CN110475215B

CN110475215B - Message editing, transmitting and displaying method, server and terminal thereof

Info

Publication number: CN110475215B
Application number: CN201910754429.2A
Authority: CN
Inventors: 刘涛; 文飞; 张群英
Original assignee: Zhongzhuoxin Beijing Technology Co ltd
Current assignee: Zhongzhuoxin Beijing Technology Co ltd
Priority date: 2019-08-15
Filing date: 2019-08-15
Publication date: 2021-05-07
Anticipated expiration: 2039-08-15
Also published as: CN110475215A

Abstract

The application discloses a message editing and transmitting method applied to a server, a message transmitting and displaying method applied to a terminal, the server and the terminal. The message editing, transmitting and displaying method can utilize the existing short message channel to edit and issue the message content and edit and issue the message content display format on the premise of not changing the original message content, thereby realizing the editing, transmitting and displaying of the large-capacity, multi-format and multimedia content and the display function with the format.

Description

Message editing, transmitting and displaying method, server and terminal thereof

Technical Field

The present application relates to the field of message transmission, and more particularly, to a method for editing, transmitting and displaying a message, a server and a terminal thereof.

Background

With the development of the market short message service, the demand of sending a large amount of multimedia contents with large capacity and various formats to terminal equipment (for example, a mobile phone end) is brought. The existing part of users send the short message content in a mode of carrying web page links in the short message. On one hand, however, the link address occupies the byte space of the short message, and the content of the short message is changed; on the other hand, most terminal equipment users do not recognize the short message, and directly select to delete the short message content.

In view of the above requirements, a new message editing, transmitting and displaying scheme is needed to meet the requirements of message editing, transmitting and displaying.

Disclosure of Invention

The present application is proposed to solve the above-mentioned technical problems. The embodiment of the application provides a method for editing, transmitting and displaying messages, a server and a terminal thereof, which utilize the existing short message channel to realize content editing and content issuing on the premise of not changing the original short message content and content format, and complete the functions of editing, transmitting and displaying large-capacity, multi-format and multimedia content.

According to an aspect of the present application, a method for editing and transmitting a message is provided, which is applied to a server and includes:

acquiring a message containing content to be transmitted, and generating a first unique identifier related to the message based on at least one parameter of the message by using a specific algorithm;

generating an association between the first unique identification and one or more items of the message selected from the group of: additional content, templates, template content, links, linked web content;

transmitting the content to be transmitted and the at least one parameter in the message to a terminal through a short message channel;

receiving a second unique identifier from the terminal, wherein the second unique identifier is generated by the terminal based on at least one parameter of the received message and using the particular algorithm; and

in response to the second unique identifier matching the first unique identifier, transmitting to the terminal one or more messages selected from the group consisting of: additional content, templates, template content, links, linked web content.

In the above method of message composition and transmission, in response to the second unique identifier matching the first unique identifier, transmitting to the terminal one or more messages selected from the group consisting of: additional content, templates, template content, links, linked web content, including:

downloading the additional content, template content and/or link, link web page content in response to the second unique identifier matching the first unique identifier;

assembling one or more selected from the group consisting of: the additional content, the template content, the link and the link webpage content; and

transmitting to the terminal one or more assembled selected from the group consisting of: the additional content, the template content, the link and the link webpage content.

in response to the second unique identifier matching the first unique identifier, directly transmitting to the terminal one or more of the messages selected from the group consisting of: the additional content, the template content, the link, and the link web content, and the terminal assembles one or more selected from the following group: the additional content, the template content, the link and the link webpage content.

In the above method for editing and transmitting a message, the method further includes: and responding to the first unique identification code which is not matched with the second unique identification code, and returning a query result to the terminal, wherein the query result is used for indicating that no matched unique identification is queried.

In the above method for editing and transmitting a message, the at least one parameter includes: the content to be transmitted, the sending code number, the terminal number, the sending date, the name of the sender and the like.

In the above method for editing and transmitting a message, the content to be transmitted is text content.

In the above message editing and transmission method, the template includes a form, a card, a menu, H5, and a quick application.

According to another aspect of the present application, there is also provided a method for transmitting and displaying a message, applied to a terminal, including:

generating, in response to receiving the content of the message, a second unique identification associated with the message using a particular algorithm based on at least one parameter of the message;

generating and transmitting a query request of the second unique identification to a server, wherein the server stores a first unique identification which is generated by using the specific algorithm based on at least one parameter of the message and is related to the algorithm, and the association between the first unique identification and one or more items of the message selected from the following group: additional content, templates, template content, links, linked web content;

receiving a data packet from a server, wherein the data packet is generated by the server in response to the second unique identifier matching the first unique identifier;

parsing the data packet to obtain one or more of the messages selected from the group consisting of: additional content, templates, template content, links, linked web content;

associating with the content of the message one or more items selected from the group consisting of: additional content, templates, template content, links, linked web content;

displaying the content of the message and one or more selected from the group consisting of: the additional content, the template content, the link and the link webpage content.

In the above message transmission and display method, in receiving a data packet from a server, the data packet includes one or more of the assembled messages selected from the group consisting of: additional content, templates, template content, links, linked web content;

wherein the data packet is parsed to obtain one or more of the messages selected from the group consisting of: additional content, templates, template content, links, linked web content, including:

parsing the data packet to obtain one or more of the assembled message selected from the group consisting of: additional content, templates, template content, links, linked web content.

In the above message transmission and display method, in receiving a data packet from a server, the data packet includes one or more of the messages that are not assembled selected from the group consisting of: additional content, templates, template content, links, linked web content;

parsing the data packet to obtain one or more of the messages selected from the group consisting of: additional content, templates, template content, links, linked web content; and

assembling one or more of the messages selected from the group consisting of: additional content, templates, template content, links web content to obtain one or more of the assembled message selected from the group consisting of: additional content, templates, template content, links, linked web content.

In the above message transmission and display method, the method further comprises:

receiving a query result from the server, wherein the query result is used for indicating that no matched unique identifier is queried on the server; and

in response to receiving the query result, displaying content of the message.

In the above method for transmitting and displaying a message, the at least one parameter includes: the content of the message, the sending code number, the terminal number, the receiving date and the name of the sender.

In the above method for transmitting and displaying a message, the content of the message is text content.

In the above message transmission and display method, wherein the template includes a form, a card, a menu, H5 and a quick application.

