within a period of time (for example, including interaction information a sent by the audience user before sending the first virtual resource to the anchor user, and interaction information b sent by the audience user after sending the first virtual resource to the anchor user). And the interactive information a is not covered or shielded by other interactive information, and the interactive information b is still displayed on the interactive interface at the same time.

In some embodiments, a time interval Δ t1 between the sending time of the interactive information a and the sending time of the first virtual resource may also be calculated, and if Δ t1 is less than the first duration, the interactive information a may be specifically displayed (i.e., refer to the display of the interactive information b) even if the first virtual resource is sent after the interactive information a. The specific display may refer to an interactive interface diagram shown in fig. 6a, the audience user a sends 2 barrages in the live broadcast room before and after presenting the gift: "flying in 6! | A "," is one part force of project A! "in the bullet screen" a part force is given to item A! "while displaying specifically, the bullet screen 6 can be flown! | A "specific display is performed simultaneously.

In other embodiments, it is possible that the first viewer user may send at least two pieces of interaction information (e.g., including interaction information b, c, d) sequentially after sending the first virtual resource. In order to ensure fairness of interaction and tidiness of an interaction interface, a time interval delta t2 between the sending time of the interaction information (b, c or d) and the sending time of the given first virtual resource can be calculated, if the calculated delta t2 is greater than the second time length for the interaction information d, even if the interaction information d is sent after the first virtual resource is sent, the interaction information d can be ended to be displayed specifically (namely, refer to the display of the common interaction information), and the interaction information d can be ended to be displayed specifically and also refer to the display time length (namely, the remaining effective time length) of the first virtual resource. At least two pieces of interactive information before and after can show respectively in solitary curtain frame, also can show in same curtain frame jointly, and this application embodiment does not limit to this. Therefore, the situation that the interactive interface is disorderly and unafforderly caused by displaying a large amount of interactive information in a large area of the interactive interface for a long time and the watching visual effect of other audience users is influenced can be avoided. For a specific display, reference may be made to an interactive interface schematic shown in fig. 6 b.

In other embodiments, it is possible that the first viewer user does not send the interactive information b until long after the first virtual resource is transmitted (i.e., the transmission time may lag the display time after the first virtual resource is transmitted). In order to ensure fairness of interaction and tidiness of an interaction interface, a time interval delta t3 between the sending time of the interaction information b and the sending time of the first virtual resource can be calculated, if the delta t3 is longer than a second time length, even if the interaction information b is sent after the first virtual resource is sent, specific display (namely, reference to display of common interaction information) can be not performed on the interaction information b; if Δ t3 is less than the second duration, the interactive message b may be displayed for a short period of time, and then the specific display is ended, wherein the short period of time may refer to the presentation duration (i.e. the remaining effective duration) of the first virtual resource. For a specific display, reference may be made to an interactive interface schematic shown in fig. 6 c.

206. And the second terminal determines the first audience user sending the first interactive information according to the incidence relation between the first interactive information and the first audience user.

The association relation is obtained from the server side, and is used for the anchor user to locate the first audience user providing virtual resources for the anchor user, even if no friend relation exists between the anchor user and the first audience user, the anchor user can directionally interact with the first audience user directly instead of indirectly through characters, and therefore the first audience user can receive the interaction information of the anchor user on the side of the anchor user.

207. And the second terminal sends third interactive information to the first terminal through the server.

The third interactive information is information which is sent by the anchor user to the first audience user independently, is displayed in all audience user visual fields participating in interaction on the interactive interface, and can also be sent to the first audience user independently through the server side, so that the first audience user can be positioned based on the message prompt until the third interactive information is sent to the anchor user independently. As shown in fig. 6d, after receiving the gift "car" of viewer user a, anchor user w sends viewer user a short message "thank you for your favorite guy" with an animated emoticon "pig head".

In some embodiments, after the first viewer user receives the third interactive information from the anchor user, in order to further improve the interaction efficiency and the interaction effect, the first terminal may further perform specific display on the third interactive information (specifically, refer to a display embodiment of the first terminal on the second interactive information), or the first terminal may further perform associated display on the interaction interface in a session manner on the second interactive information and the third interactive information, so that the interaction effect is better.

In some embodiments, after the second terminal sends the third interactive information to the first terminal (e.g., the terminal where the first viewer user is located), the second terminal may further perform associated display on the interactive interface in a session manner on the second interactive information and the third interactive information.

Therefore, after the anchor user locates the first audience user from the massive interactive information in the interactive interface, the interactive information between the anchor user and the first audience user can be displayed in an additional interactive interface on the anchor side in an associated manner. Of course this association display is not important to the anchor side, mainly in the audience user side experience, which may or may not be the anchor side. In order to reduce the disturbance of locating the first viewer user, if the second terminal is to perform the associated display for a plurality of viewer users in a short time, the associated display may not be performed for the interactive interface of the second terminal, or only the association display may be performed for the interaction of the anchor with a part of the viewer users.

Compared with the prior art, the main broadcast user can only identify the audience users of certain gifted gifts by himself and only carry out the interaction of indirect answers to the audience users on the interaction interface, and the audience users of the gifted gifts cannot receive the interaction information from the main broadcast user on the side of the main broadcast user. In the embodiment of the application, since the server establishes the association relationship between the second interaction information and the first audience user and provides the association relationship for the anchor user, the first interaction information sent by the first audience user on the interaction interface can be displayed on the interaction interface of the second terminal, and after the anchor user sends the first message aiming at the first interaction information, the second terminal can determine the first audience user sending the second interaction information according to the association relationship between the second interaction information and the first audience user, namely, accurately identify and position the first audience user (no matter whether the first audience user gives virtual resources to the anchor user or not), and can directly interact with the first audience user, namely, send the third interaction information to the first audience user. Therefore, the embodiment of the application can focus on the interactive information of the specific audience users, reduce the pressure of searching or positioning of the anchor users or the audience users, improve the interactive efficiency and interactive effect with the specific audience users, and reduce the probability of missing the interactive information of the specific audience users.

