CN111611515A - Page display method and device and electronic equipment - Google Patents
Page display method and device and electronic equipment Download PDFInfo
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- CN111611515A CN111611515A CN202010281888.6A CN202010281888A CN111611515A CN 111611515 A CN111611515 A CN 111611515A CN 202010281888 A CN202010281888 A CN 202010281888A CN 111611515 A CN111611515 A CN 111611515A
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- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/958—Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
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Abstract
The invention provides a page display method, which comprises the following steps: receiving a user request of a client, wherein the user request comprises user identification information and request information; generating a corresponding display content file by using a file configuration rule based on the request information, wherein the display content file comprises elements and a frame, the elements comprise icons and additional labels, and the additional labels are generated based on historical feedback operation behavior data of a user; and sending the generated display content file to the client for page display. The method can further optimize the page display method, and ensure that the click rate of the simultaneous corner mark promotion is maximized; more effective activity page display is realized, and the marketing cost is reduced.
Description
Technical Field
The invention relates to the field of computer information processing, in particular to a page display method and device and electronic equipment.
Background
With the rapid development and wide application of internet and computer technology, people have long been unable to leave various APP applications and websites for work and life. In order to keep close to people's daily life, APP applications and websites require high-frequency optimization and revising, and optimization of APP applications and websites involves placing the page display modules that people are more interested in where people can easily be interested.
At present, the sequence and the position of the page display module on the page of the APP application and the website are fixed, the display content on the page display module with general quality may be in a position which is easily noticed by the user, so that premature exposure is caused, the user loses the willingness to pull down and continue browsing the page of the APP application and the website, the exposure flow is wasted, the display content on the high-quality page display module which is favorite by the user and willing to browse may be located at the bottom of the page of the whole APP application and website, so that sufficient exposure and display cannot be obtained, the sequence and the position of each page display module cannot be timely adjusted by a business mechanism, the user attention of each page display module on the page of the APP application and website cannot be effectively and timely obtained, and the operation strategy for changing the page layout of the APP application and the website cannot be timely adjusted.
In the prior art, the display method is optimized and more users pay attention to the display method through different icon arrangement display forms. For example, icon is a format of icon for system icons, software icons, etc., with such icon extensions being x-icon, x-ico. Those ICONs on a common software or windows desktop are typically in ICON format.
However, the resource bit representation such as icon is usually applied to the fixed function, service, and active entries, depending on the characteristics of simple information transmission and adaptive title. Generally, a corner mark is added at the upper right corner of the icon to expose a benefit point or a preferential mark, so that the click rate can be effectively increased, and therefore, marketing activities usually strive for the corner mark to be exposed on the aspect of releasing requirements. In the existing icon arrangement display form, too many corner marks are exposed, so that the click effect is weakened.
Therefore, it is necessary to provide a page presentation method in which a presentation function is optimized.
Disclosure of Invention
In order to solve the above problems, the present invention provides a page display method, including: receiving a user request of a client, wherein the user request comprises user identification information and request information; generating a corresponding display content file by using a file configuration rule based on the request information, wherein the display content file comprises elements and a frame, the elements comprise icons and additional labels, and the additional labels are generated based on historical feedback operation behavior data of a user; and sending the generated display content file to the client for page display.
Preferably, the page display method includes: monitoring feedback operation behavior characteristic data of each business activity display page of a user in a preset period, and recording the characteristic data, wherein the feedback behavior characteristic data comprises an exposure click rate or click times in preset time; generating an additional tag corresponding to the user identification information of the user based on the recorded feedback operation behavior feature data and using a file configuration rule.
Preferably, the additional label is used for representing preferential information related to the financial product, and the additional label is used as a corner mark of a specific icon for displaying.
Preferably, the generating, based on the request information, a corresponding presentation content file using a file configuration rule includes: the file configuration rule comprises setting various configuration parameters and user parameters on an editable interface, wherein the configuration parameters comprise icon names, the number of icons, icon display modes and icon display frequency, and the icons comprise common icons and specific icons determined according to display priorities; the user parameters include a user group associated with the user identification information and user feedback operational behavior data including whether a particular icon has been clicked within a predetermined time period and an exposure click rate or a number of clicks on the same particular icon.
