CN113395526A - Set-top box-based private local area network television interaction method and system - Google Patents

Set-top box-based private local area network television interaction method and system Download PDF

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Publication number
CN113395526A
CN113395526A CN202010166978.0A CN202010166978A CN113395526A CN 113395526 A CN113395526 A CN 113395526A CN 202010166978 A CN202010166978 A CN 202010166978A CN 113395526 A CN113395526 A CN 113395526A
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television
interactive
top box
server group
local area
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陈志强
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Shanghai Baibei Science And Technology Development Co ltd
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Shanghai Baibei Science And Technology Development Co ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/21Server components or server architectures
    • H04N21/214Specialised server platform, e.g. server located in an airplane, hotel, hospital
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213Monitoring of end-user related data
    • H04N21/44222Analytics of user selections, e.g. selection of programs or purchase activity
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/4508Management of client data or end-user data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/47815Electronic shopping
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/4784Supplemental services, e.g. displaying phone caller identification, shopping application receiving rewards
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/4788Supplemental services, e.g. displaying phone caller identification, shopping application communicating with other users, e.g. chatting
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/60Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client 
    • H04N21/63Control signaling related to video distribution between client, server and network components; Network processes for video distribution between server and clients or between remote clients, e.g. transmitting basic layer and enhancement layers over different transmission paths, setting up a peer-to-peer communication via Internet between remote STB's; Communication protocols; Addressing
    • H04N21/643Communication protocols
    • H04N21/64322IP

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  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Databases & Information Systems (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Social Psychology (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Computer Graphics (AREA)
  • General Engineering & Computer Science (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

The invention relates to a special local area network television interaction method and a system based on a set top box, wherein the method comprises the following steps: s0, the cloud server group receives the interactive content of the television program; s1, the set top box acquires channel information watched by the audience in real time and transmits the channel information to the cloud server group; s2, the cloud server group pushes interactive contents of the television programs to the set top box; s3, the set-top box superposes the interactive content of the television program on the channel watched by the audience in real time and displays the interactive content; s4, carrying out interactive operation by the mobile phone bound with the set top box, and transmitting the interactive operation to the cloud server group; s5, the cloud server group forwards the interactive operation to a set top box playing the same television channel for display; s6, the cloud server group collects the interactive operation information and transmits the interactive operation information to the television station server group; and S7, the television station server group initiates interactive activities. The method has the advantages that the method is guided by a television station, network operators cooperate with the television station, users participate in the method through mobile phones, and interaction experience is good.

