CN110020238A - Click event data acquisition method, apparatus and system - Google Patents

Click event data acquisition method, apparatus and system Download PDF

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Publication number
CN110020238A
CN110020238A CN201710843122.0A CN201710843122A CN110020238A CN 110020238 A CN110020238 A CN 110020238A CN 201710843122 A CN201710843122 A CN 201710843122A CN 110020238 A CN110020238 A CN 110020238A
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China
Prior art keywords
click
circle
web page
event
page element
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CN201710843122.0A
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Chinese (zh)
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陈熹荣
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Beijing Gridsum Technology Co Ltd
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Beijing Gridsum Technology Co Ltd
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Priority to CN201710843122.0A priority Critical patent/CN110020238A/en
Publication of CN110020238A publication Critical patent/CN110020238A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/955Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/958Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The invention discloses a kind of click event data acquisition methods, apparatus and system, it is related to network technique field, mainly for solving the problems, such as that data are inconsistent between click information and event information, improving the accuracy of collection result and invent in clicking event data collection process.The method comprise the steps that obtaining the element path of web page element in the click information when receiving the click information of front-end server transmission;According to the element path, judge that circle is selected with the presence or absence of the click event of web page element in the corresponding click information in elementary event table, the circle selects record in elementary event table to have the element path of web page element and the corresponding click event of the web page element;If it exists, then the click event of the corresponding web page element of elementary event table generation is selected according to the circle.The present invention is for clicking event data acquisition.

Description

Click event data acquisition method, apparatus and system
Technical field
The present invention relates to network technique field more particularly to a kind of click event data acquisition methods, apparatus and system.
Background technique
With the rapid development of internet, become the important means of website acquisition user behavior without a technology is buried gradually.Its In, different from the past buries a technology, the acquisition code without a technology of burying without being embedded to data inside webpage, but directly logical It crosses and realizes the acquisition to data in webpage in front end deployment script or plug-in unit.A technology is being buried to the data in webpage using nothing It when being acquired, needs to carry out circle choosing to web page element to be collected, then acquire by the click condition of the web page element of circle choosing, So as to subsequent analysis.In general, include a large amount of web page element in webpage, part of web page element be being clicked or The web page element of respective response is generated when triggering, for example, the web page elements such as button, linking in webpage.When user is to these nets When page element carries out clicking operation, the click information of web page element is not only acquired, while also binding the web page element Event information is acquired, and collected click information and event information are sent in back-end server.
Currently, after front-end server collects the click information of web page element, usually by front-end server according to click Information and event table generate the event information of the corresponding web page element, then will click on information and send with corresponding event information The acquisition of user behavior data is realized to back-end server.However, in actual use, since click information and event are believed Breath is stored and is sent by two different logs respectively.Therefore, back-end server is being sent to by front-end server When, it is understood that there may be the reason of network or terminal, leads to loss of data, and then leads to occur number between click information and event information According to inconsistent problem, the accuracy rate in turn resulting in collection result is lower.
Summary of the invention
In view of the above problems, the present invention provides a kind of click event data acquisition method, apparatus and system, and main purpose is In clicking event data collection process, solve the click information being likely to occur when data transmission exception and event information Between the inconsistent problem of data, improve the accuracy of collection result.
In order to solve the above technical problems, in a first aspect, being applied the present invention provides a kind of click event data acquisition method In front-end server, this method comprises:
When web page element is triggered, the corresponding click information of the web page element is obtained, includes in the click information The element path of the web page element;
The click information is sent to back-end server.
Optionally, the method also includes:
Monitoring code is disposed, in webpage to detect whether the web page element is triggered.
Second aspect, the present invention provides a kind of click event data acquisition methods, are applied to back-end server, this method Include:
When receiving the click information of front-end server transmission, the element road of web page element in the click information is obtained Diameter;
According to the element path, judge that circle selects in elementary event table with the presence or absence of webpage member in the corresponding click information The click event of element, the circle select record in elementary event table to have the element path of web page element and the web page element corresponding Click event;
If it exists, then the click event of the corresponding web page element of elementary event table generation is selected according to the circle.
Optionally, described according to the element path, judge that circle selects in elementary event table with the presence or absence of the corresponding click The click event of web page element includes: in information
Judge that the circle selects in the corresponding update queue of elementary event table with the presence or absence of more new data;
If so, selecting in elementary event table and inquiring in the updated circle after circle selects elementary event table to update With the presence or absence of the click event of the correspondence element path;
If it is not, then selecting the click event inquired in elementary event table with the presence or absence of the corresponding element path in the circle.
Optionally, before the click information for receiving front-end server transmission, the method also includes:
It is selected and is instructed according to the circle of user, the circle for generating the corresponding circle choosing instruction selects elementary event table;
Elementary event table is selected to be stored in event database on the circle.
The third aspect, the present invention also provides a kind of click event data acquisition devices, are applied to front-end server, the dress It sets and includes:
Acquiring unit, for when web page element is triggered, obtaining the corresponding click information of the web page element, the point Hit the element path in information comprising the web page element;
Transmission unit, the click information for obtaining the acquiring unit are sent to back-end server.
Optionally, described device further include:
Deployment unit, for disposing monitoring code in webpage, to detect whether the web page element is triggered.
Fourth aspect, the present invention also provides a kind of click event data acquisition devices, are applied to back-end server, the dress It sets and includes:
Acquiring unit, for obtaining net in the click information when receiving the click information of front-end server transmission The element path of page element;
Judging unit, the element path for being obtained according to the acquiring unit, judge circle select in elementary event table whether There are the click event of web page element in the correspondence click information, the circle selects record in elementary event table to have web page element Element path and the corresponding click event of the web page element;
Generation unit exists in the corresponding click information if selecting in elementary event table for judging unit judgement circle The click event of web page element then selects the click event of the corresponding web page element of elementary event table generation according to the circle.
