CN111144996B - Method and device for social shopping - Google Patents
Method and device for social shopping Download PDFInfo
- Publication number
- CN111144996B CN111144996B CN201911389089.4A CN201911389089A CN111144996B CN 111144996 B CN111144996 B CN 111144996B CN 201911389089 A CN201911389089 A CN 201911389089A CN 111144996 B CN111144996 B CN 111144996B
- Authority
- CN
- China
- Prior art keywords
- buyer
- obtaining
- social
- relevance factor
- purchaser
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Active
Links
- 238000000034 method Methods 0.000 title claims abstract description 55
- 238000004590 computer program Methods 0.000 claims description 13
- 238000004364 calculation method Methods 0.000 claims description 8
- 238000005304 joining Methods 0.000 claims description 6
- 238000003860 storage Methods 0.000 claims description 6
- 230000000694 effects Effects 0.000 abstract description 9
- 238000012545 processing Methods 0.000 abstract description 7
- 238000010586 diagram Methods 0.000 description 10
- 238000004891 communication Methods 0.000 description 8
- 238000010408 sweeping Methods 0.000 description 6
- 230000003997 social interaction Effects 0.000 description 5
- 230000006870 function Effects 0.000 description 4
- 238000010801 machine learning Methods 0.000 description 4
- 238000013473 artificial intelligence Methods 0.000 description 3
- 230000006399 behavior Effects 0.000 description 3
- 239000000428 dust Substances 0.000 description 3
- 230000010354 integration Effects 0.000 description 3
- 238000012986 modification Methods 0.000 description 3
- 230000004048 modification Effects 0.000 description 3
- 238000012549 training Methods 0.000 description 3
- 238000004458 analytical method Methods 0.000 description 2
- 238000004140 cleaning Methods 0.000 description 2
- 238000007418 data mining Methods 0.000 description 2
- 238000005516 engineering process Methods 0.000 description 2
- 230000006872 improvement Effects 0.000 description 2
- 230000008569 process Effects 0.000 description 2
- 206010063659 Aversion Diseases 0.000 description 1
- 230000005540 biological transmission Effects 0.000 description 1
- 210000004556 brain Anatomy 0.000 description 1
- 238000004422 calculation algorithm Methods 0.000 description 1
- 238000006243 chemical reaction Methods 0.000 description 1
- 230000007547 defect Effects 0.000 description 1
- 238000013461 design Methods 0.000 description 1
- 230000008451 emotion Effects 0.000 description 1
- 238000007726 management method Methods 0.000 description 1
- 238000004519 manufacturing process Methods 0.000 description 1
- 239000000463 material Substances 0.000 description 1
- 230000003287 optical effect Effects 0.000 description 1
- 238000007500 overflow downdraw method Methods 0.000 description 1
- 230000002093 peripheral effect Effects 0.000 description 1
Images
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
- G06Q50/01—Social networking
Landscapes
- Business, Economics & Management (AREA)
- Engineering & Computer Science (AREA)
- General Business, Economics & Management (AREA)
- Theoretical Computer Science (AREA)
- Economics (AREA)
- Marketing (AREA)
- Strategic Management (AREA)
- Physics & Mathematics (AREA)
- Finance (AREA)
- General Physics & Mathematics (AREA)
- Accounting & Taxation (AREA)
- Development Economics (AREA)
- Computing Systems (AREA)
- Health & Medical Sciences (AREA)
- General Health & Medical Sciences (AREA)
- Human Resources & Organizations (AREA)
- Primary Health Care (AREA)
- Tourism & Hospitality (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The invention provides a method and a device for social shopping, which relate to the technical field of data processing, and are characterized in that a first commodity of a first buyer is obtained; obtaining a second commodity of a second buyer; obtaining a first relevance factor of the first buyer and the second buyer according to the first commodity and the second commodity; obtaining first professional information of a first buyer; obtaining second professional information of a second buyer; obtaining a second relevance factor of the first buyer and the second buyer according to the first professional information and the second professional information; obtaining a first social value according to the first relevance factor and the second relevance factor; determining whether the first social value is greater than a first predetermined threshold; when the first social value is larger than a first preset threshold value, the first shopping social relation between the first buyer and the second buyer is determined, so that the technical effects of establishing an effective social relation between users and realizing virtuous circle of shopping and social contact are achieved.
Description
Technical Field
The invention relates to the technical field of data processing, in particular to a shopping social method and device.
Background
A social network, also called a Social Network Site (SNS), originated in the united states and is specifically directed to an internet application service that helps people establish a social network. Network social contact becomes an indispensable contact mode of modern people, and through a good social contact website, a net friend can realize online picture sharing, life experience, fun, online friend making, online solution of life problems, even online job seeking and the like. However, most social service websites provide services in a free form, and even though the current social service websites have developed business models and are promoted with a small amount of advertisements, the social service websites are not well-recognized by the public. And excessive commercial promotion can even generate aversion to the emotion of the user. Generally, the social network and the shopping network are independent, and the existing social network sites or information type network sites are integrated with less shopping network sites. The current online shopping is a product-based shopping mode. The communication between people is only an auxiliary role, mainly the communication between people and objects, and the social relationship is difficult to form.
However, the applicant of the present invention finds that the prior art has at least the following technical problems:
the existing e-commerce platform has the defects that communication among users is less, effective social relations are difficult to form, and the users cannot be integrated, so that accurate marketing cannot be implemented.
Disclosure of Invention
The embodiment of the invention provides a shopping and social contact method and device, solves the technical problems that in the prior art, communication among users on an e-commerce platform is few, an effective social contact relation is difficult to form, customers cannot be integrated, and accurate marketing cannot be implemented, achieves the technical effects of integrating shopping and social contact, establishing the effective social contact relation among the users, improving the experience feeling and the user viscosity of the users, and realizing virtuous circle of shopping and social contact.
In view of the foregoing, embodiments of the present application are provided to provide a method and an apparatus for shopping and social interaction.
In a first aspect, the present invention provides a method of social shopping, the method comprising: obtaining a first commodity of a first buyer; obtaining a second commodity of a second buyer; obtaining a first relevance factor of the first buyer and the second buyer according to the first commodity and the second commodity; obtaining first professional information of a first buyer; obtaining second professional information of a second buyer; obtaining a second relevance factor of the first buyer and the second buyer according to the first professional information and the second professional information; obtaining a first social value according to the first relevance factor and the second relevance factor; determining whether the first social value is greater than a first predetermined threshold; and when the first social value is larger than a first preset threshold value, determining a first shopping social relationship between the first buyer and the second buyer, and sending first friend invitation information to the first buyer and the second buyer.