According to still another aspect of the present application, there is also provided a message editing and transmitting apparatus, including:

the identification generation unit is used for acquiring a message containing content to be transmitted and generating a first unique identification related to the message based on at least one parameter of the message by using a specific algorithm;

an association unit for generating an association between the first unique identifier and one or more items of the message selected from the group of: additional content, templates, template content, links, linked web content;

a transmission unit, configured to transmit the content to be transmitted and the at least one parameter in the message to a terminal through a common short message channel;

a receiving unit configured to receive a second unique identifier from the terminal, wherein the second unique identifier is generated by the terminal using the specific algorithm based on at least one parameter of the received message; and

the transmitting unit is further configured to transmit, to the terminal, one or more messages selected from the group consisting of: additional content, templates, template content, links, linked web content.

According to yet another aspect of the present application, there is also provided a server, which includes

A processor; and

a memory having stored therein computer program instructions which, when executed by the processor, cause the processor to perform the method of message composition and transmission as described above.

According to still another aspect of the present application, there is also provided a short message transmission and display apparatus, comprising:

an identification generation unit, configured to generate, in response to receiving the content of the message, a second unique identification related to the message using a specific algorithm based on at least one parameter of the message;

an identification query request unit, configured to generate and transmit an identification query request to a server, where the server has stored thereon a first unique identification related to the algorithm, which is generated using the specific algorithm based on at least one parameter of the message, and an association between the first unique identification and one or more items of the message selected from the following group: additional content, templates, template content, links, linked web content;

a receiving unit, configured to receive a data packet from a server, where the data packet is generated by the server in response to the second unique identifier matching the first unique identifier;

a parsing unit, configured to parse the data packet to obtain one or more of the messages selected from the following group: additional content, templates, template content, links, linked web content;

an associating unit for associating one or more items of the message selected from the group of: additional content, templates, template content, links, linked web content; and

a display unit for displaying the content of the message and one or more selected from the group consisting of: the additional content, the template content, the link and the link webpage content.

According to another aspect of the present application, there is also provided a terminal, including:

a processor; and

a memory having stored therein computer program instructions which, when executed by the processor, cause the processor to perform the method of message transmission and display as described above.

According to yet another aspect of the present application, there is provided a computer readable medium having stored thereon computer program instructions which, when executed by a processor, cause the processor to perform a method of message editing and transmission and/or a method of message transmission and display as described above.

According to the message editing, transmitting and displaying method, the server and the terminal, the existing short message channel is utilized, on the premise that the original short message content and content format are not changed, content editing and content issuing are achieved, and the functions of editing, transmitting and displaying large-capacity, multi-format and multimedia content are completed.

Drawings

The above and other objects, features and advantages of the present application will become more apparent by describing in more detail embodiments of the present application with reference to the attached drawings. The accompanying drawings are included to provide a further understanding of the embodiments of the application and are incorporated in and constitute a part of this specification, illustrate embodiments of the application and together with the description serve to explain the principles of the application. In the drawings, like reference numbers generally represent like parts or steps.

Fig. 1 illustrates a schematic diagram of a first existing message transmission process.

Fig. 2 illustrates a schematic diagram of a second existing message transmission process.

Fig. 3 illustrates a system architecture diagram of a messaging system according to an embodiment of the application.

Fig. 4 illustrates a flow diagram of message composition, transmission and display of a messaging system according to an embodiment of the application.

Fig. 5 is a flowchart illustrating a method for message editing and transmission applied to a server according to an embodiment of the present application.

Fig. 6 illustrates a flowchart illustration of a method of message transmission and display applied to a terminal according to an embodiment of the present application.

Fig. 7 is a block diagram illustrating a message editing and transmitting apparatus applied to a server according to an embodiment of the present application.

Fig. 8 illustrates a block diagram view of a message transmission and display apparatus applied to a terminal according to an embodiment of the present application.

FIG. 9 illustrates a block diagram view of a server according to an embodiment of the present application.

Fig. 10 illustrates a block diagram schematic of a terminal according to an embodiment of the application.

Detailed Description

Hereinafter, example embodiments according to the present application will be described in detail with reference to the accompanying drawings. It should be understood that the described embodiments are only some embodiments of the present application and not all embodiments of the present application, and that the present application is not limited by the example embodiments described herein.

Summary of the application

As described above, with the development of the market sms, there is a demand for transmitting a large amount of multimedia contents with a large capacity and various formats to a terminal device (e.g., a mobile phone terminal). The existing part of users send the short message content by the mode of linking in the short message, and there are two main modes as follows.

Fig. 1 illustrates a schematic diagram of a first existing message transmission process. As shown in fig. 1, firstly, a user edits a short message with a link, and sends the short message to a short message gateway through a short message channel, and then the short message gateway sends the short message with the link to a terminal (for example, a mobile phone terminal) to allow the user to open the link to access a webpage. Fig. 2 illustrates a schematic diagram of a second existing message transmission process. As shown in fig. 2, a user edits a short message with a link, and sends the short message to a short message gateway through a short message channel, and then downloads link content through an SDK of a terminal (e.g., a mobile phone terminal) and displays the link content on a client. However, these two existing short message transmission schemes have a number of drawbacks.

Specifically, firstly, the content of each short message in the conventional short message technology is limited, that is, the conventional short message technology cannot deliver a large capacity of content, for example, more than 70 chinese characters, or when the short message includes multimedia content, a template and template content.

Secondly, if the short message is directly added with the webpage link for sending, not only the content of the original short message is changed, but also the byte space of the content of the original short message is occupied.

In addition, if the short message is sent by adding a webpage link, the SDK of the terminal equipment downloads the webpage content through the link. Only the display meeting the SDK display requirement can be normally displayed. .

In addition, the webpage links also have the distinction and operation of long links, short links and long-chain switching short links, so that the use of the user is troublesome, namely, the user experience is poor.

Aiming at the technical problems, the basic concept of the application is to utilize the existing short message channel to realize content editing and content issuing on the premise of not changing the original short message content and content format, and complete the functions of editing, transmitting, displaying and the like of large-capacity, multi-format and multimedia content.

Based on this, the present application provides a method for editing and transmitting a message, which is applied to a server, and first includes: acquiring a message containing content to be transmitted, and generating a first unique identifier related to the message based on at least one parameter of the message by using a specific algorithm; then, generating an association between the first unique identification and one or more items of the message selected from the group of: additional content, templates, template content, links, linked web content; then, the content to be transmitted and the at least one parameter in the message are transmitted to a terminal through a common short message channel; finally, in response to the second unique identifier matching the first unique identifier, transmitting to the terminal one or more messages selected from the group consisting of: additional content, templates, template content, links, linked web content.