Preferably, the presentation content file includes the following contents: and displaying a predetermined number of specific icons in the same display page in the same time period, wherein the specific icons are at least one icon screened out according to the ranking priority and comprise additional tags used as corner marks.
Preferably, the frequency configuration of the specific icon includes displaying all the time, displaying no more after clicking for a predetermined number of times, displaying no more, and reappearing after a predetermined time.
Preferably, the number of the specific icons is two, and the arrangement priority of the specific icons is first order and sixth order.
In addition, the present invention also provides a page display apparatus, which includes: the system comprises a receiving module, a sending module and a receiving module, wherein the receiving module is used for receiving a user request of a client, and the user request comprises user identification information and request information; the generating module is used for generating a corresponding display content file by using a file configuration rule based on the request information, wherein the display content file comprises elements and a frame, the elements comprise icons and additional labels, and the additional labels are generated based on historical feedback operation behavior data of a user; and the processing module is used for sending the generated display content file to the client side for page display.
Preferably, the page display device further comprises a monitoring module, wherein the monitoring module is used for monitoring feedback operation behavior characteristic data of each business activity display page of a user in a preset period and recording the characteristic data, and the feedback behavior characteristic data comprises an exposure click rate or click times in preset time; generating an additional tag corresponding to the user identification information of the user based on the recorded feedback operation behavior feature data and using a file configuration rule.
Preferably, the additional label is used for representing preferential information related to the financial product, and the additional label is used as a corner mark of a specific icon for displaying.
Preferably, the file configuration rule includes setting configuration parameters and user parameters on an editable interface, where the configuration parameters include icon names, the number of icons, display modes of the icons, and display frequencies of the icons, where the icons include common icons and specific icons determined according to display priorities; the user parameters include a user group associated with the user identification information and user feedback operational behavior data including whether a particular icon has been clicked within a predetermined time period and an exposure click rate or a number of clicks on the same particular icon.
Preferably, the presentation content file includes the following contents: and displaying a predetermined number of specific icons in the same display page in the same time period, wherein the specific icons are at least one icon screened out according to the ranking priority and comprise additional tags used as corner marks.
Preferably, the frequency configuration of the specific icon includes displaying all the time, displaying no more after clicking for a predetermined number of times, displaying no more, and reappearing after a predetermined time.
Preferably, the number of the specific icons is two, and the arrangement priority of the specific icons is first order and sixth order.
In addition, the present invention also provides an electronic device, wherein the electronic device includes: a processor; and a memory storing computer executable instructions that, when executed, cause the processor to perform the page presentation method of the present invention.
In addition, the present invention also provides a computer-readable storage medium, wherein the computer-readable storage medium stores one or more programs which, when executed by a processor, implement the page presentation method of the present invention.
Advantageous effects
Compared with the prior art, the page display method provided by the invention has the advantages that the display function is replaced by optimizing the icons and the corner marks in the display arrangement, so that the page display method is further optimized, and the click rate of corner mark promotion is maximized; more effective activity page display is realized, and the marketing cost is reduced.
Drawings
In order to make the technical problems solved by the present invention, the technical means adopted and the technical effects obtained more clear, the following will describe in detail the embodiments of the present invention with reference to the accompanying drawings. It should be noted, however, that the drawings described below are only illustrations of exemplary embodiments of the invention, from which other embodiments can be derived by those skilled in the art without inventive faculty.
FIG. 1 is a flow chart of an example of a page presentation method of the present invention.
Fig. 2 is a diagram of an example of a visualization interface of an application scenario of the page presentation method of the present invention.
FIG. 3 is a flow chart of another example of a page presentation method of the present invention.
Fig. 4 is a schematic structural block diagram of an example of the page presentation apparatus of embodiment 2 of the present invention.
Fig. 5 is a schematic structural block diagram of another example of the page presentation apparatus of embodiment 2 of the present invention.
Fig. 6 is a block diagram of an exemplary embodiment of an electronic device according to the present invention.
Fig. 7 is a block diagram of an exemplary embodiment of a computer-readable medium according to the present invention.
Detailed Description
Exemplary embodiments of the present invention will now be described more fully with reference to the accompanying drawings. The exemplary embodiments, however, may be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. Rather, these exemplary embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the concept of the invention to those skilled in the art. The same reference numerals denote the same or similar elements, components, or parts in the drawings, and thus their repetitive description will be omitted.