Preferably, the obtaining a first social value according to the first relevance factor and the second relevance factor includes:
determining a first weighting coefficient according to the first commodity and the second commodity; determining a second weighting coefficient according to the first occupational information and the second occupational information; and calculating to obtain a first social value according to the first relevance factor and the first weighting coefficient and the second relevance factor and the second weighting coefficient.
Preferably, the method further comprises:
obtaining a first location of a first purchaser; obtaining a second location of a second purchaser; obtaining a third relevance factor of the first buyer and the second buyer according to the first position and the second position; obtaining a second social value according to the third relevance factor, the first relevance factor and the second relevance factor; determining whether the second social value is greater than the first social value; determining a second shopping social relationship of the first buyer and the second buyer when the second social value is greater than the first social value.
Preferably, the method further comprises:
obtaining a third commodity of a third purchaser; obtaining first member discussion group information of a third shopper according to the third merchandise; judging whether the third purchaser and the first purchaser or the third purchaser and the second purchaser have a first relevance factor according to the third commodity and the first commodity or the third commodity and the second commodity; and when the third buyer and the first buyer or the third buyer and the second buyer have a first relevance factor, sending first conference joining invitation information of the first member discussion group to the first buyer and the second buyer.
Preferably, the method further comprises:
obtaining a first preference of a first purchaser; obtaining a second preference of a second buyer; obtaining a fourth relevance factor of the first buyer and the second buyer according to the first preference and the second preference; obtaining a third social value according to the fourth relevance factor, the first relevance factor and the second relevance factor; determining whether the third social value is greater than the first social value; determining a third shopping social relationship for the first buyer and the second buyer when the third social value is greater than the first social value.
Preferably, the method comprises:
obtaining first questioning information of a first buyer, wherein the first questioning information is information about a first commodity; obtaining second questioning information of a second buyer, wherein the second questioning information is information about a second commodity; acquiring a fifth relevance factor of the first buyer and the second buyer according to the first question information and the second question information; obtaining a fourth social value according to the fifth relevance factor, the first relevance factor and the second relevance factor; determining whether the fourth social value is greater than the first social value; when the fourth social value is larger than the first social value, determining a third shopping social relationship between the first buyer and the second buyer.
In a second aspect, the present invention provides a device for shopping and social interaction, the device comprising:
the system comprises a first obtaining unit, a second obtaining unit and a third obtaining unit, wherein the first obtaining unit is used for obtaining a first commodity of a first buyer;
a second obtaining unit for obtaining a second commodity of a second purchaser;
a third obtaining unit, configured to obtain a first relevance factor of the first purchaser and the second purchaser according to the first commodity and the second commodity;
a fourth obtaining unit, configured to obtain first professional information of the first purchaser;
a fifth obtaining unit, configured to obtain second professional information of a second purchaser;
a sixth obtaining unit, configured to obtain a second relevance factor of the first purchaser and the second purchaser according to the first professional information and the second professional information;
a seventh obtaining unit, configured to obtain a first social value according to the first relevance factor and the second relevance factor;
the first judging unit is used for judging whether the first social value is larger than a first preset threshold value or not;
the first execution unit is used for determining a first shopping social relationship between the first buyer and the second buyer and sending first friend invitation information to the first buyer and the second buyer when the first social value is larger than a first preset threshold value.
Preferably, the obtaining a first social value according to the first relevance factor and the second relevance factor in the seventh obtaining unit includes:
a first determination unit configured to determine a first weighting coefficient from the first product and the second product;
a second determining unit, configured to determine a second weighting coefficient according to the first professional information and the second professional information;
an eighth obtaining unit, configured to obtain a first social value by calculation according to the first relevance factor and the first weighting coefficient, and the second relevance factor and the second weighting coefficient.
Preferably, the apparatus further comprises:
a ninth obtaining unit for obtaining a first location of a first purchaser;
a tenth obtaining unit for obtaining a second location of a second purchaser;
an eleventh obtaining unit, configured to obtain a third relevance factor of the first purchaser and the second purchaser according to the first location and the second location;
a twelfth obtaining unit, configured to obtain a second social value according to the third relevance factor, the first relevance factor, and the second relevance factor;
a second determining unit, configured to determine whether the second social value is greater than the first social value;
a third determining unit, configured to determine a second shopping social relationship between the first buyer and the second buyer when the second social value is greater than the first social value.
Preferably, the apparatus further comprises:
a thirteenth obtaining unit for obtaining a third commodity of a third purchaser;
a fourteenth obtaining unit for obtaining first member discussion group information of a third shopper according to the third merchandise;
a third judging unit, configured to judge whether the third purchaser and the first purchaser or the third purchaser and the second purchaser have a first relevance factor according to the third product and the first product or the third product and the second product;
a second executing unit, configured to send first meeting invitation information for joining the first member discussion group to the first buyer and the second buyer when the third buyer and the first buyer or the third buyer and the second buyer have a first relevance factor.
Preferably, the apparatus further comprises:
a fifteenth obtaining unit configured to obtain a first preference of the first purchaser;
a sixteenth obtaining unit configured to obtain second taste of the second purchaser;
a seventeenth obtaining unit, configured to obtain a fourth relevance factor of the first buyer and the second buyer according to the first preference and the second preference;
an eighteenth obtaining unit, configured to obtain a third social value according to the fourth relevance factor, the first relevance factor, and the second relevance factor;
a fourth determining unit, configured to determine whether the third social value is greater than the first social value;
a fourth determining unit, configured to determine a third shopping social relationship between the first buyer and the second buyer when the third social value is greater than the first social value.
Preferably, the apparatus comprises:
a nineteenth obtaining unit, configured to obtain first question information of a first purchaser, where the first question information is information about a first commodity;
a twentieth obtaining unit, configured to obtain second questioning information of a second purchaser, where the second questioning information is information about a second commodity;
a twenty-first obtaining unit, configured to obtain a fifth relevance factor of the first purchaser and the second purchaser according to the first question information and the second question information;
a twenty-second obtaining unit, configured to obtain a fourth social value according to the fifth relevance factor and the first relevance factor and the second relevance factor;
a fifth judging unit, configured to judge whether the fourth social value is greater than the first social value;
a fifth determining unit, configured to determine a third shopping social relationship between the first purchaser and the second purchaser when the fourth social value is greater than the first social value.
