CN110020071A - The determination method and device of competing product vehicle - Google Patents

The determination method and device of competing product vehicle Download PDF

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Publication number
CN110020071A
CN110020071A CN201710897424.6A CN201710897424A CN110020071A CN 110020071 A CN110020071 A CN 110020071A CN 201710897424 A CN201710897424 A CN 201710897424A CN 110020071 A CN110020071 A CN 110020071A
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vehicle
search
competing product
mark
target
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王春侠
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Beijing Gridsum Technology Co Ltd
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Beijing Gridsum Technology Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/20Information retrieval; Database structures therefor; File system structures therefor of structured data, e.g. relational data
    • G06F16/24Querying
    • G06F16/245Query processing
    • G06F16/2458Special types of queries, e.g. statistical queries, fuzzy queries or distributed queries
    • G06F16/2462Approximate or statistical queries
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/20Information retrieval; Database structures therefor; File system structures therefor of structured data, e.g. relational data
    • G06F16/25Integrating or interfacing systems involving database management systems
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/951Indexing; Web crawling techniques
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201Market modelling; Market analysis; Collecting market data

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  • Computational Linguistics (AREA)
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  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)

Abstract

The invention discloses a kind of determination method and devices of competing product vehicle, are related to network technique field, and main purpose is to improve the accuracy of the definitive result of competing product vehicle.The method comprise the steps that the corresponding search key of target vehicle is obtained, described search keyword used search information when being search target vehicle;Vehicle model information is parsed from described search keyword, the vehicle model information is the information of other vehicles other than target vehicle, and the vehicle that vehicle is included at least in the vehicle model information identifies;According to the vehicle model information, the vehicle of vehicle mark in the corresponding vehicle model information is searched in vehicle library, and vehicle and corresponding vehicle mark are stored in the vehicle library;The vehicle of the correspondence vehicle mark is determined as to the competing product vehicle of the target vehicle.The present invention is used for the determination of competing product vehicle.

Description

The determination method and device of competing product vehicle
Technical field
The present invention relates to network technique field more particularly to a kind of determination method and devices of competing product vehicle.
Background technique
With the economic development and improvement of people's living standards, the ownership of automobile is also stepping up per capita.For For major automobile vendor, during carrying out sale of automobile, require that the vehicle of rival is grasped and analyzed The competing product vehicle of this product vehicle is determined, to carry out subsequent price, to promote and the formulation of sales tactics.Therefore, for competing The determination of product vehicle is paid attention to by major automobile vendor.
Currently, when needing to carry out the timing really of competing product vehicle to a certain vehicle, major automobile vendor is logical in automotive field Often competing product vehicle is determined according to industry experiences such as the vehicle of automobile or classification.However, in practical applications, since consumer is logical Often professional in field, at the same consumer be more concerned about be all automobile function, purposes and the side such as habit of driving Face, therefore, between vehicle comparison and analysis also tend to set about in terms of these, determine competing product vehicle with automobile vendor Mode it is distinct.In this way, result in automobile vendor in the competing product vehicle for determining a certain vehicle, and determined by consumer There is inconsistent situation in competing product vehicle, and then causes the prior art when determining competing product vehicle, asks there are accuracy is lower Topic.
Summary of the invention
In view of the above problems, the present invention provides a kind of determination method and device of competing product vehicle, and main purpose is to avoid Occur inconsistent situation occur with competing product vehicle determined by consumer, improves the accuracy that competing product vehicle determines.
In order to solve the above technical problems, in a first aspect, the present invention provides a kind of determination method of competing product vehicle, this method Include:
The corresponding search key of target vehicle is obtained, described search keyword is used when being search target vehicle to be searched Rope information;
Vehicle model information is parsed from described search keyword, the vehicle model information is other vehicles other than target vehicle Information, the vehicle that vehicle is included at least in the vehicle model information identify;
According to the vehicle model information, the vehicle of vehicle mark in the corresponding vehicle model information is searched in vehicle library, it is described Vehicle and corresponding vehicle mark are stored in vehicle library;
The vehicle of the correspondence vehicle mark is determined as to the competing product vehicle of the target vehicle.
Optionally, the corresponding search key of the acquisition target vehicle includes:
Obtain target vehicle corresponding vehicle mark, the vehicle mark include the Chinese of vehicle, English name and Any of pet name;
It is identified according to the vehicle, sends keyword acquisition request to search engine interface;
The key word information for receiving described search engine feedback, obtains described search keyword.
Optionally, described before parsing vehicle model information in described search keyword, the method also includes:
When there are multiple search keys, the multiple search key is filtered, it is described not include The search key of target vehicle is screened out;
It is described to parse vehicle model information from described search keyword and include:
Filtered multiple search keys are successively parsed, multiple vehicle model informations are obtained.
Optionally, described according to the vehicle model information, vehicle mark in the corresponding vehicle model information is searched in vehicle library Before the vehicle of knowledge, the method also includes:
Model data is obtained from information of vehicles website by crawler, the model data includes vehicle and corresponding vehicle Mark;
According to the vehicle and corresponding vehicle mark building vehicle library.
Optionally, after the vehicle for corresponding to the vehicle mark is determined as the competing product vehicle of the target vehicle, institute State method further include:
The search temperature of target vehicle and competing product vehicle is obtained according to described search keyword, described search temperature is basis What the searching times of described search keyword determined;
By comparing for the search temperature of the target vehicle and the search temperature of competing product vehicle, and according to comparing result Determine the competitiveness relationship between target vehicle and competing product vehicle.