Specifically, compared with the prior art, the embodiments of the present application mainly exhibit the following technical effects:

(1) under the scene that the second interactive information is based on the linkage of the first virtual resource, after the second terminal displays the interactive information sent by a plurality of audience users, the first audience user can be directly selected based on the gifts appearing in the interactive interface, and then the first audience user corresponding to the first virtual resource is positioned based on the 'incidence relation between the audience user and the virtual resource' established by the server, so that the anchor user can directly interact with the first audience user. Therefore, the anchor user in the embodiment of the application can acquire the interaction entrance of the first audience user, that is, the anchor user has the function of identifying the audience user who sends the interaction information, so that the first audience user feels a direct interaction effect rather than a rigid manner of responding to the gift of the first audience user in an announcement manner on the interaction interface, and the interaction is more interesting and interactive.

(2) Compared with the prior art that the main broadcast barrage only considers the functions of more pairs of 1 main broadcast users, the reading effectiveness is lost, particularly in a live broadcast room with a great number of users, the interactive information of the paid audience users needs to be focused by the main broadcast user with great concentration, so that the barrage of each paid audience user is avoided being missed, and the workload and the pressure of the main broadcast user are increased. The embodiment of the application can effectively relieve the workload and pressure of the anchor user and reduce the probability of missing the bullet screen of a specific audience user (such as a paid audience user or a potential paid audience user).

(3) The paying audience users usually want to effectively communicate with the anchor after paying for the gift, but because the live broadcast room has more personnel, the effective bullet screen of the paying audience users can be easily submerged or covered quickly due to a plurality of bullet screens, meanwhile, because of fair design, the anchor user can hardly distinguish the timely messages of the paying audience users, and thus, the communication efficiency of the paying audience users is troublesome. The method and the device can solve the problem that the pay audience users give the anchor users a more direct communication mode within a limited time after paying for the gift, and the communication mode is designed to be time limited, so that the fairness problem of a live broadcast room can be effectively relieved, and the communication efficiency and the communication effect between the anchor users and the pay audience users are improved.

(4) When a plurality of paying audience users pay in a live broadcast room, the bullet screens of the paying audience users can be effectively distinguished in a mode of specific display characteristics such as graphic areas, colors and the like, the paying audience users can be conveniently identified for the anchor user, and therefore the anchor user can better serve and communicate with the paying audience users.

(5) Compared with the prior art that the payment is easy to be ignored after the gift is delivered, the bullet screen of the paying audience user is easy to be read to strike the enthusiasm of the paying audience user for paying again. The communication mode between the pay audience user and the anchor user can be optimized to the maximum extent, better communication experience is provided for the pay audience user, and the pay audience user who obtains positive feedback can bring greater confidence to the secondary consumption of the pay audience user. Therefore, in the long run, the communication user experience of the paying audience users can be improved, the workload of the anchor is reduced, the missing reading error rate of the anchor is reduced, forward platform development can continuously provide forward feeling for the paying audience users, the paying audience users can effectively communicate after feeling payment, multiple times of consumption of the paying audience users and multiple times of consumption of the paying audience users are promoted, the distance between the paying audience users and the anchor users is shortened, platform income is finally improved, and better revenue can be brought to the performance of the platform. Accordingly, the satisfaction degree of the paying user can be improved, and the paying audience user can consume more power for a long time.

Optionally, in some embodiments of the present application, because there are a large number of audience users participating in interaction in the interaction interface, and the number of the interaction information is large and the updating speed is fast, audience users who provide virtual resources to the anchor user may not increase with time, and may even occur frequently in a short time. If the interactive information of the same audience user presenting virtual resources is displayed for a long time, the interactive information can occupy the interactive demands of other audience users, or the interactive information among a plurality of first audience users can be overlapped with each other, which may cause the display disorder of the interactive information in the whole interactive interface, no matter the first audience user or the anchor user may not well watch or read, therefore, the display limitation of the interactive interface and the real-time performance and concurrency of the interactive information are considered, the setting of some display on the interactive information can be further carried out, the interactive environment of the whole interactive interface is neat, the interactive visual effect is not influenced, and a plurality of first audience users are also considered.

Specifically, after the first interactive information is displayed on the interactive interface according to the display characteristics, the display duration of the first interactive information is timed. And when the display duration of the second interactive information on the interactive interface reaches the display duration, releasing the resource for displaying the first interactive information in the interactive interface. For example, the less the effective display duration of the bullet screen, the smaller the display size of the bullet screen, or the lighter the color of the bullet screen, until the display characteristics of the bullet screen are consistent with those of a common bullet screen, or the bullet screen is directly replaced and displayed by new interactive information. The embodiment of the present application does not limit the time or manner of releasing the resources, and may release the resources gradually or instantaneously.

Optionally, in some embodiments of the present application, in order to further increase the speed of the anchor user responding to the audience users presenting the virtual resources, potential audience users may be mined in advance and directionally. For example, the anchor user is pre-interested in particular audience users to quickly respond to the audience users once they donate virtual resources to the anchor user. In some embodiments, potential audience users may be mined based on user data, such as mining potential audience users based on user behavior data and user interest data. Specifically, as shown in fig. 7a, before the third interaction information is sent to the first terminal through the server, the method further includes:

401. and the second terminal monitors a plurality of audience users joining the interactive interface.

402. The second terminal acquires user behavior data and user interest data of each audience user.

The user behavior data comprises virtual resource providing records of audience users in historical time periods and interactive interface records of historical participation.

403. The second terminal determines the first audience user from the plurality of audience users according to the user behavior data.

404. The second terminal sets a specific mark for the first audience user.

In some embodiments, in order to further improve the interaction effect and make the second interaction information more conform to the interests and styles of the first audience users, an interaction template may be prepared in advance, and the second interaction information may be edited based on the interaction template. For example, once the audience users have the behavior of buying gifts, the anchor user is notified, so that the anchor user is ready to thank the audience users in advance, the audience users can be fed back quickly and conveniently, user experience is improved, and non-emotional feedback caused by the fact that feedback given in a short time is based on uniform template thank is avoided. Specifically, as shown in fig. 7b, after setting a specific flag for the first viewer-user, the method further comprises:

501. and the second terminal receives the third message from the server.

The third message is used for indicating that the first terminal has the behavior of sending the virtual resource to the second terminal.

502. And the second terminal acquires an interaction template matched with the first audience user according to the user behavior data and the user interest data of the first audience user.

