CN111459363A

CN111459363A - Information display method, device, equipment and storage medium

Info

Publication number: CN111459363A
Application number: CN202010247142.3A
Authority: CN
Inventors: 张勍; 冯冀川
Original assignee: Tencent Technology Shenzhen Co Ltd
Current assignee: Tencent Technology Shenzhen Co Ltd
Priority date: 2020-03-31
Filing date: 2020-03-31
Publication date: 2020-07-28
Anticipated expiration: 2040-03-31
Also published as: CN116820289A; CN111459363B

Abstract

The application discloses an information display method, an information display device, information display equipment and a storage medium, and belongs to the technical field of computers. The method comprises the following steps: in response to the fact that the sliding process meets the quick sliding starting condition, hiding other information except pictures and target characters in the first interactive information for any first interactive information appearing on the screen in the sliding process; adjusting the attribute of the picture in the first interactive information to be a first target attribute, and displaying the picture with the first target attribute; and adjusting the attribute of the target character in the first interactive information to be a second target attribute, and displaying the target character with the second target attribute on the picture with the first target attribute. Based on the process, after the quick sliding starts, the picture and the target character in the interactive information are displayed according to different attributes, the visual effect of information display is good, the touch rate of the interactive information in the sliding process is favorably improved, and the browsing experience of the interactive object in the sliding process is improved.

Description

Information display method, device, equipment and storage medium

Technical Field

The embodiment of the application relates to the technical field of computers, in particular to an information display method, an information display device, information display equipment and a storage medium.

Background

With the development of terminal intelligence, intelligent terminals such as mobile phones are becoming more and more popular, and interactive objects can browse various interactive information displayed by the terminals, such as short video information, news information and the like, by using application programs installed in the terminals. The terminal can display the interactive information in a sliding process (including a dragging sliding process before the sliding instruction is ended and an inertia sliding process after the sliding instruction is ended) based on the sliding instruction of the interactive object, so that the interactive object can browse more interactive information.

At present, the process of displaying interactive information in the sliding process of a terminal is as follows: when the terminal detects that the sliding instruction starts, the display mode of the interactive information is converted into a certain target display mode, and then the interactive information displayed on the screen is displayed in the target display mode until the sliding stops. That is to say, in the whole sliding process, the terminal displays the interactive information on the screen in the same display mode, the information display mode is single, the visual effect of information display is poor, and the browsing experience of the interactive object is poor.

Disclosure of Invention

The embodiment of the application provides an information display method, an information display device, information display equipment and a storage medium, which can be used for improving the visual effect of information display. The technical scheme is as follows:

in one aspect, an embodiment of the present application provides an information display method, where the method includes:

in response to the fact that the sliding process meets the quick sliding starting condition, hiding other information except pictures and target characters in any first interactive information appearing on a screen in the sliding process;

adjusting the attribute of the picture in the first interactive information to be a first target attribute, and displaying the picture with the first target attribute;

and adjusting the attribute of the target character in the first interactive information to be a second target attribute, and displaying the target character with the second target attribute on the picture with the first target attribute.

In another aspect, an information presentation apparatus is provided, the apparatus comprising:

the hiding module is used for responding to the fact that the sliding process meets the quick sliding starting condition, and hiding other information except pictures and target characters in any first interactive information appearing on a screen in the sliding process;

the first display module is used for adjusting the attribute of the picture in the first interactive information into a first target attribute and displaying the picture with the first target attribute;

and the second display module is used for adjusting the attribute of the target character in the first interactive information into a second target attribute and displaying the target character with the second target attribute on the picture with the first target attribute.

In one possible implementation, the apparatus further includes:

the acquisition module is used for acquiring target motion information of a target element at the end of a sliding instruction, wherein the target motion information comprises a target speed and a target acceleration; in response to the target motion information satisfying a fast-slide start condition, the sliding process satisfies the fast-slide start condition.

In a possible implementation manner, the attribute of the picture includes transparency, and the first presentation module is further configured to increase the transparency of the picture in the first interaction information to a target transparency, and present the picture with the target transparency.

In a possible implementation manner, the attribute of the picture further includes a size, and the first presentation module is further configured to increase the size of the picture in the first interactive information to a target size, where the target size is a size matching a region where the first interactive information is located; and increasing the transparency of the picture with the target size in the first interactive information to a target transparency.

In a possible implementation manner, the attributes of the target text include a font size and a font color, and the second display module is further configured to increase the font size of the target text in the first interactive information to the target font size, and adjust the color of the target text to the target color; and displaying a target character with the target word size and the target color on the picture with the first target attribute.

In one possible implementation, the apparatus further includes:

and the restoring module is used for responding to the sliding process and meeting the quick sliding ending condition, and restoring the display mode of the interactive information appearing on the screen to the default display mode.

In a possible implementation manner, the obtaining module is further configured to obtain, from the beginning of the sliding instruction, the position information of the target element every other first reference time interval until obtaining first position information of the target element at the end of the sliding instruction; acquiring a target speed of the target element at the end of a sliding instruction based on the first position information, second position information one bit before the first position information and the first reference time interval; and acquiring the target acceleration of the target element at the end of the sliding instruction based on the first position information, the second position information, third position information positioned at two front bits of the first position information and the first reference time interval.

In one possible implementation, the target motion information satisfies a fast-sliding start condition, including: the target speed is not less than a speed threshold; or, the target acceleration is not less than an acceleration threshold; or the target speed is not less than the speed threshold, and the target acceleration is not less than the acceleration threshold.

In one possible implementation, the sliding process satisfies a fast sliding end condition, including: the actual position information of the target element in the sliding process is theoretical position information when the quick sliding is finished; alternatively, a screen touch instruction is detected during the sliding.

In one possible implementation, the apparatus further includes:

the determining module is used for determining each piece of theoretical position information which the target element passes through in the sliding process in sequence based on the target speed and the target acceleration of the target element at the end of the sliding instruction, and the time interval between any two adjacent pieces of theoretical position information is a second reference time interval; and matching each piece of theoretical position information with a target reference condition in sequence, responding to any piece of theoretical position information meeting the target reference condition, and taking the any piece of theoretical position information as the theoretical position information when the quick sliding is finished.

In one possible implementation manner, the any theoretical position information satisfies a target reference condition, including: a first distance corresponding to any one piece of theoretical position information is not greater than a first numerical value, the first distance is a distance between any one piece of theoretical position information and first piece of theoretical position information, and the first piece of theoretical position information is the theoretical position information located one bit before any one piece of theoretical position information; or a difference between a second distance corresponding to any one piece of theoretical position information and the first distance is not greater than a second numerical value, the second distance is a distance between second theoretical position information and the first theoretical position information, and the second theoretical position information is theoretical position information located at the first two bits of any one piece of theoretical position information; or the first distance is not greater than the first value, and the difference between the second distance and the first distance is not greater than the second value.

In one possible implementation, the apparatus further includes:

and the third display module is used for responding to a trigger instruction aiming at any second interactive information appearing on the screen and displaying the associated information of the second interactive information.

In another aspect, a computer device is provided, where the computer device includes a processor and a memory, where the memory stores at least one program code, and the at least one program code is loaded and executed by the processor to implement any one of the above-mentioned information presentation methods.

In another aspect, a computer-readable storage medium is provided, where at least one program code is stored, and the at least one program code is loaded and executed by a processor to implement any of the above-mentioned information presentation methods.

The technical scheme provided by the embodiment of the application at least has the following beneficial effects:

when the sliding process meets the quick sliding starting condition, hiding other information in any first interactive information appearing on the screen, respectively adjusting the attributes of the picture and the target characters into a first target attribute and a second target attribute, and then displaying the target characters with the second target attribute on the picture with the first target attribute. In the information display process, the starting behavior of the quick sliding is identified in the sliding process, the display mode of the interactive information is changed after the quick sliding is started, the pictures and the target characters in the interactive information are displayed according to different attributes, the visual effect of the information display is good, the touch rate of the interactive information in the sliding process is favorably improved, and the browsing experience of the interactive object in the sliding process is improved.

