CN109934606A - Wechat public platform activity operation combines the monitoring method and device for increasing powder Management plan - Google Patents
Wechat public platform activity operation combines the monitoring method and device for increasing powder Management plan Download PDFInfo
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Abstract
The monitoring method for increasing powder Management plan is combined the invention discloses a kind of wechat public platform activity operation, method include: wechat public platform monitoring platform backstage manager's editing activity message after be sent to concern user wechat on, and by the lasting follow-up backstage bean vermicelli forward rate in backstage and movable participation rate, OA operation analysis report is subsequently formed.The present invention can effectively verify bean vermicelli brought by every alive messages and increase and read click, can find out most effective alive messages touching up to time, mode, activity form, improve the conversion ratio of alive messages and improve the growth rate of bean vermicelli.
Description
Technical field
The present invention relates to operation monitoring field, in particular to a kind of wechat public platform activity operation, which combines, increases powder Management plan
Monitoring method and device.
Background technique
What traditional wechat public's operation platform was only capable of article after statistical activity message issues is sent to number, movable reader
It counts and shares number, the growth of bean vermicelli brought by each alive messages can not be traced back to, that is, cannot effectively verify every
Bean vermicelli brought by alive messages increases, and this monitoring mode has no idea intuitively to show benefit brought by article, and then not
The alive messages pushed out can be made to reach effect maximization.Also, most effective alive messages triggering path cannot be found,
The conversion ratio of single alive messages is lower.
Summary of the invention
The technical problem to be solved in the present invention is that for the above-mentioned defect of the prior art, providing a kind of can have effect
Demonstrate,prove bean vermicelli brought by every alive messages increase, can find out the touching of most effective alive messages up to path, single work can be improved
The on-line off-line activity operation of the wechat public platform of the conversion ratio of dynamic message combines the monitoring method and device for increasing powder Management plan.
The technical solution adopted by the present invention to solve the technical problems is: constructing a kind of on-line off-line activity of wechat public platform
Operation combines the monitoring method for increasing powder Management plan, includes the following steps:
A) backstage manager's editing activity message of wechat public platform monitoring platform, and send it to the wechat of concern user
On, system interface can foundation of the return parameters field as identification；
B) judge whether time difference of the sending time of the alive messages apart from current date is less than setting time, if so, from
Dynamic write time format calls corresponding mass-sending interface, and request needs the Start Date monitored and Close Date and waits report to be returned
Text section executes step C)；Otherwise, data are no longer tracked and recorded；
C) the returned packet field is parsed, and converts it into the data format of needs；The data format includes
Alive messages id, alive messages title, the reading number of active page, the frequency of reading of active page, the reading number of original text page,
The number of sharing, the number of sharing, the number of collection and the number of collection；
D alive messages statistical form) is written into the message field (MFLD) after conversion, and shows data field contents in front end；The data
Field contents include active title, push date, push time, amount of reading and share transfer amount；
E terminate after) reading.
It is combined in the monitoring method for increasing powder Management plan in the on-line off-line activity operation of wechat public platform of the present invention,
In the step D) and E) between further include:
D1) using date and time as calculation basis, newly-increased bean vermicelli wechat ID, the date of concern and picture and text push are obtained
Date；
D2 real-time bean vermicelli increment, in real time bean vermicelli increment, 24 hours bean vermicelli increments, 24 small on year-on-year basis) are carried out respectively
When year-on-year bean vermicelli increment, 48 hours bean vermicelli increments and 48 hours year-on-year bean vermicelli increments operation；
D3 movement monitoring) is shown respectively in the front end of wechat public platform monitoring platform and increases the result data list of powder effect, and
According to the timing node more new data that interface calls, no update then terminates.
