CN109961298A - A kind of business model of platform and the shared win-win of dealer - Google Patents

A kind of business model of platform and the shared win-win of dealer Download PDF

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Publication number
CN109961298A
CN109961298A CN201910255068.7A CN201910255068A CN109961298A CN 109961298 A CN109961298 A CN 109961298A CN 201910255068 A CN201910255068 A CN 201910255068A CN 109961298 A CN109961298 A CN 109961298A
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Prior art keywords
supplier
platform
shop
terminal
app
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CN201910255068.7A
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刁星耀
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Individual
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Priority to CN201910255068.7A priority Critical patent/CN109961298A/en
Publication of CN109961298A publication Critical patent/CN109961298A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06KGRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
    • G06K17/00Methods or arrangements for effecting co-operative working between equipments covered by two or more of main groups G06K1/00 - G06K15/00, e.g. automatic card files incorporating conveying and reading operations
    • G06K17/0022Methods or arrangements for effecting co-operative working between equipments covered by two or more of main groups G06K1/00 - G06K15/00, e.g. automatic card files incorporating conveying and reading operations arrangements or provisious for transferring data to distant stations, e.g. from a sensing device
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/018Certifying business or products
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0633Lists, e.g. purchase orders, compilation or processing
    • G06Q30/0635Processing of requisition or of purchase orders

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  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Physics & Mathematics (AREA)
  • Development Economics (AREA)
  • Theoretical Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Strategic Management (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • General Engineering & Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The invention discloses the business models that a kind of platform and supplier share win-win, are connect by platform with supplier, platform provides marketing management version ERP for supplier, collects the platform licensing of vendor platforms sales volume 5 ‰ -50 ‰.Supplier recommends that terminal shop is registered and use is stocked up an edition App by way of shared terminal client's channel.The terminal shop that supplier shares or independently registers, supplier is ordered on order version App and shows product in terminal shop, after the payment of terminal shop, order information is shown on the backstage supplier marketing management version ERP, supplier delivers and estimated delivery time is arranged, and system feeds back estimated delivery time to order version App;Supplier is after marketing management version ERP clicks delivery, and the order information that driver's version App display needs to dispense, terminal shop determines product no problem, clicks confirmation and receive, this order is completed;Platform provides the synthesis sex service of internet area for factory-supplier-terminal shop-consumer.

