CN113536099B - Information pushing method and device - Google Patents
Information pushing method and device Download PDFInfo
- Publication number
- CN113536099B CN113536099B CN202010301055.1A CN202010301055A CN113536099B CN 113536099 B CN113536099 B CN 113536099B CN 202010301055 A CN202010301055 A CN 202010301055A CN 113536099 B CN113536099 B CN 113536099B
- Authority
- CN
- China
- Prior art keywords
- user
- article
- item
- information
- pushing
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Active
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9537—Spatial or temporal dependent retrieval, e.g. spatiotemporal queries
Landscapes
- Engineering & Computer Science (AREA)
- Databases & Information Systems (AREA)
- Theoretical Computer Science (AREA)
- Data Mining & Analysis (AREA)
- Physics & Mathematics (AREA)
- General Engineering & Computer Science (AREA)
- General Physics & Mathematics (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The invention discloses an information pushing method and device, and relates to the technical field of computers. One embodiment of the method comprises the following steps: acquiring historical behavior information of a user; determining a current position of a user; determining a first object corresponding to the current position according to a preset map; wherein, the preset map includes: position information of at least one item site and information of items provided by the item site; and pushing information related to the second article to the user when the first article and the second article indicated by the historical behavior information belong to the same article type and the stay time of the user at the current position is longer than a first threshold value. According to the embodiment, the user can conveniently select the information through pushing, the benefit of the user can be guaranteed, and the user experience is improved.
Description
Technical Field
The present invention relates to the field of computer technologies, and in particular, to an information pushing method and apparatus.
Background
With the increasing level of living and the development of computer technology, consumers may purchase items from a variety of sources, such as through online e-commerce platforms and offline supermarkets/malls.
Consumers may repeatedly purchase the same item from different sources, for example, after the consumer purchases an item on the e-commerce platform, the consumer may not receive the item in time or forget to purchase the item due to a physical distribution delay, and repeatedly purchase the same item from an off-line supermarket. This may result in loss of user benefit, degrading the user experience.
Disclosure of Invention
In view of this, an embodiment of the present invention provides an information pushing method and apparatus, which can determine a second item indicated by historical behavior data of a user, and push information related to the second item to the user when a first item corresponding to a current location of the user is the same as an item type of the second item, so that the user knows information of the second item purchased or focused on according to the pushed information, thereby avoiding the user from repeatedly purchasing the ordered item, or enabling the user to compare attributes such as prices of the first item and the second item, and facilitating the selection of the user. Therefore, the benefit of the user is guaranteed, and the user experience is improved.
In order to achieve the above object, according to an aspect of an embodiment of the present invention, there is provided an information push method.
The information pushing method of the embodiment of the invention comprises the following steps: acquiring historical behavior information of a user;
determining a current position of a user;
determining a first object corresponding to the current position according to a preset map; wherein, the preset map includes: position information of at least one item site and information of items provided by the item site;
and pushing information related to the second article to the user when the first article and the second article indicated by the historical behavior information belong to the same article type and the stay time of the user at the current position is longer than a first threshold value.
Optionally, the determining, according to a preset map, the first item corresponding to the current position includes:
determining the distance between at least one article site and the current position according to the current position and the position information of the at least one article site in the preset map;
and taking the article provided by the article station with the distance smaller than a second threshold value from the current position as a first article corresponding to the current position according to the distance and the information of the article provided by the article station.
Optionally, the second article is an article purchased by a user, and the pushing the article information related to the second article to the user includes:
pushing the name of the second item to the user;
or pushing the name of the second item and the number of the second items to the user.
Optionally, pushing the name of the second item to the user when the shelf life of the second item is less than a third threshold;
or pushing the name of the second item and the number of the second items to the user.
Optionally, when the second item is in the undelivered state, the method further comprises:
pushing the time to be distributed of the second article to the user.
Optionally, when the second item is an item that the user has not purchased, the pushing the item information related to the second item to the user includes:
pushing the name of the second item to the user;
or pushing the name and price of the second item to the user.
Optionally, the method further comprises:
determining the second article focused by the user according to the historical behavior information;
the first threshold is determined according to the similarity of the article type of the second article and the article type of the first article, which the user focuses on.
In order to achieve the above object, according to still another aspect of the embodiments of the present invention, there is provided an information pushing apparatus.