Based on the above, the present application also provides a message transmission and display method, applied to a terminal, which first includes generating a second unique identifier related to the message using a specific algorithm based on at least one parameter of the message in response to receiving the content of the message; then, an identification query request is generated and transmitted to a server, wherein the server stores a first unique identification which is generated by using the specific algorithm based on at least one parameter of the message and is related to the algorithm, and the association between the first unique identification and one or more items of the message selected from the following group: additional content, templates, template content, links, linked web content; then, receiving a data packet from a server, wherein the data packet is generated by the server in response to the second unique identifier matching the first unique identifier; then, the data packet is parsed to obtain one or more of the messages selected from the group consisting of: additional content, templates, template content, links, linked web content; then, associating with the content of the message one or more items selected from the group consisting of: additional content, templates, template content, links, linked web content; finally, the content of the message and one or more selected from the group of: the additional content, the template content, the link and the link webpage content.

That is, because the content of the text short message sent by the short message channel is limited, in the message editing, transmitting and displaying method provided by the present application, the content that the server needs to send exceeds the capacity and also contains other large amount of contents such as multimedia audio and video contents, so that during editing, only through simple text description in the content of the short message channel transmission message, more contents, templates, links, link web page contents and multimedia information are prepared as the contents of subsequent association and correspond to the first unique identifier.

And at the terminal, if the matched unique identifier is not inquired, only the limited text content contained in the short message is displayed, namely, the displayed message content has no template, no format and no additional content such as multimedia audio and video. If a matching unique identification is queried, the template and template content may be further downloaded from the server so that the message may be displayed in a predetermined template and format, and links, as well as other additional content, may be downloaded.

Therefore, by using the existing short message channel, on the premise of not changing the original short message content and content format, the functions of editing content, issuing content, editing, transmitting and displaying large-capacity, multi-format and multimedia content and the like are realized.

It is to be noted that, in the method for editing, transmitting and displaying a message provided by the present application, the message may be an existing short message or a multimedia message containing contents such as pictures. Further, the messages in this application may also include message types that may appear in other forms in the future, and this application is not intended to be limiting in any way.

Having described the general principles of the present application, various non-limiting embodiments of the present application will now be described with reference to the accompanying drawings.

Exemplary message editing, Transmission and display methods

Fig. 3 illustrates a system architecture diagram of a messaging system according to an embodiment of the application. As shown in fig. 3, the message communication system according to the embodiment of the present application includes: the system comprises a server, a short message gateway and a terminal, wherein the server, the short message gateway and the terminal are communicated by the following message editing, transmitting and displaying method, so that the functions of editing content, issuing content, editing, transmitting and displaying multimedia content and the like with large capacity and multi-format are completed by utilizing the existing short message channel on the premise of not changing the original short message content and content format. Here, in the embodiment of the present application, the terminal includes, but is not limited to, a mobile phone terminal (including a touch screen mobile phone and a touch-tone mobile phone), a computer terminal (including a laptop, a tablet, etc.), and the like. In the embodiment of the present application, the message editing, transmitting and displaying process of the present application is described by taking the message as a short message (or referred to as a short message) as an example, and of course, it should be understood by those skilled in the art that in other examples of the present application, the message also includes other types of messages, for example, a message without limitation to the number of characters, and the like.

Fig. 4 illustrates a flow diagram of message composition, transmission and display of a messaging system according to an embodiment of the application. As shown in fig. 4, the message communication process among the server, the short message gateway and the terminal first includes editing a message including content to be transmitted and an associated template, template content, etc. in the server. Next, the server generates a first unique identification associated with the message based on at least one parameter of the message using a specific algorithm. Then, the server generates an association between said first unique identification and one or more items of said message selected from the group consisting of: additional content, templates, template content, links, linked web content. . Then, the server transmits the content to be transmitted and the at least one parameter in the message to a terminal through a short message channel. Then, in response to receiving the content of the message, the terminal generates a second unique identifier associated with the message using a specific algorithm based on at least one parameter of the message. Then, the terminal generates an identification query request and transmits the identification query request to a server; next, querying on the server whether the second unique identification code matches the first unique identification code.

Accordingly, when the second unique identifier matches the first unique identifier, the server transmits the message to the terminal one or more selected from the group consisting of: additional content, templates, template content, links, linked web content. Then, the terminal receives a data packet from the server and analyzes the data packet to obtain one or more of the messages selected from the following group: additional content, templates, template content, links, linked web content. The terminal then associates with the content of the message one or more items selected from the group consisting of: additional content, templates, template content, links, linked web content. Then, the terminal displays the content of the message and one or more selected from the group of: the additional content, the template content, the link and the link webpage content.

Correspondingly, when the server does not inquire the first unique identification code matched with the second unique identification code, the server returns an inquiry result to the terminal, wherein the inquiry result is used for indicating that the matched unique identification code is not inquired. The client then receives the query results from the server and, in response to receiving the query results, displays the content of the message.

More specifically, in the step of editing the message including the content to be transmitted at the server, in one possible implementation, the user may log in to an editing platform, and then edit the content to be transmitted on the editing platform. If the template and the template content and/or the link and link webpage content are edited in advance in the part of the content, the template and the attached content, link and link webpage content can be selected. Here, in the embodiments of the present application, the types of the templates are not limited to the present application, and include, but are not limited to: forms, cards, menus, H5, quick application, etc. In particular, in the embodiment of the present application, the text content of the content to be transmitted in the message, for example, in the current 2G, 3G or 4G application scenario, the content included in a single common short message is at most 70 chinese characters or 140 characters, and in the 5G and possibly other broadband application scenarios, the content may include more characters. When the content to be sent is edited on the editing platform, the server simultaneously selects the additional content in the message, wherein the additional content is other content and templates in the message, and the additional content generally comprises high-capacity content such as multimedia video/audio. That is, in the embodiment of the present application, when editing the message content, the server will select the additional content, template content and/or link, link web page content of the message. Here, the link refers to the link itself (i.e. the address of the web page, or other content of the link, such as the address of multimedia content), and the link web content refers to the content pointed by the address, which may be a specific web page, a specific file, etc.

In the step of the server generating a first unique identifier associated with the message based on at least one parameter of the message using a specific algorithm, in one possible implementation, the at least one parameter includes, but is not limited to: and the parameters of the content to be transmitted, the sending code number, the terminal number, the sending date, the name of the sender and the like. Additionally, the at least one parameter may also include a message size, a sender name, a file type, and the like. Of course, in other examples of the present application, the at least one parameter further includes other parameter types, and only needs to be related to the message delivered this time, that is, it may be various parameters related to the message, the sending of the message, the receiving of the message, and the displaying of the message.

