CN110276015A - Content pushing method and device and electronic equipment - Google Patents
Content pushing method and device and electronic equipment Download PDFInfo
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- CN110276015A CN110276015A CN201910580281.5A CN201910580281A CN110276015A CN 110276015 A CN110276015 A CN 110276015A CN 201910580281 A CN201910580281 A CN 201910580281A CN 110276015 A CN110276015 A CN 110276015A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0255—Targeted advertisements based on user history
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
Abstract
The invention provides a content pushing method, a content pushing device and electronic equipment, wherein the method is executed by an intelligent robot, the intelligent robot is provided with an interaction unit and a display unit, the interaction unit and the display unit are separately arranged, data communication is carried out between the interaction unit and the display unit, the interaction unit comprises a camera, the display unit comprises a display screen, and the method comprises the steps of acquiring an environment image by adopting the camera; when a user watching the intelligent robot appears in the environment image, determining user identity information; and displaying the corresponding push content by adopting a display screen according to the user identity information. According to the invention, the content can be pushed in a targeted manner by adopting the intelligent robot, and the pushing effect is improved.
Description
Technical field
The present invention relates to intelligent robot technology field more particularly to a kind of content delivery methods, device and electronic equipment.
Background technique
With the development of artificial intelligence (Artificial Intelligence, AI) technology, intelligent robot meet the tendency of and
Raw, intelligent robot brings great convenience to daily life, in order to enrich the application scenarios of intelligent robot, phase
It is developed in the technology of pass and the intelligent robot of service is provided in public.
When the public arena (for example, market) of some amusement and leisure configures intelligent robot, due to the public affairs of amusement and leisure
Occasion can include a plurality of types of merchant stores altogether, can be pushed there are a large amount of needs in intelligent robot local environment
Content.In relevant way, the content that static or circulation push content mode pushes some pre- typings is usually used.
The content of some pre- typings is pushed by the way of static or circulation push content, push mode is more mechanical
Change, push effect is not high.
Summary of the invention
The present invention is directed to solve at least some of the technical problems in related technologies.
For this purpose, can be realized use it is an object of the invention to propose a kind of content delivery method, device and electronic equipment
Intelligent robot targetedly pushes content, promotes push effect.
In order to achieve the above objectives, the content delivery method that first aspect present invention embodiment proposes, the method is by intelligence
Robot executes, and the intelligent robot is equipped with interactive unit and display unit, the interactive unit and the display unit point
From setting, data communication is carried out between the interactive unit and the display unit, the interactive unit includes camera, described
Display unit includes display screen, comprising: acquires the ambient image using the camera；It is presented when in the ambient image
When watching the user of the intelligent robot attentively, subscriber identity information is determined；According to the subscriber identity information, using the display
Screen shows corresponding push content.
In some embodiments, after the ambient image using camera acquisition, further includes:
Recognition of face is carried out to the ambient image, and determines the depth information of eye in recognized face；
Judge the depth information whether in threshold range；
If in the threshold range, it is determined that the user watches the intelligent robot attentively, and the threshold range is note
Depending on the corresponding threshold range of user's eye depth information of the intelligent robot.
It is described according to the subscriber identity information in some embodiments, show corresponding push content, comprising:
It is inclined that corresponding history consumption is inquired according to the subscriber identity information and the corresponding time range of the ambient image
It is good；
Matched push content is chosen from alternating content according to the corresponding history consumption preferences.
It is described before choosing matched push content in alternating content in some embodiments, further includes:
According to the push period, the alternating content is determined.
In some embodiments, the intelligent robot is arranged in User Activity region, described according to the push period, determines
The alternating content, comprising:
According to the push period, from alternating content and/or the user determined in server in the User Activity region
Alternating content outside zone of action.
In some embodiments, the subscriber identity information also has corresponding rank, watches the intelligence machine attentively when described
It is described according to the subscriber identity information when user of people is multiple, show corresponding push content, comprising:
Determine that rank meets the user of preset condition as target user；
According to the subscriber identity information of the target user, corresponding push content is shown.
The content delivery method that first aspect present invention embodiment proposes, by using the camera shooting being arranged on intelligent robot
Head acquisition ambient image, and when presenting the user for watching intelligent robot attentively in ambient image, determine subscriber identity information, with
And according to subscriber identity information, corresponding push content is shown using the display screen being arranged on intelligent robot, can be realized and adopt
Content is targetedly pushed with intelligent robot, promotes push effect.
In order to achieve the above objectives, the content push device that second aspect of the present invention embodiment proposes, the content push dress
It installs and is placed in inside intelligent robot；The intelligent robot is equipped with interactive unit and display unit, the interactive unit and institute
It is separately positioned to state display unit, data communication, the interactive unit packet are carried out between the interactive unit and the display unit
Camera is included, the display unit includes display screen, comprising: acquisition module acquires the ambient image via the camera；
Determining module when for presenting the user for watching the intelligent robot attentively in the ambient image, determines that user identity is believed
Breath；Display module, for showing corresponding push content via the display screen according to the subscriber identity information.