Optionally, the judging unit includes:
First judgment module, for judging that the circle selects in the corresponding update queue of elementary event table with the presence or absence of update number According to;
First enquiry module, if judging that the circle selects the corresponding update of elementary event table for the first judgment module There is more new data in queue, then after the circle selects elementary event table to update, selects elementary event table in the updated circle Click event of the middle inquiry with the presence or absence of the corresponding element path;
First enquiry module is also used to, if the first judgment module judges that the circle selects elementary event table corresponding Update queue in more new data is not present, then select in elementary event table inquiry with the presence or absence of the corresponding element road in the circle The click event of diameter.
Optionally, described device further include:
Unit is established, is instructed for being selected according to the circle of user, the circle for establishing the corresponding circle choosing instruction selects elementary event table;
Storage unit, for selecting elementary event table to be stored in the event database on the circle for establishing unit foundation In.
5th aspect, the present invention also provides a kind of click event data acquisition systems, which includes front-end server With back-end server,
The front-end server executes described in any of the above embodiments applied to front end when carrying out clicking event data acquisition The click event data acquisition method of server;
The back-end server executes described in any of the above embodiments applied to rear end when carrying out clicking event data acquisition The click event data acquisition method of server.
To achieve the goals above, according to the sixth aspect of the invention, a kind of storage medium, the storage medium are provided Program including storage, wherein equipment where controlling the storage medium in described program operation executes point described above Hit event data acquisition method.
To achieve the goals above, according to the seventh aspect of the invention, a kind of processor is provided, the processor is used for Run program, wherein described program executes click event data acquisition method described above when running.
By above-mentioned technical proposal, click event data acquisition method provided by the invention, apparatus and system, for existing Technology in clicking event data collection process, there is a situation where to occur data between click information and event information it is inconsistent, The problem for causing the accuracy of collection result lower, the present invention using front-end server by being obtained when web page element is triggered It takes the corresponding click information of the web page element and is sent to back-end server, then pass through the member of web page element in click information Plain path selects elementary event table to be judged with the circle of corresponding webpage, generates a little when there are the click event in corresponding element path Event is hit, to realize the acquisition of the click event to web page element.Wherein, by generating corresponding net in back-end server The click event of page element, it can be ensured that all there is the click information of the corresponding click event in rear end click event generated, It ensures that click information and clicks the consistency of event, solve in the prior art because the reasons such as network or terminal cause to adopt Collect the problem that data are inconsistent in result, and then improves the accuracy for clicking collection result in event data collection process.This Outside, since method of the present invention is to generate click event by back-end server, net is being sent using front-end server When the click information of page element, without retransmiting the corresponding click event of the click information, it is possible to reduce in data transmission procedure Data volume, to save network bandwidth resources.
The above description is only an overview of the technical scheme of the present invention, in order to better understand the technical means of the present invention, And it can be implemented in accordance with the contents of the specification, and in order to allow above and other objects of the present invention, feature and advantage can It is clearer and more comprehensible, the followings are specific embodiments of the present invention.
Detailed description of the invention
By reading the following detailed description of the preferred embodiment, various other advantages and benefits are common for this field Technical staff will become clear.The drawings are only for the purpose of illustrating a preferred embodiment, and is not considered as to the present invention Limitation.And throughout the drawings, the same reference numbers will be used to refer to the same parts.In the accompanying drawings:
Fig. 1 shows a kind of click event data acquisition method applied to front-end server provided in an embodiment of the present invention Flow chart;
Fig. 2 shows a kind of click event data acquisition methods applied to back-end server provided in an embodiment of the present invention Flow chart;
Fig. 3 shows a kind of click event applied to front-end server and back-end server provided in an embodiment of the present invention Collecting method flow chart;
Fig. 4 shows a kind of click event data acquisition device applied to front-end server provided in an embodiment of the present invention Composition block diagram;
Fig. 5 shows a kind of click event data acquisition device applied to back-end server provided in an embodiment of the present invention Composition block diagram;
Fig. 6 shows another click event data acquisition dress for being applied to front-end server provided in an embodiment of the present invention The composition block diagram set;
Fig. 7 shows another click event data acquisition dress for being applied to back-end server provided in an embodiment of the present invention The composition block diagram set;
Fig. 8 shows a kind of composition block diagram for clicking event data acquisition system provided in an embodiment of the present invention.
Specific embodiment
The exemplary embodiment that the present invention will be described in more detail below with reference to accompanying drawings.Although showing the present invention in attached drawing Exemplary embodiment, it being understood, however, that may be realized in various forms the present invention without should be by embodiments set forth here It is limited.It is to be able to thoroughly understand the present invention on the contrary, providing these embodiments, and can be by the scope of the present invention It is fully disclosed to those skilled in the art.
In order to improve the accuracy for clicking event data collection result, the embodiment of the invention provides a kind of click event numbers According to acquisition method, it is applied to front-end server, as shown in Figure 1, this method comprises:
101, when web page element is triggered, the corresponding click information of the web page element is obtained.
In general, user can carry out some operation behaviors when accessing Website page on webpage, such as drag, point Hit equal behaviors.When carrying out these operation behaviors, all there is the web page element of the corresponding operation behavior.Wherein, web page element can To be interpreted as the element for forming webpage, there are a large amount of elements for each webpage.Specifically, webpage elements can Think that text, picture, audio, animation, video, link etc. are one or more.In these web page elements, some webpage member For element after carrying out some operations by user, webpage will do it response corresponding with operation.For example, when the chain in webpage clicking element When connecing, it may occur that the page jumps.In general, system all can be in local all when these operable web page elements are triggered The click logs that will record the corresponding web page element, for recording the related click information when element is triggered, for example, touching The data such as the element path of time, triggering times and web page element are sent out, therefore, the method according to this step works as webpage When element is triggered, the corresponding click information of the web page element can be obtained by system log.
Specifically, the mode of the click information for obtaining the web page element can choose by web crawlers, in mesh It marks code implant in Website page or loads the different modes such as plug-in unit to carry out, it is not limited here, can carry out as needed Selection.