The information pushing device of the embodiment of the invention comprises: the device comprises an information acquisition module, an article determination module and a pushing module; wherein, the liquid crystal display device comprises a liquid crystal display device,
the information acquisition module is used for acquiring historical behavior information of a user;
the article determining module is used for determining the current position of a user and determining a first article corresponding to the current position according to a preset map; wherein, the preset map includes: position information of at least one item site and information of items provided by the item site;
the pushing module is configured to push information related to the second item to the user when the first item and the second item indicated by the historical behavior information belong to the same item category and the residence time of the user at the current position is longer than a first threshold.
Alternatively, the process may be carried out in a single-stage,
the article determining module is used for determining the distance between at least one article site and the current position according to the current position and the position information of the at least one article site in the preset map; and taking the article provided by the article station with the distance smaller than a second threshold value from the current position as a first article corresponding to the current position according to the distance and the information of the article provided by the article station.
Alternatively, the process may be carried out in a single-stage,
and when the second article is the purchased article, the pushing module is used for pushing the name of the second article to the user or pushing the name of the second article and the number of the second articles to the user.
In order to achieve the above object, according to still another aspect of the embodiments of the present invention, there is provided an electronic device for information push.
The electronic equipment for pushing information in the embodiment of the invention comprises: one or more processors; and the storage device is used for storing one or more programs, and when the one or more programs are executed by the one or more processors, the one or more processors are enabled to realize an information pushing method of the embodiment of the invention.
To achieve the above object, according to still another aspect of the embodiments of the present invention, there is provided a computer-readable storage medium.
A computer-readable storage medium of an embodiment of the present invention has stored thereon a computer program which, when executed by a processor, implements an information push method of an embodiment of the present invention.
One embodiment of the above invention has the following advantages or benefits: the method and the device can determine the second article indicated by the historical behavior data of the user, when the first article corresponding to the current position of the user is the same as the article type of the second article, the information related to the second article is pushed to the user, so that the user knows the information of the purchased or focused second article according to the pushed information, the user is prevented from repeatedly purchasing the ordered article, or the user can compare the attributes such as the prices of the first article and the second article, and the user can conveniently select the second article. Therefore, the benefit of the user is guaranteed, and the user experience is improved.
Further effects of the above-described non-conventional alternatives are described below in connection with the embodiments.
Drawings
The drawings are included to provide a better understanding of the invention and are not to be construed as unduly limiting the invention. Wherein:
FIG. 1 is a schematic diagram of main steps of an information pushing method according to an embodiment of the present invention;
FIG. 2 is a schematic diagram of main steps of another information pushing method according to an embodiment of the present invention;
FIG. 3 is a schematic diagram of main steps of yet another information pushing method according to an embodiment of the present invention;
fig. 4 is a schematic diagram of main modules of an information pushing device according to an embodiment of the present invention;
FIG. 5 is an exemplary system architecture diagram in which embodiments of the present invention may be applied;
fig. 6 is a schematic diagram of a computer system suitable for use in implementing an embodiment of the invention.
Detailed Description
Exemplary embodiments of the present invention will now be described with reference to the accompanying drawings, in which various details of the embodiments of the present invention are included to facilitate understanding, and are to be considered merely exemplary. Accordingly, those of ordinary skill in the art will recognize that various changes and modifications of the embodiments described herein can be made without departing from the scope and spirit of the invention. Also, descriptions of well-known functions and constructions are omitted in the following description for clarity and conciseness.
It should be noted that the embodiments of the present invention and the technical features in the embodiments may be combined with each other without collision.
Fig. 1 is a schematic diagram of main steps of an information push method according to an embodiment of the present invention.
As shown in fig. 1, an information pushing method in an embodiment of the present invention mainly includes the following steps:
step S101: and acquiring historical behavior information of the user.
The historical behavior information of the user comprises historical behaviors such as clicking, browsing, paying attention to, shopping cart adding, ordering and the like of the user.
Step S102: the current location of the user is determined.
The current position of the user is the real-time position of the user, and the current position of the user can be obtained through a terminal carried by the user and/or a geographic information system. Of course, when the current position of the user is acquired through the terminal carried by the user, the precondition is that: the user opens the permission for allowing the information pushing device provided by the embodiment of the invention to acquire the current position of the information pushing device through the terminal.