In some embodiments, the determining module is specifically used for:
Recognition of face is carried out to the ambient image, and determines the depth information of eye in recognized face；
Judge the depth information whether in threshold range；
If in the threshold range, it is determined that the user watches the intelligent robot attentively, and the threshold range is note
Depending on the corresponding threshold range of user's eye depth information of the intelligent robot.
In some embodiments, the display module, comprising:
Submodule is inquired, for according to the subscriber identity information and the corresponding time range inquiry pair of the ambient image
The history consumption preferences answered；
Choose submodule, for according to the corresponding history consumption preferences from being chosen in alternating content in matched push
Hold.
In some embodiments, the display module, further includes:
Submodule is determined, for determining the alternating content according to the push period.
In some embodiments, the intelligent robot is arranged in User Activity region, the determining submodule, specific to use
In:
According to the push period, from alternating content and/or the user determined in server in the User Activity region
Alternating content outside zone of action.
In some embodiments, the subscriber identity information also has corresponding rank, watches the intelligence machine attentively when described
When the user of people is multiple, the display module is specifically used for:
Determine that rank meets the user of preset condition as target user；
According to the subscriber identity information of the target user, corresponding push content is shown.
The content push device that second aspect of the present invention embodiment proposes, by using the camera shooting being arranged on intelligent robot
Head acquisition ambient image, and when presenting the user for watching intelligent robot attentively in ambient image, determine subscriber identity information, with
And according to subscriber identity information, corresponding push content is shown using the display screen being arranged on intelligent robot, can be realized and adopt
Content is targetedly pushed with intelligent robot, promotes push effect.
In order to achieve the above objectives, the electronic equipment that third aspect present invention embodiment proposes, comprising: processor, memory,
Power circuit, multimedia component, audio component, the interface of input/output (I/O), sensor module, communication component, camera,
And display screen；Wherein, circuit board is placed in the space interior that shell surrounds, and the processor and the memory are arranged in institute
It states on circuit board；The power circuit, for each circuit or the device power supply for the mobile terminal；The memory is used for
Store executable program code；The processor run by reading the executable program code stored in the memory with
The corresponding program of the executable program code, for executing: acquiring the ambient image using the camera；When described
When presenting the user for watching the intelligent robot attentively in ambient image, subscriber identity information is determined；According to the user identity
Information shows corresponding push content using the display screen.
The electronic equipment that third aspect present invention embodiment proposes, is adopted by using the camera being arranged on intelligent robot
Collect ambient image, and when presenting the user for watching intelligent robot attentively in ambient image, determines subscriber identity information, Yi Jigen
According to subscriber identity information, corresponding push content is shown using the display screen being arranged on intelligent robot, can be realized using intelligence
Energy robot targetedly pushes content, promotes push effect.
In order to achieve the above object, fourth aspect present invention embodiment proposes a kind of storage medium, wherein the storage medium is used
In storage application program, the application program for executing content delivery method described in the embodiment of the present invention at runtime.
The storage medium that fourth aspect present invention embodiment provides, is adopted by using the camera being arranged on intelligent robot
Collect ambient image, and when presenting the user for watching intelligent robot attentively in ambient image, determines subscriber identity information, Yi Jigen
According to subscriber identity information, corresponding push content is shown using the display screen being arranged on intelligent robot, can be realized using intelligence
Energy robot targetedly pushes content, promotes push effect.
In order to achieve the above object, fifth aspect present invention embodiment proposes a kind of application program, wherein the application program
For executing content delivery method described in the embodiment of the present invention at runtime.
The application program that fifth aspect present invention embodiment provides, is adopted by using the camera being arranged on intelligent robot
Collect ambient image, and when presenting the user for watching intelligent robot attentively in ambient image, determines subscriber identity information, Yi Jigen
According to subscriber identity information, corresponding push content is shown using the display screen being arranged on intelligent robot, can be realized using intelligence
Energy robot targetedly pushes content, promotes push effect.
The additional aspect of the present invention and advantage will be set forth in part in the description, and will partially become from the following description
Obviously, or practice through the invention is recognized.
Detailed description of the invention
Above-mentioned and/or additional aspect and advantage of the invention will become from the following description of the accompanying drawings of embodiments
Obviously and it is readily appreciated that, in which:
Fig. 1 is the flow diagram for the content delivery method that one embodiment of the invention proposes；
Fig. 2 is intelligent robot structural schematic diagram in the embodiment of the present invention；
Fig. 3 is the flow diagram for the content delivery method that another embodiment of the present invention proposes；
Fig. 4 is the flow diagram for the content delivery method that another embodiment of the present invention proposes；
Fig. 5 is the structural schematic diagram for the content push device that one embodiment of the invention proposes；
Fig. 6 is the structural schematic diagram for the content push device that another embodiment of the present invention proposes；
Fig. 7 is the structural schematic diagram of an electronic equipment of the embodiment of the present invention.
Specific embodiment
The embodiment of the present invention is described below in detail, examples of the embodiments are shown in the accompanying drawings, wherein from beginning to end
Same or similar label indicates same or similar element or element with the same or similar functions.Below with reference to attached
The embodiment of figure description is exemplary, and for explaining only the invention, and is not considered as limiting the invention.On the contrary, this
The embodiment of invention includes all changes fallen within the scope of the spiritual and intension of attached claims, modification and is equal
Object.