In a third aspect, the present invention provides a device for shopping and social interaction, comprising a memory, a processor and a computer program stored on the memory and executable on the processor, wherein the processor implements the steps of any one of the above methods when executing the program.
In a fourth aspect, the invention provides a computer-readable storage medium having stored thereon a computer program which, when executed by a processor, performs the steps of any of the methods described above.
One or more technical solutions in the embodiments of the present application at least have one or more of the following technical effects:
according to the method and the device for social shopping, provided by the embodiment of the invention, the first commodity of the first buyer is obtained; obtaining a second commodity of a second purchaser; obtaining a first relevance factor of the first buyer and the second buyer according to the first commodity and the second commodity; obtaining first professional information of a first buyer; obtaining second professional information of a second buyer; obtaining a second relevance factor of the first buyer and the second buyer according to the first professional information and the second professional information; obtaining a first social value according to the first relevance factor and the second relevance factor; determining whether the first social value is greater than a first predetermined threshold; when the first social value is larger than a first preset threshold value, a first shopping social relation between the first buyer and the second buyer is determined, and first friend invitation information is sent to the first buyer and the second buyer, so that the technical problems that in the prior art, communication between users on an e-commerce platform is less, an effective social relation is difficult to form, integration of customers cannot be achieved, and accurate marketing cannot be implemented are solved, the technical effects of integrating shopping and social relations, establishing the effective social relation between the users, improving user experience and user stickiness and achieving virtuous cycle of shopping and social are achieved.
The foregoing description is only an overview of the technical solutions of the present invention, and the embodiments of the present invention are described below in order to make the technical means of the present invention more clearly understood and to make the above and other objects, features, and advantages of the present invention more clearly understandable.
Drawings
FIG. 1 is a flowchart illustrating a method for social shopping contact according to an embodiment of the present invention;
FIG. 2 is a schematic diagram illustrating an exemplary social shopping device according to the present invention;
FIG. 3 is a schematic structural diagram of another social shopping device according to an embodiment of the present invention.
Description of reference numerals: a first obtaining unit 11, a second obtaining unit 12, a third obtaining unit 13, a fourth obtaining unit 14, a fifth obtaining unit 15, a sixth obtaining unit 16, a seventh obtaining unit 17, a first judging unit 18, a first executing unit 19, a bus 300, a receiver 301, a processor 302, a transmitter 303, a memory 304, and a bus interface 306.
Detailed Description
The embodiment of the invention provides a shopping social method and a shopping social device, which are used for solving the technical problems that in the prior art, communication among users on an e-commerce platform is less, an effective social relationship is difficult to form, customers cannot be integrated, and accurate marketing cannot be implemented.
The technical scheme provided by the invention has the following general idea: obtaining a first commodity of a first purchaser; obtaining a second commodity of a second purchaser; obtaining a first relevance factor of the first buyer and the second buyer according to the first commodity and the second commodity; obtaining first professional information of a first buyer; obtaining second professional information of a second buyer; obtaining a second relevance factor of the first buyer and the second buyer according to the first professional information and the second professional information; obtaining a first social value according to the first relevance factor and the second relevance factor; determining whether the first social value is greater than a first predetermined threshold; when the first social value is larger than a first preset threshold value, determining a first shopping social relationship between the first buyer and the second buyer, and sending first friend invitation information to the first buyer and the second buyer, so that the shopping and social interaction are integrated, an effective social relationship between users is established, the user experience and the user viscosity are improved, and the technical effect of virtuous circle of shopping and social interaction is realized.
The technical solutions of the present invention are described in detail below with reference to the drawings and specific embodiments, and it should be understood that the specific features in the embodiments and examples of the present invention are described in detail in the technical solutions of the present application, and are not limited to the technical solutions of the present application, and the technical features in the embodiments and examples of the present application may be combined with each other without conflict.
The term "and/or" herein is merely an association describing an associated object, meaning that three relationships may exist, e.g., a and/or B, may mean: a exists alone, A and B exist simultaneously, and B exists alone. In addition, the character "/" herein generally indicates that the former and latter related objects are in an "or" relationship.
Example one
Fig. 1 is a flowchart illustrating a method for social shopping in an embodiment of the present invention. As shown in fig. 1, an embodiment of the present invention provides a method for social shopping, where the method includes:
step 110: a first commodity is obtained for a first purchaser.
Step 120: a second commodity is obtained for a second purchaser.
Specifically, the shopping social method in the embodiment of the application obtains first relevance factors of a first purchaser and a second purchaser through a first commodity and a second commodity purchased by the first purchaser and the second purchaser according to commodity attributes and classification information, then obtains occupation information of the first purchaser and the second purchaser, obtains second relevance factors of the first purchaser and the second purchaser according to the occupation information of the first purchaser and the second purchaser, gives the first relevance factors and the second relevance factors to a weight value for calculation to obtain a first social value, determines a first shopping social relationship between the first purchaser and the second purchaser when the first social value is greater than a first preset threshold value, and sends first friend invitation information to the first purchaser and the second purchaser, namely the first purchaser and the second purchaser can add friends to each other, so that an effective social relationship between users can be established, the shopping and social integration is achieved, the user experience feeling and the user viscosity are improved, and a virtuous cycle of shopping and shopping is realized. To achieve the above object, first, a first commodity purchased by a first purchaser is obtained, and image-text information of the first commodity, that is, information such as a picture, a price, commodity attributes, a usage, a use method, a material, and a classification of the first commodity is obtained. And acquiring a second commodity purchased by a second purchaser and acquiring the image-text information of the second commodity.
Step 130: and obtaining a first relevance factor of the first buyer and the second buyer according to the first commodity and the second commodity.