Drawings

In order to more clearly illustrate the technical solutions in the embodiments of the present application, the drawings needed to be used in the description of the embodiments are briefly introduced below, and it is obvious that the drawings in the following description are only some embodiments of the present application, and it is obvious for those skilled in the art to obtain other drawings based on these drawings without creative efforts.

Fig. 1 is a schematic diagram of an implementation environment of an information presentation method according to an embodiment of the present application;

fig. 2 is a flowchart of an information displaying method provided in an embodiment of the present application;

FIG. 3 is a schematic diagram of an information presentation interface provided by an embodiment of the present application;

FIG. 4 is a schematic diagram of an information presentation interface provided by an embodiment of the present application;

fig. 5 is a flowchart of an information displaying method provided in an embodiment of the present application;

fig. 6 is a schematic diagram of an information presentation process provided by an embodiment of the present application;

FIG. 7 is a schematic view of an information display device according to an embodiment of the present disclosure;

FIG. 8 is a schematic view of an information display device according to an embodiment of the present disclosure;

fig. 9 is a schematic structural diagram of a terminal according to an embodiment of the present application;

fig. 10 is a schematic structural diagram of a computer device according to an embodiment of the present application.

Detailed Description

To make the objects, technical solutions and advantages of the present application more clear, embodiments of the present application will be described in further detail below with reference to the accompanying drawings.

It should be noted that the terms "first," "second," and the like in the description and claims of this application and in the drawings described above are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used is interchangeable under appropriate circumstances such that the embodiments of the application described herein are capable of operation in sequences other than those illustrated or described herein. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present application. Rather, they are merely examples of apparatus and methods consistent with certain aspects of the present application, as detailed in the appended claims.

In view of the above, an information display method is provided in an embodiment of the present application, so as to display interactive information in a sliding process. Please refer to fig. 1, which illustrates a schematic diagram of an implementation environment of an information presentation method according to an embodiment of the present application. The implementation environment may include: a terminal 11 and a server 12.

The terminal 11 is installed with an application program or a web page capable of displaying interactive information, and when the application program or the web page needs to display the interactive information displayed on the screen in the sliding process, the method provided by the embodiment of the present application can be applied to display. The server 12 may store the interactive information to be displayed, and the terminal 11 may obtain the interactive information to be displayed from the server 12. Of course, the terminal 11 may also store the acquired interaction information.

In one possible implementation, the terminal 11 may be a smart device such as a mobile phone, a tablet, a personal computer, or the like. The server 12 may be a server, a server cluster composed of a plurality of servers, or a cloud computing service center. The terminal 11 establishes a communication connection with the server 12 through a wired or wireless network.

It should be understood by those skilled in the art that the above-mentioned terminal 11 and server 12 are only examples, and other existing or future terminals or servers may be suitable for the present application and are included within the scope of the present application and are herein incorporated by reference.

Based on the implementation environment shown in fig. 1, an embodiment of the present application provides an information displaying method, which is applied to the terminal 11 as an example. As shown in fig. 2, the method provided by the embodiment of the present application may include the following steps:

in step 201, in response to the sliding process meeting the fast sliding starting condition, hiding the other information except the picture and the target text in the first interactive information for any first interactive information appearing on the screen in the sliding process.

When the sliding process meets the quick sliding starting condition, the quick sliding stage is started, and at the moment, in the sliding process based on the target speed and the target acceleration, the display mode of the interactive information appearing on the screen is changed, so that the touch rate of the interactive information in the quick sliding stage is improved.

The interactive information appearing on the screen is used to briefly summarize associated information of the interactive information. The embodiment of the present application does not limit the type of the associated information of the interactive information. Illustratively, the type of the associated information of the interaction information may be video, news, and the like. And in the sliding process, the interactive information is displayed on the screen of the terminal. In one possible implementation, the interactive information may form an information stream, and during the sliding process, new interactive information in the information stream is continuously displayed on the screen of the terminal. Illustratively, the information stream may refer to a feed stream. feed is a content aggregator formed by combining several message sources actively subscribed by an interactive object, and helps the interactive object to continuously acquire the latest feed content. A feed stream is a stream of information that is continuously updated and presented to the content of the interactive object. The feed stream may comprise a short video feed stream, a news feed stream, etc.

It should be noted that the interactive information appearing on the screen changes continuously during the sliding process, and the number of the interactive information appearing on the screen may be one or more. In the same application program or the same webpage, the composition structure and the default typesetting format of each piece of interactive information are the same, but because the sizes of the screen areas occupied by different pieces of interactive information may be different, the number of the interactive information simultaneously appearing on the screen may be different in the sliding process.

The composition structure and the default typesetting format of the interactive information appearing on the screen are not limited in the embodiment of the application. Illustratively, the composition structure of the interactive information may include a picture, a target text, and other information besides the picture and the target text. The picture may refer to any picture in the associated information of the interactive information; the target words can refer to the title of the associated information of the interactive information; other information includes, but is not limited to, play count information, user name information, interaction information, and the like. Under such a composition structure, the default typesetting format may be: the target characters are displayed below the area where the picture is located, the playing time information is displayed on the lower right corner of the area where the picture is located, and the user name information and the interaction information are displayed below the target characters. For example, the composition structure and default layout format of the interactive information may be as shown in 30 in (1) of fig. 3, the composition structure of the interactive information 30 includes a picture 301, a target text 302 for "doctor to teach you to relieve birth pain", and other information including the play number information 303 of "1800 plays", the user name information 304 of "user 3", and the interactive information 305 including the like icon and the like number "500". The default typesetting format is as follows: the target text 302 is displayed below the area where the picture 301 is located, the play count information 303 is displayed in the lower right corner of the area where the picture 301 is located, and the user name information 304 and the interaction information 305 are displayed below the target text 302.

In one possible implementation manner, the presentation manner that keeps the default typesetting format unchanged can be used as the default presentation manner. For example, when the interactive information appearing on the screen is presented in the default presentation manner, the information presentation interface of the terminal may be as shown in (1) of fig. 3. Fig. 3 (1) may be a static display interface before sliding, and in the information display interface shown in fig. 3 (1), in addition to 4 pieces of interactive information having the same composition structure and layout format as the interactive information 30, preview information 31 is displayed. It should be noted that, during the process of sliding from bottom to top, the forecast information 31 slides upwards, and when the forecast information 31 slides out of the screen, only the interactive information appears on the screen.

The other information except the picture and the target character in the first interactive information is information which does not need to be paid attention to by the interactive object in the fast sliding stage, and the interference of unnecessary information can be reduced by hiding the other information except the picture and the target character. The embodiment of the present application does not limit the manner of hiding the other information, and for example, the other information may be hidden by setting the other information to a transparent state.

It should be noted that before implementing step 201, it is necessary to determine whether the sliding process satisfies the fast sliding start condition, and the determination process may be implemented based on step 200.

Step 200: acquiring target motion information of a target element at the end of a sliding instruction, wherein the target motion information comprises a target speed and a target acceleration; in response to the target motion information satisfying the quick-slide start condition, the sliding process satisfies the quick-slide start condition.

The target element refers to any element of which the position changes continuously during the sliding process, and exemplarily, the target element may refer to a certain picture or a certain text appearing in the screen at the beginning of the sliding instruction. The sliding instruction is an instruction triggered by the sliding operation of the interactive object, the sliding operation of the interactive object is formed by touch operation which continues for a sliding distance, and when the touch operation of the interactive object is stopped, the sliding instruction is ended.

In one possible implementation manner, the process of the terminal acquiring the target motion information of the target element at the end of the sliding instruction includes the following steps 200A and 200B:

step 200A: and the terminal acquires a sliding instruction.