Step S103: determining a first object corresponding to the current position according to a preset map; wherein, the preset map includes: location information of at least one item site, and information of items provided by the item site.
After determining the current location of the user, a first item corresponding to the current location of the user may be determined in conjunction with a preset map. Wherein the preset map is obtained according to the information of the geographic information system and/or the map system, and the preset map comprises: location information of at least one item site, and information of items provided by the item site. For example, the object sites in the preset map can be fresh markets, store, supermarkets, sales sites, comprehensive markets and the like; accordingly, items provided by the item stations may be items sold at the respective item stations.
When a first article corresponding to a current position is determined according to a preset map, the distance between at least one article site and the current position can be determined according to the current position and the position information of at least one article site in the preset map, and then the article provided by the article site with the distance smaller than a second threshold value is used as the first article corresponding to the current position according to the distance and the information of the article provided by the article site.
For example, when it is determined that the current position of the user corresponds to the position of the supermarket a in the preset map, according to the articles sold by the supermarket a recorded in the preset map, it can be determined that the first article corresponding to the current position of the user is the article sold by the supermarket a. For another example, the coordinates of the current position of the user in the preset map are (x, y), the central coordinates of the market B and the market C are (x 1, y 1) and (x 2, y 2), and according to the coordinates of the current position and the central coordinates of the market B and the market C, the distances between the market B and the market C and the current position of the user can be calculated respectively, and when the distances are smaller than the second threshold value, the articles sold by the market B and the market C can be used as the first articles corresponding to the current position of the user.
Step S103: and pushing information related to the second article to the user when the first article and the second article indicated by the historical behavior information belong to the same article type and the stay time of the user at the current position is longer than a first threshold value.
For example, when the second article indicated by the historical behavior information of the user is a fresh article, and the current position of the user indicates that the user is in a supermarket selling fresh articles, that is, when the first article corresponding to the current position of the user is also a fresh article, information related to the fresh article can be pushed to the user.
In order to improve accuracy of information pushing, in an embodiment of the present invention, when the first article and the second article belong to the same article type and the stay time of the user at the current position is greater than a first threshold value, information related to the second article is pushed to the user.
The first threshold may be a set value, or may be determined according to the historical behavior information, and then the first threshold may be determined according to a similarity between a type of the second object focused by the user and a type of the first object.
The first threshold may be preset according to an empirical value, and when the first threshold is set, the first threshold may also be made to correspond to the current position, that is, different positions may be set with different first thresholds. For example, the first thresholds corresponding to supermarket a and supermarket B are different first thresholds. The first threshold value corresponding to the supermarket a may be an average stay time of a plurality of users in the supermarket a within a certain period of time. When the current position of the user indicates that the user is located in the supermarket A, the information related to the second object is pushed to the user after the stay time of the user is longer than the average stay time of other users in the supermarket A.
In addition, the second item focused by the user may be determined according to the historical behavior information of the user, and then the first threshold may be determined according to the similarity between the type of the second item focused by the user and the type of the first item. For example, if the historical behavior information of user K indicates that user K is browsing, collecting and purchasing female fashion items frequently, then it may be determined that the second item of interest to user K is female fashion. When the current position of the user K is a market selling female fashion, namely, when a first article corresponding to the current position of the user K is female fashion, the similarity of the type of the first article and the type of the second article is higher, and a smaller first threshold value can be set for the user K at the moment, so that information related to the article concerned by the user can be conveniently and timely pushed to the user, the user can conveniently and conveniently combine the pushed information and the information of the first article displayed in the market, and selection more suitable for the user can be made, so that user benefits are guaranteed, and user experience is improved.
Wherein the similarity of the article type of the first article to the article type of the second article may be determined by a DSSM-LSTM algorithm or a doc2vec algorithm. For example, the text representing the article type may be determined from the names of the first article and the second article, respectively, and then the similarity between the article type of the first article and the article type of the second article may be determined by using the DSSM-LSTM algorithm or the doc2vec algorithm according to the determined text representing the article type.
In the embodiment of the invention, the information can be pushed to the user further according to the different states of the first article indicated by the user history behavior information, so as to further improve the user experience.