Fig. 1 is the flow diagram for the content delivery method that one embodiment of the invention proposes.
In the embodiment of the present invention, which is executed by intelligent robot, and intelligent robot is arranged in behaviour area
In domain, the embodiment of the present invention can carry out example by market of application scenarios, wherein zone of action corresponds to the geographic region in market
Domain, with no restriction to this.
Wherein, intelligent robot can be any one equipment, instrument or machine with calculation processing ability.
The embodiment of the present invention is pushed by the way of static or circulation push content mainly in the related technology
The content of pre- typing, pushes mode more mechanization, and the not high technical problem of push effect provides a kind of content push side
Method realizes that when configuring intelligent robot in public therefore carrying out content push in conjunction with subscriber identity information can be realized
It is targetedly pushed using content of the intelligent robot to merchant store, promotes push effect.
In the embodiment of the present invention, intelligent robot can be set in the enabled instruction for receiving administrator, that is, touched
Hair carries out content push, alternatively, may be set to be by intelligent robot intelligently detection time, in the time detected pre-
If period in when, automatic trigger carries out content push, for example, when period at noon flow of the people is bigger in public arena,
It can set intelligent robot to carrying out content push in real time, set-up mode is flexible, and intelligence degree is high.
Intelligent robot in the embodiment of the present invention is equipped with interactive unit and display unit, interactive unit and display unit point
From setting, data communication is carried out between interactive unit and display unit, interactive unit includes camera, and display unit includes display
Screen.
Referring to fig. 2, Fig. 2 is intelligent robot structural schematic diagram in the embodiment of the present invention, which includes: to hand over
Mutual unit 21 and display unit 22, for interactive unit 21 for interacting with user, interactive unit 21 includes camera 211, exhibition
Show unit 22 for being shown, display unit 22 includes display screen 221.Interactive unit 21 and display unit 22 are separately positioned,
Data communication is carried out between interactive unit 21 and display unit 22.
Wherein, interactive unit 21 and display unit 22 can be setting up and down, can also be single with interaction in Fig. 2 with left and right settings
Member 21 and the carry out example setting up and down of display unit 22, it is without limitation.
It, can be using lesser screen as friendship by being provided separately interactive unit and display unit in the embodiment of the present invention
Mutual unit, user are interacted by the lesser screen, using biggish screen as display unit, so that display unit is aobvious
What display screen was arranged can be larger, the size of interactive unit is not limited by, to be conducive to be shown.Also, it is handing over
During mutual unit interacts, push content can also be shown by display unit, by the function of interaction and displaying
It is undertaken, interaction can be synchronously carried out and shown by different screen, improve the efficiency of interaction.
Since interactive unit can not only be shown, also need carry out information collection, it usually needs use touch screen, higher cost,
And the screen of display unit only needs to be shown, it is only necessary to be set as common display screen, it is touch screen, this reality that no setting is required
It applies in example and undertakes interaction by different screen with the function of showing, be not necessarily to biggish touch screen, reduce into a certain extent
This.
Referring to Fig. 1, this method comprises:
S101: ambient image is acquired using camera.
Wherein, the corresponding image of environment locating for intelligent robot can be referred to as ambient image, which can be with
Specially environment picture or ambient video image, with no restriction to this.
The embodiment of the present invention, can be directly by being arranged on intelligent robot in interactive unit during specific execute
Set camera shoots to obtain ambient image, on the basis of ensureing intelligent robot interactive function, promotes ambient image
Acquisition timeliness, from the angle in time limit ensure content submit effect.
In the embodiment of the present invention, image processing module can also be set in intelligent robot, passed through in intelligent robot
When the camera being arranged in interactive unit shoots to obtain ambient image, the ambient image can be transmitted at image in real time
Module is managed, subsequent Identification of Images is carried out by image processing module.
In the embodiment of the present invention, the camera 211 of intelligent robot can be set as to acquire ambient image in real time, or
Person acquires ambient image every prefixed time interval, with no restriction to this.
While acquiring ambient video, the corresponding time range of acquired ambient image can also be recorded in real time, it should
Time range can be used for tracing to the source to ambient image.
In the embodiment of the present invention, it can not only acquire ambient image and realize some common monitoring functions, can also adopt
Subsequent content push is assisted with the ambient image, has expanded the application function of intelligent robot, realizes and is used in combination in scene
Actual ambient conditions pushes content, so that push is more targeted.
S102: when presenting the user for watching intelligent robot attentively in ambient image, subscriber identity information is determined.
In some embodiments, using human Facial Image Recognition Algorithm in the related technology, environment is being identified by image processing module
When there is portrait in image, further, the portrait eye gaze angle identified can also be detected, obtain target
Angle, and the target angle is compared to (the preset angle threshold can be set via experience with preset angle threshold
It is fixed), when target angle is within the scope of preset angle threshold, determines the portrait identified to ambient image, watch attentively
Intelligent robot.
