CN112785353B - Method for adding vermicelli to sales WeChat in guiding way - Google Patents
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Abstract
The invention provides a method for adding vermicelli to sales WeChat in a guiding way, which comprises the following steps: (1) vermicelli distribution: generating a unique OpenID of the vermicelli through the vermicelli triggering action, distributing sales WeChat according to the unique OpenID of the vermicelli, (2) generating a poster: automatically generating poster picture information according to the sold WeChat two-dimensional code; (3) identifying whether sales letter is added: the vermicelli opens the WeChat two-dimensional code sold on the poster, firstly identifies whether the sales WeChat is added, if not, opens the automatic identification logic; if so, the system automatically marks that the vermicelli has sales letter added. The method for adding the vermicelli to the sales WeChat in the invention has the advantages of strong vermicelli distribution pertinence, no repeated distribution, automatic distribution and automatic generation of a multi-poster mode, great improvement of efficiency, saving of labor cost and improvement of vermicelli quality.
Description
Technical Field
The invention relates to the technical field of intelligent bean vermicelli diversion, in particular to a method for adding bean vermicelli to sales WeChat.
Background
In recent years, the internet rapidly develops, and a plurality of internet social platforms rapidly grow up, wherein microblog, weChat, tremble sound and fast hand are taken as the most common social platforms, and the internet social platform has penetrated into daily lives of millions of merchants and users. Merchants can realize omnibearing interaction and communication with characters, pictures and the like of specific groups through a social platform, so that an online interaction marketing mode without distance barriers is realized. After years of development and progress, various families also follow the trend to continuously perfect various platform information or marketing modes.
However, public numbers or applets of social platforms such as microblogs, weChat and the like, such as microblog public numbers, weChat applets and the like attract a large number of vermicelli through various drainage modes, and how to convert the vermicelli into high-quality vermicelli and effectively communicate with the vermicelli is a current urgent problem to be solved.
The existing technology is that by adding the micro-letter two-dimension code of sales on the poster, the vermicelli adds the sales micro-letter by clicking and identifying the micro-letter two-dimension code, so as to obtain the required accurate vermicelli, improve the vermicelli quality and pertinently carry out high-quality service on the accurate vermicelli; however, a common mode of adding sales WeChat two-dimension codes to the poster is to process the poster by using Photoshop to obtain a required poster picture, if less sales personnel of enterprises or merchants adopt the mode, the mode is simpler and more convenient, but when the sales personnel of the enterprises or merchants are more, the WeChat two-dimension codes of each sales personnel are different, when a plurality of activity topics exist, the same sales WeChat needs a plurality of posters with different topics, the labor cost spent by adopting the method is very high, the working efficiency is very low, and the effective requirements of the merchants cannot be met; meanwhile, by adopting the technology, repeated distribution and uneven distribution of vermicelli are easy to occur, and the sales work efficiency and service degree are reduced.
Disclosure of Invention
The invention aims to overcome the defects of the prior art, and provides a method for adding vermicelli to sales WeChat, which has the advantages of strong vermicelli distribution pertinence, no repeated distribution, automatic distribution and automatic generation of a multi-poster mode, greatly improved efficiency, saved cost and improved vermicelli quality.
In order to achieve the above purpose, the invention provides a method for adding WeChat vermicelli to sales WeChat, comprising the following steps:
(1) Vermicelli distribution
Generating a unique OpenID of the vermicelli through a vermicelli triggering action, and distributing sales WeChat according to the unique OpenID of the vermicelli, wherein the vermicelli triggering action comprises the forms of paying attention, clicking a menu, inputting keywords, automatically pushing the system and the like;
(2) Generation of posters
Automatically generating poster picture information according to the sold WeChat two-dimensional code;
(3) Identifying whether to add sales letter
The vermicelli opens the WeChat two-dimensional code sold on the poster, firstly identifies whether the sales WeChat is added, if not, opens the automatic identification logic;
if so, the system automatically marks that the vermicelli has sales letter added.
Compared with the prior art, the invention has the innovation points that: by guiding the vermicelli to add sales WeChat, inferior vermicelli can be removed, statistics on vermicelli quality and vermicelli guiding effect can be improved, targeted vermicelli service through sales can be realized, and working efficiency and sales conversion rate can be improved.