The interactive template may also be referred to as a session template, a chat template, a bullet screen template, and the like, and the content and the display mode of the interactive template are not limited in the embodiment of the present application. The interactive template may include interactive attributes such as message type, content layout information, content presentation mode, etc. The content layout information includes layout information such as characters, pictures, symbols, expressions, audios and videos.

503. And after the second terminal displays the first virtual resource from the first audience user on the interactive interface, acquiring second interactive information based on the interactive template.

For example, after the second terminal selects the interactive template, various pieces of information of the second interactive information to be displayed are selected from the interactive template, and then click generation is performed, so that the first interactive information can be obtained. For another example, the second terminal automatically selects, in the interaction template, each item of information that matches the content of the first interaction information based on the content of the first interaction information currently sent by the first viewer user, and then automatically generates the second interaction information. In the embodiment of the application, all the interactive attributes in the interactive template can be freely combined and multiplexed. Different interaction templates may share at least one same interaction attribute, which is not limited in the embodiments of the present application. .

504. And the second terminal sends the third interactive information to the first terminal and displays the third interactive information on the interactive interface in a second display mode.

It is understood that the third interactive information may also be specifically displayed in a display manner different from the second display manner at the second terminal. Or, the second terminal may only generally display the third interactive information. The examples of the present application are not limited thereto.

As shown in fig. 8, third interaction information is generated based on the interaction template. The user interest data of viewer user a includes: gender male, age 22, interest tags include basketball, games, photography, dog. Then, the anchor user w searches for a bullet screen template matched with the bullet screen of the audience user a, so that diversification is realized, and the interest of interaction is increased. The bullet screen template may be an animation, interface box, etc., e.g., viewer user a sends "fly 6! ", it may match the bullet screen template whose interface frame is a red love (color not labeled in fig. 8), and" love you/slot "is embedded in the bullet screen template to be displayed on the respective interactive interfaces of the anchor user and the audience user.

Therefore, the third interactive information is obtained based on the interactive template, and the generation speed, the display speed and the feedback effect of the third interactive information can be accelerated.

In still other embodiments, after setting the specific flag for the first viewer-user, the method further comprises:

monitoring entry of the first audience user into the interactive interface;

Therefore, through the processing, after the audience users with the specific marks enter the live broadcast room, the anchor user is reminded and displayed on the interactive interface of the second terminal, so that the anchor user can pay more attention to the audience users who may present virtual resources in the interaction earlier, and the pertinence, the instantaneity and the interactive effect of the interaction are improved.

In other embodiments, if the first viewer user is a viewer user with a specific mark, after the first terminal detects that the first viewer user logs in the interactive software, the server may further notify the anchor user that the first viewer user with the specific mark is online, and may be about to enter a live room hosted by the anchor user. Therefore, after the anchor user receives the notification, the live broadcast room can be opened, on one hand, the quantity (namely the income) of the virtual resources acquired during the acquisition interaction period can be improved, and on the other hand, the non-income live broadcast within a period of blank time after the live broadcast room is opened can be reduced.

Optionally, the anchor user may count the number of first audience users with a specific mark who are currently online, and when the number reaches a preset number, the live broadcast room may be opened. Or after the anchor user counts the number of the first audience users with the specific marks who are online currently, whether the current number of the first audience users can reach the expected live broadcast income can be judged based on the user data of the first audience users, if the current number of the first audience users can reach the expected live broadcast income, the live broadcast room is opened, and therefore the problems that the anchor user does not appear after the live broadcast room is opened, the first audience users who really like the anchor user can wait for a long time in the live broadcast room to cause impatience, even the user loss rate is increased and the like can be avoided.

Optionally, in some embodiments of the present application, there are typically multiple audience users interacting with the anchor user in the interaction interface hosted by the anchor user. For example, the audience users transmitting the interactive information may also include a second audience user that provides the second virtual resource to the anchor user later than the first audience user. Then, for the display characteristics of the third interactive information sent by the second viewer user on the interactive interface, reference may also be made to the embodiment of the first interactive information, which is not described herein again. Since the interactive information sent by each audience user presenting virtual resources is respectively and specifically displayed, in the process of displaying the interactive information of the audience users according to the display characteristics, the display characteristics of the interactive information which is sent in sequence or presents gifts in sequence or is distinguished may exist between the first audience user and the second audience user, so that the anchor user w can be easily distinguished even when the interactive information of at least two audience users is specifically displayed within the same period of time.

For example, after the gift is given by the audience user a, the barrage 1 sent by the audience user automatically changes, the change can be communicated with the anchor user w more efficiently in a limited time, the anchor user w also pays more attention to the information left message of the audience user a, and in the limited time, the audience user b gives the gift, and the design can simultaneously have identification performance for the audience user b who newly gives the gift and has distinction performance with the audience user a. In this time, the anchor user w can give consideration to a plurality of paying audience users, and meanwhile, after the specified time of the audience user a is over, the bullet screen 1 can be restored to the original state, so that more information space can be vacated to other audience users giving gifts, the overall fairness and the experience of the audience users after paying can be effectively balanced, and the income of an interactive platform can be stimulated.

Optionally, in some embodiments of the application, in addition to performing the above processing on the display of the interactive information in the interactive interface of the second terminal, the display of the interactive information in the interactive interface of the audience user may also be optimized, so as to implement personalized display and optimized display effect.

In the embodiment of the present application, the user data, the association relationship, and each item of interaction information (e.g., each display mode, the first interaction information, the second interaction information, the third interaction information, and the fourth interaction information) may be stored in the block chain. The blockchain is a novel application mode of computer technologies such as distributed data storage, point-to-point transmission, a consensus mechanism and an encryption algorithm. A block chain (Blockchain), which is essentially a decentralized database, is a series of data blocks associated by using a cryptographic method, and each data block contains information of a batch of network transactions, so as to verify the validity (anti-counterfeiting) of the information and generate a next block. The blockchain may include a blockchain underlying platform, a platform product services layer, and an application services layer.