In one possible implementation manner, the process of the terminal acquiring the sliding instruction is as follows: the interactive object touches the screen, and the terminal detects a touch instruction; after the touch instruction is detected, the position of the target element in the touched area moves in the target direction, at this time, the interactive object is considered to generate a sliding operation, and the terminal acquires the sliding instruction. When the touch operation of the interactive object is started, a sliding instruction is started; and when the touch operation of the interactive object is stopped, finishing the sliding instruction. In the embodiment of the present application, the target direction is not limited, and may be set according to the configuration of the terminal. Illustratively, if the configuration of the terminal only supports longitudinal sliding, the target direction is a top-to-bottom or bottom-to-top direction; if the configuration condition of the terminal only supports the transverse interaction, the target direction is the left-to-right direction or the right-to-left direction; if the terminal is configured to support both longitudinal sliding and lateral sliding, the target direction may be a top-to-bottom or bottom-to-top direction, or a left-to-right or right-to-left direction. In one sliding process, the target direction is a fixed direction, and the movement of the target element in the sliding process is linear movement.

In an embodiment of the present application, the screen may be made of L CD (L iquidC real display), O L ED (Organic light emitting diode), etc. to configure the display panel to display pictures, text, icons, video, etc. the screen may include a touch sensitive surface, also referred to as a touch screen or touch pad, to collect touch operations of an interactive object on or near the touch sensitive surface (such as operations of the interactive object on or near the touch sensitive surface using a finger, a stylus, etc. any suitable object or attachment) and then drive corresponding connection means according to a preset program.

Due to the limited screen range of the terminal, more and more application programs or web pages can display the interactive information in the sliding process based on the sliding instruction of the interactive object, so that the interactive object can browse more interactive information. In general, the sliding process based on the sliding command includes a drag sliding process before the sliding command is finished and an inertia sliding process after the sliding command is finished, so as to reduce a visual obtrusive feeling that the sliding is stopped suddenly and improve the visual effect to a certain extent. The dragging sliding process is controlled according to the sliding operation of the interactive object, and the inertial sliding process is automatically controlled by an inertial sliding control component in the terminal on the basis of the speed and the acceleration when the dragging sliding process is finished.

It should be noted that, since the dragging and sliding process is controlled according to the sliding operation of the interactive object, the sliding speed and the sliding distance of the sliding operation of the interactive object are limited, and the sliding content in the screen is less, the terminal can display the interactive information appearing on the screen in a default display manner during the dragging and sliding process. The default presentation may refer to a presentation when the screen is still.

Before the sliding instruction is finished, the terminal may display the interactive information appearing on the screen in a default display mode until the sliding instruction is finished, and execute step 200B.

Step 200B: and in response to the sliding instruction ending, acquiring target motion information of the target element at the sliding instruction ending time.

And (5) finishing the sliding instruction, namely finishing the dragging sliding process, and starting the inertial sliding process. The target motion information of the target element at the end of the sliding instruction refers to the motion information of the target element at the end of the dragging sliding process, and also refers to the motion information of the target element at the beginning of the inertial sliding process. The purpose of the target motion information is to judge whether the inertial sliding process is started to meet the requirement of quick sliding.

After the sliding instruction is finished, the interactive information in the terminal is subjected to inertial sliding, the inertial sliding speed may be high, and when the sliding speed is high, the interactive object is difficult to accurately capture the target characters, so that the interactive object may miss the interested interactive information, the interactive object cannot quickly select the interested interactive information, and the consumption decision is influenced. Therefore, the embodiment of the application judges whether the display mode of the interactive information appearing in the screen is changed or not by judging whether the target motion information of the target element at the end of the sliding instruction meets the quick sliding starting condition or not so as to improve the browsing experience of the interactive object.

The target motion information refers to motion information of the target element at the end of the sliding instruction, and the target motion information includes a target speed and a target acceleration. The target speed is the initial speed of the inertial sliding process, and the target acceleration is the initial acceleration of the inertial sliding process. In one possible implementation, the process of obtaining the target motion information of the target element at the end of the sliding instruction includes the following steps a to C:

step A: and acquiring the position information of the target element at intervals of a first reference time interval from the beginning of the sliding instruction until first position information of the target element at the end of the sliding instruction is obtained.

The duration of the sliding instruction is integral multiple of the first reference time interval, so as to ensure that the first position information of the target element at the end of the sliding instruction can be acquired. The first reference time interval may be set empirically, or may be flexibly adjusted according to the configuration condition of the terminal, which is not limited in the embodiment of the present application. For example, the first reference time interval may be set to 1 second.

In one possible implementation, the position information carries a timestamp, any position information is used to indicate the position of the target element at the time of the timestamp carried by the position information, and the position information can be represented in the form of coordinates. When the position information is expressed in the form of coordinates, the origin of coordinates may be set empirically, which is not limited in the embodiment of the present application, for example, the center of the screen may be used as the origin of coordinates, or the upper left corner of the screen may be used as the origin of coordinates.

Through the step A, the position information of the target element which is changed continuously in the process from the start of the sliding instruction to the end of the sliding instruction can be obtained. The position information is sequentially arranged according to the time sequence, and the time interval between any two adjacent position information is a first reference time interval. The position information of the target element in the process from the start of the slide instruction to the end of the slide instruction can be represented by y (1), y (2), y (3) … … y (n-2), y (n-1), y (n) (n is an integer not less than 3), respectively. Wherein y (1) represents position information of the target element at the start of the slide instruction; y (n) represents first position information of the target element at the end of the slide instruction.

And B: and acquiring the target speed of the target element at the end of the sliding instruction based on the first position information, the second position information one bit before the first position information and the first reference time interval.

Let y (n) denote first position information, y (n-1) denote second position information one bit before the first position information, and t₁Representing the first reference time interval, the target velocity v of the target element at the end of the slide command can be calculated according to equation 1:

wherein y (n) -y (n-1) may represent a moving distance of the target element from the second position information to the first position information. In one possible implementation, the sliding direction may be specified as a positive direction, and the calculated target speed is a positive value since the target element is moving along the sliding direction.

And C: and acquiring the target acceleration of the target element at the end of the sliding instruction based on the first position information, the second position information, third position information positioned at two front bits of the first position information and the first reference time interval.

Let y (n) denote first position information, y (n-1) denote second position information, y (n-2) denote third position information, t₁Representing the first reference time interval, the target acceleration a of the target element at the end of the slide command can be calculated according to equation 2:

where y (n) -y (n-1) may represent a moving distance of the target element from the second position information to the first position information, and y (n-1) -y (n-2) may represent a moving distance of the target element from the third position information to the second position information. In one possible implementation, the sliding direction may be defined as a positive direction, and the target acceleration a calculated according to equation 2 may be a positive or negative number. When the target acceleration a is a positive number, the movement of the target element at the end of the sliding instruction is described as accelerated movement; when the target acceleration a is a negative number, the movement of the target element at the end of the slide instruction is described as deceleration movement.

After the target motion information is acquired, it is determined whether the target motion information satisfies a quick-slide start condition, and in response to that the target motion information satisfies the quick-slide start condition, step 201 is executed assuming that the sliding process satisfies the quick-slide start condition. In one possible implementation manner, in response to that the target motion information does not satisfy the quick-sliding starting condition, the sliding process is considered not to satisfy the quick-sliding starting condition, and the interactive information appearing on the screen is displayed in a default display manner.

In one possible implementation, the target motion information satisfying the fast-slide start condition includes, but is not limited to, the following three cases:

the first condition is as follows: the target speed is not less than the speed threshold.

The speed threshold may be set empirically, or may be flexibly adjusted according to the configuration condition of the terminal, which is not limited in the embodiment of the present application. When the target speed is not less than the speed threshold, the movement speed of the target element at the end of the sliding instruction is larger, and at this time, the target movement information is considered to meet the quick sliding starting condition.

Case two: the target acceleration is not less than the acceleration threshold.

The acceleration threshold may be set empirically, or may be flexibly adjusted according to the configuration condition of the terminal, which is not limited in the embodiment of the present application. When the predetermined sliding direction is a positive direction, the acceleration threshold is a positive number. When the target acceleration is not less than the acceleration threshold, it is indicated that the motion of the target element at the end of the sliding instruction is accelerated motion, the acceleration of the accelerated motion is large, the sliding speed in a section of process is large when sliding is performed based on the target acceleration, and at this time, the target motion information is considered to meet the rapid sliding starting condition.

Case three: the target speed is not less than the speed threshold, and the target acceleration is not less than the acceleration threshold.