102, the click information is sent to back-end server.
After the method in abovementioned steps 101, the click information that can will acquire web page element is taken by front end Business device is sent to back-end server, so that back-end server carries out corresponding operation.Specific transmission process can use existing Sending method in technology carries out, and is sent to after packing and compression for example, can choose the click information that will acquire Back-end server, alternatively, when front-end server obtains the click information of multiple and different pages, it can also be in click information pressure The banner of corresponding different web pages is added in data packet after contracting, so that back-end server is receiving different click informations When, can identify the click information received is which corresponding webpage according to different banners.Specifically, the side sent Formula and specific implementation method can voluntarily be chosen according to actual needs, it is not limited here, but be ensured that front end Sending method when server sends the click information of web page element can be identified by back-end server, to avoid there are data The case where loss.
Further, the embodiment of the invention provides a kind of click event data acquisition methods, are applied to back-end server, As shown in Fig. 2, this method comprises:
201, when receiving the click information of front-end server transmission, the member of web page element in the click information is obtained Plain path.
Due to containing the corresponding webpage member being triggered in the click information that gets in the step 101 of previous embodiment The element path of element therefore in this step, can be from described when having received the click information of front-end server transmission The element path of corresponding web page element is parsed and obtained in click information, in embodiments of the present invention, the web page element pair The performance concrete form for the element path answered can be Xpath path expression, wherein tree of the XPath based on XML, The function that node and position are looked in data-structure tree can be provided for user, while can be by the document content in website It is showed in a manner of path expression, there is uniqueness therefore can choose in the method described in the embodiment of the present invention The specific form of expression of the Xpath path expression of web page element as its element path.
202, according to the element path, judge that circle selects in elementary event table with the presence or absence of net in the corresponding click information The click event of page element.
Under normal conditions, due to exist in web page element a part be can be first according to webpage that user's operation is responded Button, linking in element, such as webpage.When user carries out relevant operation to this web page element, as user behavior number According to acquisition side, not only need the click condition in statistical web page, it is also necessary to this kind of web page element occur event unite Meter.For example, when web page user implements clicking operation to " registration " button in website, in the click information for acquiring the user While, it is also necessary to the corresponding registered events of registration button are acquired, it in this way can be according to the two when carrying out subsequent analysis Corresponding relationship between data determines the accuracy of acquisition data.Therefore, in embodiments of the present invention, the circle selects elementary event Table is actually to be set by the acquisition side of website click data, and main purpose is by carrying out circle choosing to web page element, To obtain by click information and corresponding event information of the web page element when being clicked of circle choosing, i.e. in the point of the acquisition element Also the click event that it is bound is obtained while hitting information.
Based on without in the click data collection process buried a little, it is full dose acquisition that in fact information mode is clicked in acquisition, I.e. no matter the web page element whether by circle select, click information all can by front-end server acquisition code or obtain plug-in unit adopt Collection, but in these click informations, not all click information has corresponding event information, also not all The web page element being triggered all be required for acquisition side.Therefore, elementary event table is selected by setting circle, may be implemented to net The control of the acquisition of the corresponding event information of page element.Wherein, circle selects record in elementary event table to have circle to select the corresponding name of element The data such as title, element path, corresponding event information.
As a result, when receiving the click information of front-end server transmission, it can enclosed by the method described in this step Inquiry in elementary event table is selected to whether there is the click event for corresponding to the web page element.Specifically, can use web page element Element path is as the foundation for inquiring corresponding click event.It should be noted that inquiring circle by the element path of web page element It selects in elementary event table with the presence or absence of the element path tool uniqueness that corresponding click event is due to web page element, it can be ensured that The accuracy of deterministic process described in this step, it is, of course, also possible to combine other nets on the basis of being based on element path mode The mark of page element is inquired and is judged, such as element term, so as to further increase the standard of this step deterministic process True property can according to need selection it is not limited here.
In addition, it should be noted that, circle described in the embodiment of the present invention selects elementary event table to can store in back-end server Database in or external data server in, can specifically choose according to actual needs, but be ensured that this hair Back-end server described in bright embodiment can select elementary event table to be inquired, modified and is updated etc. on the circle and operate.
203, the click event of the corresponding web page element of elementary event table generation if it exists, is then selected according to the circle.
After step 202 judgement, however, it is determined that the circle, which selects, has the corresponding web page element path in elementary event table Click event then illustrates that the web page element is the web page element for being enclosed choosing, and the element is when being clicked, it is also necessary to acquisition pair The click event answered.Therefore the method according to this step can use the member enclosed and selected in elementary event table and click information Plain coordinates measurement corresponds to the click event of the web page element.
For example, being received if user has carried out clicking operation to " second kills " button element on Website page " Jingdone district " After the click information clicked to user to " second kills " button, the corresponding element of " second kills " button is obtained according to the click information Path a, and the corresponding circle of query webpage " Jingdone district " selects the click event that whether there is corresponding element path a in elementary event table. When determine the circle select in elementary event table there are corresponding element path a " carry out the second kill operation, and jump to the page of paying dues " When click event, then according to the event information inquired in the table, " carrying out for the element path a of corresponding " second kills " button is generated Second kill operation, and jump to the page of paying dues " event.
Click event data acquisition method provided in an embodiment of the present invention, is respectively applied to front-end server and back-end services Device, for the prior art in clicking event data collection process, there are occur data between click information and event information not Unanimous circumstances, the problem for causing the accuracy of collection result lower, the present invention in back-end server by generating corresponding net The click event of page element, it can be ensured that all there is the click information of the corresponding click event in rear end click event generated, It ensures that click information and clicks the consistency of event, solve in the prior art because the reasons such as network or terminal cause to adopt Collect the problem that data are inconsistent in result, and then improves the accuracy for clicking collection result in event data collection process.This Outside, since method of the present invention is to generate click event by back-end server, net is being sent using front-end server When the click information of page element, without retransmiting the corresponding click event of the click information, it is possible to reduce in data transmission procedure Data volume, to save network bandwidth resources.
