CN110942321A - Advertisement accurate delivery method and system based on face recognition - Google Patents
Advertisement accurate delivery method and system based on face recognition Download PDFInfo
- Publication number
- CN110942321A CN110942321A CN201811108742.0A CN201811108742A CN110942321A CN 110942321 A CN110942321 A CN 110942321A CN 201811108742 A CN201811108742 A CN 201811108742A CN 110942321 A CN110942321 A CN 110942321A
- Authority
- CN
- China
- Prior art keywords
- advertisement
- main control
- control module
- face recognition
- storing
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
- 238000002716 delivery method Methods 0.000 title claims abstract description 12
- 230000000694 effects Effects 0.000 claims abstract description 20
- 238000011156 evaluation Methods 0.000 claims abstract description 16
- 238000007726 management method Methods 0.000 claims description 13
- 238000000034 method Methods 0.000 claims description 11
- 230000001815 facial effect Effects 0.000 claims description 10
- 230000008569 process Effects 0.000 claims description 6
- 239000000284 extract Substances 0.000 claims description 3
- 230000005540 biological transmission Effects 0.000 description 3
- 238000005516 engineering process Methods 0.000 description 3
- 230000009471 action Effects 0.000 description 2
- 238000004458 analytical method Methods 0.000 description 2
- 238000001514 detection method Methods 0.000 description 2
- 238000010586 diagram Methods 0.000 description 2
- 230000006698 induction Effects 0.000 description 2
- 238000012544 monitoring process Methods 0.000 description 2
- 239000002699 waste material Substances 0.000 description 2
- 230000004075 alteration Effects 0.000 description 1
- 235000014510 cooky Nutrition 0.000 description 1
- 230000007547 defect Effects 0.000 description 1
- 230000001419 dependent effect Effects 0.000 description 1
- 230000003631 expected effect Effects 0.000 description 1
- 238000002474 experimental method Methods 0.000 description 1
- 230000002452 interceptive effect Effects 0.000 description 1
- 238000012423 maintenance Methods 0.000 description 1
- 230000004044 response Effects 0.000 description 1
- 210000000697 sensory organ Anatomy 0.000 description 1
- 238000007619 statistical method Methods 0.000 description 1
- 230000036642 wellbeing Effects 0.000 description 1
Images
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
- G06Q30/0271—Personalized advertisement
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06V—IMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
- G06V40/00—Recognition of biometric, human-related or animal-related patterns in image or video data
- G06V40/10—Human or animal bodies, e.g. vehicle occupants or pedestrians; Body parts, e.g. hands
- G06V40/16—Human faces, e.g. facial parts, sketches or expressions
- G06V40/161—Detection; Localisation; Normalisation
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06V—IMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
- G06V40/00—Recognition of biometric, human-related or animal-related patterns in image or video data
- G06V40/10—Human or animal bodies, e.g. vehicle occupants or pedestrians; Body parts, e.g. hands
- G06V40/16—Human faces, e.g. facial parts, sketches or expressions
- G06V40/168—Feature extraction; Face representation
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06V—IMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
- G06V40/00—Recognition of biometric, human-related or animal-related patterns in image or video data
- G06V40/10—Human or animal bodies, e.g. vehicle occupants or pedestrians; Body parts, e.g. hands
- G06V40/16—Human faces, e.g. facial parts, sketches or expressions
- G06V40/172—Classification, e.g. identification
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06V—IMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
- G06V40/00—Recognition of biometric, human-related or animal-related patterns in image or video data
- G06V40/10—Human or animal bodies, e.g. vehicle occupants or pedestrians; Body parts, e.g. hands
- G06V40/16—Human faces, e.g. facial parts, sketches or expressions
- G06V40/178—Human faces, e.g. facial parts, sketches or expressions estimating age from face image; using age information for improving recognition
Landscapes
- Engineering & Computer Science (AREA)
- Business, Economics & Management (AREA)
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Accounting & Taxation (AREA)
- Strategic Management (AREA)
- Health & Medical Sciences (AREA)
- Oral & Maxillofacial Surgery (AREA)
- Finance (AREA)
- Development Economics (AREA)
- Multimedia (AREA)
- General Health & Medical Sciences (AREA)
- Human Computer Interaction (AREA)
- Entrepreneurship & Innovation (AREA)
- Game Theory and Decision Science (AREA)
- Economics (AREA)
- Marketing (AREA)
- General Business, Economics & Management (AREA)
- Computer Vision & Pattern Recognition (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The invention discloses an advertisement accurate delivery method based on face recognition, which comprises the following steps: s1: collecting and storing image information; s2: extracting the face features in the image information, judging the corresponding gender and age according to the face features and storing the gender and age; s3: recommending and playing advertisements with corresponding characteristics according to gender and age, and simultaneously performing S4; s4: recording and storing the watching time and the watching frequency; s5: forming a regional user statistical chart, a marketing data statistical chart and a delivery scheme effect evaluation chart according to the stored information and updating in real time; s6: and sending the regional user statistical chart, the marketing data statistical chart and the delivery scheme effect evaluation chart to a remote control end in real time. The advertisement accurate delivery method based on the face recognition provided by the invention can be used for acquiring the current scene image in real time, extracting the face characteristics, judging the specific information of the current user according to the face characteristics, and delivering the corresponding advertisement according to the specific information to realize the accurate delivery of the advertisement.