When the target speed is not less than the speed threshold and the target acceleration is not less than the acceleration threshold, it is indicated that when the sliding instruction is finished, the speed and the acceleration of the target element are both large, and the sliding speed in a section of process is large when sliding is performed based on the target speed and the target acceleration, and at this time, the target motion information is considered to meet the rapid sliding starting condition. Compared with the first situation and the second situation, the result of judging whether the target motion information meets the quick sliding starting condition or not according to the third situation is more reliable.

When it is determined that the target motion information satisfies the quick-slide start condition, the slide process may be considered to satisfy the quick-slide start condition, and then step 201 may be performed during the slide process, and after step 201 is performed, step 202 and step 203 may be continuously performed. In one possible implementation, when the slip process satisfies the quick slip start condition, the slip process is a process of performing the slip based on the target speed and the target acceleration.

The process of performing a slip based on the target speed and the target acceleration may be controlled by an inertial slip control component in the terminal. And the inertial slip control component in the terminal controls the inertial slip process by taking the target speed as a starting speed and taking the target acceleration as a starting acceleration. The inertial slip control component may determine when and where the target element is to slip during the sliding based on the target velocity and the target acceleration. The parameters of the inertial sliding control unit may be different in different terminals, and this is not limited in the embodiments of the present application.

In step 202, the attribute of the picture in the first interactive information is adjusted to be a first target attribute, and the picture with the first target attribute is displayed.

The effective information carried by the picture is less, the first target attribute is used for reducing the visual attention priority of the picture, that is, after the picture with the first target attribute is displayed, the attention of the interactive object to the picture in the browsing process is lower.

In one possible implementation manner, the attribute of the picture includes transparency, in which case, the attribute of the picture in the first interactive information is adjusted to be a first target attribute, and the process of presenting the picture with the first target attribute includes: and increasing the transparency of the picture in the first interactive information to the target transparency, and displaying the picture with the target transparency.

The greater the transparency, the more transparent the picture, and the lower the visual attention priority of the picture. In one possible implementation, the ways to increase the transparency of the picture to the target transparency include, but are not limited to, the following two:

mode 1: and directly adjusting the transparency of the picture to the target transparency.

Mode 2: and superposing a non-transparent layer on the picture, and adjusting the transparency of the non-transparent layer to the specified transparency so as to increase the transparency of the picture to the target transparency.

The specified transparency is determined according to the target transparency. Illustratively, the transparency is assumed to range from 0 to 100, where 0 represents completely opaque and 100 represents completely transparent. Assuming that the target transparency is p (0< p <100), the transparency q is specified as 100-p.

It should be noted that the target transparency may be set empirically, or may be flexibly adjusted according to an application scenario, which is not limited in the embodiment of the present application.

In a possible implementation manner, the attribute of the picture further includes a size, and the process of increasing the transparency of the picture in the first interaction information to the target transparency includes, but is not limited to, the following two cases:

case 1: and keeping the size of the picture unchanged, and increasing the transparency of the picture in the first interactive information to the target transparency.

In this case 1, the size of the picture in the first interactive information remains unchanged, and the visual attention priority of the picture is lowered by increasing the transparency on the basis of the original size of the picture.

Case 2: and increasing the size of the picture in the first interactive information to a target size, and increasing the transparency of the picture with the target size in the first interactive information to a target transparency.

And the target size is the size matched with the area where the first interactive information is located.

In this case 2, the size of the picture in the first interactive information is first increased to a target size matching the area where the first interactive information is located, and then the visual attention priority of the picture is reduced by increasing the transparency. After the size of the picture in the first interactive information is increased to the target size matched with the area where the first interactive information is located, the picture in the first interactive information can occupy the whole area where the first interactive information is located, and in this way, the relative position relation among the interactive information can be kept unchanged in the sliding process.

Corresponding to the above two cases, the case of displaying the picture with the first target attribute also includes the following two cases:

case one, show a picture with target transparency that remains unchanged in size.

Case two, show the picture with target size and target transparency.

In one possible implementation, the attributes of the picture may also include color. In addition to increasing the transparency of the picture to the target transparency, the color of the picture may be adjusted to a specified color to further reduce the visual attention priority of the picture. The color of the picture in the embodiment of the present application refers to the entire color of the picture, and the embodiment of the present application does not limit the designated color as long as the priority of visual attention of the picture can be lowered to some extent, for example, the designated color may be gray.

It should be noted that the above description is only an exemplary description of adjusting the attribute of the picture in the first interactive information to the first target attribute, and may also adjust the attribute of other aspects of the picture, and this embodiment of the present application is not limited thereto, as long as the effect of reducing the visual attention priority of the picture can be achieved.

In step 203, the attribute of the target text in the first interactive information is adjusted to be a second target attribute, and the target text with the second target attribute is displayed on the picture with the first target attribute.

The effective information carried by the target characters is less, and the second target attribute is used for improving the visual attention priority of the target characters. That is, after the target text with the second target attribute is displayed, the attention of the interactive object to the target text is high in the browsing process. It should be noted that, in the default display mode, the visual attention priorities of the picture and the target text are substantially the same, and after the visual attention priority of the picture is reduced and the visual attention priority of the target text is improved, the visual attention priority of the target text is higher than the visual attention priority of the picture, which is beneficial to further improving the attention of the interactive object to the target text in the browsing process, so that the interactive object focuses on the target text in the fast sliding stage, and the interested interactive information is determined according to the target text.

In a possible implementation manner, the attribute of the target text includes a font size and a font color, the attribute of the target text in the first interactive information is adjusted to be a second target attribute, and the manner of displaying the target text with the second target attribute on the picture with the first target attribute may be: increasing the font size of the target character in the first interactive information to a target font size, and adjusting the color of the target character to a target color; and displaying the target characters with the target word size and the target color on the picture with the first target attribute.

Increasing the font size of the target character in the first interactive information to the target font size can improve the reach rate of the target character. The target color may be set according to the color of the picture having the first target attribute, so that the target text having the target color may be highlighted on the picture having the first target attribute. For example, when the color of a picture having the first target attribute is gray, the target color may be set to white.

In a possible implementation manner, the attribute of the target text may further include a font format, and adjusting the attribute of the target text in the first interaction information to the second target attribute may further include: and adjusting the font format of the target characters in the first interactive information into the target font format. Illustratively, the target font format may be referred to as a bolded format.

In one possible implementation manner, before displaying the target text with the second target attribute on the picture with the first target attribute, the target display position may be determined. And then displaying the target characters with the second target attribute at the target display position on the picture with the first target attribute. The target display position may be set according to experience, or may be flexibly adjusted according to a configuration condition of the terminal, which is not limited in the embodiment of the present application, and exemplarily, the target display position may be set to be a position of a lower half area on the picture having the first target attribute.

It should be noted that, when the situation of displaying the picture with the first target attribute is displaying the picture with the target transparency and the unchanged size, the size of the picture is not changed, and after the target text with the second target attribute is displayed on the picture with the first target attribute, the area occupied by the first interactive information is reduced to the area occupied by the picture. When the condition of displaying the picture with the first target attribute is displaying the picture with the target size and the target transparency, the picture with the first target attribute occupies the whole area where the first interactive information is originally located, and after the target characters with the second target attribute are displayed on the picture with the first target attribute, the area occupied by the first interactive information is not changed.

For example, when the case of displaying the picture with the first target attribute is displaying the picture with the target transparency and the unchanged size, the information display interface of the terminal may hide the play time information, the user name information, the interactive information, and other information except the picture and the target text in the interactive information, keep the size of the picture in the interactive information unchanged, increase the transparency of the picture to the target transparency, adjust the color of the picture to gray, and then display the white target text with the increased font size in a lower half area of the gray picture with the target transparency and the unchanged size, as shown in (2) in fig. 3. The interactive information 40 in (2) in fig. 3 is the same interactive information as the interactive information 30 in (1) in fig. 3, and in the presentation manner shown in (2) in fig. 3, the area occupied by the interactive information 40 is smaller than the area occupied by the interactive information 30 in (1) in fig. 3.