Specifically, according to the first product purchased by the first purchaser and the second product purchased by the second purchaser obtained in step 110 and step 120, the first relevance factor of the first purchaser and the second purchaser may be obtained according to the product attributes and the classification information of the first product and the second product, where the first relevance factor is that the purchasing behavior decisions of the first purchaser and the second purchaser have relevance to each other. That is, when the article attributes or article classifications of the first article and the second article are the same or have a correlation, the first purchaser and the second purchaser have a first correlation factor. For example, the sweeping robot purchased by the first purchaser and the vacuum cleaner purchased by the second purchaser have the same commodity classification, and both the sweeping robot and the vacuum cleaner purchased by the first purchaser and the second purchaser belong to household cleaning commodities, and then the behaviors of the purchasers of the first purchaser and the second purchaser are similar, so that the first relevance factor of the first purchaser and the second purchaser is obtained.
Step 140: first professional information of a first buyer is obtained.
Step 150: second professional information is obtained for a second purchaser.
Step 160: and obtaining a second relevance factor of the first buyer and the second buyer according to the first professional information and the second professional information.
Specifically, the professional information of the buyer is obtained by obtaining the professional information of the first buyer and the second buyer, such as the registered member information on the e-commerce platform or the third party personnel reservation registration information. And obtaining the correlation of the occupation of the first buyer and the second buyer according to the first occupation information of the first buyer and the second occupation information of the second buyer, and obtaining a second correlation factor of the first buyer and the second buyer according to the correlation of the occupation, wherein the second correlation factor is the correlation factor of the first buyer and the second buyer determined by the occupation information of the first buyer and the second buyer. For example, the occupation of the first buyer is a bank practitioner, the occupation of the second buyer is a securities practitioner, and the occupation of the first buyer and the occupation of the second buyer belong to the financial industry, that is, the occupation of the first buyer and the occupation of the second buyer have an association, so as to obtain a second association factor between the first buyer and the second buyer.
Step 170: and obtaining a first social value according to the first relevance factor and the second relevance factor.
Further, the obtaining a first social value according to the first relevance factor and the second relevance factor includes: determining a first weighting coefficient according to the first commodity and the second commodity; determining a second weighting coefficient according to the first occupational information and the second occupational information; and calculating to obtain a first social value according to the first relevance factor and the first weighting coefficient and the second relevance factor and the second weighting coefficient.
Specifically, the degree of relevance between the first product and the second product is determined based on the product attributes or product categories of the first product and the second product, and the first weighting coefficient of the first relevance factor between the first purchaser and the second purchaser is determined based on the degree of relevance between the first product and the second product. And determining the relevance size of the occupation engaged in by the first buyer and the second buyer according to the first occupation information and the second occupation information, and further determining a second weighting coefficient of a second relevance factor of the first buyer and the second buyer according to the relevance size of the occupation engaged in by the first occupation information and the second occupation information. And carrying out weighting calculation according to the first relevance factor and the first weighting coefficient and the second relevance factor and the second weighting coefficient to obtain a first social value. For example, according to the sweeping robot purchased by the first purchaser and the vacuum cleaner purchased by the second purchaser, if the sweeping robot and the vacuum cleaner belong to the same commodity category, the first relevance factor of the first purchaser and the second purchaser is 65%, and the first weighting coefficient determined according to the sweeping robot and the vacuum cleaner is 0.6; the occupation of the first buyer is a bank practitioner, the occupation of the second buyer is a securities practitioner, and according to the fact that the bank practitioner and the securities practitioner both belong to the financial industry, the second relevance factor of the first buyer and the second buyer is 70%, and according to a second weighting coefficient 0.8 determined by the bank practitioner and the securities practitioner, the first social value is 67.9%.
Step 180: determining whether the first social value is greater than a first predetermined threshold.
Step 190: and when the first social value is larger than a first preset threshold value, determining a first shopping social relation between the first buyer and the second buyer, and sending first friend invitation information to the first buyer and the second buyer.
Specifically, the first social value of the first purchaser and the second purchaser obtained in step 170 is used, a first predetermined threshold of the social value is set, and if the first predetermined threshold is set to be 50%, the relationship between the first social value and the first predetermined threshold is further determined, when the first social value is greater than the first predetermined threshold, the first shopping social relationship between the first purchaser and the second purchaser may be determined, and the first friend invitation information is sent to the first purchaser and the second purchaser, so that the first purchaser and the second purchaser may be added as friends, share commodity information or other social information, and the like, thereby improving the user experience, establishing an effective social relationship for the user, further improving the conversion rate of commodities, improving the user viscosity, and achieving a good cycle of commodities and social contact.
Therefore, according to the method for social shopping contact, for a first commodity and a second commodity purchased by a first purchaser and a second purchaser, a first relevance factor of the first purchaser and the second purchaser is obtained according to commodity attributes and classification information, professional information of the first purchaser and the second purchaser is obtained, a second relevance factor of the first purchaser and the second purchaser is obtained according to the professional information of the first purchaser and the second purchaser, the first relevance factor and the second relevance factor are given to a weight value to be calculated to obtain a first social value, when the first social value is larger than a first preset threshold value, the first social shopping contact between the first purchaser and the second purchaser is determined, and first friend invitation information is sent to the first purchaser and the second purchaser, namely the first purchaser and the second purchaser can add friends to each other, so that an effective social contact between users can be established, the shopping contact and the social contact are integrated, the user experience and the user viscosity are improved, a virtuous cycle of shopping and marketing is realized, and the problems that in the prior art that communication between users on an e-commerce platform is few, an effective social contact relationship is difficult to form exist, and the social contact and the marketing technology cannot be integrated accurately are solved.
Furthermore, the data fusion method in this embodiment may also be implemented by combining an Artificial Intelligence technology, wherein Artificial Intelligence (AI) is also called machine Intelligence, which is a subject for researching a computer to simulate some thinking processes and intelligent behaviors (such as learning, reasoning, thinking, planning, and the like) of a human, and mainly includes a principle that the computer realizes Intelligence, and a computer similar to human brain Intelligence is manufactured, so that the computer can realize higher-level application. The method comprises the following specific steps: obtaining a photograph of a first commodity of a first purchaser and a second commodity of a second purchaser; inputting the pictures of the first commodity of the first buyer and the second commodity of the second buyer into a model, wherein the model is obtained by machine learning training by using a plurality of groups of data, and each group of data in the plurality of groups of data comprises: a first commodity of a first purchaser and a second commodity of a second purchaser, first identification information for identifying a first relevance factor of the first purchaser and the second purchaser, and second tag information for identifying a second relevance factor of the first occupation information of the first purchaser and the second occupation information of the second purchaser; acquiring output information of the model, wherein the output information is a first shopping social relationship between the first buyer and the second buyer; the output information of the model is that a first social value is obtained by utilizing a first relevance factor of a first buyer and a second buyer to a second relevance factor, whether the first social value is larger than a first preset threshold value or not is further judged, when the first social value is larger than the first preset threshold value, a first shopping social relation of the first buyer and the second buyer is determined, and first friend invitation information is sent to the first buyer and the second buyer.