Features, structures, characteristics or other details described in a particular embodiment do not preclude the fact that the features, structures, characteristics or other details may be combined in a suitable manner in one or more other embodiments in accordance with the technical idea of the invention.
In describing particular embodiments, the present invention has been described with reference to features, structures, characteristics or other details that are within the purview of one skilled in the art to provide a thorough understanding of the embodiments. One skilled in the relevant art will recognize, however, that the invention may be practiced without one or more of the specific features, structures, characteristics, or other details.
The flow charts shown in the drawings are merely illustrative and do not necessarily include all of the contents and operations/steps, nor do they necessarily have to be performed in the order described. For example, some operations/steps may be decomposed, and some operations/steps may be combined or partially combined, so that the actual execution sequence may be changed according to the actual situation.
The block diagrams shown in the figures are functional entities only and do not necessarily correspond to physically separate entities. I.e. these functional entities may be implemented in the form of software, or in one or more hardware modules or integrated circuits, or in different networks and/or processor means and/or microcontroller means.
It will be understood that, although the terms first, second, third, etc. may be used herein to describe various elements, components, or sections, these terms should not be construed as limiting. These phrases are used to distinguish one from another. For example, a first device may also be referred to as a second device without departing from the spirit of the present invention.
The term "and/or" and/or "includes any and all combinations of one or more of the associated listed items.
In view of the above problems, the present invention provides a page display method, which further optimizes the page display method by optimizing the role of replacing the corner mark in the display arrangement, so as to ensure the maximum click rate of corner mark promotion at the same time, thereby realizing more effective activity page display and reducing the marketing cost.
In order that the objects, technical solutions and advantages of the present invention will become more apparent, the present invention will be further described in detail with reference to the accompanying drawings in conjunction with the following specific embodiments.
Example 1
Next, an embodiment of a page presentation method of the present invention will be described with reference to fig. 1 to 3.
FIG. 1 is a flow chart of an example of a page presentation method of the present invention.
As shown in fig. 1, the page display method of the present invention mainly includes the following steps.
Step S101, receiving a user request of a client, wherein the user request comprises user identification information and request information.
Step S102, based on the request information, generating a corresponding display content file by using a file configuration rule, wherein the display content file comprises elements and a frame, the elements comprise icons and additional labels, and the additional labels are generated based on historical feedback operation behavior data of a user.
And step S103, sending the generated display content file to the client for page display.
Fig. 2 is a diagram of an example of a visualization interface of an application scenario of the page presentation method of the present invention.
As shown in fig. 2, the page display method of the present invention is applied to loan financial products, and the display page of fig. 2 is in an icon arrangement display form with 4 columns by 2 rows, and the left page has three icons and a corner mark (i.e., an additional label) added on the upper right side. The specific process of the method of the present invention will be specifically described below.
Next, in step S101, a user request of the client is received, the user request including user identification information and request information.
Specifically, the client sends an access request to the server, and the server receives the access request, where the access request includes user identification information, and the user identification information is used to identify a user identification, in this example, a user account. For example, the user identification information corresponding to each of the client 01, the client 02, and the client 03 is U0 × 1, U0 × 2, and U0 × 3, respectively.
Further, the access request also includes request information, which includes, for example, financial product information, activity page information, and the like.
Next, in step S102, based on the request information, a corresponding presentation content file is generated using a file configuration rule, where the presentation content file includes elements and frames, the elements include icons and additional tags, and the additional tags are generated based on historical feedback operation behavior data of the user.
Specifically, the additional label is used for representing preferential information related to the financial product, and the additional label is used as a corner mark of a specific icon for displaying.
More specifically, a corner mark is provided at a corner icon at the upper right corner or the upper left corner of the icon for showing benefit information or benefit information related to the financial product. The preferential information is, for example, cash-back 1 x 90 yuan, two-time interest free, interest-borrowing discount coupon, etc.
In other examples, as shown in fig. 3, the page display method of the present invention further includes a step S301 of monitoring the user feedback operation behavior feature data.
In step S301, feedback operation behavior feature data of each service activity presentation page in a predetermined period is monitored and recorded, where the feedback behavior feature data includes an exposure click rate or a click number in a predetermined time.