Description

Set-top box-based private local area network television interaction method and system
[ technical field ] A method for producing a semiconductor device
The invention relates to the technical field of broadcast television, in particular to a set top box-based special local area network television interaction method and system.
[ background of the invention ]
Video interaction is a necessary entertainment experience for young people in the current network society, is deeply popular, and becomes a necessary function for all video websites, and various interactive activities such as barrage, lottery drawing, quiz question answering and the like are common functions in all video websites. However, in order to counter the old playing mode of the conventional television, the smooth video interaction function cannot be presented on the television due to the unidirectional video stream and the inherent structure of the television set-top box equipment.
At present, a plurality of television programs use modes such as WeChat television shaking and the like, so that users can participate in program interaction through mobile phones. A television shaker, also called as a TV shaker, belongs to a multi-screen interaction mode, quickly identifies a television channel and a television program which are watched by a user through an audio fingerprint technology, and connects audiences and television contents together in real time, so that the applications of real-time content expansion, audience participation, interactive social contact, timely consumption, audience rating investigation and the like become possible. The television shaking function is to determine the songs and the television programs through the audio fingerprint technology in the ACR technical system. In the last half of 2013, the WeChat 4.5 version also has the function of identifying music by shaking; in 2014, Facebook introduced functions of listening and identifying songs and programs, automatically identifying television channels and songs, and in 2015, microblog radar was introduced by a microblog in the Xinlang, so that domestic television channels can be identified and topic interaction can be participated. Baidu APISTore also provides a free "TV shaking" cloud service platform. The ACRCCloud similar to the WeChat television shaking technology is provided in China, and the television shaking technology is provided for staring the heart, twising the sea, microblogging, entertaining cats and the like. The television is shaken to have real-time performance, a television station converts the sound of a television live stream into an audio fingerprint in advance and uploads the audio fingerprint to a WeChat server, and then intercommunication can be generated after an audio code of a user is matched with the audio fingerprint. And the partner server displays a corresponding interactive interface on the second screen application according to the channel ID and the time axis information identified by the user, and the user performs second screen interaction.
It can be seen that the current user interaction with the tv has the following disadvantages: the internet company dominates the television interaction, and the television interaction experience is poor.
[ summary of the invention ]
The invention aims to provide a set-top box-based special local area network television interaction method which is guided by a television station, matched by a network operator, participated by a user through a mobile phone and has good interaction experience.
In order to achieve the purpose, the invention adopts the technical scheme that the special local area network television interaction method based on the set top box comprises the following steps:
s0, the cloud server group receives television program interaction content sent by the television station server group and prepares for television interaction;
s1, the set-top box acquires channel information watched by the audience in real time and transmits the channel information to the cloud server group through the live television private local area network;
s2, the cloud server group pushes the television program interactive content to the set-top box through the television live broadcast special local area network according to the received channel information;
s3, the set-top box superposes the interactive content of the television program on the channel watched by the audience in real time and displays the interactive content;
s4, the mobile phone bound with the set top box performs interactive operation according to the interactive content of the television program, and transmits the interactive operation to the cloud server group;
s5, the cloud server group forwards the interactive operation to a set top box playing the same television channel through a television live broadcast special local area network according to the interactive content of the television program;
s6, the cloud server group collects the interactive operation information and transmits the interactive operation information to the television station server group;
s7, the television station server group initiates interactive activities according to the collected interactive operation information and updates the interactive contents of the television programs;
s8, repeatedly executing any one or more steps from S0 to S7 according to the interactive content of the television program.
Preferably, the mobile phone is bound with the set-top box in a code scanning mode.
Preferably, the interactive contents of the television programs include, but are not limited to, interactive games or television shopping.
Preferably, the interactive operation includes, but is not limited to, an interactive game operation or a tv shopping operation.
Preferably, the interactive activities include, but are not limited to, red envelope, merchandise discount, or sending a gift.
Preferably, the direct television broadcast private local area network includes, but is not limited to, a cable television network or an IPTV network.
Still another object of the present invention is to provide a tv interaction method for a private lan based on a set-top box, which is guided by a tv station, is coordinated with a network operator, and is participated in by a user through a mobile phone, and has good interaction experience.