The block chain underlying platform can comprise processing modules such as user management, basic service, intelligent contract and operation monitoring. The user management module is responsible for identity information management of all blockchain participants, and comprises public and private key generation maintenance (account management), key management, user real identity and blockchain address corresponding relation maintenance (authority management) and the like, and under the authorization condition, the user management module supervises and audits the transaction condition of certain real identities and provides rule configuration (wind control audit) of risk control; the basic service module is deployed on all block chain node equipment and used for verifying the validity of the service request, recording the service request to storage after consensus on the valid request is completed, for a new service request, the basic service firstly performs interface adaptation analysis and authentication processing (interface adaptation), then encrypts service information (consensus management) through a consensus algorithm, transmits the service information to a shared account (network communication) completely and consistently after encryption, and performs recording and storage; the intelligent contract module is responsible for registering and issuing contracts, triggering the contracts and executing the contracts, developers can define contract logics through a certain programming language, issue the contract logics to a block chain (contract registration), call keys or other event triggering and executing according to the logics of contract clauses, complete the contract logics and simultaneously provide the function of upgrading and canceling the contracts; the operation monitoring module is mainly responsible for deployment, configuration modification, contract setting, cloud adaptation in the product release process and visual output of real-time states in product operation, such as: alarm, monitoring network conditions, monitoring node equipment health status, and the like.

The interactive information processing apparatus (which may include a first terminal, a second terminal, a server, and a third terminal) executing the interactive information processing method in the embodiment of the present application may be a node in a blockchain system. The interactive information processing apparatus in the embodiment of the present application may be a node in a blockchain system as shown in fig. 10.

Any technical feature mentioned in the embodiment corresponding to any one of fig. 1 to 10 is also applicable to the embodiment corresponding to fig. 11 to 15 in the embodiment of the present application, and the details of the subsequent similarities are not repeated.

In the above description of the interactive information processing method in the embodiment of the present application, the following description is respectively provided for an interactive information processing apparatus (including the second terminal, the server, and the first terminal) executing the interactive information processing method.

Referring to fig. 11, a schematic structural diagram of an interactive information processing apparatus 50 shown in fig. 11 is applicable to a terminal installed with a anchor client, where the terminal is a second terminal where an anchor user is located. The interactive information processing apparatus 50 in the embodiment of the present application can implement the steps corresponding to the interactive information processing method executed in the embodiment corresponding to any one of fig. 1 to 10. The functions implemented by the interactive information processing apparatus 50 may be implemented by hardware, or may be implemented by hardware executing corresponding software. The hardware or software includes one or more modules corresponding to the above functions, which may be software and/or hardware. The interactive information processing apparatus 50 may include a transceiver module 501, a processing module 502, and a display module 503, and the transceiver module 501, the processing module 502, and the display module 503 may refer to operations executed in any one of the embodiments corresponding to fig. 1 to 10, which are not described herein again. For example, the processing module 502 may be configured to control the transceiver module 501 to perform manipulations such as receiving a first message, receiving a second message, obtaining an association relationship, and sending second interaction information, and control the display module 503 to perform operations such as displaying a first virtual resource, first interaction information, and second interaction information.

In some embodiments, the transceiver module 501 is configured to receive first interaction information sent by a first terminal, and display the first interaction information in a first display manner;

the transceiver module 501 is further configured to receive at least one first virtual resource sent by the first terminal, where the first virtual resource is selected on an interactive interface of the first terminal;

the transceiver module 501 is further configured to receive second interaction information sent by the first terminal;

the processing module 502 is configured to control the transceiver module to display the second interaction information in a second display manner if at least one of the first virtual resources meets a preset condition, where the second display manner is different from the first display manner.

In some embodiments, the processing module 502 is further configured to:

receiving a first message through the transceiver module 501, where the first message is an input of a second interactive message in at least one interactive message displayed by a second terminal for an interactive interface;

the processing module 502 may be configured to determine, according to an association relationship between the first interactive information and a first viewer user, the first viewer user who sends the second interactive information; and sending third interaction information to the first terminal through the server via the transceiver module 501.

In the embodiment of the application, the second interactive information is sent after the first virtual resource is sent by the first terminal, so that the second interactive information is linked due to the sending of the first virtual resource. When at least one of the first virtual resources meets a preset condition, the processing module 502 performs specific display on second interaction information from the first terminal that has sent the first virtual resource, for example, the second interaction information is distinguished from interaction information of other audience users in a second display mode, so that the anchor user can more intuitively focus on the first interaction information sent by a specific audience user (for example, the first audience user that has sent the first virtual resource to the anchor user), thereby facilitating barrier-free and real-time understanding of interaction between the anchor user and the specific audience user, and further improving interaction efficiency.

In addition, after the transceiver module 501 receives a first message sent by the anchor user for the first interactive information, the processing module 502 may determine, according to the association relationship between the first interactive information and the first audience user, the first audience user sending the first interactive information, that is, accurately identify and locate the first audience user, and may directly interact with the first audience user, that is, send the second interactive information to the first audience user. Therefore, the embodiment of the application can focus on the interactive information of the specific audience users, reduce the information searching pressure of the anchor users, improve the interactive efficiency and the interactive effect with the specific audience users, and reduce the probability of missing the interactive information of the specific audience users.

In some embodiments, after the transceiver module 501 sends the third interaction information to the first terminal, the display module 503 is further configured to:

In some embodiments, before the transceiver module 501 receives the first message, the processing module 502 is further configured to:

displaying at least one virtual resource on the interactive interface through the display module 503, where the at least one virtual resource includes a first virtual resource sent by the first terminal;

and displaying the second interactive information on the interactive interface in the second display mode through the display module 503.

In some embodiments, the display duration includes a first display period and a second display period, the display sizes include a first display size and a second display size, the first display period corresponds to the first display size, and the second display period corresponds to the second display size; the ending time of the first display period is earlier than the starting time of the second display period, and the first display size is larger than the second display size;

the display module 503 is specifically configured to:

acquiring the real-time display duration of the second interactive information;

In some embodiments, the processing module 502 is specifically configured to:

In some embodiments, the display module 503 is specifically configured to:

and when the display duration of the second interactive information on the interactive interface reaches the display duration, releasing the resource for displaying the first interactive information in the interactive interface.