In other embodiments, depth information detection module can also be set for intelligent robot, by image procossing mould
Block is using human Facial Image Recognition Algorithm in the related technology, when identifying in ambient image with portrait, further, by depth information
Detection module determines the depth information of portrait eye, then, analyzes the depth information to determine whether portrait watches intelligence machine attentively
People, using depth information, whether detection user watches intelligent robot attentively, can obtain more accurately detection effect.
Analyze the depth information to determine whether portrait watches intelligent robot attentively when, it can be determined that depth information whether
In threshold range；If in threshold range, it is determined that user watches intelligent robot attentively, and threshold range is to watch intelligent robot attentively
The corresponding threshold range of user's eye depth information, which can be experiment determination in advance, for example, can be to magnanimity
The user's eye depth information for watching intelligent robot attentively detects, the depth information threshold value obtained according to the detection of magnanimity
Range, with no restriction to this.
By judging depth information whether in threshold range；If in threshold range, it is determined that user watches intelligent machine attentively
Device people, due to being that directly the depth information that analysis obtains is compared with threshold range to determine whether user watches intelligent machine attentively
Device people can be realized while ensureing detection precision, promote detection efficiency.
In the embodiment of the present invention, it is contemplated that when user does not watch intelligent robot attentively, push may not be watched in time
Content therefore in order to guarantee push targetedly simultaneously, also for ensureing that the content of push can be watched in time, this hair
Bright is just to trigger when presenting the user for watching intelligent robot attentively in ambient image and determine subscriber identity information.
Wherein, subscriber identity information can be, for example, that whether user's gender new client, frequent customer, is member etc., to this
With no restriction.
In some embodiments, when presenting the user for watching intelligent robot attentively in ambient image, can to the user into
Row recognition of face, to determine subscriber identity information according to the user's face recognized.
It, can be by camera 211 when the camera 211 of intelligent robot acquires ambient image in the embodiment of the present invention
Ambient image is sent to the central processing unit built in intelligent robot, which is analyzed by central processing unit, and use
Image recognition technology identifies the user for watching intelligent robot attentively, and then, the biology for acquiring the user by collection apparatus module is special
It levies (such as iris feature), is based on the biological characteristic, pair between the biological characteristic and subscriber identity information learnt in advance
It should be related to, determine subscriber identity information.
Wherein, intelligent robot can learn in advance and store the biological characteristic and subscriber identity information of user, and build
Corresponding relationship between vertical biological characteristic and subscriber identity information is directly based upon the corresponding relationship with support, reads and recognize
The corresponding subscriber identity information of biological characteristic, effective guarantee determines the timeliness of subscriber identity information.
S103: according to subscriber identity information, corresponding push content is shown using display screen.
In some embodiments, push content corresponding with subscriber identity information directly can be inquired from background server and carried out
It shows, for example, inquiry push content corresponding with user's gender, new client is shown.
In terms of push content can be, for example, some managements of the ad content of each businessman or businessman in market
Content (for example, shop finishing information, shop resettlement information etc.), with no restriction to this.
In the embodiment of the present invention, after above-mentioned determining subscriber identity information, according to subscriber identity information and ambient image pair
The time range answered inquires corresponding history consumption preferences；Matching is chosen from alternating content according to corresponding history consumption preferences
Push content so that push content high fit user history consumption preferences, be able to ascend push content changing effect.
It, can also be after identifying subscriber identity information in some embodiments, and combining environmental image corresponding time
Range and subscriber identity information determine customer consumption preference, specifically, may refer to following embodiments.
In the present embodiment, ambient image is acquired by using the camera being arranged on intelligent robot, and work as ambient image
In when presenting the user for watching intelligent robot attentively, subscriber identity information is determined, and according to subscriber identity information, using intelligence
The display screen being arranged in robot shows corresponding push content, can be realized and carries out specific aim to content using intelligent robot
Push, promoted push effect.
Fig. 3 is the flow diagram for the content delivery method that another embodiment of the present invention proposes.
Referring to Fig. 3, this method comprises:
S301: ambient image is acquired using camera.
S302: when presenting the user for watching intelligent robot attentively in ambient image, subscriber identity information is determined.
The implementation procedure of S301-S302 can be referring specifically to above-described embodiment, and details are not described herein.
S303: according to the push period, alternating content is determined.
Push period therein, the time range where the time point that instruction currently needs to carry out content push, when push
It is, for example, 7. -9 points, 9. -12 points, 14. -16 points etc. that section is specific.
The push period can acquire in advance behavioral data of the user of magnanimity in market specifically by intelligent robot,
And certain rule is combined, behavior data are analyzed to mark off the different periods, alternatively, can also be by intelligent robot
Management user is based on actual use demand and sets, or, or intelligent robot combines market operation letter automatically
It ceases and determines, with no restriction to this.
In the embodiment of the present invention, it is contemplated that user's time range different within one day has different consumption preferences,
For example, in the time range in instruction early morning, user might have the consumption preferences of consumption breakfast, in the time model in the instruction morning
It encloses, user might have the consumption preferences of consumption clothes, toiletries, and in the time range in instruction afternoon, user be might have
The consumption preferences consumed afternoon tea, entertain class, with no restriction to this.