Further, the training model in the embodiment is obtained by training a plurality of groups of data through machine learning, wherein the machine learning is a way to realize artificial intelligence, has certain similarity with data mining, is a multi-field cross subject, and relates to multiple subjects such as probability theory, statistics, approximation theory, convex analysis, calculation complexity theory and the like. Compared with the method for finding mutual characteristics among big data by data mining, the machine learning focuses more on the design of an algorithm, so that a computer can learn rules from the data in a blank manner, and unknown data can be predicted by using the rules.
Further, the method further comprises: obtaining a first location of a first purchaser; obtaining a second location of a second purchaser; obtaining a third relevance factor of the first buyer and the second buyer according to the first position and the second position; obtaining a second social value according to the third relevance factor, the first relevance factor and the second relevance factor; determining whether the second social value is greater than the first social value; determining a second shopping social relationship of the first buyer and the second buyer when the second social value is greater than the first social value.
Specifically, a first location of a first purchaser is obtained according to order address information of a first commodity purchased by the first purchaser, a second location of a second purchaser is obtained according to order address information of a second commodity of the second purchaser, and when the first location is the same as or close to the second location, a third relevance factor of the first purchaser and the second purchaser can be obtained according to the first location and the second location, such as the first location and the second location belong to the same city, wherein the third relevance factor is a relevance factor determined according to geographic locations of the first purchaser and the second purchaser. And when the second social value is greater than the first social value, a second shopping social relationship between the first buyer and the second buyer is further determined, namely, the social relationship between the first buyer and the second buyer is improved.
Further, the method further comprises: obtaining a third commodity of a third buyer; obtaining first member discussion group information of a third shopper according to the third commodity; judging whether the third purchaser and the first purchaser or the third purchaser and the second purchaser have a first relevance factor according to the third commodity and the first commodity or the third commodity and the second commodity; and when the third buyer and the first buyer or the third buyer and the second buyer have a first relevance factor, sending first meeting invitation information for joining the first member discussion group to the first buyer and the second buyer.
Specifically, by obtaining a third commodity purchased by a third purchaser, that is, a commodity attribute, a price, store information, and the like of the third commodity, first member discussion group information where the third shopper is located is obtained from the third commodity, for example, the third commodity is a brand a acarus-killing duster, and the third purchaser is within the brand a member discussion group. Whether the third purchaser and the first purchaser or the third purchaser and the second purchaser have a first association relationship is judged according to the commodity attributes or the commodity category information of the third commodity and the first commodity or the third commodity and the second commodity, that is, when the third commodity and the commodity attributes or the commodity categories of the first commodity or the third commodity and the second commodity have the association, the first association relationship between the third purchaser and the first purchaser or the first association relationship between the third purchaser and the second purchaser can be determined, and then first conference invitation information for joining the first member discussion group is sent to the first purchaser and the second purchaser, so that a social relationship group among users is established, accurate marketing can be implemented, and the social relationship among the users is improved.
Further, the method further comprises: obtaining first preferences of a first buyer; obtaining a second preference of a second purchaser; obtaining a fourth relevance factor of the first buyer and the second buyer according to the first preference and the second preference; obtaining a third social value according to the fourth relevance factor, the first relevance factor and the second relevance factor; determining whether the third social value is greater than the first social value; determining a third shopping social relationship for the first buyer and the second buyer when the third social value is greater than the first social value.
Specifically, the first preference of the first purchaser and the second preference of the second purchaser are obtained through historical orders, shopping carts, favorites, browsing information, or tag information of the first user of the first purchaser and the second purchaser, and when the preferences of the first purchaser and the second purchaser are similar or have a relationship, if the first preference of the first purchaser is photography and the second preference of the second purchaser is travel, the preferences of the first purchaser and the second purchaser have a relationship. And further obtaining a fourth relevance factor of the first buyer and the second buyer according to the preference of the first buyer and the second buyer, wherein the fourth relevance factor is a relevance factor determined by the preference of the first buyer and the second buyer. And determining a fourth weighting coefficient of a fourth relevance factor according to the preference of the first buyer and the second buyer, and performing weighting calculation according to the fourth relevance factor and the fourth weighting coefficient, the first relevance factor and the first weighting coefficient, and the second relevance factor and the second weighting coefficient to obtain a third social value. And judging the magnitude relation between the third social value and the first social value, and when the third social value is greater than the first social value, determining a third shopping social relation between the first buyer and the second buyer, wherein the third shopping social relation is the improvement of the first shopping social relation, namely the social relation between the first buyer and the second buyer is improved.
Further, the method comprises: obtaining first questioning information of a first buyer, wherein the first questioning information is information about a first commodity; obtaining second questioning information of a second buyer, wherein the second questioning information is information about a second commodity; acquiring a fifth relevance factor of the first buyer and the second buyer according to the first question information and the second question information; obtaining a fourth social value according to the fifth relevance factor, the first relevance factor and the second relevance factor; determining whether the fourth social value is greater than the first social value; when the fourth social value is larger than the first social value, determining a third shopping social relationship between the first buyer and the second buyer.
Specifically, when a first buyer and a second buyer purchase goods, first question information and second question information which are provided by the first buyer and the second buyer in a question area are obtained, and the relevance between the first question information and the second question information is determined through semantic analysis, if the first question information relates to the flexibility of a sweeping robot and the effect of cleaning dust, and the second question information relates to the dust collection effect of a dust collector, the first question information and the second question information are determined to be both question for the effect of the goods. And obtaining a fifth relevance factor of the first buyer and the second buyer according to the first question information and the second question information, wherein the fifth relevance factor is a relevance factor determined by the question information of the first buyer and the second buyer for the commodity. And determining a fifth weighting coefficient of the fifth relevance factor according to the first question information and the second question information, and performing weighting calculation according to the fifth relevance factor and the fifth weighting coefficient, the first relevance factor and the first weighting coefficient, and the second relevance factor and the second weighting coefficient to obtain a fourth social value. And judging the magnitude relation between the fourth social value and the first social value, and determining the fourth shopping social relation between the first buyer and the second buyer when the fourth social value is greater than the first social value, wherein the fourth shopping social relation is the improvement of the first shopping social relation, namely, the effective social relation between the first buyer and the second buyer is established, and the social shopping property is enhanced.
