CN111026981A - Visual display method, device and equipment for hot topics - Google Patents

Visual display method, device and equipment for hot topics Download PDF

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Publication number
CN111026981A
CN111026981A CN201911233121.XA CN201911233121A CN111026981A CN 111026981 A CN111026981 A CN 111026981A CN 201911233121 A CN201911233121 A CN 201911233121A CN 111026981 A CN111026981 A CN 111026981A
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topic
interface
target
topics
hot
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CN111026981B (en
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金业
李志强
朱克斌
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Bank of China Ltd
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Bank of China Ltd
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    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
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    • G06F16/9538Presentation of query results

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Abstract

The application provides a visual display method, device and equipment of hot topics, wherein the method comprises the following steps: displaying a topic candidate interface, wherein the topic candidate interface comprises options of a plurality of hot topics; acquiring at least one target hot topic selected by a target user in the topic candidate interface and feature data of the target user; displaying a view analysis interface according to the target hot topic and the characteristic data of the target user; displaying a topic summary interface and a similar topic review interface according to the target hot topic; and generating a visual page of the hot topic according to the topic candidate interface, the view analysis interface, the topic summary interface and the similar topic review interface. In the embodiment of the application, the information of the hot topics can be effectively integrated aiming at different users, so that when the users face massive information, the information which is useful for the users can be quickly, accurately and comprehensively acquired, and the user experience is effectively improved.

Description

Visual display method, device and equipment for hot topics
Technical Field
The application relates to the technical field of data processing, in particular to a method, a device and equipment for visually displaying a hot topic.
Background
With the arrival of mobile interconnection, the variety of news information platforms is various, each information platform can issue a large amount of information in real time, massive financial news updates, news and research information issued by each information platform are generally pushed to a user according to a time sequence, and various information cannot be effectively integrated, so that the user cannot quickly and accurately acquire information which is expected to be browsed and is useful for the user when facing massive financial news updates, news and research information.
In view of the above problems, no effective solution has been proposed.
Disclosure of Invention
The embodiment of the application provides a method, a device and equipment for visually displaying hot topics, and aims to solve the problem that various information cannot be effectively integrated in the prior art, so that a user cannot quickly and accurately acquire information which is expected to be browsed and is useful for the user when facing massive financial news updates, news and research and report information.
The embodiment of the application provides a visual display method of a hot topic, which comprises the following steps: displaying a topic candidate interface, wherein the topic candidate interface comprises options of a plurality of hot topics; acquiring at least one target hot topic selected by a target user in the topic candidate interface and feature data of the target user; displaying a view analysis interface according to the at least one target hot topic and the feature data of the target user; displaying a topic summary interface and a similar topic review interface according to the at least one target hot topic; and generating a visual page of the hot topic according to the topic candidate interface, the view analysis interface, the topic summary interface and the similar topic review interface.
In one embodiment, prior to displaying the topic candidate interface, comprising: acquiring events in a plurality of information platforms and characteristic data of the target user; dividing events in the information platforms by using a clustering algorithm to obtain a plurality of topics; acquiring feature data of the plurality of topics; determining a plurality of topics with the heat degree greater than a preset threshold value at the current moment according to the feature data of the topics; according to the feature data of the target user, screening a plurality of hot topics related to the target user from the plurality of topics with the heat degree at the current moment being greater than a preset threshold value; and displaying the filtered profiles of the plurality of hot topics related to the target user in the topic candidate interface as options.
In one embodiment, the feature data of the plurality of topics includes, but is not limited to, at least one of: the frequency, the click quantity, the praise quantity, the comment quantity, the forwarding quantity and the search frequency of a plurality of events contained in the topics in a plurality of information platforms.
In one embodiment, displaying a view analysis interface according to the at least one target hotspot topic and the feature data of the target user comprises: determining at least one investment target associated with the target user based on the characteristic data of the target user; obtaining a price curve for at least one investment target associated with the target user; acquiring feature data of the at least one target hot topic; determining a heat degree change curve of the at least one target topic according to the characteristic data of the at least one target hot topic; displaying a view analysis interface, wherein the view analysis interface comprises the price curve and the heat change curve displayed in the same coordinate system.
In one embodiment, after displaying the view analysis interface, the method further comprises: receiving a click of a user on a price curve of a target investment target in the view analysis interface; and jumping to a trading interface of the target investment target in response to the click operation of the user.