It is combined in the monitoring method for increasing powder Management plan in the on-line off-line activity operation of wechat public platform of the present invention,
The real-time bean vermicelli increment is current point in time distance increased bean vermicelli amount at the time of push after push alive messages；The reality
When year-on-year bean vermicelli increment be after push alive messages in the date checked, the bean vermicelli of a same time period in bean vermicelli incremental raio
Increment increased more how much；24 hours bean vermicelli increments are increased bean vermicelli amount after 24 hours after push alive messages；
Described 24 hours year-on-year bean vermicelli increments are a same time period in 24 hours bean vermicelli incremental raios after pushing alive messages
Bean vermicelli increment increased more how much；48 hours bean vermicelli increments are increased powder after 48 hours after push alive messages
Silk amount；Described 48 hours year-on-year bean vermicelli increments be after pushing alive messages in 48 hours bean vermicelli incremental raios one it is identical when
Between section bean vermicelli increment increased more how much.
In the increasing powder Management plan monitoring method that the on-line off-line activity operation of wechat public platform of the present invention combines,
The parameter field includes the ID and alive messages title of alive messages thumbnail.
Realize that the on-line off-line activity operation of above-mentioned wechat public platform combines increasing powder Management plan the invention further relates to a kind of
Monitoring method and device, comprising:
Alive messages transmission unit: for making backstage manager's editing activity message of wechat public platform monitoring platform, and will
In its wechat for being sent to concern user, system interface can foundation of the return parameters field as identification；
Time difference judging unit: for judging whether time difference of the sending time of the alive messages apart from current date is less than
Setting time, if so, automatically writing time format calls corresponding mass-sending interface, the Start Date and end that request needs to monitor
Date simultaneously waits returned packet field；Otherwise, data are no longer tracked and recorded；
Parsing converting unit: for parsing to the returned packet field, and the data format of needs is converted it into；Institute
Stating data format includes alive messages id, alive messages title, the reading number of active page, the frequency of reading of active page, original text
Page reading number, the number of sharing, the number of sharing, the number of collection and collection number；
Display unit is written: alive messages statistical form is written for the message field (MFLD) after converting, and shows data word in front end
Section content；The data field contents include article title, push date, push time, amount of reading and share transfer amount；
End unit: terminate after for reading.
In device of the present invention, further includes:
Data capture unit: for obtaining the day of newly-increased bean vermicelli wechat ID, concern using date and time as calculation basis
The date of phase and picture and text push；
Arithmetic element: for carrying out real-time bean vermicelli increment, in real time bean vermicelli increment, 24 hours bean vermicelli increments, 24 small on year-on-year basis respectively
When year-on-year bean vermicelli increment, 48 hours bean vermicelli increments and 48 hours year-on-year bean vermicelli increments operation；Result data list display list
Member: for showing movement monitoring respectively in the front end of wechat public platform monitoring platform and increasing the result data list of powder effect, and
According to the timing node more new data that interface calls, no update then terminates.
In device of the present invention, the real-time bean vermicelli increment is current point in time distance after push alive messages
Increased bean vermicelli amount at the time of push；Described bean vermicelli increment be after pushing alive messages in the date checked on year-on-year basis in real time, powder
In silk incremental raio the bean vermicelli increment of same time period increased more how much；24 hours bean vermicelli increments are push activity
Increased bean vermicelli amount after 24 hours after message；Described 24 hours year-on-year bean vermicelli increments are 24 hours after push alive messages
Bean vermicelli incremental raio on same time period bean vermicelli increment increased more how much；48 hours bean vermicelli increments are push
Increased bean vermicelli amount after 48 hours after alive messages；Described 48 hours year-on-year bean vermicelli increments are 48 after push alive messages
Hour bean vermicelli incremental raio on same time period bean vermicelli increment increased more how much.
In device of the present invention, the parameter field includes the ID and alive messages mark of alive messages thumbnail
Topic.
Implement the on-line off-line activity operation of wechat public platform of the invention and combines the monitoring method and dress for increasing powder Management plan
It sets, has the advantages that since the data format of needs will be converted to after the parsing of returned packet field；The data format packet
Include the reader of alive messages id, alive messages title, the reading number of active page, the frequency of reading of active page, original text page
Number, share number, the number of sharing, the number of collection and collection number；Message field (MFLD) write-in picture and text after conversion are disappeared
Statistical form is ceased, and shows data field contents in front end；Data field contents include article title, push the date, push the time,
Amount of reading with share transfer amount；Traditional operation monitoring platform is compared, the present invention is spliced using bean vermicelli data and image, text and data
Mode, effectively verify bean vermicelli amount brought by every article increase, can find out the touching of most effective alive messages up to path, can mention
The conversion ratio of high single message.