Second aspect, the present invention also provides a kind of determining device of competing product vehicle, which includes:
First acquisition unit, for obtaining the corresponding search key of target vehicle, described search keyword is search mesh Mark used search information when vehicle;
Resolution unit, it is described for parsing vehicle model information from the search key that the first acquisition unit obtains Vehicle model information is the information of other vehicles other than target vehicle, and the vehicle that vehicle is included at least in the vehicle model information identifies;
Searching unit, the vehicle model information for being parsed according to the resolution unit are searched in vehicle library described in corresponding to The vehicle that vehicle identifies in vehicle model information is stored with vehicle and corresponding vehicle mark in the vehicle library;
The vehicle of determination unit, the correspondence vehicle mark for searching the searching unit is determined as the target The competing product vehicle of vehicle.
Optionally, the first acquisition unit includes:
Module is obtained, for obtaining the corresponding vehicle mark of target vehicle, the vehicle mark includes the Chinese name of vehicle Any of title, English name and pet name;
Sending module, the vehicle for being obtained according to the acquisition module identify, and send keyword to search engine interface Acquisition request;
Receiving module obtains described search keyword for receiving the key word information of described search engine feedback.
Optionally, described device further include:
Filter element, for being filtered to the multiple search key when there are multiple search keys, so as to The search key for not including the target vehicle is screened out;
The resolution unit, specifically for successively being solved to the filtered multiple search keys of the filter element Analysis, obtains multiple vehicle model informations.
Optionally, described device further include:
Second acquisition unit, for obtaining model data, the model data packet from information of vehicles website by crawler Include vehicle and corresponding vehicle mark;
Construction unit, vehicle and corresponding vehicle mark building vehicle for being obtained according to the second acquisition unit Library.
Optionally, described device further include:
Third acquiring unit, for obtaining the search temperature of target vehicle and competing product vehicle according to described search keyword, Described search temperature is determined according to the searching times of described search keyword;
Comparison unit, the search temperature of target vehicle and searching for competing product vehicle for obtaining the third acquiring unit Rope temperature compares, and determines the competitiveness relationship between target vehicle and competing product vehicle according to comparing result.
To achieve the goals above, according to the third aspect of the invention we, a kind of storage medium, the storage medium are provided Program including storage, wherein equipment where controlling the storage medium in described program operation executes described above competing The determination method of product vehicle.
To achieve the goals above, according to the fourth aspect of the invention, a kind of processor is provided, the processor is used for Run program, wherein described program executes the determination method of competing product vehicle described above when running.
By above-mentioned technical proposal, the determination method and device of competing product vehicle provided by the invention exists for the prior art When determining competing product vehicle, there is a problem of that accuracy is lower, the present invention after obtaining the corresponding search key of target vehicle, Vehicle model information is parsed from search key, and then according to vehicle model information, the corresponding vehicle model information is searched in vehicle library The vehicle of middle vehicle mark, and the vehicle found is determined as to the competing product vehicle of target vehicle, and then realize to competing product vehicle The determination of type, compared with the prior art, the present invention carry out the determination of competing product vehicle by search key, can guarantee really Fixed competing product vehicle is consistent with competing product vehicle determined by consumer, avoid the prior art because competing product vehicle it is inconsistent caused by Deviation, improve the accuracy for determining competing product vehicle.
The above description is only an overview of the technical scheme of the present invention, in order to better understand the technical means of the present invention, And it can be implemented in accordance with the contents of the specification, and in order to allow above and other objects of the present invention, feature and advantage can It is clearer and more comprehensible, the followings are specific embodiments of the present invention.
Detailed description of the invention
By reading the following detailed description of the preferred embodiment, various other advantages and benefits are common for this field Technical staff will become clear.The drawings are only for the purpose of illustrating a preferred embodiment, and is not considered as to the present invention Limitation.And throughout the drawings, the same reference numbers will be used to refer to the same parts.In the accompanying drawings:
Fig. 1 shows a kind of determination method flow diagram of competing product vehicle provided in an embodiment of the present invention;
Fig. 2 shows the determination method flow diagrams of the competing product vehicle of another kind provided in an embodiment of the present invention;
Fig. 3 shows a kind of composition block diagram of the determining device of competing product vehicle provided in an embodiment of the present invention;
Fig. 4 shows the composition block diagram of the determining device of the competing product vehicle of another kind provided in an embodiment of the present invention;
Specific embodiment
The exemplary embodiment that the present invention will be described in more detail below with reference to accompanying drawings.Although showing the present invention in attached drawing Exemplary embodiment, it being understood, however, that may be realized in various forms the present invention without should be by embodiments set forth here It is limited.It is to be able to thoroughly understand the present invention on the contrary, providing these embodiments, and can be by the scope of the present invention It is fully disclosed to those skilled in the art.
In order to improve competing product vehicle determination accuracy, the embodiment of the invention provides a kind of determination sides of competing product vehicle Method is applied to client, as shown in Figure 1, this method comprises:
101, the corresponding search key of target vehicle is obtained.