In one embodiment of the present invention, when the second item is an item that the user has purchased, the name of the second item may be pushed to the user; or pushing the name of the second item and the number of the second items to the user.
Particularly when the shelf life of a second item ordered by a user is less than a third threshold, the name of the second item may be pushed to the user in order to avoid wastage due to repeated purchases by the user; or pushing the name of the second item and the number of the second items to the user.
For example, when the second object is a fresh object that has been ordered by the user, because the shelf life of the fresh object is shorter, in order to avoid waste, when the current position of the user is a supermarket or a vegetable market in which the fresh object is sold, that is, when the first object corresponding to the current position of the user is the fresh object, the name of the fresh object can be pushed to the user, and the name and the number of the fresh object can be simultaneously pushed to the user, so as to remind the user that the user has purchased the object, avoid repeated ordering caused by forgetting to order the object or shopping impulse, and the like, thereby avoiding waste of the object and/or property, guaranteeing benefits of the user, and improving user experience.
Further, if the purchased article is in the undelivered state, the to-be-delivered time of the second article can be pushed to the user, that is, the predicted to-be-delivered time of the second article is pushed to the user, so that the user can selectively consume according to the to-be-delivered time of the purchased article, and user experience is further improved.
In another embodiment of the present invention, when the second item is an item that the user has not purchased, the user may push the name of the second item; or pushing the name of the second item and the price information of the second item to the user.
For example, when the second article is a fashion item which is collected and purchased by the user but not purchased, when the current position of the user is a market where the fashion item is sold, that is, when the first article corresponding to the current position of the user is the fashion item, the identification information of the second article which is collected and purchased by the user can be pushed to the user so as to prompt the user that the online electronic commerce platform also has the function of selling the same article, so that the user can compare the articles sold by the online electronic commerce platform with the articles sold by the offline market, and the user can conveniently select more reasonably. Further, the name of the second item and the price of the second item can be pushed to the user at the same time, so that the user can directly compare the prices according to the push information, and the quick selection of the user is facilitated.
In addition, when the current location of the user corresponds to an item site providing a plurality of items, for example, when the current location of the user corresponds to a comprehensive mall, a first item corresponding to the current location corresponds to a plurality of item types, at this time, the item type of one or more second items most focused by the user may be determined according to the historical behavior information of the user, and then item information (such as names and prices) of the one or more second items most focused by the user may be pushed to the user.
The information pushing method provided by the embodiment of the invention is described in detail below by taking a fresh article purchased by the user and a fashion article not purchased by the user as an example of a second article indicated by the historical behavior information of the user.
As shown in fig. 2, when a user purchases a fresh article, the information pushing method provided by the embodiment of the invention may include the following steps:
step S201: according to the historical behavior information of the user, the articles purchased by the user are determined to comprise fresh articles.
Step S202: and determining the current position of the user, and determining the article corresponding to the current position as a fresh article.
For example, if the current position of the user is a supermarket or a vegetable market selling fresh goods, the current position is indicated that the goods corresponding to the current position are fresh goods.
Step S203: when the stay time of the user at the current position is longer than the first threshold value, the name, the number and the waiting distribution time of the fresh goods purchased by the user are pushed to the user.
It can be appreciated that the information pushing manner may be various, for example, information pushing may be implemented by a terminal pushing a message, a short message, and/or a phone.
As shown in fig. 3, when a user pays attention to a fashion item but does not purchase the information pushing method provided by the embodiment of the invention may include the following steps:
step S301: and according to the historical behavior information of the user, determining that the object focused by the user is a fashion object.
Step S302: and determining the current position of the user, and determining that the article corresponding to the current position is a fashion article.
For example, when the current position of the user is a market of fashion items, the user indicates that the item corresponding to the current position is a fashion item.
Step S303: when the stay time of the user at the current position is greater than a first threshold value, the name and price of the fashion item concerned by the user are pushed to the user.
It can be appreciated that the information pushing manner may be various, for example, information pushing may be implemented by a terminal pushing a message, a short message, and/or a phone.
According to the information pushing method, through determining the second article indicated by the historical behavior data of the user, when the first article corresponding to the current position of the user is the same as the article type of the second article, information related to the second article is pushed to the user, so that the user knows the information of the purchased or focused second article according to the pushed information, the user is prevented from repeatedly purchasing the ordered article, or the user can compare the attributes such as the prices of the first article and the second article, and the user can conveniently select the second article. Therefore, the benefit of the user is guaranteed, and the user experience is improved.
