CN112561601A - Information service online promotion system and method based on old health - Google Patents
Information service online promotion system and method based on old health Download PDFInfo
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- CN112561601A CN112561601A CN202011553595.5A CN202011553595A CN112561601A CN 112561601 A CN112561601 A CN 112561601A CN 202011553595 A CN202011553595 A CN 202011553595A CN 112561601 A CN112561601 A CN 112561601A
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- 230000036541 health Effects 0.000 title claims abstract description 32
- 238000000034 method Methods 0.000 title claims abstract description 20
- 201000010099 disease Diseases 0.000 claims description 39
- 208000037265 diseases, disorders, signs and symptoms Diseases 0.000 claims description 39
- 230000000694 effects Effects 0.000 claims description 14
- 239000000284 extract Substances 0.000 claims description 12
- 230000001737 promoting effect Effects 0.000 claims 2
- 239000003814 drug Substances 0.000 description 17
- 230000006870 function Effects 0.000 description 10
- 238000010295 mobile communication Methods 0.000 description 5
- 230000005540 biological transmission Effects 0.000 description 4
- 229940079593 drug Drugs 0.000 description 3
- 238000012986 modification Methods 0.000 description 3
- 230000004048 modification Effects 0.000 description 3
- 238000005516 engineering process Methods 0.000 description 2
- 230000008569 process Effects 0.000 description 2
- 230000000644 propagated effect Effects 0.000 description 2
- 230000032683 aging Effects 0.000 description 1
- 230000008859 change Effects 0.000 description 1
- 238000004891 communication Methods 0.000 description 1
- 238000011161 development Methods 0.000 description 1
- 230000018109 developmental process Effects 0.000 description 1
- 238000010586 diagram Methods 0.000 description 1
- 230000003993 interaction Effects 0.000 description 1
- 239000000203 mixture Substances 0.000 description 1
- 231100000957 no side effect Toxicity 0.000 description 1
- 238000012545 processing Methods 0.000 description 1
- 238000003672 processing method Methods 0.000 description 1
- 230000007480 spreading Effects 0.000 description 1
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0248—Avoiding fraud
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F40/00—Handling natural language data
- G06F40/20—Natural language analysis
- G06F40/279—Recognition of textual entities
- G06F40/289—Phrasal analysis, e.g. finite state techniques or chunking
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q10/00—Administration; Management
- G06Q10/06—Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
- G06Q10/063—Operations research, analysis or management
- G06Q10/0635—Risk analysis of enterprise or organisation activities
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
Abstract
The invention discloses an information service online promotion system and method based on the health of old people, and relates to the technical field of digital media. By adopting the system and the method, the service promotion is more targeted, and once the health product information concerned by the old is found to have risks, the safe and reliable product information is timely reminded and timely promoted, so that the old can easily accept the product information.
Description
Technical Field
The invention relates to the technical field of digital media, in particular to an information service online promotion system and method based on the health of old people.
Background
Today, the rapid development of the internet has brought about a change in the world by the influence of the internet on many conventional industries, and digital media is a representative industry. The traditional media are used for transmitting information through paper media, so that the audience is small and the transmission speed is high. After the internet technology is fused, audiences of digital media become very wide, and the transmission speed is very high. However, as the threshold of digital media has dropped, various false information has also spread over the network.
China formally enters an aging society, and old people usually send time through small videos and broadcasting software when the old people are boring at home. The software is the first contact of the elderly and the digital media, and the form of the software is most easily accepted by the elderly, so that the information spread in the software is doubtful by many elderly people. Because the old people do not know a few modern medical technologies, whether health and medical information spread by digital media is scientific and accurate or not cannot be distinguished, and the time for the children of the old people to accompany is short, the old people cannot ask for evidence, and a lot of cases of being cheated occur.
Under the above circumstances, it is necessary to adopt a form of software to assist the elderly to identify the authenticity of health information, and further promote correct health information.
Disclosure of Invention
The embodiment of the invention provides an information service online promotion system and method based on the health of old people, which can solve the problems in the prior art.