Detailed description of the invention
In order to more clearly explain the embodiment of the invention or the technical proposal in the existing technology, to embodiment or will show below
There is attached drawing needed in technical description to be briefly described, it should be apparent that, the accompanying drawings in the following description is only this
Some embodiments of invention without any creative labor, may be used also for those of ordinary skill in the art
To obtain other drawings based on these drawings.
Fig. 1 is that the on-line off-line activity operation of wechat public platform of the present invention combines the monitoring method and dress for increasing powder Management plan
Set the flow chart of method in one embodiment；
Fig. 2 is the flow chart that method further comprises in the embodiment；
Fig. 3 is the structural schematic diagram of device in the embodiment.
Specific embodiment
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete
Site preparation description, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.It is based on
Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts every other
Embodiment shall fall within the protection scope of the present invention.
The monitoring method and device reality for increasing powder Management plan are combined in the on-line off-line activity operation of wechat public platform of the present invention
It applies in example, the on-line off-line activity operation of wechat public platform combines the flow chart such as Fig. 1 for increasing the monitoring method of powder Management plan
It is shown.In Fig. 1, it includes following step that the on-line off-line activity operation of the wechat public platform, which combines the monitoring method for increasing powder Management plan,
It is rapid:
Backstage manager's editing activity message of step S01 wechat public platform monitoring platform, and send it to concern and use
In the wechat at family, foundation of the system interface meeting return parameters field as identification: in this step, wechat public platform monitoring platform
Then backstage manager's editing activity message is sent it in the wechat of concern user, that is, be sent to concern user
Mobile terminal (can be smart phone or tablet computer etc.) on wechat on, (i.e. wechat public platform monitoring is flat for system interface
The interface of platform) it can foundation of the return parameters field as identification.Preferably, which includes alive messages thumbnail
ID and alive messages title, it is alive messages title that the ID of alive messages thumbnail, which can be marked,
It can mark and be, certainly, in other cases of the present embodiment, the ID of alive messages thumbnail and activity disappear
Breath title can also be marked using other characters.
Step S02 judges whether time difference of the sending time of alive messages apart from current date is less than setting time:
In this step, judge whether time difference of the sending time of alive messages apart from current date is less than setting time, is worth mentioning
, above-mentioned setting time is 7 days, in this step, that is, judges the sending time of alive messages apart from current date
Whether the time difference is less than 7 days；If it is determined that result be it is yes, then follow the steps S04；Otherwise, step S03 is executed.Certainly,
Under some cases of the present embodiment, the size of setting time can also adjust accordingly as the case may be.
Step S03 no longer tracks and records data: if the judging result of above-mentioned steps S02 is no, that is, activity
Time difference of the sending time of message apart from current time is greater than or equal to setting time (being 7 days in the present embodiment), then holds
This step of row.In this step, data are no longer tracked and recorded.
Step S04 automatically writes time format and calls corresponding mass-sending interface, Start Date that request needs to monitor and
Close Date simultaneously waits returned packet field: if the judging result of above-mentioned steps S04 is yes, that is, the hair of alive messages
It send the time difference of time gap current time to be less than setting time (being 7 days in the present embodiment), then executes this step.This step
In, it automatically writes time format and calls corresponding mass-sending interface, request needs the Start Date monitored and Close Date and waits
Returned packet field, the time format of above-mentioned write-in are year-month-day.This step has been executed, step S05 is executed.
Step S05 parses returned packet field, and converts it into the data format of needs: in this step,
Returned packet field is parsed, the data format of needs is then converted it into, which includes alive messages
Id, alive messages title, the reading number of active page, the frequency of reading of active page, the reading number of original text page, sharing people
Number, the number shared, the number of collection and number of collection etc..