Description
Technical Field
The invention relates to the field of advertisement media, in particular to an advertisement accurate delivery method and system based on face recognition.
Background
The purpose of advertising, i.e., "advertising," is to attract attention, to arouse the need for goods, to induce customers to learn about the goods and to enjoy a sense of well-being in a perusal, and to induce consumption behavior to gain profits. The television advertisement is an advertisement using television as a transmission medium, has an audio-visual effect, is transmitted by using comprehensive means such as language, sound, characters, images, actions, performances and the like, and is a common form of electronic advertisement. However, the traditional television advertisement delivery has no target, high cost and short life cycle, and is difficult to estimate the distribution amount, most of the advertisement is wasted, and the advertisement cannot be known by the needed people well and cannot achieve the expected effect.
Many accurate advertisement putting technologies have appeared now in succession, can carry out individualized deep analysis to netizen's online action like the accurate advertisement of hundred degrees to clustering, according to the accurate focus target netizen of advertiser demand, carry out one-to-one broadcast, but also have certain defect: since the playback of the information is highly dependent on the historical access information or COOKIE information of the user to form the interest point of the user, it is not always possible to achieve so-called accuracy if the user uses a common computer and a plurality of users share the common computer.
Therefore, the technical problem that the advertisement in the public place is difficult to accurately deliver to people with different characteristics at present is an urgent technical problem to be solved in the field.
Disclosure of Invention
The technical problem to be solved by the technical scheme of the invention is to provide an advertisement accurate delivery method and system based on face recognition, and the specific information of a target user needing to deliver the advertisement at present is judged in real time by acquiring and analyzing the image of the current scene so as to realize the accurate delivery of the advertisement.
In order to solve the technical problems, the technical scheme of the invention provides an advertisement accurate delivery method based on face recognition, which comprises the following steps:
s1: collecting and storing image information;
s2: extracting the face features in the image information, judging the corresponding gender and age according to the face features and storing the gender and age;
s3: recommending and playing advertisements with corresponding characteristics according to gender and age, and simultaneously performing S4;
s4: recording and storing the watching time and the watching frequency;
s5: forming a regional user statistical chart, a marketing data statistical chart and a delivery scheme effect evaluation chart according to the stored information and updating in real time;
s6: and sending the regional user statistical chart, the marketing data statistical chart and the delivery scheme effect evaluation chart to a remote control end in real time.
Preferably, before step S1, an infrared sensor device detects whether there is a person in front of the delivery system, if yes, step S1 is performed, and if not, the advertisement playing is stopped or a predetermined advertisement is played.
Preferably, step S1 specifically includes the following steps:
s11: collecting image information;
s12: and matching the image information with the existing image information, if the matching is successful, storing and playing the advertisement with the corresponding characteristics according to the previous recommended record, and if the matching is unsuccessful, storing and performing the step S2.
Preferably, the facial features include facial features and outline data, ornamentation, ethnicity and facial movements.