In one embodiment, according to the at least one target hot topic, a topic summary interface and a similar topic review interface are displayed, including: determining a plurality of extreme points included in a heat degree change curve of the at least one target hot topic; obtaining an abstract and a link address of an event which has the greatest influence on the heat change of the topic at each extreme point; determining similar topics with similarity greater than a preset threshold value with the at least one target hot topic; acquiring an abstract and a link address of the similar topic; and displaying the topic summary interface and the topic review interface, wherein the topic summary interface comprises the abstracts and the link addresses of the events which have the greatest influence on the heat change of the topics at the extreme points, and the topic review interface comprises the abstracts and the link addresses of the similar topics.
In one embodiment, the target user's characteristic data includes, but is not limited to, at least one of: the target user has historically held financial products, historically viewed financial products, currently held financial products, collected financial products, praised or commented events, natural person attributes, family attributes, geographic attributes, asset conditions, social attributes, risk preferences.
The embodiment of the present application further provides a visual display device of hot topics, including: the topic candidate interface comprises a first display module, a second display module and a third display module, wherein the topic candidate interface comprises options of a plurality of hot topics; the obtaining module is used for obtaining at least one target hot topic selected by a target user in the topic candidate interface and the feature data of the target user; the second display module is used for displaying a view analysis interface according to the at least one target hot topic and the characteristic data of the target user; the third display module is used for displaying a topic summary interface and a similar topic review interface according to the at least one target hot topic; and the generating module is used for generating a visual page of the hot topic according to the topic candidate interface, the view analysis interface, the topic summary interface and the similar topic review interface.
In one embodiment, further comprising: the first acquisition unit is used for acquiring events in a plurality of information platforms and the characteristic data of the target user; the dividing unit is used for dividing the events in the information platforms by using a clustering algorithm to obtain a plurality of topics; a second acquisition unit configured to acquire feature data of the plurality of topics; the determining unit is used for determining a plurality of topics with the heat degree greater than a preset threshold value at the current moment according to the feature data of the topics; the screening unit is used for screening a plurality of hot topics related to the target user from the topics with the heat degree at the current moment larger than a preset threshold value according to the feature data of the target user; and the processing unit is used for displaying the filtered brief descriptions of the hot topics relevant to the target user in the topic candidate interface as options.
The embodiment of the application also provides a visual display device for the hot topics, which comprises a processor and a memory, wherein the memory is used for storing executable instructions of the processor, and the processor executes the instructions to realize the steps of the visual display method for the hot topics.
The embodiment of the application also provides a computer readable storage medium, on which computer instructions are stored, and when the instructions are executed, the steps of the method for visually displaying the hot topic are realized.
The embodiment of the application provides a visual display method of hot topics, which can be used for displaying a topic candidate interface, wherein the topic candidate interface comprises options of a plurality of hot topics, and at least one target hot topic selected by a target user in the topic candidate interface and feature data of the target user are obtained. A view analysis interface may be displayed according to the at least one target hot topic and the feature data of the target user, a topic summary interface and a similar topic review interface may be displayed according to the at least one target hot topic, and a visual page of a hot topic may be generated according to the topic candidate interface, the view analysis interface, the topic summary interface and the similar topic review interface. Therefore, the information related to the hot topics can be effectively integrated aiming at different users, so that when the users face massive financial news updates, news and research and report information, information which is expected to be browsed and is useful for the users can be quickly, accurately and comprehensively obtained, and the user experience is effectively improved.
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The accompanying drawings, which are included to provide a further understanding of the application, are incorporated in and constitute a part of this application, and are not intended to limit the application. In the drawings:
fig. 1 is a schematic structural diagram of a system for visually displaying a hot topic provided according to an embodiment of the present application;
FIG. 2 is a schematic step diagram of a method for visually displaying a hot topic provided in an embodiment of the present application;
FIG. 3 is a schematic diagram of a visual presentation interface of a hot topic provided according to an embodiment of the application;
fig. 4 is a schematic structural diagram of a visual display device for hot topics provided according to an embodiment of the present application;
fig. 5 is a schematic structural diagram of a visualization display device for hot topics, provided according to an embodiment of the present application.
Detailed Description
The principles and spirit of the present application will be described with reference to a number of exemplary embodiments. It should be understood that these embodiments are given solely for the purpose of enabling those skilled in the art to better understand and to practice the present application, and are not intended to limit the scope of the present application in any way. Rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the scope of the disclosure to those skilled in the art.