Further, as the refinement and extension to Fig. 1 and embodiment illustrated in fig. 2, the embodiment of the invention also provides another A kind of click event data acquisition method is applied to front-end server and back-end server, as shown in figure 3, its specific steps packet It includes:
301, monitoring code is disposed in webpage using front-end server, to detect whether web page element is triggered.
Wherein, the description of web page element described in the embodiment of the present invention is identical as described in step 101 in previous embodiment, This will not be repeated here.The method according to embodiments of the present invention as a result, is in this step monitored target webpage, with When there is click condition in convenient webpage, detect which web page element in webpage is triggered in time.Specifically, for supervising The mode for surveying the Website page can be by disposing monitoring code in the Website page, to realize the reality to Website page When detect.Wherein, monitoring code described in the embodiment of the present invention can choose web crawlers or other monitoring codes, specifically, It can according to need to be selected, it is not limited here.But selected monitoring code will ensure the appearance point in webpage When hitting, it can detect in time whether the web page element is triggered.
The method according to this step can be to the Website page by disposing monitoring code on Website page It is monitored, and may insure when being clicked in webpage, confirm the web page element being triggered in webpage, and then realize When the web page element in webpage is clicked, the progress for the web page element being triggered can be confirmed in time, and realize to net It stands the real time monitoring function of the page.
302, when the web page element in front-end server is triggered, the corresponding click information of the web page element is obtained.
Specifically, including the corresponding element path of web page element, element in click information described in the embodiment of the present invention Title and other relevant click data, the data class for wherein including in click information and quantity it is not limited here, It can according to need and obtained, but be ensured that the click information of acquisition includes at least the element path of web page element.Therefore, The method according to this step when monitoring that web page element is triggered, can get webpage by modes such as web crawlers Click information of the element when being triggered, and the click information that will acquire is sent to back-end server.Certainly, the point is obtained It hits the data class for including in information, quantity and acquisition modes and can according to need and be configured in web crawlers, herein not It limits.
303, the click information is sent to back-end server by front-end server.
After obtaining the web page element corresponding click information, which can be sent to back-end services Device it is not limited here, but will ensure that the mode sent can specifically, the mode sent can according to need and be selected It is identified by back-end server.
304, back-end server is selected according to the circle of user and is instructed, and the circle for generating the corresponding circle choosing instruction selects elementary event Table.
After user has assigned circle choosing instruction, back-end server can receive circle choosing instruction, then according in circle choosing instruction The circle for including selects the corresponding elementary event table of Element generation, is selected by circle the click condition of element so that subsequent step is acquired.Wherein, User described in this step is actually the acquisition side of user behavior data, it is generally the case that is enclosed to web page element When selecting, circle choosing typically is carried out to particular webpage element in webpage, such as button, linking one kind in webpage can be according to net Page user's operation carries out the web page element of respective response, so, it contains in circle choosing instruction by the web page element of circle choosing Information, and the event information bound therewith is obtained from the corresponding event table of web page element according to this information, and according to the webpage Element and the event information of binding generate circle described in the embodiment of the present invention and select elementary event table.As a result, by according to user's The circle of the correspondence of web page element generation of the circle choosing instruction centre circle choosing instruction selects elementary event table, it is possible to reduce from the thing in system The calculation amount of event procedure is clicked in inquiry in part table, so as to be improved on the whole based on without the acquisition for burying click event a little Speed improves collecting efficiency.
305, the circle is selected elementary event table to be stored in the event database by back-end server.
After abovementioned steps 304, the method according to this step can will generate circle and elementary event table is selected to store In corresponding event database, meanwhile, when the storage circle selects elementary event table, the circle, which selects in elementary event table, includes There is click event bound in the element path and corresponding web page element of web page element.In embodiments of the present invention, described Event database can be the database that is arranged in back-end server, or be arranged in external database server Database, specifically, the type of the position of data lab setting and database can be selected according to actual needs, herein Without limitation.For example, circle can be selected elementary event table be stored in mongodb database.Wherein, mongodb database is One database based on distributed document storage, is write by C Plus Plus.The data structure that it is supported is very loose, is similar The bson format of json, therefore can store more complicated data type.The feature of database maximum is looking into for its support Inquiry language is very powerful, and most functions of similarity relation database list table inquiry, but also support pair almost may be implemented Data establish index, and then the query language that can use its support is realized to the quick search of data, reading or modification.
It should be noted that the selected event database of the embodiment of the present invention is necessary to ensure that back-end server can be at it Inside, which is realized, selects the inquiry, modification and update etc. of elementary event table to operate on circle.Elementary event table is selected to store by that will enclose as a result, In the event database individually set up, it can guarantee that circle selects the stability of the data of event table, and then effectively to click thing Number of packages lays the foundation according to the whole accuracy of acquisition.
306, when back-end server receives the click information of front-end server transmission, net in the click information is obtained The element path of page element.
According in abovementioned steps 302, when monitoring that web page element is triggered in Website page, front-end server is adopted Collect corresponding click information and be sent to back-end server, therefore in the method described in the embodiment of the present invention, needs to front end The click information that server is sent is received.As contained in the click information described in the abovementioned steps 302 by The element path of the web page element of triggering, therefore in this step, after receiving the click information, it is also necessary to the click Information is parsed, and obtains the element path of web page element therein.
307, back-end server judges that circle selects in elementary event table with the presence or absence of the corresponding point according to the element path Hit the click event of web page element in information.
When obtaining when web page element corresponding element path after, inquiry can be selected to whether there is pair in elementary event table in circle Answer the click event of the element path.Wherein, web page element described in the embodiment of the present invention, click event etc. description with it is aforementioned Identical described in step 202, this will not be repeated here.