In some embodiments, the user data further comprises user behavior data and user interest data; before the transceiver module 501 sends the third interaction information to the first terminal, the processing module 502 is further configured to:

monitoring a plurality of audience users joining the interactive interface;

acquiring user behavior data and user interest data of each audience user, wherein the user behavior data comprises virtual resource mode records and historical added interactive interface records of the audience users in a historical time period;

setting a specific flag to the first viewer user.

In some embodiments, after the processing module 502 sets the specific flag for the first viewer user, it is further configured to:

receiving a third message from the server through the transceiver module 501, where the third message is used to indicate that the first terminal has a behavior of sending a virtual resource to the second terminal;

after the display module 503 displays the first virtual resource from the first viewer user on the interactive interface, the processing module is further configured to:

acquiring the third interaction information based on the interaction template;

monitoring entry of the first audience user into the interactive interface;

and displaying the first audience user and prompt information on the interactive interface through the display module 503, wherein the prompt information is used for prompting that the audience user with a specific mark enters the interactive interface.

Referring to fig. 12, a schematic structural diagram of an interactive information processing apparatus shown in fig. 12 is applicable to a server, which may be called a server, a service platform, and the like, and the embodiment of the present application is not limited thereto. The interactive information processing apparatus in the embodiment of the present application can implement the steps of the interactive information processing method executed in the embodiment corresponding to any one of fig. 1 to 10. The functions realized by the interactive information processing device can be realized by hardware, and can also be realized by executing corresponding software by hardware. The hardware or software includes one or more modules corresponding to the above functions, which may be software and/or hardware. The interactive information processing apparatus may include a transceiver module 601, a processing module 602, and a display module (not shown in fig. 12), and the transceiver module 601, the processing module 602, and the display module may implement the operations performed in the embodiments corresponding to any one of fig. 1 to fig. 10, which are not described herein again. For example, the processing module may be configured to control the transceiver module 601 to receive the first interaction information and the second interaction information, and to transmit and receive operations such as association relationship, the first interaction information, and the second interaction information.

In some embodiments, the transceiver module 601 is configured to receive first interactive information, where the first interactive information is sent by a first viewer user in a first terminal through an interactive interface;

the processing module 602 is configured to obtain an association relationship between the first interaction information and the first viewer-user; sending the first interaction information and the association relation to a second terminal through the transceiver module 601;

the transceiver module 601 is further configured to receive second interaction information sent by the second terminal based on the association relationship; and sending the second interactive information to the first terminal.

In the embodiment of the application, the server establishes the association relationship between the interactive information and the audience users and gives the association relationship to the anchor user, so that the audience users can be identified by the anchor user and can directly interact with the audience users after the first interactive information sent by the interactive interface is displayed.

In some embodiments, the processing module 602 is further configured to:

and when the first audience user meets the condition of presenting the first virtual resource to the anchor user, sending a second message to the second terminal through the transceiver module 601, where the second message is used to instruct the first terminal to send the first virtual resource to the second terminal.

Referring to fig. 13, a schematic structural diagram of an interactive information processing apparatus shown in fig. 13 is applicable to a terminal of a viewer client, where the terminal is a viewer of a viewer user. The interactive information processing apparatus in the embodiment of the present application can implement the steps of the interactive information processing method executed in the embodiment corresponding to any one of fig. 1 to 10. The functions realized by the interactive information processing device can be realized by hardware, and can also be realized by executing corresponding software by hardware. The hardware or software includes one or more modules corresponding to the above functions, which may be software and/or hardware. The modules may be software and/or hardware. The interactive information processing apparatus 70 may include a transceiver module 701, a processing module 702, and a display module 703, and the transceiver module 701, the processing module 702, and the display module 703 may refer to operations performed in an embodiment corresponding to any one of fig. 1 to 10, which are not described herein again. For example, the processing module 702 may be configured to control the transceiver module 701 to receive transceiver operations such as second interaction information and third interaction information, and control the display module 703 to display operations such as first virtual resource, first interaction information, second interaction information and third interaction information.

In some embodiments, the transceiver module 701 may be configured to display first interaction information sent to a second terminal in a first display manner;

the transceiver module 701 is further configured to send at least one first virtual resource to the second terminal, where the first virtual resource is selected on an interaction interface of the first terminal;

the transceiver module 701 is further configured to send second interaction information to the second terminal;

the processing module 702 is configured to control the display module 703 to display the second interactive information in a second display manner if at least one of the first virtual resources meets a preset condition, where the second display manner is different from the first display manner.

In the embodiment of the application, since the second interactive information is sent after the first virtual resource is sent by the first terminal, the second interactive information is linked due to the sending of the first virtual resource, and when at least one of the first virtual resources meets the preset condition, the processing module 702 controls the display module 703 to perform specific display on the interactive interface, so that the second interactive information is distinguished from the first interactive information sent by the first audience user or the interactive information of other audience users (i.e., the second interactive information is visually and distinctively displayed), and the first audience user more visually focuses on the first interactive information sent by the first audience user, thereby facilitating barrier-free and real-time understanding of the interaction between the first audience user and the anchor user, and further improving the interactive efficiency.

In some embodiments, the preset condition includes at least one of:

In some embodiments, zooming in, sharpening, highlighting, background darkening, color change, or animation. The second display mode is obtained by at least one of the following items:

In some embodiments, after the display module 703 displays the second interactive information in the second display manner, the processing module 702 is further configured to:

receiving third interactive information through the transceiver module 701, wherein the third interactive information is sent by the second terminal based on the association relationship between the second interactive information and the first audience user;

and controlling the display module 703 to perform associated display on the interactive interface in a session manner on the second interactive information and the third interactive information.

In some embodiments, the second display mode comprises a first display period, a second display period, a first display size, and a second display size, the first display period corresponding to the first display size, the second display period corresponding to the second display size; the ending time of the first display period is earlier than the starting time of the second display period, and the first display size is larger than the second display size;

the display module 703 is specifically configured to:

acquiring the real-time display duration of the second interactive information;

and performing associated display on the second interaction information and the third interaction information in a session manner on the interaction interface through the display module 703.