As will be appreciated by one skilled in the art, embodiments of the present application may be embodied as a system, apparatus, device, method or computer program product. Accordingly, the present disclosure may be embodied in the form of: entirely hardware, entirely software (including firmware, resident software, micro-code, etc.), or a combination of hardware and software.
Although the flow described below includes operations that occur in a particular order, it should be appreciated that the processes may include more or less operations that are performed sequentially or in parallel (e.g., using parallel processors or a multi-threaded environment).
Although the flow described below includes operations that occur in a particular order, it should be appreciated that the processes may include more or less operations that are performed sequentially or in parallel (e.g., using parallel processors or a multi-threaded environment).
The method aims to solve the problem that the existing information is usually displayed to a user only based on time, so that the user can not accurately browse the valuable information even if spending a large amount of time to read. The matching degree between the pushed information and the client is low. Meanwhile, the existing information display method can not enable a client to accurately and visually see the change condition of the market news hotspot and the influence on the self investment and financing, so that the experience of the user is poor.
Based on this, a system for visually displaying a hot topic is provided in the present application, as shown in fig. 1, may include: the system comprises a terminal device 101 and a bank server 102, wherein a user can initiate an access request in a bank system through the terminal device 101, the bank server 102 can determine feature data of the user and hot topics, similar topics and the like displayed to the user from a database preset by a bank in response to the request of the user, and display a determined topic candidate interface, a view analysis interface, a topic summary interface and a similar topic review interface to the user on a user interface of the terminal device 101. Wherein, the source channel of the hot topics may include but is not limited to at least one of the following: wind, Douqins, Hua Er street news flashes, published Times on public, Pengbo, etc.
The terminal device 101 may be a terminal device or software used by a user. Specifically, the terminal device may be a terminal device such as a smart phone, a tablet computer, a notebook computer, a desktop computer, an intelligent counter, an intelligent watch, or other wearable devices, or may be a robot device. Of course, the terminal apparatus 101 may be software that can be run in the above terminal apparatus. For example: and bank system applications such as mobile banking, E-remittance, micro-banking and the like, payment applications, browsers and other application software. In some cases, the terminal 101 may also be information such as a short message or a mail received by the terminal.
The bank server 102 may be a single server, a server cluster, a server with a strong bank transaction database, or a server running with an OCRM system (client relationship system), and the bank server 102 may be connected to a plurality of terminal devices. A visualization page of the hot topic may be generated based on a user-triggered request.
Based on the above problems, an embodiment of the present invention provides a method for visually displaying a hot topic, as shown in fig. 2, the method may include the following steps:
s202: and displaying a topic candidate interface, wherein the topic candidate interface comprises options of a plurality of hot topics.
In one embodiment, the topic candidate interface may be used to present options for a current hot topic associated with the target user, and the topic candidate interface may include options for a plurality of hot topics. The options of each hot topic can be presented in the form of a brief introduction or a brief introduction plus a check box, and of course, other possible manners can also be presented, which is not limited in the present application. Correspondingly, after the user selects the hot topics in the topic candidate interface, the selected one or more hot topics can be displayed in a bold mode, or check marks are added in check boxes to indicate that the hot topics are selected, so that the user can visually and clearly see the selected hot topics.
In one embodiment, the topic candidate interface may be displayed after receiving a request for the target user to access the page where the topic candidate interface is located. The target user can be a user who uses an APP or an applet such as a mobile phone bank, an E-bank, a micro-bank and the like on a terminal device, browses on a bank webpage or operates on a bank intelligent counter. If the user is classified, its category may include, but is not limited to, at least one of: private customers, public customers, potential customers, and customer managers. The topic candidate interface may be displayed on a display screen or a web interface of a terminal device used by a target user, and the specific display position may be a top end, a bottom end, or the like of the screen, and may be specifically set according to an actual situation, which is not limited in this application.
S204: and acquiring at least one target hot topic selected by the target user in the topic candidate interface and the feature data of the target user.
The target user may select a topic desired to be learned from the topic candidate interface, and the selection mode may be mouse click, touch click, long press, or the like, or may be other possible selection modes, which is not limited in the present application. In one embodiment, at least one target hot topic selected by the target user in the topic candidate interface can be obtained, so that the hot topic which the target user desires to know can be determined.