Wherein, alive messages id can be marked, and to be that the reading number of active page can mark be
Read_user, the frequency of reading of active page, which can mark, is, the reading number of original text page can be with
Labeled as ori_page_read_user, the number of sharing, which can mark, is, the number of sharing can mark
For share_count, the number of collection, which can mark, is, the number of collection, which can mark, is
to_fav_count.Certainly, in practical applications, alive messages id, the reading number of active page, the frequency of reading of active page,
Reading number, the number of sharing, the number of sharing, the number of collection and the number of collection of original text page can also use other words
Symbol is marked.
Alive messages statistical form is written in message field (MFLD) after conversion by step S06, and is shown in data field in front end
Hold: in this step, graphic message statistical form (i.e. library table) is written into the message field (MFLD) after conversion, and show basic number in front end
According to field contents.The data field contents include article title, push date, push time, amount of reading and share transfer amount etc..
Step S07 terminates after reading: in this step, terminating after reading.It is flat to compare traditional operation monitoring
Platform, method of the invention effectively verify bean vermicelli brought by every article by the way of bean vermicelli data and activity data splicing
Amount increases, can find out the conversion ratio that most effective alive messages touching reaches path, can improve single message.
It for the present embodiment, can also again include some steps between above-mentioned steps S04 and step S05,
Its flow chart is as shown in Fig. 2.Further include following steps between above-mentioned steps S04 and step S05 in Fig. 2:
Step S41 obtains newly-increased bean vermicelli wechat ID, the date of concern and activity using date and time as calculation basis
The date of push: in this step, using date and time as calculation basis, the date of newly-increased bean vermicelli wechat ID, concern are obtained
The data such as the date pushed with picture and text.
Step S42 carries out real-time bean vermicelli increment, in real time bean vermicelli increment, 24 hours bean vermicelli increments, 24 small on year-on-year basis respectively
When year-on-year bean vermicelli increment, 48 hours bean vermicelli increments and 48 hours year-on-year bean vermicelli increments operation: in this step, based on above-mentioned
The call result (i.e. newly-increased bean vermicelli wechat ID, the date on the date of concern and picture and text push) of step S41, carries out respectively
Real-time bean vermicelli increment, in real time year-on-year bean vermicelli increment, 24 hours bean vermicelli increments, 24 hours year-on-year bean vermicelli increments, 48 hours beans vermicelli
The operation of increment and 48 hours year-on-year bean vermicelli increments, in general, be exactly respectively in real time, 24 hours and 48 hours
For the bean vermicelli increment and year-on-year difference operation of timing node.
Step S43 shows movement monitoring in the front end of wechat public platform monitoring platform respectively and increases the number of results of powder effect
According to list, and the timing node more new data called according to interface, no update then terminate: in this step, supervising in wechat public platform
The front end for surveying platform shows movement monitoring respectively and increases the result data list of powder effect, and the timing node called according to interface
More new data, if terminated without more new data.
It is described in detail below for the operation rule of above-mentioned steps S42, above-mentioned steps S42 total includes 6
A rule operation, i.e., real-time bean vermicelli increment, in real time year-on-year bean vermicelli increment, 24 hours bean vermicelli increments, 24 hours year-on-year powder
Silk increment, 48 hours bean vermicelli increments and 48 hours year-on-year bean vermicelli increments.
In the method for the present embodiment, for real-time bean vermicelli increment, i.e., after push alive messages, current point in time distance is pushed away
Increased bean vermicelli amount at the time of sending；For real-time bean vermicelli increment on year-on-year basis, i.e., in the date checked after push alive messages, bean vermicelli
In incremental raio the bean vermicelli increment of same time period increased more how much.For 24 hours bean vermicelli increments, i.e. push activity
Increased bean vermicelli amount after 24 hours after message is then shown as " -- " in discontented 24 hours；
For 24 hours year-on-year bean vermicelli increments, i.e., after push alive messages in 24 hours bean vermicelli incremental raios one it is identical when
Between section bean vermicelli increment increased more how much, be then shown as " -- " within discontented 24 hours.
For 48 hours bean vermicelli increments, i.e., increased bean vermicelli amount after 48 hours, was discontented with 48 after push alive messages
Hour is then shown as " -- "；
For 48 hours year-on-year bean vermicelli increments, i.e., after push alive messages in 48 hours bean vermicelli incremental raios one it is identical when
Between section bean vermicelli increment increased more how much, be then shown as " -- " within discontented 48 hours.