Under normal conditions, consumer can search for the vehicle and its correlation for wanting purchase in a network before buying automobile Information, and consumer generally can scan for several vehicles to compare when scanning for together, and at this In the search information of class, actually just implying that consumer accepts between a few money vehicles searched for together is similar vehicle. For automobile vendor, the similar vehicle that consumer is accepted is actually the corresponding competing product vehicle of this product vehicle of itself Type.The method according to embodiments of the present invention as a result, when needing to a certain vehicle, i.e. target vehicle carries out competing product vehicle When determining, need to get consumer's used search information when searching for target vehicle first.Wherein, implement in the present invention In example, the keyword is not a simple vocabulary, is made when can actually be interpreted as searching for target vehicle Search information may include target vehicle and other vehicles and other relevant information in the search key.
Meanwhile obtain in this step the corresponding keyword of target vehicle can by the common search engine of consumer come It obtains, for example, Baidu, different search engines must should be waited.And by described search engine come obtain search key in the way of, It can be carried out by the data exchange interface established with search engine database, or using crawler or where search engine It disposes the modes such as monitoring code in webpage to carry out, or other acquisition modes carry out in the prior art.Here, being searched for acquisition The acquisition modes of rope keyword do not do specific restriction, can be chosen according to actual needs.
102, vehicle model information is parsed from described search keyword.
After step 101 gets the search key of target vehicle, due to including target carriage in the search key Other relevant vehicle model informations of type, therefore, the method according to this step can parse search key, and from In obtain the data about other vehicle model information parts.Since the embodiment of the present invention is the definitive result in order to enable competing product vehicle Enough competing product vehicles determined with consumer are consistent, should include removing mesh in the vehicle model information for needing to obtain in this step therefore Mark vehicle outside other vehicles information, also, the quantity of the vehicle model information due to obtaining be it is huge, in order to distinguish it is multiple not Same vehicle, the vehicle model information obtained in this step include actually what vehicle corresponding to different automobile types identified.Wherein, originally Vehicle described in inventive embodiments is identified as the identification information for distinguishing different automobile types, specifically, can be different automobile types The vehicle name either pet name of vehicle etc. is one or more, does not do specific restriction for vehicle mark herein, can be according to reality Border demand is voluntarily chosen.
103, according to the vehicle model information, the vehicle of vehicle mark in the corresponding vehicle model information is searched in vehicle library.
Wherein, vehicle library described in the embodiment of the present invention is the data for storing different automobile types and corresponding vehicle mark Library.Therefore, after step 102 obtains vehicle model information, it can be identified according to vehicle therein and carry out inquiry correspondence in vehicle library The vehicle of vehicle mark.It should be noted that can store different automobile types and its corresponding in vehicle library described in this step Vehicle mark, while other model datas can also be stored, here, not done specifically for the content stored in the vehicle library Restriction, but be ensured that in the vehicle library at least exist vehicle and its corresponding vehicle mark.In addition, in the embodiment of the present invention In, the vehicle library can be it is preset before carrying out competing product vehicle to different vehicles and determining, be also possible to according to every time Determine what competing product vehicle temporarily constructed before, specifically, the building in vehicle library can be carried out according to actual needs, herein not Do specific restriction.
104, the vehicle of the correspondence vehicle mark is determined as to the competing product vehicle of the target vehicle.
When step 103 inquires the vehicle of the corresponding vehicle mark, then when illustrating the vehicle together with target vehicle It scanned for, and was the similar vehicle that consumer is thought, and therefore, which can be determined as to the competing product vehicle of target vehicle Type.Due to, vehicle obtained in abovementioned steps mark may be it is multiple, therefore, in the different vehicle of the correspondence that step 103 inquires The different automobile types of type mark.As a result, in this case, identified competing product vehicle may be in vehicle library in this step The vehicle of multiple corresponding different automobile types marks.
The determination method of competing product vehicle provided in an embodiment of the present invention is deposited for the prior art when determining competing product vehicle In the lower problem of accuracy.Compared with the prior art, the present invention carries out the determination of competing product vehicle, energy by search key It is enough guarantee determined by competing product vehicle it is consistent with competing product vehicle determined by consumer, avoid the prior art because of competing product vehicle not Deviation caused by consistent improves the accuracy for determining competing product vehicle.
Further, as the refinement and extension to embodiment illustrated in fig. 1, the embodiment of the invention also provides another competing The determination method of product vehicle, as shown in Fig. 2, its specific steps includes:
201, the corresponding search key of target vehicle is obtained.
In the present invention is implemented, about in step 101 in the descriptions such as search key, target vehicle and previous embodiment Description is consistent, and this will not be repeated here.
Specifically, when obtaining the search key of corresponding target vehicle using search engine, specific executive mode It can be with are as follows: firstly, it is necessary to get the corresponding vehicle mark of target vehicle.Wherein, vehicle described here mark is understood that Chinese, English name and the pet name for vehicle etc. are a variety of for distinguishing one of identification information of different automobile types or more Kind.And under normal conditions, the vehicle mark of target vehicle as much as possible can be got, to ensure that subsequent obtained search is closed Keyword it is comprehensive.Then, it is generated and is obtained according to the different vehicle mark such as the Chinese, English name and the pet name of target vehicle Request is taken, is somebody's turn to do so that the interface routine of search engine can get consumer according to the vehicle of target vehicle mark in use Then search key when search engine feeds back the data packet that the search key is formed.Finally, receiving After the data packet with key word information for stating search engine feedback, the vehicle mark of corresponding target vehicle is therefrom got Search key.