Because different users have differences in interest preferences, risk tolerance for financial products, currently held financial products, interested financial products and the like, information contents expected to be browsed by different users have differences, and therefore characteristic data of target users can be acquired. The characteristic data of the target user may include, but is not limited to, at least one of the following: the target user may be a historical holding financial product, a historical browsing financial product, a current holding financial product, a collected financial product, a praise or commented event, a natural person attribute, a family attribute, a geographic attribute, an asset condition, a social attribute, a risk preference.
S206: and displaying a view analysis interface according to the at least one target hot topic and the characteristic data of the target user.
The display view analysis interface may be used to display a heat change analysis diagram of at least one target hot topic that a target user desires to browse, and the display position of the view analysis interface may be below the topic candidate interface, and may also be set in other possible positions, which may be determined specifically according to actual situations, which is not limited in this application.
In some embodiments, since some hot events may generally cause price fluctuation of some financial products, in order to enable a user to more clearly and intuitively know the influence of the hot events on the price of the financial products, the price change curves of the investment targets related to the user can be simultaneously displayed in the view analysis interface.
In one embodiment, if the target user currently holds a financial product, preferably, a price curve of the investment target of the financial product currently held by the user may be obtained, and of course, a price curve of a financial product historically purchased by the target user may also be obtained at the same time, which may be specifically determined according to actual situations. The investment target is an object pointed by both sides' rights and obligations in the investment contract, and may specifically refer to a certain investment project.
If the target user does not currently hold the related financial products, the target user can be considered as a potential user, so that the financial products historically purchased, historically browsed financial products or collected financial products of the target user can be determined according to the characteristic data of the target user and can be used as the financial products which the user desires to know. In some cases, if the target user has no history browsing, purchasing and collecting records for the new user, at this time, at least one financial product can be automatically matched for the target user according to the asset information, risk preference and other information of the target user, and the price curve of the investment target corresponding to the matched at least one financial product is obtained, so that the matching degree between the bank product, the hot spot event and the target user is improved, and potential users are effectively explored.
S208: and displaying a topic summary interface and a similar topic review interface according to the at least one target hot topic.
In order to enable the target user to more clearly and comprehensively know the at least one target hot topic, a topic summary interface and a similar topic review interface can be displayed according to the at least one target hot topic. The topic summary interface can be used for showing a summary comment on at least one target hot topic, and specifically can include brief summary of target hot events, sending time, generated influence, current public opinion condition and the like. In some cases, in order to facilitate the user to further know all the events, the link address of the target hot topic may be displayed in the topic summary interface, or embedded into the summary comment, so that the user can jump to the relevant page directly when clicking to request access.
The similar topic review interface can be used for displaying similar topics with high similarity to target hot topics for reference of a user, so that the user can reply and backtrack events and prices of investment targets within a period of time, and meanwhile, the development trend of historical topics and the influence on price trends of different investment targets can be seen more clearly and intuitively. In some embodiments, in order to save the interface display space, only titles or brief descriptions of similar topics with greater similarity to the target hot topic may be displayed on the similar topic review interface, and link addresses of the similar topics are associated with the titles or brief descriptions, so that the user can directly jump to the related interface when clicking on the titles or brief descriptions of the similar topics.
The topic summary interface and the similar topic review interface may be sequentially displayed on the view analysis interface, or displayed in parallel, it may be understood that other possible manners may also be adopted for displaying, which may be determined according to actual situations, and the present application does not limit this.
S210: and generating a visual page of the hot topic according to the topic candidate interface, the view analysis interface, the topic summary interface and the similar topic review interface.
In order to enable a target user to browse news consultation information more comprehensively and clearly, a visual page of a hot topic can be generated according to the topic candidate interface, the view analysis interface, the topic summary interface and the similar topic review interface, the topic candidate interface, the view analysis interface, the topic summary interface and the similar topic review interface are displayed simultaneously, the interfaces are arranged according to a preset rule, in one embodiment, the interfaces can be sequentially displayed from the top of the page or displayed in parallel, of course, other possible display modes can be adopted, and the specific display mode can be determined according to actual conditions, and the application does not limit the above.
In one embodiment, the visualization page of the above hotspot topic may be as shown in fig. 3, where the topmost of the visualization page of the hotspot topic is a topic candidate interface, where the "korean meeting" topic selected by the target user is displayed in bold, and the view analysis interface, the topic summary interface, and the similar topic review interface are sequentially displayed in the interface.