Specifically, can also judge that circle selects elementary event table pair before carrying out the click event data acquisition of web page element It whether there is more new data in the update queue answered.Under normal conditions, it is the acquisition Fang Jin of data that circle, which selects elementary event table all, Set before the acquisition of row click event, but it is actual in use, the circle select elementary event table be not it is unalterable, But real-time perfoming is needed to set according to acquisition side, and webpage is as the carrier of web page element its internal structure and group At can also be changed by way of renewal of the page or page revision.In this regard, circle described in the embodiment of the present invention selects element thing Part table is actually also to need to adjust accordingly according to the actual situation.It needs to click thing in acquisition in this step as a result, Judgement circle selects in update queue corresponding to element with the presence or absence of more new data before part.
Thus, it is possible to determine that judging result has two kinds of situations, a kind of situation is to judge that described enclose selects elementary event table pair There is more new data in the update queue answered, then illustrate the acquisition side of click event, i.e. user described in abovementioned steps 304, New circle choosing instruction has been assigned, therefore, the circle such as has needed elementary event table to be selected to update and then according to more in this step Circle after new selects elementary event table, and inquiry wherein whether there is the click event in corresponding element path;Conversely, then illustrating that the circle selects More new data is not present in elementary event table, or finishes in recent update, is then selected in elementary event table and is looked into according to the circle Ask the click event with the presence or absence of the corresponding element path.
Meanwhile the case where selecting element for circle there may be update or modifications, in embodiments of the present invention, it is also an option that It avoids that elementary event table is selected to there is more new data due to circle by setting the judgement time of click event but is not updated also When caused acquisition shortage of data the problem of.For example, can by this step the method to judge that the time is set in daily In morning, during this period of time acquisition side related personnel is resting, and generally there is no carry out circle choosing again to web page element Situation, therefore, circle select elementary event table also with regard to the case where there is no more new datas, thus, it is possible to avoid circle that event table is selected to exist More new data and while not being updated, lead to the problem of click event missing of acquisition.
Further, the circle described in this step selects elementary event table to store in event database, then according to this step The method, the circle that corresponding current click information can also be inquired first from event database select elementary event table.Then, Elementary event table is selected according to the circle inquired, judges that the circle selects in elementary event table with the presence or absence of in corresponding click information The click event of element path, wherein event database described in the embodiment of the present invention is for storing the corresponding circle choosing of webpage The database of elementary event table.In embodiments of the present invention, the specific shape of performance of the corresponding element path of the web page element Formula can be Xpath path expression, since the Xpath path expression of web page element has uniqueness, can be used as The judgment basis that the corresponding click event of query webpage element whether there is in this step.
Therefore, in this step, when circle selects the corresponding update queue of elementary event table to there is more new data, according to update Circle afterwards selects elementary event table to determine whether there are the click events in corresponding element path, it can be ensured that when circle selects elementary event When table needs to update, avoids the problem that elementary event is selected to cause to acquire shortage of data using the circle not updated, adopted to improve Collect the accuracy of result entirety.
If 308, back-end server judgement circle, which selects, has web page element in the corresponding click information in elementary event table Click event then selects the click event of the corresponding web page element of elementary event table generation according to the circle.
After the judgement Jing Guo step 307, need to determine that circle is selected according to judging result whether there is in elementary event table The click event of the corresponding element path.When circle selects the click event that there is the corresponding element path in elementary event table When, it can determine that the web page element actually exists the web page element of corresponding event information, when the element is triggered, not only Its click information is acquired also to need to acquire its event information.The method according to this step as a result, selects elementary event in circle The event information of the element path of the corresponding web page element is inquired in table, and after inquiry, generates corresponding click event, with Complete the acquisition to the click event of the web page element.
Therefore, method described in this step can select elementary event table to generate corresponding institute in back-end server by circle The click event of web page element is stated, realizes and generates the function of click information in back-end server, so as to avoid being taken by front end When business device generates click event and is sent to back-end server, loss of data may be led to because of network problem, and then cause to click Information and the inconsistent problem of event information, to improve the accuracy for clicking event data collection result.
Further, as the realization to method shown in above-mentioned Fig. 1, the embodiment of the invention also provides a kind of click events Data acquisition device is applied to front-end server, for realizing to above-mentioned method shown in FIG. 1.The Installation practice with Preceding method embodiment is corresponding, be it is easy to read, present apparatus embodiment no longer to the detail content in preceding method embodiment into Row repeats one by one, it should be understood that the device in the present embodiment can correspond to the full content realized in preceding method embodiment. As shown in figure 4, the device includes: acquiring unit 31 and transmission unit 32, wherein
Acquiring unit 31 can be used for when web page element is triggered, and obtain the corresponding click information of the web page element, It include the element path of the web page element in the click information.
Transmission unit 32 can be used for the click information that the acquiring unit 31 obtains being sent to back-end server.
Further, as the realization to method shown in above-mentioned Fig. 2, the embodiment of the invention also provides a kind of click events Data acquisition device is applied to back-end server, for realizing to above-mentioned method shown in Fig. 2.The Installation practice with Preceding method embodiment is corresponding, be it is easy to read, present apparatus embodiment no longer to the detail content in preceding method embodiment into Row repeats one by one, it should be understood that the device in the present embodiment can correspond to the full content realized in preceding method embodiment. As shown in figure 5, the device includes: acquiring unit 41, judging unit 42, generation unit 43, wherein
Acquiring unit 41 can be used for when receiving the click information of front-end server transmission, obtain the click letter The element path of web page element in breath.
Judging unit 42 can be used for the element path obtained according to the acquiring unit 41, judge that circle selects elementary event With the presence or absence of the click event of web page element in the corresponding click information in table, the circle selects record in elementary event table to have net The element path and the corresponding click event of the web page element of page element.
There is the corresponding point if can be used for the judgement of judging unit 42 circle and select in elementary event table in generation unit 43 The click event of web page element in information is hit, then selects the click of the corresponding web page element of elementary event table generation according to the circle Event.