In order to achieve the purpose, the invention adopts the technical scheme that the special local area network television interactive system based on the set top box comprises the following steps: the special local area network television interaction system comprises a plurality of television direct broadcast special local area networks, each television direct broadcast special local area network comprises a plurality of set top boxes and an operator end server group, and the set top boxes and the operator end server groups are connected and communicated through the television direct broadcast special local area networks; the special local area network television interaction system also comprises a cloud server group, a television station server group and a plurality of mobile phones bound with the set top boxes, wherein the cloud server group is connected with the television station server group, the operator side server group and the mobile phones bound with the set top boxes for communication through communication links; the special local area network television interaction system executes the special local area network television interaction method based on the set top box.
Preferably, the private lan tv interaction system includes a public network server, the private lan tv live broadcast includes a gateway server, and the private lans are connected to the public network server through the gateway server for data aggregation and then communicated with the cloud server group.
Preferably, the cloud server group comprises a middle layer, a set-top box server cluster, a television interactive service processing server and a mobile terminal data interactive server; the middle layer is used for performing television interactive service and data interactive processing among the servers on the cloud server group; the set-top box server cluster is used for carrying out television interactive service and data interactive processing with a plurality of operator end server groups; the television interactive service processing server is used for performing television interactive service and data interactive processing with the television station server group; the mobile terminal data interaction server is used for carrying out television interaction service and data interaction processing with the mobile phone bound with the set top box.
Preferably, the private lan tv interaction system further comprises an operation and maintenance management platform and a plurality of vendor servers; the cloud server group also comprises a manufacturer data interaction server and a management platform server cluster; the manufacturer data interaction server is used for carrying out television interaction service and data interaction processing with a plurality of manufacturer servers; the management platform server cluster is used for carrying out television interactive service and data interactive processing with the operation and maintenance management platform.
The invention has the following beneficial effects: the television station and the network company are in an upstream and downstream real-time online cooperative relationship, the program information source is rapid and accurate, a computer system is established by the television station leader and the network operator, and the set top box users in the cable television and IPTV special local area network can bind to participate in television interaction through the mobile phone, so that the television program interaction experience of the users is greatly improved.
[ description of the drawings ]
Fig. 1 is a step diagram of a private lan television interaction method based on a set-top box.
Fig. 2 is a diagram of a set-top box based private lan television interactive system architecture.
[ detailed description ] embodiments
The invention is further described with reference to the following examples and with reference to the accompanying drawings.
Example 1
The embodiment realizes a set-top box-based private LAN television interaction method.
Fig. 1 is a step diagram of a television interaction method for a private lan based on a set-top box according to this embodiment. As shown in fig. 1, a method for television interaction in a private lan based on a set-top box includes the following steps:
s0, the cloud server group receives television program interaction content sent by the television station server group and prepares for television interaction;
s1, the set-top box acquires channel information watched by the audience in real time and transmits the channel information to the cloud server group through the live television private local area network;
s2, the cloud server group pushes the television program interactive content to the set-top box through the television live broadcast special local area network according to the received channel information;
s3, the set-top box superposes the interactive content of the television program on the channel watched by the audience in real time and displays the interactive content;
s4, the mobile phone bound with the set top box performs interactive operation according to the interactive content of the television program, and transmits the interactive operation to the cloud server group;
s5, the cloud server group forwards the interactive operation to a set top box playing the same television channel through a television live broadcast special local area network according to the interactive content of the television program;
s6, the cloud server group collects the interactive operation information and transmits the interactive operation information to the television station server group;
s7, the television station server group initiates interactive activities according to the collected interactive operation information and updates the interactive contents of the television programs;
s8, repeatedly executing any one or more steps from S0 to S7 according to the interactive content of the television program.
Preferably, the mobile phone is bound with the set-top box in a code scanning mode.
Preferably, the interactive contents of the television programs include, but are not limited to, interactive games or television shopping.
Preferably, the interactive operation includes, but is not limited to, an interactive game operation or a tv shopping operation.
Preferably, the interactive activities include, but are not limited to, red envelope, merchandise discount, or sending a gift.
Preferably, the direct television broadcast private local area network includes, but is not limited to, a cable television network or an IPTV network. For example, with the development of 5G networks, the form and technology of a tv live broadcast dedicated lan will be developed correspondingly, and a corresponding new tv live broadcast dedicated network form will be generated.
Example 2
The embodiment realizes a special local area network television interactive system based on a set top box.
