CN110363264A - A kind of intelligent recognition poster paper and its system, implementation method and storage medium - Google Patents

A kind of intelligent recognition poster paper and its system, implementation method and storage medium Download PDF

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Publication number
CN110363264A
CN110363264A CN201910656696.6A CN201910656696A CN110363264A CN 110363264 A CN110363264 A CN 110363264A CN 201910656696 A CN201910656696 A CN 201910656696A CN 110363264 A CN110363264 A CN 110363264A
Authority
CN
China
Prior art keywords
poster paper
reader
intelligent recognition
identification module
intelligent
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201910656696.6A
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Chinese (zh)
Inventor
商国平
肖庆平
崔德力
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Shanghai Xiaolan Technology Co Ltd
Original Assignee
Shanghai Xiaolan Technology Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Shanghai Xiaolan Technology Co Ltd filed Critical Shanghai Xiaolan Technology Co Ltd
Priority to CN201910656696.6A priority Critical patent/CN110363264A/en
Publication of CN110363264A publication Critical patent/CN110363264A/en
Pending legal-status Critical Current

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Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06KGRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
    • G06K17/00Methods or arrangements for effecting co-operative working between equipments covered by two or more of main groups G06K1/00 - G06K15/00, e.g. automatic card files incorporating conveying and reading operations
    • G06K17/0022Methods or arrangements for effecting co-operative working between equipments covered by two or more of main groups G06K1/00 - G06K15/00, e.g. automatic card files incorporating conveying and reading operations arrangements or provisious for transferring data to distant stations, e.g. from a sensing device
    • G06K17/0029Methods or arrangements for effecting co-operative working between equipments covered by two or more of main groups G06K1/00 - G06K15/00, e.g. automatic card files incorporating conveying and reading operations arrangements or provisious for transferring data to distant stations, e.g. from a sensing device the arrangement being specially adapted for wireless interrogation of grouped or bundled articles tagged with wireless record carriers
    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F15/00Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like

Abstract

The embodiment of the invention discloses a kind of intelligent recognition poster paper and its systems, implementation method and storage medium, it is related to advertising media's technical field, the poster paper includes: poster paper ontology and identification module, the identification module is integrated on the poster paper ontology, the poster paper ontology is mounted on advertisement position, the advertisement position is equipped with reader, and the reader is communicated with identification module, obtains the internal storage information of identification module.The embodiment of the present invention is able to solve existing poster paper and can not be automatically recognized, and causes to manage and maintain difficult problem.