In embodiments of the present invention, it before sending request to the interface routine of search engine, actually also needs and searches Index, which is held up, establishes data channel between corresponding database, to ensure the transmission of solicited message and feedback information.Certainly, it specifically builds The mode of vertical data channel herein and without limitation, can be chosen from the prior art.
Therefore, search key is obtained by way of sending request to search engine interface, can guaranteeing to obtain While the search key accuracy arrived, the influence to search engine is reduced.Also, in being identified according to the vehicle One or more identification informations such as literary fame, English name and the pet name, to obtain search key, it can be ensured that obtained search is crucial Word it is rich, and then make the content more horn of plenty of the definitive result of subsequent competing product vehicle.
202, when there are multiple search keys, the multiple search key is filtered, not include The search key of the target vehicle is screened out.
Since under normal conditions, consumer is that selection is multiple and different when target vehicle is screened and compared What vehicle was compared and searched for, therefore, the search key of accessed target vehicle is generally all in abovementioned steps 201 It is multiple and different search keys.Simultaneously as the data that search engine is fed back not are entirely to contain target vehicle And the search data of other vehicles, it may further include advertisement or other irrelevant information.Therefore, need in this step by Obtained multiple search keys are filtered, to screen out the search information for not being related to target vehicle
As a result, by being screened to the multiple search keys got, will retain comprising the keyword of target vehicle, Competing product vehicle definitive result can be made more accurate, simultaneously as the search key that part does not include target vehicle has been screened out, The data volume analyzed needed for competing product vehicle determination process is reduced, and then reduces competing product vehicle and fixes time really, improves determining effect Rate.
203, filtered multiple search keys are successively parsed, obtains multiple vehicle model informations.
Due in search key include target vehicle vehicle model information, and method described in the embodiment of the present invention be in order to It realizes the determination of competing product vehicle, therefore actually can also say in a search key to what is got about target in this step The data of vehicle are filtered, and obtain other vehicles in addition to target vehicle.And in fact this part vehicle is exactly consumer The vehicle searched for together with target vehicle when using search engine.So when obtaining the data of this part vehicle, primary It is the information that parsed from this partial data in vehicle model information about vehicle mark.
204, model data is obtained from information of vehicles website by crawler.
Wherein, since the inventive concept of the embodiment of the present invention is to determine competing product vehicle based on search key, It needs to identify the vehicle obtained in vehicle model information after abovementioned steps 203 and be inquired in vehicle library.As a result, to vehicle library Before being inquired, it is necessary first to construct corresponding vehicle library by the data of automobile.Specifically, can be according to this step Method obtains the model data in different car websites by crawler, wherein includes vehicle and its correspondence in the model data Vehicle mark.
205, according to the vehicle and corresponding vehicle mark building vehicle library.
After step 204, the vehicle and corresponding vehicle mark in the model data according to accessed by crawler are needed Construct vehicle library.It is comprehensive in order to ensure wherein vehicle it should be noted that when constructing vehicle library, it can be to different Car website is crawled respectively, is then summarized obtained model data, duplicate removal, and the data structure after duplicate removal is then passed through Build vehicle library.It, can be by being arranged pre- meanwhile in order to avoid shortage of data occur and solving the problems, such as that vehicle library data update The function of crawling of carrying out model data in period or frequency to car website is set, to ensure the vehicle that will be not present in vehicle library Type data are supplemented and are updated in the vehicle library.
In addition, step 204-205 is actually the process for constructing vehicle library, specifically for the embodiment of the present invention Execution sequence can be sequence described in the embodiment of the present invention to execute, and can also execute described in 204-205 before step 201 Building vehicle library process, here, for step execution sequence and without limitation, can be selected according to actual demand It takes.
As a result, by crawling the model data in car website, and utilize the vehicle of model data and corresponding vehicle mark The vehicle library for knowing building, can guarantee the accuracy in constructed vehicle library, and then ensures and look into subsequent according in the vehicle library The accuracy for the corresponding vehicle mark ask, ensures that the accuracy of competing product vehicle definitive result.
206, according to the vehicle model information, the vehicle of vehicle mark in the corresponding vehicle model information is searched in vehicle library.
Since vehicle mark has uniqueness, it can be identified according to the vehicle and be compared one by one in vehicle library, when looking into When asking with the vehicle identical vehicle of mark, then illustrate the vehicle that the vehicle i.e. consumer searches for together when searching for target vehicle Type.
207, the vehicle of the correspondence vehicle mark is determined as to the competing product vehicle of the target vehicle.
When inquiring the vehicle of the corresponding vehicle mark in step 206, illustrate that the vehicle is that consumer is accepted Similar vehicle, for manufacturer, this vehicle is exactly so-called competing product vehicle, to make competing product vehicle determined by manufacturer It is consistent with the similar vehicle that consumer is accepted, and then improve the accuracy of competing product vehicle definitive result.
208, the search temperature of target vehicle and competing product vehicle is obtained according to described search keyword.
After competing product vehicle has been determined, since the competing product vehicle is obtained based on search key, this is searched The search temperature of rope keyword is to can be used as the index for measuring competitiveness power between target vehicle and competing product vehicle.Wherein, Described search temperature is to be determined according to the searching times of described search keyword, and the searching times for working as a vehicle are more When, then the search temperature of the vehicle is higher, on the contrary then illustrate that the search temperature of the vehicle is lower.Determining competing product vehicle as a result, Afterwards, the search temperature of target vehicle and competing product vehicle can also be counted.