Description

A kind of business model of platform and the shared win-win of dealer
Technical field
The present invention relates to the business models that a kind of platform and supplier share win-win, specially internet business model.
Background technique
Under traditional wire in products in circulation distribution channel, supplier's channel leaves marketing transparent transmission effect under with high costs, line Rate is low, fake products string goods situation is more serious, it is poor to obtain that consumer end's data are at high cost, there are management states between supplier, The problems such as terminal price is unstable.
Summary of the invention
The purpose of the present invention is to provide the business models that a kind of platform and supplier share win-win.
To achieve the above object, the invention provides the following technical scheme: a kind of platform and supplier share the business of win-win Mode specifically includes following operating procedure:
Step 1: platform presses administrative division setting area encrypt-decrypt algorithm, encrypt-decrypt algorithm is responsible for supplier information in region and is audited, produces Product audit, terminal shop audit etc., encrypt-decrypt algorithm are the region operation management persons of platform, and it is flat that encrypt-decrypt algorithm obtains all suppliers in region 1 ‰ -30 ‰ platform Sharing Interests of platform sales volume summation;
Step 2: platform provides marketing and the backstage management version ERP for supplier, is that supplier business personnel provides free business personnel's version App dispenses platform for third party or supplier's delivery car provides free driver's version App, provides free edition App that stocks up for terminal shop Version App is sold with same city, to provide free shopping version App with city consumer, provides information publication and cloud data platform for factory;
Step 3: can be that employee adds sub- account, sub- account according to work requirements after supplier opens the backstage marketing management version ERP Number function is freely arranged;
Step 3: supplier sells dispatching region by the backstage marketing management version ERP, according to supplier products, authorized with factory It sells subject to book, upload product and forms link, different sale can be set for different terminals shop comprising product price in link Price realizes the Grading And Zoning price regulation to terminal shop, pattern, property parameters;
Step 4: supplier can do activity, active synchronization to order version App in platform by the marketing of platform, sals promotion fuction Movable prefecture and supplier shop;
Step 5: supplier is by shared terminal client channel, endpoint to register is recommended to stock up an edition App by the business personnel of supplier, Platform is stocked up volume according to the platform in recommended terminal shop, is awarded to supplier and is recommended the platform in terminal shop and stocks up volume 2 ‰ -10 ‰ Platform Sharing Interests, be awarded to supplier business personnel and be recommended the platform in terminal shop and stock up the shared benefit of platform of volume 1 ‰ -10 ‰ Benefit;
Step 6: by the terminal shop that supplier is shared or independently registers any of display can be ordered on order version App Commodity are placed an order using business personnel's version App for terminal shop by business personnel, are only limited commodity in the affiliated company shop of the business personnel, may be used also To link up in time by customer service system with seller, reach purchase intention, the terminal shop pay invoice amount of money after placing an order;
Step 7: after supplier products are ordered by order version App in terminal shop, it is real-time on the backstage supplier marketing management version ERP After reminding new order, supplier to click delivery, system is automatically by the estimated delivery time and order information that set feedback to ordering Goods version App;
Step 8: supplier, after marketing management version ERP clicks delivery, driver's version App will receive the information of this order and receive Address, driver's version App can receive position according to order, and intelligent recommendation delivery route guarantees that delivery efficiency maximizes;
Step 9: after terminal shop determines product no problem, clicking confirmation after driver's delivery to terminal shop and receiving, this order is complete At;
Step 10: version App merchandising is sold to same city by shops in terminal shop, " on-line off-line " based on platform construction is made The same city service system of interactive experience;
Step 11: consumer can be contacted by what platform provided free with city shopping App with terminal storekeeper foundation, and enjoy The service delivered goods to the customers;
Step 12: consumer consumes payment to shop, terminal storekeeper version App can be sold by shops built in barcode scanning settle accounts function Can, scan product barcode is quickly settled accounts, can also choose desired commodity by touch screen in shops, scan the two-dimensional code A variety of means of payment are supported in payment, instead of the cash register all-in-one machine of traditional form;
Step 13: sales under sales or line either on line, sells version App by shops and settles accounts, can accomplish shop Interior inventory, which reaches, to be sent instructions to terminal shop after lower bound automatically and stocks up an edition App, is reminded storekeeper to order goods, is eliminated terminal storekeeper oneself The trouble of manual tally;
Step 14: platform according to each terminal shop stock up and sales data, be business personnel App intelligent recommendation customer visit name It is single, and more convenient and fast customer visit route is intelligently generated, business personnel oneself can also change in business personnel's version App and select to need The terminal shop of visit solves the problems, such as original time waste visited from house to house, reaches and precisely call on a customer;
Step 16: platform provides competitive exhibition platform in the Internet line for factory, factory screens according to demand sends client Group, release product promotion message and information of inviting outside investment, the synchronizing information is to the backstage supplier ERP and supplier App, with supplier- Industrial chain is collectively formed in terminal shop-consumer;
Step 17: sugar&wine fair is compared to exhibition is more convenient, expense is lower, radiating surface is wider under line on line, firstly, sugar wine on line Many exhibition expenses on the spot can be saved for factory, get through internet sales channel for factory, sugar&wine fair is flat on isochrone Platform long-term existence, factory is without having to worry about exhibition time restriction.Secondly, sugar&wine fair on line, factory by positive activity schedule, Spectacular store layout can enhance its market competitiveness, become the platform for showing self-image and strength, intuitive to open up Show that mode understands brand and establish stable customer relationship for potential customers and chance is provided;
Platform is endeavoured to create the new model of e-commerce operation of industrial chains, really realizes benefits-sharing, channel is shared, and data are total It enjoys, provides the synthesis sex service of internet area for factory-supplier-terminal shop-consumer.
It realizes that the channel between each supplier is shared by platform, all terminal shop resources all exempts from supplier Take opening.Supplier issues any merchandise news on platform, action message, and the terminal shop in sales region can pass through Order version App sees.Realize that low cost quickly expands client's channel.It realizes the win-win between supplier and supplier, realizes flat Win-win between platform and supplier.