Generating at the server an association between the first unique identifier and one or more items of the message selected from the group consisting of: additional content, templates, template content, links, linked web content. In a possible implementation manner, the server associates the first unique identifier with additional content, a template, template content and/or link, link web page content of the message, and stores the association relationship and the first unique identifier on the server for query. In the embodiment of the present application, the link includes a general web page connection or other link types, which is not limited in the present application.

In the step of the server transmitting the content to be transmitted and the at least one parameter in the message to the terminal through a common short message channel, in a possible implementation manner, the server transmits the content to be transmitted to the short message gateway through a short message channel, and then transmits the content to be transmitted through the short message gateway. That is, in the embodiment of the present application, the messaging system supports high-capacity multimedia content transmission without changing the original content and format of the short message. Here, as will be known by those skilled in the art, the sms Gateway ISMG is called Internet Short Message Gateway, and mainly aims to solve the problem of sms intercommunication and SP access between networks and operators. It is a dynamic data exchange platform system for using unit to receive and send short message. Through the interface software of the system, the short message platform can be seamlessly and efficiently connected with various systems and software, dynamic information generated by the system of an application unit at any time is converted into a mobile short message, and the mobile and Unicom short message center is connected through the platform to send and receive the mobile and Unicom short message in real time by using a port special service number, so that a quick short message two-way (or one-way) channel is established for various systems (or software), so that a mobile phone user can bidirectionally communicate with the SP in a short message mode to receive information services provided by the SP.

In response to receiving the content of the message, a second unique identification associated with the message is generated using a particular algorithm based on at least one parameter of the message. Specifically, in the embodiment of the present application, the terminal includes a message inbox and a terminal SDK for monitoring the message inbox. In a possible implementation manner, the message inbox receives the content transmitted from the server, then the terminal SDK detects that the message inbox receives the content, and in response to detecting that the message inbox receives the content, the terminal SDK generates a second unique identifier related to the information by using the same specific algorithm as the server. That is, in response to monitoring the inbox receiving the content, the terminal SDK generates the second unique identifier associated with the information based on at least one parameter in the information, wherein the parameter includes, but is not limited to: the content of the message, the sending code number, the terminal number, the receiving date and the name of the sender.

In the step of generating an identifier query request by the terminal and transmitting the identifier query request to the server, in a possible implementation manner, the terminal SDK initiates a network request to query whether a first unique identifier matched with the second unique identifier exists in the unique identifiers stored in the server.

In the step of the server inquiring whether the second unique identification code matches the first unique identification code. It should be understood that this is a decision operation, which aims to query whether there is a first unique identifier matching the second unique identifier from the unique identifiers stored on the server, and has two decision results, namely: yes and no.

When the query result is 'yes', namely the first unique identifier matched with the second unique identifier exists on the server, the server transmits the additional content, the template content and/or the link, the link webpage content of the message to the terminal. That is, when the server queries the first unique identifier matched with the second unique identifier, the server queries the additional content, the template content and/or the link of the message and links the web page content according to the unique identifier corresponding relation, and downloads and transmits the additional content, the template content and/or the link of the message and the linked web page content to the terminal.

In one possible implementation, in response to the second unique identifier matching the first unique identifier, transmitting to the terminal one or more messages selected from the group consisting of: the process of attaching content, templates, template content, links, and linking web page content, comprising: firstly, the server responds to the second unique identifier matched with the first unique identifier, and downloads the additional content, the template content and/or the link and the link webpage content; then, assembling on the server one or more selected from the group consisting of: the additional content, the template content, the link and the link webpage content; finally, transmitting to the terminal one or more assembled items selected from the group consisting of: the additional content, the template content, the link and the link webpage content. That is, in a possible implementation manner in this embodiment, the server assembles additional content, templates, template content and/or links, and linked web page content of the message, and then generates the data packet to transmit to the terminal.

In another possible implementation manner, the server directly sends the additional content, the template content and/or the link, link webpage content of the message to the terminal without splicing operation. That is, in this implementation, in response to the second unique identifier matching the first unique identifier, transmitting the message to the terminal one or more selected from the group consisting of: the process of attaching content, templates, template content, links, and linking web page content, comprising: in response to the second unique identifier matching the first unique identifier, transmitting to the terminal one or more messages selected from the group consisting of: additional content, templates, template content, links, linked web content; and directly transmitting the additional content, the template content and/or the link and link webpage content to the terminal. Accordingly, in such possible implementations, one or more selected from the group consisting of: and the operations of the additional content, the template content, the link and the link webpage content are finished on the terminal.

Receiving a data packet from a server at the terminal and parsing the data packet to obtain one or more of the messages selected from the group consisting of: additional content, template content, link, and link web page content. Accordingly, in one possible implementation, when the data packet includes one or more of the assembled messages selected from the group consisting of: when additional content, templates, template content, links, and linked web content are added, parsing the data package to obtain one or more of the messages selected from the group consisting of: additional content, templates, template content, links, linked web content, including: parsing the data packet to obtain one or more of the assembled message selected from the group consisting of: additional content, templates, template content, links, linked web content.

Accordingly, in another possible implementation, when the data packet includes one or more of the unpopulated messages selected from the group consisting of: when additional content, templates, template content, links, and linked web content are added, parsing the data package to obtain one or more of the messages selected from the group consisting of: the process of attaching content, templates, template content, links, and linking web page content, comprising: parsing the data packet to obtain one or more of the messages selected from the group consisting of: additional content, templates, template content, links, linked web content; and assembling one or more of the messages selected from the group consisting of: additional content, templates, template content, links web content to obtain one or more of the assembled message selected from the group consisting of: additional content, templates, template content, links, linked web content.

It should be noted that after the data packet is analyzed, the method further includes the steps of verifying the file obtained by the analysis, and the like.

In the step of associating the template, template content and/or link for editing the content of the short message with the content of the short message by the terminal, in a possible implementation, the terminal SDK associates the content of the received message in a message inbox with additional content, template content and/or link of the assembled message.

Displaying, at the terminal, the content of the message and one or more selected from the group consisting of: in the step of the additional content, the template content, the link, and the link web content, the terminal SDK displays all the content of the message (including the content to be transmitted in the message, the additional content of the message, the template content, the link, and the link web content) in a format of a template or a web page or a pre-edited format. In a possible implementation manner, when the content of the message in the message inbox is opened, the terminal SDK displays all the content of the message in the format of the assembled template and the template content or the web page format. Thus, the aim of displaying the multimedia content with the template and large capacity on the terminal equipment is achieved.