Specifically, for example, the predetermined period includes 7 days, 15 days, 30 days, and the like. The feedback behavior characteristic data comprises operation behaviors such as clicking times, clicking time, clicking frequency and input of the activity display page, and the data are associated with the user identification information and recorded and stored in the user database.
Further, based on the recorded feedback operation behavior characteristic data, and using a file configuration rule, generating an additional tag corresponding to the user identification information of the user.
In this example, the file configuration rule includes setting configuration parameters and user parameters on an editable interface, where the configuration parameters include icon names, the number of icons, display modes of the icons, and display frequencies of the icons, where the icons include normal icons and specific icons determined according to display priorities, the normal icons are icons without corner marks, and the specific icons are icons with corner marks added.
Specifically, the user parameters include a user group associated with the user identification information and user feedback operation behavior data including whether a specific icon is clicked within a predetermined time period and an exposure click rate or the number of clicks on the same specific icon.
It should be noted that, in this example, the user characteristic information includes user attribute information, member attribute information, and ticket type information associated with the user identification information, where the ticket type information includes a discount type, a cash type, a free type, and a payment type; the user attribute information comprises user basic characteristic information, whether the user is a new user, whether credit is granted, whether dynamic support behavior exists and the like; the member attribute information includes member level information and the like.
Further, the display content file comprises the following contents: and displaying a predetermined number of specific icons in the same display page in the same time period, wherein the specific icons are at least one icon screened out according to the ranking priority and comprise additional tags used as corner marks.
In this example, the frequency configuration of the specific icon includes being presented all the time, not being displayed after clicking a predetermined number of times, being displayed disappeared, and being reproduced after a predetermined time.
Preferably, the number of the specific icons is two, and the arrangement priority of the specific icons is first order and sixth order.
In this example, the number and the arrangement priority of the specific icons are determined based on the user feedback characteristic data and the historical page display data corresponding to the user, and the arrangement priority of each icon can be determined according to the exposure click rate in a preset time and the marketing cost. But not limited thereto, it may also be calculated by building an algorithm model through machine learning. The foregoing is illustrative only and is not to be construed as limiting the present invention.
It should be noted that, for the display configuration of the icons and the corner marks, the business personnel performs configuration in the background and display in the front through the display logic, the activity release requirement logic, and the like. Further, the above logic can be optimized continuously to further optimize the page display method.
Next, in step S103, the generated presentation content file is sent to the client for page presentation.
To more clearly illustrate the alternate presentation logic for the configuration of the polytope in the presentation content file, the following description will be made.
For example, for a financial product display page supporting three corner mark displays, the business personnel configure corner marks (i.e. additional labels) for icons with the priorities of 1, 2, 4 and 6 (i.e. icon icons arranged from left to right and arranged in the order of 1, 2, 4 and 6) in the background, and the names are respectively A, B, C, D at the front ends.
Specifically, in the corner mark frequency configuration, where a is "always show", B, C is "no longer show", D is "disappear, t +1 reappears", and t is 2 days in this example, but not limited to, in other examples, t may be set according to the specific activity content corresponding to the corner mark D.
Further, for the corner mark display and the scene after the click replacement, the following are performed: 1) initially, the corner marks a and B are presented to the user U0 x 1 on the presentation page, and the corner mark a is clicked by the user U0 x 1; 2) returning to the home page, when the user U0 x 1 visits the presentation page for the second time, since the configuration of the corner mark A is "always present", the corner marks A and B are presented to the user U0 x 1, and the user U0 x 1 clicks B; 3) returning to the home page, when user U0 x 1 visits the presentation page for the third time, since the configuration of corner mark B is "no longer displayed" after clicking, corner marks a and C are presented to user U0 x 1 and user U0 x 1 has clicked on C. 4) Returning to the home page, when user U0 x 1 accesses the presentation page the fourth time, since the configuration of corner mark C is "no longer displayed" after clicking, user U0 x 1 is presented with corner mark A, but on the third day of clicking, the user is presented with corner marks A and D again, i.e., the corner marks prioritized one and six are the corner marks that are presented preferentially (i.e., additional tabs).
By the page display method, more effective active page display can be realized, the page display method is further optimized, and the maximum click rate of corner mark promotion at the same time is ensured.