Example two
Based on the same inventive concept as the method for shopping and social contact in the foregoing embodiment, the present invention further provides a method and an apparatus for shopping and social contact, as shown in fig. 2, the apparatus includes:
a first obtaining unit 11, wherein the first obtaining unit 11 is used for obtaining a first commodity of a first buyer;
a second obtaining unit 12, wherein the second obtaining unit 12 is used for obtaining a second commodity of a second buyer;
a third obtaining unit 13, where the third obtaining unit 13 is configured to obtain a first relevance factor of the first purchaser and the second purchaser according to the first commodity and the second commodity;
a fourth obtaining unit 14, wherein the fourth obtaining unit 14 is configured to obtain first professional information of the first buyer;
a fifth obtaining unit 15, wherein the fifth obtaining unit 15 is configured to obtain second professional information of a second buyer;
a sixth obtaining unit 16, where the sixth obtaining unit 16 is configured to obtain a second relevance factor of the first buyer and the second buyer according to the first professional information and the second professional information;
a seventh obtaining unit 17, where the seventh obtaining unit 17 is configured to obtain a first social value according to the first relevance factor and the second relevance factor;
a first judging unit 18, where the first judging unit 18 is configured to judge whether the first social value is greater than a first predetermined threshold;
a first executing unit 19, where the first executing unit 19 is configured to determine a first shopping social relationship between the first purchaser and the second purchaser when the first social value is greater than a first predetermined threshold, and send first friend invitation information to the first purchaser and the second purchaser.
Further, the obtaining a first social value according to the first relevance factor and the second relevance factor in the seventh obtaining unit includes:
a first determination unit configured to determine a first weighting coefficient from the first commodity and the second commodity;
a second determining unit, configured to determine a second weighting coefficient according to the first professional information and the second professional information;
an eighth obtaining unit, configured to obtain a first social value by calculation according to the first relevance factor and the first weighting coefficient, and the second relevance factor and the second weighting coefficient.
Further, the apparatus further comprises:
a ninth obtaining unit for obtaining a first location of a first purchaser;
a tenth obtaining unit for obtaining a second location of a second purchaser;
an eleventh obtaining unit, configured to obtain a third relevance factor of the first purchaser and the second purchaser according to the first location and the second location;
a twelfth obtaining unit, configured to obtain a second social value according to the third relevance factor, the first relevance factor, and the second relevance factor;
a second determination unit, configured to determine whether the second social value is greater than the first social value;
a third determining unit, configured to determine a second shopping social relationship between the first purchaser and the second purchaser when the second social value is greater than the first social value.
Further, the apparatus further comprises:
a thirteenth obtaining unit for obtaining a third commodity of a third purchaser;
a fourteenth obtaining unit for obtaining first member discussion group information of a third shopper according to the third merchandise;
a third determining unit, configured to determine whether the third purchaser and the first purchaser or the second purchaser have a first relevance factor according to the third product and the first product or the third product and the second product;
a second executing unit, configured to send first meeting invitation information for joining the first member discussion group to the first buyer and the second buyer when the third buyer and the first buyer or the third buyer and the second buyer have a first relevance factor.
Further, the apparatus further comprises:
a fifteenth obtaining unit configured to obtain a first preference of the first purchaser;
a sixteenth obtaining unit configured to obtain a second preference of the second purchaser;
a seventeenth obtaining unit, configured to obtain a fourth relevance factor of the first buyer and the second buyer according to the first preference and the second preference;
an eighteenth obtaining unit, configured to obtain a third social value according to the fourth relevance factor, the first relevance factor, and the second relevance factor;
a fourth determining unit, configured to determine whether the third social value is greater than the first social value;
a fourth determining unit, configured to determine a third shopping social relationship between the first buyer and the second buyer when the third social value is greater than the first social value.
Further, the apparatus comprises:
a nineteenth obtaining unit, configured to obtain first question information of a first purchaser, where the first question information is information about a first commodity;
a twentieth obtaining unit, configured to obtain second questioning information of a second purchaser, where the second questioning information is information about a second commodity;
a twenty-first obtaining unit, configured to obtain a fifth relevance factor of the first purchaser and the second purchaser according to the first question information and the second question information;
a twenty-second obtaining unit, configured to obtain a fourth social value according to the fifth relevance factor and the first relevance factor and the second relevance factor;
a fifth judging unit, configured to judge whether the fourth social value is greater than the first social value;
a fifth determining unit, configured to determine a third shopping social relationship between the first purchaser and the second purchaser when the fourth social value is greater than the first social value.
Various variations and specific examples of the method for shopping and social contact in the first embodiment of fig. 1 are also applicable to the device for shopping and social contact in the present embodiment, and a person skilled in the art can clearly know the implementation method of the device for shopping and social contact in the present embodiment through the foregoing detailed description of the method for shopping and social contact, so that details are not described herein for the sake of brevity of the description.
EXAMPLE III
Based on the same inventive concept as that of a method for shopping and social contact in the foregoing embodiment, the present invention further provides a device for shopping and social contact, as shown in fig. 3, including a memory 304, a processor 302, and a computer program stored in the memory 304 and executable on the processor 302, where the processor 302, when executing the program, implements the steps of any one of the methods for shopping and social contact described above.
Wherein in fig. 3 a bus architecture (represented by bus 300), bus 300 may include any number of interconnected buses and bridges, bus 300 linking together various circuits including one or more processors, represented by processor 302, and memory, represented by memory 304. The bus 300 may also link together various other circuits such as peripherals, voltage regulators, power management circuits, and the like, which are well known in the art, and therefore, will not be described any further herein. A bus interface 306 provides an interface between the bus 300 and the receiver 301 and transmitter 303. The receiver 301 and the transmitter 303 may be one and the same element, i.e. a transceiver, providing a means for communicating with various other apparatus over a transmission medium. The processor 302 is responsible for managing the bus 300 and general processing, and the memory 304 may be used for storing data used by the processor 302 in performing operations.