In some embodiments, the display feature comprises a first display period, a second display period, a first display size, and a second display size, the first display period corresponding to the first display size, the second display period corresponding to the second display size; the ending time of the first display period is earlier than the starting time of the second display period, and the first display size is larger than the second display size;

the display module 703 is specifically configured to:

acquiring the real-time display duration of the second interactive information;

In this embodiment of the application, the transceiver module 701 sends the second interaction information to the server, so that the server creates an association relationship between the second interaction information and the first audience user, and provides the association relationship to the audience user, that is, the server provides the anchor user with a function of identifying the first audience user based on the second interaction information, and provides the anchor user with a communication portal for interacting with the first audience user. Therefore, direct interaction between the first audience user and the anchor user is realized, and the interaction efficiency, the interaction success rate and the interaction effect between the audience user and the anchor user can be improved.

In some embodiments, before the interactive interface displays the second interactive information, the processing module 702 is further configured to:

determining fourth interactive information, wherein the third interactive information refers to information to be displayed on the interactive interface, and the fourth interactive information is sent by a second audience user;

In some embodiments, the processing module 702 is specifically configured to:

and hiding at least one piece of third interaction information if the proportion of the overlapping time interval in the first display time interval is greater than a preset proportion.

In some embodiments, after the transceiver module 701 provides the first virtual resource to the anchor user and displays the first virtual resource through the display module 703, before the transceiver module 701 sends the first interaction information to the second terminal where the anchor user is located, the processing module 702 is further configured to:

and sending second interaction information to a second terminal where the anchor user is located through the transceiver module.

The interactive information processing apparatus in the embodiment of the present application is described above from the perspective of the modular functional entity, and the servers executing the interactive information processing method in the embodiment of the present application are described below from the perspective of hardware processing. It should be noted that, in the embodiments shown in fig. 11 and fig. 13 of the present application, the entity device corresponding to the transceiver module may be an input/output unit, a transceiver, a radio frequency circuit, a communication module, an output interface, and the like, the entity device corresponding to the processing module may be a processor, and the entity device corresponding to the display module may be a display, a display screen, and the like. The device 50 shown in fig. 11 and the device 60 shown in fig. 13 may each have a structure as shown in fig. 14, when the device 50 shown in fig. 11 has a structure as shown in fig. 14, the processor, the transceiver and the display in fig. 14 can implement the same or similar functions of the transceiver module 501, the processing module 502 and the display module 503 provided in the device embodiment corresponding to the device, and the memory in fig. 14 stores a computer program that needs to be called when the processor executes the above-mentioned interactive information processing method.

When the apparatus 60 shown in fig. 12 has the structure shown in fig. 14, the processor and the transceiver in fig. 14 can implement the same or similar functions of the transceiver module 601 and the processing module 6027 provided in the foregoing embodiments of the apparatus corresponding to the apparatus, and the memory in fig. 14 stores a computer program that the processor needs to call when executing the above-mentioned interactive information processing method.

When the device 70 shown in fig. 13 has the structure shown in fig. 14, the processor, the transceiver and the display in fig. 14 can implement the same or similar functions of the transceiver module 701, the processing module 702 and the display module 703 provided in the device embodiment corresponding to the device, and the memory in fig. 14 stores a computer program that is required to be called when the processor executes the interactive information processing method.

In the embodiment of the present application, another terminal (including a second terminal and a terminal where a viewer user is located) is provided, as shown in fig. 15, for convenience of description, only a portion related to the embodiment of the present application is shown, and details of the specific technology are not disclosed, please refer to the method portion of the embodiment of the present application. The terminal device may be any terminal including a mobile phone, a tablet computer, a Personal Digital Assistant (PDA, for short, Personal Digital Assistant), a Point of sale terminal (POS, for short, Point of sale), a vehicle-mounted computer, etc., taking the terminal as a mobile phone as an example:

fig. 15 is a block diagram illustrating a partial structure of a mobile phone related to a terminal provided in an embodiment of the present application. Referring to fig. 15, the cellular phone includes: radio Frequency (RF) circuit 1515, memory 1520, input unit 1530, display unit 1540, sensor 1550, audio circuit 1560, wireless fidelity (Wi-Fi) module 1570, processor 1580, and power 1590. Those skilled in the art will appreciate that the handset configuration shown in fig. 15 is not intended to be limiting and may include more or fewer components than those shown, or some components may be combined, or a different arrangement of components.

The following describes each component of the mobile phone in detail with reference to fig. 15:

the RF circuit 1515 may be configured to receive and transmit signals during information transmission and reception or during a call, and in particular, receive downlink information of a base station and then process the received downlink information to the processor 1580; in addition, the data for designing uplink is transmitted to the base station. In general, the RF circuitry 1515 may include, but is not limited to, an antenna, at least one Amplifier, a transceiver, a coupler, a Low Noise Amplifier (LNA), a duplexer, and the like. In addition, the RF circuitry 1515 may also communicate with networks and other devices via wireless communications. The wireless communication may use any communication standard or protocol, including but not limited to Global System for Mobile communications (GSM), General Packet Radio Service (GPRS), Code Division Multiple Access (CDMA), Wideband Code Division Multiple Access (WCDMA), Long Term Evolution (LTE), e-mail), Short Message Service (SMS), etc.

The memory 1520 may be used to store software programs and modules, and the processor 1580 performs various functional applications and data processing of the cellular phone by operating the software programs and modules stored in the memory 1520. The memory 1520 may mainly include a storage program area and a storage data area, wherein the storage program area may store an operating system, an application program required for at least one function (such as a sound playing function, an image playing function, etc.), and the like; the storage data area may store data (such as audio data, a phonebook, etc.) created according to the use of the cellular phone, and the like. Further, the memory 1520 may include high-speed random access memory and may also include non-volatile memory, such as at least one magnetic disk storage device, flash memory device, or other volatile solid-state storage device.

The input unit 1530 may be used to receive input numeric or character information and generate key signal inputs related to user settings and function control of the cellular phone. Specifically, the input unit 1530 may include a touch panel 1531 and other input devices 1532. The touch panel 1531, also referred to as a touch screen, can collect touch operations of a user (e.g., operations of the user on or near the touch panel 1531 using any suitable object or accessory such as a finger or a stylus) and drive corresponding connection devices according to a preset program. Alternatively, the touch panel 1531 may include two parts, a touch detection device and a touch controller. The touch detection device detects the touch direction of a user, detects a signal brought by touch operation and transmits the signal to the touch controller; the touch controller receives touch information from the touch sensing device, converts the touch information into touch point coordinates, and sends the touch point coordinates to the processor 1580, and can receive and execute commands sent by the processor 1580. In addition, the touch panel 1531 may be implemented by various types such as a resistive type, a capacitive type, an infrared ray, and a surface acoustic wave. The input unit 1530 may include other input devices 1532 in addition to the touch panel 1531. In particular, other input devices 1532 may include, but are not limited to, one or more of a physical keyboard, function keys (such as volume control keys, switch keys, etc.), a trackball, a mouse, a joystick, and the like.