When the condition of displaying the picture with the first target attribute is displaying the picture with the target size and the target transparency, the information display interface of the terminal may be as shown in fig. 4, in the information display interface shown in fig. 4, hiding other information except the picture and the target characters, such as the play time information, the user name information, the interactive information, and the like in the interactive information, increasing the size of the picture in the interactive information to the target size occupying the entire area where the interactive information is originally located, then increasing the transparency of the picture with the target size to the target transparency, adjusting the color of the picture to gray, and displaying the white target characters with increased font sizes in the lower half part area on the gray picture with the target transparency and the target size. The interactive information 50 in fig. 4 is the same interactive information as the interactive information 30 in (1) in fig. 3, and in the display mode shown in fig. 4, the area occupied by the interactive information 50 is the same as the area occupied by the interactive information 30 in (1) in fig. 3.

In both of the presentation modes shown in fig. 3 (2) and fig. 4, since the areas occupied by the same interactive information are different, the number of interactive information simultaneously appearing on the screen may be different. In the information presentation interface shown in (2) in fig. 3, the number of complete interactive information simultaneously appearing on the screen is 6; in the information presentation interface shown in fig. 4, the number of complete interactive information simultaneously appearing on the screen is 4.

After the above steps 201 to 203, the target characters may be highlighted, so that the interactive object can still focus on the target characters in the interactive information in the fast sliding stage, which is beneficial to further improving the reach rate of the interactive information.

It should be noted that, when the quick-slide starting condition is satisfied, each interactive information appearing on the screen is displayed in the same display mode.

In general, in the course of performing the slip based on the target speed and the target acceleration, the motion of the target element is the deceleration motion. In one possible implementation manner, during the sliding process based on the target speed and the target acceleration, the terminal may monitor whether the sliding process meets the fast sliding end condition. When the quick sliding end condition is not met, the quick sliding stage is still described, and at this time, the interactive information displayed on the screen is continuously displayed according to the display modes from step 201 to step 203 until the quick sliding end condition is met.

In a possible implementation manner, the flowchart of the information presentation method may be as shown in fig. 5, and after step 203 is executed, step 204 is further included. In step 204, in response to the sliding process satisfying the fast sliding end condition, the display mode of the interactive information appearing on the screen is restored to the default display mode. In one possible implementation manner, the process of restoring the presentation manner of the interactive information appearing on the screen to the default presentation manner may be: restoring the other information in the interactive information appearing on the screen, restoring the first target attribute of the picture in the interactive information appearing on the screen to the original attribute, restoring the second target attribute of the target character in the interactive information appearing on the screen to the original attribute, and displaying the restored other information, picture and target character in a default typesetting format.

And when the sliding process meets the quick sliding ending condition, ending the quick sliding stage in the sliding process, and at the moment, returning the display mode of the interactive information appearing on the screen to the default display mode before the sliding instruction is ended, wherein the sliding speed is low. When the sliding speed is slow, the interactive object can capture interesting information in the sliding process more easily, so that the interactive information can be displayed in a default display mode.

In one possible implementation, the sliding process satisfies the fast sliding end condition, including but not limited to the following two cases:

the first condition is as follows: a screen touch instruction is detected during the sliding.

In this case, the interactive object actively causes the fast-swipe phase to end. In the sliding process, if the interactive object does not want to slide any more, the interactive object can touch the screen, and the terminal detects a screen touch instruction. When the terminal detects a screen trigger instruction in the sliding process, the terminal does not need to slide continuously, and at the moment, the interaction process is considered to meet the quick sliding end condition. In this case, the terminal may stop the sliding process immediately or slowly, which is not limited in the embodiment of the present application.

Case two: the actual position information of the target element in the sliding process is theoretical position information at the end of quick sliding.

The theoretical position information at the end of the quick swipe is used to indicate the position where the target element should be at the end of the quick swipe phase without the interactive object actively causing the quick swipe phase to end.

Before determining whether the sliding process meets the quick sliding ending condition based on the second condition, theoretical position information at the time of the quick sliding ending needs to be determined. In one possible implementation, the theoretical position information at the end of the quick sliding is determined by: and determining theoretical position information at the end of the quick sliding based on the target speed and the target acceleration of the target element at the end of the sliding instruction.

In one possible implementation, the process of determining theoretical position information at the end of a fast slip based on a target speed and a target acceleration includes the following two steps:

step 1: and determining each piece of theoretical position information which is passed by the target element in sequence in the sliding process based on the target speed and the target acceleration of the target element at the end of the sliding instruction, wherein the time interval between any two adjacent pieces of theoretical position information is a second reference time interval.

The inertial sliding control component in the terminal can automatically determine each theoretical position information of the target element passing through in the sliding process based on the target speed and the target acceleration, so as to control the inertial sliding process according to each theoretical position information. The time interval between any two adjacent theoretical position information is a second reference time interval, and the second reference time interval can be set according to the parameter of the inertial sliding control component in the terminal. The second reference time interval may be the same as or different from the first reference time interval, and is not limited in this embodiment of the application.

The theoretical position information of the target element passing through in sequence during the sliding process can be respectively represented by s (1), s (2), s (3) … … s (m-2), s (m-1), s (m) (m is an integer not less than 3). Where s (m) represents theoretical position information of the target element when the slide play is completely stopped.

Step 2: and matching each piece of theoretical position information with a target reference condition in sequence, responding to any piece of theoretical position information meeting the target reference condition, and taking any piece of theoretical position information as the theoretical position information when the quick sliding is finished.

After determining each piece of theoretical position information which the target element sequentially passes through in the sliding process based on the step 1, sequentially matching each piece of theoretical position information with the target reference condition to sequentially judge whether each piece of theoretical position information meets the target reference condition. In the process of sequentially matching each piece of theoretical position information with the target reference condition, when any piece of theoretical position information meets the target reference condition, the any piece of theoretical position information is used as the theoretical position information when the express sliding is finished. It should be noted that, in the process of sequentially matching each piece of theoretical position information with the target reference condition, as long as there is one piece of theoretical position information that satisfies the target reference condition, the subsequent piece of theoretical position information is not matched with the target reference condition any more.

In one possible implementation, any theoretical position information satisfying the target reference condition includes, but is not limited to, the following three cases:

case a: the first distance corresponding to any theoretical position information is not larger than a first numerical value.

The first distance is a distance between any one piece of theoretical position information and the first theoretical position information, and the first theoretical position information is theoretical position information located one bit before any one piece of theoretical position information.

The first value may be calculated according to a first threshold and a second reference time interval, and in one possible implementation, the first value is a product of the first threshold and the second reference time interval. The first threshold may be determined based on a speed threshold. In one possible implementation, the first threshold is a product of a speed threshold and a first scaling factor. The first scaling factor may be set according to the configuration of the terminal, which is not limited in this embodiment of the application, for example, the first scaling factor may be set to 2, and the first threshold is 2 times the speed threshold.

Let s (x) denote any theoretical position information, and s (x-1) denote the secondA theoretical position information, t₂Representing a second reference time interval, and N representing a first threshold, wherein the first distance corresponding to any theoretical position information is s (x) -s (x-1), and the first value is N × t₂. When the first distance corresponding to any one piece of theoretical position information satisfies formula 3, it is considered that any one piece of theoretical position information satisfies the target reference condition.

s(x)-s(x-1)≤N×t₂(formula 3)

Generally, in the sliding process based on the target speed and the target acceleration, the movement of the target element is a deceleration movement, the first distance corresponding to the theoretical position information gradually decreases with the delay of the arrangement sequence of the theoretical position information, when there is one first distance corresponding to the theoretical position information not greater than a first value, the sliding speed is considered to be small, the theoretical position information meets the target reference condition, and the theoretical position information can be used as the theoretical position information when the quick sliding is finished.

Case b: the difference value between the first distance and the second distance corresponding to any theoretical position information is not more than a second numerical value.

The second distance is a distance between the second theoretical position information and the first theoretical position information, and the second theoretical position information is the theoretical position information located at the first two bits of any theoretical position information.