Correspondingly, when the server query result is 'no', namely, when the server does not query the first unique identification code matched with the second unique identification code, the server returns the query result to the terminal, wherein the query result is used for indicating that no matched unique identification code is queried. In this case, the terminal SDK receives the returned query result from the server, and knows that no matching unique identifier is queried. Further, the user may directly open the contents in the message inbox of the terminal to directly display the received text message contents.

In summary, the message communication system and the message editing, transmitting and displaying process thereof based on the embodiment of the application are clarified, and the message communication system can realize content editing and content distribution by using the existing short message channel on the premise of not changing the original short message content and content format, and complete the functions of editing, transmitting and displaying the multimedia content with large capacity and multiple formats.

Specifically, the messaging system and the message editing, transmitting and displaying method thereof have at least the following technical effects.

First, the message content is not changed. Specifically, in the prior art, the short message content is linked, so that the short message content needs to be reduced in the original short message content, and the content and format of the short message do not need to be changed in the application.

Secondly, the unique identification is used for identifying the uniqueness of the server and is verified at the server side. Specifically, before each short message is sent, the short message is first processed to generate a first unique identifier associated with the message based on a specific algorithm. And generating a second unique identifier related to the short message at the terminal by adopting the same algorithm. And, the template packet can be returned only if the verification passes, which is not related in the prior art.

In addition, the terminal has multiple functions after the SDK. Specifically, in the prior art, the terminal SDK can only download content by accessing a web page. In this application, the terminal SDK also has the following functions:

1) monitoring the status of the message inbox, e.g., monitoring whether it receives a new message;

2) generating a unique identifier associated with said message on the terminal device

3) Initiating network request, inquiring/verifying unique identification at server end

4) After the server inquires the template, the template content, the link webpage content and the additional content corresponding to the unique identifier to generate a data packet and returns the data packet to the terminal SDK, the terminal SDK analyzes the data packet and assembles the template, the template content, the link webpage content and the additional content of the message.

5) And associating the content of the text short message received by the inbox with the template, the template content, the link webpage content and the additional content of the message.

6) And displaying the short message content and the template, the template content, the link webpage content and the additional content of the message according to the template format or the short message format.

And thirdly, the server returns the terminal SDK template data packet. Specifically, in the prior art, the terminal SDK can only download content according to the linked website, and in the present application, after the unique identifier query verification is passed, the server generates a data packet according to the unique identifier association template and the link and returns the data packet to the terminal SDK. And if the unique identification inquiry verification is not passed, no data packet is returned.

In addition, in the application, the template content, the link webpage content and the additional content of the message can be assembled at a server side, and can also be assembled on terminal equipment. Specifically, in the prior art, the web page contents downloaded by the terminal SDK are directly and sequentially displayed without splicing operation. In the application, in order to improve the sending speed and save server resources, the incidence relation between the unique identifier and the template, the template content, the link webpage content and the additional content of the message is stored at the server, and the inquired template, the template content, the link webpage content and the additional content of the message can be spliced at the server to generate a data packet to be returned to the terminal SDK or directly generate the data packet to be returned to the terminal SDK, and the terminal SDK is analyzed and spliced to achieve the aim.

In addition, the terminal equipment can display the message content with high capacity, templates and multimedia. Specifically, in the prior art, the client SDK can only download content according to the web address. In the application, a template for uniquely identifying the associated sending content at the server side serves the terminal, and the terminal SDK parses the template, the template content, the link webpage content and the additional content corresponding to each piece of content in the data packet and displays the template, the template content, the link webpage content and the additional content on the terminal, wherein the template includes but is not limited to a form, a card, a menu, H5, effects of fast application and the like, and a pre-edited content format.

That is, the template for displaying the message by the terminal includes a content template, a content format, a display format, etc., and the template belongs to the present application except for a table, a card, a menu, H5, and a quick application as long as the template has a format regulation for displaying the content and the text, for example, the pre-edited content format may be sorted by character size, translated into a small character display, etc. In addition, the template can meet the requirement of multiple scenes, so that the formatted template display of the content can be carried out.

In addition, the terminal equipment has a display effect matching function. Specifically, in the application, the content template format and the text format displayed on the terminal device can be switched with each other, so that the method and the device are suitable for different scenes and the reading requirements of different people.

Of particular note, this application encompasses the following aspects that need to be addressed.

Aspect 1: and under the condition of not changing the content of the short message, transmitting the content with the template and the format by using the short message channel. Specifically, in the whole transmission process, the used resource is a short message channel, the client displays the content with the template format, and the content of the short message is not changed in the short message sending process.

Aspect 2: and a method for generating the unique identifier by the server side. Specifically, the server calculates and generates the unique identifier by using one or more parameters including, but not limited to, the sending content, the sending code number, the receiving number, the sending date, etc. by using an algorithm.

Aspect 3: the unique identification of the server end corresponds to the template, the template content, the link webpage content and the additional content of the message, and is stored in the server end. Specifically, the server generates a unique association between the unique identifier and the content template to be sent, and stores the association relationship on the server for subsequent query.

Aspect 4: and the terminal SDK monitors the inbox. Specifically, in the embodiment of the present application, the terminal SDK can automatically monitor whether a new message is received in the inbox. And if a new message is monitored, informing the terminal equipment to generate a unique identifier.

Aspect 5: and the terminal SDK generates a unique identifier. Specifically, the terminal SDK, upon monitoring the new message reception, uses the same algorithm as the server side, using parameters including but not limited to: receiving 1 or more parameters of content, receiving code number, terminal number, receiving date and the like, and calculating to generate a unique identifier related to the message.

Aspect 6: and the terminal SDK queries the same unique identifier from the server through the network. Specifically, after the terminal device generates the unique identifier, the terminal SDK actively initiates a network request to the server to query whether the same unique identifier exists, and the server queries according to the terminal request.

Aspect 7: the server side generates a data packet and returns the data packet to the terminal SDK, and the terminal SDK receives, analyzes and assembles the data packet. Specifically, if the same unique identifier is inquired, the server generates a template, template content, a link, link webpage content and additional content of the message associated with the unique identifier, then packages the template, the template content, the link webpage content and the additional content into a data packet, and returns the data packet to the terminal SDK. And the terminal SDK receives the data packet for analysis and assembly.