Further, as the realization to method shown in above-mentioned Fig. 3, the embodiment of the invention also provides another kinds to click thing Part data acquisition device is applied to front-end server, for realizing to above-mentioned method shown in Fig. 3.The Installation practice Corresponding with preceding method embodiment, to be easy to read, present apparatus embodiment is no longer to the detail content in preceding method embodiment It is repeated one by one, it should be understood that the device in the present embodiment can correspond in the whole realized in preceding method embodiment Hold, can with as shown in fig. 6, the device includes: acquiring unit 51 and transmission unit 52, wherein
Acquiring unit 51 can be used for when web page element is triggered, and obtain the corresponding click information of the web page element, It include the element path of the web page element in the click information.
Transmission unit 52 can be used for the click information that the acquiring unit 51 obtains being sent to back-end server.
Further, described device further include:
Deployment unit 53 can be used for disposing monitoring code in webpage, to detect whether the web page element is touched Hair.
Further, as the realization to method shown in above-mentioned Fig. 3, the embodiment of the invention also provides another kinds to click thing Part data acquisition device is applied to back-end server, for realizing to above-mentioned method shown in Fig. 4.The Installation practice Corresponding with preceding method embodiment, to be easy to read, present apparatus embodiment is no longer to the detail content in preceding method embodiment It is repeated one by one, it should be understood that the device in the present embodiment can correspond in the whole realized in preceding method embodiment Hold, it can be as shown in fig. 7, the device includes: acquiring unit 61, judging unit 62, generation unit 63, wherein
Acquiring unit 61 can be used for when receiving the click information of front-end server transmission, obtain the click letter The element path of web page element in breath.
Judging unit 62 can be used for the element path obtained according to the acquiring unit 61, judge that circle selects elementary event With the presence or absence of the click event of web page element in the corresponding click information in table, the circle selects record in elementary event table to have net The element path and the corresponding click event of the web page element of page element.
There is the corresponding point if can be used for the judgement of judging unit 62 circle and select in elementary event table in generation unit 63 The click event of web page element in information is hit, then selects the click of the corresponding web page element of elementary event table generation according to the circle Event.
Further, the judging unit 62 includes:
Whether first judgment module 621 can be used for judging that the circle selects and deposits in the corresponding update queue of elementary event table In more new data;
First enquiry module 622, if can be used for the first judgment module 621 judges that the circle selects elementary event table There is more new data in corresponding update queue, then after the circle selects elementary event table to update, is selected in the updated circle Click event of the inquiry with the presence or absence of the corresponding element path in elementary event table.
First enquiry module 622 can be also used to, if the first judgment module 621 judges that the circle selects element More new data is not present in the corresponding update queue of event table, then selects inquiry in elementary event table to whether there is correspondence in the circle The click event of the element path.
Further, described device further include:
Unit 64 is established, can be used for selecting instruction according to the circle of user, the circle that the corresponding circle choosing instructs is established and selects element Event table.
Storage unit 65 can be used for establishing the circle that unit 64 is established by described elementary event table being selected to be stored in the event In database, grasped so that the judging unit 62 can select elementary event table to carry out subsequent judgement according to the circle that this unit stores Make.
Further, the embodiment of the invention also provides a kind of click event data acquisition systems, as shown in figure 8, this is System includes front-end server 71 and back-end server 72, wherein
Front-end server 71 can be used for executing described in any of the above embodiments answer when carrying out clicking event data acquisition Click event data acquisition method for front-end server.
Back-end server 72 can be used for executing described in any of the above embodiments answer when carrying out clicking event data acquisition Click event data acquisition method for back-end server.
By above-mentioned technical proposal, the embodiment of the present invention provides a kind of click event data acquisition method, apparatus and system. It is inconsistent there are occurring data between click information and event information for the prior art in clicking event data collection process The case where, the problem that causes the accuracy of collection result lower.The present invention in back-end server by generating corresponding webpage member The click event of element, it can be ensured that click information is consistent with the event of click, solves in the prior art because of network or terminal etc. Reason leads to the problem that data are inconsistent in collection result, and then improves and click collection result in event data collection process Accuracy.In addition, instructing the circle of the correspondence of web page element generation of the centre circle choosing instruction to select elementary event according to the circle choosing of user Table, it is possible to reduce the calculation amount of event procedure is clicked in inquiry from the event table in system, so as to improve click event number According to the bulk velocity of acquisition, collecting efficiency is improved.
Meanwhile selecting elementary event table to be stored in the event database individually set up by that will enclose, can effectively it guarantee Circle selects the stability of the data of event table, and then lays the foundation to click the whole accuracy of event data acquisition.
Also, when circle selects the corresponding update queue of elementary event table to there is more new data, member is selected according to updated circle Plain event table is to determine whether there are the click events in corresponding element path, it can be ensured that when circle selects elementary event table to need to update When, it avoids selecting elementary event table to lead to the case where acquiring shortage of data using the circle not updated, so that the collection result avoided is lost The problem of mistake, to improve the accuracy of collection result entirety.Further, according to the net of the circle choosing instruction centre circle choosing of user The circle of the correspondence of the page Element generation instruction selects elementary event table, it is possible to reduce click event is inquired from the event table in system The calculation amount of process improves collecting efficiency so as to improve the bulk velocity for clicking event data acquisition.
Also, by disposing monitoring code on Website page, the Website page can be monitored, and can be true The web page element for confirming when clicking in webpage and being triggered in webpage is protected, and then the web page element being triggered can be carried out Timely confirm, and realizes the real time monitoring function to the Website page.
In addition, when sending data using front-end server, due to only sending the click information of the web page element got, Click event without retransmiting web page element, it is possible to reduce the data volume in data transmission procedure, to save network Bandwidth resources.
The click event data acquisition device applied to front-end server includes processor and memory, above-mentioned acquisition Unit and transmission unit etc. store in memory as program unit, execute above-mentioned journey stored in memory by processor Sequence unit realizes corresponding function.