The second value may be calculated based on a second threshold and a second reference time interval, and in one possible implementation, the second value is a product of the second threshold and a square of the second reference time interval. The second threshold may be determined based on an acceleration threshold. In one possible implementation, the second threshold is a product of the acceleration threshold and a second scaling factor. The second scaling factor may be set according to the configuration of the terminal, which is not limited in this embodiment of the present application, and the second scaling factor may be the same as the first scaling factor, or may be different from the first scaling factor.

Let s (x) represent any one of the theoretical position information, s (x-1) represent first theoretical position information, s (x-2) represent second theoretical position information, and t₂A second reference time interval is indicated and,at this time, the first distance corresponding to any one piece of theoretical position information is s (x) -s (x-1), the second distance corresponding to any one piece of theoretical position information is s (x-1) -s (x-2), and the second value is M × t₂ ². When the difference between the second distance and the first distance corresponding to any one piece of theoretical position information satisfies formula 4, it is considered that any one piece of theoretical position information satisfies the target reference condition.

[s(x-1)-s(x-2)]-[s(x)-s(x-1)]≤M×t₂ ²(formula 4)

In general, in the process of sliding based on the target speed and the target acceleration, the movement of the target element is a deceleration movement, along with the delay of the arrangement sequence of the theoretical position information, the difference between the second distance and the first distance corresponding to the theoretical position information is gradually reduced, when there is a difference between the second distance and the first distance corresponding to one piece of theoretical position information that is not greater than a second value, the sliding speed may be considered to be small, the theoretical position information satisfies the target reference condition, and the theoretical position information may be used as the theoretical position information at the end of quick sliding.

Case c: the first distance is not greater than a first value, and the difference between the second distance and the first distance is not greater than a second value.

This case c is a combination of the above cases a and b, and the reliability of the theoretical information satisfying the target reference condition determined based on this case c is higher.

In summary, the information presentation process can be as shown in steps 601 to 608 in fig. 6. 601. The terminal detects a touch instruction; 602. after the touch instruction is detected, the position of a target element in the touched area moves in a target direction, and the terminal acquires a sliding instruction; 603. the terminal acquires target motion information of a target element when a sliding instruction is finished; 604. judging whether the target motion information meets a quick sliding starting condition or not based on at least one of an acceleration threshold and a speed threshold; when the target motion information satisfies the quick slide start condition, executing step 605; 605. hiding other information except the picture and the target character in the interactive information; adjusting the attribute of the picture in the interactive information to be a first target attribute, and displaying the picture with the first target attribute; adjusting the attribute of the target character in the interactive information to be a second target attribute, and displaying the target character with the second target attribute on the picture with the first target attribute; 606. when the actual position information of the target element in the sliding process is the theoretical position information at the end of the quick sliding, the sliding process is considered to meet the quick sliding end condition, and step 608 is executed; 607. when a screen touch instruction is detected in the sliding process, the sliding process is considered to meet the quick sliding end condition, and step 608 is executed; 608. and restoring the display mode of the interactive information appearing on the screen to the default display mode.

In one possible implementation manner, during the sliding process, the terminal only displays the interactive information appearing on the screen, and does not display the associated information of the interactive information. And after the sliding is completely stopped, in response to a trigger instruction aiming at any second interactive information appearing on the screen, displaying the associated information of the second interactive information. In an actual application scenario, displaying the associated information of the second interactive information may refer to playing a video corresponding to the second interactive information, displaying complete news information corresponding to the second interactive information, and the like.

In a possible implementation manner, the sliding process in the embodiment of the present application may be implemented based on a native sliding behavior of an application program or a web page, or based on a customizable element sliding component, and when the customizable element sliding component is adopted, it can still be accurately determined whether to slide rapidly.

In the embodiment of the application, the boundary defined by the quick sliding can be better judged by judging whether the target motion information meets the quick sliding starting condition or not, so that the interaction requirement is more accurately met, the expected browsing experience of the interaction object is achieved, and the more perfect operation experience is provided for the interaction object. In addition, in the sliding process, the display mode of the interactive information in the quick sliding stage in the sliding process is reorganized by using a layered accepting and rejecting means, other information in the interactive information is hidden in the quick sliding stage, the visual attention priority of the picture is reduced, and the visual attention priority of the target characters is improved, so that new information touch dimensionality can be brought, and the touch rate of interactive information transmission is improved.

In the embodiment of the application, when the sliding process meets the quick sliding starting condition, hiding other information in any first interactive information appearing on a screen, respectively adjusting the attributes of the picture and the target characters to be the first target attribute and the second target attribute, and then displaying the target characters with the second target attribute on the picture with the first target attribute. In the information display process, the starting behavior of the quick sliding is identified in the sliding process, the display mode of the interactive information is changed after the quick sliding is started, the pictures and the target characters in the interactive information are displayed according to different attributes, the visual effect of the information display is good, the touch rate of the interactive information in the sliding process is favorably improved, and the browsing experience of the interactive object in the sliding process is improved.

Referring to fig. 7, an embodiment of the present application provides an information display apparatus, including:

a hiding module 701, configured to respond to that a sliding process meets a quick sliding start condition, and hide, in the sliding process, information other than the picture and the target text in any first interactive information appearing on the screen;

a first display module 702, configured to adjust an attribute of a picture in the first interaction information to a first target attribute, and display the picture with the first target attribute;

the second display module 703 is configured to adjust an attribute of a target text in the first interactive information to a second target attribute, and display the target text with the second target attribute on the picture with the first target attribute.

In one possible implementation, referring to fig. 8, the apparatus further includes:

an obtaining module 704, configured to obtain target motion information of the target element at the end of the sliding instruction, where the target motion information includes a target speed and a target acceleration; in response to the target motion information satisfying the quick-slide start condition, the sliding process satisfies the quick-slide start condition.

In a possible implementation manner, the attribute of the picture includes transparency, and the first presentation module 702 is further configured to increase the transparency of the picture in the first interaction information to a target transparency, and present the picture with the target transparency.

In a possible implementation manner, the attributes of the picture further include a size, and the first presentation module 702 is further configured to increase the size of the picture in the first interactive information to a target size, where the target size is a size matching a region where the first interactive information is located; and increasing the transparency of the picture with the target size in the first interactive information to the target transparency.

In a possible implementation manner, the attributes of the target text include a font size and a font color, and the second display module 703 is further configured to increase the font size of the target text in the first interactive information to the target font size, and adjust the color of the target text to the target color; and displaying the target characters with the target word size and the target color on the picture with the first target attribute.

a restoring module 705, configured to restore the display mode of the interactive information appearing on the screen to the default display mode in response to the sliding process meeting the quick sliding end condition.

In a possible implementation manner, the obtaining module 704 is further configured to obtain, from the beginning of the sliding instruction, the position information of the target element at intervals of a first reference time interval until obtaining first position information of the target element at the end of the sliding instruction; acquiring a target speed of the target element at the end of the sliding instruction based on the first position information, second position information one bit before the first position information and the first reference time interval; and acquiring the target acceleration of the target element at the end of the sliding instruction based on the first position information, the second position information, third position information positioned at two front bits of the first position information and the first reference time interval.

In one possible implementation, the target motion information satisfies a fast-slide start condition, including: the target speed is not less than a speed threshold; or, the target acceleration is not less than the acceleration threshold; or the target speed is not less than the speed threshold, and the target acceleration is not less than the acceleration threshold.

a determining module 706, configured to determine, based on a target speed and a target acceleration of the target element at the end of the sliding instruction, each piece of theoretical position information that the target element sequentially passes through in the sliding process, where a time interval between any two pieces of adjacent theoretical position information is a second reference time interval; and matching each piece of theoretical position information with a target reference condition in sequence, responding to any piece of theoretical position information meeting the target reference condition, and taking any piece of theoretical position information as the theoretical position information when the quick sliding is finished.

In one possible implementation, any theoretical position information satisfies the target reference condition, including: a first distance corresponding to any theoretical position information is not larger than a first numerical value, the first distance is a distance between any theoretical position information and first theoretical position information, and the first theoretical position information is theoretical position information located one bit before any theoretical position information; or the difference value between a second distance corresponding to any theoretical position information and the first distance is not more than a second numerical value, the second distance is the distance between the second theoretical position information and the first theoretical position information, and the second theoretical position information is the theoretical position information located at the first two bits of any theoretical position information; or the first distance is not greater than the first value, and the difference between the second distance and the first distance is not greater than the second value.

and a third presenting module 707, configured to present, in response to a trigger instruction for any one of the second interaction information appearing on the screen, associated information of the second interaction information.