The invention provides an information service online promotion system based on the health of old people, which comprises an old people terminal and a remote server;
the old people terminal is used for collecting audio information output by the old people when the old people use software with an audio output function and sending the collected audio information to the remote server;
the remote server is configured to:
converting audio information into characters, extracting keywords in the characters, grouping the keywords to obtain a plurality of keyword groups, calculating the occurrence frequency of each keyword in the keyword groups, and determining the keyword group where the keyword with the frequency exceeding a set threshold is located as a high-frequency phrase;
selecting one or more phrases from the high-frequency phrases as concerned phrases;
extracting the disease and product name in the concerned phrase, respectively inquiring the product name corresponding to the disease name and the disease name corresponding to the product name in a database, if the product name and the disease name obtained by inquiry do not have a corresponding relation, generating prompt information of false popularization and sending the information to the old terminal, and simultaneously inquiring the product name corresponding to the disease name extracted from the concerned phrase in the database and sending the inquired product name to the old terminal.
Preferably, the old people terminal also collects search information when the old people search for input, and sends the search information to the remote server;
the remote server extracts search keywords in the search information, compares the search keywords with keywords in the keyword group, and determines the keyword group as an attention phrase if the keyword group has the same or similar keywords with the search keywords.
Preferably, if the elderly do not input search information in the elderly terminal, the remote server determines one or more high-frequency phrases with the highest frequency as the concerned phrases according to the frequency of the high-frequency phrases.
Preferably, if the product name and the disease name obtained by inquiry have a corresponding relationship, the remote server extracts the treatment effect in the concerned phrase, judges whether absolute publicity terms exist in the description of the treatment effect, and generates risk-free prompt information of the health product and sends the risk-free prompt information to the old people terminal if the absolute publicity terms do not exist in the description of the treatment effect;
and if absolute publicity terms exist in the description of the treatment effect, the remote server generates prompt information of over promotion and sends the information to the terminal of the old.
Preferably, the system also comprises a family terminal, wherein the family terminal is bound with the terminal of the old;
and when the remote server sends the prompt information of the false promotion to the old people terminal, the prompt information of the false promotion is also sent to the bound family terminal.
Preferably, the software with the audio output function collected by the old people terminal is selected by the old people, and when the selected software is changed, the changed software is validated after being agreed by the bound family terminal.
Preferably, the old people terminal receives the prompt message of the false promotion and then displays the prompt message in a voice or display mode.
The invention also provides an information service online promotion method based on the health of the old people, which comprises the following steps:
the method comprises the steps that an old person terminal collects audio information output by the old person when using software with an audio output function and sends the collected audio information to a remote server;
the remote server converts the audio information into characters, extracts keywords in the characters, groups the keywords to obtain a plurality of keyword groups, calculates the occurrence frequency of each keyword in the keyword groups, and determines the keyword group where the keyword with the frequency exceeding a set threshold is located as a high-frequency phrase;
selecting one or more phrases from the high-frequency phrases as concerned phrases;
extracting the disease and product name in the concerned phrase, respectively inquiring the product name corresponding to the disease name and the disease name corresponding to the product name in a database, if the product name and the disease name obtained by inquiry do not have a corresponding relation, generating prompt information of false popularization and sending the information to the old terminal, and simultaneously inquiring the product name corresponding to the disease name extracted from the concerned phrase in the database and sending the inquired product name to the old terminal.
Preferably, the old people terminal also collects search information when the old people search for input, and sends the search information to the remote server;
the remote server extracts search keywords in the search information, compares the search keywords with keywords in the keyword group, and determines the keyword group as an attention phrase if the keyword group has the same or similar keywords with the search keywords.
Preferably, when the remote server sends the prompt message of the false promotion to the terminal of the old person, the prompt message of the false promotion is also sent to the family terminal bound with the terminal of the old person.
The system comprises an old people terminal and a remote server, wherein the old people terminal collects audio information output by old people when the old people use software with an audio output function through mobile communication equipment, the remote server converts the audio information into characters and extracts keywords, the keywords are screened to obtain an attention phrase, whether information transmitted by digital media is real and reliable is judged on the basis of the attention phrase, if the information is not real, prompt information is timely fed back to the old people terminal, and meanwhile, a product name capable of treating diseases concerned by the old people is fed back to the old people terminal. By adopting the system and the method, the popularization is more targeted, once the risk of the health product concerned by the old is found, the safe and reliable product is timely reminded and timely popularized, and the old is easy to accept.