Compare traditional operation monitoring platform, method of the invention by the way of bean vermicelli data and activity data splicing,
It effectively verifies the increasing by a year-on-year basis of the growth of bean vermicelli amount, bean vermicelli amount brought by every alive messages, the growth of effective bean vermicelli and has
Effect bean vermicelli increases by a year-on-year basis, can find out most effective alive messages touching up to path (containing time, title, content), can improve single
The conversion ratio of piece message.
The present embodiment further relates to a kind of increasing powder operator realizing the on-line off-line activity operation of above-mentioned wechat public platform and combining
The device of case monitoring method, structural schematic diagram is as shown in Fig. 3.In Fig. 3, above-mentioned apparatus includes alive messages transmission unit
1, time difference judging unit 2, parsing converting unit 3, write-in display unit 4 and end unit 5；Wherein, alive messages are sent out
It send unit 1 for making backstage manager's editing activity message of wechat public platform monitoring platform, and sends it to concern
In the wechat of user, system interface can foundation of the return parameters field as identification；Preferably, which disappears including activity
The ID and alive messages title of thumbnail are ceased, the ID of alive messages thumbnail, which can be marked, is, living
Dynamic message header can mark, certainly, in other cases of the present embodiment, alive messages thumbnail
ID and alive messages title can also be marked using other characters.
Time difference judging unit 2 is used to judge whether time difference of the sending time of alive messages apart from current date to be small
In setting time, if so, automatically writing time format calls corresponding mass-sending interface, the Start Date and knot that request needs to monitor
The beam date simultaneously waits returned packet field；Otherwise, data are no longer tracked and recorded；Above-mentioned setting time is 7 days, certainly, at this
Under some cases of embodiment, the size of setting time can also adjust accordingly as the case may be.
Parsing converting unit 3 converts it into the data format of needs for parsing to returned packet field；
Above-mentioned data format includes the reading time of alive messages id, alive messages title, the reading number of active page, active page
Number, the reading number of original text page, the number of sharing, the number of sharing, the number of collection and collection number；
Wherein, alive messages id can be marked, and to be that the reading number of active page can mark be
Read_user, the frequency of reading of active page, which can mark, is, the reading number of original text page can be with
Labeled as ori_page_read_user, the number of sharing, which can mark, is, the number of sharing can mark for
Share_count, the number of collection, which can mark, is, the number of collection, which can mark, is
fav_count。
Certainly, in practical applications, alive messages id, the reading number of active page, the frequency of reading of active page, original text
Page readings number, the number of sharing, the number of sharing, the number of collection and the number of collection can also use other characters into
Line flag.
Alive messages statistical form is written in message field (MFLD) after write-in display unit 4 is used to convert, and shows in front end
Data field contents；Above-mentioned data field contents include article title, push date, push time, amount of reading and share forwarding
Amount；End unit 5 is used to terminate after reading.
Compare traditional operation monitoring platform, the device of the invention by the way of bean vermicelli data and activity data splicing,
Effectively verify bean vermicelli amount brought by every article increase, can find out the touching of most effective alive messages up to path, can improve singly
The conversion ratio of piece message.
In the present embodiment, which further includes data capture unit 41, arithmetic element 42 and result data list display
Unit 43；Wherein, data capture unit 41 is used to obtain newly-increased bean vermicelli wechat using date and time as calculation basis
ID, the date on the date of concern and activity push；Arithmetic element 42 for carrying out real-time bean vermicelli increment, in real time year-on-year powder respectively
Silk increment, 24 hours bean vermicelli increments, 24 hours year-on-year bean vermicelli increments, 48 hours bean vermicelli increments and 48 hours year-on-year beans vermicelli increase
The operation of amount；Result data list display unit 43 is used to show that activity is supervised respectively in the front end of wechat public platform monitoring platform
The result data list of powder effect is surveyed and increases, and the timing node more new data called according to interface, no update then terminate.