For this business model with supplier, retailer is core, is dedicated to by using interconnection network means, transition and upgrade falls behind Traditional wire under products in circulation distribution channel, improve supplier's channel and sink to marketing under with high costs, line transparent transmission low efficiency, fake products String goods situation is serious, obtains that consumer end's data are at high cost, supplier's management state is poor, terminal price is unstable etc. many asks Topic.
Specific embodiment
Technical solution of the present invention is clearly and completely described below in conjunction in the embodiment of the present invention, it is clear that institute The embodiment of description is only a part of the embodiment of the present invention, instead of all the embodiments.Based on the embodiments of the present invention, Every other embodiment obtained by those of ordinary skill in the art without making creative efforts, belongs to this hair The range of bright protection.
Embodiment
Step 1: platform presses administrative division setting area encrypt-decrypt algorithm, encrypt-decrypt algorithm is responsible for supplier information in region and is examined Core, product audit, terminal shop audit etc., encrypt-decrypt algorithm are the region operation management persons of platform, and encrypt-decrypt algorithm obtains all confessions in region Answer 1 ‰ -30 ‰ platform Sharing Interests of quotient's gondola sales volume summation;
Step 2: platform provides marketing and the backstage management version ERP for supplier, is that supplier business personnel provides free business personnel's version App dispenses platform for third party or supplier's delivery car provides free driver's version App, provides free edition App that stocks up for terminal shop Version App is sold with same city, to provide free shopping version App with city consumer, provides information publication and cloud data platform for factory;
Step 3: can be that employee adds sub- account, sub- account according to work requirements after supplier opens the backstage marketing management version ERP Number function is freely arranged;
Step 3: supplier sells dispatching region by the backstage marketing management version ERP, according to supplier products, authorized with factory It sells subject to book, upload product and forms link, different sale can be set for different terminals shop comprising product price in link Price realizes the Grading And Zoning price regulation to terminal shop, pattern, property parameters;
Step 4: supplier can do activity, active synchronization to order version App in platform by the marketing of platform, sals promotion fuction Movable prefecture and supplier shop;
Step 5: supplier is by shared terminal client channel, endpoint to register is recommended to stock up an edition App by the business personnel of supplier, Platform is stocked up volume according to the platform in recommended terminal shop, is awarded to supplier and is recommended the platform in terminal shop and stocks up volume 2 ‰ -10 ‰ Platform Sharing Interests, be awarded to supplier business personnel and be recommended the platform in terminal shop and stock up the shared benefit of platform of volume 1 ‰ -10 ‰ Benefit;
Step 6: by the terminal shop that supplier is shared or independently registers any of display can be ordered on order version App Commodity are placed an order using business personnel's version App for terminal shop by business personnel, are only limited commodity in the affiliated company shop of the business personnel, may be used also To link up in time by customer service system with seller, reach purchase intention, the terminal shop pay invoice amount of money after placing an order;
Step 7: after supplier products are ordered by order version App in terminal shop, it is real-time on the backstage supplier marketing management version ERP After reminding new order, supplier to click delivery, system is automatically by the estimated delivery time and order information that set feedback to ordering Goods version App;
Step 8: supplier, after marketing management version ERP clicks delivery, driver's version App will receive the information of this order and receive Address, driver's version App can receive position according to order, and intelligent recommendation delivery route guarantees that delivery efficiency maximizes;
Step 9: after terminal shop determines product no problem, clicking confirmation after driver's delivery to terminal shop and receiving, this order is complete At;
Step 10: version App merchandising is sold to same city by shops in terminal shop, " on-line off-line " based on platform construction is made The same city service system of interactive experience;
Step 11: consumer can be contacted by what platform provided free with city shopping App with terminal storekeeper foundation, and enjoy The service delivered goods to the customers;
Step 12: consumer consumes payment to shop, terminal storekeeper version App can be sold by shops built in barcode scanning settle accounts function Can, scan product barcode is quickly settled accounts, can also choose desired commodity by touch screen in shops, scan the two-dimensional code A variety of means of payment are supported in payment, instead of the cash register all-in-one machine of traditional form;
Step 13: sales under sales or line either on line, sells version App by shops and settles accounts, can accomplish shop Interior inventory, which reaches, to be sent instructions to terminal shop after lower bound automatically and stocks up an edition App, is reminded storekeeper to order goods, is eliminated terminal storekeeper oneself The trouble of manual tally;
Step 14: platform according to each terminal shop stock up and sales data, be business personnel App intelligent recommendation customer visit name It is single, and more convenient and fast customer visit route is intelligently generated, business personnel oneself can also change in business personnel's version App and select to need The terminal shop of visit solves the problems, such as original time waste visited from house to house, reaches and precisely call on a customer;
Step 16: platform provides competitive exhibition platform in the Internet line for factory, factory screens according to demand sends client Group, release product promotion message and information of inviting outside investment, the synchronizing information is to the backstage supplier ERP and supplier App, with supplier- Industrial chain is collectively formed in terminal shop-consumer;
Step 17: sugar&wine fair is compared to exhibition is more convenient, expense is lower, radiating surface is wider under line on line, firstly, sugar wine on line Many exhibition expenses on the spot can be saved for factory, get through internet sales channel for factory, sugar&wine fair is flat on isochrone Platform long-term existence, factory is without having to worry about exhibition time restriction.Secondly, sugar&wine fair on line, factory by positive activity schedule, Spectacular store layout can enhance its market competitiveness, become the platform for showing self-image and strength, intuitive to open up Show that mode understands brand and establish stable customer relationship for potential customers and chance is provided;
Platform is endeavoured to create the new model of e-commerce operation of industrial chains, really realizes benefits-sharing, channel is shared, and data are total It enjoys, provides the synthesis sex service of internet area for factory-supplier-terminal shop-consumer.
It although an embodiment of the present invention has been shown and described, for the ordinary skill in the art, can be with A variety of variations, modification, replacement can be carried out to these embodiments without departing from the principles and spirit of the present invention by understanding And modification, the scope of the present invention is defined by the appended.