It should be noted that, when the apparatus provided in the foregoing embodiment implements the functions thereof, only the division of the functional modules is illustrated, and in practical applications, the functions may be distributed by different functional modules according to needs, that is, the internal structure of the apparatus may be divided into different functional modules to implement all or part of the functions described above. In addition, the apparatus and method embodiments provided by the above embodiments belong to the same concept, and specific implementation processes thereof are described in the method embodiments for details, which are not described herein again.

Fig. 9 is a schematic structural diagram of a terminal according to an embodiment of the present application. The terminal may be: a smartphone, a tablet, a laptop, or a desktop computer. A terminal may also be referred to by other names such as user equipment, portable terminal, laptop terminal, desktop terminal, etc.

Generally, a terminal includes: a processor 901 and a memory 902.

The processor 901 may include one or more Processing cores, such as a 4-core processor, an 8-core processor, etc., the processor 901 may be implemented in at least one hardware form of a DSP (Digital Signal Processing), an FPGA (Field-Programmable Gate Array), a P L a (Programmable logic Array), the processor 901 may also include a main processor and a coprocessor, the main processor being a processor for Processing data in a wake-up state, also known as a CPU (Central Processing Unit), the coprocessor being a low-power processor for Processing data in a standby state, in some embodiments, the processor 901 may be integrated with a GPU (Graphics Processing Unit) for taking care of rendering and rendering of content to be displayed on the display screen, in some embodiments, the processor 901 may also include an intelligent processor for learning about AI operations of the AI.

Memory 902 may include one or more computer-readable storage media, which may be non-transitory. The memory 902 may also include high-speed random access memory, as well as non-volatile memory, such as one or more magnetic disk storage devices, flash memory storage devices. In some embodiments, a non-transitory computer readable storage medium in memory 902 is used to store at least one instruction for execution by processor 901 to implement the information presentation methods provided by the method embodiments of the present application.

In some embodiments, the terminal may further include: a peripheral interface 903 and at least one peripheral. The processor 901, memory 902, and peripheral interface 903 may be connected by buses or signal lines. Various peripheral devices may be connected to the peripheral interface 903 via a bus, signal line, or circuit board. Specifically, the peripheral device includes: at least one of a radio frequency circuit 904, a touch display screen 905, a camera assembly 906, an audio circuit 907, a positioning assembly 908, and a power supply 909.

The peripheral interface 903 may be used to connect at least one peripheral related to I/O (Input/Output) to the processor 901 and the memory 902. In some embodiments, the processor 901, memory 902, and peripheral interface 903 are integrated on the same chip or circuit board; in some other embodiments, any one or two of the processor 901, the memory 902 and the peripheral interface 903 may be implemented on a separate chip or circuit board, which is not limited by this embodiment.

The Radio Frequency circuit 904 is used for receiving and transmitting RF (Radio Frequency) signals, also called electromagnetic signals. The radio frequency circuitry 904 communicates with communication networks and other communication devices via electromagnetic signals. The radio frequency circuit 904 converts an electrical signal into an electromagnetic signal to transmit, or converts a received electromagnetic signal into an electrical signal. Optionally, the radio frequency circuit 904 comprises: an antenna system, an RF transceiver, one or more amplifiers, a tuner, an oscillator, a digital signal processor, a codec chipset, a subscriber identity module card, and so forth. The radio frequency circuit 904 may communicate with other terminals via at least one wireless communication protocol. The wireless communication protocols include, but are not limited to: metropolitan area networks, various generation mobile communication networks (2G, 3G, 4G, and 5G), Wireless local area networks, and/or WiFi (Wireless Fidelity) networks. In some embodiments, the radio frequency circuit 904 may also include NFC (Near Field Communication) related circuits, which are not limited in this application.

The Display 905 is used to Display a UI (User Interface), which may include graphics, text, icons, video, and any combination thereof, when the Display 905 is a touch Display, the Display 905 also has the ability to capture touch signals on or over the surface of the Display 905, which may be input to the processor 901 for processing as control signals.

The camera assembly 906 is used to capture images or video. Optionally, camera assembly 906 includes a front camera and a rear camera. Generally, a front camera is disposed at a front panel of the terminal, and a rear camera is disposed at a rear surface of the terminal. In some embodiments, the number of the rear cameras is at least two, and each rear camera is any one of a main camera, a depth-of-field camera, a wide-angle camera and a telephoto camera, so that the main camera and the depth-of-field camera are fused to realize a background blurring function, and the main camera and the wide-angle camera are fused to realize panoramic shooting and VR (Virtual Reality) shooting functions or other fusion shooting functions. In some embodiments, camera assembly 906 may also include a flash. The flash lamp can be a monochrome temperature flash lamp or a bicolor temperature flash lamp. The double-color-temperature flash lamp is a combination of a warm-light flash lamp and a cold-light flash lamp, and can be used for light compensation at different color temperatures.

Audio circuit 907 may include a microphone and a speaker. The microphone is used for collecting sound waves of a user and the environment, converting the sound waves into electric signals, and inputting the electric signals to the processor 901 for processing, or inputting the electric signals to the radio frequency circuit 904 for realizing voice communication. For the purpose of stereo sound collection or noise reduction, a plurality of microphones can be arranged at different parts of the terminal respectively. The microphone may also be an array microphone or an omni-directional pick-up microphone. The speaker is used to convert electrical signals from the processor 901 or the radio frequency circuit 904 into sound waves. The loudspeaker can be a traditional film loudspeaker or a piezoelectric ceramic loudspeaker. When the speaker is a piezoelectric ceramic speaker, the speaker can be used for purposes such as converting an electric signal into a sound wave audible to a human being, or converting an electric signal into a sound wave inaudible to a human being to measure a distance. In some embodiments, audio circuit 907 may also include a headphone jack.

The positioning component 908 is used to locate the current geographic location of the terminal to implement navigation or L BS (L position based service). the positioning component 908 can be a positioning component based on the GPS (Global positioning system) in the united states, the beidou system in china, the greiner system in russia, or the galileo system in the european union.

The power supply 909 is used to supply power to each component in the terminal. The power source 909 may be alternating current, direct current, disposable or rechargeable. When power source 909 comprises a rechargeable battery, the rechargeable battery may support wired or wireless charging. The rechargeable battery may also be used to support fast charge technology.

In some embodiments, the terminal also includes one or more sensors 910. The one or more sensors 910 include, but are not limited to: acceleration sensor 911, gyro sensor 912, pressure sensor 913, fingerprint sensor 914, optical sensor 915, and proximity sensor 916.

The acceleration sensor 911 may detect the magnitude of acceleration on three coordinate axes of a coordinate system established with the terminal. For example, the acceleration sensor 911 may be used to detect the components of the gravitational acceleration in three coordinate axes. The processor 901 can control the touch display 905 to display the user interface in a landscape view or a portrait view according to the gravitational acceleration signal collected by the acceleration sensor 911. The acceleration sensor 911 may also be used for acquisition of motion data of a game or a user.

The gyroscope sensor 912 can detect the body direction and the rotation angle of the terminal, and the gyroscope sensor 912 and the acceleration sensor 911 cooperate to acquire the 3D motion of the user on the terminal. The processor 901 can implement the following functions according to the data collected by the gyro sensor 912: motion sensing (such as changing the UI according to a user's tilting operation), image stabilization at the time of photographing, game control, and inertial navigation.

The pressure sensor 913 may be disposed at a side frame of the terminal and/or at a lower layer of the touch display 905. When the pressure sensor 913 is disposed on the side frame of the terminal, the user's holding signal to the terminal may be detected, and the processor 901 performs left-right hand recognition or shortcut operation according to the holding signal collected by the pressure sensor 913. When the pressure sensor 913 is disposed at a lower layer of the touch display 905, the processor 901 controls the operability control on the UI interface according to the pressure operation of the user on the touch display 905. The operability control comprises at least one of a button control, a scroll bar control, an icon control and a menu control.