Description

A kind of intelligent recognition poster paper and its system, implementation method and storage medium
Technical field
The present embodiments relate to advertising media's technical fields, and in particular to a kind of intelligent recognition poster paper and its system, Implementation method and storage medium.
Background technique
We often can see the poster paper puted up in the place more than the flows of the people such as elevator, subway, reach certain quotient Industry purpose, but existing advertisement mostly uses electrical screen advertisement or the paper-made advertising of carousel, although the e-advertising of carousel has good Good advertising results, but its is at high cost, is not suitable for large-area applications.And the advertisement of papery, i.e. poster paper, it is wide by being posted in Accuse the purpose that commercial propaganda is realized on position.But the maintenance of current poster paper can not achieve automatic identification, above and below artificial The mode of periodical is managed and safeguards, needs manually to take pictures, and regular visit takes pictures to confirm the advertisement state in upper periodical and upper periodical, And artificial taking pictures not can guarantee the confidence level of information, cause the efficiency of management low.The state printed up and down can not be identified, Can not real-time tracking to advertisement position state, advertisement launch time cycle it is generally long, once poster paper be destroyed or Periodical etc. is changed, advertiser can not know in time, and losing for advertiser can not make up.
Summary of the invention
The embodiment of the present invention be designed to provide a kind of intelligent recognition poster paper and its system, implementation method and storage are situated between Matter can not be automatically recognized to solve existing poster paper, cause to manage and maintain difficult problem.
To achieve the above object, the embodiment of the present invention mainly provides the following technical solutions:
In a first aspect, the embodiment of the invention provides a kind of intelligent recognition poster paper,
The poster paper includes: poster paper ontology and identification module, and the identification module is integrated in the poster paper ontology On, the poster paper ontology is mounted on advertisement position, the advertisement position be equipped with reader, the reader and identification module into Row communication, obtains the internal storage information of identification module.
Further, the identification module includes RFID label tag, and the RFID label tag includes RFID label antenna and RFID Tag circuit, the RFID label antenna with reader for being communicated, and the RFID tag circuit is for storing label letter The instruction that breath and processing reader are sent.
Second aspect, the embodiment of the invention provides a kind of intelligent recognition advertisement paper system,
The system comprises a kind of intelligent recognition poster paper and intelligent framework media, the intelligent framework media include frame Main body, reader and communication module, the reader and communication module are mounted in chassis body, the reader and communication mould Block is connected, and the reader is used to read the identification module on poster paper, then the label information of reading is passed by communication module Transport to cloud.
Further, the reader includes RFID host, for reading the information of identification module.
Further, the communication module uses NB-IoT communication module.
The third aspect, the embodiment of the invention provides a kind of implementation method of intelligent recognition poster paper,
The described method includes: RFID label tag is attached on poster paper by integrated approach;RFID label tag will be integrated with Poster paper is mounted on intelligent framework media;The intelligent framework media identify the label information in RFID label tag.
Further, the intelligent framework media carry out knowing method for distinguishing including: intelligence to the label information in RFID label tag The label information read is uploaded to cloud by communication module by the reader on energy frame media, and cloud is according to the label Information generates statistical data, launches state to advertisement and is monitored.
Fourth aspect, the embodiment of the invention provides a kind of computer readable storage medium,
Comprising one or more program instructions in the computer storage medium, one or more of program instructions are used for A kind of implementation method of intelligent recognition poster paper is executed by a kind of intelligent recognition advertisement paper system.
Technical solution provided in an embodiment of the present invention at least has the advantages that
The embodiment of the present invention is installed by integrating identification module on poster paper, then by the poster paper for being integrated with identification module In intelligent framework media, to realize identification of the intelligent framework media to poster paper, labor management is got rid of, is known automatically Not, advertising efficiency is improved.
Detailed description of the invention
Fig. 1 is a kind of structural schematic diagram for intelligent recognition advertisement paper system that the embodiment of the present invention 2 provides.
Fig. 2 is a kind of process meaning for intelligent recognition poster paper method that the embodiment of the present invention 3 provides.
In figure: intelligent framework media 1, reader 2, communication module 3, cloud 4, identification module 5, poster paper ontology 6, RFID Label 7.
Specific embodiment
Embodiments of the present invention are illustrated by particular specific embodiment below, those skilled in the art can be by this explanation Content disclosed by book is understood other advantages and efficacy of the present invention easily.
In being described below, for illustration and not for limitation, propose such as specific system structure, interface, technology it The detail of class, to understand thoroughly the present invention.However, it will be clear to one skilled in the art that there is no these specific The present invention also may be implemented in the other embodiments of details.In other situations, omit to well-known system, circuit and The detailed description of method, in case unnecessary details interferes description of the invention.
Embodiment 1
Before introducing the embodiment of the present invention, simple introduction is made to application background of the invention first:
The common form of frame media is elevator frame advertisement, refers to the advertising frame in cage, is used to installing advertisement and draws, Play advertising effects.Exquisite advertisement poster mixes the advertising framework of corresponding class, shows the quality of advertisement and the class of enterprise, very It is easy and often attracts many ad consumer crowds.
RFID label tag is made of coupling element and chip, and each RFID label tag has unique electronic code, is attached to object Target object is identified on body, RFID reader is carried out wireless communication by antenna and RFID electronic label, may be implemented to label The read or write operation of identification code and internal storage data.Typical RFID reader includes RFID radio-frequency module, control unit And reader antenna.
The embodiment of the present invention provides a kind of intelligent recognition poster paper, which includes: poster paper ontology 6 and identification module 5, identification module 5 is integrated on the poster paper ontology 6, and specific integrated approach can be wide by being embedded in when adherency or production The medium means of paper are accused, identification module 5 and poster paper ontology 6 is made to form one.Poster paper ontology 6 is mounted on advertisement position, advertisement Position is equipped with reader 2, and reader 2 is communicated with identification module 5, obtains the internal storage information of identification module 5.