In one embodiment, before the topic candidate interface is displayed, the feature data of the currently published events and the target users in the plurality of information platforms may be obtained, and the events in the plurality of information platforms may be divided by using a clustering algorithm to obtain a plurality of topics of different categories. The information platform may include, but is not limited to, at least one of the following: wind, dow jones, wale street news flashes, public numbers, social APP, applets, pengbo, etc. The clustering algorithm may include, but is not limited to, at least one of: the algorithm may be any one of a K-MEANS algorithm, a K-MEDOIDS algorithm, a CLARANS algorithm, a BIRCH algorithm, a CURE algorithm, a cameleon algorithm, and the like, and the specific algorithm may be adopted according to an actual situation, which is not limited in the present application.
Because audiences and crowds, popularity and the like of different topics are different, the feature data of a plurality of topics can be obtained, and the topics with the popularity being larger than a preset threshold value at the current moment are determined according to the feature data of the topics. Wherein, the characteristic data of the plurality of topics include but are not limited to at least one of the following: the frequency, the click quantity, the praise quantity, the comment quantity, the forwarding quantity and the search frequency of a plurality of events contained in the topics in a plurality of information platforms.
Furthermore, according to the feature data of the target user, a knowledge graph is utilized to screen a plurality of hot topics relevant to the target user from a plurality of topics with the heat degree greater than a preset threshold value at the current moment, and the profiles of the plurality of hot topics relevant to the target user, which are obtained through screening, are used as options to be displayed in the topic candidate interface. The topic related to the user may be a topic having an association with a financial product currently held by the user, a financial product historically held by the user, or a financial product of interest, whether or not the association may be judged by whether or not price fluctuation of the financial product is affected. The Knowledge Graph (also called scientific Knowledge Graph) is a concept in the field of book informatics, is used for drawing, analyzing and displaying the interrelationship between subjects or academic research subjects, and is a visual tool for revealing and displaying the development process and the structural relationship of scientific Knowledge. The preset threshold may be a value greater than 0 and less than or equal to 1, for example: 0.8, 0.9, etc., and the specific numerical values can be determined according to actual conditions, which is not limited in the application.
In some embodiments, since the current hot spot event may generally cause price fluctuation of some financial products, when determining the view analysis interface, at least one investment target related to the target user may be determined according to the characteristic data of the target user, and a price curve of the at least one investment target related to the target user may be obtained. Further, the feature data of the at least one target hot topic can be acquired, a heat variation curve of the at least one target topic is determined according to the feature data of the at least one target hot topic, and the heat variation curve of the at least one target topic and a price curve of the at least one investment target related to the target user are used as contents displayed by the view analysis interface.
In order to enable the user to visually and clearly see the interaction relationship between the investment target and the hot spot event, the price curve of the at least one investment target related to the target user and the heat variation curve of the at least one target topic can be displayed in the same coordinate system. In addition, because the price of the investment target and the heat of the target topic are changed along with time, the time can be taken as the abscissa unit of the coordinate system, and the relevance of the two on time can be better reflected. Namely, the above view analysis interface may include the price curve and the heat change curve displayed in the same coordinate system.
In a specific implementation process, because the order of magnitude of the price and the heat degree may have a larger difference, the price curve and/or the heat degree change curve can be preprocessed in advance, so that the abscissa values of the price curve and the heat degree change curve are in the same order of magnitude, and the influence of the change of the heat degree of the topic on the price of the investment target is visually reflected.
In order to enable the user to see the influence of the heat change curve of the at least one target topic in the view analysis interface on the price of the at least one investment target related to the target user, the related operation can be more conveniently carried out under the condition of wanting to make a new investment strategy. In one embodiment, a corresponding trading link of the investment target can be associated on each displayed price curve of the investment target, so that a user click on the price curve of the target investment target in the view analysis interface can be received in the view analysis interface, and a user clicks to jump to the trading interface of the target investment target.
Since at least one event is included in the hot topic, and the heat of an event is usually mostly a long-tailed sine curve from occurrence to end, the heat variation curve of the topic necessarily includes a plurality of extreme points, and the heat of the topic rising to an extreme point or falling to an extreme point is necessarily affected by one or more events. In one embodiment, a plurality of extreme points included in the heat change curve of the at least one target hot topic may be determined, and an abstract and a link address of an event that most affects the heat change of the topic at each extreme point are obtained, and correspondingly, the abstract and the link address of the event that most affects the heat change of the topic at each extreme point are displayed in the topic summary interface, so that the target user may further learn about important events that affect the heat of the topic in the heat change curve of the at least one target topic.