Preferably, the image information, the face features, the viewing time and the viewing frequency of the same user are all stored in the same storage space.
The invention also provides an advertisement accurate delivery system based on face recognition, which comprises:
the main control module controls the whole process of accurate delivery;
a storage device providing a storage space;
the camera device is connected with the main control module and the storage device and used for collecting and storing image information;
the face recognition device is connected with the main control module and the storage device, extracts face features in the image information, judges and stores corresponding gender and age according to the face features;
the advertisement putting device is connected with the face recognition device and the storage device and is used for recommending and playing advertisements with corresponding characteristics according to gender and age and storing playing records;
the time frequency management module is connected with the advertisement putting device and the storage device and is used for recording and storing the watching time and the watching frequency;
the statistics management module is connected with the main control module and the storage device and used for performing statistics on information in the storage device and sending a statistical result to the main control module; and the number of the first and second groups,
and the remote control end connected with the main control module receives the statistical result sent by the main control module in real time and performs corresponding adjustment and feedback to the main control module.
Preferably, the accurate advertisement delivery system based on face recognition further comprises an infrared sensing device connected with the main control module, and the infrared sensing device is used for sensing crowds.
Preferably, the statistical management module forms a regional user statistical chart, a marketing data statistical chart and a delivery scheme effect evaluation chart according to the stored information and updates the regional user statistical chart, the marketing data statistical chart and the delivery scheme effect evaluation chart in real time.
In a preferred embodiment of the present invention, the advertisement accurate delivery system based on face recognition further includes a payment module connected to the main control module, the payment module receives a payment request and sends the payment request to the main control module, the main control module sends the payment request to the remote control terminal, and the remote control terminal controls the whole payment process.
In a preferred embodiment of the present invention, the system for accurately delivering advertisements based on face recognition further comprises an advertisement leaflet delivering device connected to the advertisement delivering device, wherein when a user watches an advertisement, the advertisement leaflet delivering device outputs a corresponding advertisement leaflet according to the user's requirement.
In a preferred embodiment of the present invention, the advertisement accurate delivery system based on face recognition further includes an alarm device connected to the main control module, and when the system is attacked, the alarm device sends the alarm device to the main control module, and the main control module sends a signal to the remote control end.
Compared with the prior art, the technical scheme of the invention has the following advantages: the accurate advertisement delivery system has the advantages that the current scene image is obtained in real time, the face characteristics are extracted, the specific information of the current user is judged according to the face characteristics, the corresponding advertisement is pushed according to the specific information, the accurate advertisement delivery is realized, the condition that the user watches the advertisement is recorded in the playing process, the statistical chart is formed and is transmitted to the remote control end, and the playing strategy is adjusted in real time according to the actual playing condition, so that the advertisement delivered by the accurate advertisement delivery system is more accurate and humanized.
Drawings
Fig. 1 is a schematic flow chart of an advertisement accurate delivery method based on face recognition according to an embodiment of the present invention;
fig. 2 is a schematic flowchart of an advertisement accurate delivery method based on face recognition according to another embodiment of the present invention;
FIG. 3 is a schematic structural diagram of an advertisement accurate delivery system based on face recognition according to another embodiment of the present invention;
fig. 4 is a schematic structural diagram of an advertisement accurate delivery system based on face recognition according to another embodiment of the present invention.
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
Detailed Description
Example 1
As shown in fig. 1, the advertisement accurate delivery method based on face recognition in the embodiment of the present invention includes the following steps:
s1: collecting and storing image information;
s2: extracting the face features in the image information, judging the corresponding gender and age according to the face features and storing the gender and age;
s3: recommending and playing advertisements with corresponding characteristics according to gender and age, and simultaneously performing S4;
s4: recording and storing the watching time and the watching frequency;
s5: forming a regional user statistical chart, a marketing data statistical chart and a delivery scheme effect evaluation chart according to the stored information and updating in real time;
s6: and sending the regional user statistical chart, the marketing data statistical chart and the delivery scheme effect evaluation chart to a remote control end in real time.