Fig. 4 is a schematic diagram of main modules of an information pushing device according to an embodiment of the present invention.
As shown in fig. 4, an information pushing apparatus 400 according to an embodiment of the present invention includes: an information acquisition module 401, an item determination module 402, and a push module 403; wherein, the liquid crystal display device comprises a liquid crystal display device,
the information obtaining module 401 is configured to obtain historical behavior information of a user;
the article determining module 402 is configured to determine a current position of a user, and determine a first article corresponding to the current position according to a preset map; wherein, the preset map includes: position information of at least one item site and information of items provided by the item site;
the pushing module 403 is configured to push information related to the second item to the user when the first item and the second item indicated by the historical behavior information belong to the same item category and the stay time of the user at the current position is longer than a first threshold.
In one embodiment of the present invention, the item determining module 402 is configured to determine a distance between the at least one item site and the current location according to the current location and location information of the at least one item site in the preset map; and taking the article provided by the article station with the distance smaller than a second threshold value from the current position as a first article corresponding to the current position according to the distance and the information of the article provided by the article station.
In one embodiment of the present invention, when the second item is an item purchased by a user, the pushing module 403 is configured to push the name of the second item to the user, or push the identification information of the second item and the number of the second items to the user.
In one embodiment of the present invention, the pushing module 403 is configured to determine the second item focused by the user according to the historical behavior information; the first threshold is determined according to the similarity of the article type of the second article and the article type of the first article, which the user focuses on.
In one embodiment of the present invention, the pushing module 403 is configured to push the name of the second item to the user when the shelf life of the second item is less than a third threshold; or pushing the name of the second item and the number of the second items to the user.
In one embodiment of the present invention, the pushing module 403 is configured to push, to the user, the time to be delivered of the second item when the second item is in the undelivered state.
In one embodiment of the present invention, when the second item is an item that the user has not purchased, the pushing module 403 is configured to push the name of the second item to the user; or pushing the name of the second item and the price information of the second item to the user.
According to the information pushing device, through determining the second article indicated by the historical behavior data of the user, when the first article corresponding to the current position of the user is the same as the article type of the second article, the information related to the second article is pushed to the user, so that the user knows the information of the purchased or focused second article according to the pushed information, the user is prevented from repeatedly purchasing the ordered article, or the user can compare the attributes such as the prices of the first article and the second article, and the user can conveniently select the second article. Therefore, the benefit of the user is guaranteed, and the user experience is improved.
Fig. 5 shows an exemplary system architecture 500 to which the information pushing method or the information pushing apparatus of the embodiment of the present invention may be applied.
As shown in fig. 5, the system architecture 500 may include terminal devices 501, 502, 503, a network 504, and a server 505. The network 504 is used as a medium to provide communication links between the terminal devices 501, 502, 503 and the server 505. The network 504 may include various connection types, such as wired, wireless communication links, or fiber optic cables, among others.
A user may interact with the server 505 via the network 504 using the terminal devices 501, 502, 503 to receive or send messages or the like. Various communication client applications, such as shopping class applications, web browser applications, search class applications, instant messaging tools, mailbox clients, social platform software, etc., may be installed on the terminal devices 501, 502, 503.
The terminal devices 501, 502, 503 may be a variety of electronic devices having a display screen and supporting web browsing, including but not limited to smartphones, tablets, laptop and desktop computers, and the like.
The server 505 may be a server providing various services, such as a background management server providing support for shopping-type websites browsed by the user using the terminal devices 501, 502, 503. The background management server can analyze and other processing on the received data such as the product information inquiry request and the like, and feed back processing results (such as target push information and product information) to the terminal equipment.
It should be noted that, the information pushing method provided in the embodiment of the present invention is generally executed by the server 505, and accordingly, the information pushing device is generally disposed in the server 505.
It should be understood that the number of terminal devices, networks and servers in fig. 5 is merely illustrative. There may be any number of terminal devices, networks, and servers, as desired for implementation.