The display unit 1540 may be used to display information input by the user or information provided to the user and various menus of the mobile phone. The Display unit 1540 may include a Display panel 1541, and optionally, the Display panel 1541 may be configured by using a Liquid Crystal Display (LCD), an Organic Light-Emitting Diode (OLED), or the like. Further, the touch panel 1531 may cover the display panel 1541, and when the touch panel 1531 detects a touch operation on or near the touch panel 1531, the touch operation is transmitted to the processor 1580 to determine the type of the touch event, and then the processor 1580 provides a corresponding visual output on the display panel 1541 according to the type of the touch event. Although in fig. 15, the touch panel 1531 and the display panel 1541 are two separate components to implement the input and output functions of the mobile phone, in some embodiments, the touch panel 1531 and the display panel 1541 may be integrated to implement the input and output functions of the mobile phone.

The handset can also include at least one sensor 1550, such as light sensors, motion sensors, and other sensors. Specifically, the light sensor may include an ambient light sensor that adjusts the brightness of the display panel 1541 according to the brightness of ambient light and a proximity sensor that turns off the display panel 1541 and/or the backlight when the mobile phone is moved to the ear. As one of the motion sensors, the accelerometer sensor can detect the magnitude of acceleration in each direction (generally, three axes), can detect the magnitude and direction of gravity when stationary, and can be used for applications of recognizing the posture of a mobile phone (such as horizontal and vertical screen switching, related games, magnetometer posture calibration), vibration recognition related functions (such as pedometer and tapping), and the like; as for other sensors such as a gyroscope, a barometer, a hygrometer, a thermometer, and an infrared sensor, which can be configured on the mobile phone, further description is omitted here.

Audio circuitry 1560, speaker 1561, and microphone 1562 may provide an audio interface between a user and a cell phone. The audio circuit 1560 may transmit the electrical signal converted from the received audio data to the speaker 1561, and convert the electrical signal into an audio signal by the speaker 1561 and output the audio signal; on the other hand, the microphone 1562 converts collected sound signals into electrical signals, which are received by the audio circuit 1560 and converted into audio data, which are processed by the output processor 1580 and then passed through the RF circuit 1515 to be sent to, for example, another cellular phone, or output to the memory 1520 for further processing.

Wi-Fi belongs to short-distance wireless transmission technology, and a mobile phone can help a user to receive and send e-mails, browse webpages, access streaming media and the like through a Wi-Fi module 1570, and provides wireless broadband internet access for the user. Although fig. 15 shows a Wi-Fi module 1570, it is understood that it does not belong to the essential components of the handset and may be omitted entirely as needed within the scope of not changing the essence of the application.

The processor 1580 is a control center of the mobile phone, connects various parts of the entire mobile phone by using various interfaces and lines, and performs various functions of the mobile phone and processes data by operating or executing software programs and/or modules stored in the memory 1520 and calling data stored in the memory 1520, thereby integrally monitoring the mobile phone. Optionally, the processor 1580 may include one or more processing units; preferably, the processor 1580 may integrate an application processor, which mainly handles operating systems, user interfaces, application programs, and the like, and a modem processor, which mainly handles wireless communications. It is to be appreciated that the modem processor may not be integrated into the processor 1580.

The handset also includes a power supply 1590 (e.g., a battery) for powering the various components, which may preferably be logically coupled to the processor 1580 via a power management system to manage charging, discharging, and power consumption management functions via the power management system.

Although not shown, the mobile phone may further include a camera, a bluetooth module, etc., which are not described herein.

In the embodiment of the present application, the processor 1580 included in the mobile phone further has a function of controlling and executing the method flow executed by the apparatus 50 or the apparatus 70 shown in fig. 11.

Fig. 16 is a schematic diagram of a server structure provided in an embodiment of the present application, where the server 1620 may have a relatively large difference due to different configurations or performances, and may include one or more Central Processing Units (CPUs) 1622 (e.g., one or more processors) and a memory 1632, and one or more storage media 1630 (e.g., one or more mass storage devices) for storing applications 1642 or data 1644. Memory 1632 and storage media 1630 may be transient or persistent storage, among others. The program stored on the storage medium 1630 may include one or more modules (not shown), each of which may include a sequence of instructions operating on a server. Further, central processor 1622 may be configured to communicate with storage medium 1630 to execute a series of instruction operations on storage medium 1630 on server 1620.

The Server 1620 may also include one or more power supplies 1626, one or more wired or wireless network interfaces 850, one or more input-output interfaces 1658, and/or one or more operating systems 1641, such as Windows Server, Mac OS X, Unix, Linux, FreeBSD, etc.

The steps performed by the server in the above embodiment may be based on the structure of the server 1620 shown in fig. 16. The steps performed by the apparatus 60 shown in fig. 16 in the above-described embodiment may be based on the server structure shown in fig. 16, for example. For example, the processor 1622, by calling instructions in memory 1632, performs the following:

receiving first interaction information through the input/output interface 1658, where the first interaction information is sent by a first audience user in a first terminal on an interaction interface;

acquiring an incidence relation between the first interaction information and the first audience user;

sending the first interaction information and the association relation to a second terminal through the input/output interface 1658, and receiving second interaction information sent by the second terminal based on the association relation; and sending the second interactive information to the first terminal.

In the foregoing embodiments, the descriptions of the respective embodiments have respective emphasis, and for parts that are not described in detail in a certain embodiment, reference may be made to related descriptions of other embodiments.

It can be clearly understood by those skilled in the art that, for convenience and brevity of description, the specific working processes of the system, the apparatus and the module described above may refer to the corresponding processes in the foregoing method embodiments, and are not described herein again.