Preferably, the step (1) further comprises the step of,
after a proper sales micro-letter is distributed according to the vermicelli OpenID, firstly judging whether the micro-letter is distributed, if so, generating a diversion poster according to the micro-letter two-dimension code, and if not, distributing through a set distribution rule; therefore, the vermicelli in each account can be distributed to the appointed sales WeChat, repeated distribution and repeated friend adding can not occur, meanwhile, the control of enterprises on unique attribution of the vermicelli can be improved, and statistics on the quality and the vermicelli guiding effect of the vermicelli can be improved.
Preferably, the allocation rules include average allocation by day allocation, polling allocation, class allocation and intelligent allocation,
average distribution according to the distribution amount of the same day: according to the sales WeChat in the current distributable range, adding up according to the distribution amount of one day, finding out the least sales distributed on the same day, distributing the current vermicelli to the least sales, if the vermicelli distributed on the same day is distributed on all sales, sorting according to the time of distributing the latest WeChat, and finding out the sales of the latest WeChat;
polling allocation: according to the current distribution micro-letter range, sorting according to the time of last distribution micro-letter, finding out the last distribution micro-letter;
and (5) grade distribution: according to the grades set by the sales WeChat, starting to sort and distribute from big to small, when the friend distribution of the WeChat of the big grade has reached the maximum distribution amount of the current day, automatically distributing to the sales of the next grade, and when the WeChat of the sales of all grades is distributed to the maximum amount, starting to poll and distribute;
intelligent distribution: the method comprises the steps of carrying out priority distribution according to the quantity of friends, and when a bean vermicelli is added with WeChat sold by us, the WeChat sold by us has the authority of preferentially distributing a bean vermicelli, so that the bean vermicelli can be distributed to active sales most efficiently.
Orderly distribution is carried out through a set distribution rule, so that distribution is not repeated, the high efficiency of sales distribution is ensured, and the working efficiency is improved.
Preferably, after the poster is generated in the step (2), it is first determined whether the poster template is changed,
if the two-dimensional code is changed, generating a two-dimensional code picture through the WeChat two-dimensional code source code, combining the two-dimensional code picture and the poster background picture to synthesize a picture of a poster corresponding to the two-dimensional code, generating final poster picture information,
if the poster template is not changed, directly generating poster picture information.
The two-dimensional code picture and the poster template are combined to directly generate the poster picture, and the latest poster picture information is automatically generated along with the change of the poster template, so that the traditional manual picture processing operation is replaced, and the following advantages are realized:
(1) The two-dimensional codes in different sales pictures of the same theme poster are different, but the overall theme style and style can be kept consistent, so that the acceptance and trust sense of the vermicelli can be greatly improved, and the method has great advantages compared with the traditional non-uniform poster picture with artificial synthesis;
(2) The same sales WeChat generates different poster pictures according to different theme posters, so that activities and propaganda are not boring any more, the participation degree and interest of vermicelli are increased, and the interest of part of vermicelli is low in a traditional single poster theme, so that the participation degree is low, and the powder guiding rate is reduced.
(3) Compared with the traditional manual synthesis efficiency, the system is automatically generated and greatly improved.
Preferably, when judging whether the poster template is changed or not and whether the poster theme is changed or not to be regenerated, taking the sales WeChat ID, the poster template ID and the poster theme ID as main keys for uniformly managing pictures of all themes corresponding to the sales WeChat; the change of the poster theme comprises the change of the size and the position of the two-dimensional code in the poster, and if the change exists, the poster needs to be timely adjusted, and the latest poster is presented in front of the vermicelli.
Preferably, after generating the poster picture information, the system automatically checks whether the two-dimensional code in the poster picture can be identified; checking the identifiable two-dimensional code source code, and judging whether the two-dimensional code source code exists or not; when an enterprise uploads a sales WeChat two-dimensional code, a system can automatically check whether the picture is a valid two-dimensional code, namely whether the two-dimensional code in the picture can be identified; after the two-dimensional codes are identified, the two-dimensional code source codes are checked, whether the two-dimensional code source codes exist or not is judged, and each marketing WeChat two-dimensional code is guaranteed to be unique, so that the distribution effectiveness and the later data statistics effectiveness are guaranteed.
Preferably, the automatic identification logic in the step (3) comprises the following steps that when the vermicelli clicks the two-dimension code picture of the poster, the system automatically starts counting down, when the vermicelli clicks the friend request for adding the WeChat, after the addition is completed, the clicking returns to the current page, the system automatically judges whether the counting down is finished, the counting down is generally between 3 seconds and 5 seconds, at this time, the popup window of the system inquires whether the sales WeChat is added, if yes, the system automatically marks that the vermicelli has added the sales WeChat, if no treatment is performed by the system; and when the vermicelli triggers the action of identifying the two-dimensional code again, repeating the automatic identification logic.