Referring now to FIG. 6, there is illustrated a schematic diagram of a computer system 600 suitable for use in implementing an embodiment of the present invention. The terminal device shown in fig. 6 is only an example, and should not impose any limitation on the functions and the scope of use of the embodiment of the present invention.
As shown in fig. 6, the computer system 600 includes a Central Processing Unit (CPU) 601, which can perform various appropriate actions and processes according to a program stored in a Read Only Memory (ROM) 602 or a program loaded from a storage section 608 into a Random Access Memory (RAM) 603. In the RAM 603, various programs and data required for the operation of the system 600 are also stored. The CPU 601, ROM 602, and RAM 603 are connected to each other through a bus 604. An input/output (I/O) interface 605 is also connected to bus 604.
The following components are connected to the I/O interface 605: an input portion 606 including a keyboard, mouse, etc.; an output portion 607 including a Cathode Ray Tube (CRT), a Liquid Crystal Display (LCD), and the like, a speaker, and the like; a storage section 608 including a hard disk and the like; and a communication section 609 including a network interface card such as a LAN card, a modem, or the like. The communication section 609 performs communication processing via a network such as the internet. The drive 610 is also connected to the I/O interface 605 as needed. Removable media 611 such as a magnetic disk, an optical disk, a magneto-optical disk, a semiconductor memory, or the like is installed as needed on drive 610 so that a computer program read therefrom is installed as needed into storage section 608.
In particular, according to embodiments of the present disclosure, the processes described above with reference to flowcharts may be implemented as computer software programs. For example, embodiments of the present disclosure include a computer program product comprising a computer program embodied on a computer readable medium, the computer program comprising program code for performing the method shown in the flow chart. In such an embodiment, the computer program may be downloaded and installed from a network through the communication portion 609, and/or installed from the removable medium 611. The above-described functions defined in the system of the present invention are performed when the computer program is executed by a Central Processing Unit (CPU) 601.
The computer readable medium shown in the present invention may be a computer readable signal medium or a computer readable storage medium, or any combination of the two. The computer readable storage medium can be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or a combination of any of the foregoing. More specific examples of the computer-readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the context of this document, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. In the present invention, however, the computer-readable signal medium may include a data signal propagated in baseband or as part of a carrier wave, with the computer-readable program code embodied therein. Such a propagated data signal may take any of a variety of forms, including, but not limited to, electro-magnetic, optical, or any suitable combination of the foregoing. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: wireless, wire, fiber optic cable, RF, etc., or any suitable combination of the foregoing.
The flowcharts and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present invention. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams or flowchart illustration, and combinations of blocks in the block diagrams or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.
The modules involved in the embodiments of the present invention may be implemented in software or in hardware. The described modules may also be provided in a processor, for example, as: a processor includes an information acquisition module, an item determination module, and a push module. The names of these modules do not constitute limitations on the module itself in some cases, and for example, the information acquisition module may also be described as "a module that acquires historical behavior information of a user".
As another aspect, the present invention also provides a computer-readable medium that may be contained in the apparatus described in the above embodiments; or may be present alone without being fitted into the device. The computer readable medium carries one or more programs which, when executed by a device, cause the device to include: acquiring historical behavior information of a user; determining a current position of a user; determining a first object corresponding to the current position according to a preset map; wherein, the preset map includes: position information of at least one item site and information of items provided by the item site; and pushing information related to the second article to the user when the first article and the second article indicated by the historical behavior information belong to the same article type and the stay time of the user at the current position is longer than a first threshold value.
According to the technical scheme provided by the embodiment of the invention, through determining the second article indicated by the historical behavior data of the user, when the first article corresponding to the current position of the user is the same as the article type of the second article, the information related to the second article is pushed to the user, so that the user knows the information of the purchased or focused second article according to the pushed information, the user is prevented from repeatedly purchasing the ordered article, or the user can compare the attributes such as the prices of the first article and the second article, and the user can conveniently select the second article. Therefore, the benefit of the user is guaranteed, and the user experience is improved.
The above embodiments do not limit the scope of the present invention. It will be apparent to those skilled in the art that various modifications, combinations, sub-combinations and alternatives can occur depending upon design requirements and other factors. Any modifications, equivalent substitutions and improvements made within the spirit and principles of the present invention should be included in the scope of the present invention.