In this example, the client generates a dynamic page based on the generated presentation content file rendering, and the dynamic page includes a page frame code and a page element code, where the page frame code is a code for generating a graphic layout, and the page element code is a code for generating an icon, a corner mark, a text, a picture, text content, colors of the text and the picture, and the like.
It should be noted that, in this example, the generated presentation content file further includes a dynamic function, and the dynamic function is mainly used for alternate presentation of the multi-corner mark. The foregoing is illustrative only and is not to be construed as limiting the present invention.
In addition, the generated dynamic pages are different for different clients. In other words, the page showing information seen by each user is different, i.e., the corner mark showing seen by each user is different, thus realizing more effective activity page showing and reducing marketing cost.
It should be noted that the above description is only for illustrative purposes, and the present invention is not limited thereto.
The above-described procedure of the page presentation method is only for explanation of the present invention, and the order and number of the steps are not particularly limited. In addition, the steps in the method can be further split into two steps, or some steps can be combined into one step, and the adjustment is performed according to an actual example.
Compared with the prior art, the page display method provided by the invention has the advantages that the display function is replaced by optimizing the icons and the corner marks in the display arrangement, so that the page display method is further optimized, and the click rate of corner mark promotion is maximized; more effective activity page display is realized, and the marketing cost is reduced.
Those skilled in the art will appreciate that all or part of the steps to implement the above-described embodiments are implemented as programs (computer programs) executed by a computer data processing apparatus. When the computer program is executed, the method provided by the invention can be realized. Furthermore, the computer program may be stored in a computer readable storage medium, which may be a readable storage medium such as a magnetic disk, an optical disk, a ROM, a RAM, or a storage array composed of a plurality of storage media, such as a magnetic disk or a magnetic tape storage array. The storage medium is not limited to centralized storage, but may be distributed storage, such as cloud storage based on cloud computing.
Embodiments of the page presentation apparatus of the present invention are described below, which may be used to perform method embodiments of the present invention. The details described in the device embodiments of the invention should be regarded as complementary to the above-described method embodiments; reference is made to the above-described method embodiments for details not disclosed in the apparatus embodiments of the invention.
Example 2
Referring to fig. 4 and 5, the present invention also provides a page displaying apparatus 400, wherein the page displaying apparatus 400 includes: the system comprises a receiving module, a sending module and a receiving module, wherein the receiving module is used for receiving a user request of a client, and the user request comprises user identification information and request information; the generating module is used for generating a corresponding display content file by using a file configuration rule based on the request information, wherein the display content file comprises elements and a frame, the elements comprise icons and additional labels, and the additional labels are generated based on historical feedback operation behavior data of a user; and the processing module is used for sending the generated display content file to the client side for page display.
As shown in fig. 5, the page displaying apparatus 400 further includes a monitoring module 501, where the monitoring module 501 is configured to monitor feedback operation behavior feature data of each service activity display page in a predetermined period and record the feature data, where the feedback behavior feature data includes an exposure click rate or a click frequency within a predetermined time; generating an additional tag corresponding to the user identification information of the user based on the recorded feedback operation behavior feature data and using a file configuration rule.
Preferably, the additional label is used for representing preferential information related to the financial product, and the additional label is used as a corner mark of a specific icon for displaying.
Preferably, the file configuration rule includes setting configuration parameters and user parameters on an editable interface, where the configuration parameters include icon names, the number of icons, display modes of the icons, and display frequencies of the icons, where the icons include common icons and specific icons determined according to display priorities; the user parameters include a user group associated with the user identification information and user feedback operational behavior data including whether a particular icon has been clicked within a predetermined time period and an exposure click rate or a number of clicks on the same particular icon.
Preferably, the presentation content file includes the following contents: and displaying a predetermined number of specific icons in the same display page in the same time period, wherein the specific icons are at least one icon screened out according to the ranking priority and comprise additional tags used as corner marks.
Preferably, the frequency configuration of the specific icon includes displaying all the time, displaying no more after clicking for a predetermined number of times, displaying no more, and reappearing after a predetermined time.
Preferably, the number of the specific icons is two, and the arrangement priority of the specific icons is first order and sixth order.
In embodiment 2, the same portions as those in embodiment 1 are not described.