The click event data acquisition device applied to back-end server includes processor and memory, above-mentioned acquisition Unit, judging unit and generation unit etc. store in memory as program unit, are stored in storage by processor execution Above procedure unit in device realizes corresponding function.
Include kernel in processor, is gone in memory to transfer corresponding program unit by kernel.Kernel can be set one Or more, the accuracy of click event data acquisition is improved by adjusting kernel parameter.
Memory may include the non-volatile memory in computer-readable medium, random access memory (RAM) and/ Or the forms such as Nonvolatile memory, if read-only memory (ROM) or flash memory (flash RAM), memory include that at least one is deposited Store up chip.
The embodiment of the invention provides a kind of storage mediums, are stored thereon with program, real when which is executed by processor The existing click event data acquisition method.
The embodiment of the invention provides a kind of processor, the processor is for running program, wherein described program operation Event data acquisition method is clicked described in Shi Zhihang.
The embodiment of the invention provides a kind of equipment applied to front-end server, equipment include processor, memory and The program that can be run on a memory and on a processor is stored, processor is performed the steps of when executing program when webpage member When element is triggered, the corresponding click information of the web page element is obtained, includes the member of the web page element in the click information Plain path;The click information is sent to back-end server.
Further, the method also includes:
Monitoring code is disposed, in webpage to detect whether the web page element is triggered.
Equipment in the embodiment of the present invention can be server, PC, PAD, mobile phone etc..
The embodiment of the invention provides a kind of equipment applied to back-end server, equipment include processor, memory and The program that can be run on a memory and on a processor is stored, processor is performed the steps of to work as when executing program and be received When the click information that front-end server is sent, the element path of web page element in the click information is obtained;According to the element Path judges that circle selects in elementary event table with the presence or absence of the click event of web page element in the corresponding click information, the circle Record in elementary event table is selected to have the element path of web page element and the corresponding click event of the web page element;If it exists, The click event of the corresponding web page element of elementary event table generation is then selected according to the circle.
Further, described according to the element path, judge that circle selects in elementary event table with the presence or absence of the corresponding point The click event for hitting web page element in information includes:
Judge that the circle selects in the corresponding update queue of elementary event table with the presence or absence of more new data;
If so, selecting in elementary event table and inquiring in the updated circle after circle selects elementary event table to update With the presence or absence of the click event of the correspondence element path;
If it is not, then selecting the click event inquired in elementary event table with the presence or absence of the corresponding element path in the circle.
Further, before the click information for receiving front-end server transmission, the method also includes:
It is selected and is instructed according to the circle of user, the circle for generating the corresponding circle choosing instruction selects elementary event table;
Elementary event table is selected to be stored in event database on the circle.
The embodiment of the invention also provides a kind of computer program products applied to front-end server, when in data processing When being executed in equipment, it is adapted for carrying out the program of initialization there are as below methods step: when web page element is triggered, obtains the net Page element corresponding click information includes the element path of the web page element in the click information;By the click information It is sent to back-end server.
Further, the method also includes:
Monitoring code is disposed, in webpage to detect whether the web page element is triggered.
The embodiment of the invention also provides a kind of computer program products applied to back-end server, when in data processing When executing in equipment, it is adapted for carrying out the program of initialization there are as below methods step: when the click for receiving front-end server transmission When information, the element path of web page element in the click information is obtained;According to the element path, judge that circle selects elementary event With the presence or absence of the click event of web page element in the corresponding click information in table, the circle selects record in elementary event table to have net The element path and the corresponding click event of the web page element of page element;If it exists, then elementary event is selected according to the circle Table generates the click event of the corresponding web page element.
Further, described according to the element path, judge that circle selects in elementary event table with the presence or absence of the corresponding point The click event for hitting web page element in information includes:
Judge that the circle selects in the corresponding update queue of elementary event table with the presence or absence of more new data;
If so, selecting in elementary event table and inquiring in the updated circle after circle selects elementary event table to update With the presence or absence of the click event of the correspondence element path;
If it is not, then selecting the click event inquired in elementary event table with the presence or absence of the corresponding element path in the circle.
Further, before the click information for receiving front-end server transmission, the method also includes:
It is selected and is instructed according to the circle of user, the circle for generating the corresponding circle choosing instruction selects elementary event table;
Elementary event table is selected to be stored in event database on the circle.
It should be understood by those skilled in the art that, embodiments herein can provide as method, system or computer program Product.Therefore, complete hardware embodiment, complete software embodiment or reality combining software and hardware aspects can be used in the application Apply the form of example.Moreover, it wherein includes the computer of computer usable program code that the application, which can be used in one or more, The computer program implemented in usable storage medium (including but not limited to magnetic disk storage, CD-ROM, optical memory etc.) produces The form of product.
The application is referring to method, the process of equipment (system) and computer program product according to the embodiment of the present application Figure and/or block diagram describe.It should be understood that every one stream in flowchart and/or the block diagram can be realized by computer program instructions The combination of process and/or box in journey and/or box and flowchart and/or the block diagram.It can provide these computer programs Instruct the processor of general purpose computer, special purpose computer, Embedded Processor or other programmable data processing devices to produce A raw machine, so that being generated by the instruction that computer or the processor of other programmable data processing devices execute for real The device for the function of being specified in present one or more flows of the flowchart and/or one or more blocks of the block diagram.
These computer program instructions, which may also be stored in, is able to guide computer or other programmable data processing devices with spy Determine in the computer-readable memory that mode works, so that it includes referring to that instruction stored in the computer readable memory, which generates, Enable the manufacture of device, the command device realize in one box of one or more flows of the flowchart and/or block diagram or The function of being specified in multiple boxes.
These computer program instructions also can be loaded onto a computer or other programmable data processing device, so that counting Series of operation steps are executed on calculation machine or other programmable devices to generate computer implemented processing, thus in computer or The instruction executed on other programmable devices is provided for realizing in one or more flows of the flowchart and/or block diagram one The step of function of being specified in a box or multiple boxes.
In a typical configuration, calculating equipment includes one or more processors (CPU), input/output interface, net Network interface and memory.