Example 2
As shown in fig. 2, the advertisement accurate delivery method based on face recognition in the embodiment of the present invention includes the following steps:
s0: detecting whether a person is in front of the delivery system or not by the infrared sensing device, if so, performing step S11, and if not, stopping playing the advertisement or playing the preset advertisement, wherein the detection step is designed to save electric energy, the acquisition device is started when the infrared sensing device senses that the person is in front, otherwise, the whole device is in a standby state, and the unhelpful waste is avoided;
s11: collecting image information;
s12: matching the image information with the existing image information, if the matching is successful, storing and playing the advertisement with the corresponding characteristics according to the previous recommended record, and if the matching is unsuccessful, storing and performing the step S2;
s2: extracting the face features in the image information, judging the corresponding gender and age according to the face features and storing the gender and age; the human face features comprise five sense organs, contour data, ornaments, ethnicity, facial actions and the like;
s3: recommending and playing advertisements with corresponding characteristics according to gender and age, and simultaneously performing S4;
s4: recording and storing the watching time and the watching frequency;
s5: forming a regional user statistical chart, a marketing data statistical chart and a delivery scheme effect evaluation chart according to the stored information and updating in real time;
s6: and sending the regional user statistical chart, the marketing data statistical chart and the delivery scheme effect evaluation chart to a remote control end in real time.
In the steps, the image information, the face characteristics, the watching time and the watching frequency of the same user are all stored in the same storage space, so that background filing statistics is facilitated.
Example 3
As shown in fig. 3, the advertisement accurate delivery system based on face recognition in the embodiment of the present invention includes: the system comprises a storage device, a camera device, a face recognition device, an advertisement putting device, a time frequency management module, a statistic management module and a remote control end. It should be noted that the "connection" described in the present invention may be a "wired connection" or a "wireless connection".
The camera device is respectively connected with the storage device and the main control module, the camera device is controlled by the main control module, the main control module sends a collecting command to the camera device, and the camera device collects image information and sends the image information to the storage device. Specifically, the camera device collects image information and sends the image information to the storage device, the main control module matches the collected image information with the existing image information, if the matching is successful, the image information is stored, the main control module enables the advertisement putting device to play advertisements with corresponding characteristics according to previous recommended records, if the matching is unsuccessful, the image information is stored, and the main control module sends a face recognition command to the face recognition device.
The camera device of this embodiment is mainboard high definition digtal camera, and camera device's resolution ratio is higher, and the effect of accurate input is better. And selecting the image pickup device according to actual conditions.
The face recognition device is respectively connected with the storage device and the main control module, receives a command of the main control module, extracts face features in the image information, judges corresponding gender and age according to the face features and sends the gender and the age to the storage device for storage and the advertisement putting device. The facial features specifically include facial features and outline data, ornaments, race, and facial movements, but are not limited thereto, and other features may be set in other embodiments.
The face recognition device of the embodiment adopts an advanced face recognition technology to realize face detection at a millisecond level, and the technology can adapt to various actual environments such as side faces, shelters, blurs, expression changes and the like. The face sample is given, a large-scale face database or a monitoring video is retrieved at millisecond level, identity authentication is given, the method has the characteristics of high precision and accurate identification, and the method is convenient for large data operation and optimized management.
The advertisement putting device is connected with the face recognition device and the storage device, recommends and plays the advertisement with corresponding characteristics according to the gender and age sent by the face recognition device, and sends the play record to the storage device.
The time frequency management module of the embodiment of the invention is connected with the advertisement putting device and the storage device, the advertisement putting device sends a time monitoring command to the time frequency management module when starting to play the advertisement, and the time frequency management module starts to record the watching time and the watching frequency and sends the watching time and the watching frequency to the storage device;
the statistical management module is connected with the main control module and the storage device, and is used for carrying out real-time statistical analysis on information in the storage device to form a regional user statistical chart, a marketing data statistical chart and a delivery scheme effect evaluation chart and sending the regional user statistical chart, the marketing data statistical chart and the delivery scheme effect evaluation chart to the main control module. The area user statistical chart records the relation among the area where the user participating in the interactive advertisement experience is located, the advertisement using times and the user label, and accurately evaluates the area delivery effect. And the marketing data statistical chart records the marketing preferential data category, the acquisition times and the relation data of the user tag set acquired by the target user through the experience advertisement. The delivery scheme effect evaluation chart records the number of audience users, group types, use duration and marketing effect comparison scheme of the specified delivery scheme.