Example four
Based on the same inventive concept as the method of shopping socializing in the foregoing embodiments, the present invention also provides a computer-readable storage medium having stored thereon a computer program which, when executed by a processor, implements the steps of: obtaining a first commodity of a first buyer; obtaining a second commodity of a second buyer; obtaining a first relevance factor of the first buyer and the second buyer according to the first commodity and the second commodity; obtaining first professional information of a first buyer; obtaining second professional information of a second buyer; obtaining a second relevance factor of the first buyer and the second buyer according to the first professional information and the second professional information; obtaining a first social value according to the first relevance factor and the second relevance factor; determining whether the first social value is greater than a first predetermined threshold; and when the first social value is larger than a first preset threshold value, determining a first shopping social relation between the first buyer and the second buyer, and sending first friend invitation information to the first buyer and the second buyer.
In this embodiment, the program may further implement any one of the method steps of the first embodiment when the program is executed by a processor.
One or more technical solutions in the embodiments of the present application at least have one or more of the following technical effects:
according to the method and the device for social shopping, provided by the embodiment of the invention, the first commodity of the first buyer is obtained; obtaining a second commodity of a second purchaser; obtaining a first relevance factor of the first buyer and the second buyer according to the first commodity and the second commodity; obtaining first professional information of a first buyer; obtaining second professional information of a second buyer; obtaining a second relevance factor of the first buyer and the second buyer according to the first professional information and the second professional information; obtaining a first social value according to the first relevance factor and the second relevance factor; determining whether the first social value is greater than a first predetermined threshold; when the first social value is larger than a first preset threshold value, a first shopping social relationship between the first purchaser and the second purchaser is determined, and first friend invitation information is sent to the first purchaser and the second purchaser, so that the technical problems that in the prior art, communication between users on an e-commerce platform is less, an effective social relationship is difficult to form, integration of customers cannot be achieved, and accurate marketing cannot be implemented are solved.
As will be appreciated by one skilled in the art, embodiments of the present invention may be provided as a method, system, or computer program product. Accordingly, the present invention may take the form of an entirely hardware embodiment, an entirely software embodiment or an embodiment combining software and hardware aspects. Furthermore, the present invention may take the form of a computer program product embodied on one or more computer-usable storage media (including, but not limited to, disk storage, CD-ROM, optical storage, and the like) having computer-usable program code embodied therein.
The present invention has been described with reference to flowchart illustrations and/or block diagrams of methods, apparatus (systems) and computer program products according to embodiments of the invention. It will be understood that each flow and/or block of the flow diagrams and/or block diagrams, and combinations of flows and/or blocks in the flow diagrams and/or block diagrams, can be implemented by computer program instructions. These computer program instructions may be provided to a processor of a general purpose computer, special purpose computer, embedded processor, or other programmable data processing apparatus to produce a machine, such that the instructions, which execute via the processor of the computer or other programmable data processing apparatus, create means for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be stored in a computer-readable memory that can direct a computer or other programmable data processing apparatus to function in a particular manner, such that the instructions stored in the computer-readable memory produce an article of manufacture including instruction means which implement the function specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be loaded onto a computer or other programmable data processing apparatus to cause a series of operational steps to be performed on the computer or other programmable apparatus to produce a computer implemented process such that the instructions which execute on the computer or other programmable apparatus provide steps for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
It will be apparent to those skilled in the art that various changes and modifications may be made in the present invention without departing from the spirit and scope of the invention. Thus, if such modifications and variations of the present invention fall within the scope of the claims of the present invention and their equivalents, the present invention is also intended to include such modifications and variations.
Claims (8)
1. A method of shopping socializing, the method comprising:
obtaining a first commodity of a first buyer;
obtaining a second commodity of a second buyer;
obtaining a first relevance factor of the first buyer and the second buyer according to the first commodity and the second commodity;
obtaining first professional information of a first buyer;
obtaining second professional information of a second buyer;
obtaining a second relevance factor of the first buyer and the second buyer according to the first professional information and the second professional information;
obtaining a first social value according to the first relevance factor and the second relevance factor, wherein the first social value comprises: determining a first weighting coefficient according to the first commodity and the second commodity; determining a second weighting coefficient according to the first occupational information and the second occupational information; calculating to obtain a first social value according to the first relevance factor and the first weighting coefficient and the second relevance factor and the second weighting coefficient;
determining whether the first social value is greater than a first predetermined threshold;
and when the first social value is larger than the first preset threshold value, determining a first shopping social relation between the first buyer and the second buyer, and sending first friend invitation information to the first buyer and the second buyer.
2. The method of claim 1, wherein the method further comprises:
obtaining a first location of a first purchaser;
obtaining a second location of a second buyer;
obtaining a third relevance factor of the first buyer and the second buyer according to the first position and the second position;
obtaining a second social value according to the third relevance factor, the first relevance factor and the second relevance factor;
determining whether the second social value is greater than the first social value;
determining a second shopping social relationship of the first buyer and the second buyer when the second social value is greater than the first social value.
3. The method of claim 1, wherein the method further comprises:
obtaining a third commodity of a third purchaser;
obtaining first member discussion group information of a third shopper according to the third commodity;
judging whether the third purchaser and the first purchaser or the third purchaser and the second purchaser have a first relevance factor according to the third commodity and the first commodity or the third commodity and the second commodity;
and when the third buyer and the first buyer or the third buyer and the second buyer have a first relevance factor, sending first conference joining invitation information of the first member discussion group to the first buyer and the second buyer.
4. The method of claim 1, wherein the method further comprises:
obtaining a first preference of a first purchaser;
obtaining a second preference of a second purchaser;
obtaining a fourth relevance factor of the first buyer and the second buyer according to the first preference and the second preference;
obtaining a third social value according to the fourth relevance factor, the first relevance factor and the second relevance factor;
determining whether the third social value is greater than the first social value;
determining a third shopping social relationship for the first buyer and the second buyer when the third social value is greater than the first social value.
5. The method of claim 1, wherein the method further comprises:
obtaining first questioning information of a first buyer, wherein the first questioning information is information about a first commodity;
obtaining second questioning information of a second buyer, wherein the second questioning information is information about a second commodity;
acquiring a fifth relevance factor of the first buyer and the second buyer according to the first question information and the second question information;
obtaining a fourth social value according to the fifth relevance factor, the first relevance factor and the second relevance factor;
determining whether the fourth social value is greater than the first social value;
determining a third shopping social relationship for the first buyer and the second buyer when the fourth social value is greater than the first social value.