Memory may include the non-volatile memory in computer-readable medium, random access memory (RAM) and/ Or the forms such as Nonvolatile memory, such as read-only memory (ROM) or flash memory (flash RAM).Memory is computer-readable Jie The example of matter.
Computer-readable medium includes permanent and non-permanent, removable and non-removable media can be by any method Or technology come realize information store.Information can be computer readable instructions, data structure, the module of program or other data. The example of the storage medium of computer includes, but are not limited to phase change memory (PRAM), static random access memory (SRAM), moves State random access memory (DRAM), other kinds of random access memory (RAM), read-only memory (ROM), electric erasable Programmable read only memory (EEPROM), flash memory or other memory techniques, read-only disc read only memory (CD-ROM) (CD-ROM), Digital versatile disc (DVD) or other optical storage, magnetic cassettes, tape magnetic disk storage or other magnetic storage devices Or any other non-transmission medium, can be used for storage can be accessed by a computing device information.As defined in this article, it calculates Machine readable medium does not include temporary computer readable media (transitory media), such as the data-signal and carrier wave of modulation.
It should also be noted that, the terms "include", "comprise" or its any other variant are intended to nonexcludability It include so that the process, method, commodity or the equipment that include a series of elements not only include those elements, but also to wrap Include other elements that are not explicitly listed, or further include for this process, method, commodity or equipment intrinsic want Element.In the absence of more restrictions, the element limited by sentence "including a ...", it is not excluded that including element There is also other identical elements in process, method, commodity or equipment.
It will be understood by those skilled in the art that embodiments herein can provide as method, system or computer program product. Therefore, complete hardware embodiment, complete software embodiment or embodiment combining software and hardware aspects can be used in the application Form.It is deposited moreover, the application can be used to can be used in the computer that one or more wherein includes computer usable program code The shape for the computer program product implemented on storage media (including but not limited to magnetic disk storage, CD-ROM, optical memory etc.) Formula.
The above is only embodiments herein, are not intended to limit this application.To those skilled in the art, Various changes and changes are possible in this application.It is all within the spirit and principles of the present application made by any modification, equivalent replacement, Improve etc., it should be included within the scope of the claims of this application.

Claims (10)

1. a kind of click event data acquisition method is applied to front-end server characterized by comprising
When web page element is triggered, the corresponding click information of the web page element is obtained, includes described in the click information The element path of web page element, the element path are used to determine the path letter of web page element position in the webpage Breath;
The element path of web page element in the click information is sent to back-end server.
2. the method according to claim 1, wherein the method also includes:
Monitoring code is disposed, in webpage to detect whether the web page element is triggered.
3. a kind of click event data acquisition method is applied to back-end server characterized by comprising
When receiving the click information of front-end server transmission, the element path of web page element in the click information is obtained;
According to the element path, judge that circle selects in elementary event table with the presence or absence of web page element in the corresponding click information Click event, the circle select record in elementary event table to have the element path of web page element and the corresponding point of the web page element Hit event;
If it exists, then the click event of the corresponding web page element of elementary event table generation is selected according to the circle.
4. according to the method described in claim 3, judging that circle selects element thing it is characterized in that, described according to the element path Include: with the presence or absence of the click event for corresponding to web page element in the click information in part table
Judge that the circle selects in the corresponding update queue of elementary event table with the presence or absence of more new data;
If so, when it is described circle select elementary event table update after, it is described it is updated circle select inquired in elementary event table whether There are the click events of the correspondence element path;
If it is not, then selecting the click event inquired in elementary event table with the presence or absence of the corresponding element path in the circle.
5. the method according to claim 3 or 4, which is characterized in that in the click for receiving front-end server transmission Before information, the method also includes:
It is selected and is instructed according to the circle of user, the circle for generating the corresponding circle choosing instruction selects elementary event table;
Elementary event table is selected to be stored in event database on the circle.
6. a kind of click event data acquisition device is applied to front-end server characterized by comprising
Acquiring unit, for when web page element is triggered, obtaining the corresponding click information of the web page element, the click letter It include the element path of the web page element in breath;
Transmission unit, the click information for obtaining the acquiring unit are sent to back-end server.
7. a kind of click event data acquisition device is applied to back-end server characterized by comprising
Acquiring unit, for obtaining webpage member in the click information when receiving the click information of front-end server transmission The element path of element;
Judging unit, the element path for being obtained according to the acquiring unit, judge that circle selects whether there is in elementary event table The click event of web page element in the corresponding click information, the circle select the element for recording in elementary event table and having web page element Path and the corresponding click event of the web page element;
There is webpage in the corresponding click information if selecting in elementary event table for judging unit judgement circle in generation unit The click event of element then selects the click event of the corresponding web page element of elementary event table generation according to the circle.
8. device according to claim 7, which is characterized in that the judging unit includes:
First judgment module, for judging that the circle selects in the corresponding update queue of elementary event table with the presence or absence of more new data;
First enquiry module, if judging that the circle selects the corresponding update queue of elementary event table for the first judgment module It is middle to there is more new data, then after the circle selects elementary event table to update, selects in elementary event table and look into the updated circle Ask the click event with the presence or absence of the corresponding element path;
First enquiry module is also used to, if the first judgment module judges that the circle selects elementary event table corresponding more More new data is not present in new queue, then selects inquiry in elementary event table to whether there is the corresponding element path in the circle Click event.
9. a kind of storage medium, which is characterized in that the storage medium includes the program of storage, wherein run in described program When control the storage medium where equipment perform claim require click thing described in any one of 1-2 or claim 3-5 Part collecting method.
10. a kind of processor, which is characterized in that the processor is for running program, wherein right of execution when described program is run Benefit requires click event data acquisition method described in any one of 1-2 or claim 3-5.
CN201710843122.0A 2017-09-18 2017-09-18 Click event data acquisition method, apparatus and system Pending CN110020238A (en)

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Application publication date: 20190716