Therefore, in the embodiment of the present invention, when determining subscriber identity information, the push period can also be determined, for example, right
Currently the time point for carrying out content push is needed to be detected, if time point is at 11 points at noon 40 minutes, it is determined that its belong to when
Between range be 9. -12 points, and using 9. -12 points as the corresponding push period.
In the embodiment of the present invention, since user's time range different within one day has different consumption preferences, because
This, can be filtered out alternating content corresponding with the push period in advance by intelligent robot, subsequent from the corresponding time to support
It selects and determines matched push content in content, ensure matching efficiency, and promote push precision.
Alternating content therein is push content corresponding with the push period in the push content of magnanimity.
The push content of magnanimity can be that typing of being paid by businessman can combine when businessman's payment typing pushes content
The operating condition of itself configures the corresponding push period for each push content, and the push content of the magnanimity can store in intelligence
In the background server of robot, it is subsequent content push is executed by intelligent robot when, according to the identified push period, from
Corresponding push content is determined in background server, and as alternating content.
For example, businessman's A typing advertisement A, the corresponding push period is 9. -12 points, businessman B typing advertisement B,
The corresponding push period is 9. -12 points, and businessman's C typing advertisement C, the corresponding push period is 14. -16 points, and businessman D is recorded
Advertisement D is entered, the corresponding push period is 14. -16 points, then intelligent robot is when executing content push, however, it is determined that push
Period is 9. -12 points, then can determine that alternating content is the advertisement B of the advertisement A and businessman B of businessman A, however, it is determined that the push period
For 14. -16 points, then it can determine that alternating content is advertisement C, the advertisement D of businessman D of businessman C, with no restriction to this.
In the embodiment of the present invention, the flexibility for effectively promoting matching push content is alsoed for, can also be pushed away what is determined
The period is sent, when there is lap with the time range of push content, that is, determines that the push content is corresponding with the push period
Content is pushed, with no restriction to this.
Further, in actual application scenarios, intelligent robot is generally located on User Activity region, therefore, this
The popularity of push content is ensured in inventive embodiments, largely ensures push effect, it can also be according to the push period
From the alternating content in User Activity region determining in server and/or the alternating content outside User Activity region.
Wherein, User Activity region is, for example, market inner region, can be, for example, outside market outside User Activity region
Car park areas, the alternating content in User Activity region is, for example, merchant advertisement, the alternating content example outside User Activity region
For example whether car park areas currently has the information such as parking stall, with no restriction to this.
Through the above steps, it not only may be implemented to push the content in User Activity region, additionally it is possible to realize
Content outside User Activity region is pushed, the push channel of content has effectively been widened, promotes push effect.
S304: corresponding history consumption preferences are inquired according to subscriber identity information and the corresponding time range of ambient image.
In the embodiment of the present invention, after determining alternating content above by the push period, can also further it tie
The user characteristics identified and the corresponding time range of ambient image are closed, the history consumption preferences of the user are analyzed, for example, user
It is the diet style of preference businessman A or the diet style of preference businessman B when time range is 9. -12.
Wherein, intelligent robot can pre-establish subscriber identity information, with time range and history consumption preferences it
Between corresponding relationship based on the corresponding relationship and combine the time determined after being supported on and determine subscriber identity information
Range, directly reads history consumption preferences corresponding with the time range of subscriber identity information and ambient image, and effective guarantee is true
Determine the timeliness of history consumption preferences.
S305: matched push content is chosen from alternating content according to corresponding history consumption preferences.
For example, if it is determined that alternating content is the advertisement B of the advertisement A and businessman B of businessman A, and subscriber identity information institute is right
The history consumption preferences answered are that user is the diet style of preference businessman A, then can only push the wide of businessman A for user
Accuse A, comprehensive the pushed content transformation effect of guarantee.
While only pushing the advertisement A of businessman A for user, with the interspersed push businessman B's of lesser frequency interval
Advertisement B promotes the changing effect of advertisement B with appropriateness.
In the present embodiment, not only subscriber identity information is combined to determine customer consumption preference, it is true to have also combined time range
Customer consumption preference is determined, so that identified user preference is more accurate.It can be realized the angle not only from subscriber identity information
Degree takes into account row targetedly content push, also carries out content push in combination with the angle of user's actual need, many-sided
Ensure push intelligence and specific aim.It not only may be implemented to push the content in User Activity region, additionally it is possible to real
Now the content outside User Activity region is pushed, has effectively widened the push channel of content, promotes push effect.Effectively protect
Hinder the timeliness for determining history consumption preferences.
Fig. 4 is the flow diagram for the content delivery method that another embodiment of the present invention proposes.
The embodiment application be look at intelligent robot user be it is multiple when.
Referring to fig. 4, this method comprises:
S401: ambient image is acquired using camera.
The implementation procedure of S401 can be referring specifically to above-described embodiment, and details are not described herein.
S402: when the user for watching intelligent robot attentively is multiple, the corresponding grade of the subscriber identity information of each user is determined
Not.