Aspect 8: and receiving the association between the text message and the assembled template, template content, link webpage content and additional content of the message, and displaying the association in a template format or a webpage. Specifically, the terminal SDK establishes an association relationship between the text content received in the inbox and the assembled template, template content, link, linked web content, and additional content of the message, the client opens the content, and the terminal SDK displays all the message content in the format of the template or the web format.

Aspect 9: and if the terminal SDK is not installed or the matched unique identifier is not inquired by the terminal SDK, displaying the text short message content on the terminal equipment. Correspondingly, if the terminal SDK is not installed, or the terminal SDK is owned but the matched unique identifier is not inquired at the server side, the text short message content in the inbox can be directly opened and displayed.

The method for message editing and transmission according to the present application is explained below from the perspective of the server side.

Fig. 5 is a flowchart illustrating a method for message editing and transmission applied to a server according to an embodiment of the present application. As shown in fig. 5, a method for message editing and transmission applied to a server according to an embodiment of the present application includes:

s510, obtaining a message containing content to be transmitted, and generating a first unique identifier related to the message based on at least one parameter of the message by using a specific algorithm;

s520, generating an association between the first unique identifier and one or more items of the message selected from the following group and storing the association: additional content, templates, template content, links, linked web content;

s530, transmitting the content to be transmitted and the at least one parameter in the message to a terminal through a short message channel;

s540, receiving a second unique identifier from the terminal, wherein the second unique identifier is generated by the terminal based on at least one parameter of the received message and by using the specific algorithm; and the number of the first and second groups,

s550, in response to the second unique identifier matching the first unique identifier, transmitting to the terminal one or more messages selected from the group consisting of: additional content, templates, template content, links, linked web content.

In a method of message composition and transmission according to the application, in response to the second unique identifier matching the first unique identifier, transmitting to the terminal one or more messages selected from the group consisting of: additional content, templates, template content, links, linked web content, including:

In a method of message composition and transmission according to the application, transmitting additional content, templates, template content and/or links of the message to the terminal in response to the second unique identifier matching the first unique identifier, comprising:

In a method of message editing and transmission according to the present application, the method further includes: and responding to the first unique identification code which is not matched with the second unique identification code, and returning a query result to the terminal, wherein the query result is used for indicating that no matched unique identification is queried.

In the method of message composition and transmission according to the present application, the at least one parameter includes, but is not limited to: the content to be transmitted, the sending code number, the terminal number, the sending date and the name of the sender.

In the message editing and transmitting method according to the application, the content to be transmitted is text content.

In the method of message editing and transmission according to the present application, the templates include, but are not limited to, forms, cards, menus, H5, and quick applications, etc., as well as pre-edited content formats.

Hereinafter, a message transmission and display method according to the present application will be described from the perspective of a terminal.

Fig. 6 illustrates a flowchart illustration of a method of message transmission and display applied to a terminal according to an embodiment of the present application. As shown in fig. 6, the method for transmitting and displaying a message applied to a terminal according to the embodiment of the present application includes:

s610, responding to the content of the message, and generating a second unique identifier related to the message by using a specific algorithm based on at least one parameter of the message;

s620, generating a query request of the second unique identifier and transmitting the query request to a server, wherein the server stores a first unique identifier which is generated based on at least one parameter of the message and is related to the algorithm by using the specific algorithm, and the association between the first unique identifier and one or more items of the message selected from the following group: additional content, templates, template content, links, linked web content;

s630, receiving a data packet from a server, wherein the data packet is generated when the server responds that the second unique identifier is matched with the first unique identifier;

s640, parsing the data packet to obtain one or more of the messages selected from the following group: additional content, templates, template content, links, linked web content;

s650, associating one or more items of the message selected from the following group with the content of the message: additional content, templates, template content, links, linked web content; and the number of the first and second groups,

s660, displaying the content of the message and one or more items selected from the following group based on the format of the template: the additional content, the template content, the link and the link webpage content.

In a method of message transmission and display according to the present application, in receiving a data packet from a server, the data packet includes one or more of the assembled messages selected from the group consisting of: additional content, templates, template content, links, linked web content;

wherein the data packet is parsed to obtain one or more of the messages selected from the group consisting of: additional content, templates, template content, links, linked web content, including: parsing the data packet to obtain one or more of the assembled message selected from the group consisting of: additional content, templates, template content, links, linked web content.

In a method of message transmission and display according to the application, in receiving a data packet from a server, the data packet includes one or more of the messages that are not assembled selected from the group consisting of: additional content, templates, template content, links, linked web content;

In the message transmission and display method according to the present application, the method further comprises:

in response to receiving the query result, displaying content of the message.

In the method of message transmission and display according to the present application, the at least one parameter includes, but is not limited to: the content of the message, the sending code number, the terminal number, the receiving date and the name of the sender.

In the message transmission and display method according to the present application, the content of the message is text content.

In the method of message transmission and display according to the present application, the templates include, but are not limited to, forms, cards, menus, H5, and quick applications.

Exemplary message editing and Transmission apparatus

Fig. 7 is a block diagram illustrating a message editing and transmitting apparatus applied to a server according to an embodiment of the present application. As shown in fig. 7, the message editing and transmitting apparatus 700 includes:

an identifier generating unit 710, configured to obtain a message including content to be transmitted, and generate a first unique identifier associated with the message based on at least one parameter of the message using a specific algorithm;

an associating unit 720 for generating an association between the first unique identifier and one or more items of the message selected from the group of: additional content, templates, template content, links, linked web content;

a transmission unit 730, configured to transmit the content to be transmitted and the at least one parameter in the message to a terminal through a common short message channel;

a receiving unit 740, configured to receive a second unique identifier from the terminal, wherein the second unique identifier is generated by the terminal using the specific algorithm based on at least one parameter of the received message;

and the transmitting unit 730, further configured to transmit, to the terminal, one or more messages selected from the following group in response to the second unique identifier matching the first unique identifier: additional content, templates, template content, links, linked web content.

In the message editing and transmitting apparatus 700 according to the present application, the identifier generating unit 710 is further configured to: and generating the first unique identifier related to the short message based on at least one parameter in the short message, wherein the parameter is selected from any one of short message content, sending code number, received client number and sending date in the short message.

In the message composing and transmitting apparatus 700 according to the present application, the short message content is text content.

In the message editing and transmitting device 700 according to the present application, the transmitting unit 730 is further configured to: downloading the additional content, template content and/or link, link web page content in response to the second unique identifier matching the first unique identifier; assembling the additional content, the template content and/or the link; and transmitting to the terminal one or more assembled items selected from the group consisting of: the additional content, the template content, the link and the link webpage content.