Preferably, the display mode of the poster includes a poster picture mode, a poster H5 mode and a poster article mode; the poster picture mode is a picture message sending function through public numbers, a system automatically generates a poster picture of a sales WeChat, the poster picture is actively sent to the vermicelli, and the vermicelli clicks the picture, so that the two-dimensional code can be identified and the sales WeChat can be added; the poster H5 mode is that a poster corresponding to a sales WeChat is loaded in an H5 page, and page elements such as a ticker character prompt, a security verification character prompt and the like are added, so that a scene that the vermicelli adds the sales WeChat is realized; the poster article mode is that the poster in the article can be automatically replaced by the system to be a corresponding sales WeChat poster through inserting the poster theme into the article, and the mode can guide the vermicelli to add sales WeChat more flexibly.
Preferably, the vermicelli is a vermicelli with public numbers or a vermicelli with small programs, in particular a vermicelli with WeChat public numbers or a vermicelli with WeChat small programs; the technical scheme of the invention improves the quality of the vermicelli, is convenient to maintain, has high working efficiency and realizes the later sales conversion rate due to large number of vermicelli, which is inconvenient to manage and convert.
Preferably, the sales WeChat includes personal WeChat and enterprise WeChat; the vermicelli can be added with sales personal WeChat and sales enterprise WeChat, and is not limited by the type of WeChat account.
The invention has the beneficial effects that: the invention realizes the following advantages by the uniqueness of the automatic generation of the poster and the automatic identification of whether the vermicelli is added with sales WeChat through the one-to-one allocation logic of the vermicelli and sales:
(1) The method has the advantages that each public number vermicelli is distributed to the sales WeChat of a designated person or enterprise, repeated distribution is avoided, friends are repeatedly added, the control of the enterprise on the unique attribution of the vermicelli can be improved, and statistics on the quality and the vermicelli guiding effect of the vermicelli can be improved;
(2) The dynamic generation of multiple posters can be realized, different theme posters are generated according to each theme, the public number vermicelli can be better guided to be added with personal WeChat or enterprise WeChat for sales, the enterprise can upload multiple poster templates, and each corresponding poster for sales is automatically generated by the system, so that the efficiency can be greatly improved, and independent manual synthesis of each two-dimensional code for sales is not needed;
(3) The method can automatically identify whether the public number vermicelli has added the sales WeChat, can realize the business of identifying whether the vermicelli has added the sales WeChat through the guiding flow, can automatically identify whether the sales WeChat has been added, and can greatly improve the quality of real-time statistical analysis flow guiding effect and vermicelli.
The features and advantages of the present invention will be described in detail by way of example with reference to the accompanying drawings.
Drawings
Fig. 1 is a frame diagram of the present invention.
Fig. 2 is a second frame diagram of the present invention.
Fig. 3 is a frame diagram three of the present invention.
Detailed Description
The present invention will be further described in detail with reference to the drawings and examples, in order to make the objects, technical solutions and advantages of the present invention more apparent. It should be understood that the detailed description and specific examples, while indicating the invention, are intended for purposes of illustration only and are not intended to limit the scope of the invention. In addition, in the following description, descriptions of well-known structures and techniques are omitted so as not to unnecessarily obscure the present invention.