Compared with the prior art, the page display device has the advantages that the display function is replaced by the icons and the corner marks in the display arrangement through optimization, so that the page display function is further optimized, and the click rate of corner mark promotion is maximized; more effective activity page display is realized, and the marketing cost is reduced.
Those skilled in the art will appreciate that the modules in the above-described embodiments of the apparatus may be distributed as described in the apparatus, and may be correspondingly modified and distributed in one or more apparatuses other than the above-described embodiments. The modules of the above embodiments may be combined into one module, or further split into multiple sub-modules.
Example 3
In the following, embodiments of the electronic device of the present invention are described, which may be regarded as specific physical implementations for the above-described embodiments of the method and apparatus of the present invention. Details described in the embodiments of the electronic device of the invention should be considered supplementary to the embodiments of the method or apparatus described above; for details which are not disclosed in embodiments of the electronic device of the invention, reference may be made to the above-described embodiments of the method or the apparatus.
Fig. 6 is a block diagram of an exemplary embodiment of an electronic device according to the present invention. An electronic apparatus 200 according to this embodiment of the present invention is described below with reference to fig. 6. The electronic device 200 shown in fig. 6 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present invention.
As shown in fig. 6, the electronic device 200 is embodied in the form of a general purpose computing device. The components of the electronic device 200 may include, but are not limited to: at least one processing unit 210, at least one memory unit 220, a bus 230 connecting different system components (including the memory unit 220 and the processing unit 210), a display unit 240, and the like.
Wherein the storage unit stores program code executable by the processing unit 210 to cause the processing unit 210 to perform steps according to various exemplary embodiments of the present invention described in the above-mentioned electronic device processing method section of the present specification. For example, the processing unit 210 may perform the steps as shown in fig. 1.
The memory unit 220 may include readable media in the form of volatile memory units, such as a random access memory unit (RAM)2201 and/or a cache memory unit 2202, and may further include a read only memory unit (ROM) 2203.
The storage unit 220 may also include a program/utility 2204 having a set (at least one) of program modules 2205, such program modules 2205 including, but not limited to: an operating system, one or more application programs, other program modules, and program data, each of which, or some combination thereof, may comprise an implementation of a network environment.
The electronic device 200 may also communicate with one or more external devices 300 (e.g., keyboard, pointing device, bluetooth device, etc.), with one or more devices that enable a user to interact with the electronic device 200, and/or with any devices (e.g., router, modem, etc.) that enable the electronic device 200 to communicate with one or more other computing devices. Such communication may occur via an input/output (I/O) interface 250. Also, the electronic device 200 may communicate with one or more networks (e.g., a Local Area Network (LAN), a Wide Area Network (WAN), and/or a public network such as the Internet) via the network adapter 260. The network adapter 260 may communicate with other modules of the electronic device 200 via the bus 230. It should be appreciated that although not shown in the figures, other hardware and/or software modules may be used in conjunction with the electronic device 200, including but not limited to: microcode, device drivers, redundant processing units, external disk drive arrays, RAID systems, tape drives, and data backup storage systems, among others.
Through the above description of the embodiments, those skilled in the art will readily understand that the exemplary embodiments of the present invention described herein may be implemented by software, or by software in combination with necessary hardware. Therefore, the technical solution according to the embodiment of the present invention can be embodied in the form of a software product, which can be stored in a computer-readable storage medium (which can be a CD-ROM, a usb disk, a removable hard disk, etc.) or on a network, and includes several instructions to make a computing device (which can be a personal computer, a server, or a network device, etc.) execute the above-mentioned method according to the present invention. The computer program, when executed by a data processing apparatus, enables the computer readable medium to carry out the above-described methods of the invention.
As shown in fig. 7, the computer program may be stored on one or more computer readable media. The computer readable medium may be a readable signal medium or a readable storage medium. A readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples (a non-exhaustive list) of the readable storage medium include: an electrical connection having one or more wires, a portable disk, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.
The computer readable storage medium may include a propagated data signal with readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A readable storage medium may also be any readable medium that is not a readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution apparatus, device, or apparatus. Program code embodied on a readable storage medium may be transmitted using any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, RF, etc., or any suitable combination of the foregoing.