In the device of the present embodiment, for real-time bean vermicelli increment, i.e., after push alive messages, current point in time distance is pushed away
Increased bean vermicelli amount at the time of sending；For real-time bean vermicelli increment on year-on-year basis, i.e., in the date checked after push alive messages, bean vermicelli
In incremental raio the bean vermicelli increment of same time period increased more how much.For 24 hours bean vermicelli increments, i.e. push activity
Increased bean vermicelli amount after 24 hours after message is then shown as " -- " in discontented 24 hours；
For 24 hours year-on-year bean vermicelli increments, i.e., after push alive messages in 24 hours bean vermicelli incremental raios one it is identical when
Between section bean vermicelli increment increased more how much, be then shown as " -- " within discontented 24 hours.For 48 hours bean vermicelli increments, that is, push away
Increased bean vermicelli amount after 48 hours is sent after alive messages, is then shown as " -- " within discontented 48 hours；
For 48 hours year-on-year bean vermicelli increments, i.e., after push alive messages in 48 hours bean vermicelli incremental raios one it is identical when
Between section bean vermicelli increment increased more how much, be then shown as " -- " within discontented 48 hours.
Compare traditional operation monitoring platform, method of the invention by the way of bean vermicelli data and activity data splicing,
It effectively verifies the increasing by a year-on-year basis of the growth of bean vermicelli amount, bean vermicelli amount brought by every alive messages, the growth of effective bean vermicelli and has
Effect bean vermicelli increases by a year-on-year basis, can find out most effective alive messages touching up to path (containing time, title, content), can improve single
The conversion ratio of piece message.
In short, the present invention is in addition to realizing that alive messages amount of reading, forwarding are crawled automatically other than acquisition the basic functions such as summarizes,
The bean vermicelli data that also link backstage verify the growth of bean vermicelli amount brought by every alive messages, bean vermicelli amount increases by a year-on-year basis, has
The growth of effect bean vermicelli and increasing by a year-on-year basis for effective bean vermicelli can find out most effective alive messages touching up to path (containing time, mark
Topic, content).
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the invention, all in essence of the invention
Within mind and principle, any modification, equivalent replacement, improvement and so on be should all be included in the protection scope of the present invention.
Claims (8)
1. a kind of wechat public platform activity operation combines the monitoring method for increasing powder Management plan, which is characterized in that including walking as follows
It is rapid:
A) after backstage manager's editing activity message of wechat public platform monitoring platform, and send it to concern user's
In wechat, system interface can foundation of the return parameters field as identification；
B) judge whether time difference of the sending time of the alive messages apart from current date is less than setting time, if so, from
Dynamic write time format calls corresponding mass-sending interface, and request needs the Start Date monitored and Close Date and waits report to be returned
Text section executes step C)；Otherwise, data are no longer tracked and recorded；
C) the returned packet field is parsed, and converts it into the data format of needs；The data format includes
Alive messages id, alive messages title, the reading number of active page, the frequency of reading of active page, the reading number of original text page,
The number of sharing, the number of sharing, the number of collection and the number of collection；
D alive messages statistical form) is written into the message field (MFLD) after conversion, and shows data field contents in front end；The data
Field contents include article title, push date, push time, amount of reading and share transfer amount；
E terminate after) reading.
2. the wechat public platform activity operation combines according to claim 1 increasing powder Management plan and monitoring method,
Be characterized in that, in the step D) and E) between further include:
D1) using date and time as calculation basis, newly-increased bean vermicelli wechat ID, the date of concern and activity push are obtained
Date；
D2 real-time bean vermicelli increment, in real time year-on-year bean vermicelli increment, 24 hours bean vermicelli increments, 24 hours year-on-year beans vermicelli) are carried out respectively
The operation of increment, 48 hours bean vermicelli increments and 48 hours year-on-year bean vermicelli increments；
D3 it) is combined in wechat public platform activity operation and increases the result data list of the monitoring method of powder Management plan, and according to connecing
The timing node more new data that mouth calls, no update then terminate.