As shown in fig. 1 to 3, the present embodiment proposes a method for adding vermicelli to sales letter, and the present embodiment takes vermicelli with letter public number as an example, and specifically includes the following steps:
1. vermicelli one-to-one unique allocation logic
(1) Vermicelli trigger
The vermicelli triggering comprises the forms that the vermicelli pays attention to WeChat public numbers, clicks WeChat public number menus, actively sends messages to the vermicelli by the WeChat public numbers and the like;
(2) Distribution of sales WeChat
After the vermicelli is triggered, a unique OpenID is generated, a sales WeChat is allocated according to the OpenID of the vermicelli, the sales WeChat comprises personal WeChat and enterprise WeChat, whether the sales WeChat is allocated is judged, and if the sales WeChat is not allocated, the sales WeChat is allocated through a set allocation rule; if so, generating a poster according to the WeChat two-dimensional code;
2. generating a poster
After the poster is generated, judging whether the poster template is changed, if so, generating a two-dimensional code picture through a WeChat two-dimensional code source code, synthesizing the two-dimensional code picture and a poster background picture into a picture of the poster corresponding to the two-dimensional code, generating poster picture information, and if the poster template is not changed, returning the poster information to directly generate the poster picture information;
3. poster display mode
(1) Poster picture mode
If the triggering mode of the vermicelli is that the WeChat public number actively sends a message to the vermicelli, the poster display mode is a poster picture mode, and the specific operation is as follows:
the system automatically generates a poster picture of the sales WeChat through the function of sending the picture message by the WeChat public number, actively sends the poster picture to the vermicelli, and the vermicelli can identify the two-dimensional code to add the sales WeChat by clicking the picture;
(2) Poster H5 mode
If the triggering mode of the vermicelli is spontaneous attention of the WeChat public number and clicking the WeChat public number menu, the poster display mode can be a poster H5 mode, and the specific operation is as follows:
loading a poster corresponding to the sales WeChat in an H5 page, and adding page elements such as a ticker character prompt, a security verification character prompt and the like to realize a scene of guiding vermicelli to add the sales WeChat;
(3) Poster article mode
If the triggering mode of the vermicelli is spontaneous attention of the WeChat public number and clicking the WeChat public number menu, the poster display mode can be a poster article mode, and the specific operation is as follows:
by inserting the poster theme into the article, the system can automatically replace the poster in the article to be a corresponding sales WeChat poster, and the way can more flexibly guide the vermicelli to add sales WeChat;
4. automatic identification of whether to add sales WeChat
(1) The vermicelli opens a guide page, wherein the guide page comprises a poster picture, a poster H5 page and a poster article H5 page, whether sales WeChat is added to the vermicelli is firstly identified, and if the sales WeChat is not added, an automatic identification logic is started;
(2) The vermicelli clicks on the two-dimensional code picture of the poster, the system can automatically start counting down, at the moment, the vermicelli enters an interface for adding the sales WeChat, and the page vermicelli performs WeChat adding operation. After the addition is completed, the vermicelli returns to the current diversion page;
(3) When the vermicelli returns to the current diversion page, the system can automatically judge whether the countdown is finished or not, and the countdown is generally between 3 seconds and 5 seconds. The system then pops up an inquiry dialog asking if the fan has added a letter of the sale. If the vermicelli is selected to be yes, the system automatically marks that the vermicelli is added with the sales WeChat, and if the vermicelli is selected to be not selected, the system does not do any treatment; and when the vermicelli triggers the action of identifying the two-dimensional code again, repeating the logic just described.
In the step 1, the mode of distributing the sales WeChat comprises four modes of distributing evenly according to the distribution amount of the same day, polling distribution, grade distribution and intelligent distribution;
average allocation of the allocation amount on the same day: and according to the sales WeChat in the current distributable range, the distribution amount of the current day and the day is added up, the sales with the least distribution on the current day is found out, and the current vermicelli is distributed to the least sales. If the quantity of the vermicelli distributed on the same day is the same in all sales, sorting according to the time of distributing the latest WeChat, and finding out the sales of the latest WeChat;
polling allocation: according to the current distribution micro-letter range, sorting according to the time of last distribution micro-letter, finding out the last distribution micro-letter;
and (5) grade distribution: sorting and distributing according to the grades set by the sales WeChat from big to small, and automatically selling the next grade when the WeChat friend distribution of the high-grade sales reaches the maximum distribution amount of the current day; when all the WeChat friends sold in all grades are distributed to the maximum quantity, polling distribution is started;
intelligent distribution: the method comprises the steps of carrying out priority distribution according to the quantity of friends, and when a vermicelli is added with a sales letter, the sales letter has the authority of preferentially distributing a vermicelli, so that the vermicelli can be distributed to active sales in the most efficient mode.
In the step 2, since each sales letter will generate a poster with different theme, it is necessary to uniformly manage the pictures of all the theme corresponding to the sales letter; and judging whether the poster template corresponding to each sales letter needs to be generated or not by taking the sales letter ID, the poster template ID and the poster theme ID as main keys, whether the poster theme is changed and needs to be regenerated or not, wherein the poster theme change comprises the two-dimensional code size in the poster and whether the position is changed or not, and if so, the poster needs to be timely adjusted. So that the poster seen by the vermicelli can be up-to-date.