In the message editing and transmitting device 700 according to the present application, the transmitting unit 730 is further configured to transmit, to the terminal, one or more messages selected from the following group in response to the second unique identifier matching the first unique identifier: additional content, templates, template content, links, linked web content; and directly transmitting the additional content, the template content and/or the link and link webpage content to the terminal.

In the message editing and transmitting device 700 according to the present application, the transmitting unit 730 is further configured to: and responding to the first unique identification code which is not matched with the second unique identification code, and returning a query result to the terminal, wherein the query result is used for indicating that no matched unique identification is queried.

In the message composing and transmitting apparatus 700 according to the present application, the at least one parameter includes, but is not limited to: the content to be transmitted, the sending code number, the terminal number, the sending date and the name of the sender.

In the message editing and transmitting device 700 according to the present application, the content to be transmitted is text content.

In the message composing and transmitting apparatus 700 according to the present application, the template includes, but is not limited to, forms, cards, menus, H5, and fast application formats.

Here, it will be understood by those skilled in the art that the specific functions and operations of the respective units and modules in the above-described message editing and transmitting apparatus 700 have been described in detail in the above description of the message editing and transmitting method with reference to fig. 4, and thus, a repetitive description thereof will be omitted.

As described above, the message editing and transmitting apparatus 700 according to the embodiment of the present application may be implemented on various server sides and the like. In one example, the message editing and transmitting apparatus 700 according to the embodiment of the present application may be integrated into a server as one software module and/or hardware module. For example, the message editing and transmitting device 700 may be a software module in the operating system of the server, or may be an application developed for the server; of course, the message composing and transmitting device 700 may also be one of many hardware modules of the server.

Alternatively, in another example, the message composing and transmitting apparatus 700 and the server may be separate devices, and the message composing and transmitting apparatus 700 may be connected to the server through a wired and/or wireless network and transmit the interactive information according to an agreed data format.

Exemplary message Transmission and display device

Fig. 8 illustrates a block diagram view of a message transmission and display apparatus applied to a terminal according to an embodiment of the present application. As shown in fig. 8, the message transmission and display apparatus 800 includes:

an identifier generating unit 810, configured to generate, in response to receiving the content of the message, a second unique identifier related to the message using a specific algorithm based on at least one parameter of the message;

an identification query request unit 820, configured to generate and transmit an identification query request to a server, where the server has stored thereon a first unique identification related to the algorithm, which is generated based on at least one parameter of the message using the specific algorithm, and an association between the first unique identification and one or more items of the message selected from the following group: additional content, templates, template content, links, linked web content;

a receiving unit 830, configured to receive a data packet from a server, where the data packet is generated by the server in response to the second unique identifier matching the first unique identifier;

a parsing unit 840, configured to parse the data packet to obtain one or more of the messages selected from the following group: additional content, templates, template content, links, linked web content;

an associating unit 850 for associating additional content, templates, template content and/or links of the message with content of the message; and a display unit 860 for displaying the content of the message and one or more selected from the group consisting of: the additional content, the template content, the link and the link webpage content.

In the message transmission and display apparatus 800 according to the present application, in receiving a data packet from a server, the data packet includes one or more of the assembled messages selected from the group consisting of: additional content, templates, template content, links, linked web content. Wherein the parsing unit 840 is further configured to: parsing the data packet to obtain one or more of the assembled message selected from the group consisting of: additional content, templates, template content, links, linked web content.

In the message transmission and display apparatus 800 according to the present application, in receiving a data packet from a server, the data packet includes one or more of the messages that are not assembled selected from the group consisting of: additional content, templates, template content, links, linked web content. Wherein the parsing unit 840 is further configured to: parsing the data packet to obtain one or more of the messages selected from the group consisting of: additional content, templates, template content, links, linked web content; and assembling one or more of the messages selected from the group consisting of: additional content, templates, template content, links web content to obtain one or more of the assembled message selected from the group consisting of: additional content, template content, link, linked web content

In the message transmission and display apparatus 800 according to the present application, the parsing unit 840 is further configured to: receiving a query result from the server, wherein the query result is used for indicating that no matched unique identifier is queried on the server; and displaying the content of the message in response to receiving the query result.

In the message transmission and display apparatus 800 according to the present application, the at least one parameter includes, but is not limited to: the content of the message, the sending code number, the terminal number, the receiving date and the name of the sender.

In the message transmission and display apparatus 800 according to the present application, the content of the message is text content.

In the message transmission and display device 800 according to the present application, the templates include, but are not limited to, forms, cards, menus, H5, and quick applications.

Here, it can be understood by those skilled in the art that the specific functions and operations of the respective units and modules in the above-described message transmission and display apparatus 800 have been described in detail in the above description of the message transmission and display method with reference to fig. 5, and thus, a repetitive description thereof will be omitted.

As described above, the message transmission and display apparatus 800 according to the embodiment of the present application may be implemented in various terminal devices, such as a large-screen smart device, or a computer independent of a large-screen smart device. In one example, the message transmission and display apparatus 800 according to the embodiment of the present application may be integrated into the terminal device as one software module and/or hardware module. For example, the message transmission and display apparatus 800 may be a software module in an operating system of the terminal device, or may be an application developed for the terminal device; of course, the message transmission and display device 800 may also be one of many hardware modules of the terminal device.

Alternatively, in another example, the message transmission and display apparatus 800 and the terminal device may be separate devices, and the message transmission and display apparatus 800 may be connected to the terminal device through a wired and/or wireless network and transmit the interactive information according to an agreed data format.

Exemplary Server

Next, a server according to an embodiment of the present application is described with reference to fig. 9.

As shown in fig. 9, the server 90 includes one or more processors 91 and memory 92.

The processor 91 may be a Central Processing Unit (CPU) or other form of processing unit having data processing capabilities and/or instruction execution capabilities, and may control other components in the server 90 to perform desired functions.

Memory 92 may include one or more computer program products that may include various forms of computer-readable storage media, such as volatile memory and/or non-volatile memory. The volatile memory may include, for example, Random Access Memory (RAM), cache memory (cache), and/or the like. One or more computer program instructions may be stored on the computer-readable storage medium and executed by the processor 91 to implement the message editing and transmission methods of the various embodiments of the present application described above and/or other desired functions. Various contents such as unique identification and association relation may also be stored in the computer-readable storage medium.

Exemplary client

Next, a terminal according to an embodiment of the present application is described with reference to fig. 10.

As shown in fig. 10, the terminal 100 includes one or more processors 101 and memory 102.