The remote control end is connected with the main control module, receives the statistical result sent by the main control module in real time, and adjusts and feeds back the statistical result to the main control module correspondingly.
Example 4
As shown in fig. 4, the embodiment of the present invention is different from embodiment 3 in that the present invention further includes an infrared sensing device, a payment module, an advertisement leaflet transmitting device, and an alarm device.
Wherein, infrared induction system links to each other with host system for the existence of response crowd just can start collection system when infrared induction system senses someone, and otherwise whole device is in standby state, stops the waste of not having the fear.
The payment module is connected with the main control module, receives the payment request and sends the payment request to the main control module, the main control module sends the payment request to the remote control end, and the remote control end controls the whole payment process, so that a convenient payment mode is provided for a user.
The advertisement leaflet transmission device is connected with the advertisement putting device, when a user watches a certain advertisement, the advertisement leaflet transmission device outputs a corresponding advertisement leaflet according to the requirement of the user, so that the advertisement leaflet can be read by the user, and meanwhile, the expense of hiring manpower to release the leaflet by an advertiser is saved.
The alarm device is connected with the main control module, when the system is attacked, the alarm device is sent to the main control module, the main control module sends a signal to the remote control end, and personnel at the background receive an alarm signal of the corresponding system to perform targeted maintenance.
While specific embodiments of the present invention have been described in detail above, it will be appreciated that those skilled in the art, upon attaining an understanding of the foregoing may readily produce alterations to, variations of, and equivalents to these embodiments. Therefore, the technical solutions available to those skilled in the art through logic analysis, reasoning and limited experiments based on the prior art according to the concept of the present invention should be within the scope of protection defined by the claims.
Claims (10)
1. An advertisement accurate delivery method based on face recognition is characterized by comprising the following steps:
s1: collecting and storing image information;
s2: extracting the face features in the image information, judging the corresponding gender and age according to the face features and storing the gender and age;
s3: recommending and playing advertisements with corresponding characteristics according to gender and age, and simultaneously performing S4;
s4: recording and storing the watching time and the watching frequency;
s5: forming a regional user statistical chart, a marketing data statistical chart and a delivery scheme effect evaluation chart according to the stored information and updating in real time;
s6: and sending the regional user statistical chart, the marketing data statistical chart and the delivery scheme effect evaluation chart to a remote control end in real time.
2. The method for accurately delivering advertisements based on face recognition as claimed in claim 1, wherein before step S1, it is detected by an infrared sensor device whether there is a person in front of the delivery system, if yes, step S1 is performed, and if not, the advertisement playing is stopped or a predetermined advertisement is played.
3. The method for accurately delivering advertisements based on face recognition as claimed in claim 1, wherein the step S1 specifically comprises the following steps:
s11: collecting image information;
s12: and matching the image information with the existing image information, if the matching is successful, storing and playing the advertisement with the corresponding characteristics according to the previous recommended record, and if the matching is unsuccessful, storing and performing the step S2.
4. The method for accurately delivering advertisements based on face recognition as claimed in claim 1, wherein the facial features include facial features and outline data, ornaments, ethnicity and facial actions.
5. The utility model provides an accurate delivery system of advertisement based on face identification which characterized in that includes:
the main control module controls the whole process of accurate delivery;
a storage device providing a storage space;
the camera device is connected with the main control module and the storage device and used for collecting and storing image information;
the face recognition device is connected with the main control module and the storage device, extracts face features in the image information, judges and stores corresponding gender and age according to the face features;
the advertisement putting device is connected with the face recognition device and the storage device and is used for recommending and playing advertisements with corresponding characteristics according to gender and age and storing playing records;
the time frequency management module is connected with the advertisement putting device and the storage device and is used for recording and storing the watching time and the watching frequency;
the statistics management module is connected with the main control module and the storage device and used for performing statistics on information in the storage device and sending a statistical result to the main control module; and the number of the first and second groups,
and the remote control end connected with the main control module receives the statistical result sent by the main control module in real time and performs corresponding adjustment and feedback to the main control module.