6. An apparatus for social shopping, the apparatus comprising:
the system comprises a first obtaining unit, a second obtaining unit and a third obtaining unit, wherein the first obtaining unit is used for obtaining a first commodity of a first buyer;
a second obtaining unit for obtaining a second commodity of a second purchaser;
a third obtaining unit, configured to obtain a first relevance factor of the first purchaser and the second purchaser according to the first commodity and the second commodity;
a fourth obtaining unit, configured to obtain first professional information of a first buyer;
a fifth obtaining unit, configured to obtain second professional information of a second buyer;
a sixth obtaining unit, configured to obtain a second relevance factor of the first buyer and the second buyer according to the first professional information and the second professional information;
a seventh obtaining unit, configured to obtain a first social value according to the first relevance factor and the second relevance factor;
a first determination unit configured to determine a first weighting coefficient from the first product and the second product;
a second determining unit, configured to determine a second weighting coefficient according to the first professional information and the second professional information;
an eighth obtaining unit, configured to obtain a first social value by calculation according to the first relevance factor and the first weighting coefficient, and the second relevance factor and the second weighting coefficient;
the first judging unit is used for judging whether the first social value is larger than a first preset threshold value or not;
the first execution unit is used for determining a first shopping social relationship between the first buyer and the second buyer and sending first friend invitation information to the first buyer and the second buyer when the first social value is larger than a first preset threshold value.
7. A device for shopping socializing comprising a memory, a processor and a computer program stored on the memory and executable on the processor, wherein the steps of the method according to any one of claims 1-5 are implemented when the program is executed by the processor.
8. A computer-readable storage medium, on which a computer program is stored which, when being executed by a processor, carries out the steps of the method according to any one of claims 1 to 5.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201911389089.4A CN111144996B (en) | 2019-12-30 | 2019-12-30 | Method and device for social shopping |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201911389089.4A CN111144996B (en) | 2019-12-30 | 2019-12-30 | Method and device for social shopping |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| CN111144996A CN111144996A (en) | 2020-05-12 |
| CN111144996B true CN111144996B (en) | 2022-12-23 |
Family
ID=70521492
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201911389089.4A Active CN111144996B (en) | 2019-12-30 | 2019-12-30 | Method and device for social shopping |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN111144996B (en) |
Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106991598A (en) * | 2017-04-07 | 2017-07-28 | 北京百分点信息科技有限公司 | Data push method and its system |
| CN109102346A (en) * | 2017-06-20 | 2018-12-28 | 中兴通讯股份有限公司 | A kind of method and device that shopping information is shared, obtained |
| CN109308652A (en) * | 2018-10-12 | 2019-02-05 | 广州快批信息科技有限公司 | Wholesale method, system, terminal device and storage medium on line |
| CN109711936A (en) * | 2018-12-25 | 2019-05-03 | 福建破缸茶业发展有限公司 | A kind of Tea Industry platform trading algorithms and device |
| CN109816441A (en) * | 2018-12-29 | 2019-05-28 | 江苏云天励飞技术有限公司 | Tactful method for pushing, system and relevant apparatus |
-
2019
- 2019-12-30 CN CN201911389089.4A patent/CN111144996B/en active Active
Patent Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106991598A (en) * | 2017-04-07 | 2017-07-28 | 北京百分点信息科技有限公司 | Data push method and its system |
| CN109102346A (en) * | 2017-06-20 | 2018-12-28 | 中兴通讯股份有限公司 | A kind of method and device that shopping information is shared, obtained |
| CN109308652A (en) * | 2018-10-12 | 2019-02-05 | 广州快批信息科技有限公司 | Wholesale method, system, terminal device and storage medium on line |
| CN109711936A (en) * | 2018-12-25 | 2019-05-03 | 福建破缸茶业发展有限公司 | A kind of Tea Industry platform trading algorithms and device |
| CN109816441A (en) * | 2018-12-29 | 2019-05-28 | 江苏云天励飞技术有限公司 | Tactful method for pushing, system and relevant apparatus |
Also Published As
| Publication number | Publication date |
|---|---|
| CN111144996A (en) | 2020-05-12 |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN110910179B (en) | Grouping marketing method and device | |
| CN108805598A (en) | Similarity information determines method, server and computer readable storage medium | |
| Sriram et al. | Does e-marketing mix influence brand loyalty and popularity of e-commerce websites? | |
| CN110347924A (en) | Fruits and vegetables market management system and fruit-vegetable information method for pushing | |
| CN110751537A (en) | Online and offline intelligent marketing method and device | |
| CN110782259A (en) | Member level management method and device | |
| CN108229997A (en) | A kind of method and system of internet shopping promotion | |
| CN111159574B (en) | Method and device for sharing information across shops | |
| Dogra et al. | Investigating factors affecting trust and purchase intention towards online websites: structural equation modelling approach | |
| CN111144996B (en) | Method and device for social shopping | |
| YSashi | Buyer Behavior in Business Markets: A Review and Integrative Model. | |
| CN111178974B (en) | Method and device for improving multi-platform fusion | |
| CN111160982A (en) | Merchant joint marketing method and device based on shopping social contact | |
| CN110738521B (en) | Client selling method and device for multi-merchant brand | |
| CN111178968B (en) | Marketing method and device for online shop and offline shop | |
| CN110992095B (en) | Consumer portrait generation method and device | |
| CN110766478A (en) | Method and device for improving user connectivity | |
| CN111127118A (en) | Method and device for joint sales promotion of merchants | |
| CN111192112A (en) | Multi-platform interaction method and device | |
| CN111178963A (en) | Member life cycle management method and device | |
| CN110766453A (en) | Point clearing method and device for e-commerce brand | |
| Ghosh et al. | How Value Consciousness, Customer Engagement and Trust Create Brand Loyalty: Luxury Brand and Social Media Marketing Perspective | |
| CN110751492A (en) | High-value crowd identification method and device | |
| Heo | The Influences of Restaurant Consumers' Electronic Word-of-Mouth (E-WOM) Information Communication on Product Perception Risk, Benefit and WOM Effect | |
| Nagi et al. | The mediating role of Customer Engagement in the relationship between Content Marketing and Electronic Word of Mouth: A case of online food ordering and delivery applications in Egypt |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| GR01 | Patent grant | ||
| GR01 | Patent grant |