Claims (12)
1. An information pushing method is characterized by comprising the following steps:
acquiring historical behavior information of a user;
determining a current position of a user;
determining a first object corresponding to the current position according to a preset map; wherein, the preset map includes: position information of at least one item site and information of items provided by the item site;
and pushing information related to the second article to the user when the first article and the second article indicated by the historical behavior information belong to the same article type and the stay time of the user at the current position is longer than a first threshold value.
2. The method of claim 1, wherein the determining the first item corresponding to the current location according to a preset map comprises:
determining the distance between at least one article site and the current position according to the current position and the position information of the at least one article site in the preset map;
and taking the article provided by the article station with the distance smaller than a second threshold value from the current position as a first article corresponding to the current position according to the distance and the information of the article provided by the article station.
3. The method of claim 1, wherein the second item is an item that a user has purchased, the pushing item information related to the second item to the user comprising:
pushing the name of the second item to the user;
or pushing the name of the second item and the number of the second items to the user.
4. The method of claim 3, wherein the step of,
pushing the name of the second item to the user when the shelf life of the second item is less than a third threshold;
or pushing the name of the second item and the number of the second items to the user.
5. The method of claim 4, wherein when the second item is in a undelivered state, further comprising:
pushing the time to be distributed of the second article to the user.
6. The method of claim 1, wherein when the second item is an item that the user did not purchase, the pushing item information related to the second item to the user comprises:
pushing the name of the second item to the user;
or pushing the name and price of the second item to the user.
7. The method as recited in claim 1, further comprising:
determining the second article focused by the user according to the historical behavior information;
the first threshold is determined according to the similarity of the article type of the second article and the article type of the first article, which the user focuses on.
8. An information pushing apparatus, characterized by comprising: the device comprises an information acquisition module, an article determination module and a pushing module; wherein, the liquid crystal display device comprises a liquid crystal display device,
the information acquisition module is used for acquiring historical behavior information of a user;
the article determining module is used for determining the current position of a user and determining a first article corresponding to the current position according to a preset map; wherein, the preset map includes: position information of at least one item site and information of items provided by the item site;
the pushing module is configured to push information related to the second item to the user when the first item and the second item indicated by the historical behavior information belong to the same item category and the residence time of the user at the current position is longer than a first threshold.
9. The apparatus of claim 8, wherein the device comprises a plurality of sensors,
the article determining module is used for determining the distance between at least one article site and the current position according to the current position and the position information of the at least one article site in the preset map; and taking the article provided by the article station with the distance smaller than a second threshold value from the current position as a first article corresponding to the current position according to the distance and the information of the article provided by the article station.
10. The apparatus of claim 8, wherein the device comprises a plurality of sensors,
and when the second article is the purchased article, the pushing module is used for pushing the name of the second article to the user or pushing the name of the second article and the number of the second articles to the user.
11. An electronic device for pushing information, comprising:
one or more processors;
storage means for storing one or more programs,
when executed by the one or more processors, causes the one or more processors to implement the method of any of claims 1-7.
12. A computer readable medium, on which a computer program is stored, characterized in that the program, when being executed by a processor, implements the method according to any of claims 1-7.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202010301055.1A CN113536099B (en) | 2020-04-16 | 2020-04-16 | Information pushing method and device |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202010301055.1A CN113536099B (en) | 2020-04-16 | 2020-04-16 | Information pushing method and device |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| CN113536099A CN113536099A (en) | 2021-10-22 |