Specifically, identification module 5 includes RFID label tag 7, and RFID label tag 7 includes RFID label antenna and RFID label tag electricity Road, for being communicated with reader 2, RFID tag circuit is read RFID label antenna for stored tag information and processing The instruction that device 2 is sent.Specifically, driving is connected after receiving the electromagnetic wave that reader 2 issues in RFID tag circuit, when RFID is marked When label 7 receive the signal of sufficient intensity, label information data can be issued to reader 2.These label information data include Preset sequence number ID and advertising information data.After reader 2 receives label information data, which is sent It to cloud, is identified, is achieved the purpose that poster paper automatic identification.
Embodiment 2
Corresponding with above-described embodiment, with reference to Fig. 1, the embodiment of the present invention provides a kind of intelligent recognition advertisement paper system, is System includes a kind of intelligent recognition poster paper and intelligent framework media 1, and a kind of intelligent recognition poster paper has been made in embodiment 1 Detailed description, therefore do not do excessively repeat herein.
Intelligent framework media 1 include reader 2 and communication module, and intelligent framework media 1 are mounted on public domain, are formed wide Position is accused, reader 2 and communication module 3 are mounted in intelligent framework media 1, and reader 2 is connected with communication module 3, and reader 2 is used Identification module 5 on reading poster paper, then the label information of reading is transmitted to cloud 4 by communication module 3.Reader 2 It is preferred that RFID host, for reading the information of identification module 5, the i.e. information of RFID label tag 7.Communication module 3 is logical using NB-IoT Interrogate module.NB-IoT is i.e.: being based on cellular narrowband Internet of Things, supports low power consuming devices to connect in the cellular data of wide area network, NB- IoT supports stand-by time length, the efficient connection to network connectivity requirements higher device.
Embodiment 3
Corresponding with above-described embodiment, the embodiment of the present invention provides a kind of implementation method of intelligent recognition poster paper, the party Method includes:
S1, RFID label tag 7 is attached on poster paper by integrated approach;Specific integrated approach can by adherency or It is embedded in poster paper medium means when production, identification module 5 and poster paper is made to form one.
S2, the poster paper for being integrated with RFID label tag 7 is mounted on intelligent framework media;
S3, intelligent framework media identify the label information in RFID label tag 7.It is described especially by embodiment 1 RFID communication technology is realized, does not do excessive description herein.The label information read is uploaded to by reader 2 by communication module Cloud 4, cloud 4 generate statistical data according to label information, launch state to advertisement and are monitored.It can be precisely to the throwing of advertisement The situation of putting is identified, artificial without relying on.
The calculating in above-mentioned cloud 4 relies on computer system, mainly includes memory and processor, memory is for storing one A or multiple program instructions, processor is for running one or more program instructions, to execute a kind of intelligent recognition poster paper Implementation method.
Embodiment 4
Corresponding with above-described embodiment, the embodiment of the present invention provides a kind of computer readable storage medium, computer storage Comprising one or more program instructions in medium, one or more program instructions by a kind of intelligent recognition advertisement paper system for being held A kind of implementation method of intelligent recognition poster paper of row.
Disclosed embodiment of this invention provides a kind of computer readable storage medium, the computer readable storage medium In be stored with computer program instructions, when the computer program instructions are run on computers so that computer execute on The method stated.
In embodiments of the present invention, processor can be a kind of IC chip, the processing capacity with signal.Processing Device can be general processor, digital signal processor (Digital Signal Processor, abbreviation DSP), dedicated integrated Circuit (Application Specific work ntegrated Circuit, abbreviation ASIC), field programmable gate array (FieldProgrammable Gate Array, abbreviation FPGA) either other programmable logic device, discrete gate or crystal Pipe logical device, discrete hardware components.
It may be implemented or execute disclosed each method, step and the logic diagram in the embodiment of the present invention.General procedure Device can be microprocessor or the processor is also possible to any conventional processor etc..In conjunction with disclosed in the embodiment of the present invention Method the step of can be embodied directly in hardware decoding processor and execute completion, or with hardware in decoding processor and soft Part block combiner executes completion.Software module can be located at random access memory, and flash memory, read-only memory may be programmed read-only storage In the storage medium of this fields such as device or electrically erasable programmable memory, register maturation.Processor reads storage medium In information, in conjunction with its hardware complete the above method the step of.
Storage medium can be memory, such as can be volatile memory or nonvolatile memory, or may include Both volatile and non-volatile memories.
Wherein, nonvolatile memory can be read-only memory (Read-Only Memory, abbreviation ROM), may be programmed Read-only memory (Programmable ROM, abbreviation PROM), Erasable Programmable Read Only Memory EPROM (Erasable PROM, letter Claim EPROM), electrically erasable programmable read-only memory (Electrically EPROM, abbreviation EEPROM) or flash memory.
Volatile memory can be random access memory (Random Access Memory, abbreviation RAM), be used as External Cache.By exemplary but be not restricted explanation, the RAM of many forms is available, such as static random-access is deposited Reservoir (Static RAM, abbreviation SRAM), dynamic random access memory (Dynamic RAM, abbreviation DRAM), synchronous dynamic with Machine accesses memory (Synchronous DRAM, abbreviation SDRAM), double data speed synchronous dynamic RAM (Double Data RateSDRAM, abbreviation DDRSDRAM), enhanced Synchronous Dynamic Random Access Memory (Enhanced SDRAM, abbreviation ESDRAM), synchronized links dynamic random access memory (Synchlink DRAM, abbreviation SLDRAM) and directly Rambus random access memory (DirectRambus RAM, abbreviation DRRAM).
The storage medium of description of the embodiment of the present invention is intended to include but is not limited to depositing for these and any other suitable type Reservoir.
Those skilled in the art are it will be appreciated that in said one or multiple examples, function described in the invention It can be realized with hardware with combination of software.When application software, corresponding function can be stored in computer-readable medium In or as on computer-readable medium one or more instructions or code transmitted.Computer-readable medium includes meter Calculation machine storage medium and communication media, wherein communication media includes convenient for transmitting computer journey from a place to another place Any medium of sequence.Storage medium can be any usable medium that general or specialized computer can access.
Above-described specific embodiment has carried out further the purpose of the present invention, technical scheme and beneficial effects It is described in detail, it should be understood that being not intended to limit the present invention the foregoing is merely a specific embodiment of the invention Protection scope, all any modification, equivalent substitution, improvement and etc. on the basis of technical solution of the present invention, done should all Including within protection scope of the present invention.