Pass through after competing product vehicle has been determined it should be noted that the acquisition of search temperature described in this step can be Search key is also possible to obtain together when obtaining search key in the abovementioned steps 201 come what is obtained, herein for The acquisition sequence for searching for temperature can not do specific restriction, can choose according to actual needs.But ensure acquired search Rope temperature is the search temperature in same period or same frequency, error occurs to avoid search temperature, influences subsequent comparison As a result.
209, comparing the search temperature of the target vehicle and the search temperature of competing product vehicle, and according to comparison As a result the competitiveness relationship between target vehicle and competing product vehicle is determined.
It, can be according to the search temperature after the search temperature for having got target vehicle and competing product vehicle in a step 208 It compares, searching for the high vehicle of temperature, to be determined as competitiveness stronger, and it is weaker to search for the lower competitiveness that is determined as of temperature, It can also be as needed that multiple competing product vehicles are arranged by temperature power and when the quantity of competing product vehicle is multiple Sequence, and the more forward competing product vehicle of sequence is determined as the stronger important competing product vehicle of competitiveness, and the competing product rearward that sort Vehicle is determined as the weaker common competing product of competitiveness.Certainly, the specific executive mode for determining competitiveness power, may include but It is not limited only to executive mode described in this step.Specifically, can be chosen according to actual needs.
As a result, by obtaining the search temperature of target vehicle and competing product vehicle, and compared according to search temperature, it can The comparison of the competitiveness between target vehicle and competing product vehicle is realized in a manner of quantization, so that it is determined that the strong and weak of competitiveness is closed System.
Further, as the realization to method shown in above-mentioned Fig. 1, the embodiment of the invention also provides a kind of competing product vehicles Determining device, for being realized to above-mentioned method shown in FIG. 1.The Installation practice is corresponding with preceding method embodiment, To be easy to read, present apparatus embodiment no longer repeats the detail content in preceding method embodiment one by one, but it should bright Really, the device in the present embodiment can correspond to the full content realized in preceding method embodiment.As shown in figure 3, the device packet It includes: first acquisition unit 31, resolution unit 32, searching unit and 33 determination units 34, wherein
First acquisition unit 31, can be used for obtaining the corresponding search key of target vehicle, and described search keyword is Search for used search information when target vehicle.
Resolution unit 32 can be used for from the search key that the first acquisition unit 31 obtains parsing vehicle letter Breath, the vehicle model information are the information of other vehicles other than target vehicle, and the vehicle of vehicle is included at least in the vehicle model information Mark.
Searching unit 33 can be used for the vehicle model information parsed according to the resolution unit 32, search in vehicle library The vehicle of vehicle mark in the vehicle model information is corresponded to, is stored with vehicle and corresponding vehicle mark in the vehicle library.
Determination unit 34 can be used for for the vehicle for the correspondence vehicle mark that the searching unit 33 is searched being determined as The competing product vehicle of the target vehicle.
Further, as the realization to method shown in above-mentioned Fig. 2, the embodiment of the invention also provides a kind of competing product vehicles Determining device, for being realized to above-mentioned method shown in Fig. 2.The Installation practice is corresponding with preceding method embodiment, To be easy to read, present apparatus embodiment no longer repeats the detail content in preceding method embodiment one by one, but it should bright Really, the device in the present embodiment can correspond to the full content realized in preceding method embodiment.As shown in figure 4, the device packet It includes: first acquisition unit 41, resolution unit 42, searching unit and 43 determination units 44, wherein
First acquisition unit 41, can be used for obtaining the corresponding search key of target vehicle, and described search keyword is Search for used search information when target vehicle.
Resolution unit 42 can be used for from the search key that the first acquisition unit 41 obtains parsing vehicle letter Breath, the vehicle model information are the information of other vehicles other than target vehicle, and the vehicle of vehicle is included at least in the vehicle model information Mark.
Searching unit 43 can be used for the vehicle model information parsed according to the resolution unit 42, search in vehicle library The vehicle of vehicle mark in the vehicle model information is corresponded to, is stored with vehicle and corresponding vehicle mark in the vehicle library.
Determination unit 44 can be used for for the vehicle for the correspondence vehicle mark that the searching unit 43 is searched being determined as The competing product vehicle of the target vehicle.
Further, the first acquisition unit 41 includes:
Module 411 is obtained, can be used for obtaining the corresponding vehicle mark of target vehicle, the vehicle mark includes vehicle Any of Chinese, English name and pet name.
Sending module 412 can be used for the vehicle mark obtained according to the acquisition module 411, to search engine interface Send keyword acquisition request.
Receiving module 413 can be used for receiving the key word information of described search engine feedback, obtain described search key Word.
Further, described device further include:
Filter element 45 can be used for when there are multiple search keys, carry out to the multiple search key Filter, to screen out the search key for not including the target vehicle.
The resolution unit 42 can be specifically used for the filtered multiple search keys of the filter element 45 successively It is parsed, obtains multiple vehicle model informations.
Further, described device further include:
Second acquisition unit 46 can be used for obtaining model data, the vehicle from information of vehicles website by crawler Data include vehicle and corresponding vehicle mark.