Drawings
In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, it is obvious that the drawings in the following description are only some embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to the drawings without creative efforts.
Fig. 1 is a schematic composition diagram of an information service online promotion system based on the health of the elderly provided by the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
Referring to fig. 1, the invention provides an information service online promotion system based on the health of the elderly, which comprises an elderly terminal, a family terminal and a remote server.
The old people terminal and the family terminal are software programs which can be installed on the mobile communication equipment, and data interaction is carried out between the old people terminal and the family terminal and the remote server by means of the communication function of the mobile communication equipment. The old people terminal is provided with family terminals bound with the old people terminal, the number of the old people terminal and the family terminals can be one-to-many, many-to-one or many-to-many, namely one old people terminal can be bound with one or more family terminals, and one family terminal can also be bound with one or more old people terminals. The system comprises a remote server, a digital media transmission terminal and a family terminal, wherein the remote server is used for processing and judging data according to a set processing method, and feeding back information to the old terminal and the family terminal, so that the purposes of assisting the old to distinguish digital media transmission information and popularize correct health information are achieved.
When the old people use the mobile communication equipment, the old people terminal collects audio information output by the old people using software with an audio output function such as a small video and a broadcast and search information input by searching, and sends the information to the remote server.
In this embodiment, in order not to violate the privacy of the elderly, the source of data that the elderly terminal can collect may be set by user, for example, only after selecting a trembler or himalayan broadcast, data of other software such as a WeChat or a browser installed in the mobile communication device will not be collected. It should be understood that, in order to avoid the old people from intentionally or unintentionally turning off the collection function of some information, when the old people terminal changes the data source of the collected information, the old people terminal needs to be allowed by the family terminal, and then the changes can be applied.
For the audio information acquired by the old people terminal, the remote server firstly converts the audio information into characters and then extracts keywords in the characters. The rule for extracting the keywords is that characters related to sensitive information such as medicines, instruments, diseases, publicity effects and the like are extracted as the keywords, the frequency of the keywords obtained within a period of time is calculated after the keywords are obtained, and the keywords with the frequency exceeding a certain threshold value are used as high-frequency words. It should be understood that, when the elderly uses software with an audio output function, keywords appear in groups, that is, when some manufacturers or users publicize the effect of drugs or instruments, information such as drug names, instrument names, treatment diseases, treatment effects, etc. is usually output in a short time, and the keywords can be grouped by the time of obtaining the keywords. If any of a set of keywords is determined to be a high frequency word, then the set of keywords will be determined to be a high frequency phrase.
According to the general logic of the elderly, software with an audio output function is basically used to eliminate time, and the purpose is not very strong. However, once the software broadcasts health information that some elderly people have a sense of physical experience, the elderly people pay more attention to the relevant health information. At this time, there are two common attention methods used by the elderly, one is that when the audio information is broadcast in a non-live mode, the elderly repeatedly watch or listen to the audio information to enhance the memory of the broadcast information. At the moment, when the audio information is collected and converted into the characters, the extracted keywords are the same, if the keywords which are completely the same in a short time appear, the frequency of a single keyword does not need to be judged, and the whole group of keywords are directly determined as a high-frequency phrase.
The second way is to simply note down the health information propagated by the digital media, and then search the browser or the video software for the relevant information, i.e. the above search information. The old people terminal can obtain search information by obtaining a cache mode, extracts search keywords in the search information, compares the search keywords with keywords in a keyword group, and determines the keyword group as an attention phrase if the keyword group has the keywords which are the same as or similar to the search keywords.