In the embodiment of the present invention, the background server of intelligent robot when learning in advance and storing subscriber identity information,
Different ranks can be set for different subscriber identity informations, for example, if subscriber identity information indicates that the user is member
Client, then the rank that it can be set is level-one, and if subscriber identity information indicates that the user is non-member client, can be set
Set its rank be second level, the rank for being superior to second level of level-one, with no restriction to this.
S403: determine that rank meets the user of preset condition as target user.
If intelligent robot identifies the subscriber identity information of multiple users simultaneously in the embodiment of the present invention, then can root
According to the corresponding rank of each subscriber identity information, determines the higher subscriber identity information owning user of rank and used as target
Family is realized from user perspective and promotes push effect.
S404: according to the subscriber identity information of target user, corresponding push content is shown using display screen.
In the embodiment of the present invention, after the subscriber identity information of above-mentioned determining target user, according to the user of target user
Identity information and the corresponding time range of ambient image inquire corresponding history consumption preferences；According to corresponding history consumption preferences
Matched push content is chosen from alternating content, so that the history consumption preferences of push content high fit target user,
While promoting the changing effect of push content, content preferentially is pushed for higher-level user, realizes and is pushed away from user perspective promotion
Send effect.
In the embodiment of the present invention, corresponding push content can also be shown in preset time threshold, for example, at 5 minutes
Within, show corresponding push content, it, can in the subscriber identity information according to target user, the corresponding push content of displaying
To show the subscriber identity information of target user at first 4 minutes of 5 minutes, and at last 1 minute, the use of non-targeted user is shown
Family identity information optimizes the processing logic of content push with this, so that content delivery method more meets market actual motion demand,
The push content transformation rate that not only promote member client will also attract part non-member client to the pass of push content
Note.
In the present embodiment, by acquiring ambient image, when the user for watching intelligent robot attentively is multiple, each user is determined
The corresponding rank of subscriber identity information, determine that rank meets the user of preset condition as target user, according to target user
Subscriber identity information, show corresponding push content so that push content high fit target user history consumption preferences,
While promoting the changing effect of push content, content preferentially is pushed for higher-level user, realizes and is promoted from user perspective
Effect is pushed, and the processing logic of content push can be optimized, so that content delivery method more meets market actual motion demand.
Fig. 5 is the structural schematic diagram for the content push device that one embodiment of the invention proposes.
Content push device is set to inside intelligent robot, and intelligent robot is equipped with interactive unit and display unit, is handed over
Mutual unit and display unit are separately positioned, and data communication is carried out between interactive unit and display unit, and interactive unit includes camera shooting
Head, display unit include display screen.
It, can be using lesser screen as friendship by being provided separately interactive unit and display unit in the embodiment of the present invention
Mutual unit, user are interacted by the lesser screen, using biggish screen as display unit, so that display unit is aobvious
What display screen was arranged can be larger, the size of interactive unit is not limited by, to be conducive to be shown.Also, it is handing over
During mutual unit interacts, push content can also be shown by display unit, by the function of interaction and displaying
It is undertaken, interaction can be synchronously carried out and shown by different screen, improve the efficiency of interaction.
Since interactive unit can not only be shown, also need carry out information collection, it usually needs use touch screen, higher cost,
And the screen of display unit only needs to be shown, it is only necessary to be set as common display screen, it is touch screen, this reality that no setting is required
It applies in example and undertakes interaction by different screen with the function of showing, be not necessarily to biggish touch screen, reduce into a certain extent
This.
Referring to Fig. 5, which includes:
Acquisition module 501 acquires ambient image via camera；
Determining module 502 when for presenting the user for watching intelligent robot attentively in ambient image, determines user identity
Information；
Display module 503, for showing corresponding push content via display screen according to subscriber identity information.
Optionally, in some embodiments, determining module 502 is specifically used for:
Recognition of face is carried out to ambient image, and determines the depth information of eye in recognized face；Sentence
Whether disconnected depth information is in threshold range；
If in threshold range, it is determined that user watches intelligent robot, threshold value model attentively
It encloses to watch the corresponding threshold range of user's eye depth information of intelligent robot attentively.
Optionally, in some embodiments, referring to Fig. 6, display module 503, comprising:
Submodule 5031 is inquired, for corresponding according to subscriber identity information and the corresponding time range inquiry of ambient image
History consumption preferences；
Submodule 5032 is chosen, for choosing from alternating content according to the corresponding history consumption preferences of history consumption preferences
Matched push content.
Submodule 5033 is determined, for determining alternating content according to the push period.
Optionally, in some embodiments, intelligent robot is arranged in User Activity region, determines submodule 5033, has
Body is used for:
According to the push period, from alternating content and/or the User Activity region determined in server in User Activity region
Outer alternating content.
Optionally, in some embodiments, subscriber identity information also has corresponding rank, when the use for watching intelligent robot attentively
When family is multiple, display module 503 is specifically used for:
Determine that rank meets the user of preset condition as target user；
According to the subscriber identity information of target user, corresponding push content is shown.
It should be noted that being also suitable in earlier figures 1- Fig. 4 embodiment to the explanation of content delivery method embodiment
In the content push device of the embodiment, realization principle is similar, and details are not described herein again.