| CN113536099B true CN113536099B (en) | 2023-09-01 |
Family
ID=78120261
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN202010301055.1A Active CN113536099B (en) | 2020-04-16 | 2020-04-16 | Information pushing method and device |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN113536099B (en) |
Citations (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103400291A (en) * | 2013-08-26 | 2013-11-20 | 百度在线网络技术（北京）有限公司 | Commodity recommending method and system and server |
| CN107548021A (en) * | 2017-08-21 | 2018-01-05 | 北京京东金融科技控股有限公司 | Page push method and device, system, storage medium and electronic equipment |
| CN108694658A (en) * | 2018-07-31 | 2018-10-23 | 深圳春沐源控股有限公司 | A kind of merchandise news method for pushing, relevant apparatus and storage medium |
| WO2019065286A1 (en) * | 2017-09-29 | 2019-04-04 | 日本電気株式会社 | Purchase support device, purchase support terminal and purchase support system |
| CN110163724A (en) * | 2019-05-22 | 2019-08-23 | 广州织点智能科技有限公司 | Information-pushing method, device, server-side and system |
| CN110298716A (en) * | 2018-03-22 | 2019-10-01 | 北京京东尚科信息技术有限公司 | Information-pushing method and device |
| CN110751498A (en) * | 2018-07-24 | 2020-02-04 | 北京京东尚科信息技术有限公司 | Article recommendation method and system |
Family Cites Families (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US8180682B2 (en) * | 2008-10-01 | 2012-05-15 | International Business Machines Corporation | System and method for generating a view of and interacting with a purchase history |
| US20150019373A1 (en) * | 2013-07-09 | 2015-01-15 | International Business Machines Corporation | Providing a consumer advocate recommendation utilizing historic purchasing data |
-
2020
- 2020-04-16 CN CN202010301055.1A patent/CN113536099B/en active Active
Patent Citations (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103400291A (en) * | 2013-08-26 | 2013-11-20 | 百度在线网络技术（北京）有限公司 | Commodity recommending method and system and server |
| CN107548021A (en) * | 2017-08-21 | 2018-01-05 | 北京京东金融科技控股有限公司 | Page push method and device, system, storage medium and electronic equipment |
| WO2019065286A1 (en) * | 2017-09-29 | 2019-04-04 | 日本電気株式会社 | Purchase support device, purchase support terminal and purchase support system |
| CN110298716A (en) * | 2018-03-22 | 2019-10-01 | 北京京东尚科信息技术有限公司 | Information-pushing method and device |
| CN110751498A (en) * | 2018-07-24 | 2020-02-04 | 北京京东尚科信息技术有限公司 | Article recommendation method and system |
| CN108694658A (en) * | 2018-07-31 | 2018-10-23 | 深圳春沐源控股有限公司 | A kind of merchandise news method for pushing, relevant apparatus and storage medium |
| CN110163724A (en) * | 2019-05-22 | 2019-08-23 | 广州织点智能科技有限公司 | Information-pushing method, device, server-side and system |
Non-Patent Citations (1)
| Title |
|---|
| 基于数据挖掘的购物网站的商品推荐系统模型研究;魏建兵;;中国包装(第05期);全文 * |
Also Published As
| Publication number | Publication date |
|---|---|
| CN113536099A (en) | 2021-10-22 |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN109711917B (en) | Information pushing method and device | |
| CN108595448B (en) | Information pushing method and device | |
| CN111242709A (en) | Message pushing method and device, equipment and storage medium thereof | |
| US20190220883A1 (en) | Systems to encourage user pick-up over home delivery of an item made available and related methods therefor | |
| CN113658597A (en) | Voice ordering method and device, electronic equipment and computer readable medium | |
| CN110827102A (en) | Method and device for adjusting goods price ratio | |
| WO2019015254A1 (en) | Information processing method and device | |
| CN112308477A (en) | Inventory positioning method and device | |
| CN113781144A (en) | Live shopping order generation method and device, electronic equipment and computer medium | |
| CN113536099B (en) | Information pushing method and device | |
| CN113112048A (en) | Method and device for returning articles to warehouse | |
| CN109255563B (en) | Method and device for determining storage area of article | |
| CN113762674B (en) | Order distribution method and device | |
| US20230053859A1 (en) | Method and apparatus for outputting information | |
| CN110807610A (en) | Distribution method and device | |
| CN113554493A (en) | Interactive ordering method, device, electronic equipment and computer readable medium | |
| CN110033336B (en) | Method and device for determining address | |
| CN110363458B (en) | Purchasing order processing method and device | |
| CN110084541B (en) | Method and apparatus for predicting supplier delivery duration | |
| CN111861293A (en) | Method and apparatus for transmitting information | |
| CN110956514A (en) | Method and device for generating order information | |
| CN108831012B (en) | Vending method and device of vending machine | |
| CN110796461A (en) | Method and device for evaluating correctness of selected product | |
| CN109949117B (en) | Method and device for pushing information | |
| CN110717798B (en) | Commodity delivery method and device |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| GR01 | Patent grant | ||
| GR01 | Patent grant |