In the several embodiments provided in the embodiments of the present application, it should be understood that the disclosed system, apparatus, and method may be implemented in other ways. For example, the above-described apparatus embodiments are merely illustrative, and for example, the division of the modules is merely a logical division, and in actual implementation, there may be other divisions, for example, multiple modules or components may be combined or integrated into another system, or some features may be omitted, or not implemented. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection through some interfaces, devices or modules, and may be in an electrical, mechanical or other form.

The modules described as separate parts may or may not be physically separate, and parts displayed as modules may or may not be physical modules, may be located in one place, or may be distributed on a plurality of network modules. Some or all of the modules may be selected according to actual needs to achieve the purpose of the solution of the present embodiment.

In addition, functional modules in the embodiments of the present application may be integrated into one processing module, or each module may exist alone physically, or two or more modules are integrated into one module. The integrated module can be realized in a hardware mode, and can also be realized in a software functional module mode. The integrated module, if implemented in the form of a software functional module and sold or used as a stand-alone product, may be stored in a computer readable storage medium.

In the above embodiments, the implementation may be wholly or partially realized by software, hardware, firmware, or any combination thereof. When implemented in software, may be implemented in whole or in part in the form of a computer program product.

The computer program product includes one or more computer instructions. The procedures or functions described in accordance with the embodiments of the present application are generated in whole or in part when the computer program is loaded and executed on a computer. The computer may be a general purpose computer, a special purpose computer, a network of computers, or other programmable device. The computer instructions may be stored in a computer readable storage medium or transmitted from one computer readable storage medium to another, for example, from one website site, computer, server, or data center to another website site, computer, server, or data center via wired (e.g., coaxial cable, fiber optic, Digital Subscriber Line (DSL)) or wireless (e.g., infrared, wireless, microwave, etc.). The computer-readable storage medium can be any available medium that a computer can store or a data storage device, such as a server, a data center, etc., that is integrated with one or more available media. The usable medium may be a magnetic medium (e.g., floppy Disk, hard Disk, magnetic tape), an optical medium (e.g., DVD), or a semiconductor medium (e.g., Solid State Disk (SSD)), among others.

The technical solutions provided by the embodiments of the present application are introduced in detail, and the principles and implementations of the embodiments of the present application are explained by applying specific examples in the embodiments of the present application, and the descriptions of the embodiments are only used to help understanding the method and core ideas of the embodiments of the present application; meanwhile, for a person skilled in the art, according to the idea of the embodiment of the present application, there may be a change in the specific implementation and application scope, and in summary, the content of the present specification should not be construed as a limitation to the embodiment of the present application.

Claims

1. An interactive information processing method, wherein the method is executed by a first terminal, and the method comprises:

sending first interactive information to a second terminal, and displaying the first interactive information in a first display mode;

sending at least one first virtual resource to the second terminal, wherein the first virtual resource is selected on an interactive interface of the first terminal;

sending second interaction information to the second terminal;

2. The method of claim 1, the preset condition comprising at least one of:

the validity period of at least one first virtual resource is within a preset time, at least one first virtual resource is a specific virtual resource, the value of at least one first virtual resource exceeds a first preset threshold, the total value of the first virtual resource exceeds a second preset threshold, or the number of the first virtual resources exceeds a third preset threshold.

3. The method of claim 1, wherein the second display mode comprises at least one of the following enhanced display modes:

the second display mode is obtained by at least one of the following items:

based on the type of the first virtual resource, the value of the first virtual resource, the validity period of the first virtual resource, or user data of the first viewer user in the first terminal.

4. The method of claim 3, wherein the second display mode comprises a first display period, a second display period, a first display size, and a second display size, wherein the first display period corresponds to the first display size and the second display period corresponds to the second display size; the ending time of the first display period is earlier than the starting time of the second display period, and the first display size is larger than the second display size;

acquiring the real-time display duration of the second interactive information;

5. The method of claim 4, wherein after displaying the second interactive information in the second display mode, the method further comprises:

receiving third interactive information, wherein the third interactive information is sent from a second terminal based on the incidence relation between the second interactive information and the first audience user;

6. The method of claim 5, wherein before the interactive interface displays the first display information and the second interactive information in a conversational manner, the method further comprises:

determining fourth interactive information, wherein the fourth interactive information refers to information to be displayed on the interactive interface, and the fourth interactive information is sent by a third terminal;

7. The method according to claim 5, wherein after the obtaining of the at least one first virtual resource sent by the first terminal, the method further comprises:

and sending second interactive information to the second terminal.

8. An interactive information processing method, characterized in that the method comprises:

receiving second interaction information sent by the first terminal;

9. The method of claim 8, the preset condition comprising at least one of:

10. The method of claim 9, further comprising:

and sending third interactive information to the first terminal.

11. The method of claim 10, wherein prior to receiving the first message, the method further comprises:

receiving a second message from a server, wherein the second message is used for indicating the first terminal to send a first virtual resource to the second terminal;

displaying at least one virtual resource on the interactive interface, wherein the at least one virtual resource comprises the first virtual resource;

determining the display mode of the second interactive information to be the second display mode according to the first virtual resource and the user data of the first audience user;

12. The method of claim 10, wherein the second display mode comprises a display duration and a display size, and wherein the determining the display mode of the second interactive information as the second display mode according to the first virtual resource and the user data of the first viewer user comprises:

13. The method of claim 12, wherein the display duration comprises a first display period and a second display period, wherein the display size comprises a first display size and a second display size, wherein the first display period corresponds to the first display size, and wherein the second display period corresponds to the second display size; the ending time of the first display period is earlier than the starting time of the second display period, and the first display size is larger than the second display size;

acquiring the real-time display duration of the second interactive information;

14. An interactive information processing apparatus, characterized by comprising:

at least one processor, memory, transceiver, and display;

wherein the memory is adapted to store a computer program and the processor is adapted to invoke the computer program stored in the memory to perform the method as performed by the first terminal according to any of claims 1-7 or to perform the method as performed by the second terminal according to any of claims 8-13.

15. A computer-readable storage medium, characterized in that it comprises instructions which, when run on a computer, cause the computer to perform the method performed by a first terminal according to any of claims 1-7, or to perform the method performed by a second terminal according to any of claims 8-13.