6. The accurate advertisement delivery system based on face recognition as claimed in claim 5, further comprising an infrared sensing device connected with the main control module, wherein the infrared sensing device is used for sensing people.
7. The system for accurately delivering advertisements based on face recognition as claimed in claim 5, wherein the statistics management module forms a region user statistics chart, a marketing data statistics chart and a delivery scheme effect evaluation chart according to the stored information and updates them in real time.
8. The system for accurately delivering advertisements based on face recognition as claimed in claim 5, further comprising a payment module connected to the main control module, wherein the payment module receives a payment request and sends the payment request to the main control module, the main control module sends the payment request to the remote control end, and the remote control end controls the whole payment process.
9. The system for accurately delivering advertisements based on face recognition as claimed in claim 5, further comprising an advertisement leaflet delivering device connected to the advertisement delivering device, wherein when a user watches a certain advertisement, the advertisement leaflet delivering device outputs a corresponding advertisement leaflet according to the user's requirement.
10. The system for accurately delivering advertisements based on face recognition as claimed in claim 5, further comprising an alarm device connected to the main control module, wherein when the system is attacked, the alarm device sends the alarm device to the main control module, and the main control module sends a signal to the remote control terminal.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201811108742.0A CN110942321A (en) | 2018-09-21 | 2018-09-21 | Advertisement accurate delivery method and system based on face recognition |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201811108742.0A CN110942321A (en) | 2018-09-21 | 2018-09-21 | Advertisement accurate delivery method and system based on face recognition |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN110942321A true CN110942321A (en) | 2020-03-31 |
Family
ID=69904508
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201811108742.0A Pending CN110942321A (en) | 2018-09-21 | 2018-09-21 | Advertisement accurate delivery method and system based on face recognition |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN110942321A (en) |
Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN111553261A (en) * | 2020-04-26 | 2020-08-18 | 深圳市易平方网络科技有限公司 | Advertisement effect monitoring method and system based on face recognition and intelligent terminal |
| CN111813986A (en) * | 2020-07-10 | 2020-10-23 | 重庆中科云从科技有限公司 | Intelligent advertisement pushing method, device, system, medium and electronic terminal |
| CN112651771A (en) * | 2020-12-15 | 2021-04-13 | 南京大衍数字科技有限公司 | Intelligent digital advertisement information acquisition system and method |
| CN114927080A (en) * | 2022-05-20 | 2022-08-19 | 北京众合启创科技有限公司 | Intelligent advertisement machine capable of automatically counting people flow and analyzing advertisement effect in real time |
| CN117035874A (en) * | 2023-10-10 | 2023-11-10 | 南京莫愁智慧信息科技有限公司 | Digital human advertisement data processing method |
| CN117808536B (en) * | 2024-02-23 | 2024-05-14 | 蓝色火焰科技成都有限公司 | Interactive advertisement evaluation method, system and delivery terminal |
Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103514242A (en) * | 2012-12-19 | 2014-01-15 | Tcl集团股份有限公司 | Intelligent interaction method and system for electronic advertising board |
| CN106504686A (en) * | 2016-12-30 | 2017-03-15 | 山东依鲁光电科技有限公司 | LED intelligent marketing advertisement service systems |
| CN106846066A (en) * | 2017-02-07 | 2017-06-13 | 张帆 | Intelligent advertisement put-on method and system |
| CN107301820A (en) * | 2017-07-18 | 2017-10-27 | 广东长虹电子有限公司 | It is a kind of to recognize the intelligent advisement player and its control method of spectators' type |
| CN108320178A (en) * | 2018-01-08 | 2018-07-24 | 深圳豪威显示科技有限公司 | A kind of advertisement sending method and device based on recognition of face |
-
2018
- 2018-09-21 CN CN201811108742.0A patent/CN110942321A/en active Pending
Patent Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103514242A (en) * | 2012-12-19 | 2014-01-15 | Tcl集团股份有限公司 | Intelligent interaction method and system for electronic advertising board |