Such an arrangement has great advantages, as embodied below:
(1) The two-dimensional code in different sales pictures can be different, but the overall theme style and style are kept consistent, so that the acceptance and trust sense of the vermicelli can be greatly improved; compared with the traditional non-uniform poster pictures, the manually synthesized poster pictures have great advantages;
(2) The same sales WeChat generates different poster pictures according to different theme posters, so that activities can be promoted without being boring, and the participation degree and the interest of vermicelli are increased; whereas the traditional manual mode is only a single poster theme, part of the vermicelli would be of little interest. The participation degree of the vermicelli is not high, so that the vermicelli guiding rate is reduced;
(3) The system is automatically generated, the synthesis efficiency is improved by 100% compared with the traditional manual mode, the theme is required to be replaced by the manual mode, all the sold WeChat is required to be replaced, and the labor cost is very high;
(4) When the sales WeChat is unique and the enterprise uploads the sales WeChat two-dimensional code, the system can automatically check whether the picture is a valid two-dimensional code, namely whether the two-dimensional code in the picture can be identified; after the two-dimensional code is identified, checking the two-dimensional code source code, and judging whether the two-dimensional code source code exists or not; therefore, each sold WeChat two-dimensional code can be guaranteed to be unique, and the distribution effectiveness and the later data statistics effectiveness are guaranteed.
The foregoing description of the preferred embodiments of the invention is not intended to be limiting, but rather is intended to cover all modifications, equivalents, or alternatives falling within the spirit and principles of the invention.
Claims (9)
1. The method for adding the vermicelli to the sales letter is characterized by comprising the following steps of:
(1) Vermicelli distribution
Generating a unique OpenID of the vermicelli through the vermicelli triggering action, distributing sales WeChat according to the unique OpenID of the vermicelli, after distributing a proper sales WeChat, firstly judging whether the sales WeChat is distributed, if so, generating a diversion poster according to a WeChat two-dimensional code, and if not, distributing according to a set distribution rule;
(2) Generation of posters
Automatically generating poster picture information according to the sold WeChat two-dimensional code;
(3) Identifying whether to add sales letter
The vermicelli opens the WeChat two-dimensional code sold on the poster, firstly identifies whether the sales WeChat is added, if not, opens the automatic identification logic;
if so, the system automatically marks that the vermicelli has sales letter added.
2. The method for adding vermicelli guidance to sales letter as claimed in claim 1, wherein: the allocation rules include average allocation by day allocation, polling allocation, rank allocation, and intelligent allocation.
3. The method for adding vermicelli guidance to sales letter as claimed in claim 1, wherein: after the poster is generated in the step (2), firstly judging whether the poster template is changed,
if the two-dimensional code is changed, generating a two-dimensional code picture through the WeChat two-dimensional code source code, combining the two-dimensional code picture and the poster background picture to synthesize a picture of a poster corresponding to the two-dimensional code, generating final poster picture information,
if the poster template is not changed, directly generating poster picture information.
4. The method for adding vermicelli guidance to sales letter as claimed in claim 3, wherein: and when judging whether the poster template is changed or not and whether the poster theme is changed or not and needs regeneration, taking the sales WeChat ID, the poster template ID and the poster theme ID as main keys for uniformly managing pictures of all themes corresponding to the sales WeChat.
5. The method for adding vermicelli guidance to sales letter as claimed in claim 3, wherein: after generating the poster picture information, the system automatically checks whether the two-dimensional code in the poster picture can be identified; and checking the identifiable two-dimensional code source code to judge whether the two-dimensional code source code exists.
6. The method for adding vermicelli guidance to sales letter as claimed in claim 1, wherein: the automatic identification logic in step (3) comprises the steps of,
the vermicelli clicks the two-dimensional code picture of the poster,
clicking on the add WeChat buddy request,
after the addition is completed, the click returns,
the system popup window inquires whether the sales letter is added or not, if so, the system automatically marks that the vermicelli is added with the sales letter, and if not, the system does not do any processing.
7. The method of adding vermicelli guidance to sales letter according to any one of claims 1-6, wherein: the display mode of the poster comprises a poster picture mode, a poster H5 mode and a poster article mode.
8. The method of adding vermicelli guidance to sales letter according to any one of claims 1-6, wherein: the vermicelli is public number vermicelli or small program vermicelli.
9. The method of adding vermicelli guidance to sales letter according to any one of claims 1-6, wherein: the sales WeChat includes personal WeChat and enterprise WeChat.
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