3. the wechat public platform alive messages according to claim 2 increase powder effect monitoring method, which is characterized in that described
Real-time bean vermicelli increment is current point in time distance increased bean vermicelli amount at the time of push after push alive messages；It is described same in real time
It is after push graphic message in the date checked than bean vermicelli increment, the bean vermicelli increment of a same time period in bean vermicelli incremental raio
Increased more how much；24 hours bean vermicelli increments are increased bean vermicelli amount after 24 hours after push alive messages；It is described
24 hours year-on-year bean vermicelli increments are the bean vermicelli of a same time period in 24 hours bean vermicelli incremental raios after pushing alive messages
Increment increased more how much；48 hours bean vermicelli increments are increased bean vermicelli amount after 48 hours after push alive messages；Institute
Stating 48 hours year-on-year bean vermicelli increments is a same time period in 48 hours bean vermicelli incremental raios after pushing alive messages
Bean vermicelli increment increased more how much.
4. being combined to wechat public platform activity operation described in 3 any one increase powder Management plan according to claim 1
Monitoring method, which is characterized in that the parameter field includes the ID and alive messages title of alive messages thumbnail.
5. a kind of wechat public platform alive messages realized as described in claim 1 increase the device of powder effect monitoring method,
It is characterized in that, comprising:
Alive messages transmission unit: for making backstage manager's editing activity message of wechat public platform monitoring platform, and will
In its wechat for being sent to concern user, system interface can foundation of the return parameters field as identification；
Time difference judging unit: for judging whether time difference of the sending time of the alive messages apart from current date is less than
Setting time, if so, automatically writing time format calls corresponding mass-sending interface, the Start Date and end that request needs to monitor
Date simultaneously waits returned packet field；Otherwise, data are no longer tracked and recorded；
Parsing converting unit: for parsing to the returned packet field, and the data format of needs is converted it into；Institute
Stating data format includes alive messages id, alive messages title, the reading number of active page, the frequency of reading of active page, original text
Page reading number, the number of sharing, the number of sharing, the number of collection and collection number；
Display unit is written: ceasing statistical form for the message field (MFLD) write-in activity after converting, and shows data field in front end
Content；The data field contents include article title, push date, push time, amount of reading and share transfer amount；
End unit: terminate after for reading.
6. the on-line off-line activity operation of wechat public platform of the realization as described in claim 1 according to claim 5
In conjunction with the device for the monitoring method for increasing powder Management plan, which is characterized in that further include:
Data capture unit: for obtaining the day of newly-increased bean vermicelli wechat ID, concern using date and time as calculation basis
The date of phase and picture and text push；
Arithmetic element: for carrying out real-time bean vermicelli increment, in real time bean vermicelli increment, 24 hours bean vermicelli increments, 24 small on year-on-year basis respectively
When year-on-year bean vermicelli increment, 48 hours bean vermicelli increments and 48 hours year-on-year bean vermicelli increments operation；Result data list display list
Member: for showing movement monitoring respectively in the front end of wechat public platform monitoring platform and increasing the result data list of powder effect, and
According to the timing node more new data that interface calls, no update then terminates.
7. the on-line off-line activity operation of wechat public platform of the realization as described in claim 1 according to claim 6
In conjunction with the monitoring method and device for increasing powder Management plan, which is characterized in that after the real-time bean vermicelli increment is push graphic message,
Increased bean vermicelli amount at the time of current point in time distance push；It is described that bean vermicelli increment is after push alive messages to looking on year-on-year basis in real time
In the date seen, in bean vermicelli incremental raio the bean vermicelli increment of same time period increased more how much；24 hours beans vermicelli
Increment is increased bean vermicelli amount after 24 hours after push alive messages；Described 24 hours year-on-year bean vermicelli increments are push activity
After message in 24 hours bean vermicelli incremental raios the bean vermicelli increment of same time period increased more how much；Described 48 hours
Bean vermicelli increment is increased bean vermicelli amount after 48 hours after push alive messages；Described 48 hours year-on-year bean vermicelli increments are push
After alive messages in 48 hours bean vermicelli incremental raios the bean vermicelli increment of same time period increased more how much.
8. realization is on the wechat public platform line as described in claim 1 according to claim 5 to 7 any one
Below-the-line operation combines the monitoring method and device for increasing powder Management plan, which is characterized in that the parameter field includes activity
The ID and alive messages title of message thumbnail.
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Application publication date: 20190625 |