Fig. 2 is a diagram of the architecture of the interactive system of the private lan tv based on the set-top box according to the embodiment. As shown in fig. 2, a private lan tv interactive system based on a set-top box: the special local area network television interaction system comprises a plurality of television direct broadcast special local area networks, each television direct broadcast special local area network comprises a plurality of set top boxes and an operator end server group, and the set top boxes and the operator end server groups are connected and communicated through the television direct broadcast special local area networks; the special local area network television interaction system also comprises a cloud server group, a television station server group and a plurality of mobile phones bound with the set top boxes, wherein the cloud server group is connected with the television station server group, the operator side server group and the mobile phones bound with the set top boxes for communication through communication links; the special local area network television interaction system executes the special local area network television interaction method based on the set top box.
Preferably, the private lan tv interaction system includes a public network server, the private lan tv live broadcast includes a gateway server, and the private lans are connected to the public network server through the gateway server for data aggregation and then communicated with the cloud server group.
Preferably, the cloud server group comprises a middle layer, a set-top box server cluster, a television interactive service processing server and a mobile terminal data interactive server; the middle layer is used for performing television interactive service and data interactive processing among the servers on the cloud server group; the set-top box server cluster is used for carrying out television interactive service and data interactive processing with a plurality of operator end server groups; the television interactive service processing server is used for performing television interactive service and data interactive processing with the television station server group; the mobile terminal data interaction server is used for carrying out television interaction service and data interaction processing with the mobile phone bound with the set top box.
Preferably, the private lan tv interaction system further comprises an operation and maintenance management platform and a plurality of vendor servers; the cloud server group also comprises a manufacturer data interaction server and a management platform server cluster; the manufacturer data interaction server is used for carrying out television interaction service and data interaction processing with a plurality of manufacturer servers; the management platform server cluster is used for carrying out television interactive service and data interactive processing with the operation and maintenance management platform.
Example 3
The embodiment realizes a set-top box-based private local area network television interaction method and a system thereof. This example is a specific application of examples 1 and 2.
In order to realize the real-time display of active content on the traditional live television program, the invention provides an interactive system which can superpose and display interactive content rendered by a set top box on display equipment playing the live television program.
In the embodiment, the channel information is confirmed by identifying the current program sound through a cable television, a satellite television and an IPTV set top box; of course, the set-top box may also directly determine the channel information through EPG electronic program guide information issued by the network operator. And then, television interactive activity contents of related channels are superposed on the current program channel, and finally, the television interactive activity contents are displayed through HDMI or AV output value display equipment. The process comprises the following specific steps:
1. the method comprises the steps that a cable television set top box (or an IPTV set top box) acquires information of a channel currently watched by a current television viewer and transmits the information to a gateway server of a cable network/IPTV operator through a television signal network;
2. the gateway server is connected to a unified public network server to be used for data summarization;
3. the cloud server pushes the interactive content of the related targets to the gateway server, and the interactive content is forwarded to the set top box by the gateway server, so that the display of the television interactive elements is completed;
4. the mobile phone serving as the operation end is bound with the current set top box through the scanning code, so that the operation completed on the mobile phone can be displayed on a television for watching the same television channel;
5. the television station program group has an independent terminal interface, and can be used for watching the interaction information of the audience in real time and initiating the related television interaction activities.
The television station and the network company are in upstream and downstream and real-time online cooperation, and the program information source is rapid and accurate. However, the television signal transmission network itself is separated from the public internet, so that a special network gateway is required to transfer data between the public network and the television signal network in the interaction process. The set-top box in the television signal transmission network only needs to be compatible with a standard interface protocol and install a related television interactive interface software module, and extra hardware cost is not required to be increased.
It will be understood by those skilled in the art that all or part of the steps of implementing the above embodiments may be implemented by hardware, or may be implemented by a program instructing associated hardware, and the program may be stored in a computer-readable storage medium, where the storage medium may be a magnetic disk, an optical disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), or the like.
The foregoing is only a preferred embodiment of the present invention, and it should be noted that, for those skilled in the art, various modifications and additions can be made without departing from the principle of the present invention, and these should also be considered as the protection scope of the present invention.