Claims (8)

1. a kind of intelligent recognition poster paper, which is characterized in that the poster paper includes: poster paper ontology and identification module, described Identification module is integrated on the poster paper ontology, and the poster paper ontology is mounted on advertisement position, and the advertisement position is equipped with Reader, the reader are communicated with identification module, obtain the internal storage information of identification module.
2. a kind of intelligent recognition poster paper as described in claim 1, which is characterized in that the identification module includes RFID mark Label, the RFID label tag include RFID label antenna and RFID tag circuit, the RFID label antenna be used for and reader into Row communication, the instruction that the RFID tag circuit is sent for stored tag information and processing reader.
3. a kind of intelligent recognition advertisement paper system, which is characterized in that the system comprises a kind of intelligent recognition poster paper and intelligence Frame media, the intelligent framework media include chassis body, reader and communication module, and the reader and communication module are pacified In chassis body, the reader is connected with communication module, and the reader is used to read the identification module on poster paper, The label information of reading is transmitted to cloud by communication module again.
4. a kind of intelligent recognition advertisement paper system as claimed in claim 3, which is characterized in that the reader includes RFID master Machine, for reading the information of identification module.
5. a kind of intelligent recognition advertisement paper system as claimed in claim 3, which is characterized in that it is characterized in that, the communication Module uses NB-IoT communication module.
6. a kind of implementation method of intelligent recognition poster paper, which is characterized in that the described method includes:
RFID label tag is attached on poster paper by integrated approach;
The poster paper for being integrated with RFID label tag is mounted on intelligent framework media;
The intelligent framework media identify the label information in RFID label tag.
7. a kind of implementation method of intelligent recognition poster paper as claimed in claim 6, which is characterized in that the intelligent framework matchmaker Body carries out knowing method for distinguishing including: the mark that the reader on intelligent framework media will be read to the label information in RFID label tag Label information is uploaded to cloud by communication module, and cloud generates statistical data according to the label information, launches state to advertisement It is monitored.
8. a kind of computer readable storage medium, which is characterized in that include one or more journeys in the computer storage medium Sequence instruction, one or more of program instructions are used to execute such as claim 6 or 7 by a kind of intelligent recognition advertisement paper system Method described in one.
CN201910656696.6A 2019-07-19 2019-07-19 A kind of intelligent recognition poster paper and its system, implementation method and storage medium Pending CN110363264A (en)

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Application Number Priority Date Filing Date Title
CN201910656696.6A CN110363264A (en) 2019-07-19 2019-07-19 A kind of intelligent recognition poster paper and its system, implementation method and storage medium

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Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20050006466A1 (en) * 2001-11-21 2005-01-13 Overhultz Gary L. Advertising compliance monitoring system
CN1820276A (en) * 2003-03-20 2006-08-16 歌利亚解决方案有限公司 Improved advertising compliance monitoring system
JP3143966U (en) * 2008-01-26 2008-08-14 株式会社サイボックステクノロジー Panel with reader / writer
CN208315145U (en) * 2018-05-31 2019-01-01 精华隆智慧感知科技(深圳)股份有限公司 A kind of advertisement cabinet of detectable poster paper state
US20190080281A1 (en) * 2017-09-11 2019-03-14 Walmart Apollo, Llc Systems and methods of tracking objects in a retail store utilizing mobile rfid tag transmitter systems

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20050006466A1 (en) * 2001-11-21 2005-01-13 Overhultz Gary L. Advertising compliance monitoring system
CN1820276A (en) * 2003-03-20 2006-08-16 歌利亚解决方案有限公司 Improved advertising compliance monitoring system
JP3143966U (en) * 2008-01-26 2008-08-14 株式会社サイボックステクノロジー Panel with reader / writer
US20190080281A1 (en) * 2017-09-11 2019-03-14 Walmart Apollo, Llc Systems and methods of tracking objects in a retail store utilizing mobile rfid tag transmitter systems
CN208315145U (en) * 2018-05-31 2019-01-01 精华隆智慧感知科技(深圳)股份有限公司 A kind of advertisement cabinet of detectable poster paper state

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Application publication date: 20191022