Further, in order to enable the target user to more comprehensively trace and review the target hot topics expected to be known, in one embodiment, similar topics with a similarity degree greater than a preset threshold value to the at least one target hot topic may be determined, and an abstract and a link address of the determined similar topics are obtained. The abstract and the link address of the similar topic can be displayed on the topic review interface, the link address can be associated with the abstract, and the user can jump to the similar introduction interface of the similar topic in response to clicking operation of the user on the abstract. Wherein, the similarity calculation method between topics can include but is not limited to at least one of the following: the method comprises a reference method, cosine similarity, Jaccard similarity coefficient, Euclidean distance, pre-training encoder, word shift distance and the like, and the specific calculation mode can be determined according to the actual situation, and the method is not limited in the application.
From the above description, it can be seen that the embodiments of the present application achieve the following technical effects: the topic candidate interface can be displayed, wherein the topic candidate interface comprises options of a plurality of hot topics, and at least one target hot topic selected in the topic candidate interface by a target user and feature data of the target user are obtained. The view analysis interface can be displayed according to at least one target hot topic and the feature data of a target user, the topic summary interface and the similar topic review interface are displayed according to at least one target hot topic, and a visual page of the hot topic can be generated according to the topic candidate interface, the view analysis interface, the topic summary interface and the similar topic review interface. Therefore, the information related to the hot topics can be effectively integrated aiming at different users, so that when the users face massive financial news updates, news and research and report information, information which is expected to be browsed and is useful for the users can be quickly, accurately and comprehensively obtained, and the user experience is effectively improved.
Based on the same inventive concept, the embodiment of the application also provides a visual display device for hot topics, as in the following embodiments. The problem solving principle of the visual display device for the hot topics is similar to that of the visual display method for the hot topics, so that the implementation of the visual display device for the hot topics can refer to the implementation of the visual display method for the hot topics, and repeated parts are not repeated. As used hereinafter, the term "unit" or "module" may be a combination of software and/or hardware that implements a predetermined function. Although the means described in the embodiments below are preferably implemented in software, an implementation in hardware, or a combination of software and hardware is also possible and contemplated. Fig. 4 is a block diagram of a structure of a device for visually displaying a hot topic according to an embodiment of the present application, as shown in fig. 4, the device may include: the first display module 401, the obtaining module 402, the second display module 403, the third display module 404, and the generating module 405 will be described below.
The first display module 401 may be configured to display a topic candidate interface, where the topic candidate interface includes options of a plurality of hot topics;
an obtaining module 402, configured to obtain at least one target hot topic selected by a target user in a topic candidate interface and feature data of the target user;
a second display module 403, configured to display a view analysis interface according to at least one target hotspot topic and feature data of a target user;
a third display module 404, configured to display a topic summary interface and a similar topic review interface according to at least one target hotspot topic;
the generating module 405 may be configured to generate a visualization page of the hot topic according to the topic candidate interface, the view analysis interface, the topic summary interface, and the similar topic review interface.
In an embodiment, the visual display device for the hot topic may further include: the first acquisition unit is used for acquiring events in a plurality of information platforms and characteristic data of a target user; the dividing unit is used for dividing events in the information platforms by using a clustering algorithm to obtain a plurality of topics; a second acquisition unit configured to acquire feature data of a plurality of topics; the determining unit is used for determining a plurality of topics with the heat degree greater than a preset threshold value at the current moment according to the feature data of the topics; the screening unit is used for screening a plurality of hot topics related to the target user from a plurality of topics with the heat degree greater than a preset threshold value at the current moment according to the feature data of the target user; and the processing unit is used for displaying the filtered brief descriptions of the plurality of hot topics relevant to the target user in the topic candidate interface as options.
The embodiment of the present application further provides an electronic device, and specifically, a schematic structural diagram of the electronic device shown in fig. 5 based on the method for visually displaying the hot topics provided by the embodiment of the present application may be referred to, where the electronic device specifically includes an input device 51, a processor 52, and a memory 53. The input device 51 may be specifically configured to input feature data of a target user. The processor 52 may be specifically configured to display a topic candidate interface, where the topic candidate interface includes options of a plurality of hot topics; acquiring at least one target hot topic selected by a target user in a topic candidate interface and feature data of the target user; displaying a view analysis interface according to at least one target hot topic and the characteristic data of a target user; displaying a topic summary interface and a similar topic review interface according to at least one target hot topic; and generating a visual page of the hot topic according to the topic candidate interface, the view analysis interface, the topic summary interface and the similar topic review interface. The memory 53 may be specifically configured to store parameters such as a topic candidate interface, a view analysis interface, a topic summary interface, and a similar topic review interface.