Construction unit 47, the vehicle that can be used for being obtained according to the second acquisition unit 46 and corresponding vehicle mark structure Vehicle library is built, so that searching unit 43 carries out search operation in the vehicle library.
Further, described device further include:
Third acquiring unit 48 can be used for obtaining target carriage according to the search key that the first acquisition unit obtains The search temperature of type and competing product vehicle, described search temperature are determined according to the searching times of described search keyword.
Comparison unit 49, the search temperature for the target vehicle that can be used for obtaining the third acquiring unit 48 and competing product The search temperature of vehicle compares, and determines that the competitiveness between target vehicle and competing product vehicle is closed according to comparing result System.
By above-mentioned technical proposal, the embodiment of the present invention provides a kind of determination method and device of competing product vehicle.For existing There is technology when determining competing product vehicle, there is a problem of that accuracy is lower.Compared with the prior art, the present invention is crucial by search Word carries out the determination of competing product vehicle, can guarantee determined by competing product vehicle it is consistent with competing product vehicle determined by consumer, Avoid the prior art because competing product vehicle it is inconsistent caused by deviation, improve the accuracy for determining competing product vehicle.Meanwhile it is logical Search engine is crossed to obtain the search key of target vehicle, it can be ensured that the accuracy of the keyword got, and then into one The accuracy for improving competing product vehicle definitive result of step.
Meanwhile search key is obtained by way of sending request to search engine interface, it can guarantee to obtain While the search key accuracy arrived, the influence to search engine is reduced.Also, in being identified according to the vehicle One or more identification informations such as literary fame, English name and the pet name, to obtain search key, it can be ensured that obtained search is crucial Word it is rich, and then make the content more horn of plenty of the definitive result of subsequent competing product vehicle.Also, by multiple to what is got Search key is screened, and will retain comprising the keyword of target vehicle, competing product vehicle definitive result can be made more accurate, Simultaneously as having screened out the search key that part does not include target vehicle, analysis needed for competing product vehicle determination process is reduced Data volume, and then reduce competing product vehicle and fix time really, improve the determination efficiency of competing product vehicle.
In addition, by crawling the model data in car website, and utilize the vehicle of model data and corresponding vehicle mark The vehicle library for knowing building, can guarantee the accuracy in constructed vehicle library, and then ensures and look into subsequent according in the vehicle library The accuracy for the corresponding vehicle mark ask, ensures that the accuracy of competing product vehicle definitive result.In addition, competing having determined After product vehicle, compared by obtaining the search temperature of target vehicle and competing product vehicle, and according to search temperature, it can be with The mode of quantization realizes the comparison of the competitiveness between target vehicle and competing product vehicle, thus realize comparison target vehicle with it is competing The function of the strong or weak relation of competitiveness between product vehicle.
The determining device of the competing product vehicle includes processor and memory, above-mentioned first acquisition unit, resolution unit, Searching unit and determination unit etc. store in memory as program unit, are executed on stored in memory by processor Program unit is stated to realize corresponding function.
Include kernel in processor, is gone in memory to transfer corresponding program unit by kernel.Kernel can be set one Or more, the accuracy of the definitive result of competing product vehicle is improved by adjusting kernel parameter.
Memory may include the non-volatile memory in computer-readable medium, random access memory (RAM) and/ Or the forms such as Nonvolatile memory, such as read-only memory (ROM) or flash memory (flashRAM), memory includes at least one storage Chip.
The embodiment of the invention provides a kind of storage mediums, are stored thereon with program, real when which is executed by processor The determination method of the existing competing product vehicle.
The embodiment of the invention provides a kind of processor, the processor is for running program, wherein described program operation The determination method of competing product vehicle described in Shi Zhihang.
The embodiment of the invention provides a kind of equipment, equipment include processor, memory and storage on a memory and can The program run on a processor, processor performs the steps of when executing program obtains target vehicle pair by search engine The search key answered, described search keyword used search information when being search target vehicle;From described search key Parse vehicle model information in word, the vehicle model information is the information of other vehicles other than target vehicle, in the vehicle model information extremely The vehicle including vehicle identifies less;According to the vehicle model information, vehicle mark in the corresponding vehicle model information is searched in vehicle library The vehicle of knowledge is stored with vehicle and corresponding vehicle mark in the vehicle library;The vehicle of the correspondence vehicle mark is determined For the competing product vehicle of the target vehicle.
Further, described to include: by the corresponding search key of search engine acquisition target vehicle
Obtain target vehicle corresponding vehicle mark, the vehicle mark include the Chinese of vehicle, English name and Any of pet name;
It is identified according to the vehicle, sends keyword acquisition request to search engine interface;
The key word information for receiving described search engine feedback, obtains described search keyword.
Further, described before parsing vehicle model information in described search keyword, the method also includes:
When there are multiple search keys, the multiple search key is filtered, it is described not include The search key of target vehicle is screened out;
It is described to parse vehicle model information from described search keyword and include:
Filtered multiple search keys are successively parsed, multiple vehicle model informations are obtained.
Further, described according to the vehicle model information, vehicle in the corresponding vehicle model information is searched in vehicle library Before the vehicle of mark, the method also includes:
Model data is obtained from information of vehicles website by crawler, the model data includes vehicle and corresponding vehicle Mark;
According to the vehicle and corresponding vehicle mark building vehicle library.