In the present embodiment, ambient image is acquired by using the camera being arranged on intelligent robot, and work as ambient image
In when presenting the user for watching intelligent robot attentively, subscriber identity information is determined, and according to subscriber identity information, using intelligence
The display screen being arranged in robot shows corresponding push content, can be realized and carries out specific aim to content using intelligent robot
Push, promoted push effect.
The embodiment of the invention also provides a kind of electronic equipment, and referring to Fig. 7, terminal device 700 may include with next
Or multiple components: processor 701, memory 702, power circuit 703, multimedia component 704, audio component 705, input/defeated
The interface 706 of (I/O) out, sensor module 707, communication component 708, camera 709 and display screen 710.
Power circuit 703, for each circuit or the device power supply for mobile terminal；Memory 702 is for storing and can hold
Line program code；Processor 701 is run by reading the executable program code stored in memory 702 and executable program
The corresponding program of code, for executing following steps:
Ambient image is acquired using camera 709；
When presenting the user for watching intelligent robot attentively in ambient image, subscriber identity information is determined；
According to subscriber identity information, corresponding push content is shown using display screen 710.
It should be noted that being also suitable in earlier figures 1- Fig. 4 embodiment to the explanation of content delivery method embodiment
In the electronic equipment of the embodiment, realization principle is similar, and details are not described herein again.
In the present embodiment, ambient image is acquired by using the camera being arranged on intelligent robot, and work as ambient image
In when presenting the user for watching intelligent robot attentively, subscriber identity information is determined, and according to subscriber identity information, using intelligence
The display screen being arranged in robot shows corresponding push content, can be realized and carries out specific aim to content using intelligent robot
Push, promoted push effect.
In order to realize above-described embodiment, the present invention also proposes a kind of storage medium.Wherein, which answers for storing
With program, the application program for executing the content delivery method of the embodiment of the present invention at runtime, wherein the content push side
Method includes:
Ambient image is acquired using camera；
When presenting the user for watching intelligent robot attentively in ambient image, subscriber identity information is determined；
According to subscriber identity information, corresponding push content is shown using display screen.
It should be noted that the application program of the present embodiment execute content delivery method and principle and implementation with it is above-mentioned
The content delivery method of embodiment is similar, and in order to avoid redundancy, details are not described herein again.
The storage medium of the embodiment of the present invention acquires ambient image by using the camera being arranged on intelligent robot,
And when presenting the user for watching intelligent robot attentively in ambient image, subscriber identity information is determined, and according to user identity
Information shows corresponding push content using the display screen being arranged on intelligent robot, can be realized using intelligent robot pair
Content is targetedly pushed, and push effect is promoted.
In order to realize above-described embodiment, the present invention also proposes a kind of application program, wherein the application program is for running
The content delivery method of the Shi Zhihang embodiment of the present invention, wherein the content delivery method includes:
Ambient image is acquired using camera；
When presenting the user for watching intelligent robot attentively in ambient image, subscriber identity information is determined；
According to subscriber identity information, corresponding push content is shown using display screen.
It should be noted that the application program of the present embodiment execute content delivery method and principle and implementation with it is above-mentioned
The content delivery method of embodiment is similar, and in order to avoid redundancy, details are not described herein again.
The application program of the embodiment of the present invention acquires ambient image by using the camera being arranged on intelligent robot,
And when presenting the user for watching intelligent robot attentively in ambient image, subscriber identity information is determined, and according to user identity
Information shows corresponding push content using the display screen being arranged on intelligent robot, can be realized using intelligent robot pair
Content is targetedly pushed, and push effect is promoted.
It should be noted that in the description of the present invention, term " first ", " second " etc. are used for description purposes only, without
It can be interpreted as indication or suggestion relative importance.In addition, in the description of the present invention, unless otherwise indicated, the meaning of " multiple "
It is two or more.
Any process described otherwise above or method description are construed as in flow chart or herein, and expression includes
It is one or more for realizing specific logical function or process the step of executable instruction code module, segment or portion
Point, and the range of the preferred embodiment of the present invention includes other realization, wherein can not press shown or discussed suitable
Sequence, including according to related function by it is basic simultaneously in the way of or in the opposite order, Lai Zhihang function, this should be of the invention
Embodiment person of ordinary skill in the field understood.
It should be appreciated that each section of the invention can be realized with hardware, software, firmware or their combination.Above-mentioned
In embodiment, software that multiple steps or method can be executed in memory and by suitable instruction execution system with storage
Or firmware is realized.It, and in another embodiment, can be under well known in the art for example, if realized with hardware
Any one of column technology or their combination are realized: having a logic gates for realizing logic function to data-signal
Discrete logic, with suitable combinational logic gate circuit specific integrated circuit, programmable gate array (PGA), scene
Programmable gate array (FPGA) etc..
Those skilled in the art are understood that realize all or part of step that above-described embodiment method carries
It suddenly is that relevant hardware can be instructed to complete by program, the program can store in a kind of computer-readable storage medium
In matter, which when being executed, includes the steps that one or a combination set of embodiment of the method.