Claims (1)

1. the business model that a kind of platform and supplier share win-win, it is characterised in that: specifically include following operating procedure:
Step 1: platform presses administrative division setting area encrypt-decrypt algorithm, encrypt-decrypt algorithm is responsible for supplier information in region and is audited, produces Product audit, terminal shop audit etc., encrypt-decrypt algorithm are the region operation management persons of platform, and it is flat that encrypt-decrypt algorithm obtains all suppliers in region 1 ‰ -30 ‰ platform Sharing Interests of platform sales volume summation;
Step 2: platform provides marketing and the backstage management version ERP for supplier, is that supplier business personnel provides free business personnel's version App dispenses platform for third party or supplier's delivery car provides free driver's version App, provides free edition App that stocks up for terminal shop Version App is sold with same city, to provide free shopping version App with city consumer, provides information publication and cloud data platform for factory;
Step 3: can be that employee adds sub- account, sub- account according to work requirements after supplier opens the backstage marketing management version ERP Number function is freely arranged;
Step 3: supplier sells dispatching region by the backstage marketing management version ERP, according to supplier products, authorized with factory It sells subject to book, upload product and forms link, different sale can be set for different terminals shop comprising product price in link Price realizes the Grading And Zoning price regulation to terminal shop, pattern, property parameters;
Step 4: supplier can do activity, active synchronization to order version App in platform by the marketing of platform, sals promotion fuction Movable prefecture and supplier shop;
Step 5: supplier is by shared terminal client channel, endpoint to register is recommended to stock up an edition App by the business personnel of supplier, Platform is stocked up volume according to the platform in recommended terminal shop, is awarded to supplier and is recommended the platform in terminal shop and stocks up volume 2 ‰ -10 ‰ Platform Sharing Interests, be awarded to supplier business personnel and be recommended the platform in terminal shop and stock up the shared benefit of platform of volume 1 ‰ -10 ‰ Benefit;
Step 6: by the terminal shop that supplier is shared or independently registers any of display can be ordered on order version App Commodity are placed an order using business personnel's version App for terminal shop by business personnel, are only limited commodity in the affiliated company shop of the business personnel, may be used also To link up in time by customer service system with seller, reach purchase intention, the terminal shop pay invoice amount of money after placing an order;
Step 7: after supplier products are ordered by order version App in terminal shop, it is real-time on the backstage supplier marketing management version ERP After reminding new order, supplier to click delivery, system is automatically by the estimated delivery time and order information that set feedback to ordering Goods version App;
Step 8: supplier, after marketing management version ERP clicks delivery, driver's version App will receive the information of this order and receive Address, driver's version App can receive position according to order, and intelligent recommendation delivery route guarantees that delivery efficiency maximizes;
Step 9: after terminal shop determines product no problem, clicking confirmation after driver's delivery to terminal shop and receiving, this order is complete At;
Step 10: version App merchandising is sold to same city by shops in terminal shop, " on-line off-line " based on platform construction is made The same city service system of interactive experience;
Step 11: consumer can be contacted by what platform provided free with city shopping App with terminal storekeeper foundation, and enjoy The service delivered goods to the customers;
Step 12: consumer consumes payment to shop, terminal storekeeper version App can be sold by shops built in barcode scanning settle accounts function Can, scan product barcode is quickly settled accounts, can also choose desired commodity by touch screen in shops, scan the two-dimensional code A variety of means of payment are supported in payment, instead of the cash register all-in-one machine of traditional form;
Step 13: sales under sales or line either on line, sells version App by shops and settles accounts, can accomplish shop Interior inventory, which reaches, to be sent instructions to terminal shop after lower bound automatically and stocks up an edition App, is reminded storekeeper to order goods, is eliminated terminal storekeeper oneself The trouble of manual tally;
Step 14: platform according to each terminal shop stock up and sales data, be business personnel App intelligent recommendation customer visit name It is single, and more convenient and fast customer visit route is intelligently generated, business personnel oneself can also change in business personnel's version App and select to need The terminal shop of visit solves the problems, such as original time waste visited from house to house, reaches and precisely call on a customer;
Step 16: platform provides competitive exhibition platform in the Internet line for factory, factory screens according to demand sends client Group, release product promotion message and information of inviting outside investment, the synchronizing information is to the backstage supplier ERP and supplier App, with supplier- Industrial chain is collectively formed in terminal shop-consumer;
Step 17: sugar&wine fair is compared to exhibition is more convenient, expense is lower, radiating surface is wider under line on line, firstly, sugar wine on line Many exhibition expenses on the spot can be saved for factory, get through internet sales channel for factory, sugar&wine fair is flat on isochrone Platform long-term existence, factory is without having to worry about exhibition time restriction;Secondly, sugar&wine fair on line, factory by positive activity schedule, Spectacular store layout can enhance its market competitiveness, become the platform for showing self-image and strength, intuitive to open up Show that mode understands brand and establish stable customer relationship for potential customers and chance is provided;
Platform is endeavoured to create the new model of e-commerce operation of industrial chains, really realizes benefits-sharing, channel is shared, and data are total It enjoys, provides the synthesis sex service of internet area for factory-supplier-terminal shop-consumer.
CN201910255068.7A 2019-04-01 2019-04-01 A kind of business model of platform and the shared win-win of dealer Withdrawn CN109961298A (en)