The processor 101 may be a Central Processing Unit (CPU) or other form of processing unit having data processing capabilities and/or instruction execution capabilities, and may control other components in the terminal 100 to perform desired functions.

Memory 102 may include one or more computer program products that may include various forms of computer-readable storage media, such as volatile memory and/or non-volatile memory.

Exemplary computer program product and computer-readable storage Medium

In addition to the above methods and apparatus, embodiments of the present application may also be a computer program product comprising computer program instructions that, when executed by a processor, cause the processor to perform the steps of the message editing and transmitting method applied to a server and/or the message transmitting and displaying method applied to a terminal according to various embodiments of the present application described in the above section "exemplary methods" of this specification.

The computer program product may be written with program code for performing the operations of embodiments of the present application in any combination of one or more programming languages, including an object oriented programming language such as Java, C + + or the like and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computing device, partly on the user's device, as a stand-alone software package, partly on the user's computing device and partly on a remote computing device, or entirely on the remote computing device or server.

Furthermore, embodiments of the present application may also be a computer-readable storage medium having stored thereon computer program instructions that, when executed by a processor, cause the processor to perform steps in a message editing and transmitting method applied to a server and/or a message transmitting and displaying method applied to a terminal according to various embodiments of the present application described in the above section "exemplary methods" of this specification.

The foregoing describes the general principles of the present application in conjunction with specific embodiments, however, it is noted that the advantages, effects, etc. mentioned in the present application are merely examples and are not limiting, and they should not be considered essential to the various embodiments of the present application. Furthermore, the foregoing disclosure of specific details is for the purpose of illustration and description and is not intended to be limiting, since the foregoing disclosure is not intended to be exhaustive or to limit the disclosure to the precise details disclosed.

The block diagrams of devices, apparatuses, systems referred to in this application are only given as illustrative examples and are not intended to require or imply that the connections, arrangements, configurations, etc. must be made in the manner shown in the block diagrams. These devices, apparatuses, devices, systems may be connected, arranged, configured in any manner, as will be appreciated by those skilled in the art. Words such as "including," "comprising," "having," and the like are open-ended words that mean "including, but not limited to," and are used interchangeably therewith. The words "or" and "as used herein mean, and are used interchangeably with, the word" and/or, "unless the context clearly dictates otherwise. The word "such as" is used herein to mean, and is used interchangeably with, the phrase "such as but not limited to".

It should also be noted that in the devices, apparatuses, and methods of the present application, the components or steps may be decomposed and/or recombined. These decompositions and/or recombinations are to be considered as equivalents of the present application.

The previous description of the disclosed aspects is provided to enable any person skilled in the art to make or use the present application. Various modifications to these aspects will be readily apparent to those skilled in the art, and the generic principles defined herein may be applied to other aspects without departing from the scope of the application. Thus, the present application is not intended to be limited to the aspects shown herein but is to be accorded the widest scope consistent with the principles and novel features disclosed herein.

The foregoing description has been presented for purposes of illustration and description. Furthermore, the description is not intended to limit embodiments of the application to the form disclosed herein. While a number of example aspects and embodiments have been discussed above, those of skill in the art will recognize certain variations, modifications, alterations, additions and sub-combinations thereof.

Claims

1. A message editing and transmission method is applied to a server and is characterized by comprising the following steps:

2. A method of message composing and transmitting according to claim 1 wherein in response to the second unique identifier matching the first unique identifier, transmitting to the terminal one or more messages selected from the group consisting of: additional content, templates, template content, links, linked web content, including:

in response to the second unique identification matching the first unique identification, one or more items selected from the group consisting of: the additional content, the template content, the link and the link webpage content;

3. A method of message composing and transmitting according to claim 1 wherein in response to the second unique identifier matching the first unique identifier, transmitting to the terminal one or more messages selected from the group consisting of: additional content, templates, template content, links, linked web content, including:

4. The method of message composition and transmission according to claim 2 or 3, further comprising:

and responding to the first unique identification code which is not matched with the second unique identification code, and returning a query result to the terminal, wherein the query result is used for indicating that no matched unique identification is queried.

5. The method of message composition and transmission according to claim 1, wherein the at least one parameter comprises: the content to be transmitted, the sending code number, the terminal number, the sending date and the name of the sender.

6. The method of message composition and transmission according to claim 1, wherein the content to be transmitted is text content.

7. The method of message composition and transmission according to claim 1, wherein the templates include forms, cards, menus, H5 and quick applications.

8. A message transmission and display method is applied to a terminal and is characterized by comprising the following steps:

associating with the content of the message one or more items selected from the group consisting of: additional content, templates, template content, links, linked web content; and

9. The method of message transmission and display according to claim 8, wherein in receiving a data packet from a server, the data packet includes one or more of the assembled message selected from the group consisting of: additional content, templates, template content, links, linked web content;

10. The method of message transmission and display according to claim 8, wherein in receiving a data packet from a server, the data packet includes one or more of the unpopulated messages selected from the group consisting of: additional content, templates, template content, links, linked web content;

wherein the data packet is parsed to obtain one or more of the messages selected from the group consisting of: additional content, templates, template content, links, including:

11. The method of message transmission and display according to claim 9 or 10, further comprising:

in response to receiving the query result, displaying content of the message.

12. The method of message transmission and display according to claim 8, the at least one parameter comprising: the content of the message, the sending code number, the terminal number, the receiving date and the name of the sender.

13. The method of message transmission and display according to claim 8, wherein the content text content of the message.

14. The method of messaging and display of claim 8, wherein the templates include forms, cards, menus, H5 and quick applications.

15. A message editing and transmission apparatus, comprising:

a transmission unit, configured to transmit the content to be transmitted and the at least one parameter in the message to a terminal through a short message channel;

16. A server, comprising

A processor; and

a memory having stored therein computer program instructions which, when executed by the processor, cause the processor to perform a method of message composition and transmission as claimed in any of claims 1 to 7.

17. A message transmission and display device, comprising:

an identification query request unit, configured to generate and transmit a query request of the second unique identification to a server, where the server has stored thereon a first unique identification related to the algorithm, which is generated using the specific algorithm based on at least one parameter of the message, and an association between the first unique identification and one or more items of the message selected from the following group: additional content, templates, template content, links, linked web content;

18. A terminal, comprising:

a processor; and

a memory having stored therein computer program instructions which, when executed by the processor, cause the processor to perform a method of message transmission and display as claimed in any of claims 8-14.

19. The terminal of claim 18, wherein the terminal comprises a handset.