It, can also be in addition, each functional unit in each embodiment of the present invention can integrate in a processing module
It is that each unit physically exists alone, can also be integrated in two or more units in a module.Above-mentioned integrated mould
Block both can take the form of hardware realization, can also be realized in the form of software function module.The integrated module is such as
Fruit is realized and when sold or used as an independent product in the form of software function module, also can store in a computer
In read/write memory medium.
Storage medium mentioned above can be read-only memory, disk or CD etc..
In the description of this specification, reference term " one embodiment ", " some embodiments ", " example ", " specifically show
The description of example " or " some examples " etc. means specific features, structure, material or spy described in conjunction with this embodiment or example
Point is included at least one embodiment or example of the invention.In the present specification, schematic expression of the above terms are not
Centainly refer to identical embodiment or example.Moreover, particular features, structures, materials, or characteristics described can be any
One or more embodiment or examples in can be combined in any suitable manner.
Although the embodiments of the present invention has been shown and described above, it is to be understood that above-described embodiment is example
Property, it is not considered as limiting the invention, those skilled in the art within the scope of the invention can be to above-mentioned
Embodiment is changed, modifies, replacement and variant.
Claims (10)
1. a kind of content delivery method, which is characterized in that the method is executed by intelligent robot, and the intelligent robot is equipped with
Interactive unit and display unit, the interactive unit and the display unit are separately positioned, the interactive unit and the displaying
Data communication is carried out between unit, the interactive unit includes camera, and the display unit includes display screen, the method packet
Include following steps:
The ambient image is acquired using the camera；
When presenting the user for watching the intelligent robot attentively in the ambient image, subscriber identity information is determined；
According to the subscriber identity information, corresponding push content is shown using the display screen.
2. content delivery method according to claim 1, which is characterized in that described to acquire the ring using the camera
After the image of border, further includes:
Recognition of face is carried out to the ambient image, and determines the depth information of eye in recognized face；
Judge the depth information whether in threshold range；
If in the threshold range, it is determined that the user watches the intelligent robot attentively, and the threshold range is watches attentively
State the corresponding threshold range of user's eye depth information of intelligent robot.
3. content delivery method according to claim 1, which is characterized in that described according to the subscriber identity information, exhibition
Show corresponding push content, comprising:
Corresponding history consumption preferences are inquired according to the subscriber identity information and the corresponding time range of the ambient image；
Matched push content is chosen from alternating content according to the corresponding history consumption preferences.
4. content delivery method according to claim 3, which is characterized in that described to choose matched push away from alternating content
Before sending content, further includes:
According to the push period, the alternating content is determined.
5. content delivery method according to claim 4, which is characterized in that the intelligent robot is arranged in User Activity
It is described according to the push period in region, determine the alternating content, comprising:
According to the push period, from the alternating content and/or the User Activity determined in server in the User Activity region
Alternating content outside region.
6. content delivery method according to claim 1, which is characterized in that the subscriber identity information also has corresponding
Rank, it is described according to the subscriber identity information when the user for watching the intelligent robot attentively is multiple, it shows and corresponds to
Push content, comprising:
Determine that rank meets the user of preset condition as target user；
According to the subscriber identity information of the target user, corresponding push content is shown.
7. a kind of content push device, which is characterized in that the content push device is set to inside intelligent robot；The intelligence
Energy robot is equipped with interactive unit and display unit, and the interactive unit and the display unit are separately positioned, and the interaction is single
Data communication is carried out between the first and described display unit, the interactive unit includes camera, and the display unit includes display
Screen, the content push device include:
Acquisition module acquires the ambient image via the camera；
Determining module determines user's body when for presenting the user for watching the intelligent robot attentively in the ambient image
Part information；
Display module, for showing corresponding push content via the display screen according to the subscriber identity information.
8. content push device according to claim 7, which is characterized in that the determining module is specifically used for:
Recognition of face is carried out to the ambient image, and determines the depth information of eye in recognized face；
Judge the depth information whether in threshold range；
If in the threshold range, it is determined that the user watches the intelligent robot attentively, and the threshold range is watches attentively
State the corresponding threshold range of user's eye depth information of intelligent robot.
9. content push device according to claim 7, which is characterized in that the display module, comprising:
Submodule is inquired, for corresponding according to the subscriber identity information and the corresponding time range inquiry of the ambient image
History consumption preferences；
Submodule is chosen, for choosing matched push content from alternating content according to the corresponding history consumption preferences.
10. a kind of electronic equipment, which is characterized in that include one or more of the following components: processor, memory, power circuit,
Multimedia component, audio component, the interface of input/output (I/O), sensor module, communication component, camera, and display
Screen；Wherein, circuit board is placed in the space interior that shell surrounds, and the processor and the memory are arranged in the circuit board
On；The power circuit, for each circuit or the device power supply for the mobile terminal；The memory is for storing and can hold
Line program code；The processor is held to run with described by reading the executable program code stored in the memory
The corresponding program of line program code, for executing:
The ambient image is acquired using the camera；
When presenting the user for watching the intelligent robot attentively in the ambient image, subscriber identity information is determined；
According to the subscriber identity information, corresponding push content is shown using the display screen.
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