In this embodiment, the input device may be one of the main apparatuses for information exchange between a user and a computer system. The input devices may include a keyboard, mouse, camera, scanner, light pen, handwriting input panel, voice input device, etc.; the input device is used to input raw data and a program for processing the data into the computer. The input device can also acquire and receive data transmitted by other modules, units and devices. The processor may be implemented in any suitable way. For example, a processor may take the form of, for example, a microprocessor or processor and a computer-readable medium that stores computer-readable program code (e.g., software or firmware) executable by the (micro) processor, logic gates, switches, an Application Specific Integrated Circuit (ASIC), a programmable logic controller, an embedded microcontroller, and so forth. The memory may in particular be a memory device used in modern information technology for storing information. The memory may include multiple levels, and in a digital system, memory may be used as long as binary data can be stored; in an integrated circuit, a circuit without a physical form and with a storage function is also called a memory, such as a RAM, a FIFO and the like; in the system, the storage device in physical form is also called a memory, such as a memory bank, a TF card and the like.
In this embodiment, the functions and effects specifically realized by the electronic device can be explained by comparing with other embodiments, and are not described herein again.
The embodiment of the application further provides a computer storage medium of a visualization display method based on the hot topics, the computer storage medium stores computer program instructions, and when the computer program instructions are executed, the computer storage medium can implement: displaying a topic candidate interface, wherein the topic candidate interface comprises options of a plurality of hot topics; acquiring at least one target hot topic selected by a target user in a topic candidate interface and feature data of the target user; displaying a view analysis interface according to at least one target hot topic and the characteristic data of a target user; displaying a topic summary interface and a similar topic review interface according to at least one target hot topic; and generating a visual page of the hot topic according to the topic candidate interface, the view analysis interface, the topic summary interface and the similar topic review interface.
In the present embodiment, the storage medium includes, but is not limited to, a Random Access Memory (RAM), a Read-Only Memory (ROM), a Cache (Cache), a Hard disk (HDD), or a Memory Card (Memory Card). The memory may be used to store computer program instructions. The network communication unit may be an interface for performing network connection communication, which is set in accordance with a standard prescribed by a communication protocol.
In this embodiment, the functions and effects specifically realized by the program instructions stored in the computer storage medium can be explained by comparing with other embodiments, and are not described herein again.
It will be apparent to those skilled in the art that the modules or steps of the embodiments of the present application described above may be implemented by a general purpose computing device, they may be centralized on a single computing device or distributed across a network of multiple computing devices, and alternatively, they may be implemented by program code executable by a computing device, such that they may be stored in a storage device and executed by a computing device, and in some cases, the steps shown or described may be performed in an order different from that described herein, or they may be separately fabricated into individual integrated circuit modules, or multiple ones of them may be fabricated into a single integrated circuit module. Thus, embodiments of the present application are not limited to any specific combination of hardware and software.
Although the present application provides method steps as described in the above embodiments or flowcharts, additional or fewer steps may be included in the method, based on conventional or non-inventive efforts. In the case of steps where no necessary causal relationship exists logically, the order of execution of the steps is not limited to that provided by the embodiments of the present application. When the method is executed in an actual device or end product, the method can be executed sequentially or in parallel according to the embodiment or the method shown in the figure (for example, in the environment of a parallel processor or a multi-thread processing).
It is to be understood that the above description is intended to be illustrative, and not restrictive. Many embodiments and many applications other than the examples provided will be apparent to those of skill in the art upon reading the above description. The scope of the application should, therefore, be determined not with reference to the above description, but instead should be determined with reference to the pending claims along with the full scope of equivalents to which such claims are entitled.
The above description is only a preferred embodiment of the present application and is not intended to limit the present application, and it will be apparent to those skilled in the art that various modifications and variations can be made in the embodiment of the present application. Any modification, equivalent replacement, improvement and the like made within the spirit and principle of the present application shall be included in the protection scope of the present application.

Claims (11)

1. A visual display method for hot topics is characterized by comprising the following steps:
displaying a topic candidate interface, wherein the topic candidate interface comprises options of a plurality of hot topics;
acquiring at least one target hot topic selected by a target user in the topic candidate interface and feature data of the target user;
displaying a view analysis interface according to the at least one target hot topic and the feature data of the target user;
displaying a topic summary interface and a similar topic review interface according to the at least one target hot topic;
and generating a visual page of the hot topic according to the topic candidate interface, the view analysis interface, the topic summary interface and the similar topic review interface.