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Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN111292135A (en) * 2020-02-25 2020-06-16 上海东普信息科技有限公司 Distribution method, device, equipment, system and storage medium
CN112017003A (en) * 2020-08-28 2020-12-01 杭州拼便宜网络科技有限公司 Service processing method, device, equipment and storage medium
CN112558891A (en) * 2020-12-10 2021-03-26 深圳一道创新技术有限公司 Label printing system and method based on WEB and cloud application
CN112884407A (en) * 2021-02-19 2021-06-01 上海钧正网络科技有限公司 Goods purchasing method, system, storage medium and electronic terminal
CN112907319A (en) * 2021-01-29 2021-06-04 北京睿利众屹软件有限公司 Online shop commodity selling method and device and terminal

Cited By (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN111292135A (en) * 2020-02-25 2020-06-16 上海东普信息科技有限公司 Distribution method, device, equipment, system and storage medium
CN111292135B (en) * 2020-02-25 2023-08-04 上海韵达高新技术有限公司 Distribution method, distribution device, distribution equipment, distribution system and storage medium
CN112017003A (en) * 2020-08-28 2020-12-01 杭州拼便宜网络科技有限公司 Service processing method, device, equipment and storage medium
CN112558891A (en) * 2020-12-10 2021-03-26 深圳一道创新技术有限公司 Label printing system and method based on WEB and cloud application
CN112907319A (en) * 2021-01-29 2021-06-04 北京睿利众屹软件有限公司 Online shop commodity selling method and device and terminal
CN112884407A (en) * 2021-02-19 2021-06-01 上海钧正网络科技有限公司 Goods purchasing method, system, storage medium and electronic terminal

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Application publication date: 20190702