Further, after the vehicle for corresponding to the vehicle mark is determined as the competing product vehicle of the target vehicle, The method also includes:
The search temperature of target vehicle and competing product vehicle is obtained according to described search keyword, described search temperature is basis What the searching times of described search keyword determined;
By comparing for the search temperature of the target vehicle and the search temperature of competing product vehicle, and according to comparing result Determine the competitiveness relationship between target vehicle and competing product vehicle.
Equipment in the embodiment of the present invention can be server, PC, PAD, mobile phone etc..
The embodiment of the invention also provides a kind of computer program products, when executing on data processing equipment, are suitable for It executes the program of initialization there are as below methods step: the corresponding search key of target vehicle is obtained by search engine, it is described Search key used search information when being search target vehicle;Vehicle model information is parsed from described search keyword, The vehicle model information is the information of other vehicles other than target vehicle, and the vehicle mark of vehicle is included at least in the vehicle model information Know;According to the vehicle model information, the vehicle of vehicle mark in the corresponding vehicle model information, the vehicle library are searched in vehicle library In be stored with vehicle and corresponding vehicle mark;The vehicle of the correspondence vehicle mark is determined as to the competing product of the target vehicle Vehicle.
Further, described to include: by the corresponding search key of search engine acquisition target vehicle
Obtain target vehicle corresponding vehicle mark, the vehicle mark include the Chinese of vehicle, English name and Any of pet name;
It is identified according to the vehicle, sends keyword acquisition request to search engine interface;
The key word information for receiving described search engine feedback, obtains described search keyword.
Further, described before parsing vehicle model information in described search keyword, the method also includes:
When there are multiple search keys, the multiple search key is filtered, it is described not include The search key of target vehicle is screened out;
It is described to parse vehicle model information from described search keyword and include:
Filtered multiple search keys are successively parsed, multiple vehicle model informations are obtained.
Further, described according to the vehicle model information, vehicle in the corresponding vehicle model information is searched in vehicle library Before the vehicle of mark, the method also includes:
Model data is obtained from information of vehicles website by crawler, the model data includes vehicle and corresponding vehicle Mark;
According to the vehicle and corresponding vehicle mark building vehicle library.
Further, after the vehicle for corresponding to the vehicle mark is determined as the competing product vehicle of the target vehicle, The method also includes:
The search temperature of target vehicle and competing product vehicle is obtained according to described search keyword, described search temperature is basis What the searching times of described search keyword determined;
By comparing for the search temperature of the target vehicle and the search temperature of competing product vehicle, and according to comparing result Determine the competitiveness relationship between target vehicle and competing product vehicle.
It should be understood by those skilled in the art that, embodiments herein can provide as method, system or computer program Product.Therefore, complete hardware embodiment, complete software embodiment or reality combining software and hardware aspects can be used in the application Apply the form of example.Moreover, it wherein includes the computer of computer usable program code that the application, which can be used in one or more, The computer program implemented in usable storage medium (including but not limited to magnetic disk storage, CD-ROM, optical memory etc.) produces The form of product.
The application is referring to method, the process of equipment (system) and computer program product according to the embodiment of the present application Figure and/or block diagram describe.It should be understood that every one stream in flowchart and/or the block diagram can be realized by computer program instructions The combination of process and/or box in journey and/or box and flowchart and/or the block diagram.It can provide these computer programs Instruct the processor of general purpose computer, special purpose computer, Embedded Processor or other programmable data processing devices to produce A raw machine, so that being generated by the instruction that computer or the processor of other programmable data processing devices execute for real The device for the function of being specified in present one or more flows of the flowchart and/or one or more blocks of the block diagram.
These computer program instructions, which may also be stored in, is able to guide computer or other programmable data processing devices with spy Determine in the computer-readable memory that mode works, so that it includes referring to that instruction stored in the computer readable memory, which generates, Enable the manufacture of device, the command device realize in one box of one or more flows of the flowchart and/or block diagram or The function of being specified in multiple boxes.
These computer program instructions also can be loaded onto a computer or other programmable data processing device, so that counting Series of operation steps are executed on calculation machine or other programmable devices to generate computer implemented processing, thus in computer or The instruction executed on other programmable devices is provided for realizing in one or more flows of the flowchart and/or block diagram one The step of function of being specified in a box or multiple boxes.
In a typical configuration, calculating equipment includes one or more processors (CPU), input/output interface, net Network interface and memory.
Memory may include the non-volatile memory in computer-readable medium, random access memory (RAM) and/ Or the forms such as Nonvolatile memory, such as read-only memory (ROM) or flash memory (flashRAM).Memory is computer-readable medium Example.
Computer-readable medium includes permanent and non-permanent, removable and non-removable media can be by any method Or technology come realize information store.Information can be computer readable instructions, data structure, the module of program or other data. The example of the storage medium of computer includes, but are not limited to phase change memory (PRAM), static random access memory (SRAM), moves State random access memory (DRAM), other kinds of random access memory (RAM), read-only memory (ROM), electric erasable Programmable read only memory (EEPROM), flash memory or other memory techniques, read-only disc read only memory (CD-ROM) (CD-ROM), Digital versatile disc (DVD) or other optical storage, magnetic cassettes, tape magnetic disk storage or other magnetic storage devices Or any other non-transmission medium, can be used for storage can be accessed by a computing device information.As defined in this article, it calculates Machine readable medium does not include temporary computer readable media (transitory media), such as the data-signal and carrier wave of modulation.