The fingerprint sensor 914 is used for collecting fingerprints of a user, the identity of the user is identified by the processor 901 according to the fingerprints collected by the fingerprint sensor 914, or the identity of the user is identified by the fingerprint sensor 914 according to the collected fingerprints, when the identity of the user is identified as a credible identity, the user is authorized by the processor 901 to execute relevant sensitive operations, the sensitive operations comprise unlocking a screen, viewing encrypted information, downloading software, paying and changing settings and the like, the fingerprint sensor 914 can be arranged on the front side, the back side or the side of the terminal, when a physical key or a manufacturer L ogo is arranged on the terminal, the fingerprint sensor 914 can be integrated with the physical key or the manufacturer L ogo.

The optical sensor 915 is used to collect ambient light intensity. In one embodiment, the processor 901 may control the display brightness of the touch display 905 based on the ambient light intensity collected by the optical sensor 915. Specifically, when the ambient light intensity is high, the display brightness of the touch display screen 905 is increased; when the ambient light intensity is low, the display brightness of the touch display screen 905 is turned down. In another embodiment, the processor 901 can also dynamically adjust the shooting parameters of the camera assembly 906 according to the ambient light intensity collected by the optical sensor 915.

A proximity sensor 916, also known as a distance sensor, is typically provided on the front panel of the terminal. The proximity sensor 916 is used to collect the distance between the user and the front face of the terminal. In one embodiment, when the proximity sensor 916 detects that the distance between the user and the front face of the terminal gradually decreases, the processor 901 controls the touch display 905 to switch from the bright screen state to the dark screen state; when the proximity sensor 916 detects that the distance between the user and the front surface of the terminal gradually becomes larger, the processor 901 controls the touch display 905 to switch from the breath screen state to the bright screen state.

Those skilled in the art will appreciate that the configuration shown in fig. 9 is not intended to be limiting and may include more or fewer components than those shown, or some components may be combined, or a different arrangement of components may be used.

In an exemplary embodiment, a computer device is also provided, see fig. 10, comprising a processor 1001 and a memory 1002, the memory 1002 having at least one program code stored therein. The at least one program code is loaded and executed by one or more processors 1001 to implement any of the above-described information presentation methods.

In an exemplary embodiment, there is also provided a computer-readable storage medium having at least one program code stored therein, the at least one program code being loaded and executed by a processor of a computer device to implement any of the above-mentioned information presentation methods.

Alternatively, the computer-readable storage medium may be a Read-Only Memory (ROM), a Random Access Memory (RAM), a Compact Disc Read-Only Memory (CD-ROM), a magnetic tape, a floppy disk, an optical data storage device, and the like.

It should be understood that reference to "a plurality" herein means two or more. "and/or" describes the association relationship of the associated objects, meaning that there may be three relationships, e.g., a and/or B, which may mean: a exists alone, A and B exist simultaneously, and B exists alone. The character "/" generally indicates that the former and latter associated objects are in an "or" relationship.

The above description is only exemplary of the present application and should not be taken as limiting the present application, and any modifications, equivalents, improvements and the like that are made within the spirit and principle of the present application should be included in the protection scope of the present application.

Claims

1. An information presentation method, the method comprising:

2. The method according to claim 1, wherein in response to the sliding process satisfying the fast sliding start condition, before hiding, for any first interactive information appearing on the screen, information other than pictures and target characters in the first interactive information during the sliding process, the method further comprises:

acquiring target motion information of a target element at the end of a sliding instruction, wherein the target motion information comprises a target speed and a target acceleration;

in response to the target motion information satisfying a fast-slide start condition, the sliding process satisfies the fast-slide start condition.

3. The method according to claim 1, wherein the attribute of the picture comprises transparency, and the adjusting the attribute of the picture in the first interactive information to a first target attribute shows the picture with the first target attribute comprises:

and increasing the transparency of the picture in the first interaction information to a target transparency, and displaying the picture with the target transparency.

4. The method of claim 3, wherein the attributes of the picture further include a size, and wherein before increasing the transparency of the picture in the first interactive information to a target transparency, the method further comprises:

increasing the size of the picture in the first interactive information to a target size, wherein the target size is a size matched with the area where the first interactive information is located;

the increasing the transparency of the picture in the first interaction information to a target transparency includes:

and increasing the transparency of the picture with the target size in the first interactive information to a target transparency.

5. The method of claim 1, wherein the attributes of the target text comprise a font size and a font color, the adjusting the attribute of the target text in the first interactive information to a second target attribute, and displaying the target text with the second target attribute on the picture with the first target attribute comprises:

increasing the font size of the target character in the first interactive information to a target font size, and adjusting the color of the target character to a target color;

and displaying a target character with the target word size and the target color on the picture with the first target attribute.

6. The method of claim 1, wherein after presenting the target text having the second target attribute on the picture having the first target attribute, the method further comprises:

and restoring the display mode of the interactive information appearing on the screen to the default display mode in response to the sliding process meeting the quick sliding end condition.

7. The method of claim 2, wherein the obtaining target motion information of the target element at the end of the sliding instruction comprises:

acquiring the position information of the target element at intervals of a first reference time interval from the beginning of the sliding instruction until first position information of the target element at the end of the sliding instruction is obtained;

acquiring a target speed of the target element at the end of a sliding instruction based on the first position information, second position information one bit before the first position information and the first reference time interval;

and acquiring the target acceleration of the target element at the end of the sliding instruction based on the first position information, the second position information, third position information positioned at two front bits of the first position information and the first reference time interval.

8. The method of claim 2, wherein the target motion information satisfies a fast-slide start condition, comprising:

the target speed is not less than a speed threshold; alternatively, the first and second electrodes may be,

the target acceleration is not less than an acceleration threshold; alternatively, the first and second electrodes may be,

the target speed is not less than the speed threshold, and the target acceleration is not less than the acceleration threshold.

9. The method of claim 6, wherein the sliding process satisfies a fast sliding end condition, comprising:

the actual position information of the target element in the sliding process is theoretical position information when the quick sliding is finished; alternatively, the first and second electrodes may be,

a screen touch instruction is detected during the sliding.

10. The method of claim 9, wherein the actual position information of the target element during the sliding process is before the theoretical position information at the end of the fast sliding process, the method further comprising:

determining each piece of theoretical position information which is passed by the target element in sequence in the sliding process based on the target speed and the target acceleration of the target element at the end of the sliding instruction, wherein the time interval between any two adjacent pieces of theoretical position information is a second reference time interval;

and matching each piece of theoretical position information with a target reference condition in sequence, responding to any piece of theoretical position information meeting the target reference condition, and taking the any piece of theoretical position information as the theoretical position information when the quick sliding is finished.

11. The method of claim 10, wherein the any theoretical position information satisfies a target reference condition, including:

a first distance corresponding to any one piece of theoretical position information is not greater than a first numerical value, the first distance is a distance between any one piece of theoretical position information and first piece of theoretical position information, and the first piece of theoretical position information is the theoretical position information located one bit before any one piece of theoretical position information; alternatively, the first and second electrodes may be,

the difference value between a second distance corresponding to any theoretical position information and the first distance is not more than a second numerical value, the second distance is the distance between second theoretical position information and the first theoretical position information, and the second theoretical position information is the theoretical position information located at the first two bits of any theoretical position information; alternatively, the first and second electrodes may be,

the first distance is not greater than the first value, and the difference between the second distance and the first distance is not greater than the second value.

12. The method according to any one of claims 1-11, further comprising:

and in response to a triggering instruction aiming at any second interactive information appearing on the screen, displaying the associated information of the second interactive information.

13. An information presentation device, the device comprising:

14. A computer device comprising a processor and a memory, wherein at least one program code is stored in the memory, and wherein the at least one program code is loaded and executed by the processor to implement the information presentation method as claimed in any one of claims 1 to 12.

15. A computer-readable storage medium, wherein at least one program code is stored in the computer-readable storage medium, and the at least one program code is loaded and executed by a processor to implement the information presentation method according to any one of claims 1 to 12.