2. The method of claim 1, prior to displaying the topic candidate interface, comprising:
acquiring events in a plurality of information platforms and characteristic data of the target user;
dividing events in the information platforms by using a clustering algorithm to obtain a plurality of topics;
acquiring feature data of the plurality of topics;
determining a plurality of topics with the heat degree greater than a preset threshold value at the current moment according to the feature data of the topics;
according to the feature data of the target user, screening a plurality of hot topics related to the target user from the plurality of topics with the heat degree at the current moment being greater than a preset threshold value;
and displaying the filtered profiles of the plurality of hot topics related to the target user in the topic candidate interface as options.
3. The method of claim 2, wherein the feature data of the plurality of topics includes, but is not limited to, at least one of: the frequency, the click quantity, the praise quantity, the comment quantity, the forwarding quantity and the search frequency of a plurality of events contained in the topics in a plurality of information platforms.
4. The method of claim 1, wherein displaying a view analytics interface based on the at least one target hotspot topic and the target user's profile data comprises:
determining at least one investment target associated with the target user based on the characteristic data of the target user;
obtaining a price curve for at least one investment target associated with the target user;
acquiring feature data of the at least one target hot topic;
determining a heat degree change curve of the at least one target topic according to the characteristic data of the at least one target hot topic;
displaying a view analysis interface, wherein the view analysis interface comprises the price curve and the heat change curve displayed in the same coordinate system.
5. The method of claim 4, after displaying the view analysis interface, further comprising:
receiving a click of a user on a price curve of a target investment target in the view analysis interface;
and jumping to a trading interface of the target investment target in response to the click operation of the user.
6. The method of claim 4, wherein displaying a topic summary interface and a similar topic review interface according to the at least one target hotspot topic comprises:
determining a plurality of extreme points included in a heat degree change curve of the at least one target hot topic;
obtaining an abstract and a link address of an event which has the greatest influence on the heat change of the topic at each extreme point;
determining similar topics with similarity greater than a preset threshold value with the at least one target hot topic;
acquiring an abstract and a link address of the similar topic;
and displaying the topic summary interface and the topic review interface, wherein the topic summary interface comprises the abstracts and the link addresses of the events which have the greatest influence on the heat change of the topics at the extreme points, and the topic review interface comprises the abstracts and the link addresses of the similar topics.
7. The method of claim 1, wherein the target user characteristic data includes, but is not limited to, at least one of: the target user has historically held financial products, historically viewed financial products, currently held financial products, collected financial products, praised or commented events, natural person attributes, family attributes, geographic attributes, asset conditions, social attributes, risk preferences.
8. A visual display device of hot topics is characterized by comprising:
the topic candidate interface comprises a first display module, a second display module and a third display module, wherein the topic candidate interface comprises options of a plurality of hot topics;
the obtaining module is used for obtaining at least one target hot topic selected by a target user in the topic candidate interface and the feature data of the target user;
the second display module is used for displaying a view analysis interface according to the at least one target hot topic and the characteristic data of the target user;
the third display module is used for displaying a topic summary interface and a similar topic review interface according to the at least one target hot topic;
and the generating module is used for generating a visual page of the hot topic according to the topic candidate interface, the view analysis interface, the topic summary interface and the similar topic review interface.
9. The apparatus of claim 8, further comprising:
the first acquisition unit is used for acquiring events in a plurality of information platforms and the characteristic data of the target user;
the dividing unit is used for dividing the events in the information platforms by using a clustering algorithm to obtain a plurality of topics;
a second acquisition unit configured to acquire feature data of the plurality of topics;
the determining unit is used for determining a plurality of topics with the heat degree greater than a preset threshold value at the current moment according to the feature data of the topics;
the screening unit is used for screening a plurality of hot topics related to the target user from the topics with the heat degree at the current moment larger than a preset threshold value according to the feature data of the target user;
and the processing unit is used for displaying the filtered brief descriptions of the hot topics relevant to the target user in the topic candidate interface as options.
10. A visual display device of hot topics, comprising a processor and a memory for storing processor-executable instructions, the processor implementing the steps of the method of any one of claims 1 to 7 when executing the instructions.
11. A computer readable storage medium having stored thereon computer instructions which, when executed, implement the steps of the method of any one of claims 1 to 7.
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