It should also be noted that, the terms "include", "comprise" or its any other variant are intended to nonexcludability It include so that the process, method, commodity or the equipment that include a series of elements not only include those elements, but also to wrap Include other elements that are not explicitly listed, or further include for this process, method, commodity or equipment intrinsic want Element.In the absence of more restrictions, the element limited by sentence "including a ...", it is not excluded that including element There is also other identical elements in process, method, commodity or equipment.
It will be understood by those skilled in the art that embodiments herein can provide as method, system or computer program product. Therefore, complete hardware embodiment, complete software embodiment or embodiment combining software and hardware aspects can be used in the application Form.It is deposited moreover, the application can be used to can be used in the computer that one or more wherein includes computer usable program code The shape for the computer program product implemented on storage media (including but not limited to magnetic disk storage, CD-ROM, optical memory etc.) Formula.
The above is only embodiments herein, are not intended to limit this application.To those skilled in the art, Various changes and changes are possible in this application.It is all within the spirit and principles of the present application made by any modification, equivalent replacement, Improve etc., it should be included within the scope of the claims of this application.

Claims (10)

1. a kind of determination method of competing product vehicle characterized by comprising
Obtain the corresponding search key of target vehicle, described search keyword used search letter when being search target vehicle Breath;
Vehicle model information is parsed from described search keyword, the vehicle model information is the letter of other vehicles other than target vehicle It ceases, the vehicle that vehicle is included at least in the vehicle model information identifies;
According to the vehicle model information, the vehicle of vehicle mark in the corresponding vehicle model information, the vehicle are searched in vehicle library Vehicle and corresponding vehicle mark are stored in library;
The vehicle of the correspondence vehicle mark is determined as to the competing product vehicle of the target vehicle.
2. the method according to claim 1, wherein the corresponding search key packet of the acquisition target vehicle It includes:
The corresponding vehicle mark of target vehicle is obtained, the vehicle mark includes Chinese, English name and the pet name of vehicle Any of;
It is identified according to the vehicle, sends keyword acquisition request to search engine interface;
The key word information for receiving described search engine feedback, obtains described search keyword.
3. according to the method described in claim 2, it is characterized in that, parsing vehicle letter from described search keyword described Before breath, the method also includes:
When there are multiple search keys, the multiple search key is filtered, so that the target will do not included The search key of vehicle is screened out;
It is described to parse vehicle model information from described search keyword and include:
Filtered multiple search keys are successively parsed, multiple vehicle model informations are obtained.
4. the method according to claim 1, wherein being looked into vehicle library described according to the vehicle model information It looks in the corresponding vehicle model information before the vehicle of vehicle mark, the method also includes:
Model data is obtained from information of vehicles website by crawler, the model data includes vehicle and corresponding vehicle mark Know;
According to the vehicle and corresponding vehicle mark building vehicle library.
5. method according to claim 1-4, which is characterized in that true in the vehicle that will correspond to the vehicle mark It is set to after the competing product vehicle of the target vehicle, the method also includes:
The search temperature of target vehicle and competing product vehicle is obtained according to described search keyword, described search temperature is according to What the searching times of search key determined;
It is determined by comparing for the search temperature of the target vehicle and the search temperature of competing product vehicle, and according to comparing result Competitiveness relationship between target vehicle and competing product vehicle.
6. a kind of determining device of competing product vehicle characterized by comprising
First acquisition unit, for obtaining the corresponding search key of target vehicle, described search keyword is search target carriage Used search information when type;
Resolution unit, for parsing vehicle model information, the vehicle from the search key that the first acquisition unit obtains Information is the information of other vehicles other than target vehicle, and the vehicle that vehicle is included at least in the vehicle model information identifies;
Searching unit, the vehicle model information for being parsed according to the resolution unit search the corresponding vehicle in vehicle library The vehicle that vehicle identifies in information is stored with vehicle and corresponding vehicle mark in the vehicle library;
The vehicle of determination unit, the correspondence vehicle mark for searching the searching unit is determined as the target vehicle Competing product vehicle.
7. device according to claim 6, which is characterized in that the first acquisition unit includes:
Module is obtained, for obtaining the corresponding vehicle mark of target vehicle, the vehicle mark includes Chinese, the English of vehicle Literary fame claims and any of the pet name;
Sending module, the vehicle for being obtained according to the acquisition module identify, send keyword to search engine interface and obtain Request;
Receiving module obtains described search keyword for receiving the key word information of described search engine feedback.
8. device according to claim 7, which is characterized in that described device further include:
Filter element, for being filtered to the multiple search key when there are multiple search keys, so as to will not Search key comprising the target vehicle is screened out;
The resolution unit is obtained specifically for successively parsing to the filtered multiple search keys of the filter element To multiple vehicle model informations.
9. a kind of storage medium, which is characterized in that the storage medium includes the program of storage, wherein run in described program When control the storage medium where equipment perform claim require 1 to the competing product vehicle described in any one of claim 5 Determine method.
10. a kind of processor, which is characterized in that the processor is for running program, wherein right is wanted when described program is run Ask 1 to the competing product vehicle described in any one of claim 5 determination method.
CN201710897424.6A 2017-09-28 2017-09-28 The determination method and device of competing product vehicle Pending CN110020071A (en)

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