Program code for carrying out operations for aspects of the present invention may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, C + + or the like and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computing device, partly on the user's device, as a stand-alone software package, partly on the user's computing device and partly on a remote computing device, or entirely on the remote computing device or server. In the case of a remote computing device, the remote computing device may be connected to the user computing device through any kind of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or may be connected to an external computing device (e.g., through the internet using an internet service provider).
In summary, the invention may be implemented in hardware, or in software modules running on one or more processors, or in a combination thereof. Those skilled in the art will appreciate that some or all of the functionality of some or all of the components in embodiments in accordance with the invention may be implemented in practice using a general purpose data processing device such as a microprocessor or a Digital Signal Processor (DSP). The present invention may also be embodied as apparatus or device programs (e.g., computer programs and computer program products) for performing a portion or all of the methods described herein. Such programs implementing the present invention may be stored on computer-readable media or may be in the form of one or more signals. Such a signal may be downloaded from an internet website or provided on a carrier signal or in any other form.
While the foregoing detailed description of the embodiments has described the objects, solutions, and advantages of the present invention in further detail, it is to be understood that the present invention is not inherently related to any particular computer, virtual machine, or electronic device, and that various general-purpose apparatuses may implement the present invention. The invention is not to be considered as limited to the specific embodiments thereof, but is to be understood as being modified in all respects, all changes and equivalents that come within the spirit and scope of the invention.
Claims (10)
1. A page display method is characterized by comprising the following steps:
receiving a user request of a client, wherein the user request comprises user identification information and request information;
generating a corresponding display content file by using a file configuration rule based on the request information, wherein the display content file comprises elements and a frame, the elements comprise icons and additional labels, and the additional labels are generated based on historical feedback operation behavior data of a user;
and sending the generated display content file to the client for page display.
2. The page display method according to claim 1, wherein the page display method comprises:
monitoring feedback operation behavior characteristic data of each business activity display page of a user in a preset period, and recording the characteristic data, wherein the feedback behavior characteristic data comprises an exposure click rate or click times in preset time;
generating an additional tag corresponding to the user identification information of the user based on the recorded feedback operation behavior feature data and using a file configuration rule.
3. The page display method according to any one of claims 1 to 2, wherein the additional tag is used to represent offer information related to financial products, and the additional tag is used as a corner mark of a specific icon for display.
4. The page display method according to any one of claims 1 to 3, wherein the generating a corresponding display content file using a file configuration rule based on the request information comprises:
the file configuration rule comprises setting various configuration parameters and user parameters on an editable interface, wherein the configuration parameters comprise icon names, the number of icons, icon display modes and icon display frequency, and the icons comprise common icons and specific icons determined according to display priorities;
the user parameters include a user group associated with the user identification information and user feedback operational behavior data including whether a particular icon has been clicked within a predetermined time period and an exposure click rate or a number of clicks on the same particular icon.
5. The page presentation method according to any one of claims 1 to 4, wherein said presentation content file comprises the following: and displaying a predetermined number of specific icons in the same display page in the same time period, wherein the specific icons are at least one icon screened out according to the ranking priority and comprise additional tags used as corner marks.
6. The page display method according to any one of claims 1 to 5, wherein the frequency configuration of the specific icon includes display at all times, no longer display after clicking a predetermined number of times, disappearing display, and reappearing after a predetermined time.
7. The page display method according to any one of claims 1 to 6, wherein the number of the specific icons is two, and the arrangement priority of the specific icons is one level and six levels.
8. A page displaying apparatus, comprising:
the system comprises a receiving module, a sending module and a receiving module, wherein the receiving module is used for receiving a user request of a client, and the user request comprises user identification information and request information;
the generating module is used for generating a corresponding display content file by using a file configuration rule based on the request information, wherein the display content file comprises elements and a frame, the elements comprise icons and additional labels, and the additional labels are generated based on historical feedback operation behavior data of a user;
and the processing module is used for sending the generated display content file to the client side for page display.
9. An electronic device, wherein the electronic device comprises:
a processor; and the number of the first and second groups,
memory storing computer-executable instructions that, when executed, cause the processor to perform the page presentation method of any one of claims 1 to 7.
10. A computer readable storage medium, wherein the computer readable storage medium stores one or more programs which, when executed by a processor, implement the page presentation method of any one of claims 1 to 7.
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