Claims (10)

1. A set-top box-based private local area network television interaction method is characterized by comprising the following steps:
s0, the cloud server group receives television program interaction content sent by the television station server group and prepares for television interaction;
s1, the set-top box acquires channel information watched by the audience in real time, and transmits the channel information to the cloud server group through the live television private local area network;
s2, the cloud server group pushes the television program interactive content to the set-top box through the television live broadcast special local area network according to the received channel information;
s3, the set-top box superposes the interactive content of the television program on the channel watched by the audience in real time and displays the interactive content;
s4, the mobile phone bound with the set top box performs interactive operation according to the interactive content of the television program, and transmits the interactive operation to the cloud server group;
s5, the cloud server group forwards the interactive operation to a set top box playing the same television channel through a television live broadcast special local area network according to the interactive content of the television program;
s6, the cloud server group collects the interactive operation information and transmits the interactive operation information to the television station server group;
s7, the television station server group initiates interactive activities according to the collected interactive operation information and updates the interactive contents of the television programs;
s8, repeatedly executing any one or more steps from S0 to S7 according to the interactive content of the television program.
2. The private local area network television interaction method based on the set top box as claimed in claim 1, wherein: the mobile phone is bound with the set top box in a code scanning mode.
3. The private local area network television interaction method based on the set top box as claimed in claim 1, wherein: the television program interactive content includes but is not limited to interactive games or television shopping.
4. The private local area network television interaction method based on the set top box as claimed in claim 3, wherein: the interactive operation includes but is not limited to an interactive game operation or a TV shopping operation.
5. The private local area network television interaction method based on the set top box as claimed in claim 3, wherein: including but not limited to red envelope, merchandise discount, or sending a gift.
6. The private local area network television interaction method based on the set top box as claimed in claim 1, wherein: the live television private local area network includes, but is not limited to, a cable television network or an IPTV network.
7. A special local area network television interactive system based on a set top box is characterized in that: the special local area network television interaction system comprises a plurality of television direct broadcasting special local area networks, each television direct broadcasting special local area network comprises a plurality of set top boxes and an operator end server group, and the set top boxes and the operator end server groups are connected and communicated through the television direct broadcasting special local area networks; the special local area network television interactive system also comprises a cloud server group, a television station server group and a plurality of mobile phones bound with the set top boxes, wherein the cloud server group is connected with the television station server group, the operator side server group and the mobile phones bound with the set top boxes for communication through communication links; the private lan television interactive system executes a private lan television interactive method based on a set-top box according to any one of claims 1 to 6.
8. The private lan tv interactive system based on set-top box according to claim 7, characterized in that: the special local area network television interactive system comprises a public network server, the special local area network for live television comprises a gateway server, and the special local area networks for live television are connected with the public network server through the gateway server to perform data summarization and then are communicated with a cloud server group.
9. The private lan tv interactive system based on set-top box according to claim 7, characterized in that: the cloud server group comprises a middle layer, a set top box server cluster, a television interactive service processing server and a mobile terminal data interactive server; the middle layer is used for performing television interactive service and data interactive processing among the servers on the cloud server group; the set top box server cluster is used for carrying out television interactive service and data interactive processing with a plurality of operator end server groups; the television interactive service processing server is used for performing television interactive service and data interactive processing with the television station server group; and the mobile terminal data interaction server is used for carrying out television interaction service and data interaction processing with the mobile phone bound with the set top box.
10. The private lan tv interactive system based on a set-top box according to claim 9, wherein: the special local area network television interactive system also comprises an operation and maintenance management platform and a plurality of manufacturer servers; the cloud server group further comprises a manufacturer data interaction server and a management platform server cluster; the manufacturer data interaction server is used for carrying out television interaction service and data interaction processing with a plurality of manufacturer servers; and the management platform server cluster is used for carrying out interactive television service and data interactive processing with the operation and maintenance management platform.
CN202010166978.0A 2020-03-11 2020-03-11 Set-top box-based private local area network television interaction method and system Pending CN113395526A (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
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CN116847165A (en) * 2023-05-24 2023-10-03 海看网络科技(山东)股份有限公司 Method, device and system for scene interaction in network television

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