And if the elderly do not inquire the interested health information by searching information, determining one or more high-frequency phrases with the highest frequency as the concerned phrases directly according to the frequency of the high-frequency phrases. After the concerned phrase is obtained, the remote server obtains the name of the disease and the medicine or the instrument in the concerned phrase, respectively queries the treatment medicine or the instrument corresponding to the disease and the treatment disease corresponding to the medicine in the database, and determines whether the queried medicine or instrument and the disease have a corresponding relation. Specifically, if the product promoted by the digital media is a medicine, the main component or the effective component of the medicine is necessarily mentioned in the introduction process of the medicine, and the corresponding disease can be determined from the main component or the effective component of the medicine. If the promoted product is an instrument, the theory of treating diseases by the instrument is also mentioned in the introduction process of the instrument, and the corresponding diseases can also be determined from the theory description.
If yes, further extracting the treatment effect in the concerned phrase. For the treatment effect, whether absolute publicity terms exist is judged literally, such as radical treatment, one-hundred-percent cure, no side effect and the like, if the problem in the aspect of the publicity terms does not exist, the remote server generates risk-free prompt information of the health product and sends the risk-free prompt information to the old people terminal, and the old people terminal receives the prompt information and then displays the prompt information in a voice or display mode, so that the old people can know that the false popularization suspicion of the current digital media spreading medicine or instrument does not exist.
If the corresponding relation does not exist between the treatment medicine or the instrument obtained by inquiring the database and the disease, the remote server generates the prompt message of the false popularization and sends the message to the terminal of the old person, and the terminal of the old person receives the prompt message and then shows the prompt message in a voice or display mode, so that the old person can know that the medicine or the instrument spread by the current digital media has the suspicion of the false popularization. Meanwhile, the remote server also queries the name of the medicine or the instrument corresponding to the disease acquired from the concerned phrase in the database, and sends the queried name of the medicine or the instrument to the terminal of the old, so that the old can timely popularize safe products when knowing that the products popularized by the digital media have risks, and the old can accept the products more easily.
If there is absolute publicity wording in the treatment effect description of drawing, then remote server generates the prompt information of excessive popularization and sends this information to old person's terminal, old person's terminal shows through pronunciation or the mode that shows after receiving the prompt information, lets old person know that the medicine or the instrument that current digital media propagated have the suspicion of excessive popularization.
When the remote server sends the prompt information of the false popularization and the prompt information of the excessive popularization to the terminal of the old people, the remote server also sends the information to the family terminal to remind the family to pay attention to the content concerned by the old people.
Based on the same inventive concept, the invention also provides an information service online promotion method based on the health of the old people, the implementation of the method can refer to the implementation of the system, and repeated parts are not described again. The method comprises the following steps:
the method comprises the steps that an old person terminal collects audio information output by the old person when using software with an audio output function and sends the collected audio information to a remote server;
the remote server converts the audio information into characters, extracts keywords in the characters, groups the keywords to obtain a plurality of keyword groups, calculates the occurrence frequency of each keyword in the keyword groups, and determines the keyword group where the keyword with the frequency exceeding a set threshold is located as a high-frequency phrase;
selecting one or more phrases from the high-frequency phrases as concerned phrases;
extracting the disease and product name in the concerned phrase, respectively inquiring the product name corresponding to the disease name and the disease name corresponding to the product name in a database, if the product name and the disease name obtained by inquiry do not have a corresponding relation, generating prompt information of false popularization and sending the information to the old terminal, and simultaneously inquiring the product name corresponding to the disease name extracted from the concerned phrase in the database and sending the inquired product name to the old terminal.
It will be apparent to those skilled in the art that various changes and modifications may be made in the present invention without departing from the spirit and scope of the invention. Thus, if such modifications and variations of the present invention fall within the scope of the claims of the present invention and their equivalents, the present invention is also intended to include such modifications and variations.
Claims (10)
1. The information service online promotion system based on the health of the old people is characterized by comprising an old people terminal and a remote server;
the old people terminal is used for collecting audio information output by the old people when the old people use software with an audio output function and sending the collected audio information to the remote server;
the remote server is used for
Converting audio information into characters, extracting keywords in the characters, grouping the keywords to obtain a plurality of keyword groups, calculating the occurrence frequency of each keyword in the keyword groups, and determining the keyword group where the keyword with the frequency exceeding a set threshold is located as a high-frequency phrase;
selecting one or more phrases from the high-frequency phrases as concerned phrases;
extracting the disease and product name in the concerned phrase, respectively inquiring the product name corresponding to the disease name and the disease name corresponding to the product name in a database, if the product name and the disease name obtained by inquiry do not have a corresponding relation, generating prompt information of false popularization and sending the information to the old terminal, and simultaneously inquiring the product name corresponding to the disease name extracted from the concerned phrase in the database and sending the inquired product name to the old terminal.
2. The system for online popularization of information services based on geriatric health of claim 1, wherein the geriatric terminal further collects search information at the search input of the geriatric and transmits the search information to the remote server;
the remote server extracts search keywords in the search information, compares the search keywords with keywords in the keyword group, and determines the keyword group as an attention phrase if the keyword group has the same or similar keywords with the search keywords.
3. The system for online popularization of information services based on geriatric health of claim 2, wherein if the elderly does not input search information at the elderly terminal, the remote server determines one or more high-frequency phrases with the highest frequency as a focus phrase according to the frequency of the high-frequency phrases.
4. The system of claim 1, wherein if the queried product name and disease name have a correspondence, the remote server extracts a treatment effect in a phrase of interest, determines whether an absolute publicity phrase exists in the description of the treatment effect, and if an absolute publicity phrase does not exist in the description of the treatment effect, generates a prompt message that the health product does not have a risk and sends the prompt message to the elderly terminal;
and if absolute publicity terms exist in the description of the treatment effect, the remote server generates prompt information of over promotion and sends the information to the terminal of the old.
5. The system for online popularization of information services based on geriatric health of claim 1, further comprising a family terminal, the family terminal being bound with the geriatric terminal;
and when the remote server sends the prompt information of the false promotion to the old people terminal, the prompt information of the false promotion is also sent to the bound family terminal.
6. The system for online popularization of information service based on elderly health of claim 5, wherein the software having audio output function collected by the elderly terminal is selected by the elderly, and when the selected software is changed, the changed software is validated after being agreed by the bound family terminal.
7. The system for online popularization of information services based on geriatric health of claim 5, wherein the terminal of the elderly person receives the prompt message of the false popularization and then shows the prompt message in a voice or display mode.
8. The online promoting method of the information service online promoting system based on geriatric health as claimed in any one of claims 1 to 7, comprising the steps of:
1) the method comprises the steps that an old person terminal collects audio information output by the old person when using software with an audio output function and sends the collected audio information to a remote server;
2) the remote server converts the audio information into characters, extracts keywords in the characters, groups the keywords to obtain a plurality of keyword groups, calculates the occurrence frequency of each keyword in the keyword groups, and determines the keyword group where the keyword with the frequency exceeding a set threshold is located as a high-frequency phrase;
3) selecting one or more phrases from the high-frequency phrases as concerned phrases;
4) extracting the disease and product name in the concerned phrase, respectively inquiring the product name corresponding to the disease name and the disease name corresponding to the product name in a database, if the product name and the disease name obtained by inquiry do not have a corresponding relation, generating prompt information of false popularization and sending the information to the old terminal, and simultaneously inquiring the product name corresponding to the disease name extracted from the concerned phrase in the database and sending the inquired product name to the old terminal.
9. The method for online popularization of information services based on geriatric health of claim 8, wherein the geriatric terminal further collects search information at the time of search input of the geriatric and transmits the search information to the remote server;
the remote server extracts search keywords in the search information, compares the search keywords with keywords in the keyword group, and determines the keyword group as an attention phrase if the keyword group has the same or similar keywords with the search keywords.
10. The method for online popularization of information services based on geriatric health of claim 8, wherein the remote server, when sending the prompt message for false popularization to the geriatric terminal, also sends the prompt message for false popularization to a family terminal bound to the geriatric terminal.
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| US20090006419A1 (en) * | 2005-11-07 | 2009-01-01 | Eric Savitsky | System and Method for Personalized Health Information Delivery |
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| US20090006419A1 (en) * | 2005-11-07 | 2009-01-01 | Eric Savitsky | System and Method for Personalized Health Information Delivery |
| KR20080032813A (en) * | 2006-10-11 | 2008-04-16 | 에스케이 텔레콤주식회사 | Mobile commerce system using voice recognition server and method for the same |
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