| CN106504686A (en) * | 2016-12-30 | 2017-03-15 | 山东依鲁光电科技有限公司 | LED intelligent marketing advertisement service systems |
| CN106846066A (en) * | 2017-02-07 | 2017-06-13 | 张帆 | Intelligent advertisement put-on method and system |
| CN107301820A (en) * | 2017-07-18 | 2017-10-27 | 广东长虹电子有限公司 | It is a kind of to recognize the intelligent advisement player and its control method of spectators' type |
| CN108320178A (en) * | 2018-01-08 | 2018-07-24 | 深圳豪威显示科技有限公司 | A kind of advertisement sending method and device based on recognition of face |
Cited By (9)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN111553261A (en) * | 2020-04-26 | 2020-08-18 | 深圳市易平方网络科技有限公司 | Advertisement effect monitoring method and system based on face recognition and intelligent terminal |
| CN111813986A (en) * | 2020-07-10 | 2020-10-23 | 重庆中科云从科技有限公司 | Intelligent advertisement pushing method, device, system, medium and electronic terminal |
| CN111813986B (en) * | 2020-07-10 | 2023-12-22 | 重庆中科云从科技有限公司 | Intelligent advertisement pushing method, device, system, medium and electronic terminal |
| CN112651771A (en) * | 2020-12-15 | 2021-04-13 | 南京大衍数字科技有限公司 | Intelligent digital advertisement information acquisition system and method |
| WO2022126511A1 (en) * | 2020-12-15 | 2022-06-23 | 南京大衍数字科技有限公司 | Intelligent acquisition system and method for digital advertisement information |
| CN114927080A (en) * | 2022-05-20 | 2022-08-19 | 北京众合启创科技有限公司 | Intelligent advertisement machine capable of automatically counting people flow and analyzing advertisement effect in real time |
| CN117035874A (en) * | 2023-10-10 | 2023-11-10 | 南京莫愁智慧信息科技有限公司 | Digital human advertisement data processing method |
| CN117035874B (en) * | 2023-10-10 | 2023-12-12 | 南京莫愁智慧信息科技有限公司 | Digital human advertisement data processing method |
| CN117808536B (en) * | 2024-02-23 | 2024-05-14 | 蓝色火焰科技成都有限公司 | Interactive advertisement evaluation method, system and delivery terminal |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN110942321A (en) | Advertisement accurate delivery method and system based on face recognition | |
| US7921036B1 (en) | Method and system for dynamically targeting content based on automatic demographics and behavior analysis | |
| KR101094119B1 (en) | Method and system for managing an interactive video display system | |
| US11620678B2 (en) | Advertising method, device and system, and computer-readable storage medium | |
| WO2019149005A1 (en) | Offline interactive advertisement system | |
| US11632590B2 (en) | Computer-implemented system and method for determining attentiveness of user | |
| JP6807389B2 (en) | Methods and equipment for immediate prediction of media content performance | |
| CN103760968B (en) | Method and device for selecting display contents of digital signage | |
| JP6792321B2 (en) | Information processing device | |
| CN105230034A (en) | For identifying with the mutual method and apparatus of media | |
| US20100138852A1 (en) | System and method for the presentation of interactive advertising quizzes | |
| CN103530788A (en) | Multimedia evaluating system, multimedia evaluating device and multimedia evaluating method | |
| KR20100107036A (en) | Laugh detector and system and method for tracking an emotional response to a media presentation | |
| CN104486649B (en) | Video content ranking method and device | |
| JP2004502222A (en) | Method and apparatus for tailoring the content of information presented to audience | |
| WO2008063432A2 (en) | Automatically associating relevant advertising with video content | |
| CN107591116A (en) | A kind of intelligent advisement player and its method of work based on recognition of face analysis | |
| US20140325540A1 (en) | Media synchronized advertising overlay | |
| CN103731338A (en) | Comment processing device and comment processing method | |
| CN105874423A (en) | Methods and apparatus to detect engagement with media presented on wearable media devices | |
| CN113627984A (en) | Intelligent elevator advertisement screen system based on scene perception and advertisement putting method | |
| US20130018735A1 (en) | System and Method for interaction specific advertising media distribution | |
| CN108140056A (en) | Media program moment guide | |
| KR20140068634A (en) | Face image analysis system for intelligent advertisement | |
| CN110309753A (en) | A kind of race process method of discrimination, device and computer equipment |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination |